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Get started by: Creating a website →  | Getting a domain → You hit publish and wait for traffic to roll in but Google doesn’t seem to notice your site at all. That moment of confusion is common and it’s usually not about what you built but how search engines find and understand it. This guide breaks down how to get your site on Google, from the first steps after you create a website  to the signals that help it start showing up in search results. TL;DR: how to get your website on Google This article breaks down the practical actions that help search engines understand, prioritize and rank your pages over time. It focuses on what to fix first, what to optimize continuously and how different SEO signals work together to improve discoverability. Here’s what you’ll learn: How to get your site on Google and control what it shows Choosing the right keywords and managing your meta tags Optimizing for mobile and local searches Building your site’s internal and external links Speeding up your site and creating a better user experience How to get your content in AI-driven search results How Wix tools help with all your SEO needs With Wix, you can design, customize and launch a professional website in minutes. Everything about Wix is built to simplify the process so you can focus on what really matters: bringing your ideas to life. Ready to make it happen? Start creating the website you’ve always envisioned today. Here’s how to get your website on Google Submit your site to Google Control what Google indexes Choose the perfect keywords Manage your meta tags Optimize for mobile Prove that you’re a local Lay an external link trail Perfect your internal linking Make your site fast and user-friendly Optimize for AI-driven search results Getting your website on Google is all about helping search engines find and understand your pages. This involves submitting your site, choosing the right keywords, setting meta tags, optimizing for mobile, building links and keeping your content clear and updated. 01. Submit your site to Google So now you understand what is SEO and its importance for being found on Google. While your website will most likely be found at some point by the Google bots constantly crawling the web, you can take a few actions to speed up this important process. Begin by giving Google a quick heads up that you exist by submitting your site to them. Related reading: ASO vs. SEO Make sure your website shows up on Google by submitting your sitemap to Google Search Console. This gives Google a nudge to speed up the indexing of your website. Using a Wix Site? Your domain name will be connected to Wix SEO , which automatically submits your site to Google in 60 seconds or less right from your dashboard. To determine whether your site is already included in Google’s search index, simply do a quick site search using your site’s homepage URL (for example, a site search for Wix would take the form of site:wix.com). If the search results display pages from your website, then your site is indeed on Google. 02. Control what Google indexes Google has a lot on its plate—over 576,000 new websites pop up daily, 8.5 billion searches happen each day, and 4 billion gigabytes of web traffic are generated. With AI fueling a content boom, it's harder than ever for Google to decide what to index. If your site isn’t sending clear signals, it might not make the cut. Getting your site on Google is just the start. To make your business easy to find, you need to guide search engines to your best content. Show Google which pages to prioritize with these key indexing tips: Update your sitemap:  Make sure your XML sitemap is current and only includes important pages. This helps Google understand your site structure and prioritize indexing. Use robots.txt to exclude unimportant pages:  Block pages that don’t need indexing, like duplicate content, temporary landing pages or irrelevant tag and category pages. This keeps Google from wasting crawl budget on low-value pages. Optimize internal linking:  Boost your key pages by linking to them from other relevant pages on your site. Google uses these links to figure out which pages are most important. Leverage external links:  Get backlinks to your high-value pages from trusted sources. External links add credibility and improve your chances of getting those pages indexed. Monitor and adjust regularly:  Use Google Search Console to check which pages are being indexed and make tweaks as needed. If important pages aren’t being indexed, adjust your sitemap, internal links or robots.txt settings. Crystal Carter, head of SEO Communications at Wix, is a strong advocate for proactive indexing. Her studies show that in three months, getting your indexing right, can lead to an 8% increase in ranking pages, 8.5% growth in ranking keywords and a 13% increase in keyword value. We're going to use an example shared by Crystal to really stress the importance of this. A large eCommerce site with over 80,000 product pages was only getting 50,000 of its wealth of pages indexed. The problem stemmed from the fact that every time a customer made an order, their newly created order page was indexable. Without clear instructions Google didn't know what was a priority page for indexing. Making those order pages no-index, sends Google to the indexable product pages—the ones that matter. Read also: How to promote your website How do network effects set your website apart 03. Choose the perfect keywords Keywords are frequently mentioned in conversations about how to get your website on Google. But what are they and why should you care? Long-tail keywords Keywords with more than 3-4 words are called long tail keywords . These have a lower search volume, but can be very strategic to incorporate because they are so specific. When there’s a match between the words people are typing into the search box and the exact terms you’ve included on your website, your listing is more likely to appear in search results. In other words, choosing the right keywords increases your visibility on Google and other search engines. Keyword example Let’s say, for instance, that you have a website selling vegan pet food. In that case, you’ll want people who are typing “vegan pet food” into the search box to click on your site. By incorporating the keyword “vegan pet food” throughout your web pages and blog, you improve your chances of appearing on Google for that particular query. This is a valuable on-page SEO technique that, if accomplished strategically, can get your website on Google’s first page. General vs. specific queries Let’s expand on this keyword logic a little bit more to explore some other ways these phrases can help you get found on Google. Think about what leads you to reach for your nearest device to consult Google’s wisdom. Sometimes, like in the pet food example above, it’s a more general query. Other times, however, you’re searching for the answer to a very specific question: “What is the weather today?” “What temperature should I bake brownies?” “How do I get my website found on Google?” You know, questions like that. Think about the kinds of instances that lead people to make a purchase on their phone. It’s rarely a casual browsing kind of situation, and more of an ‘I need it now’ action. Google has actually coined a term for this experience: micro-moment . It is “an intent-rich moment when a person turns to a device to act on a need – to know, go, do or buy.” Local search intent Don't neglect local search intent, especially if you have a website that sells products ot services. Consider carefully the intent behind searches such as ,' vegan food in (location).' How can you target those searches and by extension those potential customers? Understand your audience and match search intent Your potential customers are no different. You should imagine your audience asking Google the specific question that your business is uniquely primed to answer. Once you know how to do keyword research and you figure out the commonly searched phrases relevant to your business, your mission is to use them intentionally throughout your content and website SEO settings to let Google know that your website provides the best solution for users. The search engine loves to point its users in the right direction, so it’s important to use keywords in a way that matches the intent of relevant search queries. If you’re feeling stuck, these Wix SEO tips can help you immensely when it comes to getting started with your own DIY SEO . Check out our guide on the best keyword research tools to find the right fit for your site. 04. Manage your meta tags Filling out your site’s meta tags is another strategy for getting your website on Google. Essentially, meta tags are the bits of text that appear in Google search results to give users a preview of the content. When you type in a query on Google, you’ll see the meta tags displayed in a particular format: blue lettering (called the title tag or SEO title) and the short blurb in black beneath it (called the meta description). Together, this information is referred to as metadata. Don't forget also to optimize your alt attributes and text on images, this can help your images get found on Google and generate traffic back to your website from image search. This text doesn’t actually show up on your website, but you can pick out clear and concise wording for the metadata of every web page you create. These labels are critical in convincing users to click your link. Just as you do throughout your website, remember to weave strategic keywords into your metadata. This helps Google identify your content’s relevance to particular queries, further strengthening your chances of getting your site on Google. Wix SEO helps you manage your meta tags as well, walking you through your site to show you which components should be optimized for SEO. For more information about how to appear on the top of the search engine results, take a look at these tips for improving your website SEO . 05. Optimize for mobile Mobile devices now account for about half of all global internet traffic . And trust us, not one of those users wants to be squinting their way through cut-off displays on their phones or images that never seem to fully load. Google knows this, and they want to keep their own users happy, so they take into account just how mobile-friendly your site is when deciding which pages get listed first in the search results. That means when considering how to get your website on Google, you’ll need to optimize for mobile browsing in order to appear as a top result. For that reason, make sure your website not only looks good from the computer screen, but that it’s also ready to go mobile. All Wix websites are automatically optimized for mobile, a valuable SEO essential to get your website taking top spots in search engines. Beyond making sure your formatting and page load speed are mobile-friendly, you will also want to learn the best practices for mobile web design. Let this definition guide your choices about what to include on the mobile version of your site. For example, maybe you can do away with the menu options on the homepage that lead to your company story and blog , and focus instead on placing your product gallery front and center. Likewise, if you have a subscription form with multiple entry fields, make it easy on your visitors by reducing the number of questions they must answer on a smaller screen. In short, when your mobile site provides a quick, valuable solution to a user’s problems, more people will linger and browse. This sends a sign to Google that your website provides a strong answer to a particular search query—and helps your page rank higher as a result. Read also: CRO tests that have made the biggest impact on the Wix website 06. Prove that you’re a local Local business owners, this step is for you. Within the broader SEO world, there’s an area known as local SEO, where Google helps direct location-specific searchers to solutions in their geographic area. Why is this important? Essentially, most people turn to Google’s search box to find the business they’re looking for before taking a stroll down Main Street. Google My Business is the response to this reality. It is a directory of business listings that populates what appears on Google Maps, as well as what’s displayed in the Local Pack (that map and three business options that appear at the top of searches with a specified location). In addition to keywords, creating a Google My Business account is one more way to give Google a hint that your business will be a quality result to display to users. You can set up your Google My Business and boost local SEO directly from your Wix Dashboard. Click “Marketing & SEO” and choose “Google Business Profile” from the drop-down menu. From there, the tool will take you through the steps. To take advantage of this service, claim your business and fill out your profile with all relevant information, including: business name, address, phone number, website, hours of operation and location. This is yet another instance in which it’s handy to create a website on Wix. Wix SEO tools provides you with a comprehensive SEO plan, pointing out all the places on your site that you should be optimizing—from your contact details to the text on your homepage—in order to get your website on Google. This makes it easy for users to find you with a quick Google search. 07. Lay an external link trail At this stage, you’ll want to make sure your site appears as one of the top results so that users actually see and click on your pages. That brings us to another way to get your website on Google: plant links to your site around the web. When the bots reach those blue text hyperlinks, they essentially receive a command to proceed directly to your website. One way to obtain high-quality backlinks is to write content for other publications or blogs within your niche. This gives you the opportunity to show off your expertise, build the authority of your brand and add a link back to your site so that readers—and Google—can better find you. A second option is to post your URL in all of your social media profiles and online directories for your industry or geographic area. Not only do these links make it convenient for potential customers to access your business’s homepage, but they also serve as a superhighway straight to your website. "At every stage of your website and business growth cycle, link building remains critical to SEO growth. Early in your website's life, you want to focus on internal linking and getting referring domains relevant to your business. As your site gets bigger and draws in more traffic, link equity becomes more important so you want to prioritize the size, quality and authority of the referring domains you get links from. In both situations, make sure you're not getting follow links from a site that violates the first principles of Google's organic search policies." Ashwin Balakrishnan ,B2B SaaS growth and content consultant at Optmyzr 08. Perfect your internal linking Internal linking is a powerful way to help Google understand which pages on your site are important and deserve to be indexed. When multiple pages link to the same content, it signals to Google that the page has value, boosting its chances of showing up in search results. But it’s not just about indexing—internal linking also spreads ranking power (link equity) across your site. New pages especially benefit from this. When you publish fresh content and link to it from existing high-traffic pages, Google spots and indexes it much faster. Here’s how to optimize your internal linking: Link to important pages often : The more internal links pointing to a page the more Google will prioritize it. Use keyword-rich anchor text : Instead of “click here,” go for something like “best hiking gear guide” so Google gets what the page is about. Connect new pages to relevant existing content : When you post something new, link it from older pages so Google picks it up faster. Fix orphan pages : Pages with no internal links are harder for Google to find. Make sure every page connects to at least one other. Keep links user-friendly : Don’t just link for SEO—make sure they actually help visitors navigate your site. 09. Make your site fast and user-friendly for Google indexing Google loves websites that load quickly, run smoothly and deliver a great user experience. If your site is slow or glitchy, Google might crawl it less often, which can delay your pages from showing up in search results. A fast, well-structured site helps Google index your content more efficiently and boosts your chances of ranking higher. Making these updates can help Google understand and prioritize your site, giving you a better shot at climbing the rankings. Here’s how you can make your site Google-friendly: Speed up loading times : Compress images , enable caching and minify your code to improve page speed. Optimize Core Web Vitals : Focus on improving Largest Contentful Paint (LCP) for faster loading, First Input Delay (FID/INP) for quick interactions and Cumulative Layout Shift (CLS) to avoid unexpected page jumps. Ensure mobile-friendliness : With Google’s mobile-first indexing, your site needs to work seamlessly on phones and tablets. Choose a fast, reliable host : A slow server can hold back Google’s ability to crawl and index your pages. Cut down on redirects : Too many redirects can slow crawling and delay indexing. 10. Optimize for AI-driven search results Google’s AI features like AI Overviews and AI Mode pull content directly into answers summaries or snippets. This means you don't just have to rely on traditional search listings to get seen. Your pages can also show up in People Also Ask boxes featured snippets and other answer-focused search features. These spots give your site more visibility even if it isn’t at the top of the classic blue links making AI discovery just as important as standard SEO. Get Seen in AI-Powered Search Getting your site into AI Overviews and other smart search features is a great way to put your content in front of the right people and build your reputation as an expert. Even if people don’t click right away you'll still get noticed and show that your content is trusted and valuable. How to improve your chances of being cited Structure your content clearly:  Use headings, bullet points and concise answers. AI and search features scan for well-organized content that matches search intent. Match searcher intent:  Focus on answering specific questions your audience is asking. Think about “micro-moments” when users need immediate solutions. Provide trustworthy, authoritative information:  High-quality content with verified facts, proper sourcing and clear explanations signals to AI that your page is reliable. Optimize internal and external links:  Internal links help AI understand your site’s structure while backlinks from reputable sources improve credibility and your chances of being cited. Keep content fresh and updated:  AI favors up-to-date pages, especially for fast-changing topics like tech, eCommerce and trends. Regular updates can boost your visibility in AI Overviews, PAA and other features. Start a blog with a blog maker  and build a marketing strategy  that gives your readers exactly what they're looking for. By sharing great posts regularly, you're giving search engines and AI more helpful info to pull from. This makes it way easier to get featured in AI Overviews, People Also Ask boxes and other smart search results. How long does it take for Google to index content? The amount of time it takes for Google to index content can vary depending on a number of factors, including the size and complexity of your website, the quality of your content and how often you update your website. However, in general, it can take anywhere from a few days to a few weeks for Google to index new content. Learn more about Wix's IndexNow integration that helps get Wix websites indexed faster. There are a few things you can do to help Google index your content more quickly: Submit your sitemap to Google Search Console : This will let Google know what pages on your website you want to be indexed. Create a website with Wix, use the SEO setup list and your site will be automatically submitted to Google Search Console. Create high-quality content that is relevant to your target audience : Google is more likely to index content that is well-written and informative. Write for users, not search engines. Promote your content on social media and other online platforms : This will help increase awareness of your website and encourage Google to crawl it more frequently. Make sure your website is mobile-friendly : Google is more likely to index websites that are optimized for mobile devices. If you are concerned about how long it's taking for Google to index your content, you can use the Google Search Console Site Status report to check the indexing status of your website. This report will show you how many pages on your website have been indexed and how many pages have not been indexed. How Wix helps improve your SEO Wix makes it easier to get your website found on Google with built-in tools and features designed for both beginners and advanced users. The SEO Setup Checklist guides you step by step to optimize your site based on your business type and target keywords. You can also integrate keyword research tools to find relevant terms your audience is searching for. Wix takes care of your sitemaps, robots.txt files and security automatically. Plus, our SEO Assistant makes on-page optimization a breeze. You can easily tweak your title tags, meta descriptions and headers to make sure search engines find exactly what they’re looking for. Wix integrates with Google Analytics and Google Search Console so you can track your SEO performance and gain insights to improve over time. Mobile-friendly and accessible designs boost user experience which is a key ranking factor for Google. For local businesses, Wix allows you to manage and update your Google Business Profile directly. How to get a website on Google FAQ Do I need to register my website with Google? Not technically. You need to make sure your site is technically healthy live and able to be indexed by Google. You can help this process by submitting your site to Google. It allows you to submit your sitemap, monitor performance and receive important technical or site health notifications. It's a valuable tool for SEO optimization, indexing and resolving potential issues that may affect your website's presence in Google search results. How do I get my website first page on Google? Achieving a first-page ranking on Google requires strategic SEO efforts and may require more effort depending on the age and authority of your site, as well as how competitive the first page is for the keywords you're targeting. Optimize your website content and pages with relevant keywords, create high-quality, shareable content and build a mobile-friendly design. Build quality backlinks from reputable sites, improve site speed and use descriptive meta tags are some examples of things you can do to optimize your site for rankings. Regularly update your site content and consider starting a blog to rank posts. Why isn't my online-only business showing up in Google searches even though I have good content? Your website's invisibility in Google searches likely stems from several key factors: insufficient SEO optimization, lack of backlinks from reputable sites or your site being too new (Google takes time to index new websites). Technical issues like missing meta descriptions, poor mobile optimization or slow loading speeds can also hurt visibility in Google. Additionally, high competition in your industry might push your site further down in search results. To improve your visibility, focus on: Optimizing meta titles and descriptions Creating quality backlinks Improving site speed Ensuring mobile responsiveness Regularly updating content What role does schema markup play in SEO? Schema markup is a code vocabulary that helps search engines better understand your website's content and context. It creates enhanced descriptions (rich snippets) in search results, making your content more visible and informative. By explicitly telling search engines what your content means—not just what it says—schema markup can improve click-through rates and help search engines display more relevant results to users. Examples include: Product pricing and availability Recipe ingredients and cook times Review ratings and counts How can I put my website on the Internet for free? You can get your website online for free with website builders like Wix that offer free hosting and easy-to-use templates. Just sign up for a platform, pick a template or upload your site files and publish your website with a free subdomain. If you want stronger branding, you can always upgrade to a custom domain later.

