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  • Wix vs. GoDaddy: what you need to know before you build

    Turn your ideas into a website you love with Wix →   Wi x vs GoDaddy is one of the most searched comparisons for anyone deciding which platform to use for their site. In 2026, the "best" website builder isn't a universal truth; it depends entirely on what you prioritize. It's less about finding a one-size-fits-all solution and more about matching a platform's specific tools to your project's goals. As experts in the website building space, we have analyzed how different platform architectures impact everything from initial setup to long-term scaling. These differences become clear the moment you register a domain name to the specific steps you'll take when learning how to make a website  that actually looks professional. In this head-to-head comparison of Wix vs GoDaddy, we’ll break down how each platform approaches design, customization and growth. By looking closely at their core features and overall experience, you’ll be able to choose the right foundation for your website. TL;DR: Wix vs GoDaddy Wix and GoDaddy are two of the most popular ways to get a website online, and both can help you launch a professional site quickly. Based on years of experience helping users build and grow websites, we’ve seen how each platform approaches site creation differently. The “right” choice often comes down to how much control, flexibility and built-in features you want from your website builder. Here’s a quick look at the most in-demand features users consider when comparing these two popular website builders: Design flexibility:  Wix provides a hybrid editing experience that combines drag-and-drop freedom with AI-assisted design tools, letting you adjust layouts freely while also receiving intelligent suggestions. GoDaddy uses structured layouts with 100+ templates, offering a more guided approach. AI tools:  Both offer an AI website builder , while Wix’s chat-based AI builder allows deeper personalization and ongoing design adjustments. Apps and integrations:  The Wix App Market provides 500+ apps and extensive built-in business tools; GoDaddy’s marketplace is more limited in comparison. Blogging:  Wix includes a full-featured blog maker with advanced customization; GoDaddy covers essential blogging features. Ecommerce:  Both support online selling, while Wix's eCommerce platform allows more product variants and built-in dropshipping and print-on-demand options. Marketing and SEO:  Wix supports advanced SEO settings, automation and third-party integrations; GoDaddy focuses on core marketing tools. Bottom line:  Both Wix and GoDaddy support professional website creation, with differences in design flexibility, feature depth and overall customization. Explore a no-code website builder to create your site quickly and easily → Building a website for your business, passion project or side hustle should feel simple and exciting. Wix generates a personalized starting point with AI. You can customize every detail with intuitive drag-and-drop tools, while Wix handles the tricky parts to make building your site simple. That way, you can focus on what matters most: bringing your ideas to life. Ready to get started? Create your website today. Wix vs GoDaddy: feature comparison Wix and GoDaddy both aim to simplify website creation, especially for users without technical experience. That said, the way each platform approaches design, selling online, marketing and long-term growth differs in meaningful ways. In this side-by-side comparison, we break down the features that matter most to real website owners, based on hands-on testing, product analysis and common decision-making criteria. Below, you’ll find a structured look at how each builder performs across the areas that typically influence platform choice. Jump to any section below: Drag-and-drop editing Web design and AI Apps and integrations Security and reliability Blogging Ecommerce Marketing and SEO Customer support Pricing 01. Drag-and-drop editing Wix offers an constantly expanding library of over 2 ,000 website templates , covering virtually every industry and style. GoDaddy also supports multiple industries, but its selection is more limited, with 100+ templates. Wix’s intuitive drag-and-drop editor provides precise control, letting you place elements anywhere on the page and fine-tune your site down to the pixel. This flexibility makes it easier to create a truly custom website that reflects your vision. "Building a website isn’t just about picking a pretty website template, it’s about making sure every section works for your goals. With Wix, you can drag and drop elements exactly where you want and still get a site that’s mobile-ready and fast." - Adi Avraham, senior SEO growth at Wix By contrast, GoDaddy’s editor is grid-based, meaning content is confined to preset sections and layouts. While this approach limits customization, it can simplify the process for users who want to get a site up quickly without worrying about design details. Bottom line:   Wix’s drag-and-drop editor offers far greater creative freedom, while GoDaddy’s structured approach may appeal to those seeking a faster, more guided setup. 02. Website design and AI Wix takes website design to the next level with its hybrid editor, which combines drag-and-drop freedom with AI-assisted guidance. You can chat with AI to generate a personalized website in minutes, then refine layouts, themes and individual elements directly in the editor. Wix's built-in AI design tools also help you create images, videos and content, supporting both creativity and efficiency. For advanced users, Wix Studio  offers additional control for complex designs and multi-site management. (Learn more about the differences between Wix vs. Wix Studio ) "I always tell people: the best websites are the ones you can tweak yourself without a designer. Wix’s hybrid AI and drop and drop editor lets you experiment, preview and adjust in real time, so your site feels truly yours." - Adi Avraham, senior SEO growth at Wix GoDaddy focuses on speed and simplicity with its template-based approach. Its AI builder, Airo™, suggests a layout, pages, images and copy after a few questions about your website goals. Users can make edits using the classic builder and tap AI for marketing assets like logos, social media graphics and email campaigns. While GoDaddy’s AI helps launch a site quickly, it doesn’t provide the same level of creative control or design depth as Wix’s hybrid editor. Bottom line:  Wix’s combination of drag-and-drop flexibility and AI guidance makes it a powerful tool for building highly customized websites, while GoDaddy emphasizes speed and simplicity through templates and guided AI suggestions. 03. Apps and integrations If you want your website to do more than just look good, integrations matter. From marketing automation to shipping logistics, the right apps can turn a simple site into a fully operational business hub. Wix offers one of the largest app ecosystems among website builders, with 800+ apps available in its App Market from pre-vetted partners. The marketplace includes a wide range of popular web apps, business services and advanced features designed to help you grow and manage your site more efficiently. You can choose from native Wix solutions or integrate third-party apps that extend your site’s capabilities even further. This mix of built-in tools and external integrations gives businesses the flexibility to start simple and expand over time without switching platforms. Some standout categories in the Wix App Market include: Marketing and SEO apps Store management tools for inventory, shipping, accounting and operations Communication tools like live chat and appointment booking Advanced analytics and data tracking integrations Multimedia apps for audio, video and animation Industry-specific apps for restaurants, hotels and other niches Beyond third-party apps, Wix also includes a wide range of built-in business solutions, like online scheduling , customer messaging, email marketing , eCommerce and online payments . Wix helps to keep many of these tools native to the platform to reduce reliance on external subscriptions and help streamline management from one dashboard. On the flip side, GoDaddy’s app market is much more limited with around 70 apps and integrations available for their website builder. This includes integrations for payments, email marketing, Google tools and select WooCommerce extensions. Bottom line:  Wix’s larger app marketplace and extensive built-in tools offer broader flexibility for businesses planning to scale, while GoDaddy focuses on a more streamlined set of core integrations. 04. Security and reliability Explore website security tips  on Wix. Website security isn’t optional when you’re running a website, it’s foundational. Whether you’re processing payments, collecting email addresses or storing customer data, your platform’s infrastructure directly impacts trust, compliance and long-term stability. From a baseline security standpoint, both Wix and GoDaddy include essential protections that modern websites require, including: SSL encryption to secure data transmission Website security scans and monitoring PCI compliance for eCommerce transactions DDoS mitigation to help prevent service disruptions Where Wix and GoDaddy differ is in their approach to website infrastructure . Wix operates as a fully closed system, with sites hosted on its proprietary infrastructure. This means hosting, security and performance are centrally managed and maintained by Wix, with continuous monitoring and automatic updates. While Wix supports certain custom code capabilities, its controlled environment can reduce exposure to vulnerabilities commonly associated with fragmented hosting setups. For businesses that prioritize centralized oversight and managed security, this model offers built-in safeguards at the platform level. "What often gets forgotten when talking about choosing a website builder is the capabilities of the infrastructure that’s promised to you, the reliability of the hosting, the level of security in place to protect your visitors’ data and, of course, your site's speed. Even if infrastructure is not the first thought that comes to mind when creating a website, if it’s not robust enough, it can cause major headaches for website owners when trying to scale a website later on." - Esin D. Habif, product marketing lead at Wix GoDaddy, while also offering managed hosting, provides multiple hosting plans, including WordPress hosting, which is open source. Open-source environments can offer flexibility and portability, but they may require more hands-on management depending on configuration and third-party plugins. In terms of reliability, both Wix and GoDaddy use cloud-based hosting infrastructure and report strong uptime performance. Bottom line:  Both platforms meet industry-standard security requirements. Wix emphasizes a tightly managed, proprietary infrastructure model, while GoDaddy offers a mix of managed and open-source hosting environments. 05. Blogging For many businesses, blogging isn’t just a content add-on, it’s a core driver of SEO, audience growth and brand authority. A strong blogging platform should support both content creation and long-term discoverability, helping you publish consistently while optimizing for search performance. If you’re researching how to start a blog or blog examples , the tools built into your website builder can make a significant difference in how easily you launch and scale your content. Wix includes a full-featured blogging platform built directly into the ecosystem. It’s designed to support everything from simple updates to large-scale content strategies. With Wix, you get: A flexible blog post editor that offers blog website templates and supports text, images, videos, dividers, photo galleries, GIFs, HTML code, polls, tables and more Built-in AI writing tools for outlining, writing, editing and generating blog images Custom categories and tags for content organization Post scheduling for future publishing Social sharing options for Facebook, Pinterest, X and other platforms A built-in commenting system to encourage engagement Automatic blog SEO support, including sitemaps and metadata Advanced page-level SEO features and an AI meta tag creator From an SEO perspective, these built-in tools reduce reliance on third-party plugins and give site owners more direct control over optimization settings. "Blogging is still relevant. Since AI-generated content has become more prevalent, there is an increasing demand for human-created content based on real experiences. People and Google will value authentic, experience-driven content. Additionally, it's now easier to create content around personal experiences with the help of AI tools, which means more bloggers are likely to join the space." - Adi Avraham, senior SEO growth at Wix GoDaddy, in comparison, offers more basic blogging functionality. Its blog editor allows you to add text, images, videos and dividers, along with: Custom categories Post scheduling Social sharing for Facebook and X An SEO setup wizard for optimizing your blog homepage and posts However, the overall blogging environment is more streamlined. Design flexibility, interface customization and integration options are more limited. GoDaddy also lacks certain advanced blogging capabilities, including RSS feeds, author profiles, built-in commenting systems and more granular SEO controls. Bottom line:  Wix delivers a more comprehensive, SEO-ready blogging platform suitable for content-driven growth strategies. GoDaddy provides essential blogging tools that may work for simpler publishing needs. 06. Ecommerce If selling online is part of your plan, your website builder needs to do more than just display products. It should support payments, logistics, inventory and growth. Both Wix and GoDaddy include core eCommerce functionality, covering the essential tools most online stores rely on: The ability to sell physical and digital products Secure payment processing through major gateways like PayPal, Stripe and Square No transaction fees charged by the website builder itself Mobile apps for managing your store on the go Flexible shipping configurations and accounting integrations Discount codes, coupons and promotional tools Inventory tracking and order management Online shopping cart and abandoned cart recovery POS capabilities for selling offline From a foundational standpoint, both platforms meet standard eCommerce requirements. Where the platforms begin to differ is in depth and customization. Wix provides more advanced product configuration options. Store owners can offer up to six product options per item, 100 choices per option and up to 1,000 variants per product. This level of flexibility can be especially useful for businesses selling customizable or multi-variation products. By comparison, GoDaddy allows up to three product options (such as color, material or size) per product and 100 choices across the entire store. For smaller or more straightforward catalogs, this may be sufficient, but it offers less scalability for complex inventories. Wix also integrates built-in dropshipping and print on demand services directly into the platform. This allows merchants to create and manage a dropshipping website , design custom printed or embroidered products and sell without holding inventory. With GoDaddy, similar functionality requires connecting to external suppliers or service providers. Bottom line:  Both platforms make it possible to create an online store with relative ease. Wix offers more advanced customization, higher product variant limits and built-in dropshipping and print on demand capabilities, while GoDaddy covers core eCommerce essentials for simpler store setups. Learn more about building an eCommerce site  with Wix. 07. Marketing and SEO Both Wix and GoDaddy provide built-in marketing strategies , advertising and SEO capabilities to help drive traffic to your website. The difference lies in how deep those tools go and how much control you have as your strategy grows. Wix builds most of its marketing and SEO capabilities directly into the core platform, making it easier to scale from simple campaigns to full-funnel strategies without switching tools. With Wix, you get: The ability to create social media graphics and videos, add trackable links and generate AI content for Facebook, Instagram, LinkedIn, YouTube and X Email campaign design and scheduling using customizable templates or AI assistance Advanced marketing automations for emails, tasks and customer workflows AI-powered tools for generating meta tags, blog outlines and full blog posts Built-in referral program creation and management Detailed analytics and reports for tracking website sales, traffic and campaign performance Access to premium marketing and SEO integrations like Google Merchant Center and Semrush On the SEO side, Wix gives you granular control. You can edit canonical tags directly from your advanced SEO settings, customize structured data and add breadcrumbs without relying on rigid widgets. For businesses investing in long-term organic growth, that flexibility matters. "SEO can feel overwhelming, but Wix breaks it down step by step. From built-in SEO checklists to structured data support, you’re not guessing, you’re optimizing with guidance." - Masha Frant, senior technical SEO at Wix  GoDaddy’s marketing toolkit is designed for simplicity and quick setup. It includes: The ability to create social media graphics and videos using templates for Facebook, Instagram and Google My Business Tools to design and schedule email campaigns, plus basic email automations AI-powered SEO assistance through Airo™ with keyword recommendations and optimization tips AI support (via Airo™) for social media marketing, email marketing and branding Its SEO capabilities are solid for beginners but more limited in depth. Managing canonical tags involves more technical workarounds and breadcrumbs can only be added through a widget that cannot be placed in fixed headers. GoDaddy Studio also provides a built-in marketing calendar filled with suggested post ideas, such as product benefits, audience stories and national days, to help guide content creation. Bottom line:  Both platforms cover the essentials. GoDaddy keeps marketing approachable for beginners. Wix offers more advanced customization, automation and technical website SEO control for businesses ready to execute a comprehensive growth strategy. Learn more: Best website builders for SEO Wix SEO tips SEO trends Wix marketing integrations Marketing statistics 08. Customer support Reliable support isn’t just a nice-to-have. When your website powers sales, lead generation or brand visibility, fast and knowledgeable assistance becomes part of your operational backbone. Both Wix and GoDaddy offer 24/7 support through multiple channels, including chat and email. Response times are typically within 24 hours, though availability and formats vary slightly between the two. Wix support pairs round-the-clock availability with a strong self-service ecosystem designed to help you solve issues independently or escalate quickly when needed. Wix customer support includes: 24/7 callback support for English speakers, plus designated callback hours for additional languages Live chat (English available Monday through Friday, 2 a.m. to 6 p.m. ET, with additional language options) Ticket submission A comprehensive Help Center Beyond direct support, Wix invests heavily in educational infrastructure. The Wix Help Center  offers detailed step-by-step guides covering technical setup, SEO configuration, billing and advanced customization. You’ll also find strategic resources through the Wix Blog , the SEO Learning Hub  and curated web design inspiration pages. GoDaddy’s biggest differentiator is its always-on phone access. GoDaddy customer support includes: 24/7 phone support for multiple languages (including English), with country-specific call hours where applicable 24/7 text support 24/7 chat support Email A help center and community forum The direct phone line can be especially reassuring for business owners who prefer immediate, real-time conversations. While GoDaddy’s help center and blog provide useful documentation, the resource library is not as expansive or education-focused as Wix’s ecosystem. Bottom line:  GoDaddy’s 24/7 phone support is a strong advantage for users who prioritize instant voice assistance. Wix counters with robust callback availability and a deeper, education-driven support infrastructure that empowers you to troubleshoot, optimize and grow with confidence. 09. Pricing Understanding cost isn’t just about the monthly rate, it’s about what’s included and how that aligns with your business needs. Both Wix and GoDaddy offer a range of plans, but the structure and value can differ significantly. Wix offers a free plan, which is a great way to build a website without an upfront commitment. Paid Wix plans starts at $17/month for the Light plan, which already includes a free domain. For eCommerce, plans begin at $29/month, scaling up to $159/month for the advanced Business Elite platform. Enterprise solutions are also available for larger organizations, tailored to specific needs. All Wix plans include free website hosting , security and a free domain name for the first year on paid plans, meaning you get a fully managed setup without juggling separate services. GoDaddy also offers a free plan for users who want to start building a website with no cost upfront. Paid website builder plans start at $9.99/month for basic sites and go up to $20.99/month for eCommerce. Hosting, security and domain management often come as separate purchases. Only select annual plans, like WordPress, Hosting or Website Design Service, include a free domain. A free plan is available, but it comes with limited functionality. Bottom line:  GoDaddy may feel more affordable upfront, but add-ons for hosting and security can increase the total cost. Wix’s paid plans are higher priced, but they include hosting, security and features all in one package, while the free plan gives you a risk-free way to start building your site. Editor’s note:  All pricing above is presented based on annual billing. Monthly paid plans are also available for both Wix and GoDaddy. Get started with your site: Explore a domain name search  to see what’s available or try a domain name generator  to find the perfect name for your website. Learn more: Is Wix free? How to create a website for free Wix vs GoDaddy feature summary table Feature Wix GoDaddy Drag-and-drop editing Full drag-and-drop freedom with 2,000+ templates; pixel-level customization Grid-based editor with 100+ templates; simpler setup but limited flexibility Website design & AI Hybrid AI + drag-and-drop editor; chat-based AI guidance, built-in design tools, Wix Studio for advanced users Template-based AI builder (Airo™); quick site generation with limited creative control Apps & integrations 800+ apps; native tools for bookings, messaging, email marketing, eCommerce; scalable for growth ~70 apps; core integrations for payments, email marketing, Google tools Security & reliability Proprietary hosting with managed security, SSL, PCI compliance, DDoS protection; continuous monitoring Managed and open-source hosting options; SSL, PCI, DDoS; may require extra management Blogging Full-featured blogging with AI tools, flexible editor, post scheduling, SEO support, commenting, social sharing Basic blogging with editor, post scheduling, social sharing, SEO wizard; fewer customization options Ecommerce Unlimited product variations, dropshipping & print-on-demand built-in, robust order/stock management Up to 3 product options per item, limited variations, requires external suppliers for dropshipping/print-on-demand Marketing & SEO Advanced built-in SEO & marketing: social graphics, AI meta tags, email automations, referral programs, analytics, integrations with Semrush & Google Merchant Beginner-friendly marketing: social graphics, basic email campaigns, AI SEO via Airo™, content calendar suggestions Customer support 24/7 callback, live chat, ticket support, extensive Help Center & learning resources 24/7 phone, chat, text, email support; help center & community forum Pricing Free plan available; paid plans start at $17/mo (Light), eCommerce $29/mo; hosting, security, free domain included Free plan available; paid plans $9.99–$20.99/mo; hosting, security, domain often separate Explore more Wix comparisons: Wix vs WooCommerce Wix vs Squarespace Wix vs Shopify Wix vs Network Solutions Wix vs Webflow Wix vs Weebly The verdict: Wix vs GoDaddy At the end of the day, both Wix and GoDaddy make it easy to launch a professional website, but the right choice comes down to what matters most for your project. Choose Wix if: You want a flexible, drag-and-drop editor that lets you fully customize your site You need advanced eCommerce options, including dropshipping, multiple sales channels and product variants You want comprehensive marketing, blogging and SEO tools built directly into the platform You want a complete, all-in-one solution Go with GoDaddy if: You prefer a simple website-building experience You’re looking for a lower-cost option for a basic website You value open-source options and portability to other hosts Your website and business needs are relatively simple and focused Check out our guide to GoDaddy alternatives  to see which platforms might be the best fit for your site. How to migrate from GoDaddy to Wix If you al ready have a GoDaddy website but want to switch to Wix, here's a quick overview of migrating your site : Export content from GoDaddy:  Consult GoDaddy's support on exporting your website files, text content, images and media. Build your new Wix site: Sign up for a Wix plan and recreate your website using the exported content. Connect your domain (optional) : If keeping your existing domain, update the domain name servers to point to Wix. Ready to get started? Create your website on Wix  for free. Editor’s note: All pricing and information are current as of February 23, 2026. Wix vs GoDaddy FAQ Which is better for beginners, Wix or GoDaddy? Both Wix and GoDaddy are beginner-friendly, but it depends on your priorities. Wix offers an intuitive drag-and-drop and hybrid AI editor, making it easy to design a professional-looking website with more creative freedom. GoDaddy emphasizes speed and simplicity with its template-based builder, perfect for users who want a grid-based setup. Can I switch from GoDaddy to Wix? Yes. You can migrate your website by exporting your content from GoDaddy and rebuilding it on Wix. If you keep your existing domain, you’ll need to update your DNS settings to point to your new Wix site. Wix also provides guides to help streamline the process. Does Wix have eCommerce capabilities? Absolutely. Wix supports selling both physical and digital products, with advanced options like dropshipping, print-on-demand, customizable product variants and multiple sales channels. Its integrated eCommerce tools make it ideal for businesses looking to scale online sales. Learn more: How to make an eCommerce website Best eCommerce website builders Ecommerce website design AI eCommerce builder How much does an eCommerce website cost? Do Wix and GoDaddy offer free plans? Yes. Both platforms provide free plans for users who want to start building a website without upfront costs. Wix’s free plan includes basic design tools and hosting, while GoDaddy’s free plan offers a simple website builder with limited functionality. Is there anything better than GoDaddy? GoDaddy is a solid option for basic websites and quick setups, but many users look for alternatives when they want deeper customization, stronger growth tools or more eCommerce flexibility. Website builders like Wix are often recommended by industry experts because they offer broader design control, richer app ecosystems and more advanced SEO and marketing features. The “best” builder ultimately depends on your goals, whether it’s design freedom, selling products online or scaling content and SEO performance. Explore more alternatives: Squarespace alternatives Shopify alternatives Framer alternatives Webflow alternatives WordPress alternatives Should I transfer my domain from GoDaddy to Wix? If your domain is currently registered with GoDaddy, you can transfer it to Wix, but it’s not always required. Here’s how to think about it: Keep things streamlined:  Transferring your domain registration to Wix can simplify billing and support because both your hosting and domain are managed in one place. Free domain on Wix:  Many Wix plans include a free domain  for the first year, which can make the transfer more cost‑effective if you’re upgrading to a paid plan. No rush if it’s working:  You don’t need to transfer your domain right away to use it with Wix. You can update DNS settings to point your domain from GoDaddy to Wix and keep your domain where it is until you’re ready to move it. What is the cheapest website builder? If your top priority is budget, several website builders offer low‑cost or free entry points: Wix and GoDaddy both have free plans: good for trying out basic site building without paying anything upfront. When comparing pricing, it’s important to consider what’s included, such as hosting, security, SEO tools and support, because a lower sticker price doesn’t always mean better value over time. Learn more: Cheapest website builders Free website builders How to build a website for free Can I blog on Wix and GoDaddy? Yes. Wix provides a full-featured blogging platform with AI-assisted writing, scheduling, SEO optimization, categories, tags and a commenting system. GoDaddy covers basic blogging functionality with text, images, post scheduling, categories and an SEO setup wizard.

