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  • 8 best personal website builders

    Looking for the best way to build your website? Get started with Wix  → Looking for the best personal website builders? A personal website is a powerful way to express yourself, showcase your work and build your personal brand. The right website builder lets you design, customize and launch your site quickly. Learning how to develop a website  can seem daunting, especially for those without prior coding or design experience. However, with the rise of many different website builders, you can create professional-looking personal websites with ease. When choosing a website builder, you want one that’s flexible, powerful and easy-to-use. Wix is the go-to platform for millions of users looking to create a stunning website effortlessly. See what makes Wix stand out from the crowd and why it’s the right fit for you. TL;DR: best personal website builders In this guide, we walk you through the best personal website builders for creating a professional, customizable website. Key factors to consider include ease of use, design flexibility, SEO tools, eCommerce capabilities, social media integration, mobile optimization and reliable customer support. Wix stands out for its drag-and-drop editor, extensive templates and powerful features for portfolios, blogs and online stores. Website builder Key features Pricing Wix Highly versatile drag-and-drop editor, extensive customizable templates, animations and media, eCommerce, SEO tools, AI website builder and seamless social integration. Perfect for creating a professional fully unique personal website. Free plans available; paid plans starting from $17/month Weebly Simple drag-and-drop, modern templates, eCommerce tools, built-in SEO and site statistics. Free plans available; paid plans starting from $10/month Strikingly One-page websites, linear scroll for storytelling, visual focus, basic eCommerce. Free plans available; paid plans starting from $16/month Site123 Pre-set layouts, fast setup, multilingual support, eCommerce, 24/7 live chat. Free plans available; paid plans starting from $12.80/month Ucraft Modern templates for creatives, drag-and-drop customization, logo maker, landing pages and design integrations. Free plans available; paid plans starting from $14/month Carrd Minimalist, fast-loading single-page sites, clean templates, content-focused. Free plans available; paid plans starting from $9/year GoDaddy Easy editor, templates and guided setup, SEO and marketing tools, eCommerce, 24/7 support. Free plans available; paid plans starting from $9.99/month Webnode User-friendly, multilingual support, simple design and functionality, eCommerce. Free plans available; paid plans starting from $4.50/month Editor's note: All prices were updated as of December 29th, 2025. 8 best personal website builders Wix Weebly Strikingly Site123 Ucraft Carrd GoDaddy Webnode 01. Wix Wix is a highly versatile personal website builder known for its user-friendly drag-and-drop interface, making it ideal for individuals without coding experience. The platform offers a wide variety of customizable templates tailored to different industries and personal uses. Wix’s robust design flexibility allows you to adjust layouts, add animations and embed media with ease, ensuring each website can be unique and expressive. Beyond its design capabilities, Wix supports a comprehensive range of functionalities including eCommerce , SEO tools and social media integration. This makes it suitable for personal blogs, an online portfolio and small business websites . Wix also offers an AI website builder  that generates a personal site based on user input, which can be further customized. In terms of technical support and resources, Wix provides extensive help through tutorials, forums and 24/7 customer service. The platform operates on a freemium model (learn more about how to build a free website ), offering both free and paid plans, the latter of which includes additional features such as a custom domain name. Why we picked it: Intuitive drag-and-drop interface Diverse and customizable templates Extensive features including e-commerce and SEO 24/7 customer support with extensive resources Ideal for:  Self creators, businesses of all sizes, service businesses Pricing:  $0-$159/month. Paid plans available.  Free plan ($0): Limited features and ads. Light ($17/month): Basic plan for simple sites. Core ($29/month): Basic eCommerce features and marketing suite. Business ($39/month): Geared towards growing your brand.  Business Elite ($159/month): Unlocks unlimited storage & scaling capabilities. Enterprise: Custom plan for large corporations.  Learn more: Best freelance website builders 02. Weebly Weebly is known for its simplicity and effectiveness, particularly favored by those looking to create basic yet professional-looking websites. It offers a variety of themes that can easily be customized to suit personal tastes and requirements through a drag-and-drop editor. Weebly’s platform is particularly strong in integrating e-commerce features, making it a good choice for those who want to start an online store. SEO capabilities are another significant aspect of Weebly, as it offers ample guidance and easy-to-use tools to help websites rank better in search engine results. Additionally, Weebly provides options for site statistics to monitor traffic and user engagement, which are critical for growing a site’s presence on the internet. Weebly also stands out with its reasonable pricing structure, which includes a free tier that’s more generous than many competitors. The platform’s community and customer support are robust, providing you with guides, forums and direct support for troubleshooting. Why we picked it: Easy-to-use with modern templates Comprehensive e-commerce tools Built-in SEO features and tips Generous free service plan Ideal for:  eCommerce startups. Pricing : Free basic use, with premium plans beginning at $10 per month. 03. Strikingly Strikingly is designed for simplicity, enabling users to learn how to create a single-page website that is particularly effective for personal profiles, portfolios and event-specific sites. Its interface is extremely beginner-friendly and users can quickly create a site from numerous templates that emphasize visual content. The platform offers a unique feature set tailored for one-page websites, with sections that are easy to navigate in a linear scroll. This setup is excellent for storytelling or presenting information in a sequential manner. Strikingly also supports basic e-commerce functionality for small online stores. Strikingly’s pricing is competitive, offering both free and paid plans. The free version is adequate for basic use, but upgrading to a premium plan provides benefits like connecting a custom domain and accessing additional site analytics. Customer support includes live chat and email, ensuring users receive timely help when needed. Why we picked it Specializes in simple, one-page websites Ideal for storytelling and personal profiles Competitive pricing and a strong free option Quick and effective customer support Ideal for:  Quick, single-page sites. Pricing : Free version available, plans start at $16 per month. 04. Site123 Site123 excels in providing an efficient way to create a website quickly, particularly through its use of design assists and pre-set layouts that help users start with a structured design. This platform is particularly advantageous for those who want to establish an online presence without delving too deeply into design customization. The platform is also strong in multilingual website support, allowing users to create localized versions of their site for different regions, which is a significant plus for global reach. eCommerce tools are integrated seamlessly, allowing for the sale of products on a global scale. Site123’s customer support is accessible via live chat, and its help center is rich with tutorials and guides. The service operates on a freemium model where the free tier includes basic features but upgrading to premium offers advanced functionalities like domain connection and removal of Site123 branding. Why we picked it: Quick setup with pre-set designs Supports multiple languages eCommerce integration for global sales 24/7 live chat support Ideal for:  Rapid website launch. Pricing : Free basic plan, with premium versions starting at $12.80 per month. 05. Ucraft Ucraft is a personal website builder that targets creatives looking to build a professional and visually appealing online presence. Its templates are modern and artistically inclined, suitable for photographers, artists, and designers. The drag-and-drop editor, while intuitive, allows for deep customization, supported by a range of design elements and integrations. This platform stands out with its logo maker tool and the ability to create landing pages, which are essential for marketing purposes. Ucraft also offers integrations with various design tools and platforms, enhancing its utility for users who need more than just a basic website. Ucraft’s pricing is straightforward, with a free tier that offers basic features and more comprehensive plans that include features like SEO tools, Google Analytics and e-commerce solutions. Customer support is provided through live chat and a detailed knowledge base. Why we picked it: Designed for artists and creatives Includes tools like a logo maker Allows creation of marketing landing pages Clear and straightforward pricing Ideal for: Artists and designers. Pricing : Free plan included, more features from $14 per month. 06. Carrd Carrd is a specialized personal website builder designed for creating simple, responsive, and single-page sites that are highly effective for personal profiles, resumes, or portfolios. It’s incredibly lightweight and fast, making it ideal for users who need to quickly set up an online presence without complications. The platform is particularly noted for its minimalistic approach, focusing on core functionalities that make setting up a website extremely straightforward. Carrd’s templates are sleek and focus heavily on content delivery, making them perfect for writers, artists, and other creatives. Carrd operates primarily on a freemium model, with its free version providing substantial features. However, premium tiers are affordable and unlock additional features like Google Analytics integration, custom domains, and no Carrd branding. The platform’s support is mostly self-service, with a rich FAQ and documentation section. Why we picked it: Minimalist design for fast loading Best for personal sites and portfolios Affordable premium options Clean templates focused on content Ideal for:  Single-page personal sites. Pricing : Offers a free plan, with pro versions starting at $9 per year. 07. GoDaddy GoDaddy’s website builder for personal sites is part of its broader range of internet services including domain registration and hosting. The builder is designed to be exceptionally user-friendly, providing a range of templates and a step-by-step guide that helps users through the process of setting up a website. This makes it suitable for small businesses and individuals who are not technically inclined. The platform includes robust marketing tools such as email marketing, SEO and social media integration, which are essential for businesses looking to expand their reach. GoDaddy also offers eCommerce capabilities, which are integrated into its website builder, making it easy to sell products or services online. GoDaddy provides 24/7 customer support, which is a major advantage for users who may need assistance at any time. The platform’s pricing is competitive and it often runs promotions that make its services more accessible to a wide range of users. Why we picked it: Combines website building with domain and hosting Tools for SEO, social media and marketing Simple editor perfect for beginners Constant, round-the-clock support Ideal for:  Beginners in web development. Pricing : Starts with a free trial, then $9.99 per month for the basic plan. 08. Webnode Webnode is an easy-to-use personal website builder that enables the quick creation of websites and online stores. Its interface is straightforward, allowing users to choose from a variety of templates that can be customized to suit their needs. Webnode is particularly strong in its multilingual support, enabling businesses and individuals to create multiple versions of their site in different languages. Webnode also provides a good balance of design flexibility and functional simplicity, making it suitable for users who want a no-fuss approach to website building. The platform supports eCommerce capabilities, which are easy to integrate and manage. Pricing for Webnode is reasonable, with various tiers that cater to different user needs, from personal blogs to fully-fledged business sites. The platform provides customer support through email and its help center, which includes tutorials and FAQs for troubleshooting. Why we picked it User-friendly website creation Effective multilingual site support Good balance of design and functionality Varied pricing to fit different user needs Ideal for:  Multilingual website creation. Pricing : Free basic service, premium plans start at $4.50 per month. Editor's note: All prices were updated as of December 29th, 2025. How to choose a personal website builder Choosing the right personal website builder is all about finding a platform that makes it simple to create, customize and manage your site. Here are the factors to consider: Ease of use:  Look for beginner-friendly tools like drag-and-drop editors and guided tutorials. You shouldn’t need coding skills to build a website that looks polished and professional. Design flexibility:  Pick a builder with a variety of templates, customizable layouts, fonts, colors and stock image libraries. This gives you the freedom to showcase your personal brand and create a website that’s truly your own. Media and blogging tools:  Make sure your builder supports galleries, has a blog maker and other interactive features to share your work, tell your story and engage visitors. eCommerce and social integration:  If you plan to sell products, offer services or share your content widely, check for built-in shopping carts, secure payment options and easy social media sharing. SEO and mobile optimization:  Your website should be discoverable and look great on any device. Choose a platform with integrated SEO tools , responsive templates and fast-loading designs to reach the right audience. User experience and security:  Intuitive navigation, smooth interactions, SSL certificates, privacy compliance, regular updates and data backups all help keep your site—and your visitors—safe. Customer support and management:  Access to tutorials, live chat and responsive support ensures you can solve issues quickly. Mobile editing and site management tools let you update your website from anywhere, anytime. Looking for affordable options to build your website? Check out this guide to the best and cheapest website builders  for expert recommendations and cost-saving tips. Is Wix good for personal websites? Yes, Wix is an ideal platform for personal websites. It offers thousands of fully customizable website templates designed for different industries and personal projects, making it easy to create a portfolio, blog, resume or creative showcase that reflects your style. Wix provides a strong foundation with reliable web hosting, SSL security, custom domains and automatic backups so your site is safe and professional. The AI website generator can even create a ready-to-go personal site based on your input, which you can easily customize. With tools for portfolio galleries, media integration and blogging, Wix helps you build a personal website that’s both expressive and built to last. Learn more about personal website examples and resume website examples . Best personal website builders FAQ What are the best practices for personalizing a website? The best way to personalize a website is to start with clear branding and a focused message. Use consistent colors, fonts and imagery that reflect your personality or professional identity. Customize layouts and content to highlight what makes you unique, such as your work, story or services. Adding personal touches like an about section, custom visuals and tailored calls to action helps visitors connect with you. Make sure your site is easy to navigate, mobile friendly and fast so the experience feels polished and intentional. What is the most simple and cost-effective way to build a personal website? The simplest and most cost-effective way to build a personal website is by using a website builder like Wix. With ready-made templates, drag-and-drop editing and a free plan, you can create and publish a professional site without coding or upfront costs. As your site grows, you can upgrade to a paid plan for a custom domain and advanced features, making it easy to scale at your own pace.

  • 7 best event website builders for events

    Looking for the best way to build your website? Get started with Wix  → Planning an event? Your first step to success is creating an engaging event website . Think of it as your event’s online home—a place where attendees can find all the details, register and stay updated. But how do you create a simple website that covers all the bases without spending a fortune or countless hours? That's where an event website builder comes in. These tools have user-friendly interfaces, customizable website templates and all the website features you need to make your event a hit.  We’ve spent time researching the options available to bring you the best event website builders that can help spark your event to life. When choosing a website builder, you want one that’s flexible, powerful and easy-to-use. Wix is the go-to platform for millions of users looking to create a stunning website effortlessly. See what makes Wix stand out from the crowd and why it’s the right fit for you. TL;DR: best website builders for events This guide will walk you through the best website builders for events, helping planners and organizers create professional, functional and visually appealing event websites. Wix stands out with 2,000+ customizable templates , the Events & Tickets app for managing tickets and memberships, AI-powered site creation and marketing tools to promote your event. We’ll also cover what to look for in an event website builder, including ease of use, template flexibility, mobile optimization, ticketing tools, app integrations, SEO, marketing features and reliable support—so you can pick the platform that fits your event goals and get your website live quickly. Website builder Best for Pricing Wix Event websites with industry-specific templates, ticketing tools, marketing features and AI-powered site creation, making setup fast and flexible Free plan available; paid plans from $17/month Whova Event registration and attendee management with built-in analytics Contact support for a quote Webflow Highly customizable event sites with advanced design control Free with limited features; paid plans from $14/month Zoho Sites Simple event websites with built-in SEO and Zoho integrations 15-day free trial; paid plans from $5/site/month Carrd One-page event websites and RSVP landing pages Free with limited features; paid plans from $9/year Jimdo Fast AI-built event sites with basic booking tools Free with limited features; paid plans from $11/month InEvent Large-scale or enterprise events with advanced management needs Paid plans from $6,000 per event Editor's note: All prices were updated as of December 30th, 2025. The best website builders for events Now, let’s look at the seven best event website builders for event planners and organizers. 1. Wix 2. Whova 3. Webflow 4. Zoho sites 5. Carrd 6. Jimdo 7. InEvent 01. Wix When it comes to planning and managing events, Wix stands out as the ultimate event website builder thanks to its Events & Tickets app. You can create unlimited ticket types, set prices and offer membership plans. Plus, online payments are secure, and you can even charge tax on ticket sales and send out printable tickets. The platform also offers 2,000+ customizable templates  for any type of event—from professional meetups and conferences to sports events, concerts, weddings and parties. This helps you get your event website up and running in no time. Examples include these wedding website templates . One of the best parts about using Wix is the suite of marketing tools available. You can drive more traffic to your website with email campaigns, coupon offers and social media posts designed for Instagram and Facebook. Other standout features include: AI-powered website builder Custom forms to track and manage attendance Wix Owner app  for mobile ticketing and walk-in ticket sales to manage the event day Blogs, discussion forums and live content feed to keep attendees connected and engaged during the event Pricing:  Free plan available. Paid plans start at $17 per month. 02. Whova Whova is an event management platform that helps you create high-quality event web pages. You can choose from expertly designed templates to build your website quickly. Whova’s event registration software allows you to create both free and paid tickets. You can customize quantities and prices, set up early bird pricing and even offer discount codes.  The Whova dashboard is also worth mentioning. It provides up-to-date insights into how effective your event promotion is so you can make the necessary adjustments on the fly. Other features include: Customized registration forms Social media integration QR code for event check-in Pricing:  Contact support for a quote. 03. Webflow Webflow is a content management system for marketers, designers and developers. It offers a website builder that allows you to drag in unstyled HTML elements to create a website of your choice. You can also tweak any of their event website templates to suit your needs. Once you're happy with the design, connect your new website to Webflow’s CMS to manage your content.  Webflow integrates seamlessly with event management tools like Happyning, which allows you to create personal events, manage guests and send out invites via SMS. Other key features include: CSS-based class system for making style changes across multiple elements Content management tools SEO tools and ecommerce features Pricing:  Free with limited features. Paid plans start at $14 per month. 04. Zoho Sites Zoho Sites has an intuitive drag-and-drop interface that helps you design a professional event website without having any coding knowledge. Even beginners can get their website up and running quickly, thanks to its collection of customizable templates. The platform also has a robust built-in SEO tool that generates comprehensive SEO reports, analyzes keyword density, creates automatic sitemaps and more. These features help your event website rank better on search engines, making it easier for potential attendees to find your event online. Other features include: Seamless integration with Zoho tools like Zoho CRM, forms and campaigns Sites for creating a community for your brand Mega menu that simplifies website navigation Pricing:  15-day free trial. Paid plans start at $5 per site/month. 05. Carrd Carrd is a platform you can use to build a one-page website for pretty much anything, including events. You can also learn how to build your website from scratch  or choose from one of its templates. It's particularly user-friendly when it comes to forms. You can easily add contact and signup forms to your website, which are perfect for gathering RSVPs and collecting feedback directly on your event page. Other features include: Embed custom codes and widgets from third-party apps like PayPal, Stripe, Typeform and more. Add Google Analytics tracking ID Publish websites to your custom domains with full SSL support Pricing:  Free with limited features. Paid plans start at $9 per year. 06. Jimdo Jimdo offers an AI-driven website builder that speeds up the creation process with tailored suggestions that match your specific needs. It also provides responsive website templates that fit any event—from corporate conferences to community gatherings and personal celebrations. Additionally, Jimdo has a built-in booking tool. With this functionality, visitors can make event bookings directly on your website. Other features include: Social media integration Custom domains  SEO tools Pricing:  Free with limited features. Paid plans start at $11 per month. 07. InEvent InEvent is an event management solution for marketers. Its intuitive drag-and-drop editor allows you to learn how to create a professional website  without writing a single line of code. It also offers many customization options and features for adding content, such as images, text, videos and contact forms to your website. Other features include: Registration software for events Custom email builder and automation tools to promote events Event appointment scheduling Pricing:  No free plans. Paid plans start at $6,000 for one event. Editor's note: All prices were updated as of December 30th, 2025. Looking for affordable options to build your website? Check out this guide to the best and cheapest website builders  for expert recommendations and cost-saving tips. What to look for in an event website builder Here’s what you should look for when searching for an ideal event website builder: Ease of use : Look for website builders with drag-and-drop editors  and simple interfaces so that even non-tech-savvy team members can use them. Customizable templates : Find a builder with various event templates  you can easily tweak to match your branding and style. Mobile optimization : Make sure the website builder helps you create a website that works well on mobile devices, tablets and desktops. This way, people can access your event details from anywhere. Event management tools : To keep everything organized, you’ll need tools like ticketing, RSVP management, custom registration forms and automated email notifications. Integration capabilities : Choose a builder that integrates seamlessly with third-party apps like payment processors, social media platforms and marketing tools to streamline your event management. SEO and marketing features : SEO  and marketing tools help you promote your event and get noticed. Look for features like email marketing , social media sharing and analytics . Support and resources : Reliable customer support and plenty of resources, such as tutorials and FAQs, can be lifesavers if you encounter any issues. Read more: Essential parts of a website How to plan a website How long does it take to build a website? Website layout ideas Is Wix good for event planners? Wix is a strong fit for event planners thanks to its flexibility, visual focus and reliable infrastructure. With a wide range of fully customizable templates designed for events, planners can start with layouts that already support real business needs, from showcasing different event types to highlighting services, timelines and galleries. These industry-specific templates are easy to adapt, making it simple to present weddings, corporate events or private celebrations under one cohesive brand. Beyond design, Wix includes the infrastructure event planners need to run their business online. Web hosting, security, performance and domains are built in and managed for you, helping your site stay fast and dependable during high-traffic moments like event launches or RSVP deadlines. The free AI website builder helps planners get started quickly by generating a tailored site structure, while still allowing full creative control as your business grows. Explore more event websites . Best event website builders FAQ Is the Wix Events app free? Yes, the Wix Events app is free. You can add it to your Wix website and host and showcase your events online. How do you create a temporary website for an event? Creating a temporary website for your event is easy with Wix, which offers templates with schedules, RSVP forms and ticket sales. These sites exist just for the event, so you can share key details without long-term upkeep. Customize the template with your branding, add a registration or ticketing system and promote via email and social media. After the event, you can take the site offline or repurpose it for future events. What makes a good event website? A good event website clearly presents all essential details like date, time, location and agenda, making it easy for attendees to understand what to expect. It includes tools for registration, ticketing and RSVPs, streamlining event management. The site should be visually engaging, mobile-friendly and reflect your event’s branding to leave a strong impression. Bonus features like social sharing, email campaigns and live updates help boost attendance and keep participants connected.

