• Q1 bookings of $585 million, up 15% y/y, and revenue of $541 million, up 14% y/y, driven by new cohort momentum powered by Base44 strength

  • New user cohort bookings increased ~46% year-over-year 

• Wix Harmony now running on its own proprietary AI model, built by Wix for speed without sacrificing accuracy when applied to Harmony websites

• Powerful new features further position Base44 as a leader in AI-powered innovation, including Superagents, a native AI assistant, and new Figma to Base44 integration 

  • Achieved ~$150 million of ARR as of May as momentum continues to ramp

• Repurchased ~30% of outstanding Wix shares in early April through tender program

Wix today reported financial results for first quarter 2026. In addition, the Company provided its outlook for the second quarter and reiterated expectations for the full year 2026. Please visit the Wix Investor Relations website at https://investors.wix.com to view the Q1'26 Shareholder Update and other materials. 

“As innovation in the web and app building space has accelerated over the past few quarters, my conviction in its long-term value and Wix’s market positioning remains strong,” said Avishai Abrahami, Wix Co-founder and CEO. “We recently built our own proprietary LLM that is now powering Wix Harmony. By allowing us to continuously fine-tune our platform using our own data and user feedback at scale, this model creates a flywheel that we believe is unmatched and creates a significant competitive advantage. Importantly, our model empowers us with more control of AI inference costs as we scale the Harmony platform with little to no reliance on third party LLMs. We expect this to be the first of many custom Wix-built AI models, which is becoming increasingly central to our product roadmap and long-term profitability strategy.”

Lior Shemesh, CFO at Wix, added, “Bookings from our Q1’26 new user cohort increased almost 50% year-over-year, with meaningful contribution from Base 44 and healthy core Wix new cohort performance. Core Wix Creative Subscriptions gross margin was stable as AI costs remained minimal, and we expect margins to remain unchanged as we control costs while we scale our platform through the year, particularly Harmony. The high-impact investments that we are making today are unlocking massive opportunities and new audiences, allowing for consistent TROI even on higher marketing spend as monetization steadily increases. We also have executed on our capital allocation plan from the beginning of the year, with the completion of our $1.6 billion modified tender offer in early April. By repurchasing nearly 30% of Wix’s outstanding shares quickly and efficiently, I believe we are generating significant value for our shareholders.”

The full earnings press release can be read here:https://www.globenewswire.com/news-release/2026/05/13/3293644/0/en/wix-reports-first-quarter-2026-results.html