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  • How to make a text logo

    Create your logo in minutes with a logo maker → A company's logo is often the first impression it makes. For many iconic brands, their logos are instantly recognizable symbols. Among the options, text logos, also referred to as wordmarks, stand out for their simplicity and clarity. This type of logo consists solely of text, typically the name of a company, brand or product, without any additional symbols or graphic elements. A well-designed text logo can effectively communicate a brand's identity and values with just stylized letters.  Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. What is a text logo? First, you must understand what is a logo  before diving deeper into types of logos.  A text logo—also known as a wordmark, focuses solely on a business or brand name without additional symbols. Wordmarks rely on typography, font choice, color and sometimes letter spacing ( kerning ) or other typographic treatments to create a distinctive visual identity for the brand.  Text logos are versatile, timeless and easy to recognize. Elements of an effective text logo Several key elements combine to make an impactful text logo: Font: The chosen logo font  conveys the brand's personality and memorability. Color: Logo colors  elicit emotions and shape brand perception. Strategic logo color combination  choices are key. Spacing: Consistent spacing between letters enhances legibility. Simplicity: Simple, uncluttered logos have wider adaptability and longevity. Uniqueness: The logo should set the brand apart rather than blend in. How to create a text logo Though it may seem challenging at first, understanding how to design a logo  that represents your brand can be done in just a few steps. Whether you’re starting a business  or an established brand looking for a revamp, these steps will help you create a logo text that perfectly represents who you are.  Choose a logo font Pick a design layout Add text to your logo Customize logo typography Select logo colors Finalize your text logo design Test and iterate  01. Choose a logo font Select a font that reflects the style and personality of your brand identity . Consider logo fonts that align with your brand or business, like: Serif fonts to convey tradition, trust and sophistication Sans-serif for modern, minimalist and sleek Script for elegance and personalization Remember to consider legibility across various platforms and sizes when selecting your font, especially when exploring how to create a website . This includes both on and offline placement of your text logo.  02. Pick a design layout Decide on the layout and arrangement of your text logo. You can choose to stack the text vertically, arrange it horizontally or experiment with other creative layouts. Tip : Take a look at some logo design tips  for further inspiration on the best layout options for text logos.  03. Add text to your logo Use a logo maker  tool to add text to your logo design and customize it. Type out the text for your logo and adjust the font size, spacing and alignment as needed.  04. Customize logo typography Be sure to experiment with different font styles, weights and effects to customize the typography of your logo. You can make certain letters bold, italicize others or add special effects like shadows or outlines to enhance the visual impact. Try different font pairings or layering techniques, without becoming too complicated or busy.  Explore these fonts for design inspiration: Calligraphy fonts  for elegant and artistic designs Cool fonts  to add personality to your creations Cursive fonts  for timeless designs Cute fonts  to bring charm to your designs Free fonts : a curated selection Fun fonts  for playful and lively projects Futuristic fonts  for cutting-edge and modern designs Graffiti fonts  to infuse urban energy into your designs Handwriting fonts  to add a personal, authentic touch Number fonts  for creative numerical typography Poster fonts  to make your designs bold and eye-catching Pretty fonts  to enhance delicate designs Professional fonts  for polished and formal designs Psychedelic fonts  to inspire striking and retro visuals Resume fonts  to help your skills stand out with style Retro fonts  for a nostalgic twist in your visuals Scary fonts  to give your designs a chilling edge Script fonts  for a touch of sophistication Tattoo fonts  to inspire edgy and unique designs 05. Select logo colors Choose the colors for your text logo. Consider your brand's color palette and overall visual identity and ensure that the colors you use align with your brand identity. Play around with solid colors, gradients or even textures to fill the text. Pairing different colors can convey different messaging. 06. Finalize your text logo design Once you're satisfied with the overall layout, typography, and colors of your text logo be sure to take a step back and review the design as a whole. Make any necessary adjustments to ensure that the logo looks balanced and visually appealing. Ask friends and family for feedback. Once you’ve completed the design, be sure to save your text logo in a high-resolution format that can be used across all your branding assets.  Pro tip : You can use  AI logo generators   to test out a few versions of your logo and see what you like best. Common file formats for logos include PNG, JPEG, SVG, or PDF . Be sure to save both a color version and a black-and-white version of your logo for versatility. 07. Test and iterate Test your text logo across different backgrounds and sizes to ensure visibility and readability. If necessary, make further adjustments to optimize the logo for different use cases. For example, your logo may appear different online or offline. If you are creating a website , be sure to include your logo as your favicon and on your home page. Also, see how your text logo appears on printed materials offline. Use it on social media channels and keep it cohesive and consistent across all brand collateral.  Ready to create your own? Use a text logo maker tool to get started. Text logo examples Check out these great text logo examples, all designed using the Wix Logo Maker. Republic film distribution Taylor Shulin Cinematography I Blend Smoothies Tips for an enduring text logo Applying these tips will help your text logo stand the test of time: Stick to simplicity: Avoid clutter and make scalability a priority. Be distinctive: Use custom typography rather than standard fonts. Review with a critical eye: Refine over multiple drafts. Seek objective feedback: Get input from target demographics. The power of text logos When designed effectively, text logos offer many advantages: Clarity: The name stands out as the focal point. Adaptability: Easy to resize and use across media. Timelessness: Not reliant on design trends. Instant recognition: Communicates brand identity and values quickly. Famous text logo examples Many successful brands leverage the power of text logos. For instance: Google: Known for its colorful, simple wordmark that's become synonymous with internet search. IBM: Uses a bold, striped font that conveys strength and innovation. FedEx: Features a hidden arrow within its lettering, representing speed and precision. These brands demonstrate how a text logo can effectively communicate a brand's core values and purpose. Text logo FAQs Can my logo be just text? Absolutely. A text-only logo, or wordmark, can be incredibly effective. Brands like Google, Coca-Cola and Visa have successfully used text logos to create a strong brand identity. The key is in the font choice, color and simplicity of the design. What are the legalities around creating a text logo? Ensure you have the rights to any fonts or elements used in your logo. If you're using a free tool, check the terms of service regarding ownership of the final design. Consider registering your logo as a trademark to protect it from unauthorized use. Should I edit and revise my logo? Your first logo draft might not be perfect – and that's okay. Editing and refining are part of the process: Take breaks and revisit your design with fresh eyes. Seek feedback from colleagues or your target audience. Use editing tools like Wix Logo Maker to tweak your design.

  • The best podcast logos to tune into for inspiration

    Create your logo in minutes with a logo maker → More people discover podcasts every day: Forecasts project total podcast listeners will exceed 160 million by 2023 . And findings from Edison Research show there are totally new demographics just waiting to be hooked on a unique voice: While podcasts first attracted a primarily white and male audience, the gender parity for podcast listeners grows closer every day and the audience is now at least as diverse as the American population. If you’ve decided to start a podcast for yourself, your small business or start-up, it’s likely you’re now thinking about how branding and marketing come into play. And from my experience, that’s a great next step: I can say that along with the content of my actual show, my logo and artwork enticed people to listen to my podcast Making Ways: The Art of Music . But when you are looking into branding, you don't want to look for inspiration from tech logos or real estate logos . You need to delve into the world of podcasting logos (although these famous logos can help you get started). Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. I started my podcast to connect two things I love: Visual art and music. I always admired that, though each medium is unique, they can intersect to create something bigger and at its best art and music can inspire and reflect one another. Making Ways originally started as a podcast about creative careers, but in 2020, I set a new path for the show to focus on the art of music: Now I interview bands from Khruangbin to Shamir alongside their visual art collaborators. Together, we discover the backstory and meaning behind the art that ends up on album covers, driving their music videos, posters, merchandise and more. As an illustrator , I wanted to reflect this idea in the logo art for my podcast, and so I came up with a crossbones design but with a twist: a paint brush and microphone take center stage, with an M on top for “Making” and the reflection of the M below as a W underneath for “Ways.” I’ve heard from friends-of-friends, fans and first-time listeners that when they’re scrolling through social or a friend sends them the podcast link, the logo not only piques their interest, but it gives them an accurate first impression of what they’re about to hear. Episode cover artwork for Making Ways: The Art of Music To help you create your own eye-catching podcast artwork, I thought it might be helpful to go over four common traits most great logos have, plus I’ll share some podcast logos from out in the wild along with insights on why they work. Ideally, this will help bring your podcast to life and draw new listeners in, all before they can even hit play. Tip: Try creating a website using one of our podcast website templates . A podcast site is a great place for people to learn more about your series, check out show notes and social links, subscribe to your newsletter, and for you to start connecting the dots between listeners and your brand. What is a podcast logo? A podcast logo, or podcast artwork, is the visual representation of your podcast, setting the tone for your content in your given genre. This is the visual front door to your show. Best podcast logos Normal Gossip Let's Make a Sci-Fi Philosophy Bites Crime Show Travel That Matters You Muse Remember This Other People's Problems Trashy Divorces StartUp Podcast Sounds Like a Cult Call Her Daddy Girl, You're Hired! Grief Cast The Marie Forelo Broken Record Life Kit 01. Normal Gossip Normal Gossip , is a podcast dedicated to second-hand news and juicy gossip about people you don’t know and features a logo created by illustrator, art director and Wix user Tara Jacoby . As host Kelsey McKinney introduces in the very first episode, the gossip on the show is “fun,” “silly," and “about a bunch of people making very strange decisions.” Jacoby’s logo reflects this same cheeky and playful spirit. The colorful imagery evokes the classic children’s game of Telephone, depicting three people speaking into each other’s ears. Its vibrant block colors command attention and the empty lines style with organic, rounded edges and curved lines highlight the casual, fluid motion of gossip. 02. Let’s Make a Sci-Fi This unique and creative eight-part podcast follows comedians Ryan Beil, Maddy Kelly, and Mark Chavez on their journey to create their own sci-fi pilot script, from brainstorming, networking and even a professional script read. The podcast logo instantly gives listeners an idea of the comedic yet earnest approach to the show. It cleverly evokes ‘60s and ‘70s sci-fi details, including the three hosts illustrated as alien-humanoid-astronauts looking onto the horizon. The blue and yellow color combination complements the retro-futuristic font giving off a geeky, fun, cool depiction of the world explored throughout this podcast. 03. Philosophy Bites As the title suggests, hosts Nigel Warburton and David Edmonds interview different philosophers about different topics. Their doodled logo cleverly invokes the rabbit-duck illusion , a famous debate that gets people thinking and talking. Contrasted against a serene, peaceful blue, this cover art effectively tells a story of nuance to their intended audience. 04. Crime Show Once reserved as an off-kilter interest, true crime has evolved into a mainstream obsession. From Law and Order fandom to a devoted Netflix category, merchandise and of course, podcasts, true crime’s “part-escapism, part morbid curiosity” has captivated many. Crime Show ’s logo shows two bold pink footprints on a muddy brown background, carrying the show’s theme: There are people in the center of these crimes. 05. Travel That Matters Hosted by Wix User CurtCo , Travel That Matters’ podcast logo is a sunny yellow backdrop and cut paper-style images of modes of transportation (i.e. elephants, private jets, yachts) and iconic destinations (i.e. Taj Mahal and the Pyramids). It’s decadent and dreamy, with a muted palette of warm and inviting colors, begging the viewer (or listener) to escape their current situation and live vicariously through host Bruce Wallin’s luxury travel content. 06. You Must Remember This Karina Longworth writes, narrates, records and edits each episode about “navigating through conflicting reports, mythology, and institutionalized spin, [trying] to sort out what really happened behind the films, stars and scandals of the 20th century.” As Longworth explains in an interview with The New Yorker , “Complicating the narrative without killing the vibe can be tricky,” but her logo shows that she’s an expert in balancing aesthetics with her methodical point of view. Using a black and white palette, vintage font, and the aesthetic of a satin sheet, the logo draws you in with its equally seductive and haunted illusion of an old Hollywood film end card. 07. Other People’s Problems Other People’s Problems is a raw, uninhibited look into real people and real problems. This logo effectively visualizes the podcast’s thesis about mental health: Even though it seems that we are facing different directions, we all struggle with the same underlying issues. The red color palette conveys stressful, difficult emotions, while the blue provides a calming background. The alternating speech bubble motif indicates a dialogue, signaling that the only way to solve it is to talk about it. 08. Trashy Divorces Hosts Alicia and Stacie get raw, honest, and hilarious on Trashy Divorces , “a good podcast about bad relationships.” Its podcast logo is one of the best out there due to its clever simplicity. As Design Online explains, “Neon has come to represent both communal activity and loneliness; popular culture and subculture; opulence and decadence.” Its neon light motif for both the typography and iconography gives a tawdry, performative vibe, almost reminiscent of reality TV or Las Vegas, further reinforcing the subject matter and podcast’s dark and light aspects. 09. StartUp Podcast While StartUp ’s amazing content really drew people in, its smartly-designed logo shows why people stayed: It really understands what the startup life is all about. Beyond its straight-to-the-point title, its mock-up illustration takes a cue from tech’s “MVP” mentality—to ship a minimally-viable product as soon as possible. This hustle mentality continues with it being nighttime with one light on, toiling away while everyone else has gone to bed. The ladder also points to the idea that movement is possible. 10. Sounds Like a Cult Hosts Isa Medina and Amanda Montell don’t directly focus on cults: But rather the cult-ish language that forms fanatical behavior over everything from Soul Cycle to essential oils and even Elon Musk. As such, the podcast logo maximizes this nuance by using cult-like imagery: The main motif is an open mouth, symbolizing speech, consumption, or a door to the soul. But it also could represent a loud-mouth charismatic leader preaching to the masses. With bold, bright hues the style is reminiscent of a bygone era, but also feels eerily current. 11. Call Her Daddy Call Her Daddy host Alex Cooper has risen to stardom thanks to her podcast, however, her road to popularity wasn’t always a smooth one. After her infamous split with Barstool Sports and her friend/business partner/cohost, she’s breaking records with over 2 million followers and a $60 million deal with Spotify . Since this is a personality driven show, it’s a smart choice to draw listeners in with a photograph that conveys her bold personality on the cover: Cooper looks at her audience head on, symbolizing that she’s taking charge. The palette of white and pink channels the power of Elle Woods from Legally Blonde . 12. Girl, You’re Hired! We may be slightly biased on this one, but we think Girl, You’re Hired is one of the best podcast logos due to its simplicity. Hosted by our very own Lena Sernoff, this show empowers other women to lean in and get their dream job using insider tips from a range of industry professionals and experts. Sernoff created this podcast logo using the Wix Logo Maker . According to Lena, “I used the AI in the logo maker to first guide my creation process and help me design something relevant and meaningful to my podcast and my brand.” Since her content serves to specifically educate, connect and inspire women in tech, the simple, straightforward artwork shows two arched lines to resemble the symbol for wifi and represent digital connection. 13. Grief Cast Grief Cast ’s absent-mindedly scribbled logo feels like the creation of someone who’s going through some things. The big, weighty colors feel indescribably connected, symbolizing tough to communicate feelings. The outline of the umbrella is unfinished. This logo works because it shows the non-linear progress of grieving to potential listeners—ultimately what this podcast is about. 14. The Marie Forleo Podcast Another personality-based logo, The Marie Forleo Podcast puts the host’s face front-and-center, cheerily popping out of the yellow background. It gives the listener that the show will be funny, colorful, and ultimately its own thing. 15. Broken Record Broken Record takes the spot as one of our favorite logos because it’s simple, smart and strong. If a potential listener looks at the logo, they’ll get a pretty good idea of what they’ll find in an episode. It’s not only literally a symbol of a broken record, but the removed piece also looks like a radio signal. The show dives into a musician’s catalog and breaks it down for listeners to take away a slice of knowledge. 16. Life Kit On first glance, NPR’s Life Kit’ s big and bold title hooks any scroller’s attention. But on the second, they convey a subtle promise: This podcast will offer you life-improving lessons, in short, self-contained episodes. The logo actively conveys this with its stacked squares across the grid paper background, creating a sense of structured movement. Looking for more inspiration for your logo? Check out these best logo makers as well as AI logo generators . What makes a good podcast logo? There are currently over two million podcasts worldwide, and that number is on the rise as more small businesses, brands and individuals jump on the bandwagon. Most people see a podcast on a platform store or app before they listen to it. An effective podcast logo piques a prospective listener’s interest as they scroll and makes them want to click through and listen to a trailer or clip of an episode. Here are a few things you can do to make a good podcast logo, given the common assets all the best logos share: They know their audience and their competition. Look at podcasts and other media in your field of expertise. What are they doing? Notice how many logos visually communicate the genre to let their audience know why they should care about their podcast. Ask yourself… How can you stand out? Make sure to represent what makes your show unique. For example, Hello from the Magic Tavern , an improvised comedy podcast’s simple yellow and black logo really signals to its audience, a fanbase of those who love fantasy and magic as much as they love comedy, that this show is for them. Whether they know the symbols from The Simpson’s spoof of “The Raven,” or the old-timey typeface that’s similarly used in shows like Netflix’s Disenchantment . Recognizable at any size. Regardless of how someone listens to your podcast, you need to make sure they can find your thumbnail—fast. According to a Buzzsprout survey , the majority (52.6%) of listeners find new podcasts by searching a podcast directly like Apple Podcasts. While platform stores are just one avenue of finding listeners, podcasts require marketing to reach the right audiences. That same survey found that the second biggest avenue for discovering podcasts is via word of mouth, either from friends or other podcast hosts. Ensure that your podcast logo stands out at any size—whether it’s on your social media or website header, in a search results page on a podcast app, or via a screen on a digital voice assistant or car radio. A good tip: Consult Apple’s handy artwork requirement guide for podcast creators, which will break down the technical aspects, including recommended sizes. You’re Wrong About follows hosts Sarah Marshall and Michael Hobbes as they revisit iconic stories or figures from the past that have been “ miscast in the public imagination .” Its vintage-style logo, with bright, bulbous lettering and a black underlying shadow for depth, is eye-catching and stands out not only in the sea of podcast options, but creates an awesome umbrella brand for merchandise like t-shirts and hats and live events. Set the tone. A good logo visually telegraphs what your podcast is about. You can strategically use logo colors , best fonts for logos and logo psychology to convey the genre and the tone of your content. For example, The Sporkful uses a simple red logo, a color known for its appetite inducing qualities. The iconography of the spork reinforces the name and telegraphs that this podcast dedicated not to the foodies—but to the eaters. Simple . The best podcast logos use only details or elements that convey a clear identity rather than create clutter or confusion. Cohesive with your brand identity. A good logo encapsulates your podcast’s overall brand assets, promoter kits and even other shows. For example, the new podcast I host and produce, Ready for Takeoff shares a lot of the same brand identity as our Now What? podcast to foster brand awareness and loyalty with Wix’s family of podcasts. However, Ready for Takeoff also communicates its own unique offering through a shape outline resembling a computer chip or a slide—a throwback symbol telegraphing sharable, bite-sized information. This perfectly suits the show, which shares super-short lessons for startups in hypergrowth from the team that built Wix into a a global organization serving over 220 million users. As Spotify, home to some four million podcasts , shares in their tips for Gen Z podcast creators : “Podcasting is way more than just an audio file. You should be building around the podcast with other great ways for your audience to get involved. That could be Instagram, Reddit, bonus content—whatever it is for you, make sure you’re thinking about the whole brand.” Why you need a podcast logo A podcast logo is important for a number of reasons: It helps your podcast stand out from the crowd. There are millions of podcasts out there, so it's important to have a visually appealing and memorable logo that will help your show stand out in search results and on social media. It establishes your brand identity. Your podcast logo is one of the first things potential listeners will see, so it's important to make a good first impression. A well-designed logo can help to communicate your brand's identity and values. It builds trust and credibility. A professional-looking logo can help to convey to potential listeners that your podcast is well-produced and worth their time. It can be used across all of your marketing materials. Once you have a podcast logo, you can use it on your website, social media pages, email signature and even merchandise. This will help to create a consistent brand experience for your listeners. Benefits of starting a podcast Starting a podcast can offer a multitude of benefits, both personal and professional. Here are some of the key advantages of venturing into the world of podcasting: Share your passion and expertise: Podcasts provide a platform to share your knowledge, insights and passion for a particular topic with a wider audience. You can engage with listeners who share similar interests and contribute to meaningful conversations. Build a personal brand: Podcasting can help you establish yourself as an expert or thought leader in your field. By consistently producing high-quality content, you can gain recognition, build credibility and attract a loyal following. Connect with a global audience: Podcasts transcend geographical boundaries, allowing you to reach listeners worldwide. You can connect with people from diverse backgrounds, expanding your network and potential impact. Promote your business or cause: Podcasts can serve as a powerful marketing tool to promote your business, products or services. You can showcase your expertise, build brand awareness and attract potential customers or supporters. Engage in storytelling: Podcasts offer a captivating medium for storytelling. You can create compelling narratives, share personal experiences and connect with listeners on an emotional level. Build a community: Podcasts foster a sense of community among listeners who share common interests. You can engage in discussions, exchange ideas and create a supportive network around your podcast. Flexibility: Podcasting allows for creative freedom and flexibility. You can choose your format, style and topics, tailoring your content to your interests and audience preferences. Accessibility: Podcasts are easily accessible and convenient for listeners. They can consume your content on their own time, whether commuting, exercising or relaxing at home. Relatively low cost: Compared to other media platforms, podcasting has a relatively low barrier to entry. You can start with basic equipment and gradually upgrade as your podcast grows. Potential for monetization: While many podcasts start as passion projects, there's potential for monetization through sponsorships, advertising or premium content offerings. Overall, podcasting offers a unique blend of personal fulfillment, professional growth and community engagement. It's an increasingly popular medium for sharing ideas, building influence and connecting with a global audience.

