- Abi Djanogly
- 2 days ago
- 9 min read
Updated: 5 hours ago
With so many different shades of purple available, these purple website examples show just how powerfully this vibrant hue can shape a memorable and effective online experience. From deep, dramatic plums to soft, calming lavenders, purple offers endless creative possibilities as you begin building your website.
If you're thinking about building your own purple-themed site, you're in the right place. In this collection you’ll find standout designs that demonstrate how color, layout and visual hierarchy come together to create truly inspiring best website designs.
Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a gorgeous, professional photography website.
TL;DR: purple website examples
"Each combination of design elements has the potential to evoke specific emotions, convey subtle messages and leave a lasting impression on viewers. From the choice of font to the selection of colors and the incorporation of graphic elements, every detail plays a crucial role in shaping the overall identity of a brand." - Yaya Aaronsohn, Head of Brand Maker at Wix
Purple websites stand out for their bold, creative and memorable visual appeal. According to a recent study on color psychology, approximately 75% of consumers associate purple with premium quality. Brands targeting high-end markets, like fashion or cosmetics, may consider integrating purple intelligently into their schemes to reflect exclusivity. From deep, rich tones to soft pastel shades, purple can instantly elevate a brand’s personality and user experience.
So whether you are building a website for professional services, modern eCommerce website design or a portfolio website, here's a quick look at how different shades of purple can set the mood for your site.
Shade of purple | Psychological association | Best for ... |
Deep/royal purple | Luxury, sophistication, creativity, wisdom | High-end brands, creative portfolios, educational sites |
Lavender/lilac | Calmness, nostalgia, romance, tranquility | Wellness blogs, beauty products, wedding services |
Violet | Spirituality, imagination, mystery, fantasy | Artistic sites, spiritual guides, entertainment brands |
Bright/electric purple | Energy, fun, youthfulness, uniqueness | Tech startups, event pages, modern fashion brands |
9 purple website examples
This roundup showcases the best purple website designs to inspire your next project, including a mix of creative, modern and professional designs that all use purple to make an impact.
01. Waggish Writer
The Waggish Writer writer portfolio is a fantastic example of a purple-themed design that effectively uses its color palette to create a warm, creative and inviting atmosphere. The chosen shade of purple is soft and whimsical, perfectly aligning with the brand's identity as a supportive and imaginative content writing service.
This shade of purple evokes a sense of calm and creativity, making it appealing to writers and creatives who visit the site. The design integrates this color seamlessly with clean website layout, engaging whimsical visuals and quirky typography, ensuring a cohesive and professional appearance.
Key highlights:
Soft purple in a range of brightness shades conveys creativity and calmness, resonating with the brand's mission to support writers.
Purple is consistently used across the website, from the logo to the background and accents, creating a unified and polished look.
The website features playful yet professional imagery and typography, enhancing its appeal and making it memorable for visitors.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Book blog website template
02. The SPAcialist
The SPAcialist website is an excellent example of a purple-themed design that effectively communicates professionalism and sophistication. The chosen shade of purple accents is rich and luxurious, perfectly aligning with the spa and wellness industry's emphasis on elegance and relaxation.
This shade evokes a sense of calm and exclusivity, making it appealing to the target audience of spa and cosmetics professionals. The design integrates this color seamlessly with clean layouts, high-quality imagery and clear calls to action, creating a visually cohesive and user-friendly experience.
Key highlights:
The deep, luxurious purple conveys sophistication and aligns with the spa industry's focus on relaxation and exclusivity.
Purple is consistently used across the website, from headers to accents, ensuring a polished and professional appearance.
Features like free resources, clear calls to action and social media integration make the website interactive and valuable for visitors.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Natural cosmetics shop website template
03. Studio Bagaz
Studio Bagaz's website is a stunning example of a purple-themed color-block design that exudes creativity and sophistication. The chosen vibrant shade strikes a perfect balance between elegance and playfulness.
This shade complements the studio's identity as visual storytellers, adding a magical and artistic touch to the overall aesthetic, with purple’s complementary color pal yellow adding strong accents.
The design integrates purple seamlessly with high-quality visuals, clean typography and a minimalist layout, creating a visually cohesive and engaging experience for visitors.
Key highlights:
The soft yet vibrant purple conveys creativity and elegance, aligning perfectly with the studio's artistic identity.
Purple is used consistently across the website, enhancing the brand's visual storytelling and creating a polished look.
Clean layout and high-quality imagery allows the purple background to shine in this minimalist design, making the website both modern and user-friendly.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Creative agency website template
04. Copper & Brass
The website for Copper & Brass Paper Goods is a fantastic example of a purple-themed design that exudes elegance and creativity. The chosen shade of purple join pinks and oranges for a rich and luxurious palette for the homepage design, perfectly complementing the brand's focus on high-quality stationery and paper goods.
The design integrates purple seamlessly with clean layouts, high-quality product imagery and clear calls to action, creating a cohesive and delightful user-friendly experience.
Key highlights:
Luxurious purple tones convey sophistication and align with the brand's premium stationery offerings.
Clean and uncluttered layout allows the company messaging to stand out.
Features like a newsletter subscription with discounts and clear calls to action enhance user interaction and encourage customer loyalty.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Minimal layout website template
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05. Toni Bonini
Toni Bonini's website is a fantastic example of a purple-themed design that effectively showcases creativity and individuality. The chosen shade of purple is combined with other fun bright shades for a vibrant, playful look, perfectly aligning with the artistic and design-focused nature of the portfolio.