Your name idea deserves a home. Secure your domain now → You’ve poured hours into finding the perfect name only to wonder if it’s safe to use or if someone else might claim it. Trademarking your name takes that stress off your plate giving you legal protection and the freedom to grow your brand confidently. And when you’re just getting started creating a website that matches your trademarked name helps your business look polished and professional from the very first click. TL;DR: How to get a name trademarked Trademarking a business name in the U.S. protects your brand, gives you legal rights and helps you grow with confidence. The process includes checking if your name is eligible, choosing the right type of trademark and class, filing through the USPTO and maintaining your registration. You'll learn: What a trademark is and why it matters Benefits of trademarking your business name How to file with the USPTO, step-by-step How to pick a strong, protectable name Common reasons applications get rejected How to maintain and monitor your trademark What are trademark costs, timing and strategy Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. What is a trademark? A trademark is a legally protected symbol, word, phrase, design or combination of these elements that represent a brand or business. In the case of trademarking a name, a trademark provides the owner with exclusive rights to use the trademark in connection with the goods or services they offer. This ensures that no one tries to impersonate your business, using your name without your permission. It also discourages other businesses in your industry from using the same name or even one that is similar. It’s worth noting that registering a trademark with the USPTO offers stronger, nationwide rights than a common law trademark, which only applies to your geographic area. Before you start the process of trademarking a business name, check the domain name availability  to ensure consistency in your digital branding. How to trademark a business name in the U.S. Here, we’ll go over seven steps you’ll need to go through to have a trademark approved by the United States Patent and Trademark Office (USPTO). Read through these tips carefully before starting your application to avoid making errors that could cause delays in the approval process. Consider if your business really needs a trademark Search the trademark database Figure out if your business name is eligible for a trademark Determine what type of trademark you need Choose the appropriate trademark classification Determine your basis for filing Choose the right application for your purposes 01. Consider if your business really needs a trademark Trademarking a name is not something that happens overnight. In fact. The trademark process often takes several months to over a year, depending on office actions, responses and any third-party opposition. For that reason, it’s important to first determine whether trademarking a name is necessary for your business before you invest time into filing your application. If you have limited financial resources or you don’t have any intention of expanding your business beyond a local area, you can deprioritize the trademark registration on your unwieldy to-do list. Learn more: How to come up with a business name? 02. Search the trademark database Search existing trademarks through the USPTO’s trademark search tools inside the Trademark Center to check for conflicts or similar names. This database contains all registered and pending trademarks in the U.S. If your name is on that list, then you’ll need to go back to the drawing board. If you don’t find your chosen business name in the TESS database, search for similar names. You can use a variation on the spelling or similar words to see if there’s another business with a name that’s close to yours. If you spot a business in your industry with a similar name, your trademark may be rejected. For example, if you tried to trademark the name “Mack Donald’s,” the USPTO may think it’s too similar to the existing “McDonald’s” trademark and reject your application. Learn more: How to trademark a domain name 03. Figure out if your business name is eligible for a trademark Even if you don’t find the name you want to trademark in the USPTO database, it may still be ineligible for a trademark. The USPTO has specific requirements for a trademark registration that range beyond the existence of a similar business name trademark. For example, the name can’t be deceptive, immoral or overly generic. We’ll discuss more issues that may make your business name ineligible for a trademark further into the article. If you are unsure if your business name is eligible for a trademark, consulting with a trademark attorney can help clarify your options. Found the perfect name for your business? Lock in your domain  before someone else does. 04. Determine what type of trademark you need There are two trademark types that are relevant to the process of trademarking a name: a standard character mark and a special form mark. The type of format you choose will determine your filing requirements. A standard character mark (often referred to as a “word mark”) is a regular trademark of a name in plain text form. It’s the most flexible way to trademark your name as it protects your business name regardless of how it’s presented stylistically. With a special form mark (often referred to as a “design mark”), you’re seeking protection over a mark that uses specific design elements, such as fonts, colors or additional designs. For example, the name ‘Pepsi’ along with the brand’s circular logo would be considered a special form mark. The benefit of this type of mark is that you can protect both the wording and the design. 05. Choose the appropriate trademark classification Trademark classifications (a.k.a. classes) are used to categorize different types of goods and services for trademark registration purposes. The USPTO recognizes 45 classes of goods and services , 34 of which are goods and 11 of which are services. This classification process helps the trademark examiner determine whether there are any conflicting trademarks in the same class. It's important to choose the correct class (or classes, if your business qualifies for more than one) for your trademark application, as the USPTO will not allow you to change the classification once your application has been submitted. If you choose the wrong class, your trademark registration may be rejected or may not provide adequate protection for your goods or services. Additionally, the class or classes you select for your trademark application define the scope of protection. Therefore, using the trademarked name in a circumstance that’s irrelevant to its classification, the usage might not be protected. Let’s say Ulta (a chain of beauty stores) wanted to have an annual music festival. They might not be able to call the festival “Ulta Music Festival” because “Ultra Music Festival” is already trademarked. It’s worth noting that the class or classes you select in your trademark application define the scope of protection for your trademark. This means that if you use your trademark in a context that's outside the scope of the selected classes, it may not be protected. For example, let's say the beauty store chain, Ulta Beauty, wants to host an event called "Ulta Music Festival." Although the company owns the trademark for “Ulta,” it’s registered in a retail store services class. Therefore, it may not be able to use their preferred name because it’s quite similar to the “Ultra Music Festival” trademark, which is registered in the entertainment services class. That’s not to say that you should trademark your name in a bunch of different classes. Each class of goods or services requires a filing fee, which is currently $350 per class. Extra fees may apply depending on how your application is completed. Therefore, registering a trademark in multiple classes can be quite expensive. 06. Determine your basis for filing When trademarking a name, you need to determine the filing basis (or filing bases, if more than one applies to your situation) for your application. A filing basis establishes your right to register the trademark and determines the basis on which you are claiming ownership of the name. The trademark application provides four filing bases for you to choose from: Use in commerce : Your name is already being used on products or services available to the public. Intent-to-use : Your name isn’t yet being used, but you can demonstrate that you intend to use it on goods or services in the near future. Foreign registration : When applying for a trademark with the USPTO as a foreigner, this indicates your mark is currently in use in a different country for the same goods and services. Foreign application : You have already filed for a trademark in a foreign country and are now filing in the U.S. within six months of your initial application so that both can be approved within a similar timeframe. The basis for filing determines when the trademark registration will become effective. Use in commerce, foreign registration and foreign application require proof of use or registration. On the other hand, intent-to-use allows you to reserve the trademark for later use. 07. Choose the right application for your purposes Once you have all the information you need to submit your application, you can begin to file for a trademark. You’ll need a USPTO.gov account to file your application through the Trademark Center, the USPTO’s current filing system. Because the process of trademarking a name is somewhat tedious, the USPTO offers a streamlined version of their standard application. The USPTO no longer uses separate TEAS Plus and TEAS Standard applications. All trademark applications are now filed through the Trademark Center using a single application format. The base filing fee is charged per class of goods or services. Additional fees may apply if required information is missing or if you use custom descriptions instead of the USPTO’s pre-approved options. Providing complete and accurate details upfront helps avoid delays and extra costs. Upon submission, you’ll get a confirmation and a serial number to reference your application and check on its status. A USPTO examining attorney will review your application and decide if it meets all trademark requirements. This part of the process can take a few months, so don’t worry if you don’t hear back soon after you file your application. What to expect after filing If the examining attorney raises any questions or issues with your application, then you’ll have an opportunity to respond to office actions and make changes to your application. Note: this can add several more months to the process. Once the USPTO approves your initial application, the department will publish the trademarked name in the Official Gazette, a weekly publication announcing new trademarks. Third parties have 30 days to contest your trademark . If the USPTO doesn’t receive a valid complaint, they will issue the trademark for your name. However, keep in mind that you’ll want to continuously maintain your marks even after they’re issued. Federal trademark registrations last for 10 years. However, you can keep your trademark active by regularly filing maintenance documents and paying maintenance fees. You’ll also need to demonstrate that you’re continually using your trademark because trademarks that aren’t used for an extended period of time can be canceled or abandoned. It’s worth noting that once your trademark is active, it’s up to you to enforce it. Organizations such as the USPTO provide business owners with the rights and legal grounds to pursue legal action in the event of infringement, but they won’t take action on your behalf. It’s also important to know that registering a business name with your state is a separate step from trademark registration. The benefits of trademarking your business name There are a few notable benefits of trademarking a business name: Own exclusive rights : When you own the rights to your name, you can control how others are allowed to use your name and take legal action if it’s used in an unauthorized way. This means that no one else can use the same or similar name for similar goods or services without your permission. Explore these store names  to help you make sure yours is original. Attract investors : When you’re starting a business  and need to raise capital, a trademark can help to instill confidence in your business. Investors like to see that you’re building a unique reputable brand and taking steps to protect it. Plus, trademarking a name not only protects businesses from lawsuits that can quickly drain funds, but doing so also makes it easier to license and franchise your business which signals to investors that there are expansion opportunities. A trademark also shows them that you are serious about this business venture and that you would be a responsible business partner. Strengthen your brand : A trademark helps to establish your brand identity, making it easily recognizable by both its name and aesthetics. For that reason, it’s useful to include the logotype (a type of logo that features a brand name in a stylized typography) in the trademark registration. Think of big brands like Ikea or Coca-Cola: Just seeing the name likely makes you think of their iconic logotypes, including the font and color scheme. When you trademark a business name and a logotype together, you ensure that the styling has the same legal protection as your name. Expand your business : As your business grows, having a registered trademark can make it easier to break into new markets. You can protect your brand from infringement, while differentiating yourself from the competition. Protect your business from legal action : The primary benefit of trademarking a name is that it provides your business and its name with legal protection. If someone tries to use it, you can take legal action against them. If you don’t trademark a name and another business with a very similar name does, they could take legal action against your business. How strong does your trademark need to be? Not all names are created equal when it comes to trademarks. The USPTO looks for marks that are distinctive and not easily confused with existing ones. The strength of your trademark affects whether it gets approved and how easy it is to protect. Trademarks fall into a spectrum: Generic names  describe a product or service and are almost impossible to trademark. For example, trying to trademark “Coffee Shop” for a café would be rejected. Suggestive names  hint at the product or service without directly describing it. These are easier to protect. For example, “Netflix” suggests movies online without saying it outright. Arbitrary or fanciful names  are the strongest trademarks. They’re unique and unrelated to the product like “Apple” for computers. These are easiest to register and defend in court. Descriptive names  say something about your product but don’t stand out on their own. These can sometimes be approved if they gain “secondary meaning” over time but it’s harder and slower. For example, “Creamy Delights” for an ice cream shop might qualify after years of use. When you pick a strong, unique name from the start you save time, money and headaches down the road. Even small spelling changes or word combos can make your mark distinct, helping it get approved faster and making it easier to protect. 4 common reasons trademarks get rejected Let’s discuss a few common issues with trademark applications and how to avoid them. (For a full list of issues that are grounds for refusal, see the USPTO’s application checklist .) In the event that your application is rejected, you may file an appeal with the Trademark Trial and Appeal Board or start over with a new trademark application. 01. Your trademark is similar to an existing trademark If your trademark is similar or identical to an existing trademark or company name, then the USPTO will likely reject your application. For example, if you try to trademark the name “Wall Mart,” the USPTO will likely reject your application for being too similar to the registered trademark “Walmart.” Even if the existing trademark is for a business in a different industry, the USPTO may reject the trademark if it’s likely to confuse consumers. 02. Your name is improperly descriptive The USPTO may reject your application if it determines that the proposed mark misleads consumers about a quality or feature of the goods and services you offer. For example, if your name includes the word “organic” in it but the products are not organic, then the USPTO may consider the name to be deceptive or misdescriptive . The USPTO may also reject your application if you’re trying to trademark a generic descriptive term as it would put other businesses at an unfair disadvantage. For example, if you wanted to call your beverage business “Juicy,” the USPTO may deny your application. To avoid either circumstance, make sure that the name you want to trademark is original, accurate and doesn’t rely too heavily on descriptive terms. Study the best company names or use Wix’s business name generator for help thinking of a name that’s both relevant to your business and memorable. 03. Your trademark is a surname The USPTO may reject your application if the trademark consists of a surname that has no other meaning or significance besides identification of a person or family. So, they would likely reject my application if I tried to trademark my surname “Shwake.” However, they may accept my application if people already associate my surname with the products or services I’m selling. 04. Ornamentation If the trademark you wish to register is purely ornamental, as in a design including a symbol or words on clothing rather than the name of your business, it’s likely to be rejected. The trademark needs to serve a purpose by indicating a brand or business and can’t be purely decorative. Monitoring and protecting your trademark Registering your trademark is only the beginning. Once you're officially in the books, you need to keep a close eye out for similar names that might confuse your fans. Keep in mind that the USPTO won't give you a heads up if someone tries to file a mark that conflicts with yours, so it's up to you to stay on top of it. To protect your rights: Regular searches:  Check the USPTO database regularly for new trademarks in your industry. Even small variations could cause issues later. Online monitoring:  Track mentions of your brand online including social media and domain registrations to catch potential infringements early. Take action early:  If you see a business using a confusingly similar name, send a cease-and-desist letter, file a trademark opposition or consult an attorney. Acting quickly is cheaper and more effective than waiting for a legal dispute. Maintain your mark:  File required maintenance documents with the USPTO at 5-6 years and every 10 years after registration to keep your trademark active. Looking for specific business name ideas? Band names Restaurant names Craft business name ideas Boutique business name ideas Real estate business name ideas Marketing business names Food truck business name ideas Trucking business names FAQ: How to get a name trademarked How much does it cost to trademark a name? Filing fees for the USPTO start at $250 per class of goods or services with the TEAS Plus application. You’ll pay more if you file in multiple classes or use TEAS Standard and legal help can add $500–$2,000 depending on how complex it is. Should I get an LLC or trademark first? It depends on your priorities. Forming an LLC establishes your legal business entity quickly while a trademark protects your brand. Often small business owners form the LLC first and start the trademark process soon after. Is trademarking a name worth it? Yes, especially if your brand is built to last. A registered trademark gives you exclusive rights, legal protection and credibility with customers and investors. It also makes it easier to expand or license your business. How long does a trademark last? In the US, your trademark registration stays active for 10 years. To keep your brand protected forever, just file your maintenance documents and prove you're still using the mark between years 5 and 6 and then every 10 years after that. What requirements are needed for a trademark? Your trademark must be distinct, not confusingly similar to existing marks and not deceptive, immoral or generic. You also need to show it’s used in business or declare your intent to use it. What are the 4 types of trademarks? The main types are: generic (which can't be registered), descriptive (sometimes allowed if they've gained a following), suggestive (they hint at what you do) and arbitrary or fanciful (these are the strongest and easiest to protect). What happens if I make a trademark and never use it? Trademarks are all about taking action. If you register one but don’t actually use it for your business, your mark could be challenged or even canceled. To keep your legal protection solid, make sure you're out there using it. What cannot be trademarked? You can’t register generic terms, overly descriptive names without secondary meaning, immoral or deceptive marks, purely ornamental designs and surnames without distinctiveness. Is it better to copyright or trademark a name? A trademark protects your brand’s identifiers like names and logos. Copyright protects original creative works like text, art and music. If you want to protect your business name, a trademark is the way to go. Can I trademark without a lawyer? You can file directly through the USPTO using TEAS forms but a lawyer can help you avoid mistakes, classify goods correctly and handle oppositions or office actions. Can I sell without a trademark? Yes, you can operate and sell products without a trademark but your brand won’t have federal protection. This leaves you vulnerable if someone else uses a similar name. Should I trademark or LLC first? Forming an LLC first is a great way to build a solid foundation and protect yourself from liability. Once that’s set up, you should start the trademark process as soon as possible to claim your name and keep your brand safe.

Turn your ideas into a website you love with Wix →   Discover the best website builders in Australia to create a site that fits your goals, skill level and budget. Building a successful website in Australia requires more than just a good-looking site. The website builder you choose affects how easily people can find you, how fast your pages load and how well your site grows with your business. From a  free website builder  to an AI website generator , and step-by-step guidance on how to make a website , these platforms support everything from simple one-page sites to advanced, scalable web projects. This guide focuses on real features, transparent pricing and practical use cases so you can make a confident choice. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can design, customize and launch a professional website in minutes. Everything about Wix is built to simplify the process so you can focus on what really matters: bringing your ideas to life. Ready to make it happen? Start creating the website you’ve always envisioned today. TL;DR: best website builders in Australia Choosing from the best website builders in Australia comes down to what you want to build, how much control you need and how fast you want to get online. Some platforms focus on simplicity, others on design or scalability and a few offer advanced tools for businesses and agencies. This quick summary breaks down the top options at a glance. At a high level: Wix is a strong all-around option for personal sites, small businesses and creating an online store . Wix Studio is built for agencies and advanced web creation. Strikingly and Carrd work well for simple, lightweight websites. Squarespace focuses on structured design and content sites. Mobirise suits users who want offline building and more technical control. WordPress is geared toward blogging and content-heavy websites. "The most important thing before building a website is good research. Know what you want to do and collect good inspirations that will contribute to your design." - Anna Suntsov, blog and social design team lead at Wix Website builder Best for Free plan Wix All-around websites & small businesses Yes Wix Studio Agencies & advanced web projects No Strikingly Simple sites & quick launches Yes Carrd One-page websites Yes Squarespace Design-focused content sites No Mobirise Offline & code-friendly builds Yes WordPress Content-driven websites Yes Best website builders in Australia Australia-based creators, businesses and agencies have different needs, from speed and simplicity to full design control and scalability. The website builders below are compared using the same criteria: ease of use, design flexibility, website templates , AI assistance, blogging, SEO features , eCommerce and pricing. Wix Wix Studio Strikingly Carrd Squarespace Mobirise WordPress 01. Wix Wix offers a versatile platform designed to give creators full control while making website creation fast and intuitive. It's a drag-and-drop website builder that allows you to design layouts pixel by pixel, add custom elements and adjust every detail of your site. With AI web design tools that help manage design, content and growth in one place, Wix is built for users who want both simplicity and room to scale. Key features: Drag-and-drop editor with precise website layout control. AI website builder for fast structure and content creation. Comprehensive blogging tools with categories, tags and scheduling. Built-in SEO and performance optimization features. Native eCommerce website , online scheduling and marketing integrations. Extensive website template library and Wix Marketplace for additional functionality. Pricing:  Free plan available. Paid Wix Plans  start at A$21 a month (billed annually). Month-to-month pricing also available. Get a free domain name for one year, plus access our domain name search and domain name generator to find the perfect web address. 02. Wix Studio Wix Studio is designed for professional web creators, agencies and freelancers who build websites for multiple clients or complex projects. With Wix Studio, you get granular control over layout, website performance and collaboration, while still being able to create polished websites efficiently. “The best website builder for agencies is the one that fits your team’s rhythm and grows with your client base. Look for platforms that minimize busywork and maximize creative freedom, so you can focus on what really moves the needle.” - Roy Wax, PMM at Wix Studio Key features: Advanced responsive website templates for versatile designs. Powerful content management system for structured content. Collaboration tools to help teams manage clients and projects. Performance and SEO optimization tools built in. Granular control over design, layout and interactions. Wix Studio management tools for client management and project workflows. Pricing:   Wix Studio plans start at A$18 a month (billed annually). Month-to-month pricing also available. Learn more about Wix Studio: Wix vs Wix Studio Wix Studio vs Elementor Wix Studio vs Shopify Wix Studio vs Framer Wix Studio vs Webflow Wix Studio vs Duda 03. Strikingly Strikingly is designed for users who want to get online quickly with minimal setup. It focuses on simplicity and is often used for personal sites, portfolios or small business landing pages. Key features: Simple editor with pre-structured layouts. Basic AI assistance for setup and copy. Built-in blogging functionality. Integrated forms and basic eCommerce. Pricing: Free plan available. Paid plans start at USD $16 a month (billed annually). Month-to-month pricing is also available. Learn more: How to start a blog Best portfolio websites Best website designs How to design a logo How to make a business website 04. Carrd Carrd specialises in one-page websites , making it suitable for landing pages, personal profiles or simple project sites. It prioritises speed and clarity over depth. Key features: One-page website builder. Minimal, fast-loading templates. Basic form and embed support. Limited integrations for payments and signups. No native blogging system. Pricing: Free plan available. Paid plans start at USD $19 a year. Learn more: Best one page website builders Best AI landing page builders Best landing page builders Landing page templates 05. Squarespace Squarespace is known for its polished templates and design-first approach. It’s commonly used by creatives, content creators and businesses that prioritise visual consistency. Key features: Structured editor with design-led templates. Built-in blogging tools. Basic AI content assistance. Integrated eCommerce and scheduling. Built-in SEO and analytics tools. Pricing: Free 14-day trial. Paid plans start at A$17 a month (billed annually). Month-to-month pricing is also available. Learn more: Wix vs Squarespace Wix Studio vs Squarespace Squarespace alternatives 06. Mobirise Mobirise offeres an offline and AI website builder that appeals to users who prefer local control and optional code access. It’s often used for static sites or custom deployments. Key features: Block-based editing system. Optional HTML/CSS access. Limited blogging capabilities. Supports eCommerce integrations. Pricing: Mobirise offers a free version with basic features. Paid extensions and themes are available via one-time purchases or bundles. 07. WordPress WordPress is designed for content-driven websites. It’s widely used for blogs, publications and long-form content. Key features: Blogging and content management system. Block editor with themes and patterns. Basic AI tools on higher plans. SEO and performance tools. Ecommerce via paid plans. Pricing: Free plan available. Paid plans start at A$6 a month (billed annually). Month-to-month pricing is also available. Learn more: Wix Studio vs WordPress WordPress alternatives How to choose the best website builder in Australia Choosing the right website builder in Australia goes beyond comparing features, it’s about matching a platform to your goals, workflow and audience. The best builders provide the tools you need to launch quickly, manage content and grow over time. When evaluating options, consider these factors: Ease of use:  Do you want full drag-and-drop freedom or structured layouts? A platform with intuitive editing helps you focus on design and content without technical hurdles. Content creation tools:  Look for a built-in blog maker  to manage posts, categories and SEO efficiently. Branding options:  Features like a logo maker  make it easier to establish a consistent brand identity from the start. Hosting and reliability:  Platforms offering free website hosting  reduce upfront costs while ensuring your site is secure and fast for Australian visitors. Scalability:  Your builder should support growth, allowing you to add pages, products or services as your business expands. Support and infrastructure:  Access to local support and robust website infrastructure and website security ensures your site stays online and performs well. Choosing a builder that combines these tools can save time, streamline content creation, and help you create a professional website that works as hard as you do. Why trust Wix’s experts Wix’s content is created and reviewed by website-building specialists, SEO professionals and product experts who work daily with creators and businesses worldwide, including Australia. Recommendations are based on hands-on platform knowledge, feature analysis and real-world use cases, not paid placements or third-party rankings. "At Wix, we always prioritize our users. We understand that by solving the challenge of content creation, you'll have more time to design your site and focus on your core business tasks." - Oz Golan, product team lead Best website builders Australia FAQ What is the best website builder in Australia? The best website builder in Australia depends on what you want to achieve with your site. Wix provides a flexible, all-in-one platform that makes it easy to create, customize and grow a website. Wix Studio is built for professional creators and agencies, offering advanced layout control, team collaboration tools and a powerful content management system that supports complex projects or multi-client workflows. Together, these platforms cover both fast, intuitive site creation and high-level professional development. Explore more website builders: Best website builders for portfolios Best beauty website builders Best AI website builders Best website builders Canada Best website builders for designers Best website builders for freelancers Best website builder for small business Best hotel website builders Best resume website builders Best website builder for restaurants Best website builders for photographers Best real estate website builders Best website builders for writers Best church website builders Best website builder for teachers Best website builders for musicians Best website builders for cleaning business Best responsive website builders Best landscaping website builder Is there a free website builder available in Australia? Yes. Wix offers a free plan that allows you to build and publish a website with no upfront cost. The free plan includes access to templates, a drag-and-drop editor and free website hosting, so you can get online quickly. You can also upgrade at any time to unlock a custom domain, remove Wix branding and access premium features for more advanced functionality. Which website builder is best for small businesses in Australia? Small businesses benefit from a platform that combines ease of use with professional-level tools. Wix includes integrated SEO, a blog maker and a logo maker. Its scalable features mean you can start simple and expand your site with online stores, bookings and marketing tools as your business grows. Can I use an AI website builder to build my site? Yes. Wix includes an AI website builder that helps create layouts, sections and content automatically, saving time during setup. It can suggest page structures, generate on-brand copy and even recommend components based on your style. This makes it easy for first-time creators or busy business owners to launch a polished website quickly without compromising on design or functionality. How much does a website builder cost in Australia? Costs vary depending on the plan and features you choose. Paid plans start at an entry-level price suitable for personal or small business websites, while higher-tier plans unlock advanced tools for online stores, marketing and professional projects. You can start with free website hosting and upgrade anytime as your website grows, ensuring you only pay for the features you need.