  • How to create a portfolio About page that tells your story

    Ready to showcase your best work? Start building your portfolio → Learning how to create a portfolio About page involves blending professional achievements with personal philosophy to build trust and connection instantly. A compelling portfolio About page transforms a collection of work into a human story that clients want to be part of. This guide breaks down exactly what needs to go into this crucial section of your  portfolio website . From selecting the right template to nailing your bio, you’ll find actionable steps to build a page that reflects who you are and why you’re the best person for the job. Explore these  portfolio examples  for immediate inspiration. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio in just a few clicks. Customizable templates and intuitive tools make it easy to showcase your work with confidence, leaving a lasting impression on every visitor. TL;DR: How to create a portfolio About page Creating an effective About page for your  website  doesn't have to be complicated, but it does require strategy. The goal is to provide a snapshot of your professional identity while showing a bit of personality. You want visitors to leave knowing not just what you do but how you do it and why they should care.  Successful pages usually follow a clear structure: a strong headline, a concise bio, social proof and a clear path to contact you. It’s about balancing humility with confidence. Features of a portfolio About page Feature Description Professional bio A clear summary of who you are and what you do. High-quality photo A professional or contextual image of yourself. Core philosophy Insight into your unique approach or values. Social proof Testimonials, awards or client logos. Call to action A direct invitation to get in touch or view work. Learn more:  How to make a portfolio How to create a portfolio About page in 10 steps Building this page is a straightforward process when broken down into manageable pieces. Follow these steps to ensure every element works hard to land you that next opportunity. Pick a domain and website host Choose a website builder and template Write a strong personal introduction Highlight your expertise and key achievements Share your mission and values Describe your process and approach Use a professional yet approachable tone Add relevant personal details Include a high-quality photo Invite readers to connect and refine your page 01. Pick a domain and website host Your online identity starts with your address. A custom  domain name  adds immediate legitimacy to your portfolio. It separates hobbyists from professionals. Aim for something simple, usually your name or your business name. If your first choice is taken, try a  domain name generator  for some new ideas. If you're wondering  how to start a website , hosting is a crucial step. It ensures your site is live and accessible on the internet. Reliable  free website hosting  is non-negotiable because if your site is down, potential clients can't find you. Look for a solution that offers security, speed and 24/7 support. 02. Choose a website builder and template You don't need to be a designer or developer to look like one. Wix makes portfolio website creation easy with intuitive tools and pre-designed layouts. Browse through  website design templates  specifically designed for portfolios to find a structure that suits your industry. Look for a template that prioritizes visual impact and easy navigation. The "About" section should be prominent. Remember, the template is just a starting point. You can customize colors, fonts and layouts to match your personal brand later. Check out Wix's templates: Resume website templates Portfolio website templates Personal website templates Discover the  best portfolio website builders  to get started on your journey. 03. Write a strong personal introduction Start with a hook that grabs attention. It should immediately clarify what you offer. Avoid generic openings. Instead, explain the value you bring to a project or client in a compelling and memorable way. Keep your introduction concise like an elevator pitch. If someone only reads the first few lines, they should walk away knowing your name, your specialty and what makes you unique. Explore these  portfolio name ideas . 04. Highlight your expertise and key achievements This is the place to humble-brag. List your core skills, but focus on the results. Instead of just saying you know graphic design, mention specific campaigns you’ve led or problems you’ve solved through design. Quantifiable achievements work best. Did you increase sales by 20%? Did you manage a team of ten? Specific numbers and concrete examples provide evidence that backs up your claims of expertise. 05. Share your mission and values Clients hire people, not just skill sets. Explaining why  you do what you do helps build an emotional connection. Discuss what drives you, whether it’s a passion for sustainable design, a love for clean code or a commitment to storytelling. Your values act as a filter. They attract the right kind of clients who align with your worldview and repel those who don’t. This ensures a better working relationship from day one. Expert tip from Doreen Weissfelner, head of Wix analytics and home: “Your portfolio is your chance to direct the narrative. Decide what story you want to tell and build everything else around that.” 06. Describe your process and approach Demystify how you work. Potential employers want to know what it’s like to collaborate with you. Do you start with deep research? Do you iterate quickly? Explain your workflow in simple terms. This section manages expectations. It shows that you are organized and professional. It also demonstrates that you have a method to your madness, which builds confidence in your ability to deliver results. Learn more: How to create a marketing portfolio How to create a modeling portfolio How to create a photography portfolio How to make a business portfolio 07. Use a professional yet approachable tone The way you write says as much as what you write. Aim for a voice that is confident but friendly. You want to sound like an expert, but also like someone people would enjoy having a coffee with. Read your text out loud. If it sounds stiff or robotic, rewrite it. Use everyday language and avoid heavy jargon unless it’s absolutely necessary for your industry. 08. Add relevant personal details A little personality goes a long way. Mentioning a hobby, a favorite book or a fun fact can make you memorable. It reminds readers that there is a human behind the work. Keep it relevant, though. Your love for baking might show attention to detail and patience. Your marathon training could demonstrate discipline. Connect these personal tidbits back to your professional attributes subtly. 09. Include a high-quality photo Faces build trust. A clear, high-resolution photo of yourself is essential. It doesn’t have to be a stiff corporate headshot. It can be a photo of you working in your studio or in a setting that reflects your style.  Make sure the lighting is good and your face is visible. Avoid blurry selfies or group shots where it’s hard to tell who you are. This image is often the first visual introduction a client has to you. 10. Invite readers to connect and refine your page Don't leave visitors hanging. End with a clear call to action. Tell them exactly what to do next, whether it’s filling out a contact form, downloading your resume or following you on social media. Once the page is live, it’s not done. Revisit it regularly. Update your achievements, refresh your photo and tweak your bio as your career evolves. Your About page should grow with you. Learn more:  How much does a portfolio website cost? Portfolio about page examples built on Wix See how these standout portfolio About pages introduce creators, showcase their expertise and make a memorable impression. Each of these  web design portfolio examples  built with Wix combines authentic storytelling, clear personal branding and engaging layouts that reflect the creator’s unique style and professional voice. 01. Anissa Hexton Anissa Hexton’s About page  demonstrates how a friendly yet professional introduction sets the tone for your portfolio. She summarizes her experience clearly while giving visitors a sense of her personality and approach. Prominent links to her projects and contact options make it easy for readers to explore her work and reach out. Like what you see? Build your own portfolio About page using this template. Template name:  Business CV website template 02. Lauryn Higgins Lauryn Higgins’ About page  shows how credibility and specificity make a strong impression. She highlights her experience with key clients and pairs concise descriptions with concrete examples. Referencing projects directly from her portfolio provides immediate proof of her skills and impact. Like what you see? Build your own portfolio About page using this template. Template name:   Food photographer website template Editor’s note:  Don’t worry about the template’s original niche. Wix templates are fully customizable, so choose a design that feels right and adapt it to your brand. 03. Brandon Dexter Brandon Dexter’s About page  is sleek and professional with clean typography and a clear structure. He outlines his approach, process and results in a way that highlights his strategic thinking. The page balances personality and professionalism, giving visitors a full picture of who he is as a creative professional. Like what you see? Build your own portfolio About page using this template. Template name:   Photographer website template   04. Lauren Price Lauren Price’s About page  feels warm and approachable, giving visitors a sense of her personality and values. She uses a friendly tone and personal touches to make a connection while highlighting her experience and skills. Testimonials and examples of past work show her credibility and the impact of her projects. Like what you see? Build your own portfolio About page using this template. Template name:   Start from scratch website template 05. Dylan Wirth Dylan Wirth’s About page  is simple and approachable while highlighting his education, experience and personal growth. He shares personal stories that add a human touch while clearly presenting his skills and perspective. Clean design, downloadable resume options and testimonials make it easy for visitors to understand his work and reach out. Like what you see? Build your own portfolio About page using this template. Template name:  Academic CV website template What to include in a portfolio About page A great profile is a sum of its parts. Ensure you have these essential components to give a complete picture of your professional life. Component Description Introduction Your name, role and location to give visitors immediate context. Professional bio A brief summary of your experience, years in the field (if 5+) and core expertise. Personal photo A high-quality image either a professional portrait or a shot in your natural environment. Philosophy A statement of your unique approach to work such as a guiding principle or core mindset. Social proof Notable clients, awards, press mentions or testimonials that validate your skills. Call to action A clear link to contact you or download your resume/CV. How to create a portfolio About page FAQ Should my portfolio have an about me page? Yes, absolutely. While your work samples show what you can do, the About page explains who you are. It's often one of the most visited pages on a portfolio site because clients want to know the person behind the project. It builds trust and context that images alone cannot provide. What is an example of “about me” wording for a portfolio? "I'm a UX designer based in Chicago with a passion for simplifying complex problems. With over six years of experience in fintech, I help startups build user-friendly products that scale. When I'm not sketching wireframes, I'm usually exploring the city's architecture or brewing the perfect cup of coffee." What are common portfolio mistakes? Writing too much text is a frequent error, so keep it concise. Using low-quality images or selfies can look unprofessional. Forgetting a clear call to action makes it hard for people to hire you. Finally, writing in the third person ("John is a designer") often creates distance. The first person ("I am a designer") is usually more engaging.

