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1. Tell us about your brand
Enter your business name, tagline and brand aesthetic—or just let our AI Logo Generator inspire you.
2. Make it your own
Customize the font, colors, icons and text to bring your new text logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Build your brand with Wix Logo Maker
Your logo is a critical visual element that defines your brand. It’s often the first thing people see, so it needs to be clear and memorable. That's why Wix offers an easy-to-use Logo Maker that allows you to create a unique text-based logo that perfectly showcases the name of your brand and represents your business.
In addition to our AI-powered logo generator, Wix offers a range of free business tools to help you establish and grow your brand. Our Business Name Generator can help you find the perfect business name, while browsing logo design trends can inspire you with creative ideas. Once you’ve designed your word logo, you can create a business card that matches your brand's look and feel. For more inspiration on how to create your text logo, check out our blogs on how to design a logo and types of logos to consider.
Choose the right font
Typography is the most crucial element of text logos. The font you opt for should convey the feelings that you want your brand to evoke in people.
Script or Cursive fonts often reflect a sense of heritage, whereas clean lines are more modern. You may want to consider playing around with the size or direction of one or two letters in your brand name for visual impact.
Use color strategically
Like typography, colors also help to communicate the personality of your brand. It’s a good idea to research logo psychology when choosing your logo colors.
Color’s main job in a text logo is to make the brand name pop wherever it appears. You could consider making certain letters different colors or putting a colored outline around them. Think Google or Subway, for example.
Make a graphic statement
Creating a text-based logo that makes a graphic statement requires choosing the right techniques to make your brand name stand out, such as integrating a symbol into a letter, playing with the space between letters or joining some together to form a motif.
A wordmark logo can be a good fit for brands with distinctive names, allowing the business name to take center stage. However, careful consideration must be given to the format of the text to ensure the logo clearly represents the brand and stands out from the crowd.
Select the right layout
When designing a text logo for your brand, selecting the right layout is crucial. The layout should be simple and uncluttered, with a focus on legibility and readability. Consider using negative space to create a modern, clean look. Experiment with different alignment options, such as centering or aligning to the left or right, to see what works best for your brand.
Test your logo on different platforms to ensure that it looks good and is easily recognizable at all sizes. By selecting the perfect layout for your text logo, you'll create a design that is both visually appealing and effective in communicating your brand's identity.
Dive deeper into logo design
Check out these tips from design and branding experts on the Wix Blog to help you create the right logo for your business.
FAQ
Can a logo just be text?
Yes, a logo can be just text. Text-based logos have been a popular choice among businesses for decades, and they are still widely used today. In fact, text-based logos are one of the most popular logo design trends, as they provide a clean and minimalist look. When creating a text-based logo with our Logo Font Generator, it's important to choose a font that matches the personality of your brand and is easily legible. With Wix's Text Logo Maker, you can easily create a custom text-based logo that represents your brand's unique identity.
What is a text-based logo?
A text-based logo, also known as a wordmark or logotype, is a type of logo that consists only of the name of a company or brand, typically using unique typography or custom lettering. Unlike other types of logos that may incorporate symbols, icons or illustrations, text-based logos focus solely on the name itself, making the font, color and arrangement of letters key design elements. Text-based logos are one of the most common types of logos used by businesses of all sizes and industries and can be created using Wix's Text Logo Maker, which offers a variety of customizable font options and templates to help you create a unique and professional text-based logo for your brand.
How do I make a text logo?
You can generate a text-based logo using Wix’s Text Logo Generator. Simply enter your business name and select from a variety of font styles and design options. Customizing your logo maker font, colors and design elements can help create a unique, eye-catching logo that accurately reflects your brand. With our Logo Maker, you can easily create a professional logo that is in line with the latest logo design trends. Looking for more guidance? Check out our blog post on how to design a logo.
Can I edit my text logo after creating / downloading it?
The editing options available to you depend on the Wix Logo Maker plan you choose. For example, with the Unlimited and Business plans, you can edit your logo as many times as you need. However, if you purchase a Just Logo plan, you’ll need to upgrade to make changes once your logo is purchased. Learn more about the logo plans available to you in our support article.
Do I own my text logo after downloading it?
You get full commercial usage rights to your logo after choosing a package that allows you to buy and download it. You’ll be able to use your royalty-free logo wherever and whenever you like.