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Turn your ideas into sales and start selling with Wix print on demand If you’re looking to start a print on demand business  or grow your existing one, understanding the latest print on demand statistics and trends can give you a serious edge. The numbers reveal what shoppers are buying, which print on demand products  are trending and how eCommerce sellers are scaling faster than ever. From custom merch  to sustainable fashion and home decor, print on demand has become one of the easiest ways to sell online  without managing inventory or taking on risk. And with tools like Wix's free website builder and its built-in Printful integration , you can create a professional online store, design custom products and start selling them in just a few clicks. Let's explore the latest data shaping the print on demand (POD) industry, and show you how to use these insights to build, brand and grow your business. Ready to start selling? Build your  eCommerce website  with Wix. Wix eCommerce enables you to start a print on demand business. The Printful integration automates merch fulfillment. You can design and sell custom products online, all from one dashboard. TL;DR: print on demand statistics Getting started with print on demand is easier than ever, but understanding the market and planning strategically makes all the difference. From profit margins to product trends, there’s plenty of opportunity for new sellers to carve out a niche. Quick highlights: Learn how to start a print on demand store with low upfront costs and no inventory. Choose memorable print on demand business names  to stand out in a crowded market. Leverage eCommerce statistics : 17% of global retail sales happened online in 2024, the DTG market is growing 184% by 2035 and 80% of consumers are willing to pay more for sustainable products. Focus on niches, quality designs and consistent product updates to engage customers. Global print on demand market trends and insights Driver (~) % Impact on CAGR forecast Geographic relevance Impact timeline Surge in eCommerce SMEs needing zero-inventory fulfillment +4.2% Global, with concentration in North America and Europe Medium term (2-4 years) Rising consumer demand for personalized fashion and gifts +3.8% Global, led by North America and Asia-Pacific Long term (≥ 4 years) Advances in DTG/DTF printing lowering per-unit cost +3.5% Global, with early adoption in Asia-Pacific manufacturing hubs Short term (≤ 2 years) Marketplace integrations accelerating adoption +3.1% Global, concentrated in developed eCommerce markets Medium term (2-4 years) Generative-AI design tools reducing artwork cost and time +2.9% Global, with faster adoption in tech-forward regions Short term (≤ 2 years) Regulatory push for lower inventory waste and carbon footprints +2.3% Europe and North America leading, expanding to Asia-Pacific Long term (≥ 4 years) Source: Mordor Intelligence 13 print on demand statistics Market size and growth outlook Print on demand market share Custom products are taking the spotlight in the POD world Sustainability is turning shoppers into spenders Profit margins for print on demand products Why print on demand is booming Understanding print on demand success rates Promotional products are a huge market Consistently adding new products drives POD sales Direct-to-garment printing market growth 2025–2035 Online retail keeps growing Top-performing apparel POD store pricing How a POD store's age impacts website ranking 01. Market size and growth outlook Print on demand market size, compound annual growth rate (CAGR) in the past and the forecast until 2034. Source: Precedence Research The global print on demand market was valued at approximately USD 13  billion in 2025 and is projected to reach about USD 103  billion by 2034 , representing a CAGR of ~26% from 2025 to 2034. That’s massive growth, signaling that the best print on demand products  aren’t just a passing trend, they’re becoming a well-established segment of eCommerce. This growth trajectory shows that now is a strong time to enter the market. 02. Print on demand market share by product Global print on demand market share by product (2025). Source: Market US Scoop The print on demand industry is diverse, with different digital products to sell , capturing varying shares of the market. According to Market US Scoop , apparel leads the way, accounting for 37% of the market, making t-shirts, hoodies and leggings some of the most popular trending products  among POD sellers. Home decor comes in next with 27%, reflecting the rising trend of personalized interior design and custom items for living spaces. Drinkware, including customized mugs, glasses and tumblers, holds about 19% of the market, while accessories, like custom phone cases, bags and hats, represent roughly 12%. The remaining 5% consists of a variety of other niche products, highlighting how sellers can diversify and reach different audiences. Worth noting: For anyone wondering how to create merch  or how to make money with print on demand , this breakdown shows that multiple categories are ripe for experimentation. By understanding which trending products perform best and learning How to sell products online effectively, sellers can tailor their offerings and capture the growing demand for personalized and custom items. Learn how to sell in these niches: How to sell shoes online How to sell toys online How to sell party supplies online How to sell vintage clothing How to sell crafts online Sell car parts online 03. Custom products are taking the spotlight in the POD world These days, personalization isn’t just for fancy luxury brands, it’s what shoppers expect. In fact, 81% of consumers say they’re more likely to buy from companies that offer personalized experiences . 70% of consumers say it's important that a business recognizes them. It’s important that a business recognizes them, including their past purchases, buying patterns, support history and more. Customers also want that personalization to extend across the platforms they use to shop. That’s huge, and it explains why print on demand business ideas  that focus on custom designs are booming. The beauty of POD is that yo u don’t need huge inventory or minimum orders. You can sell a single custom T-shirt, mug or poster and still make a profit. This flexibility makes it one of the smartest ways to tap into types of eCommerce  that thrive on individuality. For anyone wondering what is eCommerce  and how to start your own, POD is a low-risk way to experiment. You can easily test new designs, niche products or unique concepts without upfront costs. And if you’re thinking about how to make a business website , platforms like Wix make it simple to launch an eCommerce business  that showcases your personalized products in style. Companies that apply the pillars of customization not only manage to sell more on their business website, but also increase profits, turn customers into fans and, as a result, make their operations much more profitable. – André Damasceno, Marketing Consultant. - André Damasceno, marketing consultant 04. Sustainability is turning shoppers into spenders Eco-friendly products aren’t just a trend; they’re influencing what people are willing to buy. The sustainable clothing segment alone is projected to reach $53.3B in global annual sales by 2032 , showing just how big this opportunity is. A recent study by PWC shows: 85% of consumers report being affected by the impacts of climate change. 46% are buying more sustainable products to reduce their environmental footprint. 80% are willing to pay more for sustainably produced or sourced goods. On average, that premium is 9.7%. Consumers evaluate sustainability through tangible actions and product attributes, including: Production methods and recycling: 40% Eco-friendly packaging: 38% Positive impact on nature and water conservation: 34% Other personal sustainability actions include making more considered purchases (43%), changing diets (32% eat differently, 22% reduce red meat), travelling differently (31%) and even buying or planning to buy electric vehicles (24%). This is a huge opportunity for print on demand companies looking to tap into this conscious-shopping mindset. Products are made to order, reducing waste and sustainable packaging  can enhance your brand appeal. Using the right eCommerce tools  makes it easy to manage orders and highlights your eco-friendly practices, giving customers a reason to spend a little extra while supporting a greener business. 05. Profit margins for print on demand products Most print on demand products have an average 20% profit margin . This means many online sellers are able to run a business, price products reasonably, and even offer occasional discounts without cutting into profits. Tracking this number is an important part of keeping an eye on your eCommerce metrics and eCommerce KPIs . Of course, margins can vary widely depending on your niche or product. Some sellers report profit margins as high as 60%, especially for unique or highly personalized items. Expert insight: If you’re thinking about how to start an online store , understanding these margins upfront can help you price products strategically, forecast revenue and make smarter decisions as you scale. 06. Why print on demand is booming There are roughly 228,000 POD stores  currently active worldwide, and about 5% of all online retail stores rely at least partially on print on demand. These numbers highlight just how attractive this business model has become. With low startup costs, no need to hold inventory and the ability to target niche markets, it’s easy to see why entrepreneurs are jumping in. Chances are, there’s something in your home right now that was made using POD. Fact check: Looking for inspiration? Check out these Wix success stories  to see how other entrepreneurs are successfully using POD to sell online  and grow their businesses. 07. Understanding print on demand success rates Print on demand can feel like a rollercoaster: highs, lows and plenty of in-between moments where you’re not quite sure which way you’re heading. Here’s the key fact: only about 24% of POD stores  are still active after three years. That might sound intimidating, but it’s a useful reminder that long-term success requires persistence, adaptation and continuous learning. The low barrier to entry is both a blessing and a challenge. Anyone can start a POD store, which draws in newbies and pros alike, but it also means the space is crowded. The stores that thrive are the ones that: Find unique niche markets Design standout products Promote their items effectively 08. Promotional products are a huge market Promotional products, aka swag, are a huge niche in the print on demand world. Last year, the industry generated $26.78 billion in sales , up from $26.09 billion in 2023. The clothing category, including T-shirts and hoodies, leads the pack with 26.6% of sales. Not into clothing? Other popular categories include: Drinkware: 10.2% of sales Hats: 7.9% Bags and travel accessories: 7% “The promo industry grew 2.63% in 2024, despite economic pressures and ongoing tariff uncertainty,” says Alok Bhat , market economist and research lead for PPAI. “Distributors are adapting through digital expansion, sustainability and diversified sourcing. While challenges remain, 65% expect sales growth in 2025, signaling strong industry resilience.” Year Industry performance ($) 2015 20,808,170,722 2016 21,304,931,457 2017 23,285,980,409 2018 24,746,578,839 2019 24,223,484,868 2020 19,617,112,147 2021 22,077,935,415 2022 25,522,419,472 2023 26,094,912,163 2024 + 26,780,831,357 09. Consistently adding new products drives POD sales Average number of new products added by the top 1% of print on demand stores over 30, 90 and 365 days, showing the impact of consistent product updates on POD success, according to Dropshipping.com Here’s an eye-opening stat: the top 1% of print on demand stores adds an average of 7 new products every day . Over a month, that’s 76 products; in 90 days, 1,823; and over a full year, 2,550. While most sellers won’t hit those numbers, the principle is clear: consistently offering fresh, relevant products keeps customers engaged and attracts new buyers. For many POD entrepreneurs, a good target is to add around 7 new products per month. To avoid overcrowded catalogs and decision fatigue, regularly review your offerings: Identify products that aren’t selling well Test clearance or discount sales before removing items Replace underperforming products with new, tested designs 10. Direct-to-garment printing market growth 2025-2035 Direct-to-garment printing market growth 2025–2035—forecasted to expand at an 11% CAGR, reaching USD 9.1B by 2035. Source: FMI Packaging Sustainability Index The direct-to-garment (DTG) printing market is booming. According to FMI’s Packaging Sustainability Index , the global DTG market is expected to grow from USD 3.2 billion in 2025 to around USD 9.1 billion by 2035—an impressive 184% increase over the next decade. This steady climb is driven by the growing demand for customized apparel, on-demand printing solutions and short-run production capabilities that cater to fast fashion and personalized merchandise trends. Here’s a quick snapshot: Market value (2025): USD 3.2B Forecast value (2035): USD 9.1B Forecast CAGR: 11% Top product category: Digital textile printers (58%) Leading regions: North America, Europe, Asia Pacific While DTG remains the most widely used print on demand technique, sublimation printing is quickly catching up, growing at 10.44% CAGR. Both methods are key drivers behind the expansion of the print on demand ecosystem and offer sellers more ways to diversify their catalogs. 11. Online retail keeps growing Online shopping isn’t just a trend; it’s how the world shops now. In 2024, over 17% of all global retail sales took place online , and that share is projected to hit 21% by 2029. In numbers, that’s a $7 trillion global eCommerce market, and it’s still expanding as mobile technology, social commerce and seamless checkout experiences continue to shape consumer behavior. For print on demand merchants, this growth means massive opportunity. As more shoppers look for unique and personalized products, there’s plenty of room to carve out your niche and build a thriving store that meets customers where they already are, online. 12. Top-performing apparel POD store pricing Average order value range for top-performing apparel print on demand stores: $50–$100. Source: DoDropshipping If you’re selling apparel through print on demand, you don’t need to race to the bottom on pricing. Data shows that the most successful POD apparel stores typically price products between $50 and $100 , and customers are happy to pay it. What this stat tells us: people are willing to spend more when they see unique, high-quality designs that feel personal or limited-edition. So instead of focusing on undercutting competitors, invest in standout branding, premium mockups and a polished online store experience that reinforces the value of your product. Editor's note: Building trust starts with presentation. Explore how to make a website from scratch and discover the best website designs for fashion and apparel brands. 13. How a POD store's age impacts website ranking Here’s an interesting insight: the longer a print on demand store has been around, the better its website tends to rank . The graph below shows the average website ranking of POD stores based on their year of creation. The y-axis represents the top X% of website rankings, where 0% is the best ranking and 100% is the worst. The takeaway? Stores that stick around are likely doing a lot of things right—think SEO optimizations, quality backlinks, engaging content and excellent customer reviews. Average website ranking of POD stores by year of creation, showing that older stores generally rank higher. Source: DoDropshipping If you’re just starting out, don’t stress. Every long-standing POD store started from scratch, just like you. With consistent effort, you can climb the ranks over time. Tips to get started and grow your store: Use a free AI website builder  to quickly create a polished online presence Focus on strong web design  and user experience Learn how to design a website  and craft a standout logo using a logo maker Understand what is a domain  and pick the right domain name Take advantage of free eCommerce website hosting  to test and grow your store “Your domain name is your online home address, and just like in real life, location matters. Pick something short, easy to say out loud and easy to remember. If someone can recall it after hearing it once, you’re on the right track.” - Ofir Gvili, domains PMM at Wix 2026 print on demand trends worth embracing Design in 2026 balances high-tech experimentation with a human touch. AI aesthetics are moving from novelty to mainstream, with glitch accents, generative patterns and surreal textures adding depth without overpowering your brand. Use them as secondary layers behind logos or tonal overlays to keep T-shirts and hoodies readable, exploring these trends can spark new business ideas. On the flip side, hand-drawn illustrations feel intentionally imperfect, giving your line a personal, crafted vibe. Sketchy linework, marker fills and pencil textures translate well to DTG and DTF printing while keeping embroidery options open. Expert tip:  Test both styles to compare contrast, legibility and wash resilience. Wix AI makes it simple to bring your vision to life with an online store, perfect for exploring AI business ideas  while selling these designs. Nostalgia continues to sell, but selectively. Think 90s display fonts, Y2K icons and color-blocked palettes used sparingly. Pair one nostalgic element with modern type or negative space to keep designs current. Mood-led messaging is also on the rise. Calm, anti-hustle lines and optimistic slogans work best with clear typography. Start with short, memorable statements and test them across caps, totes and crewnecks to see where they resonate. Earth tones and natural textures keep sustainability in mind while staying versatile across seasons. Muted greens, clay, sand and charcoal ground bolder artwork and create a cohesive product grid for your Wix storefront. Modular logos complete the toolkit: design simple shapes that stack, wrap or lock up in multiple configurations. Create a primary mark, a monogram and a badge variant, then map each to the print or embroidery method that suits it best. Pro tip: With Wix + Printful, you can spin these variations into product families quickly, A/B test thumbnails, retire underperforming items and double down on what your audience loves. Trend Description How to apply AI aesthetics Glitch accents, generative patterns, surreal textures Use as secondary layers behind logos or tonal overlays; maintain readability on tees and hoodies Hand-drawn illustrations Sketchy, imperfect, personal Ideal for DTG and DTF printing; test embroidery options for stitch-friendly designs Selective Nostalgia 90s fonts, Y2K icons, color-blocked palettes Pair one nostalgic element with modern type or negative space; avoid overdoing retro Mood-led messaging Calm, anti-hustle or optimistic slogans Create short, memorable statements; test across caps, crewnecks and totes Earth tones & natural textures Muted greens, clay, sand, charcoal Ground artwork, ensure cohesive product photography, versatile across seasons Modular logos Flexible shapes for multiple uses Create primary mark, monogram, and badge; map to print/embroidery methods for scalability Rapid testing & iteration A/B testing of products and thumbnails Spin variations into product families, retire underperforming items, double down on hits Learn more about AI: AI in eCommerce How to use AI to make money AI tools for business AI for sales How to create a print on demand store with Wix + Printful A standout product deserves an equally polished online storefront, and with Printful's Wix integration , setting up your POD store couldn’t be easier. Here’s how to get started: From your Wix dashboard, go to Catalog > Dropshipping Products to explore Printful’s product catalog without leaving your site. Add your designs and create custom merch items that reflect your brand. Sign up for Printful and connect the Printful App to your Wix account. Once your store is live, every order automatically routes to Printful for printing and shipping, no manual uploads or handoffs required. With on-demand fulfillment through Printful, you can sell merchandise without holding inventory, lowering risk while opening new revenue streams. This streamlined workflow lets you focus on your brand, content and growth instead of operational busywork, an essential first step if you’re learning how to start a print on demand store with Wix . With on-demand fulfillment, customizable designs and Wix’s easy-to-use platform, there’s never been a better time to create an online store  and start selling your products to the world. Why trust Wix's experts? We get it, starting a print on demand business can feel overwhelming. That's why Wix provides tools to help entrepreneurs and creators launch professional online stores easily. It connects your store to POD integrations like Printful, so products are designed, fulfilled and sold without extra hassle. Wix offers guidance through tips, website templates and best practices, helping sellers create stores that look great, run smoothly and reach the right customers. Our team shares expertise to support print on demand sellers with actionable advice for designing, marketing strategies and growing online stores. This article was created by Wix experts to help you succeed in the print on demand world, pointing you toward the platform’s tools and features so you can focus on selling products, reaching customers and growing your business. Print on demand statistics FAQ What percentage of retail sales happen online? About 17% of all global retail sales occur online, and this number is expected to rise to 21% by 2029. This growth reflects how shoppers increasingly prefer the convenience of browsing, buying and receiving products from home. For print on demand sellers, this means there’s a massive and expanding audience looking for unique and personalized products. How many print on demand stores are active worldwide? There are roughly 228,000 active POD stores globally. This large number highlights both the popularity and accessibility of the print on demand model. With low startup costs, no inventory requirements and the ability to target niche markets, entrepreneurs everywhere are testing ideas and building businesses without the usual overhead. What is the average profit margin for print on demand products? Most POD products have an average profit margin of around 20%, which is enough for sellers to cover costs, reinvest in marketing and run occasional promotions. Depending on your niche, product type and pricing strategy, some stores report margins as high as 60%. Understanding your ecommerce metrics and KPIs can help you identify which products are the most profitable. How long do POD stores typically last? About 24% of POD stores remain active after three years, according to research. While this might seem low, it’s actually a reflection of how competitive the market can be. Long-term success usually comes to those who continuously improve their product offerings, focus on niche audiences and use marketing strategies that drive repeat purchases and brand loyalty. What types of products sell best in print on demand? Apparel is the top-selling category, with T-shirts, hoodies and hats leading the way. Other popular items include drinkware, bags and travel accessories. Products that incorporate personalization, sustainable materials or trendy designs often outperform generic options. Keeping an eye on market trends and consumer preferences can help you choose items that resonate with buyers and maximize your sales potential.

