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  • How to build a software engineering portfolio

    Ready to showcase your best work? Start building your portfolio → Want to learn how to build a software engineering portfolio? Creating a professional portfolio is one of the best ways to showcase your coding skills, projects and expertise. Whether you’re a new programmer or an experienced developer, a strong portfolio helps you stand out to employers and clients. Learn how to make a portfolio from scratch with practical tips, project ideas and portfolio websites that highlight your strengths. Include code samples, live demos and project descriptions to show what you can do, and use a free website builder or AI website builder to quickly create a professional platform that puts your work in the spotlight. With Wix’s portfolio builder, you can create a professional, eye-catching portfolio that shows your best work in just a few clicks. Wix’s customizable templates and easy-to-use tools let you present your skills with confidence–leaving a lasting impression on anyone who visits your site. TL;DR: How to build a software engineering portfolio A professional software engineering portfolio is your best tool to showcase coding skills, projects and expertise. Start by defining your goals and choosing the right portfolio builder like Wix that lets you build a polished, fully customizable website without technical headaches. Highlight your strongest projects, showcase your skills, add a personal bio and optionally a blog to share insights. Keep your portfolio organized, SEO-friendly and up to date to stand out to employers, clients and collaborators. Feature of a software engineering portfolio Why its important Curated projects Show only your strongest work to highlight skills and problem-solving abilities. Skills overview Organize programming languages, frameworks and tools to quickly show your expertise. Personal bio Give visitors context about who you are, your background and what drives your work. Professional design Use clean layouts and easy navigation to make your portfolio accessible and engaging. Contact info Make it simple for potential employers, clients or collaborators to reach you. How to build a software engineering portfolio Define your goals Choose the right platform Use a professional portfolio template Highlight your best projects Showcase your skills Include a personal bio Integrate a blog (optional) Optimize for SEO Keep it updated 01. Define your goals Before building your portfolio, it’s important to know what makes it stand out. Think about what you want your portfolio to achieve—are you looking for a front-end, back-end, full-stack or specialized role like DevOps or data engineering? Understanding your career focus will help you decide what content to include and how to structure it. For example, if your goal is to land a position for a front-end role, your portfolio should include UI/UX skills and interactive web apps. If back-end development is your focus, highlight API development, database management and system architecture. Having clarity will save you time and makes sure your software engineering portfolio speaks directly to your audience. Explore the best UX portfolios built on Wix. “Just as us humans, every website has its own needs. Try to define what those are and what goals you’d like to achieve in order to create a successful website that is truly original.” - Adi Huri, head of product and creative director of Wow! at Wix 02. Choose the right platform Not all portfolio creation platforms are created equal—choose one that fits your style and technical comfort level. If you're looking for the best website builder for portfolios, Wix is a top choice. Fully customize your site without worrying about technical details, like how to host a website. Wix simplifies it all, offering free website hosting with excellent uptime to ensure your portfolio is always available. Its intuitive drag-and-drop editor makes is easy to showcase your best work in a polished and organized way. Look for a website builder that lets you connect a custom domain name—this adds credibility and professionalism to your brand. Not sure which domain fits best? Wix offers tools like a domain name generator and domain name search to help you find the perfect one. Wix also offers scalability, so your site can grow with you, ensuring site reliability even as your career grows. You might also like: Best website builders for graphic designers Personal website builders How to make a website accessible How to make an engineering portfolio Website security Website performance 03. Use a professional portfolio template Using a portfolio layout can save you time and make sure your work looks clean and professional. Website templates with a well-thought-out layout help to guide a visitor’s focus, so they don’t get overwhelmed. Focus on simple navigation and a layout that guides users through each important web page. A well-chosen template also helps first-time visitors quickly grasp who you are and why they should care. Once you’ve selected your template, customize it to suit your personal style. Add your branding elements, such as a custom logo—tools like a logo maker can help with this—and tweak colors, fonts and imagery to make the design more reflective of you. A well-structured, professional-looking portfolio will leave a lasting impression and encourage people to keep exploring. Explore template: Portfolios website templates UX designer website template 3D designer website template App landing page website template 04. Highlight your best projects Your projects are the heart of your portfolio because they show your abilities more effectively than any written description. Looking at strong portfolio examples can help you understand how to present your work clearly and effectively. Focus on quality over quantity by selecting three to five of your most impressive and relevant projects that align with the roles you’re targeting. For each project, include a concise description explaining its purpose, the problem it solves, the technologies or languages used, any challenges you faced and the final outcome. Whenever possible, provide links to the source code on platforms like GitHub, Bitbucket or GitLab so technical reviewers can assess your coding style and best practices. Add visuals such as screenshots, short videos or GIFs to give visitors a preview of your work and include links to live demos so they can interact with your projects. If you can, show a mix of personal projects, academic work and open-source contributions to highlight the full range of your skills. Learn more: One-page design Examples of digital portfolios Common portfolio mistakes 05. Showcase your skills A dedicated skills section lets potential employers or clients quickly see what you bring to the table. Instead of a generic list, organize your skills by categories, such as programming languages, frameworks, tools and methodologies. For example, you might include JavaScript, React and Node.js under “Web Development Skills.” If you’ve achieved proficiency in any niche areas, mention that too—it could set you apart from the competition. Remember to back up the skills you list by pointing to examples of how you’ve applied them in your projects. This reassures viewers that you’re not just tossing buzzwords into your portfolio. 06. Include a personal bio Your bio is your chance to connect with visitors on a human level. Write a concise introduction that tells them who you are, what drives you and what you’re passionate about. Share a bit about your background, such as how you got into coding or what you’re excited to learn next. It’s also a good place to mention hobbies or interests that help paint a fuller picture of you. Make sure your bio ties back to your goals—employers, for example, will appreciate an emphasis on your career aspirations or how you approach solving problems. 07. Integrate a blog (optional) Adding a blog isn’t mandatory, but it can make your portfolio stand out from others. A blog gives you a platform to share your thought process, document your learning or provide solutions to common challenges within your area of expertise. For example, you could write posts about debugging tricky problems, reviewing new tools or explaining complex concepts in simple terms. Regularly updating your blog shows that you’re keeping up with the latest trends and reinforces your credibility. Plus, it’s a great way to show the kind of communicator you are, which can be a big plus for team-based roles. 08. Optimize for SEO Your portfolio isn’t just for people who already know where to find you—it can also attract viewers through search engines. Optimizing your portfolio for search engine optimization (SEO) ensures it’s easier for recruiters or clients to discover you online. Start by using relevant keywords throughout your site, like “front-end developer” or “Python projects.” Write descriptive titles and meta descriptions for each page to make them easy to understand at a glance. Don’t forget to optimize file sizes so pages load quickly, as slow websites can drive visitors away. A little attention to website SEO can go a long way to expand your reach. "Focus on creating a name that reflects your brand identity and resonates with your target audience. Additionally, conducting thorough keyword research can help you identify relevant terms to incorporate into your business name or domain, without sacrificing originality." - Adi Avraham, SEO growth specialist at Wix 09. Keep it updated Your programming portfolio isn’t a one-and-done task. Make it a habit to update it with new projects, skills and accomplishments regularly. Set reminders, perhaps once a quarter, to review what’s on there and decide if anything needs refreshing. Keeping your portfolio up to date shows that you’re serious about your growth and gives visitors the most accurate picture of your capabilities. It’s also helpful for you—it’s harder to forget the details of a project when you document them soon after completion. Think of your portfolio as a living document that grows alongside your career. Learn more: Website launch checklist Types of websites Web design portfolio What should a software developer portfolio contain? A strong software developer portfolio shows your skills, experience and personality in a clear, professional way. It doesn’t need to be a huge website—sometimes a simple, well-organized page is enough. Here’s what to include: Home/hero section: Start with a short, engaging section that tells visitors who you are, what you do and your main expertise. Make it clear and easy to understand at a glance. About me/bio: Share your background, career goals and what drives you. Include hobbies or interests that give a sense of who you are beyond coding. Skills: List your technical skills, including programming languages, frameworks and tools. Focus on your strengths and the skills you want to use in future roles. Projects/work: Highlight a mix of professional and personal projects that show your abilities in action. Include links to live sites, demos or source code on GitHub, Bitbucket or GitLab. Add brief descriptions to explain the problem, your approach and the results. Resume/CV: Include a downloadable PDF version of your resume so recruiters can access it easily. Contact information: Make it simple to reach you with email and links to professional profiles like LinkedIn, GitHub or Stack Overflow. Recognition and achievements (optional): Add awards, contests, publications or other acknowledgments that show your expertise and impact. Why every software developer should have a programming portfolio A programming portfolio isn’t just part of your job hunt—it’s your ticket to new opportunities. It gives potential clients, employers or collaborators a clear view of your skills and creativity before you even talk to them. Unlike resumes, portfolio websites are an interactive and visual way to showcase your work. For small business owners or entrepreneurs hiring developers, a portfolio website doubles as proof of your skills, instantly building trust. Without one, it can be tough to show your full potential in your field. Creating a portfolio that highlights your accomplishments will help you stand out among the many programming portfolios online. A distinctive web address helps too: many developers register a .dev domain, or an option like .io or .me, to stay memorable. Common mistakes to avoid when building a software developer portfolio When building your portfolio, avoid these common mistakes: Including too many projects: Focus on quality over quantity. Pick 4-6 of your best, most impactful pieces. For example, instead of showing every design, highlight one project where you solved a tricky user problem. Skipping responsiveness: Make sure your site works smoothly on mobile, desktop and tablets. A clunky mobile experience can turn visitors away fast. Test it out on different devices to catch any issues. Not explaining your role in team projects: Be clear about what you contributed. If you worked on UX for a group project, say so and show how your work improved the outcome. Ambiguity makes it harder for people to see your value. How to build a software engineering portfolio FAQ What does a programmers portfolio look like? A programmer’s portfolio is the best way to show your skills in action. It features code samples, live demos and case studies that highlight problem-solving abilities and technical expertise. Strong portfolios include diverse work like web apps, APIs, open-source contributions or personal experiments to showcase versatility. Adding a bio, contact info and resume rounds out a professional snapshot of you as a developer. Do software engineers need a portfolio? A portfolio isn’t required, but it’s one of the best ways to stand out and show what you can do beyond a resume or LinkedIn profile. It’s especially helpful when you’re starting out, switching specialties or applying for roles that value creativity, problem-solving and technical skill. Including real projects gives employers a hands-on look at your approach, the quality of your code and the impact of your work. It’s also a way to show your passion, initiative and range through personal projects, freelance work or open-source contributions. How do you structure an engineering portfolio? A standout engineering portfolio is clear, organized and easy to navigate. Start with a short “About Me” section, then highlight your projects with descriptions, the problem solved, technologies used and your role, including links to live demos or GitHub repos. Add a skills overview, relevant work experience, certifications or education and finish with a contact section. Keep the design clean and user-friendly with headings, bullet points or grids and make sure it looks just as good on mobile. What is a software developer portfolio? A software developer portfolio is a collection of projects, code samples and sometimes work experience that shows what you can do. It’s designed to give employers, clients or collaborators real examples of your work and problem-solving skills. Think of it as a snapshot of your abilities, highlighting not just what you know but how you put it into action.

  • How to start a tech blog in 6 steps

    Ready to share your ideas with the world? Start your blog → Whether you're a coding genius, a gadget aficionado and/or a tech business owner, blogging can help you connect with like-minded enthusiasts. It can help you stay at the forefront of the digital world and help others make informed tech choices. Tech blogs can cover a wide range of topics: software development, hardware reviews, cybersecurity, artificial intelligence, programming languages, industry trends and much more. And thanks to today’s website builder tools, starting a blog is easier than ever, even if you don’t have advanced design or coding skills. So, if your passion revolves around technology, give blogging a shot. Keep reading for tips on how to get started. Starting a blog should feel exciting, not overwhelming, right? With the Wix Blog Maker, you get everything you need to create, design and grow your blog from scratch–without needing a tech degree. Use Wix’s intuitive tools to share your ideas with the world. Why start a tech blog? Starting a blog can be particularly useful when you’re launching a business. It serves as a multifaceted tool that can contribute to the success of your tech business in several ways. First, a well-constructed tech blog can help you build business's authority within the tech industry. Blogging for business can position your brand as a thought leader, attracting the attention and trust of potential customers, partners and investors. A tech blog also provides a platform to communicate your company's mission, vision and values. It allows you to humanize your brand by sharing about the challenges you faced, lessons you learned and your successes. This personal touch helps your business connect with the audience on a deeper level, fostering a sense of community and loyalty. How to start a tech blog in 6 steps Ready to embark on your tech blogging journey? Make sure you follow these six crucial steps. Choose your blog niche Select a blog maker or platform Find the right tech blog name and domain Plan and write your blog content Promote your tech blog Monetize your tech blog 01. Choose your blog niche Choosing the right blog niche for your tech business is key to getting started. Your niche should match what your business does best and connect with what your audience cares about. Here are some niche blog examples and content ideas to help you find the perfect fit: AI and machine learning A blog in this space can cover everything from beginner tutorials to deep explorations of neural networks, natural language processing and reinforcement learning. Add value with case studies, interviews with AI researchers and practical breakdowns of tools like TensorFlow or PyTorch for readers eager to learn or stay updated. Explore real-world AI applications like predictive analytics in business, AI-generated art or machine learning in healthcare. For developers, simplify complex models into plain language and share hands-on projects to try out. For a broader audience, focus on ethical questions, market trends and innovations that make AI practical and exciting for everyone. Cybersecurity and data privacy Break down topics like phishing, ransomware, password hygiene and two-factor authentication in a way that’s simple and easy to follow. Use current events like data breaches or policy changes to explain what they mean for everyday users. Share practical tips: securing a small business network, choosing the right VPN or protecting personal data on social media. For more advanced readers, explore ethical hacking, penetration testing or blockchain security. Product comparisons like antivirus software or password managers are also great for attracting readers while providing valuable recommendations. Cloud computing and DevOps Explore AWS, Azure, GCP, containers, CI/CD pipelines and Infrastructure as Code in a way that’s practical and approachable. Share step-by-step guides for setting up Kubernetes clusters, using Terraform or comparing tools like Jenkins vs GitHub Actions to help readers make smarter decisions. Highlight the cultural and operational side of DevOps—how to improve collaboration between developers and operations teams, reduce deployment friction and embrace automation for smoother workflows. Real-world examples like cloud migrations, monitoring strategies or cost-saving tips will keep it actionable and relevant for solving everyday challenges. Internet of Things (IoT) Speak to curious tinkerers building Raspberry Pi projects or professionals crafting industrial IoT solutions. Share tutorials, product reviews and practical explainers that connect hardware and software in an easy-to-follow way. Security is a big deal in IoT, and readers will love tips on keeping their devices safe. Highlight DIY smart home setups, review connected fitness gear or break down how data flows through IoT systems. Use plenty of visuals like images and diagrams to make projects and ideas pop. Software development and programming Pick your focus: Are you teaching JavaScript to beginners? Sharing career advice for experienced developers? Exploring frameworks like React or Laravel? Your audience could be anyone from coding bootcamp grads to senior software architects. Readers crave content they can use now—tutorials, cheat sheets and code snippets. Share real bugs you’ve fixed, clever refactoring strategies or tips for build-and-deploy workflows. Interviews with other developers, GitHub repo highlights or your thoughts on new technologies can keep your content fresh and engaging. Tech for startups and entrepreneurs Explore tools that help founders launch faster, compare CRM and analytics platforms or share startup case studies packed with actionable insights. This space is perfect for blending tech, business and strategy in a way that drives real value. Write about managing remote dev teams, using low-code tools to test ideas quickly or cutting cloud costs during MVP development. Include expert interviews with tech founders, behind-the-scenes stories from product launches and productivity tips designed for startup life. Tech for creators Focus on the tools creators rely on—podcasting gear, editing software, livestream setups and AI tools for writers and designers. Share helpful product reviews, step-by-step setup guides or tips for mastering new creator-friendly tech. Take a tech-first look at the creator economy. Cover everything from monetization platforms and algorithm updates to tools like Notion or Descript. With tech unlocking fresh ways to earn, this space is buzzing with opportunities and overlaps with personal branding, productivity and entrepreneurship. Web3 and blockchain Demystify crypto wallets, smart contracts, NFTs and DAOs for readers eager to learn. Break down how blockchain works, how to mint NFTs or interact with decentralized apps (dApps) in a simple, approachable way. If you're speaking to developers, focus on Solidity tutorials, setting up testnets or building dApps with Web3.js. For a broader audience, explore real-world use cases in finance, gaming or digital identity. And don't forget—transparency is key. Add clear disclaimers and outline risks to build trust in this fast-moving often-hyped space. EdTech and learning tech Explore tools like learning management systems (LMS), coding platforms for kids or apps designed to help neurodiverse learners. Create content for parents, teachers or product developers who care about making education better through tech. Share product comparisons, step-by-step tutorials or your own tech-savvy study hacks. Talk about exciting trends like gamification, AR in classrooms or personalized learning algorithms. If you're passionate about education, this is your chance to inspire others and highlight how technology is transforming the way we learn. 02. Select a blog maker or platform When it comes to launching your tech blog, you’ll want to select a blogging platform that not only offers easy-to-use tools for creating your blog but also includes hosting and robust security features. Blog makers like Wix offer integrated hosting, so you won't need to search for a separate hosting provider. Wix further offers 24/7 security features that safeguard your blog and its data from potential threats. It also offers a range of customizable blog templates, making it an excellent choice for both beginners and experienced bloggers. Keep in mind that the design of your blog plays a significant role in user experience. A clean, organized layout that's visually appealing can keep visitors engaged and encourage them to explore your content further. In the same vein, branding is vital for your tech blog, as it helps you establish a unique identity. You’ll want to create a blog logo to kick off your branding efforts. Learn how to make a tech logo that aligns with your tech niche and overall blog design using a Technology Logo Maker. Learn more about how to make a website from scratch. 03. Find the right tech blog name and domain Select a compelling blog name and a matching domain name. Your blog's name often shapes the first impression that your readers have of your blog. It sets the tone for your content and can influence whether visitors decide to explore further. A well-chosen name can make your blog memorable and evoke a sense of professionalism, helping you build trust and credibility among your readers. If you're struggling to develop ideas for your blog's name, consider using a blog name generator. It can provide you with creative and relevant suggestions that align with your tech niche. While not every suggestion may be a perfect fit, a name generator can spark ideas and help you brainstorm potential names. Your domain name (or the web address that readers will use to find your blog) should reflect your blog's content and reinforce your brand. Keep it concise, easy to spell and memorable. Many tech bloggers pick a .dev domain to signal their focus on code and development, though options like .io and .tech are popular too. Before finalizing your domain name, make sure it's available. You can use domain registration services to check and secure your chosen domain name. Examples of potential tech blog names: TechTrekker.com CodeCraftHQ.com ByteGenius.net InnovateNest.com Learn more: Tech business name ideas 04. Plan and write your blog content Compelling and informative content is at the heart of a successful tech blog. To ensure consistency and quality, plan your content effectively, write engaging blog posts and utilize multimedia elements. The first step is to build a content calendar to organize your blog posts. Include evergreen topics (i.e., timeless content) and current trends. At the same time, focus on providing value to readers. Your blog posts should answer questions, offer solutions or present new insights to your readership. This helps maintain a consistent posting schedule and ensures a diverse range of content. When it comes to being consistent, Miyuki Shimose, SEO and marketing blogger at Wix.com, shares that, “The most challenging aspect of blogging is keeping it consistent. My trick to maintaining a consistent blog is to systematize. For example, designate just one day within a week for blog editing. On that day, create two articles and schedule them for automatic publication for the feature date. By repeating this each week, you can publish up to eight articles per month. This leaves you with other days to delve into tasks like researching keywords, monitoring traffic and concentrating on other things you want to do. This helps you to maintain publishing and optimization blog cadence without burning out.” When it comes to structuring your content, use a clear blog format that includes an introduction, main content with subheadings and a conclusion. Craft catchy and informative blog titles that give readers a clear idea of what to expect. Be sure to hook readers with a compelling introduction that outlines what the post will cover. Then, use actionable content to provide practical advice, step-by-step instructions or in-depth analysis related to your chosen topic. Note that blog post length can vary—but you’ll generally want to aim for a minimum of around 1,000 words for in-depth content. Longer posts (2,000+ words) can provide comprehensive insights but some readers may want to know the answer to something fast, in which case you’ll want to write shorter content. We additionally recommend creating a blog post checklist before publishing any content on your tech blog. This helps you to: Confirm that your information is accurate and up to date. Make sure that you’ve written in a clear and concise manner, avoiding jargon if possible. Edit and proofread your post for grammar, spelling and readability. Include calls to action within your blog posts, guiding readers on the next steps or encouraging engagement. Optimize your content for search engines by using relevant keywords and other on-page optimization best practices. Some examples of tech blog post ideas: "The Future of AI: Trends and Predictions for the Next Decade" "Beginner's Guide to Cybersecurity: Protecting Your Online Identity" "Mastering Python: A Step-by-Step Tutorial for Beginners" "Cloud vs. On-Premises: Choosing the Right Infrastructure for Your Business" "The Rise of Edge Computing: Revolutionizing IoT and Data Processing" 05. Promote your tech blog Promoting your blog is essential for reaching a wider audience and increasing readership. There are several strategies you’ll want to keep in mind. Focus on your blog SEO and optimize your blog posts for relevant keywords and user intent to improve their visibility on search engines like Google. “A blog SEO strategy can be very impactful when it comes to generating organic traffic to your blog,” says Rebecca Tomasis, blog SEO expert at Wix.com. Her advice? “Don’t be afraid to start small, focus on the basic on-page optimizations like keyword density, keyword in headings and meta descriptions. Once you have a consistent content calendar and an idea of where your main audience might find you, if that place is search, then start researching the best SEO blog strategy for you.” Share your blog posts on popular social media platforms like Facebook. Pinterest, LinkedIn and Instagram. For example, create a Facebook page dedicated to your tech blog. You can then share blog posts via this page and respond to any comments on your post. Looking to reach a wider audience? You can use paid ads across all social media platforms to do this. Email marketing is another tried-and-tested method when it comes to blog distribution efforts. Build an email list by offering readers the option to subscribe to your blog updates from your homepage or each blog article. Then send out regular newsletters featuring your latest blog posts and other valuable content. This can be an effective way to target specific users with content most relevant to them. Write guest posts for reputable tech blogs in your niche, making sure they include a backlink to your blog. This can enhance your SEO as well as your reputation in the industry. In order to monitor the success of your blog promotion efforts, you’ll need to regularly monitor your blog and web analytics to understand its performance. Tools like Google Analytics and Wix Analytics can help you identify and measure relevant blog metrics like page views, engagement rates, referral sources and most popular content. By incorporating these strategies and utilizing the right blogging tools, you can effectively promote your tech blog and attract a larger audience. 06. Monetize your tech blog Monetizing your tech blog can be a rewarding way to turn your passion for writing about technology into a source of income. With this in mind, we’ve put together some popular methods to monetize your blog: Affiliate marketing: Partner with relevant tech companies and promote their products or services through affiliate links. You then earn a commission for each sale made through your unique affiliate links. It’s important to write honest reviews and tutorials to effectively incorporate affiliate links into your content while maintaining your readers' trust. Ads: Display ads from platforms like Google AdSense can help you make money from blogging based on clicks or impressions from ads placed on your blog. Choose ad placements that don't disrupt the user experience while providing value to your readers. Subscription content and courses: You can offer premium content or courses exclusively to subscribers who pay a monthly fee. Content can include in-depth tech tutorials, advanced guides, industry insights and access to a community forum. Examples of subscription content for a tech blog: Advanced coding tutorials: Offer in-depth tutorials on advanced programming concepts, frameworks and libraries. Tech trends and analysis reports: Provide subscribers with in-depth reports on emerging tech trends, market analysis and predictions. Exclusive case studies: Share detailed case studies of successful tech implementations, showcasing real-world results and strategies. Live webinars and Q&A sessions: Host live webinars and interactive Q&A sessions where subscribers can learn directly from you and ask questions. Coding challenges and competitions: Organize coding challenges or competitions with exclusive prizes for subscribers. Sponsored content: Collaborate with tech companies to create sponsored blog posts or reviews in exchange for payment. In the interests of transparency, you must clearly label sponsored content to maintain trust with your audience. Digital products: Create and sell digital products such as eBooks, website design templates or assets related to your tech niche. Once created these can generate income without too much effort. You could also consider selling branded merchandise like tech-themed clothing, mugs or accessories. It’s important to remember that successful blog monetization requires a balance between generating income and maintaining a positive user experience. Prioritize providing value to your audience and delivering quality content so that your tech blog can be used to generate sustainable revenue over time. Other kinds of blogs to consider starting How to start a finance blog How to start a real estate blog How to start a gaming blog How to start a health blog How to start a teaching blog How to start a music blog How to start a mom blog How to start a sports blog How to start a fitness blog How to start a beauty blog How to start a lifestyle blog How to start a travel blog How to start a food blog How to start a craft blog How to start a poetry blog How to start a tech blog FAQ Do I need technical knowledge to start a blog? No, you don’t need any technical or coding knowledge if you use a website builder like Wix. However, if you plan to start a tech blog, it’s definitely important that you have the technical knowledge to write about your chosen tech niche. How often should I publish new content on my tech blog? Consistency is the key. Start with a manageable publishing schedule, like one or two posts per week. As you grow, you can increase the frequency based on your capacity and resources. It’s important to test with a few blog posts at first so you can also understand which type of posts help generate traffic. Is it necessary to have social media profiles for my tech blog? Having social media profiles and buttons on your website can greatly enhance your blog's visibility and engagement. It's an easy way to share your content and connect with your audience. How can a tech blog simplify complex topics for non-technical readers? A tech blog can simplify concepts by using analogies, breaking down jargon and providing step-by-step explanations. Incorporate visuals like infographics, videos and diagrams, while focusing on real-world applications to make technical content approachable and engaging for all readers. How can a new tech blog keep up with rapidly evolving trends? Stay current by following industry news, engaging with tech communities, and subscribing to newsletters or blogs from thought leaders. Regularly update older posts with fresh information and focus on timeless content, like core principles or foundational knowledge, to maintain your relevance. What’s the best way to establish authority as a beginner tech blogger? Begin by sharing unique insights or lessons from personal projects, certifications or research. Collaborate with experts for guest posts, engage in online discussions and cite reputable sources. Authenticity and consistency in publishing content tailored to your niche help build credibility over time.

