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Construction Logo Tips
Build a Trustworthy Brand
You want your customers to believe in you and your brand is a great place to start. Whether you have an architecture firm or a family owned construction business create a logo that gives off a feeling of steady honesty and trust that your customers can rely on.
Use Strong Typography
It's not just what you write, but how you write it. By using fonts that are bigger, bolder and with straight lines, you give off a strong impression that lets your customers know they can depend on you.
Pick Colors That Define You
Color is not just pretty, it can invoke certain feelings, so use this to your advantage. Think about what you want to convey about your company- the themes and cornerstones of your business, and choose colors that exemplify them. For example, the color blue brings to mind the feeling of trust and security.
Show Some Style
When choosing the imagery for your logo, keep in mind what feelings you want to portray. For construction, solid bold lines are common because they embody strength and security. But an architect might choose symmetric shapes to show off an eye for design.