Abstract logo design tips
Define the feel of your logo
Abstract logos convey a wide range of meanings and emotions in a single symbol. These types of logos typically use line-drawn shapes, icons, patterns or illustrations. This means that you should be clear about the message you want to send to your audience before you start creating your logo. This will allow you to have a better idea about how you’ll structure your logo.
Align your typography
Your font choice will be somewhat dependent on the symbol or icon you use. It will need to balance out the direction that it’s going in. For instance, if the symbol you’ve gone for is more complex, then it may be better to choose a font that’s more basic. Whichever font you choose, it should always reflect an aspect of your brand.
Use the right colors
Like typography, colors also communicate the personality of your brand. It’s a good idea to research logo psychology when choosing your logo colors. Abstract designs aren’t usually your run-of-the-mill kind of logos. You’ll see many logo icons using vibrant colors that really make them stand out. However, we recommend using one base color for the background. Most brands stick to white or black.
Make it memorable
In an abstract logo design, the most essential and crucial element is the symbol, icon or shape. It’s the centerpiece and needs to convey your brand’s message and personality. Find a symbol that’s instantly recognizable and depicts a trait of your business. Once you’ve picked something, ask friends and family if it represents everything you intended.
How to make an abstract logo in minutes
Tell us about your brand
Enter your business name, tagline if you have one, and a little bit about the look and feel of your brand.
Choose your style
Review the logo designs presented to you, and pick the one that best represents your brand.
Make it your own
Customize the font, colors, icons and text to bring your new abstract logo to life.