  • Web developer portfolio examples: inspiration for your portfolio website

    Ready to let your work shine? Build your portfolio → Looking for web developer portfolio examples that truly resonate with recruiters and clients? The strongest portfolio website highlights real-world skills through live projects, clean layouts and clear explanations of how each site was built. With today’s tools, you don’t need to start from scratch: a website builder or even an AI website builder makes it easier than ever to create polished portfolio websites that showcase your technical and creative abilities. So whether you’re learning how to make a portfolio, looking for how to open a website or browsing for inspiration, the right approach helps your work shine in front of recruiters, clients and collaborators. Showcasing your coding skills should be simple. With Wix’s portfolio builder, you can create a professional web developer portfolio that highlights your best projects and technical expertise. Choose from customizable templates designed for web design portfolios, add your code samples or live site links and build a polished site in just a few clicks. With Wix’s intuitive tools, you can present your work with confidence and turn your portfolio into an example that inspires future clients and employers. TL;DR: web developer portfolio examples Boost your web developer portfolio with these quick tips to make a strong impression and get noticed. The best web developer portfolio examples prove that there’s no single formula for success. Some emphasize sleek design, others highlight problem-solving or technical impact. What they all have in common is clarity, professionalism and results, whether built with portfolio templates or blank website templates with a unique domain name. Backing this up: a Forbes report reveals that over 60% of employers specifically look for evidence of problem-solving in candidate portfolios, so showcasing solutions, and outcomes, is more than aesthetic; it's strategic. By exploring these web design portfolios, you’ll get inspiration to create your own professional portfolio that stands out, even if you’re just starting with free website hosting. What top examples have in common: Clean, professional layouts that let projects shine. Memorable domain names that make portfolios easy to find, often a .dev domain, or another short pick like .io or .me. Use of customizable portfolio templates, like a UX designer website template, or website templates. Clear project descriptions that explain skills and results. Mobile-friendly design and smooth website navigation. Feature How it shows up in examples Why it matters Professional design Sleek layouts using portfolio templates Builds credibility instantly Unique domain name Branded, memorable domains Easy to share and remember Diverse projects Mix of web development portfolios and coding work Shows range of technical ability Smart use of website templates Custom tweaks to stand out Reflects reliability and modern standards Learn more: What is a portfolio? Why do I need a portfolio? 23 web developer portfolio examples Looking for inspiration? The best way to learn how to present your work is by seeing how others do it. In this section, we’ll showcase standout web developer portfolio examples that highlight different styles, niches and career stages. Each example shows how developers use design, storytelling and functionality to stand out in the industry. A quick note about templates: You might notice that the templates used for these portfolios don’t always have names that match “web developer portfolio” or even the tech industry at all. That’s the beauty of website builders: you can start with any template and make it entirely your own. The examples here prove that with a little customization—changing colors, portfolio layouts, fonts and even repositioning elements—you can transform any template into a professional web developer portfolio that feels completely unique to you. Stacy Grenier Alex Meng Maria Wolfe Sophie Bolotin Shannon Michael Douglas Flowers Sabrina Reenan Maria J Pontipe K Lenell White Lauren Niewold Hassan Zaidi Titus Johnson Sarah Morini Michael Cook Ella Abraham Kevin Caballero Amanda Robinson Mel Dyjak Ali Mays Elizabeth Bodzy Design by Corey 01. Stacy Grenier Stacy seamlessly blends product design, UX/UI and full-stack web development into a compelling personal brand. Her homepage emphasizes human-centered values, such as inclusivity and iteration, immediately setting a thoughtful tone. The “My Personal Values” section shows her personality and dedication to her craft. This is a clean, professional presentation of a web developer portfolio with a strategic narrative framing each project. Emphasizes personal values, giving context and depth beyond project visuals. Projects include clearly articulated goals and outcomes. Integrates SEO features, web analytics, social media and web design-to-build process improvements in descriptions. Provides multiple contact paths, making it easy to connect. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Digital marketing website template Get started with Wix’s AI portfolio generator. 02. Alex Meng Alex Meng’s site is minimalist yet instantly communicates core strengths: DevOps, tooling and game development. A short, friendly intro feels personal and approachable. Clear navigation: Home, Resume, Projects, Contact, makes it easy to explore. The visual design echoes a tech-savvy aesthetic while keeping content focused. Concise personal branding that communicates both technical focus and personality. Balanced design between visual simplicity and important navigation links. Clean layout that highlights tools and process improvement mindset. Contact details and social links are prominent and accessible. Intentionally sparse styling avoids distraction and reinforces content clarity. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Business CV website template 03. Maria Wolfe Maria's web developer portfolio highlights her frontend development skills and eCommerce expertise. The portfolio includes diverse projects, from mental health clinics to candy companies. Personal branding (color choices, voice, logo) builds recognition. Creative self-presentation appeals to clients who want fresh thinking. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Minimal layout website template 04. Sophie Bolotin Sophie’s portfolio doesn’t just display projects—it walks the visitor through the “why” behind her work. Each case study reads like a design journey. Case studies help employers understand decision-making. Showing “process” adds depth beyond polished screenshots. Storytelling makes projects relatable and engaging. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: UX designer website template 05. Shannon Michael This web developer portfolio highlights a boutique design studio, showing how even small teams can present themselves professionally with a well-structured Wix web design portfolio portfolio. Shannon's portfolio beautifully showcases her work as a Wix website designer and web developer. Group portfolios can position a team like an agency. Consistent branding across pages builds trust. Emphasizing “design for clients” over “projects for self” signals service orientation. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Business coach website template 06. Douglas Flowers Douglas uses bold visuals and a confident brand voice. His web developer portfolio communicates individuality while still feeling professional. Personal logos or motifs help create memorability. A direct tagline clarifies niche and skillset fast. Mixing imagery with text creates balance for different audiences. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Illustrator website template 07. Sabrina Reenan Sabrina’s portfolio positions her at the intersection of design and web development, using bold project showcases to highlight her hybrid strengths. Portfolios that show both code and creativity appeal widely. Highlighting real-world client work validates expertise. A personal bio builds connection beyond the work. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Graphic designer website template 08. Maria J This website developer's portfolio is simple, friendly and approachable—proving that you don’t need an overly complex design to get started. Maria's portfolio showcases her projects and even offers services like tutoring for those looking to get into the web development industry. Beginner portfolios can still feel polished with the right tone. A unique animation on the homepage keeps her portfolio looking fresh. Emphasizing enthusiasm can be as effective as experience. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Academic CV website template 09. Pontipe K Pontipe's student portfolio reflects multicultural influences and a broad design sense, positioning her as a developer who thinks globally. Her experience with nonprofits helps her stand out from the crowd of corporate website developers, making her portfolio one of a kind. Highlighting international projects can set you apart. Multilingual sites expand client reach. Personal cultural branding adds unique depth. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Creative CV website template Learn more: Student portfolio examples Best website builders for nonprofits Best nonprofit websites 10. Lenell White Lenell’s web developer portfolio delivers an elegant, modern presentation with strong grid layouts. Leveraging a modern builder shows up-to-date skills. Minimalist design draws focus to content. Clean project thumbnails make browsing easy. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Game designer website template 11. Lauren Niewold Lauren’s UX designer and frontend developer portfolio is approachable and colorful, with a design that reflects her warm, engaging personality. Color choices can communicate friendliness and creativity. Personal introductions make the site feel human. Consistent design motifs tie sections together. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Creative CV website template Explore the best UX portfolios. 12. Hassan Zaidi Hassan's web developer portfolio feels business-ready, clearly aimed at attracting freelance clients with service-oriented messaging. A professional portfolio can double as a lead-generation site. Service pages build trust and clarity. Testimonials add social proof for freelancers. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Webinar landing page website template 13. Titus Johnson Titus leans into strong visual branding, showcasing his projects with confidence and flair. A memorable logo anchors brand identity. Bold design attracts creative-minded clients. Mixing design and dev skills shows versatility. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: 3D designer website template Use Wix’s logo maker to start building out your personal brand. 14. Sarah Morini Sarah Morini's web developer portfolio is proof that a clean, straightforward layout can still make a strong impact. A minimalist approach puts projects front and center. Clear navigation removes barriers for recruiters. No-frills design often communicates professionalism. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Creative CV website template 15. Michael Cook Michael's frontend developer portfolio showcases both personal projects and coding experiments. It feels both authentic and hobby-driven, portraying true professionalism and expertise in the field. Including side projects shows curiosity. Hobby projects often demonstrate creative coding. Personality-driven sites resonate with peers as well as employers. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Business CV website template 16. Ella Abraham Ella’s portfolio balances sleek design with project depth, giving visitors both aesthetic appeal and substance. It's a great example how minimalist, black and white websites can still make a strong impact. Balanced white space elevates a site’s look. Mixing project visuals with copy explains the context. Professional photography increases visual credibility. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Editor website template 17. Kevin Caballero Kevin's junior website developer portfolio keeps things simple: quick access to skills, projects and contact info. His portfolio features interactive elements, which help keep visitors engaged and interested in his website's copy. Recruiters love “fast information” sites. Skill lists give clarity at a glance. Contact calls-to-action are immediate. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Graphic designer website template 18. Amanda Robinson Amanda’s portfolio shows how straightforward structure and thoughtful presentation can highlight technical skills without distraction. The focus is squarely on her projects and developer experience, making it easy for recruiters to quickly assess her strengths. Clear project showcases demonstrate coding ability in a professional way. Minimalist website navigation keeps the site user-friendly. Direct presentation of skills and experience ensures visitors find what they need fast. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Business CV website template 19. Mel Dyjak Mel's website developer portfolio takes advantage of Wix Studio and positions her as a business-ready designer and developer, with a focus on clarity, usability and client satisfaction. The portfolio feels service-oriented, showcasing her work as solutions to client needs. Case studies emphasize solving problems, not just building sites. Service-first messaging makes the site double as a lead generator. A professional, approachable tone appeals to businesses. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Digital marketing consultant responsive template Learn more: Wix vs Wix Studio Best low-code no-code website builders Best responsive website builders How to make a responsive website Responsive website examples 20. Ali Mays Ali strikes a balance between colorful creativity and professional presentation. Her site shows that you can inject personality into your portfolio while keeping it business-ready. Playful branding makes the portfolio memorable. Structured layouts keep navigation clear and polished. Combining design flair with coding knowledge demonstrates versatility. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Start from scratch website template Editor’s note: While portfolio templates are a great starting point, don’t overlook the value of a blank website template. Starting with a clean slate gives you full creative control so you can shape your portfolio exactly around your work. It’s especially useful for developers who want to demonstrate both technical skill and originality, showing potential clients or employers that you can build something custom from the ground up. 21. Elizabeth Bodzy Elizabeth leans into her expertise by highlighting the reasoning behind her design decisions. Her portfolio feels like a case study hub, where every project tells a story of user-centric design. Annotated projects show the “why” behind design choices. UX storytelling demonstrates process, not just results. Clean layouts help recruiters focus on the substance of her work. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Graphic design portfolio website template 22. Design by Corey Corey’s portfolio positions themselves as an end-to-end creative partner, offering everything from web design to branding. Their site makes it clear, they're more than just a coder—they're a solutions-driven creator. Multi-service portfolios attract small businesses and startups. Consistent branding ties all services together into one story. Simple “what I do” copy keeps messaging clear and direct. Want a site like this? The template behind it is available to customize into your own web developer portfolio. Template name: Design blog website template “A portfolio isn’t just a collection of projects, it’s your opportunity to demonstrate how you approach a problem, analyze the data and transform it into something meaningful. That’s what sets you apart as a true analyst.” - Doreen Weissfelner, head of Wix analytics and home How to design a web developer portfolio that gets noticed Discover the five essential elements every web developer portfolio needs to stand out and impress. After seeing web developer portfolio examples, the next step is shaping your own. A portfolio is more than just a collection of projects, it’s your professional brand online. The way it’s designed can make the difference between someone skimming past your work and someone reaching out with a job offer or freelance project. To make sure your portfolio grabs attention, focus on usability, clarity and personality. A well-designed portfolio website should load quickly, be fully responsive and guide visitors smoothly through your projects. Using customizable website templates or portfolio templates can help you save time while still giving your site a unique edge. “Your portfolio is your chance to direct the narrative. Decide what story you want to tell and build everything else around that.” - Doreen Weissfelner, head of Wix analytics and home Key design elements to focus on Clarity first: Projects should be easy to find and understand at a glance. Mobile-friendly layout: Most recruiters and clients will view your site on a phone. Consistent branding: Stick to a color palette, typography and style that reflect you. Interactive touches: Add hover effects, animations or code snippets to showcase technical skills. Easy contact options: Make it simple for people to reach out (explore contact form designs, email marketing, LinkedIn marketing). Design feature Why It works for web developers Example in portfolios Minimalist layout Keeps focus on coding projects, not clutter Clean white space & simple nav Strong visuals Screenshots, mockups or GIFs help projects pop Before/after design comparisons Responsive design Works seamlessly across desktop, tablet, mobile Test with different devices Personal branding Colors, logo or tagline that reflect your identity Custom favicon & header design Case study sections Show your process, not just the finished result Problem–solution–outcome format If you’re ready to build your own web developer portfolio, check out our guide to the best portfolio website builders to find the right fit for your goals. Firsthand insights from web developers and employers on portfolios When it comes to building a portfolio that wins jobs or clients, nothing speaks louder than real-world experience. We asked founders, marketers and seasoned website developers what actually makes a portfolio stand out, and their stories prove that substance, clarity and focus matter more than flashy visuals. According to a Hiring Benshchmark Report, over half of hiring professionals are shifting toward skills-based hiring, meaning portfolios that tangibly demonstrate your capabilities are more influential than ever in assessment. Take Riken Shah, Founder & CEO of OSP Labs, who recalls hiring a web designer for a healthcare project: “When we were hiring a UI/UX designer for a critical healthcare project, we interviewed someone whose portfolio didn't boast flashy language or a 10x designer label. Instead, it had three case studies that walked us through the thinking behind their design choices: problem, solution, and results… We hired them, and their first project reduced patient onboarding time by 32% and support tickets by nearly half.” For Shah, the takeaway is simple: depth beats breadth. A few strong projects that clearly explain challenges, thought process and results can outperform the most polished website. Eric Do Couto, Chief Marketing Officer at Visualping, emphasizes another lesson: specialization and clarity. “Don’t build a portfolio that tries to be everything to everyone… A portfolio is a landing page, and the product you're selling is you, and a specific, targeted landing page always converts better than a generic one.” He also stresses the importance of showcasing your best work instantly: “No hiring manager or potential client will take more than 3-5 seconds seeking out answers… We A/B tested a freelancer's portfolio and found the version with an immediate project grid generated over 300% more qualified client inquiries.” In other words: niche down, and show your work above the fold. Finally, Shawn Shameli, CEO of Hyper Web Design, reminds us that portfolios aren’t just about looks, they’re about credibility and problem-solving under real-world constraints. “The biggest portfolio mistake I see is focusing on aesthetics over substance. Your portfolio should immediately demonstrate you understand business impact, not just pretty design… When I started highlighting that my sites integrate SSL encryption and achieve 95+ PageSpeed scores, my conversion rate from portfolio visits to consultations doubled.” Shameli’s advice is clear: demonstrate technical depth, show outcomes and prove you can deliver under pressure. Why trust Wix's experts? This article was written by Wix’s in-house experts, who bring years of experience helping web developers and creatives build effective and visually compelling portfolio websites. Every tip, template suggestion and example comes from real Wix projects, designed to help you present your skills clearly and attract the right opportunities. At Wix, we’ve helped millions of creators build professional websites that reflect their unique talents. Our team stays at the forefront of web design trends, ensuring that the guidance we provide is practical, actionable and backed by industry insights. Rest assured, this blog is a reliable resource you can return to throughout your portfolio-building journey. Check out these top portfolio websites to see how they do it: Fashion portfolio examples Architecture portfolio examples Interior design portfolio examples Model portfolio examples Photography portfolio examples Illustration portfolio website examples Industrial design portfolio examples Animation portfolio examples Social media portfolio examples Writing portfolio examples Digital portfolio examples AI portfolio examples Marketing portfolio website examples Web developer portfolio examples FAQ What should be on a web developer portfolio? A web developer portfolio should include an introduction about who you are, your technical skills and your best projects. Each project should feature a short description, the technologies you used and a link to view it live. You can also add client testimonials, case studies and contact information to make it easy for potential employers or clients to reach you. Do web developers have portfolios? Yes. While resumes list skills, portfolios prove them. A portfolio lets web developers show real-world projects, problem-solving approaches and the results they achieved. Whether you’re applying for a job or attracting freelance clients, a portfolio makes your abilities tangible and builds trust. How do I make a web developer portfolio? Start by choosing a professional website builder or coding your own site. Showcase 3–6 projects that best reflect your skills, add clear descriptions and highlight the value you brought to each project. Keep the design simple, easy to navigate and make sure it works well on mobile. What makes a good web developer portfolio example? The best portfolios are both visually appealing and practical. They include a mix of personal, academic and professional projects, highlight technical skills in context, and present work in a way that’s easy to explore. A good example also shows personality, whether that’s through your design choices, tone or the unique types of projects you’ve built. Do junior developers need a portfolio? Absolutely. Even if you don’t have client projects yet, you can build portfolio pieces from coding bootcamp projects, personal websites or open-source contributions. Employers look for initiative and proof of skills, so a portfolio, no matter how small, gives you a competitive edge.

