Full-service catering website design example
The Party Helpers cater personal, business and wedding events across San Jose and the wider Bay Area. Their site is organized around menus, and there are a lot of them.
Seasonal Summer, Themed, Corporate, Weddings and Hors d'oeuvres each get a page, alongside separate Food, Social and Wedding galleries. There is even a page on what catering costs in San Jose, which most caterers leave out.
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Full-service catering website design
The palette is white and a warm cream, with a mid gray and charcoal for structure and tan and gold as accents. A soft-focus event photograph fills the fold behind a small square wordmark outlined in gold.
Brandon Grotesque sets the large headline and Futura carries the body text, both light weights, which suits the airy layout. The navigation runs as a single line of plain text with no buttons or boxes competing with it.
The catering company behind the website
The Party Helpers have catered breakfasts, lunches, cocktail hours and dinners for Bay Area companies and families for decades. Owner Kristin Dickens still builds the menus and the looks for each event.
The team page introduces the general manager and the event coordinators by name, with a favorite dish next to each one. Several clients on the roster have been booking them since the early days of the business.
Who this website is a good example for
Caterers with a wide menu range. Splitting menus by season, theme and event type stops one enormous page from forming. Each menu here gets its own URL, which also gives search engines something specific to rank.
Teams worth introducing. Photos and short bios turn a company into people. The favorite dish line under each coordinator does more for warmth than a paragraph of values would.
Service businesses answering price questions. There is a dedicated page about what catering costs in the area. Publishing that instead of hiding it behind a form saves everyone a conversation.
Catering website design ideas
Give every menu its own page. A seasonal menu, a wedding menu and a corporate menu answer different questions. Separate pages let each one be scannable and give you more to link to.
Open with a soft-focus photograph. Blurring the background behind your headline keeps text readable over a busy image. The mood survives and the words still work.
Split galleries by event type. Food, social and wedding galleries here are separate. Someone planning a wedding does not have to scroll past corporate lunches to find what they came for.
Name the team with a personal detail. A job title and a photo are fine. A job title, a photo and a favorite dish are memorable.
Write about pricing openly. A page explaining local catering costs pulls in people early in their planning. It also sets expectations before the first call.
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