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Turn your ideas into a website you love with Wi x → If you’re wondering how to make a website for your pet business, creating a website that truly connects with pet owners can set you apart from the competition. Most pet owners treat their animals like family, so trust matters when you start a pet business. A professional website shows that you’re reliable and makes it easy for customers to find and book your services—whether you offer dog walking, pet sitting, grooming, training or sell pet products. If you’re wondering how to build a website from scratch , this guide breaks it down step by step so you can get online without stress. With the right website builder, you’ll have everything you need to stand out in the pet care industry and grow your business. Learn more: How to create a website fast Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to make a website for your pet business To make a website for your pet business, focus on making it easy for pet owners to understand who you are and how to work with you. Use a simple website builder, choose a clear domain name and design a clean, mobile-friendly site that highlights your services, service area and contact details. Adding pages like services, about and testimonials helps build trust, while local SEO and clear contact options make it easy for customers to reach out and book with confidence. How to make a website for your pet business in 7 steps Choose a website builder with reliable hosting  Pick a domain name  Choose a website template  Design your pet business website  Add essential pages and content  Review and publish your site Promote your pet business online  Learn more: What do I need to make a website? 01. Choose a website builder with reliable hosting  Whether your pet business is new or established, you may not have the budget to hire a professional designer or web developer. But these days, the right website builder can be the only tool and resource you need for making a pet business website on your own. Website building platforms like Wix, also known as content management systems (CMS) , provide user-friendly platforms which allow you to design, customize and publish a website without coding knowledge.  Expert tip from Esin D. Habif, Product Marketing Lead Outbound at Wix Choose a website builder that allows you to make fast pivots with your business needs. If one day to the next, you need to add events or an online store, make sure your website builder makes that possible for you. Utilizing a website builder offers a cost-effective and streamlined, all-in-one solution for building an online presence. It’s also an important tool for pet business owners to gain greater control over online management and content updates, which is crucial for long-term business success. Various website builders are available today, so be sure to choose one that is within budget, give you design freedom and save time when it comes to how long it takes to build a website .  Be sure to choose a platform with the following qualities and features:  Solid website infrastructure: Opt for a website builder with a robust website infrastructure  that prioritizes performance, uptime, and scalability, such as adequate web servers, hosting, content delivery and website development tools.  Intuitive interface: Consider a website builder with a user-friendly interface, like a drag-and-drop builder such as Wix. This allows for real-time edits, enabling you to design effortlessly without compromising quality, even without coding knowledge. Cost efficient:  How much a website costs  depends on a variety of factors, including which builder you use and how much it costs to purchase a domain or host your website. When using a website builder like Wix, free and paid packages will already include hosting, domain names, a CMS and more, saving you many additional expenses.  Business tools: Make sure your pet website builder offers a suite of business solutions, marketing tools and performance tracking tools. This is important for managing service transactions, measuring success and promoting your pet website effectively. Learn more about some of the best AI website builders . Make sure to consider reliable hosting  Website hosting  the technology that keeps your website up and running. Hosting services store your site’s web content and deliver it to visitors, acting as the cornerstone of website performance.   There are different kinds of hosting to consider:  Shared hosting: Your website will share a physical service with multiple other websites.  VPS hosting: You get a designated portion of a physical server. Dedicated hosting:   Your site is hosted on its own dedicated server. This is often the preferred choice for large websites that have thousands of users per day.  Cloud hosting:  Your site is hosted on a network of virtual servers (“the cloud”) rather than one single physical server.  Having reliable hosting is a vital part of making a website, since it’s what will ensure your website is always accessible online. To optimize performance for users, look for a  provider with a strong track record of uptime (for instance, Wix boasts a 99.99% uptime), globally distributed servers and content delivery networks (CDNs) to optimize website performance for users worldwide. Read also: Web hosting costs One of the benefits of using a website builder like Wix is that it provides secure, reliable and scalable free hosting , ensuring a stable and professional online presence.   02. Pick a domain name  A domain name is the web address that visitors will use to arrive at your website. Before you start building your site, you’ll want to register the best possible domain name for your business—this means something professional, memorable and on-brand.  Even though a domain name can run up to 63 characters, the best domains are short and easy to remember. A great idea is to include your service business name, or keywords related to your pet business (e.g. “grooming” or “pet sitting” to help build recognition between your site’s URL and business, while boosting performance on search engine results, too.  In addition, you should choose a top level domain (TLD) that suits your pet business. This is the last part of your domain name, for example, the .com  in Wix.com.  A standard TLD is easy for customers to recognize, these include . com or .org, or .net. However, a relevant, newer domain TLD such as .biz , .pet, .service, .info or .pro can emphasize your business websites branding. Before you figure out how to register a domain name for your business , be sure to check its availability. You can use tools such as a domain name generator  to build ideas and inspiration for a new domain name. If you’re using a website builder like Wix, registering a domain name with hosting is included in paid packages.  03. Choose a website template  One of the best routes for making a website is starting with a professionally designed website template . Streamlining the website creation process, pet website templates  will give your site its aesthetic and functional foundation to serve as an effective starting point for your design. Many website builders like Wix offer a suite of templates that are fully customizable and include built-in professional tools.  Learn more: Should I use a template to make a website? Choosing the right website template can significantly impact your website's aesthetics, functionality, and usability. Find a template to start that resonates with your brand and includes some of the content your business will need online, for example: booking and scheduling software, media galleries or an online store . Once you choose a template, you can update  its colors, fonts, and add text and media to get it ready for your customers to use.  04. Design your pet business website  Now that you've chosen a template you like, click "View" to preview a template or click "Edit" to start customizing it. This is the web design stage, when you’ll arrange the aesthetic and functional elements of your site, adding pages and filling them with engaging content.  Below, we’ll take you through the stages of customizing your pet business website. As you go, it’s important to think about your pet business’s branding, and how you want your website to look and feel.  By the end of this process, you should have a fully functioning site that’s suitable for both desktop and mobile devices.   Customize your website template  A website template sets the foundation for your pet website, giving you the basic tools you need to reach your business goals. But it’s customizable for a reason. Your website design should be specifically catered to reflect your brand’s personality and mission to foster engagement between customers and your business.  Arrange user-friendly layouts When organizing a website, the layout plays a crucial role in setting the foundation for its design. Before adding content to each page, it's essential to ensure the presence of key elements such as text boxes, headings, and space for imagery. Consider the website's hierarchy, prioritizing the most significant information for easy accessibility and visibility within the overall design. Choose a color and font theme When customizing your website’s theme, it is essential to select a color scheme and typography that aligns with your business's identity and attracts and engages visitors. If you haven’t already established colors for your pet business, choose a color scheme that suits your industry and reflects your brand’s personality. A general rule of thumb is to choose one primary color, with one or two secondary colors. However, a minimalistic black and white or monochrome design may also be appealing. Looking for more inspiration? Check out Roni Sagi , runner up from America's Got Talent with her dog dancing business.   When choosing fonts, readability and consistency should be the top priorities. While decorative fonts can be visually engaging for larger titles and headers, a positive user experience relies on easily readable text.  Add your pet business logo Despite its small size, having your own pet business logo will contribute to your website’s branding and add a touch of professionalism to its design. Your logo should be prominently placed on your website.  For maximum exposure, it's a good idea to include it in the website header so it's one of the first things visitors see. Additionally, incorporating your logo into the website's favicon will make it easily distinguishable from other websites in the browsing window, particularly when accessed from a desktop. Pro tip: Don’t have a logo yet? Use a logo maker  to get your own animal friendly design.  Add images and video In just a few seconds your website imagery can make a powerful impact on visitors by reinforcing your message and reflecting your services. Whether informative or decorative, images and video are also an effective way to create a visually appealing experience.  Whether you use stock photos or upload your own, images featuring your pet clients or staff provide a vivid representation of your business. Video has also become a powerful tool for storytelling, and is one of the most popular forms of media used on websites today. While transparent videos are great for decorative purposes, you can also leverage video to introduce yourself and your staff, share testimonials from satisfied clients, or create engaging marketing videos. Design for accessibility For better web accessibility, we recommend using high contrasting colors on your site and choosing fonts that are easy to read. Be sure to add alt texts to all of your images, and when relevant, provide captions for your videos.  Learn more: What is web design? 05. Add essential pages and content  At this stage, you’ll start adding pages and content to your pet business website. Each webpage  will include the following:  A title  that will be displayed on the browser’s title bar and search engines. A headline , which appears at the top of the webpages, and generally includes the name of the medical practice along with branded messaging.  The body which refers to the main content of the page. Images, video or other media to add dimension and complement the page’s main content. Links  to other areas of your site, so users can navigate between web pages. For a successful pet business website, we recommend including the following pages:  Homepage Your homepage  is a gateway to your website and should invite visitors to explore further to gain information or book your services. Clients should easily understand who you are and what you do, so be sure to include our business name, logo, informative text.  To encourage action, include strong CTAs such as "book now" or "get in touch." Contact information is another vital element for your homepage. Display it in the footer, including at least a phone number or business email address, along with your location details. Last but not least, a homepage should include your website menu, giving visitors access to other pages of your site.  About Us page Every pet business has a story . Curious visitors who want to learn more about your business will often look for an About page. This page serves as an opportunity to showcase the business's identity, values, and mission.  Typically, an About page features professional headshots, a detailed bio, and a compelling narrative about the owner's background and motivations for starting the business. Additionally, it is a strategic location to display relevant certifications, such as pet first aid, which can instill trust and credibility among potential customers. Service pages Whether it’s pet sitting, animal grooming or dog food delivery—if your pet business is service oriented, you should include a service page that showcases the details of your offer. Use descriptive language that makes it easy for visitors to understand what you offer and why they should choose your services.  Here, you’ll also want to provide information on how new customers can book and pay for your services. You can include a booking tool directly on the service page or provide a link to a separate booking page with a prominent call to action (CTA) to encourage visitors to take the next step. Bookings page Add a booking and scheduling software  to your site to drive more revenue and satisfy your customers. You can place this anywhere on your site, but a separate bookings page gives you the chance to outline the details, such as prices and a schedule of availability. This will let clients schedule your services in minutes, and allows you to manage your bookings, payments, staff, clients and reminders all in one place.  Contact page To establish effective communication with visitors, consider dedicating a page on your website specifically for contact information. This page should include various ways for visitors to reach you, such as contact numbers, email addresses and social media links.  For even more convenience, you can use an online form builder  to create a contact form that allows visitors to send their inquiries directly from your website. Additionally, ensure that your location is clearly displayed on the page, and consider integrating Google Maps to provide visitors with easy navigation assistance without the need for external searches. A petcare blog (optional) Starting a blog  is a great way to engage readers, showcase your expertise and build a following. Topics might include: Grooming tips, advice on pet health issues, diet and exercise ideas, and more. Using the right tools and strategies you can optimize your blog to build SEO, too.  Testimonials Studies show that 77% of satisfied customers  will recommend your pet services to a friend after having a positive experience. If one of your goals is to bring in new customers, a testimonials section can help leverage the power of word-of-mouth and let satisfied customers do the marketing for you.   Set up your site’s menu and navigation  For an ideal website navigation experience, your pages need to be properly connected to one another. Make sure visitors can effortlessly find the pages they need by following the “two-click rule:” they shouldn’t have to click more than once to access any page of your site, wherever they are.  Website navigation is made up of your site’s website menu, pages and internal links. For a seamless user journey, it’s essential to consider website hierarchy and establish a consistent navigation structure so visitors find what they need intuitively.   Make a website menu  Whether using a traditional menu laid out horizontally across the top of your site or a collapsed hamburger menu for saving space, your website menu is at the heart of your site’s navigation. It should have no more than seven categories, this way visitors can find what they need faster.  When writing out the descriptions, it’s important to keep your words direct and concise to directly communicate with visitors. Two other website navigation tips  we recommend arelinking your business logo to the homepage and making the menu icon sticky. These practices enable visitors to easily navigate back to the starting point of their user journey at any time.  Expert tip from Adi Huri, Creative Director at WOW, Wix “Keep in mind that the menu is the map of your website. By adding the right pages to your menu, in the right order, it can be the heart of your website’s success. Check for mobile friendliness  To engage with pet owners who often use their mobile devices to research and book pet services, having a mobile version of your pet website is crucial. Once your website design is set, you can optimize it for mobile by adjusting your site’s website spacing, content sizes and other elements to ensure it’s visually appealing and accessible on small screens.  For easy mobile navigation, consider implementing a thumbprint-sized hamburger icon that minimizes and maximizes your menu. This space-saving feature is widely recognized by most visitors, enhancing user experience and mobile accessibility.your content looks good on smaller screens.   When creating a site with Wix, a mobile version of your site will automatically generate with the Mobile Editor. However, it's essential to review the design, adjust the content and arrange it to ensure a seamless browsing experience on mobile devices. 06. Review and publish your site Your site’s almost ready to go, but before you publish it, double how it looks and functions when visitors use it. This includes reviewing your content, design and functionality. Put your site into “preview” mode, and have a run through how a visitor would experience your site on both its desktop and mobile version.   Here are some things to check off your list before you publish your site:  Send your site to trust individuals: Ask them to review each page of your site, especially looking out for grammatical errors in the written copy and glitches like broken media or links. In addition, ask them for feedback on the overall user experience.  Run a web accessibility audit : With one in four adults in the U.S. having a disability, web accessibility  is not only an important website practice, it’s good for customer service, too. You can use a tool like the Accessibility Wizard to flag any issues and get tips on how to fix them.   Check your website’s speed: Nothing will irritate customers more than a slow-loading site. Page Speed Insights and tools like Wix’s Site Speed Dashboard are efficient for monitoring and optimizing your website performance  on both desktop and mobile.  Once you’re confident in your pet website’s design, it’s time to press “publish” and put it to work.  07. Promote your pet business online  Promoting your website doesn’t have to cost a ton, but it should be strategic. Below we’ll outline some of the best ways to market your pet business online, including both paid and free methods that will bring more animal lovers to your site.  Remember that in order to build long term success with pet owners, a sense of community and loyalty is important—this means your marketing content should not only promote, but inspire new customers.   Build an SEO strategy Search Engine Optimization (SEO) is what runs Google’s results, making this an effective practice for bringing more traffic to your website. To increase the position of your pet website on search pages and increase visibility, you should implement foundation SEO practices, such as keyword research and on-page SEO.  Try to have a specific focus on catering your content to local searches, too. For example, incorporating general keywords like “dog grooming practices” or local keywords like “dog walker in New York City” throughout your text may boost your site’s visibility on Google. These can be used in your page titles and headings, alt texts (image descriptions) and throughout your website’s long form content.  Wix’s website infrastructure aligns with the needs of search engines, giving foundational support when it comes to SEO . This includes maintenance of an XML sitemap, keeping pages up-to-date and instantly compressing images for fast page loading.  Register your pet business in online directories Registering with local and online directories is a great way to get exposure with local pet owners. There are many pet-specific directories that connect new customers with local pet services. Don’t forget to register your pet business for a Google My Business profile , which gives users easy access to your details like hours and location.  Engage on social media    Social media marketing is a popular promotional strategy, but it requires dedication. By posting regularly and giving your followers compelling, pet-related content, you gain their attention and direct it to your website.  Leveraging the power of tools like Instagram, YouTube and TikTok your website can reach a new and diverse audience, while also building online awareness around your brand.      Here are some social media marketing tips to start: Be sure your content is shareable and sheds light on your love and care for animals. A great idea is to highlight the pets that are already part of your community, sharing images and profiles or fun facts about the animals and their owners.  Link your website to your social media profile page and wherever relevant, such as in your stories.  Create content that engages new followers, like online surveys about their favorite animals or responding to users’ comments and frequently asked questions.  Pay for advertising  Online paid advertising encompasses a wide range of options, from sponsored social media posts to utilizing well-established platforms like Google and Facebook advertising. By using a targeted audience and customized for each campaign, online advertising usually delivers results faster than organic methods.  Use email marketing Consistent newsletters can increase engagement with your community and increase sales, too. Promotional emails marketing special offers and sales are a great way to encourage and remind your customers to use your pet services.  You can also build long-term, loyal customer relationships by sending weekly or monthly marketing campaigns that include free, valuable content—such as tips, blog posts or inspiring stories about the amazing pets in your network.  How much does it cost to create a pet business website? The cost of creating a pet business website can vary based on your design, required features and how its built. A DIY website using platforms like Wix costs from $17 a month. Hiring a freelancer to create a website for your business can range from $500 to $5,000, depending on its complexity and design. A professional agency might charge anywhere from $3,000–$20,000+ for a custom-built site. If you use a paid plan with a website builder, like Wix, you automatically won't need to pay extra for a domain name, hosting, security, eCommerce integration, bookings and more. How to manage your pet business online  According to a global market research company , every $1 invested in a website’s user experience has the potential for a $100 return on investment. This tells us that taking the time to properly manage your website after publishing is a worthy investment, making sure it’s secure, attractive, fully functional and up-to-date whenever a new visitor or returning customer arrives.  Website management is the practice of maintaining your website after publishing, to ensure an optimal user experience at all times. Here are some of the most critical things to pay attention to if you want to effectively manage your site after publishing:    Keep your content up-to-date to reflect the most relevant details and news about your pet business. Reflect this to visitors by updating the copyright year at the bottom of your site, too.   Monitor performance by checking in on your website’s speed and using analytics tools to see website traffic.  Refresh your website’s design whenever relevant, making sure you're on-par with industry needs and keeping up with the competition.      Why do I need a pet business website? When starting a business , a website is one of the most effective assets you can have in your arsenal. In a competitive market, it’s one of the best tools for you and your customers, providing just some of the following benefits:  Building credibility:  Your passion for animals should be shared with the world and a website is one of the best ways to showcase your mission and expertise. Customers often search online to find a reputable business and double check how legitimate it is. A professional website with customer reviews, testimonials and detailed information about your offerings can encourage new clients to choose your services.  Market your services:  With more eyes on your brand, a website acts as a practical tool for marketing your pet services, providing detailed information, pricing and giving potential customers everything they need to know. Marketing strategies like SEO and social media marketing for your website help you attract new customers.   Increased sales: Whether its organic traffic, word-of-mouth or paid advertising, a website for your pet business will reach new eyes. Once they arrive, your content can encourage them to use your services and tools like booking and scheduling software will streamline the purchasing process.    Easier business management: Management tools like bookings and payments can save you a lot of hassle when it comes to invoicing, payment reminders and scheduling clients. They’ll also give you the chance to collect valuable data about your customers, whether its contact information or purchasing behavior.  More customer satisfaction: These days, customers love the convenience of online shopping and booking. With features like online scheduling, streamlined payment processes and built-in contact forms, you’ll elevate the overall customer experience with your clientele.  Tips for your pet business website  Include an FAQ page  to address the most common queries immediately.  Use live chat to foster immediate communication between you and website visitors. Make sure your website copy is engaging by using clear copy that resonates with visitors.  Showcase your pet clients  by including content that features the pets in your community. Whether it’s dogs, cats, lizards or birds— there’s no better way to attract and build trust with pet lovers than with cute images of the animals you work with.     Make it easy for visitors to get in touch by including your contact and location details on the footer of your website, so visitors can access that information from anywhere on the site in addition to your contact page.  Pet business website examples for inspiration  For inspiration and to generate your own website ideas , there’s no better way to learn than from examples. Check out these pet business website examples below and take note of the layouts, features and content they include:  Extreme Dog Walking  If you want someone to trust you with their precious pets, you’ve got to make a friendly and approachable impression. Extreme Dog Walking  makes a good first impression using colorful illustrations to imitate a walk in the park, and take visitors through their website journey.  Using images of their dog walking services in action reflects the sentiment that they’re pet-friendly and trustworthy.  Doggie Do’s Using eye-catching imagery, a bright pink color scheme and modern fonts to foster a welcoming experience—this pet grooming business website really stands out. Doggie Do’s  has also nailed their website copy, crafting creative, informative and playful text that is sure to resonate and engage dog owners. Last but not least, a one-of-a-kind logo sets their business apart and helps emphasize friendly, approachable branding.  Sugarbrook Natural Pet  Specializing in a treasure trove of treats, like dog and cat biscuits, toys and accessories— Sugarbrook Natural Pet  is a one-stop shop for is a one-stop shop for pet owners seeking to pamper their furry friends. To captivate visitors, the website features a strategic pop-up form that offers a 10% discount in exchange for signing up for their mailing list. Sugarbrook's testimonial section adds charm, showcasing images of happy pets and their owners' heartfelt praise for the treats. Special Care Grooming  Special Care Grooming  highlights their expertise in handling first time groomers by fostering a welcoming atmosphere that includes supportive imagery and text, on top of a gentle color scheme. Besides their outstanding website design, Special Care Grooming encourages customer loyalty with extra incentive: utilizing a membership section on their site, the pet grooming business promotes a program where customers can earn points and redeem them for bonus rewards.   Rock Dog    Rock Dog ’s website is designed to entice visitors to use its grooming services from the get-go.  The homepage features eye-catching and inviting photographs of dogs, creating a positive and welcoming atmosphere. The website header is optimized for user convenience, with a custom logo and prominent calls-to-action for scheduling and booking appointments, ensuring a seamless and efficient experience for visitors. How to make a website for your pet business FAQ What’s the easiest way to build a pet business website? Using an all-in-one website builder like Wix is the easiest option. You can choose a template, customize your design and publish your site without coding, all while getting hosting, security and business tools in one place. How do I get more pet owners to find my website online? Focus on local SEO by using keywords related to your services and location, register your business on Google and pet directories and promote your site through social media and email marketing. Other types of websites to create How to make a winery website How to make an art portfolio How to make an auto repair website How to make a bakery website How to make a booking website How to make a car dealership website How to make a car rental website How to make a car wash website How to make a carpenter website How to make a church website How to make a coaching website How to make a construction website How to make a consulting website How to make a dog breeder website How to make a donation website How to make an electrician website How to make a fashion website How to make a finance website How to make a florist website How to make a furniture website How to make a gaming website How to make a handyman website How to make an interior design website How to make a landscaping website How to make a laundromat website How to make a locksmith website How to make a medical website How to make a plumbing website How to make a real estate website How to make a sports website How to make a subscription website How to make a taxi service website How to make a toy website How to make a trucking website How to make a vacation rental website How to make a veterinary website How to make a website for bookkeeping