  • Best domain and hosting for eCommerce: top picks for your online store

    The perfect domain is just a click away: find your domain→ Best domain and hosting for eCommerce starts with two important choices: the domain name customers use to find your store and the website hosting that powers it behind the scenes. Choose the right combination and you'll build on a fast, secure and reliable foundation. Choose poorly and you could face slow page loads, security issues and a web address that's hard for customers to remember. This guide covers the best domain and hosting options for creating an online store, so you can build a site that's easy to run, loads quickly and can handle more customers as your business grows. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: best domain and hosting for eCommerce The best domain and hosting setup for an online store depends on how much control and simplicity you want. For most businesses, an all-in-one platform like Wix is the easiest option because it combines domain registration, eCommerce hosting and store management in one place. You'll learn: What to look for in eCommerce hosting and domain providers How to compare speed, security, support and scalability Which domain extensions work best for eCommerce businesses The benefits of getting your domain and hosting from the same provider How to set up your eCommerce domain and hosting with Wix What to look for in a domain and hosting for eCommerce Before comparing domain registrars and hosting providers, it helps to understand what an online store actually needs. A personal blog, portfolio site and eCommerce website may look similar on the surface, but the technical requirements behind them are very different. An eCommerce store handles product pages, customer accounts, shopping carts and payments. That means reliability, security and performance have a direct impact on sales. Choosing the right domain and hosting setup from the start can help you avoid costly migrations, downtime and technical headaches later on. Read more: What is web hosting? Uptime and hosting performance Your hosting provider keeps your store accessible to customers around the clock. If your website goes offline, even for a short period, you can lose sales and damage customer trust. Look for a hosting provider that offers at least a 99.9% uptime guarantee (SLA). While no provider can promise 100% uptime, a strong uptime commitment shows that reliability is a priority. Why speed and server location matter Speed matters just as much. Every second of delay increases the chance that visitors will leave before browsing your products. As a general rule, aim for page load times under three seconds, especially on mobile devices where most online shopping now takes place. Server location also affects performance. Hosting your website closer to your primary audience reduces latency and helps pages load faster. If you sell internationally, look for providers that include a content delivery network (CDN), which stores copies of your website across multiple locations and serves content from the server nearest to each visitor. One thing worth knowing: Test your hosting provider's speed using a trial site or independent performance reviews before committing. Marketing claims rarely tell the full story. Security and SSL certificates Security is one of the most important parts of running an online store. At a minimum, your hosting plan should include an SSL certificate. SSL encrypts information exchanged between your website and visitors, protects customer data and enables HTTPS. Without it, browsers may display security warnings that discourage people from completing a purchase. Learn more: How to get an SSL certificate How much does an SSL certificate cost? Best SSL certificate providers Security features beyond SSL For eCommerce stores, security should go beyond SSL. Look for hosting that includes: Automatic backups Malware scanning DDoS protection Firewall protection Security monitoring Automatic backups are especially valuable. If an update fails, a plugin breaks or data is accidentally deleted, a recent backup can restore your store quickly. If you process payments directly on your website, check that your setup supports PCI compliance requirements for handling payment information securely. One thing worth knowing: Security features often cost extra with low-priced hosting plans. Compare what's included before focusing only on the monthly price. Hosting that grows with your online store The hosting plan that works for a new store may not be enough six months from now. As your product catalog grows and traffic increases, your website will require more resources. Seasonal promotions, holiday sales and viral social media exposure can create sudden traffic spikes that overwhelm basic hosting plans. Understanding hosting upgrades Choose a hosting provider with clear upgrade options, such as: Shared hosting VPS hosting Cloud hosting Managed eCommerce hosting This allows you to expand your resources without rebuilding your entire website or moving to a new provider. Shared hosting is often the most cost-effective place to start. Just make sure you understand what the upgrade process looks like before you need it. One thing worth knowing: Ask how long upgrades take and whether downtime is required. A smooth upgrade path can save significant stress during periods of rapid growth. With Wix, hosting is fully managed, so you don't pick server types or manually upgrade infrastructure. Wix automatically handles scaling, security and hosting resources behind the scenes. Domain management features Your domain name is your store's online address, but the registrar you choose can affect security, management and long-term convenience. Domain tools worth looking for Look for domain providers that include: Whois privacy protection Simple DNS management tools Domain locking Auto-renewal options Access to a wide range of domain extensions Whois privacy helps keep personal contact details out of public records. Domain locking helps prevent unauthorized transfers, while auto-renewal reduces the risk of accidentally losing your domain. If you're still deciding on a domain extension, consider how it fits your brand. While .com remains the most widely recognized option, extensions such as .store and .shop can work well for eCommerce businesses when the right .com isn't available. One thing worth knowing: Registering your domain and hosting with the same provider often simplifies setup, billing and support. If something goes wrong, you only need to contact one company rather than troubleshooting between multiple providers. eCommerce hosting features and integrations Not all hosting is built with online stores in mind. Some hosting plans are designed specifically for eCommerce and include tools that make setup much easier. Depending on your platform, useful features may include: One-click eCommerce installation Built-in shopping cart functionality Payment gateway integrations Inventory management tools Automatic software updates Product catalog management The more eCommerce features included natively, the less time you'll spend configuring separate services and troubleshooting compatibility issues. If you prefer managing your website, products, payments and marketing tools from a single dashboard, an all-in-one eCommerce platform may be worth the additional cost. One thing worth knowing: Stores with large catalogs or multiple product variations often require more setup time than expected. Plan extra time if your products come in many sizes, colors, materials or configurations. Learn more: best SEO-friendly web hosting Customer support quality Even the best hosting providers occasionally experience issues. What matters is how quickly support can help resolve them. Look for providers that offer: 24/7 support Live chat assistance Phone support (if available) Extensive help documentation Migration assistance When your checkout stops working or your site becomes unavailable, waiting days for an email response is rarely acceptable. Don't rely solely on testimonials published by the hosting provider. Independent reviews often provide a more accurate picture of response times, technical expertise and overall customer experience. One thing worth knowing: Contact support before signing up with a question. The quality and speed of that interaction often gives a good indication of the service you'll receive as a customer. Best domain and hosting for eCommerce, ranked The providers below were chosen based on performance data, eCommerce-specific features, domain registration options and overall value for store owners. The right pick depends on how you plan to build and manage your store, but Wix leads for most use cases because it handles domain, hosting and eCommerce in one place. Wix: all-in-one domain and eCommerce hosting SiteGround Hostinger Bluehost A2 Hosting DreamHost Shopify 01. Wix: all-in-one domain and eCommerce hosting Wix eCommerce supports over 760,500 live stores, processes more than $4.2 billion in annual GMV, maintains 99.9% uptime and offers 24/7 merchant support. Wix combines domain registration, hosting and eCommerce tools in a single platform. You can register a domain from more than 400 extensions, get hosting through your premium plan and build an online store without setting up separate services. Domain management, website editing, product management and store settings are all handled from the same dashboard. You can register a domain directly on the Wix website builder and add Whois privacy and domain security for extra protection. Built for selling and growth Wix supports a wide range of business models, including physical products, services, rentals, online ordering and digital products such as courses and memberships. Its built-in eCommerce tools cover every stage of running a store, including product management, inventory tracking, shipping and tax settings and secure payment processing with support for major credit cards and digital wallets. As your store grows, Wix offers features designed to help increase sales and streamline operations. Depending on your plan, you can access abandoned cart recovery, loyalty programs, discount campaigns and multichannel selling across social media and online marketplaces. Hosting is included with every premium plan and is designed to handle the demands of online selling. Every site comes with automatic SSL security, a global CDN to improve loading speeds for visitors around the world and automatic security updates that run behind the scenes. For new businesses, eligible plans include a free domain for the first year. As your needs expand, you can upgrade your plan to access more storage, bandwidth and advanced features without moving your store to a different platform. "Honestly, I looked at Amazon and I went, 'If they can have an eCommerce site that can service the world, for God's sake, why can't I?'" — Tammy Maki, Founder & CEO, Raven Rising, Canada | Wix eCommerce user Tammy Maki launched Raven Rising, her Indigenous-inspired chocolate brand, in her 50s during the pandemic with no eCommerce background. She built the Wix store herself and was shipping across Canada within months. Getting the domain and hosting right from the start meant she could move fast when it mattered most. Best for: store owners who want domain, hosting and eCommerce tools managed in one place, with no technical setup required. Found the perfect name for your business? Lock in your domain before someone else does. 02. SiteGround SiteGround is a popular choice for WooCommerce stores and runs on Google Cloud infrastructure. Its managed hosting environment includes built-in caching tools, staging environments for testing changes before publishing and performance features designed to support online stores. Plans include free SSL certificates, automated backups and one-click WooCommerce installation. Higher-tier plans add extra resources, staging tools and additional performance features that can be useful for growing eCommerce sites. SiteGround also offers data center locations across multiple regions, helping businesses host closer to their primary audience. Performance is generally rated highly in independent hosting reviews, particularly for WordPress and WooCommerce websites. Customer support is also well regarded for its technical expertise, which can be valuable when troubleshooting store-related issues. Best for: businesses running WooCommerce stores that want managed WordPress hosting with strong performance and technical support. Best for: established WordPress-based stores that need premium managed hosting with strong technical support. 03. Hostinger Hostinger is a popular choice for businesses looking for affordable eCommerce hosting without sacrificing performance. Its hosting plans use LiteSpeed technology and built-in caching features designed to improve page loading speeds, particularly for content-rich websites and online stores. Hostinger offers data centers in multiple regions around the world, helping businesses serve customers from locations closer to their primary market. Higher-tier plans include features such as daily backups, a CDN and increased resources that can support growing eCommerce websites. Free SSL certificates are included, and many plans also come with email hosting. Best for: budget-conscious eCommerce businesses looking for affordable hosting with strong performance features. 04. Bluehost Bluehost is known for being beginner-friendly, especially for users launching their first WooCommerce store. Its setup experience guides users through key steps like connecting a domain, installing WordPress and setting up WooCommerce, helping reduce the technical barriers that often come with starting an online store. Most plans include essentials such as a free domain for the first year (on eligible annual plans), SSL and one-click WooCommerce installation. Higher-tier plans may also include staging tools for testing changes before publishing and additional resources for growing stores. Support is available 24/7, including live chat and phone options. Best for: first-time store owners building on WooCommerce who want a guided setup and reliable support. Learn more: Best website hosting services 05. A2 Hosting A2 Hosting’s Turbo plans are built for performance, combining modern processors, NVMe SSD storage and LiteSpeed web server technology to support faster loading times for eCommerce sites. These features are designed to improve the speed of product pages and category pages, especially for stores with larger catalogs or higher traffic. The platform also includes performance tools that can help optimize site output, such as image compression options and built-in configuration settings for improving page speed. Independent reviews often highlight strong performance results on Turbo plans for WooCommerce stores, depending on how the site is configured. A2 Hosting offers several data center locations across the US, Europe and Asia, giving store owners flexibility in choosing a server closer to their target audience. Plans typically include SSL, bandwidth suitable for growing stores and automatic backups. The platform uses a cPanel interface, and higher-tier Turbo plans include the full performance-focused stack, while entry-level plans come with a more standard hosting setup. Best for: store owners who want performance-focused hosting and are comfortable with more hands-on setup options. 06. DreamHost DreamHost offers a strong uptime guarantee backed by a service-level agreement, giving store owners added confidence in reliability. Domain privacy protection is included with most plans, helping keep personal contact details out of public WHOIS records. The platform also includes essentials such as free SSL, WordPress migration tools and staging options for testing changes before publishing. The Unlimited plan supports multiple websites along with storage and email features, making it suitable for growing stores and side projects. DreamHost primarily operates data centers in the United States, which works well for stores targeting North American audiences, while businesses with a broader international reach may want to consider server location when choosing a plan. Best for: store owners who want straightforward hosting with strong privacy features and a simple setup experience. 07. Shopify Shopify is a fully hosted eCommerce platform, which means hosting, security and checkout are included by default. Stores are created and managed from a single dashboard, covering products, inventory, payments and shipping. The platform is designed to handle traffic spikes during busy sales periods, with built-in hosting, SSL security and performance optimization included in all plans. Shopify also includes a large app ecosystem that lets you add extra features for marketing, reporting, fulfillment and customer engagement. This makes it flexible for both small stores and larger brands that need more advanced workflows over time. One limitation is flexibility. Because everything runs inside Shopify’s system, customization beyond its framework can be more restricted compared to self-hosted setups. Costs can also increase as you add paid apps or upgrade plans. Best for: store owners who want a fully managed platform with built-in hosting, checkout and scaling capabilities without handling technical setup. Best domain extensions for eCommerce For eCommerce stores, a few domain extensions tend to work better than others, and the right choice depends on your brand name, audience and what’s still available. ".com is the most popular and widely recognized domain extension, making it the best choice for businesses. However, other extensions like .net, .org and country-specific ones can also be effective, depending on your business." — Keren Friedlander, product manager, Wix .com: still the most trusted extension .com is the global default. It's the extension customers most often expect when they hear a brand name, and it carries an implicit sense of credibility that newer extensions are still building. If the .com version of your brand name is available, securing it remains the clearest first move. The downside is availability. Short, memorable .com domains are scarce, and premium .com names can be expensive on the secondary market. If your preferred .com is taken, the options below are effective alternatives, not just fallbacks. Learn more: What is tld What is com domain New top level domains .shop and .store: built for online retailers Extensions like .shop and .store signal commercial intent from the URL itself. A domain like yourbrand.shop tells visitors what kind of site they're visiting before they click. Both extensions are far more available than .com: if your preferred brand name is taken on .com, the .shop or .store version is often free or close to standard registration pricing. Both extensions work well for niche or product-specific stores where the extension reinforces what the business sells. They're available through Wix alongside more than 400 other domain extensions. Country-specific domains: for local market targeting If your store serves a specific country, a country-code TLD adds geographic credibility and can help with local search visibility. Extensions like .co.uk, .ca, and .de signal to both search engines and shoppers that your store is relevant to a specific market. Shoppers in those regions tend to trust local-looking domains for purchases where delivery location matters. For best results, combine a country-code domain with hosting on a server in the same region. That pairing gives you the clearest geographic signal and the fastest local page load times. How to get your domain and hosting for eCommerce with Wix Getting a domain and hosting separately can seem simple at first, until you run into a DNS issue and need to coordinate between different support teams. When domain and hosting are managed in one place, setup is more straightforward and troubleshooting is much easier. "Behind every great website is reliable hosting. From uptime to an SSL certificate, hosting is what keeps your site secure, accessible and trustworthy. Your visitors may not see it, but they'll definitely notice if it's missing." — Ofir Gvili, domains product marketing manager, Wix With Wix, your hosting is included with any premium plan. You search for and register your domain directly from your Wix dashboard, choosing from more than 400 extensions. SSL sets up automatically when you connect the domain. Wix supports high-performance eCommerce operations with AI-driven product recommendations, automated discount logic, abandoned cart recovery and customizable checkout workflows, all from the same dashboard where you manage your domain. A premium plan includes your free domain for the first year, 24/7 support and a dashboard that manages products, orders, payments and domain settings in one place. For stores still in the planning stage, you can build and preview everything before committing to a plan. Learn more: How to buy a domain name How to choose a domain registrar Best domain and hosting for eCommerce FAQ What is the best hosting for an eCommerce website? The best hosting for an eCommerce website is one that offers fast loading speeds, strong security, reliable uptime and the ability to handle traffic growth. It should include SSL protection, regular backups and support for payment processing, along with clear upgrade options as your store expands. Do I need separate domain and hosting for my online store? No. Many eCommerce platforms include hosting as part of their plans, and platforms like Wix let you register a domain directly from your dashboard. Getting both in one place simplifies setup, eliminates DNS configuration between separate providers and gives you a single support team if something needs troubleshooting. Which domain extension is best for an eCommerce business? .com is still the most recognized extension globally and the safest default if it's available for your brand name. If .com isn't an option, .shop and .store are strong alternatives that clearly signal commercial intent. For stores targeting a specific country, a country-code TLD like .co.uk or .ca adds geographic credibility. Can I use shared hosting for eCommerce? Yes, for smaller stores. Shared hosting works well for new eCommerce sites with moderate traffic and catalogs up to a few hundred products. As your store grows, confirm your host has clear upgrade paths to cloud or VPS hosting. How much does domain and hosting for eCommerce cost? A .com domain typically costs $7 to $15 per year. Extensions like .shop and .store are often cheaper. Hosting ranges from around $3 to $30 per month depending on the provider and plan tier. All-in-one platforms like Wix bundle domain, hosting and eCommerce tools, with a free domain included for the first year on eligible plans. What is the difference between hosted and self-hosted eCommerce? Hosted eCommerce means the platform provides everything for you, including hosting, security and updates, so you can build and manage your store without handling technical setup. Self-hosted eCommerce means you choose your own hosting and install software, giving you more control but also more responsibility for setup and maintenance.

