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Wix Studio vs. Elementor: which website builder should you choose?

Updated: 6 days ago

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wix studio vs. elementor

Choosing the right website builder is a big decision for any web creator. With so many options out there, how do you know which one is right for you? If you’re comparing Wix Studio vs. Elementor, you’re probably looking for a platform that makes building a website easy, powerful and flexible. 


Wix Studio is your go-to platform if you’re building websites for others. Whether you’re running an agency tackling multiple projects at once, a boutique business crafting one-of-a-kind designs or part of an enterprise needing advanced tools to scale, Wix Studio’s got it all. With an intuitive drag-and-drop editor, a collaborative workspace and growth-focused features to maximize efficiency, it’s everything you need to create, manage and deliver high-performing websites with ease.


Elementor, on the other hand, is a WordPress plugin that also enables users to design websites through a user-friendly drag-and-drop interface and eliminates the need for coding. It makes web design accessible to everyone and offers widgets and templates that can serve various industries and businesses of different sizes.


Understanding their differences is key—especially if you’re starting fresh and wondering how to make a website from scratch. Now, let’s break down their key features side-by-side so that you can confidently choose which one is right for you. 



wix studio sign up banner


Wix Studio features vs. Elementor features


Got a big project coming up? The right website builder will keep your workflow smooth and stress-free. You’ll want a platform that has all the essential features built in—so you can focus on creating, not troubleshooting. 


Let’s get into the key functionalities of Wix Studio versus Elementor—like infrastructure, design flexibility, AI website builder capabilities, scalability and more—to help you find the perfect fit. 



01. Infrastructure and hosting


Wix Studio provides a fully managed and free website hosting solution, eliminating the need for external providers. If you’re wondering how to host a website, Wix Studio simplifies the process by offering built-in hosting with top-tier infrastructure. Built on Google Cloud, AWS and Fastly, it ensures high-speed performance, 99.99% uptime and global CDN coverage for fast content delivery. Security is integrated, with the best SSL certification, DDoS protection and automated backups. 


Domain name registration is also a crucial step in establishing a website, allowing businesses to create a unique identity on the web. Domain management is included with Wix Studio, allowing users to easily register and oversee their domains without extra setup.


Elementor, as a WordPress page builder, requires users to set up their own hosting and domain separately. Elementor Hosting is powered by Google Cloud and Cloudflare’s CDN, offers 99.99% uptime, built-in SSL security and real-time monitoring for a reliable experience, but it is a separate paid service. Users opting for third-party hosting will have to handle domain registration, security and performance optimization manually.


With Wix Studio, you get built-in hosting plus use a domain name search tool and a domain name generator to find the perfect domain name.


Learn more about website infrastructure:



02. Design and creative control


wix studio mouse parallax moving image

Wix Studio design delivers a true drag-and-drop experience where you can achieve pixel-perfect precision with custom breakpoints and layouts, kick off a project with 375+ customizable responsive website templates and experience automatic responsiveness for all screen sizes. It includes built in animations such as hover effects, scroll, mouse parallax, advanced text masking as well as no-to-low-code animations like Lottie, Rive and WebGL. You can also create with complete design freedom using Custom CSS. There’s also a Figma-to-Studio plugin for seamless design transitions. 


Elementor also offers drag-and-drop editing with 300+ website templates (limited for free users). It allows custom positioning of elements but restricts Custom CSS, text masks and certain widgets to Elementor Pro. Figma-to-Elementor integration is possible through third-party plugins.


Both platforms empower you to create beautiful designs. However, Wix Studio offers more advanced features built-in, eliminating the need for third-party add-ons and enables all design functionalities for basic plans as well. 


"Website builders today put the power of design into your hands, giving you the tools to craft responsive, stunning websites that look and feel exactly how you imagine. They turn creativity into reality, making every detail count and every idea possible." - Sharon Hafuta, SEO blog editor at Wix

Learn how to make a responsive website and explore inspiring responsive website examples to help you design the perfect site for your clients.



03. AI features


wix studio ai features

When it comes to AI features, Wix Studio AI can help you adjust sections with responsive AI, support you with an AI Code Assistant which generates scripts and helps troubleshoot issues or an AI-powered image generation tool to create unique visuals directly within the editor. Wix Studio also has a visual sitemap and wireframe generator—all you have to do is answer a few questions and it will generate a site structure. 


