Modern logo design tips
Define the feel of your logo
If you run a tech startup or a relatively new company, you might want to convey to your audience that you're looking to disrupt the marketplace. If this is the case, a modern logo design will suit you to a tee. This style of logo takes a minimalist and timeless approach using clean lines at its core.
Align your typography
For this type of logo design, you’ll see very clear fonts that make good use of straight lines like Times New Roman being used. Companies that opt for this style often use all caps in their text too. This gives your brand a very clean look and has the added benefit of being very straight forward to read—no matter where it’s being seen. To make your font stand out, experiment with spacing.
Use the right colors
Like typography, colors also communicate the personality of your brand. It’s a good idea to research logo psychology when choosing your logo colors. For this type of logo, you’ll want to keep your color scheme simple. That said, you will often see modern logos with various bright, block colors like pink or yellow in their design. Typically, this style has one color that stands out. Be sure to research your competitors’ color scheme in order to stand apart from them.
Make it memorable
Symbols aren’t an essential element of a modern logo, in fact, many contemporary brands go without. However, many modern logos do contain some sort of visual element that’s been incorporated into the text, like ink drops falling from the letters for example. If you do decide to add an icon, shape or symbol to your logo, ensure that whatever you choose aligns with the rest of the design.
How to make a modern logo in minutes
Tell us about your brand
Enter your business name, tagline if you have one, and a little bit about the look and feel of your brand.
Choose your style
Review the logo designs presented to you, and pick the one that best represents your brand.
Make it your own
Customize the font, colors, icons and text to bring your new modern logo to life.