  • How to sell videos online: your guide to streaming income

    Turn your ideas into sales and start selling with Wix eCommerce →   Selling videos online lets you turn your content into a real source of income. It comes down to reaching the right audience, creating videos people want to watch and setting up a simple way for customers to buy and access your work. With the right eCommerce platform , your videos become products you control, price and sell on your terms. TL;DR: how to sell videos online In this guide, you’ll learn where to host and sell your content, how to build your own video store with a website builder , set up payments and pricing and protect your work. We'll also cover how to market your videos, manage customers and turn your passion into a steady income stream. You’ll learn how to: Choose a video niche that attracts the right audience Create and organize high-quality video content Decide where to sell your videos (your own site, marketplaces or VOD platforms) Build a video store using an online store creator Set up pricing, payments, subscriptions and bundles Protect your videos from unauthorized use Market your videos with SEO, social media and email Support customers and encourage repeat sales Ready to launch your eCommerce business? With Wix eCommerce, you can build a professional online store that attracts customers, drives sales and grows your brand. Enjoy full customization, built-in SEO and powerful marketing tools, all in one platform. Start today and turn your vision into success. How to sell videos online in 8 steps Here’s a detailed guide to help you launch and grow your video business successfully. Choose your video niche Create high-quality video content Choose where to upload your videos Create your online store Monetization and payments Protect your content Market your videos Offer great customer service Selling videos online starts with creating high-quality content for a specific audience. Use an eCommerce platform to upload your videos, set prices and manage payments securely. Protect your work with watermarks and clear usage terms then promote your videos with social media, SEO and email marketing to attract and grow your audience. 01. Choose your video niche A well-defined niche helps you target a specific audience and makes your marketing efforts that more effective. Think about your passions and expertise. Are you great at creating educational tutorials, stunning drone footage or engaging animations? Do you plan on selling or streaming licensed content like TV shows and movies?  Once you have an idea, research the market to see what’s trending. Look for gaps you can fill or underserved audiences. Selling to a specific group, like fitness enthusiasts or small business owners, helps your brand connect with customers on a deeper level and builds a loyal following. 02. Create high-quality video content Your videos are your product, so they need to be top-notch. If you create your video content, invest in good equipment, like a quality camera and microphone, to ensure your videos look and sound professional. If you’re planning on distributing licensed content and media, make sure your mezzanine files are capable of high resolution video (1080p, 2K, 4K).  Plan your content carefully, whether you’re creating a series of tutorials, a collection of stock clips or a back catalog of licensed films and TV shows. A regular release schedule is also important and keeps your audience engaged and coming back for more. Pay attention to editing, making sure your final product is polished and free of errors. High-quality content is what will set you apart from the competition and convince customers to make a purchase. 03. Choose where to upload your videos Before uploading your first video, let’s look at the best places to actually sell your content. The options go way beyond a simple upload and stream, and each comes with its own pros and cons. Where you decide to sell your videos should match your overall strategy and help you meet your goals. No matter if you're a fitness coach, indie filmmaker, educator or actor, you can use a mix of these platforms to build your business. Learn more: What is an online store? How to start an online store How to sell online Create your own website Running your own site gives you the most control and lets you keep more of your earnings. When you sell videos directly from your website, you set the price, you decide how visitors access your content and you get the opportunity to build direct relationships with your audience. This is a great route for creators who want to build a strong brand identity. For example, a chef could create a series of cooking tutorials and offer them as a premium course or a wedding videographer could sell highlight reels directly to clients. The best eCommerce website builders  make it easy to create an online store, manage your products and accept payments . Wix offers an all-in-one online store builder with fully customizable storefronts, along with its  AI website generator  and over 2,000 professionally designed website templates—including hundreds of professional video and eCommerce website templates —to choose from.  With your own website, you also need to take care of a domain and web hosting.  It’s recommended to buy a domain  that’s memorable and reflective of your brand. A short, catchy name is easier for customers to remember and find. Choosing a domain for selling videos online starts with a clear and memorable name that reflects your content and is easy to spell. A domain name generator can help you explore options quickly and using an eCommerce platform that includes registration, hosting and website setup makes launching your video store simple. "When choosing a domain, prioritize one that aligns with your brand and is easy for customers to remember. A domain should reflect your business and make it simple for people to find you online." - Einat Shafir, product manager at Wix  Web hosting is what makes your site accessible online. When you build your site with an integrated platform like Wix, you get free website hosting  included. This simplifies the setup process, as you won't need to find a separate eCommerce hosting  provider. Learn more:  What is a domain?  What is web hosting? How to make a website Monetize with YouTube Beyond monetization from ads, the platform lets you sell access to premium content through Channel Memberships, which allow you to offer exclusive and early access to videos along with other perks, like badges, member-only live streams and discount codes for merchandise. Video creators from all walks of life use YouTube as both a shop window and a sales channel—whether you're an online yoga instructor or teach painting classes. To start off, post some free introductory content to attract viewers and then use YouTube's features to promote and link to your paid courses or a storefront on your own website. Stream on Amazon Amazon Prime Video Direct (PVD) lets creators and production houses rent, sell or offer their videos through their Prime Video streaming platform. If you’re making independent documentaries, instructional how-tos or short movies, Amazon gives you access to millions of potential viewers. You’ll need to meet their content guidelines but it's a powerful way to monetize your work. PVD is especially popular with independent filmmakers and educators looking to distribute their content to a wider audience. Upload to third-party video-on-demand (VOD) platforms If you want to get started quickly without a lot of technical setup, sites like Vimeo and Uscreen make it simple to sell and stream videos online. These platforms are designed for video businesses and often include hosting, secure paywalls and even marketing features. Musicians selling concert replays and fitness instructors offering on-demand classes often use these services because they handle all the backend work, letting them focus on creating great content. "If you have a brand, make sure your website aligns with it. This includes matching your brand colors, properly positioning your logo and making sure your business name is clear and easy to understand. People should immediately recognize your brand and know where they’ve landed when visiting your site." - Dafna Rabin, Wix templates design team lead See more:  What is a domain?  What is web hosting?  What is an eCommerce website? Is Wix good for eCommerce?  What is and how to use Wix Stores   04. Create your online store Now it’s time to build your storefront. Start with a homepage that grabs attention with strong visuals and a clear message. Your online store should be easy to navigate, with clear categories for your videos. Write compelling descriptions for each video, highlighting its benefits. Use high-quality thumbnails to give customers a preview of your content. To truly understand how to make a video website  that viewers will love, focus on user experience and clear calls to action. Wix makes it easy to build a professional website, with eCommerce tools to sell videos, manage payments and run your store in one place. To start an online store for your videos, pick a website builder and a video website template that highlights your content. Use a domain name generator to find a memorable domain, set up secure payments, and organize your videos into collections or courses so customers can easily browse and watch. See why eCommerce dominates the competition:  Ecommerce vs marketplace Ecommerce vs retail  Ecommerce vs brick and mortar Website vs online store 05. Monetization and payments  Once your videos are ready it’s time to turn views into income. To do this you’ll learn how to price your content, choose the right payment methods and create a system that makes buying easy and secure for your customers. One-time sales and rentals The most straightforward method is selling your videos for a one-time fee. One-time fees are great for standalone products like a feature film, a recorded webinar or a specific tutorial. For example, an independent filmmaker could sell their latest short film directly to fans, or a business consultant could sell a recording of a popular workshop. You can also offer rentals, where customers pay a smaller fee for temporary access, usually 24 to 48 hours. Rentals are great for entertainment content, like a virtual concert from a musician or a digital premiere of a play. It lowers the barrier to entry for customers who aren't ready to commit to a full purchase. Learn how to start an eCommerce business  and design for great eCommerce UX → Subscriptions and memberships If you plan to release content regularly, selling subscriptions  or setting up a membership model is a powerful way to create steady and reliable income.  Your audience pays a recurring fee—monthly or annually—for access to your entire library of videos, plus any new content you release. This creates a community around your work and gives you predictable revenue. Fitness instructors find huge success with this model, offering a membership for access to a library of workout classes. Similarly, an educator could create a subscription for a series of ongoing coding lessons, adding new modules each month to keep subscribers engaged and learning. Learn more: How to make a website to sell Bundling videos Why sell one video when you can sell a whole collection? Bundling is the practice of packaging multiple videos together and selling them as a single unit, often at a discounted price. This increases the perceived value and encourages customers to purchase more content than they might have otherwise. A cooking instructor could bundle several videos into a "Beginner's Guide to Italian Cuisine" course. A life coach might package a series of motivational talks into a "30-Day Confidence Boost" program. Bundles make it easy for your audience to get a comprehensive learning experience while increasing your average order value. See how eCommerce management  works Upsells and supplementary content Your video is just the starting point. You can increase your earnings by offering upsells and supplementary materials. After a customer buys a video, you can present them with an offer for a related product. This could be anything from a one-on-one coaching session to a downloadable workbook or an invitation to an exclusive online community. For instance, a yoga teacher selling a video on beginner poses could offer an upsell for a personalized feedback session. An artist who sells a tutorial on digital painting techniques might offer a supplementary package of custom brushes and color palettes. These additions provide extra value for your audience and can significantly boost your income from each sale. Find out more: How to make a subscription website Types of eCommerce  Pricing Deciding how to price your videos is a key step. Do some research to learn what your competitors are charging and to get a sense of the market rate. Looking at other trending products  can inform your pricing and bundles. Consider offering different pricing tiers or bundles to appeal to a wider range of customers.  Pro tip: Your pricing should reflect the value of your content and your business goals. Payment processing A smooth and secure online shopping cart  and checkout process is crucial for converting visitors into customers.  Whichever payment model—or a mix of models—you choose, make sure your payment provider offers multiple payment options and secure checkout for your customers.  Popular payment methods to support include credit cards, debit cards and digital wallets like Apple Pay and Google Pay. Wix Payments offers a streamlined solution to handle transactions, no matter where your customers are. It ensures a secure and simple checkout experience, which helps build trust with your audience.  See more:  What is Wix Payments? What is an online shopping cart?  Ecommerce statistics 06. Protect your content When you sell digital products like videos, it’s important to protect your content from unauthorized use.  Use watermarks on your video to prevent them from being downloaded for free. You should also set clear terms and conditions for how your videos can be used after purchase. This can include limitations on redistribution or use in commercial projects. Clearly communicating these terms on your site helps protect your intellectual property. Learn more about eCommerce website security →  07. Market your videos Once your website is live, you need to know how to drive traffic to your online store . Use a mix of marketing strategies to drive traffic to your website and share your video previews and trailers on social media platforms like Instagram, TikTok and YouTube to reach a wider audience. Use SEO features  and best practices to help your site rank higher in search engine results. You can also build an email list to send updates and special offers to customers and subscribers.  Consistent eCommerce marketing  is key to growing your video business and increasing sales. For more advanced strategies on improving your store's performance, check out this post on eCommerce website optimization . Read more:  Is Wix good for SEO?  Why eCommerce sites fail How to grow your eCommerce business   08. Offer great customer service Happy customers are more likely to become repeat customers. Be responsive to questions and feedback. Create an FAQ page  to answer common questions about your videos, payment options and usage rights. If issues arise, handle them promptly and professionally. Excellent customer service builds trust and shows that you value your customers. This can lead to positive reviews and word-of-mouth referrals, which are invaluable for your business. Create your video portfolio website today. Wix video seller examples Here are some examples of great video-selling websites built with Wix. 01. Our Time Filmz Our Time Filmz is a beautiful example of how to build a community-driven platform for original films and exclusive content. The homepage immediately draws you in with its bold call to action: "Join the Collective." This membership-based model not only gives fans access to exclusive films, but also behind-the-scenes footage, merch discounts and the chance to actively support independent filmmaking. Their focus on storytelling is evident in their visually stunning trailers and detailed project pages, which highlight the creative process, from costume design to casting. By inviting fans to be part of "The Collective," Our Time Filmz creates a sense of belonging and ownership in the filmmaking journey. This platform is a standout example of how to engage audiences by blending exclusive content with a strong community focus. Like what you see? Sell your videos online using these video website templates . Template name: Production company website template Explore these website building tips  to make your site shine. 02. Reflex-OIL-ogy Reflex-OIL-ogy is a prime example of how to combine wellness education with a hands-on approach to holistic health. The homepage immediately invites visitors to explore live classes, home study courses and webinars, all designed to teach the art of energizing reflex areas of the feet using essential oils. They offer monthly Zoom gatherings, detailed reflex area charts and a variety of online courses, making it easy for both beginners and experienced practitioners to deepen their knowledge. The platform’s emphasis on community is evident through its regular Reflex Reunion meetings, fostering connection and shared learning. Reflex-OIL-ogy is a standout example of how to create an engaging, educational platform that empowers individuals, while being able to monetize on a steady flow of video content. Like what you see? Turn your videos into sales with these website templates . Template name: Minimal layout website template 03. BLKGTV (Black Girl Television Network) BLKGTV  is an inspiring example of how to celebrate diversity and representation in the streaming world. The homepage immediately connects with its audience, emphasizing its mission to showcase content by and for black women and other underrepresented groups. The platform’s sleek design and accessible navigation make it easy to explore its extensive library of independent films, documentaries and BLKGTV originals. By offering a subscription-based model and availability across multiple devices, BLKGTV ensures that its content is both inclusive and accessible. This platform is a standout example of how to build a community-driven streaming service that prioritizes representation and engagement. Like what you see? Sell your videos online using this same template. Template name: Production company website template Need even more inspiration? Check out these eCommerce website examples →    How to sell videos online FAQ How can I sell my videos online? To sell videos online, you first need to create high-quality content and define your niche. Then, build an eCommerce website using a platform like Wix. Upload your videos, set your prices and set up a secure payment system. Finally, market your videos through social media, SEO and email to attract customers. Related blog posts:  Can I sell products with Wix? How to sell on Wix Where is the best place to sell my videos online? The best place to sell your videos is on your own website. This gives you full control over your branding, pricing and customer relationships. An all-in-one website builder like Wix provides the tools to create a professional online store, manage sales and market your content from one place. Can I sell videos on my website? Yes, you can absolutely sell videos on your website. Using an eCommerce platform, you can set up a digital store to sell your videos as one-time downloads or through a subscription model. This allows you to build your own brand and keep a larger portion of the profits.

