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Your business ideas deserve a website, secure your domain to begin →   If you're passionate about creating unforgettable moments and have a flair for organizing special events, starting a wedding business could be an exciting venture for you. This guide will take you through the steps of initiating and operating a successful wedding business, including the advantages and challenges involved in starting a business , how to go about creating a business website  and strategies for generating revenue in the wedding industry. What is a wedding business? A wedding business is a service-oriented business  that offers a range of services related to wedding planning and execution. Wedding businesses typically provide services such as: x Wedding planning and coordination Venue selection and decoration Catering and menu planning Floral arrangements and event design Photography and videography services Entertainment and music coordination Bridal and groom attire consultation Beauty and grooming services Why start a wedding business? The wedding industry outlook points to healthy growth on the horizon, with projections forecasting a compound annual growth rate of 4.8% through 2030 . As engaged couples increasingly seek to personalize their special day and create memorable wedding experiences, they are willing to invest substantially in bringing their perfect wedding to life. This presents ample opportunities for wedding-focused businesses to provide customized products and services tailored to discerning couples. By staying on top of wedding industry trends and gaining insights into what engaged couples are looking for, you can strategically position a new wedding business. Got a business idea? Lock down your brand’s domain before someone else does. Wix makes it easy to get your domain, email, hosting and SSL all in one place. Plus you'll get 24/7 support every step of the way. How to start a wedding business in 6 steps Create a business plan Select a business structure Obtain business financing or capital Set up accounting and bookkeeping services Source specific wedding equipment Register your wedding business 01. Create a business plan Develop a comprehensive business plan  that addresses key aspects of your wedding business idea 's strategy, such as your target market, executive summary, marketing strategy  and financial projections. This plan acts as a guide for your business, helping to communicate your vision to potential investors during fundraising efforts. It should also include other important business information such as the type of business  you plan to start and your choice of a business name .  Here’s a wedding business plan template to get you started: Wedding business plan template Executive Summary Business Name:  [Your Wedding Business Name] Business Structure:  [Sole Proprietorship/Partnership/LLC/Corporation] Location:  [City, State] Founding Date:  [Month, Year] Founders/Owners:  [Names] Mission Statement:  [Concise statement of the business’s purpose] Business Description Overview:  Briefly describe your wedding business, highlighting key features, services, and specialties. Unique Selling Proposition (USP):  Clearly define what sets your business apart from competitors. Target Market:  Identify your primary client demographic and market segment. Services and Specialties List and describe the wedding services and specialties your business will offer. Include areas such as wedding planning, venue selection, catering, photography, and entertainment. Market Analysis Industry Overview:  Provide an overview of the wedding industry, including trends and growth projections. Competitor Analysis:  Identify key competitors, analyze their strengths and weaknesses. Target Audience:  Define your target client profile and their preferences. Marketing and Sales Strategy Marketing Plan:  Outline your strategies for promoting the business, both online and offline. Pricing Strategy:  Detail your pricing structure and any promotional pricing. Sales Tactics:  Describe how you will attract clients and secure wedding projects. Operational Plan Location and Facilities:  Describe your office location and facilities. Suppliers:  List and describe key suppliers for goods and services. Staffing:  Outline your staffing plan, including roles and responsibilities. Financial Plan Startup Costs:  Detail initial investment requirements and startup expenses. Revenue Projections:  Provide realistic revenue projections for the first 3-5 years. Operating Costs:  Outline ongoing operating expenses, including utilities, software, and staff salaries. Funding Requirements:  Specify any funding needed and potential sources (loans, investors). Funding Proposal Purpose of Funding:  Clearly state how the funds will be utilized. Amount Needed:  Specify the amount of funding required. Repayment Plan:  Outline the proposed repayment plan for loans or investments. Risk Analysis Identify potential risks and challenges that may impact the success of your wedding business. Develop strategies to mitigate and manage these risks. Appendices Include any additional documents or information relevant to your business plan. Examples: Portfolio samples, resumes of key team members and mock-ups of design proposals. Learn more about how to create a wedding planner portfolio. Conclusion Summarize the key points of your business plan and highlight the potential success of your wedding business. Conclude with a call to action or next steps. Note: This template serves as a general guide. Adjust and expand sections based on your specific business model and goals. 02. Select a business structure Choose an appropriate business entity  or structure for your wedding business, whether it’s a sole proprietorship , partnership , limited liability company (LLC ) or corporation . Each structure comes with its own advantages and disadvantages, so select the one that aligns with your business objectives. Learn more: How to start an LLC 03. Obtain business financing or capital Starting a wedding business involves initial costs. Secure financing through methods like bank loans, grants, or investments from stakeholders to launch and sustain your business. Costs that you’ll need to factor in when securing financing for your business include: Office space and utilities Marketing and advertising campaigns Making a website  and its maintenance (you can use one of these best event website builders) . Check out these wedding website examples for inspiration. Event planning software and technology infrastructure Initial salaries and benefits for employees Professional memberships and certifications Insurance coverage (liability, professional indemnity) Legal fees for contracts and compliance 04. Set up accounting and bookkeeping systems Establish robust accounting and bookkeeping systems from the beginning to track income, expenses, and ensure financial viability. This includes managing tax obligations if applicable. 05. Source specific wedding equipment Acquire the necessary equipment for your wedding business, including event planning software, computers, and design tools. Ensure that your technology infrastructure supports efficient event coordination and communication. Some more specific examples of this include: Event planning software for collaboration Computers and design tools Printers and scanners for document preparation Furniture for the office workspace Photography and videography equipment Decorative items and props for event styling Catering and serving equipment 06. Register your wedding business Register your wedding business in compliance with local regulations, obtain the required licenses and secure appropriate insurance coverage including liability and professional indemnity insurance. Learn more: How to register a business , How to get a business license Tips for managing your wedding business for profitability Once you’ve got your wedding business off the ground, you’ll need to understand how to properly run and manage it in order to make sure it’s profitable. Here are some general tips on how to achieve that.  Research your industry and gain a deep understanding of the wedding industry, including market competition, target demographics and client preferences. Gain practical experience by working with established wedding planners or participating in relevant events. Develop a robust marketing strategy from the beginning to proactively promote your wedding business. Create a professional website showcasing your portfolio, services, and client testimonials. Utilize social media platforms for targeted marketing. Exceptional customer service is crucial for success in the wedding industry. Ensure open communication, meet client expectations, and go the extra mile to create a memorable experience. Ready to get started? Learn how to make a website  with this easy guide. Wedding businesses to inspire (all built on Wix) Shreeji Weddings Design team planning wedding ceremony decorations to provide a unique design and experience.  Emily Rose Weddings Personal wedding coordinator With experience in wedding day planning, preparation, supplier liaison and client support.  Applewood Farms Wedding venue offering a wide variety of customizable menus and design options. Benefits of starting a wedding business Operating a wedding business allows you to turn your passion for events into a thriving career. You have the flexibility to be your own boss, set your schedule and contribute to the creation of memorable moments for couples. Challenges of running a wedding business Wedding planning requires diverse skills, including organization, creativity, and effective communication. Coordinating multiple elements of a wedding, managing client expectations, and handling unforeseen challenges are common challenges in the industry. Other common challenges include: Working unconventional hours and days, including weekends which is when most weddings are held. Highly competitive industry with lots of wedding businesses, suppliers and vendors. Seasonal fluctuations, with demand peaking in certain parts of the year, and falling off in others. The summer and Autumn months tend to be peak season for weddings. High stress environments - weddings can be stressful to organize, both for the organizer and wedding party. Economic uncertainty and inflation can lead to stricter wedding budgets and lower cost events, How profitable is a wedding business? The profitability of a wedding business depends on factors such as location, market demand, competition, pricing strategies, and service quality. Building a reputation for delivering exceptional events and streamlining business processes can contribute to higher profitability.: Consider the following when calculating potential profitability: Your industry: Full-service wedding planning has the highest profit margins, followed by catering and photography. Your location: Businesses in major cities with high demand can charge more for their services. Your pricing strategy: Premium pricing with high-quality services can be more profitable than budget options. Your overhead costs: Businesses with lower overhead costs have higher profit margins. Starting your wedding business from home, instead of renting an office, is one example of how to keep overheads low. Your marketing and sales plans: Effective marketing and sales strategies can attract more clients and increase revenue for your wedding business. Potential profit margins with a wedding business: Full-service wedding planning: 15-25% Catering: 10-20% Photography: 15-30% Floral design: 10-20% Venue rentals: 20-30% *These are intended as a guide only and are not necessarily indicative of actual profits possible with this type of business. Be sure to do your research carefully. Other business ideas you might be interested in How to start an architecture business How to start an industrial design business How to start a freelance business How to start an eCommerce business How to start a construction business How to start a car detailing business How to start a DJ business How to start a dog walking business How to start a catering business How to start a real estate business How to start a lawn care business How to start a food truck business How to start a landscaping business How to start a pressure washing business How to start a cleaning business How to start a tutoring business How to start a coaching business How to start a pool cleaning business How to start a food business How to start a painting business How to start a baking business   How to start a handyman business   How to start a nail business   How to start a plumbing business How to start a trucking business   How to start a rental property business How to start a farming business How to start a homecare business How to start a flower business How to start a car wash business How to start a medical supply business How to start a gaming business How to start a sports card business   How to start a frozen food business   How to start a courier business   How to start a laundromat business

Ready to showcase your best work? Start building your portfolio → A professional wedding planner portfolio is your key to attracting dream clients and showcasing your expertise in turning love stories into unforgettable celebrations. In this guide, you’ll learn how to create a professional portfolio that highlights your creativity, builds trust and helps you stand out in a competitive industry—all using intuitive tools and design strategies that make your work shine. TL;DR: How to create a wedding planner portfolio Short on time? Here’s what you’ll find in this guide: Step Summary 1. Choose a professional website builder 2. Select a clean, elegant template Showcase your best weddings with high-quality visuals Write compelling project descriptions Add client testimonials and contact details How to create a wedding planner portfolio in 5 steps Creating your wedding planner portfolio doesn’t have to be complicated. Follow these five steps to understand how to make a portfolio that reflects your unique style and professionalism. Choose a wedding portfolio builder Select a clean template Showcase your best weddings with visuals Write compelling project descriptions Add testimonials and contact details 01. Choose a wedding portfolio builder Start by selecting a user-friendly portfolio or website builder that offers creative design freedom without needing code, like Wix. Its drag-and-drop editor, built-in SEO tools and mobile-optimized designs make it ideal for showcasing visual-heavy wedding planner portfolios. You can easily upload photos, embed videos and customize every element to reflect your wedding brand’s personality. Using a portfolio builder also means: Integrated website hosting , website security and a domain name Customizable portfolio templates , including wedding website templates Customer support Free and paid portfolio building plans Learn more about the best portfolio builders and sample portfolio websites . 02. Select a clean template Choose a wedding planner website template  that matches your brand aesthetic—romantic, minimal or modern. Prioritize readability, soft colors, and whitespace as these work best for event websites . Look for templates with dedicated galleries, testimonial sections and integrated contact forms, so its easier for potential clients to contact you. These best portfolio websites are a great source of inspiration. 03. Showcase your best weddings with visuals On your wedding planner portfolio, your visuals tell your story. You should consider featuring 5–10 of your most stunning weddings. Then include before-and-after shots, ceremony details and design setups that highlight your creative range as a wedding planner. Pro portfolio design tip: Use consistent photo editing for a cohesive look. Add short captions describing each wedding theme and location to make it easier for potential clients to imagine their day. Be inspired by these wedding website websites. 04. Write compelling project descriptions Its important to pair your images with a brief narrative. This can include your clients’ goals, the theme or challenges and how you brought their vision to life. This helps convey your process, attention to detail, and emotional connection to each event. For Emma and Daniel’s spring wedding, the couple dreamed of a celebration that blended classic elegance with a touch of modern charm. As their wedding planner, I worked closely with them to design an outdoor ceremony surrounded by blooming roses, followed by a candlelit reception under a canopy of string lights. Emma envisioned soft pastel tones, lush florals, and a fairytale ambiance. We curated a color palette of blush pink, ivory, and sage green, complemented by gold accents for sophistication. Each detail—from hand-lettered invitations to custom table settings—was chosen to reflect the couple’s personality and love story. I collaborated with local florists, photographers, and caterers to ensure every moment flowed seamlessly. The ceremony arch featured cascading roses and greenery, creating a breathtaking focal point for the vows. Guests enjoyed a farm-to-table dinner and live jazz, with personalized favors waiting at each seat. The event was a perfect blend of romance and refinement. The couple’s joy was reflected in every guest’s smile, and the day was later featured in Modern Wedding Magazine for its timeless design. 05. Add testimonials and contact details To build trust with your wedding planner portfolio you should include glowing testimonials you have from past couples whose weddings you've organized. Authentic quotes and photos of happy clients can strongly influence potential customers with a digital portfolio . Include with this a clear call to action—such as Book a Consultation—linked to a contact form or scheduling tool. Wedding planner portfolio example Template name:   Wedding planner website template How to create a wedding planner portfolio FAQ How do I start building a wedding planner portfolio with no clients? Start by designing styled shoots or collaborations with vendors and this will allow you to showcase your planning skills and collect visuals. Use these as sample projects to show your design and planning skills. How often should I update my portfolio? Update it every 3–6 months or after each major event to keep your content fresh and relevant

Bring your inspiration to life with a Wix website →   A well-designed, informative website is an essential part of planning any event. People rely on a website to set the tone of the occasion and provide necessary details and contact information. If you have an event coming up, the first step is to create an event website . Then, customize it to your liking with whatever colors, images and effects you see fit. You can even choose the perfect event invitation template to send out online invitations to all your guests. And don’t forget to set up an RSVP form directly on your site to ease the process. To inspire your creativity when it comes to understand how to make a website and in particular this type of a website , we’ve gathered 10 of our favorite event websites to showcase just how imaginative you can get when designing your own and starting your business . Also read: How to start a party planning business and best websites for inspiration Or get started by understanding more about creating a website with AI with the Wix AI website maker. Create the perfect site for you with Wix's website builder . Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website.  Best event websites Fun City Manchester Creative Retail Awards Paisley and Caitlin’s Wedding Website Richmond Sunflower Festival Clarine and Jovine’s Wedding Website Mammoth March Operation Pumpkin Oktoberfest Atlanta IMPACTER Taylor and Nico's   Wedding Website 01. Fun City Manchester The event website of the traveling theme park contains a large spiral image consisting of contrasting oranges, yellows, reds and purples that grab visitors’ attention right away. Next to this design is an outline of a picture of a red ticket stub with the event details and a Book Now button, acting as the site’s call to action (CTA). On the bottom fold of the website, photos of fair rides display all the event has to offer. The designer incorporated a mouseover effect so each image enlarges slightly as the mouse icon hovers over it. Next to each photo, the ride's title is listed with a brief description so visitors have an idea of what they’ll experience. 