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- How to monetize your website in 15 actionable steps
After you create a website to break into the online scene, you might be wondering how to monetize it. Allowing you to generate income from traffic and engagement, monetizing your website will provide many benefits, including offsetting development costs and even earning a profit. Website monetization is possible for almost any online venture. In this guide, we'll teach you how to monetize a website using 14 proven methods that can drive revenue, help you start a business and transform your online presence. Tip : Use this guide to learn how to create a website . How to monetize a website in 15 profitable steps When you think about how long it takes to build a website , it makes sense to make sure you can monetize it properly. Below, we’ll explore several methods for monetizing a website—from affiliate marketing and sponsored content, to dropshipping, siteflipping and more. Regardless of the approach you choose, the key to successful website monetization is ensuring that your strategy aligns your overall goals for running the site. By implementing the right strategy, you can turn your website into a profitable venture generating steady stream of income. Tip : Check out this article on how much a website costs to know how much you’ll need to earn in order to break even. Sell merchandise Build a membership website and area Send out a premium newsletter Offer consulting services Start an online course Become an affiliate marketer Try dropshipping Rent or sell ad space on your website Make sponsored content Write an ebook Create webinars Accept donations "Hire me" page Flip websites Sell digital products 01. Sell merchandise Despite some commentators reporting that the US economy technically went into a recession in 2022, eCommerce revenue continued to grow both in the US and internationally. In turn, many businesses are selling merchandise by creating an eCommerce website or creating online stores on their existing sites. In order to monetize your website by selling merchandise, you first need to decide what physical or digital product complements your brand's online presence. Church St. Brewing Company , for example, used their online traffic and growing loyal audience as an opportunity to sell branded tumblers, hoodies and other coffee-related merchandise via their online store. Following St. Brewing Company's lead, businesses shifting to online sales should use an eCommerce platform that allows them to seamlessly fulfill and manage their orders. In addition, be sure to stay on top of the latest eCommerce trends, like personalization, to ensure you stand out from the crowd in this rapidly growing industry. Tip : Use Wix’s print-on-demand feature to create and sell merchandise through your online store. 02. Build a membership area The goal of creating a membership area is to turn readers into customers by getting them to pay a small fee for access to more content. Doing this is not only great for website monetization, but also for user engagement. There are several membership models that you can employ to monetize a website: A drip-feed membership model slowly trickles content to registered users. An all-in membership gives users access all at once. A fixed-term membership model gives users access to everything at once, but only for a fixed period of time. In return for their membership fees, some ideas for what you can offer audiences includes premium content, online services or downloadable material. You might also use a feature like Wix Groups to create a members-only space where this exclusive community can connect and share information. Note: groups and forums can help to create a network effect on your website that has people naturally coming back to your site and contributing to its success. "Network effects are one of the most powerful yet underrated drivers of rapid growth and long-term customer loyalty." - Oren Inditzky, VP and GM of Stores at Wix 03. Send out a premium newsletter Launching a newsletter is a great way to regularly engage with followers, share your perspective and provide exclusive updates. Newsletter engagement is a proven marketing tactic that can also complement your website monetization efforts. Charging a subscription fee or selling subscriptions for exclusive editions of your newsletter can provide a reliable and scalable source of income. But since it often takes time to prove your newsletter's value to readers, it can be helpful to offer both paid and unpaid versions to readers, or at least give them free access at the start. To start a newsletter strategy that works, here are some best practices to keep in mind: Focus each newsletter on a specific and timely topic that's relevant to your brand and truly piques your audience's interests. Set a recurring delivery time so your subscribers will know when to expect it and will start looking forward to it. For yourself, create a schedule for publishing content that you can stick to. Since newsletters are easily scalable, you can begin to cover more content as your subscription number grows. 04. Offer consulting services Monetizing a website with consulting services allows you to leverage your expertise and offer valuable services directly to your audience. This can be a profitable and scalable form of monetization, since you can charge a premium for your knowledge and expertise. Additionally, providing consulting services builds your reputation as an authority in your field by establishing a direct relationship with your audience. To do this, you can start by making a consulting services website from the get-go. However, there are many ways monetize off your expertise using an existing site by integrating paid services. Let's say you've created a blog about staying financially smart—you can leverage your content and following by offering dedicated readers live budgeting consultation sessions for a fee. To begin, you'll need an online scheduling software where potential clients can book a service or make a consultation appointment directly through your website. Advanced software will enable you to accept payments, host sessions online and manage all clients from your dashboard. Pro tip : Start with easy-to-use website design templates to build a site that looks great and helps you earn online. 05. Start an online course With virtual classes on the rise, another way to generate income online is by starting a paid online course. Similar to adding consulting services to your site, a course is a great way to monetize and build your audience using the traffic you already have. Create an online course that focus on topics related to your expertise, knowledge and passions. It’s also important to ensure that the courses will be relevant to your audience and that you have something unique to bring to the table. Tip : Use Wixel’s video maker so that your courses look professional. 06. Become an affiliate marketer Affiliate marketing is a popular method for website monetization in which the site owner agrees to promote the goods and services of a business in exchange for a commission. Most affiliate marketers work on a pay-per-sale rate, but some companies will agree to a pay-per-lead or pay-per-click rate. To monetize your website with this strategy, you'll want to research the manifold affiliate programs available today to find one that's relevant to your brand. Join one that's aligned with your content, with products and services related to your website's niche and target audience. From there, you'll work with your affiliate partner by including links to their products and services throughout your site's content. Here are some basic guidelines for affiliate marketing: Select a brand you trust. An endorsement must reflect your honest opinion in order to maintain your reputation. If you promote a brand that's unreliable, your audience will trust your recommendations less, consequently hindering your future affiliate marketing efforts. Recommend services or products your audience will benefit from . Your audience returns to your site because it offers them value in the form of informative content, beneficial links and recommendations. Every time you add something to your website, think about how it can further enrich your readers' lives. Be transparent. Disclosing your affiliate partnerships is not only the honest thing to do; it’s also the law. In the US, the Federal Trade Commission requires affiliates to disclose their relationships with brands they're paid to promote. Check out the FTC endorsement guidelines before you get started. For those operating outside of the U.S., be sure to read about your country's laws on affiliate marketing. Learn more about how to make an affiliate marketing website . 07. Try dropshipping While the idea of selling merchandise is an attractive way to monetize a website, you might not have the physical space or capability to oversee orders. An alternative to that scenario is dropshipping , which is an order fulfillment method that lets you sell products without having to manage your own inventory by connecting you with third-party retailers to pass on the sales order. Dropshipping also provides flexibility in your product offering, making it easy to adjust your inventory since you're not limited to what's left in storage or what you can manufacture. It also takes little investment to start, especially because there isn’t a commitment to order minimums. Tip : Wix’s dropshipping website builder allows you to add ready-to-ship and print-on-demand products to your online store. 08. Rent ad space on your website Selling ad space on a website is a popular choice when deciding how to monetize a website, and it’s a relatively simple way to do so. But when using this monetization strategy, its important to strike a balance between generating revenue and providing a positive user experience for visitors. For example, the eye-catching nature of video ads means that they tend to perform better, but they can be distracting to site visitors. You’ll also need to balance the potential revenue gains with UX when determining ad size and placement. Banners are horizontal and sit at the top of the page. Skyscrapers and wide skyscrapers are vertical and sit on the sides of the page. Squares and small squares typically break up the copy itself. There are many different kinds of ads you can consider implementing on your website. Here are just a few to choose from: Static ads are images that contain permanent content. They only need to be assembled once and require no maintenance, for example a banner. Animated ads are created as Gifs, HTML 5 banners or short videos and typically run between 5-10 seconds. They can be effective in getting the message across faster than the other types of ads. Native ads resemble the content around it and are optimized to match the platform upon which they appear. They usually take the form of articles, videos and infographics. There are several advertising networks you can become a part of, but we’ll limit our suggestions to the most popular advertising option: Google AdSense. While the amount you make with Google AdSense correlates with the amount of traffic your website gets, you can expect to earn up $8,000 to $45,000 per year . To get a better sense of your potential earnings, check out the Google Adsense revenue calculator . 09. Make sponsored content Sponsored content is a way to monetize your own website by using it to also promote the products or services of other businesses in return for payment. Unlike working with ad firms, you won’t need to wait to get paid per click. Instead, you can reach out to brands who have similar target audiences, and offer to publish content that promotes their work, such as product reviews or blog posts. While sponsored content can be a lucrative, it's important to maintain the integrity of your website and audience by only accepting sponsorships that are relevant and aligned with your website's goals. Stick to products you like, endorse brands that you trust and make sure that these not only benefit you, but also your regular audience. 10. Write an ebook Ebooks are a fantastic website monetization option for blogs and service businesses. Not only do they provide a source of passive income, but they can also elevate your brand positioning. By offering valuable information to audiences in a format that's accessible and that they can return to over and over again—you'll can differentiate yourself as a trusted authority compared to other brands within your niche. Like any good product, creating an ebook takes time and investment. Once you’ve decided on a good topic and written the content, you’ll need to invest in additional resources to edit and design the ebook. Since there’s no middleman, like a publisher, between you and your buyers, you’ll get to sell directly from your site and keep all the profits. That being said, this means you need a solid promotional plan before you publish—share the book on social media, spread the word through email marketing and even consider advertising it to reach new audiences. 11. Create webinars A paid webinar is another way to simultaneously monetize your site's content while positioning yourself as an authority in your field. Webinars, which is an online presentation held in real-time, typically run up to 45 minutes. In order to make your webinar to be a success, make sure it stands out from the competition. Invest in its content to make sure you provide attendees with value that only you can offer. Additionally, investigate what similar webinars charge for access to help you figure out what to charge. Finally, set a date and time for your webinar and spread the word. You can promote using a website a banner, send a message to your email list, use a landing page builder to make a dedicated webpage for signups, and share it on social media. 12. Accept donations Your website visitors enjoy consuming every single area of your site, from its original content to the thoughtful visuals you continually add or update. That's most likely because you've been pouring in time, effort and resources to make sure its of high quality. With that in mind, consider asking regular readers for donations to help cover expenses and further support your own investment. One of the easiest ways to accept monetary donations is via PayPal. You can write an open and honest message to your followers and feature it somewhere on your homepage, along with a CTA button that invites them to contribute. Wix streamlines the process of setting up a PayPal Donate button in a few simple steps. 13. "Hire me" page In addition to monetization tools that can be integrated on your website, you can also create a "Hire me" page to bring you an extra source of income. Simply put, this is a dedicated page where you'll advertise your talents and skills for hire, from personal training to graphic design. For your "Hire me" page, it's always a good idea to present your past work, or online portfolio , and highlight testimonials from past customers. Remember to add a call-to-action button so people know how to communicate with you. Some commonly used CTAs include, "contact me" or "learn more." You can also place a contact form at the bottom of the page that sends clients directly to you. Tip: Check out this guide o n how to make a professional website be fore you start selling your services. 14. Flip websites House flipping is all the rage as an investment strategy, and site flipping follows the same model. This is when you purchase a piece of "digital real estate" (e.g. a website), improve it, then sell it for a profit. You can also flip sites that you own. Websites that have growth potential and a clear monetization strategy are prime digital real estate, so hunting those down is the first step. Once you've purchased a site, you'll make the necessary renovations (such as improving the design, content or UX) to increase its value and implement strategies to increase traffic and generate revenue. When the site is ready for buyers, you can sell it using relevant forums and marketplaces. In fact, there are even website brokers who can handle the sales process for you and make sure you get the best possible price. Once the deal is closed you'll transfer ownership of the domain name and web hosting account to the buyer. 15. Sell digital products Selling digital products is an effective way to monetize a website. You can create and sell e-books, online courses, software or digital art. With the help of a platform like Wix, you can set up an online store to handle your sales. Then use email marketing and social media can help promote your products to a wider online audience. Offering valuable online content that meets your audience's needs can help you generate sales, build a loyal customer base and earn long-term revenue. How to monetize a website FAQ How can my website be monetized? Monetizing a website means finding ways to generate revenue from the website's traffic, content or services. There are various methods to monetize a website, and the most suitable approach will depend on factors such as the website's niche, target audience, and content type. The success of each monetization method may vary based on your website's niche, target audience, and overall strategy. It's often a good idea to experiment with different approaches and see what works best for your specific website and audience. The main ways to monetize a website are - affiliate marketing, sponsored content, display ads, digital products and more. Can a free website be monetized? This is possible, depending on which website monetization strategy you opt for. However for more advanced methods and to scale your monetization efforts, you might need a paid website. How much does it cost to monetize a website? The cost of monetizing a website can vary widely depending on the monetization methods you choose and your specific business model. Some monetization strategies can be implemented with minimal upfront costs, while others may require more significant investments. Some common costs to consider are your domain name (you'll need one registered to monetize your site), the cost of creating courses or digital products to sell, creating content for affiliates or as an affiliate. What are some website monetization requirements? Website monetization requires valuable content, a substantial audience and adherence to legal and ethical standards. To qualify for advertising programs, ensure compliance with all platform policies. Implement effective SEO and user engagement strategies to attract advertisers by ranking in search engines. Consider affiliate marketing, sponsored content or subscription models. How to make money with a website without selling anything? You can make money with a website without selling anything by relying on display ads through Google AdSense, offering sponsored content, participating in affiliate marketing, collecting donations or creating a membership site with exclusive content. How many views do I need to monetize a website? There's no hard and fast number. You can have less views on your site but if you have a committed audience who believe in your services or products, you can end up making money with less views. More views doesn't necessarily mean more monetization potential, quality of the viewers and their intent to buy is more important. That being said you'll need a minimum of views with the aim of growing them. Anywhere from 50-100 a day is a good aim in the beginning.
- How to create and design a website with AI
Nowadays, there’s no excuse for not having a website, especially with artificial intelligence (AI) revolutionizing the web design process. What used to take countless hours to create can now be done in a matter of minutes. From envisioning your layout to writing all of your web copy, AI promises a fast, beginner-friendly solution in case you want to skip learning how to make a website from scratch. That said, when you’re learning how to design a website with AI, you’ll want to keep in mind that no two AI solutions are exactly the same. You’ll want to do your due diligence, and use the tools at your disposal wisely. Itching to get your hands on an AI-powered solution? Try Wix’s AI website builder . TL;DR: How to create and design a website with AI Creating a website now is faster, smarter and more accessible than ever. AI website builders simplify the entire process, from understanding your business needs to generating a fully designed, professional-looking site in minutes. Whether you’re a freelancer, entrepreneur or small business owner, AI gives you a head start without sacrificing customization. In this guide, we break down how AI website creation works today and highlight the key steps to getting online. You’ll learn how to use AI tools to design, edit and launch a site that’s tailored to your brand, and optimized to grow with you. Best features of an AI website builder Feature Why it matters Smart onboarding AI asks strategic questions to shape your website’s structure and design Instant site generation Get a ready-to-use website with layouts, images and text—no starting from scratch Industry-specific content Automatically pulls in relevant copy and visuals based on your niche Easy design customization Edit colors, fonts and layout with drag-and-drop ease Built-in SEO tools Helps your site rank on search engines from the start Mobile responsiveness Ensures your site looks great and functions well on any device Ecommerce integration Add product pages, accept payments and manage orders seamlessly Performance tracking Access built-in analytics to measure and improve your site over time AI in web design: How it's changing the game A whopping 93% of web designers reported having used AI , according to a recent report by Hubspot, with half using it specifically to design their websites. The advantages? Design and code entire webpages: AI features can generate mockups and prototypes in minutes, as opposed to taking days or weeks to wireframe and code new designs by hand. Or, for more seasoned web developers, AI can simplify the process by generating code samples. Generate site content: Perhaps one of the most tedious steps of creating a website: filling your pages with compelling text, imagery and other media assets. More than half (58%) of designers in Hubspot’s survey attested to using AI for this reason, saving time and money. Infuse expert-level best practices: The best AI website builders are equipped with the latest technology and data on web design trends . For example, Wix’s website builder taps into decades’ worth of experience, as well as its vast ecosystem of solutions, to auto-generate sites that are tailored to your unique industry and goals. Test new design strategies: For more professional web designers, AI can come in handy when you’re looking to iterate on your own ideas or find inspiration. Moreover, you can use AI to track performance and quality, as 43% of designers in Hubspot’s study reported doing. Be inspired: Design thinking , Common website design mistakes. How to design a website with AI in 7 steps So, how can you get started with building a website with AI? Here’s a step-by-step walkthrough of the process. Gather essential information Choose the an AI website builder Design your site with AI Refine your branding AI Populate pages with AI-generated content Optimize your site for SEO using AI Add AI-powered UX features 01. Gather essential information Often, the quality of an AI output depends on the quality of the information that you input. A full dossier of information about your brand can point your AI solution in the right direction. While you don’t need to have a full style guide in hand, you do need to know basic details like: The purpose of your site Your intended audience The products or services that you plan on selling What sets you apart in the marketplace A business idea of your brand’s personality and/or values Why does this matter? Let’s say that you want to build an eCommerce site that sells ring lights. Your site will look different if you’re primarily targeting Gen Z shoppers who seek your lights for personal projects, versus corporate clients who’d use your lights for professional projects. To limit the amount of back and forth in the web design process, you’ll want to decide which audience(s) matter to your brand the most. 02. Choose an AI website builder There are many AI-powered tools to consider, ranging from all-in-one platforms to single-task apps. Start by choosing from the best AI website builders . If you’re looking to retain as much control over the process as possible, then you may choose to use a combination of tools (like MidJourney, ChatGPT and DALL·E3) to assist at different stages. For the simplest solution, AI website builders are your best bet. Website builders like Wix offer easy-to-use interfaces and AI capabilities that not only do the creating for you, but also guide you through the process. Make sure to weigh your options carefully. You’ll want to assess things like: Your must-have features: What’s your game plan for your site? Do you need to enable online scheduling ? Do you require an online credit card payment solution? What about gated pages or other specialized functionality? Check that your solution can accommodate your particular line of business. Your in-house capabilities: Do you have in-house designers and engineers who can work with code? Or, are you a “solo-preneur” who wants to focus on sales and needs a more off-the-shelf solution? Your budget: Is the pricing straightforward and within your budget? Some AI website builders are free, while others offer premium services for a subscription. Still others charge a one-time fee per design. Remember to think about both your current needs and future needs, and keep an eye out for any hidden costs. Customization options: Can you tweak things to make your site look just right? What flexibility do you have over the branding of your web pages? Integration options: Does your solution mesh well with other tools that you're using, like social media or email marketing platforms? Check which tools come built into your website builder, as well as what integrations are readily available. AI maturity: While AI is in its heyday, it’s not brand new to the world of tech. Some companies have been at it longer than others; Wix, for example, has been at the forefront of AI since 2016. Wix is able to draw on years of in-house design knowledge to inform its AI designs, avoiding cookie-cutter solutions or flimsy tools. Get started with Wix for free— sign up now . 03. Design your site with AI As noted earlier, there are two main options for creating a site with AI: either using a website builder or taking a more a-la-carte approach. Let’s walk through each scenario. Using an AI website builder Most AI-powered website builders will ask you a series of questions to get started, though the exact steps depend on the platform. If you’re using Wix, you’ll be greeted by a unique, chat-based experience that asks you a series of questions to get you set up. More specifically, you’ll need to take the following steps: From the Wix AI website builder page, click “Create with AI” and set up a new Wix account or log into an existing one. Click “Start chat” on the next screen. Answer the questions that appear in the chat box. The AI will ask for information about your business and goals to create a site with all the pages, content and widgets you need to support your brand. Take your time answering these questions, giving the AI as much relevant information as possible. Once presented with the option, click “Generate Site.” Explore these AI prompts for website building to get started. Wix will then spin up a website, complete with website header designs , images and text that reflect your business. If you’d like to make changes, ask the AI to regenerate the site or tweak specific elements (such as the theme or structure) of the site brief. When you’re satisfied with the design, click “Continue with this site” and move to the Editor. Make any other desired changes from the Editor. The Wix Editor includes many other built-in AI capabilities, including AI tools for product descriptions, site copy and images. Use these features to your advantage as you fine-tune your site. Publish your finished site. Without using an AI website builder Mix and match multiple AI applications as needed. When it comes to the site design stage, AI tools like DALL·E or Midjourney can help you visualize your ideas. Provide a few core details about your site, like its purpose and the main message you want to convey. You can achieve even better results by describing your preferred: Visual style (modern, minimalist, vintage, etc.) Color scheme (monochromatic, pastel color schemes, etc.) Layout preferences (asymmetrical, on-page, etc.) Images or icons (product images, lifestyle photos, shopping cart, etc.) Mood or tone (relaxing, corporate, etc.) User experience (mobile-friendly, focused on user engagement, etc.) Sources of inspiration (mention certain brands or designs to model after, but be careful of accidental copyright infringement). For example, below is what DALL·E fashioned together when given the prompt “Homepage for a minimalist website that specializes in hand-knitted apparel.” AI outputs tend to contain gibberish as well as stylistic quirks, so you’ll likely need to tweak the image using a photo editor before implementing it into your site. Once you’ve gotten a feel for how you want your site to look, you can build the front-end code by hand; use an AI tool like Visily or GitHub Copilot (which is powered by OpenAI Codex) to generate wireframes or code snippets from your image, respectively. Or, enter your content into a website builder. Learn more: What is web design? 04. Refine your branding with AI Any attention-grabbing website includes imagery and elements that not only look good but also reflect your brand well. There are multiple areas where AI can help: Business name: If your brand name is still up in the air, consider using Wix’s AI-powered business name generator to brainstorm memorable names. Simply enter words that are relevant to your business values and type, such as “wedding flower arrangements” to generate a list of ideas. You can further refine your query or specify your industry to get more specific suggestions. Logo: Your logo is a small yet mighty representation of your brand. If you don’t have a logo—or if you’re looking to refresh your existing one—try Wix’s free AI-powered logo maker and follow this guide on how to make an AI logo . You’ll be asked a few questions about your type of business, the vibe you’re seeking and the text you want to include in your logo. The logo maker will even suggest taglines if you’re looking to include one in your logo. Then, the maker will give you various logo options to try out on your site. Color scheme: If you can’t decide the right color palette for your brand, tools like Khroma can help you on this front. Khroma uses AI to learn which colors you like. You train the AI by selecting colors you prefer, and it generates palettes based on your choices. 05. Populate pages with AI-generated content Your site design and layout are like the walls of a house. Once you have them, it’s time to fully inhabit your site with the content that will showcase your brand and its offerings. Quality content entices visitors to engage more deeply with your site and accurately sets customer expectations. You can use AI to speed up the development of text, images and even video, making it easier than ever to offer a rich mix of information in a variety of formats. With AI, you can: Create or enrich website copy. AI text generators can help your produce site copy, from strong product descriptions to catchy homepage copy. For example, in Wix, you can use AI to write copy for any web page. Prompt it to create new copy, or use it to edit existing copy for length, grammar and/or tone. Create visual assets for your site: Whether you need a custom image for your homepage banner or lifestyle images for your product pages, AI image generators can help fill in the gaps. Wix’s tools for text-to-image , which can be accessed from the Photo Studio in the Editor, works similarly to DALL·E; just describe what you’re looking for and AI will whip up a new image. Alternatively, you can use Wix’s tools to remove backgrounds from your photos or enhance the quality of your images. Learn 7 things you can do in 30 seconds using Wix’s AI image tools . Build, enhance and/or repurpose video: Video is the latest frontier for AI content generation , and a handful of tools now enable you to generate sound and motion with the click of a mouse. For example, Runway provides tools for creating videos based on text prompts. Visla generates videos using graphics and stock footage, and can also repurpose your own submissions into short, interactive snippets. Wix offers auto-generated trailers , which allow you to create 30-second clips from longer videos. 06. Optimize your site for SEO using AI Considering how 35% of U.S. internet users stumble on new brands via search engines, you’ll want to avoid leaving search engine optimization (SEO) as an afterthought when you’re creating a site. There are both technical and on-page SEO factors to keep in mind, such as: Implementing keywords strategically and naturally throughout your content Providing complete, detailed content on all of your pages Matching search intent with your content Making sure each site page is crawlable, and includes things like alt text, title tags and meta descriptions Ensuring your site runs smoothly (i.e., loads quickly, offers a good user experience, etc.) The best AI-powered SEO tools combine keyword data with SEO best practices to help improve the rankability of your site. For Wix creators, the SEO Assistant scores your site pages for SEO and makes dynamic recommendations. Meanwhile, AI can suggest SEO-optimized title tags and meta descriptions for each of your Wix pages. 