  • 13 of the best landing page examples to learn from

    Bring your inspiration to life with a Wix website → If you want to turbo-charge your digital business results, there’s no better rocket fuel than an effective landing page. These powerful assets play a key role in website creation  because they clearly showcase your offering and encourage visitors to take action—all within a single focused page. To help you build your own high-performing pages, we’ve put together a list of the best landing page examples to learn from, along with insights into what makes each one successful. Later in this article, we’ll also review essential landing page best practices  so you can confidently apply them to your site. Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. TL;DR: best landing page examples We selected these landing page examples for their focused messaging, strong visual hierarchy and ability to guide visitors toward a clear goal. Each one demonstrates how good design and smart strategy work together to drive action, whether that’s getting sign-ups, generating leads or launching a new product. Here’s what we looked for when choosing the examples: Clear, compelling headlines that immediately communicate value Clean layouts that keep the focus on the CTA On-brand visuals that reinforce the message Trust elements like testimonials, social proof or credentials What makes a great landing page Feature Why it matters Strong headline Grabs attention and sets the tone for the rest of the page Clear call to action Tells visitors exactly what to do next Focused, benefit-led copy Keeps users engaged and informed without distractions Clean, mobile-friendly design Supports fast, intuitive navigation on any device Visual hierarchy Guides the eye naturally toward the most important elements Social proof Builds trust and credibility quickly Fast load speed Reduces drop-off and improves user experience What each example brings to the table: Conversion-focused copy that speaks directly to the target audience Purposeful design choices, from button color to whitespace Mobile-optimized layouts that perform well across devices Seamless user flow that reduces friction and encourages clicks What is a landing page and how does it work? A landing page is a web page that offers visitors a standalone experience that helps them accomplish a specific goal without much effort. Whether visitors reach the landing page through an advertisement, a search results page or an email, it should meet their expectations. The singular focus of a landing page is what sets it apart from other webpages. A home page, for example, broadly communicates your brand identity and business proposition and it invites further exploration. Home page visitors may want to explore multiple categories, view video content or look up customer service contact information. By contrast, a landing page typically focuses on a single call-to-action (CTA) that is hard to miss. Every element of a landing page works to help visitors complete that single action without distraction or confusion. Ready to create a landing page? Check out today's top AI landing page builders or get started with Wix  today. What is the purpose of a landing page? From a business perspective, a landing page exists solely to drive conversion, whether in the form of selling a product, capturing new subscribers or enrolling attendees for an event. The amount of people who fill out a form or click CTAs is usually pretty high. Unbounce found that landing page conversion rates range between 10% and 19%. As Yiftach Koronio, head of Social at Wix, puts it: "A lot of market research goes into a great landing page. If you don’t know exactly what this person is thinking, you can’t convince them. If I can’t convert wherever I’m convinced, then it’s such a loss." To make sure visitors move smoothly from looking to doing, marketers often create landing pages that go along with their marketing campaigns. This way, visitors are more likely to take the plunge and convert. Keeping tabs on how each landing page performs can give marketers a good sense of how well the whole campaign is working. Use Wix’s landing page builder  to generate an effective landing page of your own. 13 of the best landing page examples A successful landing page is a snap for visitors to navigate—but creating it requires more effort. The page needs to communicate credibility without getting bogged down in details. How you strike that balance will depend on your industry, intended audience and unique business requirement. To kickstart your inspiration and planning, we’ve rounded up some of the best landing pages on the Internet and highlighted the takeaways you can use for your own landing page designs. Wix ExpressVPN Blue Apron LinkedIn Ads Hootsuite The Great Courses Plus Uber for Business Skillshare Snowflake Spatium Beats by Dre Inbound by Hubspot Masterclass 01. Wix Our marketing t eam designed  this landing page  to attract potential clients just starting their digital business journey and provide inspiration for anyone searching for how to create a landing page . The content “above the fold” (meaning the top section of a web page) includes all the essentia l elements you’d expect to find when creating a landing page: the company logo, a concise headline conveying authority, engaging visuals and a prominent CTA. What you can learn from Wix’s landing page: Include a prominent CTA:  The message “start now” is clear and conveys a sense of urgency. It’s useful that the CTA button appears in every section so that visitors don’t have to scroll to find it. Use visuals that support your story:  From playful AI-generated images to friendly product shots, every visual is engaging and reinforces the message that getting started should feel fun and achievable. Show real results:  Highlighting that over 15,000 sites go live each day and including shout-outs to thriving user projects, Wix reminds visitors that real success is right at their fingertips. 02. ExpressVPN Virtual private networks (VPNs) add an additional layer of security to WiFi browsing, and ExpressVPN has created a landing page that communicates safety and simplicity. The main headline promises visitors a seamless online experience, and the graphic of someone accessing a variety of digital experiences reinforces that message. As visitors scroll down, the text describes the chief benefits of the service, accompanied by simple graphics that help make abstract concepts like “global access” more concrete. What you can learn from ExpressVPN’s landing page: Build trust on multiple levels: Given that ExpressVPN is a security tool, establishing credibility is important. With muted graphics and simple language, this landing page manages to do so without alienating the visitor. Prominent TrustPilot and app store reviews further signal that the company is reputable. Put customer service in reach: While this landing page maintains a tight focus on the main CTA, it includes one other link—a button that connects visitors to 24/7 tech support. This exception reinforces the idea that visitors can quickly and easily get the help they need to get ExpressVPN working on their devices. 03. Blue Apron Meal planning and ingredient delivery serv ice Blue Apron  ai ms to win new customers with a landing page that emphasizes the variety of menu options available. High-quality food photography entices visitors to keep scrolling, with content down the page emphasizing the service’s value, flexibility and convenience. CTAs like “Shop now”, “Browse the full menu” and savings offers keep users moving toward a decision. What you can learn from Blue Apron’s landing page: Offer real solutions:  Blue Apron’s landing page doesn’t just sell meal kits; it solves the “what’s for dinner?” problem. Each section directly addresses a common dinner-time dilemma, like lack of time or the desire for variety. The page uses strong visuals and clear, bite-sized copy to walk you through the solutions, making it feel like Blue Apron understands your daily challenges and has the perfect answer. Tell a visual story:  The high-quality p hotos of delicious meals are the stars of the show. They do more than just look good; they help you imagine preparing and enjoying these dishes in your own home. By letting the food do the talking, Blue Apron creates an emotional connection and makes the idea of cooking feel exciting and achievable. 04. LinkedIn Ads This landing page outlines the benefits of advertising on LinkedIn to potential business customers. A fixed header menu with the CTA button “create an ad” stays anchored as visitors scroll through the content and the button appears twice more. What you can learn from LinkedIn’s landing page: Use a carousel to engage attention: In the middle of this landing page, visitors can click through a carousel presentation of the key benefits of LinkedIn Ads. The design gives each concept room to shine without devouring too much screen real estate. Describe processes succinctly: The page concisely outlines the three-step process for launching an ad, signaling that visitors won’t waste time with a cumbersome backend system. 05. Hootsuite Hootsuite  is a social media management tool that helps marketers create, schedule and track all their social content in a single dashboard. Hootsuite’s scheduling landing page makes its value clear right away: it helps you save time and simplify your social media management. Key benefits like automated scheduling across major platforms, AI-powered best-time posting and bulk scheduling are highlighted throughout with a repeated 30-day free trial CTA that makes it easy to get started. Paired with recognizable brand logos for credibility, the page strikes a great balance between clear benefits, trust signals and conversion-focused messaging. What you can learn from Hootsuite’s landing page: Lead with a clear value proposition:  Hootsuite opens with a bold headline (“Save 100+ hours with Hootsuite scheduling”) paired with a prominent free trial CTA, so visitors instantly understand the core benefit and action you want them to take. Include social proof early:  Well‑known brand logos near the top build trust and credibility right after the headline, signaling that reputable companies use the product and making visitors more comfortable engaging further. 06. The Great Courses Plus The landing page for The Great Courses Plus   uses a tiled background of movie title graphics to showcase the breadth of the service’s offerings, with a prominent CTA highlighting a free trial offer. Testimonials from well-known Internet creators provide proof points that the service is worth exploring, while a FAQ proactively explains more details of the service. What you can learn from The Great Courses Plus 's landing page: Use an FAQ to delve deep:  In keeping with The Great Courses Plus's educational focus, a prominent FAQ provides details about the service and reveals additional benefits, such as a quarterly magazine and audio-only streaming capabilities. 07. Uber for Business Uber’s landing page for Uber for Business   is designed to get companies to quickly create an account and start managing business rides efficiently. The hero section features a clear headline, “Let’s get started,”  with a prominent Sign up for free CTA that directs visitors straight into the account setup process. Below the fold, three concise benefit points highlight key advantages for corporate travel: saving time on expense reporting, arranging rides for employees or customers without smartphones and boosting customer engagement with ride vouchers. The clean minimal layout keeps the focus on the signup form while Uber’s logo and familiar navigation maintain brand consistency, making it easy for businesses to take action and start managing rides effectively. What you can learn from Uber’s landing page: Keep the layout minimal: Uber's landing page uses a clean, simple design that directs attention to the signup form, reducing distractions and guiding users toward conversion. Highlight concise benefits: Three short, benefit-focused statements explain key advantages like saving time on expense reporting, arranging rides for employees without smartphones and boosting customer engagement, helping corporate audiences grasp the value quickly. 08. Skillshare This landing page design for online course provider SkillShare includes a navy blue background with text in high-contrast white and lime green. Tiled photos showcase the variety of course types available via the service, from cooking to computer skills. Using an F-pattern layout, the page uses the right-hand side to detail three key differentiators. The signup form requires just a name and email address to get started and visitors can use existing social media logins that are integrated with the site. What you can learn from Skillshare’s landing page: Keep signups simple: By keeping the number of required fields to a minimum, Skillshare’s page keeps visitors moving toward the goal of signing up for the service. Integrating with other login services makes the process even easier, allowing new customers to avoid needing another username and password to remember. 09. Snowflake Snowflake ’s fr ee trial signup landing page makes it really easy for people to dive in and start exploring the platform on their own. Instead of bombarding visitors with technical details, the page puts the signup form right up front so you can get started with just a few basics. The messaging is simple and reassuring, explaining that you get full access to the Snowflake Data Cloud plus generous usage credits, so you know exactly what you’re signing up for. The clean layout and straightforward steps help remove friction, making Snowflake feel approachable and easy to try, especially for busy teams and data professionals who want a hassle-free way to test a data warehousing and analytics solution. What you can learn from Snowflake’s landing page: Prioritize the main conversion goal: Snowflake centers its entire page around one core action — starting a free trial — with the signup form immediately visible. This eliminates friction and keeps users focused on completing the most important task. Lower barriers to entry: By only requesting essential information and clearly communicating what happens next, Snowflake builds confidence and reduces hesitation, which can significantly improve conversion rates. 10. Spatium Spatium  i nstantly grabs your attention with rich purple tones and stunning outer-space imagery, making it hard not to want this Chrome extension on your computer. The generous use of white space keeps everything clean and easy to read, while the minimal text helps the design feel simple and inviting. The CTA clearly reminds users that the extension is free, which removes hesitation, and if you want more details, the page smoothly guides you through its features with beautiful visuals plus a clear list of widgets and customization options included in the download. What you can learn from Spatium’s landing page: Keep it simple: If the CTA can be accomplished quickly with little risk or cost to the visitor, there’s no need to over-elaborate. While you should spell out essential details (such as shipping costs for a product or which devices are compatible for a download), make the action as easy to take as possible and be sure any checkout or download processes are similarly streamlined to keep visitors on track to completion. 11. Beats by Dre Beats by Dre  uses its landing page to do exactly what great product pages should do, giving plenty of space to showcase style, craftsmanship and standout technical features. This wireless headphones page dives into what matters most to shoppers, including sound quality, charging performance and built-in functionality. Large visuals paired with short, easy-to-read text make the benefits clear at a glance, and the prominent “add to bag” button takes users straight to the cart, helping speed up the path to purchase. What you can learn from Beats by Dre’s landing page: Use a floating header: If a landing page is long, visitors can lose track of the initial CTA. Repeating the button at several points throughout the page is one solution, but it’s more elegant to use a floating header that anchors the button at the top of the screen at all times, keeping it within reach. 12. Inbound by Hubspot Inbound ’s conference landing page makes it easy to secure tickets with a focused CTA and persuasive content to convince visitors that the event is worth their time. Video, photos and speaker bios showcase the event’s subject matter and aggregation of expert talent, while clearly-delineated descriptions of the two available ticket types make it easy for visitors to select the right price point for them. What you can learn from Inbound’s landing page: Hone the purchase options: While it can be tempting to show a variety of price points and products to appeal to multiple tastes, having too many options to choose from can confuse and overwhelm viewers. By sticking to the two ticket types available to attendees who aren’t also exhibiting as vendors, HubSpot avoids complicating the selection and gives page visitors a binary choice. 13. Masterclass Online course provider Masterclass has set the standard for marquee instructors and its offering for screenwriting is no exception, with Oscar winner Aaron Sorkin teaching the ins and outs of the trade. For those who search for the class using Sorkin’s name, Masterclass has devised a landing page with his photo front and center and a simple red CTA that makes it straightforward to claim a class spot. Video preview clips and a course outline help visitors decide whether the content will meet their needs. What you can learn from Masterclass’ landing page: Use star power: If you’re working with an influencer or have a celebrity connection, by all means put their endorsement or credentials front and center. Masterclass appeals to its target audience with this approach, attracting visitors who want to be able to name-drop their instructors at cocktail parties. The clean and simple design of the rest of the page concentrates attention on the celebrity, while the preview clip demonstrates why they’re worth paying for. 8 keys to success for landing pages that convert As you can see from the variety of one-page websites above, the specifics of your business and your landing page goal will influence the design and content choices you make. Even so, a core set of best practices apply. Whether you’re using a landing page template or decide to code your page from scratch, keep these principles in mind: 01. Know your audience The design, messaging and CTAs should align with your intended audience’s needs. Research in advance what motivates potential customers or clients. Analyze the performance of your current website content to identify successful tactics and target your landing page to a specific cohort and situation. Once you’re ready to assemble the landing page, develop its elements with the goals of building trust and persuading visitors to take the next step. Content to tailor includes: Explanations: if your products are complex or your potential buyers tend to research purchases heavily, consider a FAQ. Comparison charts, instructional videos, detailed specs and even head-to-head comparisons with competing products can also be effective. Not only do these elements provide clarity about the product or service, but they demonstrate that you care enough to proactively address key questions in a format that works for your audience. A curated list of social networks: While you want to make the CTA the primary focus on the page, including a feed of user-generated content and linking out to social hubs can signal that your brand has an established community that visitors can join. But don’t be indiscriminate; selecting the social networks most relevant to your specific audience is a way to signal that you’re attuned to their preferences. 02. Spotlight your CTA A clear and compelling CTA is the single most important element of a landing page. The CTA is why the page exists; all the other content elements should support it. For landing page visitors, the CTA represents the solution to the problem, challenge and question that caused them to check out the content in the first place. To maximize conversion, heed these tips: Use an eye-catching design: The CTA button or form should align with your brand’s overall look and feel, but don’t be afraid to use bold colors and fonts. Get pithy with language: Ideally, your CTAs should be short and sweet. They shouldn’t be longer than four words. Make sure to use action-oriented verbs such as “Subscribe” or “Try.” Do your best to keep your CTAs in your brand’s tone of voice. Keep it front and center: Wherever visitors are on the page, they should be able to see the CTA without needing to scroll in either direction. You can either make the button sticky so that it’s always in view or copy the button to every fold. Streamline other navigation: To keep the focus on the CTA, remove links that could potentially distract visitors and send them meandering away. There’s no need to include a website menu leading to multiple pages. Carefully curate what navigation and links you do include so that they all support the CTA. Make sure to set links to open in new tabs to ensure the landing page stays accessible. 03. Design for a quick skim In today's fast-paced digital world, consumers have shorter attention spans and countless distractions, which means they anticipate immediacy and convenience from online content. According to analytics firm ContentSquare , attention spans onscreen are under a minute and 50% of users no longer bother to scroll. Landing pages are under special pressure since their goal is to drive conversion, so the message has to be instantly clear and persuasive. To make the most of limited time and attention, consider these tactics: Showcase your brand identity: All the elements on the page should work together to establish a recognizable identity within seconds. Every choice, from the color scheme to the tone of the text, is an opportunity to reinforce your brand. Keep text clear and short: Most of your page copy should be concise and no longer than a sentence or two. If you want to communicate more elaborate concepts, use bullets, an FAQ format, collapsible accordion sections and tabs to avoid overwhelming visitors with large blocks of text. Use visuals to communicate: Everything from image composition to the color palette affects the user experience, so it’s vital that you carefully consider every design choice you make to ensure that they are serving your goal for the landing page. Use video and images to illustrate features, functionality and quality in an eye-catching way. Say it all above the fold: The most crucial information should appear above the fold, as this initial screenful will determine whether visitors keep reading, click or leave. Keep verbiage to 11 words or less and include a prominent CTA. If essential content is located lower down on the page, consider adding internal anchor links above the fold to enable visitors to skip to the topic that interests them most. Incorporate whitespace: Whitespace refers to the amount of blank space surrounding a webpage’s visual elements. Leaving a significant amount of whitespace draws the user’s eye to important elements and makes content easier to process. Align your design with proven skim patterns: Eye-tracking studies from leading web design and usability firm Nielsen Norman Group show that web users generally skim pages in either an "F-pattern" or a "Z-pattern." In the F-pattern, they read straight down from the top left, then scan across horizontally. In the Z-pattern, they read from left to right along the top, then diagonally down to the left, and then from left to right again. By using these patterns to construct the anatomy of your landing page , you can conform to their skimming patterns so as to hold their attention and increase engagement. 04. Mobile-first is a must According to Insider Intelligence, consumers now spend more time on their phones than they do watching TV and the majority of web traffic comes from mobile devices. To maximize your landing page’s chances of success, pay special attention to the mobile version of your landing page. Wix’s website design AI automatically reengineers desktop layouts to fit on mobile. It’s also easy to toggle between the desktop designer and the mobile designer so you can make your own adjustments. Be inspired by these mobile landing page examples . 05. Connect the experience across touch points To maximize the impact of your advertising campaigns, it's crucial that your landing pages offer a consistent and cohesive experience. Regardless of whether visitors arrive via a sponsored social post or a search ad, they should immediately recognize the landing page as a natural extension of their prior interaction. This means using consistent color schemes, images and promotional offers throughout the entire funnel. Note that some of the best landing page builders have built-in branding tools to help you manage your visual identity and messaging across all fronts. 06. Reduce friction for quick action Integrate services such as Google Login or Venmo payments into your landing page to make it as easy as possible for visitors to respond to the CTA. These third-party services enable visitors to skip the tedious task of filling out form fields, and they can also provide reassurance that sensitive information will stay secure. For example, a Venmo option allows customers to place purchases without keying in sensitive bank or credit card details. 07. Put the squeeze on squeeze forms While user data is valuable, it's important to strike a balance when requesting information on a landing page form. Long forms can be off-putting, especially on mobile devices with cramped keyboards and limited screen space. Consulting and research firm Gartner recommends limiting your form to between three and five fields. If your form asks for sensitive information, explain why the information is necessary and link to your privacy policy. 08. Test and retest Landing pages aren’t “set it and forget it” projects—it takes time to perfect a landing page and figure out what resonates with your audience. Luckily, landing pages offer a controlled experiment due to the limited number of outcomes. Therefore, it's much easier to track and analyze their performance compared to other complex marketing campaigns. A/B testing is an effective way to determine the effectiveness of different elements on your landing page. By changing just one variable at a time and measuring its impact, you can identify what works and what doesn't. At Wix, our landing page optimization process can be as granular as testing the impact of the color of a CTA button on its performance. Options for elements to tweak include: Shorter or longer text: Although landing pages are generally more effective when they are concise, certain sections may require more detail in order to effectively convey their message to visitors. More direct or time-sensitive messaging: Does the verbiage of your CTA explain enough while motivating action? Does it help to add a countdown or deadline to drive more immediate conversions? Background or text colors: Make sure your CTAs and headers stand out without being jarring. Size and placement of CTA: Is the link to take action coming too soon? Is it buried too deep on the page? Experiment with both Z and F pattern layouts to see if either yields a better conversion rate. Image selection: Videos and images can have a massive effect on the performance of a landing page. Experiment with different types of media—such as closeups versus lifestyle photos, or videos versus still image carousels—to find what resonates best with your audience. Promotional offer: To improve your landing page, it's important to test different offers such as a free trial versus a low monthly fee or a percentage discount versus a free gift. By tracking the results, you can not only optimize your landing page but also gain insights that can inform your other digital promotions. Landing page design best practices Landing pages are crucial for capturing leads, driving conversions and achieving your marketing goals. To create and design effective landing pages, follow these best practices: Define a clear objective: Before creating a landing page, clearly define its objective. What do you want visitors to do when they land on the page? Whether it's signing up for a newsletter, downloading an eBook or making a purchase, having a clear goal will guide the design and content of the landing page. Target specific audiences: Tailor your landing page to the specific audience you want to attract. Understand their needs, pain points and interests to craft messaging and visuals that resonate with them. Craft compelling headlines: Your headline is the first impression you make, so make it count. Use strong action verbs, benefits-oriented language and a clear value proposition to capture attention and entice visitors to read further. Use engaging visuals: Visuals are powerful tools for storytelling and conveying emotions. Use high-quality images, videos or infographics that complement your message and showcase your product or service in a visually appealing way. Write persuasive copy: Your copy should be clear, concise and persuasive. Explain the benefits of your offer, address any potential objections and use a conversational tone that connects with your audience. Include a strong CTA: Your CTA is the button or link that tells visitors what you want them to do. Make it clear, prominent and easy to find, using action-oriented language that encourages immediate action. Keep the design simple and focused: Avoid clutter and distractions. Use a clean and uncluttered design that guides visitors' attention towards the CTA. Use whitespace effectively, and make sure the layout is intuitive and easy to navigate. Optimize for mobile devices: A significant portion of web traffic comes from mobile devices. Ensure your landing page is optimized for mobile viewing, using a responsive design that adapts to different screen sizes and provides a seamless user experience. Track and analyze performance: Implement tracking tools to measure the performance of your landing page, such as conversion rates, bounce rates and time on page. Use this data to identify areas for improvement and optimize your page for better results. Explore other website examples: Best author websites Best agency websites Best bakery websites 24 best websites for inspiration Best landing page examples FAQ What is on a landing page? A landing page is a standalone web page that is designed to achieve a specific goal, such as generating leads, making sales or getting visitors to sign up for your newsletter. Landing pages are often created as part of a marketing campaign, and they are typically linked to from other pages on your website or from paid advertising. Here are some of the key elements that are typically found on a landing page: A clear and concise headline: The headline should be clear and tell visitors what the landing page is about. A brief overview of your product or service: The landing page should provide a brief overview of your product or service, and it should highlight the benefits that visitors will receive. A strong CTA: The landing page should include a strong call to action, such as a button or link that visitors can click. Testimonials: Testimonials from satisfied customers can be a great way to build trust and credibility. A contact form: If you want visitors to contact you, you should include a contact form on your landing page. What's the difference between a landing page and a website? The key difference is that a landing page is just one page with a more focused design and purpose, while a website has more pages and is designed to provide visitors with information about your company and your products/services. How can I create an effective landing page? An effective landing page is one that achieves its intended goal, whether that's generating leads, making sales or simply getting visitors to learn more about your product or service. To create an effective landing page, you need to: Focus on a single goal: Your landing page should have one clear goal. If you try to do too much, you'll likely confuse your visitors and they'll be less likely to take action. Keep the design clean and simple: Your landing page should be easy to read and navigate. Avoid using too much text or flashy graphics, as this can be overwhelming and distracting. Write clear and persuasive copy: Your landing page copy should be concise and persuasive. It should explain the benefits of your product or service and why visitors should take action. Use high-quality images or videos: Images and videos can be a great way to break up text and make your landing page more visually appealing. However, make sure that the images or videos you use are high-quality and relevant to your product or service. Include a clear and compelling CTA: Your landing page should include a clear and compelling call to action. This is the button or link that visitors will click, such as signing up for your newsletter or making a purchase. How important are testimonials on a landing page? Testimonials can be very effective on a landing page as they build trust and credibility. They show potential customers that others have had a positive experience with your product or service. However, it's important to use testimonials that are relevant to your target audience and that are genuine. Should my landing page be mobile-friendly? Absolutely. With the increasing use of mobile devices to browse the web, it's critical that your landing page is mobile-friendly. This ensures that visitors can easily navigate and complete the intended action, no matter what device they're using. What should be avoided on a landing page? There are a few things that you should avoid on a landing page, including: Unnecessary information: Your landing page should only include the information that is essential to achieving your goal. Avoid including any unnecessary information, such as your company's history or contact information. Distractions: Anything that could potentially distract visitors from taking action should be avoided on your landing page. This includes things like flashing graphics, pop-ups and too much text. Complex jargon: If you're using jargon, make sure that you define it clearly. You don't want visitors to be confused about what you're talking about. Anything else that could deter a visitor from taking action: The goal of your landing page is to get visitors to take action. Anything that could potentially deter them from doing so should be avoided. What are product landing pages? Product landing pages are dedicated web pages designed to showcase and promote specific products. They provide concise product information, visuals and clear calls-to-action, aiming to convert visitors into customers. Effective product landing pages focus on key features, benefits guiding potential buyers towards making a purchase. What's a good conversion benchmark for a landing page? A general conversion rate for landing pages across all industries is around 5.89% . But this can vary widely across industries. How does page load speed impact landing page performance? Page load speed can dramatically impact landing page performance - for every 1-second delay in page load time, conversions drop by an average of 7% . Pages loading within 2 seconds have conversion rates nearly double those of pages taking 5+ seconds. Mobile users are especially sensitive, with 53% abandoning sites that take over 3 seconds to load.