Elementor has useful AI tools which you can try for free on any Elementor website, but that you'll need to pay for later. The tools include a copilot, code assistant and text and image generation which operate on a credit-based system, meaning you’ll need to monitor your AI usage so credits don’t roll over year to year. They also have sitemaps and wireframe generator which you can try for free.


If you’re looking to use AI features on a regular basis without worrying about credits, Wix Studio is likely the better option. 


Explore a list of the best website builders, including the best AI website builders.



04. Scalability and dynamic content


wix studio cms homepage

Wix Studio offers a comprehensive, integrated content management system (CMS) that facilitates the creation of dynamic pages, collections and repeaters. This built-in CMS allows for seamless content updates without disrupting the overall design. Additionally, Wix Studio CMS provides AI-powered tools to efficiently manage expanding databases.


In contrast, Elementor leverages WordPress's CMS, a platform renowned for powering numerous websites globally. While Elementor supports dynamic content through features like the Loop Builder and Taxonomy Filters, these functionalities often require additional setup and configuration.



05. Collaboration and client management


collaboration and client management wix studio

When you’re juggling multiple projects, seamless collaboration and client management aren’t ‘nice to have’—they’re game changers. That’s where Wix Studio management tools come in. Designed for web creators of all kinds, from high-volume agencies to small-scale studios and enterprises, it’s a powerhouse platform that simplifies teamwork and keeps projects moving forward.  


With Wix Studio’s unified workspace, you can collaborate effortlessly. Leave on-canvas comments to keep everyone on the same page, co-create side-by-side and use the mobile app to manage projects wherever you are. Need to wrap up a project? The Client Kit simplifies handovers with tutorials and resources, making sure the transition is easy for your clients. Your clients can then stay informed with automated reports and use Content Mode to update content without disrupting your design.


Elementor provides Notes for in-editor comments and relies on WordPress’s role management system for user access control. Elementor Team is available on higher-tier plans but lacks built-in client management tools.


Both platforms offer collaboration features, but Wix Studio provides a more integrated and comprehensive suite of tools designed to simplify workflows for teams, keeping client handovers in mind.


"As a designer, staying efficient and adaptable is a must. That’s why finding the best website builders for designers can be a total game-changer. Go for platforms that make collaboration easy, provide design tools that feel like an extension of your creativity, and make client handoffs smooth and hassle-free." — Tal Ashtar, graphic designer at Wix


06. App marketplace and plugins


wix studio app marketplace and plugins homepage

For developers and advanced creators, the ability to extend website functionality through plugins and third-party apps is a crucial feature. Wix Studio offers a marketplace for developers to build, customize and sell apps to millions of Wix users. It supports two types of plugins to extend business solutions: site plugins, which add custom features to the website front end and Dashboard Plugins, which customize the Wix Studio dashboard for a smoother user experience. 


Elementor allows developers to extend functionality through a wide range of third-party plugins and also take advantage of platforms like ThemeForest to sell templates, themes and add-ons, providing opportunities for business growth.


With Wix Studio’s native integrations, users can seamlessly connect their favorite marketing tools to streamline campaigns and drive growth. Developers can also create and sell full-stack apps on the Wix App Market, reaching millions of users. 



07. SEO and marketing


wix studio seo and marketing capabilities

Both Wix Studio and Elementor offer tools for SEO and marketing, each catering to different preferences. Wix Studio SEO provides an integrated blogging system, including a blog maker, with customizable layouts and built-in content management features, facilitating organization and monetization options. Its comprehensive SEO features toolkit includes dynamic XML sitemaps, automated redirects and AI-powered auditing tools, along with integrations with platforms like Semrush and Google Search Console. Additionally, the Wix SEO Hub offers resources such as webinars and guides to enhance SEO knowledge.


Elementor, on the other hand, leverages WordPress's native blogging capabilities and extends functionality through plugins like Yoast SEO or Rank Math for advanced optimization, allowing users to tailor their SEO strategies by selecting specific tools that align with their needs. 


In summary, Wix Studio delivers a unified platform with built-in SEO and marketing features, ideal if you’re looking for an all-in-one solution. 