  • What are new top-level domains?

    The perfect domain is just a click away: find your domain→ Top-level domains are the endings you see in every web address, like .com, .org and .net. They seem simple, but they influence how people read and trust your site. With new domain extensions, you’re no longer limited to the usual choices. You can pick something that better reflects your brand and helps visitors understand your site instantly. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place—custom website, business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: New top-level domains (nTLDs) New top-level domains (nTLDs) give you more choice than the classic .com, letting you pick a web address that matches your brand, industry or audience more closely. This guide explains how domain endings work, why newer extensions exist and how they fit into the wider domain system managed by ICANN. You’ll learn: What top-level domains are and how they work The difference between traditional and new domain name extensions How different TLD types fit industries, countries and use cases Why new extensions can help with branding and visibility How domains are created, approved and managed by ICANN How to choose a TLD that matches your audience and goals Key factors in availability, pricing and long-term domain management The evolution of new top-level domains The story of top-level domains began in the 1980s, with the goal of creating a structured naming system for the internet. Initially, there were only a handful of TLDs and each had a specific purpose. For instance, when it comes to .com domain, it was intended for commercial entities, while .org was designated for organizations. Over time, the landscape of TLDs has expanded significantly. This change has been driven by the need to accommodate increasing numbers of websites and demands for more personalized domain names. As businesses and individuals sought domain names that were both unique and meaningful, the industry responded with a wider variety of TLD options. How new TLDs are coordinated and regulated is an intricate process involving several key players. The Internet Corporation for Assigned Names and Numbers (ICANN), for example, is a leading regulatory body that plays a crucial role in this ecosystem. ICANN oversees the introduction and management of TLDs to maintain fairness in domain name registration. Learn more: What is a web address? What is a domain name registrar? Should you choose a niche-focused domain? Types of top-level domains Generic top-level domains Generic top-level domains (gTLDs) are a category of TLDs that are not tied to any specific country or territory. They include familiar extensions like .com and .info, as well as newer additions like .app and .blog. Country code top-level domains (ccTLDs) In contrast to gTLDs, Country Code Top-Level Domains (ccTLDs) are specific to individual countries or territories—like .de for Germany, .nl for the Netherlands or .ca for Canada. These domains are particularly significant for local businesses aiming to connect with customers in a specific geo. They signal to users that a business website is more relevant to their region, which can be beneficial for companies targeting a local market. Why new top-level domains matter: key benefits Your website is often the first connection between your business and potential customers. It’s where impressions are formed and your brand identity starts to shine. New TLDs aren’t just about getting a web address. They’re a powerful tool to boost your brand and create meaningful connections with your audience. Build a stronger brand identity Think of a yoga studio with a .yoga domain or a tech community using a .dev domain. The right TLD sends a message about who you are and what you do in an instant, making it easier for customers to remember and recognize you. It’s a simple way to craft a unique online presence that leaves a lasting impression. New top-level domains offer more personalized and industry-specific options that can help your business stand out in a crowded online world. For example, a tech company might opt for a .tech domain, while a photographer might choose .photography. Cater to specific audiences with niche targeting New TLDs also help you tailor your domain to fit your industry or audience. A bakery with .bakery or an eco-friendly brand using .earth tells customers exactly what you’re about the moment they see your URL. This kind of focused targeting helps you connect quickly with the right crowd. Learn more: How to get a free domain name .com, .org, or .net Boost trust and credibility The right domain doesn’t just represent your business. It can also build trust. Extensions like .expert or .pro naturally communicate authority and professionalism, giving visitors confidence in your expertise. A thoughtful choice here can go a long way in building credibility. Expand your global reach Many new TLDs are even available in languages and scripts beyond English. This opens up opportunities to connect with audiences around the world. Whether you’re growing your business locally in a new country or reaching international communities, these domains make it easier to speak directly to your diverse customers. Lower your cost New TLDs make it easier to stick to your budget. Compared to traditional options like .com, many new TLDs come at a lower price, giving you the perfect chance to secure a professional domain without stretching your budget. With a variety of price options, you’ll find something that works for you—whether it’s a premium choice or a more affordable option. Choosing a niche-specific TLD isn't just about standing out—it's also about protection. By securing domains that are closely aligned with your brand, you prevent others from registering similar names that could confuse customers or dilute your brand's strength. You can even get a free domain name, helping you save more. By choosing cheap domain names, you can focus on growing your business without overspending. The most popular top-level domains When it comes to top-level domains, some are more popular than others. And despite the increase in available new top-level domains, the original ones are still some of the most popular choices. Their popularity also stems from the level of trust they've built; when users see these domains, they associate them with established and legitimate entities. .com: The gold standard of TLDs, .com stands as the most recognized and widely used domain extension. Originally intended for commercial entities, it's now the go-to choice for all types of businesses seeking a global presence (currently 157.2 million registrations). .net: What is .net? Initially designated for network services such as internet providers, .net is now a popular alternative to .com for businesses of all kinds (currently 12.6 million registrations). .org: Often associated with non-profits, charities and educational platforms, .org conveys trust and credibility (currently 11.1 million registrations. .xyz: Known for its modern and edgy appeal, .xyz has gained popularity among innovative startups, tech enthusiasts and creators who want a versatile and fresh domain (currently 4.2 million registrations). .info: As the name suggests, .info is typically used for informational sites. It's an open domain which means it can be registered by anyone, making it a versatile option for various purposes (currently 3.8 million registrations). Source: Domain Name Industry Brief, Q1 2025. New top-level domains and who it's for New top-level domain (TLD) Who it’s for .dad Family and fathers .phd Academic researchers and scholars .prof Professors and professionals .esq Legal professionals .foo Tech and developer communities .zip Tech users and file sharing .mov Media creators and video content .nexus Networks and connection hubs .watches Watch retailers and enthusiasts .forum Online discussion communities New top-level domains in 2023 In 2023, Google announced 8 new top-level domains. They were: .dad .phd .prof .esq .foo .zip .mov .nexus Other new top-level domains introduced in the same year included: .watches .forum .it .case .meme .ing .music Expert tip from Einat Shafir, product manager at Wix: ".com is the most popular and widely recognized domain extension, making it the best choice for businesses. However, other extensions like .net, .org and country-specific ones can also be effective, depending on your business." New top-level domains in 2024 and 2025 The domain name system continues to expand, giving businesses and creators more opportunities to find unique, memorable web addresses. These are some of the new top-level domains in 2025 that have been added to the domain name system: .vana .living .lifestyle .food .DIY .deal .locker .now .sr .co.jp .sv Looking ahead, several exciting TLDs are set to launch in late 2025 and beyond: .fast – Perfect for time-sensitive businesses like delivery services and ISPs. The sunrise period begins in August 2025. .talk – Ideal for podcasts, communication platforms and discussion-based services. Available starting August 2025. .you – Designed for personal branding or customer-focused marketing efforts. Sunrise period also begins in August 2025. ICANN, the organization that oversees the domain system, is planning the next round of its new gTLD program, with the application window expected to open in April 2026. This means even more opportunities for creative, purpose-driven and highly memorable domain names in the near future. Ready to get started? Learn how to build a website of your own from scratch with a free website builder. Other new top-level domain extensions to choose from .biz (introduced 2001) .agency (introduced 2014) .digital (introduced 2014) .party (introduced 2014) .top (introduced 2014): 2,066,084 registered domains as of January 2023 .me (introduced 2008) .studio (introduced 2014) .store (introduced 2016) .ai (introduced as ccTLD, now widely used by AI startups and innovators) Explore more: What is .ai domain and why its trending How to choose a new top level domain name Selecting the right top-level domain (TLD) for your website is a decision that can have lasting implications on your brand's online identity and success. With a range of new options available, it's important to choose one that aligns with your business objectives. You’ll need to consider the following: Relevance: Choose a TLD, new or traditional, that reflects your business type or industry. This can help customers understand what you offer at a glance. Memorability: A unique and easy-to-remember TLD can make it easier for customers to return to your site and recommend it to others. Running a media site? Opting for something like .media, makes it very clear what you offer. Branding: Consider how the TLD will fit into your overall brand strategy and whether it adds value to your brand name. As Ben Seidel, the CEO and founder of Igniting Business shares: Remember your goals: Are you aiming for local recognition or global presence? Choose a ccTLD or gTLD accordingly. Consider future growth: Pick a domain that allows room for expansion and won't limit you as your business evolves. Some new top-level domains can be very specific and picking the wrong one when you start your business could restrict later scaling needs. Check availability: Ensure that the domain name you want is available with the desired TLD and consider registering multiple variations to protect your brand. You’ll need to use a domain name search tool to do this. If your first choice isn’t available, pop it into a domain name generator, which can help you find a similar domain name. You can also find the domain owner and registration details for a website with a Whois domain lookup. "Selecting a domain name can be an intimidating process, especially for small businesses. We advise our clients to choose a domain name that directly represents their brand as closely as possible while keeping it simple to type. More importantly, it's crucial to find a balance where the domain should clearly reflect the brand without limiting potential future growth." Pro tip: Explore the best domain registrars to get started. With Wix, for example, you can easily find and register a domain name for your site and business, choosing from more than 400 domain extensions to match your brand and goals. How ICANN approves new TLDs Have you wondered where new domain extensions come from? It’s all managed by ICANN, the Internet Corporation for Assigned Names and Numbers. ICANN oversees the global Domain Name System (DNS), which acts as the internet’s address book, linking human-friendly domain names to machine-readable IP addresses. Their new gTLD program was created to increase domain options, boosting competition, choice and innovation online. How new TLDs are created The upcoming application round is projected to open in April 2026, following the completion of the Applicant Guidebook (AGB) in May 2025. Here’s how ICANN brings new TLDs into existence: Submit your application: Want your own TLD? It all starts with submitting a detailed proposal. Applicants need to explain what the TLD is for, how they’ll manage it and what measures they’ll take to ensure top-notch security and reliability. Evaluation phase: ICANN gives each application a thorough review. They dig into the technical, operational and financial details to make sure the applicant has what it takes to run a trustworthy domain registry. Public objection period: This stage opens the floor to governments, businesses and the public. If anyone has concerns—for example, a TLD might confuse people or infringe on rights—they can voice them here. Resolve string contention: Sometimes multiple parties want the same TLD, like .blog. When that happens, ICANN steps in to resolve who gets it through auctions, negotiations or community evaluations depending on the situation. Delegation step: Once everything is approved and finalized, the new TLD goes live. ICANN updates the Domain Name System (DNS), and just like that, the TLD is out there for everyone to use. Why trust Wix’s experts This article was written by Wix’s in-house domain experts, who have years of experience helping people choose, register and manage top-level domains that strengthen their online presence. The tips and insights shared here come directly from real Wix projects, so you can be confident they’ll help you find a domain that fits your brand and long-term goals. At Wix, we’ve helped millions of entrepreneurs, creators and small business owners establish their online identity. Our team stays up to date on the latest trends in domain extensions, security and branding to make sure the advice you get is relevant and results-driven. Think of this guide as your trusted resource for everything related to top-level domains—from understanding what they mean to choosing the right one for your business. What are new top-level domains FAQ Can I change the domain name of my existing website? Yes, you can change the domain name of your existing website. However, when considering how to change a domain name, it is essential to consider the implications on SEO and existing marketing materials. Redirects will need to be put in place to ensure that visitors trying to access your site through the old domain are automatically redirected to the new one. What is SLD vs TLD? An SLD (Second-Level Domain) is the part of a domain name before the TLD, like "example" in "example.com." A TLD (Top-Level Domain) is the suffix such as .com or .org, showing the domain's category. What is the most common TLD? The .com TLD is the most common, favored for its global recognition and used widely by businesses and individuals. Why are some TLDs closed or otherwise restricted? Some TLDs are closed or restricted to preserve their intended purpose or maintain security. For instance, TLDs like ".gov" or ".edu" are only available to verified government or educational institutions. Restrictions ensure that these domains are used in alignment with their defined roles, fostering trust and credibility for entities using them. What are the new TLDs? New TLDs include industry-specific, brand-centric and creative extensions that go beyond traditional domains like ".com" or ".net." Examples include ".tech," ".store," ".eco" and many others tailored for niches. These options give businesses and individuals more flexibility to align their domain with their purpose or identity. Can I create a new top-level domain? Yes, you can create a new TLD, but the process is extensive and regulated by ICANN (Internet Corporation for Assigned Names and Numbers). You’ll need to apply during designated application periods, submit detailed plans demonstrating technical and operational compliance and pay significant fees. This process is typically pursued by large organizations or entities with specific branding needs. Are there any 4-letter .com domains left? Four-letter .com domains are extremely rare due to high demand and years of registrations. However, some may still be available on secondary markets or through domain resellers, though they often come with a premium price tag. For businesses, exploring alternative extensions can be a practical option. How many TLDs are there in 2025? This year, there are 1,591 top-level domains (TLDs) available on the internet. This includes 1,249 generic TLDs (gTLDs) like .com and .net, 316 country-code TLDs (ccTLDs) such as .uk and .de, 10 test domains and 1 infrastructure domain (.arpa) used for technical purposes. What are the SEO implications of using a .xyz domain? While .xyz domains are SEO-compatible, achieving good rankings requires the same best practices as with .com domains, such as quality content, backlinks and technical optimization. The TLD itself doesn’t significantly affect ranking but could influence user trust. Are new TLDs as secure as .com domains? Yes, new TLDs offer the same level of technical security as .com domains, provided website operators implement HTTPS and other standard security measures. Security primarily depends on the site administrator, not the TLD. Do new TLDs affect user trust? Some users might initially perceive newer TLDs as less familiar compared to .com or .org. However, this is changing as more brands and organizations adopt them. Good branding and consistent user experience can quickly build trust, regardless of the TLD.