02. Creative Retail Awards The Creative Retail Awards event is all about celebrating excellence in retail design. To bring the celebration to life, the event is filled with live performances, delicious food and interactive activities. An event app is installed onto this sleek-looking website to manage all aspects of the event, including ticket sales and RSVPs. Site organizers have made communication a breeze with the use of a contact form on a dedicated page, as well as an installed chat app . The chat box requests basic contact information followed by a screen with an opportunity for live chat upon availability. The use of this feature lets visitors know that there is someone to answer questions or provide information at the click of a button. Learn more: How to make conference website and conference website examples 03. Paisley & Caitlin’s Wedding Website If you’re looking for tips on how to create a wedding website , check out Paisley and Caitlin’s for inspiration. This site perfectly encapsulates the desert theme of the couple’s big day and has been created with an inviting wedding website template customized to fit their unique style. This uplifting and colorful one-page website contains multiple sections that are broken up with alternating pink and orange backgrounds, providing harmonious contrast. Pictures of the couple are cut into atypical shapes and strewn about along with bright floral illustrations. This is an excellent example of how various elements can work together to create flow in web design. From an RSVP page to details of the location, it’s clear that every moment of wedding planning has been carefully thought out. This momentous occasion will surely be something to celebrate. Read also: How one man popped the question with a Netflix-inspired Wix site 04. Richmond Sunflower Festival The Richmond Sunflower Festival’s event website houses all the happenings at Richmond Country Farms, from Yoga in the Flowers to their annual pumpkin patch. Bright colors and videos of sunflowers help maintain a sunny, positive vibe, and ensure consistent formatting across each page. Before heading to the festival, attendees can check out the FAQ page to answer event-related questions. Then after the event is over, Richmond Sunflower Festival shares photos from the event with a photo album app. By doing so, they can strategically drive traffic to their website even after the festival ends. 05. Clarine and Jovine’s Wedding Website Simple and elegant, this wedding website example allows professional photos of the happy couple to shine through as the star. The image of the bride and groom on the top fold contains a parallax scrolling effect, adding an appealing visual element to the site. And to showcase their engagement ceremony and livestream their upcoming wedding, Clarine and Jovine have utilized a video app, making it possible for friends and family around the world to virtually attend. 06. Mammoth March The Mammoth March logo says it all: black and green letters with green footprints will have site visitors geared up and ready to test their endurance. The organization hosts a variety of hikes all around the US that are open to anyone looking to unwind and disconnect. The site features a blog with articles dedicated to all things hiking, from what to pack to how to plan your next outdoor excursion. Creating a free blog is a great way to boost Mammoth March’s SEO efforts and increase traffic to their site, and not to mention provide helpful, relevant content to attendees. 07. Operation Pumpkin If you’re wondering how to create a website, take a look at Hamilton, Ohio’s annual fall festival event website. The site features a coordinating fall color palette, including navy blue, orange and yellow to create a festive autumn vibe. The bottom footer is strategically leveraged for location and contact information, making it easy to get in touch with event coordinators. Google Maps is embedded along with a pin showing exactly where the festival is located. Additionally, a contact form and Operation Pumpkin’s Facebook page are included in the same area. Providing multiple methods to easily contact event organizers allows attendees to feel supported in their decision to attend. All of their questions can be answered quickly and easily. 08. Oktoberfest Atlanta The month of October sees Oktoberfest festivals popping up all around the world, and Oktoberfest Atlanta’s website displays the radiating energy of this annual event. The site emulates a fun, vibrant atmosphere that beer lovers are sure to connect with. This one page website makes navigation a breeze with a menu at the top of the page that jumps to the corresponding segments that include Buy Tickets, Getting There, Gallery, Rules and FAQ . Each section includes a different color and patterned background with images from previous years mixed in throughout. This contrasting division helps guide visitors and segments important information so it’s more easily accessible. 09. IMPACTER This business entrepreneur conference event website is all about keeping attendees on their toes. A black background with large, capitalized white font against a desert background conveys a sense of exclusivity and mystery. At the top of the homepage, a menu bar is presented with page titles in matching white font, providing unity. However, a bold Click Here to Register button stands out in red which morphs into the words Click here when the mouse hovers over it. This bold CTA draws in the eye, helping promote the event and increase sign-ups. 10. Taylor & Nico   wedding website The DeLorenzo wedding website is a modern, elegant way to share all the important details with guests. Its clean design, soft visuals and intuitive layout make it easy to find everything in one place. The homepage sets a warm, welcoming tone, while the “Us” page brings the couple’s story to life through photos. From travel information and nearby accommodations to a thoughtfully curated registry and simple RSVP form, the site provides everything guests need without feeling cluttered. An FAQ section rounds it out, answering common questions upfront and ensuring a stress-free experience. What is an event website? An event website is an online platform designed to provide information and provide services related to a specific event. These events can range from conferences, seminars, workshops, trade shows, concerts, festivals, weddings, and more. The primary purpose of an event website is to serve as a central hub where attendees, organizers, sponsors, and other stakeholders can access all the relevant details and resources related to the event. What should a good event website include? A good event website should be more than just visually appealing, it also needs to be both functional and informative. It should effectively communicate your event's details and provide a seamless experience for visitors. Here's what you should include to create a successful event website: Clear event details Event name, date, time, and location (physical or virtual). Concise event description that highlights its purpose and benefits. Relevant images or graphics that reflect the event's theme or content. Use an event name generator to come up with the best name for your function. Agenda and schedule Detailed schedule with session names, times, and locations (if applicable). Speaker or presenter names and affiliations for each session. Option to add sessions to a personal schedule if possible. Speaker and performer profiles Brief bios and photos of speakers, performers and presenters. Links to their social media profiles or personal websites. Venue information Address, map and directions to the event venue. Virtual event platform details and access instructions (if applicable). Sponsor and exhibit details Logos and descriptions of event sponsors and exhibitors. Links to their websites or dedicated pages. Networking opportunities Social media integration and buttons with links to event profiles. Discussion forums or chat features for attendees to interact. FAQ and support Comprehensive list of frequently asked questions and answers. Contact information for event organizers or customer support. Media and resources Videos, images, or promotional materials related to the event. Downloadable resources such as presentation slides or handouts. Learn more about building your Wix site with our guide. You can also explore all types of websites, from the best law websites to the best church websites . Event websites FAQ Can I create a website for a temporary event? Yes, you can create a website for a temporary event. Design a simple site with event details, schedule and location included. Use a website builder like Wix for easy setup. Include RSVP or ticketing options. Promote your site through social media and ensure it aligns with the event's theme and purpose. Can I create a free event website? Yes, you can create a free event website using event website builders like Wix. These platforms offer free plans with customizable website templates , event registration features and basic functionalities. Ensure the chosen platform meets your event's needs and consider upgrading for additional features if required. What are some great event website templates to use? Event website templates Event production templates Conference and meetup templates Event planning company templates Venue website templates Holidays and celebrations templates What are the best practices to making an event website? Your event website should be clear, engaging and easy to navigate. Highlight the event’s purpose, date and location right away. Make registration simple with an intuitive system, and include a detailed schedule and contact information for any questions. Use eye-catching visuals like photos or videos to build excitement, and ensure your site works seamlessly on mobile devices. Add features like social sharing buttons and an FAQ section to make the site more user-friendly and help spread the word about your event. How much does it cost to build an event website? An event website can be built for free, if you choose a website builder as your platform. This is also true if you use Wix, or you can opt for a paid plan (prices start from $17 a month) which include domain name registration, secure hosting, ecommerce integrations and event features. If you choose to work with a developer or designer, building a site can cost from hundreds to thousands of dollars for the creation process alone and not including management and maintenance costs. Learn more: Is Wix free?

Event promotion has undergone a digital transformation: The days of street corner advertising have given way to online bookings, live streaming and QR codes. These convenient upgrades also greatly benefit the global event industry. According to Statista , it’s expected to hit $2 trillion by 2028. Strengthen your next event using strategic digital event promotion. This article will show you how to promote an event using the most advanced marketing and management tools, breaking down each step into action items. Tip: Before you begin, create an event website to act as an information hub, sell tickets, collect payment and secure RSVPs. For example, if you're planning to tie the knot, peruse our wedding website examples or wedding website templates for inspiration. Define goals and KPIs for your event promotion Start by setting goals that will let you measure the success of your event promotion efforts. The main objective of event promotion is to drive registrations or ticket sales, but other important goals may include gathering sponsorships, obtaining charitable donations and raising brand awareness. Identify your KPI, or Key Performance Indicators, to track your progress, such as: Ticket sales or registrations before the event Day-of attendance Sale leads generated Website traffic Social media followers Return on investment (ROI) From the moment you begin promoting your event, track these KPI examples to gauge your marketing strategy ’s effectiveness. If your goal is to build brand awareness, check whether you're generating sales leads, increasing website traffic or growing your social media following. How to promote an event Once you’ve defined goals and their subsequent KPIs, follow these steps to identify the right promotion strategies for your event: Make an event website Plan your email marketing Create early bird discounts Create your own QR code Brand your event Collaborate with influencers, sponsors Run a social media contest Post in Facebook groups Create an event hashtag 01. Make an event website If you haven’t already, plan how to make a website to serve as a central hub for sharing essential details about your event like contact information, location, and your vision or purpose. On Wix, add an event management platform to an existing website or build it from scratch using any of these event website templates . With this type of website - an event website, site owners can list multiple events at a time, customize email invites and accept secure online payments. You’ll also be able to collect RSVPs, edit your guest list and track the number of attendees all online - which is also a great sustainable marketing practice. For more help, learn how to make invitations . Tip: Download the Wix app to run and manage your event. Guests can also use the Wix app to check in, pay at the door and connect with other attendees. Use an event name generator  to come up with the best name for your function. 02. Plan your email marketing Email marketing is one of the most important types of marketing for any venture. Use email marketing tools to send strategic communication directly to your subscribers. Offer exclusive discounts or throw in a freebie to incentivize your invitees to RSVP. Do some market segmentation on your subscribers (categorize audiences based on commonalities like age, gender, values and behavior) to give you insight into their wants and needs. Then, create messaging that resonates with each of these segments and test different email subject lines, images and text. Jenna Romano, web design and email marketing expert on the Wix Blog, suggests that subject lines should instantly grab readers’ attention. “You want this limited copy to speak their language,” Romano says. “Hone in on topics, language styles, phrases and even buzzwords that will excite your crowd.” If you’re sending out a reminder for a gallery opening, for example, avoid generic subject lines like “Don’t miss this opening!” She recommends instead teasing the event like, “Jenna Romano’s latest digital works displayed for the first time.” 03. Create early bird discounts Early bird registration creates a sense of urgency for your audience. Promote the option to your built-in audience via email marketing. If it’s in your budget, you could offer a pre-registration discount to motivate customers to commit. If you don’t get any bites using these tactics, you may need to reassess whether your event appeals to the right crowd. You could reframe the event with different languared tailored to appease and satisfy your audience or test other distribution channels, like posting on social media platforms. Tip: A customizable Social Media Bar lets you easily link your event website visitors with your social media accounts. You can also use a link in bio tool in order to easily direct users to your event website from your social media channels. 04. Create your own QR Code Advertise your event using a QR code through social media, event website, emails or even product packaging. Customize your QR code by selecting the right size and color to fit your event’s style. Guests scan the code on their phone to receive detailed information about your event, such as venue location, event itinerary and registration information. You can also set up a QR code to directly link to the event ticket purchase page. During the event, use QR codes to let attendees opt-in to your email list to receive information about future events. 05. Brand your event Event-specific branding gives your event its own identity and character and makes your messaging pop. Incorporate your branding into all aspects of your event, including: Colors, images and fonts: Create a distinct visual identity that’s in line with yet distinct from the rest of your branding. This includes using different colors, fonts and imagery, from your website for event marketing emails and social media posts. Tagline: Having a unique tagline or slogan for your event website and other marketing assets makes it memorable and highlights its value. 06. Collaborate with influencers, sponsors From Nike’s iconic partnership with Michael Jordan to Coca-Cola’s collaboration with Taylor Swift, celebrity endorsements can effectively tap into audiences’ interests and get immediate attention for your product or brand. Consider promoting keynote speakers or celebrities at your event to reach their fans and followers and convert potential leads along the way. If you don’t have an A-list budget, you may want to explore influencer marketing , an increasingly popular form of digital marketing . To start, reach out to influencers within your niche and offer them a perk, such as a complimentary event ticket, free product or financial compensation in exchange for a sponsored content post about your event. You can also have influencers take over your social media account, like TikTok , to boost awareness of your event. This tactic could lead to high engagement among current followers as well as gaining new audiences. You may also seek corporate sponsors to help spread the word to new and potential audiences. 07. Run a social media contest Organize a contest on Facebook, Twitter, Instagram or TikTok to ratchet up comments, likes, and shares of your event. Then, reward the winner with free event tickets. Boost your inbound marketing efforts with these contest ideas: Idea 1: Encourage people to share your post about the event and tag their friends. Then choose the winner based on a random draw. Idea 2: Ask people to tell a story about their first experience with your brand or talk about why they love it. The most compelling story wins a prize. Idea 3: Hold a photo contest around your brand. Idea 4: Host a caption contest and choose a winner. 08. Post in Facebook groups Facebook is a useful platform for promoting an event, whether you’re running paid ads, posting on your own company page, or creating a separate event page. You can also post in relevant Facebook groups. For instance, if your event is about financial planning, post about it in financial literacy groups. Rather than creating promotional posts, present your event as a possible solution to their unmet needs. 09. Create an event hashtag Come up with a hashtag unique to your event and encourage followers, attendees, and potential guests to use it in their posts. Hashtags also help you track mentions of your event so you can follow its popularity rise. If people use your event hashtag, nurture those leads and personally invite them to attend. How to promote an event FAQ How do you hype an upcoming event? Here are some ways to hype up your upcoming event: Create a countdown clock: A countdown clock on your website or social media can build anticipation and excitement. Share behind-the-scenes glimpses: Offer exclusive sneak peeks of the event setup, speakers or activities to generate interest. Partner with influencers: Have influential individuals promote your event to their followers. Run interactive contests: Encourage user engagement with fun contests related to your event theme. Host virtual events: Organize pre-event webinars or online sessions to connect with potential attendees. What is an example of how to promote an event? There are many ways to promote an event, and the best approach will depend on your target audience, budget and the type of event you're hosting. Here are some examples of effective event promotion strategies: Social media: Create engaging social media posts and graphics to generate excitement and interest in your event. Utilize relevant hashtags and run targeted advertising campaigns to reach your ideal audience. Email marketing: Send out email blasts to your existing subscribers to inform them about your event. Offer early bird discounts or exclusive content to incentivize attendance. Public relations: Reach out to local media outlets and influencers to generate press coverage and create buzz around your event. Partnerships: Collaborate with other businesses or organizations to cross-promote your event and reach a wider audience. Contests and giveaways: Run engaging contests and giveaways to generate excitement and encourage people to share your event with their friends. Website and online listings: Create a dedicated landing page for your event with all the necessary information, including registration links, schedule and speaker bios. Submit your event to online event directories to increase visibility. Offline marketing: Use traditional marketing methods such as flyers, posters and print ads to reach people in your local area. How do you attract people to an event? Here are some tips to attract people to your event: Target the right audience: Clearly define your ideal attendee and tailor your marketing messages to their interests and needs. Offer a compelling value proposition: Highlight the unique benefits of attending your event and explain why people should be interested. Create a sense of urgency: Use scarcity tactics like limited tickets or early bird discounts to motivate people to register early. Make it easy to register: Ensure the registration process is simple and straightforward to minimize friction. Promote user-generated content: Encourage attendees to share their experiences on social media using a designated hashtag. This creates social proof and attracts new attendees. Offer incentives for referrals: Encourage attendees to spread the word by offering rewards for referring their friends. What are the 5 Ps of event marketing? The 5 Ps of event marketing are: Product: This refers to the event itself, including its goals, target audience and unique selling points. Price: Determine the ticket price and consider offering discounts or special packages. Place: Choose the right venue for your event, considering its accessibility, capacity and ambiance. Promotion: Utilize various marketing channels to reach your target audience and generate interest. People: Identify the key stakeholders involved in the event, including organizers, speakers and volunteers. What makes an event successful? A successful event is one that achieves its goals and leaves attendees with a positive experience. Here are some factors that contribute to event success: Clear goals and objectives: Define your desired outcomes and tailor your event strategy accordingly. Thorough planning and execution: Plan every aspect of your event in detail and ensure smooth execution on the day. Engaging content and activities: Provide valuable and entertaining content that keeps your audience engaged. Attentive and responsive staff: Create a welcoming and supportive environment for your attendees. Open communication: Communicate effectively with your attendees before, during and after the event. Data collection and analysis: Track key metrics and analyze feedback to learn from your event and improve future iterations.