07. Add AI-powered UX features In addition to generating static website content, AI can also help to personalize your site or make it more interactive with dynamic content. End-to-end AI website creation platforms may offer these tools as enhancements within their toolsets, as Wix does. Alternatively, you can shop for standalone vendors that focus on specific AI-powered tools. Among the functionality to consider: AI-powered product recommendations: AI can factor in a shopper’s browsing behavior, past purchase history and saved style and size preferences to recommend products that they’ll love. Wix’s product recommender, for example, will suggest products based on a person’s shopping history—giving your brand more opportunities to upsell and cross-sell. Customer service chatbots: Two-thirds of consumers have used chatbots in the past year, and 81% of those who did report positive results, according to a study by Zoom and Morning Consult. Integrating AI-powered automation into your live chat workflow frees up human customer service agents to solve tricky situations, while the chatbots can field order status lookups, issue return labels and other routine tasks. Wix has partnered with leading chatbot developers to create seamless integrations. AI-driven heatmaps : AI heatmaps are a powerful way to improve your site’s user experience. They track user actions like clicks, scrolls and hovers, giving you a clear picture of how visitors interact with your pages. Want to know which parts of your site grab attention—or get ignored? Heatmaps make it easy to spot what’s working and what needs adjustment. You can use this data to refine your design, like repositioning calls-to-action or simplifying navigation. Best practices for designing a website with AI AI technology can significantly enhance and streamline the website creation process. When designing your website with AI tools, it's essential to adhere to best practices to achieve a successful and user-friendly outcome. By following these key tips for AI web design , you can enhance the user experience and optimize the functionality of your website. Integrate with human touch: While AI can greatly enhance the efficiency and functionality of your website, it's important not to lose the human touch. Incorporate personal touches and elements that reflect your brand's personality and values. Test and optimize regularly: Conduct A/B testing, collect user feedback and analyze data to discover elements to improve in the next iteration. Doing this regularly ensures your website remains relevant, user-friendly and aligned with evolving trends and user preferences. AI can help analyze this data quickly and efficiently, making it easier to make data-driven decisions. Make your site accessible to everyone: AI can improve accessibility by generating alt text for images or adjusting colors for better contrast, but it’s not a fix-all. Manual testing is still crucial for things like keyboard navigation, screen reader compatibility and readable fonts. Bonus: an accessible site isn’t just good practice, it can boost SEO and help you avoid legal issues. Use AI to boost SEO: AI is great for crunching numbers and finding keywords, but it’s not a content expert. It might suggest piling your site with keywords in a way that feels robotic. Instead, use AI as a research tool and make thoughtful edits to create content that works for both search engines and real people. Keep your site locked down: Cybercriminals are getting smarter and weak security could leave your site open to attacks. AI-powered security tools help detect threats and provide solutions. Use strong passwords, SSL encryption and keep your software updated. If you’re using AI to generate code, review it carefully—automated coding can miss things, and even a small security flaw can lead to big problems. Use AI to personalize: AI-driven personalization can transform a basic site into an experience tailored to each visitor. From smart product recommendations to dynamic page layouts, AI keeps users engaged. But it’s important to stay transparent about data collection, follow privacy laws, and give users control over their preferences. Stay up-to-date with the latest AI trends: AI is continually evolving, with new tools and features emerging. Stay on top of these developments to continue leveraging the latest technology for your website design. New to websites? Learn how to design a website to get started. AI for eCommerce website design AI is changing eCommerce by making stores smarter and more personalized. Businesses can recommend products based on customer behavior, past purchases and browsing history, boosting sales and engagement. AI-powered search features understand what customers need—even with vague or misspelled searches. It also helps adjust product prices in real time based on demand and competitor pricing, keeping businesses competitive. AI chatbots provide instant support, answering questions, guiding purchases and handling returns without human help. AI works behind the scenes to make eCommerce operations run smoother. It predicts when products are running low and reorders stock automatically to avoid shortages or overstocking. AI also spots unusual transactions to detect fraud early. Personalized email campaigns use AI to send the right promotions at the right time, driving more sales. At checkout, AI-powered tools help reduce cart abandonment with one-click payments and smart form-filling. Businesses using AI can deliver faster, more personalized shopping experiences and stay ahead in the market. AI for portfolio websites Say goodbye to spending hours tweaking layouts or fine-tuning designs—AI-powered website builders help you create sleek, professional portfolio websites tailored to your industry and style in minutes. They handle everything from selecting fonts and colors to optimizing images and tagging projects automatically. Plus, AI improves site speed and mobile performance so visitors enjoy a smooth experience no matter how they access your site. AI doesn’t just help with design—it makes your online portfolio work smarter. Need an impressive bio or project descriptions? AI writing tools can create them in seconds. Want to keep visitors engaged? AI chatbots and interactive features guide them through your work and answer questions instantly. Plus, AI-powered analytics show you what grabs attention so you can fine-tune and improve. Learn how to make a portfolio to get started. AI for small business websites AI tools for small business make it simple to build and manage websites —no tech skills or big budget needed. If you're a solopreneur, local shop owner or online seller, you know how tough it can be to create a site from scratch. Hiring a designer costs a lot, updates take forever and SEO can be confusing. AI handles the tough stuff for you. It can design your site, write content, optimize for search engines and track performance—all in minutes. This frees you up to focus on growing your business while AI takes care of the website. Effortless website creation with AI builders: Building a website for your small business used to be a challenge. Now AI-powered builders make it easy. Answer a few quick questions about your business and let AI create a fully functional site in minutes. It takes care of design, layout and optimization, giving you a professional site that looks great on mobile and desktop—no designer or big budget needed. AI handles your content and branding : AI helps create great headlines, product descriptions and blog posts designed for your small business website. It even suggests images, fonts and colors that fit your brand to make your site look professional. 24/7 customer support with AI chatbots : AI chatbots keep your customer service running around the clock, even after hours. They handle FAQs, guide visitors and manage simple tasks so your customers get fast answers while you stay focused on growing your business. Grow your business with AI-powered SEO and AI marketing : AI analyzes search trends, suggests the best keywords and helps optimize your site to improve your Google ranking. It can also automate social media, email campaigns and ads, making it easier to reach more people and drive traffic without needing a big marketing team. Smarter decisions with AI analytics : See how your website is doing with clear, actionable insights. AI analyzes visitor behavior, tracks trends and highlights what’s working. Use these insights to make your website better and make money with AI to grow your sales . AI website design: from ideas to pixel-perfect layouts AI makes it easier than ever to create layouts, color schemes and typography that truly reflect your brand. No need to start from scratch or settle for a basic template—AI tools take your input, like a mood board, logo or short brand description, and instantly deliver polished professional designs. They handle visual balance, spacing and contrast so even non-designers can get custom results that stand out. Modern AI website design tools take it further by adapting elements in real time. If someone visits your site on mobile, the AI might switch to larger buttons, bolder text and simpler layouts for better usability. It adjusts imagery, animations and backgrounds based on engagement, keeping your design clean, focused and ready for any screen size. Even with website design templates , AI steps in to fine-tune the details. It suggests smart changes like swapping out a busy header image, adjusting font weights for readability or balancing whitespace for a cleaner look. These updates aren’t just about aesthetics—they’re guided by data and design best practices to ensure your site communicates your message clearly and effectively. Benefits of using AI for website design AI is transforming website design, making it faster, smarter and easier to create a site that reflects your brand. These are just some of the many benefits of using AI for website design: Speed up your design process: AI handles repetitive tasks for you, helping you get your website live faster without sacrificing quality. Save on costs: Many AI tools are free or budget-friendly, giving you professional results without the expense of hiring a designer. Easily customize your site: AI makes it simple to tweak layouts, test different designs and adjust your website until it fits your vision perfectly. Create a better experience for visitors: AI can anticipate user behavior, helping you design a website that’s intuitive, easy to navigate and enjoyable to explore. How to design a website with AI FAQ Can AI replace human web designers? No, while AI can assist and streamline the website design process, it can't fully replace human creativity and expertise. Human designers can bring a personal touch and unique perspective to website design that AI may not be able to replicate. Can I customize my website designed with AI? Yes, most AI-powered website builders allow for customization and personalization. You can add your own content, choose from a variety of design templates and make changes to suit your brand's unique style. Do I need coding knowledge to design a website with AI? No, AI-powered website builders often require little to no coding knowledge. They use intuitive drag-and-drop interfaces and offer pre-designed templates to make the design process accessible for individuals without technical expertise. What are the benefits of incorporating AI into website design? Integrating AI into website design brings a range of benefits. AI streamlines tasks, freeing up designers to focus on creativity. It boosts personalization by analyzing user data for tailored experiences, increasing engagement. AI tools also reduce costs by minimizing manual work in website management. Lastly, AI-driven data analysis informs future design decisions, optimizing websites. In all, incorporating AI leads to user-friendly sites, enhancing visitor experience and simplifying the design process. How can businesses measure the effectiveness of AI in their website design efforts? To measure the effectiveness of AI in website design, businesses can track metrics such as user engagement, bounce rates, conversion rates and overall site performance. They can also gather feedback from users to gauge satisfaction with the site's design and functionality. In addition, conducting A/B testing on different versions of the site can help determine which features are most effective in achieving specific goals. How can I strike a balance between the human touch and AI? The key is to integrate AI tools and features while still utilizing human creativity and input. Incorporate elements that reflect your brand's personality, values and unique perspective, while leveraging AI for data-driven decisions and efficiency. Regular testing, feedback and analysis can also help strike a balance between the two. Can I use AI to create a website? Yes, you can absolutely use AI to create a website. AI-powered tools can help design professional layouts, generate written content and even suggest optimized user experiences based on your audience's needs. These platforms are often user-friendly, allowing non-technical users to build and customize their websites without needing coding skills. How long does it take to create a website with AI? Creating a website with AI can take anywhere from 30 minutes to a few hours for simple sites like personal portfolios or blogs, thanks to automated tools like Wix ADI. For more complex projects, such as small business websites or eCommerce stores, the timeline can extend to a few days or even a week, depending on customization needs and features. The platform you choose and your familiarity with the tools also play a big role in determining how quickly you can launch your site.
- 11 best website hosting services of 2026
If you’ve ever spent time choosing a web host, you know it can take way longer than expected. With so many web hosting options out there, finding the right one when you create a website can take time. Ultimately it comes down to what type of hosting you need, the specific features you want and your budget. And even then, it can still be hard to decide. In order to make the search for the right web host easier, we’re going to explore 11 of the best available. We’ll also detail the key components of each of these hosted services and what sets them apart from the competition. Here’s our list of web hosting platforms for your small business website both now and as it scales: Wix.com BlueHost HostGator GoDaddy Kinsta InMotion Hosting Hostinger Interserver DreamHost Hosting.com SiteGround Best web hosting platforms for small business 01. Wix.com Wix offers multi-cloud web hosting when you create a site. It doesn’t matter if you’re looking into how to build a website for your small business, professional agency or enterprise, Wix has both the website builder and the reliable hosting to get any site up and running. With multi-cloud hosting utilizing AWS, Google Cloud—complete with Wix’s private data centers—and a network of Fastly CDN’s, Wix hosting is reliable and hassle-free. With this in mind, let’s take a closer look at what makes it’s infrastructure and its hosted services really stand out. Reliability: There’s no 100% guarantee when it comes to this, but 99.99% uptime comes pretty close. With its international infrastructure—including over 200 CDN nodes located around the world—Wix’s hosting delivers global coverage. The reliable hosting service you'll get with your Wix site delivers the type of infrastructure that leaves you free to focus on starting your business , and then managing it, rather than your hosting. High resilience : Outages happen, servers go down, but what makes the difference is how fast and effectively your web hosting platform responds. Wix’s War Room, yes we love that name too, works 24/7 handling outages or attacks. This means they preempt issues before they can even impact your site. In the event something should happen, they deploy swiftly to get your site back up again. Hassle-free : With Wix features , free web hosting is hands off from your side. From security monitoring, to preventing web server downtime, to connecting your SSL certificate—Wix takes care of it all, so you don’t have to expend valuable time and resources. Since you already know your Wix website is securely hosted, you can focus on your business needs. For example, connect your own custom registered domain name and personalized business email address to streamline communication and day-to-day operations, or create a simple RSS feed for your blog. It's a complete managed hosting solution. Highlight: With secure and reliable multi-cloud web hosting an integral part of its website builder, Wix is one of the best all-round web platforms for business out there. Price : Free to $159/month (for full platform) Bandwidth : Unlimited Storage : 2 GB to unlimited Learn more: Does Wix host websites? Check out this list of best business websites to get you started with your inspiration. Read also: How to start a business 02. Bluehost Bluehost is a website hosting platform that offers an assortment of plans for a range of needs. Its plans are broken down into web, cloud, VPS (virtual private server) and dedicated hosting plans. While a majority of small business websites will fall into the web hosting option, Bluehost offers flexibility for larger-scale websites. From a simple site to an advanced, demanding corporate website, there’s a plan for everyone. This is a host that also integrates with WordPress, so you can choose from dedicated plans for that platform as well. However, with such a range of plans available, it can make it an overwhelming choice, especially if you’re new to the world of hosting. Highlight : The flexibility of Bluehost’s hosting plans makes them a trusted web hosting platform for small business. Price : $2.95 to $13.95/month Bandwidth : Unmetered for shared hosting Storage : 10 GB to 100 GB 03. HostGator HostGator is a name that’s been in the website hosting game for a very long time. Not only does it offer web, VPS and dedicated hosting similar to Bluehost above, but it also has hosting plans for eCommerce, reseller and WordPress hosting. One benefit that you’ll get with HostGator is that even the basic plans offer unmetered storage and bandwidth—which makes the future scalability of your site one less thing to worry about. Highlight : HostGator is a good option for someone who wants a user-friendly web hosting for small business solution, with generous storage and bandwidth. Price : $13.19 to $398.77/month Bandwidth : Unmetered Storage : 10 GB to 50 GB 04. GoDaddy GoDaddy has been around since the late ‘90s, when it entered the market with its domain purchasing plans. Known for its user-friendly approach, GoDaddy offers a wide range of services, from domain registration to web hosting and website building. It's a good option for beginners, thanks to its intuitive interface and 24/7 customer support. Plus, with competitive pricing and frequent promotions, GoDaddy makes it easy to get started with a smaller budget. Highlight : People flock to GoDaddy because of the variety of features and services it offers. This makes it a good option if you don’t know what you need in terms of your web hosting for your small business. Price : $6.99 to $369.99/month Bandwidth : Unmetered Storage : 10 GB to unlimited 05. Kinsta Kinsta has been around for over 10 years, providing managed hosting for WordPress sites. It is a reputable company among WordPress users known for its infrastructure built on Google Cloud’s Premium Tier network, isolated container technology and advanced security features. Kinsta emphasizes offering a feature-rich platform with numerous built-in tools and optimizations. All users can access un-tiered support, free website migrations and a custom dashboard with site analytics and various site management tools. Hosting plans at Kinsta are based on the allocated resources, such as monthly visits, disk space or WordPress installations. Highlight: Kinsta offers scalable hosting plans and a wide range of website management features. However, one of its most praised features is its 24/7 Tech Support Team of experts, which offers support in 10 languages. Price: $35 to $675/month Bandwidth: Unmetered Storage: 10 GB to 100+ GB 06. InMotion Hosting InMotion Hosting gets high marks across the board, due to its wide variety of basic and professional hosting plans. InMotion Hosting caters to a wide range of users, from small businesses to larger enterprises. It offers features like fast and secure web hosting, free website migrations and scalable plans designed to grow with your needs. Its variety of plans, price options and enhanced security make it a solid web host choice. If you need a website, it offers a free drag-and-drop WordPress website builder, as well as web design services. Highlight: While there isn’t one particular thing that makes InMotion Hosting a dramatic standout among the others, it’s still a great option for small businesses that earns some points for its variety of hosting options. Price : $2.24 to $249.99/month Bandwidth : Unmetered Storage : 100 GB to unlimited 07. Hostinger If paying a low price is your number one priority, look to Hostinger. While its prices are generally standard, you can sometimes find some impressive discounted basic shared hosting plans for under $1/month. Like many other web hosts, Hostinger also offers standalone email hosting, allowing you to connect the different parts of your business. It boasts improved performance with LiteSpeed web servers and optimized caching, delivering faster page load speeds for better user experience. It additionally offers an AI-powered website builder with 150+ responsive, designer-made templates. Highlight : Hostinger’s sales are something to look out for, but even without them, it’s still a good, middle-of-the-road web host for small businesses. Price : $3.99 to $24.99/month Bandwidth : Unlimited Storage : 25 GB to 100 GB 08. InterServer InterServer is another well-rounded web host that offers a lot of value with its basic plans. More advanced plans are also available for larger scale websites. One of its standout features is its price-lock guarantee, ensuring that your rates don’t increase upon renewal. Additionally, InterServer offers robust security tools, free website migration and 24/7 customer support. This makes it a great choice for individuals and businesses seeking flexibility and transparency without compromising on quality. In addition, InterServer flaunts a website builder, SitePad. However, their WYSIWYG (what you see is what you get) editor is only free when you purchase one of their standard plans, so there’s no way to create and maintain a website completely for free. This differs from other site builders, such as Wix, where you can create and run a free site. Highlight : InterServer is a decent web host for small businesses with some solid pricing options for basic websites. Price : $2.50 to $69.95/month Bandwidth : Unmetered Storage : Unlimited 09. DreamHost DreamHost is an affordable, robust web host. Shared hosting, WordPress, VPS, cloud and dedicated hosting are all available, each with their own respective plans, making DreamHost one of the best website hosting for small business options. DreamHost sets itself apart with a generous 97-day money-back guarantee on shared hosting and a strong commitment to sustainability through carbon-neutral data centers. With 24/7 expert support and an intuitive control panel, it makes website management easy for both beginners and developers. Highlight : With cheap basic plans and a good money-back guarantee, DreamHost is a good option for those who aren’t sure how their business web hosting needs might change over time. Price: $2.95 to $625/month Bandwidth : Unmetered Storage : 50 GB to unlimited 10. Hosting.com Hosting.com (formerly known as A2 Hosting) is a particularly good choice for small businesses just starting out, as the shared hosting plans are affordable and have some great features for newcomers. Even the most basic plans have something going for them. The “Starter” plan includes five free email addresses, a free SSL Certificate and a free domain name. Hosting.com offers competitive discounts, 24/7 expert customer support and a user-friendly control panel. It additionally has a WordPress plug-in called Extendify, which walks you through every step of building your WordPress site from scratch. That said, Extendify packages come with their own add-on pricing. Highlight: This host is feature-rich and affordable, a good choice for small businesses. Price: $1.99 to $49.99/month Bandwidth : Unmetered Storage : 15 GB to unlimited 11. SiteGround Last but not least is SiteGround, a simple and straightforward web host. Affordable plans are available regardless of your site needs, though their pricing plans start slightly above average compared to some other options on this list. For WordPress users, SiteGround offers an intuitive site builder and managed WordPress hosting features like one-click staging, Git integration and expert support from WordPress specialists. Their custom caching system and use of the latest PHP versions deliver consistently fast page loads. SiteGround also prioritizes sustainability, running energy-efficient data centers with a strong commitment to reducing its carbon footprint. Combined with 24/7 live chat support and a user-friendly dashboard, SiteGround is a top pick for small businesses. Highlight : SiteGround isn’t bursting at the seams with extras and must-have features often found with other competitors, but it’s a solid option for those looking for a no-frills web host. Price : $2.99 to $400/month Bandwidth : Unmetered Storage : 10 GB to unlimited What is web hosting? Web hosting is a service that provides storage and access to websites. When you sign up for a web hosting service, you're essentially renting space on a server where you can store all the files and data necessary for your website to function properly. Web hosting is an essential part of creating and maintaining a website. By choosing the right web hosting provider and plan, you can ensure that your website is fast, reliable and secure. Build your site quickly with a ready-made website template or get a polished, custom look with a website designer . How does web hosting work? Web hosting works by providing space on a server for your website's files and data. Servers are powerful computers that are connected to the internet 24/7. When someone visits your website, their computer sends a request to the server where your website is hosted. The server then sends the files and data necessary to load your website on their computer. Web hosting providers typically maintain large networks of servers in different locations around the world. This ensures that your website is always accessible to visitors, no matter where they're located. Here's a simplified explanation of how web hosting works: You sign up for a web hosting plan from a web hosting provider. The web hosting provider provides you with space on a server to store your website's files and data. You upload your website's files and data to the server using a file transfer protocol (FTP) client. When someone visits your website, their computer sends a request to the server where your website is hosted. The server then sends the files and data necessary to load your website on their computer. How to choose the best web hosting service When choosing a web hosting provider, you should consider the following factors: Price Web hosting prices vary depending on the type of hosting plan you choose and the features you need. It's important to compare prices from different providers before you make a decision. Features Some web hosting providers offer more features than others, such as free domain name registration, email hosting and website builders. Consider which features are important to you when choosing a provider. Compare prices and features from different providers before you make a decision. This will help you to find the best deal for your needs. Customer support It's important to choose a web hosting provider with good customer support. This is especially important if you are new to web hosting or if you have any questions or problems. Read reviews of different web hosting providers from other customers. This can give you a good idea of the quality of service and customer support that you can expect. If you have any questions, don't hesitate to ask the web hosting provider. They should be happy to answer any questions that you have. Once you have chosen a web hosting service, you can sign up for a hosting plan and create your website. Most web hosting providers offer easy-to-use tools and tutorials to help you get started. Reliability Reliability is a crucial factor when selecting a web hosting provider. Look for services that offer high uptime guarantees—ideally 99.9% or higher—to ensure your website stays accessible to visitors. Consistent performance means your website won't experience slow load times, even during peak traffic hours. Reliable hosting providers often invest in infrastructure that minimizes downtime and maximizes site availability. Ease of use Ease of use can make a significant difference, especially if you're not a technical expert. Look for hosting providers with user-friendly control panels. Choose drag-and-drop website builders that make it simple to create and update your site without the need for coding knowledge. User-friendly tools save time and allow you to focus on growing your business, not troubleshooting your hosting account. Scalability Your business needs may grow over time, and your hosting service should be able to grow with you. Scalability is key—choose a provider that offers flexible hosting plans or allows for easy upgrades without downtime. Whether you anticipate a surge in traffic or require additional resources like storage or bandwidth, a scalable solution ensures your website can handle increased demand without interruption. Types of web hosting Web hosting providers offer a variety of hosting plans to suit different needs and budgets. Some of the most common types of web hosting include: Shared hosting This is the most affordable type of web hosting, where your website shares space on a server with other websites. Shared hosting is a good option for small websites and personal blogs. VPS hosting This type of web hosting gives you more control over your server environment than shared hosting. VPS hosting is a good option for medium-sized websites and businesses that need more performance and scalability. Dedicated hosting This type of web hosting gives you exclusive use of a server. Dedicated hosting is the most expensive type of web hosting, but it's also the most powerful and reliable. Managed hosting This type of web hosting takes care of the technical aspects for you, such as server maintenance, updates and security. Managed hosting is a great choice for businesses that want to focus on their website without worrying about backend management. What web hosting features do you need for a small business? Web hosting is an essential service for any website or online app. It provides the storage space and computing resources that your website or application needs to be accessible to visitors from around the world. There are a number of different web hosting providers to choose from, and each one offers a variety of features and pricing plans. It can be difficult to decide which features are most important for your website or application, and which ones you can do without. Here are some of the most important web hosting features to consider: Disk space: Disk space is the amount of storage space that is allocated to your website or application. This space is used to store your website's files, such as your HTML, CSS, JavaScript, images and videos. Bandwidth: Bandwidth is the amount of data that can be transferred between your website or application and your visitors' web browsers. This is important for websites that have a lot of visitors or that have large files, such as videos or images. Uptime: Uptime is the percentage of time that your website or application is available to visitors. A high uptime is important for websites that are critical to your business or that you want to be available to visitors at all times. Email hosting: Email hosting allows you to create email addresses for your website or application. This can be useful for sending and receiving business emails. Backups: Backups are copies of your website's files and data. They are important for protecting your website from data loss, such as if your website is hacked or if your web server crashes. Best web hosting services FAQ What is the best hosting provider for a small business? The answer to this will depend on your own specific needs. In order to choose the best hosting solution for your business as you scale, we'd recommend a multi cloud hosting solution with high uptime and in-built website security. What is the best hosting provider for beginners? If you're new to website hosting, you'll need an easy to manage hosting solution from your provider. For this reason we recommend choosing a website builder which incorporates hosting as standard. This way you'll face no extra charges, and can trust that your hosting is fully managed and secured by Wix. You'll not have to do anything to maintain it, but just get on with starting your business. What is the cheapest best hosting provider for a business? Prices for hosting providers change frequently. If cost is an issue, choose a hosting provider where hosting is provided for free when you create a site. This also means you won't be surprised by any hidden or changing costs. What is the difference between managed and unmanaged hosting? Managed hosting handles server maintenance, updates, security, and backups for you, offering convenience at a higher cost. Unmanaged hosting gives you full control but requires you to manage all technical tasks. It’s ideal for those with technical expertise, while managed hosting suits users seeking a hands-off experience. What is email hosting? Email hosting is a service that provides users with email accounts and related features, typically associated with a domain name. Unlike free email services like Gmail or Yahoo, email hosting allows users to create personalized email addresses using their own domain name (e.g., name@example.com ). Email hosting services often include features such as spam filtering, virus protection, webmail access and email forwarding. It enables businesses and individuals to have professional-looking email addresses and reliable email communication tailored to their specific needs. What is the best hosting provider for a service business? The best hosting provider for a service business depends on your specific needs but generally, you'll need a provider with great customer support and reliability. You need to make sure your customers can rely on your site being live to make bookings and to find you. Choose a provider like Wix with an uptime score of 99.98%. What is the best website hosting for an eCommerce site or online store? When choosing eCommerce website hosting , you'll need a very reliable and secure option. Your site, including your information and your customers' information must be protected from online threats and cyber attacks at all time, for example. Wix, for example includes 24/7 security monitoring as just one of the ways in which it delivers this secure hosting.
- How long should a blog post be for maximum impact?
