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The website background might seem like an insignificant detail when you’re figuring out how to make a website. After all, it’s not like you can put anything of value behind your content—or can you? More than just a visual asset, a website background is a powerful tool. You can use it to reinforce your brand’s visual style, set the mood, emphasize certain aspects of your site and indicate a structure in your web design . Using some of Wix’s website templates as examples, we’re breaking down 10 website background ideas and offering some best practices for deciding which one is best for your website. Naama Oren, one of Wix’s talented designers, will chime in with insights and tips to help you create the best website you can with these backgrounds. Want access to all these website background ideas and the corresponding templates? Design a website with Wix today. 10 website background ideas you’ll love White website backgrounds Solid-color website backgrounds Split-color website backgrounds Gradient website backgrounds Graphic website backgrounds Textured website backgrounds Photographic website backgrounds Video website backgrounds Animated website backgrounds Website backgrounds with parallax effects 01. White website backgrounds One of the most timeless and versatile choices for website backgrounds is the classic white background. “You can’t go wrong with an all-white background,” says Naama. “Designers love white backgrounds because they always look good and never go out of style.” This clean and minimalistic choice not only makes imagery pop but it also gives you room to play with typography and layouts. Consider the Branding Portfolio Template as an example. From the header to the footer, the white background creates a sense of calm amidst the chaos of the internet. It serves as a refreshing contrast to the crisp, black text. What's more, the background doesn't vie for attention with the glossy fashion portfolio images below; instead, it provides a breathable context that allows your work to shine. 02. Solid-color website backgrounds If white bores the heck out of you but you still need a more neutral background than, say, a video website background (we’ll get to that later), a solid-color background could be the ideal compromise. This type of background is useful for immersing visitors in your brand or demonstrating how forward-thinking or up-with-the-trends you are. Take a look at the hero section in the Fast Food Restaurant Template . The green-grape color is a trendy, bold choice that demonstrates the restaurant’s cool-factor. “I think it creates something very graphic in a way,” says Naama. “The trendy color and the cut-out elements make it look kind of indulgent.” Indeed, the color doesn't just play the role of a background but also brings objects to life, imparting the site with a compelling 3D quality. The challenge with color backgrounds is that every element must harmonize with the chosen hue. Therefore, if you’re starting a business that is more image-centric, you should choose colors that are more neutral such as the ecru color in this template’s text-heavy sections. Even if you opt for a bolder color, employing neutral shades strategically can offer viewers a visual respite. Pro tip: To change the color scheme, simply customize the color theme to match your branding and watch the design transform automatically. If you don't have the hex codes at hand, you can upload your logo to receive a selection of compatible color palettes. You can even manage specific adjustments, like altering background or title colors, in the advanced settings. 03. Split-color website backgrounds Looking for an even more interesting way to play with color? Consider using a split-color background that divides your canvas in half. While the technique won’t work for every website, it’s a neat one to use when your pages are overflowing with images. If you want to see this background style in action, check out the Illustrator Website Template . This online portfolio website is covered with graphics that show off the artist’s work. A solid color background might’ve worked here. However, the split between blush pink and black keeps the design visually interesting. Pro tip: With Wix’s drag-and-drop editor, it’s easy to create layered backgrounds like this one. If you’re looking to go for a split-screen, split-color look, all you need to do is add a container to one side of the template and set it to a different background color. 04. Gradient website backgrounds Web gradients allow you to have more fun with color. By gradually blending a combination of colors, gradients create an engaging and modern visual experience. According to Naama, though, you have to be careful when it comes to placing gradients in the background. “It really depends on the concept, the visual language and the industry,” she explains. For instance, in tech and AI, they could look great and work really well with the branding. For more conservative industries, not so much. There are different ways to use gradients effectively in the background of a website. You could go subtle by blending two similar colors. You could also follow the lead of the Coming Soon Landing Page Template and mix a wide range of colors, play around with the direction of the gradient and use neon colors to call attention to the content in the center. “This gradient pops. It looks fresh and young. A little bit feminine,” says Naama. If you’re building a brand that needs to stand out among the competition, this striking color competition could be a great fit—but only in small doses. “I don’t know if it would’ve worked on a longer webpage,” says Naama. “You can go crazy with the background when it’s a short page.” Pro tip: The Wix Editor comes with a tool that allows you to create a totally custom gradient background for any part of your website. 05. Graphic website backgrounds If you’re thinking about using graphics like illustrations or patterns for the imagery on your site, keep in mind that they can be just as effective in the background as in the foreground. The Gaming Company Website Template is a creative example of how graphics can help you build a world around your brand. Using imagery from the video games the company has created immerses viewers and vividly showcases the company’s capabilities. This is arguably one of the more challenging website background ideas to execute because graphics add a lot of complexity to a website. Failing to counterbalance the excess with subtle elements may make your website too overwhelming for visitors to enjoy. “While the user scrolls, they need to have a good experience,” says Naama. “If it’s a very purple, illustrative background, I’d use white typography and clean, sleek elements. Nothing too dramatic. It’s a balance.” Learn more: What is web design? and How to make a Wix website 06. Textured website backgrounds A textured website background is one that resembles a tactile surface. This is a great way to inject realism into the digital experience. If your brand has a brick-and-mortar component or sells real-world experiences, implementing this website background design idea could be a cool way to bridge that gap. Visit the Japanese Restaurant Website Template , and you’ll see what we mean. The crinkled fabric background appears on every fold of the homepage, often changing colors to give the page some structure. The texture is subtle enough that it doesn't distract from the content of the website, but it still adds visual interest and depth. To create a visually engaging and harmonious design, select textures that align with your brand's identity and message. Subtle texture like fabrics, surfaces, tricks of light and shadows often work wonders, adding depth and interest without overshadowing your content. Pro tip: Search “texture” in the Wix Media Manager to find a textured background that fits your branding. Whereas something like the seed paper image could help you add a peaceful, organic feel to your site, the satin images exude luxury. 07. Photographic website backgrounds Images are potent tools in the digital world, capable of conveying complex ideas, emotions and the essence of your brand with just a glance. In the context of photographic website backgrounds, their significance becomes even more pronounced. These background images are like the opening scene of a movie, the first impression that visitors get when they land on your website. They set the tone for the entire digital journey, encapsulating the essence of your brand and the message you wish to convey. The hero of the Plant Store Website Template is the perfect example of how effective this type of website background can be. Rather than a closeup of one of the store’s plants, the backdrop is an atmospheric shot of a trendy, plant-filled room. “It’s more like they’re selling a vibe or an atmosphere,” says Naama. “The photo creates this sense in visitors like, ‘I want this house full of plants.’” When implemented thoughtfully, photographic backgrounds can set the tone, create engagement and leave a lasting impact on your visitors. Start by selecting images that harmonize with your brand and message, ensuring they convey the right emotions and align with your overall theme. Consider factors such as image composition, color schemes and subject matter to create a cohesive visual narrative. Make sure the background doesn't overwhelm the content or interfere with readability. Pro tip: In terms of sourcing your photos, you have a couple options. If you’re not taking your own, use free stock photos instead. Wix users, specifically, have access to Wix’s free image library as well as Shutterstock and Unsplash integrations. 08. Video website backgrounds Unlike static images, video backgrounds introduce movement and the sense of a physical presence to your website. It's like inviting your audience to step inside the story of your brand, where they become active participants. Whether it's the serene waves of an ocean or a bustling cityscape, video backgrounds offer a sense of place, mood and atmosphere that can be both aesthetically pleasing and emotionally evocative. The Producer Website Template demonstrates that something as simple as a short clip of a person working at their desk can make a big impression. While the fullscreen website background enhances the immersive experience, the dark overlay pattern ensures that the site’s text is the focus. “It lets you in easily,” explains Naama. “You want to stay and stare at it and you don’t understand why.” Pro tip: In order to avoid overloading your site with heavy files, use brief clips for backgrounds and click “play in a loop” in Wix’s video settings panel. Wix’s Media Manager offers plenty of free videos for you to choose from. Alternatively, you can upload your own or purchase one from the Shuttershock integration. 09. Animated website backgrounds Animation backgrounds serve as a dynamic tool to capture your visitors' attention and evoke specific emotions. For instance, slow animations can create a sense of calm, making them ideal for wellness-oriented brands. On the other hand, faster and more erratic animations are perfect for energizing fitness brands. But animation isn't limited to just enlivening your website; it can also enhance flat, single-color backgrounds. Take, for instance, the Graphic Designer Template , where a subtle undulating animation breathes life into what would otherwise be a plain white background. "Because it's so minimalistic, the subtle animation gives it depth," notes Naama. Moreover, the white coloring of the animation complements the keyhole image and bold typography choices seamlessly. 10. Website backgrounds with parallax effects According to Naama, a parallax scrolling effect—which creates the illusion of three-dimensionality—is a great alternative to video and animation. “If you can’t find an amazing video to use, a parallax background can add depth to your design,” she explains. “The parallax helps it become more alive.” In the Sport Merchandise Store Website Template , the parallax effect adds drama to the heroic-looking images of athletes. But parallax has different effects depending on the content of the imagery, so this type of website background could be a good fit for just about any website. Pro tip: Wix has more than a dozen scroll effects to apply to your background. Besides parallax, “reveal” and “fade out” can also make your background more impactful. Website background design best practices How do you choose which website background is right for you with so many choices out there? Naama says it starts with a good understanding of what kind of content you’re working with and who you’re building the website for. Here are a handful of additional best practices she recommends for selecting the right website background. 01. Don’t let the background draw too much attention away from content Think of your background like a backup dancer—it needs to look good and be in-sync with the star, but it should never steal the show. Remember that your primary objective when choosing a background is to create a visually pleasing and user-friendly experience that encourages users to stay and explore your website. For example, if you decide to go with a color background, avoid using colors that are overly vibrant or jarring. According to research from Top Design Firms , 39% of people surveyed said that website color is more important to them than other elements. However, they’d leave the site if the colors are outlandish or off-putting. 02. Use backgrounds to streamline the flow of content on the page For long-scrolling websites , backgrounds are useful for dividing content sections. They create a distinctive look for each section, helping users transition from one part to the next. To create an effective flow and keep it engaging, create a distinctive look for each alternating background. For instance, the hero section could have a video background, the below-the-fold section could use a white background and the next one could have an image or video. 03. Add boundaries between backgrounds as needed Sometimes, alternating background types alone may not provide a clear distinction between sections. For instance, a sticky header with a white background may distract from content in other white background sections. Use techniques like grid lines, bevels, shadows and transparency to create a definite separation between backgrounds. 04. Ensure readability Backgrounds with busy imagery, bold colors, or excessive movement can hinder content readability and accessibility. Pairing your background with the right typography is crucial for accomplishing this. Additionally, adjusting the contrast between the color of the background and the text can help you achieve optimal readability. 05. Be on brand Leverage backgrounds to reinforce your brand identity. Incorporate your brand's color palette into your background and use it as a storytelling canvas. Background elements, whether images, patterns, colors, videos or even interactive features like custom cursors and hover effects , can effectively convey your brand's story and purpose. These dynamic touches not only enhance engagement but also leave a lasting impression that aligns with your brand. 06. Make it mobile-friendly Because almost 59% of global internet traffic comes from mobile users , you need to consider whether your background is going to look as nice on mobile as it does on desktop. While fullscreen color and gradient backgrounds are the easiest to make responsive, don’t let that stop you from experimenting with other website background ideas. In the Wix editor, you can toggle back and forth between desktop and mobile when designing your website. So creating a responsive image, video or animated background should be no problem. 07. Pay attention to the quality of your background imagery Whether it's textures, photos, videos, or animations, pay attention to the quality and resolution of your background files. Start with high-quality, high-resolution files from reliable sources. Ensure file formats and sizes align with your website's design, avoiding issues like pixelation or stretching. Learn more: What is a pixel 08. Optimize image or video backgrounds for speed It’s not just undersized files that can cause problems. Excessively large files can cause your pages to load slowly. According to Google , the chances of visitors bouncing off of a page go up by 32% if it takes more than three seconds to load. Choosing the right file formats will help keep background file sizes reasonable. WebP and SVG are the lightest. JPG is lighter than PNG, but it can come at the cost of resolution and graphic detail. Another thing you can do is use an image resizer to resize and compress your files before you upload them into your website builder. This will help your site maintain speed and functionality. Website backgrounds FAQ What is the best background for a website? The best background for a website depends on its purpose and content. Generally, a clean and subtle background, such as a solid color or a subtle texture, provides a visually appealing backdrop that doesn't distract from the content. Choose colors that complement the overall theme and promote readability. For image backgrounds, prioritize high resolution and relevance to the website's message. Regular testing and consideration of user preferences are key factors in determining the most effective background.

Bring your inspiration to life with a Wix website →   As sleek and polished interfaces dominate the web, many designers want to figure out how to make a website that’s a refreshing departure from the norm. Web brutalism can help with that. The visual style is inspiring a new movement of distinctive and impactful website design that sparks interest in users and allows brands to stand out from the crowd. In this article, we’ll discuss what brutalism is (web brutalism, in particular) and share examples of how websites have embraced this web design trend . What does web brutalism refer to? What qualities are considered web brutalism? Benefits of using brutalist aesthetics in web design Downsides of using brutalist aesthetics in web design 11 excellent examples of brutalist websites Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. What does web brutalism refer to? Brutalism in web design refers to a design approach that emphasizes raw, unpolished aesthetics. Brutalist websites incorporate visual features like bold typography, high-contrast color schemes and unrefined graphics. Such style conveys a sense of daring and boldness, and can be used to create a unique visual identity for a website. History of brutalism and how it evolved to influence the design industry The term "brutalism" originated in the field of architecture. "Brutalism" comes from the French word "béton brut," which means "raw concrete." This style emerged in the mid-20th century, primarily in Europe and North America. It was characterized by exposed geometric forms (using raw materials such as concrete, brick and steel to emphasize shapes) and a strong focus on functionality over ornamentation. Brutalist architecture peaked in the 1950s and 1960s, but in the 1970s, it started to fade away because many people perceived it as cold and inhuman. Outside of architecture, brutalist aesthetics were adopted other design fields, such as art, graphic design and fashion. What qualities are considered web brutalism when we create a website? Brutalism faded away from contemporary architecture, but today it’s a style that’s being revived online as many designers and brands embed brutalism in web design. Designers who use the brutalist style often aim to create non-confirmative works. They want to emphasize rawness and simplicity over refinement. While it’s still hard to pinpoint exactly how to define a brutalist website—since brutalism is not a single style but rather a collection of styles—it’s still possible to summarize a few qualities that brutalist websites have in common. Bold typography Content is the reason why people visit websites, and web creators naturally want to put their content front and center for users. Since brutalism focuses on function over decoration, website design templates in this style often use plain, oversized typography to give text stronger weight and attention. High-contrast color schemes High contrast is used to communicate important information at a glance and convey a sense of raw energy. Interestingly, it's possible to achieve this goal using only one color, which is why many brutalist websites experiment with monochromatic color schemes. Minimalist graphics By nature of being rough and unrefined, graphics in brutalist web design are often minimalistic. Web designers intentionally use simple graphics (such as objects with elementary shapes like ovals and rectangles) to focus more attention on content. Craigslist is an excellent example of a website created with a brutalist aesthetic. The website barely changed in the last 20 years because it doesn't require a massive redesign. Visitors can easily comprehend the information and navigate to a specific page. Benefits of using brutalist aesthetics in web design As with any visual style, web brutalism has its advantages and disadvantages. Here are a few benefits that brutalism can provide for web designers: Memorable experience: Brutalist web design stands out from the crowd and can create a unique experience for users. More focus on the website's core content: Well-designed brutalist websites strip away unnecessary visual distractions and focus visitors' attention on what's essential. Fast loading time: Brutalist web design often features minimal graphics, resulting in faster load times and a better user experience for visitors, especially those with slow internet connection. Better accessibility: Bold typography and high-contrast color schemes used in brutalist design can help to improve accessibility for users with visual impairments or color blindness. Learn more: What is web design? Downsides of using brutalist aesthetics in web design At the same time, the brutalist design also has a few significant downsides, such as: This style is not for everyone: The raw, unpolished aesthetics of brutalist design can be a turnoff for some users who prefer more refined, polished designs. Websites that embrace brutalism might be a challenge to navigate: Brutalist web design often uses unconventional navigation techniques, which can confuse the general audience. 11 excellent examples of brutalist websites Let's take a closer look at some of the best websites that embrace brutalist aesthetics. All of these websites have one thing in common: those who created them didn't play by the rules, and their designs are anything but conventional. Thanks to this bold approach, these websites can easily steal the spotlight. 01. Studio Push Studio Push is an international multidisciplinary studio specializing in graphic design and creative coding. The studio uses a brutalist style to convey a strong sense of personality. Visitors are invited to click on any part of the web page to see the featured artworks in their collection. Bold typography definitely benefits this design, and although the colors clash in certain areas, it's an effect that embodies the unique brutalist appeal. 02. Kurt Champion Kurt Champion is a graphic designer and art director based in the U.K. He uses brutalist aesthetics for his personal portfolio website , where he displays all his work and contact information. Many brutalist websites risk having navigation problems, but Kurt's website is an exception. Kurt puts his website’s content into individual cards, and visitors can use toggles labeled "Work," "About me" and "Fun Stuff" located at the top of the page to quickly filter content on the page. 03. Jeremy Baxter Jeremy Baxter is a visual artist, filmmaker, photographer and musician from Colorado. His portfolio website features a brutalist design with a black-and-white color scheme, bold typography and a focus on simplicity. Imagery plays a dominant role in this design, and the font style gracefully complements the punk rock atmosphere that Jeremy created. 04. Teacherie.how Teacherie is Georgia Anne Muldrow's online institute. Muldrow offers an approach to music production via online study tools. Her site’s design uses solid color backgrounds—no decorations or fancy gradients, just plain color. This design decision helps improve the page's visual hierarchy. The brutalist-esque text blocks are nicely paired with relevant imagery, reinforcing the core message. Another notable quality about this design choice is how individual sections are visually separated from each other—the background color is used as a section divider. 5. Derek McKechnie Derek McKechnie practices communication design, and his website showcases his experiments in printing. The website is full of geometric components with sharp edges, but once visitors start clicking around, they’ll notice that these objects are interactive. Silhouettes transition into images on mouse hover. This is an excellent website example of how you can use microinteractions to enhance the user experience of a brutalist design. 06. Kid Aroke Kid_Aroke’s site works as a personal artist website and portfolio for the artist and designer. His website was created using the early 2000s aesthetics—slightly blurred text on the left panel nicely paired with images on the pale yellow background. This simple design decision helps to convey the innate brutalist mood of the early days of the web. 07. Mr. Itamar Itamar is a graphic designer and photographer based in Tel Aviv. He pairs bright, saturated website background colors with bold typography and simple geometric shapes, creating a solid foundation for his design. The site uses open navigation. Navigation options are located at the top of the page so that users can quickly move to any desired page. This is a great way to touch on the web brutalist trend while ensuring that visitors don’t get lost on the page. 08. Kelly Phuong Phan Kelly is a Vietnamese graphic designer currently residing in New York City. She believes that a balanced connection between concept and audience is what establishes a strong brand. Her graphic design website communicates the passion she has for her profession. Every element of the website, be it a text or imagery, expresses personality and immerses visitors in a visual raw, yet sophisticated journey. 09. Archerd Aparejo Archerd Aparejo is a graphic designer working on design for magazines, posters, websites and exhibitions. It’s clear that he likes to bridge the physical with the digital world, and using a brutalist web style that highlights textures and material, Archerd finds a balance between the two in his personal website design. This approach led him to finding a unique navigation design—images of physical book covers serve as menu options, leading users to individual projects from his portfolio. 10. Ryan Haskins Ryan Haskins is a branding designer located in Los Angeles, California. For his personal portfolio website, Ryan uses an extreme version of brutalism. Vibrant colors, large geometric objects and the overuse of flashy photos create a visually striking design. This Wix website example screams "look at me" and engages visitors into browsing. 11. ​Aurelio De Anda Aurelio De Anda is a graphic designer who works on merchandising, brand identity, print media and web design. Aurelio effectively incorporates elements of brutalism in his portfolio website. Brutalism is used to give more visual weight to individual elements or sections, which helps to attract visitors' attention to the right parts of the page as they’re scrolling through it.