Turn your ideas into a website you love with Wix → Learning how to build a massage therapy website is easier than you might think, and it can transform your practice. Creating a website for your massage therapy business is what turns browsers into paying clients. A strong wellness website  shows off your expertise, helps people book sessions and sets you apart from other therapists. Still, figuring out how to build a website  that attracts clients, ranks on search engines and helps you make money as a therapist  takes more than guesswork. This guide gives you everything you need to launch or refresh your massage therapy site so it looks professional and grows your practice. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a massage therapy website A successful massage therapy website combines practical features and engaging content to attract and retain clients. Include essential pages like Home, About, Services and Contact, add online booking, client testimonials, FAQs, blogs, videos and clear calls-to-action. Tailor your site to your niche with specialized content, visuals and design that reflect your expertise. Optimize for SEO, local search and mobile devices to help clients find you. Use online booking, appointment reminders and client management tools to streamline operations, improve service and keep clients coming back. Massage therapy clinic (Warm) template What is a massage therapy website? A massage therapy website is your business hub online. It highlights your services, credentials and contact details while giving clients an easy way to learn about your practice and book appointments. Think of it as the go-to spot where people can see what you offer, trust your expertise and schedule their next session. A massage therapy website usually includes: Essential pages like Home, About, Services and Contact Online booking so clients can schedule easily Client testimonials to build trust Helpful resources for clients Clear calls-to-action that guide visitors to book or reach out Learn more: Types of website  AI website builder Website ideas How to build a massage therapy website in 6 steps 1. Choose a domain name and website host 2. Select a website builder and template 3. Customize your design 4. Add essential pages 5. Optimize for SEO 6. Publish and promote your site 01. Choose a domain name and website host Your domain name  serves as your digital name and address, so getting it right is important.  When selecting a domain name, consider the following best practices: Pick a memorable, relevant and easy-to-spell domain address. Opt for a .com address, as it remains the most popular top-level domain . Add words like “the,” “your” or “studio” if your exact desired domain name isn’t available. You can also use Wix’s domain name search  tool to brainstorm domain names and check their availability.  Once you have the domain name, you’ll need to look for a hosting website  solution since your digital address doesn’t come with a place on the internet.  While shopping for a website host, look for scalability, reliability and security. For instance, if your website crashes during a busy time like Valentine’s Day, you could miss out on many potential clients. So, choose a website host with a strong track record of reliable uptime. Learn more: Free web hosting What is a domain name? 02. Select a website builder and template While custom-coded websites can be impressive, they’re often unnecessary and overly complex for most massage therapists. Instead, opt for a user-friendly website builder, like Wix, that offers the perfect balance of professionalism, customization and ease of use, with free website templates to get your site started quickly. Once you’ve selected a website builder, it’s time to choose a template  to get a head start on your website design . Here are a few factors to consider: Look for massage therapy website templates  with layouts that resonate with your target audience. Prioritize mobile responsiveness since over 60% of internet traffic  originates from a mobile device. Ensure that the massage website template offers enough flexibility to make it your own. If you’re unsure where to start, Wix’s AI website maker  can generate a site based on your preferences and needs. While you might still want to personalize the result, it can provide a solid foundation and save you time in the initial setup process.  Learn more:  How to build a blog Healthcare marketing 03. Customize your design Your business website should reflect your brand personality and appeal to your target audience. Here’s how different design elements can help you create an effective massage web design:  Logo:  Place your logo in the header of your website. If you don’t have one, you can easily design a business logo  with Wix’s logo maker .  Color scheme:  Choose colors that evoke the right emotions for your massage practice. Soft blues and greens can promote relaxation, while earthy shades can create a grounding effect. A great practice is to use a simple color scheme with one primary color to create a sense of calm. You can also check out popular color schemes  for inspiration. Typography:  Select fonts that are readable and reflective of your brand. Typically, a clean sans-serif font boosts body text readability. For headings, you can opt for a more stylized font that aligns with your brand personality. That said, limit yourself to 2–3 fonts to keep the design clean and professional. Imagery:  Use high-quality images throughout your website. Ensure all images are properly sized and optimized for the web to maintain fast loading times. Consider using an image carousel or image slider to showcase various aspects of your massage therapy services. Layout:  Design your layout with user experience in mind. Use a clear hierarchy with headings and subheadings to organize content. Ensure important elements, like contact information or appointment booking buttons, are easily accessible on every page via a sticky menu. Learn more:  Salon website examples Multi-page website vs. one-page website 04. Add essential pages When customizing your design, make sure to include all the crucial parts of a website  potential clients will expect to see. Here’s a breakdown of key pages to consider: Home Headline: A clear, compelling statement of your services. Hero image: A high-quality, welcoming image representing your services. Clear CTAs: Prominent buttons for actions like “Book Now” or “Learn More”. Video integration: A brief explanation video about your approach. About Background: Your journey into massage therapy. Qualifications: Education, certifications and specializations. Unique techniques: What sets you apart. Services List of services: Everything you offer, from sports massage to therapeutic massage. Benefits: How each service can help your clients. Pricing: Clear, upfront cost information. Contact Phone number: Direct line for inquiries. Contact form: For clients who prefer to write. Hours of operation: When you’re available for appointments. Google Maps integration:  So clients find your location easily. Beyond these four essential pages, add a page that helps clients book appointments online.  If you use Wix, you can do so easily via Wix Bookings . Additionally, consider adding: Testimonials:  Show positive feedback from the clients Resources:  Provide valuable content about your services and policies Policies:  Clearly state your cancellation, late arrival and other business policies 05. Optimize for SEO Search engine optimization (SEO) is crucial for attracting organic traffic to your massage therapy website. Start with keyword research to identify terms potential clients use when searching for massage services. Implement these keywords naturally in your page titles, meta descriptions and content.  Beyond that, address local SEO by optimizing your Google Business Profile listing and encouraging clients to leave reviews. Additionally, you can create location-specific content to further enhance your local SEO efforts. For example, if you're based in Kansas City, create content specifically for “massage therapy in Kansas City.” Last but not least, account for technical SEO. Ensure your website is secure (HTTPS) and mobile-friendly and loads quickly since Google considers Core Web Vitals  when returning search results for a query.  Learn more about how Wix SEO  sets you up for success from the start.  06. Publish and promote your site Launching your website is only the beginning. To get the ball rolling, you should market your website on your established platforms via word-of-mouth marketing and paid advertising. Use social media effectively by creating business profiles on relevant platforms, sharing engaging content and snippets from your website regularly and using tools—such as Wix’s social media features —that make posting more efficient and boost engagement. Network with related companies, such as gyms, yoga studios or physical therapists, to explore cross-promotion opportunities. Ask satisfied clients to leave reviews on Google or your website, and respond to all reviews promptly and professionally.  Learn more: Manage a website Marketing strategies Website development How to start a business Create a portfolio   How to make a therapist website Benefits of having a massage therapy website A well-designed website for massage services offers numerous advantages for your practice, including:  Increased visibility:   81% of customers  rely on Google to find and evaluate local businesses. To ensure your massage therapy business comes up in relevant searches, you can make use of a website that’s available to your potential customers 24/7. Streamlined booking:  With online scheduling, you can avoid phone tag and enable clients to book at their convenience, making the whole process more accessible and improving your customer service.  Client retention:  A website serving as your marketing hub allows you to communicate more effectively with your clients by sharing your knowledge, using newsletters (email marketing) and building a presence on the internet.  Professional image:  With a well-designed massage therapist website, you can stand out from the crowd and build trust with potential clients. A combination of images, compelling copy and a cohesive design creates a sense of professionalism.  Client education:  You can teach your clients about different massage techniques, convey your unique value and even upsell on different services. You can also create blog posts  about the benefits of massage therapy, various massage modalities and how massages can help with specific health conditions. Spa (Minimal) website template Engaging content for massage therapy websites Massage therapy websites usually have blogs, videos, FAQs and helpful resources but it’s easy for visitors to leave without booking if the content doesn’t connect. The trick is to give them something useful, interesting and easy to engage with. Blogs are perfect for sharing your expertise and giving clients quick wins. Write posts like “5 stretches to ease back pain,” “How massage helps you sleep better” or “What to expect on your first visit.” They answer questions clients are already asking and help your site show up when people search online. Videos and interactive content bring your practice to life. A short clip showing a calming treatment room or a quick self-massage demo makes visitors feel comfortable and connected. You can even add a “Which massage is right for you?” quiz or answer common FAQs like “How often should I schedule sessions?” Small touches like this keep people on your site, build trust and make booking an easy choice. Booking and client management tips  Booking and client management can make or break your massage therapy business. Online scheduling is a must—clients want to book when it’s convenient for them, not just during office hours. Tools like Wix Bookings let you set available time slots, manage cancellations and send automatic reminders so you don’t have to chase down appointments. When managing online bookings and client information, privacy and security matter. Wix is now officially HIPAA compliant, which means the platform meets strict U.S. standards for protecting sensitive health information. This makes it a reliable choice for massage therapists who collect client details and want to maintain high privacy standards. Organizing client information keeps your practice running smoothly. Keep notes on preferences, past treatments and special considerations. For example, noting a client’s favorite massage oil or any injuries helps you personalize each session, creating a better experience and encouraging repeat visits. You can also streamline recurring bookings and memberships. Offer packages or subscriptions for clients who book regularly, and make it easy for them to manage appointments online. Simple features like automated confirmations, reminders and follow-ups save time, reduce no-shows and make clients feel cared for. Niche tips for massage therapy websites Tailoring your website to your massage niche helps attract the clients who need your specific expertise. Highlight the services, techniques and benefits that set you apart, and create content that speaks directly to that audience. For example, a sports massage therapist can focus on recovery tips for athletes, while a prenatal massage specialist can share advice for expecting mothers. Sports massage:  Feature a dedicated services page for athletes, include recovery tips, before-and-after visuals and testimonials from sports clients. Highlight online booking for sessions around training schedules. Prenatal massage:  Use soft calming colors and imagery of expecting mothers. Add a FAQ section addressing safety and benefits and emphasize appointment scheduling for prenatal clients. Medical massage:  Showcase credentials and certifications prominently. Include detailed pages explaining treatment approaches for chronic pain or rehabilitation and add downloadable guides or resources. Relaxation or spa massage:  Focus on visuals and layout that evoke calm like hero images of serene treatment rooms. Highlight packages, gift cards and an easy booking system. Corporate massage:  Create a page with office packages and benefits for employee wellness. Include testimonials from corporate clients and a clear form for group booking inquiries. Senior massage:  Use clear easy-to-read typography and accessible design. Highlight gentle techniques, mobility improvement and include client stories or video demonstrations to build trust. How to build a massage therapist website FAQ How to create a massage website? Making a website for massage services involves choosing a domain name, signing up for a host, selecting a website builder and theme, customizing your design and adding essential pages. While that’s a lot of steps, Wix, one of the best website builders for massage therapists, can simplify all these processes.  What to put on a massage website? The top message website ideas include a description of services, credentials and experience; pricing information; contact details and testimonials from satisfied clients. If possible, include an online booking system. Finally, consider adding a blog with massage tips and wellness advice to offer your visitors additional value. What is the best website builder for massage? The best website builder for a massage business is easy to use, lets you customize your site without coding and includes features like online booking and mobile-friendly design. It helps you highlight services, client testimonials and create a calming professional experience that encourages bookings. AI tools can make it even easier by generating layouts, content ideas and design suggestions for your practice.

Turn your ideas into a website you love with Wix → If you’re wondering how to make a therapist website, this guide will walk you through the process step by step. In the past, growing a therapy practice relied on word-of-mouth, in-person connections and traditional advertising. Today, having a professional therapy website can make a big difference and using the right website builder  makes it easy to create a site that works for you. This article will show you how to build a website from scratch  for your private practice with helpful tips, benefits and inspiring examples of a great therapist website. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. Wix is all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a therapy website Your website is often the first step in building trust with potential clients—and the right one can help your practice grow in a thoughtful, sustainable way. This guide covers everything you need to create a therapist website that feels approachable, professional and aligned with the way you work. From choosing the right layout and writing a warm, clear bio to adding contact forms and booking tools, each step is built to support both your business goals and client needs. You’ll also get tips on SEO, accessibility and creating content that helps visitors feel informed and at ease. Top features of a great therapist website Feature What it does Warm, clear bio Helps visitors get to know your background, approach and credentials Service descriptions Outlines what you offer and who you work with in a clear, inclusive way Online booking Makes it easy for clients to schedule sessions without back-and-forth emails Contact form Offers a private, low-pressure way for potential clients to reach out Clean, calming design Sets the tone and helps visitors feel comfortable navigating your site Mobile-friendly layout Ensures the site works well on any device SEO basics Helps your site show up when people search for therapy in your area Client resources Shares helpful articles, links or info that supports visitors right away Privacy and accessibility Builds trust by keeping your site secure and easy for everyone to use Custom domain Makes your site feel professional and easy to share How to create a therapy website in 9 steps  Learning how to make a website might seem overwhelming at first, but it’s easier to achieve than you think. Your best bet is to use a website builder, which will make the process a whole lot easier, quicker and less frustrating—especially if you lack design experience.   If you’re as convinced as we are that a therapy website will benefit your practice, you’re in the right place. Below, we’ll outline how to create a therapy website in 9 steps. Plan your private practice website Choose a therapy website builder Pick a domain name that sticks Find a website template Start customizing your website design Add the right pages, tools and content Make sure your site is mobile-friendly Pay attention to web accessibility Review and publish   01. Plan your therapy practice website  Similar to building a business p lan for a private company , a website is easier to manifest when you have an organized vision. Outline a plan for your therapy website design project, making sure it's adaptable for changes along the way.  The point of this exercise is to hone in practical elements that will help you work efficiently—but it’s also to start considering which parts of a website  you’ll need.  At this stage, set your intentions on the following:  Clear goals:  spell it out—why are you creating a therapist website to begin with? Do your goals include landing new clients? Will it build your reputation as an expert in the health and wellness world? Clear website goals result in better content and design decisions, while kick starting the right intentions for your marketing strategy, too. A defined audience: think about who you’d like to attract. With some audience research, you’ll find that the most likely visitors to a therapy website include individuals seeking therapy, caregivers, researchers or your already existing clients. While young adults are the most likely users, your website should cater to a wide demographic, prioritizing the importance of inclusivity and accessibility in the industry.  A feasible budget: take time to research how much a website costs , and what percentage of your business’s budget you can spend on it. The overall costs of having a website depend on many factors, including start-up costs like a website builder and tools you’ll need to grow in the future.   02. Choose a therapy website builder  A great website bu ilder is the key to a smooth design process. And luckily for us, there’s no lack of tools available—from the best AI website builders  to modern drag-and-drop  platforms that make it possible to manage aspects of website development  on our own.     It’s important to find a software that meets your design and business needs, while giving resources and to feel confident in your private practice’s long-term growth. When choosing a tool to build your therapy website design, look out for the following qualities and features:  Reliable web hosting: web hosting  is one of the most essential parts of your online presence and the functionality of your website infrastructure . This is the service that provides the technology to store and deliver your website’s content to audiences online.   User friendly functionality: whether you prefer to sit with an AI website builder , customize website templates  or start a design from scratch, drag-and-drop style—find a platform that speaks to your level of user-friendliness.  Affordable payment plans: many platforms provide a free trial period, which is a great way to test the software. From there, it's common to find tiered paid plans that give you access to more tools and features. Options like Wix Premium plans  leave room for growth, while guaranteeing hosting, security and other helpful resources.   Customer support: no matter what platform you use, you’ll inevitably need customer support. For that reason, check what options each platform offers. While some plans promise timely 24/7 care, others rely on AI chatbots and email to assist customers.  03. Pick a domain name that will stick  Do main names are so ubiquitous these days, they’re often taken for granted. But choosing the right domain name  is arguably one of the most important steps of website creation. It’s not only a critical part of your si te’s functionality, but a name online audiences will associate with your therapy brand.  Since it’s your web address, pick a domain name that sticks. A good start is to include your business name, evergreen terms like “therapy,” or specific words like your specialization or location. Your top-level domain (TLD), refers to the tail end of your web address—for example, the .com  in Wix.com . Some good ideas for therapy website   TLDs include: .com, .org, .therapy, .clinic, or .health.  Pro tip:  In some cases, the domain name you want is already taken. To check the status of your domain, use a tool like domain name search  or a domain name generator  for alternative ideas.  04. Find a website template   Therapist templates  are, by far, one of the best advantages of the therapy website builders we mentioned above. In your search for the perfect template, you can usually test out the options to see what each one looks like live. But, how to choose a website template  that’s right for your practice? As you look for an appropriate design, keep your original goals and needs in mind. Most platforms provide templates that cater to specific industries, including health and wellness websites . The benefit of industry-specific templates is that they’re set up with the right foundations, like useful tools and features that can help you reach your goals.  For therapy and private practice websites, simple website templates  that prioritize user experience are a good option, too. By employing straightforward layouts and user-friendly features, a simple therapist website template gives your website content a professional edge from the start.  Learn more: How to make a Wix website 05. Start customizing your website design   Start customizing your website design by editing your template’s aesthetic. Here, we’re talking about basic changes to the template so it visually reflects your therapy practice, such as changing the background, choosing a color scheme, finding an appropriate font and uploading your logo.  At this stage,   use your branding as a guide. From a psychology logo and color scheme, to font choices and imagery styles—your practice’s branding acts as a starting point for a customized therapy website design.  Learn more: Branding tools Best fonts for websites  Website color schemes Yaya Aaronsohn, head of Brand Maker at Wix: "Each combination of design elements has the potential to evoke specific emotions, convey subtle messages and leave a lasting impression on viewers. From the choice of font to the selection of colors and the incorporation of graphic elements, every detail plays a crucial role in shaping the overall identity of a brand." 06. Add the right pages, tools and content  Whether you choose a multi-page website vs single page website , every web page  serves a specific purpose. So does each piece of website content on your site. Once you’ve started customizing the visual aspects of your site’s design, it’s time to add content that will tell visitors everything they need to know about your therapy practice. If you’re starting with a template, you’ll already have a map to guide you during this process.  Here are some of the most useful pages and web content to add to your therapy website design:  An informative homepage: this is the first encounter visitors will have with your site, and for many of them, with your practice altogether. A homepage  should include informative and captivating content to introduce your business and encourage visitors to use your site.   