  • Best website builders for trucking companies: 5 options to consider in 2026

    Build your website in minutes, try Wix for free today → Choosing the right website builder for trucking companies helps you create a website that’s fast, looks professional and generates qualified leads.  If you’re wondering how to make a website that truly moves your business forward, it all starts with picking the right website builder. The right solution makes it simple to add and edit features like online forms  for quotes and driver applications, integrated maps and offer a choice of trucking website templates . When it comes to choosing a website builder, you want a platform that’s flexible, powerful and easy to use. Wix is trusted by millions to effortlessly create stunning websites. Try it for yourself and discover what makes Wix unique and why it could be the perfect fit for your next project. TL;DR: best website builders for trucking companies In this guide we’ll walk you through the best website generators for trucking companies and what to look for when choosing the right platform for your business.  Here’s a quick overview of the top solutions we’ll be covering in this comparison: Website builder Best for Price Wix Overall versatility and ease of use Free plan available; paid plans start at $17/mo Wix Studio Advanced design and customization Free plan available; paid plans start at $19/mo Mobirise Offline website building Free software; paid kits start at $149 (one-time) with updates and support for one year, lifetime access to templates and extensions. Individual products are also available  Yola Easy, budget-friendly sites Free plan available; paid plans start at $9.95/mo EZ Freight Websites Industry-specific layouts and pre-canned content Free trial available; paid plans start at $21.25/mo *Editor’s note: All prices listed are billed annually. The information in the table is true as of December 28, 2025, unless stated otherwise.  Learn more:  How to create a trucking business plan How to create a professional website How much does a website cost? What is a website builder for trucking companies? A website builder for trucking companies makes it easy to get your trucking business online and ready to grow. If you’re wondering how to make a trucking business website , t he right builders offer industry specific website templates  and features built specifically for trucking and transportation companies, like forms for driver applications and freight quotes. A good builder should also help with keeping operations running smoothly. Since your drivers and clients are usually on the move, a mobile-ready site ensures they can connect with you from anywhere. The right builder also takes care of the technical aspects behind the scenes, with free website hosting  and website security updates being handled for you. Built-in SEO tools are an important part of any trucking marketing strategy, helping you get discovered by shippers and new customers searching for carriers in your area. With the right website maker, you have everything you need to book more loads, recruit top drivers and keep your business rolling forward. Best website builder for trucking companies: top 5 platforms  Researching the best website builders   and choosing the right platform is one of the most important steps when you start a trucking business . The right builder helps with booking more freights, finding better drivers and keeping operations running smoothly. We’ve put the top contenders head-to-head to see which ones are the best for you and your trucking business. Whether you’re looking for a simple one page website  or a full-blown logistics hub with custom quote forms, there’s a website building platform here for you. Wix  Wix Studio Mobirise Yola EZ Freights Websites 01. Wix Wix understands that running a trucking company comes with real challenges, like juggling freights, keeping dispatch organized and making sure every job gets paid on time. With Wix, you can do more than build a stunning professional website. You can tackle the everyday tasks that keep your trucks moving. Wix’s industry-focused website templates help eliminate the stress of building a website. You can easily list your offered services, showcase your fleet and add forms for quotes, driver applications and customer inquiries. Wix’s built-in scheduling software lets customers book shipments and appointments online. Calendar sync and automations keep your jobs and drivers organized, helping to reduce missed opportunities or miscommunications.  Wix Payments streamlines the process of getting paid. Accept payments o r deposits online, track every transaction and avoid the usual invoice pileup at the end of the month. All transactions are PCI compliant and come with strong fraud protection, protecting both you and your customers. When it comes to attracting new customers, Wix’s standout  SEO features , including a  blog maker  to boost your rankings, help your business get noticed in search engines and local business listings. If you’re just getting started and want a faster launch, Wix’s AI website generator  helps you create a business-ready site in just a few clicks. Why this builder is great for trucking companies Wix packs a ton of features that make running a trucking business smoother from day one. Logistics and transportation website templates come ready with sections for your services, fleet details, customer testimonials and quote requests. Every Wix plan includes free and reliable website hosting, so your site is stored securely and loads quickly for every visitor. You can buy a domain   directly on the platform, with the first year included free on all paid plans. Managing paperwork and keeping up with bookings can be challenging and time-consuming.  Wix simplifies the administrative side of your website with its form builder and scheduling software, letting you add digital forms for quotes, driver applications or freight scheduling. Automated SMS notifications remind customers about bookings and keep your drivers up to date, making sure everyone stays on schedule. It’s a smarter and faster way to manage trucking jobs and payments.  Running a trucking business shouldn’t feel like an uphill battle. Manual workflows slow you down and leave you open to missed opportunities. With the Wix App Market , you get access to smarter ways to automate essentials like shipping notices and fulfillment, and manage your bookings, payments and operations in one place. Finding new clients is just as important as keeping your current ones happy. Wix gives you built-in SEO features, local map listings and business directories, making it easier for your company to show up on search engines and get noticed. Your wheels never stop turning, and you shouldn’t have to, either. The Wix App for mobile lets you update your site, check messages and make changes from anywhere your route takes you. With Wix, everything you need for your trucking company’s site is easy to access and simple to manage, so you never lose momentum. Best for Trucking business owners or operators looking for full control over their site's look and feel. Pricing Free plan available. Paid Wix Plans  start at $17 a month. Billed annually.  “With Wix, you don’t just get a template, you get a starting point that’s easy to customize so your website feels truly yours from day one.” - Yarin Singolda, PMM at Wix See more:  What is Wix?  How to use Wix How to make a Wix website Is Wix easy to use?  02. Wix Studio Wix Studio  brings professional designs and concepts to life with a powerful platform built for web designers, developers, marketers and agencies building websites for trucking companies.  Why this builder is great for trucking companies Wix Studio provides total responsive design control that adapts perfectly to any screen size, crucial for customers and drivers viewing your site on mobile devices. Wix Studio also features a suite of advanced SEO tools, a blog maker and local directory listing features to make sure your business gets found by the right people.  For designers creating websites for logistics and transportation clients, Wix Studio offers the tools to deliver high-end, custom results that scale seamlessly as their clients' fleets grow. Best for Design and marketing professionals or trucking companies working with professional designers who need a highly customizable and scalable web presence. Pricing Free plan available. Paid plans start at $19 a month. Billed annually.  See more:  Wix vs. Wix Studio Wix Studio vs. WordPress Wix Studio vs. Duda Wix Studio vs. Webflow Best website builder for graphic designers 03. Mobirise Mobirise is not a traditional site builder, but a free offline app you download to your computer. While the software is free, extras such as hosting, templates and extensions are sold separately either a-la-carte or through one of their website building kits, giving you lifetime access to all templates and extensions for a one-time fee.  Why this builder is great for trucking companies It’s a good option if you’re on the road a lot and have spotty internet access, but still want to work on your website. You build the site offline using simple content blocks and then publish it to your own hosting provider, or through Mobirise and their higher tier Base or Grow kit packages. Mobirise also offers SEO optimization tools and local business directory options to help improve local visibility once your site is live. There are no monthly subscription fees for the software itself. Best for Trucking business owners or operators who prefer offline software and want to avoid monthly subscription fees for the builder itself. Pricing The Mobirise software is free to download. Paid kits start at a one-time price of $149, with one year of product updates and support and includes lifetime access to all extensions and templates. Templates and extensions can be purchased a-la-carte.  See more: Best AI website builders Free website builders How to build a website for free 04. Yola Yola focuses on simplicity and affordability. It’s designed to help small businesses get online quickly without overwhelming them with features they won't use. Why this builder is great for trucking companies Yola doesn't have the extensive design freedom as with other website generators, but for a trucking company that just needs a simple site, Yola gets the job done. It offers solid customer support and integrates with local business directory listings to help customers in your area find your company. Best for Trucking businesses that need a simple informational website on a budget. Pricing Free plan available. Paid plans start  at $9.95 a month. Billed annually. See more: Cheapest website builder Best website builder for small business How to make a website fast 05. EZ Freight Websites As the name suggests, EZ Freight Websites is a website platform built for the freight and trucking industry. Why this builder is great for trucking companies Industry specific, with all layout designs made for logistics and trucking. Sites come pre-loaded with industry-standard content and include features like private load boards and freight quote forms out of the box. EZ Freight Websites also provides SEO tools to help small businesses attract local shippers and customers. Best for Freight and trucking companies who want an industry-specific solution and want to spend less time writing copy or customizing layouts. Pricing Free trial available. Paid plans start at $21.25 a month. Billed annually.  *Editor’s note: All prices listed are billed annually. The information in this breakdown is true as of December 28, 2025, unless stated otherwise. Best website builder for trucking companies: quick comparison Here’s how the top contenders stack up on their primary strengths and offerings: Builder Editor Design Mobile Forms Hosting Wix Drag-and-drop Flexible templates Mobile-friendly Form builder Included (all plans) Wix Studio Responsive Total freedom Responsive Form builder Included (all plans) Mobirise Offline app Content blocks Responsive blocks via extensions Not included (Base/Grow only) Yola Basic Fixed themes Auto view Basic Included (all plans) EZ Freight Websites Text fields Fixed themes Mobile themes Prebuilt Included (all plans) What to look for in a website builder for trucking companies When evaluating the best website builders for your trucking company, keep these specific trucking needs in mind: Mobile-friendly:  Your drivers and clients are often on their phones. Your site needs to look great on all screens, including small ones. Customizable forms:  You need flexible forms for "Request a Quote" or "Apply Now" that are easy to edit. Easy to update:  You want to be able to easily change and edit your website, like updating your phone number or adding a new service area, without needing to hire a developer or wrestle with code.  SEO features:  With 55% of trucking businesses investing in SEO   to increase online visibility, the right builder should help you optimize your website so customers in your area can easily find your business. “Almost half of all Google searches have local intent, meaning people are specifically looking for businesses in their area.” – Sebastián Żarnowski, local SEO specialist. See more: best mobile website builders→ Is Wix good for trucking company websites? Yes, Wix is a great choice for trucking companies. Wix removes barriers with a no-code website builder  that lets anyone design a professional website that attracts clients and recruits drivers. Wix provides easy-to-use website creation tools and is designed to be straightforward, letting you get your site up and running quickly. With its intuitive drag-and-drop website builder   and selection of trucking and transportation templates, Wix makes it easy to customize every part of your website. It’s easy to add a logo, list your services, set up forms and tell your company’s story. Wix provides a complete solution that lets you create a polished, functional website. You have full control to build a site that looks great and works hard for your business, helping you book more loads and keep your fleet moving. See more: how long does it take to build a Wix website? Best website builder for trucking companies FAQ Do I need a custom domain for my trucking website? Yes. A custom domain builds trust. Shippers and brokers are wary of scams, and a free domain can look unprofessional or suspicious. Most paid plans on these builders include a free custom domain for the first year. Can I accept driver applications on my website? Absolutely. Builders like Wix and Wix Studio allow you to build secure forms where drivers can upload resumes or fill out application details directly. This streamlines your hiring process and keeps your inbox organized. How much does it cost to build a trucking website? You can build a website for free using a website builder like Wix, which also offers paid plans ranging from $17 to $39 per month for additional features. If you hire a professional to design a website for you, you might pay a one-time fee of $500 to $3,000+, plus additional costs for website hosting, SSL certification, and a domain name.

  • How to make a photography website in 10 steps

    Turn your ideas into a website you love with Wix →   Despite their popularity, social media platforms are far from the best way to showcase your work online. Creating a photography portfolio website  will enable you to display your pictures exactly the way you want, with no limits when it comes to size, quality or design. Plus, it will help you reach a wider audience and draw the attention of new clients. With your photographer’s eye for composition and aesthetics, you can build a beautiful online portfolio  of your own using a professional website builder. From the inspirational stages to developing and publishing your photography website, this guide will take you through the entire process step-by-step. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can design, customize and launch a professional website in minutes. Everything about Wix is built to simplify the process so you can focus on what really matters: bringing your ideas to life. Ready to make it happen? Start creating the website you’ve always envisioned today. TL;DR: How to make a photography website Creating a photography website begins with defining your goals and choosing the right platform to showcase your work. Highlight your strongest work, pick a clean, image-first layout, add essential pages like a homepage, gallery, About and contact and connect your social channels. Optimize for SEO and mobile, get feedback before you launch, and keep your site updated so it stays professional, relevant, and trustworthy. Feature Why it matters Strong visual focus Keeps attention on your photography and creates a professional first impression Curated galleries Shows range without overwhelming visitors and highlights your strongest work Clear branding and identity Helps visitors instantly understand who you are and what type of photography you offer Easy navigation Makes it effortless for visitors to explore and find what they need Mobile-friendly design Ensures your work looks great on any device and keeps users engaged How to create a photography website in 10 steps Here are the steps you need to create a photography website that represents your own unique style and impresses your visitors: Set clear goals   Choose a website builder and domain name Include your best photographs  Create your layout   Choose the perfect template Add the right pages   Connect to your social channels   Improve your photography website’s SEO   Optimize for mobile viewing   Ask for feedback and keep your site updated 01. Set clear goals Like any good photographer, make sure to set your focus on clear goals before creating this online masterpiece. When opening your website builder, ask yourself what you want to achieve by creating a photography website. Are you aiming to attract more clients? Display your latest photography projects? A bit of both? Have this in mind before you start, since it’ll help you choose the right images and organize them better for your site. Typically, photographers will use the same website to display the different types of photography they work with. That’s perfectly fine, and even encouraged, as long as you draw a clear distinction between the different themes. Be sure to create multiple galleries, one for each category displayed: weddings, portrait photography, street captures, etc. In addition to defining your goals, clarify your photography niche early on. Deciding whether you focus on weddings, portraits, commercial work or multiple specialties will help you structure your galleries, write clearer content and attract the right type of clients. 02. Choose a website builder and domain name To build a professional photography website, start by choosing a website builder that makes it easy to design, manage and update your site, no coding or design experience required. The best platforms offer intuitive drag-and-drop tools and photography-specific templates, so you can showcase your portfolio beautifully and keep your content current as your work evolves. For photographers, a website builder like Wix is a strong option. It offers customizable gallery layouts, built-in marketing tools and an all-in-one platform to present your photos, connect with clients and grow your brand in one place. A website builder also takes care of the essentials, including secure hosting, site reliability and fast loading speeds, which is all especially important for image-heavy photography websites. With flexible, cost-effective plans, you can maintain a polished website without stretching your budget. Once you’ve chosen your builder, register a professional custom domain name —ideally yourname.com —to strengthen your brand and make it easier for clients to find and remember you online. Try a domain name generator  and domain name search  tool to gain inspiration and ideas.  03. Include your best photographs Hit us with your best shots. Now that you’ve decided which collections of works you want to display in your photography website, it’s time to choose the images. It’s important to keep in mind that your website doesn’t have the same function as your Instagram account. You don’t want to publish every single picture that you take in order to raise engagement. On the contrary: your professional photographer website is meant to display only your best, most representative pieces from each category. In a nutshell, always pick quality over quantity. Our recommendation: go for a maximum of 20 to 30 pictures per gallery. It’s preferable to leave your visitors curious to see more, rather than “overfeeding” them. 04. Create your photography website layout The layout is the visual structure of your site. With your photography website, you’ll want your best images to beat the center so that they get the attention they deserve. The first way to do this is by going for a refined color scheme, with a minimal amount of hues. Use a black (“dark”, in web design  jargon) or white (“clean”) background, since they make your photos stand out. Second, consider the type of display you want to use. It should fit the dominant format of your pictures: long scrolling if you take a lot of vertical photos (like portraits), and grids for horizontal ones. 05. Choose the perfect photography template Professionally-designed photography website templates  give you the chance to have a beautiful portfolio ready in no time. Since they’re created with the specific needs of each photography genre in mind, you’ll find that they already include most of the sections and tools you need. These website templates are free and are entirely customizable – from the header to the footer – so that your website will tell your story from your own unique perspective. Even if you plan to create a photography website from scratch, browsing through templates for inspiration is a good idea. Looking at the online presentation other photographers use is a great way to find new ideas for displaying your work. Learn more: Should I use a template to make a website? Expert tip from Dafna Rabin, templates design team lead at Wix: "If you have a brand, make sure your website aligns with it. This includes matching your brand colors, properly positioning your logo and making sure your business name is clear and easy to understand. People should immediately recognize your brand and know where they’ve landed when visiting your site." 06. Add the right pages It’s time to create the architecture of your photography website - that is, the pages you want to include and where they will be placed. Of course, you can adjust your plan at any moment with the Wix Editor, but try to be as detailed as possible from the start to give your website a strong foundation. As a photographer, you don’t need too many pages. Instead, focus on these must-haves: Homepage This is where you present yourself and what you do. The most common mistake photographers make here is to not include written content. Your visuals are the main feature, but it’s also important to provide your visitors with a narrative. For example, if you display a beautiful landscape image on your homepage, use words to make it clear that this is a website for a photography, and not that of a travel agency or blogger. Be inspired by these photography website examples. Therefore, make sure that your photography logo , name and expertise are large and legible on your homepage so visitors know exactly who you are, what you do and where you’re located. If you haven't come up with a unique brand for your work, use a photography name generator  to come up with creative ideas. In addition, you’ll want to include a navigation menu on your website so visitors can easily transition from one page to the next and find the content they want. Depending on your website’s style, you might choose to put a navigation bar at the header of your site, or use a collapsed hamburger menu to allow more room for visual content. Gallery This is the core of your website, where visitors will discover your images. Since it’s the place where the magic happens, you need to carefully choose which online tool to build it with. We recommend the Wix Pro Gallery  because it gives you full control over your pictures and the way you want to showcase them.. Basically, you’re able to set the quality and sharpness for every image so that your visitors will see them exactly as you planned. Plus, you can choose from a collection of stunning layouts (Instagram-like grid, panorama, etc.), which are fully customizable. In addition, the Pro Gallery comes with several options to enhance and promote your photos. You can protect them from being downloaded ( right-click protection ) or add a sharing button to spread your talent across social channels. The Gallery also gives you the possibility to upload videos and text, adding greater variety to your final result. About Me Page The About Me page is where people discover who you are. Granted, it doesn’t mean that you need to write about the day your great-uncle from Alabama offered you your first disposable camera. Your visitors will be much more interested in your philosophy of art and life, your technique, and where you draw inspiration from. Favor the first-person over the third – it makes things more intimate, and readers will be more inclined to contact you. Of course, don’t forget to include a picture of yourself and a CV if relevant. Showing who you are and amplifying your personal brand is an absolute must when you create a photography website. For more information, browse these 10 tips for writing a photographer “About Me” page. Client showcase Like most photographers, you probably do a lot of commission work. People tend to feel more confident when they see the work you’ve done for previous clients. So, don’t forget to add and display these projects on your photography website (with your clients’ authorization, of course). Wix Pro Gallery is the best and easiest tool for that. This free app enables you to create stand-alone album sites for each of your customers. There, they’ll find the photos you captured displayed in a stunning layout and branded with your information. Contact information Make sure potential clients can get in touch with you by providing your basic contact information. Details like your name, email address, and phone number can (and should) be added to the footer of your website – but you can also create a dedicated contact page so that visitors can’t miss this important info. A contact form is a great addition that you might consider, since it will allow visitors to send you a message directly through your website. Another brilliant idea is to add Wix Bookings . This helpful app has already made the life of thousands of small business owners much easier. It enables you to display your updated calendar, so that your potential clients know when you’re available for a shooting. As a bonus, you can also let them book and pay online. No more phone calls or emails to answer – your hands are free to do what you do best: take beautiful pictures. Services and pricing A dedicated services and pricing page helps pre-qualify potential clients and reduces back-and-forth inquiries. Outline what you offer, such as session types or packages, and include starting prices when possible. Being transparent builds trust and attracts visitors who are ready to book. Extras (but highly recommended) Although optional, these pages can serve your photography website well: Blog : Tell visitors more about your projects, techniques and news by starting a blog . It’ll help you build a loyal community and give a nice boost to your site’s SEO. You don’t need to be Saul Bellow to write a photography blog . Instead, put an image at the center and write a few lines about what we’re looking at. What gear did you use? How were you feeling when you took the shot? Where was the picture taken? Online store : Go a step further and make money from your photographs with an online store. Sell photos online straight from your own photography website with the Wix Stores, which allows you to manage your orders in one place. Testimonials : Display the positive comments left by your happy clients. Let testimonials do the talking for you. 07. Connect to your social channels Show visitors to your site just how social you can be by enabling them to share your content on Instagram and other social media channels.. With more than 500 million daily users on Instagram  alone, social media is the easiest and cheapest way to get your name out there and to attract new clients. First, make sure a social bar is clearly visible on your site, with a link to all of your profiles. It shouldn’t take more than a couple seconds for your visitors to locate it on any page. We recommend displaying the bar either in your website’s header, menu, footer or as an anchor on the side. Next, enable the sharing option in the Pro Gallery. There is nothing like a powerful image shared and enjoyed on social networks to build up one’s reputation. Last but not least, don’t forget to put your website’s domain name at the top of each of your social profiles to bring your social fans back to your professional site. 08. Improve your photography website's SEO It’s a fact: photographers are much more visual than textual. That’s great when it comes to seizing the moment for a photo, but can be a challenge when you have to work on your photography website’s SEO (search engine optimization). Whether we like it or not, search engines cannot “see” images; they can only read words. So if you want your website to be visible on the internet and ultimately bring more traffic, you’ll have to make use of your keyboard. Begin your SEO strategy by describing each image in the Title and the Description  fields of your Wix Pro Gallery. Known as alt text, this describes what’s shown in the picture with basic wording. Be as sincere as you can, and avoid artificial information and keywords. Alt text descriptions will help your pictures to be found more easily in Google Images, where the competition is less harsh than on the main search results page. To further improve your SEO, optimize your image file names with descriptive keywords, write clear meta titles and meta descriptions for each page, and include location-based keywords if you work in a specific area. These small optimizations help search engines understand your content and improve your visibility in local and organic search results. Learn more: Is Wix good for photographers? 09. Optimize for mobile viewing Smartphones and tablets are taking over. Thus, one of the major challenges photographers face when it comes to their online portfolio is ensuring that it will be easily seen on small screens. Don’t forget to optimize your design accordingly. The Wix Pro Gallery will instantly adapt images to any screen. As for the other elements of your website, the Wix Editor lets you make your photography website mobile friendly in a few minutes by simply dragging and dropping your elements. Just don’t forget to do so before you hit publish. Beyond layout adjustments, pay attention to performance. Large image files can slow down your site, especially on mobile. Compress images (under 500KB is recommended), aim for smaller file sizes and use modern formats.   10. Ask for feedback and keep your site updated Before you publish, call your best friend to ask for an outside opinion on your freshly designed photography website. It’s hard to be impartial when it comes to anything you created yourself, especially when it’s for the first time. Hearing someone else’s feedback – whether they be friends, family or colleagues – will help you optimize the navigation, fix any design issues and eliminate the stray typos. Once your site is live, continue refining it by updating your content regularly. Adding new images not only keeps visitors engaged, but also shows that your work is active, relevant and reliable. How to create a photography website FAQ Can I make money from a photography website? Yes, a photography website can be a powerful source of income. You can sell prints or digital downloads, book client sessions, offer licensing for your images or use your site to attract paid collaborations. A professional website also builds trust, making it easier for potential clients to choose your services. What is the best platform to create a photography website? The best platform is one that’s easy to use and designed to showcase visual content. Website builders like Wix offer photography-specific templates, customizable galleries and built-in marketing tools. This makes it simple to create a professional site without needing coding or design skills. What does a photography website need? A strong photography website should include high-quality galleries, a clear homepage, an about page and an easy way for visitors to contact you. Fast loading speeds and mobile optimization are essential for image-heavy sites. SEO tools and social media integrations also help more people discover your work. Can I create a photography website for free? Yes, you can create a photography website for free with Wix. This allows you to build and publish a basic site with essential features. Upgrading to a paid plan unlocks a custom domain, more storage and advanced tools to support growth. What does a good photography website look like? A good photography website is clean, easy to navigate and designed to let your images take center stage. It uses high-quality galleries, consistent branding and plenty of white space to avoid distractions. Clear calls to action, such as booking or contact options, make it easy for visitors to take the next step.