Bring your inspiration to life with a Wix website   → Similar to a gallery setting, a website gives artists a space to present their work and reach new audiences. For many creatives, making a website  is now a natural next step, allowing you to share your work and grow your business without relying on galleries or other third parties. An essential tool for creative professionals, an artist website—sometimes called a portfolio website—helps you promote your work, build a following and sell online. Learning how to build a website  that combines strong visuals with clear messaging and built-in marketing tools is key, and one of the best ways to do that is by looking at real examples. Whether you’re here for website design  tips or simply looking for inspiration, explore our curated selection of the best website designs  for artists below. Learn more: How to make an artist website Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: best artist websites If you’re looking for fresh ideas to showcase your art online, this guide highlights inspiring artist websites that blend creativity and functionality beautifully. From striking visuals and intuitive layouts to smart storytelling and easy navigation, these sites set the standard for what an artist website can be. These examples offer plenty of design and branding inspiration to help you make your own unique mark. We also break down the top features that make these artist websites stand out—so you can apply the same winning elements to your portfolio website , attract more visitors and connect with your audience on a deeper level. What makes a great artist website? Key feature Why it matters Compelling visuals Showcases your art in the best light and grabs attention Clear navigation Helps visitors explore your work effortlessly Personal storytelling Builds connection and shares your creative journey Mobile-friendly design Ensures your site looks great on any device Integrated eCommerce options Makes selling art or prints easy and accessible Fast loading times Keeps visitors engaged without frustration Consistent branding Creates a memorable, professional impression Regular updates Keeps your portfolio fresh and relevant 5 tips to know before creating an artist website Before we show you attractive examples, here are some quick web design tips to keep in mind when you start making a website of your own: Consider starting with a customizable portfolio website template which includes many foundational features of a successful site. Be sure to include an About page to provide visitors with background information about yourself and your professional experience. Encourage visitors to be in touch by adding a contact page and build your online following by adding a social bar linked to your accounts. No artist website is complete without images. Give visitors a visual overview of your work when setting up your gallery . Choose a website color scheme that compliments your work and doesn’t distract readers. Be inspired by thse dark mode website examples 20+ artist websites for inspiration From NFTs to drawings and photography, below you’ll find 20+ of the best artist and illustrator Wix websites that are aesthetically and strategically driven. Chosen for their impressive works and outstanding web design, we’ll point out the elements we love about each: Zaria Forman Karen J. Revis Ellen Von Wiegand Alex Garant Charly Palmer Lisa Brandon David Milan Lirona Ashkenazi Irina Pandeva Piergiorgio Del Ben Lili Arnold Jessica Bearden Timothy Goodman Anya Butler Dayday Key Ruifa Zenda William LaChance Daniel Aristizabal Hedof Pierre Brault Artist Called Lo Maria Jesus Contreras 01. Zaria Forman A full-size image of Zaria Forman working on a large—and nearly finished—canvas is a compelling introduction to the oeuvre featured in her artist website. This image gives visitors a sense of the artist’s hyper realistic style and is easily framed with white space. Forman includes a full navigation menu, inviting us to browse through her pastel drawings which document climate change in captivating locations. 02. Karen J. Revis When your art already speaks multitudes, a minimalist website can be the perfect way to showcase it. Karen J. Revis uses a simple website layout that’s easy to navigate and read, putting the attention on the printmaker’s textured and vibrant works. Within this modest design, visitors have everything they need to purchase a Revis original: a gallery, artist bio and quick access to her online store . 03. Ellen Von Wiegand What better way to showcase multiple artworks than with a full-screen slideshow? Ellen Von Wiegand masters her artist website using this feature. She’s made impressive marketing efforts, too—a well-designed lightbox like Von Wiegand’s is the perfect way to get visitors signed up for your email list. 04. Alex Garant While it's common for artists to make their portfolio the focus of their websites, Alex Garant instead puts her online store on the homepage. A close-up of one of her paintings dominates the opening screen. She forces your perspective to the two CTA buttons—one that links to her merch page and another to a page of original works that are available for sale—by placing them right above the four pairs of eyes. The website is unified by a consistent blush, navy, and gray color scheme (which nicely complements the hero fold), weaving all the pages together into a cohesive narrative. This meticulous attention to detail extends to her branding: the word mark, set in wide kerning, stands out from other text, asserting its significance in the site's visual hierarchy, despite the larger size of the headers. 05. Charly Palmer A background video, inspiring quote and flawlessly implemented animation features make this one exciting artist website. Seeing Charly Palmer in action gives visitors a personable touch, giving us an opportunity to appreciate his process. If we look at the principles of design , we can see that Charly has accomplished quite a few of them here: movement, visual hierarchy and sharp contrasting colors. 06. Lisa Brandon Multidisciplinary artist Lisa Brandon opts for a trendy, dark website. The stylish mood demonstrated by her design sets the perfect tone for Brandon’s work, which is contemporary, out-of-the-box and chic. We also appreciate the artist’s choice of font, since a classic serif font creates an interesting juxtaposition when paired with the elements of her modern design. 07. David Milan This artist website has David Milan written all over it—literally. From creating his own logo design to his choice of font and colors—the hand lettering artist has secured a branded tone on his online portfolio. The real benefit of amplifying your own personality like this on your own site is that it will attract a following of people who connect with your individual style. 08. Lirona Ashkenazi Lirona Ashkenazi ’s artist website shows us what a big role the small details play. Her decision to use a large font and colloquial tone to greet visitors fosters a confident and attractive tone. The large grid gallery on her homepage is a style choice that gives visitors room to breathe as they browse, and each image opens up to a landing page with more details about the specific project. 09. Irina Pandeva Irina Pandeva ’s website is more than just an art portfolio—it’s a glimpse into her artistic mind. By including a blog, she offers visitors prose and poetry having to do with her artistic development. Creating a blog for your artist website is a great way to connect with new audiences and offer clients more inspiration about your work. Get started with our blog maker 10. Piergiorgio Del Ben A large image on Piergiorgio Del Ben ’s homepage offers visitors an up-close encounter with his canvases. So close that we can see the textures of his painterly style. Don’t be afraid to let your own work do the talking by giving select images a featured space on your artist website. Whether you use a slide show, individual image or a gallery, visually oriented visitors will have the chance to get captivated by the bold statement of your art. 11. Lili Arnold From the hand drawn logo, to the colors of her navigation menu and text— Lili Arnold ’s tropical color scheme perfectly reflects the organic spirit of her art. The blend of colorful details work together to set the tone for Arnold’s artist website, while a white background ensures a balanced aesthetic. 12. Jessica Bearden Besides having an overall great artist website, Jessica Bearden features one of the best homepage examples on this list. Bearden’s animated self portrait acts as an engaging background and preview to her work—full of color, found objects and movement. The ornate image is complimented by a spacious website header, orienting visitors towards Bearden’s portfolio, contact page and gorgeous Instagram feed. When making homepages , these are all important areas to consider. 13. Timothy Goodman New York City-based Timothy Goodman pairs a sunny yellow background with black and white text. The combination creates a lively juxtaposition and helps important aspects of Goodman’s site stand out. Goodman plays with the color scheme even further on his About page, using color blocks to form distinct sections highlighting his bio, press images, client list and press. 14. Anya Butler Anya Butler 's portfolio takes a life all its own. Using a clever mix of animation, hover effects and playful graphics, Anya demonstrates her mastery of art and motion. This artist website features a few delightful micro-interactions: hover over the crinkle-like graphics on any page and you'll see them unravel, indicating they're clickability. You've also got images of Anya's illustrations superimposed on pictures of herself, showcasing her explosive creativity. 15. Dayday Key If brutalist website design approach is your thing, Dayday Key ’s website is a great place to go for inspiration. On top of animation, gradient designs and bright neon accent colors, Key took a daring step back, tapping into a 90s aesthetic. Using many web design trends can be overwhelming, but if you’re making a statement like Key’s, it’s a great way to capture the attention of visitors and show that you’re in the know. 16. Ruifa Zenda From the three dimensional shadow play to the unique imagery and animation, Ruifa Zenda ’s impressive site is all about the simplicity of effects. With such versatile skills and style, Zenda’s portfolio displays a diverse variety of works from throughout his career. This is an important thing to keep in mind when creating your own artist website: be sure to include an array of work samples and give visitors a cohesive overview of your professional experience. 17. William LaChance When parallax scrolling meets video, it’s a winning combination. Add an asymmetrical layout to the mix, and you’re bound to produce an intriguing design. This is exactly what William LaChance proves with his one-of-a-kind artist website. The best thing about LaChance's site is that it’s eccentric design is simultaneously balanced. LaChance pays attention to the principle of hierarchy, ensuring that the most important elements are noticed first. 18. Daniel Aristizabal With a sample of his work at the foreground, Daniel Aristizabal ’s solid black background sets the perfect stage. Added animation captivates viewers, encouraging them to continue their scroll. Because Aristizabal’s art needs a full screen to appreciate, the hamburger menu is a great choice. It leaves more real estate for displaying his work, while providing navigation to a contact form, About page and social media accounts. 19. Hedof Hedof is a one-man illustration studio by Rick Berkelmans, whose impressive list of clients includes names like The New York Times, YouTube and Facebook. Berkelmans’ artist website features a light grey background, which is a clever alternative to white when you want to differentiate your site from the crowd. In any case, the color scheme on this site is spot on—grey is the perfect match for Hedof’s navy blue logo . 20. Pierre Brault Enticing videos greet visitors on Pierre Brault ’s artist website. We love the futuristic choice of font, which seems in line with the artist’s stylistic approach. Brault’s use of a drop-down menu is an effective way to show visitors how to find what they need, while the hover effects add a bit of sophistication to the site. 21. Artist Called Lo The Artist Called Lo website serves as a minimalist digital portfolio and storefront, featuring sections like Home, Shop, Portfolio and Contact, visitors can explore curated works in the Portfolio or shop directly through a clean, grid-like layout. The Contact page makes it easy to connect for inquiries or commissions. With its simplicity and focus on visual content, the site effectively highlights Lo's artistry. 22. Maria Jesus Contreras The beauty of Maria Jesus Contreras 's website is that it isn't overly complicated, and yet, it's bursting with personality. The animated logo immediately catches your eye, while the art across Maria's site gives you a clear sense of her style. She lets her art do all the talking—her colorful art stands out brilliantly against the back-and-white backdrop behind it. Craving more inspiration? Check out these top actor websites or eCommerce website design examples if you're opening a store. Key features of the best artist websites Creating a compelling artist website involves several critical elements that enhance user experience and effectively showcase the artist’s work: Great visual design : The visual design of the website should captivate visitors with engaging and aesthetically pleasing layouts. It should reflect the artist’s unique style and brand, creating a memorable impression. Easy navigation : Visitors should find information quickly through intuitive menus and clear categories. A well-organized site ensures users can easily explore different sections without confusion or frustration. High-quality images : Galleries should feature high-quality images that showcase the artist's work with detailed views. This allows visitors to appreciate the intricacies of the artwork and the artist's skill. Artist bio : A compelling artist bio shares the story of their background, inspiration and journey. It helps visitors connect with the artist on a personal level and understand the context behind the artwork. Ecommerce integration : The website should offer a seamless shopping experience for purchasing art directly from the site. This integration facilitates easy transactions and enhances customer satisfaction. Responsive design : A responsive design ensures that the website provides a great experience on any device, whether desktop, tablet or mobile. It maximizes accessibility and user engagement. Blog section : Regular updates in a blog section keep fans informed about exhibitions, new work and events. This section can engage visitors and encourage them to return for more updates. Contact information : Easy access to contact details and social media links facilitates networking and communication. It allows visitors to reach out and engage with the artist directly. Testimonials/reviews : Featuring positive feedback from collectors and clients builds trust and credibility. This section can showcase the artist's reputation and influence within the art community. Newsletter signup : Offering a newsletter signup option invites visitors to subscribe for updates and exclusive content. It helps maintain a connection with the audience and keeps them engaged with the artist’s journey. Learn more: What is web design? As an artist, why should I create a website? Creating a website as an artist offers numerous benefits that can significantly enhance your career. An artist can serve as both a personal and professional portfolio, to showcase your work in an organized, easily accessible medium. Unlike social media platforms, which have limitations on how you can present your art, a website gives you complete control over the design, layout and content—so you can reflect your unique artistic vision and brand your way. A website also increases your visibility. Potential clients, galleries, and fans can easily find and explore your work, regardless of their location. By optimizing your site for search engines (SEO), you can generate more website traffic to your art, helping you reach new markets and opportunities, including globally. Having a website can help build your credibility and professionalism, which can be crucial when establishing relationships with galleries, collectors and art institutions. In many cases in meetings or communication with these stakeholders you may be expected to submit an online portfolio of your work. You can also use your website as a central hub for all your work and promotion of it by linking to your social media profiles, online stores and exhibitions. It allows you to maintain direct communication with your audience through newsletters, blogs or contact forms. It can be an effective way to build a community around your art. Learn more: AI website examples Website building lessons Best artist websites FAQ How do artists get noticed online? To get noticed online, artists should consistently post high-quality work on platforms like Instagram, TikTok or Pinterest, which are visual-focused and attract large audiences. Engaging with followers, using relevant hashtags and collaborating with other artists help increase visibility. Creating a personal website and participating in online art challenges or communities can also boost recognition and expand professional opportunities. What should an artist website look like? An artist's website should reflect their unique style while being clean, visually engaging and easy to navigate. High-quality images of artwork should take center stage, supported by clear categories such as portfolios, an about page and contact information. Features like an online store, blog or newsletter can help engage visitors and promote sales. Mobile responsiveness and fast loading times are essential to ensure a seamless experience for all users.

Turn your ideas into a website you love with Wix→  Launching a successful conference starts with one key element, a professional website that helps drive registrations and builds your event's credibility. Whether you’re planning a regional expo or an international summit, Wix’s website builder helps you create a website from scratch that attracts sponsors, exhibitors and attendees all without needing a developer. Building a website conference arms you with everything you need to manage your business online, from automated registration systems to built-in SEO tools and customizable event templates . TL;DR: How to create a conference website Short on time? Here’s what you’ll find in this guide: Use a conference website template  and start building your site today. Step What to Do Why It Matters 1 Choose Wix as your website builder Get professional design and AI tools 2 Pick your domain Build a memorable brand identity 3 Choose your template Start fast with event-ready layouts 4 Customize your site Add your schedule, exhibitors & more 5 Optimize for SEO Attract attendees and sponsors 6 Publish and promote Share your site and grow registrations Why conference professionals choose Wix Trade conference organizers have unique needs from their website, from showcasing exhibitors to handling attendee registration. Wix isn’t just a website builder it’s a complete event management solution designed to help you succeed. With Wix, trade professionals can: Build trust with professional, mobile-friendly designs Increase attendance with SEO optimization and built-in marketing tools Simplify event logistics using Wix Events for ticketing and RSVPs Monetize through sponsorship and exhibitor pages with integrated payment options How to build a trade conference website in 6 steps Choose a website builder Pick your domain name Choose your website template Customize your site Optimize for SEO and other marketing activities Publish and promote 01. Choose a website builder Start your conference website building journey by choosing an all-in-one website builder that combines design flexibility with powerful AI building tools. Wix for example has an intuitive drag-and-drop editor , event-specific website templates and built-in web hosting to help you create a professional, high-performing website without coding. Pro tip from Marine Levy Belder, product marketing manager at Wix: When it comes to website building, one of the biggest challenges for business owners is the amount of time needed to create one. With AI, everything is much faster and easier. Business owners can now build their own websites, update their content and create or enhance images with minimal effort. AI is revolutionizing the world, and the technology is expanding into everything we do. Looking to build a great site in minutes? Start a conversation with Wix's AI website builder and you can do exactly that. When you choose a website builder you can understand how to make a website for free , or choose from a paid plan. The cost of building a website can vary depending on the plan you choose. Learn more: Best event website builders 02. Pick your domain Your domain name should represent the vibe and branding of your conference event. With Wix, you can easily purchase and connect a custom domain that matches your event’s brand, for example, www.globaltechsummit.com . A clear, professional URL helps establish trust with your vendors and attendees, while making your conference more recognizable. Wix also provides domain management tools   and automatic SSL certificates, so your site is secure, branded and easy for attendees and sponsors to remember. Learn more about how to register a domain for your conference website. 03. Choose your website template A website template is a fast and easy to to create a great conference website or really any type of website. You can get started fast with Wix’s collection of event-ready website templates  designed specifically for conferences, expos and summits. Each template comes with pre-built sections for schedules, speakers, sponsors and ticket registration. You can preview the designs and tailor them instantly using the Wix Editor. Whether your style is modern and bold or sleek and professional, website templates give you the perfect foundation for your conference. You can also browse conference website examples for inspiration. Build your own version of a conference website using this templates: Template name:   Design conference website template Template name:   Conference production company (efficient) website template Template name:   Business conference website template 04. Customize your site Turn your website template into a unique and useful experience that represents your trade conference by customizing its web design . Personalize your site's colors, fonts and layouts to match your event branding. Learn more: What makes a good website You can do as much or as little of this as you feel comfortable with, not everyone is a design whizz and the beauty of a template is that you don't have to be. Add essential pages like Agenda, Speakers and Exhibitors and integrate interactive elements such as countdown timers or video banners. Be inspired by these event website examples. Pro tip from Dafna Rabin Wix Templates design team lead: Once you pick the right layout or template for you, it's really important to take the time to customize all the content. Many people overlook this step. Make sure you remove any unrelated images or paragraphs, and focus on creating a clear flow for the content that tells the story you want to share with your audience. Learn more about how to design a website that works for your conference event. 05. Optimize for SEO and other marketing activities Help attendees, sponsors and exhibitors discover your event online with built-in SEO tools (these come included with every Wix site). From automatic metadata generation to keyword guidance and schema markup, it walks you through optimizing titles, alt text and other key on page optimizations. Learn more about the benefits of a website  for your conference. 06. Publish and promote Once your trade conference website looks how you want it to, you can hit publish. Then think about how to promote it using Wix's Marketing Tools, think email campaigns , social media integrations and analytics dashboards that track visitor engagement. You can even connect Google Ads or Meta campaigns directly through Wix. With a few clicks, your site goes live and starts attracting exhibitors, attendees, and sponsors worldwide. Learn how to create a job board website . Conference website examples (all built with Wix) VisComm The  VisComm  website promotes the annual Visual Communication Conference for visual communication enthusiasts. Its minimalist website design  makes it easy to access all the details you need like event dates, past conferences and submission deadlines. Key information is easily accessible. Trust is built with a clear event story and easy contact. A cool visual style meets simple navigation to get people involved. Love this design? Build your own version of conference website using the same template: Template name:   Design conference website template Reactor Reactor ’s website for their EntreConference is a masterclass in clean design and clear communication. The layout uses bold typography and a vibrant color scheme that feels energetic and youthful perfectly matching its target audience of young entrepreneurs. Everything you need to know from the event schedule to speaker profiles is easy to find making the user journey simple and direct. A user-friendly design that guides visitors straight to important information. Strong visuals and compelling copy that capture the event's dynamic energy. An organized header menu makes it easy to find what you need. Love this design? Build your own version of conference website using the same template: Template name:   Law firm website template How to create a trade conference website FAQ How do I make my conference website stand out? Using customizable templates where you can alter the colors, fonts and other design elements to represent your conference's vibe is one way. Also you want to make your site as easy to use and navigate as possible. Can I sell tickets with a conference website made on Wix? Yes, with Wix Events you can manage ticket sales, collect RSVPs, and handle payments directly through your site.