Website navigation menu: when adding content to the navigation bar, remember that less is more. Your menu shouldn’t overwhelm visitors with too many pages and sections to choose from. Try to display the options users are most likely to need—such as your services, contact or an About Us page.  Services page: this is the place to list the types of therapy services that you provide along with details like the length of each session and costs. For visitors who are new to therapy and don’t know exactly what type they’re seeking, you should include descriptions of what each service entails and how your staff approaches their practice.  About Us page: an About Us  page gives you a chance to shed more light on your practice. This page includes a professional bio, headshots and more details about your background, mission and values as a therapist. It’s also typical to add a “meet the team” section, which is a great way to introduce the therapists on your staff and what they specialize in.   Scheduling software: make life easier for your patients by adding online bookings software, providing them with tools like a calendar of availability, scheduling confirmations and payments to complete these actions from your site.   Online forms: another way your website can assist new clients is by adding online intake forms to fill out from the comfort of their own home. Remember, if you’re collecting personal health information, such as a patient’s medical history, you’ll need a HIPAA solution on your website.   Contact and location details: visitors will want to know how to reach your practice if they have questions. Putting contact details on your site is a standard web design practice, and it's an easy way to support users. On top of a business email  and phone number, this section should include all of your office locations and even a Google Map with directions.  Imagery: website imagery is part of what distinguishes your practice. Although you may not know exactly where to place it yet—you can already start uploading your site’s media into the content manager.  Learn more about how to choose website images . 07. Make sure your site is mobile-friendly  Ar ound 58% of global internet traffic  comes from users on mobile devices. There’s no way around it—the success of your website depends on mobile optimization. Luckily, you don’t need to build an entirely separate mobile website. Website builders understand the importance of this trend, and employ technology to simplify the process.  When it comes to mobile website design with Wix, your content will be automatically adjusted for mobile optimization as you go. You’ll also have access to the mobile editor, so you can fine-tune the design.  At this stage, there are a few key elements you may want to look out for on your own: Minimizing content quantity so that it fits perfectly on smaller screens. Rearranging your visuals to fit a mobile layout.  Considering standard mobile design elements, like a  hamburger menu  or clickable phone number, for example. These are condense d features that are better suited for finger scrolling.  08. Pay attention to web accessibility  Web accessibility is the practice that ensures there are no barriers preventing people with disabilities from interacting with your therapy websit e. With one in four adults in the U.S. affected by physical, cognitive or situational disabilities, it's an incredibly important step in inclusive web design—not to mention, it's the law in many areas of the world.   Every day, we learn new things about how to make a website accessible  and improve our practices for those who need them. With website builders like Wix, te mplates are designed with basic web accessibility features in mind to help our users. Still, here are some simple ways you can promote this practice on your own:  Including alt-text in your images  Paying attention to color contrasts  Using fonts that are easy to read  Providing transcripts on video content     09. Review and publish  You’re just about set to launch your new website like a pro . But before pressing “publish,” it’s important to do a thorough review of your site. We recommend using our website launch checklist  for this step. This way, you’ll have some guidance on what tasks to attend to before, during and after your website goes liv e.  It's also a good idea to send a preview of your therapy website to a handful of trusted individuals who can test it out. At this point, you should look out for design glitches and grammatical errors, while gaining feedback on the user experience. Does everything load on your site? How was the website speed? Was it easy to navigate?  When you're satisfied with the results, publish your therapy website and share it with the world. Re member, website management  is an ongoing process that requires you to periodically test how it looks and functions. For example, you’ll want to check in on page speed insights , update your content consistently and ensure no links or media are broken.  Why are therapist websites important?   So, what is a healthcare website , and why can it help you run a more successful private practice? It might not feel like a priority on your to-do list, but investing in a website for your therapy practice will strengthen every aspect of business over time.  Recently we’ve seen that over 55% of therapy patients  are willing to hold their sessions online. And even if clients prefer to meet in-person, most of them will use the internet for preliminary research when seeking the right practice. Alongside that, there’s a growing awareness surrounding mental health that’s led many individuals to seek digital resources, learning more about wellness on a regular basis—from everyday tips, like managing stress to support for how to cope with a diagnosis.  A website is a great tool for growing the business side of your practice online, and as you’ll see, the benefits of a website  are also there t o improve your practice. Credibility to market   Your website is like a digital business card, but better. It gives you a platform to introduce yourself and the chance to build credibility with a wide audience. Therapy practices today are inclined to use online marketing, and take advantage of platforms like blogs, vlogs and social media to promote their unique expertise. Your site is an incredible way to establish yourself as a go-to resource, driving demand for one-on-one sessions.  Potential for new clients   For many therapy seekers—whether it's their first time seeking counseling or not—the first step in finding a new therapist is to look online for recommendations. A therapy website’s search engine optimization (SEO) potential puts it in the running for top spots in results for search engines like Google. Website SEO , combined with other digital marketing practices, brings more visibility to your practice that can ultimately attract new clients.    Improve customer satisfaction  Nothing compares to the satisfaction clients feel after a therapy session, but there are important factors that your customers value outside of this framework, too. At the end of the day, they seek all-around professionalism, which means easy appointment bookings, clear communication, timely scheduling and more.  Therapy websites offer the tools to manage these processes in more streamlined ways. Using tools like booking software and payment solutions can take your practice to new levels of professionalism, satisfying your clients with more efficient communications, interactions and processes.    Engage your community  The work you and your clients do together can extend deeper into their daily lives. That doesn’t necessarily mean you   need to be available 24/7—but your online resources can be. By providing engaging therapy-related content on your website, including video tutorials, blogs, forums or other online tools, your practice can create a supportive community for clients to engage with during their personal growth journey.  Learn more: What is a website? Website design for therapists: a brief intro Befo re we dive into the specifics of website design for therapists, you might be asking yourself, what makes a good website  in general? Good web design  balances form and function, inviting visitors to explore its content, services and tools. With a clear purpose in mind, your therapy website should appeal to a diverse audience, aiming for a trifecta of attractiveness, functionality and user friendliness.  When it comes private practice and therapy websites, here are some key website features  to include in your blueprint:  Professional visual elements    Tip number one: don’t overdo it with your therapy site’s visuals. Remember that therapy website design must be visually appealing to a wide audience. Unlike some of the best portfolio websites , which use surprising creative elements to foster personal expression, or popular online stores, who hone in on trends to stand out with young audiences—therapy website design should aim to be more neutral, and unquestionably professional.  Learn more: How to design a logo  Logo psychology What is web design?   Informative and trust-building content  What kind of information do potential clients need to know before they book an appointment with you? Your therapy website should get straight-to-the-point with practical details, such as contact information, location, insurance coverage or types of therapy services available.   Easy-to-use website navigation Website navigation , made up of your site’s website menu and internal linking, is a major factor when it comes to the user experience. Navigation elements are visible on your website, highlighting essential pages and sections, so visitors can find the content they want or need easily.    Practical tools for your clients  Therapy websites can make use of practical tools that help both your clients and your practice. For example, online scheduling has never been easier—why not give visitors this convenient feature?  Other examples of savvy website tools include online forms , payment solutions, membership portals, AI chatbots and more.  HIPAA compliance  One of the unique criteria for how to make a healthcare website  is that it needs to be compliant with the Health Insurance Portability and Accountability Act (HIPAA). In many cases, therapy websites fall under this category. This is a law that protects the privacy of your patients’ health information and gives them certain rights—for example, the ability to request their records or make any corrections to the information.  Since this act sets the standards for protecting sensitive patient data private health clinics must stick to these regulations to ensure patient confidentiality.  SEO best practices for websites for therapists When thinking about how to make money as a therapist , your website is definitely a great way to increase your clientele and book more sessions. But creating and publishing a therapy website is just one step—in order to grow a business in the digital realm, you’ve got to bring more traffic. There are plenty of healthcare marketing  methods to increase the number of visitors to your site. One of these includes SEO.   SEO is the practice of optimizing web content, using strategies that will increase your site’s potential to rank for top results on search engine s like Google.  There are some minimal best practices you can implement from the start to give your site the effective SEO foundations. Here’s what we recommend:  Start with on-page SEO: identify therapy-related keywords and use them strategically throughout your site. For example, general therapy keywords like “therapy services,” “online therapy” or “couples counseling” or more service-specific and audience-specific terms, like “cognitive behavioral therapy,” “addiction therapy” or “therapy for women.”  Use relevant keywords within your site’s website headers , and implement them in descriptive sections on your web pages. Do your best to use keywords in a way that’s natural and amplifies your site’s written content.   Work on back-end SEO: with a similar keyword research strategy at hand, back-end SEO is the process of filling out your site’s metadata with optimized terms. This includes concise meta tags  and descriptions on each page and adding alt-text to images. By the way, back-end SEO can also be vamped up by improving page-speed and making sure your site has an SSL certificate  for security.  Focus on local SEO: there’s even more SEO potential through local search. Think about it—many future clients may find your therapy site by simply looking up “therapist near me.” To hone in on local web traffic, we recommend setting up a Google My Business Profile to improve the overall visibility of your practice. You should also add location-based keywords to web content, including terms like “counseling in [City/State] or “local mental health services.” Start a blog or podcast:  starting a blog  is the perfect place to host educational tools, which are compelling ways to build supportive relationships with clients. Include topics that interest your audience, such as effects of therapy, common mental health issues or niche topics like the relationship between personal training and mental health. When you learn how to start a blog , you’ll see that it’s not only an engaging resource for visitors, but great  blog SEO  practice that can bring traffic to your site.  Examples of the best therapy websites   Now that you’ve learned the steps to create a therapy website design of your own, you can look through examples of therapist websites that were made using our website builder. Below, we’ve highlighted five therapy website examples for you to learn from, giving you visual inspiration and ideas for creative ways to use Wix .     01. Gavett Burch  Gavette Burch ’s therapy website draws visitors in with a simple website design and a calming use of colors and imagery. Throughout the site, an encouraging written tone is used to build trust with potential clients and to highlight the values of the therapy process. We especially love the “Meet Your Therapist” section, where Burch introduces herself and her specialty as a family therapist, while including a section titled “What to look for in a therapist.”     02. The Wellness   Promising a “safe place to be heard,” The Wellness  communicates their goals clearly to visitors entering their site. The calming color theme is paired with professional imagery, including headshots of their team and photographs that represent personal growth. One last take away from this example is the strategic use of CTAs. Short and catchy CTAs, like “Call Now” and “Book Online” are placed throughout the site, helping visitors kickstart communication or schedule an appointment.    03. Solitude Counseling Services  This one-page website  for Solitude Counseling Services  is a great design choice, serving visitors with concise details and helpful tools. The user-friendly site uses calming imagery and media, and an encouraging written tone to build trust with visitors. The thoughtful content is amplified even more through Richard’s introduction, which teaches us more about his caring approach to therapy.    Key takeaways about therapy websites  A therapy website is well worth the investment, and by following this guide with the right tools, it's possible for you to create on your own. If you’re interested in learning more about our website builder and how it can help you in this process, check out our guide, What is Wix .  How to make a therapist website FAQ What should a therapy website include? A therapy website should include: Homepage: brief overview of your practice and services. About page: your qualifications, experience and therapeutic approach. Services pages: details about the types of therapy you offer. Blog: educational content on mental health topics. Contact page: phone number, email, location and a contact form. FAQs: common questions about your practice and therapy process. How can I make my therapy website stand out? To make your therapy website stand out, focus on: Unique branding Engaging content Easy navigation Personal touch SEO optimization  How can clients book appointments on my website? You can integrate an online booking system into your therapy website using tools like Wix Bookings . This allows clients to schedule appointments directly from your site, simplifying the process and enhancing convenience for both you and your clients.

Turn your ideas into a website you love with Wix → Learning how to make a florist website with the right website builder lets you showcase your floral designs, attract more customers and take orders online—all without being a tech expert. Floral businesses are all about beauty and creativity, and your website should reflect that. A well-designed florist website not only highlights your arrangements but also gives customers a smooth, enjoyable experience, whether they’re browsing or shopping in your online store . In this article, we’ll walk you through the step-by-step process of creating your own florist website and share examples of successful florist sites built with Wix for inspiration. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: Florist or flower shop website Building a florist or flower shop website is easier than you think. Start by picking a domain name and a website builder with strong design flexibility. Choose a clean layout, add high-quality floral photos and include essentials like an online store, contact form and delivery info. Use real client photos, seasonal updates and clear calls to action to turn visitors into customers. Need inspiration? Browse florist website examples and floral portfolios to spark ideas. What your floral site needs Why it matters Online ordering & delivery options Makes it easy for customers to buy flowers anytime, with clear delivery details. Photo-rich product gallery High-quality visuals help customers feel confident in the beauty of your work. Occasion-based navigation Helps shoppers quickly find bouquets for birthdays, weddings, sympathy and more. Mobile-friendly design Ensures your site looks great and works smoothly on phones—where most people shop. Simple contact & inquiry form Lets visitors reach out or request custom orders without hassle. Seasonal promotions or offers Drives sales with timely deals or limited-edition arrangements. Portfolio or past work section Builds trust by showing real examples of your floral style and creativity. About & values page Adds a personal touch that connects your story to the flowers you create. Local delivery area details Sets clear expectations and reassures customers you serve their location. Customer reviews Social proof that makes new visitors more likely to order from you. How to make a florist website in 6 steps 1.  Choose your domain and hosting 2. Select the right website builder 3. Design your florist website 4. Add eCommerce capabilities 5. Promote your florist website   6. Manage and update content 01. Choose your domain name and hosting provider Select your domain name  Your florist website's domain is the virtual address where visitors can find and interact with your website. Your domain name should be short, relevant to your business and memorable. Furthermore, you should choose a domain extension like .com  or .net for added credibility and trust. Wix has a variety of domain resources that can help you check domain name availability . Learn how to register a domain name and use a free domain name generator . Tip:  Wix has many other resources to help launch, grow and maintain your venture, learn more about how to start a business .  Ready to learn how to make a website ? Use Wix’s website builder to put your floral business in full bloom .  Pick your hosting provider Web hosting  refers to the server where all the files that comprise your site are stored and served from. When evaluating a web host service take into consideration the storage, site-security, reliability and site performance made available to you as a user. Some hosting providers, such as Wix, offer  free web hosting , as well as a free domain with a paid plan. Learn more: Web hosting cost 02. Select the right website builder Website builders can help you build a business website optimized for your audience—all without being (or needing) a tech guru, and can help minimize how much it costs to make a website .  When picking a website builder for florists, be sure to look for an intuitive interface and user-friendly tools, including customizable templates. In addition, a website builder that optimizes your florist website for SEO and offers mobile friendliness is key.  Wix, for example, offers a no-code required drag-and-drop editor  that can significantly reduce  how long it takes to build a website . In addition, Wix has a suite of built-in marketing tools and eCommerce capabilities, so you’ll have the tools you need to manage and grow your florist business online all-in-one.  Learn more about some of the best AI website builders . 03. Design your florist website   Your florist website is only as useful as it is easy for your customers to navigate. Further, there are features that you can incorporate into your web design  that will help you win, engage and keep customers. When designing your florist website, consider the following: Site design The look and feel of your florist website should represent your flower business through-and-through. The color palette you select, the fonts you use and the tone of your content all help reinforce your brand identity to your site visitors. Maintain consistency throughout your website that's aligned with your business. Learn more : How hard is it to make a website A well-crafted logo also serves to convey your brand's essence and values to customers at a glance. If you are looking for help or inspiration designing a logo, Wix’s logo maker can help you design a logo with the icons, typography and colors that you feel best represent your business.  Tip: Make sure to use the same logo and color palette on your website as you do on your social media channels, and within your packaging or physical storefront (if you have one). Keeping a cohesive brand identity on and offline helps build brand awareness and trust.  Be inspired by these florist website examples . Templates If you are starting from a template, choose a visually appealing, mobile-responsive template that aligns with your overall brand aesthetic. Wix has a variety of pre-designed templates that include all the must have pages and features you’ll need for a successful florist website. Check out these website templates , all of which are totally customizable to suit your florist business needs.   Learn how to make a florist portfolio of your own Flower shop template Site hierarchy Organize the content of your site logically, and include a site menu that makes it easy for your customers to find what they are looking for. For a florist website, a menu that includes category pages such as bouquets by occasion, type of flower, product lines and special event services can help ensure smooth site navigation .  Must-have pages Homepage:  Your homepage  should highlight your most popular or seasonally relevant offerings (ex: ‘Valentine’s Day Roses’), with several strong calls to action (ex: ‘Buy Now’ or ‘Shop Now’).   Service pages:  If your florist business includes flowers for special events like weddings, make sure to include pages on your site that outline the services you offer, including pricing and customization options.  Gallery pages:  The beauty of your work speaks for itself.  Give potential customers an idea of your style and what you can do through pictures of your bouquets and arrangements. Be sure to use high-quality images to showcase your offering. Use an  image resizer tool to make your images look their best on the page.  About Us : Providing information about your business can help gain customer trust.  People are more likely to purchase products from a company that they feel a personal connection with.  Online store:  Make buying flowers as convenient as possible by enabling online purchasing from your website. Wix offers full eCommerce capabilities that enable you to build your online store, and receive orders and payments directly. You can customize your product pages with images that showcase your arrangements, and product descriptions that include keywords that can help your SEO efforts.  Contact page:  Having a designated "Contact Us" page adds legitimacy to your florist website and instills trust in visitors. It signals that your business is transparent and accountable, as it openly provides contact information for customers to reach out. Using a business email address  customized to your domain name can further cement customer trust.  In addition, you can add your social media channels to your contact page to expand your reach and make contacting your business more accessible. Consider adding a contact form. In addition to listing your contact details, create a simple contact form that allows customers to reach out to you directly. Wix offers an  online form builder  that allows you to customize forms on your site to match your site design that can help you capture leads.  Lead generation While highlighting your floral designs and services is crucial, your florist website should also integrate lead generation features and a Customer Relationship Management (CRM) system . These tools will help you to capture prospective customers' information and nurture those leads into loyal clients. Here are some lead capture tools to try out: Newsletter sign-up form Include a newsletter subscription option to collect email addresses from interested visitors and returning customers. This allows you to communicate regularly, and keep your customer base updated on your latest arrangements, services and promotions. Sending out regular, valuable content will help you maintain subscriber engagement. Free consultation request  Enable potential clients to submit a request for a free consultation regarding weddings, events or personal floral needs. Include fields to gather details like occasion, desired style, budget and dates. This provides an opportunity to follow up and book new business. Online ordering and appointment booking Offer online ordering and appointment scheduling  to allow customers to purchase arrangements or book consultations directly through your site. Streamlining this process increases convenience and chances of conversion.  With Wix, you can set up local delivery, pick-up and shipping options in the way that works best for your business. When it comes to accepting customer's payments, having an array of options is key. It makes it easier for customers making online or in-person purchases, while also improving the process of accepting payments. Whether you use payment methods like online banking, direct debit, digital wallets or Buy Now Pay Later (BNPL),  Wix Payments  accepts over 80 leading payment gateways. Live chat Live chat allows you to communicate with your site visitors in real-time, which builds rapport and satisfaction. You can customize a branded chat box with Wix Chat and connect your site to multiple chat platforms, so you can manage all your communications from your dashboard.  Learn more: What is web design? 04. Add eCommerce capabilities Incorporating an online store to your florist website will equip you to reach far more potential customers than just those who visit your physical location. With an eCommerce website , your business can operate 24/7, which helps you capture sales opportunities that might otherwise have been missed.  Having an eCommerce website for your floral business also offers an opportunity for personalization. You can leverage customer data and preferences to provide personalized shopping experiences. By tracking customer behavior and preferences, your floral business can recommend relevant products, offer discounts and send targeted marketing messages to enhance customer engagement and loyalty. With Wix, you can build a user-friendly online store with the website infrastructure  you need to sell online, including customizable product galleries, carts, checkout and more.  Tip:  Add a subscription option to your product offerings. Allowing customers to send flowers regularly on a monthly or bi-monthly basis is an easy win for your customers, and helps you in creating and maintaining predictable recurring revenue.  