- Feb 24
- 7 min read
Learning how to make a barbershop website can transform your business by attracting new clients and streamlining your booking process. A professional website acts as your 24/7 storefront, letting customers discover your services, view your work and schedule appointments even when you're off the clock.
Building a barbershop website doesn't require any coding knowledge. With the right website builder, you can create a polished, functional site in just a few hours. This guide walks you through each step of the process, from choosing a platform to launching your finished site and explains how to create a website that brings in more clients.
Building a website for your business, passion project or side hustle should feel simple and exciting. Wix generates a personalized starting point with AI. You can customize every detail with intuitive drag-and-drop tools, while Wix handles the tricky parts to make building your site simple. That way, you can focus on what matters most: bringing your ideas to life. Ready to get started? Create your website today.
TL;DR: how to make a barbershop website
Barbershops need websites to stay competitive and make booking easier for clients. Most customers search for services before booking and a professional website builds trust while making it simple for them to find you.
Creating a barbershop website involves choosing a website builder, selecting a template, adding your services and prices, setting up booking functionality and optimizing for local search. The goal is to make it easy for potential clients to learn about your shop and book appointments without picking up the phone.
Feature | Why it matters |
Booking system | Lets clients schedule appointments 24/7 |
Service menu with pricing | Shows what you offer and sets clear expectations |
Photo gallery | Displays your best work and style variety |
Location and hours | Helps clients find you and plan their visit |
Mobile-friendly design | Ensures the site works on any device |
Contact information | Makes it easy to reach you with questions |
How to make a barbershop website in 7 steps
Building a website for your barbershop is simpler than you might think. Follow these steps to create a site that looks professional and actually brings in business.
01. Choose a professional website builder
Start by selecting a platform that makes website creation straightforward. Wix simplifies website building with no-code editing and customizable templates. You'll be able to drag and drop elements, change colors and add content without touching a single line of code.
Look for a website builder that includes built-in booking tools. This saves you from installing third-party apps that might slow down your site or create a clunky user experience. The platform should also offer mobile optimization, since many clients will find you while they're on the go.
Make sure the builder you choose offers reliable customer support. When you're running a busy barbershop, you don't have time to troubleshoot website problems on your own.
Expert tip from Chava Katz, PMM @ Wix Pages at Wix
“Your website builder sets the stage for everything, from how your site looks to how easily you can update it. The right one gives you design freedom and tools that actually save time. It’s worth choosing one that grows with your goals.”
Learn more:
02. Choose a domain name
Once you've selected a website builder, the next step is choosing a domain name that represents your barbershop and makes it easy for clients to find you online. A good domain name should be short, memorable and relevant to your barbershop business.
For example, including your shop's name or location, like 'MainStreetBarbers.com' or 'CityCutsNYC.com,' can make a big difference. Your domain name is the foundation of your online identity, so take the time to get it right.
Pro tip: To choose a domain name, try out a domain name generator or domain name search for inspiration.
03. Pick a template designed for service businesses
Start by browsing templates specifically created for barbershops, hair salons and beauty services. These website templates already include the sections you need, like service menus, photo galleries and booking buttons. Wix speeds up designing a website with fully customizable templates for any industry, allowing you to drag and drop elements to match your brand.
Don't worry about choosing the perfect template right away. You can always customize colors, fonts and layouts to match your brand. The important thing is selecting a starting point that includes the right website structure for a service-based business. Incorporating your logo into the design is essential for building trust and recognition. If you’re starting from scratch, check out guides on how to make a barber logo.
Pay attention to how the template displays pricing. Clear, easy-to-read service menus help clients understand what you offer before they book. This reduces confusion and saves time when they arrive for their appointment.
Explore more barbershop website templates.
04. Add your services and pricing
List every service your barbershop offers, from basic cuts to beard trims and hot towel shaves. Be specific about what's included in each service. For example, does a haircut come with a wash? Does a beard trim include line-ups?
Include clear pricing for each service. Transparency builds trust and helps clients choose the right option for their budget. If you offer packages or deals for multiple services, create a separate section to highlight those savings.