Ready to let your work shine? Build your portfolio →   Looking for art portfolio examples to inspire your own work? Exploring how other artists present their art online can help you understand what works and how to showcase your style with confidence. An online portfolio gives you full control over how your art is displayed, without the limitations of social media layouts. Whether you’re sharing your work with curators, galleries or collectors, a dedicated website lets your art speak for itself. As pop artist Romero Britto puts it, “art is too important not to share.” And today, sharing your work online is one of the most powerful ways to do just that. Start using an AI website builder  for a quicker setup. Showcasing your talent should be easy. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: art portfolio examples We’ve handpicked these art portfolio website examples for their standout design, smooth navigation and ability to reflect each artist’s unique voice. Each one shows how a polished online portfolio can showcase your work, build credibility and offer inspiration for anyone learning how to start a website  as an artist. What each example brings to the table: Creative, industry-focused design choices tailored to different art disciplines. Strong personal branding with thoughtfully selected templates and layouts. Audience-friendly features like contact forms, social links and artist bios. Online art portfolio tips for every type of artist Type of art Portfolio tips Painting and drawing Use high-quality images with natural lighting. Add close-ups so viewers can see textures and details. Group works by series or theme to show growth and consistency. Photography Organize photos into clear projects or categories. Add short captions with context or technical details. Keep the site layout simple so the images are the focus. Sculpture and 3D art Show each piece from multiple angles. Use videos or mockups to give a sense of scale. Explain your choice of materials and techniques to add depth. Digital art and design Display your work in real-world settings like posters, apps or websites. Highlight different styles to show versatility. Share short process notes or sketches to reveal how you work. Animation and video Feature short clips or a highlight reel. Use a strong thumbnail image for each project. Mention your role, the software you used and any collaborators. Performing arts (dance, theater, music) Share performance recordings and behind-the-scenes clips. Add testimonials or reviews when possible. Include a bio that highlights your training and recent work. Literary arts (poetry, fiction, scripts) Present polished excerpts or sample pages. Link to published work or performances. Organize content by genre or project for easy navigation. Mixed media and installations Include both wide shots and detail photos. Use video tours to capture scale and atmosphere. Write a short story or concept note for each piece. Folk and traditional arts Share process photos to highlight craftsmanship. Add cultural or historical background. Show how your work connects to community or tradition. Learn how to create an online portfolio .  14 best art portfolio examples To inspire you, we’ve hand-picked these outstanding examples to help you create an online art portfolio with Wix. Whether you’re ready to kickstart your artistic career or just want a beautiful online space to share your art with a wider audience, take note of the smart tools and features used in these best website designs so you can implement them to your own site. Multidisciplinary artist portfolio: Jessie Maxwell Bearden Personal brand portfolio: Lissa Brandon Curatorial portfolio: Art for all spaces Museum and gallery portfolio: Waterloo Center for the Arts Advisory portfolio: Riggs Art Consultants Art acquisition portfolio: CMHO Art gallery portfolio: Saratoga Pop Shop Art services portfolio: State of the Art Art matchmaking portfolio: Art Match Art community platform with portfolio features: Talan TRA Fine artist portfolio: Art Dimensional Studio Art curation and exhibition portfolio: Passion Limes Nomadic art gallery portfolio: Detox Gallery Artist and educator portfolio: Mizz Conchi 01. Multidisciplinary artist portfolio: Jessie Maxwell Bearden You know how the saying goes: less is more. Well, in the case of Jessie Maxwell Bearden , more is more. Jessie’s art portfolio is full of flair, starting with the animated self portrait on her homepage - an exciting image which reflects her work as a multidisciplinary artist. With all its charm and cheekiness, Jessie’s site is balanced with good design and consistency. She chose an easy-to-read font, conversational language and a straightforward navigation menu - all elements that will create a friendly user experience. Pro tip:   Connecting an Instagram feed to your site , like Jessie does, is a fantastic way to feature more images of your work, gain followers and make sure that your site is always up-to-date. Bold, visual-first homepage that instantly highlights signature artwork Seamless project storytelling through parallax galleries and crisp text overlays Integrated press features and brand collaborations, reinforcing authority Minimalist navigation with clear CTAs for inquiries, commissions and portfolio access Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Minimal layout website template 02. Personal brand portfolio: Lissa Brandon Lissa Brandon ’s art portfolio starts out with a bold and beautiful splash page that is highly representative of her tangible works. As we enter into the site, an organized gallery of projects is accompanied by a parallax background and micro-animations—the perfect way to engage visitors with her work. A dark color scheme is reflective of Brandon’s sophisticated and bold art, setting the right tone for encountering her. Using a variety of typefaces, white text and neon highlights makes for a lively and captivating design and allows Brandon to emphasize in all the right places. Bold splash page that instantly showcases Brandon’s signature aesthetic Cleanly organized galleries with subtle animations that enhance viewer engagement Dark refined palette and varied typography emphasize sophistication and visual drama Clear CTAs lead visitors to deeper works, exhibitions and contact—streamlined for ease Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Start from scratch website template Editor’s note: Don’t be fooled by the blank canvas—this template is where the magic starts. With Wix, starting from scratch means full creative freedom. Drag, drop and design every detail exactly how you want it. Whether you're building a sleek portfolio, a powerful storefront or a one-of-a-kind brand site, this template gives you total control to bring your vision to life—no limits, no distractions. 03. Curatorial portfolio: Art for all spaces The Art for All Spaces  website welcomes visitors with a clean homepage that feels as curated as the exhibitions it promotes. Bold text overlays and soft, layered images set a thoughtful, professional tone, inviting audiences to explore a world where artists, collectors and corporations connect. An intuitive layout guides you from artist profiles to upcoming exhibitions, with crisp visuals and simple hover effects that keep the experience dynamic. A neutral color palette paired with gold accents creates an elegant backdrop, letting the artwork shine without distraction. Gallery-inspired homepage featuring bold headers and layered imagery to set a curated tone Intuitive navigation guiding visitors through Artist profiles, Exhibitions and About with ease Visual-first design with hover effects and polished imagery that reflect professionalism and creativity Strategic CTAs encourage artist submissions, corporate inquiries and collector connections, making engagement effortless Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Strip header layout website template 04. Museum and gallery portfolio: Waterloo Center for the Arts Waterloo Center for the Arts  welcomes visitors with a striking hero image and bold headline that immediately capture the energy of its diverse collections. Clean grids, vibrant artwork and a warm color palette create the feeling of stepping into a living gallery highlighting everything from Haitian masterpieces to Mexican painting traditions. Scroll down and each section unfolds like its own exhibition room. “Current Exhibits” spotlights rotating shows with vivid visuals while “What’s Happening?” and “Artist Receptions” keep the experience lively with performances, talks and festivals. Elegant typography and subtle motion keep the art front and center reflecting the center’s mission to inspire, connect and celebrate creativity across cultures. Gallery-inspired homepage with a striking hero image and layered visuals that capture the vibrant energy of international and folk art Intuitive navigation menu featuring learn, art, events, join & give and shop for easy exploration of programs and exhibits Dynamic exhibition timeline showcasing rotating shows with dates details and featured artworks for a curated viewing experience Integrated ecommerce shop offering art-inspired merchandise and gifts to extend the gallery experience beyond the visit Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Yoga studio website template 05. Advisory portfolio: Riggs Art Consultants Riggs Art Consultants ’ website is a polished example of how to present a professional art portfolio with purpose and clarity. This site highlights the firm’s expertise in curating art programs for businesses, blending creativity with strategic planning. The design is clean and professional, reflecting the company’s commitment to delivering tailored art solutions. This one-page website is perfect for showcasing an art portfolio or inspiring businesses to integrate art into their spaces with a clean, visually focused design and practical insights. The homepage immediately communicates the firm’s focus on turning spaces into experiences through art A dedicated section outlines their three-stage process—Discover, Design, Deliver—making their approach transparent and client-focused Profiles of team members add a personal touch, building trust and credibility Quality images of past projects show off the impact of their work, inspiring potential clients Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Consultant landing page website template 06. Art acquisition portfolio: CMHO CMHO Fine Art ’ s website welcomes visitors with a serene, minimalist home screen that feels like entering a refined gallery space. A thoughtful blend of neutral tones and clean typography sets an elegant stage for showcasing contemporary works. A quiet hero image and spacious layout let carefully selected visuals breathe, allowing the art to immediately take center stage without interruption. Simple navigation leads you to “About,” “Services” and “Contact,” each section neatly arranged for effortless browsing. The “About  CMHO” page introduces Christina May Ho’s global expertise, from Christie's Auction House to the Venice Biennale, highlighting her mastery in curating blue‑chip and local Hawaiian art. The site feels polished yet personal, with subtle visual cues and a refined structure that reflect CMHO’s dedication to thoughtful art curation and bespoke client service. Statement-making homepage built around simplicity and restraint, letting fine art visuals quietly anchor the experience Bespoke curation positioning emphasized through client services and a personal curatorial statement, giving the consultancy a human voice Location-forward storytelling bridges Hawaiian and international art markets, with clear nods to place and cultural connection Integrated artist features present select projects without overwhelming the visitor, balancing exclusivity and accessibility Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art exhibition website template 07. Art gallery portfolio: Saratoga Pop Shop Saratoga Pop Shop  delivers a vibrant online experience that mirrors the energy of its urban pop art offerings. The homepage greets visitors with bold visuals and dynamic typography, setting the tone for a curated journey through contemporary street and pop art. The site features a clean layout with intuitive navigation allowing art enthusiasts to explore works by renowned artists such as KAWS, Shepard Fairey and Barry McGee. Each piece is presented with detailed descriptions and pricing ensuring a seamless browsing experience. Saratoga Pop Shop also maintains a physical space in Saratoga Springs NY, where they host inventory shows and engage with the local art community. Their commitment to both online and offline interactions underscores their dedication to connecting collectors with exceptional art. Whether you're a seasoned collector or a newcomer, the shop offers a diverse selection of artworks that cater to various tastes and preferences. Playful, collector-friendly tone makes the site feel approachable for both seasoned buyers and casual pop-art fans Clean product pages focus on art storytelling, with artist bios, edition info and clear availability status Simple, no-frills navigation prioritizes shopping, events and inquiries without extra fluff Local-meets-global positioning by balancing street art legends with emerging creators and regional shows Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Urban art store website template 08. Art services portfolio: State of the Art Sota Collection ’s website opens with a sleek and modern homepage that immediately sets a refined and curated tone. Clean lines and a minimalist design give the site a gallery-like atmosphere, where each artwork and collection feels thoughtfully presented. The muted color palette allows the pieces to stand out, while smooth transitions and subtle hover effects keep the browsing experience engaging and effortless. As you navigate through the site, well-organized sections guide you from featured collections to artist profiles and detailed product pages. Crisp typography and ample white space create an airy, sophisticated feel that invites visitors to explore without distraction. The overall design strikes a perfect balance between elegance and approachability, making it easy to discover and connect with the art. Collector-first experience built around showcasing investment-worthy contemporary works alongside emerging talent Direct inquiry system over traditional e-comm, encouraging personal relationships between buyers and the gallery team Balanced mix of established and under-the-radar artists, giving the site fresh discovery value for serious collectors Editorial-style presentation with thoughtful image pairings and story-led captions that feel more magazine spread than online shop Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art community website template 09. Art matchmaking portfolio: Art Match Art Match ’s website opens with a clean, inviting homepage that immediately sets a tone of thoughtful curation and personal connection. The minimalist design paired with elegant typography and subtle animations creates a welcoming atmosphere for art enthusiasts. High-quality images of curated artworks are thoughtfully displayed, allowing visitors to appreciate the pieces' details and craftsmanship. Clear sections guide you to services like art sourcing, interior design integration and educational resources. The layout is intuitive, making it easy for users to explore and engage with the content. Art Match emphasizes the emotional and social value of art, aiming to connect collectors with meaningful pieces that resonate with their personal tastes and spaces. The overall design reflects a commitment to quality, personalization and a deep appreciation for the transformative power of art. Positioned as an art concierge service rather than a traditional gallery, emphasizing personal sourcing over mass browsing Content-light, call-to-action–driven design prioritizes direct contact and consultation requests above endless image galleries Niche appeal to interior designers and collectors seeking one-of-a-kind commissions and curated finds Focused editorial voice with storytelling framed around why art matters in personal spaces, not just how it looks Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art school website template 10. Art community platform with portfolio features: Talan TRA Talan TRA ’s website opens with a bold and colorful homepage that captures the spirit of its mission, spotlighting underrepresented creators while connecting art lovers with fresh voices. Vibrant abstract shapes set a welcoming and energetic tone, leading straight into clear sections like “Our Story,” “Art Lovers” and “Creators.” Large headings like “REAL PEOPLE REAL ART” immediately speak to the platform’s purpose and its deeply human approach to art engagement. The layout feels like an open canvas—simple intuitive navigation takes you to download options, contact info and a blog that highlights community stories. The “Our Story” section shares a personal origin rooted in gallery visits turned digital advocacy, creating real emotional connection. Clean typography and spacious spacing allow the powerful story and mission to breathe, making the experience feel purposeful welcoming and easy to explore. Built like a digital gathering space where creators and collectors meet through curated stories, events and direct outreach Emphasis on creator advocacy, with clear calls for submissions and opportunities to amplify emerging voices Mobile-forward experience, with app download prompts woven naturally into the browsing flow Bold, unapologetic tone expressed through typography, slogans and mission-led messaging designed to energize community engagement Inspired? Here’s the exact Wix template behind this art portfolio: Template name: App landing page website template 11. Fine artist portfolio: Art Dimensional Studio Art Dimensional Studio ’s website welcomes visitors with a clean, modern homepage that feels like stepping into a thoughtfully curated creative space. A muted palette of soft neutrals and warm accents sets a calm, inviting tone, while bold imagery highlights the studio’s dimensional artworks. Elegant typography and generous spacing give each element room to breathe, with subtle hover effects adding quiet movement throughout. The site is structured in a clear, approachable way. Visitors can explore sections like “Portfolio,” “About,” “Process” and “Contact,” each designed with crisp visuals and concise copy that showcase the studio’s work and story. The “Portfolio” section puts the focus on striking sculpture and mixed-media pieces, allowing the artwork to take center stage. The entire experience feels polished, personal and perfectly in tune with the studio’s creative identity. Portfolio-first design that prioritizes artwork imagery over text, letting dimensional pieces lead the user experience Commission inquiry emphasis with clear, dedicated prompts for custom projects, signaling a studio open to bespoke work Simple homepage layout delivering immediate access to galleries and contact options without unnecessary filler Refined, product photography approach — large, high-resolution shots styled on neutral backgrounds to highlight form, texture and material Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Ceramics studio (unique) website template 12. Art curation and exhibition portfolio: Passion Limes Passion  Limes ’ site opens with an energetic, creative homepage that feels like stepping into a vibrant artist’s studio. Bold typography and vivid color accents blend with a minimalist layout to showcase its dual role as spiritual healer and art dealer. Clear headings like “What is the life you’re creating?” frame the experience, inviting visitors to explore offerings—from art sourcing with private collectors and designers to spiritual guidance—all thoughtfully organized for a personal feel. The structure is sleek and intentional. Users can dive into different sections each presented with concise copy and clean design that reflect professionalism and purpose. Subtle interactions and smooth visuals add warmth without distraction. Concept-driven art platform positioning itself as a creative movement rather than a conventional gallery Event-centered experience promoting pop-up exhibitions and immersive shows as the core of the brand Clean, editorial-style layout with bold typography and direct messaging designed to spark curiosity and reflection Minimal, focused navigation guiding visitors quickly to Concept, Events, FAQ, Portfolio and Contact, with no filler or excess Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art community website template 13. Nomadic art gallery portfolio: Detox Gallery Detox Gallery ’s site launches with a bold, nomadic vibe that speaks to its mission of spotlighting emerging artists from marginalized communities. Vibrant hero visuals and strong typography create an immediate sense of movement and purpose. The homepage acts like a curated popup exhibition space—with clear sections highlighting upcoming shows, wellness events and artist groups—making it easy to grasp the gallery’s unique rotating‑venue approach. The layout is energetic yet clean. Organized panels guide visitors to learn about the gallery’s story, mission and represented artists. Minimal copy and thoughtfully spaced text give the message room to land, while subtle visuals underline Detox’s identity as AAPI‑led, femme and LGBTQ‑focused. The design feels modern, inclusive and action‑oriented—perfectly aligned with their goal to democratize gallery access and build authentic creative community. Narrative-driven site structure designed to tell the brand’s story through shows, artist features and mission highlights Clear emphasis on cultural identity and community activism, woven naturally into exhibition announcements and artist profiles Compact, mobile-friendly design that mirrors the pop-up, anywhere-anytime nature of their physical events Warm, activist-leaning brand voice expressed through slogans, headings and curation language that invites participation, not just viewership Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Art store website template 14. Artist and educator portfolio: Mizz Conchi Mizz Conchi ’s website feels like stepping into a bold and empowering creative studio. Vivid visuals and confident typography greet you front and center, capturing the spirit of the brand’s work in beauty, fashion and lifestyle. A clean, modern structure paired with punchy color accents allows Mizz Conchi’s personality to shine through from the very first glance. Every section is laid out with clarity and intention. Crisp images of her projects are supported by short, spirited captions that feel personal and engaging. Interactive touches, such as hover cues and subtle transitions, bring the site alive without distracting from the main focus: her work and message. The end result is a refreshing blend of professionalism and warmth—inviting, creative and absolutely in tune with Mizz Conchi’s vibrant brand. Collaboration-driven platform designed to attract beauty and fashion partners through clear services, contact prompts and social integrations Project-focused portfolio structure, highlighting diverse work across editorial, commercial and influencer campaigns Vibrant personal brand voice carried through captions, CTAs and visual pairings, giving visitors a sense of the person behind the work Streamlined, mobile-friendly experience built for on-the-go browsing, perfect for PR reps, agencies and potential clients Inspired? Here’s the exact Wix template behind this art portfolio: Template name: Modeling agency website template What should I include in my art portfolio? On top of showcasing images, an online portfolio (whether its an art or other type of website, such as a model portfolio ) allows you to share valuable information such as your CV, artist statement, available works, digital illustrations and press reviews—giving you the online real estate you need to present the full picture. Once you choose an online portfolio website template as part of updating or you're still learning how to make a website, you’ll have everything you need to get started on your own. As you progress with your portfolio web design , here are a few pages you should consider adding to your website that will elevate it and make your portfolio a successful tool for selling and promoting your work: Image galleries to showcase your work (use high quality photos). An About page to provide further insights into your professional background, inspirations and work process. An online store that will let eCommerce features facilitate quick and easy purchases of your work. A CV to provide visitors with an overview of your educational and professional background. A press page , if relevant, to show off critiques and reviews about your work and artist interviews. An art blog to share your fresh ideas, artistic point of view and simply inspire visitors. To make these pages truly effective, focus on how  your work is presented: Curate your selection carefully.  Aim for around 10 to 20 strong pieces that show range without overwhelming the viewer. Show your process , not just final results. Sketches, studies and in-progress work help demonstrate creative thinking and problem-solving. Use clear, professional documentation.  Sharp images and context shots help viewers understand scale, texture and placement. Highlight your unique style.  Let your personality and artistic voice come through so your portfolio feels distinctive and memorable. Learn more: What to include in a portfolio How do I make an art portfolio? Creating an art portfolio is all about showcasing your best work in order to win more commissions and paying projects. Here's how you can go about creating the best one: 1. Choose your best work: Start with the pieces that make you proud. Your portfolio should reflect your skills, style and range through your strongest work. For variety, include different types of pieces like digital illustrations and traditional oil paintings if you work in multiple mediums. If your art has themes such as conceptual minimalism or classical influences, group your pieces in a way that enhances their impact. A thoughtful selection of high-quality pieces beats an endless scroll of every project you’ve done. 2. Pick an online platform: Now that you have curated your artwork, it’s time to pick a website builder  that best suits your goal of displaying your pieces. When it comes to showcasing your art portfolio, drag and drop website building platforms like Wix offer portfolio templates  and tools that cater to the needs of an artist's portfolio. 3. Add contact info on every page: Make it easy for someone to reach you the moment they fall in love with your work. Include your email, social media links (or both) and place them on every page. Investing in a business email  and  business phone number  is an easy way to elevate your professional presence. The footer or header are great spots to keep this info consistent and accessible. If you’re creating a physical portfolio, be sure to slip in a sleek business card or include a printed contact sheet in the folder. 4. Organize your work with intention: Think about the flow of your portfolio. Should it be divided by medium (for example, oil vs digital), series or project? Whatever makes your work easier to follow. Use high-quality photos or scans for digital displays and add titles, mediums and the year the artwork was created. If you want to provide more context, include short descriptions or a note about what inspired each piece. These little details can help viewers connect to your work on a deeper level. “Your portfolio is your handshake before you even meet someone. It should feel personal, polished and easy to navigate. Take the time to present your work like you'd want it remembered.” - Chaya Arbiv, SEO specialist at Wix 5. Keep your portfolio fresh and polished: A portfolio isn’t something you create once and leave alone. It grows as you evolve as an artist. Be sure to update it regularly with new work and don’t be afraid to swap out older pieces if they don’t align with your current style or skill level anymore. Think of your portfolio as a living, breathing catalog of who you are now as an artist. 6. Ask for feedback and keep improving: Before you share your portfolio widely, get a second opinion. Reach out to other artists, friends or even online art forums for constructive feedback. Sometimes a fresh set of eyes can spot things you may have missed like confusing layouts or unclear text. Adjust accordingly and know that even minor tweaks can make a huge difference. Learn more about how to make an art portfolio . How long should my art portfolio be? According to Sharon Hafuta, SEO blog editor at Wix , “Your portfolio isn’t about quantity — it’s about impact. I’d rather see five unforgettable pieces than twenty that feel like filler. Curate with intention and let your strongest work lead the conversation.” Remember that the internet is still growing, with more and more people using it every day. This means that there's a large and growing potential audience for your portfolio. The length of your art portfolio depends on your experience, the type of work you do and the specific requirements of the job or opportunity you are applying for. In general you can divide art portfolios into two main types: A beginner portfolio can be 5-10 pieces showcasing your best work and your range of skills. A more experienced artist may have a portfolio of 15-20 pieces that demonstrate mastery of various styles, techniques and mediums. Regardless of length, the most important factor is quality. Make sure every piece is polished, clearly represents your style and is relevant to the type of work you're looking for. Don't be afraid to streamline your portfolio – less is often more. Learn more: Writing portfolio examples What's the best platform or builder for art portfolios? When it comes to choosing a website builder to build your art portfolio there are a number of features you'll want to focus on. Customizable portfolio templates, that help you make a professional and creative portfolio easily. Ease of use, including drag and drop functionality, this means you can create an art portfolio without coding or design knowledge. In-build analytics and SEO tools are also a plus, as they allow you to optimize and promote your site without having to source other tools. Social media platform integrations are also a plus, especially if its important for you to share your art work on social media too. Robust website infrastructure is a must, this usually means advanced security for your site, reliable and secure web hosting and strong website performance. Learn more: Best mobile website builders   Best art portfolio examples FAQ How to market an art portfolio? Leverage social media platforms like Instagram, Twitter or TikTok to share your artwork regularly and use hashtags to expand your reach. Participate in online art communities, forums or local exhibitions to connect with other artists and art enthusiasts. Networking—whether online or in person—is key to getting your portfolio in front of the right audience. Additionally, include your portfolio link in your email signature, on business cards and in résumés for greater visibility. Tailor your outreach efforts toward galleries, brands or clients that align with your artistic style. How to present an art portfolio online? Design a layout that’s clean, user-friendly and visually engaging. Your portfolio should guide visitors seamlessly through your work, starting with standout pieces that represent your best efforts. Use neutral backgrounds to keep the focus on the art and offer clear navigation for easy browsing. Highlight your most significant projects, adding context about your process or story behind the work. Keep the interface responsive and functional across devices, and ensure loading times are fast to maintain the attention of your audience. What to avoid in an art portfolio? Avoid overwhelming the viewer with too many pieces—quality over quantity is key. Exclude unfinished work (unless it adds value to show your process) or projects that don’t represent your current skill level. Avoid using inconsistent formatting or messy presentations, as they can distract from your work. Lastly, steer clear of clichés or generic pieces that don’t show your unique perspective or artistic voice. What should an online art portfolio look like? An online art portfolio should be clean, visually appealing and easy to navigate. It should showcase your best and most relevant work, organized into clear categories or galleries that reflect your unique style and expertise. Include brief descriptions or case studies for each piece to provide context, such as your role, the process and the outcome. Should I make a website for my art portfolio? Creating a website for your art portfolio is a great way to establish a professional online presence and make your work accessible to a wider audience. A website allows you to customize the layout, branding and user experience to reflect your artistic identity. Your work becomes accessible to a global audience, giving you a dedicated space to share galleries, tell your story or even sell your art.

