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Small Business Name Generator

Type a word or two you want in your business name, and get a list of small business name ideas and suggestions instantly.

A selection of desktop and mobile websites for different brands that use Wix’s Business Name Generator to come up with unique business name ideas.

Choose the best name for your business

Deciding on a name is one of the first and most vital steps in branding your small business. It’s important to pick a name that shows who you are as a business, and the type of products or services you offer. Most importantly, your business name should be memorable—so make sure that the name you choose is easy for people to spell, pronounce and remember.

Use our free Small Business Name Generator to brainstorm name ideas, or take inspiration from the examples below. Once you’ve found a name you like, you can find the domain name, choose your favorite website template, and take your brand online.

Examples from the Small Business Name Generator

Each of these three names has a story to tell. Think about your story when choosing your business name.

01. Carefree Catering

A full-service catering company serving tasty meals at parties and events.

02. Mojo Coaching

A coaching company helping entrepreneurs to scale their businesses.

03. Submarine Supply

A specialist marine supply store for all your fishing and boating needs.

Let these small business name ideas help spark your creativity

We’ve put together some inspiring and catchy name ideas from our Small Business Name Generator to help you along your journey.

Set the tone for your business with the right adjective

Keeping the right adjectives in mind can help create the feeling you want your clients or customers to have when they see your business name.

How to come up with your small business name

Use the Business Name Generator to come up with creative name ideas. Then, pick the name that’s right for your business by keeping these best practices in mind.


Decide on your key message

Choosing the right keywords to describe your business on websites and in articles can make it easier for potential clients and customers to find you online and help them decide if your brand is what they’re looking for.


Get to know your target audience

Take time to understand how potential clients or customers speak about products or services similar to yours. Make sure the name you choose fits their language and that the content you’re putting out speaks to their needs.


Scope out the competition

See what your competitors are doing in order to stand out in the crowd. The name you come up with should be different, bold and unforgettable. Be sure to run a thorough search to make sure the name you want isn’t already taken.


Plan for the future

If you plan on going global, check that the name you choose has positive connotations in different languages. Mapping out future launches and campaigns can help you decide if the name will stay in the future.


Get feedback on your new name

Once you’ve chosen a name that you like, run it past potential clients, customers or people in your industry to see what they think. Take note of their comments and reactions, and keep in mind any biases they may have.


Brand your business with a logo

Build a brand that will stay at the forefront of your clients’ or customers’ minds with a memorable logo and strong website. Creating mockups of your logo is a great way to test if your new name will look good online and in print.

Browse more resources
for setting up your business

Blog post about best business websites built with Wix. Photo showcases an eco-friendly paper goods business.

10+ Best Small Business Website Examples to Inspire You

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What it Takes to Be a Successful Small Business Owner in 2022

Blog post about small business trends.

8 Small Business Trends to Know for 2022

Establish your brand online with Wix

A yoga studio’s website featuring a woman stretching and wearing a blue workout set. The header reads “Mind and Body”. Make a website for your business with Wix.

Business Website

Build your own site with advanced tools and customizable templates designed to meet your business needs.

A red coffee pod against a blue background, with a selection of icon options for a coffee brand. The icons were created using Wix’s free Logo Maker.

Logo Maker

Showcase your new business name with a custom logo that reflects your brand.


Make a name
for yourself online.

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