Get  free website hosting  from Wix today. Website hosting is crucial for building a website —it can literally make or break it. From a personal brand site to a full eCommerce website , knowing your hosting costs is key. With so many options out there, figuring out web hosting expenses and stretching your budget can feel overwhelming. Learn more: How to open a website Wix hosting keeps your website running smoothly and securely from day one. With reliable performance, strong security and built-in tools for SEO, analytics and marketing, your site is ready to grow without limits. Plus 24/7 support means help is always just a click away. TL;DR: web hosting costs This article breaks down the types of web hosting  and their costs, plus tips to get the best value without sacrificing your site's performance. Hosting costs depend on type (shared, VPS, dedicated, cloud), features, storage, bandwidth and extras like domains or SSL certificates. Managed hosting like Wix's free plan saves time on maintenance and security. To save money, compare plans, choose long-term contracts wisely and optimize performance. Hosting cost factors explained Cost factor Explanation Example and range Hosting type Different types of hosting affect resources, performance and cost Shared : Free (Wix) or $2–$10/mo VPS : $10–$100/mo Dedicated : $80–$500+/mo Cloud : pay-as-you-go Hosting plan Each plan varies by included resources, features and service levels. Higher CPU, RAM, storage = higher price Contract length Longer commitments often get discounts or lower monthly rates 1-year contract usually cheaper than month-to-month Features and services Extras like templates, plugins, marketing tools, eCommerce features Wix templates free; plugins $5–$50+; marketing tools vary Geographic location Hosting location can affect cost and performance Data centers closer to audience improve speed; some regions cost more Managed vs. unmanaged hosting Managed hosting includes server maintenance; unmanaged gives more control Free managed hosting included with Wix Storage space Amount of data your site can store, including images, videos, databases Larger sites with media-heavy content may need more storage Bandwidth Data transfer capacity for visitor traffic High-traffic or image-heavy sites require more bandwidth Renewal prices Introductory prices often increase upon renewal Initial promo $2–$10/mo; may rise after first year Domain registration Annual fee for owning your web address Varies; included with Wix SSL certificate Provides security and can affect SEO Varies; included with Wix What is website hosting? Website hosting makes your website accessible to visitors all over the world via the internet. It involves a service that stores your website files on web servers  and delivers them when someone types your website's Universal Resource Locator (URL)  into their web browser . When considering how to make a business website , whether starting fresh or building on existing foundations, one of your initial key choices is selecting the right hosting plan.  Learn more: Does Wix host websites? How much does web hosting cost? The cost of web hosting  can vary greatly depending on the type of hosting you choose. Shared hosting, which is typically the most affordable option, can range from $2 to $10 per month. VPS hosting, which offers more resources and better performance, can cost anywhere from $20 to $100 per month. Dedicated server hosting, which provides maximum control and customization, can start at around $80 per month and go up to several hundred dollars. It's important to note that these prices are just estimates and may differ based on the specific features and services included in each plan. Additionally, many web hosts offer discounts for longer-term contracts or introductory rates for new customers. Let's examine what is website hosting and the variables that can impact web hosting costs. Cost by type of web hosting With the above said, here are four types of web hosting that you’ll likely want to consider. Each has its advantages and disadvantages, as well as unique considerations when it comes to your costs. Shared web hosting VPS web hosting Dedicated hosting Cloud web hosting 01. Shared web hosting Shared web hosting, like Wix, is the most popular and cost-effective option for small businesses. With shared hosting, you share the server with other users, ranging from a few hundred to thousands of websites. All sites on the server access the same pool of resources like bandwidth, online storage  and processing power. With Wix, shared web hosting is free with every site. Other website builders and hosting providers may charge anywhere from US$2 and up, a month. Hosting providers typically have multiple plans for customers who want to use shared hosting. Since shared hosting allocates resources per project, the amount of server resources allocated to your website (CPU, RAM, storage and bandwidth) can impact the cost. Plans with higher resource allocations generally come with higher price tags. To maximize your budget with shared hosting, look for reputable providers that offer a money-back guarantee. A money-back guarantee or favorable terms for modifying contracts will be very helpful if you encounter any issues or want to adjust your hosting needs. Best for: Shared hosting works well for small to medium-sized websites. It's suitable for starting a blog , starting a business  or websites with low-to-moderate traffic. Average cost:  With costs that range from a few dollars to around $10 per month, it’s the most affordable type of hosting on our list. Pros:  Beginner-friendly:  Shared hosting is typically very easy to set up and use, even for not tech-savvy users. They provide clear instructions on how to host a website  as well as offer an intuitive user interface for the control panel.  Centralized maintenance: The hosting provider takes care of website infrastructure  maintenance including, servers, updates and  website security . This means you can focus solely on your website content. Cons Limited resources: Sharing resources with other websites can potentially slow down your site's performance if one or more sites drive significant traffic. Potential security risks: Because multiple sites share the same server, a security breach in one site can lead to other sites being compromised. Difficult to scale: Due to its shared nature and limited resources, there isn't much room for your website to grow. 02. VPS web hosting Virtual Private Server (VPS) offers a more powerful hosting option when traffic starts to increase on your website. With VPS, users still share server space with other websites, however one physical server is partitioned into multiple virtual servers, each with its own dedicated resources including storage space and bandwidth. This allows websites to manage higher volumes of traffic and increases the level of site security. Users have more control over their hosting environment, which is better for web privacy  than shared hosting. Most VPS hosting providers offer full root access to install your own software and operating system, making it a top choice for users with technical knowledge. Unlike shared hosting, what you do with your account will not affect other users. To maximize your budget with VPS hosting, determine the required amount of CPU, RAM and storage based on your website's needs. It will help you avoid overpaying for resources you won't use. Best for: VPS hosting is suitable for growing websites with medium traffic. Average cost: Costs for VPS hosting typically start at around $10 per month. Pros Scalability:  VPS hosting allows you to scale up your resources as your website grows, without worrying about outgrowing server space. High performance:  With dedicated resources, VPS hosting offers more stability and speed than shared hosting making it suitable to handle traffic surges. Greater control: VPS is a good option for websites that require specific software configurations. Most VPS hosting providers allow you to choose operating system type, as well as install specific software on your virtual machine. Cons Potential reliability problems : VPS is virtual hosting, meaning that if something happens with the physical machine that hosts all virtual private servers, it will affect all virtual servers it hosts.  Technical knowledge required:  Due to its customizable nature, VPS hosting requires some technical knowledge to set up and manage effectively. Limited control:  While users have more control over their hosting environment compared to shared hosting, they still share a physical server with other websites. 03. Dedicated server hosting Dedicated hosting allows you to rent an entire server solely for your website. This gives users full control over their server’s environment allowing them to customize the operating system, software and general configurations. With their own dedicated servers, websites run faster, handle high traffic easily and have less downtime thanks to the generous bandwidth, storage space and RAM.  Dedicated hosting is for businesses and websites that are growing. A dedicated server is ideal for high-traffic sites that require consistent uptime  and fast speed, like a large eCommerce marketplace or a multimedia website. Dedicated servers are also more secure making them imperative for larger businesses with sensitive data. Best for: This hosting option is ideal for large businesses, high-traffic websites, complex applications or websites that require maximum website security. Average cost:  The cost for this type of hosting usually starts around $80 per month. Pros Greater control:  Users have full control over their server configurations, making it easier to install and run custom software. High performance:  With dedicated resources solely for your website, dedicated hosting offers top-notch performance and faster loading times. Cons Higher costs:  Dedicated hosting is more expensive than other hosting options, but it’s a necessary expense for websites with high traffic and sensitive data. Requires technical expertise:  Due to its highly customizable nature, dedicated hosting requires technical expertise to set up and manage effectively. Customer is responsible for server maintenance  - You are responsible for server updates, security patches and overall server maintenance. 04. Cloud web hosting Cloud hosting  operates on a network of interconnected servers that work together to provide hosting services. Instead of relying on a single server, websites are hosted on virtual machines in a data center and resources can be allocated as needed, providing high uptime and excellent scalability . This makes it a reliable choice for websites handling heavy traffic. Learn more:  Cloud hosting vs. shared hosting By utilizing a network of remote servers, cloud hosting minimizes the impact of hardware issues. If one server goes down, another steps in to keep your website up and running smoothly. Opting for cloud hosting is crucial when even the shortest downtime could spell disaster for your business. Cloud hosting providers like Wix can guarantee 99.99% uptime, the highest available. To maximize your budget with cloud hosting, choose providers that offer cost-effective pricing models—such as pay-as-you-go—or offer reserved instances based on your website's resource usage. Best for: Cloud hosting is suitable for websites with fluctuating or unpredictable traffic patterns, as it can handle sudden spikes in traffic without website performance  issues. Average cost:  Unlike all other hosting types that change a fixed amount of money per month, cloud hosting providers typically charge per hour. The rate can vary depending on the server configuration and the actual number of hours that the server was used. Pros Highly scalable:  Cloud hosting offers seamless scalability, allowing you to add or remove resources as required without any disruption to your website's performance. High uptime guarantee:  With multiple servers at work, cloud hosting guarantees high uptime and minimizes the risk of website failure due to hardware issues. Cons Technical complexity  -   Setting up and managing cloud hosting can be more complex than other options. If you choose GCP or AWS, you must familiarize yourself with the standard procedures that Google or Amazon use when deploying and managing web solutions. Limited control: The web host manages cloud hosting which means users assume less control over their hosting environment. Key factors that affect web hosting costs The cost of web hosting can vary depending on the provider, package and level of service. Some providers, like Wix, offer free website hosting as part of their website builder package . Investing in a reliable and trustworthy provider that offers the necessary features to meet your needs is worth considering. For starters, here are the most important factors that affect your web hosting costs: Hosting type Different hosting types have varying costs. Shared hosting and VPS are typically the most affordable types of hosting, while dedicated hosting and cloud hosting tend to be more expensive.  Pricing is largely driven by the amount of server resources included, such as CPU power, RAM and storage, as well as how isolated your site is from other users. More resources and greater control usually mean higher costs. Hosting plan Different hosting providers have different pricing structures. Each plan has different features and resource allocations. That's why it's vital to evaluate resource usage and choose a plan that aligns with your budget and requirements. Some plans also limit things like the number of email accounts or databases you can create, which can affect overall cost as your site grows.  Check out our list of  best website hosting options for small businesses .  Contract length Some hosting providers offer discounts or lower monthly rates for longer contract commitments, such as annual or multi-year plans. Introductory prices are often heavily discounted, but renewal rates can increase significantly once the initial term ends. For example, a plan advertised at a low monthly rate may jump in price at renewal. It's relatively easy to secure a better deal if you're willing to commit long term, but it’s important to understand what you’ll pay later on. Features and services Many hosting providers often offer additional services, such as domain registration, managing SSL certificates for your domains, creating backups and providing access to site builders. These services typically come at an extra cost, so consider which ones are necessary for your project.  Email hosting is another common add-on, with some providers charging separately for professional email accounts. Other extras can include: Templates and themes (Wix comes with hundreds of free customizable templates) Plugins, some are free while others start from a couple of $ a month up Marketing tools — Wix includes free analytics , and branding tools  such as a business name generator, logo maker landing page builder, business card maker , link in bio tool, form builder  and QR generator Geographic location Where you host your website makes more of a difference than you might think. Hosting costs often depend on the location of the data centers, with some providers offering different prices for different regions. But it’s not just about the budget. Hosting your site on servers closer to your audience can improve page load times by up to 40% , boosting both user experience and SEO performance. Most of the time, it’s smart to pick a server location that matches where most of your visitors will be. Managed vs. unmanaged hosting Managed hosting  is a type of hosting where the provider handles server management tasks like rolling out system updates. For example, Wix provides free and managed hosting for every Wix site. By contrast, unmanaged hosting typically offers more control for server administration—however, managed hosting is generally considered the best option for people or teams that don’t have the resources to handle the nitty-gritty details of website management (including maintenance and security). Storage space Storage space determines how much data such as media files, pages and databases you can host on your website. Depending on the size and scope of your site, you may need more storage if you plan to include many high-quality images, videos or other large files. Some hosting providers include varying levels of storage with their plans or charge extra for additional space. Assess your website’s needs to avoid running into storage limitations. Bandwidth Bandwidth impacts the amount of data that can be transferred between your website and visitors. If you expect heavy traffic especially for image-heavy or resource-intensive sites, you’ll want a plan with higher bandwidth capacity. Limited bandwidth can hurt your site’s performance, causing slower load times or making it inaccessible during traffic spikes. Many hosting providers offer scalable options to match your needs as your site grows. Renewal prices When choosing a hosting provider, remember that introductory pricing often differs from renewal rates. While initial prices may seem appealing, renewal rates can be much higher. Reviewing renewal terms upfront helps you make an informed decision about long-term affordability so you’re not surprised when it’s time to renew your hosting package. Other costs of hosting a website In addition to a hosting package, there are other costs associated with learning how to host a website that should be factored in when choosing the best hosting option for your needs. These can include domain registration fees, SSL certificate fees and website maintenance costs. Here’s a breakdown of a few of the extra costs you should consider. Domain name registration A domain name  is the web address that directs users to your website. When choosing a domain name , it's important to have a unique and memorable domain name for your website, as it represents your brand identity. Domain names must be registered and renewed annually, which is an additional cost on top of hosting fees. Some hosting providers like Wix also offer domain names. For instance, Wix has an easy domain name search tool to help you find and register a domain quickly. Getting your domain from your web host can streamline your website creation process. Learn more: What is a domain SSL certificate SSL (Secure Sockets Layer)  certificates provide an extra layer of security for websites, encrypting sensitive data like credit card information and login details. This added protection can also improve your search engine rankings, making it worth the additional cost. The cost of an SSL depends on several factors, such as the number of domains and subdomains it can cover. As with domain names, many hosting plans, like Wix, include it for free while others provide it for an additional cost anywhere from $10 to $200 per year. Learn more: Best SSL certificate Website templates Website templates  are pre-designed layouts that allow you to build a professional-looking website without the need for extensive coding knowledge. These templates provide a foundation upon which you can customize your site’s appearance, including layout, color schemes and typography to fit your brand’s identity. Most hosting providers offer a wide selection of templates as part of their package, making it easier for individuals and businesses to launch their websites quickly and efficiently. However, the level of customization and the number of templates available can vary significantly between providers. Some, like Wix may offer these templates for free, while others might charge a premium for more advanced or unique designs. Plugins and extensions Plugins and extensions are additional software that can be integrated with your website to add functionality and features. These can range from simple plugins that improve the overall appearance of your site, such as social media sharing buttons, to more complex ones like eCommerce or online booking systems. Similar to templates, some hosting providers offer a wide selection of free plugins and extensions as part of their package, while others may charge for more advanced options or unique features. It's important to research and compare the available plugins and extensions when choosing a hosting provider to ensure they meet your website's needs. The Wix App Marketplace  offers options to enhance your site features. Basic plugins are generally free while premium plugins generally cost between $5 to $50 or more depending on the plugin. Marketing tools and integrations Marketing tools and integrations are crucial for promoting your website, analyzing visitor behavior and enhancing the overall user experience to increase conversions. Some hosting providers offer basic marketing tools and integrations as part of their hosting package, but more comprehensive solutions might require additional fees. The cost of these tools can vary widely, from free basic versions to premium services costing hundreds of dollars per year. Here are different types of marketing tools: SEO (Search Engine Optimization) applications: Use SEO features  to help improve your site's visibility in search engine results. Social media integrations: Enable your content to be shared more easily across platforms. Email marketing services:  Allow you to design, send and track email marketing campaigns  effectively. Analytics tools: Utilize  website analytics  for insight into your website's performance, helping you understand visitor behavior and make informed decisions about content and website design . Ecommerce features Ecommerce features are essential for any business website  that plans to sell products or services online. These features enable you to provide a seamless shopping experience for your customers while managing your operations efficiently. They can range from basic shopping carts to comprehensive payment processing solutions, inventory management systems and customer relationship management (CRM) tools. Pricing for eCommerce features varies significantly depending on the complexity and scale of your online store. Basic eCommerce functionality might be included in your hosting package but more advanced features, like automated shipping calculation or multi-currency support, could incur additional charges. Grow your business with fully managed eCommerce website hosting to cover it all at once. How to save money on web hosting Understanding web hosting costs and effectively managing your budget is crucial for any individual or business venturing into the online realm. Here are ways that you can further curb your hosting costs. 01. Compare hosting plans and providers Market analysis is one of the first things you must do when choosing a hosting provider. Once you understand what type of hosting you want, compare different hosting providers, their prices and features. Plus, read what customers say about them. 02. Consider long-term contracts Hosting providers often offer discounts or lower monthly rates for customers who are willing to commit to a longer contract. Long-term contracts also provide stability and allow you to plan ahead. You can rely on the hosting service without worrying about price changes for the duration of the contract. But before committing to long-term contracts, you must carefully research the hosting provider. Long-term agreements may limit your ability to switch hosting providers if you are dissatisfied with the service or find a better option. So, make sure that you’re confident about your choice of provider before signing a contract. 03. Consider your website’s scalability needs Don't think about your website as something set in stone. Like any other product, your website will evolve and change over time. And the number of visitors will also likely grow. Think about what your website will look like in a year. If you anticipate significant growth or changes in your website requirements, it may be more beneficial to opt for a hosting plan that allows you to easily upgrade or downgrade your resources. 04. Avoid unnecessary features and services Many times, hosting providers try to upsell you on additional  hosted services  or options during the sign-up process. It's worth taking the time to research and understand what features are included in the hosting plans. Some common extra features are domain registration, email service for your domain, SSL certificates, backup services, website builders and content management systems (CMS) . If you don't need these features or can obtain them separately at a lower cost, it's best to opt for a plan without them. Learn more: How much does a business email cost 05. Optimize your website performance As we already mentioned, the amount of server resources allocated to your website can impact your costs. It's essential to use performance optimization mechanisms like auto-scaling and caching and to identify areas in your website that can be optimized. By doing that, you will minimize the monthly cost of your hosting services. You can use tools like  Wix’s Site Speed dashboard ,  PageSpeed Insights  and  GTmetrix  to learn how fast your website loads and identify areas for improvement. 06. Regularly review your hosting expenses Regularly review your hosting plan as your website grows and evolves to ensure it still meets your needs. Avoid staying locked into a plan that no longer aligns with your requirements. If you find yourself paying for unnecessary features or if your resource needs have changed, consider upgrading, downgrading or switching to a different hosting provider that better suits your current needs. Web hosting cost FAQ How do I choose the best web hosting services? When choosing a web hosting service, consider your website's needs in terms of traffic, storage and features. Research different providers to compare prices and read reviews from other users. It's also important to assess the level of technical support provided by each company. Can I switch my hosting provider if I'm unhappy with their services? Yes, you can switch your hosting provider at any time. However, it's essential to check the terms and conditions of your current provider to avoid any penalties or fees for canceling before the contract ends. Should I pay for hosting monthly or annually? This depends on your budget and the hosting provider's pricing structure. Some providers offer discounts for annual payments, so it may be more cost-effective in the long run. However, paying monthly might be a better option if you are unsure about committing to a particular host or if your website has fluctuating traffic. What is the most affordable way to host a website? The most affordable way to host a website is through free hosting services or low-cost shared hosting plans, starting at $2 to $5 per month. These options are budget-friendly but come with limitations like restricted resources and potential ads, which may affect site performance and appearance. Why is it so expensive to host a website? Hosting a website can be costly due to the specialized nature of web servers, which require constant power, cooling and maintenance to operate effectively. Additionally, hosting companies invest in infrastructure, security and support services to ensure reliable performance and uptime, all of which contribute to the overall expense passed on to customers. What is the average cost for website hosting? The average cost for website hosting varies depending on the type of hosting you choose. Shared hosting, often the most affordable option, typically ranges from $2 to $15 per month. VPS hosting, which offers more resources, can cost between $20 and $100 per month. For dedicated hosting, which provides maximum control, expect to pay anywhere from $80 to $500 or more per month. It's important to note that initial terms may offer promotional pricing that increases upon renewal. Can I host my website for free? Yes, free web hosting options exist, but they often come with significant limitations. These plans typically offer restricted storage, bandwidth and may require you to use a subdomain. Additionally, such services often include ads on your site to subsidize costs, with the revenue benefiting the hosting provider rather than the site owner.