  • How to create a voice acting portfolio

    Ready to showcase your best work? Start building your portfolio → A voice acting portfolio should be your professional showcase and the foundation of your career in the world of audio performance. It’s how casting directors, agents and studios can discover your voice, understand your range and decide whether you’re the right fit for their projects. In this guide, you’ll learn how to make a voice acting portfolio that highlights your vocal versatility, technical skill, and personality — whether you’re a beginner or a seasoned performer.f Your online portfolio isn’t just a collection of recordings it’s your brand. It tells the story of who you are as a performer, what makes your voice unique, and how you can bring scripts to life. With the right structure, audio quality, and presentation, your portfolio can open doors to animation, video games, commercials, audiobooks and more. TL;DR: How to make a voice acting portfolio Step Summary 1. Prepare your voice demo reel Record 1–2 minutes of your best character or commercial performances. 2. Write a professional bio Summarize your voice acting background, range, and key projects. 3. Design your online portfolio Use an audio-friendly layout (try Wix Performer or Audio Artist Templates). 4. Add credits, testimonials, and clients Showcase your collaborations, achievements, and training. 5. Keep updating your demos and links Regularly refresh your portfolio with new reels and roles. How to create a great voice acting portfolio in 5 steps Creating a professional voice acting portfolio takes equal parts planning, storytelling and attention to detail. Follow these five steps to build a professional portfolio that demonstrates your range, quality and professionalism. Prepare your voice demo reel Write your professional voice actor bio Build and design your portfolio Add credits, testimonials and past clients Keep updating your portfolio 01. Prepare your voice demo reel Your demo reel is the centerpiece of your portfolio. It’s the first thing casting directors will listen to, so it needs to be short, polished and professional. Create separate demo reels for different types of work — for example: Commercial demo:  60–90 seconds highlighting different tones (energetic, warm, trustworthy). Character demo:  1–2 minutes showcasing various characters, accents and emotional ranges. Narration or audiobook demo:  1–2 minutes demonstrating pacing, storytelling, and vocal clarity. Make sure your demos are recorded in high-quality audio. It's a good idea to use a condenser microphone, pop filter and always a quiet recording environment. Consider working with a professional voice reel producer who can help you edit and mix your tracks for a broadcast-quality finish. Label each demo clearly and add descriptive titles like Character Reel – Animation & Video Games or Commercial Demo – Conversational Style. 02. Write a professional voice actor bio Your portfolio bio introduces you to potential clients casting directors and studios. Keep it concise yet informative, written in a friendly and confident tone. Start by summarizing your experience, for example, where you trained, how long you’ve been working and what genres you specialize in (e.g., video games, e-learning, radio, or animation). Include your vocal range (alto, baritone, tenor, etc.), accent capabilities and any languages you speak. Here’s an example: “I’m a professional voice actor with a background in theatre and audio storytelling. Over the past five years, I’ve voiced characters in indie video games, national commercials, and animated web series. My range spans from upbeat and playful to deep and cinematic, with a focus on creating emotionally resonant performances.” 03. Build and design your voice acting portfolio Your voice portfolio should look and sound as professional as it feels. Here's how to create a portfolio designed to host and showcase your audio work seamlessly. The first thing to do is to choose a portfolio builder, like Wix . A portfolio builder makes it easy to create a portfolio because it includes: Secure web hosting , a domain name  (customizable if you need), i n-built website security Portfolio templates  for a wide range of website types, including health website templates Drag and drop editor,  for easy customization of your portfolio Customer support Both free and paid portfolio building plans  (yes, you can create a nursing portfolio free) In some cases, an AI website builder  that allows you to create a site in minutes You can learn how to make an AI portfolio with our guide Then it's important to understand the crucial sections and pages your portfolio needs: Home page:  A clean, welcoming introduction with a featured demo reel and headshot. About me:  Your bio, training background and a brief summary of your voice acting style for your portfolio About page . Audio demos:  Clearly labeled players for each type of reel — commercial, character, narration, etc. Credits or resume:  A list of clients, productions and collaborations. Contact page:  Simple forms and links for direct inquiries, agent contacts or social profiles. Think about adding interactive audio players that let visitors listen instantly without downloads. Include short descriptions for each clip — for example, “Upbeat commercial for lifestyle brand”  or “Fantasy game narrator.” Always choose a design that feels aligned with your brand as a voice actor. Minimalist layouts with black, gray or deep blue accents often work well for creative professionals. For animation or gaming voice actors, a creative and colorful aesthetic can often work better for your personality and energy. Explore these best portfolio websites  for more inspiration. 04. Add credits, testimonials and clients Once your audio and design are ready, build credibility via your voice acting portfolio with proof of experience and trust. One way to do it is to list your work experience by category: Commercials Video games Audiobooks Corporate training videos Then include short testimonials from directors, producers, or fellow actors that highlight your professionalism and vocal talent. For example: “A versatile and reliable voice actor who always brings characters to life with authenticity.”  — Lena Hart, Audio Producer, IndiePix Studios If you’ve participated in workshops, attended voice acting academies or trained with industry professionals, mention those credentials. This gives weight to your expertise and shows dedication to continuous improvement. Consider adding a Press/Features section if your work has been highlighted in podcasts, interviews or publications. Learn more about how to build an acting portfolio and get inspired by these portfolio websites . 05. Keep updating your portfolio Your voice evolves and so should your portfolio. Update your site every few months with new demos, recent collaborations or your evolving skills. Replace older recordings if your audio quality or performance has improved. You can also keep your bio fresh with updated credits and adjust your visual branding as your career grows. Adding blog posts or behind-the-scenes clips — like 'Recording my first audiobook' or 'How I prepare for character roles' — can also make your portfolio more engaging. This positions you as both a performer and an expert in your craft. The more dynamic and up-to-date your portfolio, the more professional you appear to prospective clients. Learn more from these common portfolio creation mistakes. How to make a voice acting portfolio FAQ What should always be included in a voice acting portfolio? Include professional headshots, multiple demo reels (commercial, character, narration), a short bio and a list of clients or credits. Add testimonials and easy contact options so producers can reach you directly. What's a good length for a voice demo reel? Your demo should be between 60 and 120 seconds. Start strong — the first 10 seconds matter most. Each clip should transition smoothly and showcase different tones, pacing, and emotional depth. Is it a good idea to include video with my voice demos? If you’ve done animation, game voiceovers or motion capture, short video snippets can enhance your portfolio. Just make sure they complement your audio and don’t distract from your vocal performance.

  • How to make a student portfolio that showcases your best work

    Ready to showcase your best work? Start building your portfolio → Creating a student portfolio is a powerful way to highlight your academic achievements, academic growth and any creative projects you've taken on. In this guide, you’ll learn step by step how to make a student online portfolio that stands out to teachers, admissions officers or future employers. Whether you’re in high school, college or a creative program, a well-organized student portfolio helps you reflect on your learning journey and present your accomplishments in an accessible way. TL;DR: How to make a student portfolio Step Summary 1. Gather your best work Choose your top academic, creative, or extracurricular projects. 2. Write short reflections Explain what you learned and why each piece matters. 3. Design your online portfolio Use a clean layout that’s easy to navigate (try Wix Student Templates). 4. Add achievements and goals Highlight awards, skills, and future aspirations. 5. Keep it updated Refresh your portfolio each semester with new projects. How to make a student portfolio in 5 steps When it comes to making a portfolio its important to remember that it's more than a collection of assignments, it’s your personal showcase of growth, creativity and learning. Follow these five steps to build a portfolio that reflects who you are as a student, regardless of what your favorite subject or major is. Gather your best work Write short reflections Design your online student portfolio Add your achievements and future goals Keep your student portfolio updated 01. Gather your best work Start by collecting examples of your strongest academic or creative work. This could include essays, research projects, artwork, videos or presentations. If you’re creating a portfolio for college applications include photos of classroom projects or extracurricular activities. Its always important with a student portfolio to focus on quality and variety — choose pieces that show both your skills and growth over time. Organize your work by subject or theme to make it easier for viewers to follow. 02. Write short reflections For each project you include in your portfolio, write a short reflection describing what you learned, the skills you developed and why you’re proud of that piece or project. Reflections help your portfolio tell a story and they show not just what you did but how you grew as a student. You can aim for 2–4 sentences per project. For example: “This science fair project taught me how to test hypotheses and present data clearly.” 03. Design your online portfolio A digital portfolio is easy to update, share and access, making it a good option over a printed one. Its something that can follow you through your entire student career, from high school, to college to post-grad. If you use a portfolio builder like Wix, you can use student website templates to create a professional looking portfolio without needing to be a design major. A portfolio builder also usually includes: Web hosting , a domain name, website security Portfolio templates (or education website templates ) Drag and drop editor , for easy designing Customer support Free to paid website building plans Your student portfolio should include some key sections such as Portfolio About page , Projects, Achievements and Contact. It's completely up to you how you choose to customize your portfolio and you should make it as unique as you are. Some good portfolio design tips include, choose simple fonts, consistent colors, and plenty of white space so your work stands out. You can also check out these student portfolio examples for inspiration. 04. Add your achievements and future goals Your student portfolio doesn't have to include just your schoolwork. It can also be where you showcase your: Awards Certificates Leadership experiences If you’re applying to colleges or internships, it also makes sense to add your resume or a short Career Goals section. Want to show initiative? Include future projects you're planning. Maybe you have plans to volunteer, or tackle a new academic challenge. 05. Keep your student portfolio updated Your student portfolio should grow as you do. Update it regularly with new classes, projects and experiences. You should also regularly replace older work with pieces that better represent your current skills. Learn more: Common portfolio mistakes Student portfolio examples (built on Wix) Sabrina Evans Sabrina's  student portfolio balances creativity and professionalism beautifully. She uses an engaging “About” section that works as a reference point for anyone seeking  about us page examples . Even more impressive is her video portfolio, which highlights her projects in a dynamic and memorable way—great inspiration if you’re wondering how to make a video portfolio  or looking for  videographer portfolio examples . Victoria LaFave Victoria’s  student portfolio is a great case study for anyone in education. Her site includes a dedicated teaching tab, making it an excellent example for future educators researching the best website builders for teachers , how to make a teaching portfolio  or browsing teaching website examples . Looking to make another type of portfolio? How to make a nursing portfolio How to make an acting portfolio How to create a dance portfolio How to make a voice acting portfolio How to make an interview portfolio How to write a cover letter for a portfolio How to make a student portfolio FAQ What should always be included in a student portfolio? Include a mix of your best work, short reflections, achievements and personal goals. Optional others to add include photos, certificates and recommendation letters. How long should my student portfolio be? There’s no strict rule but we'd say aim for 5–10 strong examples of your work. Quality and clarity matter much more than quantity.