  • What is a .io domain: meaning and uses

    The perfect domain is just a click away: claim your domain → A .io domain can give your startup or developer-focused brand a modern credible feel. But it might confuse mainstream audiences, cost more to maintain and have associations you haven't considered. Choosing the right domain name depends less on trends and more on who you want to reach. Before you register a .io domain, it's good to know what the extension means, what people associate it with and where it works best. Secure your perfect domain in just a few clicks with Wix. Get business email, reliable hosting, SSL protection and full privacy, all in one place. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: what is a .io domain The .io domain is a country-code top-level domain (ccTLD) originally assigned to the British Indian Ocean Territory. Today, it’s widely used by tech startups, SaaS companies, developer tools, gaming platforms and Web3 projects around the world. Its popularity comes largely from the computing term “input/output” (I/O), which made the extension feel instantly familiar to developers and technical audiences. Google also treats .io as a generic domain, so it has no geographic SEO limitations. In this guide: What .io domain name stands for and where it comes from Why startups and developers use .io Common use cases for .io domains .io domain compared to other extensions Pros and cons, including cost and branding considerations How .io affects SEO When .io makes sense for your project When you upgrade to a premium plan, you’ll even get a voucher for a free domain name for your first year. What does .io stand for? The official .io domain meaning Like .fr for France or .de for Germany, .io started as a country-code domain extension. It was officially assigned to the British Indian Ocean Territory (BIOT), a UK overseas territory in the Indian Ocean. Unlike many country-code domains, .io was never tightly tied to local businesses or residents. The territory has no permanent civilian population, so there were no meaningful registration restrictions from the start. That openness helped .io spread internationally long before it became trendy in tech. The first .io domain was registered in 1997, though adoption stayed relatively small until startups began looking beyond crowded .com options. The tech meaning behind .io domain In computing, I/O stands for “input/output,” the process systems use to receive and send information. Typing on a keyboard is input. Seeing data appear on your screen is output. Because the term is so common in programming and engineering, .io quickly gained a second identity inside the tech world. For developers, it feels less like a geographic extension and more like part of the product itself. That connection gave .io something most alternative domain extensions never achieved: cultural relevance. It signals a technical, product-focused brand without needing extra explanation. Learn more: What is a domain Cctld meaning New top level domains What is a .io domain used for? The .io domain extension is most closely associated with technology, gaming and internet-first brands. Over time, it evolved from a niche alternative to a recognizable signal for modern digital products, especially in industries where short memorable branding matters. Today, .io domains are commonly used by startups, browser games, developer platforms and blockchain projects looking for a clean, tech-focused identity. Why tech startups and SaaS companies use .io domains This is where .io became mainstream. Developer platforms, APIs, AI tools, analytics dashboards and SaaS startups adopted .io because it felt modern, concise and technical. It also solved a practical problem: finding a short available .com became increasingly difficult and expensive. A clean one-word .io often feels more natural than a long hyphenated .com or an obscure alternative extension. Common .io examples include: Developer tools AI startups Productivity software Analytics platforms Infrastructure products Design and collaboration apps .io domains for browser-based multiplayer games The gaming world gave .io another huge popularity boost. After the success of Agar.io in 2015, dozens of lightweight browser games followed the same naming style: Slither.io, Diep.io and many others. Over time, “.io game” became shorthand for a specific type of fast, multiplayer browser experience. For gaming audiences, the extension now carries its own expectations: Quick loading Simple mechanics Online multiplayer Minimal setup Creative branding with .io domain hacks A domain hack uses the extension as part of the word itself, helping brands create shorter and more memorable web addresses. With .io, names like rad.io, scenar.io and portfol.io blend the extension directly into the brand name instead of treating it as a separate ending. This style works especially well for startups, apps and creative projects that want a clean, clever and easy-to-remember identity. .io domains for blockchain and Web3 projects Crypto and blockchain projects often use .io because the extension feels global, internet-native and tech-oriented. It’s especially common among: DeFi platforms Web3 tools Open-source communities Crypto analytics projects Developer ecosystems The lack of geographic restrictions also fits projects aimed at international audiences from day one. .io domain pros and cons A .io domain has its pros and cons that can affect your budget, brand perception and future growth. It's a great choice for tech startups because of its availability and modern feel, but it might not be the best fit if your audience isn't in the tech scene. Pros of using a .io domain Tech-savvy vibe: The .io extension is popular in the startup and developer scenes. If your audience is into tech it can instantly make your brand feel right at home. More names to choose from: It's easier to find short and catchy .io domain names compared to the crowded .com space. This helps you grab a memorable name that’s easy to type and avoids weird spellings. Short and sweet: A two-letter extension is simple to remember and share. This is a big plus for branding especially for apps and software. Works anywhere: Anyone can register a .io domain no matter where they are. There are no rules about where you have to live or who you're targeting. Good for SEO: Google sees .io as a general domain not one tied to a specific country. This means your website can rank well with a global audience. Downsides of choosing a .io domain Higher price tag: A .io domain usually costs more than a standard .com. You can expect to pay around $60 to $100 each year for a .io domain compared to $7 to $20 for a .com. This higher price often stays the same when you renew so it's something to think about if you plan on managing a few domains. Less known by everyone: People in the tech world will know what a .io domain is but your average person might think your website ends in .com. This could cause them to type in the wrong web address or get confused about your brand. It might also make your business seem less trustworthy if you're not in the tech industry. Ethical questions: There's some debate around the .io domain because of the history of the British Indian Ocean Territory where it's based. The local people were moved from their homes and some argue the money from .io domains doesn't go to help them. This might not be a major issue for every business but it's why some choose other domain endings. More competition: The .io domain used to be the go-to for startups. Now there are other options like .ai .app and .dev. This doesn't make .io any less of a good choice but it's not the only modern option out there. High resale prices: Since .io domains became popular many of the best one-word names have been bought up. Now they're being sold for much more than the usual registration fee. .io domain compared to other extensions .io sits in a middle space between traditional domains and newer tech-focused alternatives, so the comparison helps clarify where it fits best. .io vs .com The gap between .io and .com is mostly about familiarity and trust. .com is still the default in most people’s minds. It works across industries, from local businesses to global brands, and it rarely needs explanation. That automatic recognition makes .com strong for marketing, offline word-of-mouth and broad consumer audiences. .io, on the other hand, feels more specific. It signals a tech or startup identity and works best when your audience already expects that context. It often gives you better name availability and a cleaner brand but it can lose out on instant recognition. In short: .com wins on trust and universality .io wins on availability and tech positioning .io vs .ai .io and .ai often compete in the same space, but they send slightly different signals. .ai is strongly associated with artificial intelligence. It’s become the default choice for AI tools, machine learning platforms and automation startups. That makes it very relevant if your product clearly sits in that category, but it also narrows perception. A .ai domain can lock your brand into an AI-only identity even if you later expand into other areas. .io is more flexible. It still feels technical, but it is not tied to a single industry. You’ll see it used across SaaS, developer tools, gaming and infrastructure products. That makes it easier if your product roadmap is broad or still evolving. In short: .ai wins for clear AI positioning .io wins for flexibility across tech categories Learn more: .ai vs .com .io vs .app The main difference here is trust and platform control. .app is tightly regulated and HTTPS is required by default. That means every .app domain must use SSL certificate, which builds a strong security expectation from the start. It’s also heavily associated with mobile and web applications, especially consumer-facing tools. .io does not have those built-in constraints. You can use it for almost anything, from APIs to games to SaaS platforms. That freedom is useful, but it doesn’t carry the same built-in “this is a secure app” signal. In short: .app feels more structured and product-focused .io feels more flexible and startup-driven .io vs tech-specific extensions (.dev, .tech, .xyz) A .dev domain is heavily associated with developers and coding environments. It feels precise, technical and engineering-focused. It works best for tools, libraries and developer platforms, especially those targeting a professional technical audience. .tech is broader and more descriptive. It clearly signals a technology company but without the developer-only tone of .dev. It’s often used by startups that want clarity without relying on insider language. .xyz is the most open-ended of the group. It has no specific meaning, which makes it flexible but also less descriptive. It’s often used by experimental projects, crypto brands or companies that want a neutral identity without predefined expectations. .io sits between these options. It is more recognizable than .xyz, less niche than .dev and less literal than .tech. That balance is why it continues to be used widely across different types of tech products. This comparison is about branding tone rather than strict functionality. .dev is precise and developer-focused .tech is descriptive and broad .xyz is flexible but abstract .io sits in the middle with strong startup recognition Why did .io become so popular? The biggest reason is simple: .com became overcrowded. By the mid-2010s, most short memorable .com domains were either already registered or selling for huge amounts on resale marketplaces. Startups needed an alternative that still felt credible. The .io domain worked because it ticked several boxes at once. It’s short and clean easy to read and easy to share. Developers already felt familiar with it thanks to its input/output meaning giving it instant relevance in tech spaces. It also offered better name availability compared to crowded .com options making it easier for startups to secure simple brand names. On top of that it picked up strong associations with modern startup culture while staying free of geographic restrictions which made it flexible for global projects. Is a .io domain good for SEO? Yes, Google treats the .io extension as a generic country-code top-level domain (gccTLD) rather than a location-specific one. This means .io domains can rank globally without any geographic SEO penalty or the need for special international targeting settings. Your site's ranking will still depend on the usual factors like content quality, backlinks, technical SEO, site speed and user experience. The .io extension itself won’t improve your rankings. It's also worth considering user perception. In tech industries, a .io domain often feels credible and modern. However, in broader consumer markets some users might hesitate if the extension is unfamiliar to them. This hesitation won't directly affect your rankings but it could impact click-through rates and trust. Should you use a .io domain? A .io domain makes the most sense when your audience already lives in tech-focused environments. If your audience is more mainstream, .com still has broader recognition and trust. Local businesses, traditional service companies and consumer-facing brands may benefit from that familiarity. One practical approach is to secure both versions if possible. You can use the .io domain as your main web address while keeping the .com version for brand protection or redirects. This helps guide users who might type the wrong extension and reduces the chance of losing traffic as your brand grows over time. Use a domain name search tool before deciding. The best domain isn’t always the trendiest one. It’s the one your audience remembers, trusts and types correctly. Why buy a .io domain with Wix A .io domain is usually part of a larger setup that includes website hosting, email, security and website management. Juggling all these services across different providers can be frustrating, especially for startups trying to move fast. Wix keeps everything connected in one place, so you can easily register your domain, launch your site and manage your brand without the technical headache. Fast .io domain search and registration The best .io domains can disappear quickly, especially short names and strong one-word brands. With Wix you can search domain availability, compare extensions and register your domain right where you build your site. Keeping your domain and website under one account also makes renewals, DNS management and future updates much easier to handle. Learn more: Best domain name generators Domain name and website hosting Direct connection to website and hosting tools Manually connecting a domain can be a real headache. You often have to deal with tricky DNS changes complicated configurations and a lot of waiting. With the Wix website builder your .io domain connects to your website and hosting in one go. This means less setup time and more time to focus on your business. It’s perfect for getting your SaaS landing page startup website or portfolio live in a flash. Built-in SSL security All Wix sites have built-in SSL certification. This means your .io domain gets HTTPS encryption automatically, protecting user data and building trust. Plus it keeps browsers from marking your site “Not Secure.” This is a must-have for login systems, contact forms, SaaS products and any site that collects customer info. Professional business email A custom business email address connected to your .io domain makes your brand look more professional and consistent. Instead of using a generic email provider, you can create branded addresses like support@yourbusiness.io. Domain privacy and centralized management When you register a domain, your contact info can become public through WHOIS records unless you have domain privacy protection. Wix provides privacy and domain security options like Private Registration to hide your details and DNSSEC to protect your site. Use a domain name generator if you need help coming up with an idea. Already have an idea? Check the availability with a domain name search tool. What is a .io domain FAQ How much does a .io domain cost? Most .io domains cost between $60 and $100 per year, including renewals. Domain pricing varies by registrar and promotional first-year discounts may increase significantly after renewal. Who manages the .io domain? The .io extension is operated by the Internet Computer Bureau (ICB), a UK-based registry provider that manages registrations and technical infrastructure for the domain. Is a .io domain safe? Yes. A .io domain is as safe as any other domain extension. Security depends on the site owner’s setup, including SSL certificates, privacy protection and good account security practices. What country is .io from? Officially, .io belongs to the British Indian Ocean Territory. In practice, it functions as a global tech-focused extension with no geographic restrictions. What’s the difference between .io and .com? .com is more universally recognized and trusted across industries. .io is more closely associated with startups, software and developer culture. It also tends to have better name availability but higher pricing. Can anyone register a .io domain? Yes. Anyone can register a .io domain through accredited registrars worldwide. There are no residency or business-location requirements.

  • 150+ Tech business names to elevate your brand

    Your name idea deserves a home. Find your domain→ When it comes to starting a tech business or indeed starting any business, one crucial step often takes a back seat—the choosing of your business name. Your tech business name is the initial point of contact between you and your customers and can play a pivotal role in shaping their perception of your business. That’s why we’ll explore why choosing the right business name is an essential aspect of building your brand. Naming your tech business just got a whole lot easier. The Wix Business Name Generator gives you custom, on-brand ideas fast—along with the tools to bring your idea to life. Coming up with cyber security company names starts with words that signal trust, protection and sharp tech skills. For a strong defense vibe, options like IronGate Security or Sentinel Harbor work well. For a modern feel, names like CipherNest or BlueShield Labs add a tech edge. 150+ tech business names Explore this section for a curated list of tech business names designed to inspire your search for the perfect name that resonates with your tech style and vision, whether you're looking for something innovative, catchy or entirely unique. Unique tech business names Catchy tech business names Funny tech business names Professional tech business names Inspirational tech business names Location-based tech business names Timeless tech business names Clever tech business names Modern tech business names Classic tech business names Minimalist tech business names Unique tech business names 1. QuantumQuasar Tech 2. ByteBridges Solutions 3. Innovixus Labs 4. CodeCanvas Creations 5. NexaNovel Tech 6. CyberFusion Systems 7. PentaPrime Innovations 8. TechNebula Nexus 9. BitVoyage Innovators 10. SparkSphere Technologies 11. LogicLoom Labs 12. QuantumQuest Innovations 13. SyntaSphere Tech 14. DataDynamo Solutions 15. GeniTech Genesis Found the perfect name for your business? Lock in your domain before someone else does. Catchy tech business names 1. CodeCrafters Collective 2. TechTide Innovations 3. InnovateWave Labs 4. SparkNest Systems 5. ByteBuzz Creations 6. Synergetic Tech Titans 7. QuantumQuake Innovators 8. PulsePixels Tech 9. DataDreamscape Labs 10. Innovixity Nexus 11. ByteBrilliance Innovations 12. LogiLink Labs 13. QuantumPulse Innovators 14. InnovateIQ Tech 15. GeniGears Collective Funny tech business names 1. Giggles & Gadgets Tech 2. CodeComedy Creations 3. LaughLogic Labs 4. PunnyProgrammers 5. ByteBanter Innovations 6. QuantumQuirks Tech 7. DataDoodles Labs 8. NerdNirvana Innovators 9. TechTickles Collective 10. InnovateItch Labs 11. QuantumQuirk Innovations 12. CodeChuckles Tech 13. SynergeticSnickers Labs 14. LaughLaunch Innovators 15. ByteBloopers Tech When naming your SaaS company, start with what your product helps people do. Think about its main function, like tracking projects or handling invoices and then explore styles that fit. You could create short blended words like Taskory or Invoxia, action-oriented names like Syncup or Flowrun or even modern abstract names like Corli or Avara. Professional tech business name ideas 1. ProTechSolutions 2. InnovateLogic Systems 3. PrimePulse Technologies 4. PrecisionBytes Tech 5. TechTitans Nexus 6. LogicLine Innovations 7. QuantumQube Tech 8. DataDriven Dynamics 9. Innovixus ProLabs 10. ByteBridge Systems 11. SynergeticSolutions Tech 12. PrimePath Innovations 13. NexaNova ProTech 14. QuantumQuotient Systems 15. GeniTech Professionals Inspirational tech business names 1. InspireInnoTech 2. TechTriumph Innovations 3. RiseTech Revolution 4. PinnaclePixels Tech 5. InnovateInfinity Nexus 6. QuantumQuest Creations 7. SparkSolutions Spectrum 8. SynergeticSpark Tech 9. CodeCrafted Aspirations 10. Innovixus Inspiration Labs 11. ByteBrilliance Innovations 12. QuantumQuotient Tech 13. InnovateEmpower Nexus 14. SparkSphere Innovators 15. DataDreamscape Aspirations Found your perfect tech business name? Claim your domain with Wix in minutes, set up a custom website and business email and enjoy secure hosting, full privacy and 24/7 support—all in one place. Location-based tech business names 1. [City] Innovixus Solutions 2. [City] QuantumQuake Tech 3. [City] TechTrails Innovations 4. [City] ByteBridge Systems 5. [City] InnovateHub Labs 6. [City] QuantumQuest Nexus 7. [City] InnovateIQ Innovators 8. [City] SynergeticSolutions Tech 9. [City] PrimePath Innovations 10. [City] DataDriven Dynamics 11. [City] ByteBridges Tech 12. [City] LogicLine Innovators 13. [City] QuantumQuotient Systems 14. [City] TechTitans Nexus 15. [City] GeniTech Innovations Looking to start a business in Arizona? Try out these location-specific tech company names. Scarsdale SynergeticSolutions Tech Phoenix PrimePath Innovations Tucson TechTitans Nexus Timeless tech business names 1. TimelessTech Innovations 2. ClassicCodeCrafters 3. HeritageBytes Tech 4. VintageVortex Systems 5. EternalLogic Labs 6. PrestigePulse Innovations 7. AntiqueAlgorithm Tech 8. EnduringExpanse Labs 9. LegacyLogiLink Systems 10. Time-HonoredTech Titans 11. PerennialPulse Innovators 12. CodeClassics Tech 13. TimelessTech Trails 14. ClassicCodeCraft Nexus 15. EvergreenElectronics Labs Clever tech business names 1. CleverCodeCrafters 2. LogicLegends Innovations 3. ByteBender Labs 4. InnovateIQ Nexus 5. QuantumQuirks Tech 6. SparkSculptors Innovators 7. SynergeticSynapse Labs 8. ByteBrilliance Tech 9. TechTacticians Nexus 10. Innovixus Intellect Innovations 11. QuantumQuake Creations 12. InnovateInsights Tech 13. LogicLoom Labs 14. QuantumQuotient Nexus 15. SmartSphere Innovations Modern tech business names 1. UrbanUplink Tech 2. InnovateWave Nexus 3. MetroMatrix Innovations 4. LogicLink Labs 5. ByteBoost Systems 6. QuantumQuotient Tech 7. Innovixus Synergy Innovations 8. TechTrend Nexus 9. InnovateIt Labs 10. QuantumQuest Systems 11. ByteBridge Innovations 12. SynergeticSolutions Tech 13. CodeCrafted Nexus 14. TechTide Innovations 15. SparkSphere Systems Classic tech business names 1. TimelessTech Innovations 2. ClassicCodeCrafters 3. HeritageBytes Tech 4. VintageVortex Systems 5. PrestigePulse Innovations 6. AntiqueAlgorithm Tech 7. EnduringExpanse Labs 8. LegacyLogiLink Systems 9. Time-HonoredTech Titans 10. PerennialPulse Innovators 11. CodeClassics Tech 12. TimelessTech Trails 13. EvergreenElectronics Labs 14. ClassicCodeCraft Nexus 15. QuantumQuake Innovations Minimalist tech business names 1. CleanCode Nexus 2. ByteBasics Tech 3. PurePixel Innovations 4. ZenTech Innovators 5. LogicLines Tech 6. BareBytes Systems 7. NeatNode Innovations 8. SynergySphere Tech 9. StreamlineSolutions Nexus 10. MinimalMatrix Labs 11. PurePulse Innovations 12. ChicCircuit Tech 13. EffortlessElectronics Systems 14. BasicByte Innovations 15. SleekSynergy Tech Learn more: Service business examples How to choose a tech business name In your pursuit of the perfect name for your tech business, follow these five steps to ensure you discover one that encapsulates your brand's style, grabs attention and leaves a lasting digital impression as you start your service business. Outline and define your business identity Brainstorm ideas and relevant words Use a business name generator Check and confirm name availability Gather feedback on your tech business name 01. Outline and define your business identity Begin by outlining your tech business's niche, focus and unique selling points as these can help you understand what you’re looking for from your name. Consider the services or products you offer and the target audience you aim to reach, as these should strongly influence your choice of business name. Learn more: Service business ideas 02. Brainstorm ideas and relevant words Put together a list of keywords and concepts related to technology, innovation and your business's mission. It’s much easier to narrow down your choices if you start from a bigger list. If you already have a team, ask them for their opinions and ideas. You can also do the same with your intended audience. 03. Use a business name generator Consider using tech-specific business name generators. These tools are an efficient way to come up with a great name, fast or they can provide options for you to work from. Be inspired by: Marketing business names App names Website name ideas eCommerce business names Trucking business names Real estate business names Food truck business names 04. Check and confirm availability As Keren Friedlander, product manager at Wix says, "When your domain name closely matches your business name, it helps reinforce your brand, making it easier for customers to remember, also enhancing brand credibility and trust." Make sure your chosen name is not already in use by conducting online searches, checking domain name availability and searching trademark databases such as USPTO. This is an important step at this stage because once you choose a business name, start learning how to make a website from scratch and start using it, it can be time-intensive and expensive to replace it on all of your business assets. 05. Gather feedback on your tech business name Narrow down your list of generated names to a shortlist of your favorites. Share these options with colleagues, friends, or mentors to gather feedback. Consider their perspectives and how well each name aligns with your tech business's identity. Testing your business name by incorporating it into email name ideas can also provide insights into its effectiveness and appeal. Make a final decision based on this input. What to consider when choosing a tech business name These are the essential factors to consider when selecting a tech business name to ensure it aligns with your long-term goals and values: Uniqueness: Select a name that stands out in the crowded tech industry. Avoid generic terms or names that could easily be confused with existing brands to ensure your business is memorable. Relevance to the industry: Choose a name that aligns with the tech field and resonates with your target audience. Tech founders often reach for niche extensions like .io, .ai or a .dev domain to signal what they build. It should convey your brand’s values, focus or product offerings to create instant associations with your business. Simplicity: A name that’s easy to say and spell increases the likelihood that customers will remember it and share it with others. Avoid overly complex or ambiguous names that might create confusion. Domain name availability: Ensure your desired name has an available domain to create a cohesive and professional online presence. Look for a simple, recognizable domain (ideally a .com) to enhance legitimacy and searchability. Trademark checks: Research thoroughly to confirm your name isn’t already trademarked by another company. Securing a trademark for your brand name protects you from future legal complications and reinforces your ownership of the name. Cultural sensitivity: Be mindful of cultural contexts, ensuring your name doesn’t carry unintended negative connotations in other languages or markets. This is especially important if your tech business plans to operate internationally. Future scalability: Pick a name that allows room for growth. Avoid being too specific to one product or service, as your business may expand into new areas over time. For example, a software company shouldn’t restrict itself with a name tied only to apps. Tech domain name registration with Wix Wix offers more than 400 domain extensions, giving you more flexibility to find a web address that fits your tech business, brand or target audience. As an ICANN-accredited domain registrar, Wix lets you search, register and manage domains ranging from classic options like .com and .net to newer industry-focused extensions, all in one place. Beyond registration, Wix includes built-in tools for DNS management, domain security and private registration, along with a free SSL certificate to help protect your site and visitors. You can also create a custom business email, get a free one-year domain voucher with eligible annual plans and access 24/7 support whenever you need help managing your domain. Ready to secure your tech domain? Search for your perfect domain name and register it in just a few clicks with Wix. Tech business name ideas FAQ Why is choosing the right tech business name important? A well-chosen tech business name can convey your brand's identity, professionalism and innovation to potential clients. It's your first impression in what can be a highly competitive industry, so you want to make not only a good impression but also stand out. Should my tech business name reflect our services? It can help if your name reflects your tech offerings but it's not always possible as a business name should be reasonably short. Many successful tech companies have names that are more abstract and memorable, like Apple, as one famous example. Can I change my business name later if needed? Yes, you can change your name but it can involve rebranding efforts and notifying clients, both of which can be time and resource-intensive. It's best to choose a name you're committed to from the start. Should I include tech-related terms in the name? There are both pros and cons. Pros: 1. Clearly indicates industry 2. SEO benefits 3. Instant recognition Cons: 1. May limit future pivots 2. Can feel generic 3. Potentially dated quickly What length is ideal for a tech business name? The ideal length for a tech business name is: 1. Typically 1-3 words 2. Under 20 characters total 3. Easy to remember 4. Simple to spell 5. Fits on app icons 6. Works in URLs Should I consider international markets when naming my business? When considering international markets: 1. Check for negative meanings in other languages 2. Prioritize easy pronunciation globally 3. Avoid culture-specific references 4. Consider trademark availability internationally 5. Test with a diverse audiences How do I test potential names with my target audience? To test potential names with your target audience: 1. Use online surveys 2. Conduct focus groups 3. A/B test on social media 4. Ask for feedback in forums 5. Use crowdsourcing platforms How to come up with a catchy tech business name? To create a catchy tech business name, brainstorm keywords related to your industry, products and values to spark ideas. Consider using wordplay or puns to make the name fun and memorable, but keep it short and easy to pronounce for maximum impact. Test your top choices with potential customers to gauge their reactions and ensure the name resonates with your target audience. Lastly, make sure it aligns with your brand’s image and is available as a domain or trademark to establish a cohesive presence.