Your name idea deserves a home. Secure your domain now → Naming your business can be frustrating, overwhelming and even paralyzing. Josh Brentan, a brand shaper behind many Wix product names, says the key is iteration. Start with a long list of ideas, brainstorm without judgment and don’t rush to cut. Here’s how to do it step by step so you can land a name that sticks, resonates and grows with your brand. Naming your business just got a whole lot easier . The Wix Business Name Generator gives you custom, on-brand ideas fast—along with the tools to bring your idea to life. TL;DR: how to name a business This guide walks you through practical ways to come up with strong ideas, test them in real-world situations and avoid common mistakes that can hold your brand back as it grows. You’ll learn: How to brainstorm name ideas using name generators, wordplay and mash-ups How to match your name to your audience, industry and brand vibe How to choose a name that can grow with your business What makes a name easy to say, spell and remember How to test names with real people before committing How to check domain, social and legal availability Which naming mistakes to avoid so you don’t box yourself in later Once you nail your name, create a business website How to name a business: 15 tips First study your industry and competitors to know which type of business name is most effective for your market, Then, use the following steps to brainstorm a list of potential business names. Use a business name generator Look at other industry business names Embrace wordplay Use your own name Create a mash-up business name Appeal to your audience’s interests Pick a scalable business name Consider acronyms Beware of trendy names Tell your story Use foreign or local words Make your name flow Picture your brand name Test your name with an audience Check name availability The Wix Business Name Generator   helps you find names that fit your brand vibe. Simply describe your business, pick a style and add some keywords to get name ideas that fit your brand. The tool also checks for domain availability, suggests logo options and provides branding tips. It's the perfect all-in-one solution for saving time and getting your new venture off the ground. 01. Use a business name generator A business name generator can help streamline your brainstorming. To start, write down three simple things: type of business, a catchy word to include in the name, and how you would describe your brand (and check out best AI business name generators ). As you come up with descriptive terms, ask yourself what your business name should communicate. Check for terms associated with your product or service. For example, if you launch an online store that sells natural products, consider words like “raw,” “green,” “fresh,” or “organic.” Explore store names to help you land on one. Once you type in the words, the tool produces many options. To further narrow down your choices, perform market research and draw inspiration from the best company names among your competitors. Found the perfect name for your business? Lock in your domain  before someone else does. 02. Look at other industry business names Researching your industry is like taking a peek behind the curtain at the competition. You’re not copying—you’re figuring out what works. By studying business name ideas in your field, you can spot trends and see what grabs your audience’s attention. It’s a smart way to understand what makes a name stand out and what’s been done to death. For example, tech companies often lean toward sleek, modern names while creative brands go for something more playful or abstract. Checking out these trends gives you a starting point without having to reinvent the wheel. Don’t just blend in—use what you find to spark ideas. The goal isn’t to copy but to take what works and add your twist. Look at standout names in your industry and figure out why they work. Are they short, catchy or packed with personality? Exploring enough examples will give you a better sense of what makes a business name stand out. And remember, just because something’s trending doesn’t mean you have to follow along. Learn more: How to start a business 03. Embrace wordplay Let’s face it: everyone loves a good pun or clever play on words. Having a bit of wordplay in your business name can make you stand out and stick in people’s minds. Puns and rhymes add personality to your brand, making it more fun and relatable. Think of a bakery called “Knead to Rise” or a marketing agency named “Adventures in Ads” — their names instantly tell you what they do while showing off a playful vibe. The trick is not to overdo it. Make sure the wordplay is clear and easy to understand so it doesn’t confuse potential customers. A clever name can still feel professional if it matches your brand’s style and the service you offer. Done right, wordplay grabs attention and leaves a positive impression, like a little wink to your customers that says, “We’re here to brighten your day.” 04. Use your own name Using your name for your business adds a personal touch that builds trust and shows you stand by your work. For consultants, coaches or anyone offering personal services, it creates a stronger connection with clients by making it clear you’re the face behind the business. A unique or catchy name can also make your brand more memorable and help you stand out. Plus, it’s often easier to secure domain names and social media handles with your name, so you can hit the ground running. Using your name for your business isn’t always the best choice. If you plan to grow big or sell the business someday, a name tied to you can make things more complicated. A design studio or law firm can do well with a personal name, but it might not work as smoothly for a global brand. Think about where your business is headed and decide if your name fits that vision. Naming your food business? Pick a name that makes people practically taste, smell or enjoy your food. Think about your niche—bakery, café, food truck or specialty product—and the feeling you want to create: comfort, excitement, indulgence or health. You can use descriptive words like “Fresh Bites,” clever wordplay like “Dough-Re-Mi” for a bakery or simple mash-ups like “Snacktopia.” More about food business names . 05. Create a mash-up business name Combining two existing words can result in a fun, distinct and captivating business name. Mash-ups (also called portmanteaus) work surprisingly well for a business name, since they can creatively communicate your company’s greater mission. For example, Groupon combines “group” and “coupons,” and “instant camera” and “telegram” for Instagram. To create your own, jot down words associated with your brand. If your business has two or more concepts, use a portmanteau to ensure your name reflects both ideas. Then remove the first word’s last syllables and the second word’s beginning syllables. Write your frankenword on paper and read it. Ask yourself, “Is your newly invented word unsightly, or does it have character?” Consider playing around with spelling for a more polished name, like Netflix (internet and flicks). 06. Appeal to your audience’s interests An effective name should create buzz around your business and its offerings. While your business’s name doesn’t have to convey an obvious meaning, it should evoke a particular interest, memory or feeling for your audience. Take Whole Foods, for example. Its name suggests health and wellness to its target market yet is broad enough to appeal to all food shoppers. Whole Foods rolled out its private label brand— 365 , signaling a clear message: customers can expect fresh food and a unique shopping experience every day of the year. Jeff Turnas, senior vice president of global culinary at Whole Foods, said: “For the past 37 years, we have built our company by leading with high quality standards and continuous innovation. We are now excited for the next evolution to extend our offerings to a broader audience in a way that complements our successful Whole Foods Market brand.” When naming your fitness business , pick a name that reflects the feeling you want clients to experience, whether it's action, energy, strength, balance or peace. Use words that fit your niche, play with simple word combinations or creative twists and consider including your location or specialty to help your brand stand out. More about Fitness business name ideas 07. Pick a scalable business name As a rising small business owner, you’ll need to plan for your future while getting your business off the ground. Although you can’t predict what your company will look like in the coming years, choose a business name that won’t limit your entrepreneurial growth. Imagine if the skateboarding shoe company Vans picked a name focusing on footwear alone, like “Sneaks.” It could have prevented the company from becoming a household name for much more, such as clothing, fashion accessories and backpacks. In turn, don’t choose a highly specific business name. For instance, the hypothetical Nonna’s Gnocchi small business could easily offer other pastas, thus the word Gnocchi in the name could inhibit business growth. Likewise, names based on a geography may not always work if you expand to other cities, countries and continents. Pro tip: Incorporating your business name into your email address is one of the most favorable email name ideas for creating a consistent brand presence that scales with your business . A good business name  sticks in people’s minds, is easy to say and spell and shows what your business is all about. It should connect with your audience, give the right vibe and leave room for your business to grow. The best names are unique, stand out from the crowd and feel natural when spoken. Bonus points if your domain and social handles are easy to grab. 08. Consider acronyms Along with keeping it short and simple, consider the acronym that will follow before you select a business name. An acronym is a term formed from the first letter of each word in a phrase. The public better recognizes the acronyms of several multi-billion dollar companies than their full name, including IBM (International Business Machines) and CVS (Consumer Value Stores). Though you might not want to abbreviate your business name, your customers or other companies might refer to its initials anyway. Properly investigate your acronym’s meaning before going to market to evade an embarrassing result. 09. Beware of trendy names Businesses that have successfully evolved over time share one thing: They’ve avoided trends. Take the case of the “drop the vowel” trend and which led to brand names like Flickr, Grindr and Scribd. While it might have seemed hip or cool to do at the time, the names now sound dated and aren’t easy to say, spell or recognize worldwide. You also want to consider how your business name will visually appear in your logo, which is key to your brand identity. Create your own logo using your business name. 10. Tell your story Great storytelling evokes certain emotions and creates personal connections. A good business name can do the same for its customers. Ben & Jerry’s global ice cream takeover exemplifies a perfect brand story. Today, the name celebrates the grassroots success of its founders, who never gave up on their dreams. “With a $5 correspondence course in ice cream-making from Penn State and a $12,000 investment ($4,000 of it borrowed), Ben and Jerry opened their first ice cream scoop shop in a renovated gas station in Burlington, Vermont,” says its website . While the company scaled to a larger corporation owned by Unilever, the name Ben & Jerry’s evokes the industrious story of the owners behind it. To come up with a blog name , start by getting clear on your topic, tone and who you’re writing for. Brainstorm words your audience would actually search for, mix them with descriptive or playful terms and say them out loud to see what sticks. Aim for something easy to spell, easy to remember and flexible enough to grow as your content evolves. 11. Use foreign or local words Give your business name a unique twist by adding a foreign or local word that reflects your brand’s vibe or story. A foreign word can bring a touch of mystery and sophistication, while a local word connects you to your roots and community. Think of a luxury spa using “Serene” (French for peaceful) or a local diner with a regional term that instantly resonates with customers. It helps your brand stand out in a crowded market where standard names are everywhere. Keep it simple though. The word should be easy to pronounce, spell and understand. You don’t want customers struggling to say or remember your name. Always double-check the meaning too, to make sure it aligns with your values. Foreign words can be fresh and intriguing, but they might not click if your market doesn’t connect with that language. Choose something meaningful that your audience will remember and relate to. It’s all about striking that balance between authenticity and standing out. 12. Make your name flow A name with good flow is easy to say remember and share. It doesn’t make people pause or stumble when they try to pronounce it. Instead it rolls off the tongue smoothly in conversation video or audio. When a name is pleasant to say people are more likely to repeat it to others. This is how word-of-mouth marketing starts—through natural conversations and recommendations. What helps a business name flow When testing for flow listen to how the sounds connect. A name with smooth transitions between letters and syllables is easier to say. Pay attention to its rhythm too—the natural beat when you speak it. Flow is also crucial in practical situations. Imagine saying the name over the phone in a loud café or on a podcast. Will people understand it? A complex or unclear name will get lost in the noise. The same goes for spelling. If someone hears it once can they type it into a search bar correctly? Voice assistants and customers will struggle with names that sound one way but are spelled another. Simple sound rules for catchy names These small details make a big difference in how a name sounds and feels. End with an open sound: Names ending with a vowel or soft sound ("Luma" "Vero") are often easier to say and remember. Avoid tongue-twisters: Hard letter combinations like "ptk" or "skr" make people stumble. Keep sounds clean and simple. Pay attention to stress: For short names, stressing the first syllable ("SOLera") sounds confident and solid. Stressing the second syllable ("soLINA") feels softer, more relaxed. Pick the pattern that matches your brand’s tone. Skip double consonants across words: "Sweets Studio" sounds clunky; "Sweet Studio" is much smoother. Don't overcomplicate spelling: If a name sounds like a common word but is spelled oddly, people will misspell it and struggle to find you online. Examples of names that don’t flow as well: Quickcart (double hard consonants make it clunky) Brightlinker (too long, awkward rhythm) Snaptrix (sounds forced, spelling might confuse people) Plantera (ends abruptly, feels heavy) Trendifyo (awkward ending, hard to say naturally) Picture your brand name To test a name, see how it lives in the world you'll use it in. Think in context : Drop your top name choices into different scenarios: website headers social media avatars packaging email signatures even invoice templates. A name that works only in one context is limiting. For example, a long quirky name might look fine in a playful Instagram bio but feel awkward on a printed product label. Check for mental imagery : Does the name evoke a visual in your mind? Names that create mental images are easier to remember and share. Think “Blue Apron”—you instantly get a kitchen or meal vibe. “InstaCart” suggests speed and convenience. Test adaptability : How does the name hold up if the brand pivots or expands? Could it carry new products or services without losing its meaning? Sketch a few scenarios like an app turning into an e-commerce platform to see if the name can scale. Micro-testing : Create mockup ads or social posts with the name. Does it feel natural in headlines hashtags or text overlays? A name that feels forced in these common spots can sabotage your marketing down the line. 14. Test your name with an audience Reach out to friends, family, partners and investors to get their insight and validate your business name. These conversations can further inspire you or cause you to rethink your name choice. During these conversations, ask questions like What feelings does the name give you? Do you find it easy or difficult to spell ? Guide their attention to these aspects to receive more constructive feedback. If you catch yourself explaining a long and complex story about your name, consider this a sign to go back to the drawing board. You want your business’s name to be on the tip of everyone’s tongue, so it should be snappy, memorable and stand on its own. To come up with a YouTube channel name , think about what your channel is about and how you want to come across. Jot down words tied to your niche, your personality or the result viewers get, then mix and match until it sounds natural and easy to remember. Keep it short, say it out loud and make sure it still works if your content expands later on. 15. Check name availability Make sure that you can own your chosen business name and that another company doesn’t already use it. This will come in handy when you register a business name . To do so, check out the following places: The domain availability: As a business owner, you must maintain an online presence. When you create a website, your domain name should be closely associated with your business name. Check that this domain hasn’t already been taken using a domain name search tool or any name search tool. Search engines: See what comes up when you search your name. If you do business internationally, check for cultural references across the countries. Social media platforms: Search social media to make sure that the name is available. Your Instagram handle, Facebook Business Page, and the other social media branding aspects can be just as important to your business as your domain name. Your local business registration service: Check that someone else didn’t already register a business name similar to yours. If you live in the U.S., you can check with uspto.gov . If you are located elsewhere, go to the host country’s government website and familiarize yourself with their business registration process. Register your business name: Lastly, if you choose to register your business name, you’ll need to first file legal paperwork for becoming a business entity. You may select to form an LLC , C-corp or partnership . Your entity name will be the legal name for your business and you’ll have to sign every official document under this name as required by state laws. Register your business name with the secretary of state’s office, local or county agencies. Also make sure that your business name is in line with any guidelines in your state related to naming a business. In all states, if you start an LLC you must include that in your name, as one example. Other official guidelines may prohibit or limit the use of certain words in your name. All states also insist that a business name doesn't mislead consumers by pretending to be something it's not. Let the idea marinate overnight or even for a few weeks. Can you see the name splashed across a billboard or in the news? This will allow you to truly see if it fits. You can always operate as a DBA (doing business as) before making it official. However, changing your official business name later on—in legal documents and branding assets—might be more complex than doing it right now, especially if you’ve built brand recognition. After all is said and done, no matter how you come up with a business name, make sure you’re personally happy with it. Naming your fashion or beauty brand starts with your niche—be it skincare, makeup or apparel. Think about the vibe you want to set like luxury, minimal or edgy. Use words that evoke texture and color, then say them out loud to see how they feel. Picture your favorite pick on labels and packaging. How to name a small business When naming a small business, it’s important to choose something that connects with your community or niche. A small business thrives on its personal touch and the relationships it builds with customers so your name should reflect what makes your business special while feeling familiar and welcoming. A good name can make customers feel like they’re supporting a trusted local spot. Take advantage of the flexibility small businesses have and get creative. You can draw inspiration from local landmarks, street names or something that reflects the culture and values of your area. This adds a personal, community-focused feel that big companies can’t easily replicate. Also think about how your name will grow with your business. If you’re planning to expand, make sure it works for larger markets or a wider audience down the road. Naming a business? Here’s what you should not do Choosing a name for your company is exciting, but avoid these missteps that can confuse your audience or slow your business down: Copy competitors  – Be different. A business name too close to others won’t help you stand out. Pick something hard to say  – If it’s tricky to pronounce, people won’t remember it. Keep it short and simple. Chase trends  – Trends fade. Pick a business name that sticks around. Skip checking availability  – Before settling on a company name, confirm it’s available as a domain and on social media. Go too vague  – Be clear about what your business does so people get it right away. Miss hidden meanings  – Double-check for cultural or unintended meanings that could cause trouble. Ignore trademarks  – Avoid legal issues by making sure your business name isn’t in use. Box yourself in  – Choose a company name that gives your business room to grow. Forget SEO  – A name that’s easy to search helps customers find you faster. Make it all about you  – Focus on what connects with your audience, not just what you prefer. Types of business names   There are many types of business names, each designed to have a specific impact on consumers. Choose yours according to your target audience and brand identity.   Descriptive business names Descriptive business names are utilitarian and specific to the offered product or service. These names leave little room for interpretation and may benefit a business entering a new market. They could also be harder to trademark or register since they contain generic words or phrases. Examples: Bank of America The Weather Channel Hotels.com   Abstract business names Non-descriptive names are interesting, inventive and instantly grab customer attention. They strike a specific tone, whether playful, formal, motivating, optimistic or humorous. Examples: Kodak Venmo Waze Acronymic business names   These short and sweet business names are easy to remember and spell. Science and technology-related companies commonly use acronymic business names. These names do not transfer emotions or creativity to their customers.   Examples: HP IBM NASA   Geographical business names Geographical names link the business to its location, making it easier for local customers to identify them or to provide context for those outside of the region. However, these straightforward names can often make it harder for companies to grow outside their locality.   Examples: California Pizza Kitchen Brooklyn Brewery American Vintage Compound business names Compound business names combine two different terms to form a new, memorable and often friendly word. They may comprise a descriptive and abstract word, two descriptive terms, etc.   Examples: PayPal Netflix FedEx Founder business names If you want to create heritage and legacy for your brand, name your business after its founders. This business name type can also help customers emotionally connect with your brand. Businesses like law and accounting firms commonly use founder business names to evoke professionalism and trust.   