Build your project on any AI tool. Run it on Wix.

Wix Headless is a way to use Wix business solutions—like stores, bookings, events, a CMS and payments—outside the Wix editor. Whether you're starting from scratch, already have a project built with an AI coding tool, or want to connect through a vibe coding platform, you build your frontend however you like and connect it to a fully managed Wix backend through a single prompt or a quick setup. Wix runs the hosting, security and business logic behind the scenes, so the site or app you built can take real payments, bookings and orders. You manage everything from one Wix dashboard, with no servers to run and no backend to engineer.

No. If you're starting from scratch, tell your AI coding tool to build using wix.com/headless/skill.md, or describe your project here and we'll open it in your vibe coding platform—either way your Wix backend comes wired in automatically. Already have a project built with an AI coding tool? Paste one command and your backend goes live in seconds. Either way, there's no backend to build and no servers to set up—and if you'd rather work hands-on, you also get a CLI and APIs for full control.

It depends on how you build. If you use an AI coding tool like Claude Code, Cursor, Codex or Gemini CLI, you can start from scratch—tell it to build your project using wix.com/headless/skill.md and the Wix backend connects automatically—or, if you already have a project, paste one prompt into your terminal to connect it. If you use a vibe coding platform like Base44, write your prompt right here on this page and we'll open it in your chosen platform with your Wix infrastructure already connected. Either way, you get payments, bookings, content and more behind whatever you build.

Yes, the right headless solution can be good for SEO. It lets you control your content structure, URLs and metadata while serving pages fast across any channel. Wix Headless runs on infrastructure built for search engines, with server-side rendering, customizable meta tags and structured data, easy URL control and an XML sitemap that Wix creates and keeps up to date. You also get fast page loads from built-in caching and image optimization, plus an AI Visibility tool that shows how your site appears in LLMs like ChatGPT and Gemini. That gives your project a strong foundation to rank on Google and surface in AI search.

Yes, Wix Headless allows you to share the same business data and content from one project across multiple frontends, like websites, mobile apps and more. You create and update content once in your CMS, then serve it live to every channel you've connected. You manage it all from a single Wix dashboard, so your blog posts, product listings and other content stay consistent everywhere they appear.

Your headless CMS connects to the full Wix backend through the same single connection, so your content works alongside stores, bookings, events, memberships and payments. It all runs under one account and one dashboard, which means the content you publish and the orders, bookings and payments you take are managed in the same place—with no separate tools to stitch together.

Wix Headless works with the tools you already use, in two ways. With AI coding tools—Claude Code, Cursor, Codex and Gemini CLI—you connect by pasting a single command into your terminal. With vibe coding platforms, like Base44, you start from a prompt on the Wix Headless page and it opens in your platform with the Wix backend wired in. On the framework side, Wix-managed projects are built on Astro and support React, Vue, Svelte and Solid. Prefer to host yourself? Connect your own stack on infrastructure like Vercel, Netlify or AWS and call Wix through its APIs and JavaScript SDK.

Yes—that's the whole idea. Wix Headless lets you use Wix business solutions outside the Wix editor, in your own AI-built site, mobile app or custom frontend. You design and control the frontend however you want, while Wix runs the backend. You still get a clean Wix dashboard to manage your content, orders, bookings and marketing tools, so you keep full control of the experience without building inside the editor.

You can add every feature available in the Wix dashboard to your app or site: an online store with cart, checkout and inventory; bookings and scheduling with reminders; events with ticketing and guest lists; pricing plans for subscriptions and memberships; a CMS for your content; and secure payments. You can plug in just what you need through one connection and add more anytime, all managed from your Wix dashboard.

Wix Headless is free to start—you connect your frontend to the Wix backend at no cost. You pay the same way as any other Wix user, with no developer pricing, no API fees and no enterprise tiers. When you're ready to start selling or want advanced features, you upgrade to a Premium plan, which unlocks payments, in-depth analytics, a custom domain and more. You add a domain when you want it, so costs stay predictable from the start.

The best headless platform depends on what you're building, but Wix Headless stands out for giving you a full native backend—CMS, eCommerce, bookings, events and payments—in one place, instead of stitching together separate tools. You connect in one prompt, build your frontend on any stack and run everything from a single dashboard at standard Wix pricing. For anyone who wants their AI project to become a real business without managing servers, it's a strong all-in-one choice.