Turn your ideas into a website you love with Wix →   Want to create a personal website? A website is the fastest way to establish your online presence, showcase your skills and share your story. Whether you’re applying for a job, advancing your career or simply expressing yourself, creating a website helps you present yourself as a professional and cement your online identity while making it easier for others to find you. Think about the last time you looked someone up online. It could have been on Google, Facebook or another platform, and it probably wasn’t too long ago. How you appear online matters, and having your own website puts you in control of your professional image. This step-by-step guide will show you how to make a personal website from scratch, covering everything from defining your message to designing a site that truly represents you and your goals. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to make a personal website This guide will walk you through the steps of creating a personal website from start to finish. Start by defining your message and deciding what you want your website to say. Find design inspiration and choose a template that fits your style. Add your own content and customize the design to make it truly yours. Make sure your site is mobile-friendly, optimized for SEO and built on a reliable foundation. Get a second opinion, then promote your site to share your story and reach your audience. What to do Why it matters 1. Define your message Clarify what you want your site to communicate 2. Look for inspiration Gather ideas to shape your design 3. Choose a template Start with a professional, ready-made layout 4. Add your own content Share your story, skills and experience 5. Customize your design Make the site reflect your personality 6. Make it mobile-friendly Ensure visitors have a smooth experience on any device 7. Optimize for SEO Improve your visibility in search results 8. Get a second opinion Catch issues and refine your site 9. Promote your site Reach your audience and grow your presence 10. Consider website infrastructure Choose reliable hosting to keep your site running smoothly How to make a personal website in 10 steps: Define your message Look for inspiration Choose a template Add your own content Customize your design Make sure you’re mobile-friendly Optimize for SEO Get a second opinion Promote your site Consider your website infrastructure 01. Define your message First and foremost, ask yourself why you’re creating a personal website. Determining your goals will help you figure out everything else, like which content to include and how to structure your site to best serve your purpose. To focus your inward search, here are a few questions you should consider before building your website: How do I want to be perceived by fellow colleagues, future collaborators, and potential employers? What skills or characteristics do I have that set me apart from others in my field? What am I hoping my personal website will help me achieve? Take your time mulling over these questions, as they’ll act as your guide once you get going with the actual creation of your website. In fact, your answers are the foundations of your personal branding - the thing that distinguishes you from others. A clear brand identity will ensure a cohesive and well thought-out message throughout all of your online assets. 02. Look for inspiration Before creating your personal website, browse the web for inspiration. You can look up people from your industry that you admire to see what kind of content they share on their website. We also recommend checking out these professionally designed personal website examples , resume website examples , as well as these portfolio website templates . When looking for inspiration, take note of the website design, as well as the content itself. Is there a particular layout that could also work well for your site? Have they added a powerful mission statement? Perhaps you spotted a color scheme that matches your personal brand? Expert tip from Anna Suntsov, Blog and Social Design Team Lead at Wix.com : "The most important thing before building a website is good research. Know what you want to do and collect good inspirations that will contribute to your design." Write down your findings and save relevant screenshots in a folder. This way, you’ll be able to refer back to them when creating your resume or website. 03. Choose a template Once you’ve explored a broad selection of personal websites, you’ll have more of an idea of the type of site you want to create. To narrow it down and put yourself on the right path, you can browse through these designer-made personal website templates . Not only will they let you make a personal website for free, but you’ll also be able to adjust the design and focus on the content itself, while ensuring a positive user experience and optimal website navigation. Learn more: What is a template Ideally, you should pick a template that already matches your personal style and content needs. Consider whether you’ll be creating a one page website or a multi-page one, and choose a template that fits these requirements. Tip: Take a look at these one page website templates if you decide to go for a minimalist experience, or browse the entire collection of website templates if you prefer to keep your options open. Learn more: How to make a website with AI 04. Add your own content At this point, you should have a clear idea of why you’re creating a personal website. Now that you’ve chosen a template to get you started, it’s time to consider the how. Expert tip from Dafna Rabin, Template Design Team Lead at Wix.com: "Once you pick the the right layout or the right template for you, I think it's really important and a lot of time users don't really do it, is to first make sure you customize all the content. Don't leave unrelated images or unrelated paragraphs. Really think about the flow of the content of the story that you want to tell your users." While some things are best achieved spontaneously, building a website from scratch is not one of them. Before you find yourself knee-deep in web design , identify which content your personal website requires. Grab a pen and paper, and make a list of all the content your site should contain. This will vary depending on your area of expertise and the type of site you’re creating. However, here are a few elements that almost every personal website should include: Homepage : Your homepage is likely to be the first page on your site that visitors see. To make a positive first impression, strive to perfect your homepage design. Clearly communicate who you are and what you do with a strong mission statement and an eye-catching design. Bio : Your bio can take the form of a short personal introduction on your homepage, or you can create a dedicated ‘About’ page. Your bio should highlight your professional career, but don’t be afraid to also express your unique personality by sharing additional hobbies and interests. If you’re creating a resume website , consider adding a downloadable version of your CV. Your best work : Your personal website can serve as an online portfolio that showcases your scope of work. Alternatively, you can include samples of your work and link to external pages. Make sure to curate your portfolio so that you’re only sharing the pieces you’re proudest of. Even if you don’t operate in a visual field, like design or photography, you can find ways to showcase your work online. For example, if you’re in marketing, share the stories behind your most successful campaigns, highlighting your role and the end results. If you’re a journalist, mention publications you’ve written for and link to your articles. Images and videos : Even if you’re not looking to create an illustration or artist portfolio website , visual aid is always a good idea. Incorporating a photo of yourself will craft a more personal atmosphere and make you seem relatable. For an added sense of professionalism, consider including images or videos of yourself engaging in your line of work. This could be anything from you speaking at a conference, performing on stage if you're creating an actor website, sitting at your desk in an office environment, and more. Blog : Creating a blog is a great way to share your knowledge and provide valuable insights about your field. It will also demonstrate your level of expertise and writing abilities to potential employers. You can write about anything from industry updates to an obstacle you personally experienced in your career and more. If you're going for an even more personal route, a blog can be an amazing addition to a fan website or even a memorial website . Expert tip from Hanna Kimelblatt, Blogger and Growth Marketing Expert at Wix .com: "Just as important as what your audience wants to read, it’s finding a topic you enjoy writing about. Blogging can be one of the most fun activities you can do, but it could also feel like a chore if you’re not passionate about its content. Turning something you love and know a lot about into blog posts is a great strategy to attract readers: they’ll come for the knowledge, but they’ll stay for your authentic outlook and first-hand experiences." Testimonials : Adding quotes from people you’ve worked with in the past is a great way to prove your skills and improve credibility. Try encouraging people to write substantial testimonials that highlight specific qualities of yours, rather than simply stressing how wonderful you are. While this may be true, over-the-top bragging can end up sounding fake and having the opposite effect of what you’re looking to achieve. Testimonials also work well in graphic design resume websites , so remember to include those that are relevant and positive. Contact : If your site visitors can’t contact you, all your hard work will amount to nothing. Include all the relevant contact info in a highly visible spot, and add a social bar with links to platforms such as LinkedIn and YouTube. Once you have all your content prepared, add the relevant pages to your site . Tie them all together using a website menu that will enable visitors to fluidly navigate through your pages. You'll also need to consider if you're going to opt for static or dynamic web pages. On static pages the content stays the same, regardless of the user. On dynamic pages, in contract, the content can change according to the type of user, their location or their past known behavior on a site. If you're not sure at this stage, be sure to opt for a CMS that gives options for both when making a personal website. Learn more: How to vibe code a website 05. Customize your design The design of your website is just as important as the content itself. If it doesn’t look the part, visitors are likely to click away from your site without giving your valuable content a second chance. Other than picking an expertly designed template that resonates with you and your personal brand identity , make sure your website has a clearly defined visual language. This means that every part of your website, from the call-to-action buttons to the footer, should be cohesive in terms of tone and style. Here are the elements to take into account: Color scheme : Colors have a huge impact on mood and tone. Look into color psychology to pick a selection of colors that evoke the right sensation. Are you dynamic and energetic? Calm and sophisticated? To try out different combinations and ensure an aesthetic result, use an online color palette generator tool. Font choice : Similarly to colors, typography also has a part to play in conveying different moods and feelings. To choose the best fonts for your website, browse other websites for inspiration and get a feel for which type of font suits your brand. The resume website templates on Wix already come complete with sophisticated font pairings. Website layout : Ideally, you’ll have already picked a template that accommodates your content, so you won’t have to adapt the layout of each page too much. Browse the most common website layouts and adopt the ones that suit your content the best. For example, a split screen layout could give you the chance to share an image alongside text on the top fold of your website’s homepage. Alternatively, if your site is highly visual, a fullscreen image layout might suit you better, as it will put the spotlight on an image of your choice. Logo : Your logo is an essential part of your branding. If you don’t have one already, we recommend creating your own logo and adding it to your website in strategic places, such as your website menu. Don't forget to plan your favicon too - that little icon in the corner of web browsers when you type in a website url. Expert tip from Yaya Aaronsohn, Head of Brand Maker at Wix.com: "A truly successful logo goes beyond just imagery; it tells a story that deeply connects with its audience. Crafting such a logo involves blending elements that reflect the brand's identity, appeal to its target audience, and embrace modern design trends." Waste no time and create your site from start to finish with Wix's website builder . 06. Make sure you’re mobile-friendly With more and more internet traffic coming from mobile phones, the best websites should look pixel-perfect on every device. In addition, since Google introduced mobile-first indexing, websites are ranked on search engine results predominantly according to their mobile versions. When creating a website with Wix, the mobile editor will automatically optimize your design for both desktop and mobile. If you want to make any further changes, you can tweak the design, making sure that your text is still highly legible and that visitors can easily navigate through your personal website. If you’re creating your website with Wix Studio , an advanced creation platform from Wix, you’ll have complete control over breakpoints. This means that you can see and design your responsive website at any viewport size, using intuitive drag-and-drop on a flexible new canvas. Once you've designed your site for mobile, be sure to manage it from a mobile app also, for greater convenience and control while on the go. The Wix mobile app was built for just this purpose. 07. Optimize for SEO There are many ways to promote your site, from social media to email marketing tools . However, preparing your site for search engines is something you can - and should - do in the early stages of creating your personal website. There are a number of search engine optimization (SEO) tips that can help improve your ranking on search engines. For example, you should find the right keywords for your website and focus on them throughout your written content, plus pick a domain name (and later your subdomains ) that shows Google what your site is about. Expert tip from Idan Cohen, SEO Growth Specialist at Wix.com: Effective keyword research is a nuanced process of refinement and expansion. Start by eliminating irrelevant topics to focus on core themes with high relevance and demand. Then, delve deeply into these topics to uncover nuances in keyword types, user intents, and search queries. This detailed understanding allows for a more targeted and strategic content approach, maximizing the effectiveness of your SEO efforts. To make sure you’ve covered all your bases, we recommend using the Wix SEO Wiz . From writing alt text for your images to indexing your site on Google, this tool will walk you through a personalized SEO plan. You’ll get an understanding of how each step can help drive traffic to your site, plus a clear explanation of how to do it. 08. Get a second opinion Once you’ve reached this stage, preview your website to check that everything loads well and that there aren’t any typos or broken links. While you’ll probably have a comprehensive, impressive personal website by now, even the best website designers need an extra eye sometimes. Asking a trusted colleague or friend to review your site could help take it up an extra notch. Perhaps you could improve your bio, write a more powerful mission statement or incorporate a touch of animation in your website design. Receiving feedback isn’t always easy, but it’s worth leaving your ego behind and approaching the critique with an open mind. Once you’ve made any fixes and are satisfied with the final result, it’s finally time to hit the publish button. 09. Promote your site After all your hard work, your personal website is up and running. But you don’t want it to just sit there, lost and alone in the online world. On top of optimizing your site for SEO, there are many effective ways to promote your website for free. Here are a few techniques for getting more eyes on your site: Harness the power of social media marketing by sharing your site on your social channels. You can link to your website on your profile, as well as update your friends and followers by posting about your new creation. Use email marketing to craft valuable newsletters to send out to your subscribers. You can inform them about new blog posts, fill them in on a lecture you’re giving, or send them links to inspirational articles or talks you’ve heard from industry leaders. Add a link to your website and social channels on your email signature. This simple online promotion technique means that any email you send out will automatically contain these links and increase the chances of people reaching your site.  If you’ve never created an email signature before or want to refresh the existing one, test out HubSpot’s free email signature template generator that lets you customize every single element of the email signature and choose from pre-made signature templates. In addition to creating a blog, contact other bloggers from your industry and suggest you write guest posts for one another. This win-win situation can help both parties gain more exposure and bring potential leads to your personal website. Expert tip from Sharon Greenfeld, Team Lead of Outreach at Wix.com: "Use guest posting to bring something new to the table on a specific topic. Guest posts should be should be innovative and unique while staying true to what is relevant for your blog and brand." Remember to use your site analytics to really understand what's happening with your website, in terms of number visitors, where they're coming from and how they engage with your personal site. 10. Consider your website infrastructure When building a personal website you'll want to make sure you choose a website builder with robust website infrastructure for utmost reliability, performance and security . This also means considering what type of hosting you plan to use (Wix site's all come with multi-cloud hosting, for 99.8% uptime), and how secure your site is (Wix sites all come with public key certification, TLS, and 24/7 security monitoring, among other security features). One of the most common mistakes when creating a website is forgetting about your website security. Expert tip from Esin D. Habif, Product Marketing Lead Outbound at Wix.com: "What often gets forgotten when talking about choosing a website builder is the capabilities of the infrastructure that’s promised to you - the reliability of the hosting, the level of security that’s in order to protect your visitor’s data, and of course your site's speed. Even if infrastructure is not the first thought that comes to mind when it comes to making a website, if it’s not robust enough, it can cause large headaches for website owners when trying to scale a website later on." Learn more: Wix vs Squarespace , Best personal website builders Is a personal website still relevant in 2025? While social media and online platforms have become increasingly popular as spaces for personal brand building, personal websites remain relevant in 2025, offering several significant advantages over other platforms. Unlike social media where algorithms and policies constantly change, your website is fully yours. It’s your space to share your story, skills and achievements exactly how you want, ensuring your personal brand stays consistent no matter where digital trends go. Around 97% of consumers search for local services online , making it more important than ever to have your own website. A personal website elevates your professionalism by creating a polished, lasting impression for potential clients, employers or collaborators. Unlike the fleeting nature of social media, your site is a stable, customizable platform that grows with you, adapting as your career and goals evolve. Your website is your foundation. It helps you stand out, connect with your audience and showcase your work—on your terms. In today’s fast-paced world, it keeps you visible, in control and ready to make an impact. How to create a personal website with no experience? Building a personal website with no experience is completely doable. You don’t need coding skills or a background in design to create a site that showcases who you are, what you do and what you care about. With a website builder, you can start with a template designed for personal branding, portfolios or resumes, and then add your own content, images and personal touches. Even beginners can make a site that feels polished and professional. Templates give you a clear structure so you can focus on highlighting your bio, portfolio, blog or achievements. Tools for mobile optimization, SEO and navigation are built in, so your website not only looks good but also works well on any device and is easy to find online. Creating a personal website without experience is also a chance to explore your personal brand. Experiment with layouts, colors and images until your site truly reflects you. By the time you publish, you’ll have a website that tells your story, showcases your best work and helps you connect with others—all without prior experience in web design. Why trust Wix’s experts? This article was written by Wix’s in-house team, with years of experience helping people turn their ideas into successful websites. Every tip, template recommendation and example comes from real Wix projects, aimed at helping you launch a site that looks polished, functions smoothly and supports your long-term goals. We’ve worked with millions of creators, entrepreneurs and business owners to bring their visions online. Our team keeps up with the latest in design, user experience and SEO, so the guidance you get is practical, actionable and proven to work in real-world projects. Consider this blog your go-to resource for every step of your website journey—from creating your first page to growing a site that reaches your audience and evolves with your goals. How to make a personal website FAQ Does it cost money to make a personal website? Not necessarily, you can build a website for free. However, the cost of building a personal website can vary depending on the the features and functionality you need. Website builders are affordable platforms that allow you to create a website without any coding knowledge. You can choose from a variety of templates and drag-and-drop elements to create your website. Learn more: Is Wix free? Is it worth having a personal website? If you want to share your work with the world, promote your business, or simply have a space to express yourself, then a personal website is a valuable asset worth having. It is a relatively easy and affordable way to create a space for yourself online and share your unique story with the world. What should I show on my personal website? The content you show on your personal website will depend on your individual goals and interests. However, some common elements that people include on their personal websites include: A bio or personal summary Portfolio of work Contact information Blog posts Photos and videos Links to social media profiles You can also use your personal website to share your thoughts and ideas, write about your hobbies, or simply create a space to express yourself. Can I create a website for free? Absolutely, you can understand how to go about creating a website for free using Wix. The free plan provides all the basic tools you need to design and publish a website, including access to templates and hosting. Can I create a website by myself? Yes, you can create a website by yourself, even without any technical skills. Wix offers intuitive tools, such as a drag-and-drop editor and pre-designed templates, to make website creation accessible to everyone. You can customize your design, add features and build a site that fits your needs. How much does it cost to build a website on my own? A basic website can cost as little as $16 per month if you build it yourself, while more intricate sites or those requiring professional assistance (such as designers, copywriters or photographers) can exceed a total cost of $10,000. How to make a personal academic website? Creating a personal academic website starts with defining its purpose such as showcasing research, publications or teaching materials. Choose a platform that’s user-friendly and allows for professional customization. Organize your site with clear sections for your CV, academic projects, contact information and other highlights of your work. Ensure the design is clean and polished to reflect your professionalism and make it easy for visitors to explore your content.