Turn your ideas into a website you love with Wix →   Regardless of the types of businesses  you run, having a professional website is essential. If you’re a freelancer or thinking about how to start a business , one of the first steps is to create a website  that showcases your work. A well-designed online portfolio  can attract clients, highlight your skills and set you apart from the competition. In this guide, we’ll walk you through how to create a freelance website step by step so you can grow your business and build a standout portfolio. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. How to create a freelance website To make life easier for you, we’ve compiled a step-by-step guide that will explain everything you need. Here are 10 steps you’ll need to create a freelance website. Choose a freelance website template Create a domain Develop your brand Include relevant pages Add sophisticated design elements Incorporate the right business tools Create a blog Optimize for SEO Make it mobile-friendly Promote your site 01. Choose a freelance website template Just like you wouldn’t start driving somewhere without directions, you should think about your ideal website layout before beginning to build it you'll need to plan your website , essentially. Ask yourself the following questions: Which elements do you want to stand out? What will be the first and last things people see when they land on your site? How do you envision the user’s flow from one page to another? You can start from a blank canvas or choose among the free website templates available for all types of freelancing projects. These templates are 100% customizable, so you can personalize them to fit your brand. If you’re still searching for inspiration, take a look at these portfolio examples or these freelance website examples to see how professionals have organized their work. Get inspired by these sample portfolio websites . Expert tip from Sharon Hafuta, SEO blog editor at Wix “Choosing the right website builder isn’t just about comparing specs—it’s about understanding how it actually feels to use. We tested each platform the way a real user would: building pages, booking appointments, customizing templates and navigating setup tools. It’s the only way to truly see which builders deliver value beyond the sales pitch.” Waste no time and create your site from start to finish with Wix's website builder . Learn more: Best website builders for freelancers 02. Create a domain Once you’ve chosen your freelancer website template, give your site a name. Come up with a few different options and check which ones have an available domain name . Ideally, your domain name should include the name of your biz and a taste of what you do. You should also check Google, social media platforms and the United States Patent and Trademark Office’s (USTPO) to make sure the name you’ve selected isn’t already in use by another business. 03. Develop your brand After sealing a domain name, it’s time to create additional aspects of your branding. Start by creating a logo, which you can do using a free logo maker . This will help you pinpoint the look and feel you want for your brand. Next, select your fonts, colors and slogan. Your goal should be to maintain a consistent brand identity that encompasses what you stand for. These attributes will ultimately set you apart from your competitors and entice new customers to try your product or service, so it’s important that they stand out. Even after you’ve checked off the branding basics, keep in mind that any type of content you create, whether it be on your website or social media accounts, should align with your branding. A unified marketing strategy is the key to developing consumer trust, which eventually will lead to repeat customers. Expert tip from  Caroline Mignaux, co-founder of Agence Personnelle and host of Marketing Square podcast “A strong personal brand can help you stand out in your field, attract professional opportunities and establish credibility.” 04. Include relevant pages Think about all the information you want your freelance website to include, and strategically organize it into separate pages. You can add as many pages or sections as you want, but here are some of the most important: Homepage Think of this as the entrance to your site. This is the very first thing site visitors will see. In addition to including a beautiful background image, you’ll also want to add some descriptive text. Clients should be able to determine who you are and what you do immediately upon entering your site. Choose your words wisely and make sure that every bit of text, photo and video are the best fit to secure a great first impression. Products or services Create a clear and detailed section explaining what kind of products and services you offer. If you’d like customers to place orders or schedule a call, add an order form or bookings calendar that invites them to do so. Projects Highlight your professionalism and quality of work by showcasing your projects and the list of clients you’ve worked with. If you’re an artist or designer, the Wix Pro Gallery is a great way to add examples of your work to your site. Online store A freelance website is an effective way to make money online. In addition to including an order form on your product page, you should create a separate page for your online store. Testimonials Satisfied customers are one of your most important marketing assets, since they can recommend your products and services to friends and social media followers. Ask them for testimonials, and include their positive reviews on your site. Testimonials boost your credibility and help create trust between you and potential customers. About page Use about us page to tell your visitors who you are. Provide essential information about your business and summarize your unique identity, work ethic and values. This will also let you build connections with your customers by helping them get to know you on a personal level. When planning this you should also think about your privacy policy page also. Contact After you’ve stunned them with your site, visitors should be able to contact you easily. While you may want to include your contact details throughout your site—in the footer, for instance—it’s also good practice to create a dedicated contact us page . Add a contact form with Wix Forms , your email, phone numbers and social media handles. Learn more: How to vibe code a website 05. Add sophisticated design elements Your freelance website is more than just a means to an end. It’s also an outlet for you to express your talent and creativity and show that you’re on top of your visual game. Make a list of the design features that will enhance your site, and start exploring which ones you can effortlessly integrate. There’s no need to add every design element you come across, but incorporate the ones that fit in well. Ideas to consider include: hover effects, customized grids, parallax scrolling and animation. For each effect, think about how it will look to a first-time visitor and consider the purpose that it will serve. If you want some expert tips, you can also check out the Wix Marketplace to hire a Wix designer to help you build your perfect site. 06. Incorporate the right business tools From talking with customers to marketing your product, there are many aspects of your business to stay on top of. This can be particularly challenging if you’re working alone, or if you’re a digital nomad without a fixed office space. To make your life easier, take advantage of business tools that can help reduce your workload and streamline processes while making money as a freelancer. For example, you can use Wix Chat to easily communicate with potential clients and answer their questions in real-time. This feature displays a chatbox on your website that lets people message you immediately. You can also take advantage of online scheduling software to efficiently take online bookings, accept secure payments and send automatic email reminders without any hassle. Other tools, such as Wix Analytics , help you measure the traffic to your site. This gives you a view into where your website is performing well and where it could be improved, letting you adapt to fit your clients’ needs. 07. Create a blog You can also consider creating a blog that appeals to your audience. This is a strategic way to incorporate additional content for SEO purposes, encourage people to spend more time on your site and establish yourself as a leader in your industry. A blog is also a helpful way to attract new visitors to your site because it provides valuable content without asking for anything in return. It can also be a highly effective way to make money as a freelance writer . It’s also an effective strategy to convert traffic into customers. Your blog articles allow people to get to know you and become acquainted with your work. Blogs are an effective way to create personal relationships with your audience, which ultimately, allows them to feel connected to your brand. You can even include a comments section so you can communicate with your readers directly. 08. Optimize for SEO What good is an online presence if no one gets to see it? This is exactly why you should invest some time and effort into your SEO capabilities. In order for your clients to easily find you and book your services (see how to start a service business ), you need to make sure that your website appears in Google search results. Optimizing your website with SEO features is an ongoing task that requires you to update your content regularly. You’ll want to do some keyword research to determine which words and phrases to incorporate throughout your site. Take advantage of tools like Wix SEO , Ahrefs and SEMrush to help you determine which relevant keywords people are searching for. Then, incorporate them throughout your website content. You might also want to engage an SEO services agency or professional to help you. If you’re a freelancer who works in a specific location, you’ll also want to invest some time incorporating local SEO. To start, include your location on your website and register with Google My Business . Another helpful tip is to form relationships with other local businesses who can vouch for your credibility and link from their own website to yours. This type of local link building is a worthwhile tactic that will ensure your freelance website is found by anyone searching in your area. 09. Make it mobile-friendly Did you know that mobile internet use accounts for 64% of all web traffic? This means you’ll want your website to look just as beautiful on a small smartphone screen as it does on a desktop computer. Pay attention to the fonts and colors you use and make sure they’re readable. Declutteer the mobile version of your site and consider adding a search bar to ease navigation. If you’re a Wix user, your site will automatically generate a mobile-friendly version with an adaptive gallery for your images. 10. Promote your site After you’ve published your site, you’ll need to promote it to obtain clients and spread the word about your brand. Share it on your social media channels, and include a link in the bio of each of your accounts. You’ll also want to get business cards printed with your website on it. Furthermore, send out an email to your existing customers and share your website that way. Once you’ve gotten the word out, remember that running a successful freelance website requires maintenance and upkeep. Keep your content updated, implement fresh features, improve the user experience and stay up-to-date with current design trends. Oh, and brace yourself—the business offers are about to come pouring in. Learn how to create a job board website . What makes a good freelance website? A successful freelance website does more than just showcase your work. It builds trust with potential clients, highlights your skills and makes it easy for visitors to take action. Here are the 5 key elements that make a freelance website stand out. Key element Why it matters Tips for your freelance website Clear branding Helps clients recognize and remember you Use a professional logo, consistent colors and fonts that match your style Engaging portfolio Shows your skills and past work Highlight your best projects with descriptions, images and case studies User-friendly design Makes your site easy to navigate Keep menus simple, use intuitive layout and ensure mobile-friendly design Contact options Encourages client inquiries Include forms, email, phone number or booking links prominently SEO and discoverability Helps clients find you online Optimize page titles, meta descriptions, headings and images for search engines How to create a freelance website FAQ How much does a freelance website cost? The cost of a freelance website depends on your choice of website builder, hosting plan, domain and premium features. You can start with an affordable platform like Wix and upgrade as your business grows. Can beginners use freelance sites? Yes, beginners can use freelance sites to find clients, build experience and showcase their skills. Most platforms are user-friendly and provide tutorials to help you get started quickly. What are the best side hustles online? Popular online side hustles include freelancing, creating a website or portfolio, selling digital products, offering online courses or consulting services and participating in gig economy platforms. Learn more about weekend side hustles and side hustle ideas to get started with today.

Turn your ideas into a website you love with Wix →   As a service provider in today’s world, you know that the best way to reach potential customers is online. Most customers likely prefer to schedule a service through your website instead of calling or stopping by in person. To keep up with these expectations and maximize your sales, you’ll need online scheduling software that allows you to accept bookings and payments through your business website . The best part of it all is that you don’t have to be a Fortune 500 company, hire staff or know how to code to create a website and start making money online . We’re here to show you how you can easily create a site yourself—with the highest level of performance, reliability and payment security, across a variety of types of businesses . Read also: How to start a service business   Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a service website Learning how to start a website for services is easier than you think. Start by picking a website builder and template, then customize your branding with a domain, logo and colors. Add the right pages like homepage, bookings, about, contact, blog and testimonials, then integrate a scheduling system so customers can book and pay online. Don’t forget SEO, mobile optimization and promotion to attract clients. Keeping your site updated and professional helps build credibility, expand reach and grow your service business. Features of a great service website Feature Why it matters Online booking system Lets clients schedule and pay for services directly on your site, saving time and boosting revenue. Custom branding A strong domain, logo and color scheme help your business stand out and build trust with visitors. Service pages Clearly showcase what you offer with details, pricing and packages to guide potential clients. Testimonials and reviews Social proof builds credibility and helps convince visitors to choose your services. Mobile-friendly design Ensures your site looks great and works smoothly on any device, reaching clients wherever they are. What is a service website? A service website is a type of website that's designed to showcase and promote a specific service or set of services from a business or individual. The main purpose of a service website is to inform potential clients or customers about the services you offer while highlighting the benefits of those services. Your website should encourage potential users to take action, such as contacting you for a quote or booking a service. Learn more : How hard is it to make a website Service websites are used by a wide range of professionals and businesses, including consultants, freelancers, agencies, contractors, healthcare providers and more. Waste no time and create your site from start to finish with Wix's website builder . How to create a service website Pick a website builder Choose a layout Brand your website Add the right pages Add a scheduling system to sell your services Pay attention to SEO Make your website mobile-friendly Get a second opinion Promote your services Keep your site up-to-date 01. Pick a website builder The first step is to select a website builder that meets all your design and business needs at once. Chosen by millions of businesses around the world, Wix is one of the best website builders on the market. It's a user-friendly, professional option filled with advanced web design features and business capabilities. You can get started by choosing from one of the many fully customizable business website templates available. If you’re looking to start with a good foundation quickly that you can fully personalize later on, let Wix’s AI website builder take care of everything for you. After chatting with AI about your website goals, the artificial design intelligence tool will automatically create a service website for you. It will instantly design a site, complete with images, text and pages that are tailored to your business. Learn more about how to create a website with AI . Read also: How much does a website cost Pro tip: Small businesses thrive on connections, and Wix AI Site Chat  makes those first interactions effortless. From handling bookings to answering questions instantly, it keeps visitors engaged and guides them toward becoming loyal customers, all while giving you more time to focus on what you do best: running your business. 02. Choose a layout When it comes to the layout of your site, there are two main schools of design: the classic website and the one-pager. Both are great options, and your choice depends on your business’s specific needs. The classic option includes separate pages for each section of your service-based website. This is an excellent choice if you have a wide variety of content—say, a blog , photo gallery or FAQ page—that you’d like to distribute across different locations of your site. A one-page website, on the other hand, is limited to a single page. Each menu item takes the user to a different section of the same page, rather than leading to separate ones. The advantage of this method is that you can control the order in which viewers see your content, plus it works great on mobile. An increasing number of businesses are opting for the latter due to its strong design and simplicity. 03. Brand your website We know you've put a lot of thought into creating the look and feel of your brand. To maintain the brand identity your customers recognize and love, make sure those elements are carried over onto your website. Here are some tips to customize your site so that it reflects your brand: Get a domain Your domain name is your online address. Typically, this will be the name of your business, as this makes your site look professional and puts your brand’s stamp on the web. Check out this insightful guide on how to choose a domain name for your site. You'll also need to consider what domain extension you want to use: .de domain .xyz domain .co domain .ch domain .be domain .store domain .info domain .tv domain .company domain .digital domain .ca domain .fr domain Create a custom logo As small as it may be, your logo plays a huge role in your business. Your logo must occupy a prominent place on your site since this is crucial for building brand recognition and awareness. The logo becomes a visual representation of the business's values and emotions in a single glance. Simplicity is key for memorability and adaptability across platforms. Yaya Aaronsohn, Head of Brand Maker at Wix.com If you don’t already have a logo, you can easily create your own using a logo maker . You can then use your logo across all platforms, including your website, newsletters and even your favicon (the small icon that appears on a tab in your browser). Lastly, don’t forget to always link your logo back to your homepage—it’s a long-standing web convention. Choose your colors Your choice of colors has a powerful impact on your brand identity. Not only do colors add beauty to your site, but they also evoke emotions or connote certain associations with your brand. Your color palette plays an important role in the overall performance of your site, bolstering both conversion rates and the time spent on a page. Research suggests that up to 90% of a person’s assessment of your website is based on colors alone. Moreover, color is shown to improve brand recognition by 80% . For that reason, it’s critical that you choose a strongly branded design—including a powerful color scheme, logo and domain name—as you create a website for your service business. 04. Add the right pages Now it’s time for the fun part. Think of all the content you want to add to your service website and determine the most strategic way to organize it. It’s your business, so you can decide how many (and which) pages to include. Here are the most popular options: Homepage This is the central hub of your website. Since it’s often people’s first impression of your brand, it should be both attention-grabbing and informative. Make sure it prominently displays your company’s name and clearly explains what you do. Since the purpose of your site is to initiate bookings, you should also have a Book Now button placed above the fold. This gives users the option to book or schedule your services immediately upon arriving at your site. Bookings page To drive more revenue, you’ll want to add an online scheduling system that lets customers book and pay for your services online. While you can place your online scheduling platform anywhere on your site, many businesses opt to include a separate bookings page. That way, you’ll be able to lay out your services in an intuitive, organized way that includes all the essential details, like name, pricing and availability. You could even organize your services into packages (a.k.a. productized services ) on your Bookings page. About page The About Us page offers a personal description of your business. It’s a great place to share the story of who you are, from the origins of your business to your professional achievements and the company mission statement . If you work with multiple staff members, you can also include a Meet the Team section that makes it easy for visitors to get to know your organization. People should be able to get a sense of the personality behind your brand, as this will ultimately help you build deep connections with customers. As a service provider, forming relationships is the essence of acquiring and cultivating loyal clients. Contact page If visitors need to spend time looking for your contact information, they may decide it’s not worthwhile reaching out or purchasing your service. For that reason, add a separate page or section dedicated to all of your contact information. This should include phone numbers, email, social media accounts, a contact form and any other possible way clients can get in touch with you. People have also come to expect this information in the footers of websites. Make sure your footer is filled with up-to-date contact details, as well as your company’s address and operational hours. Blog A blog is an invaluable platform for building a loyal community, establishing yourself as an authority in the field, and driving traffic to your site. Blogs don’t get enough credit for their long-term advantages. In the long run, a blog can serve as a huge traffic driver and a way to connect with future customers (case in point: our Wix Blog is the first touchpoint for millions of people who may have never stumbled onto our site otherwise). That said, a blog is a long-term commitment—it requires a well thought-out strategy and consistent maintenance. Beyond saying ‘I want to get traffic,’ you need to understand your blog’s overall value to your brand, and acknowledge that two readers may come across your blog with two very different intentions and varying levels of familiarity with your brand. Allison Lee, Editor-in-Chief at Wix.com In fact, 72% of online marketers say that content creation is their most effective SEO, or search engine optimization, tactic when it comes to ranking high on search engines and increasing your number of site visitors. Testimonials Nothing is more impressive to a potential client than positive, unbiased reviews of your excellent service. For many customers, good reviews are the driving factor in their decision to convert. With that in mind, include a testimonials page on your site—it's an important marketing tactic that can lead to sales. PR coverage If you get published in notable publications, make this a point on your website. Just like testimonials, this will improve your brand’s credibility and further position your company as an industry leader. FAQ page By including an FAQ page, you can provide answers to questions that may naturally come up while clients browse your site. This helps potential customers feel comfortable about your product and builds trust in your brand. 05. Add a scheduling system to sell your services Next, add a scheduling system to your site so that customers can book and pay for your services online. Using Wix Bookings , you’ll be able to drive revenue to your business in a way that’s convenient and efficient for both you and your customers. In just minutes, you can take your offerings and package them as a service—whether it’s a one-on-one appointment with clients, a video class, or a multi-session course. Here’s how to do it: Create your services. This can include appointments, classes and online courses. Add staff members, if you’re working with a team. Set availability. You can do this by specifying your business’s operating hours, as well as the hours of staff who provide the service. Choose how to display bookings on your site, whether you want to show them all together or place them on separate pages. Set how you collect payment. Wix Bookings lets you easily accept full or partial payment through a reputable and secure online system. Add business details such as your address, currency and time zone. Upgrade your site to ensure the best Bookings plan for your business. In addition, scheduled appointments can be automatically synced with both your business and customers’ calendars. You and your staff will receive real-time booking updates when a client schedules an appointment. You’ll also have access to your client’s details, including their contact information, birthdays and relevant notes so that you can create the best possible customer experience. Manage your entire business on the go through the Wix App. From both the app and your desktop version, you'll be able to promote your services and related coupons, send invoices, and accept bookings in real time via live chat. 06. Pay attention to SEO SEO is the practice of optimizing your site so that your pages can rank higher in search engine results. While this may sound daunting, you can get started in a few simple steps: Choose the right domain name Sign up to Google My Business Use strategic keywords throughout your site Wix SEO is a comprehensive and free solution that efficiently guides you through these steps. Leveraging SEO and integrating it into the website creation process is vital. Various studies have shown that organic search is the single greatest provider of traffic to websites - with that being even more pronounced within the B2B context. To that, traffic from organic search, when done correctly is essentially built to last (with proper maintenance over time, of course) and forms a crucial part of a site’s long-term growth. Mordy Oberstein, Head of SEO Branding at Wix.com 07. Make your website mobile-friendly More than 50% of all website traffic worldwide comes through smartphones. This number is only increasing, which means that it’s crucial to make your booking services easily accessible to everyone through mobile. To optimize for mobile browsing, you’ll need to make sure your site is readable and navigable on a small screen. Wix takes care of that for you, ensuring the mobile version of your site looks beautiful on any device. 08. Get a second opinion and feedback Before you hit publish to take your site live, make sure everything looks and works the way you intended. Preview your website and browse the layout, and remember to proofread it a couple of times. You can even ask a trusted companion to look over things – the more eyes that can spot mistakes ahead of time, the better. 09. Promote your services via your website Once you’ve published your service website, whether it's a hotel website , a makeup artist website or photography portfolio , promote it so that people learn about your brand. A great way to get started is by spreading the word on social media. 10. Keep your site up-to-date To achieve the best possible results, keep your site fresh and up-to-date. This includes adapting to the latest trends (check out these great service business examples ) and adding new blog content to build up your authority in your field. To get a better understanding of your online performance, you can view Analytics for Wix Bookings. This gives you valuable insights into your booking statistics, such as the number of new and returning customers and your most popular pricing plans. By creating a website that enables customers to purchase your services online, you’ll take your business to new heights—and increase your revenue as a result. Why is it important to have a website for your service? Having a website for your service is crucial for several reasons: Credibility and professionalism A well-designed website can enhance both. It serves as a place where potential customers can learn more about your service, view testimonials and contact you. A professional-looking website instills trust and confidence in potential customers, making them more likely to choose your service over competitors. 24/7 availability Unlike physical storefronts with limited operating hours, a website is accessible 24/7. This means that potential customers can learn about your service, make inquiries or even make purchases at any time of the day or night. This flexibility can significantly expand your reach and increase sales opportunities. Customer convenience A website makes it convenient for customers to learn about your service and make informed decisions. They can easily access information such as pricing, service details, FAQs and contact information without the need for direct interaction with your or a customer service rep. Competitive advantage Having a website is essential to staying ahead of the competition. If your competitors have websites and you don't, you risk losing potential customers to them. By investing in a professional website, you can differentiate your service, attract more customers and stay competitive in your industry. Strengthen brand identity Use your website to showcase your unique style through visuals, content and messaging. A consistent brand image helps you stand out and connect with your audience. Make sure your design reflects your values and resonates with your target market. Remember, your website is often the first impression potential customers have of your brand. Enable online payments Add secure payment options so customers can pay directly on your site. It simplifies the process and helps boost your sales. Offering multiple payment methods like credit cards, digital wallets or BNPL (buy now, pay later) options can make the checkout experience even smoother. Plus, secure transactions build trust with your customers, encouraging them to return for future purchases. Learn how to create a job board website . How to create a service website FAQ Do you really need a website for a service business? Yes, having a website is essential for a service business. It’s a place where potential clients can learn about your services, see past work and get in touch with you easily. A well-designed website builds credibility and helps you stand out from competitors. It also lets you reach more people and accept bookings or payments online, making your business more convenient and professional. What does a services page look like? A services page should be clean, organized and easy to navigate, with clear headings for each service. It features engaging visuals, concise descriptions and calls-to-action that guide visitors toward booking or contacting you. Including client testimonials, case studies or certifications helps build credibility and trust. How do you structure a website service page? A well-structured service page starts with a clear introduction and overview of your offerings, followed by detailed descriptions for each service. Visual elements, benefits and features, and client testimonials help keep visitors engaged and informed. Including calls-to-action and contact details encourages inquiries or bookings, while optional pricing information and related services can guide decisions. Do I need a blog section on my service website? Adding a blog can boost your website by improving SEO and driving organic traffic. It’s a way to showcase your expertise, provide helpful content for visitors and keep your site fresh with regular updates. Blog posts can also be shared on social media and used in email marketing campaigns to attract and convert leads. Over time, it helps establish your authority in your field and keeps potential clients coming back. Should my pricing be visible on my homepage? Showing pricing on your homepage can save visitors time and build trust through transparency. It helps qualify leads automatically and can improve conversion rates while reducing customer service questions. If your services are highly customized or enterprise-level, it may make sense to direct visitors to a contact form instead. Either way, clear pricing information helps visitors make informed decisions quickly. Should I show client testimonials on every page or keep them on a dedicated page? It works best to do both. Including 1-2 relevant testimonials on each service page and a strong one on your homepage builds trust and social proof. Placing testimonials near calls-to-action encourages visitors to take the next step, while a dedicated testimonials page allows for detailed success stories, longer quotes or video reviews. This combination ensures prospects can easily see the value of your work wherever they explore on your site. Looking to start a service business? Check out these ideas for inspiration: How to start a virtual assistant business How to start a babysitting business How to start a nail business How to start a plumbing business How to start a party planning business How to start a food prep business How to start a pool cleaning business How to start a painting business How to start a tutoring business How to start a pool cleaning business How to start a cleaning business How to start a pressure washing business How to start a landscaping business