  • 8 logo design trends to look out for in 2026

    Create your logo in minutes with a logo maker → In the ever-evolving world of logo design trends, one thing is clear: 2026 promises to bring fresh creativity to the forefront. With AI revolutionizing branding and design, logos are becoming more dynamic and expressive than ever before. Whether you're starting fresh with a  logo maker  or giving your current logo a facelift, you’ll want to stay ahead of the latest trends. We’ve analyzed the landscape, and here are the must-know logo design trends that will define 2026. Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. 2026 logo design trends Neo-minimalism  Adaptive logos  Kinetic typography Pixel-perfect sharpness  Generative morphing  Retro-futuristic aesthetics Naive design (imperfection and rebellion) High-contrast color palettes 01. Neo-minimalism Minimalism has been the reigning champion of design for years, and it isn't going anywhere.  Simple typefaces and recognizable elements will rule the roost in 2026. Notable brands like TikTok are already leading by example, demonstrating that a logo that’s unique but still legible in digital formats (especially pint-sized mobile screens) stands the best chance at being remembered.  Neo -minimalism—that is, the “revived” form of minimalism—goes beyond plain, flat design styles that were popular in the early 2010s. Instead, it takes a “less, but better” approach, prioritizing one or two strong visual cues that stick out immediately. It says more with less, ensuring that your logo is legible at a glance.  For example, Wix user Emna Studio ’s minimalist logo  features hard-edged lettering and geometric shapes to catch your eye. The thoughtful use of negative space, both between the letters and within the triangle that resembles the letter A, creates even more visual interest without overcomplicating things. Logo created by Emna Studio Tip: Check out Wix's  minimalist logo maker  to create a clean, minimalist design in minutes.  02. Adaptive logos The days of a single, static logo are officially behind us. In 2026, logos are like living systems. Rather than using one logo file for everything , brands like Nike and Coca-Cola maintain multiple variations of one logo (a.k.a. “dynamic logo pairings”) for different needs.  For example, these adaptive logos may be needed for:  Website favicon Supporting asset for seasonal marketing strategies  and campaigns Condensed icon for a mobile app Stylized version for a limited-edition product launch Branded social media profile icons Adaptive logos shed certain details when they need to fit on small screens, but add flair when there’s more room to breathe. This ensures your brand looks right, no matter the device or platform.  Contemporary glass studio and Wix user HotHaus  takes this approach, pairing a typographic version of its logo with a more illustrative version. The typographic version is prominently displayed across its website, serving as a clear stamp of its brand. Meanwhile, its illustrative logo graces its social media pages, offering a warmer, more playful glimpse of its brand while taking up less space. Meanwhile, its website favicon features a third variation—a lone “H” in the brand’s signature pink bubble font. Logos created by HotHaus Did you know?  With the Wix logo maker, you can easily create as many secondary logos as you’d like or need. 03. Kinetic typography Forget rigid wordmarks. Today, the letters are  the logo, and they move or give the illusion of motion . In other words, we’re seeing a lot of wordmarks that stretch, loop, stack and twist themselves into new forms, allowing brands to express their personality even before their name is read.  This graphic technique isn’t entirely new. In fact, it dates back over 60 years ago, when movies and films first started using animated typography in their opening titles. However, in the world of logo design, kinetic typography is making more frequent debuts.  For example, Wix user TOMBag  uses an animated version of its logo on its website. On its About page, you’ll notice that the slogan “reusable bags for tomorrow” slowly reveals itself on the usual TOMBag logo.  In another instance, logos like the one below are still static, but give the illusion of floating, moving letters. Made with Wix Logo Maker 04. Pixel-perfect sharpness In response to the soft, blended style of AI-generated art, some brands are going in the opposite direction. They're bringing back the bold, sharp edges of 8-bit and low-poly graphics that scream digital culture. You can think of it as a friendly rebellion against all things smooth and blurry. These logos aren't afraid to show their corners. They often use crisp, grid-based layouts and pixelated details for a look that's both technical and clean.  It pays homage to the early internet days, while adding a fresh, modern twist. Take a look at the example below: the logo features a retro-looking character, while the sans-serif text underneath it gives off a more modern vibe.  Made with Wix Logo Maker 05. Generative morphing  Building on the adaptive trend, Generative Morphing takes things a step further using real-time data. Imagine a logo that intelligently shifts its form based on who is looking at it or the context it’s viewed in. A generative logo might change its shape slightly depending on the time of day or the user's location. The core identity stays recognizable (the "soul" of the logo remains the same), but the outer shell is fluid. It creates a personalized experience for the user, making the brand feel alive and responsive to the world around it.  Let's say the logo below were to change colors depending on the time of day, or change forms based on the season (similar to Google's treatment of its logo on special days). Take it a step further and imagine that it changes in real time for the particular user; this is generative morphing in action. Made with Wixel Related reading: Best fonts for logos 06. Retro-futuristic aesthetics Nostalgia is a powerful feeling, but in 2026, we aren't just looking back; we’re looking back at how we thought the future would look. This trend blends retro design elements (like chrome textures and neon grids) with contemporary, polished finishes. It often appeals to brands that want to establish a legacy feel without looking dusty. It bridges the gap between the “good ol' days” and the exciting unknown. Wix user Orange County Pinballs , for instance, masterfully elicits a familiar, nostalgic feeling with its playful black-and-white logo. The serif and shadowed font hints at earlier days, which is fitting for a business that sells a bit of nostalgia tech made fresh. The round stamp-style logo also lends a vintage look to the brand, leaning into an important element of logo psychology . Logo created by Orange County Pinballs See more: Check out our list of the  best logo makers  to brand your business. 07. Naive design (imperfection and rebellion) There is such a thing as "too perfect." When every corporate logo starts to look the same, people begin to crave something “real.”  Naive design embraces shaky lines, hand-drawn doodles and intentional imperfections. It’s a rebellion against the slick, corporate look and shows that there are real humans behind a brand, not just machines.  These types of logos tend to feel approachable. Just like your signature, an imperfect logo is a one-of-a-kind inscription that allows for more creative freedom and personality.  “We’re seeing an increase in textured, organic effects like etchings, brushstrokes and fonts that reflect a hand-drawn feel,” says Shayne Tilley, the general manager of Logo and Brand at  VistaPrint . “Typography is taking center stage, with letters being sliced, inflated, mixed and layered to create word marks that are fun, unexpected and full of character.” Check out Wix user  TheMuStudiosCo , whose logo features colorful, uneven bubble letters. The logo appropriately appeals to young creatives looking for coloring books, cute stickers, stationary and punch needle products to brighten up their day. This design choice gives the logo an authentic feel, making it a natural fit for the printed planner industry. Logo created by Mu Studios See more: Looking for tips and tricks to build your brand? Our comprehensive guide on how to design a logo  can help.  08. High-contrast color palettes After years of "millennial gray" and muted earth tones, color is back with a vengeance. We are seeing a shift toward high-contrast palettes and deep saturation. Some brands are using strong color blocking to add energy and direct attention exactly where it needs to go. This doesn’t mean just splashing color around. These types of logo colors  are strategic. Among the many ways it can help—bright, clashing colors can help logos pop in dark mode, plus grab attention on busy social media feeds.  For example, Wix user and trampoline park Jump City  employs high-contrast colors to give its logo more dimension and draw the eye to specific details. From looking at the logo, you can immediately tell that Jump City (quite literally) has something to do with jumping. Logo created by Jump City Find the right colors for a logo that fits your brand using the Wixel color palette generator .