  • Niche domain extensions: when .io, .ai and .app make sense

    The perfect domain is just a click away: claim your domain→ Not long ago, a .com address felt almost non-negotiable for anyone building a website. Today niche domain extensions such as .io, .ai and .app are no longer just backups for .com but deliberate choices for new launches. Sometimes they make it possible to snag a short brand name that would be impossible to get with a .com. Other times they better describe what a product does or how it’s positioned. This shift raises a real question for founders: are niche domains a smart move or just a passing trend? Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: niche domain extensions Niche top-level domains (TLDs) can be a smart move when .com isn't available or when the extension fits your brand. They often give you more name options and a fresh vibe, but can have downsides like lower trust recognition and email issues. The best choice depends on your audience industry and long-term brand goals, not just what name is free. You’ll learn: Why niche domains are a big deal When a .io, .ai or .app domain is the right move The pros and cons of using niche TLDs How audience trust and industry norms play a part What to look for before picking a niche domain How to think about your brand's future not just what's available Why niche domains are growing Beyond being alternatives to .com, niche TLDs offer distinct advantages: Fits your brand or industry: Extensions like .ai or .app instantly communicate a category or product type. Easier to find the name you want: Short, clear names are often easier to find off .com. Memorable for the right audience: Among tech-forward audiences, .io and .ai can feel fresher and easier to recall than a compromised .com. Widely recognized globally: While some are rooted in country codes (e.g., .ai for Anguilla), many users no longer see them as country-specific. Learn more: What is a domain? What is .com domain? Real example: Notion and .so When tech company Notion was just starting out, they used notion.so. The .so extension didn’t directly match their industry, but it let them launch with a clean, one-word domain, and helped kick off a mini-wave of .so usage. On Reddit, a Notion-affiliated account explained: “We chose .so when we were starting out (lots of other companies named Notion, and .so was available).” As Notion grew, they acquired notion.com; if you type notion.so today, it simply redirects you to notion.com. The trade-offs to consider Just because you can buy a niche TLD doesn’t mean it’s the right move. Lesser-known extensions still come with trade-offs: How people see it: Many people still trust .com more, so newer TLDs might feel unfamiliar or less credible. The impression it gives: Extensions like .ai suggest innovation, but they can also attract short-term or opportunistic projects, which may affect how some industries see you. Email delivery risk: Certain TLDs are more likely to be flagged as spam. For example, Notion’s early use of .so faced issues because that domain is linked to Somalia. Geographic baggage: Country-code domains can make people assume a connection to a specific location or legal system. Policy changes: Smaller or specialized registries control many TLDs, and their rules can change over time. Learn more: Can I use Wix just as a domain registrar? Pros of a niche domain Cons of a niche domain Communicates your industry (e.g., .ai, .app) Some users may not recognize or trust it Easier to secure short, unique domains Certain TLDs can attract low-quality projects, affecting reputation Feels modern and can be memorable Greater chance of email being filtered as spam for some extensions Often treated as global rather than country-specific Some TLDs may still be tied to a specific country Quick availability for new businesses Registry rules and policies may change over time When to choose a niche domain When choosing a TLD, focus on what fits your strategy rather than just following trends. Your domain is an important part of your brand identity, but it’s not the whole brand. A clear, memorable name on a newer TLD can be just as powerful as a .com, especially when it’s backed by a strong story, product and marketing strategies. At the end of the day, it’s your brand that carries the domain, not the other way around. Use these questions to evaluate fit. Learn more: ccTLD meaning 01. Who is my audience, and how comfortable are they with newer TLDs? Assess how your users browse and what they expect. Do they respond better to a tech-forward extension (like .io and .ai) or a traditional .com? Avoid guessing. Review competitors, peer brands and the online communities where your target customers hang out. Read more: What is .ai domain .ai vs .com Take a note from Echo Wang, CEO and founder of EpicBooks, who once told us that one of his top domain name mistakes was choosing an extension without considering long-term trust. “I went with epicbooks.io because .com wasn't available, and .io felt modern and tech-forward,” he said. “I quickly learned not everyone in my audience is comfortable typing or trusting .io. Some assumed it was a typo. Others weren't sure if it was a real site. I had to work extra hard to build credibility.” Echo added that a niche domain can still work well, but “you’ll need to double down on brand awareness to make it stick.” 02. Is a certain TLD recognized and trusted in my industry? Some extensions have strong associations. For example, .org is often associated with nonprofits, while .app is associated with apps and software, and a .dev domain signals developer tools and coding projects. When you’re picking a TLD, make sure it reinforces your positioning. Scan category leaders and close competitors. If they’re already using a niche TLD, your audience may be more open to it; if not, you may face more friction. Read more: How to choose a domain name 03. How reliable is email deliverability for this TLD? Some TLDs are flagged by spam filters more frequently than others. That’s why it’s worth researching how major providers view the TLD you’re eyeing. Run tests before committing to a domain and sending mass emails. Make sure your email is verified. Then, send test emails to Gmail, Outlook and other providers to confirm your emails land in the inbox. 04. Can I secure other relevant TLDs for brand protection? Even if you use a niche TLD, owning the .com (or close alternatives) helps protect your brand and prevent confusion and competitor domain hijacking. At minimum, get the .net version of your domain, plus any TLDs that are highly relevant to your industry, and check that the .com isn’t taken by a direct competitor. As Taras Tymoshchuk, CEO and cofounder of Geniusee, told us before: “We have seen many cases where startups or even experienced sites have chosen .io simply because .com was taken. However, customers will search for .com and come across other companies. This creates confusion and reduces trust. If .com is taken, I advise you to make sure that the new extension doesn’t lead directly to someone else's brand—or even worse, a competitor’s.” 05. Does this domain extension align with my long-term brand strategy? Consider the markets, product lines and audiences your business will want to target in the future. Will the TLD still fit if you expand? I’ve seen many businesses outgrow their extension if they launch new products or enter new markets. Avoid painting yourself into a corner by picking an extension that’s just trendy or fun. Instead, pick a TLD that’ll still be relevant years from now, no matter how your business grows. With Wix you can choose from over 400 domain extensions.

  • Buy now pay later with Wix: how to offer BNPL on your online store

    Turn your ideas into sales and start selling with Wix eCommerce→ Buy now pay later (BNPL) with Wix lets you offer customers flexible installment payment options at checkout, while you get paid the full amount upfront. Through Wix's buy now pay later solutions, you can connect leading BNPL providers including Affirm, Afterpay and Klarna directly from your payments dashboard, alongside your existing payment methods. This guide covers everything you need to set up BNPL on your eCommerce website: how it works, which providers Wix supports through Wix Payments, the merchant benefits and how to get it live in a few steps. TL;DR: buy now pay later with Wix Topic Key point What BNPL is Customers pay in installments over time. You get paid in full upfront by the BNPL provider. BNPL via Wix Payments (US) Affirm, Afterpay and Klarna. Enable with a toggle directly from your Wix payments dashboard. Third-party BNPL on Wix 15+ global providers including Sezzle, PayPal Pay Later, Clearpay, Klarna, Splitit and more. Multiple providers You can run multiple BNPL providers at once alongside cards, Apple Pay and Google Pay. To get started Upgrade to a Wix Premium plan, go to Accept Payments in your dashboard and connect a provider. Explore: what is checkout customization? Ready to launch your eCommerce business? With Wix eCommerce, you can build a professional online store that attracts customers, drives sales and grows your brand. Enjoy full customization, built-in SEO and powerful marketing tools, all in one platform. Start today and turn your vision into success. How buy now pay later works on Wix When you enable buy now pay later on your Wix store, a BNPL payment option appears automatically at checkout and on your product pages, with no storefront code required. As part of Wix's eCommerce payment processing, shoppers see installment amounts in real time alongside your other payment methods and can choose BNPL at the point of purchase. Here's how a BNPL transaction flows through your Wix online store: Customer selects BNPL at checkout: The installment option appears alongside cards, Apple Pay and Google Pay. Shoppers see the number of payments and the amount per installment before confirming. The BNPL provider runs a real-time credit check: This is typically a soft check that doesn't affect the customer's credit score. If approved, the customer selects a repayment plan and completes the purchase. You receive the full payment upfront: Through the Wix payment processing infrastructure, the order is passed to your BNPL provider, who pays you the full sale amount minus their transaction fee. You carry no credit risk. The provider manages all repayment: Installment collection, reminders and any late payment handling sit entirely with the BNPL provider. Your store receives the money and moves on. Customers can register or log in to their BNPL account: First-time users are redirected to create an account with the provider. Returning customers log in and confirm their plan. The whole process takes seconds. Wix supports multiple BNPL providers running simultaneously as part of its broader suite of online payment solutions. You can offer Affirm, Afterpay and Klarna at the same checkout, each appearing as a separate option, giving customers the flexibility to choose the plan that works for them. Read more: what is Wix Payments? BNPL providers available on Wix Wix gives you two ways to add buy now pay later to your store: through Wix Payments or by connecting a third-party BNPL provider directly. Both routes integrate into your eCommerce checkout automatically once connected. BNPL through Wix Payments US merchants using Wix Payments can enable three BNPL options directly from their payments dashboard with a single toggle: Affirm: Flexible installment plans with longer repayment windows, well suited to higher-ticket purchases. Afterpay: Interest-free payments split across four installments over six weeks, with automated reminders to keep customers on schedule. Klarna: Multiple plan types including pay in four, pay in 30 days and longer-term financing, depending on purchase size. BNPL through Wix Payments runs alongside your other Wix Payments methods: cards, Apple Pay, Google Pay, POS and Tap to Pay, with no separate account or integration needed. See the full setup steps in the Wix support article on installment payment options. Third-party BNPL providers on Wix For merchants outside the US, or those using a third-party payment processor, Wix supports international eCommerce and a broad range of BNPL providers globally. Each connects directly to your Wix checkout: Klarna: Available in 22+ countries including Australia, Canada, France, Germany, Spain, Sweden, the UK and the US. Afterpay: Available in Australia, Canada, New Zealand and the US. Sezzle: Available in the US, Canada and Germany. PayPal Pay Later: Available in 200+ countries. Includes a PayPal Pay Later button option at Wix Store checkout. Clearpay: Available in the UK. Splitit: Available across the US, UK, Europe and more. Laybuy: Available in Australia, New Zealand and the UK. Atome: Available across Asia-Pacific markets including Singapore, Hong Kong, Indonesia, Malaysia and more. For the full list of supported providers by region, see the Wix support article on paying in installments and learn how to accept international payments on Wix. Why merchants add BNPL to their Wix store Adding buy now pay later to your Wix store does more than give customers another way to pay. The installment model changes the purchase decision and the data reflects it. Get paid in full, upfront Higher conversions and lower cart abandonment Higher average order value Reach more customers 01. You get paid in full, upfront When a customer chooses BNPL at your Wix checkout, the BNPL provider pays you the full sale amount at the time of transaction. You don't wait on installments, manage a repayment schedule, or absorb credit risk if a customer misses a payment. That responsibility sits entirely with the provider. "Wix Payments is built into the platform so businesses can start accepting payments quickly once their site goes live. The setup experience is streamlined and designed to help business owners start selling with confidence. The checkout experience customers see is clean, professional and trustworthy and that confidence plays an important role in conversion." — Mariia Liakhova, Product Marketing Manager for Payments at Wix Sophia Mikelionis, founder of career confidence coaching business Gearing Together, saw this play out directly after connecting Affirm and PayPal Pay Later to her Wix booking flow. Clients who had previously hesitated on her coaching packages began closing because they could spread the cost across installments. "Affirm and PayPal are key for leaders investing in themselves," she says. "By offering payment options clients could justify the expense by looking at it in terms of fancy coffees or massages rather than a huge lump sum." Within a year of launching, 90% of her client flow was fully automated on Wix. Learn more: What is a payment gateway? 02. Higher conversions and lower cart abandonment Breaking a $300 item into six $50 payments removes the sticker shock that causes hesitation at checkout. Merchants who add BNPL typically see conversion rates improve by 20–30% and cart abandonment drop by up to 35% (Webmedic). A study by Pymnts found that 43% of shoppers will abandon a purchase outright if BNPL is not available. "Offering multiple payment methods is a decisive factor when buying online. If the website does not offer the consumer's preferred payment option, it is very likely they will abandon the purchase." — Letícia Fernandes, Head of Institutional Marketing at Pagar.me Explore more eCommerce statistics. 03. Higher average order value Customers who can spread the cost tend to spend more. Klarna reports a 23% increase in average order value for merchants using their service and in some cases merchants see up to 50% AOV uplift. BNPL makes it easier for customers to add premium items or accessories they might otherwise skip. 04. Reach more customers BNPL is especially popular with younger shoppers, with Millennials and Gen Z accounting for a disproportionate share of adoption. For stores targeting these audiences, BNPL is increasingly a baseline expectation. It also opens your store to customers who prefer not to use credit cards but still want payment flexibility. How to add buy now pay later to your Wix store Setting up BNPL on Wix takes a few steps from your payments dashboard. Once connected, the installment option appears automatically at checkout and on product pages, with no storefront edits needed. Upgrade to a Wix Premium plan: You'll need a plan that allows you to accept payments. If you're already on a paid plan, confirm that payments are enabled. Go to your payments dashboard: From your Wix dashboard, navigate to Accept Payments, then Add Payment Methods. Select and connect your BNPL provider: US merchants using Wix Payments can enable Affirm, Afterpay or Klarna with a single toggle. For third-party providers, follow the connection steps for each. Go live: BNPL appears immediately as a payment option at checkout and on product pages. Customers see installment amounts in real time. Worth knowing: BNPL is an additional payment method, not a replacement for your existing checkout customization with Wix options. Most merchants keep cards, Apple Pay and Google Pay active alongside BNPL. Giving customers more ways to pay reduces the friction that prevents a sale, not create it. Learn more: Agentic commerce via Stripe Agentic commerce on Wix How to use AI to create an eCommerce website How to vibe code an eCommerce website Things to consider before enabling BNPL on Wix BNPL is a strong addition for most Wix stores, but it's worth understanding the trade-offs before connecting a provider. As with any decision involving your online store, payment options should align with your products, margins and customer expectations. Transaction fees: BNPL providers charge a per-transaction fee, typically higher than standard card processing rates. For mid-to-high ticket items this is generally manageable. For very low-priced products, factor the fee into your margin calculation before enabling BNPL across your full catalog. Many merchants evaluate BNPL alongside other eCommerce tools to determine the best checkout experience for their business. Customer accounts: Shoppers need to create or log into an account with the BNPL provider at checkout. First-time users are redirected briefly to register before completing their purchase. Credit approvals: BNPL providers run a soft or hard credit check when a customer selects BNPL. Some customers may not be approved, meaning they'll need to use another payment method. Having cards and other options active alongside BNPL ensures no sale is lost because of a declined application. Product fit: BNPL performs best for items priced at $50 and above, where the installment structure meaningfully changes the purchase decision. For very low-cost products, the benefit is smaller and the transaction fee proportionally larger. This is especially relevant when planning your eCommerce website design and checkout strategy. Regulatory landscape: BNPL regulation is evolving in several markets including the US, UK and EU. It's worth staying across the rules in your region, particularly around consumer disclosure requirements. As AI in eCommerce continues to reshape online shopping experiences, flexible payment methods like BNPL can help meet changing customer expectations. If you're just getting started, learning how to sell on Wix can help you build a payment strategy that supports both conversions and long-term growth. Create your eCommerce website with Wix Harmony today and start selling with the payment options your customers expect. Buy now pay later with Wix FAQ What BNPL providers does Wix support? Wix supports Affirm, Afterpay and Klarna via Wix Payments for US merchants, plus a wide range of third-party BNPL providers globally including Sezzle, PayPal Pay Later, Clearpay, Laybuy, Splitit, Atome and more. Multiple providers can be active on your store simultaneously. If you're new to the platform, learn what is Wix eCommerce and how Wix's payment ecosystem supports online selling. Do I get paid upfront when a customer uses BNPL on Wix? Yes. The BNPL provider pays you the full sale amount at the time of purchase, minus their transaction fee. You carry no credit risk and have no involvement in collecting installment payments from the customer. Can I offer multiple BNPL providers on my Wix store? Yes. Wix allows multiple BNPL providers to be active simultaneously. Each appears as a separate payment option at checkout alongside your other payment methods. Offering flexible payment options can support your broader strategy for how to sell online and improve the checkout experience for different customer preferences. What plan do I need to use BNPL on Wix? You need a Wix Premium plan that allows you to accept payments. Once you're on a qualifying plan, you can connect BNPL providers from the Accept Payments section of your Wix dashboard. BNPL can also be combined with other growth features, including Wix's AI agents for eCommerce, to help automate and optimize the shopping experience.