Turn your ideas into a website you love with Wix →   Ready to take your business to the next level with a custom social media website? You’re in the right place. Building your own platform is a powerful way to connect with your audience, increase engagement and grow your brand’s presence. And here’s the good news–with the right tools and a clear game plan, anyone can do it.   In this guide, we’ll walk you through ten steps to create a social media website that perfectly reflects your business goals. Whether you're learning  how to build a website from scratch  or revamping your current site, you’ll learn how to make a professional and engaging online space that your audience will love.   Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. Wix is all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. What is a social media website? A social media website is more than just a digital platform–it’s a dynamic and interactive space where users can connect, share content and actively engage with each other. Think of it as the difference between a static billboard and a buzzing community hub. Popular types of websites  like Facebook or LinkedIn exemplify this, providing users with the ability to create profiles, connect with others and exchange ideas. Now, imagine starting a business  and having a social media website tailored to your needs. Instead of being just another account on a big platform, you get to create a dedicated space that reflects your brand and serves your audience. It gives your business the freedom to engage customers, share valuable content and promote your brand–all while staying in control of your audience’s social experience.  Building your own social media site is a powerful way to create meaningful connections and position yourself as a leader in your community. But where do you start? We’ve mapped out 10 steps to guide you.  How to make a social media website in 10 steps Identify your audience Select a domain name and web host Pick a website builder and template Design your social media website Develop a content strategy Include tools for creating and publishing content Make your social media site mobile-friendly Start a social media blog (optional) Optimize for SEO Launch and promote your social media website 01. Identify your audience Before you do anything, define your audience. Who are they? What are their needs or goals? Are your user's business professionals looking to network, hobbyists eager to connect over shared interests or maybe students looking for learning opportunities? Understanding this will shape everything–from your site’s design to the type of content you will create.  For instance, younger audiences might gravitate towards visual-heavy, playful designs, while professionals might prefer clean layouts with intuitive navigation. The better you know your audience, the more effectively you can build a platform tailor-made for them.  Learn more: How to create a professional website How to create a job board website Plan a website  02. Select a domain name and web host Your  domain name  is your website’s address, and it should be concise, memorable and relevant to your target community. If you’re building a platform for avid readers, for example, a name like  tNextChapterHub.com " communicates purpose clearly.  If you're unsure where to begin, use Wix’s  domain name generator  to brainstorm ideas or check availability.  Next, choose a reliable hosting provider. Your hosting choice directly impacts your site reliability , uptime and ability to handle user traffic. A slow or unreliable site will frustrate users and deter engagement, so choosing a hosting service  with a track record for speed and scalability is crucial. "Simplicity is key. Choosing a name with an easy spelling and pronunciation, ensures quick recognition and recall. A great business name captures attention, evokes emotion and sticks in the mind. It should be unique yet memorable, reflecting your brand's essence and values." - Daniele Pitkowski, product marketing manager of alternative flows at Wix 03. Pick a website builder and template Gone are the days when creating a website required lengthy coding knowledge. A  website builder  like Wix simplifies the entire creation process with customizable templates specifically designed for interactive communities.  To match your community’s personality, explore website templates with various design styles–like bold and vibrant or minimalist and professional. Build a starting point, but make sure you can customize it enough to reflect your unique brand. 04. Design your social media website Great web design  goes beyond aesthetics–it shapes user interactions. A visually pleasing site with smooth, intuitive navigation keeps visitors coming back. Here’s what to focus on when designing:  Navigation:  Make menus accessible and easy to understand.  Call-to-actions (CTAs):  Help users take meaningful steps like signing up, joining discussions or exploring content.  Colors and typography:  Make sure they resonate with your audience. A playful color palette may appeal to younger users, while neutral tones may signal professionalism for a business audience.   Your design choices are a statement of your brand values, so make sure they align accordingly.  Learn more: What is web design? 05. Develop a content strategy No social media website succeeds without engaging content. Start by asking, what do your users value? Are they looking for actionable advice, entertainment or opportunities to network? Your content strategy should deliver exactly that.  Planning ahead of time significantly cuts down on  how long it takes to build a website . Create a content calendar for consistent updates–whether it’s user-generated posts, insightful blog entries or multimedia content. For example, if your platform serves DIY enthusiasts, offer how-to guides, live project demos or community challenges. Consistency strengthens engagement and invites users to return regularly.  06. Include tools for creating and publishing content Empowering users to contribute is at the heart of any social media platform. When designing your site, include  website features  that make it easy for users to create profiles, upload photos, share posts or start conversations.  Also, moderation tools are key to ensuring a safe, respectful environment.  Think of interactive features like: User reporting  Comment moderation Rules for community behavior Platforms like Wix let you include publishing and content management features without compromising quality. This, in time, can also help you  monetize your website . 07. Make your social media site mobile-friendly Most users access social networks on their phones, meaning your website has to work flawlessly on mobile devices. During the website development  phase, choose a flexible layout that easily adapts to any screen size and test extensively to make sure pages load quickly.   Learn how to make a website mobile-friendly  to help ensure every detail—from navigation menus to font sizes—scales perfectly across devices.  08. Start a social media blog (optional) Deciding to  build a blog  amplifies your platform’s value, connecting users with fresh content. Use it to share news, insights or updates related to your community’s interests. Running a platform for eco-conscious users? Blog tips on sustainable living or highlight progress from the community. This extra layer of engagement enriches user experience and gives them an additional reason to engage with your platform regularly.  Using a  blog maker  simplifies creating and managing blog posts with customizable layouts and built-in SEO features. 09. Optimize for SEO It’s not enough to create a great platform–people need to find it. Search engine optimization (SEO) makes sure your site ranks high in search results. Optimize your site by including keywords in title tags , headings and meta descriptions and incorporate alt text for images. Additionally, focus on technical aspects like fast loading speeds and mobile usability. The easier it is for users to discover your site, the bigger and more active your community will become. 10. Launch and promote your social media website Check your  website launch checklist  and make sure you thoroughly review your website before it goes live. But going live is just the beginning–promotion is the next challenge. Use all the  marketing strategies  in your arsenal to spread the word:  Collaborate with other businesses Share your community on your existing profiles Send a launch announcement to your email list    The goal? Build awareness and start fostering an engaged audience that resonates with your vision.  Why create a social media website for your business? Owning your platform unlocks opportunities that most third-party social media platforms simply can’t offer. Algorithms and policies dictate visibility on traditional platforms, often limiting your ability to engage your audience directly.  But with your own website, you’re in complete control–every design choice, interaction and piece of content reflects your brand identity. You can build relationships, create meaningful conversations and establish connections with your audience.  From credibility to better customer engagement, a social media website positions you as a leader in your niche, helping your business stand out. If you’re ready to take this step, start by using the tips above to bring your vision to life. With a little planning and a lot of creativity, your social media website could become the go-to destination for your community.  Social media website examples built on Wix Looking for inspiration to design your own social media website? Here are five standout examples of social media websites built on Wix, each with its unique look and feel: 01. A Social Thing A Social Thing ’s website is clean, minimalist design with a strong focus on visual hierarchy. The homepage emphasizes bold headings and subtle animations that make navigation seamless. The soft color palette and ample white space convey a modern, approachable vibe. 02. Just Post Media Just Post Media ’s site features a straightforward layout with easy-to-read sections and a professional tone. Its monochromatic color scheme, paired with high-quality images, gives the site a polished and sleek look while maintaining user-friendly navigation. 03. Social Savvy Pulse Bright and engaging, Social Savvy Pulse ’s website uses pops of color to draw attention to key sections. The design feels energetic and vibrant, with bold typography and interactive elements creating a dynamic user experience. 04. Start Social Start Social ’s site opts for a playful, youthful look, using bright colors and quirky social media graphics . Its well-structured sections and cheerful design make it engaging, appealing to a tech-savvy and fun-loving audience. How to make a social media website FAQ How much does it cost to build a social media site? When it comes to  how much a website costs , it can range from a few hundred dollars to several thousand, depending on the complexity and features you want to include. Factors such as site design, user authentication, hosting and advanced tools like messaging or video sharing all impact the price. However, using a website builder like Wix can significantly lower costs by offering pre-designed templates and integrated tools. These platforms simplify the process, making them ideal for individuals or small businesses looking to create a functional social media site on a budget. Learn more: Is Wix free? When building a social media website, you should ______. When building a social media website, you should start by identifying your target audience and tailoring the platform to their needs. Focus on creating engaging and shareable content, as this will drive user interaction and help your platform grow. Additionally, ensure that your website is mobile-responsive, as many users will likely access it through their smartphones. Paying attention to design, functionality and user experience will set your website apart from competitors. Is it better to have a website or Instagram? When it comes to  website vs social media , they serve different purposes, but a website offers more control and versatility. With a website, you own your content, branding and user data—something social media platforms don’t provide. Websites also allow for features like blogs, e-commerce, and specialized tools. While social media like Instagram is great for visual content and targeting specific audiences, having your own website ensures long-term stability and control over your online presence. What was the first social media site? Six Degrees, launched in 1997, is widely considered the first social networking site. It allowed users to create profiles, connect with friends, and share messages, laying the foundation for modern social media platforms. While its functionality was basic compared to today’s standards, Six Degrees was revolutionary for its time. It demonstrated the potential of online networks and inspired the development of platforms like Friendster, MySpace and Facebook. What are some good web design principles to apply to a social media site? When designing a social media website, follow these key principles: User-friendly UI : Keep navigation intuitive and visually appealing. Fast performance : Optimize speed for seamless interactions. Engaging UX : Encourage interaction through likes, comments, and shares. Strong website security : Implement encryption and privacy controls. Personalization : Use AI for content recommendations. Scalability : Ensure smooth growth as users increase. Mobile friendly : Design for all devices.

Turn your ideas into a website you love with Wix →   Starting a news website is your chance to share your voice and keep the world informed. If you’re passionate about local events, global news or niche topics, creating a website gives you a platform to make an impact. But before you break the news, you need to set up your site–and that starts with choosing the best website builder  to bring your vision to life. If you’re wondering  how to make a website  that meets your goals and keeps readers coming back, you’re in the right place. This guide will walk you through every step to get your news website off the ground and make your stories heard online.  Create your news website effortlessly with an AI website builder . Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. Wix is all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. What is a news website?  A news website is an online hub for sharing news articles, stories and updates on different topics, making it one of the many types of websites  catering to specific audiences and purposes. From global headlines hubs to focused sites for local communities, news websites keep readers informed and engaged in real-time.  News sites usually rely on website infrastructure  that supports features like dynamic headlines, multimedia integration and mobile-friendliness. Content is organized into categories like politics, sports, entertainment, technology a nd more, making sure readers can easily navigate and find topics of interest.  Features like search functionalist, social sharing tools and comment sections enhance usability, while monetization options like ads, subscriptions or sponsored content help sustain operations. If your goal is to report breaking news or focus on specialized topics, a news website is an impactful way to share stories and connect with your audience. How to start a news website in 8 steps  Define your niche and audience Select a domain name and web host Pick the right website builder and template Design your news website Create a winning content strategy Optimize your news site for SEO Plan to monetize your news website Publish and promote your website 01. Define your niche and audience  A successful news website starts with a clear focus. Think about who you want to reach and the type of news they care about. Your niche:  local events, industry updates or specific interests like travel, technology or cooking. Your audience: define their interests, challenges and preferences. Make your site unique:  show how your content stands out from other news websites. 02. Select a domain name and web host Your domain name  is your online identity–make it short, memorable and aligned with your news niche. Choosing the right domain name is the first step in building your online presence. Use tools like a domain name generator  or perform a domain name search  to find the perfect fit.  Once you’ve nailed your domain name, keep site reliability  in mind to keep your site running smoothly and accessible to audiences 24/7. Whether you go for free website hosting  or a paid plan, make sure the service offers great uptime , scalability  and customer support.  If you’re new to hosting, learn more about what is web hosting  and how to host a website . 03. Pick the right website builder and template Creating a news website is simple when you use the right tools. Start with a website builder or the best AI website builder  to design a professional, user-friendly site–no coding required. Platforms like Wix offer intuitive  drag-and-drop  tools, perfect for beginners and experienced creators alike.  Next, look for website templates  tailored for news platforms. Look for news templates  with features like dynamic content feeds, bold headline sections and clean layouts to keep your stories front and center.  By choosing the right builder and template, you’ll expedite the design process and launch a news website that captivates your audience.  Learn more: Cheap website builder Best website builder for small businesses Personal website builders 04. Design your news website Your website design sets the tone for your readers and builds credibility. Focus on the essentials: Easy navigation  Mobile-friendly design  Eye-catching homepage  Consistent branding  Clear CTAs Clutter-free layout Multimedia support  A well-thought-out design makes our news website visually appealing and improves usability, making sure readers stay longer and keep coming back. Learn more: Best website designs What is web design? 05. Create a winning content strategy A solid content strategy  sets the stage for the success of your news website. Here’s how to plan your website content :  Define your niche: focus on specific topics or areas of interest to establish your expertise and attract a dedicated audience. Create a content calendar: plan out articles, breaking news and features in advance to maintain consistency and stay organized. Balance content types: combine articles, short updates, multimedia features and opinion pieces to keep your readers engaged. Prioritize timely updates: stay ahead of the curve by publishing breaking news and trending stories as they happen. Leverage SEO: optimize your articles with relevant keywords, headlines and meta descriptions to boost search engine visibility. Engage your audience: include interactive elements like polls, comments and social sharing buttons to encourage reader participation. Track performance: use analytics to monitor the types of content that resonate with your audience the most.  Discover what is web content  and learn how it can elevate your news website.  06. Optimize your news site for SEO To attract readers and rank higher in search results, search engine optimization (SEO) is a must for your news website. Start by researching and incorporating relevant keywords into your headlines, subheadings and content to align with what your audience is searching for. Regularly publishing fresh con tent can significantly increase your visibility while providing value to your readers. You can even start a blog to cover trending topics, share in-depth analysis and drive consistent traffic to your site. A well-structured website with clean URL s, internal links and organized categories will enhance navigation for both users and search engines like Google. If your site focuses on regional news, leverage local SEO by including location-specific pages and optimizing for local keywords. Building backlinks from reputable websites in your niche will further boost your site’s authority.  According to Sharon Hafuta, SEO blog editor at Wix: "Good SEO isn’t just about keywords—it’s about understanding what your readers are searching for and creating content that fulfills their needs. Following this approach builds trust and keeps your readers interested enough to come back." For additional tips, check out how to start a blog  and use tools like website SEO to monitor and refine your strategy. 07. Plan to monetize your news website Once your news website is ready to go live, monetizing it is the next important step. Even before publishing, it’s important to plan for how you will generate revenue from your site. Here are a few strategies to help you get started. Focus on increasing traffic by consistently creating SEO-optimized content. Once you start attracting readers, you can explore various monet ization methods like paid advertising.  Another great way to monetize a website is through affiliate marketing . By recommending relevant products or services within your content, you can earn commissions from readers who make purchases through your affiliate links. If you plan to launch a blog alongside your news site, consider how to monetize a blog through subscription-based access to premium content, like exclusive reports. This model provides value to your readers while offering a steady income stream.  08. Publish and promote your content With everything in place, the next step is to publish your content and start promoting it to attract readers.  Before hitting “publish,” make sure your site is fully optimized and ready for traffic. Double-check your website launch checklist  to ensure all technical aspects are covered–from site speed to mobile responsiveness. Once you’re ready, publish your first set of articles and make them easily shareable by adding social media buttons, sharing links and incorporating multimedia elements like images and videos. Promote your content across multiple channels like: Social media: share your posts on Twitter, Facebook, Instagram and LinkedIn to drive traffic and engage with your audience. Email marketing: start collecting email addresses and sending out newsletters to notify readers about new content, updates or exclusive news. Collaboration and guest posts: partner with other content creators in your niche or write guest posts for other sites to build backlinks and attract new readers. By consistently publishing high-quality content and using targeted promotion strategies, you’ll start building an audience and gaining recognition for your news website. Learn how to create a job board website . News website examples built on Wix Looking for inspiration to design your own news website? Here are standout examples of news websites built on Wix, each with its unique look and feel: 01. Visionary News The  Visionary News  website is designed with a political campaign focus, making it unique from typical news websites. It effectively showcases updates, news and CTAs. The site features a modern layout that simplifies navigation and a dedicated blog section that allows for regular updates, which is great for news content.  02. Course Avenue Course Avenue ’s website focuses on the niche topic of compliance, providing resources and training updates related to web accessibility. The clean and professional design features an educational layout that supports blog posts and resources. It also includes a resource center, offering easy navigation for training modules and certifications, while providing information about upcoming events and training sessions. 03. The G.O.A.T. Review The G.O.A.T. Review  website operates as a personal blog with a focus on digital news and updates. The design makes it easy to read, while the blog format emphasizes personal stories and news. Multimedia content such as videos and images are seamlessly integrated, offering variety in storytelling, which is great for engaging readers on a news website.  04. Lake Starlight Buzz Wheel The Lake Starlight Buzz Wheel  website is a dynamic and interactive platform that highlights local news, events and entertainment. The site features a unique circular design layout, making it stand out from other more traditional news sites. It emphasizes local happenings and includes an event-focused approach, perfect for a community-based news platform. With its vibrant colors, engaging images and interactive features like the “buzz wheel,” it provides a visually engaging user experience that’s well-suited for showcasing news content.  How to make a news website FAQ How can I start my own news website? To start your own news website, you’ll need to choose a niche or focus of your content, like local news, sports or entertainment. Next, choose a reliable website builder, like Wix, to design and launch your news website. Customize your layout to suit your niche and make sure it’s mobile-friendly. Add essential features such as news feed, articles and a contact page. Lastly, set up an editorial plan and start publishing quality content regularly to engage your audience.  Learn more: How to make a website mobile-friendly Mobile website builder What is a mobile website  Do news websites make money? Yes, news websites can make money through various monetization strategies. These can include advertising, like displaying ads or sponsored content, subscription models, affiliate marketing and selling digital products like eBooks or courses. Many news websites also generate revenue by partnering with brands and using paywalls for premium content. How to get content for a news website? You can get content for your news website by either writing original news stories, collaborating with freelance writers or using press releases from reliable sources. It’s important to keep your content relevant, fact-checked and engaging to build trust with your audience. You can also gather content from public domain sources, news aggregators or partner with local journalists to provide fresh updates.  How to publish news on a website? Publishing news on a website involves creating high-quality articles or blog posts and adding them to your website’s content management system (CMS). Make sure every piece of content is formatted well, includes images and is optimized for SEO to help it rank higher on search engines. Once published, share the articles through social media, email newsletters and other channels to reach a wider audience. Learn more: What is CMS? Best CMS systems Can anyone start a news website? Yes, anyone can start a news website, regardless of their background. But it requires a commitment to producing timely, accurate and engaging content regularly. Having a good understanding of journalism ethics, SEO practices and audience engagement is essential to the success of the news website. It’s also important to choose a suitable platform, like Wix, to build a professional and functional website quickly.

