Choose the best name for your clothing brand
Deciding on a name is one of the first and most vital steps in branding your fashion brand. It’s important to pick a name that shows who you are as a business, and the type of products you sell. Most importantly, your clothing brand’s name should be memorable—so make sure that the name you choose is easy for people to spell, pronounce and remember.
Use our free Clothing and Fashion Brand Name Generator to brainstorm brand name ideas, or take inspiration from the examples below. Once you’ve found a name you like, you can find the domain name, choose your favorite fashion website template, and take your brand online.
Examples from the Clothing & Fashion Brand Name Generator
Each of these three names has a story to tell. Think about your story when choosing your clothing brand name.
01. Fashion Experts
Get all your styling tips and updates of the latest trends from these designer pros.
02. Old School Fashion
Clothing inspired by past professional designers over the course of generations.
03. Clothing Excellence
A boutique clothing store selling the most stylish tailored pieces.
Let these clothing brand name ideas help spark your creativity
We’ve put together some inspiring and catchy name ideas from our Fashion and Clothing Brand Name Generator to help you along your journey.
Set the tone for your brand with the right adjective
Keeping the right adjectives in mind can help create the feeling you want your customers to have when they see your brand name.
How to come up with a name for your fashion brand
Use the Business Name Generator to come up with creative name ideas. Then, pick the name that’s right for your fashion business by keeping these best practices in mind.
Decide on your clothing line’s vibe
Choosing the right keywords to describe your fashion business on websites and articles can make it easier for customers to find you online and help them decide if it's what they’re looking for.
Get to know your target audience
Take time to understand how potential customers speak about brands and products similar to yours. Make sure the name you choose fits their language and that the content you’re putting out speaks to their needs.
Scope out the competition
See what your competitors are doing in order to stand out in the crowd. The name you come up with should be different, bold and unforgettable. Be sure to run a thorough search to make sure the name you want isn’t already taken.
Plan for the future
If you plan on going global, check that the name you choose has positive connotations in different languages. Mapping out future launches and promotions can help you decide if the name will stay relevant in the future.
Get feedback on your new name
Once you’ve chosen a name that you like, run it past potential customers or people in your industry to see what they think. Take note of their comments and reactions, and keep in mind any biases they may have.
Brand your products with a logo
Build a brand that will stay at the forefront of your customers’ minds with a memorable logo and strong website. Creating mockups of your logo is a great way to test if your new name will look good online and in print.