Wix vs Wix Studio
Wix vs Wix Studio
As a leading website builder, Wix offers two powerful solutions to build and grow businesses online: the original Wix and Wix Studio.
TLDR; Wix vs Wix Studio
Wix
Wix is a website builder that simplifies the web design process for non-technical users and gives you the freedom to choose exactly how you create your site. Its drag-and-drop editor and 2,000+ website templates give you control over every aspect of making a website.
Wix Studio
Designed for agencies, freelancers and enterprises, Wix Studio lets professional web designers and developers unleash their creativity faster and better than ever. You can create high-end sites at scale while harnessing the robust infrastructure and business solutions that already come with Wix.
Wix vs Wix Studio key comparisons
Web design
Wix has:
Wix Studio has:
Design flexibility
Responsive AI, 300+ responsive templates
No-code animations & effects
Apps & plugins
Wix has:
500+ website apps available in the Wix App Market
Wix Studio has:
Same as the classic Wix website builder, plus:
The ability to create, share & deploy custom apps
A Figma plugin allowing you to export your designs from Figma to Wix Studio
Website management
Wix has:
Multi-site management
Team collaboration
CMS
Wix Studio has:
Agency collaboration
Multi-project management
eCommerce
Wix has:
Omnichannel selling
PCI DSS Level 1 compliance
Worldwide dropshipping partners
Global eCommerce tools
Native integrations such as gift cards
Loyalty programs
Wix Studio shares the same breadth & depth of eCommerce solutions as the classic Wix platform.
Open source & coding
Wix has:
Custom CSS & Javascript
Wix Velo with hundreds of APIs to adopt any business logic
Wix Blocks
Custom databases
Custom monitoring
Debugging tools
Choose your IDE
Webhooks
AI code assistants
Wix Studio shares the same open platform capabilities as the classic Wix platform.
Customer support
Wix has:
24/7 callback support EN (other languages supported during limited hours)
Live chat (EN): Monday through Friday, 2 a.m. to 6 p.m. ET (other languages available)
Online ticket submission
Wix Studio has a dedicated support team.
Wix is trusted by millions of users around the world
"I recommend Wix constantly to other creatives because it gave me the ability to build something professional, functional, and scalable without needing a background in web development."
Ana Gabriela
Ana the Artist
"We've done a tremendous amount of sales from our pre-ordering feature, which a lot of other restaurants don't have."
Orly Gottesman
Modern Bread & Bagel
"I didn't want our website to be just a brochure, I wanted it to be art."
Josh Spencer
The Last Bookstore
"I ordered 200 hand-forged knives to my dorm room and built a Wix website to sell them."
Noah Rosen
Forge to Table
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Wix vs Wix Studio FAQ
Can I transfer from Wix to Wix Studio?
While you can’t transfer a Wix Editor site to a Wix Studio site (or vice versa), you can create a new site using the Studio Editor. When you make new sites with either the Editor or Studio, you'll still have access to your existing Wix sites in your new workspace and can edit them as usual in the Editor.
Do professionals use Wix?
Here's the short version: agencies absolutely use Wix. But many of them use Wix Studio, which was purpose-built for agencies and web professionals who need advanced design control, client collaboration tools and scalable workflows
Which should I use Wix or Wix Studio?
In a nutshell, it depends. Wix caters to DIY enthusiasts and small businesses seeking a user-friendly platform with ready-to-go features at affordable prices. With Wix's AI website builder, entrepreneurs and creators can go from a single prompt to a business-ready website, with Aria guiding the process through contextual on-canvas assistance and full drag-and-drop control available whenever they want it.
Wix Studio is tailor-made for professionals and agencies craving extra design freedom, advanced design capabilities and highly responsive websites.
Is Wix good for agencies?
For agencies its best to use Wix Studio as its built specifically for agencies, offering multi-client dashboards, white-label options, reusable design assets, CMS flexibility, and team roles/permissions. It suits agencies wanting fast turnaround and no-code/low-code builds.