  • Is Wix good for business email?

    Get your professional business email address → Yes, getting a business email account that matches your domain name through Wix is a solid option, especially if you're already using the the Wix website builder to manage your site.   A personalized email address gives your brand that extra touch of credibility. Wix offers custom business email addresses that match your domain, giving your business a professional and cohesive identity via its integration with Google Workspace. TL;DR: is Wix good for business emails? Wix makes setting up a professional business email easy by pairing your domain name with Google Workspace in one place. You get branded email addresses, built-in security, reliable storage and familiar Google tools, all managed from the same dashboard as your site. It’s a convenient option if you want your email, domain and website builder working together without juggling providers. What you’ll find out What a business email is and why a domain-matched address matters How Wix business email works with Google Workspace How to register or connect a domain for email What security and reliability features are included How to set up a business email step by step When Wix is a good fit compared to other email providers Get your business email up and running fast. Wix provides built-in security, plenty of storage and real-time tools to help you stay on top of your work. Everything’s backed by 24/7 support so you can focus on growing your business. Why Wix is good for business emails Wix makes setting up a professional email straightforward, even if you’re just starting. Here’s a look at why it’s a smart move for your business communications. 1. A professional email address that matches your domain 2. Simple and quick domain registration 3. Google Workspace integration 4. Secure and reliable service 5. All-in-one business management 01. A professional email address that matches your domain Choosing the right address is important, since it's the face of your professional communication. Wix offers custom business email addresses, helping you build a stronger brand identity. When your email matches your domain (e.g., contact@yourbrand.com), it shows your customers consistency and professionalism. This builds trust and makes your business more memorable. If you’re searching for business email name ideas , consider options that are both professional and easy for customers to remember, such as using your name, a department (like sales or support) or a general contact address (like info or hello) combined with your business domain. Learn more: How much does a business email cost Does Wix have email?   02. Simple and quick domain registration Wix is a domain registrar, and makes it easy to buy a domain with features like domain name search  to check availability and a domain name generator  to help you find the perfect match.  Wix also gives you a free domain  for the first year with the purchase of a premium Wix plan . You can easily compare transparent domain pricing  and choose from various domain extensions  to perfectly match your brand. “With Wix, securing your custom domain is simple and seamless. In just a few clicks, you’ll have a professional address that makes your brand look established from day one.” - Ofir Gvili, domains PMM at Wix Learn more: What is a domain?   How to buy a domain name How much does it cost to buy a domain from Wix?  Is Wix a domain registrar? 03. Google Workspace integration Business email addresses through Wix are powered by Google Workspace. This partnership gives Wix users access to a full suite of powerful business tools. In addition to a custom email address,  you also get access to Google Calendar, Drive (starting with 30GB of storage per user with the Business Starter plan, 2TB for Business Standard and 5TB for Business Plus), Docs and Meet. It’s a complete package for running your business efficiently. Google Workspace is globally recognized for its reliability and user-friendly interface. Since the tools are based on familiar Google products, there is virtually no learning curve. Because Wix handles the entire setup, managing new email accounts and users is simple. This ease of administration allows you to scale your business’s professional communication as your team grows without the headache of complex IT management. 04. Secure and reliable service Wix offers secure, scalable web hosting built in when you create your website. When you register your domain through Wix, it comes with  SSL certification, ensuring all communications are secure. Your business email also comes with Google's advanced security features, including spam and phishing protection. You can communicate with confidence, knowing your data is safe. Security and encryption are particularly important for businesses handling sensitive customer information or financial transactions. Additionally, by integrating with Google Workspace, you get access to Google's advanced security features. These include robust spam filters, phishing protection and two-step verification to safeguard your email accounts. Whether you're sending invoices, contracts or marketing emails, you can trust that your communications are protected against cyber threats. See also: How to secure your domain 05. All-in-one business management With Wix, you can manage your website, domain and business email all from a single, user-friendly dashboard.  You don't have to jump between different providers or remember multiple logins. The all-in-one approach saves you time and reduces the risk of errors. For example, you can easily update your website, manage your email accounts and even track website  analytics , all without leaving the Wix platform.  This level of integration is especially beneficial for small business owners who wear many hats and need efficient tools to stay organized. Learn more: Domain name management I have a domain name, now what? Why Wix is good for business emails Wix business email is a great choice for growing businesses that want to keep things simple as they expand. You can easily add or remove email addresses from one dashboard, making it easy to stay organized as your team evolves. No messy shared inboxes or manual workarounds as you grow. Email delivery is another area where Wix shines. Messages are sent through trusted systems, so important emails like invoices, replies and follow-ups are more likely to land where they’re supposed to. That reliability is crucial when your email plays a key role in getting paid or supporting customers. Security comes built-in, not as an afterthought. Spam filtering and phishing protection work in the background to safeguard your inbox without extra setup. And if something goes wrong, 24/7 support ensures email never becomes a roadblock in your day. Find out more: How to choose a domain name How to register a domain name   Domain name trends Benefits of a Wix business email Look professional with a custom email address like info@yourdomain.com Keep your business organized with separate inboxes for different teams or departments Build your brand with every email you send Get access to Google Workspace tools like Calendar, Drive and Docs Land in inboxes not spam folders Protect your account from spam and phishing with 24/7 support Route messages to the right person every time “A clean, professional URL radiates credibility, which is especially crucial to email marketing where trust determines whether messages land or die. I watch businesses cut corners with hyphenated domains or weird extensions, then scramble when they lose traffic to the obvious .com version.” - Scott Cohen, CEO of  InboxArmy How to get a business email with Wix Setting up your business email is a straightforward process. You just need to have a domain connected to your account. You can either get a new domain through Wix or connect one you already own. Once you have a domain, you can purchase a Google Workspace plan directly from your Wix dashboard. The platform will guide you through creating your new email address and setting up your account. It's designed to be intuitive, so you can get your professional email running in just a few minutes. Find out more: Best place to buy domain name How to choose a domain registrar How to develop a website .org vs .com What is a parked domain? Wix business emails FAQ What is a business email address? A business email address uses your company’s custom domain instead of a generic one like @gmail.com or @yahoo.com. For example, if your website’s URL is www.yourbusiness.com, your business email would be something like info@yourbusiness.com. Wix gives you a business email to match your domain, which helps create a professional and cohesive brand. Learn more: What are custom domains How much does a Wix business email cost? The cost depends on the Google Workspace plan you select. Wix offers several plans with different features and storage options. It’s important to note that a business email is a separate purchase and is not included with a Wix Premium plan for your website. You can buy a business email without an active site plan. See also: Common industry domain names Can I connect an existing business email to Wix? Yes. If you already have a business email purchased from another provider, you can connect it to your Wix account. This allows you to manage your email communications while still using all of Wix's tools for your website and business. Related guide: How to transfer a domain name? How much does a domain name cost with Wix? Domain prices with Wix vary depending on the name you choose and the extension (like .com, .net or .org). Wix offers competitive rates for domain registration, and every domain comes with SSL certification to help keep your website safe. You can expect most popular domains  to start around $14.95 per year, but prices may differ based on availability and your chosen extension. Yes. If you already have a business email purchased from another provider, you can connect it to your Wix account. This allows you to manage your email communications while still using all of Wix's tools for your website and business. Learn more:  How much does a domain name cost? Most expensive domain names

  • 10 best online form builders in 2026

    A good fisherman wouldn't go fishing without a net, just like a successful website owner wouldn't have a site without high converting forms. Whether your goal is to collect employment applications, get more orders, manage event registrations, gain subscribers or collect contact details, a form builder is what you need. This tool is crucial for capturing leads and important user information that will help you get customer feedback, convert visitors and collect data. But with so many form builder platforms out there, how do you know what makes a great builder? How will you choose the best one? Our team of experts examined the marketplace to help you find the best form builder that is customizable, fast and simple to use, has advanced features, integrations and provides rich analytics. Best online form builders Wixel Wufoo Typeform JotForm Paperform Formsite Formstack Google Forms POWR 123 Form Builder 01. Wixel Best form builder for: An all-in-one WYSIWYG solution for capturing the user information you need. Wixel's form builder combines easy-to-use customizable drag and drop website design features with professional-level integrations. You can choose from a variety of professional form templates to build your own contact forms , employment application forms, registration forms, order forms and questionnaires. Easily select exactly which fields you want your visitors to fill out with the option of conditional rules, autofill and file upload features. Wixel Forms can also collect payments, add signature fields and translate forms with its multilingual capabilities. On top of that, you can easily collaborate with co-workers on projects. All of this is done with a multi-layered security solution to ensure your information is safe. For the post-submission process, the form builder is connected to a professional email marketing tool that allows you to trigger a variety of automations once a form is filled. The email marketing tool also lets you easily answer repeat form submissions, manage custom communications, quickly sort user information and create mailing lists. The platform's built-in CRM and Marketing suite lets you keep track of all your visitor info in one place and access in-depth analytics. You can import and export the data you need and integrate the form builder with your favorite business apps. Top features: Choose from various professional form templates that you can publish on a dedicated web page or add forms from the app market when you understand how to make a website with a website builder. Connect your forms to an email marketing tool to communicate with your contacts and leverage automated emails. Advanced features such as business app integrations, conditional rules, mobile app notifications, payment forms, upload file, signature fields and download file after submission options. All of which make it easier to monetize your website this way. Free : Up to 5 forms with unlimited submissions Premium : Included within premium plans Learn more: How much does a website cost 02. Wufoo Best form builder for: Graphs and advanced reporting The Wufoo form builder software is owned by SurveyMonkey and has been on the market since 2006. One of the most notable features is quick graphical reports creation, which allows you to create graphs and charts without exporting the data to external platforms. The platform offers over 400 form templates for anything from invitations, lead generation, online orders to registrations. You can add your logo to any of the themes to match your website. The Wuffoo form builder also allows you to add payment fields, automate workflows, and integrate with other business tools. Top features: Custom reports that get built in your own account. Easily export the data into spreadsheets to further analyze responses. Wufoo collects all types of files and lets you access them when you need them. Integrate your data with other business tools to help you be most productive. Free : 5 forms, 100 responses per month and 10 fields per form Premium : Starts at $14.80/month which includes 10 forms and 1,000 responses 03. Typeform Best form builder for: Conversational human-like forms Typeform is widely considered one of the best free form builder platforms because of the conversational, friendly experience it provides to the end-user. By showing one question at a time and being fun and interactive, their form filling experience is far from overwhelming. You can even personalize the form ending based on the answers the user has given. Due to their human-like nature, their builder is often used for questionnaires and surveys. Typeform has over 90 templates that can include images, videos and GIFs. Customizing the templates is easy since it shows you in Live Preview how the form will look. Lastly, its large buttons on mobile make their forms easy to use on a touchscreen. Top features: People-friendly forms that are very interactive and conversational. Anticipates the type of question you ask. Draws the audience's attention with plenty of aesthetic design options. Free : 3 forms, 100 responses per month and 10 fields per form Premium : Starts at $35/month which includes unlimited forms and questions and 1,000 responses 04. JotForm Best form builder for: Large selection of form types and templates JotForm has over 10,000 form templates which give you a large selection to choose from. The categories with the most options are registration forms, request forms and application forms. All of these types of forms can be multi-page forms and are mobile-friendly with JotForm . You can even import an existing form and download the responses into reports. Extensive offerings don’t end with templates. You can create secure payments with 30+ trusted payment gateway integrations such as with Paypal, Square and Stripe. Other popular tool integrations exist with apps such as Slack, Dropbox, and Mailchimp. Top features: 10,000+ free online form templates that can be relevant and easy to use for almost every business. You can create secure payment forms for free with no additional transaction fee. After you customize your form, integrate it with your preferred payment gateway. Ability to manage forms from your phone or tablet. Free : 5 forms, 100 responses per month and unlimited fields per form Premium : Starts at $24/month which includes 25 forms and 1,000 responses 05. Paperform Best form builder for: AI-native form creation and automation Paperform combines beautiful landing-page-style forms with powerful AI-native tools that transform how you work. Create complex forms in seconds just by describing what you need—Paperform’s AI Form Creation handles the heavy lifting. Once submissions roll in, AI Insights instantly turns results into clean reports and summaries. And with AI Calculations, you can ask AI to build custom Excel-style formulas or logic without ever touching a spreadsheet. Beyond AI, Paperform shines for aesthetics. If you’re looking into how to create a landing page, Paperform’s features can help enhance your lead generation and application forms. Its intuitive editor feels like writing a doc, letting you design forms that look and behave like landing pages. Paperform supports payments, bookings and over 2,000 integrations to automate your workflows end-to-end. Top features: AI-powered form creation, analytics and advanced logic. Intuitive, document-style form editor. Conditional questions that define your own logic rules can be used to control the content users see in each section. Payment collection and 2,000+ app integrations. Free:  7-day trial, no credit card required Premium:  Starts at $24/month with unlimited forms and 1,200 submissions Learn more: Online advertising How to create a landing page 06. Formsite Best form builder for: Secure forms and sensitive data Formsite’s ability to encrypt its form submissions and produce password-protected reports makes it one of the best online form builders for collecting sensitive data. Additionally, the platform also offers spam prevention and secure link-sharing options. Their templates are sorted by industry and are known to get used for market research and customer feedback. With over 40 question types, you can ask exactly what you need. To simplify the answering experience, users can save and return to complete filling out the form later. Another way Formsite helps the user experience is by providing a QR bar scan for quick accessibility. Top features: Create secure forms that encrypt sensitive data and let you protect your data without any complicated protocols. Publish your forms and surveys using a QR code that will allow your users to access your form easily. Share a secure link to your form, which is responsive on all devices. Free : 14-day trial, no credit card required Premium : Starts at $21/month, including 5 secure forms and 500 responses per form 07. Formstack Best form builder for: Payment security Similar to Formsite, Formstack prides itself on its safety, especially for PCI (payment card industry). Furthermore, their forms are also both GDPR and MPPA compliant. When it comes to inclusion, Formsite ensures their forms are accessible regardless of disability status. Formstack lets you choose the type of form you need in combination with your industry to help you easily use the form for your needs. You can reorder content on the page and also allow users to see one question at a time. When you’re done building your forms, you can add UTM tracking codes and conduct A/B testing for different versions to help you get the best results. Top features: Create secure and reliable payments that help you get subscriptions and process transitions. They have PCI compliant forms, payment processors, discount codes and calculating fields. A/B test variations of your forms against one another to help you boost your conversion rates. Attribute form submission to specific campaigns with UTM Tracking. Free : 14-day trial Premium : Starts at $50/month, including 20 forms and 1,000 responses 08. Google Forms Best form builder for: Quick and simple forms We can’t gather the best online form builder list without including the renowned Google Forms. The tool has several ready templates like feedback forms, order forms, job application forms and work requests. To customize any of these templates, you can add your logo and upload photos. You are also given many types of question formats like multiple choice, checklist, and short answer submissions. People often choose Google Forms because it creates real-time charts, instant data, offers Google Forms add-ons and is free. However, those who need payment options, which Google Forms does not provide, will turn to other form building platforms. Top features: Real-time info and charts based on your submissions. You can even take your data and analyze it further by using it in Google Sheets. Many questions options for you to choose from and can add on page branching and question skip logic. Add collaborators to work on form-building projects with you, just like you would add co-workers to Google Docs, Google Sheets and Google Slides. Free : You only need a Google account to use Google Forms with no number of form limitations Premium : Starting at $6/month, you can sign up for Google Workspace, which includes all Google products for businesses 09. POWR Best form builder for: Notifications and autoresponders to submissions Powr website app claims it can help you close sales faster by creating easy payment forms with branded autoresponders that allow you to respond to inquiries in more personalized and relevant ways. By setting up branded and conditional autoresponder emails for your customers who contact you after submitting a form, you can create a better user experience for them. You can also set up email notifications for abandoned carts. When a user submits your form but doesn't complete payment, you will be alerted to help bring the user back to your site. Powr also helps get your customer's attention by letting you promote offers with popups on your website and display visitors that are currently on the page. Top features: Include star ratings, emoji feedback, picture choices and downloads in your forms. Use multi-page forms that are great for surveys or long forms which break up questions into multiple pages. You can redirect customers to a custom message or share results with them after they submitted a form. Free : 25 responses per month Premium : Starts at $8/month for 100 responses per month 10. 123 Form Builder Best form builder for: Data collection You can use 123 Form Builder as a stand-alone tool or integrate the 123 Form Builder app into your web builder. Choose from 1,900 templates and more than 30 elements. Some element examples are logic fields, multi-language forms, email notifications, file uploads, and excellent internal workflow. The 123 Form Builder tool connects with your database, marketplace or e-commerce platform, email marketing platform, project management tools, CRM, payment storage and cloud storage. With all these places to connect your data, 123 Form Builder is excellent for having all your data in one location without an endless need for exporting. Top features: Set up SMS and email notifications for each time you’ve received a new submission. Create forms in multiple language versions so that your audiences in different locations can understand your form. Enterprise customer care that provides customers with the assistance they need. Free : 3 forms, 20 responses per month Premium : Starts at $19.99/month which includes 5 forms and unlimited responses What makes the best online form-building software? The best form-building software offers a range of features and capabilities designed to make it easy for users to create, customize and manage online forms for various purposes. Here are some key factors that contribute to the effectiveness of form-building software: Ease of use : The software should have an intuitive and user-friendly interface that allows users to create forms quickly and easily, without requiring coding knowledge or technical expertise. Drag-and-drop editor : A drag-and-drop editor enables users to build forms by simply dragging form elements (such as text fields, checkboxes, radio buttons, etc.) onto the form canvas and arranging them as desired. Customization options : Users should have the ability to customize form designs to match their branding and style preferences. This includes options for changing colors, fonts, backgrounds and adding logos or images. Form fields and elements : The software should offer a variety of form fields and elements to cater to different data collection needs, such as text fields, dropdown menus, file uploads, date pickers and more. Conditional logic : Advanced form builders allow users to set up conditional logic, where certain form fields or sections are displayed or hidden based on the respondent's previous selections or answers. This helps create dynamic and interactive forms that adapt to users' inputs. Integration with third-party tools : Integration with other software and platforms, such as CRM systems, email marketing tools and payment gateways , allows users to automate workflows and streamline data collection processes. Security features : Form-building software should prioritize data security and offer features like SSL encryption, data encryption at rest, compliance with data protection regulations (e.g., GDPR, CCPA) and options for secure form submission. Analytics and reporting : Built-in analytics and reporting tools provide insights into form performance, including metrics like form submissions, completion rates, conversion rates and respondent demographics. This data helps users track and measure the effectiveness of their forms. Form management and collaboration : The software should offer tools for managing multiple forms, organizing them into folders or categories and collaborating with team members on form creation and editing. Affordability and scalability : The software should offer flexible pricing plans that accommodate users with different needs and budgets. Additionally, it should be scalable to grow with users' requirements as their form-building needs evolve. Online form builders design best practices Once you’ve chosen the best form builder for your online goals, it’s time to start building. Make sure to first read up about how to create an online form and follow these best practices: Keep it short and simple: Avoid intimidating people with lengthy forms. Keep content short with only the fields you really need. If for any reason you need a large amount of information, use multi-step forms, conditional forms and save and finish later options. Arrange form fields by importance: Put the most critical information at the top. People are most focused and show more interest at the beginning of the process. Use field titles and placeholder text: Exemplify what it is you expect the user to fill out by putting placeholder text in different sections. For instance, next to the date of birth, you can show them MM/DD/YY, or next to the name, you can write Jane Doe. Only make the critical fields mandatory: By not making all fields mandatory, you can increase your site's conversion rate. Be strategic with which areas are a must-have and a nice to have. Add reCAPTCHA software to reduce spam and bots: ReCAPTCHA protects your website from fraud and abuse. They help websites with bot mitigation and malicious software. Using reCAPTCHA you can lessen getting spam in your form fields and make sure only humans fill them. Best online form builders FAQ What's the best platform to make a form? The best platform to make a form depends entirely on the type of form you want to create and your budget. Wixel is a great all-round solution but Google forms, is very accessible if you need a quick and simple form. How to create a free form online? Start by choosing your online form builder. You may then need to register and signin, even for a free service. Then generally you will be able to choose from a range of often customizable form templates. What are online form builders? Online form builders are web-based tools or platforms that allow users to create, customize and embed forms on their websites without requiring advanced programming or coding skills. These tools are designed to simplify the process of collecting information from users through online forms. Users can create various types of forms, such as contact forms, surveys, registration forms, and more, by using a visual interface rather than writing code. Key features often include: Drag-and-drop interface:  Users can add form fields, text, and other elements to their forms by dragging and dropping them into place on a visual editor. Customization options:  Users can customize the appearance and behavior of their forms, such as changing colors, fonts, and layouts. Pre-built templates:  Many form builders offer pre-designed templates for common types of forms, making it easier for users to get started quickly. Integration with third-party tools:  Form builders often allow integration with other tools and services, such as email marketing platforms, customer relationship management (CRM) systems, and more. Data collection and storage:  Form builders typically provide a way to collect and store the data submitted through forms, either through the form builder's own platform or by integrating with other data storage solutions. Embedding options:  Forms can be easily embedded into websites, blogs or social media platforms.