  • What is a logo and why is it important for your brand

    Create your logo in minutes with a logo maker → When done right, a logo serves as the face of your business and helps your audience recognize who you are and what you stand for. Here, we will explore in depth what is a logo and the importance of creating a logo with a Logo Maker that represents your brand's personality. Once you're ready to get started, you can also learn how to create a logo. Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. What is a logo? A logo is a graphic design element comprised of words (typography), images, shapes, symbols and colors to identify and represent a brand, business or product. Specific types of logos come in all different shapes and sizes that run the gamut from simple text logotypes to abstract logo marks (we’ll go into more detail about those soon). Believe it or not, the concept of logos has existed for thousands of years. Consider the primitive cave drawings of early humans and the symbols they used for basic communication. Picture the specific motifs that were seen in ancient Egyptian hieroglyphs, or in family crests from the Middle Ages (like House Stark and House Lannister). While today’s modern logos might look and feel different, the basic objective is the same—recognition. Paul Rand, the father of graphic design once said, “A logo doesn’t sell (directly), it identifies." With this in mind, remember that your logo is like the soul of your company, and as such it should be consistent, recognizable and evoke a positive or meaningful feeling. A good logo should infuse the spirit of your brand throughout all visual elements and marketing channels. What is the importance of a logo? While a logo’s main function is to help identify, it actually does much more. Let’s take a closer look at what a logo can do for your business or personal brand and why it's important. Make a first impression: As the saying goes—you never get a second chance to make a good first impression, and a logo is the perfect way to make a memorable one that grabs your customers’ attention and sparks their interest. Your logo is often the first, and most prominent thing to be noticed by your audience. Help you stand out in a crowd: In the sea of endless content and advertisements, an unforgettable logo should be different enough to stand out in your consumers’ minds. You can achieve this by researching the competitors and their branding in order to differentiate yourself and position your brand strongly. Shape your brand identity: You want to have a distinct and cohesive look that immediately establishes what your brand stands for, and how it will be perceived. This is known as your brand identity, and refers to the specific visual appearance that your brand will develop. The distinct logo you create can serve as a starting point to build upon, and should be aligned with the overall vision. Create a strategic branding tool: When it comes to branding, it's important to have a well-defined brand strategy that clearly outlines your values and goals. Think of your logo like a piece of the puzzle, an intrinsic component of this strategy that can communicate your brand message across marketing channels. To give you an idea, your logo can be used on your website, your social media platforms, business cards, packaging, physical locations and much more. Promote brand awareness: As your brand grows, your logo grows with it, becoming more familiar to your audience and to the world. For example, think of a time when you saw somebody sipping coffee from a Starbucks cup, you instantly knew where that java came from. Or how some of the best podcast logos are instantly recognizable. This is how a strong logo can help create powerful associations in your customers’ minds and foster trust and loyalty for your brand. Strengthen your message: A logo is an effective way to inform your customers about your company without using any words. In seconds, one simple symbol can show what industry you’re in, what type of service you offer, your brand values (many church logos are a great example of this) and express the overall vibe of your business. What are the most important logo elements? When deciding how to design a logo , there are a few components that should come together to create your unique style. Some logos only use certain elements, whereas others combine them all. Regardless of which of them you choose to include on your logo, it's important to be familiar with all these ideas in order to make the best choice for your brand. Read also: How much does a logo cost? The key to good logo design is to try to capture the essence of your brand and keep it simple. Additionally, you should have awareness of logo design trends to keep a finger on the pulse and find inspiration. While it may seem like a good idea to incorporate the latest fads in your logo, you should first consider whether that design will be able to grow with your brand and remain relevant over time. Color Choosing your logo colors is not just about picking your favorite hues, it's a complex process that requires research and thought. For starters, understanding logo psychology will help you recognize the impact they have on brand perception, and communicate to your audience what your brand represents. The right logo color combinations can make or break your logo and influence the feelings or emotions associated with your brand. Let’s say you were starting a cloth diaper business targeted at millennial moms with an affinity for sustainability, you might pick whites or muted tones to signify purity, innocence, and comfort. Alternatively, if you were planning to sell very sleek and high-end wallets, you might choose powerful and elegant shades like black, charcoal, or gold. Although it may be tempting to explore every color of the rainbow, the general rule of thumb is to use no more than three in your logo. Using too many shades may become confusing and overwhelming. Take a look at the following logo colors to inspire you (or explore these logo color ideas ). Whole Foods Market This chain of eco-grocery stores known for natural and organic products, uses green in their logo, both old and new. Green is universally symbolic of nature, as well as health, luck, calmness and jealousy. This simple logo easily embodies the message of Whole Foods instantly letting their consumers (and competitors) know what they're all about. IKEA While blue and yellow may not immediately make you think of furniture, these colors are symbolic of specific emotions. Yellow expresses happiness and joy, and blue stands for trust and stability. By using these two bold colors together, IKEA’s logo is unmistakable, and conveys their brand personality clearly. Even more interestingly, IKEA shares these colors with their native flag of Sweden, which helps to build their identity even more authentically. Images A picture is worth a thousand words, and when it comes to your logo using imagery gives you an opportunity to get your message across. Graphics in logos can be simple or complex, decorative or functional, freestanding or combined with text. Ideally, the images should be representative of the product itself or an experiential quality connected to your business. However, sometimes logos use abstract visuals to express creativity and personify their brand. When using non-conventional or out-of-the-box imagery, it is advisable to connect these ideas to a story or a feeling in relation to your product. Remember that whatever image you use must be scalable and adaptable, meaning it can be resized or formatted for various branding materials and still be identifiable. You can always use an image resizer to help with this. Furthermore, if you are using a complex image you’ll need to design variations of the logo for different platforms and resolutions. Here are some examples of images and graphics used successfully in logos. Patagonia Named for the shared territory between Argentina and Chile, Patagonia is best known for their sustainable outdoor clothing and positive environment impact. Their logo is an excellent example of imagery that depicts the famous Monte Fitz Roy, situated in the Southern Patagonian Ice Field. This logo effectively captures a complex image by simplifying and stylizing it, which, in turn, embodies both the brand name and personality. It also appears in many configurations— seen sometimes without color, or text, providing a prime example of scalability and adaptability in terms of logo design. National Basketball Association (NBA) This iconic sports logo uses an actual photograph of Lakers player, Jerry West, converted into a simple silhouette. The NBA logo is distinct and perfectly epitomizes the nature of the game in a simple graphic. Combined with a tricolor palette of red, white and blue, the design was originally meant to evoke a patriotic feel. You can see how this logo exemplifies the importance of a clear visual that instantly symbolizes what the brand or organization represents. Target Target, the lovable one-stop-shop for groceries, clothing, beauty products, toys, and more is easily recognizable by their simple, yet superb logo. It illustrates both their company name, and their values. The bullseye symbolizes their core purpose—great value and ‘hitting the mark’. Since their logo is so easily identifiable, the company often uses it without even needing their name, or any words. Spotify Spotify’s logo is an example of an abstract image that still manages to embody the brand. The music streaming service uses a simple green circle, filled with three horizontal lines as their logo. These lines are meant to depict sound waves, and they are intentionally crooked, to add personality and make the brand feel more ‘human’. The graphic itself is abstract but the story behind it makes sense conceptually and visually, and upholds the brand’s identity and values. Typography In a nutshell, typography refers to the font style, appearance, and structure used in your logo text. Letters can be arranged differently, laid on top of one another, flipped around or positioned in many creative ways to create an impactful logo design. Text-based logos can also be referred to as lettermarks, logotypes and monograms. During the creative process, you can browse the best fonts for logos and try to speak your brand’s language by selecting a style that aligns with your brand values. For example, if you’re in the health or medical industry you might want to use a traditional font that appears dependable to your audience. Just as the rule applies to colors, it is recommended not to use more than 2 or 3 fonts in order to keep it simple and consistent. Let’s take a look at some strong typography logo examples. The New York Times Perhaps one of the most discernible logos with a very notable font, The New York Times has used this version of their logo for almost 150 years. The font is based on Blackletter typeface, also called Gothic, and always appears in black or white, depending on the background color it is printed on. When seeing this typography, the reader instantly knows the source, which is all part of the newspaper's identity in delivering reputable and trustworthy news to its readers. Barbie This pink and playful logo uses both typography and color to personify the iconic doll. While both Barbie and her branding have evolved over the years since she first appeared in 1959, the core identity has remained the same. The Barbie logo is consistently elegant and fun, and speaks to her intended audience in an effective and eye-catching manner. Louis Vuitton One of the most famous luxury brands out there, Louis Vuitton’s logo is immediately identifiable, marked by their LV monogram. Monogram (or lettermark) logos are usually made up of two or three letters taken from your business’s name or initials. This simple but effective approach creates consistency, and is often more memorable. Tagline A tagline usually sits under or around a logo, and is a simple sentence, or collection of words (usually between two to seven) that captures the heart or spirit of the brand. This can be helpful to articulate what your business does, or what it represents. Not all logos require taglines, but it can definitely make an impact and help get your brand message across and cultivate brand awareness. Check out some well-known logo tagline examples. LG According to LG, “The “letters "L" and "G" in a circle symbolize the world, future, youth, humanity, and technology”. Their tagline effectively delivers both their core values, and also manages to use the same two letters as their brand name to further get their message across. BMW The BMW tagline was born from a strategic marketing campaign in the 1970s, aimed at redefining the brand’s perception to create both an idea, and a promise of what BMW vehicles represent. The effort was so successful that BMW has become synonymous with their tagline, as “The Ultimate Driving Machine”. What are common logo uses? Websites: As part of brand recognition, having your logo on your site helps to identify your company and develop consistency with your web presence. When you create a website , make sure that your logo is visible and recognizable for your visitors. Logos are usually placed in the header and/or footer of your site, most often left-aligned and ideally linked to the homepage. Additionally, your logo can be used as your website’s the favicon, the small icon that appears in the browser window. Business cards: When you design a business card , remember it is like a small memento, something for your potential customers to remember you by that they physically get to keep. Having your logo displayed on your business cards is a perfect opportunity to jog their memory, so they will come back to you later. Products, packaging, merchandise: Big or small, including your logo on all your products and merchandise is key for recognition. It is also a great way to build trust and loyalty. Imagine somebody walking down the street carrying a bag with your company logo—it’s free advertising and social proof. Customer communications: Your logo should appear in any kind of communication with your customers including emails, newsletters, campaigns and instant messaging. These exchanges need to be easily identifiable to your audience, so they can immediately know who they are speaking with. It is a reinforcement of the brand identity and adds to the trustworthiness of your company. Social media: Having your logo across your social media channels helps develop a cohesive social presence. Since social media is all about sharing, you want to make sure your photos and visuals are branded. This applies not only to posts on Instagram, Facebook, LinkedIn or YouTube, and also other platforms such as Reddit and Quora. Internal assets: Beyond external uses, your logo serves an important and necessary purpose internally—to promote your company culture. Things like company-wide presentations, emails or training sessions should always include your logo. Furthermore, if you ever create employee swag, you want your team to wear your logo with pride. And that is something you can be proud of too. What makes a good logo? A good logo is one that is simple, memorable, versatile, appropriate and distinctive. Simple: A good logo should be easy to understand and remember, this means avoiding complex designs that can be difficult to reproduce across multiple assets. A logo is used on a website, on physical marketing materials including print ads and signs, as well as across digital resources. It should be easy to format and look good on any asset. Memorable: A good logo should be unique and stand out from the competition. Always aim for a design that is easy to recognize and remember. Versatile: A good logo should be able to be used in a variety of mediums and sizes. It should look good in both black and white and color and it should be scalable to any size without losing its impact. Appropriate: A good logo should be relevant to your brand and target audience. It should reflect your brand values and personality and it should appeal to your customers not just you and your employees. Distinctive: A good logo should be unique and stand out from the competition. Avoid generic designs that are similar to other logos. Relevance: A logo should be relevant in order to create immediate recognition establishes a strong first and lasting impression of a brand. An example of this would be a pet walking business that features a dog on its logo. Less relevant would be to include an image of an elephant. Timeless: A logo should be timeless for long term brand recognition. A timeless design remains effective and relevant even if trends change, reducing the need for frequent redesigns. This consistency contributes to brand loyalty and saves business resources by avoiding costly rebranding efforts in the future. Here are some additional tips for creating a good logo: Use negative space: Negative space is the empty space between the elements of your logo. It can be used to create a sense of balance and harmony in your design. Use color wisely: Color can have a powerful impact on emotions, so choose colors that align with your brand values and target audience. Use typography effectively: The font you choose for your logo can have a big impact on the overall look and feel of your brand. Choose a font that is both visually appealing and easy to read. Collect feedback: Once you have a few logo designs, show them to friends, family and colleagues to get their feedback. This can help you to identify any potential problems with your design and make sure that it's effective and appealing. Don't shy away from feedback, it's better to get it from people close to you than from future customers. How is a logo different from branding? A logo is a visual mark that represents a company or brand. It's often the first thing customers see and remember about a brand. A logo can be a simple wordmark, a graphic symbol or a combination of both. Branding is the process of creating a unique identity for a company or brand. This includes developing the company's mission, values and personality. It also includes creating a visual identity, which includes the logo, typography, colors and overall aesthetic of the brand. While a logo is an important part of branding, it's only one piece of the puzzle. Branding is a more holistic concept that encompasses everything that makes a company unique.