Bring your inspiration to life with a Wix website →   A well-designed, informative website is an essential part of planning any event. People rely on a website to set the tone of the occasion and provide necessary details and contact information. If you have an event coming up, the first step is to create an event website . Then, customize it to your liking with whatever colors, images and effects you see fit. You can even choose the perfect event invitation template to send out online invitations to all your guests. And don’t forget to set up an RSVP form directly on your site to ease the process. To inspire your creativity when it comes to understand how to make a website and in particular this type of a website , we’ve gathered 10 of our favorite event websites to showcase just how imaginative you can get when designing your own and starting your business . Also read: How to start a party planning business and best websites for inspiration Or get started by understanding more about creating a website with AI with the Wix AI website maker. Create the perfect site for you with Wix's website builder . Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website.  Best event websites Fun City Manchester Creative Retail Awards Paisley and Caitlin’s Wedding Website Richmond Sunflower Festival Clarine and Jovine’s Wedding Website Mammoth March Operation Pumpkin Oktoberfest Atlanta IMPACTER Taylor and Nico's   Wedding Website 01. Fun City Manchester The event website of the traveling theme park contains a large spiral image consisting of contrasting oranges, yellows, reds and purples that grab visitors’ attention right away. Next to this design is an outline of a picture of a red ticket stub with the event details and a Book Now button, acting as the site’s call to action (CTA). On the bottom fold of the website, photos of fair rides display all the event has to offer. The designer incorporated a mouseover effect so each image enlarges slightly as the mouse icon hovers over it. Next to each photo, the ride's title is listed with a brief description so visitors have an idea of what they’ll experience. 02. Creative Retail Awards The Creative Retail Awards event is all about celebrating excellence in retail design. To bring the celebration to life, the event is filled with live performances, delicious food and interactive activities. An event app is installed onto this sleek-looking website to manage all aspects of the event, including ticket sales and RSVPs. Site organizers have made communication a breeze with the use of a contact form on a dedicated page, as well as an installed chat app . The chat box requests basic contact information followed by a screen with an opportunity for live chat upon availability. The use of this feature lets visitors know that there is someone to answer questions or provide information at the click of a button. Learn more: How to make conference website and conference website examples 03. Paisley & Caitlin’s Wedding Website If you’re looking for tips on how to create a wedding website , check out Paisley and Caitlin’s for inspiration. This site perfectly encapsulates the desert theme of the couple’s big day and has been created with an inviting wedding website template customized to fit their unique style. This uplifting and colorful one-page website contains multiple sections that are broken up with alternating pink and orange backgrounds, providing harmonious contrast. Pictures of the couple are cut into atypical shapes and strewn about along with bright floral illustrations. This is an excellent example of how various elements can work together to create flow in web design. From an RSVP page to details of the location, it’s clear that every moment of wedding planning has been carefully thought out. This momentous occasion will surely be something to celebrate. Read also: How one man popped the question with a Netflix-inspired Wix site 04. Richmond Sunflower Festival The Richmond Sunflower Festival’s event website houses all the happenings at Richmond Country Farms, from Yoga in the Flowers to their annual pumpkin patch. Bright colors and videos of sunflowers help maintain a sunny, positive vibe, and ensure consistent formatting across each page. Before heading to the festival, attendees can check out the FAQ page to answer event-related questions. Then after the event is over, Richmond Sunflower Festival shares photos from the event with a photo album app. By doing so, they can strategically drive traffic to their website even after the festival ends. 05. Clarine and Jovine’s Wedding Website Simple and elegant, this wedding website example allows professional photos of the happy couple to shine through as the star. The image of the bride and groom on the top fold contains a parallax scrolling effect, adding an appealing visual element to the site. And to showcase their engagement ceremony and livestream their upcoming wedding, Clarine and Jovine have utilized a video app, making it possible for friends and family around the world to virtually attend. 06. Mammoth March The Mammoth March logo says it all: black and green letters with green footprints will have site visitors geared up and ready to test their endurance. The organization hosts a variety of hikes all around the US that are open to anyone looking to unwind and disconnect. The site features a blog with articles dedicated to all things hiking, from what to pack to how to plan your next outdoor excursion. Creating a free blog is a great way to boost Mammoth March’s SEO efforts and increase traffic to their site, and not to mention provide helpful, relevant content to attendees. 07. Operation Pumpkin If you’re wondering how to create a website, take a look at Hamilton, Ohio’s annual fall festival event website. The site features a coordinating fall color palette, including navy blue, orange and yellow to create a festive autumn vibe. The bottom footer is strategically leveraged for location and contact information, making it easy to get in touch with event coordinators. Google Maps is embedded along with a pin showing exactly where the festival is located. Additionally, a contact form and Operation Pumpkin’s Facebook page are included in the same area. Providing multiple methods to easily contact event organizers allows attendees to feel supported in their decision to attend. All of their questions can be answered quickly and easily. 08. Oktoberfest Atlanta The month of October sees Oktoberfest festivals popping up all around the world, and Oktoberfest Atlanta’s website displays the radiating energy of this annual event. The site emulates a fun, vibrant atmosphere that beer lovers are sure to connect with. This one page website makes navigation a breeze with a menu at the top of the page that jumps to the corresponding segments that include Buy Tickets, Getting There, Gallery, Rules and FAQ . Each section includes a different color and patterned background with images from previous years mixed in throughout. This contrasting division helps guide visitors and segments important information so it’s more easily accessible. 09. IMPACTER This business entrepreneur conference event website is all about keeping attendees on their toes. A black background with large, capitalized white font against a desert background conveys a sense of exclusivity and mystery. At the top of the homepage, a menu bar is presented with page titles in matching white font, providing unity. However, a bold Click Here to Register button stands out in red which morphs into the words Click here when the mouse hovers over it. This bold CTA draws in the eye, helping promote the event and increase sign-ups. 10. Taylor & Nico   wedding website The DeLorenzo wedding website is a modern, elegant way to share all the important details with guests. Its clean design, soft visuals and intuitive layout make it easy to find everything in one place. The homepage sets a warm, welcoming tone, while the “Us” page brings the couple’s story to life through photos. From travel information and nearby accommodations to a thoughtfully curated registry and simple RSVP form, the site provides everything guests need without feeling cluttered. An FAQ section rounds it out, answering common questions upfront and ensuring a stress-free experience. What is an event website? An event website is an online platform designed to provide information and provide services related to a specific event. These events can range from conferences, seminars, workshops, trade shows, concerts, festivals, weddings, and more. The primary purpose of an event website is to serve as a central hub where attendees, organizers, sponsors, and other stakeholders can access all the relevant details and resources related to the event. What should a good event website include? A good event website should be more than just visually appealing, it also needs to be both functional and informative. It should effectively communicate your event's details and provide a seamless experience for visitors. Here's what you should include to create a successful event website: Clear event details Event name, date, time, and location (physical or virtual). Concise event description that highlights its purpose and benefits. Relevant images or graphics that reflect the event's theme or content. Use an event name generator to come up with the best name for your function. Agenda and schedule Detailed schedule with session names, times, and locations (if applicable). Speaker or presenter names and affiliations for each session. Option to add sessions to a personal schedule if possible. Speaker and performer profiles Brief bios and photos of speakers, performers and presenters. Links to their social media profiles or personal websites. Venue information Address, map and directions to the event venue. Virtual event platform details and access instructions (if applicable). Sponsor and exhibit details Logos and descriptions of event sponsors and exhibitors. Links to their websites or dedicated pages. Networking opportunities Social media integration and buttons with links to event profiles. Discussion forums or chat features for attendees to interact. FAQ and support Comprehensive list of frequently asked questions and answers. Contact information for event organizers or customer support. Media and resources Videos, images, or promotional materials related to the event. Downloadable resources such as presentation slides or handouts. Learn more about building your Wix site with our guide. You can also explore all types of websites, from the best law websites to the best church websites . Event websites FAQ Can I create a website for a temporary event? Yes, you can create a website for a temporary event. Design a simple site with event details, schedule and location included. Use a website builder like Wix for easy setup. Include RSVP or ticketing options. Promote your site through social media and ensure it aligns with the event's theme and purpose. Can I create a free event website? Yes, you can create a free event website using event website builders like Wix. These platforms offer free plans with customizable website templates , event registration features and basic functionalities. Ensure the chosen platform meets your event's needs and consider upgrading for additional features if required. What are some great event website templates to use? Event website templates Event production templates Conference and meetup templates Event planning company templates Venue website templates Holidays and celebrations templates What are the best practices to making an event website? Your event website should be clear, engaging and easy to navigate. Highlight the event’s purpose, date and location right away. Make registration simple with an intuitive system, and include a detailed schedule and contact information for any questions. Use eye-catching visuals like photos or videos to build excitement, and ensure your site works seamlessly on mobile devices. Add features like social sharing buttons and an FAQ section to make the site more user-friendly and help spread the word about your event. How much does it cost to build an event website? An event website can be built for free, if you choose a website builder as your platform. This is also true if you use Wix, or you can opt for a paid plan (prices start from $17 a month) which include domain name registration, secure hosting, ecommerce integrations and event features. If you choose to work with a developer or designer, building a site can cost from hundreds to thousands of dollars for the creation process alone and not including management and maintenance costs. Learn more: Is Wix free?

Bring your inspiration to life with a Wix website →   Health and wellness websites need to do more than look good. They should create a sense of calm, trust and professionalism while clearly communicating your services and values. From fitness and nutrition to beauty and holistic care, the right design helps connect with audiences who are actively seeking balance, credibility and results. Building one is easier than it sounds. With Wix, you can create a website tailored to your specific health and wellness niche and customize it any way you like. Below, explore standout health and wellness websites created by real Wix users and get inspired by designs that support a healthy, purpose-driven lifestyle. Learn more: How to start a website Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: best health and wellness websites Creating a health and wellness website that engages users requires thoughtful web design  and reliable content. The best sites combine a clean user-friendly interface with mobile optimization accessible information and a cohesive visual style to build trust and credibility. Fast-loading pages and intuitive navigation help visitors find the health guidance they need. What makes the best health and wellness websites? What we looked for How it was applied User experience Clear headings, organized menus and responsive layout that make information easy to find Mobile-friendliness Optimized for smartphones and tablets to provide a smooth experience on any device Content accessibility Concise language, multimedia elements and inclusive features that suit diverse users Credibility and trust Professional colors, fonts and imagery, along with certifications and expert affiliations Performance and speed Fast load times and optimized images to prevent user frustration and improve satisfaction “Choosing the right website builder isn’t just about comparing specs—it’s about understanding how it actually feels to use. We tested each platform the way a real user would: building pages, booking appointments, customizing templates and navigating setup tools. It’s the only way to truly see which builders deliver value beyond the sales pitch.” - Sharon Hafuta, SEO blog editor at Wix 15 best health and wellness websites Sblended Nutrition Pransky and Associates Cognitive connections Beyond Body Coaching Bro Counsel River House Day Spa Wholistic Wellness The Doctors Who Care The Wellness Society Revive Therapeutic Services Aly Gray Fitness Manapura Spa Urbana Practice Shraddha Nutritional Concepts 01. Sblended Nutrition Sblended Nutrition   offers delicious and healthy smoothies, and their website is a fantastic example of how to make a strong local impression with a clean, focused design. The site immediately pulls you in with high-quality photos of its products and a warm, inviting atmosphere that makes you want to visit. Its simple one-page structure makes it incredibly easy for customers to find what they need, from the menu to contact details. The bold and playful headline "smoothies blended with love" perfectly captures the brand's friendly personality. This health and wellness website proves that you don't need a complex layout to be effective; a clear message and great visuals are powerful tools. Bold photography creates a vibrant and appetizing first impression The simple layout makes navigation intuitive and fast The brand's personality shines through in the copy and design Like what you see? Build your own health and wellness website using this same template. Template name: Cake shop website template 02. Pransky and Associates Pransky and Associates   offers mental health and wellness coaching services, with a website that feels both professional and welcoming. The calm color palette and warm images make visitors feel at ease right away. As a  service business , they clearly outline their self-paced products, live programs and coaching options. Their  free blog  breaks down complex topics in an easy-to-understand way. The site keeps everything organized, making it simple for visitors to find the resources that suit them best. Clear separation of services helps users navigate easily Inviting visuals build trust from the first visit Free blog provides valuable, accessible information Like what you see? Build your own health and wellness website using this same template. Template name: Plant store website template 03. Cognitive connections Cognitive connections is a specialist executive‑function therapy and coaching practice for educators, students and professionals. Their website is a powerful example of how health and wellness sites can cater to a specific, professional audience. It uses a clean layout and strong, action-oriented headlines like "Get Ready. Do. Done." to communicate its methodology with confidence. The site effectively presents a variety of resources including on-demand webinars, training events and even a Chrome extension. For a practice that offers multiple services, the clear calls to action guide users to the right place, whether it's learning more or using the form to connect with a clinician. Integrating  scheduling software  for upcoming events also simplifies the process for busy educators and professionals. Clear calls to action guide users to the next step The site effectively organizes a large amount of information A professional design builds credibility and trust Like what you see? Build your own health and wellness website using this same template. Template name: Business consulting company website template 04. Beyond Body Coaching Beyond Body Coaching ’s website, which supports eating‑disorder recovery through 1:1 coaching, retreats, and courses, creates an immediate sense of safety and understanding — vital for its audience. From the first click, soft colors and personal photos make the site feel warm, friendly and inviting. As a  service website  focused on eating disorder recovery, it does an excellent job of presenting its offerings—coaching, retreats and courses—with compassion and clarity. The message is consistently empowering, emphasizing that visitors are in the right place to heal. This is one of the health and wellness websites that truly connects on a human level. A welcoming tone and personal story build instant trust Clear service sections make it easy to find the right support A prominent call to action encourages visitors to take the first step Like what you see? Build your own health and wellness website using this same template. Template name:   Psychotherapist website template 05. Bro Counsel Bro Counsel is a mental health counseling and life‑coaching platform that provides faith-aligned therapy for individuals, couples and families. Their website is a prime example of how to connect with a specific niche in the mental health space. You can find a modern and clean design with a straightforward message that gets right to the point. It uses direct language and imagery to create a comfortable atmosphere for people seeking therapy, particularly within a specific faith-based community. By clearly outlining the types of support available and the simple three-step process to get started, the site removes barriers and builds confidence. This is one of the health and wellness websites that understands its audience deeply and speaks directly to their needs. Strong niche targeting creates a clear and focused message A simple three-step process makes getting started feel easy The design and copy build a sense of community and trust Like what you see? Build your own health and wellness website using this same template. Template name: Coaching professional website template 06. River House Day Spa River House Day Spa ’s website is a full‑service wellness destination offering massage therapy, facial treatments, body treatments and nail services. Their website is a beautiful lesson in tranquility and simplicity. The design uses serene imagery and a clean, spacious layout to immediately transport visitors to a place of relaxation. It’s an excellent model if you want to  create a massage therapy website , as it focuses on atmosphere and ease of use. The services are presented with elegant photos and clear descriptions, making it simple for clients to find exactly what they need. This is one of those health and wellness websites that proves a calming design can be just as effective as a bold one. Soothing imagery and a clean layout create a relaxing user experience Services are presented clearly, making booking simple The minimalist design feels upscale and professional Like what you see? Build your own health and wellness website using this same template. Template name: Spa website template 07. Wholistic Wellness Leah Joiner’s Wholistic Wellness website provides holistic health services focused on colon hydrotherapy, lymphatic drainage, nutritional coaching and spiritual health. Her website is a perfect example of how to build a personal brand that feels authentic and trustworthy. This wellness website uses earthy tones and professional photos of Leah to create a personal connection, making visitors feel like they're in capable hands. Her services are laid out clearly with individual "Book" buttons, which makes scheduling an appointment incredibly simple. By prominently featuring her extensive certifications and client testimonials, she builds credibility right away. This is one of the health and wellness websites that masterfully combines personality with professionalism. A strong personal brand builds immediate trust Direct booking buttons for each service simplify the user journey Testimonials and certifications are used effectively to build credibility Like what you see? Build your own health and wellness website using this same template. Template name: Chiropractic clinic (elegant) website template 08. The Doctors Who Care Doctors Who Care ’s website is a concierge and membership‑based healthcare service offering direct access to top physicians. Their website projects an image of premium, modern healthcare from the moment you land on the page. This healthcare website design is sleek and professional, using high‑quality images and a clean layout to build immediate trust. The site clearly explains the benefits of membership and introduces its distinguished physicians with individual profiles. This approach positions them as an exclusive service and makes it easy for potential patients to feel confident in their choice. A professional design and high-quality imagery build trust Clear value propositions explain the benefits of joining Physician bios add a personal touch and credibility Like what you see? Build your own health and wellness website using this same template. Template name:   Medical clinic website template 09. The Wellness Society The Wellness Society is a membership-based, national wellness community with over 70 college and city chapters across the U.S. Their website is a brilliant example of how to build a community‑focused brand. This wellness website feels youthful and energetic, using vibrant photos and a clean, modern layout to appeal directly to its college and city-based audience. It’s one of the most effective wellness websites for demonstrating the power of social connection. The site smartly uses testimonials and an Instagram feed to create a strong sense of belonging and FOMO (fear of missing out). By focusing on chapters, events, and merchandise, the site makes it easy for visitors to see how they can get involved. A community-centric design makes visitors want to join Strong visuals and social proof build excitement and trust Clear pathways guide users to join, shop or attend events Like what you see? Build your own health and wellness website using this same template. Template name: Meditation website template 10. Revive Therapeutic Services Revive Therapeutic Services supports mental health care through therapy, medication management and advanced treatments. Their site is one of the most reassuring and user‑friendly health and wellness websites out there. Their website uses warm, inviting imagery and a clean, organized layout to make visitors feel supported from the moment they arrive. The site does a fantastic job of demystifying the process of getting help by breaking it down into three simple steps. It builds major credibility by featuring logos from well-known publications and making its insurance policy easy to find. Including a chat bot feature is also a smart move, giving visitors an immediate and private way to ask questions and get information. A simple three-step process makes getting started easy Social proof and clear insurance information build trust The site design is warm, professional and welcoming Like what you see? Build your own health and wellness website using this same template. Template name: Online yoga classes website template 11. Aly Gray Fitness Aly Gray Fitness is a personal training and online fitness coaching platform offering 1:1 training, live and on‑demand workouts and fitness challenges. Their website is a high‑energy example of a personal trainer site that’s all about motivation and community. Bold action shots of Aly and punchy text make the site feel energetic, getting visitors pumped to work out. The site clearly presents different ways to get involved, from 1:1 training to challenges. Including embedded Instagram content on the homepage is a great touch, offering fresh, authentic updates and building a strong social connection with the AGFitFam. A strong personal brand creates an energetic and motivational vibe