Ready to share your ideas with the world? Start your blog → Learning how to start a health blog is a powerful way to share your wellness journey, offer practical health tips and inspire positive lifestyle changes. A health blog gives you a platform to connect with readers who are actively looking for trusted guidance. If you’re launching a health-related business, starting a blog with a blog maker can also support your marketing and branding efforts. By covering relevant topics, you can build credibility, grow a community and share your expertise with potential clients in a meaningful way. If you’re ready to create impact and help others make healthier choices, learning how to start a blog is a smart first step. Learn more: Why start a blog? Starting a blog should feel exciting and effortless. With the Wix Blog Maker, you get everything you need to create, design and grow your blog from scratch. Explore how you can use Wix’s intuitive tools to share your ideas with the world. What is a health blog? A health blog is a website or online journal where someone writes about health-related topics. This can include anything from nutrition and diet to fitness and exercise to disease prevention and management. Health blogs can be written by anyone, from professional healthcare professionals to health enthusiasts who simply want to share their knowledge and experiences with others. Health blogs can be a valuable resource for people who are looking for information on how to improve their health and well-being. They can also be a great way to connect with other people who are interested in living a healthier lifestyle. Learn more: What is a healthcare website ? How to build a massage therapist website Health and wellness websites Why should you start a health blog? A well-maintained health blog establishes your authority and expertise in the industry by sharing accurate, evidence-based information, and thereby fostering credibility. It adds value to your health business, showcasing your commitment to your audience's well-being in addition to your knowledge. This type of blog also enables you to educate your audience about various health issues, preventive measures and treatment options. After reading your blog, your readers may feel more empowered to take steps towards improving their health—including working with your business to make lifestyle changes. On the marketing front, a health blog can attract organic traffic by employing SEO strategies and increasing visibility. Your blog can serve as a precursor to your services or products, answering key questions and increasing the likelihood of conversions. How to start a health blog in 6 steps Ready to embark on a journey to promote health and well-being? Here's a streamlined six-step guide to kickstart your health blog: Choose the right health blog niche Find a blog maker Select a blog name and domain for your health venture Write and publish blog content Promote your health blog Monetize your health blog 01. Choose the right health blog niche Selecting the right blog niche is a pivotal step when creating a health blog to support your business. A focused niche helps you tailor your content to a specific audience, plus positions you as an expert in a particular area of health and wellness. Here are five potential health-related blog niches to consider: Fitness and workouts: Create a blog dedicated to fitness routines, workout tips and exercise regimens. Cover topics like strength training, cardio workouts, yoga and home-based exercises. Provide guidance on achieving fitness goals, maintaining a healthy lifestyle and preventing injuries. Nutrition and health eating: Focus on nutrition and the importance of a balanced diet. Offer insights into meal planning, recipes, superfoods and dietary guidelines. Address specific dietary needs, such as vegetarianism, veganism or gluten-free diets. Mental health and well-being: Address the crucial aspect of mental health and emotional well-being. Write about stress management, mindfulness, meditation, coping strategies and overall mental wellness. Offer advice for maintaining a healthy mind-body connection. Women’s health: Focus on women's health issues, including reproductive health, hormonal balance, pregnancy, childbirth and menopause. Provide a platform for discussions on women's unique health concerns, and empower them with accurate information. Healthy aging: A blog dedicated to promoting healthy aging through exercise, nutrition, cognitive fitness and lifestyle adjustments. It provides insights into maintaining vitality as one grows older. Sleep optimization: Explore the importance of sleep and strategies to improve sleep quality. Discuss sleep disorders, bedtime routines, relaxation techniques and creating a conducive sleep environment. 02. Find a blog maker Selecting the right blogging platform is a critical step in launching your health blog. You’ll want to choose a blog maker that both simplifies the process of creating your blog and provides other essential capabilities. Here's what to look out for: Opt for a blog maker that includes integrated web hosting . This eliminates the need to find a separate hosting provider, streamlining the setup process. Additionally, look for a platform that offers 24/7 security measures to protect your blog from potential threats and cyberattacks. Opt for a blog that offers the right blog templates. A well-designed blog layout, easy navigation and visually appealing elements contribute to a positive user experience. You’ll want to be able to find a template that suits your niche, and customize it by adding your logo, adjusting colors and arranging content elements as part of your blog design efforts. Opt for a blog that allows you to reinforce your branding. A consistent and cohesive brand presence helps readers recognize and connect with your content. Your branding (as it relates to design) includes elements like colors, fonts, imagery and your blog logo. You can use a logo maker to design a professional logo that aligns with your blog's theme, incorporate health-related symbols, soothing colors or typography that reflects the tone of your blog. Opt for a blog maker that supports privacy and compliance needs.  If your health blog collects personal or health-related information, it’s important to follow regulations like HIPAA (the Health Insurance Portability and Accountability Act), which protects sensitive patient data. Choosing a platform that supports HIPAA-compliant features helps ensure information is handled securely, especially when using contact forms, intake forms or online consultations. When it comes to starting a health blog, Wix is a popular and free website builder that offers an all-in-one solution for creating and hosting your blog. It provides a user-friendly interface, customizable blog templates , in-built hosting and enterprise-grade security, making it an excellent choice for beginners. Did you know? Wix is HIPAA compliant.  This makes Wix a secure and reliable option for nurses and other healthcare professionals who handle patient data, so you can create your site with confidence and maintain high privacy standards. Learn how to make a website HIPAA compliant . 03. Select a blog name and domain for your health venture Your health blog's name is often the first impression readers have of your brand. A well-thought-out name can convey your blog's focus and personality, making it easier for readers to understand what your blog is about. When choosing a blog name , consider using a blog name generator for initial thought-starters. A generator can provide creative suggestions based on keywords and themes related to health and wellness. While generated names might not be a perfect fit, they can spark ideas and help you brainstorm. Your domain name should similarly be easy to remember, easy to spell and reflect your blog's identity. Ideally, it should include a relevant keyword or a hint of what your blog is about. Keep it concise and avoid using hyphens or complicated spellings. Before finalizing your domain name, check its availability. If it's unavailable, consider slight variations or use different domain extensions like .net, .co or .health. Examples of health blog names to inspire: VitalWellnessJourney.com FitMindBodySoul.com HealthyLivingHub.net NourishAndThriveHealth.com If you really want your blog to stand out, consider a .blog domain extension . It's a clear and unique way to help your blog and content pop. Remember that your blog's name and domain name are integral parts of your brand identity. They'll be featured in your logo, social media profiles and all your online interactions. Invest time in choosing names that accurately represent your health blog's mission and resonate with your target audience. 04. Write and publish blog content Create a content calendar to organize your topics and publication schedule, ensuring a consistent flow of relevant content, including both evergreen and trending subjects. Opt for topics that offer solutions to frequently asked questions and share insights that highlight your expertise. When it comes to your blog format , structure your blog posts for readability. Use headings, subheadings, bullet points and short paragraphs to break up text. While there's no fixed word count, aim for in-depth content that thoroughly covers the topic. Longer blog posts (around 1,500-2,000 words) tend to perform well in search engines. However, you’ll want to focus on providing value rather than meeting a specific word count. As part of planning how to write your blog articles, don't forget to focus on blog titles that pique your readers' interest but accurately reflect your content. Before publishing, proofread your blog post for spelling, grammar and formatting errors. Consider enhancing your blog posts with multimedia elements, too (e.g., images, infographics and videos). Create a blog post checklist that helps you remember all the things to look out for. Above all, prioritize consistency and quality as you execute on your blog plan. Article ideas for a health blog to be inspired by: 7 Simple Tips for Better Sleep The Science Behind Stress and How to Manage It Superfoods That Boost Immunity Beginner's Guide to Mindful Eating Creating a Home Workout Routine: A Step-by-Step Guide Top tip when planning blog content from Allison Lee, editor-in-chief at Wix.com: “Think audience-first. Not competitor-first. Not even brand-first. Don’t get me wrong—those last two things are important. However, you should never lose sight of who’s actually reading your blog. Too often, bloggers work in a bubble and just write what they want to write about or what they think they should write about. They end up missing the point of blogging or content marketing in general: to engage people based on what they want to learn about or want to know about your brand. It’s not about you. It’s about them.” 05. Promote your health blog Use various distribution strategies to proactively get more eyes on your blog. You can test a mix of tactics, such as: Optimize your health blog posts for search engines to improve their visibility in search results. Research relevant keywords by incorporating them naturally into your content and into your on-page optimizations. With Wix SEO , you can access a range of robust tools to optimize your blog for organic search results. Leverage social media platforms like Instagram, Facebook, Linkedin, and Pinterest to share and promote your blog posts . You’ll need to first decide which platform your blog audience can be found on, open an account, and then plan a social media content calendar alongside that of your blogs. You can also consider paid social ads to increase your reach. Build an email list of interested readers who want updates from your health blog. Then, send out regular newsletters containing your latest blog posts, exclusive content and health tips to build a direct connection with your readers. Use guest blogging to collaborate with other health bloggers or websites by contributing guest posts. This exposes your blog to new audiences and establishes your authority in the health community. Also consider participating in health-related forums, groups and online communities. Offer valuable advice, answer questions and share your blog posts when relevant. Building relationships within these communities can drive traffic to your blog and expand your audience reach. As part of your promotion efforts, you’ll need to regularly monitor your blog's analytics to assess its performance. Tools like Google Analytics or Wix Analytics provide insights into traffic, popular posts, user demographics and more. Analyzing your blog data helps you understand what's working and where improvements are needed, or which type of content performs best with your audience. 06. Monetize your health blog Turn your passion into a source of income by exploring some popular to monetize your blog : Partner with health-related companies and promote their products or services through affiliate links on your blog. When readers make a purchase through these links, you earn a commission. Focus on products that align with your health blog's niche, such as supplements, fitness equipment, or wellness programs. Incorporate ads into your health blog through platforms like Google AdSense by displaying relevant ads that cater to your audience's interests. Be cautious however not to overload your blog with ads, as it can negatively impact user experience. Offer premium subscription content or online health courses to your readers. This could include in-depth health guides, meal plans, workout routines, mindfulness exercises and more. Subscribers then pay a recurring fee to access your exclusive content. Some examples of this type of content include personalized meal plans, workout challenges or a mindfulness meditation series. Collaborate with health brands or wellness companies to create sponsored content in order to make money from blogging . Write blog posts or reviews about their products or services in a way that provides value to your audience while disclosing the sponsored nature of the content. Consider selling health-related products , from eBooks to fitness gear, through your blog. Offer voluntary donations with exclusive content or early access as incentives. Host paid online workshops or webinars to engage your audience and provide in-depth knowledge. Successful health blog examples Frischer Medical Group The Frischer Medical Group uses their health blog to explore topics from health foods, potential health scams and wider medical topics like pregnancy. Nazeeri Family Medicine The Nazeeri Family Medicine group uses their health blog to write about technology in healthcare, tips for a healthier life and a deeper look into screening tests and medication. Different types of health and wellness blogging There are many different types of health and wellness blogging, each with its own focus and audience. Here are a few examples: Nutrition and diet blogs: These blogs cover topics such as healthy eating, weight loss and specific dietary needs (e.g., gluten-free, vegan, etc.). They may also provide recipes, meal plans and tips for cooking and baking healthy foods. Fitness and exercise blogs: These blogs cover topics such as workout routines, fitness tips and motivation. They may also provide videos and tutorials of different exercises and workouts. Disease prevention and management blogs: These blogs cover topics such as how to prevent and manage chronic diseases such as heart disease, cancer and diabetes. They may also provide information on specific treatments and lifestyle changes that can help to manage these diseases. Mental health blogs: These blogs cover topics such as anxiety, depression and stress management. They may also provide tips for coping with mental health challenges and living a mentally healthy life. Holistic health blogs: These blogs focus on a holistic approach to health and wellness, which takes into account the mind, body and spirit. They may cover topics such as meditation, yoga and natural remedies. Personal health and wellness blogs: These blogs share the writer's personal experiences and insights on health and wellness. They may cover topics such as their own journey to better health, their favorite healthy recipes and their tips for living a healthy lifestyle. In addition to these general categories, there are also many specialized health and wellness blogs that focus on specific topics such as: Women's health Men's health Children's health Seniors' health Pregnancy and postpartum health Sexual health Fitness for specific sports or activities Healthy eating on a budget Sustainable living Mental health for specific populations (e.g., LGBTQ+ community, veterans, etc.) No matter what your interests are, there is sure to be a health and wellness blog out there that is right for you. So start exploring and find blogs that provide you with the information and support you need to live a healthy and happy life. Looking to grow your nutrition practice online? Check out how to create a nutritionist website for a complete guide to building the perfect site. How much do health bloggers make? The amount of money that a health blogger makes can vary greatly depending on a number of factors, such as the size of their audience, the niche they focus on and the monetization methods they use. However, some health bloggers are able to make a full-time income from their blogs. The average salary for a health blogger in the United States is $51,971 per year. However, the top 10% of health bloggers earn over $100,000 per year. Health bloggers can make money from advertising, affiliate marketing, sponsored posts, selling their own products and offering services. The more traffic a health blogger has to their website, the more money they are likely to make. Health bloggers can increase their traffic by writing high-quality content, promoting their blog on social media and submitting their blog to directories and search engines. Here are some tips for starting a profitable health blog: Choose a niche that you are passionate about and that you have expertise in. Write high-quality, informative and engaging content. Promote your blog on social media and other websites. Submit your blog to directories and search engines. Other blog niches to start How to start a finance blog How to start a real estate blog How to start a gaming blog How to start a health blog How to start a teaching blog How to start a music blog How to start a tech blog How to start a mom blog How to start a sports blog How to start a beauty blog How to start a lifestyle blog How to start a travel blog How to start a food blog How to start a fitness blog How to start an architecture blog How to start an art blog How to start a health blog FAQ How can I make my health blog stand out in a crowded field? Focus on your unique perspective and voice. Share personal stories, insights and experiences that set you apart. Providing well-researched, evidence-based content and engaging with your audience will help you stand out. How do I ensure my health blog provides accurate information? Thoroughly research the topics you write about and cite credible sources, such as scientific studies, reputable health organizations and experts in the field. Avoid making health claims without proper evidence. What should I do if I run out of health blog post ideas? Engage with your audience to understand their interests and questions. Stay updated on health trends and news. Collaborate with other health bloggers for guest posts or inspiration. Remember, inspiration can come from anywhere. What’s the best way to stay compliant with health regulations? It's essential to include disclaimers emphasizing that your blog is for informational purposes only. You should avoid making medical claims unless verified by licensed professionals. Stay updated on legal requirements, especially regarding supplements or treatments. How do I create original content for a health blog? Think about sharing unique personal journeys, interviews with professionals or analyzing new research. You can consider writing about trending health topics, debunking myths or test and review products. Can I start a health blog without being a professional? Yes, but clarify your role as a health enthusiast or researcher. Focus on sharing experiences, curated research or interviews with experts. Always encourage readers to consult professionals for personalized advice.

Bring your inspiration to life with a Wix website →   Health and wellness websites need to do more than look good. They should create a sense of calm, trust and professionalism while clearly communicating your services and values. From fitness and nutrition to beauty and holistic care, the right design helps connect with audiences who are actively seeking balance, credibility and results. Building one is easier than it sounds. With Wix, you can create a website tailored to your specific health and wellness niche and customize it any way you like. Below, explore standout health and wellness websites created by real Wix users and get inspired by designs that support a healthy, purpose-driven lifestyle. Learn more: How to start a website Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: best health and wellness websites Creating a health and wellness website that engages users requires thoughtful web design  and reliable content. The best sites combine a clean user-friendly interface with mobile optimization accessible information and a cohesive visual style to build trust and credibility. Fast-loading pages and intuitive navigation help visitors find the health guidance they need. What makes the best health and wellness websites? What we looked for How it was applied User experience Clear headings, organized menus and responsive layout that make information easy to find Mobile-friendliness Optimized for smartphones and tablets to provide a smooth experience on any device Content accessibility Concise language, multimedia elements and inclusive features that suit diverse users Credibility and trust Professional colors, fonts and imagery, along with certifications and expert affiliations Performance and speed Fast load times and optimized images to prevent user frustration and improve satisfaction “Choosing the right website builder isn’t just about comparing specs—it’s about understanding how it actually feels to use. We tested each platform the way a real user would: building pages, booking appointments, customizing templates and navigating setup tools. It’s the only way to truly see which builders deliver value beyond the sales pitch.” - Sharon Hafuta, SEO blog editor at Wix 15 best health and wellness websites Sblended Nutrition Pransky and Associates Cognitive connections Beyond Body Coaching Bro Counsel River House Day Spa Wholistic Wellness The Doctors Who Care The Wellness Society Revive Therapeutic Services Aly Gray Fitness Manapura Spa Urbana Practice Shraddha Nutritional Concepts 01. Sblended Nutrition Sblended Nutrition   offers delicious and healthy smoothies, and their website is a fantastic example of how to make a strong local impression with a clean, focused design. The site immediately pulls you in with high-quality photos of its products and a warm, inviting atmosphere that makes you want to visit. Its simple one-page structure makes it incredibly easy for customers to find what they need, from the menu to contact details. The bold and playful headline "smoothies blended with love" perfectly captures the brand's friendly personality. This health and wellness website proves that you don't need a complex layout to be effective; a clear message and great visuals are powerful tools. Bold photography creates a vibrant and appetizing first impression The simple layout makes navigation intuitive and fast The brand's personality shines through in the copy and design Like what you see? Build your own health and wellness website using this same template. Template name: Cake shop website template 02. Pransky and Associates Pransky and Associates   offers mental health and wellness coaching services, with a website that feels both professional and welcoming. The calm color palette and warm images make visitors feel at ease right away. As a  service business , they clearly outline their self-paced products, live programs and coaching options. Their  free blog  breaks down complex topics in an easy-to-understand way. The site keeps everything organized, making it simple for visitors to find the resources that suit them best. Clear separation of services helps users navigate easily Inviting visuals build trust from the first visit Free blog provides valuable, accessible information Like what you see? Build your own health and wellness website using this same template. Template name: Plant store website template 03. Cognitive connections Cognitive connections is a specialist executive‑function therapy and coaching practice for educators, students and professionals. Their website is a powerful example of how health and wellness sites can cater to a specific, professional audience. It uses a clean layout and strong, action-oriented headlines like "Get Ready. Do. Done." to communicate its methodology with confidence. The site effectively presents a variety of resources including on-demand webinars, training events and even a Chrome extension. For a practice that offers multiple services, the clear calls to action guide users to the right place, whether it's learning more or using the form to connect with a clinician. Integrating  scheduling software  for upcoming events also simplifies the process for busy educators and professionals. Clear calls to action guide users to the next step The site effectively organizes a large amount of information A professional design builds credibility and trust Like what you see? Build your own health and wellness website using this same template. Template name: Business consulting company website template 04. Beyond Body Coaching Beyond Body Coaching ’s website, which supports eating‑disorder recovery through 1:1 coaching, retreats, and courses, creates an immediate sense of safety and understanding — vital for its audience. From the first click, soft colors and personal photos make the site feel warm, friendly and inviting. As a  service website  focused on eating disorder recovery, it does an excellent job of presenting its offerings—coaching, retreats and courses—with compassion and clarity. The message is consistently empowering, emphasizing that visitors are in the right place to heal. This is one of the health and wellness websites that truly connects on a human level. A welcoming tone and personal story build instant trust Clear service sections make it easy to find the right support A prominent call to action encourages visitors to take the first step Like what you see? Build your own health and wellness website using this same template. Template name:   Psychotherapist website template 05. Bro Counsel Bro Counsel is a mental health counseling and life‑coaching platform that provides faith-aligned therapy for individuals, couples and families. Their website is a prime example of how to connect with a specific niche in the mental health space. You can find a modern and clean design with a straightforward message that gets right to the point. It uses direct language and imagery to create a comfortable atmosphere for people seeking therapy, particularly within a specific faith-based community. By clearly outlining the types of support available and the simple three-step process to get started, the site removes barriers and builds confidence. This is one of the health and wellness websites that understands its audience deeply and speaks directly to their needs. Strong niche targeting creates a clear and focused message A simple three-step process makes getting started feel easy The design and copy build a sense of community and trust Like what you see? Build your own health and wellness website using this same template. Template name: Coaching professional website template 06. River House Day Spa River House Day Spa ’s website is a full‑service wellness destination offering massage therapy, facial treatments, body treatments and nail services. Their website is a beautiful lesson in tranquility and simplicity. The design uses serene imagery and a clean, spacious layout to immediately transport visitors to a place of relaxation. It’s an excellent model if you want to  create a massage therapy website , as it focuses on atmosphere and ease of use. The services are presented with elegant photos and clear descriptions, making it simple for clients to find exactly what they need. This is one of those health and wellness websites that proves a calming design can be just as effective as a bold one. Soothing imagery and a clean layout create a relaxing user experience Services are presented clearly, making booking simple The minimalist design feels upscale and professional Like what you see? Build your own health and wellness website using this same template. Template name: Spa website template 07. Wholistic Wellness Leah Joiner’s Wholistic Wellness website provides holistic health services focused on colon hydrotherapy, lymphatic drainage, nutritional coaching and spiritual health. Her website is a perfect example of how to build a personal brand that feels authentic and trustworthy. This wellness website uses earthy tones and professional photos of Leah to create a personal connection, making visitors feel like they're in capable hands. Her services are laid out clearly with individual "Book" buttons, which makes scheduling an appointment incredibly simple. By prominently featuring her extensive certifications and client testimonials, she builds credibility right away. This is one of the health and