Flower shop website template 5. Promote your florist website Once you have your florist website up and running, promote it so you can grow your online presence. Here are a few tactics to promote your site: Local SEO   As a florist, many of your customers may be local to your business geographically. Use keywords related to your location throughout your website to increase its visibility in local searches. For example, use phrases like "flower delivery in [your location]" or "wedding flowers in [your location] to target prospective customers in your geographic area. Content marketing  Content marketing can help you keep customers engaged, as well as help boost your site’s SEO. A blog is an excellent content marketing tool to showcase expertise, educate customers and drive more traffic to your site through helpful, informative posts. Start a blog  that you update regularly and that has content relevant to the florist industry. For example, you could write blog posts around floral arrangement ideas, holiday flower inspiration or floral wedding trends. Social media  Social media provides powerful marketing channels for you to promote and drive traffic to your florist website. By sharing beautiful photos of arrangements on platforms like Instagram, Facebook and TikTok, you can inspire potential customers, and link from these posts to specific product pages. Social media also allows you to provide customer service, share updates and deals and build brand awareness.  Go one step further and ask happy customers to share their experiences on their respective social media channels. This provides your business with user generated content (UGC) while also establishing social proof.  Online ads Run targeted campaigns on platforms like Google and Facebook to reach your desired audience. Paid advertising allows you to showcase your floral designs and promote special offerings to local users who are actively searching for florists and floral services. With targeting options to define demographics, interests and locations, you can ensure your ads are delivered to the most relevant potential customers. Online ads provide an effective way to drive qualified traffic to your website and increase visibility for your floral business. 6. Manage and update content   Like your bouquet arrangements, keeping your floral website’s content fresh and updated shows you are an active, thriving company and gives your visitors reasons to keep returning. Frequently updating your content can also help boost your search engine rankings, as search engines prioritize sites with updated content.  To keep your site content relevant and engaging, you can use website management tools to: Add seasonal collections and specials Take advantage of holidays, wedding season and seasonally available flowers by creating and showcasing time limited special offerings on your website and through marketing channels.  Post blog content regularly Maintaining your business blog on a regular basis keeps your readers engaged, helps with SEO and allows you to establish your subject matter expertise. Share events and promotions    Are you running a sale? Doing a pop-up in your store? Make sure your customers know by highlighting special events on your site, social channels and with email marketing.  Update portfolio photos Keep your customers inspired by your work with regularly updated photo galleries. Flowers are beautiful to behold and in a business as aesthetically driven as the floral business, a picture is worth at least a thousand words.  Consider free photo editors online  to filter and adjust your shots. How to make a florist website with AI Wix’s new AI website builder  simplifies the site building process, enabling you to create a unique, business-ready florist website in record time. Start by chatting with the AI site builder and answering a few questions about your floral business, and what you’d like on your site. Then, watch as the AI website builder creates a site for you in minutes. Wix’s AI will suggest and add pages based on your florist business needs, such as scheduling, eCommerce and more. You can continue chatting with the site builder to refine the design, text and structure of your site until you are happy with the results. Once you’ve created your site with the AI website builder, you can access Wix  AI features  through the Editor to support your web creation journey.  6 florist and flower shop website examples We’ve gathered some gorgeous florist website examples that all have been built on Wix.  Kvitkafa flower delivery Kvitkafa  is a boutique flower delivery service in Houston known for its artistic, European-style arrangements. The site nails the mix of elegance and ease—opening with lush, full-width shots of their flower boxes, bouquets and preserved blooms. Navigation is simple, with quick access to “Same Day Delivery” and “Eternal Flowers,” and the product pages feel curated, not cluttered. Soft colors, delicate fonts and subtle motion make it feel premium without trying too hard. There’s a European vibe throughout and the quick-shop feature keeps the buying flow smooth. It’s clean, romantic and built for people who want flowers—and answers—fast. Petals by Cam floral design Petals by Cam has a florist website that beautifully mirrors the artistry of their floral work. The site’s clean layout and elegant visuals immediately draw in visitors, while the centered header menu makes navigation easy and intuitive. At the top, a stylish logo pairs with a slideshow of vibrant floral arrangements, giving customers an instant feel for the brand’s style. Further down the homepage, a section of glowing testimonials adds a personal touch. These reviews highlight the florist’s skill, reliability and care—helping build trust and credibility with new customers. Johnson's Florist & Garden Center Johnson's Florists has been blooming in the Washington, D.C. area since 1933, and their website captures that legacy with warmth and color. From classic roses to seasonal bouquets, their most-loved floral arrangements offer something thoughtful for every occasion. But flowers are just the beginning—gardeners will find a full range of plants, tools and supplies, from perennials and shrubs to mulch, pottery and herbs. The site also highlights their landscaping services and funeral floral offerings, bringing care and craftsmanship to both joyful and tender moments. Moonwake Meadow Long Island, NY-based floral design company Moonwake Meadow  has a website that catches the eye with its distinct logo, color palette and unique font choices. Stylized videos and carefully curated image galleries further exemplify this floral designer's authentic brand . Their strong aesthetic, creates an overall brand feeling that is genuine and original. Moonwake Meadow founder, Nicole Oliveira pushes the aesthetic boundaries on her florist website. “People love to go onto a website and see a really clean canvas with a neutral background and very beautiful photos. But I love color and patterns, so I brought that in.” - Nicole Oliveira, Moonwake Meadow founder TFG Florist   TFG Florist does a great job of marketing to their local customers by including their location in the first fold of their homepage, as well as a map to their store. This site includes an FAQ which helps field questions and smooth the path to purchase for potential customers.  Walden Floral Design Co Walden Floral’s website creates a soft, immersive experience from the moment you land on the homepage. A full-width hero image sets the tone with elegance, leading into a well-organized product grid that showcases a broad selection of floral arrangements. The tagline, “Share the joy of the very best flowers,” is warm and welcoming, reinforcing the brand’s heartfelt approach. Muted tones throughout the site add to its romantic atmosphere, while functional touches like the “Quick View” feature make browsing smooth and intuitive. A dedicated section for local delivery clearly lists service areas, helping customers feel confident their blooms will arrive fresh and on time. Why a florist website matters Having a florist website is crucial for establishing an online presence and reaching potential customers who are searching for floral services or products online. Here are a few more reasons for why you need a florist website: Increase online visibility and brand credibility : A florist website makes it easy for local customers to discover your services through online search. A website serves as a virtual storefront for your floral business, and it establishes your digital presence and builds credibility for your business. Generate more leads and sales:  With eCommerce functionality, your website operates as a 24/7 sales channel, allowing customers to browse and order arrangements anytime.    Showcase your best work: Your website acts as a digital website to display your highest quality floral designs and artistic capabilities. Stay competitive:  Having a florist website gives you a competitive edge over others in your industry. A professional website sets you apart from competitors who may not have an online presence, allowing you to attract and retain customers in a competitive market. Floral design portfolio secrets Your floral design portfolio answers the silent questions customers have: Can I trust this florist? Do they get my style? Will the flowers actually look like this?  If your portfolio isn’t helping you book more orders or inquiries, it might be time for a rethink. From outdated images to confusing layouts, small mistakes can cost you leads. In this section, we’ll walk through how to turn your portfolio into a powerful tool that reflects your style, builds trust and helps visitors take action. Lead with your strongest designs Your floral design portfolio should feel like a highlight reel, not a long scroll of everything you’ve ever made. Start with a curated selection of 6 to 10 designs that best reflect your current style, skill and offerings. These might include your most-requested bouquets, seasonal favorites, or standout arrangements for weddings, events and premium deliveries. If you have a signature aesthetic—like minimalist color palettes or lush, garden-style blooms—make sure it stands out. Organize by what customers are looking for Most people don’t browse flower websites thinking, “I want something with peonies.” They think about why they need flowers—birthdays, weddings, sympathy arrangements, just because. Structure your portfolio around real needs. Instead of sorting by color or flower type, group arrangements by use: everyday bouquets, wedding designs, preserved florals or special occasion gifts. Use photos that feel real, but polished You don’t need a professional studio to create great portfolio photos. Natural light, clean backgrounds and sharp images can go a long way. Avoid clutter, filters, or anything that distracts from the flowers themselves. Try to include a mix of styled shots and real-life photos—like arrangements in client homes or on event tables. These real moments help build trust. People want to see what your flowers actually look like when delivered, not just how they’re styled for the web. Write short, helpful captions Even a simple caption can do a lot of work. Descriptions like “spring bouquet with pastel ranunculus, delivered in Houston” or “elegant preserved roses for a luxury birthday gift” add helpful context. These details help customers imagine what the arrangement is for, where it fits and what kind of occasion it suits. You don’t need flowery language—just something clear and specific enough to guide decision-making. Keep it updated and seasonal A stale portfolio can make your entire business look inactive. Make it a habit to refresh your portfolio every season. Remove older styles that no longer reflect your current work, update colors to match the time of year and feature recent arrangements you’re proud of. If you’ve worked events or styled florals for a brand, highlight those moments. Make it easy to act If someone falls in love with an arrangement, make it easy for them to take the next step. Ideally, each item in your portfolio should link to a product page, contact form, or a way to request a custom version. Even if you don’t sell directly on your site, add a clear call to action near your portfolio like, “Want something similar? Reach out and we’ll create it for you.” Every photo is a chance to move someone from browsing to booking. Learn more about how to make a florist website and run your business: How to create a flower business plan  How to start a flower business Flower business name ideas How to make a florist or flower shop website FAQ How can I sell my flowers online? To sell your flowers online, start by building a website with eCommerce features like product pages, online payments and delivery options. Include clear photos, pricing and categories like occasion or flower type to make browsing easy. Promote your site through social media, local SEO and online ads to attract customers in your area. How can I manage same-day delivery online? Set clear cut-off times for same-day orders and use a zip code checker to limit delivery to your service area. Add delivery date options at checkout to reduce customer confusion and keep your logistics in check. Do I need a portfolio if I’m not a wedding florist? Yes—a floral portfolio helps all types of customers see the style and quality of your work. Include photos of your everyday arrangements, seasonal specials or custom orders to build trust and spark ideas. How can I make ordering flowers online simple? Organize your shop by occasion or flower type, show prices clearly and use large, clickable buttons. Keep the checkout process short—fewer steps mean fewer drop-offs. How do I write content for my florist website? Write like you're talking to a customer—keep it clear, friendly and helpful. Focus on what makes your flowers different, how to order and why customers love buying from you. Other types of websites to create How to make a winery website How to make an art portfolio How to make an auto repair website How to make a bakery website How to make a booking website How to make a car dealership website How to make a car rental website How to make a car wash website How to make a carpenter website How to make a church website How to make a coaching website How to make a construction website How to make a consulting website How to make a dog breeder website How to make a donation website How to make an electrician website How to make a fashion website How to make a finance website How to make a furniture website How to make a gaming website How to make a handyman website How to make an interior design website How to make a landscaping website How to make a laundromat website How to make a locksmith website How to make a medical website How to make a pet business website How to make a plumbing website How to make a real estate website How to make a sports website How to make a subscription website How to make a taxi service website How to make a toy website How to make a trucking website How to make a vacation rental website How to make a veterinary website How to make a website for bookkeeping How to make a dance studio website How to make a therapist website How to make a cleaning website Winery websites

Turn your ideas into a website you love with Wix →   If you want to know how to create a dance studio website, this guide will walk you through the process step by step. Creating a website is one of the most important foundations for turning your dance studio idea into a real, thriving business. When starting a dance studio , one of your first steps should be learning how to build a website . A well-designed dance studio website can help you attract new students, showcase your classes, highlight your instructors and build your dance brand. Beyond providing information, it makes your studio easy to find and encourages potential students to join. This blog will guide you on how to create a dance studio website and show you why it’s essential for your business. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. What is a dance studio website? A dance portfolio  or website provides potential clients with an insight into what you offer, from class schedules to instructor bios and even allows for online registration. Your website should reflect the essence of your studio's dance offerings and become a hub for your community. How to create a dance studio website in 6 steps Step Summary 01. Choose the right website builder Pick a platform that fits your skills and budget while offering templates, hosting, security and domain options. 02. Design your dance studio website Create a user-friendly, branded website with a memorable URL, visuals and essential features like contact forms and online registration. 03. Create relevant content Share a blog, About Us page, testimonials and success stories to engage visitors and build trust. 04. Add functionality for your dance studio business Include online payments, class registration, scheduling tools, mobile-friendly design and fast loading times. 05. Market your dance studio website Use SEO, local optimization, fresh content and clear calls to action to attract and convert students. 06. Measure your website’s success and drive growth Track analytics, monitor conversions, collect feedback, perform A/B testing and update your site regularly. Choose the right website builder for your dance website Design your dance studio website Create relevant content Add functionality for your dance studio business Market your dance studio business Measuring your website’s success and driving growth 01. Choose the right website builder for your dance website Selecting the right platform to build your dance studio website is a decision that can significantly impact how effectively you create and manage your website. With numerous options available, it's essential to weigh the pros and cons of each to find the best fit for your needs. When it comes to website builders, there are several popular choices, each with its unique set of features. You'll want to consider ease of use, customization options, and specific functionalities tailored to dance studios. Consider your website builder’s website infrastructure  including   reliable web hosting , security features and registering a domain name . Learn more: How to register a domain Expert tip from Esin D. Habif, product marketing lead (outbound) at Wix " What often gets forgotten when talking about choosing a website builder is the capabilities of the infrastructure that’s promised to you - the reliability of the hosting, the level of security that’s in order to protect your visitor’s data and of course your site's speed. Even if infrastructure is not the first thought that comes to mind when it comes to making a website, if it’s not robust enough, it can cause large headaches for website owners when trying to scale a website later on. " Ask yourself, how easy it is to maintain and manage a website with your chosen website builder. For example, does it offer automatic backups and recovery? Is a SSL certificate included? Creating a website with Wix  means access to its drag-and-drop interface, AI website builder , enterprise level website security  features and secure hosting. Wix is user-friendly and offers a range of website templates perfect for dance studios. Dance studio website template Dance student website template Online dance lessons template 02. Design your dance studio website Designing a website  is more than just making it look great, it's about creating a user-friendly experience that captures  the spirit of your studio. Here are some key elements to focus on when designing your site. Choose an easy to remember domain name and URL Your  website's URL  is your online address. It should be simple, memorable and reflective of your brand. Avoid complicated spellings and consider using keywords like "dance" or "studio" to improve search engine visibility. Design with your dance brand in mind Your website should be a visual representation of your brand's personality. Choose colors, fonts and imagery that align with the vibe of your studio—whether that's elegant ballet, energetic hip-hop or anything in between. Explore these fonts for more design inspiration: Calligraphy fonts  for elegant and artistic designs Cool fonts  to add personality to your creations Cursive fonts  for timeless designs Cute fonts  to bring charm to your designs Free fonts : a curated selection Fun fonts  for playful and lively projects Futuristic fonts  for cutting-edge and modern designs Graffiti fonts  to infuse urban energy into your designs Handwriting fonts  to add a personal, authentic touch Number fonts  for creative numerical typography Poster fonts  to make your designs bold and eye-catching Pretty fonts  to enhance delicate designs Professional fonts  for polished and formal designs Psychedelic fonts  to inspire striking and retro visuals Resume fonts  to help your skills stand out with style Retro fonts  for a nostalgic twist in your visuals Scary fonts  to give your designs a chilling edge Script fonts  for a touch of sophistication Tattoo fonts  to inspire edgy and unique designs Include essential features for your dance studio website To make sure your website isn't just beautiful but also functional, include some of these important features: Contact forms : Make it easy for potential students to reach out with questions or sign up for classes. Online registration systems:  Streamline the enrollment process with online sign-ups for classes and events. Multimedia elements:  Showcase your studio with photos and videos of classes, performances and happy students. Social media integration:  Connect your social profiles to engage with students on platforms they use daily. Calendar and schedules: Keep everyone informed with an up-to-date calendar of events, class schedules and important announcements. 03. Create relevant website content Your dance studio website needs to be more than just visually appealing—it should also contain content that engages visitors and encourages them to become part of your dance community. Here's how to create content that resonates with your audience and helps convert them into loyal customers. Start a dance blog Making a blog  can be a powerful tool for attracting visitors to your website. Share insights about dance techniques, industry trends or spotlight successful students and instructors. This not only positions you as an authority in the dance world but also helps with search engine optimization (SEO). Prioritize your About Us page  Your "About Us" page is where you tell your studio's story. Include information about your mission, teaching philosophy and the journey of your studio. This personal touch can make a big difference in connecting with prospective students. Include update contact information Ensure that your contact information is easy to find and up-to-date. Consider including a phone number, email address and physical location if applicable. This transparency builds trust with your potential clients. Add testimonials and social proof Testimonials : Share reviews from happy students or parents to provide social proof and build credibility. Success stories:  Highlight stories of students who have achieved their dance goals through your studio. Awards and recognitions : If your studio has received any awards or recognitions, make sure they're prominently displayed on your site. 04. Add functionality for your dance studio business A successful dance studio website must be more than just well-designed, it needs to be functional and provide a seamless user experience. In fact, 48% of dance studios experienced growth  after adopting online booking systems, showing how digital tools can directly impact success. Here's how to make sure your website is both practical and enjoyable for visitors: Implement ePayments and online class registration Offering online payment options and easy class registration can set your studio apart, so include: ePayments : Integrate secure payment gateways  to allow for hassle-free transactions. Online registration : Simplify the sign-up process with digital forms that can be completed anytime, anywhere. Scheduling software : Use booking tools to allow students to book classes online.  Ensure mobile-friendliness and fast loading times With more people than ever before using their smartphones to browse the web, your site must perform well on all devices: Mobile-friendly design : Ensure your website adjusts smoothly to different screen sizes for optimal viewing. Learn more about creating a mobile friendly website .  Fast loading times:  Optimize images and streamline code to reduce loading times, keeping visitors engaged. Check website content and usability To keep potential clients on your site longer, focus on these areas: Easy navigation:  Organize your content in a clear, logical manner with intuitive menus and clear calls-to-action. Readability best practices:  Use headings, bullet points, and short paragraphs to make content easy to scan. Using white space:  Avoid clutter by using white space effectively, which helps reduce cognitive overload for visitors. 05. Market your dance studio website Once your dance studio website is live, it's time to focus on attracting visitors and converting them into students. Effective marketing strategies  can help you reach a wider audience and grow your business. Strategies for SEO and driving traffic Search engine optimization (SEO) can be effective  for making your website more visible in search results: Keyword research:  Identify terms that potential clients use to find dance studios and incorporate them into your content. Local SEO:  Optimize for local search terms to attract students in your area. Quality content : Regularly update your site with fresh, relevant content that engages readers and keeps them coming back. Use effective calls to action Guide visitor behavior on your website by using clear calls to action (CTAs): Sign-up buttons:  Encourage visitors to register for classes with prominent sign-up buttons. Newsletter subscriptions:  Offer valuable insights or discounts to those who subscribe to your mailing list. Trial offers:  Promote special trial offers or introductory classes to entice new students. 06. Measuring your website’s success and driving growth To ensure your dance studio website remains a powerful tool for your business, it's important to measure its performance and make ongoing improvements. Here's how to analyze and refine your website for maximum impact. Website performance Understanding how visitors interact with your site can provide valuable insights on improving their behavior: Analytics tools : Use analytics tools, such as Wix Analytics , to track visitor behavior, such as the most visited pages, how long they stay and the bounce rate. Conversion rates:  Monitor how many website visitors are taking desired actions, like signing up for classes or contacting your studio. Based on the data you collect, consider these strategies for improving your website: User feedback:  Collect feedback from students and site visitors to understand their needs and preferences. A/B testing : Experiment with different versions of web pages to see which elements perform best. Stay updated : Keep abreast of the latest web design trends and SEO practices to ensure your site remains current. What are the main benefits of a dance website? First impressions count: Your website often gives potential clients their first impression of your studio. A professional site can make all the difference in attracting new students. Accessibility : With information available 24/7, your clients can find out about classes or events at their convenience. Marketing tool:  Your site is an essential tool for marketing your classes and special events. Community building : It can serve as a platform for building a community around your dance studio by sharing news, updates and highlights. Increased visibility : A well-optimized website can help you rank higher in search engine results, making it easier for potential students to find you. Looking to create a website fast? With the Wix AI website builder  you can build a professional website in minutes. Dance studio website examples built on Wix Paradise dance studio Paradise dance studio  calls itself a dancer's getaway and provides a wide range of dance classes — from ballet to hip hop. They offer weekly lessons and monthly memberships. Studio B dance company Studio B  is a dance company open to everyone, from beginners to advanced levels. They also have both recreational and competitive classes. Their goal is to foster a love for dance in all of their students. How to create a dance studio website FAQ How can I make my dance studio website stand out? Unique branding : Develop a strong brand identity with a memorable logo, color scheme and voice. Quality content:  Offer valuable content such as informative blog posts, engaging videos and inspiring success stories. User testimonials:  Showcase positive reviews and testimonials from your students to build trust. What should I include in my dance studio website? How often should I update my dance studio website?

