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Introducing Wix's new Premium Plans

Over the years we’ve grown our platform’s capabilities to meet the rapidly changing needs of you and your clients, with advanced design...

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3 min read

Over the years we’ve grown our platform’s capabilities to meet the rapidly changing needs of you and your clients, with advanced design features, tailored eCommerce, SEO tools, marketing solutions, dev tools and complex functionalities.

We are continually testing and optimizing our platform to learn exactly what you and your clients need, including rolling out powerful new advancements like Advanced Developer Platform and Wix Enterprise, announced earlier this year.

To reflect the evolution of our platform, we restructured all Wix Premium plans and launched them in the U.S. on June 5, 2023. They will be rolled out gradually to the rest of the world. Our new plans represent the growing complexity of sites that Partners are building and a diverse range of client needs.

Please note: In the United States, the new Premium plans are available to Partners and all Wix users in English (EN) only. In Canada, the United Kingdom and Australia, the plans are currently available to all EN Wix users. Partners and their clients in these countries don’t have access yet. We will update this article as soon as the new Premium plans open to Partners in more languages and locations.

For now, existing legacy plans won’t be affected, as long as auto-renewal is turned on.

Here’s what’s changing

  • We’ve restructured our offering into 5 segmented Premium plans: Light, Core, Business, Business Elite and Enterprise. Each new plan has been rebuilt with clearly defined capabilities, making it easier for you and your clients to view and compare plans at a glance.

  • All plans now include access to marketing tools that were previously part of the Ascend Premium plans, such as: lead-capture forms, social media marketing and automations. Send up to 200 emails a month for free, or increase your clients’ quota by purchasing a standalone email marketing package.

  • For clients needing custom web solutions or tailored eCommerce we’ve created Business Elite, an entirely new plan built around a powerful new offering: Advanced Developer Platform. This set of products and capabilities is designed to enhance the resources and computing power of any site.

An overview of our new plans


The Light plan presents an ideal solution for establishing an online presence.

It provides fundamental features such as complimentary hosting, a personalized domain and 24/7 customer support. Site owners can add 1 collaborator (teammates under the same Team Management account count as 1 collaborator) and have access to marketing tools like automations and lead capture forms.

Sites on this plan cannot accept payments.

Learn more about the Light plan →


The Core plan is best for small businesses that need to accept payments, take bookings and sell online. On this plan you’ll get access to eCommerce solutions designed to maximize conversions. Sell on social channels and marketplaces, accept pre-orders and customer deposits, sell branded digital gift cards and activate abandoned cart recovery automations. Sites on this plan can also add a POS integration to sell in-person or online.

Connect to a suite of marketing tools, including Wix Chat, and add up to 5 site collaborators on this plan.

Learn more about the Core plan →


The Business plan is best for medium and large businesses requiring a wider range of capabilities. Sites on this plan can connect advanced shipping SPIs for custom rates and custom shipping providers, sell in up to 5 additional currencies, sync up to 250 dropshipping products with Modalyst, sell branded physical gift cards with Wix POS and get automated sales tax for up to 100 transactions.

Get up to 100GB of storage, add up to 10 hours of video content and invite up to 10 site collaborators.

Learn more about the Business plan →

Business Elite

The Business Elite plan is best for high-traffic businesses who need custom functionality and want access to the platform’s most advanced features.

On this plan we’re introducing Advanced Developer Platform, a set of new products and enhanced capabilities tailored for complex data-heavy and backend-heavy sites. With more computing power and more data resources you can build unique sites that match your client’s specific needs and provide an elevated customer experience.

For eCommerce, you’ll have advanced capabilities that allow you to design an exceptional storefront and customize the back end for the ideal selling experience. You can extend checkout functionality, sync any size catalog, and add APIs for custom solutions for everything from ERPs to fulfillment services.

Learn more about the Business Elite plan →


The Enterprise plan offers large-scale businesses the agility they need—enabling them to launch exceptional sites faster, manage better, and work more freely by removing resource constraints and dependency bottlenecks. Enterprise includes everything Wix has to offer, and more. With an exclusive multisite dashboard, companies get access to account-level tools that boost efficiency, as well as centralized management of assets, account data, SSO, and more. It also offers the customization capabilities and integrations that large businesses require, dedicated account management, priority support and a 99.99% uptime SLA.

Learn more about Wix Enterprise →

Finally, it’s important to note that Partners of all levels are eligible to earn 50% revenue share on purchases of Business Elite and Enterprise plans in 2023, including their renewals, as long as they meet the requirements for qualifying for revenue share.

To upgrade your site to one of the Premium plans, click here.

Until these updates go live outside of the U.S., you can view the new Premium plans in our downloadable PDFs for the following locations: Canada, Australia, U.K.

If you have any further questions, please get in touch with our Customer Care team.


  1. How will these new plans affect my clients’ current plans? For now, existing plans won’t be affected, as long as auto-renewal is turned on.

  2. What is a site collaborator? Are my teammates counted as separate collaborators? A site collaborator or contributor is someone that the Account Owner has invited to work on a site. For Partners, all team members under the same Partner’s account are counted as one collaborator. Partners who are Account Owners can add teammates to their account, and assign them different roles, permissions and access levels.

  3. What is the Advanced Developer Platform included in the new Business Elite plan? Advanced Developer Platform is a set of new products and capabilities tailored to better cater the needs of complex data-heavy and backend-heavy sites. This solution gives sites on Business Elite and Enterprise plans substantially more computing power, enhancing the experience for both developers and end users alike.

  4. Are Velo by Wix and the Content Manager available on all plans? Yes, you can use Velo and the Content Manager in all plans. Moreover, you can use them without purchasing a Premium plan. The difference is in the amount of computing resources and data processing power you get on each plan. You can view a complete breakdown of capabilities in the downloadable PDF.

  5. Will any of these new plans be eligible for Revenue Share? Partners of all levels are eligible to earn 50% revenue share on purchases of Business Elite and Enterprise plans in 2023, including their renewals, as long as they meet the requirements for qualifying for revenue share. Legend level Partners will continue to earn 20% revenue share on all other Premium plans.


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