wellness websites that masterfully combines personality with professionalism. A strong personal brand builds immediate trust Direct booking buttons for each service simplify the user journey Testimonials and certifications are used effectively to build credibility Like what you see? Build your own health and wellness website using this same template. Template name: Chiropractic clinic (elegant) website template 08. The Doctors Who Care Doctors Who Care ’s website is a concierge and membership‑based healthcare service offering direct access to top physicians. Their website projects an image of premium, modern healthcare from the moment you land on the page. This healthcare website design is sleek and professional, using high‑quality images and a clean layout to build immediate trust. The site clearly explains the benefits of membership and introduces its distinguished physicians with individual profiles. This approach positions them as an exclusive service and makes it easy for potential patients to feel confident in their choice. A professional design and high-quality imagery build trust Clear value propositions explain the benefits of joining Physician bios add a personal touch and credibility Like what you see? Build your own health and wellness website using this same template. Template name:   Medical clinic website template 09. The Wellness Society The Wellness Society is a membership-based, national wellness community with over 70 college and city chapters across the U.S. Their website is a brilliant example of how to build a community‑focused brand. This wellness website feels youthful and energetic, using vibrant photos and a clean, modern layout to appeal directly to its college and city-based audience. It’s one of the most effective wellness websites for demonstrating the power of social connection. The site smartly uses testimonials and an Instagram feed to create a strong sense of belonging and FOMO (fear of missing out). By focusing on chapters, events, and merchandise, the site makes it easy for visitors to see how they can get involved. A community-centric design makes visitors want to join Strong visuals and social proof build excitement and trust Clear pathways guide users to join, shop or attend events Like what you see? Build your own health and wellness website using this same template. Template name: Meditation website template 10. Revive Therapeutic Services Revive Therapeutic Services supports mental health care through therapy, medication management and advanced treatments. Their site is one of the most reassuring and user‑friendly health and wellness websites out there. Their website uses warm, inviting imagery and a clean, organized layout to make visitors feel supported from the moment they arrive. The site does a fantastic job of demystifying the process of getting help by breaking it down into three simple steps. It builds major credibility by featuring logos from well-known publications and making its insurance policy easy to find. Including a chat bot feature is also a smart move, giving visitors an immediate and private way to ask questions and get information. A simple three-step process makes getting started easy Social proof and clear insurance information build trust The site design is warm, professional and welcoming Like what you see? Build your own health and wellness website using this same template. Template name: Online yoga classes website template 11. Aly Gray Fitness Aly Gray Fitness is a personal training and online fitness coaching platform offering 1:1 training, live and on‑demand workouts and fitness challenges. Their website is a high‑energy example of a personal trainer site that’s all about motivation and community. Bold action shots of Aly and punchy text make the site feel energetic, getting visitors pumped to work out. The site clearly presents different ways to get involved, from 1:1 training to challenges. Including embedded Instagram content on the homepage is a great touch, offering fresh, authentic updates and building a strong social connection with the AGFitFam. A strong personal brand creates an energetic and motivational vibe Multiple clear offerings guide users to the right fitness solution Embedded social media content keeps the site fresh and engaging Like what you see? Build your own health and wellness website using this same template. Template name: Fitness trainer website template 12. Manapura Manapura is a natural‑science wellness brand focused on longevity and cognitive health supplements. Their website is a breath of fresh air, perfectly capturing a feeling of calm and balance. This wellness website uses a soft color palette, beautiful photography and plenty of white space to create a peaceful and inviting atmosphere. It's one of the most aesthetically pleasing health and wellness websites, drawing visitors in with its focus on recipes and mindfulness. By showcasing a blog with delicious-looking recipes and wellness tips, the site provides immediate value and establishes the owner’s expertise. This approach builds a connection and encourages visitors to explore her services further. A clean and calming design creates a serene user experience High-quality blog content provides value and builds authority A strong personal brand feels authentic and trustworthy Like what you see? Build your own health and wellness website using this same template. Template name: Food blog website template 13. Spa Urbana Spa Urbana is a full-service urban spa offering massages, facials and holistic wellness treatments. Their website is a fantastic model for health and wellness sites that want to showcase a strong brand ethos. With a clean, nature-inspired design, it immediately communicates their commitment to organic and eco-conscious practices. By dedicating sections to their green spa certification and cruelty-free mission, they build a deep connection with like-minded customers. The site structure is simple, guiding visitors to book services or shop for their featured organic products. It’s a great example of how a brand’s values can be the foundation of a beautiful and effective website. A design that clearly reflects the brand's core values Strong calls to action for booking and shopping A blog that provides value and builds authority Like what you see? Build your own health and wellness website using this same template. Template name:   Start from scratch website template 14. Practice Shraddha Practice Shraddha is an online yoga and wellness community offering classes, meditations, and workshops. The site feels calm and inviting, with soft gradients and wavy graphics that instantly put visitors at ease. It successfully balances a wide range of offerings—from yoga and meditation to creative workshops—without feeling cluttered. By showcasing video previews of classes and highlighting the community aspect, the site makes visitors feel like they are already part of something special. The clear membership options make it easy for new users to join and get started. A cohesive and calming design sets a welcoming tone A diverse range of content appeals to a broad audience Clear membership tiers and calls to action simplify joining Like what you see? Build your own health and wellness website using this same template. Template name: Yoga instructor website template 15. Nutritional Concepts Nutritional Concepts is a nutrition practice offering personalized consultations, meal planning and expert guidance. This site provides a masterclass in how to create a nutritionist website that balances a wealth of information with a clear user journey. The homepage uses a card-based layout to guide visitors to key areas like evaluation options, expert bios, and the online shop. This structure makes a content-rich site feel organized and easy to navigate. By putting a "Schedule an Appointment" button front and center, they make it simple for potential clients to take action. This is one of the health and wellness websites that excels at presenting complex services in an approachable way. A card-based layout organizes large amounts of information Clear pathways guide visitors to specific sections Action-oriented buttons encourage user engagement Like what you see? Build your own health and wellness website using this same template. Template name: Dietitian website template The websites featured here were built with Wix and show what’s possible with real, DIY designs. They represent functional, effective and thoughtfully crafted options that help people run their businesses. What is a health and wellness website? A health and wellness website is an online destination for everything that supports a healthier life—physically, mentally and emotionally. These platforms make living well feel achievable by offering trusted resources on fitness, nutrition, mental health, mindfulness and overall healthy lifestyle habits. You’ll often find expert articles, workout plans, healthy recipes, stress-management tips and guidance for balanced living. Many also include community forums, virtual classes or online courses that let you connect, share experiences and learn from others. Whether you’re exploring ways to prevent illness, manage a medical condition or simply improve your daily routine, a health and wellness website provides education, support and inspiration. By focusing on self-care, stress reduction and holistic health, these sites empower visitors to take charge of their well-being. Read more: What is a healthcare website ? How to create a health and wellness website Follow these steps to build a professional health and wellness website that supports your audience and goals. 01. Define your audience and purpose Start by identifying who your audience is and what you want your website to achieve. Are you focusing on a specific health concern such as diabetes or mental health or promoting general wellness for a broader audience? Will your site provide information, build a community or sell health products or services? Answering these questions will shape your design, content and marketing strategy. 02. Choose a website builder Once your goals are clear, select a website builder that fits your needs. Look for these important features to ensure success in health and wellness. Domain name registration :  Pick a platform like Wix that allows you to choose and register a custom domain as part of a paid plan. Secure  hosting : Make sure the builder includes reliable hosting with strong uptime and protection. Website security : Important features include 24/7 monitoring, an SSL certificate and TLS encryption to keep visitor data safe. Templates : Access a wide range of  website templates  designed for health and wellness websites to speed up design and achieve a professional look.  Check out free  health and wellness website templates . Price options : Choose a platform with flexible free and  paid plans . Wix, for example, lets you start for free or upgrade for advanced features. Customer support : Opt for a builder that offers responsive support to help you throughout the site creation process. Privacy and compliance: If your health or wellness website collects personal or health-related information, it’s important to follow privacy regulations like HIPAA, a U.S. law that protects sensitive patient data. Choosing a website builder with HIPAA-compliant features helps ensure information is handled securely and responsibly. Did you know? Wix is HIPAA compliant.  This makes Wix a secure and reliable option for nurses and other healthcare professionals who handle patient data, so you can create your site with confidence and maintain high privacy standards. Learn how to make a website HIPAA compliant . 03. Design and customize your site Use the builder’s drag-and-drop tools and templates to create a clean, user-friendly design. Incorporate harmonious visuals that reflect wellness values and encourage trust. Learn more:  What is web design? 04. Add engaging content Publish expert articles, workout plans, healthy recipes and other resources that educate and inspire. Relevant content builds authority and supports  healthcare marketing  by driving more visitors to book services or buy products. 05. Launch and promote When you promote a health or wellness type of businesses , you can do it in many ways. Once your design and content are ready, launch your site and promote it through email marketing, social media and search engine optimization (SEO). Monitor performance and update content regularly to keep your audience engaged. Explore all types of best websites , from the  best law websites  to the  best church websites  with Wix. Health and wellness websites FAQ What is the purpose and benefits of a health and wellness website? A health and wellness website helps people improve their overall well-being by providing reliable health information and expert advice. It offers articles and resources on fitness, nutrition and mental health that empower users to make informed lifestyle choices and support a holistic approach to wellness. These websites also build a sense of community by allowing visitors to share experiences, ask questions and connect with others through forums or social features. Many include tools such as fitness trackers, meal planners or wellness apps that encourage goal tracking and engagement. Another key benefit is the promotion of preventive care. By raising awareness about healthy habits and disease prevention, a health and wellness website can help reduce healthcare costs and support better public health. For businesses, it also strengthens healthcare marketing by reaching a wider audience and building trust. How can I improve the speed of my health and wellness website? To improve website speed, compress your images without losing quality, use fast and reliable hosting, leverage browser caching and minimize unnecessary code. Optimizing images ensures your site loads quickly while keeping visuals clear and engaging for users. Compress your images without losing quality using the Wixel  Image compressor  tools: JPG compressor JPEG compressor PNG compressor

Turn your ideas into a website you love with Wix → Learning how to build a massage therapy website is easier than you might think, and it can transform your practice. Creating a website for your massage therapy business is what turns browsers into paying clients. A strong wellness website  shows off your expertise, helps people book sessions and sets you apart from other therapists. Still, figuring out how to build a website  that attracts clients, ranks on search engines and helps you make money as a therapist  takes more than guesswork. This guide gives you everything you need to launch or refresh your massage therapy site so it looks professional and grows your practice. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a massage therapy website A successful massage therapy website combines practical features and engaging content to attract and retain clients. Include essential pages like Home, About, Services and Contact, add online booking, client testimonials, FAQs, blogs, videos and clear calls-to-action. Tailor your site to your niche with specialized content, visuals and design that reflect your expertise. Optimize for SEO, local search and mobile devices to help clients find you. Use online booking, appointment reminders and client management tools to streamline operations, improve service and keep clients coming back. Massage therapy clinic (Warm) template What is a massage therapy website? A massage therapy website is your business hub online. It highlights your services, credentials and contact details while giving clients an easy way to learn about your practice and book appointments. Think of it as the go-to spot where people can see what you offer, trust your expertise and schedule their next session. A massage therapy website usually includes: Essential pages like Home, About, Services and Contact Online booking so clients can schedule easily Client testimonials to build trust Helpful resources for clients Clear calls-to-action that guide visitors to book or reach out Learn more: Types of website  AI website builder Website ideas How to build a massage therapy website in 6 steps 1. Choose a domain name and website host 2. Select a website builder and template 3. Customize your design 4. Add essential pages 5. Optimize for SEO 6. Publish and promote your site 01. Choose a domain name and website host Your domain name  serves as your digital name and address, so getting it right is important.  When selecting a domain name, consider the following best practices: Pick a memorable, relevant and easy-to-spell domain address. Opt for a .com address, as it remains the most popular top-level domain . Add words like “the,” “your” or “studio” if your exact desired domain name isn’t available. You can also use Wix’s domain name search  tool to brainstorm domain names and check their availability.  Once you have the domain name, you’ll need to look for a hosting website  solution since your digital address doesn’t come with a place on the internet.  While shopping for a website host, look for scalability, reliability and security. For instance, if your website crashes during a busy time like Valentine’s Day, you could miss out on many potential clients. So, choose a website host with a strong track record of reliable uptime. Learn more: Free web hosting What is a domain name? 02. Select a website builder and template While custom-coded websites can be impressive, they’re often unnecessary and overly complex for most massage therapists. Instead, opt for a user-friendly website builder, like Wix, that offers the perfect balance of professionalism, customization and ease of use, with free website templates to get your site started quickly. Once you’ve selected a website builder, it’s time to choose a template  to get a head start on your website design . Here are a few factors to consider: Look for massage therapy website templates  with layouts that resonate with your target audience. Prioritize mobile responsiveness since over 60% of internet traffic  originates from a mobile device. Ensure that the massage website template offers enough flexibility to make it your own. If you’re unsure where to start, Wix’s AI website maker  can generate a site based on your preferences and needs. While you might still want to personalize the result, it can provide a solid foundation and save you time in the initial setup process.  Learn more:  How to build a blog Healthcare marketing 03. Customize your design Your business website should reflect your brand personality and appeal to your target audience. Here’s how different design elements can help you create an effective massage web design:  Logo:  Place your logo in the header of your website. If you don’t have one, you can easily design a business logo  with Wix’s logo maker .  Color scheme:  Choose colors that evoke the right emotions for your massage practice. Soft blues and greens can promote relaxation, while earthy shades can create a grounding effect. A great practice is to use a simple color scheme with one primary color to create a sense of calm. You can also check out popular color schemes  for inspiration. Typography:  Select fonts that are readable and reflective of your brand. Typically, a clean sans-serif font boosts body text readability. For headings, you can opt for a more stylized font that aligns with your brand personality. That said, limit yourself to 2–3 fonts to keep the design clean and professional. Imagery:  Use high-quality images throughout your website. Ensure all images are properly sized and optimized for the web to maintain fast loading times. Consider using an image carousel or image slider to showcase various aspects of your massage therapy services. Layout:  Design your layout with user experience in mind. Use a clear hierarchy with headings and subheadings to organize content. Ensure important elements, like contact information or appointment booking buttons, are easily accessible on every page via a sticky menu. Learn more:  Salon website examples Multi-page website vs. one-page website 04. Add essential pages When customizing your design, make sure to include all the crucial parts of a website  potential clients will expect to see. Here’s a breakdown of key pages to consider: Home Headline: A clear, compelling statement of your services. Hero image: A high-quality, welcoming image representing your services. Clear CTAs: Prominent buttons for actions like “Book Now” or “Learn More”. Video integration: A brief explanation video about your approach. About Background: Your journey into massage therapy. Qualifications: Education, certifications and specializations. Unique techniques: What sets you apart. Services List of services: Everything you offer, from sports massage to therapeutic massage. Benefits: How each service can help your clients. Pricing: Clear, upfront cost information. Contact Phone number: Direct line for inquiries. Contact form: For clients who prefer to write. Hours of operation: When you’re available for appointments. Google Maps integration:  So clients find your location easily. Beyond these four essential pages, add a page that helps clients book appointments online.  If you use Wix, you can do so easily via Wix Bookings . Additionally, consider adding: Testimonials:  Show positive feedback from the clients Resources:  Provide valuable content about your services and policies Policies:  Clearly state your cancellation, late arrival and other business policies 05. Optimize for SEO Search engine optimization (SEO) is crucial for attracting organic traffic to your massage therapy website. Start with keyword research to identify terms potential clients use when searching for massage services. Implement these keywords naturally in your page titles, meta descriptions and content.  Beyond that, address local SEO by optimizing your Google Business Profile listing and encouraging clients to leave reviews. Additionally, you can create location-specific content to further enhance your local SEO efforts. For example, if you're based in Kansas City, create content specifically for “massage therapy in Kansas City.” Last but not least, account for technical SEO. Ensure your website is secure (HTTPS) and mobile-friendly and loads quickly since Google considers Core Web Vitals  when returning search results for a query.  Learn more about how Wix SEO  sets you up for success from the start.  06. Publish and promote your site Launching your website is only the beginning. To get the ball rolling, you should market your website on your established platforms via word-of-mouth marketing and paid advertising. Use social media effectively by creating business profiles on relevant platforms, sharing engaging content and snippets from your website regularly and using tools—such as Wix’s social media features —that make posting more efficient and boost engagement. Network with related companies, such as gyms, yoga studios or physical therapists, to explore cross-promotion opportunities. Ask satisfied clients to leave reviews on Google or your website, and respond to all reviews promptly and professionally.  Learn more: Manage a website Marketing strategies Website development How to start a business Create a portfolio   How to make a therapist website Benefits of having a massage therapy website A well-designed website for massage services offers numerous advantages for your practice, including:  Increased visibility:   81% of customers  rely on Google to find and evaluate local businesses. To ensure your massage therapy business comes up in relevant searches, you can make use of a website that’s available to your potential customers 24/7. Streamlined booking:  With online scheduling, you can avoid phone tag and enable clients to book at their convenience, making the whole process more accessible and improving your customer service.  Client retention:  A website serving as your marketing hub allows you to communicate more effectively with your clients by sharing your knowledge, using newsletters (email marketing) and building a presence on the internet.  Professional image:  With a well-designed massage therapist website, you can stand out from the crowd and build trust with potential clients. A combination of images, compelling copy and a cohesive design creates a sense of professionalism.  Client education:  You can teach your clients about different massage techniques, convey your unique value and even upsell on different services. You can also create blog posts  about the benefits of massage therapy, various massage modalities and how massages can help with specific health conditions. Spa (Minimal) website template Engaging content for massage therapy websites Massage therapy websites usually have blogs, videos, FAQs and helpful resources but it’s easy for visitors to leave without booking if the content doesn’t connect. The trick is to give them something useful, interesting and easy to engage with. Blogs are perfect for sharing your expertise and giving clients quick wins. Write posts like “5 stretches to ease back pain,” “How massage helps you sleep better” or “What to expect on your first visit.” They answer questions clients are already asking and help your site show up when people search online. Videos and interactive content bring your practice to life. A short clip showing a calming treatment room or a quick self-massage demo makes visitors feel comfortable and connected. You can even add a “Which massage is right for you?” quiz or answer common FAQs like “How often should I schedule sessions?” Small touches like this keep people on your site, build trust and make booking an easy choice. Booking and client management tips  Booking and client management can make or break your massage therapy business. Online scheduling is a must—clients want to book when it’s convenient for them, not just during office hours. Tools like Wix Bookings let you set available time slots, manage cancellations and send automatic reminders so you don’t have to chase down appointments. When managing online bookings and client information, privacy and security matter. Wix is HIPAA compliant, which means the platform meets strict U.S. standards for protecting sensitive health information. This makes it a reliable choice for massage therapists who collect client details and want to maintain high privacy standards. Organizing client information keeps your practice running smoothly. Keep notes on preferences, past treatments and special considerations. For example, noting a client’s favorite massage oil or any injuries helps you personalize each session, creating a better experience and encouraging repeat visits. You can also streamline recurring bookings and memberships. Offer packages or subscriptions for clients who book regularly, and make it easy for them to manage appointments online. Simple features like automated confirmations, reminders and follow-ups save time, reduce no-shows and make clients feel cared for. Learn how to make a website HIPAA compliant . Niche tips for massage therapy websites Tailoring your website to your massage niche helps attract the clients who need your specific expertise. Highlight the services, techniques and benefits that set you apart, and create content that speaks directly to that audience. For example, a sports massage therapist can focus on recovery tips for athletes, while a prenatal massage specialist can share advice for expecting mothers. Sports massage:  Feature a dedicated services page for athletes, include recovery tips, before-and-after visuals and testimonials from sports clients. Highlight online booking for sessions around training schedules. Prenatal massage:  Use soft calming colors and imagery of expecting mothers. Add a FAQ section addressing safety and benefits and emphasize appointment scheduling for prenatal clients. Medical massage:  Showcase credentials and certifications prominently. Include detailed pages explaining treatment approaches for chronic pain or rehabilitation and add downloadable guides or resources. Relaxation or spa massage:  Focus on visuals and layout that evoke calm like hero images of serene treatment rooms. Highlight packages, gift cards and an easy booking system. Corporate massage:  Create a page with office packages and benefits for employee wellness. Include testimonials from corporate clients and a clear form for group booking inquiries. Senior massage:  Use clear easy-to-read typography and accessible design. Highlight gentle techniques, mobility improvement and include client stories or video demonstrations to build trust. How to build a massage therapist website FAQ How to create a massage website? Making a website for massage services involves choosing a domain name, signing up for a host, selecting a website builder and theme, customizing your design and adding essential pages. While that’s a lot of steps, Wix, one of the best website builders for massage therapists, can simplify all these processes.  What to put on a massage website? The top message website ideas include a description of services, credentials and experience; pricing information; contact details and testimonials from satisfied clients. If possible, include an online booking system. Finally, consider adding a blog with massage tips and wellness advice to offer your visitors additional value. What is the best website builder for massage? The best website builder for a massage business is easy to use, lets you customize your site without coding and includes features like online booking and mobile-friendly design. It helps you highlight services, client testimonials and create a calming professional experience that encourages bookings. AI tools can make it even easier by generating layouts, content ideas and design suggestions for your practice.

