Build your brand with Wix Logo Maker
Your logo is a crucial element in defining your photography brand. It should showcase your niche—whether it's wedding, nature or lifestyle photography—and convey your personality. Make sure the style of your logo fits with your style of photography—like an elegant logo for a wedding photographer or a modern photography logo for corporate headshots.
Need a little help getting inspired? Check out our gallery of successful photography logo ideas so you have an idea of your preferences when you create one of your own. After creating your logo with our free Logo Maker, it's time to streamline your business with free business tools like Wix's online scheduling software and image resizer. You can also use Wix's Photography Website Templates to create a stunning and user-friendly website portfolio that showcases what you do.
1. Tell us about your brand
Enter your photography business name, tagline if you have one, and a little bit about the look and feel you want.
2. Make it your own
Choose a style that speaks to you. Then, customize the fonts, colors, icons and text to bring your new logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Choose the right font
Your logo’s font helps define the feel of your photography brand. The font on your logo design aids in expressing who you are as a creative. It’s an essential aspect of your design so focus on choosing a font that reflects you as a photographer and helps tell your story.
A wedding photographer may use an elegant script to represent the high-end weddings they shoot.
Use color strategically
Like typography, colors also communicate the personality of your photography brand. It’s a good idea to research logo psychology when choosing your logo colors. Choose colors that give people a sense of your niche whether it’s still life, portrait or fashion photography.
Photographers tend to lean towards minimalist designs even when it comes to color. It’s recommended that photographers create a white and a black version of their logo so that it can be inserted into a wide range of images.
Make a graphic statement
Icons, illustrations and graphics play a huge role in defining your brand through your logo. Make it edgy and engaging in a way that rightfully displays your photography style.
A photographer specializing in nature could incorporate an icon with trees or branches to create an outdoorsy look. Whereas a wedding photographer may integrate elegant romantic symbolism such as a heart or ring into their logo design.
Select the right layout
When designing photography logos, choose a layout that aligns with your brand's aesthetic and showcases your work effectively. A popular option is a combination mark, which merges a unique symbol with text for a versatile logo. Another choice is a wordmark, emphasizing visually appealing typography for memorable brand names.
Ensure the logo is proportionate, clear and balanced. Don’t be afraid to customize and test different versions to optimize them for specific platforms.
Dive deeper into logo design
Check out these tips from design and branding experts on the Wix Blog to help you create the right logo for your business.
How do I create a photography logo?
To create a photography logo with Wix’s Photography Logo Creator, start by simply entering your business name, tagline and industry. Next, narrow down the look and feel by choosing between several different aesthetics. From there, you’ll be able to customize colors, fonts and layout to make it uniquely yours. Once you're happy with your design, download your logo and use it on your website, business cards and more.
Which color is best for a photography logo
The best color for a photography logo depends on your brand's style and messaging. Neutral colors like black, white and gray can be classic and timeless, while brighter colors like red and yellow can be eye-catching and energetic. Ultimately, the best color for your photography logo is one that complements your brand and appeals to your target audience.
How do I find the right photography logo?
To find the right photography logo on Wix, browse our library of photography logo designs and templates. Look for a logo that reflects your brand's style and values. You can also customize your logo with your own colors, fonts and graphics to make it unique to your business. With our logo creator for photography, the perfect logo is just a click away.
Can I edit my photography logo after creating / downloading it?
The editing options available to you depend on the Photography Logo Maker plan you choose. For example, with the Unlimited and Business plans, you can edit your logo as many times as you need. However, if you purchase a Just Logo plan, you’ll need to upgrade to make changes once your logo is purchased. Learn more about the logo plans available to you in our support article.
Do I own my photography logo after downloading it?
You get full commercial usage rights to your logo after choosing a package that allows you to buy and download it. You’ll be able to use your royalty-free logo wherever and whenever you like.