Ready to share your ideas with the world? Start your blog → There’s no fixed word count that guarantees success, but most high-performing blog posts fall within the 1,500–2,500 word range. That’s the sweet spot where articles tend to rank well on search engines, attract backlinks and get shared on social media. At Wix Blog , we’ve seen the strongest results around 2,450 words, long enough to be comprehensive but still engaging. Whether covering tutorials on how to make a website , guides on creating a blog or more niche topics, this range typically allows enough space to explain concepts clearly while maintaining reader interest. That said, how long your blog post should be depends on your goals, your audience and, more recently, how you want it to perform in AI-powered answer engines. Starting a blog should feel exciting, not overwhelming, right? With the Wix Blog Maker, you get everything you need to create, design and grow your blog from scratch–without needing a tech degree. Use Wix’s intuitive tools to share your ideas with the world. Ideal blog post length: The short answer For SEO: Go for 1,500–2,500 words, especially for how-tos and timeless content. For AI tools: Keep sections short, easy to skim and well-structured, even in longer posts. For your readers: Write just enough to deliver value without overwhelming them. How many words should a blog post be? There is no “one size fits all” solution as different topics require different depths of content. To fine-tune your article length, think of the reasons why you chose to start a blog in the first place and the type of blog you want to share. Here's a handy guide to common blog post lengths and the type of content they work best for: Less than 300 words: Blog posts with less than 300 words are rarely ever recommended. If or when they are used, it is mostly for generating discussion with the goal of getting comments. This length is not good for SEO or social media shares. 300 - 600 words: This blog post length works well for news updates or quick product-focused articles. It’s easy to read and can provide value, but it might not be enough to build authority or rank highly on its own. 600 - 800 words: This range is most common in professional journalism and in newspaper articles. You’ll also find it works well for product descriptions or encyclopedia entries. Articles in this range are easy to read, provide value and are more likely to gain shares and backlinks. 1,300 - 1,700 words: Here you will often find “What is ...” blog posts. Once you enter this territory, you will see a lot more social media shares and more educational valuable content that gets backlinks. This word length is also commonly used by influencers that write promotional posts. 1,700 - 2,300 words: This is an ideal blog post length for “How to ...” articles. Additionally, here you will begin seeing good opportunities for lead conversion and organic traffic from search engines. 2,300 - 2,500 words: Welcome to the golden blog post length as determined by search engines. A common blog post format seen here is listicles, as they tend to give a complete picture at length. These articles are typically thorough and educational and therefore have a much higher chance of ranking on search engines. 2,500+ words: This article length works great for long-form evergreen content, pillar pages and ultimate guides. These blog posts are designed to rank over time and act as central hubs for related content. 4,000+ words: This word count is typically reserved for deep-dive resources, such as white papers, research studies or thorough guides that cover everything someone might want to know about a topic in extreme detail in order to build authority. Ready to get blogging? Get started with Wix today. Determining the ideal blog post length As we just discussed, you should decide how long a blog post should be one article at a time, after you've made your website. To help you make the best choice in each case, there are few questions to consider before you start typing: Does your blog topic need a deep dive? Depending on the blog topic idea you’re writing about, there are different depths of content expectations. A blog post about why you should go vegan might be different in average blog post length from a listicle of all the best hostels to stay around the world. The same goes for your general subject matter. Chances are a book blog will be wordier perhaps, than a travel or fashion blog. Who is the audience you’re writing for? A best practice in writing the right length article is knowing your audience, focusing on the reader and understanding their intent. Put yourself in their shoes and imagine exactly how much information they're expecting and hoping to get, you'll be better able to choose the right average blog post length of your article. It’s important to consider whether the audience is amateur or advanced topic experts already. Their level of knowledge will allow you to know if you need to give a lot of extra background information before jumping in, how deeply into a topic you need to go and how many words it will take to do so. Which goal are you looking to achieve? A blog post’s goals can vary from ranking on search, getting social shares to driving sales. Once you know exactly what it is you’re hoping to get out of the piece, you can refer back to the blog length chart to match your goals to the average word count. How deep do competitors go? There is no need to reinvent the wheel. Type in the most relevant keyword related to your topic into a search engine and reference currently ranking blog posts to see how in-depth they are. Next, do a quick word average blog post length count for each of the articles. This will help you know what length of an article search engines have deemed appropriate for answering the subject you’re covering. What about user experience? People come to blog posts for quick answers or insights. If you take too long to get to the point or overload the piece with fluff, they’ll leave. Instead of chasing a word count, aim to make your content clear, engaging and useful. A focused 800-word post that delivers value beats a 2,000-word one that rambles any day. Good formatting and readability make all the difference in user experience. Long paragraphs, missing subheadings and dense text can turn readers away, even if the content is great. Break things up with bullet points, visuals and clear headers so readers can easily scan and find what they need. How long should a blog post be for SEO? Longer posts—around 1,500 to 2,500 words—give you the space to fully explore a topic, naturally include more keywords and create more chances for backlinks. When done well, this kind of in-depth content shows search engines you’re an authority, boosting your chances of ranking for your main and related search terms. But don’t rely on length alone. It only works if your content stays relevant, well-organized and packed with value from start to finish. Learn how to make a Wix website today. How AI is reshaping blog post length Search engines have evolved. It’s no longer just about landing in Google’s top 10. Now, it’s about being cited, summarized or featured in AI-powered tools like ChatGPT, Google’s AI Overviews and Perplexity. This shift has given rise to generative engine optimization (GEO), a new approach to SEO that focuses on creating content that’s clear, structured and easy for AI to understand and use. When it comes to blog length, it’s all about quality. AI tools don’t reward fluff or drawn-out intros—they’re designed to highlight precise, well-organized answers. The best length is one that fully answers the question, provides enough details to build trust and stays concise enough for AI to quote or summarize effectively. This often means sticking to the 1,500–2,500 word range, but only if every word adds value. In short, write with purpose, not just to fill space. The 3 benefits of long-form blog posts By now, we’ve determined that the closer your article is to 2,450 words, the better for your blog post’s performance. But why is longer-form content preferred? Don’t people get tired of reading so many words and then bounce, lowering your relevancy? Not necessarily. There are 3 main benefits of longer blog posts you should consider: 01. Longer blog posts lead to more time on page 40% of people stay longer on the page with long-form content. Naturally, the longer an article is, the more time it will take a person to read it or at least skim through the sections and headings. This extra time spent on your post can help send positive signals to search engines that your article is relevant and high quality and therefore worthy to rank in a good position. Additionally, if you’re monetizing your blog from serving ads or adding affiliate links, you get more opportunities to display your promotions and hence greater chances to make a profit. 02. More words equal more social shares and backlinks It’s been proven that long-form content between 1,000 - 2000 words generates 77% more backlinks and 56% more social shares than content shorter than 1,000 words. This is great for boosting your authority as a writer, whether you're guest posting or writing for your own blog. One possible explanation for this is that people are most likely to find value in a longer post, thus being more likely to share such helpful content with their network or link to it as a source. 03. Long-form content drastically improves SEO Search engines' missions are to organize the world’s information and make it universally accessible. They aim to show trustworthy, well-researched, reliable results to its billions of users. Therefore, writing a 300 word blog post is very unlikely to uncover a topic enough to rank. To improve your blog SEO performance, stick to longer-form content that can prove value and authority. Remember, showing up for widely searched keywords can highly increase your traffic and result in more conversions and business opportunities for you. So even if writing those additional 700 words might feel like a hassle, it can pay off big time. According to Ashwin Balakrishnan, B2B SaaS growth and content consultant at Optmyzr , "High quality content remains the foundational essence of ranking in search. And it especially helps if you think of it as part of your marketing mix rather than as an SEO tactic. But what does helpful content look like? Based on my experience of what people like to click on and link to, you want to match what's already ranking (this is what we refer to as "meeting search intent") and then layer on some degree of uniqueness e.g. data, research, expert quotes, thought leadership, etc. When you combine the two, you give people what they're looking for but you present it in a way that only you can. This is how you create differentiation without going off topic." The downsides of long-form blog posts Long-form blog posts can be a great way to provide your readers with in-depth information on a topic. However, there are also some potential downsides to long-form blog posts, including: 01. Longer blog posts can be time-consuming Long-form blog posts can be time-consuming—for both you and the reader. They require a lot of research, writing and editing. This can be a significant investment of time, especially if you are not used to writing long-form content. This can also be daunting for some readers. If your post is too long, readers may lose interest and stop reading before they reach the end. This is especially true if your content is not well-organized or if it is not engaging. With all that said, nowadays, you can experiment with using AI to write your blog posts . 02. Long-form content may not be as shareable Short-form content, such as infographics or videos, is often easier to share on social media. This means that long-form blog posts may not get as much exposure as shorter pieces of content, and it might not have the same potential to go viral. It is more difficult to promote because it is harder to share on social media and to get people to read long-form content in its entirety. This doesn't mean that you should throw out your long-form strategy altogether, but it is a downside to consider before you get started. 03. It can be difficult to stay on topic When you are writing long-form content, it can be easy to get sidetracked and to start discussing topics that are not relevant to your main point. This can make your content less cohesive and less effective. To avoid this, it is important to have a clear outline of your content before you start writing. This will help you to stay on track and to make sure that your content is well-organized. You should also be careful to avoid introducing new topics unless they are directly related to your main point. How to write long-form blog posts We’d hate to send you off lost without knowing how to produce long-form blog content. This is why we’ve come up with 10 easy-to-follow tips on how to write blog posts that are longer, more detailed and most importantly - rank. Trust us, we follow all these steps in each blog post we write. Do all your research before you start Pick strategic keywords to use in your article Create a brief and detailed outline Clearly label headings and sections Use images to break up paragraphs Vary sentence structure Include bullet points and numbered lists Write readable text in active voice Keep paragraphs short and include transition words Add your original perspective 01. Do all your research before you start To prevent getting overwhelmed with writing a longer piece, it's best to do all your research beforehand. You should fully understand the topic, how competitors went about it, your goals and which audience the article is targeting. As we mentioned before, read the top 10 blog posts that are currently ranking on search results. A bonus tip is to see what Google suggests in the “People also ask” section. These questions can give you more ideas of what you should be covering in your post. 02. Pick strategic keywords to use in your article Each topic you choose to analyze or problem you wish to solve comes down to keywords and phrases. Keywords are what curious readers plug into search engines to arrive at articles, blog posts or even business websites. Wondering how to do keyword research ? With the help of blogging tools and keyword planners like Ahrefs, Google Keyword Planner or Semrush, you can strategically find high search volume keywords related to your post to include in your article. It’s best practice to include the keyword in the blog post title, introduction, SEO description and a few times throughout the article. Doing so will help search engines understand that your article closely correlates to the search phrase and will be more likely to rank your blog post. 03. Create a brief and detailed outline Putting together a brief helps prepare your outline, which helps you lay out your article. In this preparation phase, write bullet points on what each section of your post will cover, which of your other blog posts you might want to link to and where you’ll place keywords. All of this makes it much easier to write the piece. 04. Clearly label headings and sections We all know that we’re suckers for skim reading when we’re short on time. By writing headings that clearly define each section and break down sub-ideas with H2 and H3 headings, readers can skip around the article to the areas most valuable and relevant for them. Try to keep the headings between 3-10 words as a rule of thumb. Good headings will help you keep readers on your site longer since they will be able to navigate the blog post better and find exactly what they need, as opposed to being overwhelmed and leaving your page. A pro tip is to include a table of contents at the top of your post, such as the one you can find at the beginning of this section, to introduce your main points. 05. Use images to break up paragraphs There are two main benefits of using images in your blog posts. First, studies showed that bloggers who added ten-plus images to their blog post reported stronger results. Secondly, images are a wonderful way to break up longer text and not overwhelm or bore the reader. As they say, “a picture is worth a thousand words” and can therefore help you bring your points across. Lastly, don’t forget to add alt text to your images for both accessibility and image SEO purposes. 06. Vary sentence structure Reading written content is a lot like listening to harmonic music. There should be rhythm and flow, with a change in beats from time to time. If you think of your sentences as music, try to alternate shorter and longer sentences to engage the reader and produce better quality writing. 07. Include bullet points and numbered lists The first thing we’ll say is: Readers Love Bullet points And lists Longer articles need to be well organized, logical and easy to follow. Incorporating both bullet points and numbered lists into your post will be key to getting your points across clearly. Like using headings to break down the overall blog post into shorter sections, include bullet points and numbered lists to expand on your ideas within sections. If you are outlining steps in a guide, listicles are especially helpful for explaining what to do in which order. 08. Write readable text in active voice At the end of the day, the point of your writing is for people to get the information they need. In literature, there is a metric called readability score that ranges between 0 to 100, rating the years of education required to understand the content. The goal is to meet a reading score of 60 or higher on your blog posts so people with an average educational background and reading level can easily comprehend your writing. Furthermore, when it comes to ranking on search engines, AI-powered bots crawl your site and blog posts to understand your content. When you write readable text in active voice (as opposed to passive voice), the bots can better digest and understand your ideas. If search engines can see how well-written your article is, they will be much more likely to rank it in a high position. 09. Keep paragraphs short and include transition words Aim to keep your paragraphs to 100 words or less and only cover one idea per paragraph. People might get intimidated by long paragraphs and possibly skip them altogether. Within these sections, include transition words when navigating between different points that are less related to one another. The goal is not to lose your readers and letting them know where your next thought is heading to. Also, be aware that over 60% of searches are being done on a mobile device . On a smaller screen of a mobile device, paragraphs become more narrow and hence look longer. If you think a section is getting lengthy as you write it on your desktop, it will look even longer on a phone. So go ahead and don't be afraid to hit enter and break those ideas into multiple parts. 10. Add your original perspective You should cover the topic’s main points, even if they’ve been penned already. However, you should also put your own spin on it. After all, people have come to your blog to learn from you . Share with the world your unique perspective and opinion on the subject. This originality is what people will appreciate and why they'll come back to read more. How long should a blog post be FAQ What is the ideal length of a blog post? The ideal blog post length is between 1,500 - 2,500 words, with a sweet spot right at 2,450. This length allows you to provide your readers with enough information to be informative and helpful, while also keeping their attention. What should I consider when writing my blog post? Here are some factors to consider when determining the ideal length of your blog post: The topic of your blog post: Some topics are naturally more complex than others, and will require more words to be covered in depth. Your audience: If your audience is made up of experts on the topic, you may be able to get away with a shorter blog post. However, if your audience is made up of beginners, you will need to provide more information. Your goals: If you are writing a blog post to promote a product or service, you may want to keep it shorter. However, if you are writing a blog post to educate your audience, you may want to make it longer. Ultimately, the best way to determine the ideal length of your blog post is to experiment and see what works best for you and your audience. Is 500 words too short for a blog post? 500 words can be enough for a blog post, depending on the topic and level of detail. Aim for quality content that provides value to your readers, not just word count. In general, 500 words might make it difficult to fully explore a topic. Is 4000 words too long for a blog post? In general, yes based on how long people want to spend on reading a blog post. Breaking down information into smaller, digestible chunks improves readability and engagement. A 4,000-word post might benefit from being divided into multiple posts or using other formatting techniques like subheadings and bullet points to keep readers engaged. Save very long blog posts for topics that really deamnd it.
- 18 best musician websites in 2026
Bring your inspiration to life with a Wix website → Looking to build your own musician website that actually works for you? Whether you’re a solo artist, DJ or band, today’s tools make it easy to create a music website , even if you’re figuring out how to make a website from scratch . Using a website builder or an AI website builder like Wix, you can launch a fully branded site with professional website design that helps you promote your music , grow your audience and even sell merch or tickets. In this post, we’re showcasing some of the best musician websites built with Wix. You’ll see how artists use features like online stores , sleek website templates and booking tools to build sites that sound as good as they look. Let’s look at real-world examples to inspire your next move. Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: what makes a great musician website? Before we get to the examples, here’s a quick breakdown of the elements the best websites for musicians typically include: Feature Why it matters Bold homepage Make a strong first impression with visuals that reflect your music identity. Music player Let visitors stream your latest tracks directly from your site. Compelling bio Tell your story and connect with fans and industry pros. EPK section Share press-ready photos, bios and music for promoters and journalists. Sell tickets and merch Monetize your site by offering direct purchases of shows or products. Booking forms Make it easy for people to request gigs using tools like the Wix Bookings feature. SEO tools Help new fans discover your music through search engines. Start a blog Share updates, behind-the-scenes content or music tips to build audience loyalty. Whether you're looking to start a blog , want to learn how to make an eCommerce website or simply give fans a place to explore your work, these features can make all the difference. Why do musicians need a website? Before we dive into the examples, it’s worth exploring what a great musician website can help you d o. Whether you're figuring out how to promote your music online, brainstorming music business ideas or planning how to start a music business , the right setup gives you the tools to grow your fanbase and brand. Many artists use their websites to showcase their music, manage gigs or even build an EPK for press and booking agents. Using tools like a logo maker , business card maker or band name ideas generator, you can shape your visual identity—while features like free website hosting , built-in SEO features and flexible website templates (including specialized music website templates ) help you launch quickly. Plus, if you’re exploring how to build a brand, you’ll want to know how to make a music logo and choose from inspiring band logos that reflect your full creative range. All of this becomes easier with the best website builders for musicians —especially when you’re just starting out or experimenting with how to start a blog or how to start a music blog . Whether you’re learning what is web hosting , comparing tools like a domain name search or a domain name generator or working out how to design a logo , your site is the place to bring it all together. "If you have a brand, make sure your website aligns with it. This includes matching your brand colors, properly positioning your logo and making sure your business name is clear and easy to understand. People should immediately recognize your brand and know where they’ve landed when visiting your site." - Dafna Rabin, Wix Templates design team lead Here’s what a website can do for your music career Benefit What it enables Direct music streaming Fans can play your tracks instantly without leaving your site. Online merch and ticket sales Sell products and concert access directly to your audience. Email collection and fan engagement Grow a newsletter or mailing list for launches and announcements. EPK and media section Provide press and promoters with bios, photos and sample tracks. Branded visual identity Reinforce your look and vibe with cohesive colors, fonts and visuals. Booking and scheduling Use built-in forms or with Wix Bookings feature to schedule gigs and events. Blog and storytelling Share your creative process, tour updates or advice to fans and fellow musicians. SEO and discoverability Improve how you rank on search engines to attract new listeners organically. Key components of the best musician websites The best musician websites aren’t just pretty—they’re built with purpose. Here are the must-haves that help you look professional, connect with fans and grow your music career online: Homepage : Your first impression. Make it visual, bold and brand-aligned. EPK : A go-to for industry pros. Include your bio, music, photos and press quotes. Bio and story : Share who you are, your influences and what drives your sound. Domain name : Your artist name as a URL—easy to remember, even easier to Google. Logo : Use a logo maker to create a visual identity for your brand. Media gallery : Showcase high-quality photos, music videos and press clippings. Music players : Embed Spotify, SoundCloud or use the Wix Music App so fans can listen right from your site. Online store : Sell your music, merch or even limited edition prints and digital downloads. Bookings page : Use Wix Bookings to get hired for gigs, lessons or private events. Blog : Tell your story, share tips or document your journey. It builds connection—and boosts SEO. 18 musician websites built with Wix Whether you’re an indie singer-songwriter, beat producer or full band, a website helps your music reach farther. Here are some of the best Wix-made musician websites that prove how powerful a personal platform can be. Pearland Band Club SOS Band The Only Majed Levitate Music Squeeks on Tour The Loose Strings Band The Dead Revival Band The Dirty River Jazz Band Source The 5:55 Mass Affect Party Band The Band Feel Robertsdale High School Band Sheryl & The Pretenders King Bee & The Stingers Liliac Band The City We Party Sons of Chicago 01. Pearland Band Club Pearland Band Club ’s website is educational and engaging, making Pearland Band’s site a top-tier resource for schools. From clear website navigation to parent portals and event details, it’s an excellent case study for anyone wondering how to make a website for a school project . As far as best school websites go, this one leads with functionality and community connection—proving how student organizations can benefit from thoughtful, mobile-friendly design. "Site hierarchy and the information you provide your visitors are more than just about how your site looks. This will also directly impact how many visitors ultimately buy your products. You’ll want to be clear about your offerings through your content, visuals and buttons right from the get-go to ensure visitors recognize your value right away." - Amanda Weiner, CRO manager at Wix 02. SOS Band Sleek and timeless, the SOS Band ’s website keeps it minimal and integrates music website templates for visual rhythm with while celebrating the group’s legacy. For seasoned acts with a rich history, this layout offers a way to honor the past while staying current online. Whether you’re announcing a reunion tour or archiving discography, it’s a polished foundation for long-term branding. 03. The Only Majed The Only Majed A global DJ website that balances fun and function—ideal for DJs or producers learning how to create a DJ business plan that’s backed by a strong digital presence. The bio, press kit and events calendar all work together to convey brand clarity and professionalism, setting a strong foundation for future growth. 04. Levitate Music Levitate Music ’s music site is perfect for anyone building a professional portfolio with a clear focus on design. With .net domain , sections for music, video and dynamic content , it’s a strong guide for musicians wondering how to create an online portfolio that feels comprehensive without cluttered. The layout is structured around smart portfolio templates , ideal for showcasing range and versatility in a clean, branded environment. Learn more about how make a music portfolio that features your sound and style today. 05. Squeeks on Tour With an eye-catching homepage and straightforward menu, Squeeks on Tour ’s quirky charm makes it easy to navigate. It’s also a good model for indie musicians looking to mix storytelling with function. While it doesn’t rely heavily on eCommerce or media embedding, it shows how a lighthearted tone can still deliver a strong user experience. 06. The Loose Strings Band The Loose Strings Band goes all in on harmonies—and it shows as part of the best web design . From bios to events and media, their site mirrors their acoustic energy with warm visuals and personal touches. It’s an inspiring site for folk or acoustic musicians wanting to keep things cozy, while still professional and accessible. Learn more: What is web design? 07. The Dead Revival Band The Dead Revival Band ’s site taps into fan culture and digital engagement. With a content hub that includes blog posts, it’s an ideal reference for musicians exploring blog SEO and looking for the best blog templates for fan storytelling, behind-the-scenes updates or tour diaries. Their bold branding and visual consistency make it a solid example of creative site structure. "Your content is a reflection of your brand. Do you know what your brand is? If not, back up and start there." - Kiera Carter, editorial director of the Wix Studio Blog 08. The Dirty River Jazz Band The Dirty River Jazz Band captures the spirit of traditional jazz with an old-school flair. Their site pays homage to vintage design elements while remaining user-friendly and responsive. It’s a prime example of how a band can honor their genre’s roots while using modern tools to promote shows, sell merch and build a following. 09. Source The Source ’s music website blends modern web design with immersive music content. Their homepage feels like an album cover brought to life—clean, edgy and engaging. This is a go-to example for independent artists aiming to create a sensory experience online. The layout supports streaming, visuals and fan connection without overwhelming the visitor. 10. The 5:55 With retro-inspired visuals and bold typography, The 5:55 's site captures a vintage vibe while offering modern functionality. They integrate videos, tour info and photo galleries seamlessly—ideal for acts looking to transport fans into their unique creative world while keeping the UX sleek and responsive. Explore more: How to make a responsive website Responsive website examples What is UX? Best UX portfolios UX design examples 11. Mass Affect Party Band Mass Affect Party Band is the life of the party, and their site reflects that energy. For DJs exploring how to create a DJ website , this is a great starting point. From setlists to promo media, it’s structured to impress booking agents and potential fans. The site also offers inspiration for DJ name ideas and shows off branding with a clean visual identity—ideal for anyone learning how to make a DJ logo that feels custom and current. 12. The Band Feel The Band Feel ’s modern website design and video-first layout make it ideal for artists leaning into streaming and online content. The integration of social media and embedded video content highlights smart YouTube marketing practices. For musicians looking to connect their music site with their video presence, this site serves as an ideal bridge between personal brand and platform growth. 13. Robertsdale High School Band Robertsdale High School Band website is content-rich and performance-oriented and a great example of clean web design with consistent branding. The homepage highlights upcoming events and the gallery showcases student achievements. It’s a practical resource for parents, students and staff alike. While simple, it demonstrates how a school music program can use its website as a communications hub and community-building tool. 14. Sheryl & The Pretenders Sheryl & The Pretenders site nails vintage website vibes with a modern web experience. From the homepage hero to their gallery and upcoming events, every page tells a story. The structure is clean and easy to navigate, ideal for any artist looking to make a lasting impression with custom visuals and compelling copy. While it doesn’t rely on heavy eCommerce or blog content, it’s a great example of a personality-driven artist site that builds credibility and intrigue. 15. King Bee & The Stingers King Bee & The Stingers ’s merch shop is a standout, showing how eCommerce merchandising can reflect a band's branding and tone. They offer more than just music—you’ll find apparel, drinkware and accessories that complement their funky, soulful style. This is an example of how artists can go beyond selling tracks and build a lifestyle brand, all powered by a visually unified and functional Wix storefront. 16. Liliac Band Liliac Band ’s site is a strong case study in fan-driven commerce. With an on-brand shop section and energetic visuals, it’s a masterclass in eCommerce website design for bands. The store doesn’t just look great—it’s also strategically structured to convert, making it a prime example of how to drive traffic to your online store through thoughtful layout, merch bundles and bold CTAs. Whether you’re selling vinyl, tees, or tickets, this site shows how to do it right. 17. The City We Party The City We Party ’s site knows how to build hype. Their homepage is packed with energy and social proof, offering excellent examples of testimonials that validate the artist’s live experience. The “Bio” section is personal and polished—perfect for musicians searching for guidance on how to write a bio that feels authentic but professional. With bold colors and engaging CTAs , the site drives home the value of storytelling and social proof. 18. Sons of Chicago Sons of Chicago combines smooth site navigation with high-energy video content, making it a strong example for artists learning how to make a video website . The site includes performance footage, highlight reels and a clear layout—great inspiration for how to make a video portfolio that captures your band's presence on stage. Plus, they use the Wix Bookings feature to streamline gig requests and private event bookings directly through the site, showing how artists can auto mate their calendars without needing third-party tools. Check out Wix music templates: Musician website template Band website template Music school website template Record label website template Event venue website template Music blog website template Music festival website template New album landing page website template Music studio website template Club website template Event musicians website template DJ website template Producer website template Choir website template Music podcast website template How to make a musician website in 5 easy steps Th ere are many types of websites musicians can build—whether you’re promoting a solo career, launching a band page or starting a music blog. But no matter the style, every site starts with the basics: understanding what is a domain name , how to choose one and how to connect it to your site. Once you’ve picked your domain name and figured out how to host a website , you’ll want to think about your web page layout, site navigation and performance—especially how to make a website mobile-friendly . The good news? The best website builders help streamline all of this. Here’s how to make a musician website in five easy steps: Want to turn your passion into a business? Learn how to make money from a website with customer merch, affiliate marketing or private gigs. Best Wix features for musician websites Wix feature Why it works Music website templates Pre-designed layouts for DJs, bands, solo artists and more. AI website builder Gets your music website online in minutes with custom suggestions. Wix Bookings feature Makes scheduling gigs or lessons seamless. SEO features Boosts discoverability so fans find you online. Built-in eCommerce Your website makes it easy to sell anything on your website. Blog and EPK tools Great for SEO and press outreach. Musician websites FAQ What is the best website for musicians? Wix is one of the best website builders for musicians, offering all-in-one tools like website templates, audio players, booking features and integrated stores. Compare other website builders: Wix vs. GoDaddy Wix vs. Wix Studio Wix vs. Squarespace Wix vs. Shopify Website builder vs. web developer Traditional website builder vs. AI website builder What are the most popular music websites? Beyond artist sites, platforms like Spotify, SoundCloud, Bandcamp and YouTube dominate—but your own site is where your brand shines. Learn more: Blogging vs. YouTube Best website builders for SEO Best website builders for videographers Best AI website builders Best one page website builders Located in Canada? Check out the best website builders in Canada What are the necessary components of a musician website? Every music website should have a homepage, bio, music player, photo gallery, EPK, contact form, online store and blog. Can I sell tickets and merch on my website? Yes, and Wix gives you tools to sell digital and physical products, manage inventory and offer discounts. How to design a musician website? Use a music website template that fits your vibe, upload media, write compelling copy and add interactive tools like booking or blogs. Is it worth having a website as a musician? Absolutely—having a website as a musician is 100% worth it. Here’s why: You own it : Unlike social media platforms, your website is yours. No algorithms, no limits. It’s your hub : Centralize everything—music, merch, bio, tour dates, booking info and more. It looks professional : A custom domain and sleek design show the industry (and fans) that you’re serious. It helps you grow : With tools like SEO, email marketing and an online store, you can expand your reach and income. In short, a website gives you creative control, credibility and a powerful way to connect with your audience. Whether you're just starting out or already touring, it's one of the smartest moves you can make.