Turn your ideas into a website you love with Wix → If you’re wondering how to make a therapist website, this guide will walk you through the process step by step. In the past, growing a therapy practice relied on word-of-mouth, in-person connections and traditional advertising. Today, having a professional therapy website can make a big difference and using the right website builder  makes it easy to create a site that works for you. This article will show you how to build a website from scratch  for your private practice with helpful tips, benefits and inspiring examples of a great therapist website. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. Wix is all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a therapy website Your website is often the first step in building trust with potential clients—and the right one can help your practice grow in a thoughtful, sustainable way. This guide covers everything you need to create a therapist website that feels approachable, professional and aligned with the way you work. From choosing the right layout and writing a warm, clear bio to adding contact forms and booking tools, each step is built to support both your business goals and client needs. You’ll also get tips on SEO, accessibility and creating content that helps visitors feel informed and at ease. Top features of a great therapist website Feature What it does Warm, clear bio Helps visitors get to know your background, approach and credentials Service descriptions Outlines what you offer and who you work with in a clear, inclusive way Online booking Makes it easy for clients to schedule sessions without back-and-forth emails Contact form Offers a private, low-pressure way for potential clients to reach out Clean, calming design Sets the tone and helps visitors feel comfortable navigating your site Mobile-friendly layout Ensures the site works well on any device SEO basics Helps your site show up when people search for therapy in your area Client resources Shares helpful articles, links or info that supports visitors right away Privacy and accessibility Builds trust by keeping your site secure and easy for everyone to use Custom domain Makes your site feel professional and easy to share How to create a therapy website in 9 steps  Learning how to make a website might seem overwhelming at first, but it’s easier to achieve than you think. Your best bet is to use a website builder, which will make the process a whole lot easier, quicker and less frustrating—especially if you lack design experience.   If you’re as convinced as we are that a therapy website will benefit your practice, you’re in the right place. Below, we’ll outline how to create a therapy website in 9 steps. Plan your private practice website Choose a therapy website builder Pick a domain name that sticks Find a website template Start customizing your website design Add the right pages, tools and content Make sure your site is mobile-friendly Pay attention to web accessibility Review and publish   01. Plan your therapy practice website  Similar to building a business p lan for a private company , a website is easier to manifest when you have an organized vision. Outline a plan for your therapy website design project, making sure it's adaptable for changes along the way.  The point of this exercise is to hone in practical elements that will help you work efficiently—but it’s also to start considering which parts of a website  you’ll need.  At this stage, set your intentions on the following:  Clear goals:  spell it out—why are you creating a therapist website to begin with? Do your goals include landing new clients? Will it build your reputation as an expert in the health and wellness world? Clear website goals result in better content and design decisions, while kick starting the right intentions for your marketing strategy, too. A defined audience: think about who you’d like to attract. With some audience research, you’ll find that the most likely visitors to a therapy website include individuals seeking therapy, caregivers, researchers or your already existing clients. While young adults are the most likely users, your website should cater to a wide demographic, prioritizing the importance of inclusivity and accessibility in the industry.  A feasible budget: take time to research how much a website costs , and what percentage of your business’s budget you can spend on it. The overall costs of having a website depend on many factors, including start-up costs like a website builder and tools you’ll need to grow in the future.   02. Choose a therapy website builder  A great website bu ilder is the key to a smooth design process. And luckily for us, there’s no lack of tools available—from the best AI website builders  to modern drag-and-drop  platforms that make it possible to manage aspects of website development  on our own.     It’s important to find a software that meets your design and business needs, while giving resources and to feel confident in your private practice’s long-term growth. When choosing a tool to build your therapy website design, look out for the following qualities and features:  Reliable web hosting: web hosting  is one of the most essential parts of your online presence and the functionality of your website infrastructure . This is the service that provides the technology to store and deliver your website’s content to audiences online.   User friendly functionality: whether you prefer to sit with an AI website builder , customize website templates  or start a design from scratch, drag-and-drop style—find a platform that speaks to your level of user-friendliness.  Affordable payment plans: many platforms provide a free trial period, which is a great way to test the software. From there, it's common to find tiered paid plans that give you access to more tools and features. Options like Wix Premium plans  leave room for growth, while guaranteeing hosting, security and other helpful resources.   Customer support: no matter what platform you use, you’ll inevitably need customer support. For that reason, check what options each platform offers. While some plans promise timely 24/7 care, others rely on AI chatbots and email to assist customers.  03. Pick a domain name that will stick  Do main names are so ubiquitous these days, they’re often taken for granted. But choosing the right domain name  is arguably one of the most important steps of website creation. It’s not only a critical part of your si te’s functionality, but a name online audiences will associate with your therapy brand.  Since it’s your web address, pick a domain name that sticks. A good start is to include your business name, evergreen terms like “therapy,” or specific words like your specialization or location. Your top-level domain (TLD), refers to the tail end of your web address—for example, the .com  in Wix.com . Some good ideas for therapy website   TLDs include: .com, .org, .therapy, .clinic, or .health.  Pro tip:  In some cases, the domain name you want is already taken. To check the status of your domain, use a tool like domain name search  or a domain name generator  for alternative ideas.  04. Find a website template   Therapist templates  are, by far, one of the best advantages of the therapy website builders we mentioned above. In your search for the perfect template, you can usually test out the options to see what each one looks like live. But, how to choose a website template  that’s right for your practice? As you look for an appropriate design, keep your original goals and needs in mind. Most platforms provide templates that cater to specific industries, including health and wellness websites . The benefit of industry-specific templates is that they’re set up with the right foundations, like useful tools and features that can help you reach your goals.  For therapy and private practice websites, simple website templates  that prioritize user experience are a good option, too. By employing straightforward layouts and user-friendly features, a simple therapist website template gives your website content a professional edge from the start.  Learn more: How to make a Wix website 05. Start customizing your website design   Start customizing your website design by editing your template’s aesthetic. Here, we’re talking about basic changes to the template so it visually reflects your therapy practice, such as changing the background, choosing a color scheme, finding an appropriate font and uploading your logo.  At this stage,   use your branding as a guide. From a psychology logo and color scheme, to font choices and imagery styles—your practice’s branding acts as a starting point for a customized therapy website design.  Learn more: Branding tools Best fonts for websites  Website color schemes Yaya Aaronsohn, head of Brand Maker at Wix: "Each combination of design elements has the potential to evoke specific emotions, convey subtle messages and leave a lasting impression on viewers. From the choice of font to the selection of colors and the incorporation of graphic elements, every detail plays a crucial role in shaping the overall identity of a brand." 06. Add the right pages, tools and content  Whether you choose a multi-page website vs single page website , every web page  serves a specific purpose. So does each piece of website content on your site. Once you’ve started customizing the visual aspects of your site’s design, it’s time to add content that will tell visitors everything they need to know about your therapy practice. If you’re starting with a template, you’ll already have a map to guide you during this process.  Here are some of the most useful pages and web content to add to your therapy website design:  An informative homepage: this is the first encounter visitors will have with your site, and for many of them, with your practice altogether. A homepage  should include informative and captivating content to introduce your business and encourage visitors to use your site.   Website navigation menu: when adding content to the navigation bar, remember that less is more. Your menu shouldn’t overwhelm visitors with too many pages and sections to choose from. Try to display the options users are most likely to need—such as your services, contact or an About Us page.  Services page: this is the place to list the types of therapy services that you provide along with details like the length of each session and costs. For visitors who are new to therapy and don’t know exactly what type they’re seeking, you should include descriptions of what each service entails and how your staff approaches their practice.  About Us page: an About Us  page gives you a chance to shed more light on your practice. This page includes a professional bio, headshots and more details about your background, mission and values as a therapist. It’s also typical to add a “meet the team” section, which is a great way to introduce the therapists on your staff and what they specialize in.   Scheduling software: make life easier for your patients by adding online bookings software, providing them with tools like a calendar of availability, scheduling confirmations and payments to complete these actions from your site.   Online forms: another way your website can assist new clients is by adding online intake forms to fill out from the comfort of their own home. Remember, if you’re collecting personal health information, such as a patient’s medical history, you’ll need a HIPAA solution on your website. Learn how to make a website HIPAA compliant . Contact and location details: visitors will want to know how to reach your practice if they have questions. Putting contact details on your site is a standard web design practice, and it's an easy way to support users. On top of a business email  and phone number, this section should include all of your office locations and even a Google Map with directions.  Imagery: website imagery is part of what distinguishes your practice. Although you may not know exactly where to place it yet—you can already start uploading your site’s media into the content manager.  Learn more about how to choose website images . 07. Make sure your site is mobile-friendly  Ar ound 58% of global internet traffic  comes from users on mobile devices. There’s no way around it—the success of your website depends on mobile optimization. Luckily, you don’t need to build an entirely separate mobile website. Website builders understand the importance of this trend, and employ technology to simplify the process.  When it comes to mobile website design with Wix, your content will be automatically adjusted for mobile optimization as you go. You’ll also have access to the mobile editor, so you can fine-tune the design.  At this stage, there are a few key elements you may want to look out for on your own: Minimizing content quantity so that it fits perfectly on smaller screens. Rearranging your visuals to fit a mobile layout.  Considering standard mobile design elements, like a  hamburger menu  or clickable phone number, for example. These are condense d features that are better suited for finger scrolling.  08. Pay attention to web accessibility  Web accessibility is the practice that ensures there are no barriers preventing people with disabilities from interacting with your therapy websit e. With one in four adults in the U.S. affected by physical, cognitive or situational disabilities, it's an incredibly important step in inclusive web design—not to mention, it's the law in many areas of the world.   Every day, we learn new things about how to make a website accessible  and improve our practices for those who need them. With website builders like Wix, te mplates are designed with basic web accessibility features in mind to help our users. Still, here are some simple ways you can promote this practice on your own:  Including alt-text in your images  Paying attention to color contrasts  Using fonts that are easy to read  Providing transcripts on video content     09. Review and publish  You’re just about set to launch your new website like a pro . But before pressing “publish,” it’s important to do a thorough review of your site. We recommend using our website launch checklist  for this step. This way, you’ll have some guidance on what tasks to attend to before, during and after your website goes liv e.  It's also a good idea to send a preview of your therapy website to a handful of trusted individuals who can test it out. At this point, you should look out for design glitches and grammatical errors, while gaining feedback on the user experience. Does everything load on your site? How was the website speed? Was it easy to navigate?  When you're satisfied with the results, publish your therapy website and share it with the world. Re member, website management  is an ongoing process that requires you to periodically test how it looks and functions. For example, you’ll want to check in on page speed insights , update your content consistently and ensure no links or media are broken.  Why are therapist websites important?   So, what is a healthcare website , and why can it help you run a more successful private practice? It might not feel like a priority on your to-do list, but investing in a website for your therapy practice will strengthen every aspect of business over time.  Recently we’ve seen that over 55% of therapy patients  are willing to hold their sessions online. And even if clients prefer to meet in-person, most of them will use the internet for preliminary research when seeking the right practice. Alongside that, there’s a growing awareness surrounding mental health that’s led many individuals to seek digital resources, learning more about wellness on a regular basis—from everyday tips, like managing stress to support for how to cope with a diagnosis.  A website is a great tool for growing the business side of your practice online, and as you’ll see, the benefits of a website  are also there t o improve your practice. Credibility to market   Your website is like a digital business card, but better. It gives you a platform to introduce yourself and the chance to build credibility with a wide audience. Therapy practices today are inclined to use online marketing, and take advantage of platforms like blogs, vlogs and social media to promote their unique expertise. Your site is an incredible way to establish yourself as a go-to resource, driving demand for one-on-one sessions.  Potential for new clients   For many therapy seekers—whether it's their first time seeking counseling or not—the first step in finding a new therapist is to look online for recommendations. A therapy website’s search engine optimization (SEO) potential puts it in the running for top spots in results for search engines like Google. Website SEO , combined with other digital marketing practices, brings more visibility to your practice that can ultimately attract new clients.    Improve customer satisfaction  Nothing compares to the satisfaction clients feel after a therapy session, but there are important factors that your customers value outside of this framework, too. At the end of the day, they seek all-around professionalism, which means easy appointment bookings, clear communication, timely scheduling and more.  Therapy websites offer the tools to manage these processes in more streamlined ways. Using tools like booking software and payment solutions can take your practice to new levels of professionalism, satisfying your clients with more efficient communications, interactions and processes.    Engage your community  The work you and your clients do together can extend deeper into their daily lives. That doesn’t necessarily mean you   need to be available 24/7—but your online resources can be. By providing engaging therapy-related content on your website, including video tutorials, blogs, forums or other online tools, your practice can create a supportive community for clients to engage with during their personal growth journey.  Learn more: What is a website? Website design for therapists: a brief intro Befo re we dive into the specifics of website design for therapists, you might be asking yourself, what makes a good website  in general? Good web design  balances form and function, inviting visitors to explore its content, services and tools. With a clear purpose in mind, your therapy website should appeal to a diverse audience, aiming for a trifecta of attractiveness, functionality and user friendliness.  When it comes private practice and therapy websites, here are some key website features  to include in your blueprint:  Professional visual elements    Tip number one: don’t overdo it with your therapy site’s visuals. Remember that therapy website design must be visually appealing to a wide audience. Unlike some of the best portfolio examples , which use surprising creative elements to foster personal expression, or popular online stores, who hone in on trends to stand out with young audiences—therapy website design should aim to be more neutral, and unquestionably professional.  Learn more: How to design a logo  Logo psychology What is web design? Sample portfolio websites   Informative and trust-building content  What kind of information do potential clients need to know before they book an appointment with you? Your therapy website should get straight-to-the-point with practical details, such as contact information, location, insurance coverage or types of therapy services available.   Easy-to-use website navigation Website navigation , made up of your site’s website menu and internal linking, is a major factor when it comes to the user experience. Navigation elements are visible on your website, highlighting essential pages and sections, so visitors can find the content they want or need easily.    Practical tools for your clients  Therapy websites can make use of practical tools that help both your clients and your practice. For example, online scheduling has never been easier—why not give visitors this convenient feature?  Other examples of savvy website tools include online forms , payment solutions, membership portals, AI chatbots and more.  HIPAA compliance  One of the unique criteria for how to make a healthcare website  is that it needs to be compliant with the Health Insurance Portability and Accountability Act (HIPAA). In many cases, therapy websites fall under this category. This is a law that protects the privacy of your patients’ health information and gives them certain rights—for example, the ability to request their records or make any corrections to the information.  Since this act sets the standards for protecting sensitive patient data private health clinics must stick to these regulations to ensure patient confidentiality.  SEO best practices for websites for therapists When thinking about how to make money as a therapist , your website is definitely a great way to increase your clientele and book more sessions. But creating and publishing a therapy website is just one step—in order to grow a business in the digital realm, you’ve got to bring more traffic. There are plenty of healthcare marketing  methods to increase the number of visitors to your site. One of these includes SEO.   SEO is the practice of optimizing web content, using strategies that will increase your site’s potential to rank for top results on search engine s like Google.  There are some minimal best practices you can implement from the start to give your site the effective SEO foundations. Here’s what we recommend:  Start with on-page SEO: identify therapy-related keywords and use them strategically throughout your site. For example, general therapy keywords like “therapy services,” “online therapy” or “couples counseling” or more service-specific and audience-specific terms, like “cognitive behavioral therapy,” “addiction therapy” or “therapy for women.”  Use relevant keywords within your site’s website headers , and implement them in descriptive sections on your web pages. Do your best to use keywords in a way that’s natural and amplifies your site’s written content.   Work on back-end SEO: with a similar keyword research strategy at hand, back-end SEO is the process of filling out your site’s metadata with optimized terms. This includes concise meta tags  and descriptions on each page and adding alt-text to images. By the way, back-end SEO can also be vamped up by improving page-speed and making sure your site has an SSL certificate  for security.  Focus on local SEO: there’s even more SEO potential through local search. Think about it—many future clients may find your therapy site by simply looking up “therapist near me.” To hone in on local web traffic, we recommend setting up a Google My Business Profile to improve the overall visibility of your practice. You should also add location-based keywords to web content, including terms like “counseling in [City/State] or “local mental health services.” Start a blog or podcast:  starting a blog  is the perfect place to host educational tools, which are compelling ways to build supportive relationships with clients. Include topics that interest your audience, such as effects of therapy, common mental health issues or niche topics like the relationship between personal training and mental health. When you learn how to start a blog , you’ll see that it’s not only an engaging resource for visitors, but great  blog SEO  practice that can bring traffic to your site.  Examples of the best therapy websites   Now that you’ve learned the steps to create a therapy website design of your own, you can look through examples of therapist websites that were made using our website builder. Below, we’ve highlighted five therapy website examples for you to learn from, giving you visual inspiration and ideas for creative ways to use Wix .     01. Gavett Burch  Gavette Burch ’s therapy website draws visitors in with a simple website design and a calming use of colors and imagery. Throughout the site, an encouraging written tone is used to build trust with potential clients and to highlight the values of the therapy process. We especially love the “Meet Your Therapist” section, where Burch introduces herself and her specialty as a family therapist, while including a section titled “What to look for in a therapist.”     02. The Wellness   Promising a “safe place to be heard,” The Wellness  communicates their goals clearly to visitors entering their site. The calming color theme is paired with professional imagery, including headshots of their team and photographs that represent personal growth. One last take away from this example is the strategic use of CTAs. Short and catchy CTAs, like “Call Now” and “Book Online” are placed throughout the site, helping visitors kickstart communication or schedule an appointment.    03. Solitude Counseling Services  This one-page website  for Solitude Counseling Services  is a great design choice, serving visitors with concise details and helpful tools. The user-friendly site uses calming imagery and media, and an encouraging written tone to build trust with visitors. The thoughtful content is amplified even more through Richard’s introduction, which teaches us more about his caring approach to therapy.    Key takeaways about therapy websites  A therapy website is well worth the investment, and by following this guide with the right tools, it's possible for you to create on your own. If you’re interested in learning more about our website builder and how it can help you in this process, check out our guide, What is Wix .  How to make a therapist website FAQ What should a therapy website include? A therapy website should include: Homepage: brief overview of your practice and services. About page: your qualifications, experience and therapeutic approach. Services pages: details about the types of therapy you offer. Blog: educational content on mental health topics. Contact page: phone number, email, location and a contact form. FAQs: common questions about your practice and therapy process. How can I make my therapy website stand out? To make your therapy website stand out, focus on: Unique branding Engaging content Easy navigation Personal touch SEO optimization  How can clients book appointments on my website? You can integrate an online booking system into your therapy website using tools like Wix Bookings . This allows clients to schedule appointments directly from your site, simplifying the process and enhancing convenience for both you and your clients.

Turn your ideas into a website you love with Wix →   Ready to learn how to create a medical website that caters to your practice and patients?  We’ll show you how with the right website builder  and clear goals, you can learn how to create a website from scratch  that benefits your practice and patients. As more people turn to the internet for healthcare and medical information, an effective medical website is an indispensable resource for success in the healthcare industry.  Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. What is a medical website and why do you need one?  A medical website is a  type of website  that acts as a virtual representation of your medical practice. Medical and healthcare websites provide a platform to showcase information about your practice and highlight its core values. Whether you run a private clinic, health consultant business, sell medical products, or are an individual specialist, a medical website is an invaluable tool for a strong online presence and fostering positive relationships with your clients.  Creating a medical website is one of the most crucial aspects of starting a business . Regardless of the specific field you represent, a well-designed website offers numerous benefits: Provides valuable information to potential clients about your practice   Offers informative articles and expert advice on health and wellness topics Streamlines scheduling or sales by enabling online bookings and payment solutions Keep patients informed about news and business updates Facilitates business management through marketing tools and performance tracking How to create a medical website in 10 steps  Below we’ll show you how to create your site, along with tips and examples for inspiration:  Pick a website builder  Register a domain name  Make a website plan  Customize a health website Add website pages  Showcase client testimonials  Develop intuitive website navigation   Have a mobile friendly design  Optimize for SEO Review and publish your medical website  01. Pick a website builder One of the first to-dos in creating a professional website step-by-step  is finding a website builder to suit your needs.  If you don't have the budget to hire a professional designer, a user-friendly website design  software is a viable solution. Many website builders offer built-in design tools and integrated business features to give your site the most professional presence, eliminating the need for web development or coding knowledge. Choose a website builder for your medical website that provides:  User-friendly software: Platforms like Wix  use drag-and-drop and AI technology to facilitate an intuitive design experience using advanced features. You’ll want to make sure the website builder has tools that allow you to easily edit and update your design and content as you go.  Reputation for performance: Solid website performance is crucial for satisfied clients visitor engagement, and for your own piece of mind. This is why you should opt for a website creation platform that prioritizes performance . Features such as fast loading, reliable infrastructure, proactive maintenance and top-notch security contribute to an exceptional website experience. Cost effective: Choose a website builder that suits your budget, but don’t let that come at the cost of quality. Many of these platforms offer a free package or trial before committing to a monthly or yearly subscription for premium features.  Reliable hosting: To ensure successful online presence, reliable web hosting is vital.   Web hosting  is a service that makes your website visible and accessible to internet users. Most website building platforms include this service as part of their software. Look out for a platform that provides free web hosting  that's reliable, scalable and delivers your site to a global content delivery network.  02. Register a domain name  A domain name is the web address people will use to visit your site. It’s made up of a domain along with a top level domain (TLD), such as .com. When starting your medical website, registering a domain name  helps establish credibility and authoritativeness, making it easier for clients to connect with your site and business. Most website builders will include at least one registered domain  as part of a paid package. When finding the right domain name for your medical website, some good rules of thumb include:  To choose a domain name for your website, you can utilize tools like a domain name generator  or a domain name search  for inspiration.  Use your business name to build recognition online and amplify your medical website’s branding.  Keep it short and sweet, so your clients remember the web address easily.  Use a traditional top level domain extension, or one that is relevant to the medical industry. Classic TLDs are the most popular, such as .org, .com, or .net. Some newer TLDs in the medical industry that are relevant to consider include .health, .medical, .care or .clinic.  03. Make a website plan   Part of launching a website like a pro  means knowing how to plan a website  like a pro. With a website builder in place, it's time to map out your website so you can organize your process and set expectations for the final product. Here, you can outline a timeline, specific goals and which website features  you need. Address the following elements in the stage of website planning:  Identify your audience: Determine who you want to attract and retain on your website and what elements are needed to accomplish this. You can do user research or interview sessions to gain insights that will guide your content creation and website design.   Define the purpose of the website: Visitors to a medical or healthcare website are visiting to make their lives easier, turning to these sites to make informed decisions about their health, access reliable information, or seek convenient care. Consider why they visit your site: Are they looking for location details? Do they intend to make an appointment? By considering the needs of both new visitors and returning patients, you can tailor your website to provide an optimal user experience. Map out your content: What  web content  should your website absolutely include to communicate to visitors? These elements include website copy, such as text and headings, visually appealing images, testimonials from satisfied customers, and any other relevant content. By gathering these elements in advance, you can lay the groundwork for a website that effectively communicates your message and engages visitors. Get inspiration:  By observing competitor websites and popular medical sites, you can draw valuable insights on how to design a compelling medical website of your own. Note their visual elements, functionality, and content organization—this will serve as a foundation for crafting your own site, ensuring it aligns with industry standards while learning how to reflect your brand's identity. 04. Customize a health website template  Now that you’ve secured a website builder and have a plan in place, customizing your template is   one of the first steps to building your actual web design . No two medical practices are alike—start by selecting a professional medical template that specifically resonates with your preferences. Then, personalize it based on your healthcare practice's identity and the needs of your audience.  Most website builders offer a variety of health website template s that serve as a solid foundation, providing suitable layouts, essential tools, and business solutions. To establish credibility, incorporate a professional, reliable color scheme, fonts, and imagery. Display certifications, credentials, and affiliations to instill trust among users searching for dependable health information. Once you find the right template, you can begin customizing it with the following:  Choose a theme:  On a builder like Wix, you can choose from premade style kits or create your own using your brand colors and typography. Be sure to use a color palette that reflects your business and fonts that are clear and readable.  Upload high quality images and video: Whether informative, design-oriented or both, images and media are effective ways to communicate a practice's activity, values, and branding. Visual content can run the gamut from custom images and stock photography, to videos and decorative illustration. Be sure to upload media that represents your practice, for example, photos of doctors helping clients or videos of you explaining aspects of your practice.  Add your own logo: Making a medical logo  for your practice will distinguish it from the crowd and help build recognition among patients. Your logo should be prominently placed throughout your website design so visitors can identify your business. Not sure how to design your own logo ? If you don’t have one already, a logo maker  is a practical, advanced and cost-efficient tool for streamlining the logo design process.  