Ready to let your work shine? Build your portfolio →   Our list of the best website builders for artists is designed to help you find the one that's tailor-made for making your artist website . Being an artist in the 21st century isn't easy (has it ever been?). Not only do you need to be creative and master your craft, but you also need to create a strong online presence for yourself. Your website serves as a digital gallery of your work. Making it inviting, easy to explore and aesthetically pleasing will encourage people to stay and learn more. How do you make a website if you're not proficient in web design? The answer lies in choosing the right website builder —one that both simplifies the design process and supports your marketing efforts. Showcasing your talent should be easy. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: best website builders for artists Your art deserves a site that works as beautifully as it looks. We break down website builders that help artists get online with ease and impact. Whether you want to showcase your portfolio, sell your work or just create a digital home for your art, the right builder can bring your vision to life, without requiring you to learn how to code. We chose builders that support creative freedom, streamline the setup process and offer the right mix of tools to help you grow. From flexible templates and media galleries to built-in eCommerce and print-on-demand integrations, each option is evaluated with artists’ real needs in mind. Selection criteria What we looked for Ease of use Drag-and-drop editors and customizable templates to simplify the build process Design flexibility Full control over layout, colors and fonts—plus mobile responsiveness Artist-specific features Media galleries, SEO tools, analytics, eCommerce and print-on-demand integrations Cost Free plans or transparent pricing to fit a range of budgets Customer support Access to tutorials, live chat or phone support when you need help 6 best website builders for artists Wix SmugMug Format Weebly Pixpa FASO 01. Wix Have you heard of palimpsest art? It's a relatively new art form in which you transform a painting into something new. Think of using website templates as a form of palimpsest art—the challenge is to transform a template to make it your own. With near-limitless customization opportunities, AI features and templates for all types of websites , Wix is your playground. Want to add some flair with parallax scrolling or tweak the color scheme? Go for it. How about setting up a shop that offers both original pieces and print-on-demand merch? You got it. You can even add custom code with Wix Velo to really make it yours. Learn more about the print on demand companies you could work with. If you're too busy to get your hands dirty, the art and illustration templates have enough personality and functionality to get you started. Or, you can use Wix’s AI website builder to create a bespoke website, complete with personalized site copy and all the visual components you need to showcase your best work. Learn more about all of Wix AI tools . But a visually stunning website is just half the story. The other half is robust performance, and that's another area where Wix shines. With two decades of continuous refinement, Wix boasts an infrastructure that is not only secure for you and your visitors but also lightning-fast and reliable. If all that weren’t enough, Wix also has the marketing tools you need to get your art the visibility it deserves. With robust tools for SEO, email marketing, multichannel selling, advertising and even print on demand, Wix makes it easier for your target audience to find you. Plus, you can harness the power of Wix Payments and point-of-sale (POS) solutions to track both online and offline sales in one place and accept payments online . Be inspired by these artist website examples , all built on Wix. Price: Free plan available, as well as monthly premium plans starting at $17 per month. Annual plans available. Free plan ($0): Limited features and ads. Light ($17/month):  Basic plan for simple sites. Core ($29/month): Basic eCommerce features and marketing suite. Business ($39/month): Geared towards growing your brand.  Business Elite ($159/month): Unlocks unlimited storage & scaling capabilities. Enterprise: Custom plan for large corporations.  Learn more: How much does a website cost and how to make a Wix website Ready to have all these Wix features at your fingertips? Learn how to create a photography website with Wix and sign up for a free account today. 02. SmugMug SmugMug is a specialized playground for photographers to display their work as vividly as they capture it. SmugMug understands that your photos aren't just pixels on a screen—they're your business, and often, your livelihood. That's why it comes equipped with robust eCommerce features. Whether you're selling digital downloads or custom-printed canvases, SmugMug handles the complexities of online transactions, freeing you to focus on creating stunning visual stories. SmugMug additionally aims to preserve the integrity of your work, offering all subscribers unlimited storage with zero image compression. That means your photos remain as crisp and true-to-life as the moment you captured them, allowing you to display your art without compromise. To simplify your workflow, SmugMug seamlessly integrates with Adobe Lightroom and photo platforms like Flickr, because as any photographer knows, the process doesn't end once you've snapped that perfect shot. Price: Monthly plans starting at $25 per month. Annual plans available. 03. Format Specializing as an art portfolio builder, Format flaunts features that are particularly important to illustrators and filmmakers, such as copyright protection and integrated video hosting. Illustrators, with Format you can effortlessly sell art online without having to pay commission fees. Format also takes care of printing and shipping your digital illustrations , so you can sell physical offerings like canvas wraps, metal prints and more. Another option: you can choose to participate in Format's Artist Marketplace, a curated platform of artwork with global reach. The best part is, Format handles all the marketing and sales for you. As for filmmakers, Format doesn't skimp on the essentials. You can upload a generous 10GB of video clips, as well as tap into its integrated video hosting. Avoid the hassle of embedding videos from other platforms; Format ensures a streamlined and professional look for your portfolio. What's more, every plan comes standard with robust copyright protection, so you can display your masterpieces without a second thought about unauthorized use. And if you're eyeing business expansion, Format's Pro and Pro Plus plans let you set up a full-fledged online store on your site. It's a comprehensive package, making Format a popular for illustrators and filmmakers looking to showcase their work and grow their business. Price: Monthly plans starting at $12 per month. Annual plans available. 04. Weebly If you’ve ever participated in a craft fair or art show, you know that “cash only” is the best way to scare away customers. Today, people expect a variety of payment options, and that's where Square comes in. Known as a popular POS system for businesses on the move, Square's acquisition of Weebly in 2018 elevated Weebly from an ordinary website builder to a comprehensive sales platform for artists who sell their work in various settings. By using Weebly for your online presence and Square for your in-person transactions, you can make sure that your inventory and sales data are synced, no matter where you sell your art. So, whether you make a sale on your website or at a local art show, your inventory and financials will be automatically updated. This level of integration eliminates the need for manual updates, reducing the risk of errors and freeing up more of your time to focus on your art. Price: Free plan available, as well as paid monthly plans starting at $13 per month. Annual plans available. 05. Pixpa As an artist, your work often speaks for you, and Pixpa gets that. Pixpa helps you create a strong portfolio website by offering a range of customizable, visually striking templates that allow you to showcase your art in the best light possible. As with other website builders in this list, Pixpa understands that artists are entrepreneurs. That's why they offer an integrated eCommerce platform designed to help you sell your art directly from your website. Have clients who need private galleries? Pixpa enables password-protected galleries where you can share works-in-progress or client-specific collections securely. This makes the platform ideal for photographers, designers or anyone who needs to provide restricted access to a selected audience. What about growing your audience? Pixpa offera built-in SEO and marketing tools that help make sure people find you and not just another artist when they search online. Price: Monthly plans starting at $8 per month. One-year and two-year plans also available. 06. FASO FASO is tailored to painters and sculptors who want to break into the online art market. Picture your website as an elegant, virtual gallery where collectors and enthusiasts can stroll through the digital corridors, eyes widening at every masterpiece you've created. FASO helps you turn that vision into reality. Beyond this, FASO offers tools engineered to close sales. Ever browsed art online and wondered, "How would this painting look in my living room?" FASO erases that uncertainty with its innovative "View in Room" feature. This lets prospective buyers virtually "hang" your artwork in their own space, giving them a real sense of how it will fit into their world. FASO's Automated Marketing Platform additionally pushes your art to an expansive network of more than 70,000 collectors, galleries and art aficionados. Furthermore, FASO helps you establish a brand newsletter to keep your fan base updated on your latest works, upcoming exhibitions and latest insights. So, if you're a painter or sculptor looking to not only showcase but also sell your art online, FASO offers a well-rounded platform tailored to your needs. From visualizing art in a room to marketing your pieces to a wide audience, FASO equips you with the tools to turn your passion into profit. Price: Monthly plans starting at $15 per month. Annual plans available. Learn more about why you should use a website builder. Learn more: Best AI website builder  Best website builder for small business Best one-page website builders Personal website builders  Free website builders  Cheap website builder  Best membership websites How to choose the right website builder as an artist According to Esin D. Habif, product marketing lead (outbound) at Wix: "Even if infrastructure is not the first thought that comes to mind when creating a website, if it’s not robust enough, it can cause major headaches for website owners when trying to scale a website later on." Choosing the right website builder as an artist is a crucial step in showcasing your work effectively. Here are some key factors to consider: Ease of use Drag and drop functionality is a must if you want to make a site without coding. Wix uses a drag and drop editor for just this. Also look for access to customizable website templates that you can make your own but which also mean you don't have to spend a lot of time building website pages from nothing. The more specific the templates, such as these creative art templates , the better. Learn more: How does an AI website builder work Design flexibility Customization is important, to make a unique website that represents your art. Being able to choose your own colors and typography is crucial. You want to put your own stamp on your site as an artist. Also check that you can make your site mobile-friendly, so that no matter where anyone is accessing it from, it works and looks great. Features and tools There are many useful features and tools to look for in a website builder for artists. Some important ones to look for include: Media galleries, to show off your artwork. eCommerce capabilitie s, in case you should ever want to sell your work online. SEO tools , that make it easy to implement basic optimizations to help your site appear on search engines. Analytics tools , these help you gauge the performance of your site in terms of visitors. Print-on-demand (POD) integration, allowing you to sell prints, canvases or apparel with your designs without the hassle of managing inventory. Cost If your budget is small, or if price is important to you for whatever reason, research the cost of making a website with each builder first. With Wix you can create a website for free, or opt for a paid plan. Customer support Good, reliable customer support is a must — both live chat and phone support if necessary. It's also a plus if the website builder for artists you choose provides tutorials and guides on using their platform too. Get started with your website design  with Wix today. Editor’s note: all prices are current as of July 23rd, 2025. How to make an artist website  Creating an artist website is a great way to share your work with the world and connect with a wider audience. Follow these nine steps to get started:  Establish goals for your artist website : Define what you want to achieve whether it’s selling your artwork, attracting commissions, showcasing your portfolio or building a fan base. Clear goals will guide your decisions throughout the process.  Choose a website builder : Look for a platform that’s user-friendly and offers creative tools to help you bring your vision to life. The right builder will give you flexibility while keeping things simple. Wix is a great option, offering intuitive features and customizable templates to suit any project. Pick a template : Select a design template that matches your artistic vibe. Templates with clean modern layouts are ideal for spotlighting your art.  Register a domain name : Secure a custom domain that reflects your identity or brand. A name like yournameart.com makes it memorable and professional.  Set up your website pages : Include key pages such as a homepage to introduce yourself, an About page to share your story, a gallery page to feature your work and a contact page for inquiries.  Showcase your artwork : Upload high-quality photos of your art arranged into clear categories or collections. Add descriptions to give visitors context and connect them with your pieces.  Make your site mobile-friendly : Optimize your site so it looks and functions beautifully on mobile devices. A seamless mobile experience ensures no visitor is turned away.  Review and publish : Double-check each page for typos, broken links or design tweaks. Once you’re satisfied, hit publish and bring your website to life.  Maintain your artist website : Keep your content fresh by adding new projects, updating news or sharing blogs about your creative process. Regular updates show you’re active and engaged.  Website builders for artists FAQ How do I create my own website as an artist? To create your own artist website, choose a website builder that suits your needs. Select a template that complements your artistic style, organize your portfolio with high-quality images of your work and include an 'About Me' section. Ensure easy navigation, provide contact information and consider adding a blog to share your artistic journey, techniques or upcoming exhibitions. How much does it cost to have an artist's website? The cost of an artist's website can vary. DIY platforms offer affordable plans starting at a few dollars per month. If you hire a professional web developer, costs may range from a few hundred to a few thousand dollars, depending on the complexity of the site. Additionally, there may be expenses for a custom domain, hosting and any premium features you choose to include on your website. Is Wix a good website builder for artists? Yes, Wix is a good website builder for artists due to its user-friendly interface and a variety of customizable templates. Artists can easily showcase their work through Wix's drag-and-drop functionality, making it accessible for those without extensive web development skills. Wix also offers features like an online store for selling artwork and a blog for sharing artistic insights. Wix is also great for all types of sites, including actor websites too. Check out these best website builders for designers. How can I optimize my artist website for SEO? To optimize your artist website, focus on search engine optimization (SEO) techniques. Use descriptive titles and alt text for images, incorporate relevant keywords in your content and regularly update your portfolio. Utilize social media platforms to share your artwork and drive traffic to your site. Additionally, engage with your audience through a blog, encourage visitors to sign up for newsletters and consider participating in online art communities to enhance your website's visibility and reach. What should I include in my artist website's portfolio section? Your artist website's portfolio section should showcase your artwork effectively while providing visitors with relevant information about your work. Make sure to include high-quality images, artwork titles and descriptions, categories or collections, an artist statement, exhibition history, a contact form and social media links. How can I protect my artwork from unauthorized use on my website? To protect your artwork from unauthorized use, start by adding watermarks to your images, making it clear they’re protected while still showcasing your work. Use low-resolution versions of your artwork on your website to make them less appealing for unauthorized use or reproduction. Finally, include copyright notices on your site and, if necessary, register your work to have legal recourse for any infringements. Is a website worth it for an artist? Yes, a website is absolutely worth it for an artist. A website allows you to share your story, sell your art and update fans and clients on your latest projects. It’s a platform that reflects your unique creative identity while giving visitors an easy way to connect with you, making it an invaluable tool for growing your artistic career.

