Buy your .guide domain today

.guide is a natural fit for published references: city and travel guides, buyer's guides, product comparison sites, documentation and knowledge bases. casino.guide is a working example, a full editorial review site with named staff and a stated ratings method.

It also reads correctly for people who guide for a living, such as tour, fishing and mountain guides, where the ending describes the service rather than the format.

Yes, .guide is an open generic top-level domain (TLD). There is no licensing body to satisfy, no local presence rule and no check on what you publish.

Anyone can register one, but it makes the most sense when the site genuinely helps someone decide or learn something. The ending sets that expectation, so a thin page will feel like it undersells the address.

Yes, a .guide domain suits a reference or comparison site particularly well, because the ending tells a reader what the page is for before they click.

It works best with a plain subject word in front of the dot, so the whole address reads as the guide to that topic. Search the specific name you want, since the obvious single words are often premium priced.

Yes, a .guide domain built from your own name reads exactly right for a working guide, saying both what you do and that the service is you personally.

Be aware the category headwords are held by investors rather than operators, so a generic term is likely to be expensive or already gone. A name built from your own name, your region or your specialism is usually available and reads better to a client anyway.

.guide names a thing and .how names a question, and that grammatical difference decides which your name can use.

.how cannot stand alone, so every good name has to complete a phrase. .guide is a noun, so it works with a plain subject word in front of it. For a documentation site or a reference library, .guide is the easier fit.

No, .guide carries no restriction at all, which is a real contrast with its nearest travel-sector neighbor. .travel limits registration to businesses whose primary activity falls within a defined list of travel sectors, and the registry verifies that before issuing a name.

So if you want an ending that signals a vetted travel business, .travel is the one that does it. If you want an address available today that describes what you publish or offer, .guide asks nothing of you.

A .guide domain gives no ranking advantage. Search engines treat newer endings the same as .com, so the word after the dot is not a ranking factor.

Where it helps is click-through, since a reader scanning results can see the page is a guide rather than a sales page. For a reference site, rankings come from depth, visible authorship and dates showing when a verdict was last checked.

A .guide domain renews well above its promotional first year, and the registry separately prices plain dictionary words as premium, which is a permanently higher rate rather than a one-off fee.

That means two .guide names can cost very different amounts to keep. Check the renewal for the exact name, and note that adding a region or specialism usually drops you back to standard pricing.

Yes, a .guide domain supports custom email, so a publication could use an address such as editor@ on its own name.

For a reference site this matters for pitches, corrections and review samples, since an editorial address on the publication's own domain is easier for a PR contact to trust. Set up SPF, DKIM and DMARC if you run a newsletter.