The perfect domain is just a click away:  claim your domain→  For a business owner, the process of starting a Limited Liability Company (LLC ) in Mississippi can be both exciting and daunting. Successfully navigating the legal formation of an LLC  is critical, regardless of your experience level as a business owner. This guide will walk you through key steps like choosing a business name , weighing costs and benefits and completing required paperwork. As we explore how to start your own business , keep in mind the end goal is not merely paperwork, but rather creating stability and profitability for your venture.  Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. How to start an LLC in Mississippi in 7 steps Pick your business name Choose your registered agent Obtain relevant state business permits File a Certificate of Formation Draft your LLC operating agreement Apply for an EIN and pay relevant taxes Organize your annual reports 01. Choose a business name The first step to starting a business in Mississippi is to select a name for your LLC. This isn't just a creative process, it's a legal one too. For your business name to be valid, it can't be identical or too similar to any names documented by the Mississippi Secretary of State . You'll want to make sure your chosen name ends with "LLC," "L.L.C.," or "Limited Liability Company" to comply with state registration requirements. Start with these guidelines to create a business name that's distinctive and legally compliant: Use the Mississippi Secretary of State's online database to search for existing business names.  Avoid using restricted words that could confuse your LLC with a government agency (e.g., FBI, Treasury). The same goes for words like bank and insurance. Use a domain search tool  if you plan to prioritize learning how to create a website for your LLC. Tip:  If you need more inspiration when it comes to choosing a business name for your business, consider using a business name generator . 02. Choose your registered agent for an LLC Every LLC in Mississippi must have a registered agent, an individual or company that agrees to accept legal papers on behalf of your LLC. Your registered agent must be available during regular business hours and have a physical address in Mississippi. Need help setting up your LLC? Wix has partnered with LegalZoom ,  the No. 1 choice for online business formation to help you start, run and grow your business. 03. Obtain state business permits Depending on the nature of your business, you may need specific permits or licenses to operate legally in Mississippi. To obtain the necessary permits in order to register your business , follow these steps: Identify permit requirements: Check with local and state agencies to determine what permits you need. Complete necessary applications:  Fill out all required paperwork accurately and submit them to the appropriate authorities. Pay any fees : Be prepared to pay any associated fees for obtaining your permits. Let’s say you want to  start a babysitting business  in the state.  First, you’ll need a business license and possibly a home occupation permit if you plan to operate from your own home. In addition, you may need certification in CPR and first aid, as well as background checks for all of your employees. It's important to research and comply with all regulations and requirements in order to operate a legal business in Mississippi. Learn more: How to get a business license 04. File a Certificate of Formation The Certificate of Formation is a critical document that officially creates your LLC in Mississippi. This needs to be filed with the Mississippi Secretary of State online along with the required filing fee. In most other states this is referred to as Articles of Organization. To start filing gather your business information. This will include details like your LLC's name, registered agent information and management structure. It's important to note that the State of Mississippi offers only online filing of the application to the Secretary of State office via the Mississippi BOSS system (Business Owner One-Stop Shop). . Complete the submission process by submitting the required form and paying the $50 filing fee. 05. Draft your LLC operating agreement Although not legally required in Mississippi, creating an operating agreement is highly recommended for any LLC. This internal document outlines ownership structures, member roles and operational procedures for your type of business .  Here’s why an operating agreement is important: It sets clear expectations for members regarding operations and conflict resolution. It helps maintain limited liability status by proving that your LLC is a separate business entity . It reduces potential disputes among members by detailing policies and procedures for how the business should be run. 06. Apply for an EIN and pay relevant taxes An Employer Identification Number (EIN)  is essentially a social security number for your LLC. It’s mandatory for hiring employees, opening bank accounts and filing taxes. To apply for one start with the IRS who provides free EIN registration through their website or via mail. Next, make sure you understand all of the state-specific taxes that apply to your LLC, such as franchise tax or sales tax.. For more information, visit the Mississippi Department of Revenue website .  Mississippi LLCs are pass through entities entities meaning the business pays no income tax, you pay state personal income tax (approx. 4% as of January 2026) on the profits. Mississippi is phasing out its income tax gradually, so check the current rates for 2026 when you file. You may also be taxed according to how many members your LLC has, so be sure to check your own tax requirements. If you sell taxable goods, you must register for a sales tax permit using the TAP (Taxpayer Access Point). 07. Organize annual reports Starting an LLC means submitting annual reports to the Mississippi Secretary of State. These reports keep your business information up-to-date and are required even if there are no changes from the previous year. Failure to file can result in penalties or even dissolution of your LLC. To be compliant with this it's important to mark your calendar for when the annual report is due, which is January 1 of each calendar year. Next, fill out the relevant online form used for filing an LLC's Annual Report in Mississippi. How much does it cost to start an LLC in Mississippi Starting an LLC in Mississippi is relatively cost-effective but it's important to be aware of all the potential fees involved in the process. Here's a breakdown of the costs you can expect: Certificate of Formation filing fee: This is the fee required to file your Certificate of Formation with the Mississippi Secretary of State. This is a one-time cost that is mandatory for all new LLCs. For an LLC it costs $50 . Registered agent fee: If you decide to use a professional registered agent service, they'll charge an annual fee for their services. If you act as your own registered agent, this cost can be avoided. Business permits and licenses: The cost for these will vary depending on the type and number of permits and licenses your specific LLC requires. Each industry and locality may have different requirements. Operating agreement:  While drafting an operating agreement doesn't have a direct state-imposed fee, you may incur costs if you hire an attorney or use a professional service to help create this document. Employer Identification Number (EIN): Obtaining an EIN from the IRS is free of charge. Annual report fee:  There is an annual fee for filing your LLC's report with the state. This recurring fee keeps your LLC in good standing with the state. Legal or financial consulting fees : If you seek professional advice during the formation process, these services will add to your startup costs. Domain registration and website creation : Learning how to create a website is an important step in establishing your business. Costs here include domain registration  and potentially hiring a web designer or using a website builder like Wix. Business insurance : Depending on your industry, you might need various types of insurance to protect your LLC. Learn more: Cost to start an LLC Who can start an LLC in Mississippi? To form an LLC in Mississippi, there are specific eligibility criteria that need to be met. It's crucial to understand who can start an LLC in the state before you begin the process. You must be at least 18 years old to form an LLC in Mississippi. There's no requirement for you to be a resident of Mississippi. Non-residents can start an LLC in the state as long as they appoint a registered agent with a physical address within Mississippi. Both U.S. citizens and non-citizens are permitted to own an LLC in Mississippi. However, non-citizens may need to comply with additional federal regulations. Almost any type of business can be structured as an LLC in Mississippi, except for businesses that require a different structure by law, such as banks and insurance companies. Benefits of starting an LLC in Mississippi Setting up an LLC in Mississippi brings a host of perks that new business owners appreciate. With legal protections and tax advantages, it's a top pick for many entrepreneurs. Learn more: Benefits of starting an LLC Limited liability protection As the name suggests, owners (members) of an LLC have limited liability, meaning their personal assets are typically protected from business debts and lawsuits. A limited liability company—or LLC—is a type of business entity that offers some of the benefits of a corporation with less formality. One key benefit of an LLC is that it can protect a small business owner’s personal assets—like homes, cars, and personal bank accounts—from lawsuits against the business. Additionally, LLCs offer the flexibility of filing taxes as a sole proprietorship, partnership, or corporation. Also, you won’t need to worry about some of the same formalities as corporations, such as keeping minutes at shareholder meetings. Shylene D’Addario VP, associate general counsel at LegalZoom. Pass-through taxation LLCs often benefit from pass-through taxation where the business itself is not taxed. Instead, profits and losses are passed through to the members' personal tax returns, potentially reducing the overall tax burden. Flexibility in management Unlike corporations, LLCs have fewer formalities and can be managed by the members or appointed managers, providing flexibility in how the business is run. Ease of formation and maintenance Compared to other business entities, forming and maintaining an LLC in Mississippi is relatively simple, with fewer formalities and paperwork. Credibility with customers and partners Having 'LLC' after your business name can enhance your credibility with potential customers, suppliers and financial institutions. You can then choose an  .llc domain  for your website to reinforce this credibility.  Potential drawbacks of starting an LLC in Mississippi When thinking about starting an LLC in Mississippi, it's important to look at the pros and drawbacks. Knowing these will help you decide if an LLC is the right fit for your business. Here are some things to keep in mind when it comes to starting an LLC in Mississippi: Some businesses may find that investors prefer corporations over LLCs due to the ability to issue stock an thus potential for scale. Although less burdensome than other entities, LLCs still face annual reporting requirements and fees that must be maintained to keep the business in good standing. Why start an LLC over another business entity in Mississippi? Choosing the right business structure when starting an LLC in Mississippi is a crucial part of starting any business. But it's important to compare it with other types of business structures to understand why an LLC might be the best choice for your situation. Here's how an LLC compares against other business entities: Sole proprietorship : Unlike a sole proprietorship, an LLC provides personal asset protection, separating your personal liabilities from those of your business. Partnership : An LLC offers more protection for each member compared to a partnership, where each partner can be personally liable for the debts of the business. Corporation : While corporations also provide limited liability protection, they’re also subject to double taxation (taxes on both corporate profits and shareholder dividends). An LLC avoids this with pass-through taxation. Corporations are also required to have a formal structure with directors and officers, while an LLC can be managed by its members or managers, providing greater operational flexibility. You've formed your LLC in Mississippi, now what? After successfully forming your LLC in Mississippi, there are several important steps you should take to ensure the smooth operation and legal compliance of your new business: Keep your personal and business finances separate by opening a bank account solely for your LLC. This helps maintain your liability protection and makes accounting easier. Depending on your type of business, you may need various insurance policies such as general liability insurance, professional liability insurance or workers' compensation. Register with the Mississippi Department of Revenue to handle sales tax, payroll tax or other state taxes that may apply to your business. Update your operating agreement as needed to reflect changes in management or ownership structure. Invest in marketing efforts to attract customers and grow your business. Good financial management is essential for any business. Set up an accounting system that allows you to track expenses, profits and financial growth accurately. Looking to start an LLC in a different state? How to start an LLC in Colorado How to start an LLC in Tennessee How to start an LLC in Indiana How to start an LLC in Massachusetts How to start an LLC in Missouri How to start an LLC in Florida How to start an LLC in Wisconsin How to start an LLC in North Carolina How to start an LLC in Mississippi FAQ How long does it take to form an LLC in Mississippi? The time it takes can vary. If you file online, the process can be completed in a matter of days. Mailed applications may take a few weeks. Can I reserve my business name before forming my LLC? Yes, you can reserve your business name with the Mississippi Secretary of State for a period before filing your Certificate of Formation. Do I need to publish a notice of intent? Unlike some states, Mississippi does not require you to publish a notice of intent to form an LLC. What taxes do I need to pay as an LLC in Mississippi? LLC members in Mississippi pay federal income tax and self-employment tax on their share of the LLC's income. The state income tax rate ranges from 0% to 5% based on income. LLCs must also file an annual report with a $250 fee although this is not a tax technically. If treated as a corporation, the LLC pays a corporate income tax rate of 3% to 5%. LLCs with employees must handle state withholding tax and unemployment insurance tax. Sales tax is also payable if the LLC sells goods at a profit.

Turn your ideas into a website you love with Wix → If you’ve ever wondered how to create a memorial website, you’re in the right place. Creating a website to honor someone you know who has passed preserves their memory in a meaningful way. Learning how to make a website  as a memorial allows you to share photos, videos, personal stories or even encourage donations in their name. This thoughtful approach has become an increasingly popular website idea , offering a lasting digital space for remembrance that family and friends can easily visit. Losing a loved one is never easy, and while it’s a sensitive topic, this article will guide you step by step through creating a heartfelt memorial website. You’ll find practical tips, clear guidelines, and user-friendly tools to help you craft a meaningful tribute that truly honors their life. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a memorial website A memorial website is a thoughtful way to honor someone’s life and create a space for others to remember, share and connect. This guide walks you through how to create a site that feels personal, respectful and lasting, whether you're building it for a loved one or offering this service through your business. You'll learn how to choose the right layout, write a meaningful bio, organize photos and memories, and include features like guestbooks or donation links. Each step is designed to help you create a space that captures the person’s legacy while keeping the process clear and approachable. Top features of a meaningful memorial website Feature What it does Personal biography Shares the story of the person’s life in a clear, heartfelt way Photo and video galleries Brings memories to life with meaningful visuals Guestbook or memory wall Gives visitors a place to share stories, condolences or messages Event and service info Helps people find dates, times and details for memorial events Donation links Makes it easy to support causes that mattered to the person Clean, respectful design Keeps the focus on the person while maintaining a peaceful tone Mobile-friendly layout Ensures the site works well for everyone, on any device Easy-to-use editor Lets you update or add new memories whenever you’re ready Privacy settings Allows you to choose who can view or contribute to the site Domain and hosting Keeps everything in one place with a custom link that's easy to share How to create a memorial website in 8 steps Choose a template Create a domain Upload media Add meaningful text Control privacy Invite people to view the memorial website Encourage communication Use their memory for a cause 01. Choose a template While you can always build your memorial site from scratch, using a template is the easiest way to get started. This special memorial website template includes all of the features you need to make a meaningful site. You can also browse through this selection of website templates , all of which are free to use and easily customizable. After choosing your template, it’s up to you how much control you want to have over the website design. You can keep things simple by leaving the website layout as is, while uploading relevant information such as your photos, videos and text. You can also take advantage of the template’s customizability, changing specific elements to fit your type of website , such as its color scheme, background image or font. There are many other design features that you can use to tailor the memorial website even more so that it reflects the personality and life of the person you are memorializing. Learn more: How to design a website with AI 02. Create a domain name While a custom domain name is not necessary for creating a memorial website, it can be a nice way to let the name of your loved one live on. Acting as your website’s online address, a personalized domain name will also add a distinguished, professional feel to your site. When using Wix, you can create a free domain name with premium packages. Learn more: How much does a website cost 03. Upload media Displaying photos of your departed is a wonderful way to remember the precious moments you and others have shared together. Start by uploading the photos to your website’s gallery, and then choosing how you want to display them. Before adding them to your page, edit your photos with the Wix Editor by cropping them, adding frames or using filters. Adding a slideshow on your memorial site is a good option for showcasing multiple photos in a specific order. Slideshows can have a touching visual appeal, and you can choose from various speeds and slide transitions. Another option is using a photo gallery on your site, where you might divide photos into specific themes, time periods or events, using an attractive gallery layout. Sharing videos on your memorial site is a brilliant solution for making sure no one misses the funeral or memorial service. Upload video recordings from Facebook, YouTube or Vimeo using Wixel Video Maker - it is easy to do and will integrate perfectly with the rest of your media. Another creative way to connect those who are not able to attend services is to live stream the event directly on your site. To further remember your departed, think about adding music to the memorial website. Perhaps their favorite song or playlist can be a poignant reminder of your lasting memories. 04. Add meaningful text A memorial site is an opportunity to share meaningful texts about your loved one. Whether it's a eulogy or another type of personal tribute from family and friends - sharing stories about your loved one is a sincere way to honor them. When adding text, you can further express the memory of your loved one by changing your website’s font to a style that represents their personality, or perhaps one that sets a distinct tone. Consider learning how to build a blog and adding it to your memorial website to create a lasting space where family and friends can share memories and reflections about your loved one. Use it as a platform for storytelling and honoring their legacy with personal anecdotes. Expert tip from Edward White, head of growth at beehiiv “Our blogs started because we wanted to build a community around our brand. At the heart of this idea was the realization that people crave connection and support, especially when they feel aligned with a mission or a shared purpose. Publishing blogs regularly nurtures that sense of community among our community members.” 05. Control privacy Privacy may be a concern for some people, especially when personal or sensitive content is involved. If the online memorial is something you’d like to limit to close family and friends, you can easily control access by making your website password protected . 06. Invite people to view the memorial website Once you’ve created a memorial site, you’ll want to let family and friends know that they can visit it themselves. A convenient way to inform them of the new site is by using an email marketing service . This solution makes it easy to upload contacts and schedule emails. The professional email templates offered will help you announce the website’s launch with a touch of class. It’s common practice to encourage correspondence, and ask people to send back relevant photos or stories they may have. When they get back to you with images and/or stories, you can easily add them to your website. 07. Encourage communication A memorial website is a strong way to get family and friends who knew your loved one to communicate and support each other. Adding the Comments App directly to your site will make it easy for visitors to share experiences and memories with each other. Alternatively, creating a forum for your community is another lively way to keep the conversation going—it’s easy to manage, and there are many templates and features that you can integrate into your site. 08. Use their memory for a cause Another way to honor your loved one’s memory is by supporting a cause they were passionate about in their lifetime. There are many charities out there in need of donations and it shouldn’t be difficult to find one that resonates with their story. You could choose to include a church website within your memorial website for this reason. With Wix, you can set up a PayPal Donate button on your memorial site so that donations are sent directly to your account. You can either create a set amount for donations or let visitors decide how much they wish to contribute. What should I include in a memorial website? When creating a memorial website, you'll want to think about which pages and content to include. Some recommended information includes: An introduction that is welcoming and reserved and sets the tone for the entire site A brief biography of the deceased, highlighting their accomplishments, passions and personality A curated collection of photos and videos that capture the deceased's life, personality and interests Images that evoke fond memories and showcase their essence A space for visitors to share their thoughts, memories and messages of condolence Information about grief support groups, counseling services and other resources that may be helpful to visitors Links to relevant organizations or charities that the deceased supported Details on the burial or memorial service Memorial website FAQ How can I create an online memorial? You can create an online memorial by creating a website. This allows you to gather important information pertaining to funeral arrangements, as well as provides an easily accessible online portal for memory sharing and keeping. How to write a memorial page? Compose a heartfelt memorial page by sharing cherished memories, emphasizing the individual's impact and qualities. Begin with a brief introduction, including the person's name, birth and passing dates. Highlight their achievements, character, and contributions to society and their family. Use a warm tone and consider adding quotes, poems or anecdotes. You can ask other family members and friends to share these with you to include in the page. Consider including a photo gallery as well. Provide details about memorial services or contributions in their honor at the end. Keep the language respectful and comforting, as its main goal is to offer solace and comfort to those who visit the page. What is an obituary website? An obituary website is an online platform dedicated to commemorating individuals who have passed away. It typically includes biographical information, details about the person's life and achievements and funeral service details. Obituary websites are online memorials, allowing friends and family to share condolences, memories and photos in memory of the deceased. Can I create a memorial website for free? Many website builders , including Wix, allow you to create a memorial website for free. What is the best memorial website? The best memorial websites often provide user-friendly features and customization options to honor loved ones in a personal way. Popular choices include Ever Loved and Forever Missed. Do I need technical knowledge to build a memorial site? Absolutely not. With a website builder, like Wix, you can build a site by using their AI website builder or from templates without any coding knowledge at all. Are there costs involved in creating and maintaining a memorial site? You can create a memorial site for free and maintain it for as long as you need it. If you want to choose and register a unique domain name for your site, so you will have to pay for that, or with Wix it comes free with a paid plan. Creating a memorial site however doesn't have to be expensive and can be done for free or with a basic paid plan. How long will my memorial site be live for? This depends both on you and where or how you built your site. If you use a website builder, you will generally need to renew your site every year, with or without payment. So it's up to you if to opt for renewal or not. What is the largest obituary website? Legacy.com  is the largest obituary website, renowned for its extensive database and wide reach. It collaborates with numerous newspapers and funeral homes, providing a comprehensive platform for finding and sharing obituaries and memorials.