Multiple clear offerings guide users to the right fitness solution Embedded social media content keeps the site fresh and engaging Like what you see? Build your own health and wellness website using this same template. Template name: Fitness trainer website template 12. Manapura Manapura is a natural‑science wellness brand focused on longevity and cognitive health supplements. Their website is a breath of fresh air, perfectly capturing a feeling of calm and balance. This wellness website uses a soft color palette, beautiful photography and plenty of white space to create a peaceful and inviting atmosphere. It's one of the most aesthetically pleasing health and wellness websites, drawing visitors in with its focus on recipes and mindfulness. By showcasing a blog with delicious-looking recipes and wellness tips, the site provides immediate value and establishes the owner’s expertise. This approach builds a connection and encourages visitors to explore her services further. A clean and calming design creates a serene user experience High-quality blog content provides value and builds authority A strong personal brand feels authentic and trustworthy Like what you see? Build your own health and wellness website using this same template. Template name: Food blog website template 13. Spa Urbana Spa Urbana is a full-service urban spa offering massages, facials and holistic wellness treatments. Their website is a fantastic model for health and wellness sites that want to showcase a strong brand ethos. With a clean, nature-inspired design, it immediately communicates their commitment to organic and eco-conscious practices. By dedicating sections to their green spa certification and cruelty-free mission, they build a deep connection with like-minded customers. The site structure is simple, guiding visitors to book services or shop for their featured organic products. It’s a great example of how a brand’s values can be the foundation of a beautiful and effective website. A design that clearly reflects the brand's core values Strong calls to action for booking and shopping A blog that provides value and builds authority Like what you see? Build your own health and wellness website using this same template. Template name:   Start from scratch website template 14. Practice Shraddha Practice Shraddha is an online yoga and wellness community offering classes, meditations, and workshops. The site feels calm and inviting, with soft gradients and wavy graphics that instantly put visitors at ease. It successfully balances a wide range of offerings—from yoga and meditation to creative workshops—without feeling cluttered. By showcasing video previews of classes and highlighting the community aspect, the site makes visitors feel like they are already part of something special. The clear membership options make it easy for new users to join and get started. A cohesive and calming design sets a welcoming tone A diverse range of content appeals to a broad audience Clear membership tiers and calls to action simplify joining Like what you see? Build your own health and wellness website using this same template. Template name: Yoga instructor website template 15. Nutritional Concepts Nutritional Concepts is a nutrition practice offering personalized consultations, meal planning and expert guidance. This site provides a masterclass in how to create a nutritionist website that balances a wealth of information with a clear user journey. The homepage uses a card-based layout to guide visitors to key areas like evaluation options, expert bios, and the online shop. This structure makes a content-rich site feel organized and easy to navigate. By putting a "Schedule an Appointment" button front and center, they make it simple for potential clients to take action. This is one of the health and wellness websites that excels at presenting complex services in an approachable way. A card-based layout organizes large amounts of information Clear pathways guide visitors to specific sections Action-oriented buttons encourage user engagement Like what you see? Build your own health and wellness website using this same template. Template name: Dietitian website template The websites featured here were built with Wix and show what’s possible with real, DIY designs. They represent functional, effective and thoughtfully crafted options that help people run their businesses. What is a health and wellness website? A health and wellness website is an online destination for everything that supports a healthier life—physically, mentally and emotionally. These platforms make living well feel achievable by offering trusted resources on fitness, nutrition, mental health, mindfulness and overall healthy lifestyle habits. You’ll often find expert articles, workout plans, healthy recipes, stress-management tips and guidance for balanced living. Many also include community forums, virtual classes or online courses that let you connect, share experiences and learn from others. Whether you’re exploring ways to prevent illness, manage a medical condition or simply improve your daily routine, a health and wellness website provides education, support and inspiration. By focusing on self-care, stress reduction and holistic health, these sites empower visitors to take charge of their well-being. Read more: What is a healthcare website ? How to create a health and wellness website Follow these steps to build a professional health and wellness website that supports your audience and goals. 01. Define your audience and purpose Start by identifying who your audience is and what you want your website to achieve. Are you focusing on a specific health concern such as diabetes or mental health or promoting general wellness for a broader audience? Will your site provide information, build a community or sell health products or services? Answering these questions will shape your design, content and marketing strategy. 02. Choose a website builder Once your goals are clear, select a website builder that fits your needs. Look for these important features to ensure success in health and wellness. Domain name registration :  Pick a platform like Wix that allows you to choose and register a custom domain as part of a paid plan. Secure  hosting : Make sure the builder includes reliable hosting with strong uptime and protection. Website security : Important features include 24/7 monitoring, an SSL certificate and TLS encryption to keep visitor data safe. Templates : Access a wide range of  website templates  designed for health and wellness websites to speed up design and achieve a professional look.  Check out free  health and wellness website templates . Price options : Choose a platform with flexible free and  paid plans . Wix, for example, lets you start for free or upgrade for advanced features. Customer support : Opt for a builder that offers responsive support to help you throughout the site creation process. Privacy and compliance: If your health or wellness website collects personal or health-related information, it’s important to follow privacy regulations like HIPAA, a U.S. law that protects sensitive patient data. Choosing a website builder with HIPAA-compliant features helps ensure information is handled securely and responsibly. Did you know? Wix is HIPAA compliant.  This makes Wix a secure and reliable option for nurses and other healthcare professionals who handle patient data, so you can create your site with confidence and maintain high privacy standards. Learn how to make a website HIPAA compliant . 03. Design and customize your site Use the builder’s drag-and-drop tools and templates to create a clean, user-friendly design. Incorporate harmonious visuals that reflect wellness values and encourage trust. Learn more:  What is web design? 04. Add engaging content Publish expert articles, workout plans, healthy recipes and other resources that educate and inspire. Relevant content builds authority and supports  healthcare marketing  by driving more visitors to book services or buy products. 05. Launch and promote When you promote a health or wellness type of businesses , you can do it in many ways. Once your design and content are ready, launch your site and promote it through email marketing, social media and search engine optimization (SEO). Monitor performance and update content regularly to keep your audience engaged. Explore all types of best websites , from the  best law websites  to the  best church websites  with Wix. Health and wellness websites FAQ What is the purpose and benefits of a health and wellness website? A health and wellness website helps people improve their overall well-being by providing reliable health information and expert advice. It offers articles and resources on fitness, nutrition and mental health that empower users to make informed lifestyle choices and support a holistic approach to wellness. These websites also build a sense of community by allowing visitors to share experiences, ask questions and connect with others through forums or social features. Many include tools such as fitness trackers, meal planners or wellness apps that encourage goal tracking and engagement. Another key benefit is the promotion of preventive care. By raising awareness about healthy habits and disease prevention, a health and wellness website can help reduce healthcare costs and support better public health. For businesses, it also strengthens healthcare marketing by reaching a wider audience and building trust. How can I improve the speed of my health and wellness website? To improve website speed, compress your images without losing quality, use fast and reliable hosting, leverage browser caching and minimize unnecessary code. Optimizing images ensures your site loads quickly while keeping visuals clear and engaging for users. Compress your images without losing quality using the Wixel  Image compressor  tools: JPG compressor JPEG compressor PNG compressor

Bring your inspiration to life with a Wix website →   Ready to create the best plumbing website for your small business?  In a competitive industry like plumbing, a well-designed website can mean the difference between a potential customer choosing your services or going elsewhere.  With about 132,000 plumbing businesses in the U.S. in 2025 , standing out online is more important than ever. In this post, we’ll explore some of the best plumbing websites that are built to attract visitors and convert them into loyal customers. Along the way, we’ll point out what helps these websites stand out and provide practical tips you can use to build your own leading presence in the digital marketplace.  Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: best plumbing websites Your website is often the first place customers go to check your services, pricing and professionalism. In this article, we’re showcasing plumbing websites that get it right—with strong branding, clear service details and simple ways to book or get in touch. We break down what each site does well and share practical tips to help you create a site that builds trust and brings in new business. Whether you're a solo plumber or running a full-service company, these examples offer useful takeaways you can apply to your own website. Criteria we considered Why it matters Clear contact and booking info Makes it easy for customers to reach out and request service Straightforward service pages Helps visitors quickly understand what you offer Strong visual hierarchy Guides users through the site and emphasizes key actions Local SEO and trust signals Builds credibility and improves discoverability Professional branding Reflects reliability and leaves a strong first impression “Choosing the right website builder isn’t just about comparing specs—it’s about understanding how it actually feels to use. We tested each platform the way a real user would: building pages, booking appointments, customizing templates and navigating setup tools. It’s the only way to truly see which builders deliver value beyond the sales pitch.” - Sharon Hafuta, SEO blog editor at Wix 15 best plumbing website examples The followin g plumbing websites serve as great examples of how to make a website . By incorporating strategic branding, appealing website design  elements, and practical business tools, these best websites  not only establish a strong online presence but also promote business growth by paying attention to user experience and customer satisfaction. Bates Plumbing  Plumbing Gurus Mon-Yough Plumbing Apprentice School Tim Dean Dependable Plumbing Grand Plumbing Tri-County Plumbing Casper Plumbing Raines Plumbing Pipe Down J&H Plumbing Jolly Plumbing & Heating Steve Ray Plumbing The Plumber Guy Komar Plumbing 01. Bates Plumbing  Bates Plumbing  specializes in residential and commercial plumbing services, offering solutions like water heater repairs and drain cleaning. Their plumbing website highlights over 30 years of experience and a commitment to affordability and customer satisfaction, making it a great example for plumbing businesses. Hero section with full-screen image of plumber and client Memorable branding with custom logo and mascot Confident plumbing slogan , "Best in the Business,"  reinforcing top-tier plumbing service Like what you see? Build your own plumbing website using this same template. Template name:   HVAC technician website template 02. Plumbing Gurus With one of the best plumbing business names  on our list,  Plumbing Gurus  is a great example of how strategic branding can help you stand out online. Their cohesive branding elements are used throughout the site to facilitate a memorable experience while clarifying services and guiding them to book an appointment.  One-page website  with pinned menu for easy navigation and quick section access Custom logo featuring a Buddha and plumbing imagery for strong branding Blue and yellow color scheme with yellow accents highlighting key elements like quotes and bookings. Check out these blue website examples for more inspiration. Like what you see? Build your own plumbing website using this same template. Template name:   Home improvement company website template 03. Mon-Yough Plumbing Apprentice School As a plumbing school for apprentices, Mon-Yough Plumbing Apprentice School ’s plumbing website effectively attracts individuals interested in learning the trade. Its black-and-white color scheme, accented with vibrant hues creates a visually appealing and professional browsing experience. Key elements like informative text, contact details and clear calls-to-action stand out guiding visitors through the site. About Us page  visuals highlighting the plumbing apprenticeship program started in 1974 User-friendly chatbox for quick answers, enrollment and school contact 50th-anniversary logo enhances brand recognition and trust Like what you see? Build your own plumbing website using this same template. Template name:   Coaching professional website template 04. Tim Dean Tim Dean  specializes in providing expert plumbing services for homes and businesses, with a focus on reliability and customer care. This plumbing website is designed to build trust, showcasing certifications, 5-star reviews and a clear breakdown of services. Intuitive layout with easy navigation Strong emphasis on trust with certifications and reviews Clear call-to-action buttons for scheduling services Like what you see? Build your own plumbing website using this same template. Template name:   3D printing company website template 05. Dependable Plumbing Dependable Plumbing  has been serving North Florida for over 45 years, offering a wide range of residential and commercial plumbing services. This plumbing website stands out with its clean design, making it easy to explore services and contact the team. The site’s header prominently displays the company’s license number and 24/7 emergency support building trust and assuring customers that reliable help is always available. Clear service categories with detailed descriptions Strong trust signals like years of experience and customer reviews Prominent call-to-action buttons for quick scheduling Like what you see? Build your own plumbing website using this same template. Template name:   Handyman (simple) website template Learn more about service and maintenance website templates . 06. Grand Plumbing Grand Plumbing  is a family-owned business offering professional plumbing services across Miami, Fort Lauderdale and Palm Beach. Their plumbing website features a detailed About Us section with photos that showcase their team and commitment to quality, adding a personal touch to their professionalism. Organized layout with dedicated service pages Highlights 24/7 emergency services and free estimates Engaging About Us section with team photos and values Like what you see? Build your own plumbing website using this same template. Template name:   Mechanic website template 07. Tri-County Plumbing Tri-County Plumbing  offers a wide range of residential, commercial and new construction plumbing services across the Oregon Coast. The plumbing website includes a comprehensive portfolio highlighting their work. It also features a clear, well-organized footer with quick links to services, contact information and their showroom. Portfolio section highlights completed projects and expertise  Footer includes essential information for easy navigation  Retail showroom details with product variety and ordering options Like what you see? Build your own plumbing website using this same template. Template name:   Commercial roofing contractor (dark) website template 08. Casper Plumbing Casper Plumbing  has proudly served the Casper, Wyoming community for over two decades. They're your go-to for all residential and commercial plumbing needs, tackling everything from minor repairs to major installations. Their website's contact page is super user-friendly, featuring a straightforward form for quick inquiries and a clear map making it easy for customers to get in touch and find their services. Check out these green website examples for inspiration. Contact page includes a user-friendly form and map Highlights customer testimonials for trust-building Clean layout with clear service descriptions Like what you see? Build your own plumbing website using this same template. Template name:   Bike repair shop website template 09. Raines Plumbing Raines Plumbing  provides expert plumbing services to residential clients across the Dallas-Fort Worth area. They specialize in a wide range of services including general residential plumbing, precise slab leak detection and comprehensive water heater services. To build trust and showcase their quality work, their plumbing website features a detailed gallery of completed projects. Additionally, a dedicated blog section offers helpful tips, professional insights and practical advice for homeowners looking to maintain their plumbing systems. Gallery highlights completed projects and expertise Blog section provides valuable plumbing tips and advice Clear service descriptions with transparent pricing Like what you see? Build your own plumbing website using this same template. Template name:   Electrician (professional) website template 10. Pipe Down Pipe Down  is a trusted family-owned business providing comprehensive plumbing services throughout Mt. Airy, Maryland and the surrounding areas. Their thoughtfully designed plumbing website immediately catches the eye with a standout logo that effectively reinforces their brand identity and professionalism. Beyond aesthetics, the site features an exceptionally useful FAQ section, which offers clear, concise and helpful answers to common plumbing questions, demonstrating a commitment to customer support and transparency. Logo enhances brand recognition and professionalism FAQ section offers practical, easy-to-understand solutions Clean layout with detailed service descriptions and contact options Like what you see? Build your own plumbing website using this same template. Template name:   Construction company website template 11. J&H Plumbing J&H Plumbing  provides licensed, bonded and insured plumbing services with a strong emphasis on quality, reliability and professionalism. Their user-friendly website features a clean, professional design that showcases their credentials and service offerings while making it simple for customers to get in touch. The straightforward layout ensures visitors can quickly find the information they need, whether they’re looking for specific services or want to request a consultation. Professional website design featuring a prominent image of J and H on the homepage Easy navigation with clear contact options Highlights credentials like licensing and insurance Like what you see? Build your own plumbing website using this same template. Template name:   Start from scratch website template 12. Jolly Plumbing & Heating Jolly Plumbing & Heating  has been serving Colorado Springs since 1955, offering residential plumbing, heating and remodeling services. The plumbing website has a clean, user-friendly design with a well-organized footer that provides essential contact information and quick links to services. The site’s straightforward layout ensures visitors can easily navigate and find the information they need. Clean, user-friendly design with a visually appealing color scheme Footer includes contact details and service links Highlights decades of experience and trusted brands Like what you see? Build your own plumbing website using this same template. Template name:   Solar panels installers website template 13. Steve Ray Plumbing For over two decades, Steve Ray Plumbing  has offered a wide range of residential and commercial plumbing services in Springfield, Illinois. Their website's clean professional design and clear navigation make it easy for visitors to find services like sewer repair, water heater installation and emergency plumbing. The site also underscores their commitment to customer satisfaction through detailed service descriptions and a dedicated discounts section.  Highlights discounts for military, first responders and seniors  Detailed service descriptions for transparency and trust-building  Prominent call-to-action to request an estimate Like what you see? Build your own plumbing website using this same template. Template name:   General contracting company (simple) website template 14. The Plumber Guy The Plumber Guy 's plumbing website features a bold logo that reinforces their brand identity and their phone number is prominently displayed in the header for easy access. Eye-catching icons on the homepage make it easy for visitors to explore services like water heater repair, drain cleaning and complete restoration. The design is simple and intuitive providing customers with a smooth experience as they navigate the site to find the information they need. Phone number in header for quick contact Bold logo enhances brand recognition Icons on the homepage improve navigation and visual appeal Like what you see? Build your own plumbing website using this same template. Template name:   Home improvement company website template 15. Komar Plumbing Komar Plumbing  has been a trusted name in residential and commercial plumbing for over 50 years, serving the Mahoning Valley and beyond. Their website features a well-designed logo that reflects their professionalism and a footer with essential contact details and quick links for easy navigation. The site also includes valuable resources like a blog and FAQs, offering helpful insights for customers. Professional logo design enhances brand trust Footer includes contact details and service links Blog and FAQs provide valuable plumbing tips and answers Like what you see? Build your own plumbing website using this same template. Template name:   Carpenter website template Expert tips to optimize your plumbing website design In a co mpetitive industry, knowing  how to make a plumbing website  that works for your business means thinking about both visual and functional elements. On top of drawing inspiration from examples, consider these expert tips for creating the best plumbing website for your small business. Use a website builder A website builder is a powerful tool to kickstart your plumbing website's design and support your long-term goals. Many small business owners use platforms like Wix, whose drag-and-drop technology and  AI website building  options make  website development  efficient and accessible. When selecting a  website builder , seek one that aligns with your design and business needs, and relies on a secure  website server  and solid  website infrastructure . This can also help you save on  plumbing website costs , since many website builders offer flexible pricing and trials before requiring a full commitment. Research the best plumbing websites for inspiration Before you start, dig into web design research. Browsing successful plumbing website examples and plumbing website templates  lets you spot visually appealing elements, helpful features and industry insights that you can adapt for your own brand. This approach also reveals current trends and competitor strategies to help you make smarter decisions. Develop your website branding Learning  how to start a plumbing business  includes creating branding that’s clear and consistent. Details like your business name,  custom logo , color palette and site language should all be reflected on your website so you stand out and connect with your audience. Strategic web design is about making those choices feel intentional for your plumbing website. Learn more: What is web design ?  