Examples: Ben & Jerry’s The Walt Disney Company Johnson & Johnson Why is a business name important? A good business name can shape how a customer perceives a brand. Therefore, a business name also has practical implications: It can help protect your brand reputation over time. A  2022 study found  that “fun” business names—or those that used creative linguistics like playful fonts, symbols and unique spelling—protected against brand transgression. The researchers showed that “fun brand names create hedonic value for consumers by playing with language and creating brand names in inventive ways.” When it comes to choosing a business name there are some general guidelines to keep in mind. These include: Scalability:  a name that grows with your business is important. It can be fun to start small and personal with your name but if you plan to expand or go global eventually, think about how well such a name will hold-up. Memorability : if your business name isn't memorable, neither will your business be. Memorable doesn't necessarily mean gimmicky or provocative but something that sticks in people's minds, in a positive way. Consistency:  sometimes, depending on your industry you may have to choose being consistent with industry standards and competitors over creativity because its what clients or consumers expect. Law firms, for example, are unlikely to have quirky names because of the serious services they provide. Your name must be consistent with your brand services or products. Uniqueness: your business needs to stand out and you'll have to do these primarily with your offerings but your name should reflect what makes you unique and better. Depending on your brand and industry you can do this with humor, by making up a name or just by going for something no one else has. Web-friendliness:  make sure it works well also as a domain name, so that it's not too long or difficult to spell — for when people are trying to type your business name into search or a web browsers. Remember your business name becomes your brand name, potentially your domain name and website name too. How to name a business FAQ Should you name your business after yourself? Naming your business after yourself can be a good option if your name carries strong brand recognition or aligns with your business's identity, like "Martha Stewart." However, ensure it fits your target audience and isn't too difficult to pronounce or spell. Consider the future if you plan to expand or partner with others. Can you sell or buy a trademark? Yes, trademarks can be bought and sold like any other intellectual property. The process involves legal agreements, valuations and official transfer documents. Consult an intellectual property lawyer for guidance. What are recent trends in business names? Recent trends in business names: Minimalism and simplicity: Short, clear and easy-to-remember names are gaining traction, emphasizing instant recognition and online searchability. Think "Cotopaxi" or "Casper." Authenticity and storytelling: Names that convey brand values and evoke a sense of identity are popular, creating emotional connections with consumers. Examples include "Honest Kitchen" or "Patagonia." Incorporating tech: Tech-infused prefixes like "nano," "cyber," or "AI" signal cutting-edge solutions, particularly in fast-moving industries. Look at "OpenAI" or "NanoTemper." Niche-specific: Names that pinpoint a specific target audience or offer personalized experiences are on the rise. Think "BarkBox" for dog treats or "Peloton" for interactive fitness. Word blending: Combining multiple words into a catchy and unique name is still popular, creating brand new terms like "Warby Parker" or "Dropbox." What makes a great business name? Memorable and catchy: Sticks in the mind and encourages word-of-mouth. Unique and distinctive: Stands out from competitors and avoids confusion. Relevant to your brand: Reflects your business's values and target audience. Easy to pronounce and spell: Avoid complex vocabulary or unusual spellings. Available legally: Not already trademarked by another business. How do I name my LLC? Check your state's naming regulations for LLCs, which often have specific requirements. Include "LLC" or "Limited Liability Company" in your name to maintain legal protection. Follow the general advice above for choosing a strong and memorable business name. How can you create a business name incorporating your children's names? While using children's names can be sentimental, for various reasons consider potential downsides: Future limitations: It may restrict name changes or branding as your business grows. Personal privacy concerns: Exposing children's names publicly might not be ideal. Professional image: Ensure the name aligns with your business's desired image and industry. If you choose to incorporate children's names, do so subtly, perhaps using initials or middle names, or incorporating them into more creative wordplay. What makes a bad business name A bad business name is hard to spell, pronounce or remember, making it tough for customers to find or recommend you. It might be too vague, overly complicated or tied to short-lived trends that don’t reflect your brand’s long-term identity. In the end, a bad name can confuse your audience, hold back your growth or fail to reflect the values and mission you want to share. Looking for specific business name ideas? Band names Restaurant names Craft business name ideas Boutique business name ideas Photography business name ideas Travel business names Tech business name ideas Clothing brand names Jewelry business name ideas Consulting business name ideas Beauty business name ideas Real estate business name ideas App name ideas Marketing business names Candle business name ideas Food truck business name ideas Gym business names eCommerce business names Trucking business names Bookkeeping business names Construction business name ideas Nail business name ideas Plumbing business names Dropshipping business name ideas Painting business names Contractor business name ideas DJ name ideas

Turn your ideas into a website you love with Wix →   In this article, we provide a nine-step guide on how to design and how to make a website  for nonprofits as well as the primary pages and elements to include. Building your own website is an important part of connecting with your organization’s supporters - it’s the foundation of your NGO’s online presence. A well-designed and professional website not only increases your fundraising potential and outreach efforts, but conveys trust and credibility, too. Create a website that amplifies your cause with a website builder for nonprofits . Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a nonprofit website Use a user-friendly website builder like Wix to simplify website building. Set clear goals to guide your website design, content and calls-to-action. Create a clean branded website layout with a memorable logo. Optimize for SEO, mobile and accessibility to reach more people. Include essential features like donation buttons, volunteer forms and contact info. Learn more: How to make a church website How to create a nonprofit website in 9 steps Choose a nonprofit website builder Define your website objectives Design your website layout Create a logo Incorporate the right content Establish a domain name Optimize for SEO Make your site mobile friendly Consider accessibility 01. Choose a nonprofit website builder As a nonprofit employee, you likely want to spend your time bettering your community— not necessarily sifting through the variety of website builders on the market. And given your rigid budget, you may be tasked with designing your organization's website yourself. For this common reason, website building platforms such as Wix offer customizable nonprofit website templates with user-friendly interfaces. You can create a unique and professional website that incorporates all the necessary features, such as secure donations, volunteer sign up forms and free, unlimited hosting . This spares you from having to spend additional money on external hosting and allows you to save your organization’s funds for directly servicing your community. It also makes sense to opt for a platform that is build with the highest standards of website security in mind to ensure that your data and that of your site visitors is always protected. No matter how many visitors your site gets, you need to know that your site is always live - reliability and high uptime is crucial to the smooth functioning of your website at all times. This also includes a site that is optimized for website performance , think fast page speed and load times. That way your website is always fully accessible for your cause and organization. Learn more: Best nonprofit website builders Is Wix free? How to make a donation website 02. Define your nonprofit website objectives Creating a successful nonprofit website starts with clear objectives. Before diving into design or content, ask yourself: What do you want the site to achieve? Whether it’s increasing donations, recruiting volunteers or boosting event participation, defining your goals will guide every page, feature and call-to-action. Think of this as the foundation for your entire site. A focused website not only serves its purpose better but also saves you time and effort. For example, if your goal is to grow donations, prioritize a prominent “Donate Now” button on the homepage. Include stories and images that show the impact of contributions to inspire action. If your aim is to recruit volunteers, make the volunteer sign-up form easy to find and include clear descriptions of available roles and opportunities. Aligning your site’s design and content with your objectives creates a seamless user experience that encourages visitors to take action. Your objectives also shape your content. Want to build community? Highlight success stories and testimonials. Need to educate your audience? Share blog posts or resources that showcase your mission and impact. When your goals are clear, creating a website that connects with your audience and drives results becomes straightforward. Empower your nonprofit with a site that truly reflects your mission and inspires action. 03. Design your website layout This step involves choosing your color palette and planning how visitors will navigate your site. Your website should be visually appealing and easy to navigate, so consider the user experience when designing your layout. Use color and images to make your website aesthetically pleasing and engaging - a primary component of enticing people to continue exploring for longer. Before you begin, establish S.M.A.R.T. goals (Specific, Measurable, Attainable, Relevant, and Timely) for your website. These goals will guide your design choices to ensure every element aligns with your nonprofit's objectives. For example, if your goal is to increase online donations by 20% in the next six months, you might prioritize adding clear, prominent donation buttons on the homepage and throughout your site. Gather all your website ideas and create a detailed sitemap to act as your guide. Ensure it reflects your S.M.A.R.T. goals by clearly organizing content to emphasize priority areas, such as programs, impact stories or upcoming events. This way, you won’t forget any of the essential components, including an easy-to-locate menu bar on each page. It’s important that visitors can easily jump back to the homepage from wherever they are on your website. A simple way to accomplish this is to include your logo on every header that acts as a button back to your homepage. Learn more: How to design a website with AI , Nonprofit website examples 04. Create a logo A logo is an essential visual component that captures the look and feel of your organization. If you don’t have one already, use a logo maker to help design an emblem that perfectly fits your NGO. The feeling, emotion and your overall cause should be conveyed when people see your logo, so choose your colors and image wisely. For example, many environmental conservation nonprofits incorporate shades of green, like Sierra Club . In this case, the same shade of green is also featured throughout Sierra Club’s website to match their overall tone and persona. In the case of Land of Lovies , founder Ashley Reckdenwald used her organization's logo as a starting point to inspire her nonprofit website. Be sure that the colors on your site match your logo colors and are kept consistent throughout each page to ensure continuity and visual appeal. 05. Incorporate the right content User experience design, also known as UX design, is the process of designing an accessible and simple to navigate website. The layout should be logical and provide effortless flow. This means finding a balance between navigation, imagery and text— one shouldn’t overwhelm or take away from the other. Once you’ve built your website structure, you can start filling it in with content and imagery. All text should be written in an easily skimmable font and color, and use images to break up large paragraphs. In addition, don’t forget to incorporate white space — areas without any text or images at all. This helps balance the components on a page and keeps them from feeling overcrowded. Think about other features or pages to add to your site. Forums can be a great way to build a community - check out these forum builders for more information. 06. Establish a domain name Your website’s domain name should be unique and memorable and most likely will include the name of your organization. You’ll also need to decide which domain extension you want to follow your URL, such as .com or .org. While 54% of all websites worldwide use .com, NGOs primarily use .org to convey to the public that they are indeed a nonprofit organization. A personalized domain is essential because it will improve your website’s credibility to both the public and to search engines. People who are interested in donating their money or time to a cause they believe in want to know the organization is legitimate — and a strong domain name helps convey this. To show the difference between strong and weak domains, let’s use an imaginary organization called Association for Better Mental Health as an example. They’ve come up with the following domain name options: associationbmh.com associationforbettermentalhealth.org abmh.org Using one full word followed by the first letters of the remaining words can be confusing and appears a bit jumbled to potential visitors, like we see in the first example. Spelling out the entire name of the NGO makes the domain far too long, which can be seen in the second option. In general, NGOs with longer names are better off using an acronym in its domain to keep it short and easy to remember. In this example, the third domain name is the strongest because it follows this model and utilizes the .org domain extension. 07. Optimize for SEO Before you make your site live, set it up for success. A key component is ensuring search engines know the value of your website — and that means incorporating SEO strategies, AKA search engine optimization, throughout your content. Optimizing for SEO is a multifaceted process that requires incorporating the right keywords and valuable, up-to-date content throughout your site. That way, when people search for keywords related to your organization, your website will appear on the search engine results page (SERP). Keywords refer to words or phrases that people commonly search for on Google and, therefore, will be strategic to include in your website content. Choosing primary keywords using a free or paid SEO tool is a great place to start. For example, a nonprofit whose mission is feeding homeless people in Detroit, MI could consider some of the following keywords: Soup kitchens in Detroit Volunteer in Detroit soup kitchen Feeding the homeless near me Feeding the homeless Once you’ve gathered a list of relevant keywords, use an SEO tool to compare search volumes, which refers to how many people search for a keyword in a month. This will help determine which ones will be most strategic to include on your website. If you’re new to this process, you can get started by taking advantage of an SEO tool like Wix SEO to get a personalized plan for your website. This free solution guides you through each step and will help you get your website ranking on Google by: Helping you determining which keywords to use Providing tips on how to best structure your content Showing you how to best incorporate SEO titles and meta descriptions Integrating with Google Search Console However, depending on your website goals, it may be worth investing in an advanced SEO tool, such as Ahrefs or SEMRush. Both of these programs provide detailed analytics and capabilities to take your SEO to the next level, including: In-depth keyword analysis Comparison of keyword ranking on Google Backlink profiles of your competitors View your best performing pages Domain analysis Don’t forget about managing your off-page SEO, either, including social media and mentions in the form of backlinks from other websites. 08. Make your site mobile friendly As of April 2021, over 50% of all internet use comes from cell phones and tablets. This prompted Google to implement mobile-first indexing , a process in which website ranking is predominantly determined on how sites appear on mobile devices, not on desktop computers or laptops. Therefore, a user-friendly and readable mobile nonprofit website is just as crucial, if not more so, than your desktop version. It’s important to make sure that you invest in mobile website design to provide an easy-to-navigate experience for those viewing your site on smaller screens. Choose a website builder that includes a fully-optimized, built-in mobile version with every template option, like Wix. You can also take advantage of the following tips to help optimize your organization’s mobile web design: Use large, easy to read text and buttons Utilize a hamburger menu (the three horizontal lines indicating a sidebar menu) with limited page options Adjust images so they better fit a smaller screen Use suitable background colors or patterns that don’t overwhelm the screen Incorporate simple animation Include a Back to top button at the bottom of the page 09. Consider accessibility Making your nonprofit website accessible ensures everyone, including people with disabilities, can connect with your content and services. It’s also a smart move—accessible websites rank better on search engines, attract more visitors and can boost support for your cause. Start by designing your site with accessibility in mind. Many website builders, like Wix, offer tools to help you meet accessibility standards with ease. Here are some practical steps to improve accessibility on your nonprofit website: Add descriptive alt text to all images and multimedia elements. Use captions and transcripts for videos to support users with hearing impairments. Choose colors with strong contrast to improve readability. Design for keyboard navigation to assist users who can’t use a mouse. Label form fields and error messages clearly for smoother interaction. Use ARIA (Accessible Rich Internet Applications) labels to improve screen reader compatibility. Structure your content with headings and subheadings for easier navigation. Need a landing page for your nonprofit? Start creating your free landing page  with Wix and share your nonprofit’s mission with the world. What makes a great nonprofit website A great nonprofit website focuses on features that engage visitors and drive action. These top five elements are essential for connecting with your audience and supporting your mission: Feature Purpose Clear mission statement Quickly communicates purpose and inspires trust Donation button Encourages contributions and support Volunteer sign-up form Makes it easy to get people involved Contact info Builds credibility and allows communication Events calendar Promotes upcoming activities Primary elements of a nonprofit website Before you begin the process of learning how to create a nonprofit website, look at these examples to understand the necessary features for this type of website . By implementing these strategies and incorporating some or all of the elements listed, your website will easily match the intent of visitors, prompting them to spend more time exploring. Let's take a look at three examples: 01. Michigan Alliance for Justice in Climate This nonprofit website uses a three-page menu bar to anchor its page, allowing visitors to navigate through the site. In addition, bright, eye-catching colors, large font as well as an abundance of whitespace make the content visually appealing and easy to read. This website also features: Clear mission statement on the homepage   “The Michigan Alliance for Justice in Climate (MAJIC) is a community of individuals and organizations centering racial equity, social justice, and systems change in climate activism.” Call-to-action (CTA) button prompting visitors to take initiative Take Action, Learn More, Join Us Contact information, including links to social media Reach Out form, plus Facebook, Instagram, and Twitter icons at the footer Explanation of their work, projects and services - as well as its importance to the community "The MAJIC family is built out of a network of groups and movements united by the shared vision of sustainable, cooperative, regenerative communities.” Learn more: What is Wix for nonprofits? & how to create a petition website 02.   The Wood County Humane Society This nonprofit website illustrates the importance of creating a seamless user experience. They do this by providing multiple entry points to the same page. For example, their menu bar features an About section and their top fold features their mission statement followed by a Read More  button that, when clicked, takes visitors to the same   page. This is essentially like offering more than one door to the same room.   Other helpful elements on this website include:   Newsletter sign up form With the CTA “Join our pack” List of upcoming events Subpage under Get Involved takes the viewer to a calendar view Volunteer sign-up form Intuitively found under Get Involved Annual reports for the last seven years Organized under the About page Learn more: How to make a nonprofit website for free 03.   The Center for Clean Air Policy (CCAP) Another crucial component to a nonprofit website is a well-designed logo that matches the look and tone of your site. CCAP incorporates their logo colors throughout their website to unify their design. In addition, the imagery and sans serif font match perfectly with the political tone of this organization. They’ve also included: Blog to share news and relevant content A feed in the middle of the homepage shows the three most recent articles Short bio and pictures of key players within the organization   Found under Our Team Easy-to-locate donation button The light blue Donate button matches CCAP’s logo color, helping it stand out on the top menu Learn more: What is Wix Donations? Want to see what others are saying about Wix? Check out our Wix reviews  to read real stories from users. How to create a nonprofit website FAQ Does a nonprofit have to have a website? It is highly recommended for a nonprofit to have a website. A website is an essential tool for connecting with your community, raising awareness about your cause and attracting new donors. It can play a key role in your nonprofit marketing efforts . What should a nonprofit website include? A nonprofit website should include the following information: A mission statement that describes the purpose of your organization Information about your organization's history and work A list of your organization's programs and services A way for visitors to contact you A way for visitors to donate to your organization How much does it cost to make a nonprofit website? Start building with Wix and you can create one for free, or opt for a paid plan which start from $19 a month. If you choose to have your site professional developed and designed, you could pay anywhere from several hundred to several thousand dollars. What's the best website builder for nonprofits? Before deciding this it's worth considering all the features and functionality that make a good website builder for nonprofits. Customizable templates for a nonprofit are a big plus, as is payment systems and the ability to accept donations. You'll also want robust web infrastructure — advanced security, reliable hosting and strong website performance. What should a nonprofit website look like? A non-profit website should be clean and professional, reflecting the organization's mission. It should feature a clear call-to-action, like a "Donate" button, and include essential information like the organization's story, impact statistics and ways to get involved. Visually appealing design and testimonials can help build trust and connect emotionally with visitors.