- Best responsive website builders for 2026
Design high-end sites with efficiency on Wix Studio. Start creating today → Ever scrolled through a website on your phone, only to find cut-off text or buttons you can’t tap? You’re not the only one, and it’s a problem freelancers, agencies and enterprises can’t afford to ignore. With over 60% of global web traffic coming from mobile devices , every site you create needs to be responsive. Responsive website design makes sure your website looks great and functions effectively across all devices, including desktops, tablets and smartphones. Choosing a website builder that emphasizes responsive design is vital, whether you're learning how to make a responsive website or how to make a website from scratch . The best website builders today incorporate responsive design principles, ensuring your website automatically adjusts layouts, images and text sizes to fit various screen dimensions. Platforms like Wix Studio simplify this process even further, automatically optimizing your design for seamless performance across devices. Try Wix Studio AI today to see how an AI website builder can help you create a site that looks perfect on every screen. What makes a website builder responsive? A responsive website builder ensures that your design dynamically adjusts to different screen sizes and resolutions without compromising usability or aesthetics—making it a smart solution if you’re looking for how to make an existing website mobile friendly . Why responsive design matters Feature Benefits Grids and layouts Content automatically fits any screen size. Images and media Images resize and adjust without losing quality. Device compatibility Consistent user experience on all devices. Faster page loading Improved user engagement and SEO ranking. Responsive builders automatically handle these elements, helping you avoid complex manual adjustments. What to look for in a responsive website builder When evaluating the best mobile website builders , certain features directly impact the quality of the responsive design experience. These key elements help ensure your website delivers the best possible user experience—especially when creating mobile websites that look and perform great across devices. Here’s a breakdown: Built-in mobile optimization features Mobile-specific tools, like mobile preview and automatic content adjustments, improve the user experience significantly. Variety of responsive templates Templates designed specifically for responsiveness help you build functional websites that also look good, more efficiently. Look for a wide selection of mobile templates to make sure your design works well on smaller screens right from the start. Ease of customization and custom breakpoints Simple, intuitive editing tools allow you to adjust layouts effortlessly without advanced technical knowledge. Advanced website builders let pros add or tweak breakpoints beyond the standard desktop/mobile set. Consistent navigation on all devices Reliable navigation across all devices ensures visitors can easily find information, enhancing usability and visitor retention. TL;DR: best responsive website builders Here's a quick comparison of how top responsive website builders meet these criteria: Website Builder Built-in mobile optimization Responsive templates Customization tools Interactive navigation Wix Studio Responsive AI, advanced breakpoints, CSS grid, Flexboxes 375+ free, responsive templates Advanced responsive behaviors, responsive AI tool Optimized with responsive behaviors & layout control Hostinger Mobile-specific editor 150+ mobile-optimized templates Drag-and-drop editor, mobile editing Adjust mobile view separately Weebly Auto layout adjustments 50+ responsive themes by default Preset content blocks, drag-and-drop editor Auto-rearranges for mobile/tablet WordPress Dependent on theme or plugin Thousands of responsive themes CSS/media queries, responsive plugins Plugin/theme-dependent; highly customizable Carrd Based on templates 200+ responsive templates Basic layout tools, visual editor Minimalist layout auto-adjusts Web.com Responsive layouts, mobile editing 100+ desktop and mobile-friendly templates Drag-and-drop builder, AI writer Layouts adjust automatically across devices Webflow Custom & preset breakpoints, CSS grid, Flexboxes 6000+ responsive templates Full layout control with CSS logic and visual canvas Full control over visibility settings per device Ucraft Mobile preview, responsive layout options 45+ responsive templates Block-based editor with custom code options Auto-adjust layout + manual tweaks for mobile Squarespace Auto-optimized layouts + mobile editing 180+ mobile-optimized templates Visual editor, style customization per screen Responsive design adapts per screen Want to see what great responsive design looks like in action? Check out these responsive website examples for inspiration across industries and screen sizes. 9 best responsive website builders Every resp onsive website builder has unique strengths tailored to different types of users. Understanding how responsive vs adaptive design works can help you make a more informed decision—responsive layouts adjust fluidly across devices, while adaptive ones load fixed layouts based on screen size. As you explore your options, it’s also worth considering salience web design —how clearly and effectively your content draws user attention. In this section, we'll review the most popular responsive website builders in detail, covering their standout features, ease of use and pricing options. This information will help you determine which platform aligns best with your specific needs and goals. Wix Studio Hostinger Weebly WordPress Carrd Web.com Webflow Ucraft Squarespace 01. Wix Studio Wix Studio is the website building platform for freelancers, agencies and enterprises. With high-end design capabilities, streamlined workflows and powerful business management tools , it empowers freelancers and agencies to build, manage and scale exceptional websites with maximum efficiency. Whether you’re focused on Wix Studio design , website development or marketing, this platform brings flexibility and speed at every stage of your project. “Responsiveness isn’t just an afterthought in Wix Studio—it’s built into the entire design and development workflow. From the first breakpoint to publishing, everything adapts perfectly.” - Roy Wax, PMM at Wix Studio Recognized as one of the best website builders for designers , Wix Studio includes 800+ responsive templates, a powerful Figma-to-Studio plugin and a comprehensive suite of AI tools designed to speed up workflows from design to delivery. The platform is especially strong for agencies managing multiple clients. With reusable components and templates, you can reduce production time without sacrificing quality. Wix Studio developers benefit from features like a cloud-based IDE and Wix Studio headless solution, working alongside the visual builder for maximum flexibility. These Wix Studio features are tailored to meet the needs of professional teams at scale. For content-heavy sites, the Wix Studio CMS supports advanced content management and dynamic data structures. If you’re selling online, Wix Studio eCommerce tools help you build sophisticated, responsive shopping experiences that look and function seamlessly across all devices. And with built-in Wix Studio marketing integrations , you can automate campaigns, manage SEO and analyze performance all from one plac e. “With Wix Studio, you don’t have to hack your way to a responsive site. The platform gives you granular control across devices, without slowing you down.” - Roy Wax, PMM at Wix Studio Best for: Agencies, enterprises and any professional building websites for others who want full creative freedom without being boxed in by code or platform limitations. Best features: Responsive editor: The Studio Editor gives you full control over how elements behave across breakpoints, allowing you to edit for any breakpoint, including custom screen sizes. Cascade system : Changes you make on larger breakpoints trickle down to smaller breakpoints, but changes on smaller breakpoints don't affect larger breakpoints. Scale proportionally: You can start by designing in pixels and watch elements scale by default with scale proportionally. Flexboxes : These smart containers streamline the way you showcase content. They are made up of responsive containers that adapt to any screen and elevate the style and functionality of any site. CSS grid : In the Studio Editor, you can use an a dvanced CSS grid to organize the layout of elements and sections. You can choose the number of rows and columns you want and set their size using responsive measurements. Responsive AI: This tool streamlines site creation by automatically optimizing layout and sizing adjustments for all screen widths with a single click. This tool significantly reduces the time spent manually adjusting content across different devices. Templates: Access over 375 free, fully responsive templates plus 500+ partner-made templates covering various industries and design styles, allowing users to start their projects with professionally designed layouts. Pricing: Free plan available. Paid plans start at $19/month (billed annually), with m onth-to-month billing also available. Free: without a custom domain or try any plan subject to a 14-day money-back guarantee. Basic ($19/month) : Build online brands. Standard ($27/month) : Accepts online payments. Plus ($34/month) : Capture leads and boost sales. Elite ($159/month) : Scale business growth. Enterprise (price available upon request) : Site management for large-scale businesses. Curious how Wix Studio stacks up against other platforms? Explore these comparisons: Wix Studio vs. Wix | Wix Studio vs. Shopify | Wix Studio vs. Framer | Wix Studio vs. Elementor | Wix Studio vs. Webflow | Wix Studio vs. Duda | Wix Studio vs. WordPress 02. Hostinger Hostinger Website Builder offers AI-powered tools and a drag-and-drop builder , helping users build professional-looking sites without any coding knowledge. The builder supports users with mobile first capabilities, letting you adjust the mobile version of your site independently for better visual consistency across devices. With 150+ mobile-optimized templates and fast-loading website infrastructure , Hostinger ensures that sites look good and load efficiently on any screen size. Best for: Small business owners, solopreneurs and first-time website creators looking for a simple way to create a responsive website. Best features: Responsive editor: Hostinger’s editor allows users to customize mobile versions separately—adjusting element positioning, font sizes and spacing—so designs don’t break on smaller screens. Changes you make on larger breakpoints do not trickle down to smaller breakpoints, and vice versa. Responsive templates: The platform offers over 150 free responsive website templates designed to meet a variety of industry needs. All templates are mobile-optimized and editable with a simple drag-and-drop editor. AI tools: Hostinger includes built-in AI design tools that help generate copy, layouts and entire site sections, cutting down on setup time and helping users get online faster. Pricing: Paid plans start at $3.99/month (billed annually), month-to-month billing also available. Premium Website Builder ($3.99/month): Includes a free domain for one year, responsive templates, AI website builder tools and mobile editing. Business Website Builder ($4.99/month): Offers advanced AI tools and eCommerce website features. Launch your responsive website with the perfect domain name —use a domain name search or a domain name generator to find a name that looks great and performs well on every screen. 03. Weebly Weebly is a website builder designed with ease of use in mind offering a drag-and-drop editor and built-in responsive templates that adjust automatically to desktop and mobile views. Since its integration with Square, Weebly's payment solutions makes it particularly suitable for small businesses and entrepreneurs who want to sell products or services online. Best for: Small business owners, hobbyists and first-time website builders who need responsive functionality. Best features: Responsive layouts: You can build and update responsive layouts using pre-set content blocks, which resize to fit desktop and mobile screens. Mobile builder: Weebly’s content and navigation "rearrange" themselves to better fit on a desktop, tablet or mobile device. Responsive templates: Weebly’s templates are responsive by default, which means content adjusts automatically to different screen sizes with no extra effort required. Pricing: Free plan available. Paid plans start at $10/month (billed annually), with m onth-to-month billing also available. Free: Basic responsive site with Square ads and limited customization. Personal ($10/month) : Connect your own domain and access basic customization tools. Professional ($12/month) : Unlock site search, video backgrounds and more advanced eCommerce capabilities. Performance ($26/month) : Online store solution. Learn more: Mobile vs. responsive web design What is web design? What is the mobile web? Best eCommerce website builders How to make an eCommerce website 04. WordPress WordPress is an open-source CMS that pow ers approximately 43.5% of all websites globally . It offers flexibility and control, allowing users to create fully responsive websites through a combination of themes, plugins and custom code. While it requires more setup compared to visual builders, WordPress is a solid option for experienced users. Best for: Developers, content creators and businesses that want full control over site responsiveness and design behavior. Best features: Responsive themes: WordPress offers thousands of free and premium themes that are mobile-optimized, adjusting layouts and components automatically across different screens. Additionally, native blocks support responsive layout behavior and column stacking, facilitating the creation of mobile-friendly pages without the need for plugins. Mobile editing plugins: Tools like WPtouch and Elementor provide mobile-specific layout controls and previews. Breakpoints and CSS control: While not as intuitive, WordPress does give full access to CSS and media queries, allowing advanced users to set custom breakpoints and rules for how a site behaves on any screen. Pricing: Free plan available. Paid plans start at $10/month (billed annually), with m onth-to-month billing also available. Free: Basic features with WordPress.com subdomain . Personal ($4/month): Includes free domain for one year, removes WordPress.com ads and offers email live chat support. Premium ($8/month): Adds monetization tools, premium themes and advanced customization. Business ($25/month): Offers plugin installation, advanced SEO features and the ability to install plugins. Commerce ($45/month): Provides feature for online stores , including payment gateways and premium integrations. Enterprise (starts at $25,000/year): For businesses that require more scalability and data-driven capabilities. If you prefer more straightforward website builders, check out this article on the best WordPress alternatives . Learn more: What is CMS in web design? Website builder vs. CMS Best content management systems 05. Carrd Carrd is a streamlined one-page site builder that emphasizes responsiveness from the ground up. It’s built for speed and simplicity, with every design automatically optimized for mobile, making it one of the best one-page website builders on this list. Best for: Freelancers, independent creators and small projects. Best features: Built-in responsiveness: Every template automatically adapts to screen size. No need for breakpoints or manual mobile adjustments. Responsive layout controls: Elements stack, collapse or resize as needed and spacing can be tweaked specifically for mobile. Mobile-friendly embeds: Carrd’s integration-friendly widgets like forms and Stripe checkouts work across all devices. Pricing: Free plan available. Paid plans start at $9/year. Free: Build up to three sites per account, limited features with Carrd branding. Pro Lite ($9/year): Connects to custom domain and removes branding. Pro Standard ($19/year): Build up to 10 sites and access more elements, forms and integrations. Pro Plus ($49/year): Build up to 25 sites using advanced element settings like attributes and styles, infrastructure, support and website security features. 06. Web.com Web.com offers a user-friendly website builder tailored for small businesses and individuals seeking a quick online presence. With a drag-and-drop interface and a selection of professional and simple website templates , users can create and customize their sites without using code. Best for: Small business ow ners and individuals looking for a responsive website. Best features: Responsive editor: Drag-and-drop interface that adjusts layouts automatically for mobile devices. Mobile editing: With Web.com, users make tweaks specifically for mobile layouts to improve website navigation and usability. Responsive templates: Includes 100+ mobile-friendly templates that adapt automatically to screen sizes. Pricing: Free plan available. Paid plans start at $4.99/month (billed annually), with m onth-to-month billing also available. Website ($4.99/month): Includes access to the AI-powered website builder, free domain for one year, business email and SSL Certificate. Website + Marketing ($7.99/month): With additional social media and email marketing , Googly My Business listing and an appointment scheduler . Ecommerce ($9.99/month): Includes online store features and marketplace integrations. 07. Webflow Webflow combines a designer-friendly visual editor with developer-level control, making it a favorite. Every element can be styled separately for mobile, tablet and desktop, using custom or pre-set breakpoints. Best for: Designers and devs who want advanced visual control over how a site behaves across devices. Best features: Custom breakpoints: Add or modify breakpoints to control design behavior on any screen size. Responsive canvas: Preview and style designs for mobile, tablet or desktop views directly in the editor. You can use Flexboxex for precise alignment and stacking control when designing layouts. Visibility settings: Show or hide elements by device to simplify layouts for smaller screens. CSS grid: Webflow allows you to create whatever structure your project needs by defining rows, columns and gaps visually. Mobile-responsive animations: Build scroll-based and interaction-driven animations that work on all screen sizes. Webflow AI Assistant: By providing basic details, the AI Assistant will generate a fully responsive website, which you can edit and adjust to fit your needs. Pricing: Free plan available. Paid plans start at $14.00/month (billed annually), with m onth-to-month billing also available. Starter (free): Suitable for those just getting started with Webflow. Basic ($14/month): Includes a custom domain and 10 GB bandwidth. CMS ($23/month): Ideal for blogs and content-driven sites. Business ($39/month): Designed for higher traffic websites and includes faster performance. Enterprise (custom pricing): Tailored solutions for large-scale needs. Choose a responsive blog maker and learn how to start a blog that looks great on mobile, tablet and desktop. 08. Ucraft Ucraft is a block-based website builder that emphasizes responsive design and simplicity. It offers a range of templates and device-specific editing tools to help users create mobile-friendly websites. Best for: Entrepreneurs and small teams looking for a visual, drag-and-drop builder with mobile-first layouts. Best features: Responsive templates: Among its 1200+ templates, you can find designs that have built-in responsiveness and automatically adjust to screen sizes. Mobile preview: Users can preview and adjust layouts for desktop or mobile views. You cannot edit for tablets specifically though, instead, you can choose to generate the view from either the desktop or mobile versions. Code access: For advanced customization, Ucraft enables adding custom HTML/CSS. Pricing: Free plan available. Paid plans start at $12.00/project/month (billed annually), with m onth-to-month billing also available. Free: Best for learning how to use Ucraft. Website ($12/project/month): Best for landing pages , portfolios, blogs and info sites. Free website hosting included. Learn more: How to make a portfolio Best website builders for portfolios Best landing page builders 09. Squarespace Squarespace combines web design-focused templates with responsive functionality, making it a great choice for creatives. Every template is built to scale across screen sizes and mobile previews let you optimize the experience before publishing. Best for: Creatives, photographers and small business owners. Best features: Responsive templates : Over 100 mobile-optimized themes designed with clean layouts. Style editor: Customize font sizes, padding and section visibility based on device view. Built-in mobile adjustments : Preview and modify mobile designs within the visual editor. Advanced behaviors with code: Squarespace gives you the ability to use code to create flexboxes and CSS grids in order to fit different breakpoints better. Blueprint AI: Squarespace’s native AI site builder creates a fully responsive site with high-quality, personalized content. Pricing: Paid plans start at $16.00/month (billed annually), with m onth-to-month billing also available. Basic ($16/month): Access to fully customizable templates and a free custom domain. Core ($23/month): Advanced website analytics and a full array of business features. Plus ($39/month): Selling tools to help grow your business and 1% transaction fees. Advanced ($99/month): Maximize your revenue with the lowest payment processing fees from all the plans and advanced business tools. Check out our Wix vs Squarespace and Squarespace alternatives articles to learn more. How to choose the best responsive website builder With today’s top platforms offering powerful responsive design tools, you have more control than ever to build a site that adapts beautifully to every screen—no matter your skill level or project size. The right choice comes down to your goals and how much flexibility you want in shaping the experience. Ask yourself these key questions to find your best fit: Do I need advanced customization? If you’re building large-scale websites, managing client projects or need precision across every breakpoint, go for a platform that gives you visual editing power and developer-grade tools. Wix Studio, for example, equips you with custom breakpoints, responsive AI, reusable components and code-friendly options—all designed for professional freelancers, agencies and enterprises who need flexibility and speed. If you're building a simple site, platforms like Weebly or Carrd offer flexible price points to get you started. How much am I willing to spend and what’s worth investing in? Platforms like Hostinger and Carrd offer excellent value for side projects or simple responsive websites. But if you're building with long-term goals in mind, it’s smart to invest in a platform that brings responsive performance, business tools and seamless scalability under one roof. Wix Studio includes everything from built-in SEO to enterprise-grade hosting and eCommerce—no plugins or patchwork required—making it a smart, all-in-one solution for anyone serious about growth. No matter your starting point, you have access to tools that make responsive design effortless. If you want creative freedom, AI-enhanced efficiency and infrastructure that scales with you, Wix Studio gives you everything you need to build boldly. Learn more about Wix Studio: Wix Studio for web designers Wix Studio for agencies Wix Studio for freelancers Sign up for Wix Studio for free and start building fully responsive websites with powerful, professional-grade tools. Editor’s note: all pricing and information are current as of 06/04/2025. Best responsive website builders FAQ How do I make my website 100% responsive? To create a responsive website, start by choosing a platform that supports automatic layout adjustments across different screen sizes. Most modern website builders, like Wix Studio, include responsive templates and design tools that let your content adapt to desktop, tablet and mobile views. Using features like section-based design, flexible grids and scalable media ensures your site will look good and function well, no matter the device. You can also preview and fine-tune your design using built-in breakpoints or mobile editors. Tools like Responsive AI in Wix Studio simplify this process even further by applying optimized layout behavior automatically. That way, you spend less time adjusting layouts and more time focusing on your content. What is a responsive website? A responsive website is one that automatically adjusts its layout, content and design elements to fit different screen sizes and devices—whether it’s a desktop, tablet or smartphone. Instead of building separate versions for each device, responsive sites use flexible grids, scalable images and CSS media queries to ensure everything displays properly in one unified design. This approach not only improves the user experience but also helps with faster loading times and better SEO performance. Learn more: Best website builders for SEO Best website builders for videographers Easiest website builders Best website builders for graphic designers Best AI website builders Best resume website builders Best website builders for photographers Best website builders for small businesses How much does it cost to build a responsive website? If you're hiring a developer or design agency to build a fully responsive website from scratch, the cost can vary widely depending on complexity. Simple brochure-style sites typically start around $2,000 to $5,000, while more customized or eCommerce-focused responsive websites can cost $10,000 or more. By comparison, using a responsive website builder like Wix Studio can significantly lower the cost. You can access mobile-optimized templates and responsive tools right out of the box—without hiring a developer or writing code—making it a more affordable option for freelancers, creators and small businesses. How do I make my responsive website? With Wix Studio, every site is responsive by default. If you start building from a template, you can choose from over 375 fully responsive templates designed to look great on any screen. You can also start from a blank canvas. The Studio Editor gives you full control over how each element behaves at different breakpoints—so you can fine-tune layouts for desktop, tablet or mobile without writing code. To speed things up even more, Wix Studio's Responsive AI automatically adjusts layouts and spacing with one click, applying best practices across your site so you can focus on design instead of on manual tweaks. Compare other website builders: Wix vs. GoDaddy Wix vs. Shopify Website builder vs. web developer Traditional website builder vs. AI website builder Is Wix responsive or adaptive? Wix uses responsive design for most of its templates and tools, meaning your content adjusts automatically to different screen sizes. However, the Wix Editor still relies on some adaptive behaviors—like separate layouts for mobile and desktop—which can require additional manual adjustments. Wix Studio, on the other hand, is fully responsive. It offers a responsive editor, AI-powered layout tools and advanced breakpoints so your designs can flex smoothly across all devices without rebuilding layouts. If responsiveness is your top priority, Wix Studio is the better choice. Is Wix Studio responsive or adaptive? Wix Studio is fully responsive by design. Unlike adaptive platforms that create separate layouts for each screen size, Wix Studio uses a flexible grid system, responsive behaviors and AI-powered layout adjustments to create a single design that adapts seamlessly across all breakpoints. Designers can preview and control how each element behaves on desktop, tablet and mobile—without writing custom code—making it one of the most advanced responsive builders available.