  • How to make a copywriting portfolio that lands you clients

    Ready to showcase your best work? Start building your portfolio → Building a copywriting portfolio is the first and most important step to turning your writing skills into a business. In this guide, you’ll learn exactly how to create a professional copywriting portfolio that showcases your talent and brings you clients. Even if you’re starting from scratch, this step-by-step process will help you choose your best work, design a portfolio website and write persuasive descriptions that demonstrate your value as a copywriter. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio in just a few clicks. Customizable templates and intuitive tools make it easy to showcase your work with confidence, leaving a lasting impression on every visitor. TL;DR: How to make a copywriting portfolio Short on time? Here’s what you’ll find in this guide: Step Summary 1. Choose your best copywriting samples Select 3–5 diverse pieces that show your range and skill. 2. Write project descriptions Explain each project’s goal, audience, and results. 3. Design your online portfolio Use a clean, professional template 4. Add testimonials or metrics Showcase credibility and measurable impact. 5. Optimize for SEO and sharing Make your site discoverable and easy to share. How to make a copywriting portfolio in 5 steps Creating a copywriting portfolio doesn’t have to be overwhelming or difficult. Follow these five clear steps to go from blank page to a professional website that gets you noticed. Choose your best copywriting samples Write project descriptions that sell Design your online copywriting portfolio Add testimonials and case studies Optimize and promote your portfolio 01. Choose your best copywriting samples Start by selecting your strongest work, the work that you want to make the focus of your copywriting portfolio. We suggest using a mix of long-form articles, ad copy, website copy and email campaigns to demonstrate your versatility. Remember quality trumps quantity—three polished samples are better than ten average ones. If you don’t have client work yet, create mock projects to show your skill and creativity. Learn more about how to create a writing portfolio of your own. 02. Write project descriptions that sell your work Each portfolio piece should include a short paragraph describing the goal, your approach and the results. For example, highlight how your landing page copy increased conversions or how your product descriptions improved engagement. Keep descriptions concise and results-driven as this helps clients see your value immediately and mirrors some of the best writing portfolio examples out there. 03. Design your online copywriting portfolio First you'll want to choose a portfolio maker. With a portfolio builder you can choose to create a website for free, or opt for a paid plan. There are many benefits to making your copywriting portfolio builder, here are some of them: Robust website infrastructure: many of the best portfolio builders include a domain name , web hosting, enterprise-grade security and other crucial features as a given when you create a portfolio with them. This means all you have to focus on is presenting your work in the best way possible. Drag and drop editing tools : these make it easy to customize your copywriting portfolio, upload your writing samples and other important portfolio features, like a contact form and information. Portfolio templates: with over 2000+ website templates to choose from, Wix makes it easy to build a copywriting portfolio from scratch without design or coding experience. All Wix portfolio templates can be customized, so you're able to make it unique to your writing style and professional brand. When it comes to designing your copywriting portfolio websites , its important to design with a clear layout, site navigation and important pages — homepage, work samples, testimonials, portfolio About page and contact form. Get inspired by these portfolio websites . 04. Add testimonials and case studies to your copywriting portfolio It's important to ask past clients for short testimonials that highlight your professionalism and results to include with your work samples. If you’re new to copywriting you can include mock client feedback or performance data from personal projects. Case studies with before-and-after results are especially effective for showing the ROI of your copy. 05. Optimize and promote your copywriting portfolio Once your site is live, you optimize it for SEO by using Wix's in-built SEO tools. You can also decide to add social share buttons, post your work on LinkedIn and include a link in your email signature. Its important to find ways to promote your portfolio, in order to attract potential clients to it. Copywriting portfolio examples 01. Jed Donahue Jed Donahue’s  website is a great example of how speaking to your client’s pain points can compel them to reach out. The homepage header copy, “When you need great content, I’m here to help,” focuses on the customer’s needs. Testimonials from previous clients provide proof that Jed can deliver results. Meanwhile, the “What I can do for you” section gives a practical breakdown of the workflow and services that clients can expect. Learn more: Why do I need a portfolio? How much does a portfolio website cost? 02. Sam Carlson Sam Carlson takes his writing portfolio a step further by putting his client work front and center. He highlights his creative flair and prowess as a copywriter by including engaging introductions for each case study. Every project page boasts a concise and clever summary, followed by the client's logo and key project assets. Additionally, his "Fun" page, which presents his personal projects, offers a glimpse of his hobbies and talents outside of writing. Looking to make another type of portfolio? How to make a nursing portfolio How to make an acting portfolio How to create a dance portfolio How to create a UGC portfolio How to make a voice acting portfolio How to write a cover letter for a portfolio How to make a copywriting portfolio FAQ Do I need real clients to create a copywriting portfolio? No, you can build a strong portfolio using mock projects, personal blog posts, or rewritten examples of real ads (with credit). The goal is to demonstrate your skills, not client history. What should I include in my copywriting portfolio? Show 3–5 samples, short project descriptions, testimonials and a brief bio. Always include a clear CTA to contact or hire you.

  • How to make a portfolio for college in 5 easy steps

    Creating an online college portfolio is one of the most effective ways to stand out in competitive admissions or creative programs. Whether you’re applying to art school, design programs or for scholarship opportunities, a portfolio website is an effective way to make an impression. With Wix you can easily make an online portfolio that reflects your personality and achievements. With professionally-designed website templates and a drag-and-drop editor you can present your best work online, no coding needed. TL;DR: How to create a college portfolio Here’s what you’ll find in this guide: How to create a portfolio for college What to include to make a strong impression Inspiring examples of student portfolio websites built with Wix Why every student needs a college portfolio website Turn your ideas into a website you love with Wix Why choose Wix for your college portfolio? Your college portfolio should represent your creative talent and technical skills, Wix helps students and applicants build professional, personalized sites that do just this. With Wix’s AI website builder , you can design a portfolio in minutes. Wix's editor includes mobile friendly website templates, media galleries and video integration, making it ideal for art portfolios , music portfolios, film portfolios or design portfolios . Wix also includes in-built SEO features , web hosting and website analytics, so your portfolio performs as well as it looks. How to build a college portfolio website in 5 steps Creating your college portfolio website should be simple and intuitive. Here’s how it can be just that. Choose a portfolio builder Pick a domain name Choose your portfolio template Customize your college portfolio Publish and promote your website 01. Choose a portfolio builder When it comes to choosing a portfolio builder look for one that combines user-friendly design with AI website building tools that automatically generate layouts for student portfolios , helping you focus on your content instead of coding. Better yet choose a website builder, like Wix, that includes secure web hosting , a customizable domain name and enterprise-grade website security . Most portfolio builders allow you to create a portfolio for free, or you can choose from one of a number of paid plans. Learn more about how to go about building a student portfolio Learn more: Best portfolio builders Best free website builders Best website builders for creatives How much does a portfolio website cost? 02. Pick a domain name Your domain name should represent you, so try a simple format like yournameportfolio.com . With a paid plan , Wix makes it easy to know how to register a custom domain   and provides free hosting and SSL security as well. You can create a college portfolio without a customized domain, what really matters is your work you include in it, not necessarily your domain name. But being able to put your own stamp on your portfolio with a unique domain name can really help with your personal branding. Registering a domain name is easy with Wix. You can also conduct a domain name search to help you choose the right one. 03. Choose your portfolio template Many portfolio builders, including Wix, have a large range of website templates to choose from. Each template should include built-in sections for projects, about pages, and contact info. Pick one that matches your discipline, be it photography, architecture or digital media and customize it instantly with Wix’s drag-and-drop editor. Explore these popular portfolio templates : Photography website templates Music website templates Website templates for design 04. Customize your portfolio design It's important to share your work through your use of layout, imagery and color within your portfolio design. Wix lets you adjust fonts, upload artwork, embed videos and use an AI Text Generator to describe your projects clearly. Think about adding a résumé section, an artist statement and project descriptions that help viewers understand your work and goals. 05. Publish and promote your college portfolio Once you’re happy with your site and you've shared it with other students who can give you feedback, then you can press publish and have your portfolio go live. Think about how to share it to a wider audience through social links, email signatures or QR codes on your printed applications. Use Wix Analytics  to track visits and engagement and remember to keep your site updated with new projects as your college career develops. What to include in your college portfolio A great portfolio website should highlight both your skills and your personality. Here’s what every college portfolio should include: About or Bio page:  Use customizable layouts to craft a clear and engaging personal introduction to you and your work. Project gallery:  Showcase your best work using media galleries, video players or dynamic grids. Resume or CV:  Add downloadable PDF sections or use text widgets to format your achievements professionally. Testimonials or references:  Include short quotes from teachers or mentors. Contact page:  Make it easy for admissions teams to reach you with a form builder or custom email integrations. Blog (optional):  Use a blog maker , create a blog and share process updates, reflections, or inspiration—perfect for creative programs. Learn more about portfolio About page . College portfolio examples (all built on Wix) Victoria Lafave Victoria’s  student portfolio is a great case study for anyone in education. Her site includes a dedicated teaching tab, making it an excellent example for future educators researching the best website builders for teachers , how to make a teaching portfolio  or browsing teaching website examples . Alexis Delobelle Alexis Delobelle’s  student portfolio feels polished and career-ready. The site integrates striking visuals, straightforward  website navigation  and a professional tone that works well for both academic and career opportunities. Learn more: How to create a UGC portfolio How to write a cover letter for a portfolio How to create a college portfolio website FAQ How do I make my college portfolio stand out? Choose a cohesive design, include only your best work and write short project descriptions that tell a story. Try to keep your design consistent across your portfolio. Can I add video or animations to my portfolio for college? Absolutely. Wix supports video backgrounds, embedded clips, and animation effects—perfect for film, animation, or digital art students. Is Wix free for students? Yes, Wix offers a free plan so you can start building right away. You can upgrade anytime to connect a custom domain or unlock advanced features. Why do I need a college portfolio? A college portfolio showcases your skills, creativity and growth beyond grades or test scores. It gives admissions teams a deeper understanding of your talents and personality, helping you stand out in competitive applications, especially for art, design, media, and performance programs.

  • How to make a data analyst portfolio that truly computes ( + high-performing examples)

    Ready to showcase your best work?  Start building your portfolio →  If you’re learning how to make a data analyst portfolio, the goal is simple: show employers how you think, not just what tools you use. A portfolio website lets you showcase real projects, explain your analytical process and demonstrate the impact of your work in a way a resume alone can’t. Enter Doreen Weissfelner, head of Wix analytics and home, who knows a thing or two about turning insights into impact. “A portfolio isn’t just a collection of projects,” she explains. “It’s your opportunity to demonstrate how you approach a problem, analyze the data and transform it into something meaningful.” In a competitive field, employers want proof. They want to see the datasets you worked with, the decisions you made and the results you delivered. In this guide, you’ll learn exactly how to make a portfolio that highlights your expertise and helps recruiters quickly see your value. Transform your projects into proof using a website builder  or an AI website builder . With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable  portfolio website templates  and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: how to make a data analyst portfolio This guide walks you through how to build a professional portfolio website, choose the right projects and present your analysis clearly so recruiters can quickly understand your value. What to include in a data analyst portfolio Portfolio element Why it matters About section Introduces who you are, what you do and the type of roles you’re targeting Data projects Shows how you solve problems, analyze data and deliver insights Project breakdowns Explains the problem, dataset, approach and impact of your work Skills summary Highlights key tools, techniques and analytical strengths Contact details Makes it easy for recruiters or clients to reach you Learn how to make a website from scratch . How to make a data analyst portfolio in 10 steps Now that you know what a data analyst portfolio is, here’s how to create one in 10 actionable steps: Define your goals Pick a domain and website host Choose a website builder and template Highlight your skills Select your best projects to showcase Design a strong about page Make yourself easy to contact Optimize for user experience and SEO Get feedback on your portfolio Keep your data analyst portfolio updated   01. Define your goals  Before you start building your portfolio, take a moment to get clear on what you want it to achieve. Are you looking to land a specific role, attract freelance clients or showcase your skills for a promotion? Knowing your goals will guide every decision you make—from the projects you include to the way you present your skills. “Your portfolio is your chance to direct the narrative,” says Doreen. “Decide what story you want to tell and build everything else around that.”  With your goals in mind, your portfolio becomes more than a website; it becomes a powerful tool to move you closer to where you want to be. Get inspired by these portfolio name ideas . 02. Pick a domain and website host  Choosing the right  domain name and website host is the first step to making your portfolio accessible to the world. Start by doing a domain name search  to find something simple, memorable and reflective of your personal brand—whether it’s your name or a term related to data analytics. If you’re stuck, a domain name generator  can help spark ideas.  Pair your domain with a reliable host, and if you're on a budget, consider options that offer free website hosting . A strong domain and host might seem like small details, but they’re the foundation for creating a professional portfolio  to show your work effectively to employers and collaborators. Learn more about hosting: What is web hosting How to host a website 03. Choose a website builder and template  Once you’ve got your domain sorted, it’s time to pick a website builder and search through website templates  until you find your perfect fit. Look for a builder that offers flexibility and tools tailored to your needs so you can focus on showcasing your work instead of worrying about the tech.  Take your time exploring templates that align with your style and help your projects shine. With the right builder and template, you’re one step closer to creating a portfolio that’s as professional as you are. Explore Wix's free data analyst templates: Data analytics website template Data science website template Resume and CV website templates 04. Highlight your skills  Your skills are the backbone of your portfolio, so give them the attention they deserve. Make sure to clearly list your expertise, from data visualization to programming languages like Python or R, in a way that’s easy to read.  Doreen says, “Your portfolio should answer the question, ‘What can this person do?’ without making anyone dig for the answer.” Complement your list with examples from past projects, showing not just what you know, but how you’ve a pplied those skills to deliver results. Keep things focused and concise so readers can quickly understand what you bring to the table. Discover the  best portfolio website builders  to create stunning  portfolio websites  that showcase your work effortlessly. 05. Select your best projects to showcase  When it comes to choosing which projects to include in your portfolio, less is often more. Focus on the quality of your work rather than the quantity, and pick projects that really highlight your strengths as a data analyst. Include a variety of work that demonstrates different skills, from cleaning raw data to creating interactive dashboards. This not only shows off your versatility but also gives potential employers or clients a clear picture of the value you can offer. 06. Design a strong about page  Your about us  page is like the heartbeat of your portfolio, giving visitors a glimpse into who you are and what you bring to the table. Think of it as a chance to blend storytelling and design, showing off not just your data skills, but also your personality.  Keep things clean and easy to read with thoughtful typography . While it differs from your homepage , this page should still tie into the overall aesthetic of your portfolio.  If you’re wondering what is web design  and how to align your portfolio about page with web design portfolios , keep in mind that your layout should guide visitors seamlessly while keeping them engaged. Pro tip:  Your about page can pack an even bigger punch when paired with a professional logo. Use a logo maker  to create a design that reflects your style and expertise. "Each combination of design elements has the potential to evoke specific emotions, convey subtle messages and leave a lasting impression on viewers. From the choice of font to the selection of colors and the incorporation of graphic elements, every detail plays a crucial role in shaping the overall identity of a brand." - Yaya Aaronsohn, head of Brand Maker at Wix 07. Make yourself easy to contact   You’ve wowed visitors with your work, now make sure they can easily reach you to discuss opportunities or collaborations. A simple, visible contact page can make all the difference. Whether it’s an email address, a contact form or links to your professional social profiles, ensure there’s no guessing involved.  If one of your long-term goals is to  monetize your website , building strong connections through an accessible contact page is a great foundation. Keep it clear, professional and inviting to open doors you didn’t even know existed. 08. Optimize for user experience and SEO   A data analyst portfolio isn’t just about looking good; it also needs to perform well in search results. Start by ensuring your site is easy to navigate, loads quickly and adapts beautifully to all screen sizes. Use built-in  SEO features  to fine-tune elements like metadata, page titles and alt text for images.  Pair these efforts with thoughtful marketing strategies to drive website traffic  and make your portfolio discoverable to the right people. Pro tip: Boost your portfolio’s visibility by adding a blog section. Using a blog maker , you can share insights, data tips or even case studies that highlight your expertise. If you're unsure  how to start a blog,  focus on topics that match your skills and interests to attract the right audience while improving your SEO. Expert tip from Rebecca Tomasis, blog SEO team lead at Wix: "Don't be afraid to start small with your SEO content strategy. Start by focusing on basic on-page optimizations and best practices, such as including keywords in headings. Once you're confident your blog audience can be found through organic search, you can start planning a more advanced content strategy, which involves clustering and implementing advanced SEO techniques." 09. Get feedback on your portfolio  Creating your portfolio is just the start; refining it is where the magic happens. Getting feedback from peers, mentors or even potential clients can help you see things from a fresh perspective. “Feedback is the bridge between a good portfolio and a great one,” says Doreen. Whether it’s your layout, writing or design choices, constructive input can guide you to make improvements that resonate with your audience. Take the time to ask for honest critiques, and you'll be one step closer to a portfolio that truly shines. 10. Keep your data analyst portfolio updated  Your portfolio isn’t a one-and-done deal; it’s a living, breathing representation of your work. Regular updates show potential clients and employers that you're active, growing and staying ahead in the field.  Use a website launch checklist  whenever you add new projects or make tweaks to ensure everything runs smoothly—from functionality to appearance. By keeping your portfolio fresh and up-to-date, you’ll always have a reliable tool to showcase your latest accomplishments and skills with confidence. Get inspired: How to create a marketing portfolio How to create a journalism portfolio How to build a freelance portfolio What is a data analyst portfolio?  A data analyst portfolio showcases real projects that demonstrate how you use data to solve problems and generate insights. Rather than listing skills on a resume, it shows your process, from working with raw data to presenting clear conclusions. Whether you use Wix Analytics  or other web analytics tools , your portfolio highlights how you turn data into decisions. As Doreen explains, “Seeing how someone transforms a complex dataset into actionable insights says far more than a list of tools.” At its core, a data analyst portfolio includes an about section, a few strong projects and a skills summary. Each project should outline the problem, the data and the impact, helping employers understand not just what you’ve done but how you think. Why you need a data analyst portfolio  A data analyst portfolio shows how you think, not just what you’ve done. It gives employers and clients clear proof of your ability to solve problems, analyze data and communicate insights. Unlike a resume or other types of websites , a portfolio walks viewers through your process, from defining a problem to delivering actionable results. By showcasing real projects and technical skills like Excel, SQL, Python or Tableau, your portfolio helps you stand out in a competitive job market and position yourself as a strong data analytics candidate. Looking to land your next role? Learn how to make a portfolio for a job  that gets noticed. Data analyst portfolio examples built on Wix Need some inspiration for your data analyst portfolio? You're in luck. These Wix portfolios really stand out, showing off each analyst’s unique skills and personality. 01. Kelsey Olya Evans Kelsey Olya Evans ' portfolio keeps things simple and focused, with a unique grid-like background. It features direct contact information integrated into the site, making it easy for visitors to get in touch. If you’re looking for a streamlined approach, the simple contact form here is something worth adopting for your own portfolio. 02. Andrew J. Ferguson Andrew Ferguson 's data analyst portfolio shines with its emphasis on professional experience and ambition. Andrew outlines his career goals and top skills prominently, providing a clear picture of his capabilities and aspirations. His “Top Skills” section is particularly compelling, showcasing his expertise in areas like data visualization and project management. It’s an excellent example of how to help visitors immediately understand what you bring to the table. 03. Ethan Cao Ethan Cao 's data analyst portfolio highlights his educational background and certifications. He includes a timeline of relevant coursework and achievements, which is perfect for showcasing his technical knowledge. He also includes a “Download Resume” button, which is the perfect added touch of professionalism. If you’re in the early stages of your career or looking to emphasize your learning path, this approach can be a great addition to your portfolio. 04. Beverlyn Tucker Beverlyn Tucker 's portfolio is packed with diverse projects, ranging from natural language processing (NLP) to AI and sentiment analysis. Her inclusion of project details and technical methodologies not only showcases her expertise but also reflects her passion for data science. Including a wide range of projects like this can demonstrate your versatility and depth of knowledge. 05. Alex the Analyst Alex the Analyst 's website, distinguishes itself by focusing on mentorship and guidance for aspiring data analysts. Alex leverages his experience and YouTube channel to position himself as a go-to resource for those looking to break into the field. A key takeaway from his site is the clear and direct statement of purpose: to help others navigate the path to becoming a data analyst. How to make a data analyst portfolio FAQ  How do I create a portfolio without any data analyst experience? If you’re just starting, work on self-driven projects using publicly available datasets from platforms like Kaggle or the UCI Machine Learning Repository. Focus on solving real-world problems, even if they’re hypothetical, as this makes for compelling portfolio content. You can also document your process and results in a detailed write-up to showcase your thought process and technical skills.  Do I need a portfolio for a data analyst job? While not all jobs require a portfolio, having one significantly increases your chances. It shows you can apply your skills in a tangible way and is especially helpful for technical or freelance roles. A portfolio also helps you stand out from other candidates who may only have a resume or certifications.  Can I make 100K as a data analyst? Yes, experienced data analysts in specialized industries or advanced roles often earn six-figure salaries. This is particularly common in major cities or tech-driven sectors where data expertise is in high demand. Building experience and learning advanced tools like Python or SQL can help you reach this goal.  What is a portfolio project in data analytics?  A portfolio project demonstrates your ability to apply analytical skills to real-world problems. Examples include creating dashboards, analyzing datasets or building predictive models. These projects serve as proof of your technical skills and problem-solving abilities, which are critical in data analytics roles.

