14 Brilliant Packaging Ideas for eCommerce Sellers


14 Brilliant Packaging Ideas for eCommerce Sellers

Confession of an online shopper: there’s only one thing that I look forward to more than receiving the items I ordered online- and that’s unwrapping my shipment to discover that the seller went the extra mile with awesome packaging.


Packaging is an integral part of your business’s branding. When done correctly, great packaging can instantly make a customer feel confident with their purchase, even before they unwrapped what’s inside. Some online stores truly take their creativity to new heights when packaging their products, here are some of our favorite examples:



Inspired by Nature


The ultimate architect of all things beautiful, these packages were inspired by none-other than mother nature herself.



Wooden crate product packaging example for men's shirts.
Chemise-Homme.com pair their elegant shirts with equally stylish wood framed packaging.

Birchbox product packaging examples.
Birchbox is so confident in their gorgeous packaging, they made it a part of their brand name.


Personalized with Prints


These Pinterest approved packaging ideas can liven up even the simplest brown box. The best part? These beautiful branding touches can all be recreated on the cheap at your local print shop.



Personalized message product packaging example.
You can never go wrong with a thank you note.


Customized tape product packaging example.
Jazz up any package with a custom-made tape!


Personal greeting product packaging example.
Liven up your packing by writing a beautiful note directly on the outside of your wrapping.


Stamped product packaging gift bags.
Hate gift wrapping? Why not place your item in personalized brown bags.

Thinking Outside the Box


Who says that all items need to be shipped in a box? Check out these unusually shaped packaging ideas that are anything but boring!



Paul Smith product packaging example.
Think outside the box and surprise your shoppers with a uniquely shaped container.


Simple box product packaging example.
Custom cardboard boxes add a fun element of surprise to any package.


Blossy retro product packaging example.
Special delivery! These fun food inspired packages can be branded all over.


Trunk Club travel suitcase product packaging example.
The Trunk Club deliver clothing in a gorgeous trunk shaped box.


Thelma's cookies oven product packaging example.
Hot out the oven, it's your package!


Second Chance Packaging


Online shopping often means unraveling (and disposing of) a lot of material. These environmentally conscious companies have created packages that encourage shoppers to reduce, reuse and recycle!



Shepard's Pie planter product packaging example.
Taste's items come in a reusable home planter.


Joolz elephant product packaging example.
Joolz found a wonderful way to repurpose their product.


5Mimitos box product packaging example.
5 mimitos use beautiful, high-quality boxes that people can't help but keep and use over again.


Geraldine Feehily

Geraldine Feehily

Marketing Writer, Wix eCommerce


Geraldine is a marketing writer for Wix eCommerce. She uses her broad experience in journalism, publishing, public relations and marketing to create compelling content and loves hearing user success stories.



#eCommerceWebsite #OnlineStore #Branding #Packaging


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