While Nedavius was always an artist, doodling, sketching and painting, he never knew that his art could be a pursuable career until he cultivated his presence with an online portfolio. He curated even the smallest details of his art portfolio and online presence in line with his brand identity, a 3D-style inspired by the softer side of hip hop synonymous with the music of the 2010s. Muted colors, rounded edges and his distinct cartoon style breathes life into each of his creations, while also impressively showcasing his skills. He quickly found that he could use his portfolio to guide his viewers in the exact way he wanted them to interact or interpret his art. But as the online world continues to evolve, Nedavius has found that in learning how to build a website , he did more than just showcase his work. It has gradually and organically grown a new community centered around art and music. It started when he wanted to tell more of the story behind his work on social media, so he wrote in-depth blog posts to accompany the posts, leading users back to his website to discover more of his work. “Social media can die out at any time. A website is there to stay,” Nedavius says. “I wanted my own way to show my work in case anything else fails. A website gives more of a look into you than social media and can be an experience that people want to go back to.” We sat down with Wix user and digital artist Nedavius to pick his brain on his journey to success through digital mediums and how he’s continuing to grow his business while staying true to his artistic sensibilities: Tip: If you’re looking to create a portfolio website (regardless of actual website type , from model portfolio to photography and everything in between) to showcase your work, add personal touches to your site that aligns with your brand identity. For example, Nedavius used his 3D animations as site icons on his website. Also check our these portfolio examples and our animation portfolio guide for further inspiration. Nedavius's experiential website Wix: Describe your journey Nedavius: I’m a digital artist based in New York. Since 2016 I’ve been sharing my art online, starting out with illustrations of my friends and favorite artists, then Photoshop collages of music album covers and eventually diving into 3D illustration and animation at the start of 2020. What motivates you? I’m motivated by the act of inspiring people, and the fact that the future is an open book—and through art, design, we can build the stories and write the future. Where do you see yourself in the future? How do you see your personal brand evolving? I see myself expanding my creativity into more areas—animated films, toys, apparel, community events and more unimagined places. What or who inspires you? And where do you look for inspiration? Music is where I find my biggest inspiration. Whether it's the stories told through music, the feelings it evokes or the connection to a time, place, event, or person that it holds. I’ve always transmuted those aspects through visual form. Outside of music, I look for inspiration in everyday life. How do you generate new ideas? By digesting a lot of different art, whether through social media, online archives, movies/shows from the past and especially books more recently. I think the more you take in, the more possibilities you’re aware of and the more unanswered questions or unexplored areas you can create from. How do you measure success? Success to me is a combination of the freedom to be yourself and impacting others through that—living through creation and inspiration, not just survival. What design are you most proud of? So far, my website—specifically the nedavius.com/process site [a digital installation that takes users through an interactive experience of creating a website with Wix.] Initially it was just a thesis project for graduation, but it has impacted many people beyond that. It’s motivating to me and gets me excited to keep developing it more. What is the best career advice you’ve been given? The importance of patience and consistency, focusing on enjoying the journey and loving that more than whatever you think the end goal is. What has been your biggest challenge since you started? One of my biggest challenges has been staying away from burnout. It’s easy to get excited over ideas, say yes to everything and want to execute it all at once. With how fast-paced the world is today, it’s a challenge to practice patience and balance to create something timeless. What advice would you give to a new creator? “Don’t think, just make. Early on, thinking can easily turn into overthinking and then stagnation. Create and move forward always, no matter how small the steps.” For cover art specifically, can you share your process? How does the sound of the music spark creativity? The process is really a conversation between the music and/or the artist. A lot of times the artists have an idea of what their music ‘looks’ like to them. I just carve the details to life. When I hear the music I try to take the tone, the feelings and the lyrics in to transmute them visually. How do you feel 3D design and movement are changing the design world? I think it's changing the design world in good and bad ways. When combined with technology, it’s allowed for more innovation; when combined with art, it lets us create more interactive and engaging worlds. And I love that as it grows, more learning resources are coming along with it, which allows even more innovation. But ideas like a totally digital, 3D metaverse are a bit scary. How have NFTs changed the way you approach digital art? It’s allowed for more freedom—as a digital artist specifically, in the past you were confined to a certain level of creativity or a certain set of pathways if you wanted to live off of your art. Where a painter can paint and sell the canvas in galleries, a digital artist would have to approach their art through some other commercialized means—turning it into a t-shirt, a poster, stickers, etc.—which oftentimes can devalue the art itself. Although the world mostly sees commercialized NFTs as huge projects where art comes second to profit, the scope of NFTs has opened up a huge window of opportunity for digital artists to create more freely, live off of their creativity and build more community around their art. Want to get started on building your artist website ? Get started today with these portfolio templates . Check out these sample portfolio websites or the best portfolio layouts for instant inspiration.

Ready to let your work shine? Build your portfolio →   As an illustrator, your portfolio website is a crucial tool that helps both fans and potential clients explore your work. As a type of website a online portfolio is also the place for you to craft the story behind your personal practice, shaping its narrative in your own words, colors and style. One of the very first steps in making an illustrator website is to look for web design inspiration . We recommend eyeing some beautiful portfolio templates that you can use as a starting point for your own. In addition, you can browse through some of the best illustration portfolios, looking closely to see what makes them work so well. To get you started with how to make a website we’ve collected a curated list of fifteen portfolios by accomplished illustrators worldwide, being sure to highlight some of the main takeaways for each. Showcasing your talent should be easy. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. 14 illustration portfolio examples to inspire your own Isabelle Feliu Miranda Sofroniou Naomi Wilkinson Rose Blake Levi Jacobs Ana Leovy Alex Gamsu Jenkins Nathalie Lété Hedof Rafael Varona Travis Braun Natalia Vazquez Garcia Johanna Puhl Bespoke Pets 01. Isabelle Feliu Based in Oslo, Norway, Isabelle Feliu creates watercolor and gouache paintings that are reminiscent of an enchanted desert oasis on a hot day, filled with palm trees and hyper-stylish ladies. The alluring beauty of the places she envisions makes her illustrations into a visual wishlist of her dream travel destinations. Isabelle’s illustrator website includes an art portfolio that showcases her works in a long scroll format. Some of her commissioned client work—such as that for Marie Claire or graphic design magazine Wrap—is highlighted using individual project pages. She completes these pages with short descriptions, contextualizing the works by providing a bit of background information. Isabelle’s website also includes a Wix Store , where site visitors and fans can shop her original paintings, tattoo permits and more. 02. Miranda Sofroniou Miranda Sofroniou’s illustrations offer a whimsical exploration of sights and views from her travels around the world – from mountainside road trips to camel rides in desert dunes. Her illustration portfolio’s homepage combines these very different locations into a thumbnail display, using the Wix Pro Gallery . The internal project pages of her illustrator website provide a more in-depth showcase of her works, ranging from editorial illustration, to book covers and even illustrated products like jigsaw puzzles. 03. Naomi Wilkinson Based in Bristol, UK, Naomi Wilkinson has worked with clients such as Facebook, Etsy, Airbnb and Wix—and has also illustrated and created books. Her distinct style merges a nostalgic color palette with shapes resembling paper cut-outs. Neatly organized on Naomi’s homepage are her many projects, consisting of gifs, illustrated patterns and greeting cards. She’s included ample amounts of whitespace, allowing users to move from one image to the next without distraction. Each illustration opens up into a project page, putting it in the spotlight with more images and a brief textual description to explain it. If you want a similar look for your illustrator website, you can get an understanding of the best ways to design it by scanning through this collection of portfolio templates for creatives and portfolio website examples . 04. Rose Blake Starting with the illustrated pretzel favicon, Rose Blake ’s portfolio website is fun and lighthearted. She places a custom logo —a large word mark style logo making up her name – on the homepage, surrounded by a selection of small, clickable illustrations. This unique navigation method is accompanied by a more traditional website menu at the top of the page, so that site visitors can choose their preferred way of browsing through Rose’s works. Rose’s About page features a short bio and list of selected clients, accompanied by a photo of herself sitting next to one of her own illustrations. Presenting these details in a compelling and stylish way helps inform visitors and distinguishes Rose's work from that of other illustrators. 05. Levi Jacobs Levi Jacobs’s works have been known to add a refreshing flare to everything from the pages of The New York Times to food packaging and more. Based in Rotterdam, the Netherlands, his unique use of color, texture and shape is carried across the different mediums in which he works, such as digital illustration, murals and printmaking. Notice how Levi makes sure to take quality photographs of his art in different contexts. By photographing his prints or murals and showcasing them as finished products, he brings his work to life on his illustrator website. Levi’s also kept his site up to date, a reminder that as an illustrator, you should make a portfolio that will grow as you produce new work and develop your ideas. Get inspired by these sample portfolio websites . 06. Ana Leovy Having worked with The Guardian, Man Repeller, Teen Vogue and many more, Mexican illustrator and artist Ana Leovy creates colorful compositions using acrylics, gouache and watercolors. In contrast to her lush paintings, her illustration portfolio’s homepage is clean and typographical. What makes this one of the best portfolio websites? With no imagery at all, the design nonetheless commands our attention while highlighting Ana’s visual sensibilities. The use of text throughout her website boosts Ana’s personal brand, helping visitors connect to the person behind the works. The text on her About page, for example, does a great job of explaining her love for depicting strong, confident characters and celebrating diversity through her work. 07. Alex Gamsu Jenkins Alex Gamsu Jenkins is an illustrator, cartoonist and animator from London. His work offers a humoristic exploration of the absurd, surreal and grotesque. This unique tone is extended onto his website design, starting with an animated, gradient logo of his name at the top of the page. He has also made sure to link this same logo back to the homepage—an important design portfolio tip that greatly improves navigation and user experience. His illustrations and comic strips are displayed using the Wix Pro Gallery, stretching over the full width of the screen. When clicked, the images open to full screen mode. This enables site visitors to view each of them individually, set against a clean, white background. 08. Nathalie Lété Throughout her prolific art and illustration career thus far, Paris-based Nathalie Lété has collaborated with endless brands, from Gucci to Anthropologie, illustrated many books and has participated in various exhibitions. Her portfolio website opens into a splash page that depicts an illustrated cat, inviting site visitors in. The site’s background is a scanned page of a sketchbook, giving us a symbolic peek into this artist’s studio and inspirational stages. The homepage design offers an interesting take on the website menu, using hand-painted elements—flowers, a hedgehog, a squirrel—serving as buttons and leading to the site’s different pages. The result is a highly personalized illustrator website design, that’s perfectly in line with Nathalie’s body of work. 09. Hedof Hedof , also known as Rick Berkelmans, has worked with clients such as Nike, Nickelodeon and Samsung. His illustration portfolio places an emphasis on what his works look like in real life, whether they end up taking the form of three-dimensional sculptures, printed objects or mural paintings. To indicate the diversity of his final products, Hedof shares photos of people interacting with his pieces. You can see individuals holding his printed illustrations, wearing stylish tote bags, or exploring his sculptures. The portfolio is intuitive in its navigation, with elements such as a "back to top" button and a logo that links back to the homepage, greatly contributing to the site’s user experience. 10. Travis Braun If you're a music lover, prepare to be blown away by Travis Braun . This illustrator and educator specializes in creating stunning music posters that are packed with hidden meanings and Easter eggs, making them a delight for fans to explore. His illustrator website showcases a vibrant collection of posters designed for some of the world’s biggest bands, offering visitors a closer look at his creative process and the stories behind his work. For anyone curious about his inspirations, Travis shares insights into his artistic journey and his passion for music. When it comes to web design trends , Travis’s site strikes a perfect balance between creativity and functionality. The poster gallery is sleek and organized, allowing the artwork to take center stage. His choice of a dark, moody color palette serves as the ideal backdrop for his bold and energetic illustrations, drawing visitors' attention without overwhelming the experience. Travis’s illustrator portfolio highlights detailed images of his posters to behind-the-scenes snapshots, visitors are immersed in his world of music-inspired art. His site also features a shop where fans can purchase prints of their favorite posters, with close-up views that allow for full appreciation of the intricate designs. 11. Rafael Varona Rafael Varona is an illustrator specializing in motion design and complex animated loops for TV and social media. One such loop is revealed to us at the entrance to his illustrator website – a quirky cityscape including animated characters happily “getting their groove on” in the midst of the city’s bustle. This use of homepage real estate is both intriguing and exciting and instantly exhibits the illustrator’s talent. Scrolling down to view Rafael’s portfolio, we can see that he’s highlighted a wide range of projects: illustrated Snapchats, infographics for tech companies and animated loops. It’s a reminder to every creative creating a portfolio website to display works that demonstrate your diverse capabilities. Before we bid Rafael ado – let’s take a moment to appreciate his modern logo design , expertly turned into a favicon to seal the professional look of the website. 12. Natalia Vazquez Garcia Natalia is an illustrator based in Barcelona whose site is bright, colorful and easy-to-navigate. She proves that creatives can be business savvy by organizing and promoting her own illustration course: “Developing Your Own Illustration Style.” Should you as an illustrator venture into a side hustle like Natalia, you can learn a thing or two from her about marketing online using your portfolio website. Natalia anticipates that her visitors are a good target audience for the course and entices us to sign up with two clever methods. First, upon entering her site, visitors are presented with a well-designed lightbox which displays a short blurb about the course. Second, she places an additional advertisement by adding a strip to the top of her homepage, including an effective call-to-action button encouraging users to register and “Get 2 Weeks Free!” 13. Johanna Puhl Apart from Johanna's alluring and mystical illustrations, the actual star of her online illustration portfolio is the bold—yet charming—entrance to her online store. Encouraging website visitors to purchase her work, Johanna places a small icon of a shop sign, paired with a colloquial call-to-action “Buy Some Art." Engaged customers will be delighted to find that Johanna’s shop offers plenty of items to collect: dainty cotton bags, playful calendars, wrapping paper and more. Johanna’s contact page stands out with an authentic bio and friendly headshot. She gives us just enough information to appreciate the industrious hands behind her products and illustrations. Furthermore, including a mailing list sign up form on her site is a great way to potentially build her following, keep in touch with her current clients and update fans when she comes out with new work. 14. Bespoke Pets What would your pet look like if they got up for work like the rest of us? Would they put on a pair of work boots, or would they be more likely to wear a fine Chanel suit? That’s the whimsical idea behind Bespoke Pets , a custom pet portrait company founded by Sarah Zimmer. Her illustrator website beautifully captures the charm of imagining pets in human roles, showcasing Sparky and friends as they shed some animal instincts in favor of a more business-savvy style. The website starts with an engaging animation portfolio  that brings Sarah’s illustrations to life, offering a playful and heartwarming introduction to her services. This animation sets the tone for the rest of the site, creating an inviting and fun atmosphere for visitors. Sarah’s online store  is seamlessly integrated, allowing customers to easily browse and purchase custom pet portraits. Each product page showcases high-quality images with zoom-in functionality, letting users appreciate the intricate details of her artwork. This attention to detail enhances the shopping experience, making the illustrations feel more personal and accessible. Beyond the portfolio and store, the site features a collection of customer testimonials and press coverage, adding an extra layer of trust and credibility. Bespoke Pets is an excellent example of how to blend creativity, functionality and a personal touch into a professional online presence. Why you should create an illustration portfolio Now that you are inspired by these incredible illustration portfolios, it is time to learn why you should create one in the first place. There are a number of benefits for any illustrator, when it comes to having a portfolio, whether aspiring or established: Showcase your work: Your portfolio is a chance to show potential clients what you are capable of and should include a variety of illustrations that highlight your different styles and techniques. Build your career : As you build your portfolio, you'll start to develop a reputation as an illustrator. This will make it easier to get work and to move up in the industry. When you have a portfolio, you are more likely to be noticed by art directors and clients. They will be able to see your work and decide if you are a good fit for their projects. Learn and grow : As you build up your portfolio, you'll also learn a lot about illustration. You will learn how to draw, how to use different illustration software and how to market yourself. These are all very valuable skills for illustrators to have and constant learning and growing is how you stay at the top of your game. Learn more: Best art portfolio examples Tips to create illustration portfolios Ready to get started? Here are some tips for creating your own illustration portfolio: Brainstorm your goals: What kind of illustration do you want to specialize in? What are your strengths as an illustrator? Hone in on your niche and what your "thing" is. Once you know your goals, you can start to create a portfolio that will help you achieve them. Choose the right illustrations and keep updating them : Your online portfolio should only include your best work, so choose illustrations that showcase your unique style and techniques. As you build out your body of work, you'll need to keep your portfolio updated. Add new illustrations as you get them and remove any illustrations that are no longer relevant. Use a portfolio website builder: Using a website builder allows you to easily and quickly create an online portfolio that showcases your work and style. Opt for a portfolio builder like Wix and you can create an illustration portfolio for free . Illustration portfolios FAQ How can I make sure my portfolio is always relevant and reflects my best work? It's important to remember that once your illustration portfolio is created, you'll need to constantly keep it updated with your new and evolving work. As you grow and evolve as an illustrator, you'll need to update your portfolio to reflect this. It's never finished. What are the best website or portfolio builders for an illustration portfolio? A lot will depend on your own technical and web design skills. You can create a stunning portfolio with AI in minutes, or use a website builder to create something a little more complex. Generally portfolios don't need a great deal of functionality (like say an ecommerce site) but they do need to look great. So you want to use a platform that allows you to customize templates, add different media formats and customize fonts, layouts and colors to reflect your design style. How much of a role should client feedback play in how I design and update my portfolio? If the goal of your illustration portfolio is to gain more clients, it can be a good idea to take their feedback on your portfolio layout and style into account. Just remember that different clients want different things and one's feedback might not correspond with your style or goals.