  • AI marketing automation: how to harness its considerable power

    It’s no secret that artificial intelligence (AI) has gained footing as a powerful tool to make marketers’ jobs easier. While marketing professionals have long had their hands full with all of the moving parts of marketing—analytics to interpret, goals to set, channels to optimize— the good news is that the modern era of artificial intelligence has made automating these tasks easier than ever before. Combined, AI and marketing automation are a dynamic duo that’s already transforming the way marketing teams do their work every day. As AI marketing automation matures over the next few years, it opens up seemingly endless possibilities for businesses to deepen their personalization efforts, zero in on their exact target markets and drive more sales. Ready to dive in? Harness the power of AI and create a website  with Wix today. Why you should be using AI in marketing automation In some aspects of the business world, AI is still just a concept. But in marketing automation, it’s a proven solution, with forward-thinking marketers constantly developing compelling new use cases. More than two-thirds (70%) of organizations already use generative AI , according to a survey of 200 chief marketing officers across eight countries conducted by Boston Consulting Group (BCG). Another 19% of CMOs said their businesses are testing generative AI. The good news about AI marketing  automation is that you don’t need formal courses to start. You don’t even need to know how to read technical documentation. With so many user-friendly AI technologies on the market today, you can start automating your marketing  processes right away. If you’re not convinced, here are four reasons to consider: AI is already part of your favorite products : Many of today’s marketing automation and business tools have AI software baked right in. For example, when you build a website with Wix, you have access to AI functionality in the form of text generation, image enhancement and more. You can even use AI to create an email marketing campaign. Companies of all types and sizes are using it : It’s likely that you’ve already benefited from AI as a consumer without even realizing it. Mastercard has used AI for years  to develop more targeted marketing campaigns and identify trending topics. Whole Foods uses AI to power cashierless checkouts  in select stores. And Netflix leverages AI to predict what shows and movies  you might want to see next based on your personal viewing history. AI eliminates busy work : Exactly how much time can you save with AI? A Salesforce survey estimates that marketers can save more than five hours each week . That adds up to a potential time savings of 260 hours per year. Just imagine how much more productive you or your marketing team can be with that much time back to focus on strategic work. AI delivers real return on investment (ROI) : Saving time is nice. But can AI-powered marketing automation also help companies boost their bottom line? Early indications say it can. Companies that invest in AI are seeing a revenue lift between 3% to 15%  and a sales ROI uplift between 10% to 20%, according to research from McKinsey & Company. Examples of AI marketing automation You might choose to use AI in a number of different ways and start applying it to your own business operations. Where to begin? Try one of these 13 use cases: Personalized customer experiences Email automation Chatbots and virtual assistants Lead scoring Predictive analytics Website builders Driving website traffic Content creation Customer segmentation Campaign optimization Channel optimization Targeted advertising Sales enablement 01. Personalized customer experiences Personalization is one of the hottest marketing strategies  around these days. But trying to deliver the right message to the right customer at the right time is one of the most time-consuming and difficult-to-achieve tasks.  Using AI for marketing automation makes it easier and faster. AI tools, powered by large language models (LLMs), can analyze your customers’ data and create unique recommendations tailored to each of your buyers. This opens up fresh marketing ideas  in nearly any line of business. For example, eCommerce marketers can use AI to recommend products that encourage their customers to buy more. This is something you can do with Wix by adding an AI-powered “ best sellers ” section to your online store . Why is this more effective than your standard “best seller” slider? With AI, you don’t have to manually set triggers or pore over data yourself. Oren Inditzky, head of online stores with Wix, explains further in a piece on AI in eCommerce : “By utilizing advanced algorithms, these systems analyze customer behavior, purchase history and browsing patterns to display similar or complementary products alongside a viewed item.”  Considering that 56% of consumers  are willing to make another purchase after a personalized experience, this is a marketing tactic well worth the investment. 02. Email automation Many companies already use email automation to send targeted messages as part of their go-to marketing strategy . But AI-powered marketing automation lets you take the next step and use data to enhance the performance of every email campaign. You can, for example, use AI to analyze key data (such as click-through rates and open rates) to optimize future emails. It can also suggest the best times for you to send emails to your customers based on their email viewing habits and preferences.  AI can even elevate the content of your emails, especially if you struggle to come up with catchy copy or simply don’t have the time. For example, you can use Wix’s AI-powered functionality to generate the text and layout for your email newsletters. The editor will give you customizable options and results based on the intent of your campaign (promotion, update/announcement, newsletter, etc.). 03. Chatbots and virtual assistants Customers want service on their schedule, and often that means after normal business hours on weekdays or on weekends. In the past, the only way companies could keep up was to hire more people to answer phones and emails. But AI is revolutionizing the customer service game. AI-powered chatbots allow customers to chat with brands 24/7. These sophisticated technologies allow you to answer your clients’ frequently asked questions, recommend products they might like and even process their orders. They can further direct customers to a live agent to answer complex questions. Chatbots are especially ideal for small business marketing  teams that want to create five-star customer experiences but could use an extra hand.  04. Lead scoring It’s the age-old dilemma in sales and marketing: How do you know which prospects will buy and ultimately become your brand’s biggest fans? Lead scoring is one effective solution. And by adding AI to marketing automation, you can better assess the quality of your leads. You can even infuse AI into your lead-generation strategies  by letting algorithms determine which new prospects are worth pursuing AI engines can analyze the data in your customer relationship management (CRM) systems and other customer databases to help you score each lead. The algorithm will evaluate factors like lead demographics, website engagement, email interactions and social media activity before assigning it a numerical score.  As a result, you or your marketing team can focus on leads with higher scores, knowing they are more likely to convert. This not only increases efficiency but also ensures that resources are allocated where they are most likely to yield positive results—ultimately benefiting your business's bottom line. 05. Predictive analytics When it comes to forecasting the future, AI marketing automation offers brands more accuracy than ever before. AI models can ingest both current and historical data to make recommendations about future trends.  How does it work? Let’s say you’re ordering inventory. By analyzing past sales data, market trends and consumer behavior patterns, AI-driven predictive analytics can forecast future demand with remarkable accuracy. This foresight allows you to order inventory in quantities that closely match anticipated sales, minimizing both the risk of stockouts and the costs associated with holding excess inventory.  06. Website building Building a website can be intimidating for business owners of all sizes, but it doesn’t have to be. Website creation companies are increasingly infusing AI into their platforms—some modern website builders can even generate an entire site with AI. That means you can get in-the-moment guidance on how to make a website, if not create a whole website outright, with recommendations to help you design a beautiful and highly functional online presence. Wix, for example, includes AI-powered design tools that help you generate templates, images, video trailers and more from a few simple prompts. What’s more, with the Wix text creator , you can create website content that’s effortlessly on-brand. Simply enter the most important information into the AI text creator tool, then let AI do the rest. You can review and edit all copy generated to ensure it meets your company’s tone and voice. Wix also offers powerful branding tools to round out your web presence. The free Logo Maker  and Business Name Generator  both utilize AI-driven algorithms to generate industry-specific options for your business. Get started with the Wix AI website builder today. 07. Driving website traffic Once your website is up and running, you must figure out how to drive traffic to your website . AI can help with this. You can start building your audience by relying on generative AI tools to complete many search engine optimization (SEO) tasks. Top SEO use cases include using AI to research keywords, write optimized meta descriptions and analyze your competitors’ SEO strategies. Wix, for example, has built-in AI tools that can generate title tags and meta descriptions for blog posts based on a target keyword. 08. Content creation According to the Salesforce survey cited earlier, content creation is the most popular AI marketing automation use case. Right now, 76% of marketers use AI for content creation and copywriting, while 62% use it to generate images. AI copywriting tools use algorithms to create drafts of product descriptions, emails and other content assets based on your input. It’s especially useful as a brainstorming tool. Instead of having to get five marketers together on a Zoom call or in a conference room, you can ask a generative AI tool for 12 snappy blog post ideas and get near-instant feedback.  Or, if you’re struggling to find a good caption for an Instagram or Facebook post, Wix’s built-in social post editor can instantly generate three options for you, complete with emojis and trending hashtags. Many marketers also use AI copywriting tools to optimize existing content or rework it to suit the needs of different audiences. 09. Customer segmentation It can take hours for you to comb through every line of your CRM and create customer segments manually. AI algorithms can analyze customer data quickly, split your contacts up into targeted lists and save you tons of time. You can segment your customers by industry, demographic and psychographic data. Or, you can target customers in a specific region. By speeding up the segmentation and market research phase, AI marketing automation allows you to launch more effective campaigns faster. In fact, 41% of marketers surveyed by BCG say they use AI marketing automation to target customers more precisely, while 55% of marketers surveyed by Salesforce say they expect to use AI to create marketing campaigns and plan customer journeys. 10. Campaign optimization The best way to know how your campaigns will perform in the market is to test them, and AI can help you do just that. For example, you can use generative AI to create multiple versions of your messaging for different audiences. You can run A/B tests of subject lines and messaging to see which content delivers the best results. Moreover, AI models can help you analyze your campaign performance across email, social media and text messaging. They can give you insight into what commands a higher conversion rate . What’s more, AI analysis can help eCommerce marketers identify the best time to send abandoned cart emails to capture more revenue. 11. Channel optimization Reaching customers today means taking an integrated marketing  approach that includes your website, blog, search rankings, multimedia library and social media presence. But how can you know which marketing channel  is delivering the highest ROI? That’s where AI marketing automation comes into play. Instead of manually poring over data, you can use AI to instantly analyze insights from each channel and see which one is driving the highest engagement. This will help you maximize your time and money by doubling down on top-performing channels.  Generative AI is especially helpful with measuring and optimizing social media channels in particular. For example, AI can streamline your approach to influencer marketing by providing insights into the influencer's audience demographics, engagement rates and potential return on investment (ROI). Or, AI can scour social media for content or hashtags relevant to your business. Then, it can report back to you with data about the performance or engagement of certain topics—even outright suggesting what to post and when. 12. Online advertising Digital ad prices are up between 20% to 50% , putting the squeeze on marketing teams and anyone trying to start a business . AI brings the promise of lowering your ad costs. You can use AI to analyze display ad performance data and make campaign adjustments in real-time, optimizing your overall spend. For pay-per-click campaigns, AI data can help you identify keywords, measure ad results and adjust your bidding strategies. Even better, AI can save you time by helping to create eye-catching and persuasive ads in mere minutes. Wix offers this functionality for Google Ads. The built-in AI tool can automatically generate titles and description text for your campaigns, which you can publish directly from your website editor. 13. Sales enablement After you warm up your prospects with marketing, you’ll need to close the deal and make a sale. And there are plenty of ways AI in sales  gives you the tools you need to streamline your job and work smarter. AI lets you close deals faster by providing enhanced insights and automating key tasks—both things you would normally have to do manually. Through advanced data analysis, AI can identify promising leads, predict customer needs and personalize communication strategies, increasing the relevance and impact of your sales pitches.  By automating things like data entry and lead qualification, AI also allows you to focus on building relationships and negotiating deals. Furthermore, AI-driven tools can offer real-time recommendations and scripts during customer interactions, improving the effectiveness of sales conversations.