Include SEO elements   Search engine optimization (SEO) improves your site’s visibility by adding specific keywords into your content. Local SEO is especially important for plumbing businesses since customers often search for local services. To get started with SEO research keywords people use to find plumbers in your area like “plumber near [location]”  or “plumbing services in [location]. ” Add these keywords to your site's content including its  URL  page titles, meta tags and alt-texts. You can also sign up for Google My Business and encourage customers to leave reviews to boost your local search visibility. Ensure a friendly website interface for all users Providing a user-friendly experience is crucial to your plumbing website’s success, directly affecting visitor satisfaction and bounce rates. In fact, 88% of consumers are less likely to return to a site after a bad experience , so it pays to refine your design. Make sure your website is accessible  to all users by including alt-text for images, readable fonts, transcripts for videos, and a responsive layout that works well on any device. Pro tip:  Boost engagement by adding candid team photos or videos to your testimonials or services sections. For example, pair a customer quote about your plumbing services with a photo of your plumber or a quick time-lapse of your team fixing a common issue. These personal touches build trust and foster stronger visitor connections. Develop a plumbing marketing strategy  You can promote your website and services by developing a strategic  plumbing marketing   strategy. Here are some ideas for how you can get more traffic to your site and build a loyal following:  Leverage social media  to connect with new audiences and showcase your plumbing expertise. Posting expert content on platforms like Instagram or TikTok, you can build on your brand personality and build engagement with your community through comments and messaging.  Start a blog with educational content such as DIY home repairs, common plumbing issues and more. This can establish your expertise, drawing in new visitors who appreciate your authority on these topics. A blog can also increase your site’s visibility through search engine optimization (SEO).  Advertise online using platforms like Google Ads, Facebook Ads or more. Targeted paid ads can help reach a broader audience and direct the traffic to strategic pages of your website.  Use email marketing to build your list of contacts and stay connected with a loyal customer base. You can use newsletter content to share exclusive tips, special offerings and promotions, and updates, encouraging loyalty and repeat business.   Manage your plumbing website after publishing  After publishing,  website management  is important to make sure your site upholds an outstanding reputation. By consistently checking into your site’s content and maintaining good performance, you have a better chance of visitors staying on your site and booking your plumbing services. A website that functions well and includes fresh content is also a signal to Google of its relevance, and can improve your site’s search engine rankings.  Some website management tips to keep in mind after your website is live include: Checking your website’s speed to prevent slow uploads that cause visitors to bounce. Keeping your content fresh so visitors have the most up-to-date information. Monitoring technical issues like broken links to avoid frustrating users. Using tools like Wix Analytics  to track site traffic and page performance. Key features to consider for your plumbing website N o matter what  type of website  design you use for your plumbing business, some features are essential to include. Make sure your plumbing website covers the most important  web pages ,  web content and design elements for new visitors. An inviting homepage Your homepage sets the tone for your plumbing business website , welcoming visitors with your logo, business name and a clear description of what you do. It’s a key space to show your personality, build trust and instantly convey the value your business brings. Clear CTAs  To enhance the effectiveness of your plumbing website, ensure that your calls-to-action (CTAs) are prominently displayed and strategically positioned throughout the site. Utilize concise and compelling language, along with visually appealing elements such as bright colors or hover effects, to entice visitors to click. Common CTA actions include "Book Now," "Learn More," "Contact Us," and "Free Quote," among others. A customized domain Choose a  domain name  (or  web address ) that’s simple to remember and perfect for your plumbing business. A unique and catchy name helps customers find your website fast and keeps you top of mind. A clear services page Create a dedicated page that outlines all your plumbing services in detail, making it easy for potential customers to understand exactly what you offer. Be open about your pricing whenever possible—this approach answers questions upfront, builds trust and helps people feel confident choosing your business. Mobile-friendly experience It’s smart to ensure your plumbing website looks great and works perfectly on any device—especially phones and tablets. Opt for responsive layouts that adjust to different screen sizes and keep navigation simple, so your customers enjoy a smooth experience wherever they browse. An emergency services section Highlight 24/7 availability or urgent contact details for plumbing issues that require immediate attention. Use bold colors or eye-catching buttons to ensure customers can quickly find help when they need it most. Easy online booking Add booking software to your site and let it do the heavy lifting. Customers can book and pay anytime, while you easily manage your team's schedule and payments. Everything in one place means your plumbing business runs smoothly and efficiently. Clear contact details Make it easy for potential customers to find your location and get in touch, whether they prefer a quick form, chatbox or direct call. Accessible contact information not only speeds up response times but also reassures customers that you're ready to help whenever they need you. Customer testimonials Genuine feedback from past clients is a powerful tool for your plumbing website. Showcasing positive testimonials not only highlights successful jobs but also demonstrates your reliability and customer service. When new visitors read real stories from satisfied customers, it boosts your credibility and helps them feel confident about choosing your services. Best plumbing websites FAQ Do plumbers need a website? A website helps plumbers reach more customers, showcase their services and build trust through reviews and testimonials. It also improves visibility in local search results. Using website templates  can make it easier to create a professional and functional site. What do good plumbing websites have in common? A good plumbing website includes clear service descriptions, contact information, online booking options, customer reviews and SEO-friendly content to attract local clients. How can a plumbing website help attract more customers? A plumbing website can attract more customers by improving online visibility through SEO, showcasing expertise with service details and offering easy ways for clients to contact or book services. How can I make my plumbing website user-friendly? To make your plumbing website user-friendly, use a mobile-friendly design for mobile and desktop, fast loading speeds, intuitive navigation and clear CTAs like "Contact Us" or "Request a Quote." Include all essential details such as services you offer, service areas and emergency contact options. Use simple language and accessible design elements. What color scheme works best for a plumbing website? A plumbing website works best with a color scheme that conveys trust and professionalism. Shades of blue are ideal as they symbolize water and reliability, they can be easily paired with neutral tones like white, gray or light beige for a clean, modern look. Should I include a blog on my website? Consider it. A blog on your plumbing website is beneficial for improving SEO, driving traffic and establishing authority in your field. Share valuable content like maintenance tips, DIY guides and seasonal advice to engage your visitors. Blogs also help build trust with potential customers. What SEO features should a plumbing website have? A plumbing website should include local SEO optimization with location-specific keywords, a Google My Business profile and schema markup for contact and service details. Include internal linking, customer reviews and high-quality content to improve your search engine rankings. Should I include booking software on my site? Yes, including booking software on your plumbing website can make it more convenience for customers to book your services, leading to more business. It allows clients to schedule services 24/7, reducing missed bookings and clients. You can use automated appointment reminders to minimize no-shows. A user-friendly booking system can build trust and professionalism. If you experience high service demand, booking software can optimize your scheduling efficiency, increasing revenue and customer satisfaction.

The website background might seem like an insignificant detail when you’re figuring out how to make a website. After all, it’s not like you can put anything of value behind your content—or can you? More than just a visual asset, a website background is a powerful tool. You can use it to reinforce your brand’s visual style, set the mood, emphasize certain aspects of your site and indicate a structure in your web design . Using some of Wix’s website templates as examples, we’re breaking down 10 website background ideas and offering some best practices for deciding which one is best for your website. Naama Oren, one of Wix’s talented designers, will chime in with insights and tips to help you create the best website you can with these backgrounds. Want access to all these website background ideas and the corresponding templates? Design a website with Wix today. 10 website background ideas you’ll love White website backgrounds Solid-color website backgrounds Split-color website backgrounds Gradient website backgrounds Graphic website backgrounds Textured website backgrounds Photographic website backgrounds Video website backgrounds Animated website backgrounds Website backgrounds with parallax effects 01. White website backgrounds One of the most timeless and versatile choices for website backgrounds is the classic white background. “You can’t go wrong with an all-white background,” says Naama. “Designers love white backgrounds because they always look good and never go out of style.” This clean and minimalistic choice not only makes imagery pop but it also gives you room to play with typography and layouts. Consider the Branding Portfolio Template as an example. From the header to the footer, the white background creates a sense of calm amidst the chaos of the internet. It serves as a refreshing contrast to the crisp, black text. What's more, the background doesn't vie for attention with the glossy fashion portfolio images below; instead, it provides a breathable context that allows your work to shine. 02. Solid-color website backgrounds If white bores the heck out of you but you still need a more neutral background than, say, a video website background (we’ll get to that later), a solid-color background could be the ideal compromise. This type of background is useful for immersing visitors in your brand or demonstrating how forward-thinking or up-with-the-trends you are. Take a look at the hero section in the Fast Food Restaurant Template . The green-grape color is a trendy, bold choice that demonstrates the restaurant’s cool-factor. “I think it creates something very graphic in a way,” says Naama. “The trendy color and the cut-out elements make it look kind of indulgent.” Indeed, the color doesn't just play the role of a background but also brings objects to life, imparting the site with a compelling 3D quality. The challenge with color backgrounds is that every element must harmonize with the chosen hue. Therefore, if you’re starting a business that is more image-centric, you should choose colors that are more neutral such as the ecru color in this template’s text-heavy sections. Even if you opt for a bolder color, employing neutral shades strategically can offer viewers a visual respite. Pro tip: To change the color scheme, simply customize the color theme to match your branding and watch the design transform automatically. If you don't have the hex codes at hand, you can upload your logo to receive a selection of compatible color palettes. You can even manage specific adjustments, like altering background or title colors, in the advanced settings. 03. Split-color website backgrounds Looking for an even more interesting way to play with color? Consider using a split-color background that divides your canvas in half. While the technique won’t work for every website, it’s a neat one to use when your pages are overflowing with images. If you want to see this background style in action, check out the Illustrator Website Template . This online portfolio website is covered with graphics that show off the artist’s work. A solid color background might’ve worked here. However, the split between blush pink and black keeps the design visually interesting. Pro tip: With Wix’s drag-and-drop editor, it’s easy to create layered backgrounds like this one. If you’re looking to go for a split-screen, split-color look, all you need to do is add a container to one side of the template and set it to a different background color. 04. Gradient website backgrounds Web gradients allow you to have more fun with color. By gradually blending a combination of colors, gradients create an engaging and modern visual experience. According to Naama, though, you have to be careful when it comes to placing gradients in the background. “It really depends on the concept, the visual language and the industry,” she explains. For instance, in tech and AI, they could look great and work really well with the branding. For more conservative industries, not so much. There are different ways to use gradients effectively in the background of a website. You could go subtle by blending two similar colors. You could also follow the lead of the Coming Soon Landing Page Template and mix a wide range of colors, play around with the direction of the gradient and use neon colors to call attention to the content in the center. “This gradient pops. It looks fresh and young. A little bit feminine,” says Naama. If you’re building a brand that needs to stand out among the competition, this striking color competition could be a great fit—but only in small doses. “I don’t know if it would’ve worked on a longer webpage,” says Naama. “You can go crazy with the background when it’s a short page.” Pro tip: The Wix Editor comes with a tool that allows you to create a totally custom gradient background for any part of your website. 05. Graphic website backgrounds If you’re thinking about using graphics like illustrations or patterns for the imagery on your site, keep in mind that they can be just as effective in the background as in the foreground. The Gaming Company Website Template is a creative example of how graphics can help you build a world around your brand. Using imagery from the video games the company has created immerses viewers and vividly showcases the company’s capabilities. This is arguably one of the more challenging website background ideas to execute because graphics add a lot of complexity to a website. Failing to counterbalance the excess with subtle elements may make your website too overwhelming for visitors to enjoy. “While the user scrolls, they need to have a good experience,” says Naama. “If it’s a very purple, illustrative background, I’d use white typography and clean, sleek elements. Nothing too dramatic. It’s a balance.” Learn more: What is web design? and How to make a Wix website 06. Textured website backgrounds A textured website background is one that resembles a tactile surface. This is a great way to inject realism into the digital experience. If your brand has a brick-and-mortar component or sells real-world experiences, implementing this website background design idea could be a cool way to bridge that gap. Visit the Japanese Restaurant Website Template , and you’ll see what we mean. The crinkled fabric background appears on every fold of the homepage, often changing colors to give the page some structure. The texture is subtle enough that it doesn't distract from the content of the website, but it still adds visual interest and depth. To create a visually engaging and harmonious design, select textures that align with your brand's identity and message. Subtle texture like fabrics, surfaces, tricks of light and shadows often work wonders, adding depth and interest without overshadowing your content. Pro tip: Search “texture” in the Wix Media Manager to find a textured background that fits your branding. Whereas something like the seed paper image could help you add a peaceful, organic feel to your site, the satin images exude luxury. 07. Photographic website backgrounds Images are potent tools in the digital world, capable of conveying complex ideas, emotions and the essence of your brand with just a glance. In the context of photographic website backgrounds, their significance becomes even more pronounced. These background images are like the opening scene of a movie, the first impression that visitors get when they land on your website. They set the tone for the entire digital journey, encapsulating the essence of your brand and the message you wish to convey. The hero of the Plant Store Website Template is the perfect example of how effective this type of website background can be. Rather than a closeup of one of the store’s plants, the backdrop is an atmospheric shot of a trendy, plant-filled room. “It’s more like they’re selling a vibe or an atmosphere,” says Naama. “The photo creates this sense in visitors like, ‘I want this house full of plants.’” When implemented thoughtfully, photographic backgrounds can set the tone, create engagement and leave a lasting impact on your visitors. Start by selecting images that harmonize with your brand and message, ensuring they convey the right emotions and align with your overall theme. Consider factors such as image composition, color schemes and subject matter to create a cohesive visual narrative. Make sure the background doesn't overwhelm the content or interfere with readability. Pro tip: In terms of sourcing your photos, you have a couple options. If you’re not taking your own, use free stock photos instead. Wix users, specifically, have access to Wix’s free image library as well as Shutterstock and Unsplash integrations. 08. Video website backgrounds Unlike static images, video backgrounds introduce movement and the sense of a physical presence to your website. It's like inviting your audience to step inside the story of your brand, where they become active participants. Whether it's the serene waves of an ocean or a bustling cityscape, video backgrounds offer a sense of place, mood and atmosphere that can be both aesthetically pleasing and emotionally evocative. The Producer Website Template demonstrates that something as simple as a short clip of a person working at their desk can make a big impression. While the fullscreen website background enhances the immersive experience, the dark overlay pattern ensures that the site’s text is the focus. “It lets you in easily,” explains Naama. “You want to stay and stare at it and you don’t understand why.” Pro tip: In order to avoid overloading your site with heavy files, use brief clips for backgrounds and click “play in a loop” in Wix’s video settings panel. Wix’s Media Manager offers plenty of free videos for you to choose from. Alternatively, you can upload your own or purchase one from the Shuttershock integration. 09. Animated website backgrounds Animation backgrounds serve as a dynamic tool to capture your visitors' attention and evoke specific emotions. For instance, slow animations can create a sense of calm, making them ideal for wellness-oriented brands. On the other hand, faster and more erratic animations are perfect for energizing fitness brands. But animation isn't limited to just enlivening your website; it can also enhance flat, single-color backgrounds. Take, for instance, the Graphic Designer Template , where a subtle undulating animation breathes life into what would otherwise be a plain white background. "Because it's so minimalistic, the subtle animation gives it depth," notes Naama. Moreover, the white coloring of the animation complements the keyhole image and bold typography choices seamlessly. 10. Website backgrounds with parallax effects According to Naama, a parallax scrolling effect—which creates the illusion of three-dimensionality—is a great alternative to video and animation. “If you can’t find an amazing video to use, a parallax background can add depth to your design,” she explains. “The parallax helps it become more alive.” In the Sport Merchandise Store Website Template , the parallax effect adds drama to the heroic-looking images of athletes. But parallax has different effects depending on the content of the imagery, so this type of website background could be a good fit for just about any website. Pro tip: Wix has more than a dozen scroll effects to apply to your background. Besides parallax, “reveal” and “fade out” can also make your background more impactful. Website background design best practices How do you choose which website background is right for you with so many choices out there? Naama says it starts with a good understanding of what kind of content you’re working with and who you’re building the website for. Here are a handful of additional best practices she recommends for selecting the right website background. 01. Don’t let the background draw too much attention away from content Think of your background like a backup dancer—it needs to look good and be in-sync with the star, but it should never steal the show. Remember that your primary objective when choosing a background is to create a visually pleasing and user-friendly experience that encourages users to stay and explore your website. For example, if you decide to go with a color background, avoid using colors that are overly vibrant or jarring. According to research from Top Design Firms , 39% of people surveyed said that website color is more important to them than other elements. However, they’d leave the site if the colors are outlandish or off-putting. 02. Use backgrounds to streamline the flow of content on the page For long-scrolling websites , backgrounds are useful for dividing content sections. They create a distinctive look for each section, helping users transition from one part to the next. To create an effective flow and keep it engaging, create a distinctive look for each alternating background. For instance, the hero section could have a video background, the below-the-fold section could use a white background and the next one could have an image or video. 03. Add boundaries between backgrounds as needed Sometimes, alternating background types alone may not provide a clear distinction between sections. For instance, a sticky header with a white background may distract from content in other white background sections. Use techniques like grid lines, bevels, shadows and transparency to create a definite separation between backgrounds. 04. Ensure readability Backgrounds with busy imagery, bold colors, or excessive movement can hinder content readability and accessibility. Pairing your background with the right typography is crucial for accomplishing this. Additionally, adjusting the contrast between the color of the background and the text can help you achieve optimal readability. 05. Be on brand Leverage backgrounds to reinforce your brand identity. Incorporate your brand's color palette into your background and use it as a storytelling canvas. Background elements, whether images, patterns, colors, videos or even interactive features like custom cursors and hover effects , can effectively convey your brand's story and purpose. These dynamic touches not only enhance engagement but also leave a lasting impression that aligns with your brand. 06. Make it mobile-friendly Because almost 59% of global internet traffic comes from mobile users , you need to consider whether your background is going to look as nice on mobile as it does on desktop. While fullscreen color and gradient backgrounds are the easiest to make responsive, don’t let that stop you from experimenting with other website background ideas. In the Wix editor, you can toggle back and forth between desktop and mobile when designing your website. So creating a responsive image, video or animated background should be no problem. 07. Pay attention to the quality of your background imagery Whether it's textures, photos, videos, or animations, pay attention to the quality and resolution of your background files. Start with high-quality, high-resolution files from reliable sources. Ensure file formats and sizes align with your website's design, avoiding issues like pixelation or stretching. Learn more: What is a pixel 08. Optimize image or video backgrounds for speed It’s not just undersized files that can cause problems. Excessively large files can cause your pages to load slowly. According to Google , the chances of visitors bouncing off of a page go up by 32% if it takes more than three seconds to load. Choosing the right file formats will help keep background file sizes reasonable. WebP and SVG are the lightest. JPG is lighter than PNG, but it can come at the cost of resolution and graphic detail. Another thing you can do is use an image resizer to resize and compress your files before you upload them into your website builder. This will help your site maintain speed and functionality. Website backgrounds FAQ What is the best background for a website? The best background for a website depends on its purpose and content. Generally, a clean and subtle background, such as a solid color or a subtle texture, provides a visually appealing backdrop that doesn't distract from the content. Choose colors that complement the overall theme and promote readability. For image backgrounds, prioritize high resolution and relevance to the website's message. Regular testing and consideration of user preferences are key factors in determining the most effective background.