Learn more:



08. Ecommerce capabilities


ecommerce store on wix studio

Wix Studio offers a built-in eCommerce platform with a customizable online store creator, AI-powered product descriptions, gift cards, loyalty programs and omnichannel selling across platforms like Amazon, eBay, Google Shopping, Facebook and Instagram. Wix Studio eCommerce supports eCommerce hosting, payment gateways including Wix Payments ,Apple Pay and an integrated POS, customizable shipping rules and localization tools for handling multiple currencies, languages and tax structures.


Elementor requires WooCommerce to build an online store. WooCommerce offers flexibility and supports additional plugins for features like loyalty programs, abandoned cart recovery, multi-channel selling and also supports multiple payment gateways. 


Wix Studio is a strong choice for businesses seeking an all-in-one solution. On the other hand, Elementor, when paired with WooCommerce, provides extensive customization and flexibility. The choice between the two depends on your specific business needs and the level of customization you want.


Learn more about eCommerce:



09. Native deep functionality


native deep functionality wix studio features

Wix Studio provides a comprehensive development ecosystem, offering full coding freedom with a cloud-based IDE, AI Code Assistant and zero-setup environments for development, testing and production. It supports Wix Headless APIs for integrating eCommerce, event management and other business solutions into any tech stack which is ideal for developers and businesses looking for highly customizable and scalable experiences. 


Wix Studio business solutions offer features from eCommerce to bookings, payments, CRM and more so that you don’t need to rely on third-party plugins to meet client needs.


Elementor is primarily a visual page builder but developers can extend its functionality by creating custom widgets and controls, as detailed in Elementor's developer documentation. As previously mentioned, monetization opportunities include selling templates and addons through third-party marketplaces such as ThemeForest and CodeCanyon.



10. Enterprise and large-scale solutions


Enterprise and large-scale solutions wix studio

Wix Studio enterprise offers solutions with advanced multi-site management, customizable templates and an API ecosystem for integrating systems like DAM, ERP, and CRM. It also provides a Partner Program with benefits such as revenue sharing, priority support and lead opportunities.


Elementor caters to enterprises through scalable hosting services, including Cloudflare CDN integration and premium support, ensuring optimal performance during high traffic periods. For agencies managing over 10 websites, Elementor offers customized solutions upon direct consultation, with Platinum Support available for complex projects.



11. Community and customer support


community and customer support wix studio

Wix Studio community and support is important both for big enterprises and freelancers. Wix Studio offers support with 24/7 customer service in English, additional language support during set hours and an AI-powered chatbot. You can also track past interactions through the Customer Care ticket log. If you’re an agency or professional, you can apply for the Wix Studio Partner Program to enjoy priority support. The Wix Studio community forum connects designers, developers and business owners, while the Wix Studio Academy provides educational resources and expert-led courses.


Elementor provides 24/7 support for Pro users, while free users rely on forums and documentation. They offer email ticket support and a knowledge base. Elementor’s Academy also provides educational content for all users.


12. Pricing


When compared, Wix Studio stands out for its straightforward approach, making it a great choice if you’re seeking simplicity and ease of use. Its all-inclusive pricing model covers hosting and essential features, so you can focus on creating without the complexity of managing multiple services. Wix Studio offers a free plan and all paid plans have a 14 day free trial. 


Elementor offers a range of plans tailored to different user needs. This includes a free version, the Elementor Pro Plugin, WordPress hosting plans and eCommerce hosting plans. There is a 30-day money back guarantee with no strings attached. 


We’ve broken it down for you: while these plans provide many features and customization options, they can be intricate and may require a learning curve to navigate effectively. 



Wix Studio


Plan

Price

Includes

Basic

$19/month

  • Free domain for 1 year

  • Site analytics

  • 1,500 CMS items

  • 3 site collaborators

  • 10 GB media storage

Standard

$27/month

  • Accept payments

  • Free domain for 1 year

  • Site analytics

  • 4,000 CMS items

  • 5 site collaborators

  • 50 GB media storage

Plus

$34/month

  • Priority support

  • Accept payments

  • Free domain for 1 year

  • Site analytics

  • 20,000 CMS items

  • 10 site collaborators 

  • 120 GB media storage

Elite

$159/month

  • Dedicated data infra 

  • Priority support

  • Accept payments

  • Free domain for 1 year

  • Custom analytics

  • 500,000 CMS items

  • 100 site collaborators 

  • Unlimited media storage



Elementor


Category

Plans & prices

Features

Elementor Pro Plugin

Essential: $5.96/mo

Advanced Solo: $7.97/mo

Advanced: $9.99/mo

Expert: $20.08/mo

Covers 1-25 sites. Plans include 24/7 support, various widgets, a theme builder and dynamic content. Advanced and Expert plans offer eComm features and collaborative notes.