Consider organizing services into categories if you offer many options. This makes it easier for clients to scan the menu and find what they're looking for without getting overwhelmed.
05. Set up appointment booking
Add a booking system that lets clients schedule appointments directly from your website. This eliminates phone tag and lets people book when it's convenient for them, even at midnight.
Configure your online scheduling calendar to match your actual availability. Block off lunch breaks, days off and times when you're already booked. Set buffer times between appointments so you're not rushing from one client to the next.
Enable email and text confirmations so clients remember their appointments. Automated reminders reduce no-shows, which means less lost revenue and fewer gaps in your schedule.
Learn more: How to make a booking website
06. Create a photo gallery of your work
Upload high-quality photos of your best haircuts and styles. Show a variety of looks to demonstrate your range, from classic cuts to modern fades. Good photos prove your skills and help potential clients visualize what they want.
Organize photos by style or service type if you have many images. This helps visitors find examples that match what they're looking for. Update your photo gallery regularly with fresh photos to keep the site current.
Make sure photos are well-lit and show the finished style from multiple angles. Blurry or dark images won't do justice to your work and might make clients question your professionalism.
07. Optimize for local search
Add your barbershop's address, phone number and business hours to every page of your site. This information should be easy to find, typically in the header or footer. Consistent contact details across your site help search engines understand where you're located.
Create an "About" page that mentions your neighborhood or city by name. Search engines use this information to connect your business with local searches. Include landmarks or well-known streets to help people find you.
Claim your business on Google My Business and link it to your website. This improves your chances of showing up when someone searches for "barbershop near me." Encourage satisfied clients to leave reviews, since positive ratings boost your visibility in local search results.
Key features to include on a barbershop website
Homepage: Create a strong first impression with clear branding, a short intro to your shop and a visible booking call-to-action so visitors can reserve an appointment right away.
Services and pricing: Outline your full service menu with transparent pricing and estimated time for each treatment to help clients quickly decide what fits their needs.
Gallery: Show real results with crisp photos of recent cuts, fades and beard work to demonstrate your skills and style.
About and team: Share a bit about your shop’s story and introduce each barber to build credibility and make the experience feel more personal.
Contact details and hours: Make it easy to visit by clearly listing your address, phone number, business hours and directions if needed.
Social media integration: Link your site to Instagram and Facebook so visitors can explore more of your work and stay updated.
Barbershop website templates
Barbershop website templates make it easy to get started with a professional design. These templates come preloaded with essential features like booking systems, service menus and contact forms. Simply choose a template that fits your style and customize it to reflect your brand. With drag-and-drop editing, you can create a polished website in no time—no coding required.
Template name: Barber shop (rustic) website template
Template name: Barber (sleek) website template
Template name: Barber shop (light) website template
How to make a barbershop website FAQ
What should be on a barbershop website?
A barbershop website should include your services with prices, a booking system, photos of your work, your location and hours and an about section introducing your team. Contact information should be visible on every page. Client testimonials add credibility and help convince new visitors to book.
How much does it cost to build a barbershop website?
Website costs vary based on the website features you need. Basic sites with essential features typically cost between $15 and $50 per month through website builders. Custom designs from web developers can run several thousand dollars upfront. Most barbershops find that affordable monthly plans offer everything they need without breaking the budget.
Learn more about how much does a website cost.
Can I add a barbershop booking system to my website?
Yes, most modern website builders include built-in booking systems or easy integrations. Wix provides easy-to-use website creation tools that include appointment scheduling features. These systems let clients choose their service, pick a time slot and receive confirmation emails automatically. You can manage your calendar from your phone or computer.
Discover the best booking website builders.
How long does it take to build a barbershop website?
You can build a functional barbershop website in one afternoon if you use a template. Customizing colors, adding your content and uploading photos might take a few hours. Getting everything perfect, including SEO optimization and booking system testing, usually takes a full day or weekend. The timeline depends on how much content you need to create and how detailed you want your site to be.
Learn more about how long does it take to build a website.