When it comes to figuring out how to sell art online, using an online store builder is the one of the best ways to start. In fact, it’s now easier than ever for artists, designers and illustrators to share their work online and monetize their success. From picking the right online platform and mastering website design , to creating your marketing assets and deciding how to price your work, here are the most important things you need to know about how to sell art online. Ready to get your name out there? Use Wix’s website builder  and learn how to make a website today. How to sell art online in 8 steps Build your artist brand Decide what types of art to sell online Price your artwork for sale Photograph your art Set up your online store Choose how to ship physical art Promote your art Manage your shop 01. Build your artist brand In order to give your pieces the promotion they deserve, it’s imperative to create a brand. Like any product being sold, people buy it not only for what it can do or how it looks, but they’re buying the brand, too. You can start by creating a name for your business, whether that be your own name or using an artist name generator for help. Next, think about who your target market is and the mood you’d like your artwork and eCommerce website to evoke. Create a consistent visual language to make your brand feel tailored and unified, with a well-crafted color palette and a selection of one to three fonts. Then, create a logo with a free logo maker to create your very own personal emblem. Once you set the right tone and have a logo that represents your brand, make sure to carry both across all your marketing channels, not only your store – from the design of your online art portfolio , social feeds, newsletter and business cards. Making a website is a great way to get started with building your brand as an artist, and a crucial part of selling art online. There are also plenty of sample portfolio websites to draw inspiration from. Learn more: What is branding 02. Decide what types of art to sell online This will depend on what type of art you create and what your goals are - and you may choose to mix and match approaches. Artists that use classical mediums, such as painting or pencil drawing, may choose to only sell originals, while digital artists may exclusively sell printed versions of their work. However, that’s not to say that painters can’t also sell prints. You may also choose to take custom orders, creating a single piece of art for a specific order. The opportunities for how you sell your work are truly limitless, so think this through before you start selling your art online. It will affect if you need to work with a dropshipper or printing company. Here are several avenues to consider: Create your own original art : This is the most straightforward approach. You can sell original pieces that you create, such as paintings, pottery, or digital illustrations. You can even print your work on merchandise products like t-shirts, cell phone cases and mugs via print on demand technology. License or resell work by other artists : Partner with a local or independent artist, or buy art that you can resell and license for reproduction. Artists may be open to a consignment arrangement, whereby you receive a percentage of each sale in exchange for handling marketing and transactions. Search the secondary art market : Buy artwork through galleries, dealer networks, auction houses, or art fairs. This option may be more expensive (and require a very different strategy) than licensing or buying directly from an artist, but it could help you get your hands on a large collection of in-demand pieces. 03. Price your artwork for sale Correctly pricing the artwork you sell is important for the success of starting your business and for your own peace of mind. The trickiest part is landing on a price that attracts sales but doesn’t undervalue your work. This step will likely take some experimentation, research and analysis. You’ll want to keep the below factors in mind when naming your price: The time it took you to make the piece The cost of materials The cost of selling (e.g., commission rates) on a channel Your experience level The market value for similar artwork or products What you need to cover your business costs (e.g., overhead, marketing strategies , advertising, shipping) Once you have a handle on your costs and the going rate for similar pieces, you can start to set prices. Of course, pricing—especially for artwork—is not all about hard numbers. You may be able to command higher prices (and thereby higher margins) if you’re a more experienced or well-known artist. In another instance, a limited-edition, made-to-order or co-branded piece could warrant higher pricing as well. In any case, you’ll want to be consistent with how your items are priced across multiple channels. Remember to keep tabs on the constantly changing appetite of the industry, and while art isn’t generally a “discounted” product, you can still test promotions to entice buyers or clear out older inventory. Pricing original art vs pricing digital prints to sell Pricing original art and digital prints requires different approaches because each holds unique value. For original art, consider factors like material costs, time and the piece’s uniqueness. A simple formula to guide you is: (Material costs + (hours spent × hourly rate)) × multiplier The multiplier reflects things like your reputation or demand for your work. For example, if materials cost $50, you worked 20 hours at $20/hour, and your multiplier is 2, the price would come to $1,000. This ensures your pricing reflects both your effort and the exclusivity of the piece. For digital prints, focus on accessibility and scalability. Use this formula: (Production cost + desired profit) × adjustment factor The adjustment factor depends on whether it’s an open edition (e.g., 1) or a limited edition (e.g., 2-3). For example, with a $10 production cost, $20 desired profit, and a factor of 2, a limited-edition print would be priced at $60. This approach balances profitability with competitive pricing tailored to your audience. 04. Photograph your art Photography is key for selling art online. Even if buyers can’t see the real thing before purchasing, they need to get a sense of your product’s quality and condition. Use these tips as a guide: Quality camera:  A quality camera will provide you with better image quality, low-light performance and a range of features to enhance your photography. Pairing it with a sturdy tripod will help eliminate camera shake and ensure stability. Neutral backdrop:  Use a white or neutral-colored background for your images so that each product stands out without distractions. Proper lighting : Use diffused natural light (e.g., next to a large window) or artificial light that mimics natural light as best as possible. It minimizes glare and accurately captures colors. High-resolution : Photographs should be at least 300 DPI (dots per inch) so that customers can zoom in on details without losing quality. Angles : Feature multiple angles or views of each piece so buyers can understand its dimensions and texture. You can also include lifestyle shots showing how your art might look in different contexts. Edit images:  Use photo editing software for color correction, cropping, and resizing. You can also use design tools to create mockups of your art on products. 05. Set up your online store While you may already have a physical gallery or studio that’s open for business, an online presence can broaden your reach and serve to generate sales even when you’re asleep. Your online store should visually represent you as an artist and brand, and intrigue shoppers to continue scrolling. With Wix (which is arguably one of the best website builders for artists you can create a completely customizable website that acts as your store and art portfolio in one. Utilize a unique eCommerce template and choose colors and fonts that match your branding and emotions you want your art to convey. You can even start a blog if you want to connect with your customers and share your ideas about the art world. In addition, here are some other tips on how you can customize your website store and make it unique to you: Clarify what you sell. Your homepage should explicitly explain the type of art you sell. Make sure you include a paragraph or bullet points along with images that explain the inspiration behind your work. It’s also worth including an About section to let buyers know who you are and give them an opportunity to make a personal connection. Bring your products to life with photos or mockups: Display high quality images of your work out in the real world as a framed poster up on a wall or a tote bag hanging on someone’s shoulder. Achieve this either by setting up a photoshoot of your products or with the help of mockups. This will let buyers envision your work integrated into their own lives and make them more likely to make a purchase. Implement design features that make your website more interactive and user friendly. Two incredibly helpful elements include: Hover effects. Provide more information about a product each time a customer hovers over it. This will entice them to click and ultimately, make a purchase. Hover effects can be used to zoom in on a product, show it in a different setting, or introduce a different version of the same product, such as an additional color scheme for the same item. Magnifying glass: Allow site visitors to zoom in on your product pages using a magnifying glass, giving them a view into the intricacies that make your artwork one of a kind. Include clearly displayed prices and store policies. Business transparency is incredibly important for building trust and retaining customers. For this reason, the prices of your work should be easily identifiable and clearly written next to each piece of artwork. In addition, include a section in your store that explicitly states your refund, delivery and cancellation policies. Make sure your check out process is simple. Nothing blows a sale quite like a complicated check out process. Poor UX design when someone is ready to buy can lead to potential customers getting frustrated and clicking off your site. To avoid them abandoning their cart, keep required fields to a minimum and make sure each step is clearly numbered. Lean into AI tools. Shoppers today expect convenience at every step, and a quick answer can often be the difference between a sale and an abandoned cart. With Wix AI Site Chat , you can meet that need instantly. It helps customers move confidently from browsing to checkout, giving them the reassurance they need to complete their purchase. You can also check out the Wix AI Site Chat overview  for a deeper look at how it works. 06. Choose how to ship physical art The most important thing to keep in mind when shipping artwork is that you need to protect your piece from getting damaged. This means using sturdy packaging materials like bubble wrap, cellophane, packing peanuts or foam board. You should also consider investing in shipping insurance to protect yourself in case the artwork is damaged in transit. There are three primary shipping approaches you can use for physical art (be it a framed work, merchandise or other object) including: DIY - Pack and ship the artwork yourself. When you’re just starting a business selling art, this could be the most affordable option. However, as you scale, you’ll likely need to outsource work to prevent this step from cannibalizing your time. Third-party logistics partner (3PL) - If you're selling high-value artwork, you may want to consider using a professional shipping service like Arrow Express or ShipBob . Outsource fulfillment to a service that has experience handling high-value items like artwork, and has the materials to package it right. Print-on-demand or dropshipping website - This is a good option if you don't have the time or resources to ship—let alone create—artwork on your own. Dropshipping and POD providers handle all tasks related to printing, packaging and shipping your products. Keep in mind that the unboxing experience can impact a buyer’s impression of your brand. While you don’t need to necessarily go all-out in the packaging, always include clear instructions on how to safely unpack and care for your artwork. This will not only demonstrate your attention to detail, but also help ensure that your piece remains in pristine condition for a long time. 07. Promote your art Once your store is set up and ready to go, it’s time to start promoting your online art store. Harness the power of social media, email marketing and search engine optimization (SEO) to get the word out. Social media Create social media accounts specifically to promote your work and include a link to your online store in your profiles. On all channels, be authentic and help followers to get to know you by sharing what inspires you. Let your fans know if you’re excited about the launch of a new product, or when you spot a color combination that sparks your imagination. This will make your personal brand feel relatable and foster a more meaningful connection with your audience. Other helpful tips for social media marketing include: Create a social media calendar: You can also use social media as an outlet for announcing sales, discounts, contests and giveaways. Create a social media calendar so that your posts are designed and ready to go up by each holiday or special occasion that you’d like to commemorate. Announce new or upcoming products: Let your followers know each time you add a new item to your store with a post inviting them to check it out. You can also build anticipation by offering a sneak peek into something that’s about to be released, prior to putting it up for sale. This helps your fans feel like part of the process and keeps them more involved in your work, a big part of how to sell art online. Engage with followers with user-generated content: Cultivate a community around your work by building relationships with your followers. Share others’ posts featuring your products. These honest, real-life testimonials are gold. They show just how happy your customers are with their purchase – and they can make new customers excited about the items, too. Polls: Conduct quick polls with questions about your products, asking anything from which design your followers like better to which new items they’d like to see in your store. Be sure to respond to followers’ comments and messages with authentic, genuine replies. Email marketing Email marketing can be an incredibly effective and creative way for artists to market their work. The most important thing is to develop a strategy and stick to it. Start by including an email signup form on your website so people can easily subscribe to your mailing list. However, before you begin sending out emails regularly (once a month is a good place to start), be sure to have enough subscribers to make your efforts worthwhile. According to Campaign Monitor , the average open rate of marketing emails is 18%, so if you have 75 subscribers, you can assume that approximately 13 people will open it. Using an email marketing tool is a good way to track these statistics - not to mention organize your content and subscriber list and create branded and well-structured emails. Once you have a subscriber list, you’ll need to determine the type of content you want to send. As an artist, you have the opportunity to make your email incredibly creative and visually appealing by featuring your work. Your target audience will be more likely to open your emails if they find the content interesting worth their time. Images of new artwork, announcing gallery openings, images of yourself working, deals and discounts and short art blog posts are all types of content you could include. It’s also worth testing out a few different types of emails and seeing what performs best - then create more of it. SEO To increase the chances of potential buyers finding you on Google, you’ll want to optimize your online store for SEO. This process includes incorporating a variety of content and specific keywords throughout your website. To get started, your Wix online store comes with SEO features including an SEO setup checklist. You can also use a free SEO tool like Google Keyword Planner or invest in a paid one, such as Ahrefs , to identify keywords and phrases people are searching for that are relevant to your niche. Try to incorporate shorter keywords, such as newborn photographer , as well as longer, more specific keywords like how to do newborn photography, throughout your website content. The combination will give you more opportunities for your store to rank on Google. 08. Manage your shop To manage your art shop, you will need to: Track your inventory. This includes keeping track of what artwork you have available for sale, where it's located, and its current status (e.g., for sale, on hold, sold). You can use a spreadsheet or inventory management software to track your inventory. Process orders. Once you receive an order for a piece of artwork, you'll need to process it and ship it to the customer. This includes packing the artwork securely, calculating shipping costs and creating a shipping label. Manage your finances. This includes tracking your sales and expenses, and making sure that you're profitable. You can use a simple accounting program or spreadsheet to track your finances. Printing items to sell. If you use a print on demand service such as Wix Art Store, Printful or Printify, then printing, packing and shipping are all taken care of for you. However, if you do this yourself, you’ll need to invest in a quality printer, ink and paper. Printing your own work can keep your costs down. However, as your business grows, you may find that you need to outsource the task as volume continues to increase. Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. 10 best platforms to sell art online 01. Wix Wix for artists provides multiple opportunities for selling your artwork online, helping you find the right fit for your needs as a freelance artist. Create your online store by choosing any of these eCommerce templates to get started. You can add the Wix Art Store app to your website, which offers a print on demand service for selling digital illustrations , prints and other merchandise. The Art Store’s all-in-one solution takes care of the packaging, shipping and payment for you, so you don’t have to worry about technicalities. It’s also free to install and completely commission-free to use. You can also integrate print on demand services, Printful or Printify , with your online store. That way, you’ll be able to custom-design a wide array of products, such as posters, T-shirts, mugs and much more, with these easy-to-use dropshipping apps. The fulfillment and shipping of the products will be taken care of by Printful or Printify for each new order. 02. Etsy Etsy is a marketplace for creative goods that specializes in handmade or vintage items and craft supplies. Sellers can create and customize elements in their shop, such as the shop banner and profile image. This is helpful when you're just starting out and learning how to sell art online. Etsy charges nominal listing and transaction fees. Their store comes with added marketing and promotional tools for managing orders and promoting your listings. Etsy merchants can also use the print on demand service Printify. 03. Society6 Society6 was founded in 2009 with the goal of carving a welcoming space for both independent artists and their audiences. This print on demand service offers a wide variety of products, from wall art to home decor, furniture and apparel. All order fulfillment aspects are taken care of by Society6, including printing and shipping. The website pays artists a set percentage of each product they sell. 04. DeviantART With over 47 million users, DeviantArt is the world’s largest art community. Artists can personalize their profile and set up a shop to promote and sell their deviations, either in the form of commissioned work or prints and digital downloads. For artists who want to make their own NFTs, they can also submit work to DeviantArt and receive alerts if and when someone tries to mint it as an unauthorized NFT on a public blockchain . 05. Big Cartel Geared towards artists, makers and small brands, Big Cartel is a platform for creating and customizing stores for selling art online. The store can also be part of your online portfolio website . While Big Cartel doesn't charge listing fees, artists can choose from a variety of monthly plans depending on the amount of products in their store. For budding merchants, stores with five products or under are free of charge. 06. Shopify eCommerce platform Shopify allows users to set up their own storefront and sell products directly on their websites, social media platforms and other marketplaces. Artists can sell physical products, digital products, services and more. 07. Redbubble Redbubble is a marketplace for print on demand products created with user-submitted artwork. Designs can be printed in the form of posters, T-shirts, vinyl stickers, mobile phone cases and more. Redbubble coordinates the printing, shipping and customer service for each of its sales. In addition, artists can choose their preferred profit margin and retail prices, based on a set base per product. 