  • Wix Logo Maker: the best way to create your own logo online

    Create your logo in minutes with a logo maker → Your logo may be small, but it plays a big role. Whether it’s on your website or product packaging, it's often the first thing people notice and start to associate with your brand. That’s why your logo deserves attention, especially when you're just starting your business . The challenge: You know your business inside and out, but design might not be your strong suit. So you ask yourself: Can I really create a professional-looking logo on my own? The answer: yes. With the Wix Logo Maker , you can design a custom logo in minutes. Pick the style, colors, fronts and icons, all in a few clicks. And once you’re happy with the result, your new logo is ready to use on your website, business cards, product labels—you name it. Keep reading to see how it works. Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. An overview of Wix's free logo maker Just like our website builder, our logo maker is a powerful, all-in-one solution that’s easy to use but delivers impressive results. You can design your own logo with the help of AI, or by answering a few quick questions about your business and industry. Whether you're creating a church logo , podcast logo or any other type of logo , our smart algorithm generates a variety of options tailored just for you. Simply choose the design you like best and start customizing. From fonts to icons, you can fine-tune every detail to ensure your logo perfectly represents your brand. Once your masterpiece is complete, you can download it in various sizes that work for your website, social media profiles, business cards, watermarks and more. Need inspiration? We invited 12 Wix marketers to design logos for real businesses using the Wix Logo Maker. Here's what they created . How to create a logo with the Wix Logo Maker (with AI) When using the Wix Logo Maker, you've got two options: create with AI or design it yourself. If you choose the first option, follow these steps: Open the Wix Logo Maker and start a chat Create a design brief by answering AI-guided questions View your options and pick your favorite Add your personal touch Download your logo 01. Open the Wix Logo Maker and start a chat Click "Get My Logo" from the Wix Logo Maker  page. Click "Start Chat" to begin your conversation with AI. 02. Create a design brief by answering AI-guided questions The AI will ask you a series of questions about your business, including your brand name, your tagline (if applicable) and the products you offer. If at any point you're not sure how to answer, you can ask the AI to rephrase the question, move on to the next one or provide suggestions. The logo maker will then use your answers to create a short brief describing your brand's target audience and business type. 03. View your options and pick your favorite The Wix Logo Maker will let you know when designs are ready for your review. Simply click "View Logos" to check out your options. Pick your favorite to start customizing. Optional: At this point, you'll see an AI-generated business profile. If desired, you can explore this profile further and receive additional ideas for how to boost your income and grow your business's online visibility. You can also review a market analysis and/or click "Start Your Business on Wix" to access Wix's Business Launcher from inside your dashboard. This is a great option if you're just starting out and want extra help developing your business strategy and getting set up on Wix. 04. Add your personal touch After you've selected a logo, you'll be dropped into your Wix dashboard. From here, click "Edit Logo," then use the tools at your disposal to change anything you'd like about your logo. Play with different fonts, colors, shapes and more. You can create multiple variations of your design, or even create secondary logos for the same brand without leaving the editor. Optional: From the editor, you can create a business card, social post or social media covers that feature your logo. 05. Download your logo Now it’s time to show off your new logo with pride. When you’re ready to make it official, simply export your design and download the high-resolution files. If you want to just try out your design, download a free sample of your logo. Depending on the package you choose, you’ll receive different logo formats. For example, if you plan to print your logo on business cards or merchandise, choose a plan that includes high-quality SVG vector files to ensure your logo stays sharp and clear at any size. (You can read up on logo sizes  to make sure your design is properly formatted for every space.) Packages give you full commercial usage rights, and range from one-time payment plans (Basic and Advanced) to yearly plans (Brand Plus). How to create a logo with the Wix Logo Maker (without AI) If you prefer to design a logo on your own, take these steps: Open the Wix Logo Maker Enter your business type Describe your style Enter your brand name and tagline View your options and pick your favorite Customize your design Download your logo 01. Open the Wix Logo Maker Click "Get My Logo" from the Wix Logo Maker page, or navigate to "Site & Manage App" > "Logo & Brand" from your Wix dashboard. If you're entering from the landing page, you'll have the option to chat with AI or create your logo without AI. Select “Create without chat." 02. Enter your business type Describe the type of business you run—be it a photography studio, bakery or online clothing brand. As you type, a dropdown menu will appear. Pick the option that matches your brand the closest. 03. Describe your style On the next page, select the adjectives that describe your brand the best. You'll see word bubbles ranging from "Fun" to "Formal." Select any that apply to how you want your brand to be perceived. 04. Enter your brand name and tagline In the following pages, input your brand name as it should appear on your logo. The Wix Logo Maker also gives you an option to include a tagline if you have an extra message to convey to your audience. (Need a little help? You can always use this trusty business name generator to get inspired, or click the option to have AI think of ideas for you.) 05. View your options and pick your favorite Once you’ve completed the initial steps, the Wix Logo Maker will generate various ideas for your logo. It will suggest ideas that run the gamut, including: Wordmarks/logotypes: A wordmark or logotype is a font-based logo that puts a business’s name front and center. While these are often the most simplistic logo designs, the specific typeface, size and layout of a wordmark can help reflect your brand’s message. You can explore the best fonts for logos to see which one will work best for your brand. Logo symbols: Just as the name suggests, these kinds of logos use symbols to communicate. Sometimes referred to as brand marks or pictorial marks, these graphic-based logos require strategic brand awareness and consistency. If you use a logo symbol, be sure to use imagery or icons that are aligned with your brand, industry and location. Combination marks: These logos use the best of both worlds and combine text and graphics to create a unified symbol. Since they are quite diverse, they’re a popular logo choice across many industries. Optional: Just like when you're creating a logo with AI on Wix, you'll receive a business profile, complete with market research, earning strategies and other suggestions for your business. You can choose to explore this further, or skip ahead to editing your logo. 06. Customize your design It’s finally time to customize your logo to suit your brand identity and business needs. From the editor, you can solidify your logo colors by exploring different color palette combinations. Play around with different logo shapes , icons, backgrounds and even upload your own images to complete your logo’s look and feel. 07. Download your logo Once everything looks good, you can go ahead and download your logo. You can download a free sample (available for non-commercial use) or pick from various logo packages that are tailored to different marketing needs. Packages give you full commercial usage rights, and range from one-time payment plans (Basic and Advanced) to yearly plans (Brand Plus). Successful logo 101 In case you need a little guidance or inspiration, we’re happy to share some of our logo design tips to get things rolling. Here are just a few universal guidelines to keep in mind. A good logo should be: Simple: The phrase, “less is more” has never been more fitting. On top of improving its versatility (see the next point below), the less complicated your logo is, the easier it is to recognize. Versatile: You’ll want a logo that looks good no matter where it’s placed. If it only looks great on big screens, but is impossible to read in small print, you might need to consider a redesign. Timeless: Naturally, with time, you’ll need to spruce up your branding assets. But, since a logo redesign requires a good deal of resources, you should aim to approach your first logo design as if it were your last. Always ask yourself, “Will this still look good in 10 years?” before making your logo. Appropriate: Your logo doesn’t have to show exactly what your business does or sells. Nevertheless, it should appeal to your target audience. Understanding who that crowd is takes some research, but that valuable information will ensure your logo “talks” to the right people. As you create your logo, be sure to explore what else is out there and find logo inspiration ideas. Take a look at what your competitors are doing, peruse the latest logo trends and consider the meaning behind your design choices by reading up on logo psychology . For any questions about our logo maker's features, check out Wix Logo Maker Support . Make your logo work Whichever logo plan you choose, you’ll always have full commercial rights and standard logo files included, but as your brand grows you can always upgrade to get the files you need for even more marketing materials (or consider checking out our guide on the best AI logo generators ). For instance, you might decide to create a website , so you’ll be able to keep your logo design in mind, using the style and colors you’ve already selected. Whether you use your logo online or offline, using it effectively and consistently will create a strong brand identity you can be proud of. Ready to start designing? Create your own logo now.

  • How to make a white logo that stands out

    Create your logo in minutes with a logo maker → When it comes to branding and design, versatility is key. A white logo can be a powerful tool to have, offering a clean, modern look that pops against colorful backdrops. Whether you want to put your logo on promo materials, product packaging or online, having a white version ensures it's always visible and impactful. In situations where darker logos would blend into the background or are hard to see, a white logo maintains its presence. It's also essential for keeping your brand consistent across different media including when learning how to make a website . White logos are super versatile. Use them on photos, videos, dark or busy backgrounds and even glass for a cool etched effect. This flexibility makes them ideal if you want your brand to stand out in multiple places. Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. Can a logo really be white? When you think logos, you probably picture bold colors and cool designs. But a white logo can be just as impactful - if not more - than colorful versions. White logos are not only possible but also preferred in many design cases. A white logo is basically your standard logo converted to white, often with a transparent background. This allows it to be placed on various backdrops without clashing. It's a minimalist approach that can invoke elegance and sophistication. Where a white logo works best On dark/colored backdrops: It stands out against darker backgrounds for high visibility. In minimalist designs : White logos complement a clean aesthetic without overwhelming the main design. Certain industries : Tech, luxury and modern brands use white to convey innovation and sleekness. Promo items : White logos are versatile on any colored merchandise like shirts, hats and bags. Digital media : White logos mean a consistent logo as interfaces or devices change. Why do you need a white logo A white logo is more than just a design choice—it's a strategic branding tool with that can come in handy when starting a business : Adaptability: Works across tons of mediums and backgrounds. Visibility : Stands out against darker colors to keep your brand seen. Consistency : Allows consistent look across platforms with varying color schemes. The psychology of white logo design Color and logo psychology impacts how people perceive your brand. The hues used in your logo spark emotions and associations. White specifically carries meanings that can seriously influence your image via your logo color. Here's how: Purity and simplicity : Associated with cleanliness and minimalism. Gives a fresh, uncluttered look. Modern and minimalist : Many modern brands use white to feel current and minimalist. Versatile : White logos work across mediums without clashing. Sophisticated : White can lend an exclusive, high-value feel. Tips for creating a solid white logo Crafting a pro-white logo that works everywhere requires following a few best practices for this type of logo. Here are some tips for designing your logo : Maintain original proportions : Keep the balance of your original logo when changing color. Test visibility : Ensure it stands out on different backgrounds. Use high contrast : Pair with darker backdrops for bold pop. Keep it simple : Simplify so it's recognizable even in white. Consider negative space : Use it creatively to add depth. Mind the transparency : This allows placement over anything without an ugly box. File formats : Save as PNG or SVG to preserve transparency and quality. Choose an online tool to help you : Use a logo maker , an AI logo generator or a PNG maker for your white logo designs . When using a website builder like Wix, you can create a logo for free. Famous white logo examples Adidas: Their iconic 3 white stripes are globally recognized, showing simplicity's power. TikTok : This infamous logo really stands out against the app's black/blue gradient background, leveraging contrast. White Sox : This sports team uses white for bold visual impact on merchandise and uniforms. White logos made with the Wix Logo Maker The Flower Place Don't be afraid to use irony in your white logo design, in order to make a memorable branding point. The Camper's Box White logos work well with simple designs such as this one below. White logos often use black font for maximum effect and contrast. Berko Vision White logos work well for innovative brands and tech companies looking to stand out. With white logos, simple text and icons are effective. How to make a white logo FAQs Can I make my colored logo white without losing quality? Yes. Using vector files like SVG or AI allows you to change your logo to white while maintaining quality due to their scalability and editing ability. Will my white logo work both online and in print? Absolutely. Save high-res PNG or vector files for web and consider CMYK vectors for print materials.

  • How to make a fashion logo that’s as iconic as your brand

    Create your logo in minutes with a logo maker → When you step into the world of fashion, your logo is more than just a symbol, it's the beating heart of creating a brand identity . In the competitive landscape of the fashion industry, a well-designed logo doesn't just distinguish you from competitors, it encapsulates your brand's essence and communicates it to the world. In this article, we'll delve into the art of fashion logo design. Whether you're launching a new clothing line or revamping an existing brand, we'll guide you through the essentials of creating a logo that’s fit for the runway. We'll explore various tools and techniques, free fashion logo design options and services like Wix Logo Maker . Design your fashion logo quickly and easily using Wix’s fashion logo maker Wixel makes it easy to design a logo that truly fits your brand. You’ll get tailored style suggestions, effortless customization options and the tools to build a consistent visual identity across your website, social channels and every branded asset in one place. Understanding the basics of fashion logos Before you dive into designing, it's crucial to grasp what a logo is  and why it's so important. A fashion logo is more than just an image; it's a visual representation of your brand that conveys your style, values and uniqueness. It's often the first thing a customer will notice about your brand, making it an essential component of your business's success. Key components of a successful logo include simplicity, memorability and relevance. When considering how to design a logo , your logo should be easy to recognize and versatile enough to work across various mediums, from your website to product tags. Logos play a pivotal role in fashion branding. They help establish trust and create an emotional connection with your audience. When people see a well-crafted logo on a piece of clothing or accessory, they immediately associate it with the quality and ethos of the brand. Learn more about how to make a website  and create a logo and fashion slogan to brand your online presence. Icon logo vs. textual logo When considering types of logos  for your fashion brand, you'll encounter two main categories: icon logos and textual logos. Icon logos consist of an image or symbol that represents the brand. Think of the iconic Nike swoosh or the lululemon spin on the Greek letter omega. These symbols become synonymous with the brand itself. Textual logos , on the other hand, are purely typographic and use a brand's name as the logo. Examples include Vogue's classic magazine title and Calvin Klein’s famous font-forward logo. Deciding whether to use an icon or text-based logo depends on various factors such as your brand name, design preferences and how you want customers to perceive your brand. An icon might be more abstract but can convey a unique identity without words. A text-based logo can be straightforward and make brand recognition easier if you have a catchy name. Made with the Wix Logo Maker How to create a fashion logo Creating a fashion logo is an exciting process that requires thought, creativity and strategic planning. Before you start sketching designs or playing with digital tools, there are some big-picture considerations to keep in mind. Think about your brand's core values and what you want your logo to communicate. Is your fashion brand luxurious or affordable? Modern or vintage? Edgy or classic? These attributes should be reflected in your logo design. Consider your target audience. Who are they and what kind of designs do they gravitate towards? Understanding your audience will help you create a logo that appeals directly to their tastes and preferences. Next, let's talk about the tools and resources available for logo creation. When evaluating logo design cost , there are lots of options out there, like free fashion logo design software like the Wix Logo Maker . Free tools like this are great for getting started and experimenting with different ideas. Here are some pro logo design tips  to help you kick off the brainstorming process: Look for inspiration in fashion magazines, online galleries and competitor logos. Consider using mind maps or mood boards to visualize concepts and logo color  schemes. Think about symbols or icons that could represent your brand uniquely. Remember that incorporating your brand identity into the design is key. Your logo should tell a story about who you are as a brand. Choosing the right logo design elements Selecting the right elements for your fashion logo is crucial. Here's what to focus on: Picking the perfect icon: If you opt for an icon logo, choose one that's simple yet impactful. Selecting suitable fonts and colors: Fonts convey personality while colors evoke emotions. Choose ones that align with your brand's vibe. Here are some of the best fonts for logos  to get your inspiration rolling. Layout considerations : Check your logo is scalable and looks good on different platforms, from social media profiles to product labels. Align your logo with customer expectations : If you're targeting high-end fashion consumers, for example, your logo should reflect luxury and exclusivity. For a more casual fashion brand, a relaxed and approachable design might be more effective. Your fashion logo should be more than just aesthetically pleasing—it should evoke the right feelings and associations in your customers. It's about creating an emotional bond that goes beyond the visual elements. Remember that your logo will often be the deciding factor for potential customers choosing between your brand and competitors. Make sure it stands out for all the right reasons by truly understanding who you're designing for and what message you want to convey. Made with the Wix Logo Maker Protecting and trademarking your fashion logo Once you've created a logo that perfectly captures your fashion brand, it's important to protect your design legally. Trademarking your logo ensures that it remains exclusively associated with your brand and prevents others from using a similar design. Conduct a trademark search: Before filing for a trademark, make sure your logo isn't too similar to existing trademarks. This can be done through the United States Patent and Trademark Office (USPTO) or relevant local authorities if you're outside the US. File for a trademark: Submit an application to the USPTO or corresponding agency in your country. This will typically involve providing details about your logo and how it's used in commerce. Respond to any feddback : The trademark office may have questions or require additional information about your application. Respond promptly to keep the process moving forward. Monitor your trademark : Once registered, it's up to you to monitor and enforce your trademark rights. Keep an eye out for potential infringements and take action if necessary. Trademarking is a critical step for any fashion business that wants to seriously establish its brand identity. As you go through key steps like formulating a business plan and deciding how to start a business , also take care to trademark your logo. This provides legal recourse should someone attempt to copy or misuse that visual representation of your company down the line. Famous fashion logo examples  The fashion industry is home to some of the most iconic logos in the world. These logos have become synonymous with the brands they represent, conveying luxury, style and quality. By examining these famous logos, you can gain insights into what makes a logo successful and how to apply these principles to your own brand. Let's take a closer look at some renowned fashion logos: Chanel : The interlocking 'C's of Chanel exude elegance and simplicity. This logo has remained largely unchanged since its creation, demonstrating the power of timeless design. Louis Vuitton : The LV monogram is instantly recognizable and often imitated. Its consistent use across products has reinforced brand recognition. Nike : Although not a traditional fashion brand, Nike's swoosh symbolizes movement and speed. Its simplicity makes it adaptable across various mediums. As these examples show, a consistent logo builds brand recognition over time, simple logos are often more memorable and versatile. Logos that have a narrative or symbolism behind them create deeper connections with customers. As you design your own fashion logo, think about what you want it to say about your brand. Aim for a design that will stand the test of time and become an enduring symbol of your fashion business. Made with the Wix Logo Maker Check out these stunning fashion portfolio examples  for inspiration. Fashion logo FAQ How do I create my fashion brand logo? First, you have to clearly define your brand's identity and know your values, mission and target audience. Next, look at other fashion logos for inspiration and create mood boards with images, colors, fonts or anything that sparks ideas. Sketch out some concepts on paper without worrying about perfection. Then use online tools like the Wix Logo Maker to bring your fashion logo to life. Consider both free and paid options based on your budget. What makes an impactful fashion logo? A solid fashion logo should be memorable and easy to recall. Keeping it simple and straightforward often makes a logo more effective and flexible across different uses. It has to align with your brand identity and appeal to your target audience. Aim for a timeless design that will still look fresh years from now, not just trendy for the moment. How do I come up with a fashion logo? Research current fashion and design trends but ultimately aim for a classic, lasting logo. Check out your competitors' logos to ensure your logo pops and stands out. Experiment with different combinations of visuals, typography, colors and symbols until you land on the perfect fit for your brand. How can I make a fashion logo for free? The best way to make a fashion logo for free is to do it yourself using a website builder like Wix that has a free logo maker built in. If you're artistically inclined, you could also consider hand drawing and digitizing your logo with photo editing software.