  • Guardz Essentials for Wix: stop phishing before it hits your business

    Protect your Wix business with Guardz Essentials.   Install now → Small businesses are the backbone of the economy, and increasingly, the backbone of cybercriminals' business models too.  Businesses running on Wix have already made the smart choice for simplicity and scalability. But here's the uncomfortable truth: attackers know that small businesses often lack dedicated security teams, making them prime targets for credential theft, phishing campaigns and data breaches. That’s where website security  starts to matter a lot more than most small businesses expect. According to Mastercard , 46% of small businesses experienced a cyberattack in 2025, and companies with fewer than 100 employees face 350% more social engineering attacks than larger enterprises. The threat is real, but meaningful security doesn't require a massive budget or a dedicated IT department anymore. Guardz Essentials for Wix brings essential cybersecurity protection directly into your Wix workflow, monitoring your organization around the clock for the threats that matter most: credential leaks on the dark web, phishing emails hitting your team's inboxes and security gaps across your organization. TL;DR: Guardz Essentials for Wix Wix already provides enterprise-grade infrastructure and built-in protections at the platform level. Guardz Essentials adds another layer focused on the threats targeting your team directly, like phishing emails and exposed credentials. If you've ever wondered what is phishing , it's one of the most common ways attackers trick employees into revealing sensitive information or clicking malicious links. It remains the number one entry point for small business breaches. “Security isn’t a single checkbox, it’s layers of defenses working together. Wix provides strong core protection, and Guardz Essentials adds an extra layer specifically built to help small businesses detect and respond to the social engineering and credential-based attacks that are driving most breaches today. Together, they give small teams both infrastructure resilience and threat intelligence visibility. And the best part is that it’s simple to install and get started.” - Omer Keinan, product owner at Guardz Strong site security  today isn’t just about protecting your website infrastructure. It also means protecting your people, their inboxes and the passwords they use every day. If you're researching how to secure a website , the answer goes beyond SSL certificates and platform safeguards. It includes real-time email protection, dark web credential monitoring and clear visibility into your team’s security posture. Feature What it does Why it matters Email security Scans every inbound email in real time for phishing, malicious links and suspicious patterns. Blocks threats before your team ever sees them. Dark web monitoring Continuously scans dark web breach databases for your organization's exposed credentials. You'll know the moment your passwords are compromised. Team security dashboard Shows who's protected, who needs MFA and how many threats have been blocked per user. One clear view of your entire security posture. Setup Install from Wix App Market, connect Google Workspace and review your Protection Score. Protected in minutes, not days. Bottom line:  Install Guardz Essentials, connect your Google Workspace and start catching phishing emails and leaked credentials automatically, all without leaving Wix. How Guardz Essentials adds extra protection to your Wix website Wix websites come with enterprise-grade security built in. But your site is only part of the picture. The people behind it, their inboxes, passwords and everyday security habits are often where attackers find a way in. That’s the gap the Wix + Guardz integration fills. Wix secures your website and Guardz Essentials extends protection to your team’s email, credentials and overall security posture. Jump to a section: Email security: stop phishing before it hits the inbox Dark web monitoring: know when your credentials are exposed Team security: see your full security posture at a glance 01. Email security: stop phishing before it hits the inbox Your Wix site handles customer inquiries, processes orders, manages bookings, all of which flow through your team’s email. That makes inboxes a prime target. Modern phishing attacks can look surprisingly real: vendor or executive impersonations, fake login pages, even emails from domains designed to mimic ones you trust. Guardz Essentials scans every incoming email for phishing indicators, malicious links and suspicious patterns and takes action automatically. Why it matters for Wix site owners:  A compromised email can give attackers access to connected tools, including the accounts your team uses to manage your site, respond to customers and process payments. Learn more: Is my Wix site secure? Cybersecurity basics Website security tips Computer security 02. Dark web monitoring: know when your credentials are exposed While Wix secures your website, your team uses a variety of tools every day: email, payment processors, CRMs and other services. Guardz Essentials monitors the dark web for credentials tied to your organization, alerting your administrators if anything is at risk and providing clear, actionable next steps. Why it matters for Wix site owners:  The same people managing your site also handle customer data, payments and connected tools. Guardz Essentials ensures that any potential threats targeting team accounts are detected early, giving you peace of mind and added operational security. Expert tip:  Enable domain privacy  to keep your business’s registration details confidential. This reduces the chances that attackers can gather information about your website and team. 03. Team security: see your full security posture at a glance The Guardz Essentials dashboard shows who’s protected, who still needs multi-factor authentication, how many threats have been blocked and your overall Protection Score. Why it matters for Wix site owners:  The same people managing your site are handling customer data, logging into third-party tools and opening emails every day. Knowing where your team stands lets you close gaps before attackers exploit them. “Wix gives every site a strong foundation with built-in, enterprise-grade protections. What many small businesses don’t have, and never should be expected to build on their own, is continuous threat monitoring and response tailored to the human side of security. Guardz Essentials fills that gap by bringing real-time phishing defense and credential-leak detection into the same workflow merchants already use.” - Omer Keinan, product owner at Guardz Wix + Guardz Essentials: getting started Protecting your Wix website with Guardz Essentials takes just minutes. Here’s how: Visit the Wix App Market : Search for Guardz Essentials and click Install . Connect Google Workspace: Authorize Guardz Essentials with a single click to integrate your team’s accounts. Review your Protection Score: Check your current security posture and follow the recommended actions to address any gaps. That’s it. Within minutes of installation, Guardz Essentials begins monitoring the dark web for credential leaks, scanning incoming emails for phishing threats and giving you a clear view of your team’s overall security. Wix + Guardz integration pricing Guardz Essentials offers flexible plans to fit businesses of all sizes, starting with a free plan: Free Plan: protects one user, monitors your Google Workspace and provides basic alerts for data leaks, making it a great way to get started without any upfront cost. For more advanced protection, paid plans are available: Solo Plan: priced at $4.49 per month, protects one user and includes real-time email security, full workspace protection, and dark web monitoring. Team Plan: at $17.99 per month, extends protection to up to five users while offering the same features: email security , workspace monitoring and dark web alerts, so small teams can stay safe together. Business Plan: costs $31.49 per month and covers up to ten users, giving your team full visibility and protection across emails, credentials and workspace tools. All plans are billed annually, though month-to-month pricing is also available. Prices are accurate as of February 23, 2026 and may be subject to change. Learn how to make a website from scratch  with Wix and take advantage of the AI website builder  to create a professional, secure site in minutes → Guardz Essentials for Wix FAQ How does Guardz Essentials complement Wix website security? Wix websites are secure by design, but Guardz Essentials adds an extra layer of protection for the people managing your site. It monitors team emails for phishing, checks credentials on the dark web and provides a clear dashboard of your team’s security posture. Together, Wix and Guardz Essentials ensure both your site and the people behind it are protected from cyber threats. Just getting started? Learn how to make a business website  today. What is Guardz Essentials for Wix? Guardz Essentials is a cybersecurity app built for Wix that protects your business with real-time email security, dark web credential monitoring and a team security dashboard, all without requiring technical expertise. How does Guardz Essentials protect my Wix website and team? Guardz Essentials works alongside Wix’s built-in website security to protect the people managing your site. It monitors incoming emails for phishing, scans the dark web for exposed credentials and provides a dashboard showing your team’s overall security posture. This ensures that threats targeting your team’s accounts are detected early, keeping your site and operations secure. Can I use Guardz Essentials with Wix without technical expertise? Yes. Guardz Essentials integrates seamlessly with Wix and Google Workspace. Installation takes just a few minutes, and the platform automatically monitors threats while giving your team easy-to-follow guidance. This makes advanced email and credential protection accessible to small businesses without a dedicated IT team.