Creating an online college portfolio is one of the most effective ways to stand out in competitive admissions or creative programs. Whether you’re applying to art school, design programs or for scholarship opportunities, a portfolio website is an effective way to make an impression. With Wix you can easily make an online portfolio that reflects your personality and achievements. With professionally-designed website templates and a drag-and-drop editor you can present your best work online, no coding needed. TL;DR: How to create a college portfolio Here’s what you’ll find in this guide: How to create a portfolio for college What to include to make a strong impression Inspiring examples of student portfolio websites built with Wix Why every student needs a college portfolio website Turn your ideas into a website you love with Wix Why choose Wix for your college portfolio? Your college portfolio should represent your creative talent and technical skills, Wix helps students and applicants build professional, personalized sites that do just this. With Wix’s AI website builder , you can design a portfolio in minutes. Wix's editor includes mobile friendly website templates, media galleries and video integration, making it ideal for art portfolios , music portfolios, film portfolios or design portfolios . Wix also includes in-built SEO features , web hosting and website analytics, so your portfolio performs as well as it looks. How to build a college portfolio website in 5 steps Creating your college portfolio website should be simple and intuitive. Here’s how it can be just that. Choose a portfolio builder Pick a domain name Choose your portfolio template Customize your college portfolio Publish and promote your website 01. Choose a portfolio builder When it comes to choosing a portfolio builder look for one that combines user-friendly design with AI website building tools that automatically generate layouts for student portfolios , helping you focus on your content instead of coding. Better yet choose a website builder, like Wix, that includes secure web hosting , a customizable domain name and enterprise-grade website security . Most portfolio builders allow you to create a portfolio for free, or you can choose from one of a number of paid plans. Learn more about how to go about building a student portfolio Learn more: Best portfolio builders Best free website builders Best website builders for creatives How much does a portfolio website cost? 02. Pick a domain name Your domain name should represent you, so try a simple format like yournameportfolio.com . With a paid plan , Wix makes it easy to know how to register a custom domain   and provides free hosting and SSL security as well. You can create a college portfolio without a customized domain, what really matters is your work you include in it, not necessarily your domain name. But being able to put your own stamp on your portfolio with a unique domain name can really help with your personal branding. Registering a domain name is easy with Wix. You can also conduct a domain name search to help you choose the right one. 03. Choose your portfolio template Many portfolio builders, including Wix, have a large range of website templates to choose from. Each template should include built-in sections for projects, about pages, and contact info. Pick one that matches your discipline, be it photography, architecture or digital media and customize it instantly with Wix’s drag-and-drop editor. Explore these popular portfolio templates : Photography website templates Music website templates Website templates for design 04. Customize your portfolio design It's important to share your work through your use of layout, imagery and color within your portfolio design. Wix lets you adjust fonts, upload artwork, embed videos and use an AI Text Generator to describe your projects clearly. Think about adding a résumé section, an artist statement and project descriptions that help viewers understand your work and goals. 05. Publish and promote your college portfolio Once you’re happy with your site and you've shared it with other students who can give you feedback, then you can press publish and have your portfolio go live. Think about how to share it to a wider audience through social links, email signatures or QR codes on your printed applications. Use Wix Analytics  to track visits and engagement and remember to keep your site updated with new projects as your college career develops. What to include in your college portfolio A great portfolio website should highlight both your skills and your personality. Here’s what every college portfolio should include: About or Bio page:  Use customizable layouts to craft a clear and engaging personal introduction to you and your work. Project gallery:  Showcase your best work using media galleries, video players or dynamic grids. Resume or CV:  Add downloadable PDF sections or use text widgets to format your achievements professionally. Testimonials or references:  Include short quotes from teachers or mentors. Contact page:  Make it easy for admissions teams to reach you with a form builder or custom email integrations. Blog (optional):  Use a blog maker , create a blog and share process updates, reflections, or inspiration—perfect for creative programs. College portfolio examples (all built on Wix) Victoria Lafave Victoria’s  student portfolio is a great case study for anyone in education. Her site includes a dedicated teaching tab, making it an excellent example for future educators researching the best website builders for teachers , how to make a teaching portfolio  or browsing teaching website examples . Alexis Delobelle Alexis Delobelle’s  student portfolio feels polished and career-ready. The site integrates striking visuals, straightforward  website navigation  and a professional tone that works well for both academic and career opportunities. Learn more: How to create a UGC portfolio How to create a college portfolio website FAQ How do I make my college portfolio stand out? Choose a cohesive design, include only your best work and write short project descriptions that tell a story. Try to keep your design consistent across your portfolio. Can I add video or animations to my portfolio for college? Absolutely. Wix supports video backgrounds, embedded clips, and animation effects—perfect for film, animation, or digital art students. Is Wix free for students? Yes, Wix offers a free plan so you can start building right away. You can upgrade anytime to connect a custom domain or unlock advanced features. Why do I need a college portfolio? A college portfolio showcases your skills, creativity and growth beyond grades or test scores. It gives admissions teams a deeper understanding of your talents and personality, helping you stand out in competitive applications, especially for art, design, media, and performance programs.

Ready to showcase your best work? Start building your portfolio → Building a copywriting portfolio is the first and most important step to turning your writing skills into a business. In this guide, you’ll learn exactly how to create a professional copywriting portfolio that showcases your talent and brings you clients. Even if you’re starting from scratch, this step-by-step process will help you choose your best work, design a portfolio website and write persuasive descriptions that demonstrate your value as a copywriter. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio in just a few clicks. Customizable templates and intuitive tools make it easy to showcase your work with confidence, leaving a lasting impression on every visitor. TL;DR: How to make a copywriting portfolio Short on time? Here’s what you’ll find in this guide: Step Summary 1. Choose your best copywriting samples Select 3–5 diverse pieces that show your range and skill. 2. Write project descriptions Explain each project’s goal, audience, and results. 3. Design your online portfolio Use a clean, professional template 4. Add testimonials or metrics Showcase credibility and measurable impact. 5. Optimize for SEO and sharing Make your site discoverable and easy to share. How to make a copywriting portfolio in 5 steps Creating a copywriting portfolio doesn’t have to be overwhelming or difficult. Follow these five clear steps to go from blank page to a professional website that gets you noticed. Choose your best copywriting samples Write project descriptions that sell Design your online copywriting portfolio Add testimonials and case studies Optimize and promote your portfolio 01. Choose your best copywriting samples Start by selecting your strongest work, the work that you want to make the focus of your copywriting portfolio. We suggest using a mix of long-form articles, ad copy, website copy and email campaigns to demonstrate your versatility. Remember quality trumps quantity—three polished samples are better than ten average ones. If you don’t have client work yet, create mock projects to show your skill and creativity. Learn more about how to create a writing portfolio of your own. 02. Write project descriptions that sell your work Each portfolio piece should include a short paragraph describing the goal, your approach and the results. For example, highlight how your landing page copy increased conversions or how your product descriptions improved engagement. Keep descriptions concise and results-driven as this helps clients see your value immediately and mirrors some of the best writing portfolio examples out there. 03. Design your online copywriting portfolio First you'll want to choose a portfolio maker. With a portfolio builder you can choose to create a website for free, or opt for a paid plan. There are many benefits to making your copywriting portfolio builder, here are some of them: Robust website infrastructure: many of the best portfolio builders include a domain name , web hosting, enterprise-grade security and other crucial features as a given when you create a portfolio with them. This means all you have to focus on is presenting your work in the best way possible. Drag and drop editing tools : these make it easy to customize your copywriting portfolio, upload your writing samples and other important portfolio features, like a contact form and information. Portfolio templates: with over 2000+ website templates to choose from, Wix makes it easy to build a copywriting portfolio from scratch without design or coding experience. All Wix portfolio templates can be customized, so you're able to make it unique to your writing style and professional brand. When it comes to designing your copywriting portfolio, its important to design with a clear layout, site navigation and important pages — homepage, work samples, testimonials and contact form. Be inspired by this round-up of the best portfolio designs. 04. Add testimonials and case studies to your copywriting portfolio It's important to ask past clients for short testimonials that highlight your professionalism and results to include with your work samples. If you’re new to copywriting you can include mock client feedback or performance data from personal projects. Case studies with before-and-after results are especially effective for showing the ROI of your copy. 05. Optimize and promote your copywriting portfolio Once your site is live, you optimize it for SEO by using Wix's in-built SEO tools. You can also decide to add social share buttons, post your work on LinkedIn and include a link in your email signature. Its important to find ways to promote your portfolio, in order to attract potential clients to it. 01. Jed Donahue Jed Donahue’s  website is a great example of how speaking to your client’s pain points can compel them to reach out. The homepage header copy, “When you need great content, I’m here to help,” focuses on the customer’s needs. Testimonials from previous clients provide proof that Jed can deliver results. Meanwhile, the “What I can do for you” section gives a practical breakdown of the workflow and services that clients can expect. Learn more: Why do I need a portfolio? How much does a portfolio website cost? 02. Sam Carlson Sam Carlson takes his writing portfolio a step further by putting his client work front and center. He highlights his creative flair and prowess as a copywriter by including engaging introductions for each case study. Every project page boasts a concise and clever summary, followed by the client's logo and key project assets. Additionally, his "Fun" page, which presents his personal projects, offers a glimpse of his hobbies and talents outside of writing. Looking to make another type of portfolio? How to make a nursing portfolio How to make an acting portfolio How to create a dance portfolio How to create a UGC portfolio How to make a voice acting portfolio How to make a copywriting portfolio FAQ Do I need real clients to create a copywriting portfolio? No, you can build a strong portfolio using mock projects, personal blog posts, or rewritten examples of real ads (with credit). The goal is to demonstrate your skills, not client history. What should I include in my copywriting portfolio? Show 3–5 samples, short project descriptions, testimonials and a brief bio. Always include a clear CTA to contact or hire you.

Ready to showcase your best work? Start building your portfolio → Knowing how to make a portfolio  website for your PR business lets you display your best campaigns, media placements and client results in one professional space.  A beautifully designed online portfolio is your chance to prove your expertise and attract the clients or opportunities you want.  This guide walks you through learning how to make a professional portfolio  for your PR agency that gets noticed, from picking the right website builder  to web design  that converts visitors into clients. Should I make a website for my portfolio? → With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: how to make a PR portfolio To start learning how to create a website  for your PR firm, pick a user-friendly website builder and a template that matches your brand's style. Fill it with your top PR campaigns, using visuals and metrics to prove your impact. Build trust with client testimonials, optimize your site for search engines so people can find you and make your contact information easy to locate. Keep it simple, professional and results focused. "Portfolios are ideal for professionals, individuals or businesses who want to showcase their work in a visually engaging manner to attract clients or enhance their online presence." - Hani Safe, product lead at Wix. Build a PR portfolio website to put your strongest campaigns front and center Use clear descriptions and real results to show your impact Make it easy for clients to contact you with simple, visible options Keep your site updated with fresh projects and wins Choose a clean design that makes your work memorable and easy to browse Key elements of a good PR portfolio Standout PR portfolio features Practical tips to get it done Use metrics to showcase your impact. For example, “15 media placements" or "40% brand awareness increase.” Clear, results-driven campaign highlights Request concise, outcome-focused testimonials from clients to build trust. Have them mention something specific you did well, like solving a problem or improving results. Testimonials that feel authentic Keep your portfolio clean and easy to read. Use high-quality visuals like press clippings, event photos or videos to make your work memorable. Visually engaging layouts and media Make sure your contact info is easy to find and that the site has a clear navigation menu and buttons on every page. Simple navigation and contact options Keep your portfolio fresh by regularly adding new projects, press coverage and recent campaigns and removing old and out of date materials.  Regular content refreshes What is the Wix website builder? → How to make a PR portfolio in 8 steps Follow these steps to build a PR portfolio that attracts attention and wins trust. Choose a professional portfolio builder Get a custom domain for your portfolio Set up reliable web hosting Pick a template that fits your brand Showcase your best PR campaigns Add client testimonials and results Optimize for search engines Make it easy to contact you  Stop the guess work and learn what to include in a portfolio → 01. Choose a professional portfolio builder The best website builder for portfolio  websites is one that’ll help go live fast and stress-free. Wix makes it easy to build a portfolio website with its intuitive drag-and-drop website builder . You can launch a polished site in minutes and update it fast whenever you have new materials to show potential clients. It’s important to choose a platform that offers flexibility. You'll want to add new projects, update copy and tweak your design as your career grows. Wix provides website templates  designed specifically for creative professionals, so you can focus on showcasing your content and PR wins instead of troubleshooting technical issues. Asking yourself what is a portfolio? Start here and jump in with confidence → 02. Get a custom domain for your portfolio Your domain name is your portfolio’s first impression—so make it count. Short and clear domain names are more memorable and should easily connect to your PR business, better setting your website up for success. A custom domain like yournamePR.com  gives your website a professional edge and makes it easier for potential clients to find and remember you. Wix is a domain registrar and lets you search and buy domain  names and easily connect them to your site in just a few steps. This simple action goes a long way in building trust and helping you stand out in the crowd. Read how to register a domain  for your PR portfolio → 03. Set up reliable web hosting Reliable web hosting is essential—it keeps your site up and running, makes sure your pages load fast and gives visitors smooth and quick access to your work. With Wix, you get free web hosting  built in, so you don’t have to worry about extra costs or tricky setup. Your site loads quickly and stays available, making it easy for clients to see your best work at any time. Because Wix’s  web hosting takes care of the tech side, you can keep your focus on building a standout portfolio and connecting with new clients. What is web hosting ? This blog post has you covered → 04. Pick a template that fits your brand According to a Stanford University report , 75% of website visitors make a judgment about a company’s credibility based on its design. Your portfolio layout  sets the tone for your website and helps instill that sense of credibility. Choose one that reflects your personal style and the type of PR work you do.  If you specialize in corporate communications, go for a clean and professional  design. If you work in entertainment or lifestyle PR, consider bold visual branding. Wix offers beautiful portfolio website templates , so browse options that include space for case studies, media coverage and testimonials. Make sure the layout feels intuitive. Visitors should be able to find your best work within seconds of landing on your homepage . Customize colors, fonts and images to match your brand. Keep it simple and professional. Overly busy designs distract from your work, so prioritize readability and clean visuals. Learn how to choose a template on Wix →  05. Showcase your best PR campaigns This is where your site does the heavy lifting. Create dedicated pages or sections for your top campaigns and those you are most proud of. For each one, include a brief overview, the challenges you faced, your strategy and the results you delivered. Use numbers whenever possible. Did you secure 15 media placements? Generate 2 million impressions? Increase brand awareness by 40%? Metrics prove your impact and make your work tangible. “A portfolio isn’t just a collection of work, it’s a story about how you think and create. It gives people a reason to trust your skills and see your potential. That’s why curating it thoughtfully makes such a difference.” - Chava Katz, PMM for Wix Pages at Wix Include visuals like press clippings, social media screenshots or event photos. A video gallery can bring campaigns to life, especially if you've organized launches, events or interviews. Wix's photo and video gallery tools make it easy to organize and display multimedia content. Editor’s note: Write concise descriptions. Visitors skim, so get to the point quickly. Lead with results, explain your approach and link to any live coverage or press releases if available. Get inspired by these portfolio website examples →  06. Add client testimonials and results Testimonials build trust fast. Ask past clients to share a few sentences about their experience working with you. Focus on outcomes, professionalism and the value you brought to their brand. Place testimonials strategically throughout your site. Feature them on your homepage, sprinkle them between case studies or create a dedicated testimonials page. Pair them with client logos to add credibility. If you don't have testimonials yet, start reaching out. A short email asking for feedback often leads to glowing reviews. Even a sentence or two from a satisfied client can make a difference. Suggested read: Creating an online portfolio: 7 tips from a CMO who’s seen it all →   07. Optimize for search engines You've built a gorgeous portfolio. Now make sure people can find it with Wix SEO  and other essential marketing strategies , optimizing your webpages for search engines. Start by naturally including your target keywords throughout your site, especially in headings, page titles and meta descriptions. Write clear, descriptive page titles and meta descriptions. These show up in search results, so make them compelling.  Add alt text to images. What is alt text ? Alt text helps search engines understand your visuals and improves accessibility. Keep file names descriptive too, like "media-placement-screenshot.jpg" instead of "IMG1234.jpg." Create a blog  and publish posts and case studies regularly. Fresh content is vital for blog SEO  and signals to search engines that your site is active and relevant. Write about PR trends, share campaign insights or offer tips for brands looking to hire a publicist or need PR services. Explore the  Wix SEO Learning Hub  for tips on how to get more eyes on your website→ 08. Make it easy to contact you Don't make visitors search for your contact info. Add a prominent contact us page  with multiple ways to reach you: email, phone, social media links and a contact us page. Use the Wix form builder  to create a simple contact form where visitors can share their name, email and a short message. Keep it short without too many fields. The easier it is to fill out, the more likely someone will. Make sure to have a clear call to action on every page. "Ready to grow your brand? Get in touch" or "Let's talk about your next campaign" works well. Button placement matters, so make sure CTAs stand out visually. Link to your LinkedIn profile or other professional networks. This gives potential clients another way to learn about you and builds credibility through your online presence. Check out Wix premium plans  and Wix pricing  to find the best plan for your business and budget → 5 PR portfolio examples that get it right with Wix Below are five PR portfolio examples built on Wix. Since these publicist websites are some of the best to learn from, we’ll dive into their standout features. Take a look and get inspired to build your own one-of-a-kind portfolio that wins over clients. 01. Escommunications Made with the Marketing Agency Website Template Escommunications   stands out with its bold, visually striking design, immediately capturing your attention and conveying confidence. The portfolio tab is a highlight, showcasing their extensive experience with both high-level brands and government offices, which reinforces their credibility and versatility. This combination of impactful visuals and a well-organized portfolio of client logos effectively communicates their ability to handle diverse communication needs for a wide range of clients. Learn more: How to create a PR portfolio How to make an engineering portfolio How to create a UGC portfolio Marketing portfolio examples 02. The Saunders PR Group   Made with the Business Consultant (Clean) Website Template The Saunders PR Group  s howcases its expertise and credibility with a clear value proposition, “Award-winning PR Firm with over 30 years of PR experience,” right on the homepage. It builds additional trust by prominently displaying a testimonial carousel, which reinforces their reputation among their clients. The “Our Work” section highlights their wins, effectively using case studies to prove their abilities. 03. Butler PR Made with the Finance Consulting Company Website Template Butler PR   captures your attention with its bold, dynamic design that perfectly reflects their 30 years of PR experience in New York City, aligning with their client base. The "Success Stories" and "Client Testimonials" pages effectively showcase their results-driven approach and client satisfaction, while the frequent award mentions throughout the site reinforce their credibility and industry recognition. A regularly updated blog highlights a proactive, “get it done” attitude, making the site a compelling mix of style, substance and professionalism. 04. Bluebonnet Public Relations Made with the Start from Scratch Website Template Bluebonnet Public Relations  shines with its "Key Wins" tab, which proudly displays the impressive media outlets where their clients have been featured, effectively showcasing their PR abilities through their success. Their website repeats their mission statement of providing exceptional PR services at affordable prices. This adds an approachable touch, emphasizing their commitment to making high-quality public relations accessible to all. This combination of transparency, results and heartfelt values makes their site both compelling and trustworthy. 05. Pedigree PR Made with the Start from Scratch Website Template Pedigree PR  has a clean, corporate design that perfectly aligns with its B2B focus, creating a professional and trustworthy first impression. The results section is a standout, showcasing the leading news media and trade outlet placements they’ve secured for clients, effectively demonstrating their media relations expertise. This combination of polished design and proven results makes the site a strong reflection of their capabilities and commitment to delivering value for B2B industries. Check out these Wix reviews  to see what real users are saying about building a website with Wix →  How to make a PR portfolio FAQ What should I include in my PR portfolio website? Include case studies of your best campaigns, measurable results, client testimonials, media placements and a professional bio. Add a contact page and links to your social media profiles. Focus on quality over quantity by showcasing work that demonstrates your range and expertise. For more inspiration, check out these digital portfolio examples .  How long should my portfolio be? There's no magic number, but aim for 5 to 10 strong case studies. Choose projects that tell different stories and highlight various skills like crisis management, product launches or media relations. You can always add more over time as you complete new campaigns. For a complete guide on how to make a business portfolio , see this step-by-step article.  Do I need a custom domain for my PR portfolio? Yes, a custom domain looks more professional and makes your site easier to remember. If you are looking for domain and portfolio name ideas , aim for something like "yourname.com," or "yournamePR.com." Wix makes it simple to search, register and connect a domain directly through the platform. How often should I update my PR portfolio website? Update your site every time you complete a significant campaign or land notable media coverage. Aim to refresh your portfolio every few months to keep content current. Regular updates also help with SEO and show potential clients that you're active and in demand. Can I use my PR portfolio to attract new clients? Absolutely. A well-designed public relations portfolio acts as a 24/7 sales tool. Share your link when pitching new business, include it in your email signature and promote it on social media. The more visible your portfolio, the more opportunities you'll attract.