- 16+ marketing statistics that every small business can use in 2026
Build your website in minutes, try Wix for free today → Forget what you thought you knew about marketing your small business , 2026 is a whole new ballgame. Money’s tight, Gen Z’s coming of age and AI keeps shaking things up. The old playbook won’t cut it anymore. That’s why, together with VistaPrint, we surveyed 1,000 small business owners and 1,000 consumers across the U.S. We asked each respondent a series of questions to understand how they’re keeping up with the changing times and the marketing strategies that are working for them. Check out some of the most useful insights and statistics below. Or, check out the full small business marketing report . Want to learn more about how to make a website for your small business? Use a website builder like Wix to get started. Skip to a section: Small business statistics Shopping behavior statistics Traditional marketing statistics Digital marketing statistics Small business marketing trends statistics TL;DR If you’re in a rush, here’s a peek at some of the top findings this year: Niche pays off . Businesses that consider themselves one-of-a-kind say that it’s easy to reach customers. Nowadays, it’s more about standing out above other small businesses, which entails a strong branding strategy. Websites are new-school. A majority of consumers (81%) across all ages say that it’s important for businesses to have a website. If they can’t find a business’s site, then many will look elsewhere. Gen Z is the only gen that prefers online shopping. The rest still have their hearts set on in-person shopping, though across generations, digital marketing still plays a big role in the decision-making process. AI is a vehicle for personalization. The majority of small business owners use AI for marketing personalization , while surprisingly few use AI for support with admin tasks. Small business statistics 01. A majority (53%) of small business owners started a business wanting flexibility and control of their schedule. Not every small business owner (SBO) started their business looking to be the next Jeff Bezos. While, yes, that would be nice—many SBOs took the leap and left their 9-to-5s in favor of more autonomy. Nearly half (48%) also report they wanted the chance to strike out on their own, and 46% wanted to achieve financial independence. When asked how they define success, the top response was growing their business enough to sustain their lifestyle. 02. More than half (52%) of SBOs say that their biggest competitors are other small businesses. It’s not the Starbucks on the corner giving SBOs a run for their money, but other specialty stores. There are plenty of customers willing and eager to shop “small,” but new businesses are cropping up all the time, making them bigger competitors than the chain stores in town. 03. The top challenge for small businesses is market saturation. Even above having limited budgets, most SBOs report having trouble standing out. Consumers are feeling the same thing: 62% say they struggle to choose between products and services from similar small businesses. 04. Small businesses that are less than a year old are more likely to target international buyers than businesses that are over 20 years old. Younger businesses are looking beyond borders from the get-go. ( We’re guessing TikTok, Amazon and the endless number of online sales channels have a lot to do with this. ) That being said, only 7% of respondents say that a majority of their customers are international, whereas 62% say most of their customers come from the local area and 31% say nationwide. Read also: Local marketing strategies Shopping behavior statistics 05. Compared to last year, 36% of consumers say they’re shopping at small businesses more often. Meanwhile, 59% say that they shop at small businesses the same amount as last year, and 5% shop at small businesses less than they used to. When asked why they choose to shop “small,” the top three reasons included wanting to support the local economy, seeking more unique products and receiving more personalized customer service. 06. Nearly two-thirds (64%) of consumers still prefer shopping in person, but that’s mostly driven by older generations. Even though one in three consumers prefer to do their shopping online, whether via websites or social media, a majority still crave face-to-face experiences. But when broken down by generation, there’s a big disparity. While 55% of Gen Z consumers prefer shopping online, the older generations favor in person, with a whopping 83% of Baby Boomers choosing to shop IRL. 07. Product quality is the number one reason that people become repeat customers. Seventy-three percent of consumers say that if a product meets their quality expectations, then they’re likely to shop with a business again. (“Quality product” is also the top vehicle for building trust, according to surveyed consumers.) By comparison, 57% say location and convenience matter, and 47% say they’re drawn by great customer support. Traditional marketing statistics 08. In the offline world, 45% of consumers still discover new business through direct mail. Direct mail even beat out TV and radio ads, which 36% of consumers say help with discovery. However, it’s the older generations (Gen X and Baby Boomers) that respond best to direct mail. Unsurprisingly, Gen Z are bigger fans of promotional products (think branded pens and T-shirts), while Millennials respond best to TV and radio ads. 09. Promotional products are a popular tactic across industries, but consumers value different items than what businesses are offering. More than half (62%) of consumers still love a free T-shirt, yet less than half (47%) of businesses are actually stocking them. Interestingly enough , the one item that consumers and businesses seem to love equally are branded pens. Ready to try out some new marketing strategies? Wix has a suite of tools at your disposal like Wix SEO , free web hosting , logo maker or business card maker . Digital marketing statistics 10. More than three-quarters of SBOs say that their website is “essential” or “important” for growth. And of these respondents, 62% say their website is crucial for attracting new customers and 48% say it boosts credibility. Only 6% of SBOs say a website isn’t important. Most respondents who don’t have a website say it’s because they rely on social media marketing instead. Try a social media design tool or a QR code generator to reach your audience in the social spaces they inhabit. 11. A whopping 81% of consumers say that “it’s important” for a business to have a branded website. Meanwhile, 15% say it’s a dealbreaker if a business lacks a website. When they can’t find a business’s website, 42% will look elsewhere and 14% will doubt that it’s a real business. In other words, even if a business is present on other platforms like social media, a website shows they’re legit (amongst other things). 12. Fifty-two percent of SBOs focus on social media engagement to build loyalty, but only 38% of consumers say social media actually brings them back to a brand. By contrast, two in three consumers value personalized offers and discounts. Sixty percent of consumers additionally value loyalty programs (but only 37% of businesses focus on it), and 37% come back to a business seeking branded merchandise. Small business marketing trends statistics 13. A majority (63%) of consumers want businesses to support community issues and events more heavily. Consumers have increasing expectations for businesses as it relates to social responsibility and giving back to their communities. More than half (55%) also want more collaborations between small businesses, or for small businesses to grow their online connections. 14. A third of SBOs plan to invest more into both traditional and digital marketing in the next 12 months. Many businesses haven’t ditched offline marketing, even in today’s digital age. Rather, they want to strike a balance between offline and online strategies. At the same time, 34% plan to expand their efforts in digital marketing. 15. Fifty-five percent of SBOs are already using AI tools. Younger companies are the most eager to tap into AI, whereas small businesses over 20 years old are more hesitant. Among the 45% of SBOs who don’t use AI, 65% are interested in it and 21% aren’t sure. 16. Marketing personalization is the number one way SBOs are using AI. This is followed by “saving time on marketing tasks” and “automating content.” Most surveyed SBOs still prefer to handle admin tasks themselves and lean on AI most heavily for creative purposes, such as content generation. “AI is teaching us that humans don’t have to do everything…And soon we’ll see the experts—the people that are really good at their jobs, who are very creative or who have the most unique takes—will be able to scale themselves.” - Shachaf Rodberg, Wix marketing trend analyst Read also: How to think like a growth marketer with zero marketing experience (feat. Kevin Indig)
- 12 modern website design examples inspired by this year's trends
Trends come and go faster than ever these days, and it can be tough to keep up. Web design is no exception—what’s fresh today might feel outdated tomorrow. That’s why Wix created an internal Trend Library. This resource helps our designers stay updated on the latest trends, making sure our templates and design strategies are always a step ahead. To help you stay ahead in this ever-changing landscape, we’re bringing you insights from Trend Library content strategist Michelle Klein. For every modern website design trend we explore, we’ll highlight a Wix user who’s nailed it. These examples aren’t just great designs—they’re packed with inspiration to fuel your own projects. Stick with us to learn how to make a website that stands out in today’s trends.. Ready to venture into modern website design? Wix’s website builder has just about all the tools you need. TL;DR: modern website design examples These modern website designs reflect the thoughtful trends, clean layouts, subtle animations and smart design choices to inspire your next project. Web design trend What it brings to your website Clean, minimal layout Keeps things clear, calm and focused for your visitors Bold typography Makes your message stand out with personality and impact Responsive design Looks great on every screen—from phones to desktops Micro-interactions Adds little moments of delight that guide and engage Consistent color palette Builds trust and brand recognition through cohesive color choices Custom visuals & 3D elements Brings depth and uniqueness to your layout with modern graphics Sticky nav & smart menus Makes it easy to explore without getting lost Interactive storytelling Turns scrolling into an experience with design that tells a story Background or hero video Instantly captures attention and adds movement that tells your story visually 12 modern website design examples Below you’ll find 13 modern website design examples with aspects that you should consider incorporating into your digital design language. Each example is a live site created on Wix. Mango Marketing Cami Ferreol Zhoosh DA Creative Daniel Aristizabal Dopple Press AST & Partners Sharon Radisch Tiff Cruz Kode With Klossy Noah Demeuldre The New Denim Project 01. Mango Marketing: dopamine-boosting colors Give your website visitors a dopamine fix with an explosive website color scheme . While dopamine-boosting color palettes consisting of bold colors have made their way from the runways to our closets, they’re also making a splash on the web. Take inspiration from Mango Marketing , a digital marketing agency with a website that’s drenched in a vibrant orange. From the firm’s logo to the image in the hero fold, just about every element on the site features this cheerful color, which is reminiscent of the agency’s namesake fruit. Give your site visitors a boost with this colorful canned drink store website template . 02. Cami Ferreol: elegance in motion Cami Ferreol's website is a bold, vibrant example of modern web design that perfectly reflects her identity as a graphic designer, visual storyteller and strategist. The homepage instantly grabs attention with its playful intro: “I am Cami and I am:” followed by rotating words like “designer,” “strategist” and “creative.” It’s a fun, interactive way to highlight her many talents. The site’s design uses bold color blocks in bright, lively hues, giving it an energetic vibe while keeping everything organized and easy to navigate. Subtle animations and high-quality visuals flow seamlessly throughout with animated images in the projects section adding a creative, interactive touch. The typography is modern and bold. The clean layout paired with dynamic elements and visuals creates a fun yet professional experience. Learn more: What is web design? Tip: Make your services pop with 3D design elements Let’s say you’re making a website for a marketing agency. Instead of illustrating your services with photographs or two-dimensional icons like every other marketing firm, use three-dimensional-appearing icons to make your website stand out. You could find an icon of a 3D camera to represent your photography services or a 3D pencil for your copywriting services. If you’re interested in adding a 3D moving element, use Wix’s transparent video tool to add this type of motion to your site. If you don’t have the time or skills to design 3D graphics, find some in Wix’s Media Manager or commission them from a graphic designer . Give your online business some dimensionality with this gaming company website template . 03. ZHOOSH: dynamic animation Website and branding agency ZHOOSH has crafted a homepage bursting with personality and movement. Color-shifting buttons, subtle animations and engaging interactions all work together to invite exploration. From the bold tagline to seamless transitions, every element reflects ZHOOSH’s commitment to creativity and innovation. The design strikes a perfect balance with strong typography and thoughtful animations offering a fresh, modern take on web design. Web animation can transform your website, adding interactivity and engaging visitors as they click, scroll, or hover. Movement naturally draws the eye, helping you build an attention-grabbing website . Here are some creative ways to make the most of animations: Hover effects: Add subtle touches like color or size changes to buttons, images or text when hovered. Parallax scrolling: Create a sense of depth by making background images move slower than the content in the foreground. Scroll animations: Animate elements into view as users scroll down your page. Entrance effects: Use animations like slide, fade or zoom to introduce elements as your page loads. All of these features are available in the Wix Editor, making it easy to take your site to the next level. Just remember to use animations thoughtfully to keep your site running smoothly. Take advantage of this marketing webinar website template’s dynamic animation. 04. DA Creative: tomorrow-world aesthetics DA Creative Design's website is a sleek and modern representation of a no-limits branding agency based in New York City. The colorful, chromatic spinning elements in the website header and footer evoke futuristic, sci-fi shapes that hint at the agency’s forward-thinking approach to their work. Thin ellipses on the page look like Saturn’s rings and add to the space-age feel of the website. The layout keeps things simple and clear. A monochromatic color scheme combined with bold typography gives it a clean modern feel while high-quality visuals and mockups bring it to life. Right from the homepage, scrolling text animations grab attention, highlighting services like branding, web design, video editing and social media strategy. It's all about creating a sleek professional vibe that feels fresh. Use this marketing webinar modern website design template to give your site a tomorrow-world twist. 05. Daniel Aristizabal: organized chaos Art director Daniel Aristizabal’s website is a joyful homage to rule-breaking. It features three animations that simultaneously vie for your attention, playfully disregarding the standard rule of visual hierarchy. Elements seemingly overlap and compete, creating a dynamic, lively experience. The static image positioned above the fold in the top right corner accentuates this approach, floating independently—almost as if it's an afterthought, challenging the norm of deliberate placement and balance. This design not only captures attention but also celebrates the freedom and creativity now flourishing in modern web design. To truly craft a modern website, it's time to let go of conventional design principles and embrace a more expressive approach. Michelle advocates for a bold departure from the neatly organized layouts of the past, suggesting we lean into the inherent messiness of human nature and its imperfections. “We’ve made a true departure from neat organization, embracing real human nature and its many flaws,” she says. “This mess has a positive effect, liberating designers from old norms of art direction and allowing for freer expression.” With this fashion designer website template , you can make your online home a site to see. 06. Dopple Press: retro vibes Retro vibes are front-and-center on printing studio Dopple Press’s website. A playful, anthropomorphic theme carries from the man-in-the-moon-like menu icon to the pink mascot to the animated printer below the fold. This website also features funky 60s and 70s design elements, like peace signs, chunky fonts and amorphous blobs. “1930s-inspired cartoon elements are back in style, adding a nostalgic, playful and human-like quality to inanimate objects,” notes Michelle. The site is even home to a throwback from the days of Clippy, the Word assistant. On Microsoft Word, you could click on Clippy to get help. Dopple’s website pays homage to Clippy by instructing visitors to click the paper clip icon to request assistance. Clicking on the icon launches the visitor’s email service. Sometimes modern website design is all about what’s new. Other times, it borrows from the past. “Design has followed current events in its reverse direction,” says Michelle. “The 70s, 90s and 2000s will continue to provide uplifting inspiration, while the rebellious 80s and a darker medieval period will grow in popularity.” Michelle recommends experimenting with VHS video styles, medieval fonts, grunge motifs and pixelation. These low-resolution elements and effects remind us of simpler times. “Until now a visual element to be avoided, pixelation is gaining popularity in images, fonts and even clothing,” says Michelle. “Fueled by internet nostalgia and inspired by AI tools and the metaverse, it reflects a deliberately low-tech aesthetic amid a rapidly progressing digital world.” This fintech webinar modern website design template offers the nostalgic vibe you’re itching for. 07. AST & Partners: dark mode AST & Partners’s website is easy on the eyes, literally and figuratively. The design agency built its online home on a black background with white text. Dark mode helps colorful visual elements come alive in the foreground and keeps the focus on the portfolio text. Dark mode, now common on smartphones, browsers, and websites, pairs dark backgrounds with light text for a sleek look and practical benefits: Reduced eye strain : Less bright light makes screens easier on the eyes, especially in low-light settings, reducing eye fatigue . Energy efficiency : Saves power on OLED/AMOLED devices, potentially extending battery life . Content focus : Dark backgrounds make text, images, and multimedia pop. Accessibility : Improves readability for users with visual impairments or light sensitivity. Step over to the dark side with this product landing page website template . 08. Sharon Radisch: modular grids Depending on the effect that you want to create, grids can either create unity or hierarchy among website elements. Artist Sharon Radisch achieves both by using a uniform grid on her portfolio site; the grid highlights her specialities as an artist (spanning industries like fashion and still life, jewelry and more) without overemphasizing one industry over another. However, Sharon uses pops of color to draw visitors’ eyes to particular blocks. While many web design trends come and go, grids are a staple of modern website design. Their longevity is a testament to the enduring power of structured layouts in the digital age. That being said, Michelle has noticed a slight variation on grids that has emerged on the scene: modular grids. Modular grids divide a page into uniformly sized boxes, which creates an organized structure for arranging content. “Breaking up sites into Bento Box-like sections impacts everything in the design, from the grid and layout to the visual language and colors,” she says. “This method is neatly organized with minimal spacing in between, but also incorporates playful elements like slightly rounded corners and refreshing color combinations.” Get your business on the grid with this wedding planner modern website design template . 09. Tiff Cruz: expressive typography While a picture is worth a thousand words, sometimes you want website visitors to focus on just a few words. Bold, expressive typography is popping up all over the web, according to Michelle. When you land on Tiff Cruz’s website, you can’t help but notice her name, which stands out in a large, funky, cream-colored serif font against a stark black background. This design makes her name unforgettable, reinforcing her personal brand. “Designers are going bigger than ever before, with over-the-top, XXL titles that often take over a third of the screen,” says Michelle. “In a world where attention is fleeting, these titles make it impossible for us to look away.” Incorporate this trend by welcoming visitors with a large, showy website header that leaves an impression. This trick is particularly useful on business websites that are more informational and lack visual elements. Eager to try this big trend? Give this home goods website template a spin. 10. Kode With Klossy: edgy navigation Check out supermodel-founded coding program Kode With Klossy’s inventive menu for modern website design inspiration. Clicking the pink and green bars on the top left of the website triggers a chartreuse-colored menu to roll in and take up the whole screen. The two bars twist until they turn into an “X,” which you can use to close the menu. This full-screen menu focuses your attention on where to go next. Each option is labeled and accompanied by a unique icon. When you hover over an icon, the icon turns a dark green that matches the background of the homepage. This interactivity supports the navigational experience by highlighting where visitors are about to go next. Your website’s navigation menus need to be intuitive so visitors can easily get from one page to the next. But just because navigation is practical doesn’t mean it can’t also be beautiful. Modern websites call for edgy, interesting navigation. Think beyond utility when designing a website —without sacrificing it—and make your menus and website footers captivating design features. Try out Wix’s mega menu feature or use the lightbox element to create a full screen pop-up menu . 11. Noah Demeuldre - homepage video Noah Demeuldre’s website takes a bold approach by making video the star of the show. Each project kicks off with high-quality video previews in slick, full-screen layouts that instantly draw you in. The motion adds energy and emotion, making every piece feel alive. By leaning into video, the site nails modern design trends, using dynamic content to grab attention and keep you hooked. Did you know people remember 95% of a message when they see it in a video compared to just 10% when reading? Adding a homepage video can make your website not only more memorable but also way more engaging. Homepage videos create an instant connection, set the tone for your site and add a modern, polished look that grabs attention and keeps visitors hooked. Ready to flex your directing chops? Wix Video Maker makes video production accessible. Say hello to scrollytelling—a design trend that turns basic scrolling into an interactive story. Add movement to your site and transform the way visitors experience your content. Try these scrolling effects with the Wix Editor: Parallax scrolling: The background shifts as you scroll. Scroll-triggered animations: Animations pop up as you scroll, while everything else stays still. Horizontal scrolling: The page moves sideways instead of up and down. Long scrolling: A single page scrolls for an extended period. Infinite scrolling: The page loops back to the top for endless exploration. Get moving with this creative director modern website design template , which is chock full of scroll effects. 12. The New Denim Project: austerity Textile company The New Denim Project’s website is a masterpiece of minimalist web design . The site embraces the white in white space by placing ample room between each section and using white to provide a visual respite for visitors and make denim-colored elements stand out. Functionality and minimalistic aesthetics are the name of the game when it comes to this element of modern website design. With fewer distractions, the most relevant elements stand out on a clean, simplistic website, making them easier for visitors to find. This style embraces negative space (more commonly known as white space ) to put the content front and center, making sure the main message doesn’t get lost. Austerity can also be a nice reprieve for viewers who are so often bombarded by visuals. Another way to implement austerity on your website is to embrace classic symmetrical website layouts. Symmetry ensures that your content is broken up in a clean and organized structure. Experiment with the following layouts for a modern website design: Card-based layouts : This layout displays images and other content in bite-sized rectangles, making it ideal for portfolio websites . Slightly resembling a collage, this layout is simple to navigate and stays consistent across screens. Split-screen layouts : This interface layout divides the homepage into two or more vertical parts, creating a quick navigation experience when one half of the page is dedicated to the menu and the other half to primary content. Make this austere branding portfolio website template your own. What makes a modern website desig n Modern website design is a balance of form and function—clear, fast and visually compelling. It focuses on user experience while staying current with evolving tech and aesthetic trends. Below are the key elements that define this style today, along with why they matter. Minimalist layouts with purpose Minimalism in web design isn’t about stripping everything away—it’s about focusing on clarity and usability. By cutting out distractions and reducing visual clutter, minimalist designs make it easier for users to navigate and find what they need. Clean layouts highlight what matters most, like a product or important message, without overwhelming the viewer. This approach also boosts page speed, helping lower bounce rates and improve search rankings. Thoughtful use of white space gives content room to breathe, creating a sense of elegance and focus. Bold, expressive typography Modern websites rely on typography to share information and connect with users on a deeper level. Bold, high-contrast headlines instantly grab attention, while smart font pairings bring personality and structure. A luxury brand might choose elegant serif fonts for a sophisticated edge, while a startup could opt for sleek sans-serifs to keep things modern and fresh. Typographic hierarchy, like varying font sizes and weights, guides users seamlessly through content without overloading the design. Accessible, readable text across all devices ensures a better experience for everyone, including those with visual impairments. Subtle animations and microinteractions Web animations are a game-changer for user experience, adding clarity and a touch of delight to interactions. A simple microinteraction—like a form input shaking when left blank or a heart icon pulsing after a click—lets users know their actions are registered. It cuts down on confusion and keeps them engaged. Scroll-triggered animations, on the other hand, guide attention to specific sections and create a natural flow, turning content into a more dynamic experience. When used thoughtfully, these subtle movements make a site feel polished, professional and more enjoyable to explore. Mobile-first and responsive design Mobile-first design ensures that your content loads quickly, fits naturally within a user’s thumb zone and eliminates unnecessary clutter that might overwhelm a phone interface. Responsive design makes sure your website looks great and works smoothly on any device—phones, tablets, laptops, or big monitors. It adapts automatically, so users get the best experience without lifting a finger. Plus, mobile-friendly pages rank higher in search engines and boost conversions. Pro tip : Start with easy-to-use free web templates to build a mobile-friendly site that looks great Performance and accessibility built-in If your website takes more than three seconds to load, you could lose a big chunk of your visitors. Simple fixes like compressing images, deferring scripts and using modern frameworks like Next.js or Astro can make a huge difference. But speed isn’t everything. Your site also needs to work for everyone. That means designing with screen readers in mind, ensuring color contrast for better readability, using semantic HTML for smooth navigation and testing keyboard functionality. Branded visuals and media Modern websites rely on custom visuals—original photos, illustrations and short videos—to strengthen brand identity and keep users engaged. By moving away from generic stock images, brands create media that fits their color palette, tone and layout, building recognition and making every page feel intentional and trustworthy. Today’s visuals are also built for speed. Designers use lightweight formats like WebP, SVG and Lottie paired with lazy loading and responsive sizing to keep load times fast on any device. Motion adds a thoughtful touch, with hover effects, scroll-triggered animations and interactive elements bringing depth without pulling focus from the content. Scannable content structure Most people don’t read websites word-for-word—they scan. That’s why modern web design focuses on breaking content into easy-to-read sections with clear headings, short paragraphs, bullet points and visual cues. Smart use of typography, spacing and alignment creates a natural flow, helping users find what they’re looking for quickly. Today’s websites rely on bold headlines, quotes, icons and content cards to make scanning easy. This makes the experience better for visitors and helps search engines and AI tools understand your content so it ranks higher. Sticky and simplified navigation Modern websites often feature sticky headers that stay visible as you scroll, keeping pages or actions within easy reach. Progress-aware navigation is also gaining traction, highlighting the current section or shrinking headers to free up space. Thoughtful use of hamburger menus, slide-out panels and mega menus—especially on mobile—helps simplify the user experience. The goal is to reduce friction: fewer menu items, clearer labels and smoother transitions. Personalized and dynamic content Instead of showing the same static content to everyone, modern sites adapt based on location, behavior, time, or user preferences. Think of an ecommerce homepage that highlights products you recently browsed or a SaaS site that changes its headline depending on where you came from. This kind of personalization makes content more relevant, reduces user effort and boosts engagement. With tools like headless CMS platforms, user data tracking and AI, creating dynamic content is easier than ever. Modern website design examples FAQ What is modern website design? Modern website design combines visual clarity with smooth functionality. It favors clean layouts, bold typography, intuitive navigation and responsive structure. The focus is on both form and performance—design that looks good and works fast. Why should I look at modern website design examples? Examples are a shortcut to inspiration and clarity. They show what’s possible visually—and what actually works—based on real brands and businesses. Studying them helps you avoid clichés and apply trends in a way that fits your goals. What industries use modern web design? Every industry can benefit from modern design—from tech and fashion to law firms and nonprofits. Clean visuals, mobile-first design and intuitive UX aren’t style choices—they’re competitive necessities. It’s less about what you do, and more about how clearly you present it. How can I make my website look modern? Start with simplicity: limit your color palette, use generous white space and choose readable fonts. Then add subtle animation, sharp images and a layout that adapts smoothly to any screen. Tools like Wix’s AI website builder can help you do all this in minutes. What does an outdated website look like? Outdated websites often have cluttered layouts, tiny fonts, slow load times and awkward mobile views. Flashy banners, low-res images and inconsistent design scream “stuck in the past.” They can make even a great product or service feel untrustworthy.
