- Rebecca Tomasis
- Nov 26, 2025
- 6 min read
Updated: Dec 17, 2025

Is Wix free? Yes, and in this article we’re going to break down what that means when it comes to learning how to create a site for free. We’ll also explore building beyond a free website and explore what Wix’s paid plans offer as well.
Known for its intuitive drag-and-drop editor, Wix allows users to learn how to create a professional website without extensive technical skills. This has long made it an attractive (and affordable) option for businesses of all sizes.
Its Premium plans have also made it possible to access more advanced features for building a website or scaling business without breaking the bank. Let's explore more.
TL;DR: Is Wix really free? Yes, and here’s how
Yes, you can build and publish a website on Wix completely free. The free plan gives you access to the full Wix Editor, customizable templates and essential features to launch a website. It’s a solid starting point for personal projects, portfolios or early-stage businesses testing the waters.
As your needs grow, you might choose to upgrade. Wix’s paid plans unlock more functionality—like connecting your own domain, removing Wix branding, expanding storage, accepting payments and collaborating with teammates. Here’s a breakdown of what each plan offers so you can pick the one that fits your goals.
Plan | A peek at what's included | Price |
Free forever | Build a site with Wix branding and a wixsite.com domain, plus access core features. | $0/month |
Light | Connect a custom domain, remove Wix ads, get 2 GB of storage and basic marketing tools. | $17/month |
Core | Get 50 GB of storage, a free domain for one year, basic eCommerce features, basic marketing suite and up to five collaborators. | $29/month |
Business | Get 100 GB of storage, standard eCommerce features, standard marketing suite and up to 10 collaborators. | $39/month |
Business Elite | Get unlimited storage, advanced eCommerce, advanced marketing suite and up to 100 collaborators. | $159/month |
Editor's note: Plans and pricing are current as of the time of this writing. They are subject to change at any time.
So, how is Wix free again?
You can build a website completely for free with Wix, and get access to its limited set of free features for as long as you'd like.
To start, just:
Go to the Wix.com signup page
Choose how you want to register and enter your details
Click "Sign Up"
You can have up to 999 free Wix sites.
What does a free Wix website include?
Free Wix site, with up to 500 MB of storage and up to 1 GB bandwidth.
Access to and use of over 2,000 pre-designed, customizable website templates (this includes templates by industry too — eCommerce website templates, construction website templates, beauty website templates and more).
Design features like custom color palettes and vector art.
You’ll also get access to an extensive library of images and videos to use in your website design.
Business tools, including SEO built-in features, CMS and email marketing.
Free, secure and reliable web hosting.
Enterprise-grade website security, including SSL certificates.
Hundreds of apps to choose from in the Wix App Market, many of which can be added to your site for free.
Automatic mobile optimization of your free site plus access to the Wix mobile app and the ability to create a free member’s app for your website.
An extensive help center.
Learn more: How to make a website from scratch
What are the limitations of a free plan?
There are several known limitations of any free website building plan. Some of these include:
With limited bandwidth and storage, this option works best for sites that don’t need to handle heavy traffic or large amounts of content.
Non-customizable free domain name, e.g., siteprefix.wixsite.com/siteaddress. If your business branding is important to you in the long term, it's worth investing in a customized domain name, which is free for the first year with a Wix Premium plan.
Wix branding (and sometimes ads) on your site.
No access to widely used analytics tools, such as Google Analytics — which you can connect to with a paid plan.
No eCommerce functionality or way to take payments, so if you’re planning to sell online, you’ll need a paid plan.
Beyond a free website, what are Wix’s paid plans?
Wix offers a variety of pricing plans designed to cater to different business needs and budgets. Understanding these options will help you choose the most suitable plan for your website.
Paid Wix plans (a.k.a. "Premium plans") include a custom domain (free for the first year), 24/7 Wix Customer Care and the removal of Wix branding. Here's a glimpse at other benefits that are included with each plan. For a full list of features, check out Wix's pricing page.
Light plan
2 collaborators
2 GB of storage
4 lead-capture forms
Google Ads with Wix
Price: $17/month
Core
5 site collaborators
50 GB of storage
Basic marketing suite
Accept payments
Basic eCommerce functionality
Price: $29/month
Business
100 GB of storage
Standard marketing suite
Standard eCommerce functionality
10 site collaborators
Price: $39/month
Business elite
Unlimited storage space
Advanced marketing suite
Advanced eCommerce functionality
Advanced developer platform
100 site collaborators
Price: $159/month
How to choose the right Wix plan
The right Wix plan depends on your type of business and/or website goals. Are you just showing off a portfolio or looking to build a simple landing page? Then a free or Light plan might be enough.
But if you want to sell online or accept online bookings, you'll need a Core plan or higher tier. You can find the full list of per-plan features on the Wix pricing plan. You can try any plan and if it's not for you, cancel within 14 days to get a full refund. You can upgrade or downgrade your plan at any time.
Steps for getting started
Getting started with Wix is a straightforward process that involves signing up and selecting the plan that best suits your business needs.
Sign up to Wix: To begin, visit Wix and create an account. You can sign up using your email address or through an existing Google or Facebook account.
Explore the Editor: Once registered, you can access the Wix Editor, which allows you to design and customize your website. At this point, you can even try making a free site using the AI website builder or one of Wix's 2,000+ website templates.
Choose the right plan: Consider your business goals and budget when selecting a plan. If you're just starting, you might opt to keep using the free plan to explore Wix's capabilities. However, if you require more advanced features or wish to remove ads, you can upgrade to a Premium plan at any point.
Learn more:
When should I create a free website?
Free websites are ideal if you're testing a business idea, thinking of turning a hobby into a business or building a personal portfolio website. They’re especially useful for students working on school projects, community groups sharing info or artists just starting out (as examples). Free sites also work well for temporary projects, personal blogs or any time you want to validate an idea.
Learn more: How to start a blog

When to opt for a paid website plan?
If you're launching a professional business or require advanced website features for whatever reason, a free website might not be enough. In most cases, you'll need a paid website plan if you're:
Starting a (serious) business (e.g., creating an eCommerce website or online store)
Accepting online payments of any kind
Accepting online bookings of any kind
Building a long-term brand
Expecting lots of traffic to your site
Planning to have multiple team members work on your site or within the editor

Is Wix free? FAQ
Can I upgrade from free to paid later with Wix, without losing my work?
Yes, and with the following:
All content transfers automatically
Design remains intact
Easy one-click upgrade
No rebuild required
Apps/features instantly activate
Domain can be connected immediately
Analytics become available
Is Wix free forever or is there a time limit?
There's no time limit. You can keep your free website for as long as you need it.
Does Wix include free hosting?
All Wix sites include free hosting, regardless of whether you build with a free or paid plan.
How much does Wix cost?
Building a site with Wix ranges from $0 (with a free site) to $159 per month (though paid plans start at $17 a month).
Do you get a free domain name with Wix?
If you make a free site you'll get a non-customizable URL for your website. If you choose a paid plan, you can get a custom URL for free for the first year.