Turning your idea into a business? Get started with Wix dropshipping If you're thinking about starting an eCommerce business  or beefing up your product catalog but aren’t sure where to start, private label dropshipping could be the perfect option for you. Known as an inexpensive way to sell your own branded products, private label dropshipping can open up a world of possibilities for your business. Keep reading to learn the basics of this business model, plus tips for setting yourself up for success when building a business . Launch your private label dropshipping business quickly with an AI store builder  and bring your branded products online with ease. Thinking about starting a business? Lock down your brand’s domain before someone else does. Wix makes it easy to get your domain, email, hosting and SSL all in one place. Plus you'll get 24/7 support every step of the way. What is private label dropshipping? Dropshipping , in a nutshell, is a retail business model in which a third-party supplier handles manufacturing, storage and fulfillment for you. You’re simply responsible for making the sale. Once an order comes in, you forward the order details to your supplier, who then ships the product directly to your customer. If you're a business dropshipping to another business, then you're involved in B2B dropshipping . Private label dropshipping takes this concept a step further by allowing you to customize and brand products with your own logo, colors and more. It might also be referred to as branded dropshipping . Under this model, you still reap the benefits of dropshipping, but get the added advantage of selling products that are unique to your brand. Examples of products that are well-suited for private label dropshipping include: Popular consumer items , like water bottles and smartphone cases Handcrafted and artisanal products , like candles, jewelry and soap Personalized gifts , like mugs and t-shirts with custom designs or messages Customized/unique items , like skateboards, hand-painted surfboards and custom-built bird feeders Pet supplies , like toys, food, treats and accessories ( pet dropshipping  is a popular category in particular) How to get started with private label dropshipping The beauty of dropshipping is that you don't need a lot of capital or resources to start making money online . However, if you want to build a brand that consumers love, you need to be strategic about the products you choose and the suppliers you work with. Here are a few tips for getting started: Create your brand identity   Choose a popular or niche product type   Carefully vet your suppliers   Set up your store   Test and iterate   01. Create your brand identity Developing your brand identity should be your first step in setting up your business. Aside from creating products that are nice to look at, you’ll want to make sure that your private labeled items match your overall brand aesthetic. Get familiar with the elements of a strong eCommerce branding strategy (see our guide on what is eCommerce ). These elements go far beyond the visual aspects of your brand and include your values, mission and other factors that inspire your aesthetic. It’s also worth noting that product branding is different from corporate branding. The former becomes more relevant if you’re looking to distinguish a certain set of products from the rest of your catalog. From here, take the time to establish branding guidelines, complete with details like brand colors, fonts, imagery, proper logo usage and more. If you don’t yet have a logo, use Wix’s free logo maker  for inspiration. Or, tap a professional designer from the Wix Marketplace  for help. 02. Choose a popular or niche product type Start your research by studying the best dropshipping products  to sell. Popular items include t-shirts, hats and water bottles—products that are easy to customize and rarely fall out of demand (though dropshipping gives you the flexibility to test trendy products more easily than usual). By researching popular products, you can start to dissect the market and identify potential business opportunities. Hone in on a niche product that you think will resonate with your target audience. Niche products are not only great for keeping your messaging tight and well-targeted, but they also lend to more unique products to remember your brand by. 03. Carefully vet your suppliers When you are learning how to start a business , you discover how crucial it is to research your suppliers. Given how much responsibility you place into your supplier’s hands, it’s important to vet your dropshippers thoroughly. Among the many questions you should ask, make sure to ask candidates: What are your average processing and delivery times? What kind of packaging do you use? Do you require a minimum order quantity? How do you handle returns and refunds? What happens if a shipment gets lost or is defective? What are the product specs (size, material, variations, etc.)? Always ask for a sample and test the overall experience from your customer’s point of view. Did your supplier deliver on their promises in terms of quality and delivery speed? Is the packaging up to snuff with your standards? You may even want to order multiple samples to ensure that quality is consistent. There are various print on demand companies  and dropshipping marketplaces that can help you locate suppliers with private label services. Spocket  is one such platform that connects you with reliable suppliers and allows you to easily vet suppliers, offering transparent details on shipping times, product quality and customization options. You can additionally reach out directly to a manufacturer and ask if they're open to private label dropshipping. For example, Ella B. Candles  offers a white label program, enabling sellers to customize their candles using a variety of scents, sizes and designs. 04. Set up your store Once you've identified the products you want to sell, it's time to set up your eCommerce store. Wix provides everything you need to get started including custom-designed themes, a secure checkout system, built-in marketing tools and much more. The platform also integrates with many dropshipping and print on demand platforms, so you can easily connect your online store to the products you've sourced. Learn more about Wix for eCommerce  and explore eCommerce website templates . As you build out your store, make sure to: Keep your branding consistent across all of your site pages Write unique product descriptions for your products, as opposed to simply copy-and-pasting descriptions that your suppliers provide Tell a strong brand story that builds an emotional connection with your products Offer a variety of payment options via Wix Payments to accept payments online Questions to ask your dropshipping supplier: Because private dropshipping is very different to normal dropshipping, because instead of selling generic items one by you, you're asking a factory to make your customized products, store them and them ship them as you put in orders. You're paying for inventory upfront which doesn't usually happen with normal dropshipping, so its important to know what to ask. Do you offer fulfillment services as standard for private label orders or do I need to hire a 3PL? If they don't, its not dropshipping, its just you manufacturing. If I buy the minimum order quantity (MOQ) will you store them for me? What happens to inventory that sits for more than 3 months, 6 months in your warehouse? Can you link to my Wix dropshipping store for auto fulfillment? Do you offer custom packaging and is the minimum order quality for this the same as the product minimum order quality? What is the cost of a golden sample? A single unit made exactly to your specs. If I pay for the mold and tooling, do I own it? What's the production lead time for a restock if we sell out? Is there a buffer stock policy? Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. 05. Test and iterate Finally, private label dropshipping allows you to test out new product ideas and to measure customer response before investing in a full inventory. You have more freedom to try various product types and designs without the risk of developing a completely new product on your own. Ask for feedback. Measure customer satisfaction. As you gather feedback, use it to refine and improve your products. Additionally, consider ways to expand the reach of your products, such as selling on multiple sales channels (think: Amazon or eBay) and promoting your products through ads or email marketing. It’s possible for buyers on one channel to gravitate towards your product more than buyers on another—or for you to tap into a new market through your product. Not to mention that sometimes, all it takes is a simple tweak to your pricing, messaging or targeting to move the needle. Benefits of private label versus standard dropshipping Private labeling allows you to differentiate yourself from the competition. Together with dropshipping, it gives you the opportunity to test product ideas and measure customer response before fully investing in a new item or category. Other benefits include: Higher profit margins: Set your own pricing without having to compete directly with retailers who have access to the same exact products and suppliers as you. You can charge more for your items, since the customizations you create are only available at your store. Full control over your brand image: Elevate your brand through your product design, features and logo. (This is your chance to create a “Nike Swoosh” moment.) Lower overheads : Dropshipping requires less upfront investment than other types of business  manufacturing. This makes it easier to get started with a new business idea or special (think: custom or seasonal) products through an existing store. Scale quickly : Add new items, variations or entire product lines faster and more frequently. As with any dropshipping model, private label dropshipping means you don’t need additional storage for new inventory and don’t have to hire additional staff to process orders. Private label compared: how it stacks up against other business models Businesses sometimes mix up private labeling with other models. The main difference is control. White labeling is faster and cheaper but limits customization. Branded products rely on the manufacturer’s reputation while custom manufacturing gives you full control but takes more time and money. Private labeling strikes a balance between them all. Private label vs white label Private label and white label both let businesses sell products under their own brand, but the main difference is customization. Private labeling gives businesses exclusive products with unique formulations, designs or features to help them stand out. White labeling involves selling pre-made products that multiple companies can brand as their own, making it a quicker, more cost-effective way to start a business. Private label vs branded products Branded products are created and sold by manufacturers under their own name, giving them strong brand recognition and consumer trust. Private label products, on the other hand, are made by manufacturers but sold under a retailer’s brand. This lets businesses control pricing, packaging and marketing. Private labeling is a great option for building a unique brand identity without the high costs of developing your own products. Private label vs generic products Private label products are branded and marketed by retailers to stand out, while generic products are unbranded and focus on affordability. Generic products usually come with simple packaging and no brand loyalty, making them a budget-friendly option for shoppers. Private label products let businesses create a premium vibe, set their own prices and build customer loyalty. Private label vs custom manufacturing Private labeling is a simple way to sell unique products without needing your own production facilities. Custom manufacturing, on the other hand, means creating products from scratch based on specific formulations, materials or designs. With custom manufacturing, you get full control over the product but it takes more time, expertise and money. Private labeling is a more accessible option for businesses looking for exclusive products without dealing with the challenges of full-scale production. Don’t just build a product—build a brand With careful research and planning, private label dropshipping can be an effective way to build a successful brand. Just remember to take your time, identify the right products and suppliers, and put in the effort to create buzz around your products. Private label dropshipping FAQ Why private label dropshipping instead of regular dropshipping? Private label dropshipping is a business model where you create your own brand for the products you sell. This gives you more control over the products you sell, and it allows you to build a stronger brand identity. Regular dropshipping is a business model where you sell products that are already created by other brands. This means that you have less control over the products you sell, and it can be more difficult to build a strong brand identity. Is it hard to get into the dropshipping business? You might ask yourself, " Is dropshipping worth it? " So no, dropshipping is not hard to get into. However, it does require some patience and determination to get your business off the ground. Make sure to do your research and market your business well for profit. How profitable is dropshipping? Dropshipping can be a very profitable business model. However, there is no guarantee of success. There are many factors that can affect the profitability of a dropshipping business, such as the products you sell, the suppliers you use, and your marketing efforts. Other dropshipping ideas and products to consider T-shirt dropshipping Coffee dropshipping Tea dropshipping Automated dropshipping Sticker dropshipping

The perfect domain is just a click away:   claim your domain →  Domain authority (DA) is a Moz score that shows how well your website can rank in search engines. It helps you see how your site stacks up against competitors and gives insight into the impact of your SEO efforts. If you’re creating a website , knowing your DA helps you understand how search engines view your site and how your domain name affects its credibility. In this guide, we’ll show you how to check your DA and improve it step by step. Your domain is more than a web address, it’s the first impression of your brand. With Wix, you can easily find and secure a custom domain that reflects who you are and what you do. Whether you’re launching a business, blog or portfolio, your perfect domain is just a few clicks away. Start building your online presence and claim yours today. TL;DR: how to check domain authority You can find your domain authority (DA) using SEO tools that measure a website’s backlink profile and overall link strength. DA estimates how likely a site is to rank in search engines and helps you compare your site to competitors, track trends over time and guide your SEO strategy. While you can’t control DA directly, creating high-quality content, earning relevant backlinks and optimizing your site can improve it. Use DA as a benchmark not a strict ranking score. You’ll learn: What domain authority is and why it’s important How DA is calculated and what affects it Tools to check your website’s DA How to understand DA scores compared to competitors Steps to improve your domain authority Common DA myths and challenges   What is domain authority? Domain authority is a score from 1 to 100 that estimates the strength of a website’s backlink profile. It’s used in SEO to compare how likely one site is to rank against others. A higher score generally correlates with a greater ability to rank. It is not a direct ranking factor used by Google but serves as a useful comparative tool for SEOs. What domain authority actually measures The score is based on multiple link-related factors including how many websites link to a domain and the overall quality of those links. All this data is combined into a single metric that reflects a site’s reputation across the web. Domain authority is relative, not absolute. There’s no universal “good” or “bad” score on its own. A strong score is simply one that’s competitive within your niche and higher than your direct competitors. Because the scale is logarithmic, gains get harder as the score increases. Moving from 20 to 30 is much easier than moving from 70 to 80. New websites always start at a domain authority of 1. Domain authority at a glance Feature Details Definition A score predicting ranking potential on search engines. Scale 1 to 100 (logarithmic). Key factors Linking root domains, total number of links. Best use Comparing your site against competitors. Created by Moz. Learn more: What is a domain? What is domain protection? How to buy a domain name How to check domain authority Several tools show domain authority or similar alternatives. Most are easy to use and work well for quick checks or deeper competitor research. Each platform calculates its score differently so numbers won’t match across tools. For consistent analysis, stick with one tool when comparing competitors or tracking changes over time. Moz Link Explorer MozBar browser extension Free SEO checker tools SEO platforms with authority alternatives 01. Moz Link Explorer Moz created the original domain authority score. With Moz Link Explorer you can enter any domain and check its DA score backlink data referring domains and top-linked pages. Use this tool when you want to understand the story behind the score not just the number. You’ll see exactly where your links come from and how strong they are. The free version offers a limited number of searches each month which is usually enough for quick checks and some light research. 02. MozBar browser extension With the MozBar browser extension, you get DA scores right in your search results. This makes it easy to compare competing pages at a glance. You can also click on a site to see its page authority and link metrics all without leaving your browser. 03. Free SEO checker tools Some free SEO checker tools display domain authority using Moz data or similar calculations. These tools are great for quick lookups when detailed reports aren’t needed. They typically show domain authority, page authority and basic backlink counts. Since data sources and update schedules vary, the numbers might differ slightly from Moz itself, making them better for rough comparisons than long-term tracking. 04. SEO platforms with authority alternatives Some popular SEO platforms don’t use Moz’s DA but offer comparable authority metrics. Ahrefs uses Domain Rating, which focuses heavily on the strength and quantity of backlinks. Semrush uses Authority Score, which blends link data with traffic signals and spam factors. Other SEO tools give you straightforward authority scores for quick checks and top-level comparisons. These tools generally look at surface-level signals like backlink numbers and basic link quality without getting into deep technical or competitive analysis. They're great when you want a fast idea of a site’s strength, check a potential link opportunity or compare a few domains side by side. How to read domain authority the right way Domain authority makes more sense when you see it as a comparison tool, not a score to chase. Focus on trends, not single numbers. A small increase or drop doesn’t mean much. What matters is the overall direction over time. If your score is climbing while competitors stay flat, that’s a win. Always compare sites in the same industry. A small business blog with a DA of 25 might be doing great if competitors are in the same range. Comparing it to a big brand with a DA of 80 isn’t helpful - they’re playing a different game. Ask simple questions like: Is my site close to the top results I want to rank for? Am I gaining authority compared to similar sites? Are competitors pulling ahead or falling behind? Note that domain authority doesn’t rank pages - content does. A site with lower DA can outrank a higher-DA site if the page answers the search better, matches intent more closely or earns links from relevant sources. What’s a good domain authority score? There’s no universal benchmark for a “good” score. What matters is how your site compares to direct competitors. As a general guide, scores between 1 and 20 are common for new or very small sites. Scores from 20 to 40 usually indicate growing sites with some traction. Scores from 40 to 60 suggest established sites while anything above 60 is typically associated with well-known brands. The goal isn’t to hit a specific number. It’s to close the gap between your site and others competing for the same searches. Benefits of domain authority Tracking your domain authority offers tangible advantages for your long-term SEO strategy. It moves beyond vanity metrics and provides data you can use to make informed decisions about your content and outreach efforts. First, it serves as a great benchmark for competitive analysis. Comparing your DA to other sites in your niche helps you gauge how hard it will be to rank for certain keywords. If competitors have significantly higher scores, you can focus on long-tail keywords first. A strong relevant domain, whether it’s a free domain to start or an affordable option, can give your site a better foundation for growth. Second, DA helps track your link-building success. Efforts like guest posts or digital PR are reflected in a gradual DA increase showing you’re earning quality backlinks. Choosing the right domain, even a cheap domain  that matches your brand, can make your outreach and link-building more credible. Third, it can attract advertisers or partners. Brands looking for sponsored content opportunities often look for sites with high authority, viewing them as valuable platforms for exposure. "At every stage of your website and business growth cycle, link building remains critical to SEO growth. Early in your website's development, you should focus on internal linking and acquiring referring domains relevant to your business. As your site grows and attracts more traffic, link equity becomes more important, so you should prioritize the size, quality and authority of the referring domains from which you get links from. In both situations, make sure you're not getting follow links from a site that violates the first principles of Google's organic search policies." - Ashwin Balakrishnan, B2B SaaS growth and content consultant at Optmyzr   Common challenges of domain authority While useful, focusing too heavily on domain authority can lead to frustration. One major challenge is the difficulty of influencing the score directly. You cannot simply "fix" your DA overnight; it requires a sustained effort to build high-quality links over time. Another issue is score fluctuation. Since DA is a relative metric, your score can drop even if your site hasn't lost any backlinks. This happens if high-authority sites gain significantly more links, skewing the scaling for everyone else. This can be disheartening for site owners who don't understand the mechanics behind the calculation. Finally, there is often a misconception that DA is a Google ranking factor. It is not. Improving your DA does not guarantee better rankings on Google, although the activities that improve DA (like getting good links) often help with rankings independently. You may also be interested in: how to get your website on Google . What is a dofollow link? “Dofollow links are important for an effective SEO strategy because, when interpreted by search engines, they help increase the "domain authority" and "page authority" of the site receiving the link.” – Caio Nogueira, Co-founder of UpSites and SEO specialist. A dofollow link is a standard hyperlink that allows search engines to follow it and pass SEO value (often called “link equity” or “link juice”) from one website to another. When a trusted site links to your content with a dofollow link, it acts like a vote of confidence, signaling to search engines that your site is credible and worth ranking. By default, all links are dofollow unless they include a special attribute like rel="nofollow". These links are especially important for domain authority, because search engines use them to discover new pages and evaluate how trustworthy and authoritative a website is. The more high-quality, relevant dofollow links your site earns, the stronger your domain’s perceived authority can become. In short, dofollow links help build your site’s reputation in the eyes of search engines and play a key role in improving your rankings over time. Examples of domain authority Domain authority scores can vary widely depending on the size, age and purpose of a website. A brand-new blog will naturally have a much lower DA than a global news organization. The key is to compare your score to those of your direct competitors. Here’s a look at what typical DA scores look like for different types of websites: Website type DA score range Backlink profile characteristics Small local business DA 10–20 • Fewer backlinks • Mostly local directories and community sites • Healthy and normal for local competition Niche blog DA 30–50 • Links from bloggers and social media • Some exposure from industry publications • Steady growth over time Major media outlet DA 90+ • Millions of high-quality backlinks • Links from trusted global sources • Extremely strong online authority Learn more: small business website statistics . How to register a domain and start building domain authority Your domain name is more than just an address for your website; it's the foundation of your brand's identity. Think of it as your piece of digital real estate. A strong, memorable domain can make a great first impression and is a crucial first step in building your site's authority. The good news is that getting started is easier than you might think. You may also be interested in: How to choose a domain name How to choose a domain registrar How to register a domain Is .shop a good domain? How to get a .org domain .co vs .com Making domain registration simple Choosing and registering your domain shouldn't be a complicated process. With the right tools, you can get it done quickly and get back to focusing on your business. Wix simplifies domain name registration, guiding you through the process so you can find and claim the perfect name for your brand without any hassle. This straightforward approach means you can go from an idea to a registered domain in just a few minutes. Explore more with the Wix domain name generator →  Once you have your name, security becomes a top priority. A secure website not only protects you and your visitors but also signals to search engines that your site is trustworthy, which can positively influence your domain authority. That's why Wix ensures secure domain registration by including free SSL certification. An SSL certificate  encrypts the data shared on your site, giving your visitors peace of mind and boosting your site's credibility from day one. In a fast-moving environment, speed is essential. You want to bring your ideas to life as soon as inspiration strikes. Wix offers quick domain registration, allowing you to secure your desired name and connect it to your website right away. This rapid setup empowers you to begin building your content, attracting visitors and growing your authority without delay. How to improve my domain authority Improving your domain authority is a marathon, not a sprint. The most effective way to influence this metric is through a robust off-page SEO strategy. Ready to boost your website's authority? The journey starts with a solid foundation and a focus on earning quality backlinks. Wix provides all the tools you need to create a professional, SEO-friendly website that's ready to attract attention. Wix simplifies domain registration for your business, ensuring you start on the right foot. Here are the fundamental steps to improve your DA: Master on-page SEO Create link-worthy content Conduct outreach Analyze your backlink profile To improve your domain authority , you’ll need to consistently strengthen the signals behind it. Focus on publishing helpful, original content that earns links naturally. Also, try to get backlinks from relevant and trusted sites and keep your site technically sound with a clear structure and fast load times. Master on-page SEO  Ensure your website's on-page elements are optimized. This includes writing compelling title tags and meta descriptions, using header tags correctly and optimizing your images. A well-structured site is easier for search engines to crawl and for other sites to link to. Create link-worthy content Develop high-quality, original content that provides real value to your audience. This could be in-depth guides, original research or useful tools. Great content is the primary reason other websites will link to you. Conduct outreach  Don't just publish content and hope for the best. Actively promote it to relevant bloggers, journalists and industry leaders. Build genuine relationships and let them know when you have something that might interest their audience. Analyze your backlink profile Regularly use tools like Moz or Ahrefs to check who is linking to you. You can also identify and disavow any toxic or spammy links that could be harming your score. With Wix, you get an integrated suite of SEO tools designed to help you climb the search rankings. From a personalized SEO checklist to easy-to-manage redirects, you have everything you need to build your site's authority. You may also be interested in: What are custom domains? How to redirect a domain Domain name management   How to create an email with your domain How to find domain authority FAQ Is domain authority a Google ranking factor? No, domain authority is not a ranking factor used by Google. It's a proprietary metric developed by Moz. Google has its own internal systems for evaluating links (like PageRank), but DA is simply an industry tool used to simulate how Google might view a site's authority. What is a good domain authority score? A "good" score depends entirely on your competition. If your competitors have scores between 20 and 30, a score of 35 is excellent. Generally, scores between 40 and 50 are considered average, while scores between 50 and 60 are good. Scores above 60 are excellent. How often does domain authority update? Moz typically updates its domain authority data once or twice a month. Because it takes time for crawlers to find and index new links, you might not see changes in your score immediately after a successful link-building campaign. How can I check my DA? You can check your domain authority using SEO tools that analyze your website’s backlinks and link profile. Moz Link Explorer and browser extensions like MozBar are popular options. Many SEO platforms also offer their own authority metrics for comparison. How do you get Domain Authority? Domain authority is calculated by evaluating your website’s backlink profile including the number of linking domains, quality of links and overall link structure. Moz combines these factors into a score from 1 to 100. It’s not something you earn directly but you can improve it by building high-quality backlinks and creating valuable content. What's a good domain authority score? What counts as a “good” DA score really depends on your niche and competitors. If you have a small or new site a score between 20–40 is a great start while more established sites often land in the 40–60 range. Any score over 60 typically means you’re running a well-known and authoritative website. Are domain checkers free to use? Yes, many domain authority checkers have free plans that give you a certain number of searches each day or month. Free tools are perfect for a quick look but paid plans offer more in-depth information and let you track multiple sites over time. What is the best free DA checker? Moz Link Explorer is the original and best free DA checker. You can also use browser extensions like MozBar or other SEO checkers to get quick access to DA scores without creating a full account.

