Create an Online Store  and Grow Your eCommerce Business

Scale your business and run your online store from one professional eCommerce platform. Use the Wix eCommerce website builder to sell on multiple sales channels, accept secure online payments, manage end-to-end fulfillment and target shoppers with advanced marketing tools.


How to Create an Online Store 

Here are the steps to follow to create an online store: 

  1.  Log in to your account or sign up.

  2.  Choose from 500+ professional online store templates. 

  3.  Customize your online store’s design.

  4.  Add products to your store.

  5.  Connect a payment provider and set up shipping.

  6.  Choose a custom domain.

  7.  Publish your eCommerce website and start selling.


Online Store Builder

500+ Templates | Full Customization | Product Galleries

Fully customize the design of your eCommerce website and reach customers on desktop and mobile. Choose from 500+ stunning templates with professional business tools built in. Get 100s of design features and effects, create beautiful product galleries and grow your brand’s online presence.


Custom Storefront and Cart

Galleries and Collections | Related Products | Wishlist | Cart

Set up your online storefront any way you want—beautiful product collections, related product galleries, wishlist, quick add to cart, mini-cart and more. Customize your product and cart pages to meet your business needs.


Dropshipping with Modalyst

1000s of Products | No Inventory Costs | 5-7 Day Shipping

Expand your online store’s product offering and source from 1000s of high-quality products with Modalyst’s professional dropshipping platform. Set your own pricing and shipping rules. Easily make changes to stay on top of market trends and maximize your profits.  


Shipping Rules

Global Shipping | Multiple Carriers | Real-Time Delivery Estimates

Set up custom shipping rules, offer international shipping, choose from leading carriers like USPS and FedEx, and show customers real-time shipping estimates at checkout.


Multichannel Sales

Facebook | Instagram

Manage your store from a single platform and sell to anyone, anywhere—including Facebook and Instagram. Manage and track your inventory, promote products on all sales channels and communicate with clients on any platform.


Secure Payment Solutions

Wix Payments | Credit/Debit Cards | PayPal

Offer customers secure online checkout. Choose from dozens of payment providers and methods, including Wix Payments, PayPal, credit/debit cards and in-person. Find a provider that’s convenient for your business location and accept payments in 40+ currencies.


“I’ve built my business on Wix. As it grows, the Wix Stores backend has proven so valuable. I retarget abandoned carts, create coupons and manage my orders—all from one place. Plus with the Wix App, I can manage my entire business on the go.”

Beth Noy

Plastic Freedom

Beth Noy Plastic Freedom website

Get Inspired by Successful Wix Merchants

Sell Your Products Anywhere

Get the flexibility you need to manage your online store from one robust, multi-channel dashboard. Whether it’s your eCommerce website, dropshipping products, a Facebook Shop and more—you have all the tools you need.

eCommerce Website

Create your site with the Wix online store builder and get professional tools to manage your business, all in one place.

Multichannel Sales

Manage your store from a powerful, multi-channel dashboard and sell products directly on Facebook, Instagram and more.

Dropshipping Products

Integrate with Modalyst suppliers and source from thousands of high-quality products for your customers.

Global Shipping

Set custom rules and ship worldwide. Choose from leading carriers, print your own labels and offer customers real-time delivery estimates.


Design Your Online Store the Way You Want

Choose from 500+ beautiful online store templates and make it your own.

Migrate Your Product Catalog to Wix

Make the switch to our eCommerce platform and get the best shopping experience for your customers. Import your product catalog to Wix Stores as a CSV file. Your products will appear in your dashboard under store products. Select any item to update details, add images, set up inventory tracking, create collections and more.


Export products from the eCommerce platform you’re currently using and save the file.


Download the Wix CSV template and add your product info. Save the file in CSV format.


Import your CSV file to Wix Stores. Products will appear in your dashboard and you can edit the info as needed


Discover More Tools to Establish Your Brand 

Get the tools you need to build a professional online presence and create a strong brand identity.

Choose an original and memorable name for your brand or business.

Design a custom logo that matches the look and feel of your brand.

Create free invoices for your online store. Customize your invoice, then download or send it directly to your clients.


Get Expert Tips on Running Your Online Store


Build, run and grow your eCommerce business with industry-leading tools.

Wix Stores is a leading eCommerce platform with millions of merchants worldwide. We make it easy for everyone to create a beautiful, professional online store

Showcase your products, promote them on multiple sales channels, dropship directly to your customers and more. With the Wix online store builder, you have all the industry-leading tools you need to manage and grow your business online.

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