Optimize Your SEO Workflow
Formatted for Search
All Wix sites are backed by a solid infrastructure that meets the needs of search engines, giving you a strong SEO foundation to compete in organic search.
More Freedom and Flexibility
Maximize how your site performs in search results. Customize your site’s meta tags, URL slugs, canonical tags, structured data, robots.txt file, and more.
Work smarter, faster, and more collaboratively with time-saving features like bulk 301 redirects, instant Google indexing, patterned meta tags for use across multiple pages, and more.
A Robust SEO Toolset Built into Every Wix Site
Optimized Site Infrastructure
Wix’s infrastructure aligns with the needs of search engine crawlers/bots in order to best support site performance. This includes server-side rendering and the creation of clean URLs with customizable slugs. Wix creates and maintains your XML sitemap, keeping all your site info, pages, and the relationships between them up to date. Plus, all your images are instantly compressed, resized, and converted to WebP for accelerated page loading.
Full Control of Meta Tags
SEO-friendly meta tags, like title, description, and og tags, are auto-generated for all your site pages. Modify them or add new ones to optimize your pages for search. Create your own logic and use it across multiple products, events, blog pages, and more, instead of editing page-by-page.
Customized Structured Data
Aligned with Google and schema.org recommendations, Wix automatically adds structured data to dynamic pages, like product pages, events, forum posts, and more. Write your own schema markups for static pages so content is eligible to appear as a rich result.
Flexible URL Redirect Manager
Maintain link equity by creating permanent 301 redirects for old URLs. Manually redirect single URLs, or groups that share the same path. For bulk redirects, save time by importing up to 500 URLs at once, or export a CSV file of all your redirects.
Google Search Console Integration
Verify your domain and automatically create properties for Google Search Console—right from your Wix dashboard. Skip the hassle of manual verification and instantly start tracking how your site performs on search.
SEO APIs for Developers
Get more customization options with Velo APIs. Override your site’s default SEO settings and customize functionality from client-side code. Create functions to set your pages’ link tags, meta tags, structured data, and more. Pull data from integrated databases to seamlessly manage and update your content at scale.
WIX SEO WIZ
Personalized SEO Setup Plan
Get an SEO setup plan based on your business, location, and keywords. Follow actionable steps to build a strong SEO foundation, get indexed on Google in seconds, and start optimizing your site for search engines.
GOOGLE MY BUSINESS INTEGRATION
Maximize Your Local Search
Wix’s integration with Google My Business makes it easy to manage your Business Profile—all from your Wix dashboard. Create your profile, or import an existing one, and start connecting with customers from Google Search and Maps. Attract local foot traffic, manage your reviews and gain valuable analytics to refine your online marketing efforts.