08. Fine Art America Fine Art America is the country’s largest online art store and print on demand website that services the entire globe. Artists can sell all types of art, from original canvases to prints to tapestries and home decor. Fine Art America takes care of both printing and shipping in one of their manufacturing facilities - and every shipment comes with a 30-day money-back guarantee. Sellers can set up a free standard membership or a Premium account for $30 which provides more exposure and sales opportunities. In addition to a practical storefront, Fine Art America also provides administrative and marketing tools for their clients including an online store, tools to create and send out newsletters and access to members-only groups. 09. Artfinder To sell their work on Artfinder , artists need to undergo an application process in which they submit a work sample and tell the company a bit about themselves. Artfinder will then select artists they want to work with to sell on their site, taking a 33%-40% commission. And unlike some other online art stores, Artfinder only allows artists to sell original artwork, with an emphasis on photography and paintings - they do not sell or produce prints. 10. UGallery UGallery also carefully selects which artists to feature on their site by requiring an application process. Their goal is for buyers to feel like instead of scrolling through a website, they are strolling through art galleries and connecting with the pieces in person. Everything showcased is handpicked with UGallery, providing a selectively curated and extremely upscale shopping experience. Once a piece is sold, UGallery splits the profit 50/50 with the artist. How to protect your art from theft Protecting your creative work is crucial when you're selling your art, as plagiarism and copyright infringement are common challenges. Copyright gives you legal ownership of your creations, ensuring others can’t use, reproduce or share them without your permission. Registering your work with a copyright authority adds a layer of protection and provides a solid foundation for taking action if your work is misused. To safeguard your work from plagiarism, take simple, proactive steps. Add visible or semi-transparent watermarks to your online images to deter misuse. Sharing low-resolution versions on websites or social media prevents full-quality files from being exploited. Digital artists can also embed metadata to establish ownership in a discreet but effective way. Regularly monitor the platforms where you share your work to catch unauthorized use as early as possible. If infringement happens, you have options. Reach out to a copyright lawyer for advice on issuing cease-and-desist letters or pursuing legal claims. Many online platforms also offer takedown tools—submit proof of copyright to quickly have stolen content removed. Protecting your work isn’t just about preserving your income - it’s about honoring your creativity and ensuring your ideas get the recognition they deserve. How to sell art online FAQ Is it profitable to sell art online? Yes, it's possible to make a profit selling art online. However, it's important to be realistic about your expectations. The art market is competitive, and it takes time and effort to build a successful business. What kind of art sells the most online? Some of the most popular types of art sold online include: Abstract art Landscape art Portraiture Animal art Pop art Digital art However, it's important to note that there is a market for all types of art. If you create unique and high-quality artwork, you will be able to find buyers. How much does it cost to build a store to sell art online? The cost to build a website selling art online varies depending on the platform you choose and the features you want to include. If you sell your art on an online marketplace, you will typically need to pay a commission on each sale. If you create your own website, you will need to pay for hosting and domain name registration. How do I know if my art is worth enough to sell? The value of art is subjective, so there is no definitive answer to this question. However, there are some factors you can consider when pricing your work, such as the cost of materials, the time it took to create the piece and the demand for your type of art. How to sell art online for beginners? If you're a beginner, it's a good idea to start by selling your art on an online marketplace. This is a relatively easy way to get started, and you will have access to a large audience of potential buyers. Once you've gained some experience, you may want to consider creating an art portfolio and online store to sell your art. This will give you more control over your branding and pricing. Get inspired by portfolio website examples . What legal considerations should artists be aware of when selling art online? When selling art online, it’s crucial to understand the legal aspects of intellectual property rights, copyright and tax regulations. Make sure to credit and get permission for any images or references you use in your artwork. Familiarize yourself with the laws regarding reproductions and limited edition prints. Additionally, artists should familiarize themselves with sales tax laws in their state or country and ensure they are collecting and remitting the appropriate taxes on their sales. It may also be beneficial to consult a lawyer or accountant for guidance. What are the benefits of creating an FAQ page on an art website? Having an FAQ page on your art website offers numerous benefits. It provides efficient customer service by addressing common questions, saving both you and your customers time and effort without the need for direct communication. A well-written FAQ web page also establishes credibility, showcasing your knowledge and trustworthiness as an artist or online seller. By proactively addressing potential concerns or hesitations, it reassures customers and increases the likelihood of purchases. How can I use augmented reality to enhance the online art shopping experience? Augmented reality (AR) technology allows customers to virtually visualize art in their own space before making a purchase, enhancing the online shopping experience. Wix App Market  offers applications such as Swift XR to integrate AR into your Wix online store. Is selling art online worth it? Selling art online can be a worthwhile endeavor due to its ability to reach a global audience and the flexibility it offers in managing your shop. However, it does come with challenges, such as high competition and the need to invest in strong marketing efforts to stand out. Success often depends on building a distinctive brand, pricing your work effectively and utilizing the right platforms.

Ready to let your work shine? Build your portfolio →   An architecture portfolio website is essential for any architect looking to showcase their projects and stand out professionally. With the global architectural services market projected to reach USD 480.80 billion by 2030 , competition is rising. Using a portfolio builder allows you to present your designs attractively while highlighting your skills. This guide shares tips for building an architecture portfolio website  and explores different website type  examples to inspire your portfolio website design  and showcase top architecture portfolio examples. Showcasing your talent should be easy. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: architecture portfolio website examples An architecture portfolio website is your space to tell your professional story and showcase your style. We selected the best examples for their clean layouts, striking visuals, organized project pages and easy navigation—making it simple for clients and employers to see your strengths at a glance. Selection criteria Why it matters Design and layout A clean, professional layout ensures your work stands out User experience Easy navigation ensures visitors have a positive and engaging experience Content quality Compelling project descriptions and a clear bio build trust and credibility 15 architecture portfolio website examples Here are 15 architecture portfolio website examples to inspire your next project. These standout sites represent some of the best portfolio websites  and are all built on Wix. Wix offers beautiful templates for your online architecture portfolio, making it simple to showcase your designs online. Gage Home Designs Richard Bell Architecture Golany Architects Studio Holmberg Dean Works Architecture Campbell Architects Allen + Pepa Philip Ewald Mastera Architects Seventy2 Architects LGS Design & Drafting J Dye Designs 21st Parallel Lauren Taylor Maine Design Build 01. Gage Home Designs Gage Home Designs  nails what makes an architecture portfolio website strong, helping them build trust and show off their work. Their visual portfolio takes center stage, with striking, high-quality images of custom home designs. Visitors can easily explore and get inspired by all the styles. And for that extra layer of credibility, the testimonials . Gage Home Designs shares real feedback from happy clients, giving future customers a clear idea of what it’s like to work with them. This smart move—pairing beautiful visuals with social proof—builds confidence in their brand. It makes their site feel thoughtful, complete and genuinely client-focused. Love what you see? Create your own architecture portfolio website using this same template. Template name: Architectural design firm (sleek) website template 02. Richard Bell Architecture Richard Bell is a member of the Royal Institute of British Architects. Immediately we see that he’s won the Deezen Award in 2018, since he proudly stamps the information on his homepage. This website makes really great use of white space: a frame surrounding the featured slideshow of work gives each image its chance in the spotlight, and the unique vertical strip running down the page highlights the menu of items. Its unique placement ensures visitors will be able to navigate to different pages of his portfolio website, which include an About page, architecture blog , and contact page, along with publications and awards. Love what you see? Create your own architecture portfolio website using this same template. Template name: Photographer website template 03. Golany Architects As a firm, Golany Architects has been active in Tel Aviv since 1991. With more than a decade of experience under their belt, their priority is making sure that their portfolio is neatly organized while exhibiting the full span of their work. When you find yourself with more than a handful of quality projects to display, take the lead from Golany Architects. The firm succeeds to present a plethora of their best projects by separating them into categories: residential, commercial, institutional and landscape. It not only looks nice, but ensures that individual projects are easy for visitors to identify. Love what you see? Create your own architecture portfolio website using this same template. Template name: Architecture firm   website template Looking to land your next role? Learn how to make a portfolio for a job  that gets noticed. 04. Studio Holmberg Swedish architect Mathias Holmberg takes a minimalist approach to his online portfolio, Studio Holmberg . An extensive gallery takes up the majority of his homepage real estate, providing viewers with an engaging visual overview of Mathias’s work. Sticking with the less-is-more theme, Mathias one and only menu item is a contact page. It’s safe to say that this level of minimalism makes for a clean website that’s easy to navigate. While Mathias’s straightforward approach perfectly matches the style of his work, others might want to include more details about each project. If you’re drawn to this portfolio structure, there are ways to further contextualize your images without disrupting the design. Consider linking each image to a dedicated project page, or adding concise details using an elegant hover effect. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Photographer website template 05. Dean Works Architecture Brooklyn-based architect Brandon Dean, who values sustainability, presents his work through his architecture portfolio website, Dean Works Architecture . Notice how his philosophy is elaborated on in his About page, which includes more than just a name and CV. Providing details like his approach and professional background helps us understand more of who he is, and what his goals are. Visitors to his site will also be greeted with a full-screen image of a project that’s not quite finished yet. Rather than appearing sloppy, this behind-the-scenes picture adds value by giving us a glimpse of Brandon’s process. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Start from scratch website template 06. Campbell Architects Campbell Architects  shows you exactly how an architecture portfolio website can capture your firm's expertise across residential and commercial design. The site uses clean layouts, easy navigation and stunning full-width images that make each project—like the Petworth Rowhouse and Taj Residence—pop off the screen. Short, sweet descriptions focus on what matters most: function and context, so visitors get each project's story right away. This is one of the most polished architecture portfolio examples out there, proving how clear organization, smart structure and consistent visuals can show off both your credibility and creative flair. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Architect responsive website template Editor’s note:  This template comes from Wix Studio, our advanced platform designed specifically for professionals and agencies.  Wix Studio  offers powerful tools, full design flexibility and enhanced functionality—perfect for creating a website that truly reflects your brand and expertise. 07. Allen + Pepa Allen + Pepa  Architects creates an architecture portfolio website that feels both grounded and refined. Based in Geneva, Illinois, the firm celebrates local character through projects that mix heritage with modern design thinking. The site stands out for its warm visuals, open layouts and approachable language that make their work easy to explore. Readers can see how thoughtful storytelling and technical transparency—like sharing their use of BIM modeling—build trust and showcase design expertise. Among the best architecture portfolio examples, it shows that a portfolio doesn’t need to be flashy to leave a lasting impression. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Interior design company (warm) website template 08. Philip Ewald Philip Ewald  in Houston showcases an architecture portfolio website that feels ambitious yet approachable. The site opens with striking images of commercial and civic projects, instantly giving a sense of scale and style. Projects are organized into clear categories like Corporate, Retail, Healthcare + Laboratory and Commercial Office, making it easy to explore by type. The layout keeps visuals front and center with minimal text, letting the designs speak for themselves. This portfolio example shows how strong organization, impactful imagery and a clean layout can help architects highlight both their creativity and expertise in a way visitors can quickly understand. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Architecture firm website template 09. Mastera Architects Mastera Architects  presents an architecture portfolio that feels both luxurious and approachable. The site highlights custom residential work with large striking images and minimal text, letting the craftsmanship speak for itself. Projects are easy to explore with clear navigation and high-quality visuals that emphasize design details and layout. This portfolio example shows how focusing on a niche, using strong imagery and keeping a clean elegant design can create a website that communicates expertise and attracts the right clients. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Photographer website template 10. Seventy2 Architects Seventy2 Architects  showcases an architecture website that blends commercial savvy with residential creativity. The homepage opens with bold visuals of office buildings, apartments and custom homes that instantly communicate scale and versatility. Navigation is simplified into clear categories like Commercial and Residential while project previews lead into immersive galleries that keep text to a minimum. This portfolio shows how mixing project types, prioritizing striking imagery and maintaining a straightforward layout can build a website that attracts both corporate and private clients. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Art store website template 11. LGS Design & Drafting LGS Design & Drafting  makes it easy for visitors to explore their work while feeling connected to the team. The homepage highlights projects like home additions, remodels and light commercial work through clean layouts and bold visuals. The site includes a chat feature for instant questions and a contact form in the footer for easy inquiries, making it simple for potential clients to reach out. This portfolio example shows how combining accessible communication tools, clear visuals and an organized layout can create a website that showcases work and encourages engagement. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Home remodeling company website template 12. J Dye Designs J Dye Designs  presents an architecture portfolio website that highlights 3D renderings, architectural drafting and custom design services. The homepage showcases photo-realistic visuals that immediately demonstrate the firm’s skill in turning ideas into detailed designs. Visitors can explore sections for house plans, 3D and virtual designs, and decorating ideas, with a clear pathway to reach the team via the contact page. This portfolio example demonstrates how showcasing specialized services and letting the work speak visually can make a website feel both professional and approachable. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Interior designer website template 13. 21st Parallel 21st Parallel Design Studio brings island living to life with an architecture portfolio that blends modern design and a relaxed, tropical vibe. The homepage’s large, striking images of Maui homes—featuring wood, stone, glass and open layouts—immediately show the local lifestyle. Their design process is easy to follow, covering everything from site analysis to construction. This example shows how a clear process and impactful visuals can make a design firm’s work feel both approachable and inspiring. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Artist website template 14. Lauren Taylor Lauren Taylor  offers a clean, personal architecture portfolio website that effectively presents her services and design philosophy. The site features a simple one-page layout with numbered sections for About, Portfolio, Process and Contact, making navigation easy for potential clients. This structure works well as an architecture portfolio, guiding visitors through her story and work in a clear, logical way. The portfolio section combines finished project photos with floor plans and mood boards, providing a comprehensive view of her creative process from concept to completion. This approach helps clients understand her aesthetic vision and functional goals, emphasizing meaningful, livable design. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Interior designer website template 15. Maine Design Build Maine Design Build  offers a great architecture portfolio example by separating its work into distinct design and construction galleries. This website immediately directs visitors to view either architectural designs or completed construction projects. This clear division allows potential clients to explore the specific services they need. The site emphasizes its full-service design-build capabilities and its focus on sustainability and collaboration with local businesses. By presenting its services from pre-design through construction alongside project galleries the firm effectively communicates its comprehensive process and expertise. Love what you see? Create your own architecture portfolio website using this same template. Template name:   Architecture firm website template Ready to learn   how to start an architecture business ? Your eye for design can go a long way when it comes to creating thoughtful, effective  website architecture . What is an architecture portfolio website?   