The perfect domain is just a click away:  claim your domain   → Using a website builder makes it easy to create your site but without a domain name , people might never find it. Your website could end up on a long hard-to-remember address, emails look unprofessional and your brand struggles to stand out. A domain name turns your site into a credible memorable online presence that visitors can easily find and trust. TL;DR: Why do I need a domain name? A domain name is your website’s unique address. It’s what connects your website, business email and hosting so customers can find, trust and engage with your business. Without a custom domain, your site may look unprofessional, be harder to share and limit your branding and marketing opportunities. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. You’ll learn: What a domain name is and how it works How a domain powers your website, email and hosting The risks of not having a custom domain How domain registration, renewal and expiration work Benefits of a good domain for branding, credibility and SEO Common challenges in choosing the right domain name Step-by-step process to search, secure and protect your domain What is a domain name? A domain name is the address people use to visit your website on the internet. For example, wix.com  is our domain name. It's a user-friendly substitute for an IP address , which is a long series of numbers (like 192.168.1.1) that computers use to identify each other on the network. Instead of remembering a complex numerical string, users can just type in your memorable domain name. Every domain name is unique and consists of two main parts: a top-level domain (TLD) , which is the extension like .com , .net   or .org domain , and a second-level domain (SLD), which is the part that identifies your brand, like 'wix'. How your domain runs your website and email A domain name is your connector. It links your site, your email and the platform behind the scenes so people can find you easily and trust what they see. Your domain and your website When someone types your domain into a browser it takes them to your website files. Without a custom domain your site lives on a long subdomain that's harder to remember and easier to ignore. A domain gives you full control over redirects, page structure and future changes. If you ever redesign your site or switch platforms you can keep the same domain so visitors don't lose track of you. Your domain and email addresses Your domain lets you create custom email addresses tied to your brand. This is more important than it seems. Branded emails are easier to recognize, less likely to be ignored and provide consistency across sales, support and partnerships. You can set up different addresses for specific needs like support@, hello@ or sales@, all managed from one place. Your domain and website hosting Your website needs a place to live online and your domain acts as its address. Once you connect your domain to a website hosting platform, it serves your site to anyone who types in your web address. The platform takes care of all the behind-the-scenes work like security, speed and updates, while your domain remains your public address. If you decide to switch platforms you can keep the same domain so visitors don't lose track of you. What happens if you don’t buy a domain Skipping a custom domain might seem fine at first but can really hold you back. Without one, your website usually lives on a free subdomain provided by your site builder like yoursite.wixsite.com. These addresses are harder to remember and share. Not having a custom domain can affect your business in ways you might not realize, and the impact varies depending on what you’re doing online. Professionalism and credibility : For most businesses—freelancers, small shops, consultants or service providers—a custom domain signals legitimacy. Using a free domain can make your site look temporary or like a hobby. Customers, partners and even vendors often judge trustworthiness based on these first impressions, so a custom domain is a small investment that pays off big in credibility. Email and communication : A custom domain gives you professional email addresses like info@yourbusiness.com. If you send outreach client messages or newsletters a branded email makes you more recognizable and helps boost open rates. Consultants coaches and creatives especially find that branded emails make their messages familiar and hard to miss. Marketing, branding, and discoverability : Custom domains support brand consistency across social media, advertising and offline materials. They also help with SEO. A domain that reflects your business or niche makes it easier for search engines to understand your site and show it to the right audience. Without a domain, your site may struggle to rank and every platform change or subdomain switch can confuse visitors and search engines alike. Long-term control and flexibility : Every business has its own growth plan. An eCommerce store might expand to new markets, a blog could grow into a content hub, and a local service might add locations. With a domain, you stay in control—you can switch platforms, create subdomains for products or services, or launch new sites under the same brand. Without one, you're stuck with the platform’s structure and risk losing traffic or recognition if you switch. “Your domain name is your online home address, and just like in real life, location matters. Pick something short, easy to say out loud and easy to remember. If someone can recall it after hearing it once, you’re on the right track.” - Ofir Gvili, Domains PMM at Wix Domain ownership and control Many think buying a domain means owning it forever, but domains are actually rented for 1–10 years. Registering a domain secures your right to use it during that time, and you’ll need to renew to keep it. Longer registration periods show stability to visitors and search engines, while shorter terms save money upfront but need more frequent renewals. Renewals are a vital part of owning a domain. While most registrars offer an automatic renewal option, you'll need to keep your payment info and contact details current. If your domain lapses, you run the risk of losing your website and any email addresses tied to it. If a domain expires, you usually get a short grace period. After that, it’s back on the market for anyone to grab. Losing your domain can disrupt your flow, confuse your visitors and even let someone else snag your brand name. Staying on top of registration and renewals helps you keep things running smoothly and protects what you’ve built. Why buy a domain name Having your own domain puts you in the driver’s seat. It gives you total control over how your site grows and functions. You can easily set up subdomains for specific products or new locations to keep things organized. Plus you’ll have access to tools like custom email routing and analytics that free subdomains usually block. It’s the easiest way to build a site that’s as professional as your business. Owning a domain also makes connecting your favorite tools a breeze. Whether you're setting up payment processors, marketing apps or CRM systems, most platforms need a verified domain to work their magic. By securing yours now, you’ll avoid tricky workarounds and keep your data flowing exactly where it needs to go. A custom domain name also protects your brand long-term. When you register variations alternative spellings or region-specific extensions you stop competitors or cybersquatters from claiming similar web addresses. This smart move secures your traffic search visibility and customer trust giving you a solid foundation to grow your business. Benefits of a good domain name Choosing the right domain name offers several advantages that can contribute to your business's growth and success. It's more than just an address; it’s a powerful tool for building your brand. A memorable and relevant domain name makes it easier for customers to find and return to your website. This builds brand recognition and loyalty. It also adds a layer of professionalism and credibility. Customers are more likely to trust and do business with a site that has a custom domain name than one with a generic, third-party URL . Additionally, a well-chosen domain can positively impact your SEO. A name that reflects your business or industry can help search engines understand what your site is about, making it easier for potential customers to find you. “It cannot be expressed in numeric value, but I would say that the name of our domain is at least 5% of our brand value." - Kacper Rafalski, demand generation team leader at Netguru Learn also how to create your email and domain together. Feature Benefit Brand Identity A unique domain strengthens your brand and makes it memorable. Credibility A professional domain shows you're a serious business. SEO A relevant domain can improve your search engine ranking. Control You own your digital address, so you're not tied to another platform. Common challenges of finding a good domain name Finding the perfect domain name can sometimes feel like a treasure hunt. With millions of websites already online, the name you want might already be taken. This is especially true for short, simple .com domain s. Another challenge is avoiding trademark infringement. You could run into legal trouble if your chosen domain is too similar to an existing brand's name, even if the domain itself is available. It’s important to do your research before you commit. Lastly, some people choose names that are hard to spell or pronounce. If customers can't easily type your domain from memory, you risk losing traffic. It's better not to choose a domain name that's too long or complicated; rather, stick to something simple and intuitive. You may also be interested in: Parked domains Dropped domains Examples of domain names A great domain name is often simple, memorable, and directly related to the brand. Look at brands like Nike.com or Apple.com. T heir domain names are their brand names, making them incredibly easy for customers to remember and find. These are prime examples of effective branding. For a small business, you might include a keyword that describes what you do. For instance, a bakery in Brooklyn could choose something like brooklynbread.com. This name is descriptive, location-specific, and easy to recall. Similarly, a freelance photographer named Jane Doe might use janedoephoto.com. Read more: Most popular domain extensions How to search and secure your domain name with Wix Finding the right domain is the foundation of your online presence. With the right tools, this process can be fast, simple and stress-free. Wix provides instant domain name search, helping you quickly check availability. Because Wix offers easy domain name search, even beginners can explore options with confidence. Behind the scenes, Wix powers real-time domain name search so you find the right fit fast, without delays, outdated results or guesswork. Below is a clear, step-by-step guide to help you move from idea to registered domain. Brainstorm strong domain name ideas Use a domain search tool Compare domain extensions Check brand and trademark conflicts Register your domain Secure your domain with privacy and protection 01. Brainstorm strong domain name ideas Start by listing names that reflect your brand, product or purpose. Aim for names that are short, easy to spell and easy to remember. Avoid numbers and hyphens where possible, as they can make your domain harder to communicate verbally. Think about: your brand name relevant keywords your industry or niche your target audience Having 3–5 options ready will make the next steps much easier. Learn more: What is domain protection? Guide to domain extensions 02. Use a domain search tool Once you have your ideas, enter them into a domain search tool. This is how you check if a domain name is available and its where real-time results matter most. A fast, responsive search experience lets you instantly see whether your preferred name is available or already taken, saving you time and frustration. If your first choice isn’t available, you can quickly explore alternatives by adjusting: the domain extension (.com, .net, .org, etc.) the word order adding simple prefixes or suffixes 03. Compare domain extensions Choosing the right extension is just as important as the name itself. Think about your goals: Use .com for global recognition Use .org for non-profits or community projects Use industry-specific extensions (like .shop or .blog) for clear positioning Use country-code domains if you’re targeting a specific location At this stage, focus on credibility, relevance and long-term brand value. You may also be interested in: Cheap domain names Is .shop a good domain? How to buy expired domains What is .ai domain? How to get a .org domain .co vs .com 04. Check brand and trademark conflicts Before buying a domain, it’s smart to do a quick check for existing trademarks, brand names or businesses using a similar name. This reduces the risk of legal issues and helps you avoid confusion in the market. You can use: Basic Google searches Trademark databases Social media platform searches Learn more: How to trademark a domain name 05. Register your domain When you’ve found an available name you’re confident in, complete the domain registration process. You’ll be asked to provide basic contact details and choose a registration period (usually 1–10 years). Learn more: How to register a domain Pro tip: Registering your domain for multiple years can be a small trust signal for search engines and helps secure your brand long-term. 06. Secure your domain with privacy and protection After registering, enable domain privacy protection if it’s offered. This keeps your personal contact details hidden from public WHOIS databases and helps reduce spam and unwanted solicitations. You can also consider: Auto-renewal to avoid losing your domain Domain locking to prevent unauthorized transfers You may also be interested in: Types of domains I have a domain name, now what? Why do I need a domain name FAQ Should my domain name match my business name? Ideally, yes. Having a domain name that matches your business name creates a strong, consistent brand identity. It makes it easier for customers to find you and reduces confusion. If your exact business name is taken, try a close variation or add a word that describes your service, like YourBrandConsulting.com. How much does a domain name cost? Domain name costs can vary. Standard domains with TLDs like .com, .net, or .org  typically cost between $10 and $20 per year. However, premium domains that are short and highly sought-after can cost thousands of dollars. Many website builders, including Wix, offer a free domain for the first year with an annual premium plan. Can I change my domain name later? While you can't "edit" a domain name once it's registered, you can purchase a new one and redirect your old domain to it. However, this can be a complex process and might temporarily affect your SEO rankings. It’s best to choose a domain name you're happy with from the beginning to avoid future hassles. Learn more: How to redirect a domain

The perfect domain is just a click away: claim your domain →   A website address has two main parts: the domain name , which represents your brand or business, and the domain extension, also called a top-level domain (TLD). The extension appears after the dot—like .org,  .com  or .net—and signals the type, purpose or credibility of your website. While .com remains the most popular and widely recognized option, .org and .net each serve specific audiences and goals. Understanding the difference between these domain extensions helps you choose one that fits your website’s purpose, builds trust with visitors and strengthens your online presence. In this guide, we’ll compare .org vs .com vs .net, explain what each extension means, who it’s best for and how to decide which one aligns with your brand. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place—custom website, business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: .org vs .com vs .net Your domain extension says a lot about your brand. This guide breaks down the differences between .org, .com and .net—from what each one stands for to when it makes the most sense to use them. You’ll learn how each option affects your credibility, audience perception and SEO potential, so you can choose the right extension to support your business goals and online presence. Whether you're launching a nonprofit, building a service-based business or scaling a tech brand, this guide will help you make a strategic, informed decision. Feature .com .org .net Meaning Commercial Organization Network Intended use Businesses, personal blogs, general websites Non-profits, charities, open-source projects Tech services like ISPs and hosting Popularity Most popular globally Popular with non-profits and communities Recognized but less common Trust factor High — often seen as credible and trusted High — associated with transparency and community efforts Moderate — strong fit for tech industries Availability Highly competitive (many names taken) Easier to find than .com Easier to find than .com SEO impact No technical SEO advantage, but strong branding value No direct impact, trusted for non-profits and education No direct impact, solid for tech brands Cost on Wix Starts at $9.90 Starts at $14.95 Starts at $14.95 Best for Businesses, eCommerce, personal blogs Non-profits, advocacy groups, communities Tech companies, startups, hosting services Editor's note: Pricing information is accurate as of January 19th, 2026. Learn more: What is a domain name How to get .org domain .co vs .com domain What does .com mean? The .com top-level domain is, by far, the most popular extension, and thus the one with the highest value for professional websites. While it was originally conceived to host commercial websites, nowadays its use has extended to any type of site, despite the long list of alternatives devised for other purposes. Ever since the phrase “dot-com” was used to describe the rise and subsequent fall of online start-ups in the ‘90s, this domain extension has become synonymous with the internet. As of today, 48% of global websites use a .com TLD and consumers perceive it as the de facto default extension for web addresses. This means that not only is .com much easier for your audience to remember, but also that they might actually type in the wrong URL if you’re using a different extension. The sheer reputation of the .com TLD means that its availability is quite limited and can significantly complicate the process of choosing a domain name . With this in mind, it’s important to check your domain’s feasibility in the first stages of starting a business and, ideally, take it into account when coming up with your business name . That being said, not using .com is far from the end of the world and in some cases, you might even want to actively choose a different domain extension. Found the perfect name for your business? Lock in your domain  before someone else does. What does .org mean? The .org top-level domain stands for “organization” and is primarily used for nonprofit websites such as NGOs, open source projects, charitable organizations and educational platforms. This extension was one of the original domains established in 1985, and is therefore perceived as stronger and more credible than newer alternatives. This domain extension was originally created for organizations that didn’t match the intent of any other domains available at the time: not commercial, not in networking, not a university, not government and not military. Over time, .org became exclusively for nonprofits, however, this restriction was removed in August 2019 after the domain name registry was sold to an investment firm. But while for-profit businesses are now legally allowed to purchase and use .org domains, the public opinion is still very much set on its old ways and experience. .Org signals a focus on social good. Any business using a .org domain is inherently perceived as a nonprofit organization or a fundraising website for a nonprofit, and the failure to clearly disclose the for-profit nature of your company could result in serious backlash. .org vs .com differences As you compare what .com is vs .org, you’ll notice that the distinction between the two appears to be fairly simple: one is for nonprofit uses while the other is used by commercial organizations. If you want to create a nonprofit website, use a .org domain. If your goal is to build an online business , go for .com instead. But, of course, nothing is ever black and white. As the availability of .com domains drops, businesses are opting for alternative TLDs in order to be able to use their intended domain names. With only around 10 million .org domains registered , accounting for less than 5% of the global total, the .org has risen as one of the preferred alternatives to the .com extension. .com vs .org:  .com is often used for businesses, signals commercial intent, is faster to type on mobile and allows more flexibility over time. On the other hand, .org is typically used by nonprofits and community projects, suggests a mission-driven focus, often has better name availability and works best for long-term noncommercial use. User experience and SEO considerations From a user experience standpoint, .com holds a subtle but notable advantage: many mobile keyboards include a built-in “.com” shortcut for faster typing, while no such shortcut exists for .org. This may not be a deal-breaker, but it’s a small factor worth considering, especially for mobile-first audiences. When it comes to SEO, neither .com nor .org offers any inherent advantage. Search engines rank websites based on content quality, relevance, site performance and user experience—not domain extensions. So whether you choose .com or .org, your site’s SEO success will depend on how well it’s built and maintained. Pricing, perception and when to use .org Historically, .org domains had capped pricing, making them a more affordable option for nonprofits and charities. However, those price controls were lifted in 2019 , and now domain costs can vary depending on the registry. In general, both .com and .org domains are widely available to the public and typically cost about the same at registration. Technically, any type of business or organization can use a .org domain as long as they back it with the right marketing strategy that will avoid potential misunderstandings among those who still connect this domain extension with nonprofits. However, the notion that .org domains belong to charities, NGOs and educational platforms is so ingrained in the collective mindset that you might want to keep this TLD as a last resource only. Additional .org vs .com considerations Trust and expectations:  People often connect .org domains with nonprofits advocacy groups or educational projects. This can build trust for mission-driven sites but might confuse people if your site is for business. Email perception:  Email addresses ending in .com usually feel more familiar for sales, partnerships and customer support. .org emails are legitimate but may be seen as informational or donation-focused. Brand protection:  Many organizations register both .com and .org versions of their domain to prevent impersonation and reduce brand confusion even if they only actively use one. Long-term flexibility:  A .org domain can limit future shifts toward paid products or commercial services. .com offers more flexibility if your goals change over time. If you’re in need of a strong .com domain alternative for your business or online portfolio , you should take a look at what .net is instead. What does .net mean? The .net domain is the second most popular extension. It’s often presented as the recommended alternative to .com when you try to buy a domain name that is already in use. It’s estimated that around 4% of all global registered domains use this extension. The .net domain name extension stands for “network” and was originally meant to be used by umbrella websites acting as a portal for smaller sites. It's now particularly common in tech companies. You should use a .net extension for businesses that provides services like internet, website hosting , databases or collaboration tools. Another reason to use .net is when .com is not available. In this case, you’ll need to make sure that the business with your same domain name with a .com extension is not in the same industry, otherwise your audience might end up becoming their clients. Whatever the reason is for you to use a .net domain extension, you’ll need to ensure that potential visitors remember it and don’t end up on the wrong site. An effective way to achieve this is by integrating your site’s TLD within your branding efforts, as your audience will end up naturally connecting your business name with .net. For example, a marketing consultant firm called Upstream may refer to themselves as Upstream.net to get their audience familiar with their correct domain extension. .com vs .net differences Choosing between .com and .net usually comes down to what you’re building. Originally, .com was the home for "commercial" sites, which is why it’s still the top pick for businesses, blogs and eCommerce website  platforms. On the other hand, .net was made for "network" sites like internet service providers, tech platforms and online communities . If you’re launching a forum, a cloud service or an internet-focused platform, a .net domain might be your perfect match. Popularity and availability Nearly half of all registered domains are .coms so finding an available one can be tricky. This makes .net a popular alternative when your ideal .com is taken. You can also explore expired or auctioned .com domains which sometimes allows you to claim your preferred name. Over time the original distinction between .com and .net has blurred and many people now choose based on availability branding and memorability rather than strict purpose. User experience and mobile impact One small thing to keep in mind is the mobile experience. Most mobile keyboards have a handy “.com” shortcut, which makes it a breeze for your visitors to type. Since .net doesn’t have its own button, your users might need a couple of extra taps to find you—something to think about if your crowd mostly browses on their phones. .com vs .net:  Choosing a .com is a smart move for businesses, blogs and online stores because it’s the name everyone knows and finds easy to type on the go. On the other hand, .net is a great fit for tech or community sites and is a solid backup if your dream .com name is already off the table. Branding and perception .com is the most recognized and trusted extension globally, instantly signaling a commercial or professional presence. .net can suggest tech-savvy, network-oriented or community-driven projects but doesn’t carry the same universal recognition as .com. This perception matters if your goal is brand authority, trust or global reach. SEO and technical considerations When it comes to SEO, search engines don’t play favorites with .com and .net. Your ranking really comes down to creating great content, having a high-performing site, making sure your site looks good on mobile and getting quality backlinks. The extension itself won't give you a boost. Pricing and long-term strategy Both .com and .net domains are similarly priced at registration, though premium .coms can be much more expensive. If your project might grow or change direction, .com is usually more versatile for any type of business or online venture. .net is a great fit for tech-focused or network-based platforms but can also work creatively if the .com isn’t available. Learn more about domain expiration and how to purchase an expired domain in this guide. .org vs .com vs .net differences When choosing between .org, .com and .net for your domain, it’s important to consider the purpose and audience of your site: .com  (short for "commercial") is the most widely recognized and trusted TLD, often associated with commercial businesses, eCommerce and general websites. Its familiarity can boost credibility and reach, but the popularity means many names may already be taken. .org  (short for "organization") is traditionally used by non-profits, charities and organizations focused on education or advocacy. It conveys trustworthiness and purpose, making it ideal for mission-driven websites, though it’s less common for businesses. .net  (short for "network") was originally intended for network-related businesses, like internet providers or tech companies, but it’s now used more broadly. While less recognized than .com, it can be a strong alternative