Build your brand with Wix Logo Maker
Your logo is a critical visual element that defines your brand. It’s often the first thing people see, so it needs to be clear and memorable. That's why Wix offers an easy-to-use Logo Maker that allows you to create a unique text-based logo that perfectly showcases the name of your brand and represents your business.
In addition to our AI-powered logo generator, Wix offers a range of free business tools to help you establish and grow your brand. Our Business Name Generator can help you find the perfect business name, while browsing logo design trends can inspire you with creative ideas. Once you’ve designed your word logo, you can create a business card that matches your brand's look and feel. For more inspiration on how to create your text logo, check out our blogs on how to design a logo and types of logos to consider.
1. Tell us about your brand
Enter your business name, tagline if you have one, and a little bit about the look and feel you want.
2. Make it your own
Customize the font, colors, icons and text to bring your new text logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Choose the right font
Typography is the most crucial element of text logos. The font you opt for should convey the feelings that you want your brand to evoke in people.
Script or Cursive fonts often reflect a sense of heritage, whereas clean lines are more modern. You may want to consider playing around with the size or direction of one or two letters in your brand name for visual impact.
Use color strategically
Color’s main job in a text logo is to make the brand name pop wherever it appears. You could consider making certain letters different colors or putting a colored outline around them. Think Google or Subway, for example.
Make a graphic statement
Creating a text-based logo that makes a graphic statement requires choosing the right techniques to make your brand name stand out, such as integrating a symbol into a letter, playing with the space between letters or joining some together to form a motif.
A wordmark logo can be a good fit for brands with distinctive names, allowing the business name to take center stage. However, careful consideration must be given to the format of the text to ensure the logo clearly represents the brand and stands out from the crowd.
Select the right layout
When designing a text logo for your brand, selecting the right layout is crucial. The layout should be simple and uncluttered, with a focus on legibility and readability. Consider using negative space to create a modern, clean look. Experiment with different alignment options, such as centering or aligning to the left or right, to see what works best for your brand.
Test your logo on different platforms to ensure that it looks good and is easily recognizable at all sizes. By selecting the perfect layout for your text logo, you'll create a design that is both visually appealing and effective in communicating your brand's identity.