WordPress Hosting

Lite: $3.62/mo

Basic: $12.10/mo

Business: $24.21/mo

Grow: $27.84/mo

Covers 1-3 sites. Includes design, security, collaboration features and dynamic content. Business and Grow plans offer eComm capabilities. All plans include 24/7 support.

WooCommerce Hosting

Sell Core: $6.04/mo

Sell Pro: $18.15/mo

Sell Pro +: $30.26/mo

Covers 1 site. Offers a range of eComm tools, including conversion optimization, free domain and analytics integration. Storage up to 60GB. Includes 24/7 support.


Curious how Wix Studio stacks up against other platforms? Explore more comparisons:



Wix Studio vs. Elementor—which is right for you?



video image of a website builder wix studio editor


Choosing between Wix Studio and Elementor depends on your goals, technical skills and project needs. To help you decide between these options, we reached out to our expert, Roy Wax, product marketing manager at Wix Studio.


"When you're building a website, you need a platform that’s got your back and helps you reach your goals. That’s where Wix Studio shines. It’s made for web creators of all kinds who want an all-in-one solution with powerful tools that just work. You can get your site up and running fast, without any extra hassle or complicated steps," says Roy


“On the other hand, Elementor is a great choice if you’re comfortable with some tech know-how. It offers plenty of tools to customize your site the way you want, though it might take a bit more time to get the hang of it.”


Here's a quick breakdown of who each platform suits best, according to Roy:



Who should use Wix Studio?


Wix Studio is the go-to platform for all web creators, from creative professionals, agencies and businesses looking for a powerful yet flexible website building platform.  With its advanced design tools, AI features and collaboration options, it’s ideal for designers and developers who want more control. With AI-powered design tools, Figma-to-Studio integration and built-in CMS, it can improve workflows for those managing multiple clients. Its integrated eCommerce tools, marketing features and security make it great for businesses and store owners. Agencies benefit from its collaboration tools, automated reporting and enterprise-level security.


As Roy puts it: “Wix Studio was built to give web creators the tools they need to work smarter. No matter how big or small your vision is, Wix Studio is a complete platform that helps you stay creative, keeps things moving smoothly and gets your projects live faster.”


See how Wix Studio vs. Shopify compares and find the best platform for your web design needs.



Who should use Elementor?


Elementor is best for users familiar with WordPress who want greater control over customization. It's ideal for bloggers and content creators who need design flexibility and deep SEO integrations. Developers also benefit from its ability to customize with PHP and CSS. However, managing hosting, updates and plugins adds complexity. Elementor works well for large WooCommerce stores but requires third-party plugins for features Wix Studio provides natively, like omnichannel selling.



Final thoughts


If you want a fully hosted platform with advanced AI tools, eCommerce features and easy client management, Wix Studio is for you. Elementor suits those who prefer WordPress and are comfortable with manual maintenance. 


As Roy explains, “The right platform really comes down to what you need. Whether you want something easy with built-in tools or prefer a more hands-on option, it’s all about finding what works best for you.”


Ready to elevate your web design? Sign up for Wix Studio today and start creating.


Editor’s note: all pricing and information are current as of 04/01/2025.



Wix Studio vs. Elementor FAQ


Which is better, Elementor or Wix?

It depends on your needs. Elementor is great if you’re comfortable with WordPress, while Wix Studio is perfect if you’re looking for an all-in-one, fully hosted solution with built-in AI, advanced design tools and seamless collaboration features.

Is Wix Studio better than WordPress?

Do professional web designers use Elementor?

What is the main difference between Wix Studio and Elementor?

Is Wix Studio better than Elementor Pro?

What is Wix Studio for?

Is Wix Studio free?

Is Wix Studio different than Wix?




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