  • 7 landscaping marketing strategies to get your business noticed

    Turn your ideas into a website you love with Wix →   Landscaping marketing means actively promoting your lawn care , gardening or landscaping business . It's about making sure that potential clients know about your services and see you as their go-to expert for all things related to landscaping. In this article, you'll discover the ins and outs of effective landscaping marketing strategies  for your business. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. Wix is all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. How to get started with marketing for your landscaping business To effectively market your landscaping business, you first need to know who you're talking to. Identifying your target market is a critical step in any marketing strategy. It involves understanding who your ideal customers are, what they need and how they make decisions. Who is your ideal landscaping client? This might be homeowners with a certain income level, businesses with large outdoor areas or even municipal clients who need park maintenance. Each group has different needs and preferences and your marketing should speak directly to them. By getting to know your market, you can tailor your marketing campaigns to resonate with potential clients while understanding their challenges and how your services can solve them. 7 landscaping marketing strategies Social media marketing Content marketing Search Engine Optimization (SEO) Posters and flyers Promotional events Local partnerships Customer reviews When it comes to marketing a service business, digital marketing campaigns are often the most effective types of marketing , both in terms of performance and cost-effectiveness. Here are some popular digital marketing  methods to consider for your landscaping business: 01. Social media marketing Social media marketing usually involves sharing engaging content that showcases your work, provides gardening tips or offers special promotions, across multiple social media platforms. The goal with social media marketing is to encourage engagement, so make sure to respond to comments and feedback on your account and content consistently.  You'll also need to identify which social media platform you're most likely to find your target market on. Your options include Facebook, Instagram, LinkedIn and X (formerly Twitter), as well as YouTube. Then you'll need to plan which type of content is most likely to engage your target audience. Examples might include videos of you demonstrating popular, or effective lawn care techniques; or videos showing lawns before you got to work on them and then what they looked like after your work on them. Your content should reflect the professionalism and quality of your services. 02. Content marketing One of the most effective ways to use content marketing is to start creating a blog that answers common landscaping questions or provide valuable information about landscaping. The goal with content marketing is to provide content that helps potential customers while building up your professional reputation as a source of expert information. Blogs can be an good way to build up a community of engaged readers who enjoy and benefit from your content. The idea then being that when they need your services, you'll be top of mind for them. 03. Search Engine Optimization (SEO) Optimize your website with on-page SEO optimizations so potential clients can find you when they search for landscaping services online. Examples include identifying the keywords potential customers are most likely to use when searching for landscaping services online and then using these in your pages and content. Ranking for search terms related to landscaping and lawn care can help bring to your site, searchers looking for these services. As digital marketing strategies grow in popularity it’s important not to completely overlook traditional marketing materials as they still have a place in promoting your business, especially if you’re marketing to a local, smaller community. Some popular approaches include: 04. Postcards and flyers These print marketing resources can be effective at advertising your landscaping services, especially when targeted to specific neighborhoods or demographics . You can distribute them through mailboxes, or hand them out on the street. 05. Promotional events Hosting a booth at a local fair or sponsoring community events, such as sport competitions, can increase your brand recognition and put you right in front of potential customers.  Brainstorm community events in your area, then reach out to the organizers to discuss sponsorship and advertising opportunities. Attending these events can also be a great way to meet more people and potential customers. 06. Local partnerships Collaborate with local businesses or nonprofits to expand your network. This might include partnering with similar businesses, targeting the same audience as you – for example, a store selling landscaping equipment or tools, or a real estate agent selling new homes with gardens. 07. Customer reviews Encourage satisfied clients to leave reviews for you in online directories or your website, enhancing your credibility. Reviews and testimonials are especially important for marketing local and service businesses, as people trust satisified customers. Benefits of marketing your landscaping business Investing in dedicated marketing campaigns can translate into multiple benefits for your landscaping business. It's not just about getting your name out there; it's about building relationships, establishing trust and ultimately growing your client base. Some of the main benefits of landscaping marketing include:  Increased visibility : A well-planned marketing campaign puts your brand in front of potential clients who may not have found you otherwise. Some marketing channels, such as social media have huge reach and can put your business in front of a large audience. Client acquisition : Strategic marketing efforts can attract new customers and increase your market share. If you can rely on your tried and tested go to marketing strategies, so much the better. Customer loyalty:  Regular engagement with your brand via your marketing efforts can keep your business top-of-mind for existing clients, encouraging repeat business. How to build an effective landscaping marketing strategy Robust landscaping marketing should be the backbone of your business's growth. Here's how to put together a strategy that works for your landscaping business. Identify your Unique Selling Proposition (USP) :  What makes your landscaping service stand out? Whether it's your eco-friendly approach or your award-winning designs, make sure it's front and center in your marketing. This is what differentiates you from your competition and may be the hook that makes someone choose you over another similar business. Develop a strong brand identity:  Your brand should reflect the quality and nature of your services. This includes everything from your logo and landscaping slogan to the tone of voice you use in communications, to the color scheme for your website. Define your goals:  What do you want to achieve with your marketing? Whether it's increasing brand awareness, generating leads or boosting sales, having clear objectives will guide your efforts. Know your budget:  Determine how much you can invest in your marketing initiatives. This will help you decide which channels and tools are feasible for your business. Choose your marketing channels:  Decide on the mix of digital and traditional marketing channels  that will best reach your target audience. This could include social media, email marketing, SEO, direct mail or local advertising. Develop your messaging:  Craft compelling messages that highlight the benefits of your services and address the needs and pain points of your potential clients. These can evolve over time, just make sure they accurately reflect you and your services. Create a marketing calendar:  Plan out when and how often you'll execute each part of your marketing strategy. A calendar helps maintain consistent engagement with your audience. Launch your campaign : With everything in place, it's time to go live with your marketing campaign. Monitor its progress and be ready to make adjustments as needed. Learn more about how to create a landing page.   Best practices for your landscaping marketing To ensure your landscaping marketing efforts are as effective as possible, it's important to adhere to some best practices. These guidelines will help you maintain a professional image, attract and retain customers and ultimately, drive more business. Maintain brand consistency  Your brand is your promise to your customer. It tells them what they can expect from your services and it differentiates you from your competitors. Here's how to keep it consistent even while scaling your marketing efforts: Use the same landscaping logo , color scheme and fonts across all marketing materials including when making a website and when choosing your landscaping services templates . You can also get started with a landscaping logo maker . Ensure the tone of voice in your messaging reflects your brand's personality. See how these landscaping websites do just that. Learn more about how to create a website with our guide. Measure and analyze your marketing performance  You can't manage what you don't measure. To understand the impact of your marketing efforts: Track key performance indicators (KPIs) like website traffic , lead generation numbers and conversion rates. Use tools like Wix Analytics  to monitor the online performance of your website. Adjust your strategies based on your data  Collect feedback from customers to understand their needs better. Be prepared to tweak or overhaul strategies that aren't delivering the desired results. For example, you might find that handing out flyers isn't worth the cost and effort involved, whereas creating video content for Instagram is more successful.

  • What is a Wix website?

    A Wix website is a site built with Wix's website builder . A Wix website represents the democratization of web design , allowing individuals and businesses with no coding knowledge to create professional, fully-functional websites with a drag and drop editor and website templates . According to Wix expert, Danae Salinas Islas, Spanish Marketing Blog Lead: A Wix website is a really powerful way to reach people that you wouldn't usually be able to connect too — not only your friends and family, but an entire community. I often hear amazing ideas, products, or knowledge that never reach their full potential, simply because the right people don't know it exist or don't have access to it. A website fixes that. It puts you on the map and makes sure your business, your skills, or whatever you have to offer can be found by the people who need it. What is a Wix website? The infrastructure behind it Behind every Wix website is advanced web infrastructure that manages its web hosting, web security and technical maintenance automatically. Wix websites operate on a proprietary HTML5 and JavaScript framework, with sites hosted on globally distributed cloud servers to ensure speed and reliability. This infrastructure handles millions of websites simultaneously, with built-in redundancies to prevent downtime. Wix's current uptime is 99.99%. What is a Wix website? 3 ways to build Wix Editor The Wix Editor is a user-friendly, drag-and-drop platform for building websites. It offers hundreds of customizable elements, including text, images, and shapes, allowing for deep personalization of your site. You can start with one of over 200 templates or from scratch. The editor also provides tools for mobile optimization, e-commerce and blogging. AI website builder The Wix AI website builder makes web design even easier with artificial intelligence. You start by answering a few simple questions about your site's purpose, name and desired features. The AI then instantly generates a complete, tailored website with custom text, images and a professional layout. This provides a unique and functional starting point, which you can then further customize. It's the fastest way to get a personalized, professional website online with minimal effort. Learn more: Is Wix easy to use? How long does it take to make a Wix website Wix Studio Wix Studio is a web creation and management platform designed for agencies and freelancers. It offers advanced design capabilities, including custom CSS and no-code animations, allowing for the creation of complex and unique websites. The platform features a centralized workspace for managing multiple projects, clients and team collaboration. Wix Studio also includes responsive AI tools for adapting designs to different screen sizes and provides a full-stack development environment for custom functionalities and APIs. Want to know more about what is a Wix website build on Wix Studio - these Wix Studio examples should help. What is a Wix website? Design customization A hallmark of Wix websites is their design flexibility. Unlike template-restricted platforms, Wix embraces a "what you see is what you get" (WYSIWYG) approach through its drag-and-drop editor. This allows elements to be positioned with pixel-perfect precision anywhere on the page. What is a Wix website? Wix expert and Tech SEO Yossi Fest weighs in, A Wix website means flexibility. I can quickly build, iterate and go live without depending on dev or design for each change. While Wix offers hundreds of professionally designed website templates as starting points, users maintain complete freedom to customize every aspect of their site's appearance. These include its layout, typography, color schemes and imagery. Millions of Wix websites start life as a template. Wix websites can be built from its extensive range of templates: Business website templates eCommerce website templates Beauty website templates Blog website templates Portfolio website templates Photography website templates What is a Wix website? Business functionality A Wix website can be used to run and manage many different types of businesses. You can add functional and interactive features like contact forms, booking systems and galleries. Wix's Content Management System (CMS) allows you to create dynamic pages and then update and organize text, images and other types of content. A Wix website can also include eCommerce functionality for selling online, memberships areas and other apps and systems for running a business online. It also includes built-in tools to market your website and understand better its visitors, from SEO tools to Wix Analytics . What is a Wix website? Wix Expert and Lead of Distribution Sharon Greenfeld says, A Wix website is built with a clear page hierarchy, optimized internal linking, descriptive meta titles and descriptions, and SEO-friendly visuals like infographics and images, all designed to help boost search visibility (SERPs & LLMs) and user engagement. What are the different types of Wix websites? Almost any type of website can be built with Wix. These Wix website examples are just a few of them. Business websites A Wix website can be almost any type of business website. We've put together these business website design examples to show what a Wix business website can be and do. Learn more: How to make business website , Best business websites Cinera  sells its unique cinematic experience with headphones that bring nightly-Netflix binging to the next level. With a main photograph featuring a user wearing the innovative headpiece, Cinera tells visitors a story about fashion and technology and invites them to invest in the vision via a crowdfunding  CTA. Online stores and eCommerce websites A Wix website can be used to sell almost anything online with complete inventory management and payment processing. You can also start both print on demand and dropshipping easily with a Wix website. We've put together these ecommerce website examples to show what selling with a Wix website can look like. Belgian family business Papier Patate  offers an adorable assortment of customizable, kid-friendly cards and stickers—all made from recycled paper. With a focus on simplicity and sustainability, their eCommerce website design perfectly suits their initiative, featuring a simple yet refined pastel color palette, flat design , organic shapes and straightforward navigation. The brand even features a "Spotlight" page to showcase photos of customers using their stickers and other goodies. Portfolio websites A Wix portfolio can help you showcase your work, projects and talents regardless of which creative industry you're involved in. Architecture portfolio examples Interior design portfolios Model portfolio examples Fashion portfolios UX portfolio examples Web design portfolios What is a Wix portfolio website? According to Wix expert Hani Safe, product lead (Showcase): "An outstanding portfolio is all about storytelling. It’s not just a showcase of work but a narrative that weaves together a professional’s skills, creativity and personality. " Here are some best portfolio website examples to show you just what a Wix portfolio website can be. Illustrator and animator Alina Fomin  uses her portfolio to deliver an immersive experience. Right from the first page, you can see her ingenuity; Alina uses elegant animations and well-placed text to guide you through her work.   Learn more: How to create a portfolio website Blog websites Blogs are an example of a Wix website that can be used as a marketing tool, for community building and as a way to build authority in your industry. Starting a blog is easy with a Wix website. You can also use a blog to make money. Here are some great blog examples showing just what a Wix blog website can be. The Zion Adventure Photog raphy  blog establishes owner Arika as an expert of both photography and Zion National Park. The blog’s rugged, playful color scheme of brown and gold evokes nature and sunshine. Its homepage features visual testimonials of happy clients enjoying their adventures. Service websites A Wix website can be used to help run a service business. From taking bookings, to showcasing your services, to marketing what you do, a Wix website can help you do it all. Booking website examples Plumbing website examples Handyman website examples Landscaping website examples Construction website examples Here's an example of a Wix website used to run a service business. Full Circle Lawn Care  has one of the best landscaping websites thanks to its modern design and thoughtful website content. From its unique landscape logo  to the strategic use of web design elements like animation, images and parallax scrolling, the site offers a visually appealing experience while providing ample information for visitors.  Learn more: How to create a service website , What is web design? Event websites From RSVP, ticketing and scheduling capabilities, a Wix website can help you setup and manage almost any event. These event website examples showcase how a Wix website can do just that. The event website of this traveling theme park contains a large spiral image consisting of contrasting oranges, yellows, reds and purples that grab visitors’ attention right away. Next to this design is an outline of a picture of a red ticket stub with the event details and a Book Now  button, acting as the site’s call to action (CTA). Restaurant websites A Wix website can be the perfect way to showcase your restaurant's ambience and menu, it can also be used for food trucks, catering companies and almost any kind of food business. Food truck website examples Bakery website examples We've compiled these restaurant website examples to show what a Wix website can be for a food business. With a full-width photograph of enticing dishes surrounding an elegant logo , Red Bamboo homepage design is engaging and communicative. It features several call-to-action buttons throughout to prompt visitors to “Order Now” and “Order Pickup.” Learn more: How to make a restaurant website Membership websites A Wix website can be used to create a membership website and bring together communities around a topic or service. We've put together these membership website examples to show exactly how a Wix website can be used this way. Heroines  is an organization that brings women together to build a community and develop life skills. The website’s design leans heavily on the imagery of women to underscore that the members are its ultimate focus. The membership page shares the group’s mission and lists out benefits, like discounts to events and access to virtual challenges, and has a clear call to action.  What is a Wix website? Mobile-friendly design and responsiveness A Wix website can be automatically optimized for mobile-friendly design. A Wix Studio website can be made fully responsive with custom breakpoints. What is a Wix website? Development freedom While a Wix website is for the most part defined by its code-free creation, it also accommodates technical users through Velo by Wix, a development platform allowing custom JavaScript, API connections, and database manipulations for highly specialized functionality.