  • How to sell print-on-demand t-shirts: a guide to get you started

    Turn your ideas into sales and start selling with Wix eCommerce →   Selling print-on-demand t-shirts is one of the easiest ways to turn custom merch  into a real business—without inventory, upfront costs or production headaches. With an idea, a design and the right setup, you can start selling fast. This guide breaks down how print-on-demand works, how to design and price your shirts and how the Wix website builder brings your site, payments and growth tools together in one place. TL;DR: How to sell print-on-demand t-shirts You’ll learn the full process of selling print-on-demand t-shirts, from picking a niche and designing shirts to creating a website, setting up payments and choosing a print-on-demand partner. You’ll also discover how branding, pricing, customer support and marketing work together to help your store grow into a reliable way to make money online . Ready to launch your eCommerce business? With Wix eCommerce, you can build a professional online store that attracts customers, drives sales and grows your brand. Enjoy full customization, built-in SEO and powerful marketing tools, all in one platform. Start today and turn your vision into success. You'll learn: How print-on-demand works and why it’s beginner-friendly How to turn ideas into custom merch people actually want How to start a website and sell using a website builder How to connect printing, payments and fulfillment How to price your t-shirts and manage orders smoothly How to promote your store and build a brand that lasts Wix offers a comprehensive print-on-demand solution through its Printful integration , giving you everything from product sourcing and custom design to printing, shipping and order management. Learn more: What is dropshipping?   What is a print on demand store? How to sell print-on-demand t-shirts in 10 steps The global print-on-demand market is growing fast and expected to jump from $10.8 billion in 2025 to $57.49 billion by 2033 . Knowing how to start a print-on-demand business  can be an exciting and lucrative venture. Follow these ten steps to turn your t-shirt ideas into a successful online store. 1. Select your t-shirt niche  2. Create your t-shirt designs 3. Choose a professional website builder 4. Choose your domain name and web hosting 5. Create your online store 6. Pick a print-on-demand service 7. Set your prices 8. Order product samples 9. Promote your t-shirt business 10. Manage and grow your business 01. Select your t-shirt niche Finding your niche is about identifying a specific audience for your t-shirts. Think about passions, hobbies or communities you're a part of. Selling to a targeted group, like dog lovers or vintage car enthusiasts, helps your brand connect with customers on a deeper level. For example: Unify Game Wear  nails their niche. They serve youth sports leagues by offering custom team gear that’s all about spirit, identity and teamwork. Their focus on a clear audience helps every marketing move feel personal and effective. Like what you see? Build your own POD t-shirt store using this same template. Template name: Sportwear store website template Research different print-on-demand business ideas to see what's trending. Are people looking for funny slogans, artistic designs or shirts related to a specific cause? A well-defined niche makes your marketing efforts more effective and helps you create designs that people will love. Everything you need to know about how to make a business website 02. Create your t-shirt designs Now for the fun part: creating your designs. Choose your canvas; shirt types, materials and fits Here’s where your personality and brand vision really get to shine. When it comes to creating your t-shirt designs, think beyond just the graphic on the front. Consider the type of shirt, the material and the fit that will deliver the experience you want for your customers. First, explore the types of t-shirts you can offer. Classic crew necks and V-necks are always popular picks, and there’s room to play with long sleeves, crop tops or relaxed fits if your brand calls for it.  Materials matter and soft, breathable cotton works great for daily wear, while tri-blends offer a comfy, vintage feel that’s perfect for casual collections. Offering size ranges that include inclusive sizing, like XS to 5XL, means more people can enjoy your designs. Get creative with your designs Next, get creative with your design options. Logos are a go-to choice for brand-centric tees. Illustrations and hand-drawn artwork can add a personal, artistic touch, like a line-art flower for a botanical brand or funky doodles for kids’ tees. Photo prints are also trending, letting you turn a bold snapshot or a quirky pet pic into wearable art. If you love designing, try tools like the Wix logo maker to bring your ideas to life. Need a pro’s touch? You can always hire a  freelance graphic designer   to refine your vision. Whichever route you choose, make sure your design files are high-resolution, so your prints look crisp and professional. Remember, sometimes less is more. A clever slogan on a plain tee can be just as catchy as a detailed illustration. With the right combo of fabric, fit and artwork, your t-shirts can quickly become favorites in your customers’ wardrobes. Learn how to design a logo 03. Choose a professional website builder The first step to making a website is selecting the right platform for your business website. A good website builder makes it easy to create an online store, manage products and accept payments. Look for a drag-and-drop website builder  so you can customize your site's look and feel without needing to know how to code. In addition to their website builder, Wix offers a comprehensive print-on-demand solution—from product sourcing and custom design to printing, shipping and order management . You can choose from hundreds of professional eCommerce website templates  and customize them to match your brand. With Wix, you can easily design, sell and dropship print-on-demand products all from one place. Check out how to start dropshipping and the best dropshipping website builders 04. Choose your domain name and web hosting Your domain name is your website's address on the internet, so choose one that’s memorable and reflects your brand. Many print-on-demand business names  are catchy and short. Check if your desired name is available and buy a domain name. Web hosting is what makes your site accessible online. When you build your site with a platform like Wix, free website hosting  is included with all plans. This simplifies the setup process, since you won't need to find a separate eCommerce hosting provider. With Wix, you can easily find and secure a custom domain that reflects who you are and what you do. Whether you’re launching a business, blog or portfolio, your perfect domain is just a few clicks away. Start building your online presence and claim yours today. 05. Create your online store Your eCommerce site  is the foundation of your print-on-demand business. It’s where your brand comes to life and customers connect with your products. Start with a homepage that grabs attention. Use bold visuals, a clear tagline and a prominent call-to-action like “Shop the Collection.” Make sure to highlight your bestsellers, new arrivals or special promotions.  Landing pages can spotlight your best-selling t-shirt designs or limited-edition collections. Use them to showcase high-quality images, highlight unique features of your designs and include a clear call-to-action like “Shop Now” to drive sales. For example: Mama Dragons uses their homepage to showcase their mission of supporting parents of LGBTQ youth, creating an emotional connection with their audience while making it easy for visitors to start shopping. Like what you see? Build your own POD t-shirt store using this same template. Template name: Women empowerment NGO website template Include key pages to provide a complete shopping experience: Your print-on-demand shop should include several key pages to engage customers and drive sales. Include a homepage that grabs attention with bold visuals, a clear tagline and a prominent call-to-action like “Shop the Collection.” A shop page is a must with products organized into categories, like “Graphic Tees” or “Seasonal Favorites.” Make sure to include filters for sizes, colors and price points to enhance the shopping experience. An "About Us" page, sharing your story and mission, helps customers connect with your brand on a personal level. For easy communication, include a "Contact Us" page with a form, email address and social media links. A FAQ page is also a good idea with common questions about shipping, returns, sizing and product care. Lastly, a up-to-date blog can help with content marketing, letting you share behind-the-scenes content, styling tips or stories that resonate with your audience. It's also important to optimize your product pages to increase purchasing and minimize returns. High-resolution images, detailed product descriptions, reviews and ratings, return policies, stock availability and a clear sizing guide gives customers the confidence they need to hit "Buy Now." 06. Pick a print-on-demand service Learn how to connect your online store with a print-on-demand partner to handle the printing and order fulfillment. Integrate with a POD partner Your print-on-demand partner or dropshipping suppliers  will handle the printing and shipping. It’s important to choose from reliable print-on-demand companies  to make sure your customers receive high-quality products on time. Popular choices include Printful and Printify. With Wix, integrating with Printful is seamless and efficient. Once a customer places an order for a Printful product on your Wix store, the system automatically sends a payment request to Printful. After you complete the payment, Printful takes over by creating the custom product and shipping it directly to your customer. This ensures a smooth and hands-free fulfillment process. Manage, track and fulfill orders You can set up a Printful Wallet or add a payment method, allowing payments and fulfillment to occur automatically. Orders containing Printful products are clearly marked in your Wix dashboard with the Printful logo and a "Fulfilled by Printful" label, making it easy to track them. Customers are notified when orders ship, receiving shipping confirmation emails branded with your store's brand as well as tracking numbers. Important information like tracking numbers can be viewed via both the Wix and Printful dashboards, ensuring transparency and easy order management. If you prefer manual control, you can fulfill orders manually by confirming and paying for them directly in the Printful dashboard. This flexibility allows you to manage your store in a way that best suits you and your workflow. “Wix and Printful take the heavy lifting out of launching a print-on-demand business. You can go from idea to online in a matter of hours using built-in tools for design, fulfillment, marketing and growth. It’s a full solution for anyone serious about turning their creativity into a real business.” - Chava Katz, PMM for Wix Pages at Wix  Check out these print-on-demand Wix success stories 07. Set your prices Pricing your t-shirts correctly is a balance between covering costs and making a profit. Your price should include the base cost of the t-shirt from your supplier, shipping fees and any related transaction fees. From there, add a margin that reflects the value of your designs. Research what similar t-shirts in your niche are selling for. This will give you a good idea of what customers are willing to pay. Your dropshipping pricing strategy  will directly impact your business's profitability, so take the time to get it right. Get a better understanding with these print-on-demand statistics 08. Order product samples Before you start selling, order samples of your t-shirts. This allows you to check the print quality, material and overall feel of the final product. It's an important quality control step that makes sure your customers will be happy with their purchase. Wearing and washing the samples will also give you an idea of their durability. You can take high-quality photos of the samples for your product pages, which can look more authentic than the mockups provided by your supplier. “Samples aren’t just for quality control—they’re your first marketing asset. Use them to build trust, create excitement around your brand and show customers exactly what they’re getting.” - Chava Katz, PMM for Wix Pages at Wix Get inspired by these dropshipping business ideas 09. Promote your t-shirt business Getting eyes on your t-shirt business is easier when you make the most of smart marketing moves. Think social media sharing, Google Ads  and joining communities that vibe with your niche. But don’t forget SEO (search engine optimization). By using eCommerce SEO  strategies, like adding relevant keywords to your product pages, creating helpful blog content for your audience and making sure your site loads quickly, you'll boost your chances of being found on Google and other search engines. Wix SEO  makes it easy to put these best practices into action, giving your store extra visibility and helping you reach even more customers searching for something fresh. With just a few adjustments to your site’s metadata and structure, you can make a real impact on how your t-shirt brand appears in search results. You can also drive more conversions by creating dedicated landing pages to spotlight special promotions or new collections. Using a  landing page builder  makes it easy to design pages that are focused, eye-catching and optimized for turning visitors into customers. Content marketing, like blogging or sharing your creative process, helps you connect with your crowd. Email marketing is also a great way to keep your best customers in the loop about new launches. For example: TOAT Studio markets their eye-catching collections by embracing print-on-demand to reduce waste and support more sustainable shopping. When you tell a story your audience cares about, you're one step closer to building a loyal following. Like what you see? Build your own POD t-shirt store using this same template. Template name: Sport merchandise store website template Running a print-on-demand business involves more than just selling t-shirts. Pay attention to customer feedback and look for ways to improve your products and service. Keep an eye on your sales data to see which designs are popular and which aren't. As your eCommerce business grows and you discover more about how to make money with print-on-demand , you can explore new products to offer, like hoodies, mugs or tote bags. Wix automates dropshipping with order routing and tracking, giving you more time to focus on growth and new creative ideas. Continue to learn and adapt, and you'll be on your way to building a successful brand. Learn more about: T-shirt dropshipping Clothing dropshipping Dropshipping vs eCommerce 10. Manage and grow your business Now it's time to take your t-shirt business to the next level by analyzing performance and exploring new growth opportunities. Analyze your performance and connect with customers Once your t-shirt business is rolling, focus on what keeping things moving forward by seeing what works and what doesn’t. Track your sales to see which designs are a hit, when shoppers are most active and how your profit margins look. Use these insights to guide your next steps, like picking new styles, timing promotions or adjusting prices. Stay close to your customers by encouraging reviews and asking for feedback on designs, sizing or shipping. An email list is a great way to share new launches, exclusive offers or limited-time sales. Genuine conversations and social proof, like testimonials, can build trust and excitement around your brand. Try promoting your best-sellers with ads, or partner with influencers and online communities that fit your brand’s vibe to reach new fans. Check out these print-on-demand business ideas and the best print-on-demand products  to sell on your online store. Expand and optimize Think about expanding what you offer when you spot a demand, such as new t-shirt cuts, colors or even non-t-shirt products, like hoodies, mugs or stickers. Limited edition and seasonal releases can drum up some hype and keep shoppers coming back. Make life easier by automating order fulfillment and keeping tabs on things like shipping times, fees and any customer questions. Check in with suppliers regularly, so you’re always on top of ensuring the best possible experience for your shoppers and you. Your brand is more than just the shirts. Bring it to life with a consistent style, a memorable story and thoughtful designs. Small details, like a heartfelt thank you note or cool custom mailers, can leave a lasting impression. Keep experimenting and growing. Explore new marketing channels like Pinterest or TikTok, test out different website layouts or product descriptions and watch trends in your niche. Every new idea is a chance to connect, improve and have more fun building your brand. Learn more : How to sell shoes online Legal tips for running a print-on-demand t-shirt store Before you launch your print-on-demand store, it’s a good idea to understand the legal requirements. You can register your business according to local regulations whether that’s forming an LLC, sole proprietorship or other entity. A registered business protects you legally, allows you to open a business bank account and ensures you can pay taxes correctly. You’ll also want to check local tax rules for online sales, including VAT or sales tax, especially if you sell internationally. If your designs use logos, trademarks or copyrighted material, make sure you have the rights to sell them. Copyright infringement can result in takedown notices, fines or even legal action. Stick to stock graphics, original artwork or licensed designs to be on the safe side. It's also smart to review your POD provider’s terms—some platforms have rules on the types of products or designs you can sell. Finally, think about contracts and agreements with freelancers, designers or fulfillment partners. Clearly outline payment terms, ownership of designs and responsibilities. Shipping and returns strategy for print-on-demand t-shirts Even though your POD provider handles the heavy lifting, you'll want to communicate shipping times clearly to your customers. Most providers offer standard expedited and international shipping. Be sure to display estimated delivery dates on product pages in confirmation emails and on checkout pages. Returns and exchanges are another area to plan. POD products are often custom-made which can limit returns. Establish a clear return policy covering defective items, sizing issues or misprints. Add this policy to your product pages and store FAQ. For international sales, keep in mind customs, import taxes and delivery delays. It's a good idea to show customers any extra charges before they complete a purchase. You can build trust and improve the shopping experience by providing tracking numbers and proactive notifications. How to brand and package your print-on-demand t-shirts Create a consistent visual style with your logo, color palette, typography and tone of voice. Apply your branding across your website, social media and marketing materials to build a cohesive identity. Customers are more likely to remember and recommend a brand that feels polished and authentic. Custom packaging adds value to the unboxing experience. Branded boxes, tissue paper, thank-you cards or stickers make a lasting impression even for POD products. Small touches like these can encourage repeat purchases and social sharing. If your POD provider offers branded inserts or packaging options, take advantage of them. Include clear labeling on your shirts with care instructions and size guides. This reduces confusion, lowers return rates and reinforces your professional image. Customer support for your POD store Respond to inquiries quickly via email, social media or live chat. Answer questions about sizing, shipping and product details clearly. Create self-service resources like an FAQ page, size charts and care instructions. This helps reduce repetitive inquiries and allows customers to make confident buying decisions. Make it simple for customers to track orders and get updates. Monitor customer feedback and reviews regularly. Address negative experiences constructively and quickly. Taking a proactive approach to service builds credibility and trust. How to sell print-on-demand t-shirts FAQ Is print-on-demand t-shirts profitable? Yes, a print-on-demand t-shirt business can be profitable. Because you don't have to invest in inventory, startup costs are low. Profitability depends on your pricing, the quality of your designs and your marketing efforts. By finding a popular niche and creating designs that connect with your audience, you can build a successful business.  How much does it cost to start a print-on-demand business with Wix? The cost to start a print-on-demand business with Wix can be quite low. You'll need a Wix Business Premium plan to accept payments online. Other potential costs include a custom domain name and any fees for design software or freelance designers. However, many print-on-demand services are free to integrate and you only pay for products when a customer places an order. How do I find a niche for my t-shirt business? To find a niche, think about your own interests and passions. What topics do you know a lot about? You can also research trending topics on social media or online marketplaces to see what's popular. The key is to find a group of people with a shared interest and create designs that they'll love. Can I sell other products with print-on-demand and dropshipping? Yes. Print-on-demand and dropshipping aren’t just for t-shirts—you can expand your store with a variety of products to attract more customers and grow your brand.

  • A look forward: 8 marketing trends to embrace in 2026

    It never ceases to amaze me how much can change in one year. This time last year, we were talking about livestreaming and early examples of AI-generated content. Now, we’re discussing full-blown AI marketing strategies  and media productions (Google NotebookLM, anyone?), and a completely new reality for search engines.  If you’re worried that you’re falling behind, you’re not alone. Marketing moves fast—and AI moves even faster. But fear not. We did our homework and spoke to a few in-house experts about the top marketing trends that you’ll likely encounter in 2026. Get a closer look at these trends below and learn how they might impact your business.    Create a website  with Wix and get all the marketing tools you need upfront. Marketing trends worth embracing in 2026 Cringe marketing Chaos packaging Small IRL events First-person storytelling AI optimization, not just search engine optimization “Faceless” content Niche newsletters Trendjacking 01. Cringe marketing  Over the last few years, we’ve all seen a shift from polished, heavily edited videos to raw, short-form content (TikTok’s fingerprints are all over this trend). At the same time, we’ve seen a shift from scripted, conventionally funny humor to raw—perhaps even awkward—humor.  Today, cringe comedy is living its best life. And it’s inspiring marketers to get cringy with their own content. “There’s just too much of everything, and the way to stand out in today’s Attention Economy is to break through the noise,” writes Shachaf Rodberg, Wix’s marketing trend analyst, in his analysis of cringe marketing . “We all just want to feel something; it doesn't matter if it’s joy, horror or complete discomfort. Other times, we may see a little piece of ourselves in…the awkward or socially inept anti-heroes we see on our screens.”  Of course, this type of marketing  isn’t appropriate for every brand or every occasion. But if done well, it has the power to create buzz and leave a lasting impression. Take a look at this video by Bodyform. Periods aren’t the most comfortable subject to discuss at the dinner table, but rather than shying away from it, Bodyform shamelessly tackles the question, “Why do girls still see blood in their pants and think they’re dying?” in this video.  02. Chaos packaging As reported by the Wall Street Journal  and coined by venture capital consultant Michael Miraflor, “chaos packaging” has been giving us a lot to talk about. “Ice-cream tubs of tampons and sunscreen from a whipped-cream can: welcome to ‘chaos packaging,’” reads the WSJ headline.  This disruptive form of packaging flaunts some attractive benefits: new brands can rock the boat (like Liquid Death, now a billion-dollar brand, which was able to shake up the beverage industry by offering water in beer-style cans). Brands can also sidestep the skyrocketing costs of shelf space, ads and other forms of media—all while expressing themselves in a way that creates buzz.   But, as WSJ reports, there’s a fine line between creative and too chaotic. Cleaning brand Puracy once tried offering their cleaning solutions in soda-like cans. It wasn’t long before it began receiving backlash for using packaging that could confuse unsuspecting children.  So, while chaos packaging can serve as a cool, strategic marketing  strategy and even an effective product differentiation  tactic, it should be done tastefully. Make sure your packaging is still functional and true to your brand. Perform gut checks along the way, and be intentional with your design.  03. Small IRL events These days, there’s a palpable appreciation for in-real-life (IRL) events, specifically smaller, more intimate gatherings. “People are chronically online,” says Shachaf, pointing to online fatigue as a key catalyst behind this trend. “People are looking for a social experience—something that’s actually experiential and impactful—not just another conference.”  You’ve got shops like Starbucks hosting coffee tastings, while brands like Alo offer yoga classes. You see tech companies like Substack hosting live debates, and local mom-and-pop shops throwing community barbecues. As another example, Wix hosts workshops and meet-ups in select cities to bring like-minded professionals together.  Community is at the heart of these events. While the online world can often feel cold, anonymous and impersonal—the offline world promises meaningful, face-to-face interactions with people who might share the same interests as you.  Events also offer a forum to build trust. “You can't really trust information online anymore,” adds Shachaf. “Currently, the notion is that people should assume that what they see online is fake…the only place where you can verify that what you consume is authentic is in real life.” 04. First-person storytelling  Even online, we haven’t ditched our love for authentically human interactions. This is especially true amid the explosion of similar-sounding, AI-generated content. We’re finding many brands reverting to good old human-centered stories or beefing up their content with expert quotes and opinions.  “What’s super important now is the first-person value,” notes Judit Ruiz Ricart, strategic project manager at Wix who’s been studying the influence of AI on online search behaviors. “There's a level of people still not trusting AI for certain types of information or content…In general, if I want to learn more about a topic that is really close to my business or to my future, I want to read from experts that I either trust or who have done the research.”  “It comes down to, ‘Can a machine answer this for me?’”   For example, let’s say that someone’s searching for information on the trendiest hairstyles in New York this fall. A hairdresser who’s able to lend their expert opinion based on their real-world experience with clients is likely to be received well—whereas LLMs will likely be met with skepticism (and for good reason). It’s hard to trust—nor should anyone blindly trust—data that hasn’t been fact-checked or delivered with full context.  Explore marketing ideas  worth trying this year.  05. AI optimization, not just search engine optimization   For as long as you can probably remember, SEO has been the favorite child of organic marketing . But there’s a noticeable change in the look and feel of our favorite search engines.  If you google anything (especially transactional keywords or “what is” queries that warrant quick answers), you may see something called AI Overviews (AIO) at the top of search results. As explained by Google itself: “Google's AI scans search results and generates a concise summary of the main topics, along with brief explanations for each subtopic. The summary is displayed at the top of the search results page, along with links to non-Google websites.” - an AIO result for the search term “what is Google AIO” This throws into question several long-held beliefs around SEO. “It used to be that if you're the first result on the SERP, you're gonna get 80% of the clicks,” says Judit. “Now, even if you're consistently ranking first, it might be that your CTR is much lower because you're showing up under this very big block of text that is already answering the question.”  So, how should website owners respond? Judit reminds that LLMs, including AIO, still rely on high-ranking content to generate answers. To be found by LLMs and, in turn, included in the results that users see, you need to have an optimized website. Brand is evermore important in this vein; taking steps to increase your brand’s visibility and reputation online can increase your odds of being recommended by LLMs.  “Keep an eye on what's happening,” Judit further advises. “If you see that these changes to the SERP are actually impacting the performance of a page, then maybe you need to take the time to understand what types of content are getting picked up by LLMs and test ways to get your content to show up…maybe you need to focus on other types of content that don't get the AIO currently.” 06. “Faceless” content Today, some brands and creators are choosing to step out of the spotlight—literally. Faceless content, in which creators produce content without ever showing their face on camera, is growing in popularity among camera-shy and busy entrepreneurs.  “I feel like a lot of content creators who show their face have this pressure and judgment over their looks or identity,” Victoria, a “faceless influencer” with more than 2.6 million followers on YouTube and 2.1 million followers on TikTok, told The Hollywood Reporter . In a video sponsored by Hello Fresh, Victoria captures the process of cooking a meal, only ever revealing her hands and her silhouette.  Aside from promising anonymity, faceless content enables business owners to keep the focus on their products and skirt the usual fees and logistics that often come with video production. Business owners don’t have to rely on a polished spokesperson or influencer. Instead, they can use simple animations, product close-ups, text overlays (including cute fonts )—or even AI-generated visuals and audio—to create a high-quality video.  It’s worth noting that faceless creators skew heavily female, as reported by The Hollywood Reporter. The vast majority of faceless TikTok, YouTube and Instagram accounts are currently ran and followed by women.  07. Niche newsletters  We have yet to see the day when people stop opening their emails. Despite its age, email continues to be a driving force for customer retention and engagement. But not all emails are created the same. Niche newsletters will take the cake, predicts Shachaf, who states that “there’s no mainstream media anymore.”  “It used to be that you had several mainstream TV channels to choose from,” he explains. “Now, everybody has their own channel for consuming content. All these algorithms trap you in your own echo chamber, and you’re shown content that only speaks to your niche interests.”  It’s no longer just about amassing the largest email list possible. Rather, it’s about using your platform to speak to people who trust you and have a very specific interest that you can speak on. Shachaf gives the example of Industry Dive . “I guess there's enough people in the waste management industry that want daily news,” comments Shachaf, pointing out Industry Dive’s dedicated Waste Dive publication . Taking a page out of Industry Dive’s book, businesses of any size or industry have the opportunity to “niche down” and focus on the most important topics that matter to their customers. The goal isn’t to appeal to everyone; it’s to identify your most value customer segments  and make sure you’re paying attention to their needs.  “Companies need to understand that their customers have other things they care about, which are mostly not the company or the product. It’s about how the company can help solve those needs or provide value in other aspects other than the product itself.” - Shachaf Rodberg, Wix marketing trend researcher 08. Trendjacking Trendjacking  may never go out of style. This social media marketing strategy—in which brands use trending topics, events or themes to catapult their visibility—has worked for decades. It offers a fun way to increase engagement  among existing followers and reach people outside your usual circle, or to simply show off your personality. As an example, Duolingo cleverly paid homage to the popular show, The Bear , with this spoof. This fake video trailer features Duolingo’s iconic mascot announcing a new season of The Bird .  Our team also had some fun on October third with this Mean Girls’ inspired Instagram post.  With all this being said, trendjacking requires good timing and judgement. Some trends are better suited for creators, not brands. Others (such as a tragedy or sensitive topic) are better left alone. When brands try to get in on the action, it can feel inauthentic, exploitative or flat-out distasteful.  Read also: How to think like a growth marketer (feat. Kevin Indig) How to keep up with digital marketing trends It goes without saying that keeping up with trends is a must for remaining competitive and creative. But  35%  of small business owners say that keeping on top of marketing trends has proven to be difficult. Here are effective strategies to keep abreast of the latest developments: Industry publications and resources: Subscribe to industry newsletters, blogs, podcasts and websites that provide updates on digital marketing trends. Attend industry events: Go to industry events and conferences that let you network with experts, plus learn about emerging trends with other professionals. Engage with industry experts: Follow and connect with thought leaders, whether on LinkedIn, a Slack community or TikTok. Engage with their content and participate in discussions that can help you stay ahead of the curb. Analyze reports and data: Review industry reports, research papers and data analytics to gain insights into consumer behavior, emerging technologies and marketing trends. Experiment with new tools: Stay curious and experiment with new tools. Tinker around with new technologies, such as Wix’s AI website builder  and marketing tools. This hands-on approach will help you gain firsthand experience and understand each tool’s potential impact. Learn more:  Small business marketing , How to connect with Gen Alpha consumers Marketing trends FAQ What major trends affect marketing? There are a number of major trends that are affecting marketing, including: The rise of social media:  Social media has become an increasingly important marketing channel  for businesses to reach and engage with customers. Businesses need to have a strong social media presence and be able to create engaging content that resonates with their target audience . The continued growth of mobile:  More and more people are using their smartphones to access the internet. Businesses need to make sure that their websites and marketing materials are optimized for mobile devices. The increasing importance of data:  Data is becoming increasingly critical for marketing. Businesses are using data to understand their customers, personalize marketing messages and measure the effectiveness of their campaigns. The rise of AI:  AI is being used in a number of ways to automate marketing tasks and make marketing more effective. For example, AI can be used to create personalized marketing  messages, target ads more effectively and provide customer service. What are examples of marketing trends? Marketing trends can come in all shapes and forms. Aside from the ones mentioned above, the following trends have changed the tide of marketing: Short-form video:  Platforms like TikTok and Instagram Reels have made short-form video an increasingly popular way to reach audiences. Short, bite-sized content has served to grab attention and get the main message across quickly.  Conversational marketing:  Conversational marketing is the use of chatbots and other AI-powered tools to have real-time conversations with customers. AI chatbots are helping many marketers and customer support teams cut costs—in addition to offering more immediate, personalized assistance. Hyper-personalization:  Advancements in AI have made us even more ambitious when it comes to personalization. We’re entering an era in which many online interactions are done at the one-to-one level, with consumers receiving product recommendations, tips and other communications in near-real time as they’re shopping or surfing the web. What parts of marketing are growing the fastest? Among the various moving parts of marketing, the following changes have been gaining momentum:  Optimizing for natural language queries: With the rise of voice-activated devices like (like Siri) and AI search engines (like ChatGPT), consumers are conducting more conversational, long-tail searches. To capture this audience, brands are shifting their SEO focus to natural language queries and question-based keywords. This means optimizing content for phrases users are likely to say aloud, such as "What’s the best skincare routine?" instead of "best skincare." Predictive analytics:  Moving beyond just data collection, predictive analytics uses historical data and machine learning algorithms to anticipate future buying behaviors. Many brands are now investing in predictive models to determine the likelihood of repeat purchases or which segments are more likely to respond to specific offers. This approach helps brands allocate resources more efficiently, reduce churn and improve campaign ROI. Privacy-first targeting with contextual ads: With privacy concerns growing and regulations like GDPR and CCPA limiting personal data collection, contextual advertising—targeting based on the content users are actively engaging with, rather than their data history—is making a comeback. For example, instead of targeting users based on browsing history, a health food brand might place ads directly on health or wellness articles. What kind of marketing is most successful? The most successful marketing is marketing that is… Targeted:  Your efforts should be targeted at a specific audience. Your messaging and channels should, in turn, be curated carefully to reach the right people. Measurable:  Use analytics and tracking tools to measure the results of your campaigns. Define goals at the beginning of each campaign and evaluate your progress during and after. Creative:  Don’t follow the same playbook as everyone else. Highlight your unique perspective and think, “What can we add to the conversation?” Consistent:  Be consistent with your branding across all channels, including both online and offline touchpoints. Authentic: Preserve your humanity and stay true to your brand. This is especially important at a time when AI makes it all too easy to regurgitate and emulate content that already exists.

