Retro logo design tips
Define the feel of your logo
Creating a retro or vintage logo is a great idea if you’re looking to evoke a feeling of nostalgia in your audience. Key examples of businesses that use this style are barbershops, cover bands and old-school coffee shops.
Align your typography
Fonts are one of the most important elements when creating a retro logo design. If you look at brands from any particular period, you’ll notice that they all use a specific type of font. Once you’ve decided on the period you want to emulate, research logos from that era and find one that’s similar.
Use the right colors
Like typography, colors also communicate the personality of your brand. It’s a good idea to research logo psychology when choosing your logo colors. Full color printing is a relatively modern invention so, if you’re looking to recreate a feeling of nostalgia or heritage from your logo, go with a two-tone color scheme. But colors aren’t completely out. If you want to bring the 1950s or 1960s to life, you can go for a few more vibrant colors, two or three max.
Make it memorable
Logos from times past relied on simple and strong imagery to convey the type of business they were. That’s why you’ll see many images of factories, tractors and tools. So if you're going for an old-school style, use something simple that relates to your industry—like scissors for a barbershop.
How to make a retro logo in minutes
1
Tell us about your brand
Enter your business name, tagline if you have one, and a little bit about the look and feel of your brand.
2
Choose your style
Review the logo designs presented to you, and pick the one that best represents your brand.
3
Make it your own
Customize the font, colors, icons and text to bring your new retro logo to life.