Beauty logo design tips
Define your branding
Your logo is one of the main elements that sets you apart from other beauty businesses and professionals. It should reflect the kind of beauty service you provide and help your clients connect with you. For example, a logo for a hair salon is likely to be bold and modern. On the other hand, a make-up artist’s logo might portray a sense of creativity and femininity.
Choose the right font
Your logo’s font helps define the feel of your beauty business. The typography you choose should reflect the style of your services. For example, if you own a nail salon, you could use feminine or romantic fonts. If you have a barbershop on the other hand, fonts inspired by the 1920s are common.
Use color strategically
Like typography, colors also play a large role in communicating the feel of your beauty business. It’s a good idea to research logo psychology when choosing your logo colors. If you own a spa, light tones such as greens and whites will give your customers a sense of calm. Whereas a cosmetics store owner might want to go for bright colors like pinks and reds for a fun upbeat feel.
Make a graphic statement
Icons, illustrations and graphics also help you stand out from the competition. Make sure to choose a graphic element that represents your type of beauty business. They should represent the types of services you offer your clients. If you’re designing a beauty salon logo, you might use an image of make-up brushes, while a masseuse could choose a bottle of oil or a row of hot stones.
How to make a beauty logo in minutes
1
Tell us about your brand
Enter your business name, tagline if you have one, and a little bit about the look and feel of your beauty brand.
2
Choose your style
Review the logo designs presented to you, and pick the one that best represents your brand.
3
Make it your own
Customize the font, colors, icons and text to bring your new beauty logo to life.