  • How to start a trucking business in 7 steps

    Turning your idea into a business? Start with a domain name→ If you're passionate about logistics, enjoy being on the road and have a keen interest in the transportation industry, a trucking business could be a good fit for you. In this guide, we'll walk you through the process of starting your own tracking business and provide you with essential tips, including the importance of having a professional business website . Ready to hit the road to success? Let's dive in. What is a trucking business? A trucking business is a service-based type of business that involves the transportation of goods using trucks. Trucking companies play a vital role in the economy by facilitating the movement of goods between manufacturers, suppliers, retailers and consumers. They provide a reliable and efficient logistics solution, ensuring that products are delivered safely and on time. Thinking about starting a business? Lock down your brand’s domain before someone else does. Wix makes it easy to get your domain, email, hosting and SSL all in one place. Plus you'll get 24/7 support every step of the way. How to start a trucking business Starting a trucking business involves 7 essential steps. Follow this roadmap to set up your trucking venture successfully: Research and plan Consider legal and financial factors Obtain licenses and permits Acquire equipment and assets Get the necessary insurance Recruit and train drivers Establish business processes and systems 01. Research and plan Conduct thorough market research to identify your target market, assess the competition and understand the industry's nuances. Develop a comprehensive business plan that outlines your goals, market strategy, financial projections and operational plans (see how to create a trucking business plan ). 02. Consider legal and financial factors Determine the legal structure of your trucking business, such as a sole proprietorship , partnership or limited liability company (LLC) . Consult an attorney and accountant to ensure compliance with legal and tax requirements. Evaluate your financial needs and determine the best way to raise money for your business to cover startup costs and initial operating expenses . 03. Obtain licenses and permits To operate your trucking business legally and responsibly, it's crucial to obtain the necessary licenses and permits. This includes acquiring a Motor Carrier Authority (MC) number, a Department of Transportation (DOT) number and International Registration Plan (IRP) credentials. Additionally, ensure that your trucks comply with safety regulations and pass inspections. It's also important to register your business officially; at this stage, you’ll want to select a distinctive and memorable name for your business , reflecting your unique vision. You can utilize Wix's business name generator to find the perfect fit. Be inspired: Trucking business names Figure out what kind of business you are, from a microbusiness or small medium business to a large corporation, to ensure your legal process is as seamless as possible. If you're looking to start a trucking business in a specific state, here are some helpful resources: How to start a business in Massachusetts How to start a business in Florida How to start a business in California How to start a business in Arizona How to start a business in Texas How to start a business in Washington 04. Acquire equipment and assets Purchase or lease trucks (see our guides on how to start a box truck business and how to create a box truck business plan ) and trailers suitable for your business needs. Consider factors like cargo capacity, fuel efficiency, maintenance requirements and safety features. Additionally, invest in asset tracking and management systems to monitor the location and condition of your assets. 05. Get the necessary insurance Acquire appropriate insurance coverage for your trucking business, including liability insurance, cargo insurance and physical damage coverage for your vehicles. Insurance helps protect your business from potential risks and liabilities associated with accidents, cargo damage and theft. 06. Recruit and train drivers Hire qualified and reliable truck drivers who hold the necessary commercial driver's licenses (CDLs) and have a clean driving record. Provide comprehensive training to ensure they understand your company's policies, safety protocols and customer service expectations. 07. Establish business processes and systems Implement effective operational processes, including dispatching, load planning, routing and record-keeping. Deploy technology solutions such as transportation management software (TMS) to streamline operations, track shipments and optimize routes. You can also use business banking for financial services and products designed specifically for small to large businesses. How much does it cost to start a trucking business? The cost of starting a trucking business can vary widely depending on the size of your operation, the type of trucking you plan to specialize in, your location and whether you purchase new or used vehicles. However here are some of the main expenses to consider when calculating how much it will cost you to get your trucking business on the road. New vs used trucks and the types : The cost of a truck can vary significantly based on whether you're buying new or used and the type of truck (e.g., flatbed, dry van, refrigerated). New trucks can range from $100,000 to over $200,000, while used trucks may be more affordable. But in the mid-long term they may cost more in repairs. Trailers: If your business requires trailers, you'll need to budget for their purchase or lease. Trailer costs can vary based on type and condition. License and permit fees: Obtaining the necessary operating authority and licenses involves fees. This includes permits from the Motor Carrier Operating Authority (MC) and the Unified Carrier Registration (UCR). There are various permits and registrations required for interstate and intrastate operations. Fees can include International Registration Plan (IRP) fees , International Fuel Tax Agreement (IFTA) fees , and state-specific permits. Trucking insurance: Trucking companies typically require various types of insurance, including liability, cargo and physical damage insurance. Insurance costs can vary based on factors such as coverage limits and the type of freight you transport. Fuel: This is a significant ongoing expense in the trucking industry. Maintenance costs for trucks and trailers should also be factored into your budget. It's wise to set aside a contingency fund for unexpected expenses or fluctuations in fuel prices. Drivers: If you plan to hire drivers, you'll need to budget for their salaries, benefits and any training costs. Safety equipment: Compliance with safety regulations may require investment in equipment such as electronic logging devices (ELDs), GPS tracking systems and safety equipment. Operations software: Software for dispatch, load management and other administrative tasks can improve efficiency but comes with a cost. Marketing: Marketing your trucking business and creating a professional brand identity may involve initial expenses. Why start a trucking business? The trucking industry is an integral part of the transportation sector and plays a crucial role in the economy. Here are some reasons why starting a trucking business can be a wise decision: Growing demand: The demand for trucking services is continuously increasing as businesses rely on efficient transportation to deliver goods across various industries. Projections indicate steady growth for the industry, with a predicted 28% increase  in freight tonnage for truckers by 2032. Lucrative opportunities: The trucking industry offers significant earning potential, especially when catering to specialized niches or high-demand routes. Independence and flexibility: Starting a trucking business allows you to be your own boss and have control over your schedule, routes and business decisions. Job security:  The trucking industry provides stable employment opportunities and as an owner-operator, you can build a long-term career with the potential for expansion. Essential industry: The trucking industry is essential for the smooth functioning of supply chains, ensuring that goods reach their destinations promptly and efficiently. Which types of trucking business are most profitable? The profitability of trucking businesses can vary widely based on factors such as the type of trucking, market demand, location, operational efficiency, and cost management. Here are some examples of types of trucking businesses that are often considered more profitable due to their potential for higher rates, consistent demand, and specialized services: Refrigerated trucking (Reefer): This involves transporting temperature-sensitive goods, such as perishable foods, pharmaceuticals, and medical supplies. Reefer trucks maintain controlled temperatures, making them crucial for industries that require cold or frozen shipping. Specialized freight trucking: Specializing in transporting specific types of goods, such as oversized equipment, hazardous materials, or valuable cargo, can command higher rates due to the specialized handling and equipment required. Flatbed trucking: Flatbed trucks are used to transport large, heavy, or oversized items that cannot fit into standard enclosed trailers. Industries such as construction, manufacturing, and agriculture often require flatbed services. Bulk hauling: Bulk hauling involves transporting large quantities of loose materials such as grains, coal, aggregates, or liquids like fuel and chemicals. It requires specific equipment for efficient loading and unloading. Auto transport: Transporting vehicles, including cars, trucks, and motorcycles, can be profitable due to the specialized equipment required and the demand for safe and efficient vehicle transportation. Tips for managing a trucking business effectively Managing a trucking business effectively requires attention to detail, efficient processes and a focus on customer satisfaction. Here are five essential tips: Optimize route planning: Utilize route optimization software to plan efficient routes, minimize mileage, reduce fuel costs and ensure on-time deliveries. Regularly review and adjust routes based on traffic conditions and customer requirements. Maintain regular vehicle maintenance: Schedule routine maintenance and inspections for your trucks to ensure their safety and reliability. Keep detailed maintenance records and promptly address any mechanical issues or repairs. Prioritize safety and compliance: Emphasize a culture of safety within your trucking business. Regularly train drivers on safety protocols, conduct safety meetings and enforce compliance with hours-of-service regulations and other safety guidelines. Foster customer relationships: Build strong relationships with your customers by providing excellent service, reliable deliveries and effective communication. Understand their unique requirements and tailor your services to meet their needs. Monitor key performance indicators (KPIs): Track and analyze key performance indicators such as on-time delivery rates, fuel efficiency, driver performance and customer satisfaction. Use this data to identify areas for improvement and make data-driven decisions. Business tip: Don't be afraid to keep innovating and coming up with new business ideas . As Mai Dinh, Founder of House of Suppliez , says Coming up with fresh business ideas is the most important thing—and the hardest thing. You have to stay up to date. I go out into the world. Even my mall experiences have become business experiences. Every time I go out and see something that's innovative it motivates me to become more innovative. It’s really important that I take on experiences that go beyond sitting behind a desk and working. I take on experiences that require me to explore, be adventurous and get out of my comfort zone. This is what drives me to create and continuously come up with new ideas. Tips for promoting your trucking business To attract customers and increase awareness of your trucking business, effective promotion is essential. Here are five tips to help you so just that successfully: Create a website: Learning how to make a website can help showcase your services, highlights your fleet and capabilities and provides a simple way for potential customers to contact you. Consider using a website builder to create an appealing and functional trucking website . Business tip: As Esin D. Habif, Product Marketing Lead Outbound at Wix.com says , As a creator or entrepreneur, you're often wearing multiple hats. You're designing the website, you're optimizing for SEO. This means you need a website builder that makes it easy and very learnable for you to do all of those things, on the same platform and still deliver as if working with experts in those fields. Use social media marketing: Leverage social media platforms such as LinkedIn and Facebook to create a presence for your trucking business. Share industry insights, company updates and success stories to engage with your target audience and establish credibility. Network within the industry: Attend trucking industry events, conferences and trade shows to connect with potential customers, suppliers and industry professionals. Networking provides valuable opportunities to showcase your services and build relationships. Implement referral programs: Offer incentives for existing customers or industry partners who refer new customers to your trucking business. Word-of-mouth referrals can be powerful in generating new business opportunities. Develop a strong brand identity: Create a distinct brand identity that reflects your company values, professionalism and commitment to customer satisfaction. First, learn how to make a trucking logo and then design a memorable logo with a Trucking Logo Maker to spark your imagination. Make sure you use consistent branding across all marketing materials and develop a unique value proposition that sets your business apart. Learn more: best website builder for trucking business Examples of successful trucking businesses to inspire you Promoting your trucking venture involves multiple elements, from effective marketing and networking to establishing a captivating online presence. Just like these thriving cleaning companies, you can create an engaging website and connect with your clients online to enhance your brand. JMS Logistics LLC: This reputable trucking company showcases its dedication to high-quality services through a visually appealing website. They highlight their fleet and testimonials from satisfied customers, fostering a sense of trust and professionalism. Never Stop Logistics: Based in Baltimore, Maryland, Never Stop Logistics specializes in inventory management, project management and kitting. The company is praised for being "extremely responsive, adaptable, and willing to go the extra mile." Direct Motor Lines, Inc.: Direct Motor Lines provides logistics services with an emphasis on timeliness and efficiency. The Company flaunts a 95% referral rate. Benefits of starting a trucking business Starting a business can bring several benefits to aspiring entrepreneurs. Here are some advantages of establishing your own trucking business: Profit potential: A well-managed trucking business has the potential to generate a net profit margin of 14% . By building a solid customer base and effectively managing costs, you can increase your revenue streams and achieve financial success. Freedom and autonomy: As a trucking business owner, you have the freedom to set your own schedule, choose your routes and decide on the types of loads you want to transport. This level of autonomy can be rewarding and empowering. High demand: The demand for trucking services remains consistently high, regardless of economic fluctuations. Industries such as manufacturing, retail, construction and agriculture heavily rely on trucking for their logistical needs, ensuring a steady stream of customers. Diverse opportunities: The trucking industry offers various opportunities, including long-haul trucking, regional trucking, specialized hauling and niche services. You can choose the type of trucking that aligns with your interests, expertise and business goals. Challenges of running a trucking business Running a trucking business comes with its fair share of challenges. Understanding these challenges and planning accordingly can help you navigate them effectively. Here are some key challenges: High startup costs: Starting a trucking business requires a significant upfront investment. Costs include purchasing or leasing trucks, obtaining licenses and permits, securing insurance coverage and hiring qualified drivers. It's crucial to carefully plan and budget to ensure financial sustainability. Regulatory compliance: The trucking industry is heavily regulated to ensure safety and efficiency. Complying with federal and state regulations, including obtaining the appropriate licenses and permits, maintaining accurate records and adhering to hours-of-service regulations, can be complex and time-consuming. Competitive market: The trucking industry is highly competitive, with numerous players vying for customers. Standing out from the competition requires strategic differentiation, exceptional service and reliable on-time deliveries. Driver shortage: Finding and retaining qualified and reliable truck drivers can be a significant challenge. The industry faces a shortage of experienced drivers, making recruitment and retention efforts crucial for the success of your business. Rising fuel costs : Fuel expenses can significantly impact your profitability. Fluctuating fuel prices and increasing environmental regulations necessitate implementing fuel-efficient practices and closely monitoring fuel consumption. Use a trucking website template to get started. How to start a trucking business FAQ Is owning a truck business profitable? Yes, owning a trucking business can be profitable. In fact, the trucking industry is a vital part of the US economy and trucking companies are in high demand. However, it's important to note that the trucking industry is also competitive and it takes hard work and dedication to be successful. The profitability of a trucking company will vary depending on a number of factors, such as the size of the company, the type of freight hauled and the operating costs. How much money should I save to start a trucking business? The amount of money you need to save to start a trucking business varies depending on a number of factors, such as the size and scope of your business, the type of trucks you need to purchase and the location of your business. However, you can expect to spend at least $100,000 to start a trucking business. Is a trucking business easy to start? Starting a trucking business isn't easy, but it's possible with hard work and dedication. Make sure to do your research, create a business plan, get the necessary licenses and permits, purchase trucks and equipment, hire drivers and market your business. Got another business idea in mind? How to start an online business How to start an eCommerce business How to start a consulting business How to start a fitness business How to start a makeup line How to start a candle business How to start a clothing business How to start an online boutique How to start a t-shirt business How to start a jewelry business How to start a subscription box business How to start a beauty business How to start a courier business How to start a flower business How to start a gym business How to start a pool cleaning business How to start a rental property business How to start a tutoring business How to start a medical supply business How to start a food prep business How to start a babysitting business How to start a plumbing business How to start a frozen food business How to start a vending machine business How to start an eCommerce business How to start a dropshipping business How to start a farming business

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