Bring your inspiration to life with a Wix website →   As sleek and polished interfaces dominate the web, many designers want to figure out how to make a website that’s a refreshing departure from the norm. Web brutalism can help with that. The visual style is inspiring a new movement of distinctive and impactful website design that sparks interest in users and allows brands to stand out from the crowd. In this article, we’ll discuss what brutalism is (web brutalism, in particular) and share examples of how websites have embraced this web design trend . What does web brutalism refer to? What qualities are considered web brutalism? Benefits of using brutalist aesthetics in web design Downsides of using brutalist aesthetics in web design 11 excellent examples of brutalist websites Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. What does web brutalism refer to? Brutalism in web design refers to a design approach that emphasizes raw, unpolished aesthetics. Brutalist websites incorporate visual features like bold typography, high-contrast color schemes and unrefined graphics. Such style conveys a sense of daring and boldness, and can be used to create a unique visual identity for a website. History of brutalism and how it evolved to influence the design industry The term "brutalism" originated in the field of architecture. "Brutalism" comes from the French word "béton brut," which means "raw concrete." This style emerged in the mid-20th century, primarily in Europe and North America. It was characterized by exposed geometric forms (using raw materials such as concrete, brick and steel to emphasize shapes) and a strong focus on functionality over ornamentation. Brutalist architecture peaked in the 1950s and 1960s, but in the 1970s, it started to fade away because many people perceived it as cold and inhuman. Outside of architecture, brutalist aesthetics were adopted other design fields, such as art, graphic design and fashion. What qualities are considered web brutalism when we create a website? Brutalism faded away from contemporary architecture, but today it’s a style that’s being revived online as many designers and brands embed brutalism in web design. Designers who use the brutalist style often aim to create non-confirmative works. They want to emphasize rawness and simplicity over refinement. While it’s still hard to pinpoint exactly how to define a brutalist website—since brutalism is not a single style but rather a collection of styles—it’s still possible to summarize a few qualities that brutalist websites have in common. Bold typography Content is the reason why people visit websites, and web creators naturally want to put their content front and center for users. Since brutalism focuses on function over decoration, website design templates in this style often use plain, oversized typography to give text stronger weight and attention. High-contrast color schemes High contrast is used to communicate important information at a glance and convey a sense of raw energy. Interestingly, it's possible to achieve this goal using only one color, which is why many brutalist websites experiment with monochromatic color schemes. Minimalist graphics By nature of being rough and unrefined, graphics in brutalist web design are often minimalistic. Web designers intentionally use simple graphics (such as objects with elementary shapes like ovals and rectangles) to focus more attention on content. Craigslist is an excellent example of a website created with a brutalist aesthetic. The website barely changed in the last 20 years because it doesn't require a massive redesign. Visitors can easily comprehend the information and navigate to a specific page. Benefits of using brutalist aesthetics in web design As with any visual style, web brutalism has its advantages and disadvantages. Here are a few benefits that brutalism can provide for web designers: Memorable experience: Brutalist web design stands out from the crowd and can create a unique experience for users. More focus on the website's core content: Well-designed brutalist websites strip away unnecessary visual distractions and focus visitors' attention on what's essential. Fast loading time: Brutalist web design often features minimal graphics, resulting in faster load times and a better user experience for visitors, especially those with slow internet connection. Better accessibility: Bold typography and high-contrast color schemes used in brutalist design can help to improve accessibility for users with visual impairments or color blindness. Learn more: What is web design? Downsides of using brutalist aesthetics in web design At the same time, the brutalist design also has a few significant downsides, such as: This style is not for everyone: The raw, unpolished aesthetics of brutalist design can be a turnoff for some users who prefer more refined, polished designs. Websites that embrace brutalism might be a challenge to navigate: Brutalist web design often uses unconventional navigation techniques, which can confuse the general audience. 11 excellent examples of brutalist websites Let's take a closer look at some of the best websites that embrace brutalist aesthetics. All of these websites have one thing in common: those who created them didn't play by the rules, and their designs are anything but conventional. Thanks to this bold approach, these websites can easily steal the spotlight. 01. Studio Push Studio Push is an international multidisciplinary studio specializing in graphic design and creative coding. The studio uses a brutalist style to convey a strong sense of personality. Visitors are invited to click on any part of the web page to see the featured artworks in their collection. Bold typography definitely benefits this design, and although the colors clash in certain areas, it's an effect that embodies the unique brutalist appeal. 02. Kurt Champion Kurt Champion is a graphic designer and art director based in the U.K. He uses brutalist aesthetics for his personal portfolio website , where he displays all his work and contact information. Many brutalist websites risk having navigation problems, but Kurt's website is an exception. Kurt puts his website’s content into individual cards, and visitors can use toggles labeled "Work," "About me" and "Fun Stuff" located at the top of the page to quickly filter content on the page. 03. Jeremy Baxter Jeremy Baxter is a visual artist, filmmaker, photographer and musician from Colorado. His portfolio website features a brutalist design with a black-and-white color scheme, bold typography and a focus on simplicity. Imagery plays a dominant role in this design, and the font style gracefully complements the punk rock atmosphere that Jeremy created. 04. Teacherie.how Teacherie is Georgia Anne Muldrow's online institute. Muldrow offers an approach to music production via online study tools. Her site’s design uses solid color backgrounds—no decorations or fancy gradients, just plain color. This design decision helps improve the page's visual hierarchy. The brutalist-esque text blocks are nicely paired with relevant imagery, reinforcing the core message. Another notable quality about this design choice is how individual sections are visually separated from each other—the background color is used as a section divider. 5. Derek McKechnie Derek McKechnie practices communication design, and his website showcases his experiments in printing. The website is full of geometric components with sharp edges, but once visitors start clicking around, they’ll notice that these objects are interactive. Silhouettes transition into images on mouse hover. This is an excellent website example of how you can use microinteractions to enhance the user experience of a brutalist design. 06. Kid Aroke Kid_Aroke’s site works as a personal artist website and portfolio for the artist and designer. His website was created using the early 2000s aesthetics—slightly blurred text on the left panel nicely paired with images on the pale yellow background. This simple design decision helps to convey the innate brutalist mood of the early days of the web. 07. Mr. Itamar Itamar is a graphic designer and photographer based in Tel Aviv. He pairs bright, saturated website background colors with bold typography and simple geometric shapes, creating a solid foundation for his design. The site uses open navigation. Navigation options are located at the top of the page so that users can quickly move to any desired page. This is a great way to touch on the web brutalist trend while ensuring that visitors don’t get lost on the page. 08. Kelly Phuong Phan Kelly is a Vietnamese graphic designer currently residing in New York City. She believes that a balanced connection between concept and audience is what establishes a strong brand. Her graphic design website communicates the passion she has for her profession. Every element of the website, be it a text or imagery, expresses personality and immerses visitors in a visual raw, yet sophisticated journey. 09. Archerd Aparejo Archerd Aparejo is a graphic designer working on design for magazines, posters, websites and exhibitions. It’s clear that he likes to bridge the physical with the digital world, and using a brutalist web style that highlights textures and material, Archerd finds a balance between the two in his personal website design. This approach led him to finding a unique navigation design—images of physical book covers serve as menu options, leading users to individual projects from his portfolio. 10. Ryan Haskins Ryan Haskins is a branding designer located in Los Angeles, California. For his personal portfolio website, Ryan uses an extreme version of brutalism. Vibrant colors, large geometric objects and the overuse of flashy photos create a visually striking design. This Wix website example screams "look at me" and engages visitors into browsing. 11. ​Aurelio De Anda Aurelio De Anda is a graphic designer who works on merchandising, brand identity, print media and web design. Aurelio effectively incorporates elements of brutalism in his portfolio website. Brutalism is used to give more visual weight to individual elements or sections, which helps to attract visitors' attention to the right parts of the page as they’re scrolling through it.

Turn your ideas into a website you love with Wix→  Launching a successful conference starts with one key element, a professional website that helps drive registrations and builds your event's credibility. Whether you’re planning a regional expo or an international summit, Wix’s website builder helps you create a website from scratch that attracts sponsors, exhibitors and attendees all without needing a developer. Building a website conference arms you with everything you need to manage your business online, from automated registration systems to built-in SEO tools and customizable event templates . TL;DR: How to create a conference website Short on time? Here’s what you’ll find in this guide: Use a conference website template  and start building your site today. Step What to Do Why It Matters 1 Choose Wix as your website builder Get professional design and AI tools 2 Pick your domain Build a memorable brand identity 3 Choose your template Start fast with event-ready layouts 4 Customize your site Add your schedule, exhibitors & more 5 Optimize for SEO Attract attendees and sponsors 6 Publish and promote Share your site and grow registrations Why conference professionals choose Wix Trade conference organizers have unique needs from their website, from showcasing exhibitors to handling attendee registration. Wix isn’t just a website builder it’s a complete event management solution designed to help you succeed. With Wix, trade professionals can: Build trust with professional, mobile-friendly designs Increase attendance with SEO optimization and built-in marketing tools Simplify event logistics using Wix Events for ticketing and RSVPs Monetize through sponsorship and exhibitor pages with integrated payment options How to build a trade conference website in 6 steps Choose a website builder Pick your domain name Choose your website template Customize your site Optimize for SEO and other marketing activities Publish and promote 01. Choose a website builder Start your conference website building journey by choosing an all-in-one website builder that combines design flexibility with powerful AI building tools. Wix for example has an intuitive drag-and-drop editor , event-specific website templates and built-in web hosting to help you create a professional, high-performing website without coding. Pro tip from Marine Levy Belder, product marketing manager at Wix: When it comes to website building, one of the biggest challenges for business owners is the amount of time needed to create one. With AI, everything is much faster and easier. Business owners can now build their own websites, update their content and create or enhance images with minimal effort. AI is revolutionizing the world, and the technology is expanding into everything we do. Looking to build a great site in minutes? Start a conversation with Wix's AI website builder and you can do exactly that. When you choose a website builder you can understand how to make a website for free , or choose from a paid plan. The cost of building a website can vary depending on the plan you choose. Learn more: Best event website builders 02. Pick your domain Your domain name should represent the vibe and branding of your conference event. With Wix, you can easily purchase and connect a custom domain that matches your event’s brand, for example, www.globaltechsummit.com . A clear, professional URL helps establish trust with your vendors and attendees, while making your conference more recognizable. Wix also provides domain management tools   and automatic SSL certificates, so your site is secure, branded and easy for attendees and sponsors to remember. Learn more about how to register a domain for your conference website. 03. Choose your website template A website template is a fast and easy to to create a great conference website or really any type of website. You can get started fast with Wix’s collection of event-ready website templates  designed specifically for conferences, expos and summits. Each template comes with pre-built sections for schedules, speakers, sponsors and ticket registration. You can preview the designs and tailor them instantly using the Wix Editor. Whether your style is modern and bold or sleek and professional, website templates give you the perfect foundation for your conference. You can also browse conference website examples for inspiration. Build your own version of a conference website using this templates: Template name:   Design conference website template Template name:   Conference production company (efficient) website template Template name:   Business conference website template 04. Customize your site Turn your website template into a unique and useful experience that represents your trade conference by customizing its web design . Personalize your site's colors, fonts and layouts to match your event branding. Learn more: What makes a good website You can do as much or as little of this as you feel comfortable with, not everyone is a design whizz and the beauty of a template is that you don't have to be. Add essential pages like Agenda, Speakers and Exhibitors and integrate interactive elements such as countdown timers or video banners. Be inspired by these event website examples. Pro tip from Dafna Rabin Wix Templates design team lead: Once you pick the right layout or template for you, it's really important to take the time to customize all the content. Many people overlook this step. Make sure you remove any unrelated images or paragraphs, and focus on creating a clear flow for the content that tells the story you want to share with your audience. Learn more about how to design a website that works for your conference event. 05. Optimize for SEO and other marketing activities Help attendees, sponsors and exhibitors discover your event online with built-in SEO tools (these come included with every Wix site). From automatic metadata generation to keyword guidance and schema markup, it walks you through optimizing titles, alt text and other key on page optimizations. Learn more about the benefits of a website  for your conference. 06. Publish and promote Once your trade conference website looks how you want it to, you can hit publish. Then think about how to promote it using Wix's Marketing Tools, think email campaigns , social media integrations and analytics dashboards that track visitor engagement. You can even connect Google Ads or Meta campaigns directly through Wix. With a few clicks, your site goes live and starts attracting exhibitors, attendees, and sponsors worldwide. Learn how to create a job board website . Conference website examples (all built with Wix) VisComm The  VisComm  website promotes the annual Visual Communication Conference for visual communication enthusiasts. Its minimalist website design  makes it easy to access all the details you need like event dates, past conferences and submission deadlines. Key information is easily accessible. Trust is built with a clear event story and easy contact. A cool visual style meets simple navigation to get people involved. Love this design? Build your own version of conference website using the same template: Template name:   Design conference website template Reactor Reactor ’s website for their EntreConference is a masterclass in clean design and clear communication. The layout uses bold typography and a vibrant color scheme that feels energetic and youthful perfectly matching its target audience of young entrepreneurs. Everything you need to know from the event schedule to speaker profiles is easy to find making the user journey simple and direct. A user-friendly design that guides visitors straight to important information. Strong visuals and compelling copy that capture the event's dynamic energy. An organized header menu makes it easy to find what you need. Love this design? Build your own version of conference website using the same template: Template name:   Law firm website template How to create a trade conference website FAQ How do I make my conference website stand out? Using customizable templates where you can alter the colors, fonts and other design elements to represent your conference's vibe is one way. Also you want to make your site as easy to use and navigate as possible. Can I sell tickets with a conference website made on Wix? Yes, with Wix Events you can manage ticket sales, collect RSVPs, and handle payments directly through your site.