  • How long does it take to build a website? Here’s what to expect

    When bringing your small business online, you’ll most likely ask yourself, “How long does it take to build a website?” You’ll hear many say that with a website builder , you can get it done in a week or even less—but, truthfully, timing depends on many factors. This article will help you determine how long it will take to build your website. Then, we’ll compare the time it takes to tackle website creation using a DIY platform versus working with a professional website developer. How long does it take to build a website? In general, building a website can take from around one to six months, depending on your goals and resources. I know that “it depends” may not satisfy you as an answer, especially when you're excited to take your website live. But this section will explain what, exactly, that time frame depends on. I’ve built a few websites during my time at Wix and for my personal projects, so I’ll use this experience and some expert advice to outline the time each stage of how to make a website takes. This way, you’ll better understand what to expect and how to gauge your time for this process. Learn more: How long does it take to make a Wix website Ultimately, these several factors determine how long it takes to create a website. By hand vs. with AI If speed is top of mind, there is one surefire way to fast-track production. Artificial intelligence (AI) can assist with building your site, or create it from top to bottom by itself. The Wix AI website builder , for instance, can create your site entirely from scratch. Simply tell the AI about your business and the goals for your site. The AI will then design a website, including the initial copy, images and core pages needed to support your business. This method can shave off weeks—if not months—from the typical development process and present a fully functional website in minutes. Alternatively, you can use AI tools to speed up certain parts of the web development process as opposed to having AI work autonomously. You may prefer this if you want to be hands-on throughout the whole process or still want to engage a professional web designer. Read also: I built a Wix website for my mom—here's how it went Why I regret never building a website for my business DIY vs. developer Outside of using an AI builder, the time it takes to design a website will largely depend on who you want to involve in the process. If you create a site with a web designer or developer, it might take less effort on your part but take more time due to complexity. On the other hand, the learning curve involved with building a website will certainly take some time. That said, an easy-to-use website builder—or AI tools—can streamline the process. The more pages you create, the longer it usually takes to develop your site. Landing pages and a one-page website can sometimes take one to two days to complete, while the extra deliverables required in multipage or multilingual websites could take up to months—and for that period you might need to consider under construction website templates . On top of that, larger websites will require you to devote more time to brainstorming and creating texts, images, decorative elements and more. Static vs. dynamic When it comes to building a website, the choice between static and dynamic design plays a significant role in determining the time it takes to complete the process. Static websites can be relatively quick to put together, particularly when you're using Wix website templates . With pre-designed layouts and ready-to-use elements, you can easily assemble a visually appealing static website in a short amount of time. However, if you're aiming for a website with dynamic content , such as interactive features, user-generated content or real-time updates, the website development time will be considerably longer. Building a dynamic website often involves custom development work, where coding, database design, and integration become crucial tasks. The process may also require testing and debugging to ensure proper functionality across different devices and browsers. Budget vs. time Consider how much a website costs using any of the above options, and how much time you have on your hands. Your availability and/or budget may already point you in a specific direction. As you weigh your options, make sure you read the fine print and understand all the upfront costs plus ongoing fees connected with a platform or contract. How long does it take to build a website using a website creation platform? From my own experience making a website on the Wix Editor, it can take anywhere from four weeks to three months to get it running. In some cases, you can feasibly design a website in one day—but only if you work directly with a template and need few custom features. Below, you’ll find an overview of approximately how long it will take to create a site with a website builder. Tip: Once you’re ready to take on the task, peruse our step-by-step guide on how to create a professional website . Devising a concept: one to two weeks Before you create your website, formulate a clear concept for it. At this initial stage, you’ll map out your website blueprint and clearly understand your site’s purpose. As you lay out how to plan a website , be sure to outline additional required functions and design elements. Now, you must think about what type of website you need as well as its purpose. For example, if you want an online store for your business, consider making an eCommerce website with integrated solutions for customers to make purchases. Or, if you’re designing a service website, plan on building a site with a built-in bookings solution. Learn more: What makes a good website Picking a website builder: one day to one week With many sophisticated website creation platforms available, business owners and freelancers commonly choose DIY development. This can benefit you in manifold ways—among them: cost efficiency, ownership over your design, website security and more. Choosing between a no-code platform like Wix or a more advanced low-code design software like Wix Studio will depend on your experience level, needs and budget. Do your research and test out options before you make a decision. Read more about website builders: Wix vs. Squarespace or Wix vs. GoDaddy Preparing your content: one to two weeks After you’ve outlined your website’s concept and goals, get your content ready. Think about what web pages your site will include as well as how they will communicate your message and enable visitors to complete their goals. This includes written copy, photographs, imagery, CTAs and branded elements like a logo . Defining a website layout: one to three weeks You’ve got your concept in mind, chosen a website builder and have your content ready to go—now, it’s time to map out your site’s layout. You’ll need to decide how many pages it will include and outline each individual section. Unless you already have a clear vision, play around with formats. Test out what it might look like to use an asymmetrical vs. symmetrical layout, or a multi-page website vs. one-page website. When starting from scratch, draft out these layout ideas on paper before you start to “drag-and-drop.” Many professional designers create wireframes for each page, and you can try this method yourself. Tip: For a simple, time-saving option, start with a professionally designed website template . Browse until you find a pre-made layout you love, then make it your own. Learn more: Should I use a template to make a website? Customizing your design: two to four weeks Customization truly brings your site to life. In fact, 5% of consumers will judge a brand's credibility based on their website design, highlighting how much visual language can engage visitors. Whether you start from scratch or work with a template, a website builder allows you to add, edit and customize essential website design elements such as: Website menus Color schemes Scroll effects Buttons Imagery Photo galleries Video Text Mobile design You can further uplift your creation with decorative web design features, such as website gradients . Make time to nail down your branding elements, such as the color scheme, imagery, logo and tone of voice, and implement these throughout your design for a cohesive visual brand identity. Editing with a What You See Is What You Get ( WYSIWYG ) software like Wix allows you to view your changes in real time. As you continue developing your site and reviewing these changes, make sure the design and content complement each other and tell visitors a clear story. Testing and publishing: one to two weeks You’re almost there. Now that your website satisfies you, see if other visitors feel the same. Share your site’s domain name with trusted friends and colleagues and ask them to use the site as if they were the average visitor. Take their feedback seriously, noting both the compliments and criticisms. Make necessary changes and resolve issues these users have encountered. This all ensures your site will offer visitors a great user experience before your site goes live to the public. Plus, it is less risky to test this out on people you know than new and potential customers. All in all, testing may last about one to two weeks. When you feel confident in your design, run through our website launch checklist to make sure you haven’t overlooked anything. Ready for takeoff? Press the “publish” button to share your creation with the world. Tip: Web accessibility is an important, yet overlooked factor of the user experience. Check your site by following best practices on how to make a website accessible and auditing it using a checklist or tools like the Wix Accessibility Wizard. How long does it take to build a website with Wix? How long it takes you to build a website on Wix will depend on the type of site you create and how you choose to build it. For example, using Wix's AI website builder can mean building a site within a few minutes (plus of course any editing time). Using a website template on Wix might take longer to build a site than using the AI website builder but might take less editing. This also can take anywhere from a few hours, to days or weeks. Or you can start in the Wix editor without a template and design it yourself. Basically if you need to you can create a Wix website in minutes — how much you want to edit it and the functionality you want to add, could make building a Wix website take hours or days. How long does it take for a professional developer to build a website? Overall, making a website with a professional can take anywhere from two to five months. Knowing how long it takes to design a website with a designer/developer, agency or team can help you decide if you’ll complete the process on your own or hire a professional. Review the timeline below to set the right expectations for your upcoming project and better prepare for a smooth process. Setting goals: one to two weeks You likely understand the “why” behind your site, whether it’s building an online presence, selling products or creating a blog. Whatever your website's purpose is, you must narrow down your specific goals before you start. For example, you might want to use an online portfolio website to bring in new clients and build your online presence. Specific goals might include: Getting your website live in three months Landing your first sale one week after you bring your website live Building a strong social media presence to bring more visitors Increasing traffic to your website by 10% in one month This stage should last between one to two weeks. Take the time to understand what you want to achieve with your website. It’ll help you think about your design details and what qualifications a designer or developer would need to meet your goals. Finding a developer: one to four weeks Time to research and find the perfect designer or developer for this job. You can ask trusted friends and colleagues or look on well-known job posting sites such as the Wix Marketplace . In this case, you will likely hunt for a front-end developer or web designer who can collaborate with a back-end coder, or uses a platform with integrated back-end coding. You’ll know you’ve found the perfect professional match when you find a developer or agency who: Will be responsible for ensuring back-end functionality, and manage front-end development and web design of your site Work within your budget Has a reputation for delivering on time Matches your desired skill set Shares a similar aesthetic Don’t be afraid to interview multiple designers, developers or agencies, review their work, and compare candidates. Using a platform like the Wix Marketplace to hire a professional can make this process much smoother: it connects you with over 2,000 verified web creators, from freelance designers to full agencies, who specialize in both design and development. This way, you can get matched with professionals who have the right experience for your project and can take your vision from concept to a live website efficiently. Outlining your needs: one to three weeks Once you’ve hired a website professional, you’ll need to brief them on your project’s full scope. Over a one-to-three-week period, meet with your designer/developer, agency or team to develop a vision, set expectations for deliverables and run through your content creation timeline and deadlines. Come prepared with any specific content and requirements you decided during your goal-setting stage. Your collaborator will likely ask you for direction for your site design, as well as any needed functionality. They’ll also want to understand what your site must display—from logos to written copy and product photography. Designing mockups: one to three weeks Now that you have a clear vision, the designer/developer will take the reins and start building your website. At this stage, they will present you with wireframes and design mockups, as well as individual web pages. These drafts provide you with your website’s basic structure, functionality, visual design and user flow. As the site owner, you must review the mockups, which can take anywhere from one to three weeks to complete. Carefully attend to each page’s layout, aesthetic, design elements (such as images and buttons) and offer your feedback to your collaborating designers and developers. Main development: one to two months Your website developer will take the reins at this point. Turning mockups into a functioning website can take at least one to two months, and sometimes even longer depending on your site’s complexity. Generally, a developer will overestimate the project’s length and leave some cushion for unexpected changes. They know that the iterative process will require back and forth between developers, designers and you, the client. As a client, you should stay in the loop during this phase. Be proactive, ask for updates and point out potential issues with the site—it’s better for designers and developers to integrate these changes into the development process, rather than waiting until they’ve completed the site. Final review: one to two weeks Just before you publish your site, your collaborator will send over a completed and tested product to review. Since you’ve worked with them from the beginning to devise a clear plan and offer your feedback, they likely won’t need to make any time-consuming changes. Take about one to two weeks to inspect your site on your own, and with your team or friends and colleagues. An extra set of eyes can immensely help your design. From the overall user experience to small details (like colors, font sizes and micro-animations), developers will anticipate making small changes at this stage. Once all parties are satisfied, you can publish the final product—but, truthfully, your website will never be finished. Over time, you’ll want to perform website maintenance , update the visual style, tweak certain content and more. For that reason, speak with your designer/developer and decide if they can perform these future tasks, or if they can grant you access to a CMS that will allow you to make these adjustments on your own. How long does it take to build a website using AI (feat. the Wix AI website builder)? The short answer: as quickly as a few minutes. AI has truly revolutionized the web design process and provided a quick and easy way to stand up a website. That said, no two AI solutions are exactly the same. Beware of AI tools that flaunt speed but sacrifice on quality. Make sure you trust the platform that you use, and find a solution that has both the creative vision and technical chops to build you a sturdy site. For this example, we'll be talking about the process of creating a website with Wix's AI website builder. Born from decades of experience in web design and the best tech that AI has to offer, the website builder makes creating a site as simple as having a conversation. Chatting with AI: one to five minutes Get started with the help of Wix’s unique, chat-based AI experience. Just provide basic details about your business. The AI will pick your brain about a few specific items before delivering a site brief. If all looks good, you can generate a site right on the spot—or continue chatting with Wix to further finesse your vision. “Making a chat-based experience was our way of trying to create a very intuitive flow for users to know what to ask for and how to get the best results," says Wix’s Head of Product Yaara Asaf. “AI relies on people being able to articulate what they need. The chat is designed to guide the conversation so that it fills gaps in the knowledge needed to build the best possible result.” Reviewing the design: one to five minutes Once you've approved of the site brief, you can preview your site in the same window as your chat conversation. If it’s not entirely to your liking, regenerate your site for more options or make minor design changes to the existing version. Ask for changes to the color theme, layout or text (among other aspects)—and apply the changes instantly. “I think the biggest game-changer is the fact that you can easily create a stunning website [but] you don’t need to understand layout, design or anything to get a great working website right from the start,” adds Yaara. You can get the creative juices flowing with AI’s help and Wix’s expertise, until you get exactly what you want. Customizing your design: zero to one hour Should you choose to, you can continue tweaking your AI-generated website through the Wix Editor. From the Editor, you can input your custom content, including any images, text, videos, animations or designs. The Wix Editor includes various AI-powered capabilities to help throughout this process too. For instance, if you're creating an eCommerce site, you can use AI to write compelling product descriptions. Or, automatically create bespoke images to use in the background of your site. Remember to pay attention to the mobile version of your site. You can toggle views to the Mobile Editor in Wix and make tweaks as needed (e.g., exclude certain elements from the mobile view to declutter your site or rearrange content as desired). Publishing your site: one minute If all looks good from either the chat window or Editor (wherever you left off), proceed to publish your site. You'll have to connect your custom domain or use one of Wix's free domains that's provided by default. How long does it take to build a website FAQ How long does it take a beginner to build a website? As a beginner you might want to create a website as fast as you can and that's possible with an AI or DIY website builder, which makes it possible even for someone new to website creation to make a website within minutes. It depends on the type of website you want to build - a simple personal website could take very little time, a site with more functionality like an eCommerce one, will take longer, hours or days. How many hours does it take to make a website? The number of hours it takes to create a website depends on which type of website you want to build and how you choose to create it. Using an AI website builder, may take less than an hour to get a site you're happy with. If you opt to use a professional web developer and designer, it could extend into the hundreds of hours to be finished. How do I become a faster developer? To become a faster developer, master your development tools by learning shortcuts and features that save time. Regular practice is key, as it helps you recognize patterns and solutions more quickly. Automate repetitive tasks and write clean, organized code to streamline your workflow. Finally, stay updated with the latest technologies and seek feedback to continuously improve your skills. How much does building a website cost? The cost of building a website can vary significantly, from free options to several thousand dollars, depending on the complexity and features you desire. Basic sites are often inexpensive or even free, while fully customized sites with advanced features can be more costly.