  • How farmers make money: 15 profitable farm business ideas you can start

    Turn your ideas into income with Wix. Secure your domain name →  Farming nowadays is tougher than ever before. With unstable market prices, changing weather and other issues, making enough money has become tricky for many farmers. Trying new business ideas alongside the usual crops and farming methods has become essential to stay profitable. Even with the challenges, there are still plenty of chances for farmers to do well with their farming business . The demand for food and farm products keeps increasing globally. With this, farmers who manage to tap into specialty markets or make improvements by adapting to technology and improved sustainability practices will often see good rewards. The key is adapting creatively, spreading risk and exploring ways to get more value from the resources available. The fastest way to start making money online is by securing a domain name that fits your brand. With Wix, you can register your domain easily, establish your brand and take the first step toward building a website that attracts customers and generates revenue.  15 ways to make money as a farmer In the quest to make more money, farmers can explore a variety of innovative and lucrative agricultural ventures. Here are 15 farming ideas, each with its own unique angle on profitability, requirements and potential market. Specialist vegetable farming Organic crop production Herb gardening Beekeeping and honey production Aquaculture Agrotourism Livestock breeding Mushroom farming Farm produce shop Cut flowers Plant nursery Vertical farming Hydroponics or aquaponics Community-supported agriculture programs Renewable energy production 01. Specialty vegetable farming Grow niche or exotic vegetables that command higher prices from consumers and supermarkets. This requires knowledge of specialty crops and finding the right market but once you do that, it’s a good way to make money as a farmer.  For example, the rise in popularity of Asian food has led to demand for locally grown Asian crops, such as Bak Choi, Choy Sum and Napa cabbage.  02. Organic crop production Capitalize on the growing demand for organic products by today’s consumers - the organic food market was estimated to be worth US$183.35 billion in 2022 , rising to a predicted US$546.97 in 2032. This will require extra certification and strict adherence to organic farming practices and standards. In the US these are largely set by the National Organic Program from the Department of Agriculture .  Organic products can be sold for a higher price, meaning the potential to earn more money as an organic farmer.  Consider growing organic vegetables and fruits, based on their popularity, these include: Strawberries Spinach Kale Nectarines Apples Grapes 03. Herb gardening Make money as a farmer by cultivating   herbs for culinary, medicinal or aromatic purposes. Requires minimal space and can be highly profitable with direct sales to customers through farm shops or farmers markets.  Some of the most popular herbs for people to buy to grow and use at home include: Basil Mint Chives Cilantro Parsley 04. Beekeeping and honey production Make extra money as a farmer by keeping bees for honey. This can also help with your cross-pollination and important efforts to save and boost bee numbers. You’ll need some beekeeping knowledge or will need to hire someone with that knowledge to get started.  05. Aquaculture Another way to diversify farming income is to consider fish farming, either for food or pet shops. Some species are in higher demand than others, so it’s best to do your research. Also, you’ll need specific setups and equipment, like ponds and tanks.  06. Agrotourism Make money as a farmer by combining farming with tourism - farm stays, tours, or educational workshops. If you’ve got a large farmhouse with spare rooms you could start a bed and breakfast and offer farm stays. Or perhaps you have unused barns that could be converted into holiday accommodation for people looking for a rural getaway.  Farm tours can prove popular - common examples include dairy farm tours, complete with calf feedings and tours of the dairy sheds. These tours can be offered to local schools, community centers and the general public.  07. Livestock breeding Diversify your farming and make more money by breeding specialty or high-demand livestock breeds. You’ll need knowledge of animal husbandry, especially as it relates to each specific breed. Some unique livestock breeds include: Llama Elk Bison Emu 08. Mushroom farming Consider growing gourmet mushrooms, to make more money as a farmer. This is also an idea that can be started on a small scale and then expanded as demand grows.  Some examples of specialty mushrooms to grow are: Lion’s mane Oyster mushrooms Enoki True morels Mushroom farming can require a specific level of expertise and if you’re planning to sell edible mushrooms, make sure you know exactly what you’re growing and that they’re safe for human consumption. 09. Farm produce shop Depending on what you already grow and produce on your farm, you can consider selling these at a farm shop on your premises, or local farm fairs and markets. Popular farm products to sell include jams, cheese and cured meats. You’ll need to make sure everything is produced and processed in line with food safety regulations.  10. Cut flowers If you already grow flowers you can cultivate them for bouquets and arrangements, to sell, either on your farm or through local markets. You could also sell them via local shops and supermarkets if they agree. This is an easy way to make more money as a farmer if you already grow flowers or could grow them without too much extra investment and resources.  11. Plant nursery Another way to make money as a farmer is to start a nursery for trees, shrubs or ornamental plants. This can work if you have a lot of space and the resources for growing these types of plants. Then you can sell them directly from your farm or through local shops, or even sell them online.  12. Vertical farming If you’re looking to make money with farming but are short of extra space, you could consider vertical farming. This is where crops are grown vertically - on walls or using tower-like structures. Some popular vertical farming crops include lettuce, chard, cabbage, rocket and kale.  13. Hydroponics Hydroponics is a popular way for farmers to diversify their income and try a different style of farming. It involves growing plants in a water-based, nutrient-rich solution (hydroponics) or combined with fish farming (aquaponics). There are some setup costs to consider before starting but it can prove to be profitable.  14. Community Supported Agriculture Programs Join the Community Supported Agriculture Directory   and join a program that lists farms offering customers regular deliveries of farm products during the different harvest seasons. It works on a subscription basis where customers pay weekly or monthly for their boxes of product. This can help you make money as a farmer by connecting you with customers easily.  15. Renewable energy production If you’ve got plenty of space, another way to make extra money as a farmer is to install solar panels or wind turbines on your farmland to generate renewable energy. You can then sell this energy to the national grid, use it to power your own farm business or sell it to power companies.  Farming innovations and fresh agricultural business ideas Farming is evolving with innovations that boost productivity and focus on sustainability. Tech like drones, IoT and AI helps farmers manage crops, improve irrigation and monitor soil health. Methods like hydroponics, aquaponics and vertical farming are transforming unexpected spaces into thriving agricultural hubs. New business ideas from farm-to-table models to regenerative farming are creating profitable eco-friendly opportunities. Let’s explore the top farming ideas shaping the future of agriculture. Vertical farming : Grow crops indoors in stacked layers making the most of small spaces and bringing fresh produce to urban areas. Hydroponics and aquaponics : Grow plants without soil using nutrient-rich water perfect for areas with limited water or dry climates. Aquaponics pairs plant farming with fish farming to create a sustainable system. Smart irrigation systems : Use IoT sensors to monitor soil moisture and weather so crops get the right amount of water while reducing waste. Drone technology : Use drones to monitor crops, check soil health and apply pesticides with precision to boost yields and cut costs. Farm robotics : Automate tasks like planting, harvesting and weeding with robots to save on labor and improve efficiency especially for large farms. Agri-tourism : Offer experiences like farm stays, workshops or pick-your-own activities to connect people to farming and bring in extra income. Regenerative farming : Use techniques that improve soil health, boost biodiversity and reduce carbon footprints to increase yields over time and attract eco-conscious customers. Urban rooftop gardens : Turn city rooftops into spaces for growing organic veggies and herbs to provide fresh produce to local communities. Farm-to-table subscription boxes : Deliver fresh produce, dairy or meats straight from your farm to homes with a convenient subscription model. Biodegradable packaging : Replace plastic with eco-friendly packaging to appeal to environmentally-conscious shoppers. What defines a profitable farming business To thrive in the competitive world of agriculture, it's crucial to adopt farming ideas that are not only innovative but also possess certain key characteristics that can lead to long-term profitability. Understanding these traits helps in identifying and investing in ventures that are more likely to succeed financially. Profitability The primary characteristic of a successful farming idea is its ability to generate profit. This means that the revenue obtained from the farming activity should exceed the costs involved in production, marketing and distribution. Profitable farming ventures often have a good return on investment (ROI)  and can maintain or increase profitability over time. Sustainability Sustainability is another critical aspect of a profitable farming idea. This refers to practices that are environmentally sound, socially responsible and economically viable. Sustainable farming not only helps in preserving resources for future generations but also often leads to cost savings in the long run. Moreover, there is a growing market for products that are produced sustainably, which can be leveraged for higher profit margins. Scalability The scalability of a farming idea is its potential to be expanded or replicated on a larger scale. An idea that starts small should have the capacity to grow without a proportional increase in costs. Scalability ensures that as demand increases, the farming business can meet that demand without sacrificing quality or profitability. Market demand Lastly, for a farming idea to be profitable, there must be sufficient market demand for the product or service. This involves understanding consumer trends, preferences and purchasing behaviors. A profitable farming business idea should cater to existing market demands or create new demand through innovation and marketing. It's also important to consider the competition and find ways to differentiate your product or service to capture a share of the market. How to make money farming: getting started Making money as a farmer requires careful planning and a strategic approach. Here are the foundational steps to consider when starting a farming business, ensuring that you lay the groundwork for success and sustainability. Conduct market research: understanding local demand, competition and pricing Starting a farm means figuring out what people actually want to buy. Market research helps you identify which crops, livestock or products are in demand in your area. Are local restaurants looking for fresh herbs? Is there a growing interest in organic produce at farmers' markets? Knowing what your community is interested in lets you focus on the right products. It’s also important to see what your competition is up to—if there’s already a lot of one type of product, you might want to try something different to stand out. Pricing is a big part of market research too. Check how much your competitors charge for similar products and make sure your prices are competitive. At the same time, don’t sell yourself short. Your pricing should reflect the value of your work and the quality of your products. Develop a business plan: farming concept, financial projections and marketing strategies Your farming business plan doesn’t need to be complicated, but it should give you a clear direction. Start by defining your concept—what are you growing, raising or offering? Are you focusing on crops, livestock or maybe something like agrotourism? Include financial projections to map out everything from startup costs to expected profits. Knowing how money flows in and out will help you stay on track and avoid surprises. Your marketing strategy is just as important. Think about who your customers are and how you’ll connect with them. Are you selling to local restaurants, individuals at markets or setting up an online shop? Use a farm name generator  to come up with a memorable name that helps you stand out and attract the right audience. Secure financing: exploring loans, grants or investors Starting a farm can be expensive, so finding the right way to fund it is crucial. Loans are a popular choice, with banks and agricultural lenders offering programs tailored for farmers. These can help cover costs like land, equipment or daily operations. Just make sure to review interest rates and repayment terms to avoid surprises later. Grants can also be a great option, especially for farms focusing on sustainability or innovative practices. Many organizations support farmers using eco-friendly methods or experimenting with new techniques. If you’re open to sharing the risk and bringing in extra expertise, investors or partnerships might be worth considering. Investors can provide funding in exchange for a share of the profits, so it’s important to have a clear plan for how the arrangement will work. Pick the right location: soil quality, climate and water availability Choosing the right spot for your farm is essential. Start with soil quality—healthy soil is the foundation for growing crops or raising animals. Soil tests can help you spot missing nutrients so you can make improvements. For livestock, look for land with good grazing areas and plenty of space for animals to roam. Climate matters too. Different crops and animals do better in certain climates, so understanding what works best for your farm will make a big difference. Water availability is another must. Farms need a reliable source of water for irrigation or livestock care. Whether it’s a well, river or rain collection system, water is vital for keeping your farm running. Get the equipment and supplies you need: tools, seeds, livestock Once you’ve got your farm idea ready, it’s time to gather the tools, supplies and livestock to bring it to life. For crops, this could mean tractors, plows and seeders to prepare your land for planting. For animals, think about fencing, barns and feeding equipment. Focus on what’s most important to get started. Investing in good equipment can make farming easier and more efficient. Quality seeds and healthy livestock give you the best chance for success. Spend time researching what works best for your farm, like choosing a cattle breed or figuring out the right soil amendments for your land. Get the right licenses and permits: follow local rules Before you start planting or selling make sure you're following local rules. Each region has its own farming regulations including land use, water rights and what crops you can grow. If you're selling at farmers' markets or in stores you might need food safety certifications, health permits and other approvals. Taking the time to figure this out upfront can save you from fines or delays later. Don't forget to check zoning and land-use permits. Some areas have laws that limit farming activities or require approval to farm on certain land. Reach out to local authorities early to ensure everything is in order. Sustainable farming practices: eco-friendly methods for lasting success Sustainable farming isn’t just good for the environment—it’s a smart way to ensure the future of your farm. Practices like crop rotation, composting and natural pest control help reduce reliance on harmful chemicals while keeping your soil healthy. These methods also make your farm more resilient to challenges like extreme weather. Going sustainable can also give you an edge in the market as more consumers look for organic and environmentally friendly products. Build a strong brand and marketing strategy: create your farm identity Building a strong brand for your farm goes beyond just a logo—it’s about telling people who you are and what you stand for. Design a farming logo  that reflects your farm’s unique qualities, whether it’s sustainability, high-quality produce or a family-friendly experience. Your farm’s name, logo and tagline should work together to tell a story that connects with your audience. Marketing strategy  is just as important to help your farm stand out. Social media, local events and word-of-mouth are great ways to get noticed. You can also create a website to share your story, sell your products and make it easy for customers to connect with you. Email newsletters or loyalty programs are great for keeping customers engaged and coming back. Build distribution channels: getting your products to customers Getting your products to customers is a vital part of running a farm. Selling directly through farmers markets or a farm stand is a great way to connect with your customers and get quick feedback on your products. You can also explore other options like selling to local restaurants, grocery stores or setting up an online store. Online sales can help you reach customers beyond your local area, especially if you offer items like jams, sauces or crafts. You could even offer subscription boxes or home delivery for fresh produce making it easier for customers to enjoy what your farm has to offer. Monitor and adjust your business plan: adapt to growth and challenges As your farm grows, it’s important to keep an eye on your progress and fine-tune your strategy. Track your income, expenses and sales to make sure everything’s on track. If a crop or product isn’t doing well, try a new approach or experiment with something different. Farming can be unpredictable with challenges like extreme weather or changing customer preferences. Staying flexible and reviewing your business plan regularly allows you to make changes when needed. If something's working, stick with it. If not, don’t hesitate to switch things up. Build a website: boost visibility and manage online sales A website is one of the best tools you can have as a farmer. It’s where you can share your farm’s story, list your products and connect with your customers. People can easily learn what you grow or make, how to buy from you and how to visit your farm. If you sell directly to consumers, create a website to build trust and get your business noticed. Looking to sell online? You can make an eCommerce website  to offer things like produce boxes, dairy, eggs or homemade goods. It’s also a great way to manage CSA memberships or let people book farm tours. Not sure where to start? It’s easier than you think to learn how to build a website , especially with the best ecommerce platforms  made for small business owners like you. How to make money as a farmer FAQ What type of farming is the most cost-effective? The most profitable farming methods use fewer resources and deliver fast results. Growing microgreens, for example, is affordable and offers a quick turnaround, making it a popular choice. Microgreens are a lucrative crop that you can grow in small spaces with minimal equipment. Perfect for urban farmers, they offer an efficient way to boost your income. How much land do I need to diversify a farming business? Diversifying a farming business doesn't necessarily require a large amount of land. It depends on the type of farming you plan to do. Urban farming methods like hydroponics or vertical farming can be done in small spaces, while livestock or crop farming typically requires more land. What are some of the biggest challenges in making money as a farmer? Some of the biggest challenges include securing funding, understanding the market, coping with environmental factors, managing labor and navigating regulatory requirements. It's important to research and prepare for these challenges before starting. Can farming be a side business? Yes, many people start farming as a side business and gradually expand. Small-scale operations like herb gardening, beekeeping, or mushroom farming can be managed alongside other commitments. How do small farmers make money? Popular ways for small farmers to make money — selling direct to consumers, fruit and vegetables and other crops or products are some good ideas. You can also sell from farmers markets or with a pop up store, or set up a permanent shop to sell. How to make a living on 5 acres? Grow high-value crops like microgreens, garlic or mushrooms or raise chickens and goats for eggs, milk and meat. Sell directly to consumers at farmers markets, through CSA subscriptions or a digital store to make money online . Boost your income with agritourism, farm workshops or by selling homemade products like cheese, honey or preserves on your website or other online platforms. Other ways to consider making money How to make money as a student How to make money as a chef How to make money as a real estate agent How to make money as a personal trainer How to make money as a therapist How to make money as a freelance writer How to make money as a singer How to make money as a contractor How to make money as a handyman How to make money as a notary public How to make money as an entrepreneur How to make money as a crafter How to make money as a teenager How to make money as a virtual assistant