An architecture portfolio website is designed to reflect your professional style, personality and above all else—experience. It should showcase your greatest architectural accomplishments to date, including pertinent information to describe yourself and samples of your work. Compared to a physical professional portfolio , it will need to include visual elements that can translate your oeuvre into a succinct virtual format. Whether you’re an independent architect, or representing an architectural firm—an architecture portfolio is an essential element at any stage of your career. Acting as a meeting point between you and potential clients, your portfolio will show interested parties all that you're capable of, opening the doors to new projects for years to come. Using your professional portfolio as a personal marketing portfolio  is never a bad idea. It can also help you make money as an architect . Learn more: What is a portfolio? How to make an architecture portfolio What to include in a portfolio Does a portfolio have to be a website? Tips for creating an architecture portfolio website Rome wasn’t built in one day, and your website won’t be either. Do some prep by gathering up knowledge of what an online portfolio is or checking out the latest web design trends. You can also check our some web portfolio examples. In the meantime, here are some tips on how to make a portfolio on the web. These are 10 practical things to keep in mind before you dive into your architecture portfolio’s design: 01. Treat your template like a foundation Every architect knows that a building is only as good as its foundation. In many ways, a portfolio template is the foundation when learning how to make a website . Start by looking for a template with the layout you need to bring your concept to life. This might mean finding a minimalist website template, or using one with more modern features like parallax scrolling . Once the foundation is set, you’ll be able to customize every detail yourself while developing your own visual language. From the font you use, to the images you include or what background you feature—each element will play an active role in representing your professional career and goals. "An outstanding portfolio is all about storytelling. It’s not just a showcase of work but a narrative that weaves together a professional’s skills, creativity, and personality. Features like dynamic presets, AI setup and beautiful templates let creators bring their stories to life, ensuring that every portfolio not only stands out for its aesthetic appeal but also tells a compelling story about the creator behind it." - Hani Safe, product lead at Wix 02. Carefully curate your portfolio In the words of Frank Lloyd Wright, “less is more where more is no good.” When it comes to the works you present in your portfolio, be selective. Contrary to what you might think, you don’t have to present every project you’ve ever worked on. Of course, the number of options will depend on what stage you’re at in your career. But in any case, this is an opportunity to show yourself at your best. Curate your portfolio in a way that emphasizes your most distinguished work, most relevant projects, and embodies the full range of your skill, without being too repetitive. Feel free to include group projects and collaborations—these prove that you work well with others, something every future employer will be pleased to see. 03. Invest in your images First impressions are made in seconds. As with any type of design portfolio , a seamless way to make a good first impression is to invest in your images. High-quality photos of your completed projects will ensure that you give potential clients an adequate taste of the real thing. With each project, choose quality over quantity and limit yourself to the best photos of your work. Consider adding images from each stage in the building process, so visitors can fully immerse themselves in your work. As an architect, you’ll also want to include 3D model drawings or plans in order to represent the full scope of each project. Original sketches are also key, since it's a critical part of the job (ahem—not the ones you drew on napkins). 04. Give your work a narrative A picture’s worth a thousand words, but it doesn’t tell it all. Adding descriptive text to accompany the images in your portfolio is a great way to contextualize your work. If you prefer minimal text, at the very least provide information like the date, location and name of each project. Endeavor to expand your narrative by including extra material that might interest your future employers. Perhaps you can add background details of the project’s location, reveal your philosophy, or describe key aspects of your process. While architecture and other art portfolios tend to focus on visuals, remember that good copy is also key. In the same way architecture can communicate ideas, so do your written words. You want your language to maintain a professional style that won’t throw off clients, so be sure to keep your words concise, clear and intriguing—and free of grammatical mistakes. 05. Tell future clients about yourself Chances are, your proud parents won’t be the only ones visiting your site. Ideally, your audience will reach potential clients, future employers and others within your network. That means you’ll need to introduce yourself. Provide your professional bio on a dedicated About page, including a headshot, short description of yourself and a summary of your professional background. You might also want to upload your CV, which can exist as a page on its own, or be accessed with a PDF link or downloadable file . Either or both of these options will amplify your skills to prospective clients and provide them with a sense of trust. 06. Show off your achievements When you get rewarded for your work, there’s only one thing to do—flaunt it. Don’t hesitate to list your achievements on your architecture portfolio website. This can include notable awards, contests you’ve participated in, or any written media about your projects. The awards and publicity you receive are proof of your dedication and talent as an architect. Boasting them will only help you earn points with future employers, setting you apart from the crowd of competitors. 07. Make getting in touch easy Your ideal situation ends with potential clients feeling so impressed that they need to get in touch with you. Make that easy by providing your contact information in a clear and accessible location of your site. The best ways to incorporate these details are by adding them to your About page or CV, or alternatively creating a dedicated contact page. List the basics, like your business email address , phone number and links to your social networking profiles. Two practices you might also consider are creating a contact form so visitors can reach out directly from your site, or reiterating your details on the website footer. Learn more about contact us page examples  and about us page examples . 08. Choose a winning domain name The right domain name will strengthen your site’s professional appearance. Not to mention, boost your branding efforts. Oh, and it will also help your site become easier to find on search engines. Short as it is, picking out a domain name, as part of your website development and branding efforts, that’s on point cannot be emphasized enough. Some rules of thumb for crafting a winning one include: keeping it short, on-brand (in this case, stick with your name or the name of your architecture firm), and using keywords like “architect.” 09. Enhance your mobile website With all the excitement surrounding your online portfolio, it’s easy to forget about what it looks like from a smartphone. But these days, we like to have all the information we need at our fingertips. Since nearly half of global internet traffic arrives via mobile device, considering how to adjust your elements for a smaller screen is an absolute must. With a Wix template, you’ll be set with a built-in mobile version. Still, you can improve it further by minimizing the number of items, adding useful call-to-action buttons and adjusting your menu size so that users can easily browse your site from their phones. Take advantage of the mobile features Wix offers to further polish your design. "If your site isn’t mobile-friendly, it’s not search-friendly. At Wix, we design with mobile performance in mind—because great SEO starts with a seamless experience on every device." - Sharon Hafuta, SEO blog editor at Wix 10. Plan for regular updates Yes, your online portfolio is here to stay. But as your career evolves, your website will have to evolve with it. Since you don’t want to start from scratch every time, plan ahead for easy website maintenance. In order to reflect your most current professional developments, update your work periodically - every six months to one year. This will ensure that you don’t lag behind with outdated information. Architecture portfolio websites FAQ How many projects should I include in my architecture portfolio? Aim for 8-12 of your strongest projects. This gives you the chance to show your range and skills without overwhelming viewers. Focus on quality, variety and projects that highlight your design thinking and problem-solving. What makes a good architecture portfolio? A good architecture portfolio should: Be well-designed and easy to navigate. Showcase your best work. Tell a story about your design process. Be tailored to your target audience. Leave a lasting impression. Do I need professional photography for my projects? Yes, high-quality images are important, but they don’t have to break the bank. Clear, well-lit photos of models, drawings and renderings are enough to make your work look professional. Just avoid blurry or poorly lit images; they can seriously distract from your design. What should you avoid in a portfolio? There are a few things you should avoid in your architecture portfolio: Poor-quality images: Make sure your images are high-resolution and clear. Blurry or pixelated images will make your work look unprofessional. Too much text: Keep your text concise and to the point. Potential clients don't want to read through pages of text to understand your work. A lack of variety: Show a variety of your work, including projects of different scales and styles. This will demonstrate your range of expertise. A lack of personality: Let your personality shine through in your portfolio. This will help you to connect with potential clients on a personal level. Should a portfolio be a website or PDF? There are advantages and disadvantages to both websites and PDFs as portfolio formats. Websites are more interactive and engaging, easier to update and share and can include multimedia content, such as videos and 3D models. However, they also require more technical knowledge to create and maintain and can be more expensive to host. PDFs are easy to create and share, don't require a web hosting account and can be printed and distributed. That said, they aren't as interactive or engaging, they're difficult to update and they can't include multimedia content. Is having an architecture portfolio website worth it? Yes, having an architecture portfolio website is definitely worth it. In today's digital world, potential clients are increasingly looking for architects online. A well-designed portfolio website can showcase your work in a professional and engaging way, and can help you to attract new clients and grow your business.

Ready to let your work shine? Build your portfolio →   Drawing digitally allows for so much freedom to experiment and explore. This comprehensive guide will help you fully master the art of digital illustration. Whether you’re enriching your personal art portfolios , refining a client project or for embellishing your website design , digital illustration allows for many creative opportunities. Key tools, techniques, and keyboard shortcuts can help in the process of creating digital artwork and speed up your workflow, an especially valuable tool when freelancing as an artist. To help you find your way around the digital artboards and canvases, this complete guide focuses on Adobe Illustrator for vector illustration and Adobe Photoshop for pixel-based work. It will also discuss how to bring the two together regardless of your website type . Whether you’re a freelance digital artist looking to start understanding how to make a website or a drawing tablet pro, you’re bound to learn a thing or two from this all-encompassing guide for digital illustration, brought to you by two professional illustrators at Wix. And if you're looking for new clients, don't forget to head over the Wix Marketplace to offer your services and skillset. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio in just a few clicks. Customizable templates and intuitive tools make it easy to showcase your work with confidence, leaving a lasting impression on every visitor. What is a digital illustration? A digital illustration refers to visual artwork created using digital tools such as graphic tablets, stylus pens and illustration software, such as Adobe Illustrator and Photoshop. It encompasses various styles and techniques, from digital painting and vector art to concept art and character design. Digital illustration allows artists to create and manipulate images on a digital platform, providing flexibility and opportunities for experimentation. Vector illustration: Using Adobe Illustrator 01. Pen Tool illustration The Pen Tool allows for precise results with only so much as a mouse. It’s useful for accurately tracing photographs or other resources. Drawing with the Pen Tool (P in your keyboard) is achieved by connecting several points, called anchors, that make up lines or paths. This results in an endless variety of lines and shapes, either geometric or curvy and arched. The anchors can be manipulated and moved around by dragging the handles attached to each one. Some pro tips: Practice makes perfect: The Pen Tool requires some getting used to until you can fully master it. If this tool is new for you, take time to practice by tracing a photograph as accurately as you can. Space out your anchors: Create your shapes and paths with as few anchors as possible. While using many anchors does make drawing easier, keep in mind that the more anchors you use, the bumpier the edges will be. Some useful technicalities: For straight lines, press Shift before positioning a new anchor. In order to control the handles only (and not anchors), select the white mouse cursor (Direct Selection Tool, or A in your keyboard) and drag the handles while pressing down the Alt key. Opposite handles are usually equal in length. If you want to control each handle individually and achieve different handle lengths, press Command or Ctrl while dragging the handle. To delete handles, switch to the Anchor Point tool by pressing Shift + C. 02. Illustrating with geometric shapes This style does wonders with basic geometric shapes such as circles and rectangles. These can be cut and moved around in different ways, while always retaining their straight angles and perfect radiuses. It’s used for various purposes, from UX illustration to greeting cards. This method works best with a combination of different tools that are used to cut and connect the shapes together. The main ones that come in handy are the Pathfinder Tool (Window > Pathfinder, or Command or Ctrl + Shift + F9), the Scissors Tool (C) and the Pen Tool (P). Uncle Max’s Journey, detail from a children’s book, 2014, illustration by Ariel Wollek. This project was carried out under the supervision of Prof. Rutu Modan in the Visual Communication Department at Bezalel Academy of Arts and Design, Jerusalem. Some pro tips: Shapes are all around you: Everything can be broken down into basic geometry. This quick exercise can help you get acquainted with the concept:: Find a picture of your favorite animal and break it apart into its basic shapes, by placing shape outlines on top of the picture. This is also a useful method for flexing your artistic muscle and overcoming creative block. Decide how you want to approach this: are the eyes just tiny circles, or are they ellipses with round pupils and a white flare of light? Harmonize your art: When your image is simplified down to its bare geometrical necessities, visual harmony becomes even more crucial. For this reason, ensure that your shapes are perfectly aligned before merging them. Another tip for maintaining a sense of consistency is to pick a few shapes and have them repeat throughout your illustration. Create surprising shape combos: Make your visuals interesting by rearranging the basic shapes we all know into new and surprising ones. Take the edge off your corners: Give your illustration a pleasant, curvy feel with the Round Corners Tool. 03. Freehand illustration While creating straight lines and perfect shapes is its main advantage, Adobe Illustrator can also be used for freehand illustration. Some pro tips: By determining your line’s Fidelity (double-click on the brush or pencil icon for the Options panel), you can decide whether to keep your lines as you draw them, or allow Illustrator to smoothen them out. For cleaning excess lines from a freely drawn shape, use the Shape Builder tool (Shift + M). Pixel-based illustration: Using Adobe Photoshop 01. Brushes and strokes Photoshop brushes provide never-ending options for digital illustrations, sometimes very close in their appearance to real life strokes of pencil, gouache, ink, and more. These brushes allow for a highly realistic look – and pretty much any look you can dream up. There are so many great brushes out there, but this abundance can also get overwhelming. It’s often wise to find the ones you like best and fit your style, and stick to those. Using a limited amount of brushes can also help in creating a unified look throughout your works and illustration portfolio . Adobe Photoshop comes with a basic set of brushes, which is sufficient for most uses. If you’re looking to expand your options, explore some of the professional brush sets that you can purchase online or download for free. To get you started, check out the set of brushes by illustrator Kyle T. Webster , offering over 1,000 high-quality brushes. Grandfather Stories from Addis Ababa, a spread from Or Yogev’s graduation project, 2016. This project was carried out under the supervision of Alon Briar, in the Visual Communication Department at Bezalel Academy of Arts and Design, Jerusalem. Some pro tips: Own your stroke: For most techniques, it’s best to use the same style of stroke for both drawing and erasing, to achieve unified shapes and lines. One way of doing this is by setting both the Brush Tool (B in your keyboard) and the Eraser Tool (E) as the same brush. A different method is to create your image on a layer mask, drawing with a white brush and erasing with a black brush (interchange between the two by hitting X). Put a spin on it: Use the Rotate Tool (R) to see your image from different angles. You can always reset the view back to its upright position with a quick hit on the Escape key. Smooth it out: Control how smooth your stroke is in the options bar. Increasing the value of smoothing reduces jittering and helps produce slick, curvy shapes. This is especially useful for digital hand lettering . Beware of heavy brushes: Some brushes you download online might be too heavy and slow down the program. It’s better to avoid these to keep your workflow going. Swap your colors with ease: One of the benefits of digital illustration is just how easy it is to change your colors and test as many color palette options as you need. There are two methods for changing the colors of anything on your layer: Color by locking the pixels: Click the ‘lock transparent pixels’ button in the Layers panel (the one that looks like a checkered box). This should lock down all active pixels in the layer. This way, when you paint over them, all existing pixels will change color – but no new pixels will be added. Just don’t forget to unlock the layer when you’re done. Color with a clipping mask: Create a new layer. In the Layers panel, click on the thin line between the two layers while holding down the Alt key. This will result in a small arrow linking the new layer to the one below it, so whatever color you paint with on the clipping mask will automatically apply to the content of your previous layer. 02. Textures Textures add depth to your 2D pieces, and create a more convincing and authentic feel. When overused, however, they can become too dominant and obscure the illustration with a grainy blur. Use your textures wisely and pick your favorite ones to work with, maintaining a unified look. In order to import textures into Photoshop, go to Layer > New fill layer > Pattern, or click on the ‘Create new fill or adjustment layer’ icon (the black and white circle) at the bottom of the Layers panel. This way, each new texture will come with its own mask, which helps in applying your texture to the relevant areas only. Some pro tips: DIY your textures: Create interesting textures manually with watercolors, acrylics, ink, or even plain paper, and easily scan and import them into Photoshop. There are also a lot of great textures available for download online. Color your textures: To color your texture, use a clipping mask. (Reminder: Create a new layer. In the Layers panel, click on the thin line between the two layers while holding down the Alt key. This will result in a small arrow linking the new layer link to the one below it, so whichever color you apply to it will fill the visuals in your previous layer.) 