The dominant shades of purple combined with pink, yellow and turquoise add energy and a modern touch, making the website visually engaging and memorable. The design integrates purple seamlessly with clean, grid-based website layouts and high-quality visuals, ensuring a professional yet approachable aesthetic.
Key highlights:
Vibrant and playful purple conveys creativity and modernity, aligning perfectly with the artistic portfolio.
Purple is consistently used across the website, creating a unified and polished visual identity.
The grid-based design ensures easy navigation, allowing visitors to explore the portfolio effortlessly.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Illustrator website template
06. DJV events
The DJV Events website is a great example of a purple-themed design that effectively conveys energy, creativity and professionalism. The chosen shade of purple is bold and vibrant, perfectly aligning with the dynamic and celebratory nature of event planning and entertainment services.
This shade of purple creates a sense of excitement and sophistication, making the website visually engaging and memorable, as well as showcasing the kind of nightlife lighting one would expect from a DJ website. The design integrates purple seamlessly with clean layouts, high-quality visuals and clear service descriptions, ensuring a user-friendly and professional experience.
Key highlights:
Bold and vibrant purple lights convey energy and excitement, aligning perfectly with the event planning and entertainment theme.
Cohesive design, with purple shades used consistently across the website, creating a polished and unified visual identity.
Clean and organized design, combined with clear service descriptions, ensures easy navigation and a professional presentation.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: DJ website template
You may also be interested in: DJ website examples.
07. Women Techmakers Belfast
The Women Techmakers Belfast conference website is a fantastic example of a purple-themed design that effectively conveys empowerment, innovation and community. Using a deep indigo blue-purple to tint the images on this website for professional women creates a vibrant energy and gives it an engaging look.
The design integrates purple seamlessly with clean layouts, modern patterns and high-quality visuals, ensuring a cohesive and user-friendly experience.
Key highlights:
Interactive elements like event announcements, mailing list sign-ups and links to past conference content enhance user engagement and accessibility.
The indigo-purple homepage denotes a polished and unified visual identity, with pretty light green pops of color.
Soft, dusky purple conveys creativity, inclusivity and empowerment, aligning perfectly with the mission of the Women Techmakers' program.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Marketing blog website template
08. Jed Donahue Editorial - writing portfolio
Jed Donahue Editorial’s website is a stellar example of a purple-themed design that effectively combines aesthetics with functionality. Its clean and professional layout is accentuated by a subtle yet impactful use of purple tones, creating a sense of creativity and sophistication. The site’s user-friendly navigation and visually appealing elements, such as high-quality images and testimonials, make it both engaging and informative.
Key highlights:
The purple color palette is tastefully integrated, exuding professionalism while maintaining a creative background for the black-and-white text in the foreground.
Clear navigation and well-organized sections ensure visitors can easily find information about services, testimonials and contact options.
Inclusion of client logos, testimonials and a portfolio of work builds trust and credibility, showcasing expertise in a visually compelling way.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Marketing agency website template
Learn more: How to design a logo
09. AIAASC
The AIAASC website is a great example of a purple-themed design that effectively communicates professionalism and trustworthiness. The use of purple-blue tones throughout the site conveys a sense of prestige and creativity, aligning perfectly with the organization's mission of enhancing educational quality.
The clean layout, combined with visually appealing imagery and concise content, ensures an engaging user experience.
Key highlights:
Elegantly integrated purple color scheme, creating a cohesive and professional look that reflects the organization's credibility.
The website highlights partnerships, accreditation details and news updates, showcasing its authority and commitment to educational excellence.
Clear sections and intuitive links make it easy for visitors to explore services, news and partnerships.
Feeling inspired? Check out the Wix template behind this purple website:
Template name: Filmmaker website template
How to create a purple website
Feeling inspired to create your own purple website? Wix makes the process smooth and beginner-friendly by simplifying advanced website design with AI tools and offering hundreds of fully customizable templates. With intuitive drag-and-drop tools and no-code design features, Wix powers beautiful website design that helps you bring your purple vision to life—quickly and confidently.
Choose a template:
Start with one of Wix’s fully customizable templates designed for any industry. This gives you a solid structure to build on and speeds up the entire design process.
Define your palette:
Pick the shade of purple that best fits your brand—lilac for softness, violet for creativity, plum for luxury or magenta for boldness. Add complementary colors to support your main hue and apply your palette across headings, buttons, accents and branding elements.
Customize your layout:
Use Wix’s intuitive drag-and-drop editor to arrange text, visuals and sections exactly how you want them. No coding required—just place, adjust and refine until your design feels polished.
Learn more: How to design a website
Add your content:
Upload your own text, images and media that match your purple aesthetic. Consistency in tone and visuals helps reinforce your brand identity and creates a cohesive experience.
Publish your site:
Once everything looks perfect, hit 'Publish' and your purple website goes live instantly. With Wix, designing and launching a stunning site is simple, fast and flexible.
Explore more: Pink website examples
Purple website examples FAQ
What does a purple website symbolize?
Purple often symbolizes creativity, luxury and ambition. Lighter shades like lavender can create a sense of calm and nostalgia, while deeper shades like violet can feel more sophisticated and mysterious. The meaning depends heavily on the shade and the context in which it's used.
Is purple a good color for a website?
Yes, purple can be a great choice. It's a versatile color that stands out from more common choices like blue and green. It can help your brand feel unique and memorable, whether you're aiming for a playful, creative or luxurious vibe.
What colors go with a purple website?
Purple pairs well with many colors. For a clean, modern look, combine it with neutrals like white, gray or black. For a more vibrant and energetic feel, pair it with complementary colors like yellow or green. Analogous colors like blue and pink can create a harmonious and soothing palette.
Explore: website color trends