- 8 best website builders for marketing agencies in 2026
Design high-end sites with efficiency on Wix Studio. Start creating today → Looking for the best website builder to power your marketing agency in 2026? You’re in the right place. M arketing agencies today face a unique challenge: delivering standout websites that support complex marketing strategies . According to WebFx , 50% of shoppers say their impression of a business depends on its website design, so getting it right, quickly, is non-negotiable. Whether you need to create client sites from scratch, optimize for SEO or build seamless mobile experiences, the right website builder can make all the difference. In this blog, we’ll walk you through the top tools designed to help agencies like yours succeed. You’ll discover just how much an AI website builder can simplify your workflow, boost creativity and help you deliver powerful websites that drive real results. The best website builders for marketing agencies don’t just keep it—it drives you forward. Empowering your team to move faster, think bigger and deliver work that sets your agency apart. Ready to learn how to make a website from scratch that elevates your clients’ brands and drives results? Keep reading to find the best website builders for marketing agencies like yours. TL;DR: best website builders for marketing agencies Marketing agencies juggle fast-paced projects, diverse client demands and the pressure to deliver scalable results. The right website builder acts as a game-changer—streamlining workflows, enhancing collaboration and integrating the marketing tools agencies need to drive success. Look for a website builder that excels in: Feature Purpose Client collaboration Simplifies communication and speeds up the approval process SEO & performance optimization Boosts search visibility and site engagement Lead generation tools Captures and engages potential clients Marketing integrations and analytics Tracks campaign success and o ptimizes strategies Scalability Supports growth and complex client projects Among the top picks, Wix Studio stands out with advanced design controls, AI-powered workflow automation, built-in SEO tools, robust marketing integrations and dedicated workspace features tailored for marketing agencies. Keep reading to find the best website builders designed for marketing pros like you. “When marketing agencies pick the right website builder, it’s about more than just building sites—it’s about working smarter, keeping clients happy and staying flexible enough to handle whatever comes next. The right platform makes all the difference.” - Roy Wax, PMM at Wix Studio Why marketing agencies need the right website builder Marketing agencies f ace unique challenges—tight timelines, complex client collaboration and the continuous need for scalable solutions. The right platform can be your agency’s competitive edge. A well-chosen website builder doesn’t just save you time—it fuels your team’s ability to launch high-performing sites, streamline operations and execute smarter lead generation strategies . Look for a marketing agency platforms with intuitive tools, seamless collaboration features and powerful marketing integrations that support the full life cycle of yo ur client work. Building high-performing websites for clients Your clients want websites that don't just look good but deliver real business outcomes. In fact, according to small business marketing statistics , over 75% of small business owners say their website is “essential” or “important” for growth. The best website builders for marketing agencies help you launch optimized, responsive and engaging websites that drive traffic, conversions and long-term value. Learn more about how to make a communications portfolio. Streamlining workflows and client collaboration Efficient client collaboration can be the difference between project success and failure. Opt for a platform that excels at simplifying communication, managing client approvals and enhancing project transparency. Taking advantage of lead generation features Lead capture is a priority for most clients. Choose a builder that offers built-in forms, automations and integrations with top CRMs so you can deliver measurable outcomes from day one. What marketing agencies should look for in a website builder Not all website builders are created equal—especially when it comes to the demands of a fast-moving agency. The right platform should do more than just build websites. It should help you work smarter, deliver better results and grow your business. Backed by evolving marketing statistics and client expectations, it’s clear that marketing agencies need tools that support their performance and scalability . When exploring options, many agencies also consider the best website builders for designers to ensure creativity and functionality go hand in hand. Here’s what you should keep in mind: Integration with marketing tools and analytics The best builders connect natively to key marketing channels—like Google Ads, Meta, TikTok and email platforms—so you can manage campaigns and track performance all in one place. Lead generation and conversion tracking Opt for platforms with built-in lead capture forms, CRM integrations and conversion analytics. These features allow you to deliver measurable results to your clients without relying on external tools. Easy collaboration with clients and teams Opt for platforms with built-in lead capture forms, CRM integrations and conversion analytics. These features allow you to deliver measurable results to your clients without relying on external tools. SEO and performance optimization Look for builders that include automated SEO audits, structured data markup, fast hosting and mobile responsiveness—so every site you launch is discoverable and high-performing from day one. Scalability for growing projects and client needs As your agency grows, your tools should scale with you. Prioritize builders that offer centralized site management, reusable design assets and workspace-level controls that simplify multi-project oversight. Comparing the best website builders for marketing agencies Website Builder Client collaboration SEO & performance Lead generation Marketing integrations & analytics Scalability Wix Studio ✓ ✓ ✓ Robust ✓ GoDaddy ✓ ✓ ✓ ✓ Sufficient Hostinger ✓ ✓ ✓ ✓ ✓ Dorik ✓ ✓ ✓ Basic ✓ Yola Basic Basic Basic Basic Limited Webflow ✓ ✓ ✓ Robust ✓ Bluehost Basic ✓ ✓ ✓ ✓ Weebly Basic Basic ✓ Basic Limited 8 best website builders for marketing agencies Below is an in-depth look at eight of the best website builders for marketing agencies in 2026. Wix Studio GoDaddy Hostinger Dorik Yola Webflow Bluehost Weebly 01. Wix Studio Wix Studio is a website building platform for professional designers, developers and marketers. With high-end website design capabilities, streamlined workflows and robust business tools, Wix Studio features empower freelancers and agencies to build, manage and scale exceptional websites with maximum efficiency. Best for: Agencies seeking an all-in-one solution with advanced design and marketing tools. Advanced responsive design controls: Wix Studio design gives you full flexibility to drag, drop, align and adjust every element without any code. With custom breakpoints and layout grids, you can create a responsive web design that looks great on every screen size. You’ll also get access to a built-in visual sitemap generator : just brief the AI and it will instantly produce a structured sitemap and responsive wireframe to guide your design. Powerful no-code CMS: Instead of building page by page, Wix Studio CMS let’s you structure content from the start. Use repeaters and dynamic pages to turn manual work into a scalable system. Clients can update site content without altering design—making handoff easy and maintenance more efficient. The platform’s no- and low-code web animations and effects bring flair to your sites effortlessly. Choose from smart presets and tailor them to your exact specs with options for text effects, scroll, loop, click, hover and more. Automations & workflow optimization: Wix Studio AI can generate text, improve SEO and even auto-design responsive sections. This helps agencies move faster from idea to execution by automating repetitive processes, reducing manual work and ensuring nothing falls through the cracks. Reusable templates & widgets: Save and reuse custo m sections, responsive templates and widgets across multiple sites. This is a great tool to speed up the design process as it lets you save color palettes (including color of the year 2026 ), typography styles and designed sections and elements. The Site Styles panel is a one-stop shop to manage the site typography , colors, page transitions and max width. Creating a theme for your client's site is a great, holistic way to save time and ensure the design is consist ent. Ecommerce: Wix Studio eCommerce was built for marketing agencies managing client stores at scale. From AI-generated product descriptions and custom checkout flows to a multi-vertical cart that supports both services and products, it’s designed for flexible, omnichannel selling. You can connect to 100+ payment methods, localize tax and shipping and centralize store management—plus, gain revenue opportunities through Wix Payments . Business solutions: Wix Studio enterprise comes with built-in business tools for bookings, events, hospitality and more—helping you deliver end-to-end solutions without relying on third-party add-ons. Client billing & monetization tools: Manage billing, subscriptions and even support ticketing from within the platform—no need for external tools. Use automations to streamline follow-ups and task assignments. Workspace-level tools: Oversee all agency projects with Wix Studio management tools on a single dashboard. Assign roles, set permissions and collaborate with your team using real-time editing and on-canvas comments. Client collaboration & handover: Enable 'content mode' so clients can safely update content without breaking layouts. Leave live comments directly on the canvas for fast feedback. Generate automated performance reports. When it's time to hand off, use a personalized client kit to make the transition clear and smooth. CRM & automations: Centralize contacts, automate communication workflows and manage inboxes and marketing emails at both the workspace and site levels. Whether you’re running campaigns or managing leads, Wix Studio’s CRM keeps everything in one place. Built-in SEO tools: Wix Studio SEO offers features like dynamic XML sitemaps, auto 301 redirects and an SEO checklist, along with Wix Studio AI tools and advanced built-in capabilities like sitemap updates, optimized robots.txt files, automated structured data markup and an SEO assistant auditing tool. The platform integrates with leading applications like Semrush, Google Analytics, Google Search Console, Bing, IndexNow and Wincher so you can tap into your favorite SEO features without leaving Wix Studio. Marketing integrations & analytics: Use Wix Studio marketing integrations t o connect to Google Ads, Google Analytics, Meta, TikTok, LinkedIn, Instagram and other top platforms. Track events like clicks and purchases automatically and manage campaigns and communications from one unified inbox. Wix App Market: Extend your business solutions by choosing from over 500 apps from t he Wix App Market that work seamlessly with the platform, connecting to your preferred apps by embedding HTML code snippets in sites or creating your own custom integrations using Wix-made APIs. Wix Marketplace: As a Wix partner , you can also gain more exposure and attract new clients by showcasing your portfolio and certifications in the Wix Marketplace , getting positive reviews from clients and making appropriate adjustments to your service offerings. You can even explore how to build Wix apps to expand your offerings further. Resources for marketers: Wix Studio offers podcast episodes, articles and webinars created to help marketers think clearly, act fast and find inspiration. You can explore a wide range of Wix Studio marketing resources , from expert-led content to actionable insights. Using the Wix SEO hub, you can learn SEO with in-depth guides, original articles, tutorials, webinars and podcast episodes with the most up to date SEO knowledge brought by industry leaders. “Marketing agencies don’t just need a tool, they need a platform built for their pace. Wix Studio gives professional teams the freedom to design without limits, manage their work and client projects efficiently and deliver at scale. It’s everything we wished we had when running fast-moving client work” - Roy Wax, Wix Studio PMM Pricing: Free plan available. Paid plans start at $19/month (billed annually), with month-to-month billing also available. Free: without a custom domain or try any plan subject to a 14-day money-back guarantee. Basic ($19/month) : Build online brands. Standard ($27/month): Accept online payments. Plus ($34/month): Capture leads and boost sales. Elite ($159/month): Scale business growth. Enterprise (price available upon request): Site management for large-scale businesses. Cu rious how Wix Studio stacks up against other platforms? Explore these comparisons: Wix Studio vs. Wix | Wix Studio vs. Shopify | Wix Studio vs. Framer | Wix Studio vs. Elementor | Wix Studio vs. Webflow | Wix Studio vs. Duda | Wix Studio vs. WordPress 02. GoDaddy GoDaddy's website builder is known for its user-friendly interface and integrated marketing tools, making it suitable for marketing agencies needing quick deployments. Best for: Small agencies focusing on rapid deployment and basic marketing features. Responsiv e design tools: GoDaddy offers a straightforward drag-and-drop website builder with mobile-friendly templates that help you launch websites quickly. While advanced design control (like custom breakpoints or reusable components) is limited, the simplicity makes it a great fit for fast-paced client work. Automations & AI: Features like GoDaddy InSight™ provide AI-driven business recommendations based on site performance. AI writing tools are also available, but design automation and advanced workflow triggers are limited. Templates & design tools: Includes a library of professionally designed website templates . While there’s no centralized design library or widget system, the editor makes it easy for you to build clean, functional sites. Workspace-level tools: The GoDaddy Hub enables centralized management of multiple client websites, making it easier for agencies to update, monitor and support client sites from one dashboard. Client collaboration & handover: Clients gain direct access to sites after launch. There are no dedicated collaboration tools like content-only editing or in-editor comments, but the interface is user-friendly for client updates. SEO tools: GoDaddy’s built-in website SEO tools help optimize site titles, meta descriptions and more in order to rank higher on search engines and get found by the ideal customers. Marketing integrations & analytics: GoDaddy includes integrated tools for email marketing , Google Analytics and Facebook Pixel. It also supports social media scheduling, making it convenient for agencies running campaigns across platforms. Ecommerce: GoDaddy’s Online Store streamlines store creation with AI-powered setup and a marketing suite that includes email/social campaigns, SEO tools and Google Shopping feeds. It supports flexible shipping with real-time rates and label printing, automated tax calculation, inventory management and mobile point of sale (POS) integration with in-person card readers and QR payment options—backed by 24/7 support. Business solutions: GoDaddy also provides native solutions for bookings. Its Online Appointments feature supports recurring services, in-person and virtual sessions, calendar syncing and automated confirmations. Pricing: Free trial available. Plans start from around $9.99/month (billed annually). Basic ($9.99/month): Build basic websites. Premium ($14.99/month): Grow your brand with social media and email marketing features. Commerce ($20.99): Manage inventory and sell online. Learn more: Wix vs GoDaddy GoDaddy alternatives 03. Hostinger Hostinger is a fast-growing website builder known for its affordability and AI-powered simplicity, making it one of th e best AI website builders on this list. It offers a clean, modern interface and quick site setup, ideal for agencies that need to move fast. Best for: Small business owners, solopreneurs and first-time website creators looking for a simple way to create a website. Responsive design tools: Hostinger’s AI website builder creates responsive sites automatically based on prompts. Hostinger’s editor lets you customize mobile versions separately, adjusting element positioning, font sizes and spacing, so designs don’t break on smaller screens. Automations & AI: Hostinger’s AI tools help generate website copy and layouts quickly, making it suitable for agencies needing fast turnarounds. Templates & design tools: The Hostinger website builder includes a collection of professionally designed and responsive templates that you can customize via drag-and-drop. SEO tools: Includes key basics like custom meta tags and alt text support. More advanced features like structured data markup and SEO automation are not available. Marketing integrations & analytics: Hostinger integrates with popular marketing platforms and tools—including Google Analytics, Meta and Hotjar—helping you streamline workflows and manage campaigns effectively. Ecommerce and business solutions: Hostinger offers an all-in-one eCommerce hosting and builder bundle: mobile-responsive templates, support for physical and digital products and appointments. You can enable booking and online scheduling directly—letting clients set service types, flexible time slots, group bookings and availability controls. Pricing: Paid plans start at $2.99/month (billed annually), month-to-month billing also available. Premium Website Builder ($2.99/month) : Inclu des a free domain name for one year, responsive templates, AI website builder tools and mobile editing. Business Website Builder ($3.79/month): Offers advanced AI tools and eCommerce website features. Ready to bring your next client project to life? Use Wix’s free domain name search and domain name generator tools to find the perfect web address that aligns with your brand strategy. 04. Dorik Dorik is a clean, performant website builder focused on delivering fast, scalable static sites with a strong emphasis on white-labeling and affordability. It’s ideal for marketing agencies looking to maintain brand consistency while avoiding complex setups. Best for: Marketing agencies that want white-label solutions, fast development and cost-effective scalability. Responsive design tools: Dorik’s drag-and-drop editor includes a library of 250+ UI blocks and professionally designed templates. Built-in CMS: Dorik’s CMS tool functions as an intuitive blog maker , making it easy to manage blogs or directories effortlessly. Clients can update content without touching design. Automations & AI: Dorik enables website building with AI. By adding a few details, the platform generates an entire website suited for your needs. Reusable templates & widgets: Build and save custom sections, styles and widgets for use across client sites. The white-label CMS enables branding consistency. Client billing & monetization tools: Dorik supports client billing and invoices directly through the dashboard. Workspace-level tools: With Dorik, you get basic team collaboration through shared dashboards. Workflow and site-level collaborator roles are also available. Client collaboration & handover: Includes a branded dash for clients to safely update site content. Built-in SEO tools: Dorik has a powerful SEO offering. Sitemap control, URL redirects, custom schema, robots.txt and open graph settings. Marketing integrations & analytics: Dorik integrates smoothly with tools like Airtable, MailChimp and other automation platforms. Includes basic website analytics . Ecommerce support: Dorik lets you sell digital content and supports membership sites and you can embed external stores like Shopify or Ecwid for full eCommerce functionality. Pricing: 14 days free trial and 14 days money back guaranteed available. Plans start at $18/month (billed annually) with month-to-month billing also available. Personal ($18/month): Includes one domain and access to AI website builder. Business ($39/month): With 3-10 custom domains and up to 10 collaborators. Agency (custom pricing): For unlimited domains, pages and collaborators. Learn more: Best responsive website builders Best no-code low-code website builders 05. Yola Yola is a beginner-friendly website builder focused on simplicity and ease of use. It’s a solid option for marketing agencies working on straightforward client projects or small portfolios that don’t require complex workflows. Best for: Marketing agencies handling simple, brochure-style sites or local business pages. Responsive design tools: Yola offers responsive templates and a basic drag-and-drop editor. While it keeps things simple without advanced controls like custom breakpoints or animation presets, it’s perfect for fast and straightforward site builds. Reusable templates & widgets: Yola offers a selection of pre-designed, easy-to-use templates that help you get started quickly. While it doesn’t currently support saving custom sections or widgets for reuse, its simple website templates make building simple sites fast. Built-in SEO tools: Yola equips you with essential SEO features like easy meta tag editing and alt text options—giving your site a solid foundation to get noticed by search engines and reach the right audience. Ecommerce: Yola’s eCommerce features include easy product setup (with tax, shipping, inventory and order tracking), support for credit cards and PayPal, real-time shipping quotes, centralized catalog and promotion management, coupons/gift cards/analytics, abandoned-cart recovery, POS integration and multi-channel publishing to Facebook and mobile. Marketing integrations & analytics: Yola connects with Google Analytics and offers more essential marketing integrations and analytics. However, for larger marketing agencies requiring advanced email marketing capabilities or a unified inbox, exploring other platforms with more robust features might be beneficial. Pricing: Free plan available. Paid plans start at $9.95/month (billed annually), with month-to-month billing also available. Free: Includes basic features like Yola AI and is best for static pages. Bronze ($9.95/month): Includes a custom domain and 2GB storage space. Silver ($19.95/month): Best for entrepreneurs and freelancers with the ability to remove ads. Gold ($34.95/month): Ideal for small businesses looking to grow. Includes advanced website customization. 06. Webflow Webflow is a premium visu al website development platform that blends design control with powerful CMS, SEO, automation and collaboration features. It’s a top choice for marketing agencies that need customization and growth-ready workflows. Best for: Marketing agencies and marketing teams taking on complex client projects that demand dynamic content and conversion optimization. Advanced responsive design controls: Webflow includes visual CSS grid and flexbox design tools, custom breakpoints, global styles and motion animation capabilities like scroll-based effects and 3D transforms. Visual CMS: The platform’s CMS supports custom collections, nested fields, CSV imports and content editing in context. It enables teams to maintain content independently from layout, making collaboration with marketers easier. AI & workflow automation: Webflow offers tools like Webflow Analyze (AI insights), Webflow Optimize (A/B testing and personalization) and support for automations via integrations and APIs. Reusable design systems: Agencies can create and manage design systems using shared libraries and components, which sync across projects for consistent branding. Client collaboration & handoff: Teams, editors and clients can work together with role-based permissions, staging sites, live commenting and the ability to invite clients into workspace dashboards. The editor interface lets clients safely update content without changing website layout or design. SEO and high-performance hosting: Automatically generated sitemaps, editable redirects, schema markup, alt tags, global CDN hosting, SSL and scalable AWS-backed infrastructure. Marketing integrations & analytics: Webflow connects natively to Google Analytics, Ads, Meta and hundreds of third-party tools. Also supports Zapier, REST API and native Webflow apps. App marketplace & API: Offers an expanding marketplace of Webflow apps and robust developer API s for custom workflows and integrations. Ecommerce: Webflow includes native ecommerce tools like customizable carts, flexible checkout options, POS integration and mobile store management—ideal for building visually polished online stores. However, for agencies serving industries with complex needs, like selling both products and services in one cart, Webflow often requires third-party integrations. Pricing: Free plan available. Paid plans start at $14.00/month (billed annually), with month-to-month billing also available. Starter (free): Suitable for those just getting started with Webflow. Basic ($14/month): Includes a custom domain and 10 GB bandwidth. CMS ($23/month): Ideal for blogs and content-driven sites. Business ($39/month): Designed for higher traffic websites and includes faster website performance . Enterprise (custom pricing): Tailored solutions for large-scale needs. Learn more: What are custom domains? 07. Bluehost Bluehost is a well-established hosting provider endorsed by WordPress.org , offering integrated website-building tools, AI features and an agency-focused partner program. It’s ideal for marketing agencies that center their strategies around WordPress and need scalable hosting with marketing-ready capabilities. Best for: Marketing agencies building WordPress-powered sites that value hosting performance, SEO optimization and agency-level support. Responsive design tools: Powered by WonderSuite, Bluehost offers AI-driven site creation with tools like WonderStart (onboarding wizard), WonderTheme, WonderBlocks for block-based layout and drag-and-drop editing—all enabling fast, mobile-responsive setup without coding. WordPress CMS: As Bluehost fully integrates with WordPress, you get access to thousands of themes and plugins, including WooCommerce and Yoast SEO for enhanced functionality and optimization. Automations & AI: The WonderSuite onboarding wizard uses AI to build initial designs and setup. The WooCommerce and Yoast SEO plugins enable advanced eCommerce and SEO automation. Reusable templates & widgets: WordPress enables reusable blocks, custom post types and theme builders—though managed via plugins and coding. Workspace-level tools: Managed WordPress plans let you oversee up to 10 client sites under one account, with updates, staging and backups in one dashboard. Client collaboration & handover: Clients can edit content within WordPress, with staging features for previewing changes. Real-time collaboration and comments depend on plugins. SEO tools & performance optimization: Yoast SEO can be used across plans, including Local and WooCommerce variants, plus structured data, sitemaps and readability tools. High-performance hosting on Oracle Cloud with caching and CDN support. Marketing integrations & analytics: Supports Jetpack (for email marketing, backups, analytics) and Google Analytics, Ads integration and WooCommerce for eCommerce metrics. Ecommerce: Bluehost’s WooCommerce hosting comes pre‑installed with WooCommerce and Jetpack. It offers one-click setup, scalability, flexibility via WordPress plugin ecosystem, SEO‑friendly infrastructure, free SSL, daily backups, malware protection, dedicated IP and 24/7 expert support. Higher‑tier plans add Bookings, Subscriptions, Product Add‑Ons and discount‑management tools via WonderCart. App ecosystem & APIs: WordPress plugin ecosystem provides thousands of integrations; Bluehost also supports REST APIs and Git/SSH for developer workflows. Pricing: Plans start at $4.95/month (billed annually) with a 3-year discount available. Basic ($4.95/month): Build a simple website or blog with free domain for one year. Choice Plus ($7.45/month): Ideal for multiple sites needing storage, website security and backups. Pro ($13.95/month): Includes more websites, gives users more speed and processing power. Explore the top WordPress alternatives that can better support your marketing agency’s workflow and creative goals. 08. Weebly Weebly is a straightforward, budget-friendly website builder that caters well to marketing agencies creating simple, responsive sites and stores without needing advanced features. It’s a solid match for clients just starting out and seeking quick turnaround. Best for: Agencies working on lightweight sites—small business profiles, portfolios or entry-level eCommerce stores. Responsive design tools: Weebly offers a drag-and-drop editor with fully responsive themes and device previews, enabling quick mobile-friendly builds. While more limited than other platforms, it ensures reliable multi-device performance. Client collaboration & handover: Site transfer and editor access are available post-launch, but advanced collaboration tools like content mode or on-canvas commenting are not supported. CRM & automations: No built-in CRM; basic lead forms and email marketing tools available through Weebly Promote. Built-in SEO tools: Weebly includes essential SEO features: meta tags, descriptions, URLs, alt text, XML sitemaps and blog-friendly structure—everything needed for foundational SEO work. Marketing integrations & analytics: Weebly offers a great integration for marketers called Weebly Promote. Fully integrated, it enables campaigns, segmentation, templates and performance tracking (including open/click rates). The platform also supports on-site engagement tools like coupons, gift cards and Square eCommerce features. App integrations: Weebly’s App Center comes with 350+ third-party plugins covering functions like forms, social feeds, SEO enhancements, eCommerce and marketing. Ecommerce: Weebly provides a fully integrated shopping cart with secure checkout, inventory tracking, filtered product search and flexible options for physical, digital, service and donation-based sales. It includes mobile app store management, real-time shipping rates, product categories, customer reviews on premium plans and robust promotional features like coupons and gift cards. Pricing: Free plan available. Paid plans start at $10/month (billed annually), with m onth-to-month billing also available. Free: Basic responsive site with Square ads and limited customization. Personal ($10/month) : Connect your own domain and access basic customization tools. Professional ($12/month) : Unlock site search, video backgrounds and more advanced eCommerce capabilities. Performance ($26/month) : Online stores solution. “Every agency has its sweet spot—some need the simplicity of Weebly or GoDaddy, others thrive on the power of Webflow or Bluehost, while tools like Hostinger, Dorik and Yola shine with their speed and ease. But if you’re looking for an all-in-one platform built for your entire team—designers, developers and marketers—that balances top-tier design tools, streamlined workflows, advanced functionality, a premium client experience and real growth opportunities, Wix Studio is where it all comes together” - Roy Wax, Wix Studio PMM Choosing the best website builder for your marketing agency The best website builder for your marketing agency depends on the scale of your projects, the complexity of your client needs and the tools your team relies on to work efficiently. From Weebly’s simplicity to Webflow’s pixel-level control, each platform on this list brings something valuable to the table—whether it’s affordability, eCommerce integration, flexible CMS capabilities or advanced design systems. So how do you choose a website builder ? These are the features that make the biggest difference for marketing agencies: Reduce overhead and streamline client budgets by choosing a website builder that includes fast, secure and free website hosting at no extra cost. Website builders that simplify how to start a blog empower clients to improve SEO and publish updates effortlessly. Make sure your builder supports all types of websites your agency handles—from eCommerce to portfolios. Understanding how to host a website becomes easier with tools that offer automated setup, global CDN and built-in performance monitoring. For lean terms, it’s smart to explore free website builders or cheap website builders that still offer professional features and flexibility. If your agency is looking for an all-in-one solution that seamlessly blends high-end design features with marketing functionality, collaboration tools, automation, SEO and CRM capabilities, Wix Studio stands out. It offers a complete toolkit for agencies to design, build, scale and hand off client websites with maximum impact. “For designers, developers and marketers working for professional marketing agencies, the right website builder isn’t just about features—it’s about removing friction at every step. You need a platform that gives your team a flexible, powerful platform with high-end design capabilities, streamlined workflows and robust business tools, so you can efficiently build, manage and scale high-impact websites without compromise. - Roy Wax, Wix Studio PMM Feature Why it matters for marketing agencies Free website hosting Helps reduce overhead and simplify site delivery for clients Built-in marketing tools Makes it easy for marketing professionals to create marketing game plans and boost SEO Support for multiple site types Lets you serve a wide range of clients—from store to service sites Streamlined site editing and publishing Speeds up deployment with minimal technical setup Budget-friendly plans Gives your agency pricing flexibility across different client tiers Ready to build websites that scale your agency and spark client success? Get started with Wix Studio for free and experience a new standard in professional web creation. Editor’s note: all pricing and information are current as of 07/10/2025. Best website builders for marketing agencies FAQ What is the best website builder for a marketing agency? Wix Studio stands out due to its advanced design capabilities, seamless client collaboration, powerful lead-generation tools and comprehensive analytics integrations tailored specifically for marketing agencies. Check out some of the best website builders for your marketing niche: Best website builders for graphic designers Best website builders for creatives Best website builders for SEO Best mobile website builders Best website builders for consulting businesses Best booking website builders Easiest website builders Best hotel website builders Best resume website builders Website builders for service businesses Best sports website builders Best restaurant website builders Best website builders for photographers Best real estate website builders Best website builders for writers Best one page website builders Best church website builders Best website builders for teachers Best website builders for musicians Best website builders for freelancers Best website builders for non profits Best website builders for small businesses Best travel website builders Best salon website builders Best membership website builders Best construction website builders Best website builders for law firms Best plumbing website builders Best website builders Canada Best website builders for cleaning businesses Vacation rental website builders Best website builders for coaches Traditional vs AI website builder How much do agencies charge to build a website? Website development costs typically range from $1,000 to over $10,000, depending on the complexity, required features and level of customization. How do I build a website for my agency? Start by selecting a powerful website builder, clearly defining your objectives, leveraging built-in marketing and collaboration features and continuously optimizing your site based on analytics. Do digital marketing agencies build websites? Yes, website creation is a core service offered by digital marketing agencies, complementing services like SEO, content marketing and online advertising to drive comprehensive digital strategies.