  • How much does a portfolio website cost? Get the full price breakdown

    Ready to showcase your best work? Start building your portfolio →  Understanding how much a portfolio website costs depends on your approach, as options range from budget-friendly DIY builders to pricey fully bespoke solutions.  You might want to know how to build a website  that looks high-end without spending thousands of dollars. The good news is that the best portfolio websites don’t have to be expensive. With professionally designed portfolio website templates , the process is more accessible than ever and suitable for a wide range of budgets. The overall cost depends entirely on the tools you choose. A DIY portfolio maker like Wix allows you to build a stunning portfolio for a low monthly fee, while freelance developers can charge thousands of dollars per project. This guide breaks down exactly what you should expect to pay. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio in just a few clicks. Customizable templates and intuitive tools make it easy to showcase your work with confidence, leaving a lasting impression on every visitor. TL;DR: how much does a portfolio website cost? Short on time? Here’s what you will find in this article: DIY website builders:  free plans with paid plans starting at $17 Freelance designers and developers:  $500–$5,000+ upfront Key extras:   domain names  and a business email  add small annual fees Expense type Estimated cost Best for DIY builder, free plan Free Testing, drafts and personal projects DIY builder, paid plan Starting at $17 per month Most professionals Freelance developer $500–$5,000+ Complex custom needs Editor’s note:  All pricing in this article are taken from Wix and reflect annual plans as of December 2, 2025.  "An outstanding portfolio is all about storytelling. It’s not just a showcase of work but a narrative that weaves together a professional’s skills, creativity and personality. Features like dynamic presets, AI setup and beautiful templates let creators bring their stories to life, ensuring that every portfolio not only stands out for its aesthetic appeal but also tells a compelling story about the creator behind it." - Hani Safe, product lead at Wix  How much does a portfolio website cost? Here’s the breakdown Creating a portfolio website involves several cost considerations, depending on your goals, platform choice and additional features. Below is a detailed breakdown of the typical expenses involved in building a professional portfolio site. With a range of pricing options, from free plans to premium Wix plans , Wix provides the flexibility to fit any budget. Here's a detailed breakdown of the costs involved in building your portfolio with Wix and other key considerations. Platform costs Labor costs Domain name Storage for visual creatives Business email addresses Add-ons and integrations Maintenance and updates 01. Platform costs The platform you choose is one of the most significant factors in determining your website’s cost. Many website builders offer a range of plans to suit different needs and budgets. Free plans:  These are great for beginners or those testing the waters. However, free plans often include platform branding (e.g., a non-custom URL) and limited features.    Cost:  $0 per month. Paid plans:  Upgrading to a paid plan unlocks essential features like custom domains, ad-free experiences and advanced design tools. These plans are ideal for professionals who want a polished, branded site. Cost:  $17–$159 per month, depending on the platform and plan. Learn more: How much does a business website cost? 02. Labor costs The cost of building your site depends on whether you create it yourself or hire a professional. DIY:  Many platforms offer drag-and-drop tools and pre-designed templates, making it easy to build a site without technical skills. While this approach saves money, it requires time and effort to customize the design and content.    Cost:  $0–$159 per month (platform fees). Hiring a professional:  If you want a custom design or don’t have the time to build your site, hiring a freelancer or agency is a great option. Professionals can tailor your site to your specific needs, but this comes at a higher cost. Cost:  $500–$5,000+ (one-time). 03. Domain name A custom domain gives your portfolio website a professional look and feel, adding credibility and reassurance.  First year:  Many website builders, like Wix, include a free domain for the first year with their paid plans. This is a great way to save on initial costs. Cost:  Free for the first year. Renewal:  After the first year, you’ll need to renew your domain annually. Renewal fees vary depending on the domain registrar and the type of domain (e.g., .com, .net, .design). Cost:  starting at $13 per year. 04. Storage for visual creatives If your portfolio includes high-resolution images, videos, or animations, you’ll need sufficient storage to host these files. Basic storage:  Most platforms include a set amount of storage in their plans, which is often enough for text-based portfolios or small image galleries. Additional storage:  For photographers, animators, or visual artists, upgrading to a higher storage plan ensures your site can handle large files without compromising performance. Cost:  $5–$9 per month, depending on your storage needs. 05. Business email addresses A professional business email address (example: yourname@yourdomain.com) adds credibility to your portfolio and makes it easier for clients to contact you. Platform bundles:  Some website builders offer email hosting as part of their premium plans, while others require you to purchase it separately. Cost:  $5–$15 per month per email. Third-party providers:  You can also use services like Google Workspace or Microsoft 365 to set up your business email. Cost:  $5–$15 per month per email. 06. Add-ons and integrations Depending on your goals, you may need additional features to enhance your site’s functionality. SEO tools:  Implementing good portfolio SEO improves your site’s visibility on search engines, making it easier for potential clients to find you. Ecommerce tools:  Useful if you plan to sell products, services, or digital downloads directly from your site. Analytics:  Advanced website analytics tools provide insights into your site’s performance, helping you optimize for better results.    Cost:  $5–$50 per month, depending on the features you choose. 07. Maintenance and updates Keeping your site up-to-date is essential for maintaining a professional appearance and ensuring everything runs smoothly. DIY maintenance:  Most platforms make it easy to update your site yourself, whether it’s adding new projects, updating your bio or tweaking the design. Cost:  Free Professional maintenance:  If you hire a professional to manage your site, you’ll need to budget for ongoing maintenance and updates. This is especially useful for complex or custom-built sites.    Cost:  $50–$200 per hour (as needed). In the next section, we’ll explore how Wix can simplify this process with its flexible pricing plans and user-friendly tools. Benefits and costs of building a portfolio website with Wix Wix simplifies your portfolio website setup so you can focus on your work. The platform provides an intuitive drag and drop website builder  to customize your layout. You don't need to write code or hire expensive developers to launch a professional looking site. Wix offers customizable templates for a website, like an art   portfolio , that feels like you. These designs provide a strong foundation while allowing for full personalization. If you are learning how to make an art portfolio for example, Wix tools make it easy to adjust colors and fonts to match your personal brand identity. Having an online portfolio is more important than most think. According to a research conducted by Nominet , 89% of hiring managers feel that candidate portfolios demonstrate many of the vital skills needed for their roles, making them a stronger asset than a resume.  Wix offers free web hosting for your online portfolio as part of your subscription. The popular Light plan removes ads and is priced at $17 per month (billed annually). Reliable web hosting ensures your site stays secure and online even during traffic spikes. Compare Wix Plans Finding the right plan depends on your specific needs and storage requirements. Free Plan: The best way to start if you have zero budget. You get access to the full website builder, 500MB of storage and 1GB of bandwidth. You free site will display Wix ads and use a non-custom web address. Light Plan ($17/mo):  Removes platform ads and allows you to connect a custom domain, making it the standard choice for a professional portfolio. It includes 2GB of storage, which is sufficient for most document-based or light image portfolios. Core Plan ($29/mo):  The practical upgrade for visual-heavy portfolios. It boosts your storage capacity to 50GB, making it essential for a photographers, animators and designers that need to host high-resolution work without hitting the strict limits of the Light plan. Business Plan ($39/mo):  Designed for growth, this tier offers 100GB of storage and advanced analytics tools. It is ideal for established creatives who need to track visitor behavior and manage larger inventories of digital products. Business Elite Plan ($159/mo): The ultimate self-service plan. Business Elite provides unlimited storage and priority customer support. This plan is designed for power users who need massive media libraries and the ability to skip the support line for immediate assistance. Create your portfolio based on your industry: Video portfolio website Photography portfolio website Music portfolio website Model portfolio website Interior design portfolio website Illustration portfolio website Art portfolio website Architecture portfolio website Examples of portfolios built with Wix Seeing real-world examples can spark inspiration for your own portfolio website. These professionals used Wix to build authentically unique sample portfolio websites . 01. Matt B. Atkins Matt B. Atkins  uses a clean, resume-style layout that effectively highlights his professional experience, skills and achievements. The site is designed to function as both a personal brand showcase and a professional marketing tool. Visualizing skills:  Matt uses a simple yet effective skills chart to showcase his expertise in areas like social media marketing, email marketing and graphic design. This approach quickly communicates his strengths without the need for complex graphics or plugins. Clear value proposition: The homepage introduces Matt as a "Digital Marketing Manager" with over a decade of experience. His copy emphasizes his passion for data-driven results and his ability to lead projects ranging from rebranding to social media campaigns, making it clear how he can add value to potential clients or employers. Direct contact: The site includes a straightforward contact section with his email, phone number and social media links, making it easy for visitors to connect with him. The "Download Resume" button further reduces friction for potential employers or collaborators. Like what you see? Create your own portfolio website using this same template or be inspired by these marketing portfolio examples. Template name: UX designer website template 02. Taylor Engle  Taylor Engle  leans into white space and typography, using a minimalist aesthetic that lets her copywriting take center stage. Her portfolio demonstrates that you don't need complex, media-heavy features to build a high-end professional presence. Professional branding:  Utilizes a custom domain and a professional logo to establish immediate credibility Minimalist layout:  Utilizes negative space and simple typography to frame her work, ensuring the reader focuses on her writing and not distracting design elements Blog: Taylor maintains an active blog covering industry topics, which drives organic traffic and establishes her authority as a subject matter expert. Like what you see? Create your own portfolio website using this same template. Template name: Start from scratch website template 03. Colordrunk Designs Colordrunk Designs  has a vibrant and visually stunning portfolio that showcases their expertise in interior design. The site is designed to inspire visitors with bold, colorful aesthetics while positioning the brand as a leader in creative home design. Visualizing creativity: Features high-quality images of their design projects, emphasizing bold colors and unique styles. The "As Seen In" section highlights their recognition in prominent publications, reinforcing their credibility and expertise. Clear value proposition:  The "Happy Hour for Your Home" tagline captures the brand's playful and creative approach to interior design. You’re invited to explore their work and sign up for monthly design tips and inspiration, making it clear how Colordrunk Designs brings joy to any space. Direct engagement:  Includes a simple email sign-up form for design tips and inspiration, encouraging ongoing engagement. Links to social media platforms like Instagram, Pinterest and Facebook make it easy for visitors to connect and explore more of their work. Like what you see? Create your own portfolio website using this same template. Template name: One page layout website template See more: Photographer portfolio examples Animation portfolio example How to get started with building a portfolio website 01. Choose the right website builder Wix provides an intuitive website builder  with drag and drop editing to speed up the process. This allows you to create a portfolio without writing a single line of code. For those starting out, Wix offers an AI website builder  that creates a unique, business-ready site in no time, letting you focus entirely on visual design and not troubleshooting complex backend issues. If you’d like to get your portfolio site up quickly and professionally, you can hire a pro  through the Wix Marketplace to connect with verified experts who can build a polished, ready-to-publish portfolio tailored to your style. 02. Pick a memorable domain name Your domain serves as your permanent digital address. Wix simplifies domain registration by allowing you to search for and claim your name directly in the dashboard. Aim for a simple .com extension to ensure your site is easy for potential clients to remember. 03. Select and customize your template Wix offers customizable templates for a website that feels like you. These designs provide a structural foundation while giving you total creative control over the details. You can easily adjust the fonts and color palette to align with your personal brand identity. See more: discover over 2,000 website templates→ 04. Curate and upload your work Select your strongest projects rather than uploading everything you have ever created. Learning how to make a portfolio means knowing what to leave out. If you are looking for writing portfolio examples or how to make a music portfolio, the key is organization. Wix lets you organize your work into clean galleries with clear context for every project. 05. Preview and publish Always check the mobile view of your site to ensure it looks sharp on smaller screens. Click through every link to verify that your navigation functions smoothly before going live. Once you are satisfied with your social media portfolio links and contact forms, you can publish with a single click. “Your portfolio is your visual resume, it speaks before you do. It’s how clients, employers or collaborators understand what makes your work special. The stronger the story it tells, the more doors it opens.” - Chava Katz, PMM @ Wix Pages at Wix How much does a portfolio website cost FAQ Can I build a portfolio website for free? Yes, you can build and publish a portfolio for free on Wix. The free plan includes hosting and access to all design tools. However, your site will display Wix ads and use a generic web address rather than a custom domain. Do I need to pay for web hosting separately? No, you do not need to pay extra for hosting when you use a website builder like Wix. Secure web hosting is included in your monthly or annual subscription price. This saves you the technical hassle of managing external servers. Is it cheaper to hire a developer or use a builder? Using a website builder is significantly cheaper than hiring a developer. A builder typically costs around $200 per year for a professional plan. Hiring a developer for a custom model portfolio  for example, usually starts at $500 and can run into the thousands. How much does a custom domain name cost? The main additional costs are usually domain renewals and business email accounts. Most UX portfolio  websites will not need extra paid add-ons to function effectively. However, complex websites like an industrial design portfolio  or an animation portfolio with heavy video content may require additional storage. How do I make a specific type of portfolio? Wix offers tools for every niche. Whether you need to know how to create a modeling portfolio , how to make a business portfolio or how to create an AI portfolio , the process is similar. Select a relevant template, upload your specific media and customize the design to fit your industry standards.

  • How to build a marketplace website that drives sales

    Turn your ideas into a website you love with Wix → Learning how to build a marketplace  website  opens the door to a scalable business model where you facilitate sales rather than managing inventory yourself. By connecting buyers and sellers on a single platform, you create a dynamic ecosystem that can grow rapidly without the traditional overhead of a standard online store . This guide walks you through the essential steps for  how to start a website , ensuring you have the right foundation to attract your first vendors and customers. Get started with Wix's  AI website builder . Building a website for your business, passion project or side hustle should feel simple and exciting. Wix generates a personalized starting point with AI. You can customize every detail with intuitive drag-and-drop tools, while Wix handles the tricky parts to make building your site simple. That way, you can focus on what matters most: bringing your ideas to life. Ready to get started? Create your website today. TL;DR: how to build a marketplace website Building a marketplace involves more than just learning how to build an eCommerce website . It requires a strategic approach to managing multiple vendors, processing complex payments and ensuring trust between users. You need a platform that handles the heavy lifting of inventory management and commission splitting so you can focus on growing your community. The process starts with defining your niche and choosing a website builder that supports multi-vendor marketplace  functionality. From there it's about curating a smooth user experience for both sellers and buyers, testing your payment flows and marketing your platform to the right audience. Features of a marketplace website Why you need it Multi-vendor functionality Allows multiple sellers to register, list products and manage their own profiles. Vendor dashboards Gives sellers a dedicated space to track their sales, orders and inventory. Commission management Automatically calculates and splits payments between the platform owner and the seller. Search and filtering Helps buyers easily navigate through products from various sellers to find exactly what they need. Reviews and ratings Builds trust within the community by allowing buyers to rate their experience with specific sellers. Learn more:  What is eCommerce How to start a business How to make a marketplace website in 9 steps  Creating a successful multi-vendor platform requires a clear roadmap. Follow these nine steps to turn your marketplace store  into a fully functional reality.  Define your niche and business model  Select a domain name and web host  Pick a website builder and template  Design the user experience  Build your minimum viable product  Set up payments and commissions  Test functionality and security  Optimize for SEO  Promote and grow your platform  01. Define your niche and business model  Every successful marketplace starts with a specific focus. Trying to be the next Amazon when you’re learning how to make a website to sell  is a recipe for struggle. Instead, identify a specific group of people with a shared need. Maybe it’s local artisans, vintage watch collectors or freelance graphic designers. A narrow niche helps you tailor your branding and marketing efforts effectively.  Once you know who you're serving, decide how you'll make money. The most common model is charging a commission on every transaction. Alternatively, you could charge sellers a monthly subscription fee to list their items or offer "freemium" listings with paid upgrades for better visibility. Your revenue model will influence the features you need later on.  02. Select a domain name and web host  Your  domain name  is a huge part of your brand identity. It should be memorable, easy to spell and relevant to your niche. Avoid long strings of numbers or hyphens that make it hard to share verbally. If your preferred  .com  is taken, consider other extensions that might fit your industry.  Pro tip:  To choose a domain name, try out a  domain name generator  or  domain name search  for inspiration.  Reliable  web hosting  is non-negotiable for a marketplace. Unlike a simple blog, a marketplace involves user accounts, financial transactions and potentially thousands of product images. You need hosting that ensures speed, security and the ability to handle traffic spikes without crashing. Learn more about hosting: What is web hosting How to host a website 03. Pick a website builder and template  You don't need to hire a developer to get started. Wix offers a fast and intuitive website builder to bring your vision to life in minutes. Look for a platform that specifically supports an eCommerce website  and has the ability to integrate multi-vendor apps. This functionality is what turns a standard store into a marketplace where others can sell.  Start with  website templates  designed for online stores. These come pre-loaded with the necessary pages like product listings, shopping carts and checkout flows, saving you hours of design time. You can then customize the look and feel to match your brand, but the structural foundation is already there.  Check out the Wix App Market  to find tools like multi-vendor marketplace apps. These apps are key for turning your store into a successful marketplace, allowing multiple sellers to list products, manage orders and track sales with ease. With these powerful features, you can simplify operations and give sellers everything they need to thrive on your platform.  Explore Wix's templates: Ecommerce website templates Food and drinks website templates Electronics website templates 04. Design the user experience  A marketplace has two distinct types of users: buyers and sellers. Your  website design  needs to cater to both. For buyers, the priority is discovery. Implement clear navigation categories, a prominent search bar and filters that help them narrow down options by price, vendor or location.  For sellers, the onboarding process must be simple. If it's too difficult to sign up and list a product, you will struggle to build your inventory. Ensure the "Sell with us" or "Become a vendor" buttons are easy to find. The goal is to reduce friction at every touchpoint, making it easy for money to change hands.  Learn more:  What is web design? 05. Build your minimum viable product  Perfection is the enemy of progress. Instead of trying to launch with every possible feature, focus on your Minimum Viable Product (MVP). This is the version of your site that has just enough features to be usable by early customers. Your MVP needs user accounts, product listings, a shopping cart and a functional checkout.  Launch with these essentials and gather feedback. Maybe your users want a chat feature to talk to sellers or perhaps they need better shipping options. Adding features based on real user data is always more effective than guessing what they might want beforehand.  06. Set up payments and commissions  This is the engine of your marketplace. You need a payment system that not only processes credit cards, but also handles the split payment logic. When a customer buys a $100 item, the system needs to automatically send your commission (e.g. $10) to you and the remaining amount ($90) to the seller.  Doing this manually is a nightmare. Use automated tools integrated into your website builder to handle payouts. This ensures sellers get paid on time and keeps your accounting straightforward.  Pro tip:  On Wix, you can take advantage of features like integrated payment systems which include built-in support for PayPal, Stripe and automatic payouts. To unlock full marketplace functionality and accept payments seamlessly, make sure to use a Wix Premium plan with eCommerce support.  Learn more:  What is an online store How to start an online store 07. Test functionality and security  Before you open the doors to the public, you need to break your own site. Create a test seller account and list a product. Then, create a buyer account and try to purchase it. Go through the entire flow: adding to cart, entering payment details and receiving the order confirmation email.  Check the vendor side as well. Did the order appear in the vendor dashboard? Was the commission calculated correctly? Test this on mobile devices too as a significant portion of your traffic will come from smartphones.  Ecommerce website security  is paramount here, so ensure your SSL certificate is active and customer data is encrypted.  08. Optimize for SEO  You want buyers to find your marketplace when they search for products on Google. Search Engine Optimization (SEO) helps this happen. Start by optimizing your main pages with relevant keywords. Your product categories should match terms people actually search for.  Technical SEO matters too. Ensure your site loads quickly and has clean URLs. One major advantage of a marketplace is user-generated content—every time a seller lists a new product, they are creating a new page that can be indexed by search engines, helping your visibility grow organically over time.  Expert tip from Rebecca Tomasis, blog SEO team lead at Wix: "Don't be afraid to start small with your SEO content strategy. Start by focusing on basic on-page optimizations and best practices, such as including keywords in headings. Once you're confident your blog audience can be found through organic search, you can start planning a more advanced content strategy, which involves clustering and implementing advanced SEO techniques." Explore more eCommerce website optimization  tips. 09. Promote and grow your platform  A marketplace faces the "chicken and egg" problem: you need sellers to attract buyers but you need buyers to attract sellers. Usually, it’s best to secure supply first. Reach out to potential vendors directly and invite them to join your platform, perhaps offering lower commission rates as an early-bird incentive.  Once you have inventory, shift your focus to demand. Use social media advertising, content  marketing strategies  and email campaigns to drive  website traffic  to your site. Partnerships with influencers in your niche can also be a powerful way to build credibility quickly. Pro tip: Create a  website launch checklist  to make sure you're covering all your bases. Marketplace website examples built on Wix Looking for more eCommerce website examples ? These marketplace website examples built on Wix show how you can connect buyers and sellers, showcase products and grow a thriving online community. The difference between marketplaces and eCommerce websites While they might look alike, the backend of a marketplace is very different from a standard online store. In a traditional eCommerce model, you're the merchant. You buy stock, store it, sell it and ship it. You own the inventory and the customer relationship. In a marketplace model you are the facilitator. You own the platform but not the products. You don't worry about warehousing or shipping, the vendors handle that. However you do manage the ecosystem. This means moderating content, resolving disputes between buyers and sellers and maintaining the technical infrastructure that keeps the market running. Learn more:  What is an ecommerce website Best ecommerce website builders Key considerations when building a marketplace website Running a multi-vendor platform has its own set of challenges. Ecommerce website cost  management becomes tricky because your revenue is only a percentage of the total sales volume. You need high transaction volumes to cover your server costs, marketing and development. Legal compliance is another major factor. Depending on where you and your sellers are located you may have different tax obligations. For example you might need to collect sales tax on behalf of your sellers in certain jurisdictions. You also need strict Terms of Service that define who is responsible for returns, refunds and shipping damages—you or the vendor. Learn more: How to create a professional website How much does a website cost How long to build a website How to build a marketplace website FAQ Do I need an LLC to start an online store? You generally don't need an LLC to start, as you can operate as a sole proprietorship. However, forming an LLC separates your personal assets from your business liabilities, which offers significant protection if you face legal issues or debt. Can I create a website for free to sell products? Yes, many website builders offer free plans that let you build a site. However, to accept secure payments and use advanced marketplace features, you usually need to upgrade to a premium plan. What is legally required on a marketplace website? You typically need a Privacy Policy, Terms and Conditions, and a clear Refund Policy. Depending on your location, you may also need to comply with data protection laws like GDPR or CCPA and adhere to tax collection regulations.

