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Boutique Logo Maker

Design your boutique logo in minutes. Get inspired by these logos designed by other boutiques and create yours today.

How to make a boutique logo in minutes

A screenshot showing the first step to create a fast logo using Wix including entering your business name and tagline.

1. Tell us about your brand

Enter your boutique name, tagline and brand aesthetic—or just let our AI Logo Generator inspire you.

Product screenshot showing step 2 - icon customization with different colors or icon shapes to choose from using the Wix logo maker.

2. Make it your own

Choose a style that speaks to you. Then, customize the fonts, colors, icons and text to bring your new boutique logo to life.

Product screenshot showing step 3 - the ready-made brand logos by Wix ready to be downloaded.

3. Share it with the world

Download your custom logo design and use it anywhere you need to—from business cards to branded merch.

The front and back of business cards for a design company called Bura, made using the Wix logo maker.
A branded T-shirt with a fire icon designed for a music festival called Lorika using the Wix logo maker.
A beauty brand’s moisturizer with flower packaging and cursive writing designed using the Wix logo maker.

Build your brand with Wix Logo Maker

To create a successful online boutique, it’s important to develop a strong brand identity. For starters, you’ll need a unique name and a stunning logo that represents your style. Use our free Boutique Name Generator and Logo Maker to come up with creative ideas that will help you and your business put your best foot (or shoe) forward.


Our Boutique Logo Maker, Fashion Logo Maker, Clothing Logo Maker and T-Shirt Logo Maker offer a wide range of examples and design elements to create a stunning clothing boutique logo. Once you have your branding elements in place, check out our selection of online store website templates to build a stunning online store that will attract and retain customers. Then, keep the momentum going with our other free business tools like Invoice Generator.

The front and back of business cards for a design company called Bura, made using the Wix logo maker.
A branded T-shirt with a fire icon designed for a music festival called Lorika using the Wix logo maker.
A beauty brand’s moisturizer with flower packaging and cursive writing designed using the Wix logo maker.

Boutique logo design tips

The Wix logo maker in action showing how colors, design and text can be edited for a retreat brand called Eden Oasis.

Choose the right font

Your logo’s font helps define the feel of your brand. Are the pieces you stock one-off original designs? You could communicate this with a quirky font.


If your boutique specializes in high-quality modern fashion, a clean, bold typeface might be more on-trend. It will also appear on labels and tags, so the font you choose will need to be legible in these small spaces.

Use color strategically

Like typography, colors also play a large role in communicating the personality of your boutique brand. It’s a good idea to research color psychology when choosing your logo colors.


Off-white and pastels, like light pinks and purples, are popular colors for boutique logos. You might also want black and white versions of your logo to use on store windows or doors, for example.

Make a graphic statement

Icons, illustrations and graphics also help your brand stand out from competitors. Choose a visual element that helps tell the story of your boutique.


Imagery from nature like leaves and flowers is seen a lot in boutique logos, or you could go literal with something like a clothes hanger. Circular logo formats are also quite popular, just make sure whatever you pick is aligned with the overall layout of your logo.

Select the right layout

With the right layout, your stylish fashion boutique logo will catch the eye of potential customers and help boost your business. When making your decision, you’ll want to make sure the layout is visually appealing, balanced and reflects your brand aesthetic.


Check that the layout works across different use cases and mediums. Test it out on everything from printed materials like tags and business cards, to virtual collateral like a website or social media profile.