- How to start a print on demand store with Wix: a complete guide
Turn your ideas into sales and start selling with Wix eCommerce → What if you could turn your creativity into a real business, no inventory, no shipping, just designs people love? With Wix's new Printful native integration, creating custom merch and building a successful online store has never been easier. Whether you’re figuring out how to make a website for the first time or looking for a flexible website builder to power your next idea, Wix gives you the tools you need to succeed. The print on demand (POD) model has taken center stage for creators, entrepreneurs and small businesses, with projections reaching a staggering USD 102.99 billion by 2034, growing at a 26% CAGR, according to Precedence Research . If you’ve been dreaming about how to start a print on demand business , now’s the time to join the wave. In this guide, we’ll show you exactly how to launch your POD store with Wix, from setting up your storefront to designing products and marketing your brand. Let’s get started. Start building your free eCommerce website today with Wix—the ultimate online store creator to bring your print on demand ideas to life. Ready to start your eCommerce journey? Now’s the perfect time to bring your vision to life. With Wix eCommerce, you have the tools to build a professional online store and create a website that captivates your audience, drives traffic and boosts sales. From endless customization options and built-in SEO to powerful marketing tools, everything you need to grow your brand and reach more customers is right at your fingertips. Take the first step and explore Wix eCommerce today. TL;DR: how to start a print on demand store with Wix Short on time? Here’s your eight-step game plan for getting your POD business off the ground with Wix’s Printful integration : Step Your goal What to prioritize Define your niche Build a brand that resonates Get specific—broad stores struggle to grow loyal audiences Choose the right products straight from your Wix dashboard Match your audience's interests Browse and select Printful products directly from the Wix dashboard Create your designs (in Wix) Stand out with visuals that sell Design your Printful products within Wix—stay on-brand, niche-focused and print-ready Set pricing and margins Stay profitable and sustainable Calculate your costs, be transparent and aim 30-50% margin Sync products to your store Streamline setup and fulfillment Wix automatically creates your Printful account and syncs your designs in the background Order samples and test quality Build trust before you launch Use samples for content, quality checks and launch teasers Design your storefront Make your brand look professional Use a strong template, add brand visuals and optimize for mobile Launch and market your store Get traffic and sales from day one Use emails, social and Wix's built-in marketing tools to drive conversions "The native Wix + Printful integration makes it incredibly easy for any Wix user to create and launch their own custom product line—no tech headaches, just instant access to Printful’s catalog, instant mockups and seamless store setup, all within the Wix dashboard.” - Chris Victory, head of partnerships at Printful Want full breakdowns, real examples and expert tips? Keep reading. What is print on demand? Print on demand is a fulfillment model that lets you sell custom products like t-shirts, mugs, tote bags or wall art, without ever managing inventory or shipping yourself. When a customer places an order, your POD partner , like Printful, prints the product and ships the item straight to them, under your brand. It’s one of the easiest ways to start selling print on demand products and build a business around your designs. Print on demand vs. traditional eCommerce Traditional eCommerce business models often require buying inventory in bulk, managing storage and packaging orders yourself. The setup comes with financial risk and operational stress. With POD, every product is made to order, so there’s no need to worry about overstock or upfront costs. It’s a flexible, low-risk model that’s perfect for testing our print on demand business ideas without heavy investment. Learn more about eCommerce: What is eCommerce? Ecommerce advantages and disadvantages Types of eCommerce How product, fulfillment and shipping work You create your designs, upload them and ch oose which print on demand products to sell on your Wix site through Printful. It’s a quick, beginner-friendly way to learn how to start an online store without dealing with the usual logistics. Everything syncs automatically. Once a customer places an order, Printful prints, packages and ships the item under your brand. Orders sync automatically from your Wix dashboard, making fulfillment hands-free. Why POD is perfect for creators and small businesses Whether you’re an artist, influencer or niche brand, POD makes it easier than ever to get started. You can test seasonal designs, run limited drops or launch a full collection without any upfront commitment. It’s also a powerful way to diversify your income and learn how to make money with print on demand , on your terms. Pro tip: POD is ideal for running low-risk experiments. Want to test a design idea? Launch it, promote it and see how it performs, then double down on what sells. How to start a print on demand store with Wix and Printful Ready to learn how to sell on Wix ? Below, we’ll walk you through how to start a business by launching your own print on demand store, from niche to start day. Whether your goal is to come up with perfect eCommerce business ideas or just looking for a low-risk way to break into eCommerce, this step-by-step plan will help you get up and running with Wix and Printful. Define your niche and audience Choose winning products for your audience Create your designs and prep them for launch Wix + Printful: your POD setup, simplified Set pricing and margins Order samples, quality check Design your Wix storefront Go live and start marketing your store 01. Define your niche and audience The most success ful print on demand companies don’t try to sell to everyone, they own a niche. Whether it’s for dog lovers, retro gamers or cottage core fans, choosing a focused audience makes your brand more memorable and helps turn one-time shoppers into loyal customers. Need inspiration? Browse eCommerce website examples , social platforms, forums or Etsy to see what’s trending. You can even explore domain name options as a creative exercise, some of the best print on demand business names are rooted in niche culture. 02. Choose winning products for your audience Finding the right products can make or break your POD business. If you're learning how to make a business website , especially for print on demand, your product lineup plays a key role in standing out from the competition. Start by researching what your target audience actually wants—check social media trends, read customer reviews on similar stores and explore marketplaces for inspiration. Look for products that people buy repeatedly or that complement your niche. Test your ideas with small collections or limited runs to gauge interest before expanding. Pay attention to production costs, too, and pick items that keep your profit margins healthy while delivering quality your customers will love. Many of the best websites for POD succeed because they balance originality with products people genuinely want. Look for products that are: Reordered often (e.g. tees, mugs, tote bags) Well-aligned with your niche High enough quality to build brand trust Cost-effective enough to maintain a solid margin Pro tip: Use tools like Google Trends and TikTok Creative Center to stay ahead of style shifts. You can even use AI tools for business to generate product ideas or optimize designs based on your niche. We’ve always been committed to helping anyone, anywhere create, design and deliver high-quality, unique products that resonate with their audience. By integrating seamlessly with Wix, we’re making it even easier for entrepreneurs to provide delightful experiences for their customers, directly within the platform where they already create and drive their brand experiences. We’re excited to see the amazing designs and products that the Wix community of sellers will create next.” - Chris Victory, head of partnerships at Printful Learn more: How to sell print-on-demand t-shirts 03. Create your designs and prep them for launch You don’t need to be a professional designer to create exceptional products. Use free tools like or hire a freelancer to help bring your vision to life. Just make sure your artwork files meet Printful’s print specs for crisp results. Bold, simple and niche-specific designs tend to perform best. Think slogans, illustrations or graphics that instantly resonate with your target customer. “Think in terms of collections. A strong brand story isn’t just one design, it’s a cohesive set of products people want to keep coming back to.” - Chava Katz, PMM at Wix pages at Wix.com 04. Wix + Printful: your POD setup, simplified This is where things get really simple. To start selling with Printful on Wix takes minutes. The new seamless connection powers your entire online store, from product sync to order fulfillment. Here’s how: Head to the Wix dashboard, click on “Catalog” and “Dropshipping products” Browse Printful's Catalog products from Wix's dashboard Add your designs and create products Sign up to Printful to add the Printful App to your Wix account Once live, orders automatically route to Printful for printing and shipping No manual uploads. No fulfillment headaches. Just more time to focus on business growth . “Together, we’re providing our users a unique and seamless solution that embraces creativity and brand identity while eliminating fulfillment hassles and overhead costs. This empowers users to focus on the growth of their business and maximize their brand footprint all from the Wix platform." - Jill Sherman, head of suppliers hub at Wix 05. Set pricing and margins Most POD sellers aim for 30–50% profit margins , but pricing isn’t just about math—it’s about brand positioning . Consider the quality of your product, the perceived value and what your audience is used to paying. Always factor in base costs, shipping and platform fees. Be sure to account for: Base cost from Printful Shipping and taxes Transaction fees Your desired profit Pro tip: Transparency is also part of the brand experience. Be clear about delivery times and return policies to build trust and reduce friction. 06. Order samples, quality check Always order samples before you launch. Use this opportunity to: Verify the print quality, fit and material Take original product photos or lifestyle shots Share sneak peeks with your email list or social followers Build excitement before launch “Samples aren’t just for quality control—they’re your first marketing asset. Use them to build trust, create excitement around your brand and show customers exactly what they’re getting.” - Chava Katz, PMM at Wix pages at Wix.com 07. Design your Wix storefront This is where your brand comes to life. Use Wix’s drag-and-drop website builder to create a storefront that matches your style and tells your story. Choose from thousands of website templates including eCommerce website templates Use a logo maker to create perfect branding Write clear and compelling product descriptions and add FAQs Optimize for mobile Set up free website hosting Accept payments Pro tip: Wix SEO helps your store get discovered on Google, while integrated payment and shipping options make checkout smooth for your customers. 08. Go live and start marketing your store Once your site is live, it’s time to let the world know. Wix’s marketing strategies make it easy to reach your audience and build momentum. Use Wix’s built-in marketing tools to: Create automated email marketing campaigns Offer early bird discounts, seasonal sales and limited-time drops Run ads on Google and social platforms This is where scalability comes into play: Wix gives you the tools to automate, optimize and expand your reach as your business grows. “Wix and Printful take the heavy lifting out of launching a print on demand business. You can go from idea to online in a matter of hours using built-in tools for design, fulfillment, marketing and growth. It’s a full solution for anyone serious about turning their creativity into a real business.” - Chava Katz, PMM at Wix pages at Wix.com Why choose Wix + Printful? Pairing Wix with Printful gives you a fully automated way to run your print on demand store without the usual headaches of managing stock or shipping logistics. With Wix and Printful native integration, you can start designing and customizing Printful products directly on Wix. Without leaving Wix's dashboard, you can explore Printful’s extensive Catalog—everything from apparel and accessories to home decor and eco-friendly items. Each new product syncs directly to your Wix store helping you manage your print on demand store effortlessly. And it also completes with high-quality mockups and detailed descriptions, so your storefront looks polished from the start. When a customer places an order, Printful automatically takes care of printing, packing and shipping, keeping you updated with real-time tracking. “This integration gives our users a new opportunity to create high-quality products and merchandise customized to their brand, whether they are a yoga studio owner, a chef or a dog trainer.” - Jill Sherman, head of suppliers hub at Wix This seamless workflow means you can focus more on designing products and growing your brand, rather than handling operational tasks. Combined with Wix’s intuitive website builder and powerful marketing tools, Printful makes it easy to scale your store and reach customers around the world without ever holding a single box of inventory yourself. “Partnering with Wix is a natural fit for us, as we’re both dedicated to supporting eCommerce business owners and brand builders who are crafting exceptional shopping experiences.” - Chris Victory, head of partnerships at Printful Examples of print on demand stores created with Wix and Printful Curious how the Wix and Printful integration works in the real world? Below are examples of print on demand stores built using Wix’s website builder and Printful’s fulfillment services. These creators have turned their ideas into sellable products—no inventory or shipping stress required. If you're wondering how to start an online store like this, these examples are a great place to get inspired. 01. Ballet Papier: a global ballet brand powered by creativity and community What started as a mother-daughter passion project in Barcelona has blossomed into a beloved international brand. Ballet Papier celebrates the art of dance through original apparel and accessories, featuring hand-drawn illustrations that inspire dancers worldwide. Using Wix and Printful, founders Ámbar Gavilano and Maria Berenice La Placa transformed their creative vision into a thriving eCommerce store. They first launched their site on Wix in 2014 and embraced print on demand in 2020 to adapt to changing market demands. “Wix gave us the flexibility to customize our store’s aesthetic to match our artistic brand,” says Ámbar. “And Printful helped us continue offering high-quality apparel sustainably—without managing inventory.” Ballet Papier now reaches thousands of customers across the globe. The team has expanded their ambassador program, celebrated a 10-year anniversary and built an active community of dancers who connect online and meet at global events. With Wix’s intuitive tools and Printful’s reliable fulfillment, they’ve created more than a store—they’ve built a movement that blends fashion, art and heart. 02. Great Awakening Map: from viral poster to global store Champ Parinya, the creator behind the Great Awakening Map , turned a single visionary infographic into a worldwide phenomenon. After facing censorship challenges with previous platforms, he found a reliable home with Wix and Printful. His store, Awakening 5D Shop, sells everything from his bestselling spiritual map posters to apparel, coasters and yoga mats. “Printful gave me the freedom to live as a digital nomad,” Champ explains. “Everything is automated—orders come in, Printful handles the rest and I can focus on creativity and consciousness.” Since launching with Wix, Champ has reached over 18,000 customers and generated more than $170,000 in revenue. His map has been featured in documentaries and global media and he credits social media, especially Instagram and TikTok, for his store’s viral success. “Print on demand changed my life,” he says. “With Wix and Printful, I’ve escaped the 9-to-5—and helped others do the same.” Maximizing profits with Wix print on demand Running a successful print on demand business goes beyond uploading great designs. To grow sustainably and keep profits healthy, it’s important to be intentional about pricing, shipping strategies and smart ways to scale your store. Here’s how to make the most of your Wix and Printful setup. Smart pricing strategy Set your prices to cover production costs while leaving room for healthy profit margins. Most sellers aim for 30–50% above base cost. Consider creating product bundles or offering limited-edition collections to encourage customers to spend more per order. Seasonal drops or collaborations can add excitement and justify premium pricing. To increase order value and maintain strong margins, consider: Tactic Why it works Bundles Increase average order value by selling related items together (e.g., t-shirt and tote bag) Limited drops Create urgency and exclusivity—perfect for seasonal or trending designs Collaborations Partner with creators or influencers to tap into new audiences and justify premium pricing Tiered pricing Offer volume discounts to encourage bulk purchases Cutting shipping costs without hurting your margins Shipping can eat into your profits if you’re not careful. Many successful stores offer free shipping once a customer’s cart reaches a certain amount, encouraging larger purchases. With Printful’s network of fulfillment centers around the world, you can keep delivery times short and costs manageable, which helps build trust and reduces abandoned carts. On the Wix side, you can configure shipping rules and automations that encourage larger purchases. Strategy How it helps Free shipping threshold Offer free shipping above a certain cart value to increase average spend Flat-rate shipping Keeps costs predictable and transparent for shoppers Product bundling Combine multiple items in one shipment to lower fulfillment costs Clear delivery expectations Reduces cart abandonment and builds trust—Wix allows you to display estimated delivery windows during checkout Scaling tips: bundles, upsells and seasonal drops Once your store is live and orders are coming in, focus on sustainable ways to grow. Instead of constantly chasing new customers, increase revenue from existing ones through thoughtful merchandising and marketing. Bundle complementary products (e.g. matching phone case + hoodie) Offer upsells at checkout using Wix’s eCommerce features Plan ahead for seasonal moments —holidays, events, trends Test pre-orders to gauge demand for new ideas before investing Use Wix’s built-in AI tools for business to automate marketing emails, optimize pricing and personalize recommendations Launching your first print on demand product store checklist Ready to turn your ideas into a fully operating print on demand store? Use this quick checklist to stay organized and make sure you cover every important step before going live. Define your niche Browse Printful's Catalog from Wix's dashboard Choose and design your products Set pricing and test with samples Design and brand your storefront using eCommerce website templates Launch, start selling and grow Find the perfect name for your brand with our domain name generator and domain name search tools. How to start a print on demand store FAQ What is the best way to use print on demand? The best way to use print on demand is to choose a clear niche, design unique products your audience will love and automate fulfillment with a trusted partner like Printful. Combine this with a strong brand and smart marketing to build a loyal customer base. How much money can you make with print on demand? Your earnings depend on your product prices, profit margins and how well you market your store. Many sellers earn a few hundred to several thousand dollars per month. Some scale into full-time income as they grow their audience and product range. Can I do print on demand for free? You can start with low upfront costs since there’s no inventory to buy in advance. However, you’ll need to cover basic expenses like a domain name and marketing. Some tools also have free tiers to help you get started. How do you price print on demand products? Calculate the base cost from your supplier, then add a markup that covers your expenses and leaves you with healthy profit—most aim for 30–50% margins. Also research what similar products sell for to stay competitive. How to start a print on demand business? Pick a niche and audience, create or source your designs, connect your online store to a POD partner like Printful, set up your product catalog and store pages, order samples to check quality and launch with a solid marketing plan. Is a print on demand business profitable? Yes, print on demand can be profitable when you price correctly and market well. Because you don’t buy inventory upfront, the risk is lower compared to traditional retail, making it ideal for testing new ideas. Does anyone make money with print on demand? Thousands of creators and small businesses earn income with print on demand. Success depends on finding the right audience, offering quality products and promoting your store consistently. Does print on demand pay well? Print on demand can provide side income or even grow into a full-time business. Profit margins vary by product type and pricing strategy. Many sellers boost earnings by upselling, bundling products and running promotions. Can I do print on demand with Wix? Absolutely. Wix and Printful native integration make it very easy for you to run a print on demand store directly from your Wix website, with automatic order syncing and fulfillment. Can I sell Printify on Wix? Yes, there are two ways to sell Printify products on Wix. The first option is to log in to your Printify account a nd integrate it with Wix for streamlined listing and order management. The second way is to install the Printify app in the W ix app store. This will let you design Printify products and post them to your online store without ever leaving Wix. How do I connect a Printful store to Wix? Log in to your Wix dashboard, go to “Catalog” and “Dropshipping products” and start designing your products from Printful's Catalog. Your Printful account will be created automatically and connected to your Wix's store.
- 13 of the best landing page examples to learn from
Bring your inspiration to life with a Wix website → If you want to turbo-charge your digital business results, there’s no better rocket fuel than an effective landing page. These powerful assets are vital for digital marketing strategies , as they show off your offerings and persuade visitors to make a purchase—all in a single, easy-to-read page. You want to make landing pages as straightforward as possible for visitors; that's a lot easier than it sounds. In order to help you develop your own, we’ve put together a list of landing page examples with notes on what makes each one so great. Later on in the article, we’ll also review some landing page best practices . Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: best landing page examples We selected these landing page examples for their focused messaging, strong visual hierarchy and ability to guide visitors toward a clear goal. Each one demonstrates how good design and smart strategy work together to drive action, whether that’s getting sign-ups, generating leads or launching a new product. Here’s what we looked for when choosing the examples: Clear, compelling headlines that immediately communicate value Clean layouts that keep the focus on the CTA On-brand visuals that reinforce the message Trust elements like testimonials, social proof or credentials What makes a great landing page Feature Why it matters Strong headline Grabs attention and sets the tone for the rest of the page Clear call to action Tells visitors exactly what to do next Focused, benefit-led copy Keeps users engaged and informed without distractions Clean, mobile-friendly design Supports fast, intuitive navigation on any device Visual hierarchy Guides the eye naturally toward the most important elements Social proof Builds trust and credibility quickly Fast load speed Reduces drop-off and improves user experience What each example brings to the table: Conversion-focused copy that speaks directly to the target audience Purposeful design choices, from button color to whitespace Mobile-optimized layouts that perform well across devices Seamless user flow that reduces friction and encourages clicks What is a landing page and how does it work? A landing page is a web page that offers visitors a standalone experience that helps them accomplish a specific goal without much effort. Whether visitors reach the landing page through an advertisement, a search results page or an email, it should meet their expectations. The singular focus of a landing page is what sets it apart from other webpages. A home page, for example, broadly communicates your brand identity and business proposition and it invites further exploration. Home page visitors may want to explore multiple categories, view video content or look up customer service contact information. By contrast, a landing page typically focuses on a single call-to-action (CTA) that is hard to miss. Every element of a landing page works to help visitors complete that single action without distraction or confusion. Ready to create a landing page? Check out today's top AI landing page builders or get started with Wix today. What is the purpose of a landing page? From a business perspective, a landing page exists solely to drive conversion, whether in the form of selling a product, capturing new subscribers or enrolling attendees for an event. The amount of people who fill out a form or click CTAs is usually pretty high. Unbounce found that landing page conversion rates range between 10% and 19%. As Yiftach Koronio, head of Social at Wix, puts it: "A lot of market research goes into a great landing page. If you don’t know exactly what this person is thinking, you can’t convince them. If I can’t convert wherever I’m convinced, then it’s such a loss." To make sure visitors move smoothly from looking to doing, marketers often create landing pages that go along with their marketing campaigns. This way, visitors are more likely to take the plunge and convert. Keeping tabs on how each landing page performs can give marketers a good sense of how well the whole campaign is working. Use Wix’s landing page builder to generate an effective landing page of your own. 13 of the best landing page examples A successful landing page is a snap for visitors to navigate—but creating it requires more effort. The page needs to communicate credibility without getting bogged down in details. How you strike that balance will depend on your industry, intended audience and unique business requirement. To kickstart your inspiration and planning, we’ve rounded up some of the best landing pages on the Internet and highlighted the takeaways you can use for your own landing page designs. Wix.com ExpressVPN Blue Apron LinkedIn Ads Hootsuite Wondrium Uber for Business Skillshare Snowflake Spatium Beats by Dre Inbound by Hubspot Masterclass 01. Wix.com Our marketing team designed this landing page to attract potential clients at the beginning of their digital business journey. The content “above the fold” (meaning the top section of a web page) includes all the essential elements you’d expect to find when creating a landing page : the company logo, a concise headline conveying authority, engaging visuals and a prominent CTA. What you can learn from Wix’s landing page: Include a prominent CTA: The message “start now” is clear and conveys a sense of urgency. The blue color stands out nicely against the light orange background. It’s also useful that the CTA button appears in every section so that visitors don’t have to scroll to find it. Use engaging visuals: Wix uses a captivating digital illustration that makes for a pleasant scrolling experience. The mountain in the first section points to the CTA, and a waterfall flows over it and through the rest of the page. The mountaintop image evokes the feeling of reaching new heights, suggesting that visitors will succeed as Wix clients. Focus on key concepts: Although the product featured on this page has dozens of neat features, the page hones in on the top four. This makes it easy for visitors to quickly skim the information and still get enticed to learn more. 02. ExpressVPN Virtual private networks (VPNs) add an additional layer of security to WiFi browsing, and ExpressVPN has created a landing page that communicates safety and simplicity. The main headline promises visitors a seamless online experience, and the graphic of someone accessing a variety of digital experiences reinforces that message. As visitors scroll down, the text describes the chief benefits of the service, accompanied by simple graphics that help make abstract concepts like “global access” more concrete. What you can learn from ExpressVPN’s landing page: Build trust on multiple levels: Given that ExpressVPN is a security tool, establishing credibility is important. With muted graphics and simple language, this landing page manages to do so without alienating the visitor. Prominent TrustPilot and app store reviews further signal that the company is reputable. Put customer service in reach: While this landing page maintains a tight focus on the main CTA, it includes one other link—a button that connects visitors to 24/7 tech support. This exception reinforces the idea that visitors can quickly and easily get the help they need to get ExpressVPN working on their devices. 03. Blue Apron Meal planning and ingredient delivery service Blue Apron aims to win new customers with a landing page that emphasizes the variety of menu options available. High-quality food photography entices visitors to keep scrolling, with content down the page emphasizing the service’s value, flexibility and convenience. The CTA remains consistent throughout, encouraging visitors to “view plans” and begin designing a subscription to suit their dietary preferences and schedule. What you can learn from Blue Apron’s landing page: Minimalism rules: Blue Apron could have cluttered this landing page with testimonials, menu examples and links to recipes, but it kept the focus on its core messaging: value and convenience. The landing page is quite short (it only has four sections) but it manages to mention a lot of features with the help of cute graphics. 04. LinkedIn Ads This landing page outlines the benefits of advertising on LinkedIn to potential business customers. A fixed header menu with the CTA button “create an ad” stays anchored as visitors scroll through the content and the button appears twice more. What you can learn from LinkedIn’s landing page: Use a carousel to engage attention: In the middle of this landing page, visitors can click through a carousel presentation of the key benefits of LinkedIn Ads. The design gives each concept room to shine without devouring too much screen real estate. Describe processes succinctly: The page concisely outlines the three-step process for launching an ad, signaling that visitors won’t waste time with a cumbersome backend system. 05. Hootsuite Hootsuite is a social media management tool that helps marketers create, schedule and track all their social content in a single dashboard. The landing page aligns with the concept of social media being a fun but legitimate marketing tool, with Hootsuite’s trademark cartoon owl sharing center stage with a photo of a youthful-looking customer. The CTA, which is repeated throughout, invites visitors to start a 30-day free trial. Details about product benefits share space with a testimonial and a section displaying customer brand logos, which signal that the company has a track record of success. What you can learn from Hootsuite’s landing page: Organize an information hierarchy: Hootsuite’s page starts out with minimal text and an immediate CTA button for those who already know they want to get started. As visitors scroll, each section of the page includes more detail, with priority given to describing tools for Instagram and TikTok, followed by Facebook, Twitter and Pinterest. Granular information on pricing and product benefits is displayed down the page, followed by a button for scheduling a demo for visitors who seek a deeper dive. 06. Wondrium The landing page for this streaming service uses a tiled background of movie title graphics to showcase the breadth of the service’s offerings, with a prominent CTA highlighting a 14-day free trial offer. Testimonials from well-known Internet creators provide proof points that the service is worth exploring, while a FAQ proactively explains more details of the service. What you can learn from Wondrium’s landing page: Use an FAQ to delve deep: In keeping with Wondrium’s educational focus, a prominent FAQ provides details about the service and reveals additional benefits, such as a quarterly magazine and audio-only streaming capabilities. 07. Uber for Business The popular ride-sharing business has expanded to offer a feature set specifically for businesses, such as ride services for company customers and helping employees track travel expenses. This squeeze landing page, reached from a Google search, gives companies a fast track to setting up an Uber account with the headline “Let’s get started.” Three succinctly-stated benefits on the right persuade visitors to take action, while the logo at the top links to a purpose-built microsite for further information if needed. While the page looks different from the typical Uber app experience, the typeface and black-and-white color scheme make it recognizable as part of the Uber brand. What you can learn from Uber’s landing page: Create a skimmable pattern: Web design research shows that most users skim what’s on screen in a predictable pattern, with eyes moving across the page and down in a zigzag and “Z pattern,” or else straight down and then across to the right in an “F pattern.” Uber’s page uses an F-pattern by placing “Uber for Business” in the top left corner. After that, your eye is drawn straight down to the CTA form, with the three horizontal bands to the right providing supplemental material to skim. 08. Skillshare This landing page design for online course provider SkillShare includes a navy blue background with text in high-contrast white and lime green. Tiled photos showcase the variety of course types available via the service, from cooking to computer skills. Using an F-pattern layout, the page uses the right-hand side to detail three key differentiators. The signup form requires just a name and email address to get started and visitors can use existing social media logins that are integrated with the site. What you can learn from Skillshare’s landing page: Keep signups simple: By keeping the number of required fields to a minimum, Skillshare’s page keeps visitors moving toward the goal of signing up for the service. Integrating with other login services makes the process even easier, allowing new customers to avoid needing another username and password to remember. 09. Snowflake This event page for a data service provider demonstrates a commitment to mingling informative content with networking and fun. Detailed descriptions, an agenda and an interactive event finder give potential attendees all the information they need to find the right event for them. What you can learn from Snowflake’s landing page: Not every audience needs flashy design: This straightforward page looks information-heavy, with minimal graphics and plenty of text. While that’s the opposite of most landing pages, for a data analytics audience, the wonky approach may be just right. Add an element of exclusivity: By stating that events are sold out and inviting viewers to fill out the form to be placed on a waitlist, Snowflake signals that their events are worthwhile and exclusive. This positioning helps ensure that visitors who sign up will rush to register when another event invitation comes their way. 10. Spatium Different shades of purple and captivating images of outer space make it difficult not to install this Google Chrome extension on your computer. An abundance of blank space accentuates the limited text, creating an attractive and straightforward design. The CTA includes a reminder that the extension is free; for those who need more information, the page goes on to illustrate functionality with lush photos and to list widgets and options included with the download. What you can learn from Spatium’s landing page : Keep it simple: If the CTA can be accomplished quickly with little risk or cost to the visitor, there’s no need to over-elaborate. While you should spell out essential details (such as shipping costs for a product or which devices are compatible for a download), make the action as easy to take as possible and be sure any checkout or download processes are similarly streamlined to keep visitors on track to completion. 