  • Cheapest domain extensions and how to find them

    The perfect domain is just a click away: claim your domain → If you're looking to buy a domain name, finding the cheapest domain extension that works for your brand can be a challenge. With so many options out there, balancing your perfect domain name extension with your budget and knowing how to avoid unwelcome surprises like costly renewal fees can feel like a bit of a minefield. This guide will walk you through how to find an affordable domain extension that aligns with your brand and budget. We'll cover their benefits, potential drawbacks and how to choose the best one when you begin making a website. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: what are the cheapest domain extensions? A cheap domain extension is an affordable top-level domain (TLD) you can purchase for your website address. While prices vary, many newer TLDs are available for just a few dollars for the first year. You’ll learn: How to find affordable domain extensions and understand their pricing including renewal costs and promotions Which extensions work best for different projects like portfolios, eCommerce or temporary sites Steps to compare, register and set up a domain with a website builder Benefits and potential challenges of cheap TLDs including SEO, trust and geographic options Domain price ranges at a glance TLD category Example extensions Price range (annual) Cheapest .online, .site $0.99 Budget-friendly .xyz, .icu, .top $2 - $20 Mid-range .shop, .co, .org, .info $20 - $50 Premium .com, .io, .ai, .app $50 - $150+ What is a domain extension and why do I need one? A domain extension, also known as a top-level domain (TLD), is the suffix at the end of a web address, like the ".com" in "wix.com." It helps categorize websites by purpose, geography, or organization type. One common domain name example is .org, which is often used by non-profits, while country-specific extensions like .co.uk are used for businesses in the United Kingdom. Choosing the right domain extension is important for your brand's credibility and memorability. A familiar extension like .com can build immediate trust with visitors, while a more creative one like .design can signal your industry. Your extension completes your online identity, making it easier for your audience to find and remember you. With Wix you can choose from over 400 domain extensions. Learn more: Guide to domain extensions What are the cheapest domain extensions? The cheapest domain extensions are typically newer generic top-level domains (gTLDs). Unlike the classic .com, .org or .net, these alternatives were introduced to give website owners more options. Because they're less established, registrars often offer them at very low introductory prices, sometimes as low as $1 for the first year. Common examples of cheap domain extensions include: .xyz .online .site .store .tech .space .website .icu Cheapest domain extension renewal Keep in mind that these low prices are usually just for the first year of registration, so it's important to think beyond that first-year price tag. Renewal fees can be significantly higher, so you should also check those costs before you commit. Thinking about the long-term cost from the start helps you budget wisely and keep your website running without unexpected expenses down the line. When you're looking for an affordable option for the long haul, consider these domain extensions known for their consistently low renewal fees: .xyz: Often a frontrunner for both initial purchase and renewal, .xyz is a versatile and budget-friendly choice. .icu: .icu domain extension is another great option if you're looking for low, predictable renewal costs year after year. .top: True to its name, .top is often at the top of the list for affordability, making it a solid pick for any project. Learn more: .org vs .com vs .net What’s the best domain extension for a personal website? Is. shop a good domain? How to buy expired domains Benefits of cheap domain extensions Choosing an inexpensive domain extension comes with several advantages, especially if you're just starting out or working with a tight budget. Cost savings When every dollar counts, getting your domain for a fraction of the price of a .com can free up funds for other important parts of your website, like design or marketing. It's a practical way to get your idea off the ground without a large initial investment. Find out more: How much does a domain name cost? Create a unique and memorable web address Since so many .com names are already taken, a newer TLD might let you secure the exact name you want. An extension like .tech for a technology blog or .store for an eCommerce site clearly communicates your purpose to visitors before they even click. "Shorter domains can be easier to remember and type, but they aren't essential. What matters most is that your domain accurately represents your brand and is memorable." - Einat Shafir, product manager at Wix Perfect for short-term projects If you're setting up a landing page for a specific event, running a temporary marketing campaign, or just testing out a new business idea, you don't need to spend a lot on a domain you might not use for long. Research from ICANN shows that the number of registered gTLDs is growing, indicating a wider acceptance and use of these alternatives. Cheapest domain extensions for multi-year registration When you plan to keep your website for the long haul, registering a domain for multiple years can be a smart financial move. Many registrars offer lower annual rates when you commit to a longer term, which can lead to significant savings. While the specific deals change, some extensions consistently offer good value on multi-year plans. Extensions like .online, .xyz and .site often have low introductory prices that can be locked in for several years. For example, you might find a deal to register .xyz for under a dollar a year if you pay for five or ten years upfront. Similarly, newer TLDs are frequently promoted with deep discounts on longer registration periods to encourage adoption. Before you commit, compare the total cost over the registration period across different registrars to ensure you're getting the best possible price. Explore more: I have a domain name, now what? Should I use $1 domains and 99-cent domains? Domains for $1 or even 99 cents can be tempting, and they are a legitimate way to secure a web address on a minimal budget. These ultra-low prices are promotional offers from domain registrars designed to attract new customers. They’re great for getting a project online quickly and cheaply. For example, a student might use a 99-cent domain for a portfolio site, or a small business could use one to test a new product idea with a dedicated landing page. These domains are fully functional, just like any other. However, be sure to read the fine print. The low price is almost always a first-year introductory rate. Renewal fees can jump to $10, $20 or even more per year. Make sure you're aware of the long-term cost before you register. If your project is temporary, it's a fantastic deal. If you plan to keep the site for years, factor the renewal price into your budget. Find out more about the most expensive domain names. Common challenges of cheap domain extensions While cheap domain name extensions offer great value, they also come with a few potential challenges. Renewal shock That $1 domain can renew at $20 or more the following year. This is a common business model for domain registrars, but it can catch new website owners by surprise. Always check the renewal price, which should be clearly listed during the checkout process. Find out more: How to choose a domain registrar Best domain registrars Trust and perception Because .com is so familiar, some users might be wary of less common extensions. A recent study explores how users misunderstand domain structure, especially unfamiliar top-level domains, and how these misconceptions can lead to mistakes. Users often have a mental idea of what a URL should look like, so unfamiliar TLDs can sometimes be perceived as less credible or secure. This is becoming less of an issue as more alternative TLDs appear, but it's something to consider for B2B companies where trust is paramount, like finance or healthcare. However, for other types of website e.g. portfolio, blog, events etc., these concerns may be less relevant. ‘Spam’ association Some cheap TLDs have been associated with spam or low-quality sites. This can lead to your emails being flagged as spam more easily. Building a reputable site and following email marketing best practices can help mitigate this, but it’s a hurdle that a .com domain is less likely to face. Examples of cheap domain extensions Wondering how these domains look in the real world? Here are a few examples of how you can use cheap domain extensions creatively: For a personal blog: adventures.online For a freelance developer's portfolio: markus.tech For a pop-up eCommerce shop: summerthreads.store For an artist's gallery: sarahchen.art For a community group: ourneighborhood.space These examples show how the extension itself can add context and personality to the domain name. They are memorable, descriptive and, best of all, affordable. You may also be interested in: most popular domain extensions. Are ccTLDs a good option when looking for a cheap domain extension? Country-code top-level domains (ccTLDs)—like .uk domain, .ca domain, .in domain or .de domain—can sometimes be affordable, but they aren’t always the best choice when your goal is strictly to find the cheapest domain extension. Pricing varies widely by country, and some ccTLDs come with extra requirements, like proving residency or having a local business, which can add cost or complexity. While a few country code domains are competitively priced, many popular ones—such as .io, .co and .tv—are actually among the more expensive options because they’re used globally by tech companies, creators and startups. If you’re on a tight budget, newer generic top-level domain extensions (gTLDs) like .xyz, .online or .site usually offer the lowest first-year prices and fewer restrictions. ccTLDs remain great for building local trust or targeting a specific geographic audience, but they're not typically the most cost-effective choice if you simply want the cheapest possible domain. Where do cheap domains work well? A great domain name doesn't have to come with a high price tag. In fact, some of the most effective and affordable domain extensions are those that speak directly to a specific industry or purpose. These niche domains help you connect with your audience right away by telling them exactly what you do. They are a smart and budget-friendly way to get the perfect web address. Think of these domains as a quick introduction. Before anyone even clicks on your site, they have an idea of what to expect. This is a great way to attract the right visitors and build a memorable brand. Perfect for portfolios and creative projects If you're a creative professional, a specific domain extension can instantly signal your area of expertise. It acts as a signpost for potential clients, letting them know they've come to the right place. This clarity can make all the difference. For example, the .photography domain is an excellent choice for photographers. It’s clear, direct and professional. Instead of a generic address, your URL becomes part of your branding. Similarly, extensions like .art, .design or .media work wonderfully for artists, designers and media professionals looking to present their work. They are often inexpensive and add a professional touch for a portfolio website. Ideal for eCommerce and retail When you're selling products, your domain name can be a powerful tool. An extension like .shop or .store immediately tells visitors you're open for business. It removes any guesswork and gets customers in the right mindset to browse and buy. These extensions are great for all kinds of retail businesses, from small boutiques to larger online stores. They are easy for customers to remember and can create a strong association with your brand. Using a domain like yourbrand.shop is a clear and effective way to build your business and attract shoppers without spending a fortune on your web address. Other options like .forsale can also work well, depending on what you're selling. By choosing a domain that fits your business, you're setting yourself up for success from day one. Learn more: can you buy a domain name forever? 5 steps to find the cheapest domain extension that works for you When looking for the cheapest domain extensions, do your research thoroughly: Compare prices across the board, check out any deals and renewal rate options, and see what other cost-saving possibilities there are, including bundling for hosting, and registering for multiple years. Finding an affordable domain extension doesn't have to be complicated. By following a few simple steps, you can secure a great web address that fits your budget. Here’s a breakdown of the process: Choose a professional website builder Brainstorm domain names and extensions Compare pricing and renewal rates Look for bundles and promotions Register your domain 01. Choose a professional website builder Before you start your search for a domain, it's helpful to choose a website builder. Many platforms, like Wix, offer domain registration as part of their service, often including a free domain for the first year when you sign up for a premium plan. This simplifies the process by keeping your website hosting and domain management all in one place. Using an all-in-one solution means you won’t have to deal with the technical task of connecting a domain you bought elsewhere to your website host. Wix makes it easy to find and register available domain extensions, providing recommendations relevant to your industry or location. Find out more: Is Wix a domain registrar? 02. Brainstorm domain names and extensions Start by thinking about what you want your website domain name to communicate. It should be memorable, easy to spell and representative of your brand or business. Make a list of potential names. Once you have a few ideas, you can start exploring different domain extensions. While .com domain is the most recognized TLD, it's not your only option. There are hundreds of extensions available, from standards like .net and .org to newer ones like .shop, .blog or .app. Consider which extension best fits your niche. For example, a photographer might benefit from a .photography domain extension, while a tech startup could use .io. Pro tip: Use Wix's domain name generator to instantly generate creative and relevant name ideas. It uses smart suggestions to help you find a domain that stands out — including available .ai options. 03. Compare pricing and renewal rates Domain extension prices can vary significantly. Some newer or more niche TLDs might have low introductory prices but much higher renewal rates. It's important to look beyond the first-year cost and consider the long-term expense. A domain that seems cheap initially could become costly over time. When comparing, check the registration price for the first year and the annual renewal fee. Some registrars offer multi-year discounts, which can save you money if you're confident about your choice. Be transparent about the total cost of ownership to avoid any surprises down the line. Find out more: Best domain registrars 04. Look for bundles and promotions One of the best ways to get a cheap domain extension is by taking advantage of bundles and promotions. As mentioned earlier, many website builders like Wix include a free domain name for the first year with the purchase of an annual premium plan. This is a great deal for anyone building a new website from scratch. Keep an eye out for special offers from domain registrars, especially around holidays or major sales events. These promotions can provide significant savings, but always read the fine print to understand the terms and renewal costs. Find out more: I want to buy a domain name 05. Register your domain Once you've found the perfect name and an affordable extension, it's time to register it. The registration process is straightforward. You’ll need to provide your contact information, which will be added to the WHOIS database—a public record of domain ownership. Many registrars offer domain privacy protection, which masks your personal information for an additional fee. After registering your domain, you'll need to connect it to your website. If you registered your domain through your website builder, this step is often handled automatically. If not, you'll need to update your domain's DNS (Domain Name System) settings to point to your website's server. Learn more: How to register a domain name Does Wix offer free domains? Choosing a domain name is one of the first exciting steps in learning how to go about building a website. With so many cheap domain extensions available, you don’t have to let a tight budget stop you from getting started. By balancing low initial costs with long-term value, you can find the perfect name that fits both your brand and your wallet. When you're ready to take the next step, you can find and register your ideal domain name right here with Wix. We provide domain extensions for any industry or geography, making it simple to find a web address that's just right for you. When you sign up for a yearly or multi-year Premium Plan, Wix provides a free domain voucher for the first year. This means you can secure a custom domain name, like yourbusiness.com, without paying extra upfront. After the first year, standard renewal rates apply. Cheapest domain extensions FAQ What is the cheapest domain extension? The price of domain extensions changes frequently due to promotions and registrar pricing. Typically, extensions like .xyz, .online and .site are among the most affordable, often costing just a few dollars for the first year. However, it's important to check their renewal rates, as they can be significantly higher. Is it worth getting a cheaper domain extension? A cheaper domain extension can be a good option, especially if you're on a tight budget. As long as the extension is relevant to your brand and easy for your audience to remember, it can be just as effective as a more expensive one. The most important factor is having a professional and functional website that your domain leads to. Can I get a domain extension for free? Yes, you can often get a domain extension for free for the first year. Many website builders, including Wix, offer a free domain name as part of their annual premium plans. This is an excellent way to reduce upfront costs when starting a new website. Is it a good idea to use a cheap domain for a business? Yes, it can be a great idea, especially for new businesses, startups, or niche online stores. A cheap domain lowers your initial costs and can offer better name availability. Just be sure to check the renewal fees and choose an extension that aligns with your brand. Will a cheap domain extension hurt my SEO? No, Google has stated that all TLDs are treated equally in search rankings. What matters most for SEO is the quality of your content, your site's user experience and your backlink profile—not the price of your domain.

  • 7 best domain registrars to buy from

    The perfect domain is just a click away: claim your domain→ Domain name registration is one of those early decisions that can create problems down the line if you rush it. The best domain name providers make domain name registration clear, affordable and easy to manage. They help you search availability fast, understand what you’re paying for and keep your domain secure long after checkout. TL;DR: best domain registrars This guide covers the top registrars, highlighting their features, pricing and who they’re ideal for. Whether you want a bundled website builder, affordable pricing or advanced management tools, this overview will help you pick the best domain provider for your business. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place—business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. You’ll learn: What domain name registration includes and why the registrar matters How the best domain registrars compare on price, features and support Which domain providers fit different needs like bundling, low cost or long-term use What to watch for with renewals, fees and privacy protection How to choose and secure a domain that supports your business growth Compare top domain registrars Domain registrar Best for Key features Wix Bundling with free web hosting and SSL certificate Integrated WHOIS lookup and protection, 24/7 support, free domain with premium plan, supports over 400 domain extensions Name.com Small businesses and solopreneurs On-trend memorable domains, Google Workspace and Wix integrations, trusted customer support Domain.com Straightforward use, long-term registration Fast beginner-friendly registration, multi-year purchase, complete DNS control Namecheap Cheap domain name registration Low-cost domains, free WHOIS privacy, live chat support Bluehost Pairing with web hosting Domain locking, hosting bundle deals, intuitive management platform NameSilo Affordable pricing and free extras Free WHOIS privacy, transparent pricing, bulk discounts HostGator Old-school domain extensions Domain locking, hosting bundles, 24/7 live chat and phone support 7 best domain registrars Wix Name.com Domain.com Namecheap Bluehost NameSilo HostGator 01. Wix Best for: Bundling with free web hosting and SSL certificate If you need a free web hosting platform in addition to a domain name, then choosing Wix is a no-brainer. On top of a long list of templates and Wix features for building a professional online presence, you’ll get access to powerful domain management tools, such as privacy protection (WHOIS protection), easy transfer, subdomains and a business email address. Furthermore, Wix will also provide you with 24/7 security monitoring, HTTPS and SSL protection, which are essential when you're learning how to make a website. The platform’s robust domain search tool helps you learn how to choose a domain name based on the availability of your name idea within hundreds of domain types. Any of these options can be registered as a free domain name for the first year with the purchase of a premium plan for your website. The pricing for each domain without a free voucher appears next to each option and depends on the type of domain extension, local currency and local tax laws. Afterward, you can extend your domain subscription for up to three years, with significant discounts applied for each additional year. Key features: Integrated WHOIS lookup and protection 24/7 customer support Free domain name for a year with premium plan Wix supports over 400 domain name extensions, some of the most popular include: .com domain, .de domain, .xyz domain, .co domain , .ch domain, .be domain, .store domain, .info domain, .tv domain, .tech domain, .company domain, .digital domain, .ca domain, .fr domain, .nl domain, .email domain, .gifts domain, .group domain, .live domain, .me domain, .media domain, .net domain, .today domain, .top domain, .org domain, .icu domain Learn more: What is a domain name registrar? How to choose a domain name registrar Is Wix a domain registrar? Can you buy a domain name forever? 02. Name.com Best for: Small businesses and solopreneurs Name.com helps you find domains that get you found. Launch your business online, all with tools that make every step simple. You can build a cohesive and memorable brand, drive qualified traffic to your site, and create a secure, stable foundation for your business. Name.com’s platform is designed with solopreneurs and small teams in mind. You can find a short, memorable name that catches eyes and wins customers, develop your brand with trusted products like Wix and Google Workspace, and enjoy peace of mind as your business grows. Key Features: On-trend, memorable domains Best-in-class add-on products and services like Google Workspace and Wix Great customer support–Trust Pilot 4.3 rating Learn more: Web host vs domain registrar Domain name management How much does a domain name cost How to choose a domain registrar 03. Domain.com Best for: Straightforward use, long-term registration Domain.com is the best domain registrar choice for those looking to register a domain name for several years and who don’t require web hosting. The beginner-friendly platform offers the most popular top-level domain extensions as well as numerous country code top-level domains, all of which can be purchased for up to five years. This registrar provides a wide array of domain management tools, including bulk registration, transfers, live chat support and DNS management, among other additional services. Pricing for a .com extension starts at $9.99/year, but you’ll need to pay an additional $8.99/year if you want to add WHOIS protection. The registration process is noticeably fast, taking just a couple of minutes overall. Key features: Fast, beginner-friendly registration process Multi-year domain name purchase Complete DNS control 04. Namecheap Best for: Cheap domain registration As you might have guessed by its name, Namecheap stands out as one of the best domain registrar choices in terms of domain name cost. The platform provides a streamlined process that allows searching for individual domains or batches of up to 50. Furthermore, you’ll be able to see the WHOIS record of unavailable domains and make a bid for them through the site via DomainAgents. In spite of this lower pricing, with .com domains starting at just $8.88/year, Namecheap’s service holds strong against other domain name providers. All registrations include WHOIS protection, a user-friendly management system and an account panel. Additionally, the platform offers a handful of upsells such as G Suite integration, customizable email and web hosting. Key features: Low-cost domain name registration Free WHOIS privacy Live chat support Learn more: How to secure a domain name What is domain privacy? What is domain protection? 05. Bluehost Best for: Pairing with web hosting As one of the leading web hosting platforms, Bluehost offers domain registrar services in order to allow website owners to manage all of their site’s elements within a single platform. This makes it an especially attractive choice for new site managers, as well as those who are not planning to buy additional domains over time. This domain name provider offers hundreds of domain extensions, with pricing for .com domains starting at $12.99/year, and WHOIS privacy protection costing an additional $11.88/year. All domains can be registered for free in the first year when registering for one of Bluehosts’ web hosting plans. The platform includes access to a complete DNS control panel, domain locking, auto-renewal options and 24/7 customer support. Key features: Domain locking High-value hosting pairing deal Intuitive domain management platform It's common to ask can I buy a domain name permanently? We explain why that isn't an option and how to use a domain long term. 06. NameSilo Best for: Affordable pricing and free extras NameSilo offers a simple and straightforward platform, making it a great choice for those looking for affordable domain registration without hidden fees. This is a top option for anyone seeking budget-friendly pricing with valuable free perks. Every domain purchased through NameSilo includes free WHOIS privacy, domain management tools and email forwarding. NameSilo’s pricing is competitive, with .com domains starting at $17.29/year. You can also register multiple domains at once and take advantage of bulk discounts. Another benefit is that NameSilo supports customers worldwide, with no restrictions based on billing address. Key features: Free WHOIS privacy protection Transparent pricing Bulk discounts for multiple domains 07. HostGator Best for: Old-school domain extensions Primarily known for its web hosting services, HostGator also offers a substantial selection of domain extensions and management tools as part of its one-stop shop for website owners. This includes a powerful DNS management dashboard, web hosting bundles and optional WHOIS privacy protection for an additional fee. Unlike other domain registrars on this list, HostGator focuses on 15 of the most traditional TLDs, such as .org .com and .net. With this in mind, you’ll need to search elsewhere if you’re looking for more out-of-the-box domain extensions. In terms of pricing, the registrar offers significant discounts when pairing a new domain with a web hosting plan: a .com domain starts at $12.95/year without hosting and costs as little as $2.99/year with a web hosting plan. Key features: Domain locking One-stop shop for website owners 24/7 live chat and phone support What is a domain registrar? A domain registrar helps you register and manage your website’s unique address like www.wix.com. They connect you to the organizations that manage domain extensions like .com or .org and handle reserving your name. Registrars also make it easy to renew your domain, update contact information and connect it to your website or email. Choosing a reliable registrar keeps your domain secure and in your control. How to choose a domain name registrar When it comes to choosing the best domain registrar, you need to understand the main differences that set them apart. Now that we looked at the best domain registrar options of 2025 and their offerings, let's take a look at the main features you should keep an eye on: Price: Each domain name registrar offers different prices depending on several factors, such as type of extension and registration duration. Hidden fees: Many domain registrars offer aggressive pricing for first-time registrations that result in a much more expensive option upon renewal. Domain privacy (Whois protection): Some platforms include privacy protection for free while others charge extra. Protect your personal information with a registrar that offers domain privacy, like Wix. Ease of use: Look for a user-friendly interface that makes managing your domains, DNS and settings simple especially if you’re a beginner. Add-ons and features: Check what additional products and services the domain registrar offers and pay attention to whether they’re trying to upsell you without your knowledge. Bundling options: Purchasing a web hosting plan and a domain name from the same vendor will allow you to manage everything within a single platform, and likely result in a significantly lower cost. Security: Ensure the registrar has robust domain security measures including domain locking, SSL/HTTPS support and protection against attacks like domain hijacking, DNS spoofing, DDoS attacks, typosquatting, domain squatting and malware distribution. Customer support: For your peace of mind, aim for a platform that offers live customer support 24/7. Expiration grace periods: Renewing your domain within the grace period after expiration ensures you don’t lose it, protecting your traffic and brand authority while keeping your online presence secure. ICANN accreditation: Domain registrars are accredited by the Internet Corporation for Assigned Names and Numbers (ICANN), which is the nonprofit organization that oversees the global Domain Name System (DNS). Choose an ICANN-accredited registrar to ensure they meet industry standards and operate reliably. Management tools: You need simple, reliable tools for DNS and settings to keep your site running smoothly. Transfer policies: Check how easy it is to transfer your domain to another registrar if needed. Some registrars have restrictive or costly transfer policies. Domain locking: Look for registrars that offer domain locking to prevent unauthorized transfers or changes to your domain. Reputation and reviews: Research the registrar's reputation and read user reviews to ensure they have a history of reliability and good customer service. Choose a domain registrar that's clear on pricing, easy to manage and secure by default. Check renewal costs, domain privacy and ownership controls before you buy. If you need hosting or business email too, using one provider can simplify domain name registration and ongoing management. Or ask yourself these questions: What is your budget? Think beyond the first year. Renewal costs can add up, so make sure you understand the long-term pricing to avoid unexpected surprises. Do you need other services? If you’re also looking for web hosting or a website builder, consider whether it’s easier to manage everything in one place. Bundling services can streamline setup and ongoing management. How important is privacy? Protecting your personal information is key. Look for registrars that include WHOIS privacy protection at no extra cost so your contact details stay safe. How much support will you need? Beginners often benefit from around-the-clock support. If you want guidance at any hour, check that the registrar offers 24/7 assistance through channels you’re comfortable with. What is the registrar’s reputation? Reliability, security and customer service matter. Before making a decision, review feedback from other users to ensure the registrar has a strong track record. Learn more: What is a domain name Website infrastructure Key features to compare to choose the best place to buy a domain name Factor What to consider Price Look at the first-year price and renewal costs, as these can vary depending on the domain and registrar. Domain privacy (Whois guard) Make sure the registrar offers privacy protection to keep your personal information safe. Ease of use Choose a user-friendly interface, especially if you’re new to managing domains. Features Consider whether you need a website builder, hosting, email or developer tools alongside your domain. Customer support Reliable support is key if you run into any issues or need guidance. How much does a domain name cost? Domain prices depend on the extension, popularity and registrar. Most new domains with common extensions like .com or .net cost $10–$20 per year, while premium names can sell for millions. For example, cars.com sold for $872 million and insurance.com sold for $38.5 million. Renewal fees are usually higher than the first registration. You can save on domain pricing by choosing a less popular extension, registering for multiple years or taking advantage of promotions. Some web hosts and registrars also offer free domains for hosting plans, students or non-profits. For premium domains, a domain broker can help, though most businesses can register what they need directly. Learn more: How to get a free domain name How to choose a domain name Choosing a domain name is a crucial step in establishing your online presence. A well-chosen domain name can enhance brand recognition, improve search engine rankings and attract visitors to your website. Expert tip from Einat Shafir, Product Manager: "While shorter domains can be easier to remember and type, it's not essential for your domain to be super short. What matters most is that your domain accurately represents your brand and is memorable." Here are some guidelines for selecting an effective domain name: Keep it memorable: Short, easy-to-spell names stick in people’s minds and reduce typos. Reflect your brand: Your domain should match your brand identity and appeal to your audience. Use relevant keywords: Include keywords naturally to help with search visibility, but avoid stuffing. Pick the right TLD: .com is the most recognized, but other extensions like .co can work if they fit your brand. Check availability: Use a domain name search tool to check if your desired domain name is available. If not, consider alternatives or explore other options with a domain name generator. Once you’ve picked a name, register it with a reputable registrar and set it up for your website. Your domain is your digital identity, so make it memorable and true to your brand. Learn more: What is a parked domain? I have a domain name, now what? What is a .com domain? What is a .net domain? Best domain name registrars FAQ What is the Domain Name System (DNS)? The Domain Name System (DNS) is a system that translates domain names into IP addresses. IP addresses are the unique addresses that computers use to communicate with each other on the internet. When you type a domain name into your web browser, the DNS system looks up the IP address for that domain name and then directs your browser to the correct website. How long does domain registration take? Domain registration usually takes a few minutes to complete. However, it can take up to 24 hours for the domain name to be fully propagated and available to the public. Do I need a domain for a website? Yes, you need a domain for a website. A domain name is the address of your website on the internet. Without a domain name, your website will not be accessible to the public. Does it matter which domain registrar I use? In most cases, it doesn't matter which domain registrar you use. However, there are some factors that you may want to consider, such as the price, the features offered and the customer service. What is WHOIS privacy and do I need it? WHOIS privacy hides your personal info from public WHOIS database and prevents spam and identity theft. It's highly recommended and helps maintain domain ownership rights. Wix offers free WHOIS privacy. Do all registrars offer the same TLDs (Top-Level Domains)? No, TLD offerings vary although most offer the common TLDs (.com, .net, .org). Some specialize in country-specific TLDs or new ones. Wix supports 80+ TLDs. Do registrars offer additional services like SSL certificates? Yes, many registrars offer additional services such as : SSL certificates Website builders Email hosting Domain privacy DNS management How secure are domain registrars? Domain registrar security varies by provider. And might include two-factor authentication, domain locking and secure payments. Wix uses industry-standard security measures to protect its users domains.