03. Create a screen print look Screen printing is based on printing in layers, one layer for each color – which makes it a perfect fit for the layer-based Photoshop. The unique screen printing look is achieved when the different colors show through their corresponding layers, creating new colors as a result. For that reason, we recommend limiting your color scheme to two to three colors – confining each color to a separate layer – which will result in three to six different colors when mixed. The best way to create this effect is by using the Photoshop blending modes – ‘Multiply’ is a great option, and ‘Linear Burn’ is also good if you’re looking for extra contrast. Pro tip: It’s sometimes easier to apply blending modes on a group of layers instead of a single one. This makes playing around with the layers slightly more convenient. 04. Digitize your sketchbook Digital illustration does not necessarily mean you abandon the pen and paper all together. With these techniques, you can have the best of both worlds – enjoying the special handmade appeal as well as the tech benefits of creating digital artwork. In order to bring your sketchbook work into Photoshop, it’s best to create your linework and shading separately. Draw the lines first, making sure to work in high contrast black-and-white so that it will be easily read by your computer. It’s preferable to use a black pen or marker, but a pencil can also work. Scan the image or take a high-resolution photo of it, making sure to retain the high contrast. Once you open your image in Photoshop, it’s time to separate your linework from the white paper background. Here’s how: Select the whole image (Command or Ctrl + A) and copy it. In the ‘Channels’ window, create a new channel which will show up as black. Paste the image into the new channel and invert it (Command or Ctrl + I) so that the image becomes white. Press ‘Load channel as selection’ (the dotted-circle icon at the bottom of the Channels window), so that only your image is selected. Back in the Layers panel, open a new layer. Press Command or Ctrl + backspace, which will color in your selected area. Your line work is now digitized. Create the shading layer as an additional handmade layer for the same illustration. Do this on a separate piece of paper, using tracing paper or a light table. Repeat the previous steps for scanning and separating the image from its background. Now your Photoshop file should have one layer of linework and one layer of shading, both created by hand. You can then add color, textures and other elements, enriching your illustration to your heart’s content. Go from vector to pixel: Using Illustrator and Photoshop Vector and pixel-based illustration each have their pros and cons, and you can benefit from bringing the two together. Many illustrators create their images on Illustrator first, and then move on to Photoshop as the next step for their textures and finishing touches. Here’s how to take your Illustrator files to Photoshop the right way: Once you’re happy with your Illustrator file, select everything on your artboard and copy it. Go to Photoshop and make sure none of the layers are selected. Once you paste your visuals you will see a pop-up window. Select ‘Paste as: Path’. Open the Photoshop Paths window. Your visuals should all be there as a new Work Path, not yet separated into layers. Using the black arrow cursor (A), select each shape individually. For each shape selected, open a new layer in the Layers panel. Then back in the Path panel, click ‘Fill path with foreground color’ and ‘Stroke path with brush’ (the black circle and outlined circle icons at the bottom left of the panel). You can then delete the cyan outline of the shape, or decide to keep it in case you’d like to modify it later on. This should result in each of your shapes on a separate layer, colored in and ready to use. Types of digital illustration jobs Digital illustration has become a versatile and in-demand field, offering various job opportunities for skilled artists. Here are the top 6 options for digital illustration jobs : Digital illustrator: Creating visual concepts and illustrations using digital tools for various purposes, including character design, book covers, editorial illustrations and digital art. Concept artist: Visualizing and designing characters, environments and objects for industries like gaming, film and animation during the early stages of creative development. UI/UX designer: Designing visually appealing and user-friendly interfaces for websites, applications and software to enhance the overall user experience. Game artist: Creating digital assets, including characters, environments, textures and animations, for video games to contribute to the visual elements of the gaming experience. Medical illustrator: Using digital tools to create visuals that explain complex medical concepts, procedures and anatomy for healthcare professionals, educators and researchers. Children's book illustrator: Creating engaging and age-appropriate visuals to accompany stories in children's books, contributing to the overall appeal and educational value of the publications. Digital illustration FAQ Can I be an illustrator without a degree? Yes, you can become an illustrator without a formal degree. While a degree can provide valuable skills and knowledge, many successful illustrators are self-taught or have pursued alternative paths such as online courses, workshops and practical experience. Building a strong portfolio and developing your skills through consistent practice is often more critical than having a specific degree. What skills are required to become a digital illustrator? To become a digital illustrator, you need proficiency in digital illustration software such as Adobe Illustrator. Essential skills include a strong understanding of composition, color theory and anatomy. Additionally, illustration skills, creativity, attention to detail and the ability to bring ideas to life visually are crucial. Continuous learning and staying updated on industry trends also contribute to success. How much do digital illustrators make? Digital illustrators' income can vary based on factors such as experience, skill level, geographic location and the industry they work in. Freelancers may charge per project or per hour, while full-time positions may offer a salary. On average, digital illustrators can earn anywhere from a few hundred to several thousand dollars per project, depending on the complexity and scope. What is the difference between digital illustration and graphic design? Digital illustration focuses on creating visual concepts and artwork, often telling a story or conveying a specific message through images. Graphic design, on the other hand, involves using visual elements and layout techniques to solve problems and communicate information. While both fields may use digital tools, digital illustration leans more toward artistic expression, whereas graphic design encompasses a broader range of visual communication. What does a digital illustrator do? A digital illustrator creates visual concepts, characters and artwork using digital tools. They may work on projects like book covers, editorial illustrations, concept art for games or films and more. Digital illustrators collaborate with clients or art directors to bring ideas to life, using their skills to convey messages, evoke emotions or enhance visual storytelling. How do I make my own digital illustrations? To create your own digital illustrations, start by acquiring the necessary tools, such as a graphic tablet and illustration software (e.g., Adobe Illustrator or Procreate). Learn the basics of the software and practice fundamental illustration skills. Experiment with different styles and subjects, seek feedback and build a portfolio showcasing your work. Online tutorials, courses and communities can provide valuable resources and support as you develop your digital illustration skills.

Ready to showcase your best work? Start building your portfolio →  Creating an online portfolio is a crucial step for anyone looking to showcase their skills, experience and creativity. Whether you're an artist, designer, writer or professional in any field, your portfolio serves as your online brand ambassador. Its not uncommon though for portfolios to fail to impress because of avoidable mistakes. Understanding these pitfalls can help you understand how to build a portfolio that truly stands out and opens doors to new opportunities. TLDR: Common portfolio mistakes Portfolio mistake 1 Choosing the wrong work to showcase 2 Neglecting the presentation and layout 3 Forgetting to tailor to your audience 4 Overloading with text/technical jargon 5 Ignoring the importance of contact information 6 Not updating the portfolio regularly 7 Overusing visual effects 7 of the most common portfolio making mistakes Choosing the wrong work to showcase Neglecting the presentation and layout Forgetting to tailor the portfolio to the audience Overloading with text or technical jargon Ignoring the importance of contact information Not updating the portfolio regularly Overusing visual effects 01. Choosing the wrong work to showcase One of the biggest errors in portfolio creation is including every piece of work you've ever created. A portfolio should be a carefully curated selection of your best that highlights your best and most relevant projects. Including too many items or irrelevant work can overwhelm viewers and dilute your strengths. How to fix this portfolio mistake: Select 8 to 12 pieces that demonstrate your skills and versatility. Prioritize recent work that aligns with the type of job or client you want. Remove projects that don't reflect your current abilities or style. For example, if you're a graphic designer applying for branding work, your graphic design portfolio should focus on logo design, packaging and brand identity projects rather than unrelated illustrations or personal experiments. Hear from Wix user Longodesigns : With the Wix platform I was able to make a stunning website with minimal cost and time. With no web design experience, I was able to figure it out all on my own. 02. Neglecting the presentation and layout Even the best work can lose impact if the portfolio is poorly organized or visually cluttered. A confusing layout or inconsistent formatting can frustrate viewers and make it hard to find key information. Tips for better portfolio presentation: Use a clean, simple design that lets your work shine. Maintain consistent fonts, colors, and spacing throughout. Group similar projects together and provide clear headings. Include brief descriptions explaining your role and the project’s goals. For instance, a photographer’s portfolio , like this example from Lorenzo Fanfani , might group images by theme or style, with captions that describe the shoot location, concept, or technical details. 03. Forgetting to tailor the portfolio to the audience A common mistake is creating a generic portfolio that tries to appeal to everyone. This often results in a lack of focus and fails to address the specific needs of potential employers or clients. How to tailor your portfolio better: Research the company or client before submitting your portfolio. Highlight projects that match their industry, style or values. Adjust your portfolio’s tone and content to fit the audience’s expectations. If you're applying for a role in a tech startup, emphasize innovative and fast-paced projects. For a traditional marketing agency, showcase more polished, professional work.. Learn more: Common website creation mistakes 04. Overloading with text or technical jargon While it’s important to explain your work, too much text or complex language can distract or confuse readers. Many viewers skim portfolios quickly, which means clarity and brevity are key. Best practices for portfolio descriptions: Use simple, direct language. Focus on your contribution and the project outcome. Avoid jargon unless it is widely understood in your field. Use bullet points to break up information. For example, instead of writing “Implemented a multi-faceted digital strategy leveraging cross-platform synergies,” say “Created a social media campaign that increased engagement by 30%.” 05. Ignoring the importance of contact information and accessibility A portfolio that lacks clear contact details or is difficult to navigate misses its purpose. Potential clients or employers need an easy way to reach you and explore your work. Make sure to remember for your portfolio: Include your email, phone number, and professional social media links. Use a mobile-friendly/ responsive design that works on mobile devices. Test your portfolio on different browsers and devices. Provide downloadable versions if relevant. A portfolio website that loads slowly or breaks on smartphones can lose you valuable opportunities. Explore these mobile-friendly portfolio templates from Wix to get building your site today. 06. Not updating the portfolio regularly An outdated portfolio can give the impression that you're inactive professionally or not improving your skills. Regular updates keep your portfolio fresh and relevant. How often to update your portfolio: Add new projects as you complete them. Remove older work that no longer represents your best abilities. Refresh the design every year or two to stay modern. For example, a web developer might add recent websites they built and remove older projects that use outdated technologies. Be inspired: Web development portfolio examples 07. Overusing visual effects and complex navigation While creativity is important, excessive animations, sound effects or complicated menus can distract from your work and frustrate users. Keep a portfolio user-friendly by: Using simple navigation with clear labels. Avoiding auto-play audio or flashing graphics. Ensuring fast load times. A portfolio should make it easy for viewers to focus on your work, not on figuring out how to use the site. Learn more: What is a portfolio? Why do I need a portfolio?

Want a portfolio that builds itself? Try Wix’s AI Website Builder → These leading creatives have shared many of their iconic works with the world, as well as a few words of wisdom. We've collected their thoughts on the creative process, beauty and all things design. When it comes to design inspiration, there’s hardly ever a right or wrong answer. Creativity can have completely different meanings for different people. At times it can get so elusive that what got you sparking with ideas one day, loses its charm the next. In this life of endless wandering, there is no eternal spring of inspiration to rely on. Yet like a lighthouse beaming in the dark, we are sometimes able to find direction in the aura of powerful thinkers in the arts. We’ve collected 10 intriguing and thought-provoking quotes to add to your mood board and design blogs from notable individuals we look up to, from David Lynch to Issey Miyake. Not entirely straightforward, not exactly motivational – we hope these words strike a cord in your designer heart. Creating a portfolio has never been this easy. With Wix’s AI Website Builder, you can have a fully personalized website up and running in minutes. Just share a few details about your vision, and let Wix’s AI take care of the design, customization and launch. It’s quick, smart and tailored to showcase your work beautifully. Don’t wait–let AI do the heavy lifting while you focus on creating and sharing your best work. Whether you're starting out on your journey to becoming a freelance graphic designer , or looking for inspiration for your graphic design portfolio or website, we've got you covered. Make sure your online presence is polished and branded, from your designer's Instagram account to your portfolio website . Spike Jonze Saul Bass Francis Bacon Charles Bukowski Stefan Sagmeister David Lynch Hayao Miyazaki Tove Jansson Issey Miyake Paul Rand 01. Spike Jonze I think the way kids create is so inspiring. They're drawing a picture? They love the picture they drew; they're not tortured about it. Spike Jonze About the author: Spike Jonze (born 1969) is an Oscar-winning filmmaker and director. Many of his works discuss the self-loathing and inner turbulence that follow the creative process. Being John Malkovich and Adaptation are two iconic examples of such metafilms. 02. Saul Bass I want to make beautiful things, even if nobody cares, as opposed to ugly things,. That's my intent. Saul Bass About the author: Influential freelance graphic designer Saul Bass (1920-1996) created many memorable title sequences for Hollywood films, revolutionizing movie credits from a plain and informative introduction to an inherent part of the film’s storytelling. He is also the designer of many logos, among them the AT&T, United Airlines and Kleenex logos. 03. Francis Bacon I believe in deeply ordered chaos. Francis Bacon About the author: British artist Francis Bacon (1909-1992) is known for his grotesque and bleak style. His powerful and emotional works capture the post-war anxiety of his time in portraits of distorted characters that seem tortured and hurt, many times with their mouths wide open, mid-scream. The abstract depiction of his subjects is contrasted against flat, geometric backgrounds. Most of his works are organized into series, repeating similar subject matter in diptych or triptych formats. 04. Charles Bukowski To do a dull thing with style now that's what I call art. Charles Bukowski About the author: The poems and short stories of German-American writer Charles Bukowski (1920-1994) mainly depict his hometown, Los Angeles. Bukowski describes alcohol-filled, crude and anti-social human interactions of his city’s poor lowlife, and centers his plots around the mundane events of the everyday. 05. Stefan Sagmeister I had discovered that I'm much less special than I thought I am. So whatever I find true for myself, other people might also relate to. Stefan Sagmeister About the author: Born in Austria (in 1962) and based in New York, acclaimed graphic designer Stefan Sagmeister is well-known for his innovative use of typography – creating type with materials ranging from bananas to his own skin. Sagmeister has also designed album covers for prominent musicians including the Rolling Stones and Jay-Z, and initiated an exhibition and a film about happiness – The Happy Show  and The Happy Film . 06. David Lynch I discovered that if one looks a little closer at this beautiful world, there are always red ants underneath. David Lynch About the author: Filmmaker David Lynch (born 1946) is known for the surreal and enigmatic atmosphere he achieves on film, with its distinct aesthetics. From films Blue Velvet and Mulholland Drive to television series Twin Peaks , Lynch’s creations tap into the collective subconscious with an eerie, dreamlike beauty. 07. Hayao Miyazaki Do everything by hand, even when using the computer. Hayao Miyazaki About the author: Japanese animator and film director Hayao Miyazaki (born 1941) is co-founder of Studio Ghibli and director of many beloved anime films such as My Neighbor Totoro , Princess Mononoke and Spirited Away . His imaginative, often epic films stress the importance of our relationship with nature and warn against the possible harms of technology. 08. Tove Jansson Lose your invaluable curiosity and you let yourself die. It's as simple as that. Tove Jansson About the author: Finnish artist Tove Jansson (1914-2001) is the author and illustrator behind the Moomin book series and comic strips. The Moomin series, spanning over nine novels and three picture books, offers an idyllic and peaceful portrayal of family ties, friendships and life with nature, that is only interrupted by the Moomins’ adventurous journeys in the Nordic wilderness. 09. Issey Miyake Work for money, design for love. Issey Miyake About the author: Japanese fashion designer Issey Miyake (born 1938), founder of the Tokyo-based Miyake Design Studio, is known for his cutting-edge mix of new techniques with traditional materials and fabrics, creating garment construction that is almost seamless. He is also responsible for a collection of perfumes under his name and has proclaimed in the past that proceeds from his perfumes go to charity. 10. Paul Rand Ideas do not need to be esoteric to be original or exciting. Paul Rand About the author: American art director and graphic designer Paul Rand (1914-1996) is the creative mind behind timeless logos such as those for IBM, ABC, and Westinghouse. Rand helped pave the way for a well-rounded approach to corporate identities, regarding design as an essential part of businesses. Rand’s Modernist style was based on simple geometric shapes and bold color palettes. Learn more about how to make a website with our complete guide.