  • Website maintenance: what is it and what does it entail?

    Making a website that looks great and functions well is important for any industry, but that’s only half the battle—the upkeep is just as crucial. Your website maintenance ensures that your business, blog or online presence continues to evolve and succeed over time. This also establishes that anyone who interacts with your site will always have the best user experience. While there are a number of tasks to consider when maintaining your website, organizing each one by week, month, quarter and year can help you build a foolproof plan, leaving nothing unchecked and unnoticed. To help you get started, we’ve put together this complete guide on website maintenance, why it’s important to your long term website management goals . New to websites? Learn how to make a website to get started. Build your site and maintain it. Get started with Wix . What is website maintenance? Website maintenance is the practice of monitoring your website’s overall health and performance. Keeping a website up-to-date is crucial to ensuring it's working at full capacity, engaging and retaining site visitors. There are a number of tasks required to properly check and maintain a website, including updating security software and plugins, adding fresh content, increasing new and returning traffic, and meeting the satisfaction of your site users. While some of these points are more time-sensitive than others, each one will be addressed extensively further in the post. Read also: How to make a Wix website Why is website maintenance important? Website maintenance can impact your business’s first impressions, SEO strategy, security and sales. Whether you’re a business owner or creating a blog , you’ll want to make sure that when people and search engines land on your site, they will immediately see the benefits of your site’s offerings—or risk losing them. This means that your ability to rein in and retain online interest lies primarily in your website maintenance. Having said that, if you go too long without regular website maintenance, your site could suffer in the process. Your website will begin to run slow, stop converting leads, potentially house malware and get hacked, thereby causing problems for those who click on it. It could even stop working altogether. The benefits of website maintenance Let’s dive deeper into the benefits of website maintenance: 01. First impressions Just as the saying goes, “You only have one chance to make a first impression,” businesses online can make or break a deal depending on the initial look and feel of their website. If yours looks old or isn’t working as it should, you may potentially lose out on capturing new leads within the first few seconds that matter. Research shows that first impressions are 94% design related. Using attractive and up-to-date web design can help you convey the right message to new site visitors. It reassures them that they've found what they’re looking for and reinforces your site’s relevancy, credibility, trustworthiness and uniqueness. Tools like a website heatmap can also help you analyze user behavior and optimize key areas of your site for better engagement. As a result, searchers will find it in their interest to stay on your web page. 02. Business reputation Along the same line as first impressions, your business reputation is extremely important in gaining customers’ trust. Some ways to uphold your online standing include having working links, adding a 404 page for broken ones, updating plugins, freshening up content and abiding to a recommended page load time of under two seconds are just ways to uphold your reputation online. You’ve got to make sure your website delivers on your company promise of quality, reliability and professionalism. Learn more: 404 page examples 03. SEO strategy Paying attention to website maintenance is essential for your site’s SEO strategy. Consider this an opportunity to establish a routine process of monitoring and improving your website’s SEO, ranging from updating content to fixing broken site links. These bits of information are what a Googlebot looks out for when it crawls your website. In this initial stage of analysis, Google is determining the value of your website, potentially affecting your ability to rank first page or not down the line. Ranking positively on search engines can help drive traffic to your website, bringing customers to your business. That said, ranking poorly will make it harder for people to find you online. 04. Sales Sales are the lifeline of any online store . More people purchasing from your eCommerce site translates to a healthy and functioning business. To ensure keeping sales figures high, you’ll want to keep certain technical glitches at bay which could deter your customer’s shopping experience. Some common eCommerce site problems include bugs in product ordering, check out and payment processes, or failed discounts and free shipping due to an error. Furthermore, people shopping online rely on quality images and the ability to zoom in on a product that they otherwise would have tested at a store. It’s especially important that you offer professional images, videos or other visual support to cover any gaps that come with not being able to physically try on clothes or shoes. Along with seeing images, customers also want to get as much information as possible about their potential purchase, so you’ll want to invest time in writing product descriptions that can attest to your business reputation. 05. Security A website maintenance plan helps protect your business from virtual threats. Regularly updating your security software and renewing your SSL certification provider help safeguard your site’s files. These are made up of sensitive information, such as passwords and customers’ private data—credit card numbers and banking details. Developers who release these website updates are doing so to patch vulnerabilities they might have found. When you maintain your site’s security , it becomes harder for hackers to compromise your business and easier for customers to entrust their monetary assets to you. Common website maintenance tasks Now that you've made your website and you know what to look out for when monitoring website maintenance for your business, you’ll need to create a list of tasks to work into your schedule. Here are some examples of common website maintenance tasks: Security updates: Security updates should be applied as soon as they become available to ensure that the website remains protected against known vulnerabilities. Backups: There are two kinds of people: those who create backups and those who have never lost all their data. Regular backups are essential for protecting against data loss and should be performed regularly. The frequency of backups will depend on the frequency of content updates on the website. For example, if the website is updated on a daily basis, then daily backups are recommended. Website performance tracking and optimization: Website performance should be monitored regularly to ensure the website is loading quickly and functioning properly. It may involve monitoring page load times and website uptime and introducing changes to the website to improve performance. Content moderation: It's vital to keep the content on the website fresh and engaging for visitors. Web owners should add new pages, update existing pages, and add new blog posts or articles through their blog maker . The frequency of content updates will depend on the nature of the website and its intended purpose. Types of website maintenance Website maintenance is essential for ensuring the proper functioning, security and relevance of a website. Various types of website maintenance activities are crucial for keeping a site up-to-date and user-friendly. Here are different types of website maintenance: Content updates: Regularly update and refresh website content to keep information accurate, relevant and engaging. This includes updating product/service descriptions, blog posts, news sections and other textual or multimedia content. Security updates: Implement security updates, patches and fixes to protect the website from potential vulnerabilities and security threats. Regularly updating software, plugins and the content management system (CMS) is crucial for maintaining a secure website. Backup and recovery: Perform regular backups of website data and files. This ensures that in case of data loss or a security breach, the website can be restored to a previous state. Regular testing of backup restoration procedures is also important. Bug fixes: Identify and address any bugs or errors that may arise in the website's functionality. This includes fixing broken links, resolving display issues and addressing any other technical glitches that may affect user experience. Performance optimization: Optimize website performance by monitoring loading times and page speed. This can involve compressing images, minimizing code and implementing other strategies to enhance the overall speed and responsiveness of the site. Mobile responsiveness: Ensure that the website is mobile-friendly and provides a seamless user experience across various devices and screen sizes. Regularly test and optimize the site for responsiveness to cater to mobile users. SEO maintenance: Implement search engine optimization (SEO) strategies to maintain or improve the website's search engine rankings. This involves updating meta tags, optimizing content for relevant keywords and staying informed about SEO best practices. Software updates: Keep all website-related software up-to-date, including the CMS, plugins, themes and any third-party tools. This helps ensure compatibility, security and access to the latest features. User experience (UX) enhancements: Continuously evaluate and improve the website's user experience. This may involve redesigning elements, improving navigation and incorporating user feedback to enhance overall usability. Monitoring and analytics: Regularly monitor website analytics to gather insights into user behavior, traffic sources and other relevant metrics. Use this data to make informed decisions about content, design and functionality improvements. Legal compliance: Ensure that the website complies with legal requirements, such as privacy policies, terms of service and accessibility standards. Regularly review and update these elements to align with current regulations. Social media integration: Integrate and update social media elements on the website. This includes social sharing buttons, feeds and any other features that connect the website to relevant social media platforms. By incorporating these types of website maintenance into a regular schedule, businesses and website owners can ensure that their online presence remains secure and aligned with user expectations and industry standards. How often is website maintenance required? The frequency of website maintenance required depends on various factors, such as your site's complexity and purpose. However, it's considered a good practice to regularly perform website maintenance tasks to ensure that the website functions properly. Weekly website maintenance tasks With Google Analytics you gain access to information about how people are reaching your website and using it. You can do weekly website maintenance checks by logging in to your Google Analytics account to track traffic, thereby understanding your site’s performance and identifying areas of improvement. Traffic-driven data, such as number of site visitors and bounce rate, can lead to making better decisions for your business. Additionally, this analytics tool lets you know where the traffic comes from, by geographical location, keywords and intent, and interest. Monthly website maintenance tasks Check that all your online platforms are secured, plugins are updated, and your website content is backed up. This will help you avoid losing any valuable information and fortify your site against cyberattacks. You should also test your website speed with Google’s free PageSpeed Insights tool that offers detail about your site working on different browsers and devices. After analyzing your website, it will then generate suggestions for making your webpage faster. Quarterly website maintenance tasks Review your website content based on defined goals and metrics, such as SEO (organic traffic and backlinks), user behavior (page views and bounce rate), engagement (likes, mentions and shares) and sales (conversation rates and ROI). Some questions to ask yourself during this stage are, “Are all my meta titles and descriptions as SEO effective as possible?” “Is this blog post getting relevant traffic?” and “What can be updated in my content, topic-wise and linking-wise?” These are linked to performance. Then, proceed by tweaking your content, testing out calls-to-action across your pages and seeing whether your site’s content, both visual and textual, displays correctly on all types of browsers and devices. Annual website maintenance tasks It’s that time of the year to go over renewal dates for your domain name , hosting service and any additional tools you use for website maintenance, like paid Analytics and keyword research tools. Your site’s header, footer and legal policy might also require special attention by this point. Make sure all your information is up-to-date, and that main menu categories reflect what’s most relevant to your business. Look out for old logos and company images that may not serve your best interest anymore. After a period of time, a website redesign could benefit your site greatly. Learn how to tell when it's time to redesign your website . Learn more about how to get a free domain name . Should I hire a professional or maintain a website on my own? Whether you should hire a professional or maintain a website on your own depends on several factors, including your technical skills (maintaining a website requires knowledge of HTML, CSS and web hosting), the complexity of your website, your available time and your budget. If you have technical skills and experience with website development, you may be able to maintain your website on your own. However, if you are not familiar with website development or don't have much time to devote to maintaining your website, hiring a professional may be a better option. If you want to simplify the process and ensure your website is in expert hands, you can hire a pro  through the Wix Marketplace to connect with verified professionals who can maintain and optimize your site efficiently. Let’s discuss some pros and cons of hiring a professional vs doing it all yourself. Hiring a professional Pros Time-saving: Hiring a professional to maintain your website can save you time so you can focus on other aspects of your business. Technical expertise: Seasoned professionals have a wealth of technical knowledge, allowing them to solve complex tech issues with your website quickly and efficiently. Cons Cost: Hiring a professional can be expensive, especially for small businesses or individuals on a tight budget. (Here are website maintenance costs to keep in mind.) Communication: You need to clearly communicate the tasks to a professional. Communication with web professionals can sometimes be challenging, especially if they are working remotely. Dependency: You may become too dependent on someone else. You won't be able to introduce changes to what web design is yourself and will need to wait for help. Maintaining the website on your own Pros Cost-effective: Doing site maintenance yourself can save you money, and it's especially valuable if you have limited resources. Control: You have complete control over your website and can make changes whenever you want. Gain new skills: Maintaining a website can be a great learning experience, allowing you to develop new skills that you can use in other areas of your business. Cons Time-consuming: Maintaining a website requires time and effort. You will need to find time for it in your busy schedule. Technical challenges: When technical issues arise, it may be challenging to troubleshoot them if you do not have a technical background. Limited expertise: You may not have the same level of expertise as a professional, and the result of your work might not look like work done by a seasoned specialist. Learn more: Website migration

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