1. Tell us about your brand
Enter your travel business name, tagline and brand aesthetic—or just let our AI logo generator come up with one for you.
2. Make it your own
Choose a style that speaks to you. Then, customize the font, colors, icons and text to bring your new travel logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Build your brand with Wix Logo Maker
A memorable travel logo can elevate your brand by clearly communicating what you do and showcasing your brand's personality. Popular elements in travel logo design include iconic landmarks, airplanes, compasses or waves, each symbolizing different aspects of travel and adventure. With the Wix logo maker, you can create a professional travel agency logo that captures the essence of your company in minutes.
After crafting your travel company logo, take advantage of Wix's suite of free business tools to further establish your brand. Generate a unique name with our travel agency business name generator, select from a variety of travel tourism website templates and draw inspiration from successful travel website examples. These resources are designed to help you create a cohesive and memorable brand identity that resonates with travelers worldwide.
Choose the right font
Your logo's font can significantly impact how your business is perceived. Select a typeface that mirrors the energy of your brand and draws in your desired clientele.
For travel logos, the font should evoke a sense of adventure and reliability. Consider using clean, readable typefaces for a modern look or script fonts to add a touch of elegance and personalization. The right font will make your travel agency logo design stand out and convey the professionalism and unique experience your company offers.
Use color strategically
Like typography, colors also communicate the personality of your travel business. It’s a good idea to research logo psychology when choosing your logo colors.
Blues and greens often reflect tranquility and nature, perfect for eco-tourism or adventure travel companies, while vibrant colors like orange or yellow can capture the excitement of travel and exploration. Remember to choose colors that differentiate you from competitors while appealing to your target audience.
Make a graphic statement
Icons, illustrations and graphics also help you stand out from the competition. Make sure to choose a graphic element that represents your type of travel business.
A well-chosen icon can communicate much about your brand at a glance. For instance, a globe or airplane may be fitting for an international travel agency logo, while local landmarks are great for niche tour operators. Make sure that the graphic you choose is scalable and looks good in both color and black and white.
Select the right layout
When selecting a layout for your travel logo, it's important to think about the persona you want to convey. Consider your niche within the industry and the message you want to send to your clients.
A minimalist layout can suggest sophistication, while a more dynamic composition might convey excitement and adventure. Adapt your logo's layout for different uses—opt for simplicity on digital platforms where space is limited but consider more detailed versions for print materials where you have room to expand on your brand story.