if .com isn’t available. Ultimately, .com is often the first choice due to recognition, but .org and .net are valuable for specific industries or when aligning with your site’s mission. Expert tip from Einat Shafir, product manager at Wix: ".com is the most popular and widely recognized domain extension, making it the best choice for businesses. However, other extensions like .net, .org and country-specific ones can also be effective, depending on your business." Domain choice and SEO While choosing a .net or .com extension doesn't impact your site's SEO capabilities or ability to show up in search engine results, mobile browsers’ UI design can negatively affect sites with a .net domain. Most smartphone keyboards have a button dedicated to domain extensions, but as you’ve probably noticed its default option is always .com. As a result, searching for .net domains is more time-consuming and less user-friendly. With mobile accounting for more than half of all online traffic , this small detail can have a significant impact on the success of your site. In order to maximize your online presence and web traffic , it’s recommended to purchase both .net and .com extensions. With a domain name cost ranging between $8-$20 per year, the purchase of a second TLD will most likely result in a high return on investment as it will allow you to ensure visitors don’t accidentally reach a competitor’s site. All you need to do is redirect the additional extension to your main domain name. Ultimately, the decision of which domain to choose shouldn’t be heavily influenced by what is perceived to be best for SEO. Google’s John Mueller has confirmed over and over again that domain choice has no real impact on a site’s SEO. Mueller said , “The newer top-level domains (TLDs) are equivalent to other generic top-level domains like .com when it comes to SEO. Pick something you like, there are lots of options out there now.” Learn more: How much does a domain name cost? So while there are many different reasons as to why you might opt for a specific type of domain, its impact on your SEO shouldn’t be a deciding factor. Choosing your domain The three letters at the end of your website address are as important as everything that comes before them. Not only will they affect your chances of being found online, but also have a significant impact on your audience’s perception of your brand. Once you've chosen your website builder and covered the essentials of how to create a website , it's important to prioritize your domain name and extension. Also known as top-level domains (TLDs), domain extensions are used to categorize websites by type, location or business model. They're also used to communicate with the Domain Name System  to deliver web content to web page s through their IP address  and a web server . Out of the thousands of domain extensions available on the web, the most common ones are .org, .com and .net. With this in mind, the process of choosing between them should take place as soon as you start building your brand. Doing so will allow you to put together a cohesive online presence and strengthen your website's infrastructure from the beginning. Found the perfect name for your business? Lock in your domain  before someone else does. Check out this guide for more information on subdomains , as well as this list of best domain registrars . Expert tip from Keren Friedlander, product manager at Wix: "If your desired domain is already taken, consider using alternative extensions. These can still effectively represent your business. Another strategy is to add relevant keywords to your domain name like industry or location. This way, you can create a memorable and relevant domain for your business." The future of domain extensions .org, .com and .net are still among the most popular types of domains used today. The top 5 domain extensions in 2024 were: 01. .com 02. .org 03. .de 04. .ru 05. .br Other popular domain extensions include: .net , .uk, .jp, .it , and .fr. These trends are not likely to change soon. However, as competition for domain names grows, businesses are exploring less common extensions. Country-specific domains like .ru, .uk, and .de have gained significant traction, ranking among the top ten global extensions in 2024. While .org, .com, and .net are still the most popular, this could change in the future. New domain extensions are also on the rise. .xyz is one of the most popular new domain extensions, with about 1.1 million new .xyz registrations in October 2025, making it the second most registered TLD for that month after .com. It accounted for roughly 14.1% of all newly registered domains, followed by .top (6.4%) and .online (2.3%) among active extensions. Domain variety is expected to grow further, driven by increasing website creation and the upcoming ICANN second new gTLD program in 2026 . This initiative will introduce even more options, including non-Latin script TLDs, making the internet more inclusive. Technological trends are also reshaping the domain landscape. The .ai extension , originally for Anguilla, has surged in popularity due to the rise of artificial intelligence. Recognized by Google  as a generic top-level domain, .ai now sees over 20,000 new registrations  monthly, a trend likely to accelerate. The growth of websites has driven demand for diverse domains. Many brands use industry-specific extensions like .shop, .design, and .health to create memorable, purpose-driven identities. Startups and niche businesses stand out with extensions that highlight their expertise. Creators and influencers are also embracing extensions like .me, .bio, and .fans to build personal, approachable brands that connect with their audiences. Other domain extension options include: . studio .wiki .finance .nl (Netherlands) .yoga .center .space .top .fun .ch (Switzerland) .me .co .live .biz . blog Learn more: How to start a blog What's going on with .org now? Over time, the management of .org has changed significantly. Initially managed by the Internet Assigned Numbers Authority (IANA), it moved to the Public Interest Registry (PIR) in 2003. The nonprofit PIR ensures .org stays a reliable space for public interest projects. However, in 2019, a proposed sale of PIR to a private equity firm sparked concern among stakeholders, worried about the potential commercialization of a space traditionally reserved for the public good. This controversy highlighted the need for vigilance in preserving the .org domain's core values. You may also be interested in: How to create an email with your domain How to get a .org domain Is .shop a good domain? What is .ai domain? .co vs .com Key tips for choosing the right domain extension According to Michael Yerardi, Property Specialist, Turning Point Home Buyers: "Consider purchasing different variations of your chosen domain name (such as .com, .net, .org) to protect your brand and prevent others from using similar names for their own websites." Here are some tips to help you decide which domain extension to choose: Build trust:  A ".com" domain is often seen as the most professional and reliable option. It’s the default choice for many and helps establish credibility with your audience. Match your purpose:  Choose an extension that fits your organization. For example, businesses often go with ".com" for its association with commercial activity while non-profits lean toward ".org" for its connection to community-driven initiatives. Explore alternatives:  If your ideal ".com" domain isn’t available, don’t worry—there are plenty of great options. Extensions like ".net" or ".org" can work well depending on your goals, while newer options like " .info " or " .co " offer creative ways to stand out. Think locally:  If your business operates in a specific country, consider using a country code domain like ".uk" or " .ca " to better connect with local audiences. Keep it simple:  Avoid overly long or complicated extensions. Short, memorable domains are easier for users to remember and type, enhancing your site’s accessibility. Plan for the future: If you’re thinking about growing your business or taking it in a more commercial direction down the road, choosing a .com could be a smarter long-term choice. Why trust Wix’s experts? This article was created by Wix’s in-house domain experts, with years of experience helping people choose, register and secure the perfect domains for their businesses and online projects. The guidance, tips and best practices shared here come directly from real Wix projects, so you can be confident they’ll help you find a domain that represents your brand, stays secure and supports your long-term goals. At Wix, we’ve guided millions of entrepreneurs, creators and small business owners in establishing a strong online presence. Our team keeps up with the latest in domain management, security and branding, making sure the advice you get is practical and backed by proven results. Think of this article as your trusted resource for every stage of domain ownership, from finding your first custom domain to protecting and growing your online identity. .org, .com, .net domain extensions FAQ What does .org mean on a website? The .org domain extension in a website URL stands for "organization." Originally intended for non-profit organizations, .org has since been expanded to include various types of entities, including for-profit organizations, educational institutions, community groups, and individuals. What does .com mean on a website? The .com domain extension in a URL stands for "commercial." It's the most widely recognized and commonly used top-level domain (TLD). The .com domain is often used by companies, e-Commerce websites and businesses of various sizes and types. It is widely understood and trusted by online users. What does .net mean on a website? The .net domain extension in a URL stands for "network." It was originally intended for organizations involved in networking technologies and services. However, like other domain extensions, the use of .net has expanded beyond its initial scope. Now it's commonly used by a variety of entities, including businesses, individuals, non-profit organizations, internet service providers (ISPs), and technology-related websites. It's often associated with websites that provide networking services, technology solutions, software development, or online platforms. Do people trust .com or .org more? Generally, people tend to trust .com domains more because they are widely recognized as commercial websites. .org domains, on the other hand, are typically associated with non-profit organizations and may be perceived differently depending on the context. Should I use .org if .com is taken? If the .com domain for your desired name is already taken, using the .org domain can be a viable alternative, especially if your website serves a non-profit or organizational purpose. However, consider whether using a different domain extension could potentially confuse or mislead your audience, and ensure that the .org domain accurately represents your website's content and purpose. Can I use .org for my business? While .org domains are traditionally associated with non-profit organizations, there are no strict rules prohibiting businesses from using them. However, using a .org domain for a commercial business may create confusion among users who expect .org websites to be non-profit in nature. It's important to consider the perception and expectations of your target audience before choosing a domain extension for your business. If possible, securing both the .com and .org domains for your business name can help prevent confusion and ensure consistency in branding. Is .net only for network-related sites? No, .net is not exclusively for network-related sites. Originally intended for network providers, it's now open for general use. While still popular among tech companies, .net can be used by any business or individual. It's often chosen as an alternative when the desired .com domain is unavailable. Are there country-specific versions of these extensions? Yes, there are country-specific versions of these extensions, known as country code Top-Level Domains (ccTLDs). Examples include: .org.uk (United Kingdom) .com.au (Australia) .net.nz (New Zealand) These combine the generic extensions with country codes. They're often used to target specific geographic markets or comply with local regulations. Availability and registration rules vary by country. Can I own multiple extensions for the same domain name? Yes, you can own multiple extensions for the same domain name. This practice is common and has several benefits: Brand protection Preventing competitor acquisition Capturing typos Targeting different markets or purposes For example, you could own example.com, example.org and example.net. Each can be used separately or redirected to a primary domain. Do .org, .com and .net have different pricing? On Wix, .org, .com, and .net domains have the same pricing: 1. .com: $14.95/year 2. .org: $14.95/year 3. .net: $14.95/year While these three popular extensions are priced the same on Wix, it's worth noting that prices can vary on other platforms. Additionally, Wix often runs promotions that may affect these prices temporarily. Premium domains (highly desirable names) in these extensions may cost significantly more even on Wix. Always check the current pricing on Wix's domain registration page for the most up-to-date information. How to know if a domain name is available? Another business may have already taken your desired domain name, so the first step is to do a domain name search . If your first choice isn’t available, pop it into a domain name generator , which can help you find a similar domain name. You can also f ind the domain owner and registration details for a website with a Whois domain lookup .

Turning your idea into a business? Start with a domain name→ Starting a Limited Liability Company (LLC)  in Michigan can be an exciting journey for a business owner. From choosing a business name  to grasping the costs and benefits involved this article will walk you through the process of forming an LLC in the Great Lakes State. Whether you're an experienced business owner or new to the entrepreneurial world, knowing how to navigate starting an LLC is crucial. When delving into the specifics of starting a business , remember that starting an LLC is about more than mere paperwork; it's about creating a successful business. Thinking about starting a business? Lock down your brand’s domain before someone else does. Wix makes it easy to get your domain, email, hosting and SSL all in one place. Plus you'll get 24/7 support every step of the way. How to start an LLC in Michigan in 7 steps Pick your business name Choose your registered agent Obtain relevant state business permits File Articles of Organization Draft your LLC operating agreement Apply for an EIN and pay relevant taxes Organize your annual reports 01. Pick your business name The first step in starting a business in Michigan as an LLC is to choose a name for your company. Your business name should be unique and not too similar to other names on record with the Michigan Secretary of State . Make sure your chosen name ends with "LLC," "L.L.C.," or "Limited Liability Company" to meet state requirements. You should also consider your website and domain names by performing a domain name search  if you plan to also focus on understanding how to make a website . Tip:  Consider using a business name generator to come up with a unique name. 02. Choose your registered agent Every LLC in Michigan must have a registered agent, an individual or company that agrees to accept legal papers on behalf of your LLC. Your registered agent must be available during regular business hours and have a physical address in Michigan. In Michigan they often use resident agent but the role and responsibilities are the same as a registered agent. Need help setting up your LLC? Wix has partnered with LegalZoom ,  the No. 1 choice for online business formation to help you start, run and grow your business. 03. Obtain state business permits Depending on the nature of your business, you may need specific permits or licenses to operate legally in Michigan. These could range from general business licenses to industry-specific permits. To obtain the necessary permits in order to register your business , follow these steps: Check with local and state agencies to determine what permits you need. Fill out all required paperwork accurately and submit them to the appropriate authorities. Be prepared to pay any associated fees for obtaining your permits. For example, if you want to  start a dog walking business ,  you may need a business license from your local government, as well as liability insurance. You may also need permits or certifications if you plan to offer additional services such as pet grooming or training. It's important to research and comply with any regulations related to animal care in your area.  Learn more: How to get a business license 04. File Articles of Organization Articles of Organization is a critical document that officially creates your LLC in Michigan. You'll file this with the Michigan Department of Licensing and Regulatory Affairs , either online or by mail, along with the required filing fee.  Filing involves these key actions: Gather your business information : You'll need details like your LLC's name, registered agent information and management structure. Fill out Form 700 : This is the specific form used for filing an LLC's Articles of Organization in Michigan. Submit and pay fees : Complete the submission process by paying the $50 fee to file an LLC.  The following is unique to Michigan. If your LLC is majority-owned (51%+) by honorably discharged veterans of the U.S. Armed Forces, you generally don't have to pay the filing fees. You can waive the $50 formation fee and  the $25 annual statement fee every year. You must file a specific affidavit (Form CSCL/CD-214) along with your Articles of Organization and proof of service (like a DD-214) 05. Draft your LLC operating agreement While not legally required in Michigan, creating an operating agreement is highly recommended for any LLC. This internal document outlines ownership percentages, profit distributions and management roles for your type of business .  06. Apply for an EIN and pay relevant taxes An Employer Identification Number (EIN)  is essentially a social security number for your LLC. It’s necessary for hiring employees, opening bank accounts and filing taxes. Securing an EIN  means: Applying online or via mail:  The IRS provides free EIN registration through their website or via mail submission. Understanding your business tax obligations : Learn about state-specific taxes that apply to your LLC, such as franchise tax or sales tax. In Michigan for an LLC owner this means a 15.3% self-employed tax (12.4% social security, 2.9% Medicare). For more information, visit the Michigan Comptroller's Office website .  07. Organize annual reports To ensure you’re compliant with this make sure to legal requirement when starting and managing an LLC in Michigan:  Know due dates : Your Michigan Annual Report is required each year on February 15th.  Maintain proper records:  Keep accurate records throughout the year to simplify report preparation when due dates approach. Submit and pay fees : Complete the submission process by paying the $25 filing fee. If you form your LLC after September 30, you generally skip the immediate next February. (e.g., Form in Oct 2025 -> First Statement due Feb 2027). This is often known as the gap year rule. Cost:   $25 . If you miss it, you eventually lose your "Good Standing" status, which can prevent you from getting loans or closing contracts How much does it cost to start an LLC in Michigan When planning to start an LLC in Michigan, it's essential to budget for the various costs associated with the formation process. Here's a breakdown of the expenses you can expect: Filing fee for Articles of Organization:  The state of Michigan requires a fee to file your Articles of Organization. This is a one-time cost that is mandatory for all new LLCs. For an LLC it costs $50 . Registered agent fee:  If you choose to hire a professional registered agent service, you will need to pay for their services. Costs vary depending on the provider. State business permits and licenses: The fees for necessary permits and licenses will differ based on your business type and location. Some industries may require multiple permits, each with its own cost. Operating agreement preparation: If you decide to have a lawyer draft your operating agreement or if you purchase a template from a legal website, there will be associated costs. Employer identification number (EIN): Obtaining an EIN from the IRS is free of charge, so there's no cost here unless you hire someone to complete the process for you. Annual report filing fee: Michigan requires LLCs to file an annual report, which comes with a filing fee. This is an ongoing cost that must be paid yearly. Learn more: How much does it cost to start an LLC Who can start an LLC in Michigan To form an LLC in Michigan, there are specific eligibility criteria that need to be met. It's crucial to understand who can start an LLC in the state before you begin the process. You must be at least 18 years old to form an LLC in Michigan. There is no residency requirement to start an LLC in Michigan. You don't have to live in the state or even in the United States to form an LLC here. You must have the legal capacity to enter into a contract. This means you cannot be barred from doing so due to any legal reasons. Certain professionals may need additional licenses or approvals before they can form an LLC for their practice. This is often the case for lawyers, doctors, and accountants. Your LLC must be formed for a lawful business purpose. You cannot create an LLC for illegal activities. Benefits of starting an LLC in Michigan Forming an LLC in Michigan comes with several benefits that are  appealing to business owners. These advantages include legal protections and tax breaks, making it a popular choice for enterprises. Learn more: Benefits of an LLC Limited personal liability   As an LLC owner, your personal assets are typically protected from business debts and lawsuits. In short, LLCs have flexible tax options and protect owners from personal liability. Shylene D’Addario, VP and associate general counsel at LegalZoom Tax flexibility   LLCs benefit from pass-through taxation, meaning the business itself isn't taxed. Instead, profits and losses pass through to your personal tax return. Flexibility in management Unlike corporations, LLCs have fewer formalities and can be managed by the members or appointed managers, providing flexibility in how the business is run. Credibility   Having 'LLC' after your business name can enhance your credibility with potential customers, suppliers and financial institutions. You can then choose an  .llc domain  for your site when creating a website to reinforce this credibility. Ease of formation   Compared to other business structures, forming an LLC in Michigan is relatively straightforward. Potential disadvantages of starting an LLC in Michigan When considering forming an LLC in Michigan, it's important to weigh the benefits and potential drawbacks. Understanding these will help you make an informed decision about whether an LLC is the right business structure for you.  Costs   There are initial formation fees and ongoing costs like annual report filing fees that you must pay to maintain your LLC. Self-employment taxes   Members of an LLC are considered self-employed and must pay self-employment taxes on their share of the profits. Limited growth potential   If you plan to take your company public or issue shares, an LLC might not be the best choice as it does not allow for stock issuance. Transferability of ownership   Transferring ownership can be more complicated than with a corporation since operating agreements often need to be modified. Why start an LLC over another business entity in Michigan? Choosing the right business structure is crucial for all business owners. In Michigan, starting an LLC is often first choice due to its unique advantages. But it's important to compare it with other types of business structures to understand why an LLC might be the best choice for your venture. Here's how an LLC stacks up against other business entities: Sole proprietorship : Unlike a sole proprietorship, an LLC provides personal asset protection, separating your personal liabilities from those of your business. Partnership : An LLC offers more protection for each member compared to a partnership, where each partner can be personally liable for the debts of the business. Corporation : While corporations also provide limited liability protection, they’re also subject to double taxation (taxes on both corporate profits and shareholder dividends). An LLC avoids this with pass-through taxation. LLCs also offer these unique advantages: Operational flexibility:  Corporations are required to have a formal structure with directors and officers, while an LLC can be managed by its members or managers, providing greater operational flexibility. Fewer record-keeping requirements : An LLC has less stringent requirements for record-keeping and reporting compared to a corporation. Profit distribution flexibility : Profits in an LLC can be distributed in any manner agreed upon by the members, unlike corporations that distribute profits according to the number and type of shares held. You've formed your LLC in Michigan, now what? Once you've established your LLC in Michigan, the path to developing and expanding your business is just starting. To guarantee smooth operation and compliance with state laws, there are some important steps to follow after forming your LLC: Open a business bank account   Keep your personal and business finances separate by opening a bank account solely for your LLC. Obtain business insurance   Protect your LLC with the appropriate insurance policies. Common options include general liability insurance and professional liability insurance. Comply with tax requirements   Stay on top of federal, state, and local tax requirements. This may include paying estimated taxes quarterly if you expect to owe tax of $1,000 or more when you file your return. Understand employment laws   If you plan to hire employees, make sure you comply with employment laws regarding wages, benefits, and working conditions. Additionally, focus on these areas to manage and grow your LLC: Create a logo with a logo maker , establish a brand voice and build a professional website to present a cohesive image to customers.  Good financial management is essential for any business. Set up an accounting system that allows you to track expenses, profits and financial growth accurately. Looking to start an LLC in a different state? How to start an LLC in Colorado How to start an LLC in Tennessee How to start an LLC in Washington State How to start an LLC in Texas How to start an LLC in California How to start an LLC in Maryland How to start an LLC in Florida How to start an LLC in South Carolina How to start an LLC in North Carolina How to start an LLC in Massachusetts How to start an LLC in Virginia How to start an LLC in Pennsylvania How to start an LLC in Indiana How to start an LLC in Tennessee How to start an LLC in Colorado How to start an LLC in Arizona How to start an LLC in Louisiana How to start an LLC in Mississippi How to start an LLC in Wisconsin How to start an LLC in Ohio How to start an LLC in Georgia How to start an LLC in Illinois How to start an LLC in New York How to start an LLC in Missouri How to start an LLC in Alabama How to start an LLC in New Jersey How to start an LLC in Michigan FAQ How long does it take to form an LLC in Michigan? The processing time can vary but typically, the state processes your LLC formation documents within a few business days, especially if filed online. Can I reserve a business name before forming my LLC? Yes, Michigan allows you to reserve a business name for a certain period before you officially form your LLC. What's the difference between a member vs a manager managed LLC? In a member-managed LLC, all members (owners) actively participate in running the business. In a manager-managed LLC, one or more designated managers handle the business operations, which may or may not include members. Can I form an LLC by myself in the state? Yes, you can form a single-member LLC in Michigan. Do I need to obtain an EIN for my Michigan LLC if I have no employees? Even without employees, an EIN is necessary for certain business functions like opening a bank account and is recommended for all LLCs.