11. Beats by Dre Landing pages give retailers the room to elaborate on style elements, technical features, craftsmanship and other differentiating details of their products. To that end, this page dedicated to wireless headphones includes extensive information on sound quality, charging capabilities and built-in functions. Large visuals and concise text spell out the benefits, while the “buy” button links directly to the shopping cart, shortening the path to purchase. What you can learn from Beats by Dre’s landing page : Use a floating header: If a landing page is long, visitors can lose track of the initial CTA. Repeating the button at several points throughout the page is one solution, but it’s more elegant to use a floating header that anchors the button at the top of the screen at all times, keeping it within reach. 12. Inbound by Hubspot This conference landing page makes it easy to secure tickets with a focused CTA and persuasive content to convince visitors that the event is worth their time. Video, photos and speaker bios showcase the event’s subject matter and aggregation of expert talent, while clearly-delineated descriptions of the two available ticket types make it easy for visitors to select the right price point for them. What you can learn from Inbound’s landing page : Hone the purchase options: While it can be tempting to show a variety of price points and products to appeal to multiple tastes, having too many options to choose from can confuse and overwhelm viewers. By sticking to the two ticket types available to attendees who aren’t also exhibiting as vendors, HubSpot avoids complicating the selection and gives page visitors a binary choice. 13. Masterclass Online course provider Masterclass has set the standard for marquee instructors and its offering for screenwriting is no exception, with Oscar winner Aaron Sorkin teaching the ins and outs of the trade. For those who search for the class using Sorkin’s name, Masterclass has devised a landing page with his photo front and center and a simple red CTA that makes it straightforward to claim a class spot. Video preview clips and a course outline help visitors decide whether the content will meet their needs. What you can learn from Masterclass’ landing page: Use star power: If you’re working with an influencer or have a celebrity connection, by all means put their endorsement or credentials front and center. Masterclass appeals to its target audience with this approach, attracting visitors who want to be able to name-drop their instructors at cocktail parties. The clean and simple design of the rest of the page concentrates attention on the celebrity, while the preview clip demonstrates why they’re worth paying for. 8 keys to success for landing pages that convert As you can see from the variety of one-page websites above, the specifics of your business and your landing page goal will influence the design and content choices you make. Even so, a core set of best practices apply. Whether you’re using a landing page template or decide to code your page from scratch, keep these principles in mind: 01. Know your audience The design, messaging and CTAs should align with your intended audience’s needs. Research in advance what motivates potential customers or clients. Analyze the performance of your current website content to identify successful tactics and target your landing page to a specific cohort and situation. Once you’re ready to assemble the landing page, develop its elements with the goals of building trust and persuading visitors to take the next step. Content to tailor includes: Explanations: if your products are complex or your potential buyers tend to research purchases heavily, consider a FAQ. Comparison charts, instructional videos, detailed specs and even head-to-head comparisons with competing products can also be effective. Not only do these elements provide clarity about the product or service, but they demonstrate that you care enough to proactively address key questions in a format that works for your audience. A curated list of social networks: While you want to make the CTA the primary focus on the page, including a feed of user-generated content and linking out to social hubs can signal that your brand has an established community that visitors can join. But don’t be indiscriminate; selecting the social networks most relevant to your specific audience is a way to signal that you’re attuned to their preferences. 02. Spotlight your CTA A clear and compelling CTA is the single most important element of a landing page. The CTA is why the page exists; all the other content elements should support it. For landing page visitors, the CTA represents the solution to the problem, challenge and question that caused them to check out the content in the first place. To maximize conversion, heed these tips: Use an eye-catching design: The CTA button or form should align with your brand’s overall look and feel, but don’t be afraid to use bold colors and fonts. Get pithy with language: Ideally, your CTAs should be short and sweet. They shouldn’t be longer than four words. Make sure to use action-oriented verbs such as “Subscribe” or “Try.” Do your best to keep your CTAs in your brand’s tone of voice. Keep it front and center: Wherever visitors are on the page, they should be able to see the CTA without needing to scroll in either direction. You can either make the button sticky so that it’s always in view or copy the button to every fold. Streamline other navigation: To keep the focus on the CTA, remove links that could potentially distract visitors and send them meandering away. There’s no need to include a website menu leading to multiple pages. Carefully curate what navigation and links you do include so that they all support the CTA. Make sure to set links to open in new tabs to ensure the landing page stays accessible. 03. Design for a quick skim In today's fast-paced digital world, consumers have shorter attention spans and countless distractions, which means they anticipate immediacy and convenience from online content. According to analytics firm ContentSquare , attention spans onscreen are under a minute and 50% of users no longer bother to scroll. Landing pages are under special pressure since their goal is to drive conversion, so the message has to be instantly clear and persuasive. To make the most of limited time and attention, consider these tactics: Showcase your brand identity: All the elements on the page should work together to establish a recognizable identity within seconds. Every choice, from the color scheme to the tone of the text, is an opportunity to reinforce your brand. Keep text clear and short: Most of your page copy should be concise and no longer than a sentence or two. If you want to communicate more elaborate concepts, use bullets, an FAQ format, collapsible accordion sections and tabs to avoid overwhelming visitors with large blocks of text. Use visuals to communicate: Everything from image composition to the color palette affects the user experience, so it’s vital that you carefully consider every design choice you make to ensure that they are serving your goal for the landing page. Use video and images to illustrate features, functionality and quality in an eye-catching way. Say it all above the fold: The most crucial information should appear above the fold, as this initial screenful will determine whether visitors keep reading, click or leave. Keep verbiage to 11 words or less and include a prominent CTA. If essential content is located lower down on the page, consider adding internal anchor links above the fold to enable visitors to skip to the topic that interests them most. Incorporate whitespace: Whitespace refers to the amount of blank space surrounding a webpage’s visual elements. Leaving a significant amount of whitespace draws the user’s eye to important elements and makes content easier to process. Align your design with proven skim patterns: Eye-tracking studies from leading web design and usability firm Nielsen Norman Group show that web users generally skim pages in either an "F-pattern" or a "Z-pattern." In the F-pattern, they read straight down from the top left, then scan across horizontally. In the Z-pattern, they read from left to right along the top, then diagonally down to the left, and then from left to right again. By using these patterns to construct the anatomy of your landing page , you can conform to their skimming patterns so as to hold their attention and increase engagement. 04. Mobile-first is a must According to Insider Intelligence, consumers now spend more time on their phones than they do watching TV and the majority of web traffic comes from mobile devices. To maximize your landing page’s chances of success, pay special attention to the mobile version of your landing page. Wix’s website design AI automatically reengineers desktop layouts to fit on mobile. It’s also easy to toggle between the desktop designer and the mobile designer so you can make your own adjustments. Be inspired by these mobile landing page examples . 05. Connect the experience across touch points To maximize the impact of your advertising campaigns, it's crucial that your landing pages offer a consistent and cohesive experience. Regardless of whether visitors arrive via a sponsored social post or a search ad, they should immediately recognize the landing page as a natural extension of their prior interaction. This means using consistent color schemes, images and promotional offers throughout the entire funnel. Note that some of the best landing page builders have built-in branding tools to help you manage your visual identity and messaging across all fronts. 06. Reduce friction for quick action Integrate services such as Google Login or Venmo payments into your landing page to make it as easy as possible for visitors to respond to the CTA. These third-party services enable visitors to skip the tedious task of filling out form fields, and they can also provide reassurance that sensitive information will stay secure. For example, a Venmo option allows customers to place purchases without keying in sensitive bank or credit card details. 07. Put the squeeze on squeeze forms While user data is valuable, it's important to strike a balance when requesting information on a landing page form. Long forms can be off-putting, especially on mobile devices with cramped keyboards and limited screen space. Consulting and research firm Gartner recommends limiting your form to between three and five fields. If your form asks for sensitive information, explain why the information is necessary and link to your privacy policy. 08. Test and retest Landing pages aren’t “set it and forget it” projects—it takes time to perfect a landing page and figure out what resonates with your audience. Luckily, landing pages offer a controlled experiment due to the limited number of outcomes. Therefore, it's much easier to track and analyze their performance compared to other complex marketing campaigns. A/B testing is an effective way to determine the effectiveness of different elements on your landing page. By changing just one variable at a time and measuring its impact, you can identify what works and what doesn't. At Wix, our landing page optimization process can be as granular as testing the impact of the color of a CTA button on its performance. Options for elements to tweak include: Shorter or longer text: Although landing pages are generally more effective when they are concise, certain sections may require more detail in order to effectively convey their message to visitors. More direct or time-sensitive messaging: Does the verbiage of your CTA explain enough while motivating action? Does it help to add a countdown or deadline to drive more immediate conversions? Background or text colors: Make sure your CTAs and headers stand out without being jarring. Size and placement of CTA: Is the link to take action coming too soon? Is it buried too deep on the page? Experiment with both Z and F pattern layouts to see if either yields a better conversion rate. Image selection: Videos and images can have a massive effect on the performance of a landing page. Experiment with different types of media—such as closeups versus lifestyle photos, or videos versus still image carousels—to find what resonates best with your audience. Promotional offer: To improve your landing page, it's important to test different offers such as a free trial versus a low monthly fee or a percentage discount versus a free gift. By tracking the results, you can not only optimize your landing page but also gain insights that can inform your other digital promotions. Landing page design best practices Landing pages are crucial for capturing leads, driving conversions and achieving your marketing goals. To create and design effective landing pages, follow these best practices: Define a clear objective: Before creating a landing page, clearly define its objective. What do you want visitors to do when they land on the page? Whether it's signing up for a newsletter, downloading an eBook or making a purchase, having a clear goal will guide the design and content of the landing page. Target specific audiences: Tailor your landing page to the specific audience you want to attract. Understand their needs, pain points and interests to craft messaging and visuals that resonate with them. Craft compelling headlines: Your headline is the first impression you make, so make it count. Use strong action verbs, benefits-oriented language and a clear value proposition to capture attention and entice visitors to read further. Use engaging visuals: Visuals are powerful tools for storytelling and conveying emotions. Use high-quality images, videos or infographics that complement your message and showcase your product or service in a visually appealing way. Write persuasive copy: Your copy should be clear, concise and persuasive. Explain the benefits of your offer, address any potential objections and use a conversational tone that connects with your audience. Include a strong CTA: Your CTA is the button or link that tells visitors what you want them to do. Make it clear, prominent and easy to find, using action-oriented language that encourages immediate action. Keep the design simple and focused: Avoid clutter and distractions. Use a clean and uncluttered design that guides visitors' attention towards the CTA. Use whitespace effectively, and make sure the layout is intuitive and easy to navigate. Optimize for mobile devices: A significant portion of web traffic comes from mobile devices. Ensure your landing page is optimized for mobile viewing, using a responsive design that adapts to different screen sizes and provides a seamless user experience. Track and analyze performance: Implement tracking tools to measure the performance of your landing page, such as conversion rates, bounce rates and time on page. Use this data to identify areas for improvement and optimize your page for better results. Explore other website examples: Best author websites Best agency websites Best bakery websites 24 best websites for inspiration Landing page examples FAQ What is on a landing page? A landing page is a standalone web page that is designed to achieve a specific goal, such as generating leads, making sales or getting visitors to sign up for your newsletter. Landing pages are often created as part of a marketing campaign, and they are typically linked to from other pages on your website or from paid advertising. Here are some of the key elements that are typically found on a landing page: A clear and concise headline: The headline should be clear and tell visitors what the landing page is about. A brief overview of your product or service: The landing page should provide a brief overview of your product or service, and it should highlight the benefits that visitors will receive. A strong CTA: The landing page should include a strong call to action, such as a button or link that visitors can click. Testimonials: Testimonials from satisfied customers can be a great way to build trust and credibility. A contact form: If you want visitors to contact you, you should include a contact form on your landing page. What's the difference between a landing page and a website? The key difference is that a landing page is just one page with a more focused design and purpose, while a website has more pages and is designed to provide visitors with information about your company and your products/services. How can I create an effective landing page? An effective landing page is one that achieves its intended goal, whether that's generating leads, making sales or simply getting visitors to learn more about your product or service. To create an effective landing page, you need to: Focus on a single goal: Your landing page should have one clear goal. If you try to do too much, you'll likely confuse your visitors and they'll be less likely to take action. Keep the design clean and simple: Your landing page should be easy to read and navigate. Avoid using too much text or flashy graphics, as this can be overwhelming and distracting. Write clear and persuasive copy: Your landing page copy should be concise and persuasive. It should explain the benefits of your product or service and why visitors should take action. Use high-quality images or videos: Images and videos can be a great way to break up text and make your landing page more visually appealing. However, make sure that the images or videos you use are high-quality and relevant to your product or service. Include a clear and compelling CTA: Your landing page should include a clear and compelling call to action. This is the button or link that visitors will click, such as signing up for your newsletter or making a purchase. How important are testimonials on a landing page? Testimonials can be very effective on a landing page as they build trust and credibility. They show potential customers that others have had a positive experience with your product or service. However, it's important to use testimonials that are relevant to your target audience and that are genuine. Should my landing page be mobile-friendly? Absolutely. With the increasing use of mobile devices to browse the web, it's critical that your landing page is mobile-friendly. This ensures that visitors can easily navigate and complete the intended action, no matter what device they're using. What should be avoided on a landing page? There are a few things that you should avoid on a landing page, including: Unnecessary information: Your landing page should only include the information that is essential to achieving your goal. Avoid including any unnecessary information, such as your company's history or contact information. Distractions: Anything that could potentially distract visitors from taking action should be avoided on your landing page. This includes things like flashing graphics, pop-ups and too much text. Complex jargon: If you're using jargon, make sure that you define it clearly. You don't want visitors to be confused about what you're talking about. Anything else that could deter a visitor from taking action: The goal of your landing page is to get visitors to take action. Anything that could potentially deter them from doing so should be avoided. What are product landing pages? Product landing pages are dedicated web pages designed to showcase and promote specific products. They provide concise product information, visuals and clear calls-to-action, aiming to convert visitors into customers. Effective product landing pages focus on key features, benefits guiding potential buyers towards making a purchase. What's a good conversion benchmark for a landing page? A general conversion rate for landing pages across all industries is around 5.89% . But this can vary widely across industries. How does page load speed impact landing page performance? Page load speed can dramatically impact landing page performance - for every 1-second delay in page load time, conversions drop by an average of 7% . Pages loading within 2 seconds have conversion rates nearly double those of pages taking 5+ seconds. Mobile users are especially sensitive, with 53% abandoning sites that take over 3 seconds to load.
- 20+ artist websites we wish we could frame
Similar to a gallery setting, a website is a way for artists to showcase their work. But where galleries and museums require the attention of curators, art dealers and other critical third parties, deciding to how to build a website is virtually in your hands. An essential tool for creative professionals, an artist website, sometimes referred to as a portfolio website , is a means to market yourself to new audiences, build a following and sell. The best artist websites require strong visual elements combined with engaging written copy and smart promotional tools—and for this, there’s no better way to learn than from example. Whether you’re here for the website design pointers, or simply need a break for some visual inspiration, have a look at our curated compilation of some of the best website designs for artists below. Learn more: How to make an artist website TL;DR: best artist websites If you’re looking for fresh ideas to showcase your art online, this guide highlights inspiring artist websites that blend creativity and functionality beautifully. From striking visuals and intuitive layouts to smart storytelling and easy navigation, these sites set the standard for what an artist website can be. These examples offer plenty of design and branding inspiration to help you make your own unique mark. We also break down the top features that make these artist websites stand out—so you can apply the same winning elements to your portfolio, attract more visitors and connect with your audience on a deeper level. What makes a great artist website? Key feature Why it matters Compelling visuals Showcases your art in the best light and grabs attention Clear navigation Helps visitors explore your work effortlessly Personal storytelling Builds connection and shares your creative journey Mobile-friendly design Ensures your site looks great on any device Integrated eCommerce options Makes selling art or prints easy and accessible Fast loading times Keeps visitors engaged without frustration Consistent branding Creates a memorable, professional impression Regular updates Keeps your portfolio fresh and relevant 5 tips to know before creating an artist website Before we show you attractive examples, here are some quick web design tips to keep in mind when you start making a website of your own: Consider starting with a customizable portfolio website template which includes many foundational features of a successful site. Be sure to include an About page to provide visitors with background information about yourself and your professional experience. Encourage visitors to be in touch by adding a contact page and build your online following by adding a social bar linked to your accounts. No artist website is complete without images. Give visitors a visual overview of your work when setting up your gallery . Choose a website color scheme that compliments your work and doesn’t distract readers. Be inspired by thse dark mode website examples. 20+ artist websites for inspiration From NFTs to drawings and photography, below you’ll find 20+ of the best artist and illustrator Wix websites that are aesthetically and strategically driven. Chosen for their impressive works and outstanding web design, we’ll point out the elements we love about each: Zaria Forman Karen J. Revis Ellen Von Wiegand Alex Garant Charly Palmer Lisa Brandon David Milan Lirona Ashkenazi Irina Pandeva Piergiorgio Del Ben Lili Arnold Jessica Bearden Timothy Goodman Anya Butler Dayday Key Ruifa Zenda William LaChance Daniel Aristizabal Hedof Pierre Brault Artist Called Lo Maria Jesus Contreras 01. Zaria Forman A full-size image of Zaria Forman working on a large—and nearly finished—canvas is a compelling introduction to the oeuvre featured in her artist website. This image gives visitors a sense of the artist’s hyper realistic style and is easily framed with white space. Forman includes a full navigation menu, inviting us to browse through her pastel drawings which document climate change in captivating locations. 02. Karen J. Revis When your art already speaks multitudes, a minimalist website can be the perfect way to showcase it. Karen J. Revis uses a simple website layout that’s easy to navigate and read, putting the attention on the printmaker’s textured and vibrant works. Within this modest design, visitors have everything they need to purchase a Revis original: a gallery, artist bio and quick access to her online store . 03. Ellen Von Wiegand What better way to showcase multiple artworks than with a full-screen slideshow? Ellen Von Wiegand masters her artist website using this feature. She’s made impressive marketing efforts, too—a well-designed lightbox like Von Wiegand’s is the perfect way to get visitors signed up for your email list. 04. Alex Garant While it's common for artists to make their portfolio the focus of their websites, Alex Garant instead puts her online store on the homepage. A close-up of one of her paintings dominates the opening screen. She forces your perspective to the two CTA buttons—one that links to her merch page and another to a page of original works that are available for sale—by placing them right above the four pairs of eyes. The website is unified by a consistent blush, navy, and gray color scheme (which nicely complements the hero fold), weaving all the pages together into a cohesive narrative. This meticulous attention to detail extends to her branding: the word mark, set in wide kerning, stands out from other text, asserting its significance in the site's visual hierarchy, despite the larger size of the headers. 05. Charly Palmer A background video, inspiring quote and flawlessly implemented animation features make this one exciting artist website. Seeing Charly Palmer in action gives visitors a personable touch, giving us an opportunity to appreciate his process. If we look at the principles of design , we can see that Charly has accomplished quite a few of them here: movement, visual hierarchy and sharp contrasting colors. 06. Lisa Brandon Multidisciplinary artist Lisa Brandon opts for a trendy, dark website. The stylish mood demonstrated by her design sets the perfect tone for Brandon’s work, which is contemporary, out-of-the-box and chic. We also appreciate the artist’s choice of font, since a classic serif font creates an interesting juxtaposition when paired with the elements of her modern design. 07. David Milan This artist website has David Milan written all over it—literally. From creating his own logo design to his choice of font and colors—the hand lettering artist has secured a branded tone on his online portfolio. The real benefit of amplifying your own personality like this on your own site is that it will attract a following of people who connect with your individual style. 08. Lirona Ashkenazi Lirona Ashkenazi ’s artist website shows us what a big role the small details play. Her decision to use a large font and colloquial tone to greet visitors fosters a confident and attractive tone. The large grid gallery on her homepage is a style choice that gives visitors room to breathe as they browse, and each image opens up to a landing page with more details about the specific project. 09. Irina Pandeva Irina Pandeva ’s website is more than just an art portfolio—it’s a glimpse into her artistic mind. By including a blog, she offers visitors prose and poetry having to do with her artistic development. Creating a blog for your artist website is a great way to connect with new audiences and offer clients more inspiration about your work. Get started with our blog maker. 10. Piergiorgio Del Ben A large image on Piergiorgio Del Ben ’s homepage offers visitors an up-close encounter with his canvases. So close that we can see the textures of his painterly style. Don’t be afraid to let your own work do the talking by giving select images a featured space on your artist website. Whether you use a slide show, individual image or a gallery, visually oriented visitors will have the chance to get captivated by the bold statement of your art. 11. Lili Arnold From the hand drawn logo, to the colors of her navigation menu and text— Lili Arnold ’s tropical color scheme perfectly reflects the organic spirit of her art. The blend of colorful details work together to set the tone for Arnold’s artist website, while a white background ensures a balanced aesthetic. 12. Jessica Bearden Besides having an overall great artist website, Jessica Bearden features one of the best homepage examples on this list. Bearden’s animated self portrait acts as an engaging background and preview to her work—full of color, found objects and movement. The ornate image is complimented by a spacious website header, orienting visitors towards Bearden’s portfolio, contact page and gorgeous Instagram feed. When making homepages , these are all important areas to consider. 13. Timothy Goodman New York City-based Timothy Goodman pairs a sunny yellow background with black and white text. The combination creates a lively juxtaposition and helps important aspects of Goodman’s site stand out. Goodman plays with the color scheme even further on his About page, using color blocks to form distinct sections highlighting his bio, press images, client list and press. 14. Anya Butler Anya Butler 's portfolio takes a life all its own. Using a clever mix of animation, hover effects and playful graphics, Anya demonstrates her mastery of art and motion. This artist website features a few delightful micro-interactions: hover over the crinkle-like graphics on any page and you'll see them unravel, indicating they're clickability. You've also got images of Anya's illustrations superimposed on pictures of herself, showcasing her explosive creativity. 15. Dayday Key If brutalist website design approach is your thing, Dayday Key ’s website is a great place to go for inspiration. On top of animation, gradient designs and bright neon accent colors, Key took a daring step back, tapping into a 90s aesthetic. Using many web design trends can be overwhelming, but if you’re making a statement like Key’s, it’s a great way to capture the attention of visitors and show that you’re in the know. 16. Ruifa Zenda From the three dimensional shadow play to the unique imagery and animation, Ruifa Zenda ’s impressive site is all about the simplicity of effects. With such versatile skills and style, Zenda’s portfolio displays a diverse variety of works from throughout his career. This is an important thing to keep in mind when creating your own artist website: be sure to include an array of work samples and give visitors a cohesive overview of your professional experience. 17. William LaChance When parallax scrolling meets video, it’s a winning combination. Add an asymmetrical layout to the mix, and you’re bound to produce an intriguing design. This is exactly what William LaChance proves with his one-of-a-kind artist website. The best thing about LaChance's site is that it’s eccentric design is simultaneously balanced. LaChance pays attention to the principle of hierarchy, ensuring that the most important elements are noticed first. 18. Daniel Aristizabal With a sample of his work at the foreground, Daniel Aristizabal ’s solid black background sets the perfect stage. Added animation captivates viewers, encouraging them to continue their scroll. Because Aristizabal’s art needs a full screen to appreciate, the hamburger menu is a great choice. It leaves more real estate for displaying his work, while providing navigation to a contact form, About page and social media accounts. 19. Hedof Hedof is a one-man illustration studio by Rick Berkelmans, whose impressive list of clients includes names like The New York Times, YouTube and Facebook. Berkelmans’ artist website features a light grey background, which is a clever alternative to white when you want to differentiate your site from the crowd. In any case, the color scheme on this site is spot on—grey is the perfect match for Hedof’s navy blue logo . 20. Pierre Brault Enticing videos greet visitors on Pierre Brault ’s artist website. We love the futuristic choice of font, which seems in line with the artist’s stylistic approach. Brault’s use of a drop-down menu is an effective way to show visitors how to find what they need, while the hover effects add a bit of sophistication to the site. 21. Artist Called Lo The Artist Called Lo website serves as a minimalist digital portfolio and storefront, featuring sections like Home, Shop, Portfolio and Contact, visitors can explore curated works in the Portfolio or shop directly through a clean, grid-like layout. The Contact page makes it easy to connect for inquiries or commissions. With its simplicity and focus on visual content, the site effectively highlights Lo's artistry. 22. Maria Jesus Contreras The beauty of Maria Jesus Contreras 's website is that it isn't overly complicated, and yet, it's bursting with personality. The animated logo immediately catches your eye, while the art across Maria's site gives you a clear sense of her style. She lets her art do all the talking—her colorful art stands out brilliantly against the back-and-white backdrop behind it. Craving more inspiration? Check out these top actor websites or eCommerce website design examples if you're opening a store. Key features of the best artist websites Creating a compelling artist website involves several critical elements that enhance user experience and effectively showcase the artist’s work: Great visual design : The visual design of the website should captivate visitors with engaging and aesthetically pleasing layouts. It should reflect the artist’s unique style and brand, creating a memorable impression. Easy navigation : Visitors should find information quickly through intuitive menus and clear categories. A well-organized site ensures users can easily explore different sections without confusion or frustration. High-quality images : Galleries should feature high-quality images that showcase the artist's work with detailed views. This allows visitors to appreciate the intricacies of the artwork and the artist's skill. Artist bio : A compelling artist bio shares the story of their background, inspiration and journey. It helps visitors connect with the artist on a personal level and understand the context behind the artwork. Ecommerce integration : The website should offer a seamless shopping experience for purchasing art directly from the site. This integration facilitates easy transactions and enhances customer satisfaction. Responsive design : A responsive design ensures that the website provides a great experience on any device, whether desktop, tablet or mobile. It maximizes accessibility and user engagement. Blog section : Regular updates in a blog section keep fans informed about exhibitions, new work and events. This section can engage visitors and encourage them to return for more updates. Contact information : Easy access to contact details and social media links facilitates networking and communication. It allows visitors to reach out and engage with the artist directly. Testimonials/reviews : Featuring positive feedback from collectors and clients builds trust and credibility. This section can showcase the artist's reputation and influence within the art community. Newsletter signup : Offering a newsletter signup option invites visitors to subscribe for updates and exclusive content. It helps maintain a connection with the audience and keeps them engaged with the artist’s journey. Learn more: What is web design? As an artist, why should I create a website? Creating a website as an artist offers numerous benefits that can significantly enhance your career. An artist can serve as both a personal and professional portfolio, to showcase your work in an organized, easily accessible medium. Unlike social media platforms, which have limitations on how you can present your art, a website gives you complete control over the design, layout and content—so you can reflect your unique artistic vision and brand your way. A website also increases your visibility. Potential clients, galleries, and fans can easily find and explore your work, regardless of their location. By optimizing your site for search engines (SEO), you can generate more website traffic to your art, helping you reach new markets and opportunities, including globally. Having a website can help build your credibility and professionalism, which can be crucial when establishing relationships with galleries, collectors and art institutions. In many cases in meetings or communication with these stakeholders you may be expected to submit an online portfolio of your work. You can also use your website as a central hub for all your work and promotion of it by linking to your social media profiles, online stores and exhibitions. It allows you to maintain direct communication with your audience through newsletters, blogs or contact forms. It can be an effective way to build a community around your art. Learn more: AI website examples Best artist websites FAQ How do artists get noticed online? To get noticed online, artists should consistently post high-quality work on platforms like Instagram, TikTok or Pinterest, which are visual-focused and attract large audiences. Engaging with followers, using relevant hashtags and collaborating with other artists help increase visibility. Creating a personal website and participating in online art challenges or communities can also boost recognition and expand professional opportunities. What should an artist website look like? An artist's website should reflect their unique style while being clean, visually engaging and easy to navigate. High-quality images of artwork should take center stage, supported by clear categories such as portfolios, an about page and contact information. Features like an online store, blog or newsletter can help engage visitors and promote sales. Mobile responsiveness and fast loading times are essential to ensure a seamless experience for all users.
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