Fashion logo design tips
Define your branding
Your logo is one of the main elements that sets you apart from others in the fashion industry. It should reflect the kind of services and products you provide to help your clients connect with you. For example, a logo for a personal stylist is likely to be creative and quirky. On the other hand, a logo for a clothing store might be bold and polished.
Choose the right font
Your logo’s font helps define the feel of your fashion brand. The typography you choose should reflect the style of your services. For example, if you’re a personal stylist, you might choose a creative, flowing font. On the other hand, if you’re designing a logo for a clothing store—a chic, contemporary font would be a good choice.
Use color strategically
Like typography, colors also play a large role in communicating the feel of your fashion brand. It’s a good idea to research color psychology when choosing your logo colors. If you’re a personal stylist, you may pick colors that best reflect your own sense of style. Whereas an accessories store owner might want to go for vibrant colors like orange and purple for a creative feel.
Make a graphic statement
Icons, illustrations and graphics also help your fashion brand stand out from competitors. Make sure to choose a graphic element that represents the products and services you offer. For example, if you run a clothing store you could integrate a hanger into your creative fashion logo.
How to make a fashion logo in minutes
1
Tell us about your brand
Enter your business name, tagline if you have one, and a little bit about the look and feel of your fashion brand.
2
Choose your style
Review the logo designs presented to you, and pick the one that best represents your brand.
3
Make it your own
Customize the font, colors, icons and text to bring your new fashion logo to life.