  • How to make a coaching website for your business in 11 steps

    Turn your ideas into a website you love with Wix → If you want to grow your coaching business , the first step is creating a website . Your site is where clients discover your services, book sessions and learn more about your expertise. It also gives you the tools to manage payments, streamline scheduling and save time on daily tasks. In this guide, we’ll show you exactly how to build a website from scratch so you can attract clients, share your passion and run your business more efficiently. Build a coaching website today and start connecting with clients online. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a coaching website This guide will cover everything you need to know to create a coaching website. You’ll learn how to choose the right website builder, plan your site, secure a domain, customize a professional template and add the essential pages and features your clients expect. We’ll also cover mobile optimization, SEO, accessibility, publishing your site and promoting your coaching business to reach new clients. Step What to do Choose a website builder Pick a platform that’s easy to use and fits your coaching business needs. Make a plan for your coaching website Outline your goals, target audience, pages and features before you start building. Secure a domain name Choose a memorable domain that reflects your brand and coaching services. Customize a professional template Select a template that looks polished and aligns with your brand then make it your own. Add website pages Include key pages like about, services, testimonials, blog and contact. Include strategic features Add tools like booking forms, email sign-ups, payment options and social links. Make sure your website is mobile friendly Ensure your site works seamlessly on phones and tablets. Optimize your site for SEO Use keywords, meta descriptions and alt text to help clients find you online. Check your site for web accessibility Make your website usable for all visitors including those with disabilities. Publish your coaching website Launch your site and make it live for clients to find. Promote your business Share your website on social media, email newsletters and other channels to attract clients. What is a coaching website? A coaching website is a type of website  especially designed to promote your small business services. It is a platform to showcase your coaching services and professional skills, acting as an online marketing asset. By integrating business tools such as online bookings and payment systems, your site can also serve as a way to convert leads into clients, streamlining the customer journey .  Since professional coaching businesses can take on a variety of forms and disciplines—from life and career coaching to fitness and wellness—having a business website  can act as a powerful tool for highlighting your own expertise. As you dive into the process of building an online presence, a website will allow you to attract new clients over time, ultimately boosting your sales and customer base.  How to make a coaching website in 11 steps Choose a website builder  Make a plan for your coaching website  Secure a domain name   Customize a professional template  Add website pages  Include strategic and relevant features  Make sure your website is mobile friendly  Optimize your site for SEO  Check your site for web accessibility  Publish your coaching website Promote your business  01. Choose a website builder  For small business owners, one of the most essential steps in how to create a professional website  is choosing a dependable website builder. Platforms like Wix incorporate drag-and-drop technology, allowing users to incorporate advanced design features and functional tools without needing a background in website development.   Look out for a platform whose design capabilities stand out and proves to have a solid reputation when it comes to website infrastructure. This includes qualities reliable hosting, security, speed and more:   Cost efficient As a small business owner, you’ll have to consider how much a website costs  and ensure the tools you use are within your budget. Before you choose a website building platform, evaluate the various costs and find a plan that aligns with your business's requirements. Many website building platforms, such as Wix, provide free trials before committing to premium features. Reliable hosting Website hosting is what will deliver your content safely from your platform’s software database  and securely onto the internet. If you're building a website from scratch, use a platform with secure web hosting  that can be relied on for safe content delivery with a fast uptime.   Read also:  Web hosting costs High performance According to Think With Google , your website’s bounce rate can increase by 32% as page load time increases from one to three seconds. That’s why a platform with high website performance  is a vital element when choosing your website builder. To guarantee high-quality performance and user experience, it should prioritize Core Web Vitals, ensuring efficient content delivery, improved media and constant backend optimization. Dependable site security Robust website security  and vigilant monitoring is important for protecting your website from malicious online threats and attacks. This includes having software that operates using secure development practices, such as: data encryption, establishing secure payment systems, deploying anti-fraud measures, and managing third-party risks effectively. These measures are equally important for safeguarding the personal data and privacy of your users.  Professional templates  Professional website templates  are a cost effective way to make a coaching website. Not only that, but when considering how long it takes to build a website , customizable templates will reduce the time you need to invest in the design process. When choosing a website builder, make sure it offers pre-designed templates with the right design and business features your coaching site needs.  Learn more about some of the best AI website builders . 02. Make a plan for your coaching website  Before you dive into the creation process, take the time to strategize a blueprint for your online goals and learn how to plan your website  in order to achieve them. Nailing down the following details will help you set a solid foundation for a site that is user-friendly and meets your business objectives:    Define your purpose Whether it's generating leads, acquiring new customers or establishing authority in your field, effective website creation requires well-defined goals .  For instance, if lead generation is vital for future revenue, focus on capturing contact details to optimize conversion goals. Understand your audience For impactful website planning, take the time to understand your audience by researching key demographics and developing user personas. Whether you're targeting a broad consumer base or a specialized niche market, identify your audience’s:  Age Gender Location Profession Purchase intention  Preferred browsing device  Define the customer’s journey A customer journey is the process of turning a website visitor into a customer. Once you’ve defined your audience, think about what will motivate them to sign up on your website. Here, you should consider how to effectively showcase your services and anticipate the user’s purchase decision-making process.  Develop your website branding From choosing a color scheme to designing your own logo , branding is an important part of how to start a business  online. By integrating these elements effectively into your coaching website, your site has a better chance of standing out from the competition while providing a lasting brand impression on visitors. Map out your coaching website design  At this stage, start crafting a rough outline, framework or sitemap of your coaching website. This process involves listing the necessary pages and web content , and defining a website layout and hierarchy that will optimize the user experience. 03. Secure a domain name  Buy and secure a domain name  for your website that fits your brand, describes your business and will give you a professional online presence. Some of the best domain names for coaching websites include the brand or business owner’s name, for example: www.yournamecoaching.com .  You should also consider what top-level domain name (TLD) to use. A TLD is the end of a web address, for example .com  in Wix.com. Popular TLDs for coaching businesses include .com, .org, .biz, .co, .me, .coach or .expert.  Pro tip: Tools like domain name generator  and domain name search  are incredibly useful for finding a unique name that personalizes your website and will help promote your business.   04. Customize a professional template  A professional template is a great starting point when creating your coaching website. There are several coaching website templates  available online, providing essential design and business elements to the groundwork.  Once you've selected a template that suits your needs, you can customize it to reflect your unique style and brand:  Add your own coaching business logo  A logo is an essential element for building an online brand. Your logo should be prominently displayed on your website to emphasize your brand’s personality and foster a familiarity with customers. If you don’t already have one, you can use a logo maker  fueled by AI technology to deliver you a unique design within minutes.  Change the template’s color palette Each color has the possibility to evoke distinct emotions, and can influence how visitors interact with your website. By using a consistent color scheme that represents your brand, your site will reinforce your brand identity and give visitors a cohesive visual experience.  Pick fonts for your website There are a range of web-safe fonts available these days for your website. Choose a font that is attractive and readable, it's important that the styles and typography you use on your coaching website design will be accessible for audiences.  Upload high-quality images and videos The visual narrative of your website hinges on the imagery it conveys to visitors. To engage with potential clients and leave a lasting impression, upload high-quality images that highlight your services or brand. Make sure images are properly formatted and load quickly to prevent visitors from losing patience (you can use an image resizer tool  if necessary).  05. Add website pages Now that you’ve started customizing your coaching website, it’s time to build its web pages . These should include, but are not limited to, the following:  A compelling homepage A homepage  is the first stop on your coaching website, and a chance to make a positive impression on potential customers. It should be strategically designed to communicate who you are, your services, and engage new visitors with your web content.  To do this, your homepage should prominently feature your logo, coaching slogan or brand name at top, while incorporating imagery that reflects your services. To maximize its impact, include relevant call-to-actions (CTAs) that will lead visitors to take action or find new information quickly.    An About Us page A well-designed About Us page can provide visitors with a deeper understanding of your services and passion for coaching. This page is an excellent opportunity to include a professional bio, a headshot, and additional information that showcases your dedication and expertise. If you collaborate with a team, you can feature a list of your staff members, further establishing the credibility and strength of your organization. Services page A services page is a great way to showcase your coaching business and attract customers to your various offerings. Here, you can include details about the services you offer and provide information on how to book an appointment. Contact page A dedicated contact page is one of the best ways to ensure visitors can easily reach out through your coaching website. Include information like your email address, phone number, mailing address and location. You can also utilize an online form builder  tool to create a user-friendly interface for visitors to submit inquiries.   06.  Include strategic features and content   Now that you’ve started to build your website's structure and pages, it’s time to focus on how it functions for users. Beyond quality design and content, certain website features  play a vital role in improving the experience for visitors:   Intuitive website menu A website menu is a standard feature, linking items together so visitors can navigate to different content and pages of your site. Whether you opt for a traditional horizontal layout or a compact pop-up menu, careful organization and clear website copy are essential to help users identify what they need.  Pro tip: Check out these website navigation tips  for more guidance on menu development and intuitive navigation.   Testimonials With a coaching website for your small business, you can display the positive reviews from previous to encourage new and interested customers. Request testimonials to showcase by contacting returning customers or previous clients on social media or email and gathering quotes from them.   Subscription form If you plan on starting a marketing newsletter, having a subscription form on your website is a great way to build a dedicated following, gain leads and convert visitors into new customers. By opting in through the subscription form, visitors grant you the permission to deliver marketing emails to their inbox. Live chat Live chat is a great way to grab leads by offering direct communication with potential customers. AI chat setup gives you the chance to answer questions immediately, adding a personal touch by engaging visitors while they browse your coaching website.   Scheduling software  There’s no better way to land new coaching clients than by having a booking system already in place and accessible online. Using scheduling software  simplifies the appointment booking process for potential clients by displaying your availability, schedule, and crucial business details such as accepted currency and time zone. It also streamlines the transaction by accepting and processing secure payments. Payments Integrate secure payment options to accept upfront payments for coaching sessions or packages. With Wix Payments , you can securely accept Apple Pay, Google Pay, PayPal and more, making it easier for clients to pay and book confidently. Photo and video galleries Whether aesthetic or informative, adding media content in the form of still photos, GIPHs, illustration or video to your coaching website can enhance the visual experience. Additionally, you can leverage video capabilities to conduct online coaching sessions, train clients remotely, or share recorded videos to your social media platforms. These days, it doesn’t cost a lot to develop quality media assets for your coaching website. A smart phone may be all you need to produce custom photographs and videos, and most website builders include robust collections of stock photos, videos and backgrounds that are ready-to-use. Editing tools like a video maker  allow you to adjust your media, customizing elements like color and special effects to fit your brand.  ​ Fun fact: Your site is 53 times more likely to rank  on the first page of Google if it includes video.  07. Make sure your website is mobile friendly  With nearly 7.5 billion users on mobile devices worldwide, and 61% of mobile traffic coming from mobile devices , it’s no surprise that the success of your coaching website relies on mobile optimization. A mobile-friendly website can boost purchases by streamlining the path from browsing to buying on-the-go.  Designing your website for mobile makes it possible to cater for devices of all types, screen sizes and screen resolutions. Website builders like Wix provide mobile-optimized templates and user-friendly tools, enabling you to create an effective mobile website without extensive technical expertise. Expert tip from Amanda Weiner, CRO specialist at Wix.com: " In today's world, we use our phones for everything. And we are increasingly seeing commerce happen on them as well. " With Wix Studio you can create a responsive website if it fits your needs. 08. Optimize your site for SEO    Search Engine Optimization (SEO) involves enhancing your website's content to improve its ranking on search engines like Google. By optimizing your website, you can attract more potential clients through organic search results. Some SEO best practices to check off your list include: Meta descriptions: Adding meta descriptions throughout your site will inform Google how each page should appear on search result pages.  Optimize page speed: Fast page speed is essential for both SEO and user experience. Alt text for images: Adding alt text to images makes your website more accessible and helps search engines better understand your site’s content.    Keyword research and implementation: Conducting keyword research and strategically incorporating relevant keywords throughout written content and alt text of your site is a great way to improve visibility on search engines.    With a website design  platform like Wix, you’ll have built-in SEO tools  to ensure you check off the most important steps for optimizing on-page SEO.  09. Check your site for web accessibility  Web accessibility  is the process of ensuring individuals with disabilities, including visual, motor, hearing, cognitive, or situational challenges, can view the content of your website and interact with it. One in four adults in the U.S. have a disability, making it more important than ever to ensure your website is accessible for all.  To make a site that’s inclusive and user-friendly, some of the best web accessibility practices involve:  Using high contrasting colors  Selecting readable fonts and font sizes  Adding alt text to your images  Preparing your site for screen readers  Translating your site into a multilingual website for users who speak different languages  Including a web accessibility statement on your site  Pro tip: The Accessibility Wizard  is a tool that can help by running an accessibility audit of your site to pinpoint accessibility issues and guiding you on how to improve them.  Expert tip from Nir Horesh, head of SEO and accessibility at Wix : " People with disabilities make up about 17% of the population. Making websites accessible increases traffic and potential engagement, which ultimately benefits businesses by allowing more people to visit their sites." 10. Publish your coaching website  Once your design is ready, your content is uploaded, and your site’s features are functioning and in place—it’s time to launch your new website like a pro .  Before you share your coaching website with the world, we recommend you take the following steps: Review your site: Run through a website launch checklist  to ensure all of the elements you need are there.  Expert tip from Dafna Rabin, templates design team lead at Wix: " It’s important to check your website after you finish editing it. Publish it and check how it looks in the browser. Scroll through the site, check it on mobile devices and test it on different screen resolutions to ensure everything looks good and works properly." Get feedback: Send a preview of your website to trusted friends, family and colleagues. Ask them to offer feedback on the user experience and content. This is a great time to pinpoint any glitches in website functionality, fix grammatical errors or catch issues with your site’s design.  Check on website performance: Before more visitors interact with your site, it’s a good idea to double check that it’s up to speed. If you’re using Wix, the website speed dashboard  is a great tool for measuring your site’s upload time on a variety of devices.  Pro tip: After publishing, be sure to check in on your site and perform website maintenance on a regular basis.   11. Promote your business  Now that your website is live, you can use it to promote your coaching business, build a following and increase sign-ups. To do that, you’ll need to implement marketing strategies that capture the interest of your ideal customers.  Today, there are a number of strategic marketing methods you can use to increase website traffic  and build awareness surrounding your business:    Social media marketing:  From Instagram and Facebook, to YouTube and TikTok—your social media pages can utilize different media to promote your coaching website and business. Marketing on these can be paid or free, and should focus on creative content to promote your services, website and more. Pro tip: Tools like Hopp  allow you to get a customizable Link in Bio solution to help drive traffic from social media.  Paid advertising: While it can take months to build an audience organically, paid advertising has a better chance of providing your business with instant results. Ads promoting your website or services can run on a variety of channels and formats, including: PPC ads, website advertising or sponsored social media posts.  Email marketing:  With well-crafted email campaigns, you can stay connected with your audience, offer exclusive deals and convert visitors into customers. Tools like Wix’s email marketing features  help business owners build a mailing list, customize email templates, automate campaigns and track results.   Learn more: How to make money from a website Why is creating a coaching website important for your business?  Having a website is essential for businesses of all sizes and industries. For small businesses, a website that showcases your unique offerings and coaching style is an especially powerful way to build and market your brand.  These days, much of your business can be managed online, too. For example, if you’re using Wix, the App  is an incredible tool for promoting services, sending invoices and accepting bookings on-the-go using your smartphone. These capabilities also equip your already existing clients with valuable tools to enhance their customer service experience.   Should I add a blog to my coaching website?   Starting a blog  is a great way to showcase your expertise, build credibility and form an online community. A blog usually includes written and visual elements published in an article format—these articles will include topics that interest potential customers and provide more information about your coaching services.  Blogging provides the opportunity to engage with your audience, answer their questions and provide valuable insights. Over time, consistently publishing blog posts will help you establish yourself as a thought leader in your field and connect with customers in a meaningful way.   Examples of coaching websites  One of the best ways to inspire your own web design is to learn from coaching website examples. Check out these Wix websites below:  01. Aly Gray Fitness  Aly Gray  runs her fitness coaching business successfully using a coaching website and mobile app. On her homepage, Aly includes a personalized description of her services and how she developed a passion for fitness. She also includes testimonials from past clients, building trust with visitors from the get-go. Aly’s social media pages are linked directly to her website, giving potential clients the chance to connect with live classes and insight’s from her own fitness journey.   02. Cohesion Life Coaching Tish Rendon is the owner of Cohesion Life Coaching , a service that helps guide individuals from “thinking about the life you want to living it.” Tish offers new visitors an opportunity to sign-up for a free 30 minutes intro session, which is a great way to sell her services and gain clients. Customers can easily sign up for the life coaching sessions they want using the website's online booking page.  03. Phase 20 ​​ Nicole Michler used a negative experience in the corporate world as inspiration to start her own career coaching business. Focused on helping women in their 20s and 30s, Phase 20 works with clients across 1:1 sessions to fast track their senior title through strategy and clarity. The Phase 20 website places Nicole’s personal story front and center and tells visitors exactly what its mission is in a matter of seconds. Customer testimonials and detailed service offerings help to build trust, while a free resources section offers actionable content and captures leads . Learn more: What is web design? Firsthand insights from a successful career coach Nicole Michler, founder of Phase 20 , turned her corporate tech experience into a career coaching business helping women advance in their careers. What began as mentoring colleagues became the foundation of her work. Standing out wasn’t easy, but niching down made the difference. “The way to stand out is to really niche down and get specific on the problem you solve,” she says. By focusing on women in their 20s and 30s ready for career growth, she attracted clients who connected with her story. Her website plays a key role. “Everything happens on my website and it gives me that instant credibility because of the way I can present myself,” Nicole says. With Wix, she shares her mission, client testimonials and free resources, using features like custom forms and automations to scale as a solopreneur. Why trust Wix’s experts? This article was written by Wix’s in-house experts, who have years of experience helping people create and grow successful websites. Every tip, template suggestion and example comes from real Wix projects, designed to help you launch a website that looks professional, runs smoothly and supports your long-term goals. At Wix, we’ve helped millions of creators, business owners and entrepreneurs bring their ideas online. Our team stays at the forefront of website design, user experience and SEO trends, ensuring the guidance we provide is practical, actionable and rooted in real-world results. You can trust this blog as a go-to resource for every stage of your website journey, from setting up your first page to scaling your site into a lasting online presence. How to make a coaching website FAQ What should a coaching website include? A coaching website should feature a clear description of your services, showcasing what you offer and who you help. Include testimonials or success stories to build trust and credibility. Add a blog or resources section to share valuable insights with your audience, and provide easy ways for visitors to contact you, such as a form or an email address. Integrating a booking system helps clients schedule sessions seamlessly, enhancing the user experience. How do I create a coaching network? Building a coaching network involves connecting with fellow coaches and industry professionals through social media, conferences or networking groups. Create opportunities for collaboration, such as webinars or co-hosted events, to share expertise and reach new audiences. Maintain a strong online presence and engage with your community regularly to foster connections and make your network grow. Should my coaching website be my name? Using your name for your coaching website can create a personal and approachable brand, especially if you're building a reputation as an individual coach. If your services have a broader focus or you plan to expand into a team or larger organization, consider using a business name that reflects your coaching philosophy or niche. Both approaches can work—choose what aligns best with your long-term goals. Other types of websites to create How to make a winery website How to make an art portfolio How to make an auto repair website How to make a bakery website How to make a booking website How to make a car dealership website How to make a car rental website How to make a car wash website How to make a carpenter website How to make a church website How to make a construction website How to make a consulting website How to make a dog breeder website How to make a donation website How to make an electrician website How to make a fashion website How to make a finance website How to make a florist website How to make a furniture website How to make a gaming website How to make a handyman website How to make an interior design website How to make a landscaping website How to make a laundromat website How to make a locksmith website How to make a medical website How to make a pet business website How to make a plumbing website How to make a real estate website How to make a sports website How to make a subscription website How to make a taxi service website How to make a toy website How to make a trucking website How to make a vacation rental website How to make a veterinary website How to make a website for bookkeeping How to make a dance studio website How to make a therapist website