Ready to showcase your best work? Start building your portfolio →  To help you build a high-impact portfolio website , we've put together these stunning marketing portfolio examples, including a guide on how to make a website . These examples effectively show off marketing skills, from content strategy and social media management to branding and data analysis. To give you the best portfolio website inspiration , we've gathered a mix of creative, professional and minimalist designs along with the portfolio website templates  used. You’ll see how top marketers present their work, tell their stories and attract clients. Explore all of Wix's free website templates → With Wix’s portfolio builder, you can create a professional, eye-catching portfolio in just a few clicks. Customizable templates and intuitive tools make it easy to showcase your work with confidence, leaving a lasting impression on every visitor. TL;DR: marketing portfolio examples This post breaks down how to make a portfolio  with stunning examples built with Wix. You'll find examples that are creative, professional, modern and minimal, along with their website templates  and key features that make them stand out.  Feature Why it matters Striking visuals Captures attention quickly and leaves a strong impression. Easy navigation Makes it simple to browse projects and find details. Unique personality Shows your distinct style and creative identity. Strong case studies Demonstrates your process, skills and the results you deliver. Strong branding Builds trust and makes your portfolio memorable. Clear CTAs Encourages visitors to get in touch or explore more. Mobile-friendly design Ensures your portfolio looks great on all devices. Detailed project pages Helps visitors understand your process and skills. Social links Makes it easy for clients to connect with you. Contact options Makes reaching out straightforward and inviting. What is a marketing portfolio? A marketing portfolio is a curated collection of your best work. It shows your skills, experience and achievements in the marketing field. It serves as both a visual online resume  and a powerful tool that demonstrates your abilities. In fact, 48% of freelancers with portfolios report  finding clients through their  portfolio websites , making it a lot more than just a nice to have.   "Portfolios are ideal for professionals, individuals or businesses who want to showcase their work in a visually engaging manner to attract clients or enhance their online presence." - Hani Safe, product lead at Wix. See more: How to make a UGC portfolio How to make a copywriting portfolio How to make a PR portfolio Marketing portfolio examples Ready for some inspiration? Here are some marketing portfolio examples that nail it. Each one has a unique way of presenting work and personality. Tim Butler Tim Sommerfeld Kyle McMahan Morse Code PR TJ Rudy Ali Bartlett Brandon Dexter Uinification Jason Farrell Paul Cam Demour Breen Goldy Productions K Kloss Lauren Price Seth Mollerup Tommy Burns Mark Zhu Horse Copywriter Taralyn Wallace Shawn Yaney Michele Pew Christian Carrillo 01. Tim Butler Tim Butler 's portfolio uses a clean, modern design with a strong visual hierarchy. This makes it easy for visitors to see his skills and experience at a glance. Key feature: His software proficiency is displayed with clear percentage bars. This gives a quick, visual summary of his technical abilities. Why it works: The portfolio layout  is scannable and professional. It immediately establishes his expertise and directs users to his resume and work samples. Like what you see? Create your own marketing portfolio with this same template. Template name: UX designer website template 02. Tim Sommerfeld Tim Sommerfeld’s  portfolio is a great example of a visually-driven site. It uses a grid of high-quality images to create an engaging and artistic feel. Key feature: A full-bleed image gallery fills the screen. This immersive experience puts the focus entirely on his photography skill. Why it works: The minimalist design lets the images speak for themselves. This is perfect for a photographer or visual marketer whose work is their strongest asset. Like what you see? Create your own marketing portfolio with this same template. Template name: Graphic designer website template 03. Kyle McMahan Kyle McMahan’s  portfolio is clean and project-focused. It uses a simple grid layout to present case studies in a clear, organized manner. Key feature: Each project is a clickable card with a representative image. This makes the portfolio easy to navigate and visually appealing. Why it works: The design is straightforward and user-friendly. It allows potential clients to quickly browse through his work and dive into the projects that interest them most. Like what you see? Create your own marketing portfolio with this same template. Template name: Graphic designer website template 04. Morse Code PR Morse Code PR’s  website is a masterclass in professional branding. It communicates the agency's mission and expertise with concise, powerful text. Key feature: The tagline "connecting the dots to advance clients' business objectives" is clear and compelling. It perfectly summarizes their value proposition. Why it works: The design is clean, sophisticated and all about the message. It establishes credibility and positions the agency as a strategic partner. Like what you see? Create your own marketing portfolio with this same template. Template name: Strip header website template 05. TJ Rudy TJ Rudy's  portfolio is simple, clean and direct. It’s a one-page site that gets straight to the point, showing his work and how to get in touch. Key feature: The minimalist layout with plenty of white space makes the content easy to digest. It feels calm and organized. Why it works: This portfolio is efficient and no-fuss. It’s perfect for a professional who wants to let their work do the talking without any distractions. Like what you see? Create your own marketing portfolio with this same template. Template name: Fashion blog website template 06. Ali Bartlett Ali Bartlett's  portfolio is bright, colorful and full of personality. The playful design and friendly tone make it feel welcoming and creative. Key feature: Fun illustrations and a vibrant color palette give the site a unique and memorable look. It feels fresh and modern. Why it works: The portfolio reflects Ali’s creative energy. It’s a great example of how to inject personality into a professional portfolio . Like what you see? Create your own marketing portfolio with this same template. Template name : Art director website template 07. Brandon Dexter Brandon Dexter’s portfolio is sleek and professional. It uses a dark theme and clean typography to create a sophisticated look. Key feature: The case studies are presented with a clear structure, detailing the challenge, solution and results. This shows his strategic thinking. Why it works: The portfolio effectively demonstrates his expertise through well-documented projects. It builds trust and shows his value. Like what you see? Create your own marketing portfolio with this same template. Template name: Photographer website template 08. Uinification Uinification 's portfolio gives off a futuristic and techy vibe. It uses animation and interactive elements to create an engaging user experience. Key feature: Animated graphics and a dynamic layout make the site feel alive and modern. It’s a great way to show off digital marketing skills. Why it works: The interactive design captures attention and keeps visitors engaged. It positions the agency as innovative and forward-thinking. Like what you see? Create your own marketing portfolio with this same template. Template name: Creative agency website template 09. Jason Farrell Jason Farrell’s  portfolio is a great example of personal branding. His photo is front and center, creating an immediate connection with the visitor. Key feature: The "About Me" section is prominent and well-written. It tells his story and explains his marketing philosophy. Why it works: The portfolio feels personal and authentic. It builds trust by showing the person behind the work. Like what you see? Create your own marketing portfolio with this same template. Template name: Vintage car garage website template 10. Paul Cam Paul Cam's  portfolio is bold and visual. It uses large, high-quality images to make a strong first impression. Key feature: A full-screen video background on the homepage immediately grabs attention. It creates a dynamic and immersive experience. Why it works: The visual-first approach is perfect for a creative professional. It shows his skills in a powerful and engaging way. Like what you see? Create your own marketing portfolio with this same template. Template name: Coming soon landing page website template 11. Demour Breen Demour Breen's  portfolio is clean, organized and easy to navigate. It uses a simple layout to present her work in a professional manner. Key feature: The portfolio is divided into clear sections like "Writing," "Social Media," and "Strategy." This makes it easy for visitors to find what they're looking for. Why it works: The clear structure highlights her diverse skill set. It’s a practical and effective way to showcase her expertise. Like what you see? Create your own marketing portfolio with this same template. Template name: Filmmaker website template 12. Goldy Productions Goldy Productions’  portfolio has a fun and retro feel. It uses a nostalgic design to stand out and create a memorable brand. Key feature: The vintage-inspired graphics and color scheme give the site a unique personality. It’s playful and creative. Why it works: The distinctive design makes the brand instantly recognizable. It’s a great way to attract clients looking for a creative and unconventional approach. Like what you see? Create your own marketing portfolio with this same template. Template name: Videographer website template 13. Kristen Kloss Kristen Kloss'  portfolio is minimalist and elegant. It uses a simple color palette and clean typography to create a sophisticated look. Key feature: The use of ample white space gives the design a breathable and uncluttered feel. It puts the focus on the content. Why it works: The minimalist design is timeless and professional. It conveys a sense of confidence and refinement. Like what you see? Create your own marketing portfolio with this same template. Template name: Graphic designer website template 14. Lauren Price Lauren Price's  portfolio is warm and inviting. The friendly tone and personal photos make it feel approachable and authentic. Key feature: Testimonials from happy clients are prominently displayed. This builds social proof and credibility. Why it works: The portfolio focuses on building trust and relationships. It’s a great strategy for a freelance marketer. Like what you see? Create your own marketing portfolio with this same template. Template name: Start from scratch website template 15. Seth Mollerup Seth Mollerup's  portfolio is a great example of a clean, one-page design. It’s easy to scroll through and get a quick overview of his work. Wix simplifies your portfolio website  setup, so you can focus on showing your talent. Key feature: The long-scrolling format tells a cohesive story. It guides visitors through his experience, projects and skills in a logical flow. Why it works: The one-page design is simple and effective. It provides all the necessary information without overwhelming the visitor. Like what you see? Create your own marketing portfolio with this same template. Template name:   Minimal layout website template 16. Tommy Burns Tommy Burns’  portfolio is all about results. He uses data and metrics to show the impact of his work. Key feature: Case studies feature specific numbers and KPIs, like "increased engagement by 300%." This provides concrete proof of his success. Why it works: The data-driven approach is powerful and persuasive. It demonstrates his value in a clear and measurable way. Like what you see? Create your own marketing portfolio with this same template. Template name:   Classic layout website template 17. Mark Zhu Mark Zhu's  portfolio is modern and interactive. It uses animation and hover effects to create a dynamic user experience. Key feature: The interactive elements make the site fun to explore. It keeps visitors engaged and encourages them to learn more. Why it works: The dynamic design shows his technical skills and creativity. It’s a great way to stand out in the digital marketing space. Like what you see? Create your own marketing portfolio with this same template. Template name: Marketing agency website template 18. Brett La Frombois, Horse Copywriter Brett La Frombois’  portfolio has a unique and memorable brand. The "Horse Copywriter" name and a consistent Western theme make it stand out. Key feature: The strong, consistent branding creates a distinct identity. It's quirky and unforgettable. Why it works: The niche branding attracts a specific type of client. It’s a bold choice that pays off by creating a strong connection with the right audience. Like what you see? Create your own marketing portfolio with this same template. Template name: Start from scratch website template 19. Taralyn Wallace Taralyn Wallace’s  portfolio is professional and polished. It clearly outlines her services and expertise. Key feature: The "Services" section is detailed and well-organized. It explains exactly what she offers and how she can help clients. Why it works: The clear service offerings make it easy for potential clients to understand her value. It positions her as a capable and reliable professional. Like what you see? Create your own marketing portfolio with this same template. Template name: Creative CV website template 20. Shawn Yaney Shawn Yaney’s portfolio combines design and marketing. It shows his ability to create visually appealing and effective campaigns. Key feature: The portfolio features a mix of graphic design, web design and marketing projects. This shows his versatility. Why it works: The blend of skills makes him a valuable asset. It shows he can handle both the creative and strategic sides of marketing. Like what you see? Create your own marketing portfolio with this same template. Template name: Start from scratch website template 21. Michele Pew Michele Pew's  portfolio is clean and content-focused. It uses a blog-style format to share her writing and marketing insights. Key feature: The portfolio doubles as a blog. This allows her to continuously add fresh content and demonstrate her expertise. Why it works: The content-driven approach establishes her as a thought leader. It attracts visitors through valuable information and keeps them coming back. Like what you see? Create your own marketing portfolio with this same template. Template name: Art gallery website template 22. Christian Carrillo Christian Carrillo’s  portfolio is bold and energetic. The vibrant colors and dynamic layout create a sense of movement and excitement. Key feature: The use of bright, contrasting colors makes the design pop. It’s eye-catching and full of energy. Why it works: The energetic design reflects a passion for marketing. It’s a great way to convey enthusiasm and creativity. Like what you see? Create your own marketing portfolio with this same template. Template name: Graphic designer website template How to create a marketing portfolio Knowing how to create a marketing portfolio  is more straightforward than you might think. Start by gathering your best work and thinking about the story you want to tell. Choose your best projects: pick a variety of work that shows your skills and the results you've achieved. Write compelling case studies: for each project, explain the challenge, your solution and the outcome. Use data to back up your claims. Pick the right platform: choosing the  best website builder for portfolio  websites can make the process much simpler. For instance, Wix provides an easy-to-use website builder  that lets you bring your ideas to life. You can also start with professional portfolio templates to get a head start. Show your personality: use your portfolio to express your unique style and voice. This helps you connect with potential clients on a personal level. Make it easy to contact you: include a clear call-to-action and a simple contact form. Wix makes portfolio website creation easy. With its intuitive portfolio maker  and drag and drop website builder , you can design a beautiful site without knowing a single line of code. Wix also offers reliable and free website hosting , with the option to buy a domain name  along with a matching business email  and create online forms .  “A portfolio isn’t just a collection of projects, it’s your opportunity to demonstrate how you approach a problem, analyze the data and transform it into something meaningful. That’s what sets you apart as a true analyst.” - Doreen Weissfelner, head of Wix analytics and home  Related posts:  Should I make a website for my portfolio? What should a portfolio website include?  How to create a graphic design portfolio Portfolio name ideas Marketing portfolio examples FAQ What should a marketing portfolio include? Your marketing portfolio should include your best work, such as case studies from campaigns, content you've created, social media results and any data that shows your impact. Also, include your resume, an "About Me" section and a clear way for people to contact you. How do I make a marketing portfolio with no experience? If you don't have professional experience, create your own projects. You could create a blog , manage social media for a local club or create a mock campaign for a brand you admire. These projects show your skills and initiative. How many projects should be in a marketing portfolio? Aim for 3-5 of your strongest projects. It’s better to have a few high-quality examples with detailed case studies than a lot of weaker ones. Focus on showing a range of skills and impressive results. Do I need a website for my marketing portfolio? Yes, a website is the most professional way to present your portfolio. It allows you to control the design, tell your story and make it easy for potential employers to see your work. Wix offers a free  AI website builder that can create a unique, business-ready site for you in no time. How do I get my marketing portfolio noticed? Share your portfolio on LinkedIn, include the link in your email signature and mention it on your resume. You can also optimize your portfolio for search engines with relevant keywords so that people searching for marketers can find you.