Ready to let your work shine? Build your portfolio →   Looking for art portfolio examples to inspire your own work? Exploring how other artists present their art online can help you understand what works and how to showcase your style with confidence. An online portfolio gives you full control over how your art is displayed, without the limitations of social media layouts. Whether you’re sharing your work with curators, galleries or collectors, a dedicated website lets your art speak for itself. As pop artist Romero Britto puts it, “art is too important not to share.” And today, sharing your work online is one of the most powerful ways to do just that. Start using an AI website builder  for a quicker setup. Showcasing your talent should be easy. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: art portfolio examples We’ve handpicked these art portfolio website examples for their standout design, smooth navigation and ability to reflect each artist’s unique voice. Each one shows how a polished online portfolio can showcase your work, build credibility and offer inspiration for anyone learning how to start a website  as an artist. What each example brings to the table: Creative, industry-focused design choices tailored to different art disciplines. Strong personal branding with thoughtfully selected templates and layouts. Audience-friendly features like contact forms, social links and artist bios. Online art portfolio tips for every type of artist Type of art Portfolio tips Painting and drawing Use high-quality images with natural lighting. Add close-ups so viewers can see textures and details. Group works by series or theme to show growth and consistency. Photography Organize photos into clear projects or categories. Add short captions with context or technical details. Keep the site layout simple so the images are the focus. Sculpture and 3D art Show each piece from multiple angles. Use videos or mockups to give a sense of scale. Explain your choice of materials and techniques to add depth. Digital art and design Display your work in real-world settings like posters, apps or websites. Highlight different styles to show versatility. Share short process notes or sketches to reveal how you work. Animation and video Feature short clips or a highlight reel. Use a strong thumbnail image for each project. Mention your role, the software you used and any collaborators. Performing arts (dance, theater, music) Share performance recordings and behind-the-scenes clips. Add testimonials or reviews when possible. Include a bio that highlights your training and recent work. Literary arts (poetry, fiction, scripts) Present polished excerpts or sample pages. Link to published work or performances. Organize content by genre or project for easy navigation. Mixed media and installations Include both wide shots and detail photos. Use video tours to capture scale and atmosphere. Write a short story or concept note for each piece. Folk and traditional arts Share process photos to highlight craftsmanship. Add cultural or historical background. Show how your work connects to community or tradition. Learn how to create an online portfolio .  14 best art portfolio examples To inspire you, we’ve hand-picked these outstanding examples to help you create an online art portfolio with Wix. Whether you’re ready to kickstart your artistic career or just want a beautiful online space to share your art with a wider audience, take note of the smart tools and features used in these best website designs so you can implement them to your own site. Multidisciplinary artist portfolio: Jessie Maxwell Bearden Personal brand portfolio: Lissa Brandon Curatorial portfolio: Art for all spaces Museum and gallery portfolio: Waterloo Center for the Arts Advisory portfolio: Riggs Art Consultants Art acquisition portfolio: CMHO Art gallery portfolio: Saratoga Pop Shop Art services portfolio: State of the Art Art matchmaking portfolio: Art Match Art community platform with portfolio features: Talan TRA Fine artist portfolio: Art Dimensional Studio Art curation and exhibition portfolio: Passion Limes Nomadic art gallery portfolio: Detox Gallery Artist and educator portfolio: Mizz Conchi 01. Multidisciplinary artist portfolio: Jessie Maxwell Bearden You know how the saying goes: less is more. Well, in the case of Jessie Maxwell Bearden , more is more. Jessie’s art portfolio is full of flair, starting with the animated self portrait on her homepage - an exciting image which reflects her work as a multidisciplinary artist. With all its charm and cheekiness, Jessie’s site is balanced with good design and consistency. She chose an easy-to-read font, conversational language and a straightforward navigation menu - all elements that will create a friendly user experience. Pro tip:   Connecting an Instagram feed to your site , like Jessie does, is a fantastic way to feature more images of your work, gain followers and make sure that your site is always up-to-date. Bold, visual-first homepage that instantly highlights signature artwork Seamless project storytelling through parallax galleries and crisp text overlays Integrated press features and brand collaborations, reinforcing authority Minimalist navigation with clear CTAs for inquiries, commissions and portfolio access Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Minimal layout website template 02. Personal brand portfolio: Lissa Brandon Lissa Brandon ’s art portfolio starts out with a bold and beautiful splash page that is highly representative of her tangible works. As we enter into the site, an organized gallery of projects is accompanied by a parallax background and micro-animations—the perfect way to engage visitors with her work. A dark color scheme is reflective of Brandon’s sophisticated and bold art, setting the right tone for encountering her. Using a variety of typefaces, white text and neon highlights makes for a lively and captivating design and allows Brandon to emphasize in all the right places. Bold splash page that instantly showcases Brandon’s signature aesthetic Cleanly organized galleries with subtle animations that enhance viewer engagement Dark refined palette and varied typography emphasize sophistication and visual drama Clear CTAs lead visitors to deeper works, exhibitions and contact—streamlined for ease Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Start from scratch website template Editor’s note: Don’t be fooled by the blank canvas—this template is where the magic starts. With Wix, starting from scratch means full creative freedom. Drag, drop and design every detail exactly how you want it. Whether you're building a sleek portfolio, a powerful storefront or a one-of-a-kind brand site, this template gives you total control to bring your vision to life—no limits, no distractions. 03. Curatorial portfolio: Art for all spaces The Art for All Spaces  website welcomes visitors with a clean homepage that feels as curated as the exhibitions it promotes. Bold text overlays and soft, layered images set a thoughtful, professional tone, inviting audiences to explore a world where artists, collectors and corporations connect. An intuitive layout guides you from artist profiles to upcoming exhibitions, with crisp visuals and simple hover effects that keep the experience dynamic. A neutral color palette paired with gold accents creates an elegant backdrop, letting the artwork shine without distraction. Gallery-inspired homepage featuring bold headers and layered imagery to set a curated tone Intuitive navigation guiding visitors through Artist profiles, Exhibitions and About with ease Visual-first design with hover effects and polished imagery that reflect professionalism and creativity Strategic CTAs encourage artist submissions, corporate inquiries and collector connections, making engagement effortless Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Strip header layout website template 04. Museum and gallery portfolio: Waterloo Center for the Arts Waterloo Center for the Arts  welcomes visitors with a striking hero image and bold headline that immediately capture the energy of its diverse collections. Clean grids, vibrant artwork and a warm color palette create the feeling of stepping into a living gallery highlighting everything from Haitian masterpieces to Mexican painting traditions. Scroll down and each section unfolds like its own exhibition room. “Current Exhibits” spotlights rotating shows with vivid visuals while “What’s Happening?” and “Artist Receptions” keep the experience lively with performances, talks and festivals. Elegant typography and subtle motion keep the art front and center reflecting the center’s mission to inspire, connect and celebrate creativity across cultures. Gallery-inspired homepage with a striking hero image and layered visuals that capture the vibrant energy of international and folk art Intuitive navigation menu featuring learn, art, events, join & give and shop for easy exploration of programs and exhibits Dynamic exhibition timeline showcasing rotating shows with dates details and featured artworks for a curated viewing experience Integrated ecommerce shop offering art-inspired merchandise and gifts to extend the gallery experience beyond the visit Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Yoga studio website template 05. Advisory portfolio: Riggs Art Consultants Riggs Art Consultants ’ website is a polished example of how to present a professional art portfolio with purpose and clarity. This site highlights the firm’s expertise in curating art programs for businesses, blending creativity with strategic planning. The design is clean and professional, reflecting the company’s commitment to delivering tailored art solutions. This one-page website is perfect for showcasing an art portfolio or inspiring businesses to integrate art into their spaces with a clean, visually focused design and practical insights. The homepage immediately communicates the firm’s focus on turning spaces into experiences through art A dedicated section outlines their three-stage process—Discover, Design, Deliver—making their approach transparent and client-focused Profiles of team members add a personal touch, building trust and credibility Quality images of past projects show off the impact of their work, inspiring potential clients Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Consultant landing page website template 06. Art acquisition portfolio: CMHO CMHO Fine Art ’ s website welcomes visitors with a serene, minimalist home screen that feels like entering a refined gallery space. A thoughtful blend of neutral tones and clean typography sets an elegant stage for showcasing contemporary works. A quiet hero image and spacious layout let carefully selected visuals breathe, allowing the art to immediately take center stage without interruption. Simple navigation leads you to “About,” “Services” and “Contact,” each section neatly arranged for effortless browsing. The “About  CMHO” page introduces Christina May Ho’s global expertise, from Christie's Auction House to the Venice Biennale, highlighting her mastery in curating blue‑chip and local Hawaiian art. The site feels polished yet personal, with subtle visual cues and a refined structure that reflect CMHO’s dedication to thoughtful art curation and bespoke client service. Statement-making homepage built around simplicity and restraint, letting fine art visuals quietly anchor the experience Bespoke curation positioning emphasized through client services and a personal curatorial statement, giving the consultancy a human voice Location-forward storytelling bridges Hawaiian and international art markets, with clear nods to place and cultural connection Integrated artist features present select projects without overwhelming the visitor, balancing exclusivity and accessibility Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art exhibition website template 07. Art gallery portfolio: Saratoga Pop Shop Saratoga Pop Shop  delivers a vibrant online experience that mirrors the energy of its urban pop art offerings. The homepage greets visitors with bold visuals and dynamic typography, setting the tone for a curated journey through contemporary street and pop art. The site features a clean layout with intuitive navigation allowing art enthusiasts to explore works by renowned artists such as KAWS, Shepard Fairey and Barry McGee. Each piece is presented with detailed descriptions and pricing ensuring a seamless browsing experience. Saratoga Pop Shop also maintains a physical space in Saratoga Springs NY, where they host inventory shows and engage with the local art community. Their commitment to both online and offline interactions underscores their dedication to connecting collectors with exceptional art. Whether you're a seasoned collector or a newcomer, the shop offers a diverse selection of artworks that cater to various tastes and preferences. Playful, collector-friendly tone makes the site feel approachable for both seasoned buyers and casual pop-art fans Clean product pages focus on art storytelling, with artist bios, edition info and clear availability status Simple, no-frills navigation prioritizes shopping, events and inquiries without extra fluff Local-meets-global positioning by balancing street art legends with emerging creators and regional shows Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Urban art store website template 08. Art services portfolio: State of the Art Sota Collection ’s website opens with a sleek and modern homepage that immediately sets a refined and curated tone. Clean lines and a minimalist design give the site a gallery-like atmosphere, where each artwork and collection feels thoughtfully presented. The muted color palette allows the pieces to stand out, while smooth transitions and subtle hover effects keep the browsing experience engaging and effortless. As you navigate through the site, well-organized sections guide you from featured collections to artist profiles and detailed product pages. Crisp typography and ample white space create an airy, sophisticated feel that invites visitors to explore without distraction. The overall design strikes a perfect balance between elegance and approachability, making it easy to discover and connect with the art. Collector-first experience built around showcasing investment-worthy contemporary works alongside emerging talent Direct inquiry system over traditional e-comm, encouraging personal relationships between buyers and the gallery team Balanced mix of established and under-the-radar artists, giving the site fresh discovery value for serious collectors Editorial-style presentation with thoughtful image pairings and story-led captions that feel more magazine spread than online shop Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art community website template 09. Art matchmaking portfolio: Art Match Art Match ’s website opens with a clean, inviting homepage that immediately sets a tone of thoughtful curation and personal connection. The minimalist design paired with elegant typography and subtle animations creates a welcoming atmosphere for art enthusiasts. High-quality images of curated artworks are thoughtfully displayed, allowing visitors to appreciate the pieces' details and craftsmanship. Clear sections guide you to services like art sourcing, interior design integration and educational resources. The layout is intuitive, making it easy for users to explore and engage with the content. Art Match emphasizes the emotional and social value of art, aiming to connect collectors with meaningful pieces that resonate with their personal tastes and spaces. The overall design reflects a commitment to quality, personalization and a deep appreciation for the transformative power of art. Positioned as an art concierge service rather than a traditional gallery, emphasizing personal sourcing over mass browsing Content-light, call-to-action–driven design prioritizes direct contact and consultation requests above endless image galleries Niche appeal to interior designers and collectors seeking one-of-a-kind commissions and curated finds Focused editorial voice with storytelling framed around why art matters in personal spaces, not just how it looks Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art school website template 10. Art community platform with portfolio features: Talan TRA Talan TRA ’s website opens with a bold and colorful homepage that captures the spirit of its mission, spotlighting underrepresented creators while connecting art lovers with fresh voices. Vibrant abstract shapes set a welcoming and energetic tone, leading straight into clear sections like “Our Story,” “Art Lovers” and “Creators.” Large headings like “REAL PEOPLE REAL ART” immediately speak to the platform’s purpose and its deeply human approach to art engagement. The layout feels like an open canvas—simple intuitive navigation takes you to download options, contact info and a blog that highlights community stories. The “Our Story” section shares a personal origin rooted in gallery visits turned digital advocacy, creating real emotional connection. Clean typography and spacious spacing allow the powerful story and mission to breathe, making the experience feel purposeful welcoming and easy to explore. Built like a digital gathering space where creators and collectors meet through curated stories, events and direct outreach Emphasis on creator advocacy, with clear calls for submissions and opportunities to amplify emerging voices Mobile-forward experience, with app download prompts woven naturally into the browsing flow Bold, unapologetic tone expressed through typography, slogans and mission-led messaging designed to energize community engagement Inspired? Here’s the exact Wix template behind this art portfolio: Template name: App landing page website template 11. Fine artist portfolio: Art Dimensional Studio Art Dimensional Studio ’s website welcomes visitors with a clean, modern homepage that feels like stepping into a thoughtfully curated creative space. A muted palette of soft neutrals and warm accents sets a calm, inviting tone, while bold imagery highlights the studio’s dimensional artworks. Elegant typography and generous spacing give each element room to breathe, with subtle hover effects adding quiet movement throughout. The site is structured in a clear, approachable way. Visitors can explore sections like “Portfolio,” “About,” “Process” and “Contact,” each designed with crisp visuals and concise copy that showcase the studio’s work and story. The “Portfolio” section puts the focus on striking sculpture and mixed-media pieces, allowing the artwork to take center stage. The entire experience feels polished, personal and perfectly in tune with the studio’s creative identity. Portfolio-first design that prioritizes artwork imagery over text, letting dimensional pieces lead the user experience Commission inquiry emphasis with clear, dedicated prompts for custom projects, signaling a studio open to bespoke work Simple homepage layout delivering immediate access to galleries and contact options without unnecessary filler Refined, product photography approach — large, high-resolution shots styled on neutral backgrounds to highlight form, texture and material Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Ceramics studio (unique) website template 12. Art curation and exhibition portfolio: Passion Limes Passion  Limes ’ site opens with an energetic, creative homepage that feels like stepping into a vibrant artist’s studio. Bold typography and vivid color accents blend with a minimalist layout to showcase its dual role as spiritual healer and art dealer. Clear headings like “What is the life you’re creating?” frame the experience, inviting visitors to explore offerings—from art sourcing with private collectors and designers to spiritual guidance—all thoughtfully organized for a personal feel. The structure is sleek and intentional. Users can dive into different sections each presented with concise copy and clean design that reflect professionalism and purpose. Subtle interactions and smooth visuals add warmth without distraction. Concept-driven art platform positioning itself as a creative movement rather than a conventional gallery Event-centered experience promoting pop-up exhibitions and immersive shows as the core of the brand Clean, editorial-style layout with bold typography and direct messaging designed to spark curiosity and reflection Minimal, focused navigation guiding visitors quickly to Concept, Events, FAQ, Portfolio and Contact, with no filler or excess Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art community website template 13. Nomadic art gallery portfolio: Detox Gallery Detox Gallery ’s site launches with a bold, nomadic vibe that speaks to its mission of spotlighting emerging artists from marginalized communities. Vibrant hero visuals and strong typography create an immediate sense of movement and purpose. The homepage acts like a curated popup exhibition space—with clear sections highlighting upcoming shows, wellness events and artist groups—making it easy to grasp the gallery’s unique rotating‑venue approach. The layout is energetic yet clean. Organized panels guide visitors to learn about the gallery’s story, mission and represented artists. Minimal copy and thoughtfully spaced text give the message room to land, while subtle visuals underline Detox’s identity as AAPI‑led, femme and LGBTQ‑focused. The design feels modern, inclusive and action‑oriented—perfectly aligned with their goal to democratize gallery access and build authentic creative community. Narrative-driven site structure designed to tell the brand’s story through shows, artist features and mission highlights Clear emphasis on cultural identity and community activism, woven naturally into exhibition announcements and artist profiles Compact, mobile-friendly design that mirrors the pop-up, anywhere-anytime nature of their physical events Warm, activist-leaning brand voice expressed through slogans, headings and curation language that invites participation, not just viewership Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art store website template 14. Artist and educator portfolio: Mizz Conchi Mizz Conchi ’s website feels like stepping into a bold and empowering creative studio. Vivid visuals and confident typography greet you front and center, capturing the spirit of the brand’s work in beauty, fashion and lifestyle. A clean, modern structure paired with punchy color accents allows Mizz Conchi’s personality to shine through from the very first glance. Every section is laid out with clarity and intention. Crisp images of her projects are supported by short, spirited captions that feel personal and engaging. Interactive touches, such as hover cues and subtle transitions, bring the site alive without distracting from the main focus: her work and message. The end result is a refreshing blend of professionalism and warmth—inviting, creative and absolutely in tune with Mizz Conchi’s vibrant brand. Collaboration-driven platform designed to attract beauty and fashion partners through clear services, contact prompts and social integrations Project-focused portfolio structure, highlighting diverse work across editorial, commercial and influencer campaigns Vibrant personal brand voice carried through captions, CTAs and visual pairings, giving visitors a sense of the person behind the work Streamlined, mobile-friendly experience built for on-the-go browsing, perfect for PR reps, agencies and potential clients Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Modeling agency website template What should I include in my art portfolio? On top of showcasing images, an online portfolio (whether its an art or other type of website, such as a model portfolio ) allows you to share valuable information such as your CV, artist statement, available works, digital illustrations and press reviews—giving you the online real estate you need to present the full picture. Once you choose an online portfolio website template as part of updating or you're still learning how to make a website, you’ll have everything you need to get started on your own. As you progress with your portfolio web design , here are a few pages you should consider adding to your website that will elevate it and make your portfolio a successful tool for selling and promoting your work: Image galleries to showcase your work (use high quality photos). An About page to provide further insights into your professional background, inspirations and work process. An online store that will let eCommerce features facilitate quick and easy purchases of your work. A CV to provide visitors with an overview of your educational and professional background. A press page , if relevant, to show off critiques and reviews about your work and artist interviews. An art blog to share your fresh ideas, artistic point of view and simply inspire visitors. To make these pages truly effective, focus on how  your work is presented: Curate your selection carefully.  Aim for around 10 to 20 strong pieces that show range without overwhelming the viewer. Show your process , not just final results. Sketches, studies and in-progress work help demonstrate creative thinking and problem-solving. Use clear, professional documentation.  Sharp images and context shots help viewers understand scale, texture and placement. Highlight your unique style.  Let your personality and artistic voice come through so your portfolio feels distinctive and memorable. Learn more: What to include in a portfolio How do I make an art portfolio? Creating an art portfolio is all about showcasing your best work in order to win more commissions and paying projects. Here's how you can go about creating the best one: 1. Choose your best work: Start with the pieces that make you proud. Your portfolio should reflect your skills, style and range through your strongest work. For variety, include different types of pieces like digital illustrations and traditional oil paintings if you work in multiple mediums. If your art has themes such as conceptual minimalism or classical influences, group your pieces in a way that enhances their impact. A thoughtful selection of high-quality pieces beats an endless scroll of every project you’ve done. 2. Pick an online platform: Now that you have curated your artwork, it’s time to pick a website builder  that best suits your goal of displaying your pieces. When it comes to showcasing your art portfolio, drag and drop website building platforms like Wix offer portfolio templates  and tools that cater to the needs of an artist's portfolio. 3. Add contact info on every page: Make it easy for someone to reach you the moment they fall in love with your work. Include your email, social media links (or both) and place them on every page. Investing in a business email  and  business phone number  is an easy way to elevate your professional presence. The footer or header are great spots to keep this info consistent and accessible. If you’re creating a physical portfolio, be sure to slip in a sleek business card or include a printed contact sheet in the folder. 4. Organize your work with intention: Think about the flow of your portfolio. Should it be divided by medium (for example, oil vs digital), series or project? Whatever makes your work easier to follow. Use high-quality photos or scans for digital displays and add titles, mediums and the year the artwork was created. If you want to provide more context, include short descriptions or a note about what inspired each piece. These little details can help viewers connect to your work on a deeper level. “Your portfolio is your handshake before you even meet someone. It should feel personal, polished and easy to navigate. Take the time to present your work like you'd want it remembered.” - Chaya Arbiv, SEO specialist at Wix 5. Keep your portfolio fresh and polished: A portfolio isn’t something you create once and leave alone. It grows as you evolve as an artist. Be sure to update it regularly with new work and don’t be afraid to swap out older pieces if they don’t align with your current style or skill level anymore. Think of your portfolio as a living, breathing catalog of who you are now as an artist. 6. Ask for feedback and keep improving: Before you share your portfolio widely, get a second opinion. Reach out to other artists, friends or even online art forums for constructive feedback. Sometimes a fresh set of eyes can spot things you may have missed like confusing layouts or unclear text. Adjust accordingly and know that even minor tweaks can make a huge difference. Learn more about how to make an art portfolio . How long should my art portfolio be? According to Sharon Hafuta, SEO blog editor at Wix , “Your portfolio isn’t about quantity — it’s about impact. I’d rather see five unforgettable pieces than twenty that feel like filler. Curate with intention and let your strongest work lead the conversation.” Remember that the internet is still growing, with more and more people using it every day. This means that there's a large and growing potential audience for your portfolio. The length of your art portfolio depends on your experience, the type of work you do and the specific requirements of the job or opportunity you are applying for. In general you can divide art portfolios into two main types: A beginner portfolio can be 5-10 pieces showcasing your best work and your range of skills. A more experienced artist may have a portfolio of 15-20 pieces that demonstrate mastery of various styles, techniques and mediums. Regardless of length, the most important factor is quality. Make sure every piece is polished, clearly represents your style and is relevant to the type of work you're looking for. Don't be afraid to streamline your portfolio – less is often more. Learn more: Writing portfolio examples What's the best platform or builder for art portfolios? When it comes to choosing a website builder to build your art portfolio there are a number of features you'll want to focus on. Customizable portfolio templates, that help you make a professional and creative portfolio easily. Ease of use, including drag and drop functionality, this means you can create an art portfolio without coding or design knowledge. In-build analytics and SEO tools are also a plus, as they allow you to optimize and promote your site without having to source other tools. Social media platform integrations are also a plus, especially if its important for you to share your art work on social media too. Robust website infrastructure is a must, this usually means advanced security for your site, reliable and secure web hosting and strong website performance. Learn more: Best mobile website builders   Best art portfolio examples FAQ How to market an art portfolio? Leverage social media platforms like Instagram, Twitter or TikTok to share your artwork regularly and use hashtags to expand your reach. Participate in online art communities, forums or local exhibitions to connect with other artists and art enthusiasts. Networking—whether online or in person—is key to getting your portfolio in front of the right audience. Additionally, include your portfolio link in your email signature, on business cards and in résumés for greater visibility. Tailor your outreach efforts toward galleries, brands or clients that align with your artistic style. How to present an art portfolio online? Design a layout that’s clean, user-friendly and visually engaging. Your portfolio should guide visitors seamlessly through your work, starting with standout pieces that represent your best efforts. Use neutral backgrounds to keep the focus on the art and offer clear navigation for easy browsing. Highlight your most significant projects, adding context about your process or story behind the work. Keep the interface responsive and functional across devices, and ensure loading times are fast to maintain the attention of your audience. What to avoid in an art portfolio? Avoid overwhelming the viewer with too many pieces—quality over quantity is key. Exclude unfinished work (unless it adds value to show your process) or projects that don’t represent your current skill level. Avoid using inconsistent formatting or messy presentations, as they can distract from your work. Lastly, steer clear of clichés or generic pieces that don’t show your unique perspective or artistic voice. What should an online art portfolio look like? An online art portfolio should be clean, visually appealing and easy to navigate. It should showcase your best and most relevant work, organized into clear categories or galleries that reflect your unique style and expertise. Include brief descriptions or case studies for each piece to provide context, such as your role, the process and the outcome. Should I make a website for my art portfolio? Creating a website for your art portfolio is a great way to establish a professional online presence and make your work accessible to a wider audience. A website allows you to customize the layout, branding and user experience to reflect your artistic identity. Your work becomes accessible to a global audience, giving you a dedicated space to share galleries, tell your story or even sell your art.