Choose a subscription model for your shoppers
Offer more with your eCommerce website or start a subscription box business.
Curated boxes
Put together a collection of different products with each shipment. Tell your customers what will arrive or send surprise mystery boxes.
Recurring orders
Let customers conveniently replenish the products they need and love. Send the same trusted products with each shipment.

How to start a subscription box with Wix
Sell product subscriptions online in 7 steps:
1. Sign up for Wix
Go to Wix.com to create a Wix account, or log in to your existing site.
2. Create an online store
Choose from 80+ eCommerce templates to start selling.
3. Add a new product
Upload high-quality images, variations and a description.
4. Create a subscription
On the bottom of your new product, add subscription details like frequency and price.
5. Customize your product page
Design your product page for your brand and display your subscription options.
6. Connect a payment method
Choose a payment provider that supports recurring payments, like Wix Payments.
7. Start selling online
Accept orders on your site and manage every subscription from your Wix dashboard.
Get inspired by subscription box businesses on Wix
Food and drinks
Meal kits | Monthly coffee roasts | Snack boxes | Wine clubs
Health and beauty
Skincare | Shaving kits | Makeup boxes | Vitamins and supplements
Home and lifestyle
Cleaning supplies | Plants | Hobby and craft kits | Book clubs
Office supplies
Stationery | Printer ink | Stickers | Notebooks | Planners | Calendars
Advanced eCommerce features for your subscription service

Flexible options
Let shoppers choose between subscription types or one-time purchases on your product pages.

Auto-renew
Automatically charge your customers on a weekly, monthly or yearly basis.

Seamless fulfillment
Get notified each time a subscription order renews and manage it all from one efficient dashboard.

“My Subscriptions” page
Let your customers view and manage the product subscriptions they’ve purchased.
Get an online store template with subscriptions built in
Customize a subscription service website template, or choose from 500+ professional website templates.