Learn more: What is web design? and how to make a medical logo 05. Add website pages  Your website’s content and business information will be displayed across several webpages. A web page  typically includes the following components:  A title  that will be displayed on the browser’s title bar and search engines. A headline , which appears at the top of the webpages, and generally includes the name of the medical practice along with branded messaging.  The body which refers to the main content of the page. Images, video or other media to add dimension and complement the page’s main content. Links  to other areas of your site, so users can navigate between web pages.  On a medical website, create web pages that are tailored to your patients' needs, providing them with user-friendly tools and tangible benefits. Identify what would motivate them to visit your website, whether it's seeking medical information or performing practical tasks like booking an appointment. We recommend including the following webpages when you build your healthcare website:  Homepage: A homepage  is the first stop for most visitors to your medical website, and should immediately communicate pertinent details about your healthcare business to first-time visitors. This includes details that will reflect who you are and what your medical service is: Business name, descriptive headline, navigation menu icon, calls-to-actions, contact details and visuals.  Services page: List the types of healthcare or medical services your business caters to, along with any special offerings. A service page is a great place to include information on how visitors can book an appointment, making it convenient for them to seek care. Bookings: Booking appointments can be a headache for patients, which is why integrating a time-saving bookings page onto your site will be a big win with customer satisfaction. Whether you create a dedicated booking page, include it as part of your services or contact page, or incorporate it across multiple locations—scheduling software allows patients to book, cancel, reschedule, and make payments online. It also sends reminders to patients before their appointments, reducing the risk of missed or forgotten appointments. About Us: An informative About page can convey more details about your medical practice, including its mission, your qualifications and why you do what you do. It's a great idea to include a “Meet the Team” section listing your physicians and staff. Each individual should include a headshot, professional bio and a list of their credentials.  Contact page:  To effectively connect with visitors, a dedicated contact page that includes your business phone number, location, and email address is essential. You can also consider using a form builder  to streamline communication and collect, manage, and capture valuable leads to enhance your sales generation efforts.  Locations: For practices with multiple office locations, creating a dedicated location page is highly recommended. Enhance the user experience by embedding a Google Map or providing clear directions, which can be particularly useful for first-time patients seeking your offices. Membership section: Many of your patient’s healthcare documents are sensitive—whether its intake forms, test results, medical records or more. To ensure the privacy of patients' healthcare details, it's a good idea to use a password-protected membership area on your website. This allows patients to create an account and gain more control over their transactions and data.  06. Showcase client testimonials  As medical and healthcare experts, testimonials from satisfied customers are a powerful tool for building trust and growing your medical business. Even if it’s not first-hand word of mouth, 88% of consumers say they trust user reviews as much as personal recommendations . Testimonials can be included on your website's homepage, services page, and social media account to attract new customers. To gather this information, you can ask your patients via email for quotes that reflect their satisfaction, or use a follow-up survey after an appointment.  07. Develop intuitive website navigation   The navigation layout of your website acts as a guide for visitors to explore different sections. It  can effectively guide the customer journey  when you anticipate the user’s needs. Intuitive navigation is at the heart of a good user experience, directly affecting website traffic and bounce rates. In fact, studies reveal that 94% of website users believe easy navigation is the most valuable website feature . Website navigation comprises a well-crafted website menu, buttons with clear calls to action, and internal links between web pages. Efficient website navigation ensures that visitors can access the desired content quickly and seamlessly.  Here are some navigation tips for building a medical and healthcare website: Keep your website's menu minimalistic by listing only the essential pages to avoid overwhelming visitors. Use concise and descriptive copy to label your website menu, accurately representing each page's content. Establish an effective internal linking strategy by connecting relevant pages within your website using appropriate anchor texts, improving user engagement and SEO. Implement a sticky menu feature to enhance user experience, allowing visitors to navigate through your website effortlessly.Label your website menu clearly using short and concise copy that describes each page.  Link your website’s logo back to your homepage, so visitors can return at any time.  08. Have a mobile friendly design  Most users browse websites on their mobile devices, so optimizing a mobile website that provides an engaging experience on multiple screen sizes is essential. You don't have to create a separate website for mobile devices. Instead, use website software that offers adaptive or responsive design to automatically adjust your content to fit perfectly on mobile device interfaces.   While website builders like Wix will automatically adjust the dimensions of your website for mobile, it's important to check and ensure it includes specific features: A hamburger menu : Utilize a collapsed hamburger menu to save screen space, making navigation more user-friendly. Optimized content : Remove unnecessary content that might overwhelm the smaller screen size, ensuring a clutter-free experience. Fast loading : Optimize your mobile site for quick loading times, including content specifically optimized for mobile browsing. Clickable phone number:   Creating clickable phone numbers  and email addresses  allows visitors to contact you directly from their devices, enhancing user convenience. 09. Optimize for SEO  When it comes to bringing in organic web traffic , Google is a go-to resource for your audience to search for medical-related information and find new providers .  In fact, 15% of all Google searches are health-related —this is your sign to implement SEO, or Search Engine Optimization on your own healthcare website.  Effective SEO means implementing a strategy that will give your site’s content a better chance to rank on Google. Even the most foundational SEO practices can get your website ready for online success:    Include user-first content:  To satisfy Google’s quality criteria, your website’s content must be relevant to the people visiting it and anticipate what they are looking for.    Fill out your metadata: Although not visible to users, this content indicates to Google what your website is about and influences what is displayed on search pages. Metadata includes title tags, meta descriptions and alt text on images.  Use descriptive headers:  Headers break down a webpage, organizing the content for the benefit of both UX and SEO. Header tags should be clear and concise since they’re visible to the viewer and built into the code of your site; these include titles, headings, sub-headings.  Register for Google My Business: With a Google Business Profile , searchers can easily access important information about your medical or healthcare business, such as its location, operating hours, and customer reviews. Some website builders, like Wix, integrate Google My Business features directly into their editor's dashboard, making it convenient for you to create and manage your profile. Perform keyword research:  Keywords research will give insights into the most popular topics in the medical and healthcare industry. By strategically incorporating relevant keywords throughout written content and alt text of your site is a great way to improve visibility on search engines.      10. Review and publish your medical website  Your site’s template is ready, your content is uploaded and it’s just about ready-to-go. But before you publish your site, we recommend a quick review to make sure everything is in place and visitors won’t experience errors. A guide like a website launch checklist  is a great resource to make sure you’ve got the elements your medical site needs before, during, and after creating a website.   The most important aspects of your website to review include before it goes live include:  Accessibility audit:  Ensuring equal access to your website for users with disabilities is crucial—this is where website accessibility comes into play. By auditing your content with a tool like  Accessibility Wizard , you should ensure your site meets the standards of Web Content Accessibility Guidelines (WCAG), identify accessibility issues and resolve them before publishing.  User experience : Check for any glitches in the user experience and ensure your site provides a smooth user journey. It’s a great idea to send a preview test to some of your trusted patients or colleagues. Request their feedback on the look, feel, and functionality of your website when viewed on various devices, including mobile phones and desktops.   Site performance: Optimizing performance gives your site a better chance of success. You can use a tool like Wix’s site speed dashboard monitor to test, analyze and optimize your website performance  for desktop and mobile and get actionable tips to provide a better user experience.  Website copy: Set aside time to double check your written content for errors. Proofread all text added to your website, including informational copy, headlines, and blog posts. To ensure thoroughness, enlist the help of a trusted friend or colleague for peer editing. A fresh set of eyes can be invaluable in identifying areas for improvement. How to promote your medical website  Now that your healthcare or medical website is lives, it’s time to get new visitors to see and use it. Like any business website , this requires marketing using different strategies and channels to get eyes on your site and build a following.  Here are some website marketing strategies you or your team can implement to build traffic to your website:  Get your site indexed on Google: Once your site is published, it needs to be indexed on Google in order to appear on search engines. In order to do this, sign up for Google Search Console and submit a sitemap.  Social media: If you’re creating content on platforms like Instagram, YouTube, Facebook or Twitter, you can promote and share the content of your website by leveraging those social media tools.  Start a blog: Starting a blog  can build authority and a growing audience, while also promoting your medical website. Whether through written blog posts or vlogging, it's a great way to share your expertise. Blog content shared on your social media channels can also draw in traffic from search engines with the right optimization.  Integrate email marketing:  Email marketing is one of the best ways to build a loyal following. Your email campaigns can feature medical and healthcare advice, or offer practical updates such as introducing new staff or business updates.  Paid online advertising: Paid advertising often brings in quicker and more targeted results than the organic marketing strategies mentioned above. Methods like sponsored social media ads, Google advertising and website advertising on third-party sites are effective in creating and tracking paid marketing campaigns.  How to maintain and update your medical website Maintaining your medical website is crucial for providing accurate information and ensuring a high-quality user experience. Follow these key steps to keep your website effective and secure: Keep your content fresh : Regularly update service details, staff credentials and educational resources. Make sure all health-related content is accurate, clear and easy to understand. Fix broken links : Broken links frustrate visitors and hurt your credibility. Use auditing tools to find and repair outdated or missing links. Stay privacy compliant : Review forms, data handling processes and policies to meet privacy laws like HIPAA. Protecting patient information builds trust and avoids legal risks. Boost your SEO : Improve visibility with relevant content, strategic keywords and fast load times. Don’t forget mobile optimization—many users browse from their phones. Update your software : Regularly update your CMS, plugins and tools to keep your site secure. Outdated software increases vulnerability to cyber threats. Listen to patients : Pay attention to feedback. Making updates based on their needs enhances the user experience and strengthens your reputation. Did you know? Wix is HIPAA compliant. HIPAA, or the Health Insurance Portability and Accountability Act, is a U.S. law that protects sensitive patient information. With Wix’s compliance, our platform meets top-tier data privacy and security standards. This makes Wix a secure and reliable option for nurses and other healthcare professionals who handle personal health details. Learn how to make a website HIPAA compliant , knowing you have the tools to protect your clients' information. Extra tips for your medical website  Use clear website copy that resonate and engages with your audience  Add a chat box to make yourself available to patients at all times and improve customer satisfaction  If your clients and staff speak multiple languages, making a multilingual site is a great way to capture their attention.  Gain client trust and strengthen your brand with your own business email that matches your domain. Streamline the payment process, making life for your staff and clients easier by sending invoices and accepting secure payments online .   Use interactive features such as hover effects, animation and parallax scrolling to facilitate and engaging visitors experience  Make an FAQ (Frequently Asked Questions) section to satisfy your customers by giving them quick answers to their health-related queries.    Medical website examples  The best way to gain inspiration for your medical website is to learn from the best healthcare websites  already out there today. The following are great sites to look, use and learn from:  Dr. Claire Taylor  Dr. Claire Taylor  highlights her specialty as a long Covid specialist.  A blog related to the topic is a great way to build her site’s SEO and build trust in clients by providing expert information and advice.   Envision Plastic Surgery Envision Plastic Surgery ’s website is a great example of how thoughtful design connects with visitors. It’s clean, easy to use and packed with features like patient stories, service details and online forms that make everything more convenient. By balancing professionalism with a personal touch, it builds trust and fosters meaningful connections with its audience. Doctors Who Care The Doctors Who Care  website delivers a smooth, mobile-friendly experience that works perfectly across devices. Clear, easy-to-spot calls to action help visitors book appointments, browse doctor profiles and quickly understand membership perks without confusion. Thanks to its fast load speeds and simple, straightforward content, users stay engaged, while honest patient testimonials add a layer of trust. It’s a smart blend of simplicity and thoughtful functionality that makes navigating the site a breeze. Genesis Medical Group The Genesis Medical Group   website focuses on simplicity and straightforward navigation. A well-organized menu takes visitors directly to information about services, staff and locations. The inclusion of prominent contact options and high-quality visuals ensures users can engage with the site easily, making appointment scheduling stress-free. Allure by Dr. G The Allure by Dr. G website highlights elegance with a modern, user-centric approach. Its soft color palette and sleek design reflect the clinic’s focus on beauty and professionalism. Visitors can find everything they need about procedures and services, supported by striking imagery and clear, concise information. Looking to make another type of website? How to make a nursing portfolio How to make a medical website FAQ How much does it cost to build a medical website? How much a medical website costs depends on a number of factors. If you are creating a medical website of your own with a website builder, it can cost anywhere from $16 per month to as much as $200. If you are using a professional designer, the costs will likely increase. Using a designer might mean dishing out up to $500 to $10,000.  To determine the exact cost of creating a website , it is essential to define the scope and requirements of the project clearly. Getting quotes from multiple developers or agencies and comparing their proposals can help in making an informed decision. Should a doctor have a website? Yes. Having a doctor website provides some key benefits, including:  An online professional presence that helps establish credibility.  Customer engagement with your site to find valuable information about your practice and other medical resources.  Improved customer service using tools for scheduling appointments and membership areas for accessing records and test results.  Efficient management of online forms, appointment schedule and payments.  Streamlined communication with potential and current clients.  Marketing tools that can help attract new patients and improve online visibility. What makes a good medical website? A good medical website features a user-friendly design, accurate information and trust-building elements like credentials and testimonials to ensure credibility. It should be mobile-responsive for easy access and handle patient data securely to protect privacy. How do I start my own medical business? To start your own medical business, begin by identifying your niche — whether it's a private clinic, telehealth service or specialized care practice. Research local regulations, licensing requirements and healthcare laws to ensure compliance. Create a detailed business plan outlining your services, target market, pricing and operational costs. Finally, secure the necessary funding, choose a suitable location or online platform and start building a trusted brand with qualified staff and patient-centered services. Other types of websites to create How to make an art portfolio How to make an auto repair website How to make a bakery website How to make a booking website How to make a car dealership website How to make a car rental website How to make a car wash website How to make a carpenter website How to make a church website How to make a coaching website How to make a construction website How to make a consulting website How to make a dog breeder website How to make a donation website How to make an electrician website How to make a fashion website How to make a finance website How to make a florist website How to make a furniture website How to make a gaming website How to make a handyman website How to make an interior design website How to make a landscaping website How to make a laundromat website How to make a locksmith website How to make a pet business website How to make a plumbing website How to make a real estate website How to make a sports website How to make a subscription website How to make a taxi service website How to make a toy website How to make a trucking website How to make a vacation rental website How to make a veterinary website How to make a website for bookkeeping

As more of life takes place online, businesses are looking to engage with their target audience quicker, or fear losing them. Gen Z’s typical attention span clocks in at a mere 8 seconds , while Millennials can hold focus for 12 seconds. To make a valuable first impression online, add a splash page to your website. This strategic page, also known as an intro page, greets visitors before they even reach your homepage—and can engage them immediately. This article will explore exactly what a splash page is, why it’s useful, and how to add one to your website. We’ll also show you some great examples to help you build a splash page of your own. Ready to make a splash? Start by creating a website of your own. What is a splash page? Splash pages capture a visitor's attention before entering your website. Your splash page introduces them to your site and then leads to the homepage. A splash page can both benefit your branding and marketing efforts by maintaining brand consistency and messaging, and be used for a variety of practical scenarios. From a design standpoint, this web “accessory” will enhance your website’s look and impress viewers with flair. Splash pages may also utilize more web design elements such as animations, video and unique elements than a website’s main page. Splash page vs landing page vs homepage Many web users confuse a splash page with a landing page or homepage, but while these three web design assets share similar forms, they perform different functions on a live website. A landing page is a destination, a single page that gets visitors to complete an action or click through to an end goal. Your homepage acts as your website’s main page. Apart from images and a description, a homepage typically also includes a navigation menu that visitors use to browse through the site’s categories and pages. Why use a splash page? A splash page can perform many functions on your website. Browse through the options listed below and decide your own splash page’s purpose. Focus on just one or two goals to keep it short and sweet. Charm visitors Use complementary visual elements on your website’s splash page to show off your work and grab your users’ attention. This clever marketing tactic can work for any business site, but it especially shines for art, photography or design portfolios. Some of the best website designs use splash pages to show off photographs, graphic designs or videos and give visitors a taste of what’s to come. Advertise a launch or event Use a splash page to showcase a soon-to-be-released product or an upcoming event and further your marketing efforts. This can effectively notify visitors and create excitement around your upcoming launch. With this marketing momentum in mind, add a contact form to your splash page for extra engagement, letting visitors know that you’ll use this information for future updates. Restrict access to your site If your website deals with sensitive content or products that are restricted to a particular group, a splash page is a smart way to add a prominent disclaimer. For example, an online alcohol store can use a splash page to ensure that visitors to their website are of legal drinking age. Allow visitors to choose a language or region Building a multilingual website will make information about yourself or your brand more widely available by providing translated and localized content for users. A splash page can provide space for users to choose their language and location preferences before they arrive at your website. This makes for easy navigation and a pleasant user experience. Alleviate wait times While stellar website performance and page speed are of utmost importance for users, there are, in fact, times when a page or screen needs to load. Particularly for mobile websites, splash pages can be used to display creative elements (like a loading bar) to indicate the remaining time until the next screen loads. As Khalil Habashi, technical and UX designer for Wix, explains: “On mobile, there is way less incentive for users to wait. Especially because mobile users are out in the world, on-the-go and time is a commodity. That's why today, mostly on mobile, you see gamification of splash screens with tap gestures and swipe features. It’s a creative and playful way to keep users engaged while they wait.” Habashi also explains that this gamification approach is only appropriate for mobile splash screens, since on desktop, users browse differently; they’ll likely click to another window or leave. For desktop users, it’s recommended to clearly indicate the expected page load time. Evolution of splash pages As with most web design trends , splash pages have been considered both en vogue and passé . In web design’s evolution , flash technology was new in the late 90s as, “interactive menus, splash pages, decorative animations, and beautifully rendered bubble buttons dominated the web design trend to wow people.” But in the mid-to-late 2000s, splash pages already felt dated and drab. In 2014, Gene Crawford discussed with Creative Bloq why this “long-dead design pattern” was already making a comeback. According to Crawford: “I actually feel that [splash pages] may help draw the visitor in more, as the creators of the original splash pages intended, and it makes really neat visual interactions possible, like the main navigation bar scrolling into place and becoming 'locked' in the header area. This simple movement really helps to focus the visitor’s attention on the site's navigation.” Crawford’s key takeaway was that if a splash page created any friction to the user experience, it should not be used. Jenna Romano, web design blogger at Wix, shares that a splash page must align with a website’s cohesive visual identity. “A splash page is not a pop-up that is distinguished from the rest of your site, it’s almost a website in and of itself,” Romano shares. “It must uphold the functional and visual aspects of the overall web design” To put it simply, a splash page should draw visitors in—not push them away. View minimalist websites  to gain inspiration for your splash page. SEO and splash pages Splash pages can impact your SEO, for better or worse, depending on how they’re designed and implemented. A key challenge is making sure search engines can crawl and index your site effectively. If your splash page includes minimal text or lacks proper links, it might block search engines like Google from accessing deeper pages, which can hurt your visibility. Google’s mobile interstitial guidelines add another layer to consider, especially with mobile-first indexing. Splash pages that block key content or disrupt the mobile experience can negatively impact rankings. For example, large pop-ups that are hard to dismiss frustrate users and signal poor usability to Google. To avoid splash pages causing any SEO issues, follow Google’s popup guidelines . First, remember that Google uses mobile-first indexing, so pay attention to their guidelines on mobile interstitials . Keep splash pages simple, easy to close and optimized for mobile accessibility. When done right, a splash page can deliver a strong message, improve user interaction and maintain solid SEO performance. 5 splash page examples for inspiration Let’s look at some great splash page examples: Zara As a global retailer, Zara’s corporate website is available around the world. When you first enter the website, Zara’s splash page greets you and asks for language and location information. This simple step, using two drop down menus, optimizes and personalizes the browsing experience with the correct language and currency for pricing. In addition, Zara’s splash page has a minimal, almost quiet design. A striking image puts Zara’s clothing front and center, enticing visitors to click through to the good stuff. The overall aesthetic is consistent with the brand’s products and brand identity, and confirms that visitors have landed in the right place. Spritz Society Upon entry to Spritz Society’s bright and colorful website, an age verification splash page greets you. Think of it like a virtual bouncer, or getting ID’d to confirm that visitors are the legal drinking age to access the site. While there is no law or regulation that requires age verification, with DTC alcohol products on the rise , more attention is falling on alcohol brands to provide clear verification on their websites. There are more age verification steps such as state-approved online verification providers and carrier ID inspection (adult signature required upon delivery) to prevent underage sales of alcohol. Regardless, if your brand sells alcohol, cannabis or any other age-specific product, the first and most important step is a splash page to verify that all visitors are of legal age before accessing your content. H&M Here’s another fashionable splash page example for location and language selection. H&M’s splash page lists every possible location and language by continent. Unlike a drop-down menu, this method clearly and conveniently lays out all the relevant information. Furthermore, each language is localized and displayed in the correct dialect, which makes this more accessible for first-time visitors to navigate to their respective site. H&M’s splash page also showcases their brand identity, with bold on-brand imagery that highlights their products. The New York Times The New York Times not only asks users to log in, but also requires visitors to subscribe before reading their articles. This “paywall,” or a splash page that requires readers to subscribe or pay a fee before accessing content, is a common monetization strategy among digital publications. For first-time visitors, The New York Times offers three articles free of charge to sample content and entice them to subscribe. On the fourth article, the paywall pops up. When creating your splash page, keep in mind that, without proper implementation, paywalls can alienate audiences or negatively impact customer retention. Football.com Football.com’s splash page takes language and region into account, cleverly playing on the variation between American football and European football (known as soccer to most North Americans). With clear visual representation of each respective sport, users can select their desired region and game version. Once they’ve selected, they receive curated content based on their preferences. This splash page example also includes an option to opt out from seeing it in the future. By selecting “Don’t show me this again”, returning users can bypass the splash page on return visits. How to create a splash page If you’ve decided a website splash page is right for you, you have two methods to create your own: do it yourself or hire a designer. Do it yourself When you use a website builder like Wix, you can access a range of customizable templates to suit your website needs. Alternatively, you can use the templates as inspiration to create something unique from scratch. Check out these splash page templates and start creating your own. Keep the design simple and visually appealing to grab visitors' attention. Use high-quality images, concise text and a clear call-to-action (CTA) that encourages users to explore further into your website. Clearly communicate the purpose of your splash page, whether it's to announce an event, promote a product or collect visitor information. Review that the message aligns with your website's overall goals. Consider when the splash page should appear – upon arrival, after a few seconds, or when a specific action is taken. Add interactive elements like animations, videos or interactive forms for higher user engagement. Make sure your splash page is mobile-friendly to provide a seamless experience across devices. Provide a seamless transition from the splash page to your main website content. Include a visible option to enter the site or continue browsing for a user-friendly experience. Track analytics on your splash page to measure the splash its performance, including conversion rates and user behavior. Use this data to optimize design elements and messaging for better results. Hire a designer Alternatively, you can hire a freelance web designer to create your website’s splash page. What to include in your splash page and why Before you start building your splash page, define your goals. Are you looking to promote an upcoming event? Do you want to wow visitors with stunning visuals or grow your mailing list? What you include in your splash page will vary by industry, personal taste and business goals. Try including these effective elements in your splash page: Eye-catching visuals: A splash page can attract visitors with intriguing visual elements that represent yourself, your work or your brand. Since a splash page typically includes very few elements, upload a background image that will stand out. Speaking of visuals, be sure to create a logo and include it on your splash page—since this is the face of your brand, it will indicate to visitors that they’re in the right spot. Concise messaging: A splash page should include a succinct message that informs the viewer, describes your brand and conveys that there’s more to come. Apart from welcoming users to your page, you can include text that will inform your audience of relevant updates or provide them with instructions before entering your site. Or you could use it to even set the tone with an inspiring quote. Remember to use short, action-oriented text—visitors shouldn’t have to read a full page before reaching your site. Remember to also use language that’s consistent with your brand identity. A clear exit link: Your intro page must carry viewers to your homepage. Add a button with a clear call-to-action that reads “enter here” to ensure visitors reach their final destination. If the main purpose of your splash page is to give visitors language options or view a specific website version, this is the place to let them choose their preferences and direct them to the relevant homepage. Ideally, splash pages shouldn't ask visitors to take specific actions. However, if your splash page promotes an offer, advertises a specific product or directs traffic to a certain page—use a clear call-to-action. How to optimize a splash page While you can design a splash page however you please, consider these pro tips while you create your own: 01. Use visual hierarchy Keep visual hierarchy in mind when laying out your site’s splash page elements. Consider each component’s size and placement to ensure everything works in a fluid and effective manner. 02. Keep it consistent Since the splash page is a preface to your website, keep the style—including use of language, as well as your website’s color scheme and imagery—consistent with the rest of your website design. This will not only please visitors aesthetically, it will also strengthen your branding. Learn more: What is web design? 03. Ensure speedy loading time A slow loading website will cause even the most patient of people to leave a page. When creating your page and adding in elements, follow a flat architecture structure and keep in mind how each element may affect your page speed . 04. Add subscription forms and social media accounts A splash page lets you capture contact information and sign up both new and returning visitors for your newsletter mailing list. Additionally, add social media icons linked to your relevant accounts to help your audience to follow you and stay up-to-date with your latest ventures. Learn more about how to make a website with our extensive guide.