Ready to let your work shine? Build your portfolio →   A great marketing portfolio is one of the most effective tools for advancing your career, and creating one is easier than you think. Forget about attaching files to emails or sending clunky PDFs. Building a portfolio website gives you a professional way to present your work and skills all in one place. Portfolios aren't just for designers or artists. For marketers, they offer a powerful way to show how you think and what you can achieve. This guide will walk you through what to include in your marketing portfolio and provide inspiring examples to help you create a site that gets you noticed. Showcasing your talent should be easy. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: how to create a marketing portfolio A marketing portfolio gives people a clear look at your skills, your results and how you approach problems. Include a short bio, resume, contact info and a few strong work samples with explanations, data and testimonials. Even if you’re just starting, mock projects, volunteer work or freelance gigs can help you build a solid foundation. Use a portfolio builder like Wix to create a clean, professional site fast. You’ll get customizable templates, mobile-friendly layouts and AI tools to help organize your work. Make your homepage clear, keep the layout easy to navigate and update your site as your experience grows. Focus on quality over quantity, tailor it to your audience and make it easy for people to reach out. What should a marketing portfolio look like Portfolio basics How to do it Pro tip Short bio Write 2–3 sentences about your background, interests and what drives your work Add a mission statement that reflects your values and focus Resume Include a clear, updated resume with key roles, skills and achievements Highlight results using numbers and outcomes Contact info Add a contact page, email address, social links and a simple contact form Make it easy to find—also include it on your About page and footer Work samples Pick 3–5 of your best projects with strong visuals and real results Prioritize work with measurable impact or creative solutions Process explanations For each project, explain the goals, your role, the strategy and the results Use bullet points or short paragraphs to keep it scannable Testimonials Ask past clients or team members for 1–2 sentence quotes about working with you Place next to relevant work to build trust Awards and recognition List any industry awards, press mentions or certifications Use logos or badges to make it visual Printable version Create a simplified PDF with a cover page, resume and top work samples Keep it short and brand it with your logo or personal style Learn more: Best portfolio website builders Marketing portfolio examples Portfolio websites   Web portfolios   What is a marketing portfolio? A marketing portfolio is a collection of work samples that showcase a marketer's skills, experience and accomplishments. It can be used to apply for new jobs, attract new clients or simply demonstrate one's expertise in the field. Why you need a marketing portfolio As Hani Safe, product lead (Showcase) at Wix puts it: "Portfolios are ideal for professionals, individuals or businesses who want to showcase their work in a visually engaging manner to attract clients or enhance their online presence." A marketing portfolio is a powerful tool for any marketer wanting to highlight skills and achievements. Paired with a strong resume , it can give your career a serious boost. A resume tells what you do, but a portfolio shows how you do it. That makes your experience more convincing to recruiters and clients. People are more interested when you back up your claims with real results. Whether your focus is SEO, advertising, social media or any other marketing area, your portfolio is where you prove your expertise. Putting your professional portfolio online shows you mean business and builds trust in your skills. Beyond showcasing your work, a marketing portfolio inspires potential clients or employers. When they see clear, compelling examples, they can picture the impact you’ll bring to their projects. How to create a marketing portfolio Here’s how to build a marketing portfolio—the type of website that presents your work in the best light and captures the attention of your audience: Choose an online platform Create a compelling homepage Design a strong About page Showcase your best samples Explain your work process Make yourself easy to contact Regularly update your marketing portfolio 01. Choose an online platform Pick an online platform that lets your marketing portfolio look sharp and professional without extra hassle. Choose one with customizable free website themes designed for marketers, so you can easily showcase projects, results and skills in a clear, organized layout. Make sure it loads fast and works smoothly on phones, tablets and desktops, so visitors get a great experience every time. A convenient way to get started with your online portfolio is to create a website for free using Wix. The entire process of learning how to build a website , from inception to publication, is completely free, and there’s a wide selection of portfolio templates that you can customize according to your needs. You've also got AI-powered portfolio tools, including an AI website builder and tools for auto-arranging your photos into projects. Test drive the AI website builder. Building a portfolio with Wix includes a domain name , secure web hosting and robust security infrastructure . 02. Create a compelling homepage As you build your portfolio website, remember your homepage sets the tone. It’s the first impression people get of your work, so it needs to communicate who you are and what you do in just a sentence or two. Think of it like a professional model portfolio —immediate impact, no fluff. Check out these web design portfolio examples to get a feel for how others introduce themselves clearly and confidently. Keep the layout clean. Avoid walls of text, jarring color combinations or too many visuals competing for attention. Your homepage isn’t where you show everything—it’s where you point people in the right direction. Make sure it links clearly to your portfolio page and work samples. You’ll also want to guide visitors with simple calls-to-action near the top of the page. A button like “Contact me” or “See my work” helps turn curiosity into connection. A good homepage doesn’t beg for attention—it channels it. Learn more: How to make a UGC portfolio How to make a communications portfolio How to make an engineering portfolio 03. Design a strong About page Don’t forget to include an About page as well. This is where you can place your professional bio , resume and links to your LinkedIn page and other relevant social media profiles. This page should summarize your professional experience and highlight your achievements in a way that sets you apart from others in the field. Ideally, it will explain how you got to where you are today and the purpose behind your work. You can also include a handful of customer testimonials to add credibility to your claims and to show that you stand behind your professional values. 04. Showcase your best samples Here comes the meat of your marketing portfolio: your work samples. Begin by creating a separate page titled Portfolio or Work. This will be the canvas for presenting your most successful projects. Most likely, you’ll have several projects to choose from. Rather than attempt to showcase all of them, carefully select the ones that best represent what you’re capable of. Remember, quality is better than quantity here. First, site visitors won’t want to sift through dozens of samples in search of your best work. Second, an in-depth analysis of 5 projects is far more compelling than a minimal commentary on 50. If you’re stuck on which samples to include, consider the following: Prioritize examples with great results: As you scan past projects, start with the ones that delivered the strongest outcomes. Look for measurable data and impressive metrics, anything that shows impact. For example, “increased organic traffic by 60%” or “grew membership by 25%.” Showcase your most innovative ideas: Perhaps you helped orchestrate a project launch, managed a successful rebrand or introduced a new marketing channel to a client. Providing such an example in your portfolio can emphasize your creativity, outside-the-box thinking and project management skills. Highlight an integrated marketing campaign: If you’ve successfully pulled off a complex digital marketing project—for instance, a campaign that integrated website content, social media content, email marketing and more—you should absolutely highlight that in your marketing portfolio. This will show that you are a strategic thinker and know how to target different audiences across a wide range of channels. Add case studies for each project To give each sample depth, create a short case study using the STAR format (Situation, Task, Action, Result). Explain the project’s goals, your specific role and responsibilities, the challenges you faced and the final results. Concrete numbers and insights help readers understand how you work and the value you add. Add visuals Strengthen each sample with visuals like images, videos, screenshots or infographics. These make your work more engaging and easier to understand—especially when displaying complex campaigns or creative assets. 05. Explain your work process Selecting your work samples might be the trickiest part of creating your marketing portfolio, but it’s not the final step. To do justice to your experience, you’ll need to explain the context behind each project. You can place these explanations side-by-side examples of your work, or share case studies and other insights on your website’s blog. As you explain your work process, be sure to include the following elements: The goals behind each project Your role and responsibilities The challenges you faced and how you overcame them An overview of the process from start to finish The final outputs and results 06. Make yourself easy to contact Finally, encourage visitors to reach out by placing your contact details in various places across the site. Anticipate where people might look for your contact details, and place the information there. This includes the website’s footer and the About page, as well as a dedicated Contact page. It’s also important to include a contact form on your site. This way, visitors won’t need to copy and paste your email address on a separate tab, but can instead send a message directly through your website. 07. Regularly update your marketing portfolio Your marketing portfolio should grow with your career. As you take on new projects and build your expertise, make it a habit to update your portfolio regularly. This keeps your work relevant and highlights your current skills. Every time you complete a project or hit a major milestone, add it to your portfolio. On the flip side, if older projects no longer reflect your abilities, remove or refresh them. Regular updates keep your portfolio relevant and ready to impress potential clients or employers whenever opportunity knocks. By consistently refining and improving your portfolio, you'll ensure it remains a true representation of who you are as a marketing professional and what you can achieve. What to include in a marketing portfolio As you start to piece together your marketing portfolio, here’s a quick checklist of the elements you should include: Short bio Your bio is often the first real impression people get, so keep it sharp and personal. Write a short paragraph that explains what kind of marketing you do, who you do it for and why it matters to you. This is your chance to position yourself—not just as someone with experience but as someone with a clear point of view. If you specialize in branding for wellness startups or drive paid growth for eCommerce brands, say it. Add a mission statement if it fits your style. For example, “I help purpose-driven brands turn values into results through clear messaging and targeted campaigns.” A strong bio works like the intro on a professional model portfolio: it sets the tone and helps people understand who they’re dealing with. Resume Instead of linking to a static PDF, turn your resume into an interactive section of your site. Highlight roles that connect directly to your best work and explain the value you brought to each one. Include your job titles, the companies or clients you worked with and 1–2 outcome-based bullets for each. For instance, “Launched paid media campaigns for a boutique fashion brand, increasing clickthrough rates by 47%.” Mention tools you’re comfortable with (like Google Ads, Klaviyo or Webflow) and certifications that help validate your skills. A downloadable PDF is still a good backup—especially for recruiters—but let the live version do the talking first. Contact details Make it easy for people to reach you no matter where they are on your site. A contact page is a must—it should include your name, email, a short message form and links to relevant platforms like LinkedIn or Instagram. If your work is visual or campaign-focused, an Instagram feed can be just as compelling as a project gallery. You can also add a simple contact bar or sticky footer to every page with a “Let’s talk” button. Samples of your best work This section is where your portfolio earns its keep. Create a dedicated Work or Projects page with 3 to 5 strong samples. Each project should include visuals, a short intro and a breakdown of the challenge, strategy and results. For example, one marketer might show how they led a rebrand for a local gym chain, developing new messaging and a social media rollout that grew membership by 25% in two months. Another might highlight a lead-generation funnel that turned a cold email sequence into a 10% conversion rate. Use performance data wherever possible and keep each story focused. Visitors should be able to understand what you did and why it worked—fast. Testimonials Social proof is one of the strongest assets on a portfolio site. Include short, specific quotes from clients, collaborators or past managers. A testimonial like “They helped us pivot our digital strategy mid-campaign and still hit our KPIs” is far more powerful than generic praise. Place testimonials alongside the projects they relate to or give them their own section with names, roles and photos if you can. If you’ve done work for recognizable brands say so. It builds trust fast and adds weight to your story. Awards and recognition Awards, certifications and press mentions reinforce your authority without you having to say much. If you’ve earned a HubSpot certificate, completed Meta Blueprint or been featured in a marketing roundup, include those here. Visuals like badges or logos make this section easier to scan and remember. You can also add quick blurbs like, “Named Top Freelancer on Upwork in 2023” or “Featured in DesignRush’s top 10 portfolio websites.” Just like in a professional model portfolio, where brands or editorials add instant credibility, these elements do the same for marketers. Cover page and table of contents For interviews, proposals or client meetings, a downloadable version of your portfolio can still be useful. Create a clean cover page with your business name , role, website and optional logo . Then include a simple, clickable table of contents linking to each section or project. This works well for people who prefer PDFs or need something they can review offline. It also shows that you’ve thought about how your work gets presented—not just online but across different formats. In short, it says you’re organized, professional and ready to pitch. Marketing portfolio examples Once you've selected the elements to include in your marketing portfolio, take a look at these examples to jumpstart your inspiration: Adapting Social This social media portfolio example from Adapting Social displays work from a wide range of services. Their portfolio page titled "What We Do" is divided by category, including media creation, email marketing, lead generation campaigns and more. Visitors can then view projects within each category, depending on their interests. Steve Wolf Designs This graphic design and branding studio builds meaningful brands through design. To generate immediate interest in their work, they place images of their projects front and center on the homepage. Using their online marketing portfolio, they’re able to increase the visibility of their brand and capture the attention of their clients. Looking to start a marketing business ? Our guide has you covered. Creating a marketing portfolio without experience If you don't have any experience in marketing, you can still build a marketing portfolio. Here are a few tips: Start with personal projects. If you don't have any experience working with clients, you can start by creating marketing materials for yourself or your friends and family. This could include designing a website, creating social media content or writing blog posts. Looking for inspiration? Think about exploring these gestalt principles to get started. Create mock projects : Mock projects are hypothetical campaigns or strategies designed to showcase your skills and creativity. For example, create a branding campaign for a known company or a content strategy for a fictional business. Label them as mock projects to stay transparent while highlighting your abilities. Volunteer your services. Many nonprofits and small businesses are looking for volunteers to help with their marketing efforts, which helps you gain experience and build your portfolio. Take on freelance projects. Once you have some experience, you can start to take on freelance marketing projects. This gives you the opportunity to work with different clients and build a more diverse portfolio. Contribute to open-source projects. There are many open-source marketing projects that you can contribute to. This is a great way to gain experience working on real-world projects and to collaborate with other marketers. Participate in marketing competitions. There are many marketing competitions that you can participate in, helping you test your skills and get feedback from other marketers. Learn how to make a PR portfolio   that wins over clients. Marketing portfolio best practices Here are some best practices for creating a marketing portfolio: Tailor your portfolio to your target audience: What skills and experience are they looking for? What types of work samples would they find most impressive? Choose high-quality work samples: Your portfolio should only include your best work. Take the time to edit and polish your work samples before you add them to your portfolio. Tell a story with your portfolio: Each work sample should tell the story of a successful marketing campaign or project. Be sure to explain the goals of the project, the strategies you used and the results you achieved. Use visuals: Use visuals to make your portfolio more engaging and easy to skim. Add images, videos, infographics and intentional color combinations to bring your work to life and show your creative range. Tip: Include images in WebP file format for better website performance. Make it easy to navigate: Your portfolio should be easy to navigate and use. Visitors should be able to quickly and easily find the information they are looking for. Keep it up-to-date: Be sure to update your portfolio regularly with new work samples and accomplishments. Make it mobile-friendly: Design your portfolio with mobile users in mind. With so many people browsing on their smartphones, a responsive, mobile-friendly layout is essential for accessibility and a smooth user experience. Types of marketing portfolios Building your marketing portfolio is all about finding the best way to share what you bring to the table. The format you choose can make a big impact. This chart breaks down different types of marketing portfolios, what they include and who they're great for. Use it to craft a portfolio that truly reflects your skills and gets you noticed: Portfolio type What it includes Perfect for Personal marketing Brings personal achievements to life with case studies, testimonials, certifications or individual projects Freelancers and independent marketers Agency Showcases a range of client campaigns featuring results, client feedback and industry highlights Marketing or creative agencies Creative Features standout visuals and written work like ad designs, videos and social media content Graphic designers, content creators or ad specialists Social media Spotlights posts, campaigns, performance insights and audience engagement across platforms Social media managers or strategists Content marketing Highlights articles, blogs, SEO performance and project calendars for a content-rich portfolio Writers, bloggers and content strategists Product marketing Includes product details, launch strategies and connections with target audiences Product marketers Event marketing Shares event imagery, participant numbers, collaborations and media coverage Event marketers Performance-driven Breaks down numbers with metrics, growth statistics and ROI from analytics, paid ads or SEO efforts Marketers who focus on analytics or performance strategy How to create a marketing portfolio FAQ Is a marketing portfolio really necessary? In most cases, a marketing portfolio is crucial. It showcases your skills, accomplishments and creativity to potential employers or clients. A well-designed and planned portfolio demonstrates practical application of marketing strategies , campaigns and results, giving credibility to your capabilities. It's a powerful tool for highlighting your unique marketing approach and making a memorable impression in a competitive job landscape. How to create a content marketing portfolio? To create a compelling content marketing portfolio, build up a diverse range of writing projects to fully showcase your writing, strategy and results. Include case studies with measurable outcomes, highlight your ability to engage audiences and emphasize your understanding of various platforms such as social media. Use clear visuals, concise descriptions and provide context for each project. Check your portfolio reflects your storytelling ability and capacity to drive meaningful marketing results through strategic content creation. How to make a digital marketing portfolio? Build a standout digital marketing portfolio by featuring diverse campaigns and results that you've had a had in. Showcase your expertise in SEO, social media, email and analytics. Include case studies with measurable metrics and highlight skills in campaign planning, execution and optimization. Use a visually appealing format, incorporate visuals and data and demonstrate a deep understanding of digital platforms for marketing. Provide clear project descriptions and outcomes to illustrate your impact in the dynamic digital marketing landscape. How to make a marketing portfolio for beginners? Start with a portfolio builder, like Wix . Select the right portfolio template and get creating. Portfolio builders take care of all of your hosting and domain needs, as well as site security and reliability. How many pages should a marketing portfolio have? There's no one-size-fits-all answer to how many pages a marketing portfolio should have. The optimal length depends on several factors: Experience level: if you're an entry-level marketer, 1-3 concise pages of your best work should be enough. If you're at a mid-management level, consider 3-5 pages to demonstrate your experience. For a director or senior executive, 5-7 pages should be able to represent the impact you can make. Position type : if you're a specialist with a focus marketing niche, you'll want a few pages to really show off your skills. As a general market, you'll generally need a page per marketing discipline you have experience in. For example, one page to demonstrating your social media experience, another to show your SEO work. Prioritize focusing on the quality and impact of your work rather than sheer number of pages in your marketing portfolio. Each page should tell a compelling story and showcase your value contribution to past projects or campaigns regardless of how may you include. How much does it cost to create a marketing portfolio? You can create a portfolio for free, with a portfolio builder like Wix. Or opt for a paid plan, starting from $17 a month including domain name registration. If you choose to build a portfolio with a web developer or designer it can cost from several hundred dollars to several thousands not including hosting and domain name registration.

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How to build a website in a day 5 easy steps Plan your website Choose how to build your website Add your site's content Setup your site's functionality Publish your website 01. Plan your website Before jumping into the design, spend some time planning your website’s structure. This will save time later and keep your site organized. Think about: Purpose : What is the main goal? Selling products, sharing information, showcasing an online portfolio ? Pages : Common website pages include Home, About, Services, Blog and Contact. Content : What text, images, and videos will you include on each page? Write down a simple outline. For example: Home : Welcome message, main offer, call to action About : Your story, mission, team Services : List of services or products with descriptions Contact: Form, phone number, address Having a clear plan helps you move quickly when building a website in a day. Time to plan a website? 1-2 hours. 02. Choose how to build your website There are several fast ways to build a website. These include using an AI website builder or professionally designed pre-made website templates. You can learn how create a website with AI within minutes, leaving you more time in a day to customize it and focus on the design and individual branding. All you have to do is chat with the AI website builder about the site you want to create and it does it in minutes. Or choose a website template , combined with a drag and drop editor, and with focus you should be able to create a simple website within a day. Wix's website templates, for example, are already mobile-friendly so you don't have to spend extra time figuring out how to make them workable on mobile too. However you choose to build your site, customizing it is generally what takes the most time. This includes: Changing colors to match your brand palette Uploading your logo and images Editing fonts for readability and style Adjusting layout elements like headers, footers, and menus Most website builders, like Wix, let you drag and drop elements, so you can rearrange sections easily. Keep your design clean and simple to make your site look professional. When using an AI website builder or Wix vibe, you can prompt the AI to customize your website for you. If you need to build a site in a day, these are better options than a template. These AI prompts to use with an AI website builder are a great place to start. Time to build a website? 1-6 hours 03. Choose your site's content With the structure and design of your website in place, add your content. Write clear, concise text that speaks directly to your audience. Use headings, bullet points, and short paragraphs to make it easy to read. Need to do this fast? Most website builders, including Wix, now include AI text generators to speed this up. Include high-quality images that support your business and avoid generic stock photos when possible. If you don’t have your own photos, many website builders offer free image libraries. Or include AI image generators. 04. Setup your site's functionality Depending on your website’s purpose, add features that improve user experience and functionality: Contact forms for easy communication Booking systems if you offer appointments E-commerce tools for selling products online SEO settings to help your site appear in search engines Analytics to track visitor behavior Most website builders include these features or offer easy integrations. 05. Publish your website Once you're happy with your site, pressing publish is as easy as pushing a button. Literally. Then you can take the days and weeks after to let future clients, customers, friends and family review how it works, now it looks allowing you time to tweak, improve and promote it.