  • How to start a medical transportation business in 8 steps

    Turning your idea into a business? Start with a domain name→ If you have a passion for helping people in need of transportation services and want to make a positive impact on their lives, starting a medical transportation business can be a rewarding venture. In this guide, we'll take you through the process of turning your dream of a medical transportation business into a successful reality with everything from creating your own business website to invaluable insights and step-by-step guidance. Thinking about starting a business? Lock down your brand’s domain before someone else does. Wix makes it easy to get your domain, email, hosting and SSL all in one place. Plus you'll get 24/7 support every step of the way. What is a medical transportation business? A medical transportation business is a service-based enterprise that provides transportation solutions for individuals who require non-emergency medical transportation. These services are typically for patients who are elderly, disabled or have medical conditions that prevent them from using traditional transportation methods. Medical transportation businesses offer safe and reliable transportation to medical appointments, hospitals, rehabilitation centers and other healthcare facilities. The U.S. Healthcare Transportation Services Market was valued at approximately $15,295.6 Million in 2021 and is projected to reach $24,137.6 Million by 2028 with an expected CAGR of around 7.9%, showing great potential for business. There’s also great opportunity in the non-emergency medical transportation market, with a slightly higher CAGR of 9% - if you haven’t already, this might be an area worth looking into and combining with your business model. Before diving into the medical transportation business, it's important to consider the legal aspects involved. You'll need to register your business with the appropriate authorities and obtain any necessary permits and licenses. Compliance with local regulations ensures that your medical transportation business operates legally and meets the required safety and quality standards. Why start a medical transportation business? The demand for medical transportation services has been increasing due to factors such as an aging population, the need for specialized care and limited transportation options for individuals with medical conditions. Starting a medical transportation business offers several compelling reasons: Fulfillment and impact: As a provider of medical transportation services, you have the opportunity to make a positive impact on individuals' lives. By offering reliable and comfortable transportation, you can help patients access the medical care they need, improve their quality of life and enhance their overall well-being. Meeting an essential need: Medical transportation services are essential for individuals who cannot drive themselves or use traditional transportation methods due to their medical conditions. By filling this need in your community, you contribute to the healthcare ecosystem and help bridge the transportation gap for vulnerable populations. Flexible and rewarding work : Running a medical transportation business offers flexibility and autonomy in managing your schedule and operations. You have the freedom to determine the hours of operation, the types of services you provide and the geographic areas you cover. Moreover, the gratitude and appreciation expressed by patients and their families can make this line of work deeply rewarding. Revenue potential: A well-established medical transportation business has the potential to generate a steady income. By building relationships with healthcare facilities, clinics and individuals in need of transportation services, you can secure contracts and create multiple revenue streams. Additionally, insurance providers may reimburse medical transportation services, further increasing your revenue potential. Benefits of starting a medical transportation business There are many benefits for those who want to start a business in medical transportation. Here are just a few: Diverse client base: Medical transportation services cater to a wide range of clients, including elderly individuals, people with disabilities, patients recovering from surgery and individuals with chronic medical conditions. This diversity allows you to serve various segments of the population and expand your customer base. Flexible service offerings: As a medical transportation business owner, you can provide different types of transportation services to meet the specific needs of your clients. This can include wheelchair-accessible vans, stretcher transportation, ambulatory transportation or door-to-door assistance. Building trust and relationships: By consistently delivering reliable and compassionate transportation services, you can build trust and establish strong relationships with healthcare providers, care facilities, social workers and insurance companies. These relationships can lead to referrals and ongoing business partnerships. Expansion opportunities: As your medical transportation business grows, you can explore opportunities for expansion, such as adding more vehicles to your fleet, hiring additional staff and expanding your service area. This allows you to serve more clients and increase your revenue potential. Challenges of running a medical transportation business While starting a medical transportation business offers numerous benefits, it also comes with its own set of challenges: Compliance and regulations: Medical transportation businesses must adhere to strict regulations and licensing requirements to ensure patient safety and maintain legal compliance. This includes obtaining appropriate permits, licenses and certifications, as well as meeting vehicle and driver safety standards. Insurance and liability: Ensuring adequate insurance coverage is essential for medical transportation businesses. Liability risks, vehicle insurance and worker's compensation coverage should be carefully considered to protect your business, employees and clients. Operational logistics: Managing schedules, coordinating transportation routes and ensuring timely pickups and drop-offs can be complex. Effective logistical planning, dispatching systems and communication protocols are crucial to maintain smooth operations. Staffing and training: Hiring qualified drivers and staff who are trained in providing compassionate and reliable transportation services is essential. Finding skilled and trustworthy drivers, providing appropriate training and managing staff schedules can be challenging but necessary for a successful business. Marketing and competition: Building awareness and attracting clients in a competitive market can be a challenge. Developing a strong marketing strategy, differentiating your services and building relationships with healthcare providers are important steps to overcome these challenges. How to start a medical transportation business in 8 steps To start your medical transportation business on the right track, follow these steps: Conduct market research Develop a business plan Obtain required licenses and permits Secure financing Acquire suitable vehicles Hire and train staff Establish partnerships Create a professional website 01. Conduct market research Research the demand for medical transportation services in your target area. Identify the population in need, competition, your unique selling proposition and potential referral sources, such as healthcare providers, hospitals, nursing homes and social service agencies. 02. Develop a business plan Create a comprehensive business plan that outlines your goals, target market, competition analysis, marketing strategies, financial projections and operational plans. Consider factors such as service offerings, pricing, vehicle selection and growth strategies. Once you've written your business plan, write a concept statement to outline your vision. 03. Obtain required licenses and permits Research and obtain the necessary licenses, permits and certifications required to operate a medical transportation business in your area. This may include business licenses, vehicle permits, driver certifications and insurance coverage. 04. Secure financing Determine the startup capital you'll require, including vehicle purchase or lease, insurance, licensing fees, equipment and marketing expenses to figure out how much you’ll need to raise money for your business. Explore funding options such as personal savings, small business loans or grants for healthcare-related businesses. 05. Acquire suitable vehicles Select vehicles that meet the needs of your target market and comply with safety standards and regulations. Consider factors such as wheelchair accessibility, stretcher capacity, comfort features and fuel efficiency. 06. Hire and train staff Recruit qualified drivers who have the necessary certifications and a clean driving record. Implement thorough training programs to ensure they are knowledgeable about providing safe and compassionate transportation services. 07. Establish partnerships Build relationships with healthcare providers, hospitals, nursing homes and social service agencies. Attend industry events, networking opportunities and community meetings to connect with potential referral sources and establish partnerships. 08. Create a professional website Develop a professional website using a user-friendly website maker like Wix. Include information about your services, service area, contact details and testimonials. Implement an online booking system or contact form to facilitate easy communication with potential clients. Your site should also include a catchy business name and logo. When looking to name a business , you could always use a business name generator to find a name that resonates with your brand. Learn more: How to build a medical website Tips on managing a medical transportation business effectively Once your medical transportation business is up and running, it's essential to implement effective management strategies to ensure its success: Provide reliable and timely service: Consistently deliver reliable and punctual transportation services to build trust with clients and referral sources. Implement efficient dispatch systems, maintain vehicle maintenance schedules and communicate clearly with drivers and clients. Ensure patient comfort and safety: Prioritize patient comfort and safety during transportation. Equip vehicles with necessary medical supplies, wheelchair restraints and comfortable seating. Train drivers to provide compassionate care and handle different medical scenarios professionally. Maintain compliance and safety standards: Regularly review and update your business operations to comply with regulations and safety standards. Stay informed about changes in laws and regulations related to medical transportation and adjust your policies and procedures accordingly. Utilize technology: Leverage technology to streamline operations and enhance communication. Implement GPS tracking systems to monitor vehicles, utilize scheduling software for efficient dispatching and utilize mobile apps for real-time communication with drivers. Foster positive relationships: Nurture relationships with healthcare providers, hospitals, nursing homes and social service agencies. Maintain open lines of communication, address any concerns promptly and seek feedback to continuously improve your services. Tips on promoting your medical transportation business Promoting your medical transportation business effectively is crucial to attract clients and build a strong brand presence. It’s important to only kick-start marketing once you're satisfied with your brand, which encompasses your business's name, appearance and logo. In case you need assistance with designing your medical logo , there are logo makers available or you can explore these trucking logo ideas to inspire your collaboration with a professional designer. With a well-established brand identity in place, you're all set to dive into the exciting realm of promotion and make your business shine. Consider the following tips: Develop a marketing strategy: Create a marketing plan that includes online and offline strategies tailored to your target market. Utilize channels like search engine optimization (SEO), social media marketing, content marketing, local advertising and partnerships with healthcare providers. Build relationships with referral sources: Establish strong relationships with healthcare providers, hospitals, nursing homes, rehabilitation centers and social service agencies. Attend industry events, offer educational sessions and provide excellent service to encourage referrals. Utilize online platforms: Develop a professional healthcare website that showcases your services, service area and contact details. Implement search engine optimization techniques to improve your website's visibility in search engine results. Leverage social media platforms to engage with your audience, share educational content and build an online community. Focus on excellent customer service: Provide exceptional customer service at every touchpoint. Train your staff to be empathetic, professional and attentive to patients' needs. Encourage positive online reviews and testimonials from satisfied clients to build credibility. Participate in community events: Get involved in local community events, health fairs and senior expos to raise awareness of your services. Offer educational sessions on topics related to healthcare transportation and showcase your commitment to the community. Medical transportation companies on Wix D&D Medical Transport offers non-emergency medical transportation all around the Virignia Beach, Virignia areas. AmbuCare Medical Transport services the Pitt County, North Carolina area, providing nursing home transports, hospital discharges and more. How to start a business in a specific state If you're excited about starting your medical transportation business within a specific state, we've got you covered. Take a look at these valuable resources to ensure you navigate the state-specific regulations with care and acquire all the necessary information customized for your specific location: Start a business in South Carolina Start a business in Pennsylvania Start a business in Oregon Start a business in Missouri Start a business in Indiana Start a business in Texas Start a business in Georgia Read more… Other business types you might be interested in starting and how to go about starting them: How to start an online business How to start a consulting business How to start a fitness business How to start a makeup line How to start a candle business How to start a clothing business How to start an online boutique How to start a t-shirt business How to start a jewelry business How to start a subscription box business How to start a beauty business How to start a flower business How to start a rental property business How to start a courier business How to start a pool cleaning business How to start a gym business How to start a medical supply business How to start a food prep business How to start a babysitting business How to start a plumbing business

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