  • How much does a domain name cost?

    The perfect domain is just a click away: claim your domain→ A domain name is a big deal for your business. Picking the wrong one can cost you traffic, customers or make your site look less professional. Domain name prices can range from a few bucks to thousands of dollars depending on the extension, popularity and length. Knowing what goes into the cost can help you make a smart choice and avoid overpaying. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place: business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: How much does a domain name cost? While most domains cost between $6.90–$45 per year, premium or sought-after domains can cost a lot more. The price can change based on factors like TLDs, subdomains, domain length, keyword value, registration length and aftermarket prices. Good news: many website plans give you a free domain for the first year plus features like SSL and privacy protection to help you get started on the right foot. What you'll learn: Typical domain name costs by extension Factors that influence pricing Differences between standard, premium and aftermarket domains How to buy, register and manage domains Tips for choosing a memorable SEO-friendly domain Wix features that simplify domain and URL management Domain name price ranges by TLD To help you budget for your domain, here’s a quick look at the typical yearly registration costs for some of the most popular Wix domain extensions: Domain extension (TLD) Description Starting price for 1 year 1st year free with Wix plan .com The original, most popular domain $7.90 ✓ .net A versatile, widely-used domain $11.90 ✓ .org Common for nonprofits and orgs $6.90 ✓ .xyz Creative and unique websites $15.95 ✓ .online For a variety of online projects $36.00 ✓ .co.uk United Kingdom business domain $14.95 ✓ .biz For businesses of all types $15.95 ✓ .info Ideal for informational sites $14.95 ✓ .de Germany’s country-code domain $14.95 ✓ .blog For blogs and personal sites $25.00 ✓ Note: Prices were updated as of February 26nd, 2026. Learn more: What is a domain? How to get a free domain name How to choose a domain registrar Domain name prices depend on demand, length and clarity, with short names, strong keywords and .com domains usually costing more. Prices can also vary by domain registrar, registration length, bundled services and the aftermarket, where existing domains are resold based on brand appeal and competition. How much does a domain name cost? Most domains will cost between $10 and $45 per year—though some prices may be higher. Many factors can affect domain prices, so it’s important to understand your potential return on investment for each option. For instance, though a domain could be expensive, it could give you enough recognition, reputability and organic traffic that resulting sales would pay for the cost many times over. Some of the best domain name generators tell you the cost of your preferred domain as well as the price of similar domains. Register your domain name today or learn how to make a website on a paid plan to get a free domain name voucher. 8 factors that influence domain name cost Web hosting Domain extension Domain registrar Premium or popular domain names Privacy protection or other extras Length of domain registration Domain aftermarket Regional differences 01. Web hosting Many website builders bundle web hosting and domain registration fees into their pricing plans. For example, Wix offers free web hosting to all users (including those with a free plan) and a voucher for one free year of domain ownership to Premium users. Learn more: What is web hosting? 02. Domain extension A domain is made up of a top-level domain (TLD) and a second-level domain (SLD). The SLD is the first part of a domain and the website identity. The TLD, otherwise known as the domain name extension, is the second part of a domain. For example, the TLD for Wix.com is “.com” and the SLD is “Wix.” Often, if your original choice for a domain isn’t available, you might be able to buy the same SLD with a different TLD. Additionally, some TLDs are less expensive than others. You can choose from three main groups of TLDs: gTLD: A generic TLD is a domain name extension with three or more characters. The most common gTLDs are .com, .org and .net domains. Besides .com, .org and .net, while other gTLDs include .tech, .me, .co, .digital, .store, .company, .world, .website, .yoga, .studio, .ninja, .guru, .party, .company, .wiki, .tv, .directory. ccTLD: Country code TLDs are typically less expensive than gTLDs, but some of them must meet the policies of the related countries and territories. For example, if a domain name has a .fr domain, the site must have a French presence. The same is not true of all ccTLD however. Other examples of ccTLD include: .de, .nl, .ch, .co.uk, .in. sTLD: Sponsored TLDs represent private organizations. Buyers must meet certain requirements to be eligible. Some of the most popular sTLDs are .edu, .gov and .museum. Choosing an alternative extension when the .com is taken comes with a trade-off worth weighing. James Shaffer, managing director at Insurance Panda, puts it bluntly: "If the .com is taken and you're paying extra for a .biz, .info or some other odd extension, you're probably losing traffic to the 'real' owner." For some businesses that trade-off is fine. For others, it is a reason to choose a different SLD that still has its .com available. Worth knowing: some country-code and sponsored extensions require proof of local presence or eligibility before you can register them. A .fr needs a French presence, and some ccTLDs ask for local business registration. Confirm you qualify before you set your heart on a specific extension, because that requirement can add both complexity and cost. Every Uniform Resource Locator (URL) follows the same sequence: transfer protocol (HTTP or HTTPs), machine name (www.), SLD, TLD, then the path (which forms the hierarchy of a site). Subdomains, which get sandwiched between machine names and SLDs, aren’t essential, but they can organize particularly complex or tangential sections of your website. Learn more about smart domain name management strategies to keep your online presence strong. Or, discover the best .com alternatives (according to other business owners). 03. Domain registrar The cost of a domain name depends on the registrar you choose, as each one sets its own pricing. Different companies may charge varying prices for the same domain. Factors like market demand, included features and ongoing promotions can all influence the price. Learn more: Is Wix a domain registrar? Why do I need a domain name? Some registrars focus on affordable, basic plans, which is great if you’re looking for simplicity and low upfront costs. Others bundle extra services, which may cost more but provide added value for those seeking a more comprehensive solution. Many registrars offer first-year discounts but charge higher rates when it’s time to renew, so keep an eye out for hidden fees or price increases. When you get a Wix site plan, it comes with a free domain name for a year. When choosing a domain registrar, compare registration and renewal fees, extra costs for privacy or email and any bundled services. Look for discounts on multi-year registrations and watch out for transfer fees. Learn more: What is domain protection? Most expensive domain names What are custom domains? 04. Premium or popular domain names Some domain types are more valuable than others. For example, ‘LasVegas.com’ sold for $90 million in 2005, making it the most expensive domain ever purchased. When you consider that “Las Vegas” has an average search volume of 1.9 million per month, it doesn’t seem quite as outrageous. Premium domain names are short, catchy and easy to remember. They have a high search volume and a .com extension. These characteristics can give you a leg-up on SEO and attract people to your online business. Still, owning a premium domain name with a high search volume doesn’t guarantee traffic you still need to optimize your website for search engines. Therefore, it’s important to weigh the costs of a premium domain name against the potential benefits. For some businesses, that math works out clearly. Adam Garcia, founder of The Stock Dork, credits his domain directly for traffic: "TheStockDork.com is a memorable, quirky domain that helps us stand out in the crowded financial advice space and makes our brand more approachable for new investors. Last year alone, our domain name helped drive over 100,000 organic visits, since people actually remember and type it directly, rather than having to search for us on Google." Worth knowing: a premium or keyword-rich domain can support SEO and brand recall, but it does not generate traffic on its own. You still need quality content and on-page SEO behind it. Treat a premium domain as a head start, not a substitute for the work of ranking. Why some business owners are wiling to pay $100+ a year for a premium domain. .com domains are popular and trusted. They often cost more than other extensions. Short easy-to-remember names and common words usually have a higher price tag. When picking a .com domain compare registrar prices for registration and renewal fees. You can also lock in a multi-year registration to avoid future price hikes. Learn more about .com domain cost on Wix 05. Privacy protection or other extras All domain owners must share their name and contact information with ICANN, the nonprofit corporation that assigns and maintains domains but some domain registrars offer privacy protection for an additional cost. Tip: Wix domains come with privacy protections that prevent spam, but you can activate privacy protection for an added fee if you don’t want any of your information to be listed in the WHOIS directory. 06. Length of domain registration The amount of time you register a domain for can impact its cost. Under ICANN regulations, the longest a domain name can be registered for at one time is ten years. A domain name registered for ten years will likely be more expensive than annual domain registration but some registrars may offer discount pricing on longer registration signups. Domain names can not be bought permanently, instead they're registered on a lease basis. The risk of registering year by year is real. Kacper Rafalski, demand generation team leader at Netguru, learned it firsthand: "The pricing on our domain has seen an increase over the last few years. We've missed the chance to expand the plan for more years and had to renew it from scratch, and all of a sudden the pricing went to around $110 per year." Locking in a longer registration when you can often protects against exactly this kind of jump. You can explore the precise cost of domain extensions on Wix with this top-level domains list. Read also: Tips for future-proofing your domain 07. Domain aftermarket If a domain is unavailable and you’re set on making it yours, you might be able to buy it through the domain aftermarket. Aftermarket domains can be quite expensive ($1,000-$30,000), so it’s important to set a budget beforehand. First, you’ll have to find the domain name owner’s contact information through ICANN. Then, you’ll send them an email asking if the domain is for sale. If it is, you can start the bidding process. Finally, you’ll send the payment through a secure third-party payment service. The domain aftermarket has become an industry in itself, with auction sites and domain brokers that save you the hassle of tracking down the current owner of the domain. Unfortunately, many scams exist, so be wary of offers that seem too good to be true. 08. Regional differences Domain name prices vary based on location, influenced by factors like local regulations, demand and economic conditions. For example, domains such as .de (Germany) or .uk (United Kingdom) are often more affordable due to competitive local registrars. On the other hand, extensions like a .io domain (British Indian Ocean Territory) or .tv (Tuvalu) can be pricier because they’re popular in industries like tech and media. For example, .de (Germany) accounted for over 17 million registered domains in 2025, making it one of the most popular country-code TLDs globally. Some domains, like .ca (Canada) or .jp (Japan), may require proof of residency or business registration, which can add complexity and cost. Currency fluctuations and taxes can also impact pricing, so planning ahead is key. While .net domains are typically cheaper than .coms, they still offer great value for tech and network-focused businesses. Prices vary based on length keywords and demand, with shorter memorable names costing more. As you choose your .net domain, compare registration and renewal fees across registrars. Also look out for extra costs like privacy protection or bundled services to ensure the total investment fits your budget. Why is owning a unique domain name so important? As Kerry Anderson, the Co-Founder of RankingCo says: After 15 years scaling businesses and helping companies go from $1M to $200M+ in revenue, I've seen domain choices make or break digital strategies. My biggest rule: Keep it brandable, not keyword-stuffed. Your website is often a customer’s first impression of your business. A quality domain name makes your website easy to find, establishes your brand and stabilizes your online presence. Together, these factors contribute to your online visibility, which translates into more business opportunities, and ultimately, more sales. Owning a domain name also simplifies tasks like how to create a business email, ensuring your brand’s professionalism in every interaction. For many Wix users, the deeper value is ownership: a home online that belongs to you rather than a social platform that can change its rules overnight. "Having my own site has changed everything. It feels like the 'digital home' for all things connected to my artwork. I love that I can direct people to one site and there they can buy my art, view my portfolio, inquire to work with me, learn about who I am and even find resources for other artists." Laihha Organna, Loinda Flow, Maui, Hawaii (Wix user, independent artist) That shift from borrowed space to owned space is a common turning point. Caitlin Grace, the Australian artist behind Caitlin Grace Art, spent her early years relying on social media alone to showcase and sell her work, with no central place for pricing, FAQs or a professional brand identity. After building her own site, she now points to it as the foundation of the whole business: "I am really proud of the email list I created through Wix. If my socials were deleted tomorrow, I know my business would survive because I have built a list of people who have subscribed, wanting to receive updates and stay in the loop about my art. Over 10K people have subscribed so far." Her owned audience now numbers more than 10,000 subscribers, all routed through the site her domain points to. Furthermore, having a unique domain inspires trust and gives you room to explore email name ideas that strengthen your branding efforts. This is why registering your own domain is a crucial step to take when you create a website and optimizing your site's infrastructure. How to buy a domain name? You can change just about everything about your business, but changing the domain name down the road can be a serious headache. Because your website will function as the central hub of your online business, changing its domain is like pulling the bottom block of a Jenga tower. That central-hub role is exactly what makes a domain worth getting right. Travel creator Dain Finney, who runs Dain Luka on Australia's East Coast, had been piecing his business together across Instagram grids and manually shared PDFs before he built one place to send everyone: "Having a dedicated, well-designed site has helped me bridge that gap between being just a creator on Instagram and being seen as a professional creative business." A domain is what makes that single, professional destination possible. For that reason, take care when buying a domain name. Here are instructions for how to buy a domain name: Choose a good domain name Check if your desired domain is available Find a reputable domain registrar Claim the domain name Buying a domain with costs in mind starts with comparing registrars to find the best registration and renewal rates. Check for extra fees for privacy protection, email or SSL certificates and see if multi-year registration discounts are available. 01. Choose a good domain name Understand how to choose a domain name that's simple, short and informative to appeal to visitors and search engine crawlers. Simple: Your domain should be simple enough for people to pronounce and spell so people can easily remember it. Therefore, it’s also best to avoid peculiar spellings or arbitrary symbols. Short: The longer a domain name gets, the harder it is for visitors to remember. Whereas the average domain length is 13 characters long, the average domain amongst the world's 500 most popular websites is seven characters. On-brand: Your domain should incorporate your business name, or at least a variation of it. This will make your website immediately recognizable and consistent with your other branding elements. Don't have a business name? Create yours now with the help of the Business Name Generator. SEO-friendly: Your domain name is one of the first things Google assesses when ranking your site. Consider incorporating keywords that describe your business. Incorporating a location into the domain (e.g., jennalaska.com or jenn.us) is helpful for businesses that want to improve their local SEO. Characterize your business according to your industry (e.g., jennphotography.com or jennsphotos.biz). Easy to pronounce: People don't just have to type your domain, many times they will need to say it out loud. As Rafael Romis the CEO of Weberous Web Design says, the radio test is key. He notes, "You want a name that people can easily talk about. If your domain is hard to pronounce or you can't spell it, then you're making it harder for people to follow along. You want to make it as easy as possible." "Our domain name is Weberous.com. Try to say that out loud. Nine times out of ten people will ask, 'Did you say Webers?' or 'Is it Weberoos?' Almost nobody remembers it, and nobody gets it on the first try. You want people to get it on the first try." All that said, if you already have a domain name that doesn't have those characteristics, it is more SEO-friendly to maintain the same domain over your business’s entire lifetime than to redirect the domain to a shorter, simpler and more informative one. 02. Check if your desired domain is available Another business may have already taken your desired domain name, so the first step is to do a domain name search. If your first choice isn’t available, pop it into a domain name generator, which can help you find a similar domain name. You might be able to keep your SLD and just change the extension. Learn more: .biz domain meaning Is .shop a good domain? What is .ai domain? 03. Find a reputable domain registrar In order to claim your desired domain, you need to go through an ICANN-accredited domain registrar. The registrar will manage your domain and keep track of renewals. Therefore, research a domain registrar’s reputation and its terms and conditions before signing up. Some registrars have hidden fees—such as for administration and renewal fees—that push the domain name cost higher than it should be. This list of best domain registrars can help you with this, too. Learn more: What's the easiest way to get a domain? To register a domain on a budget, compare costs across multiple registrars. Look for bundled service deals, choose cheaper extensions if .com is too pricey and consider multi-year payments. 04. Claim the domain name Finally, it’s time to learn how to register a domain name. You’ll have the opportunity to claim it for one, two or three years. Once you’ve finished the registration process, just connect the domain to your site and publish. Learn more: I have a domain name, now what? How to find the exact domain cost Finding the exact cost of a domain is simple when you know where to look: Visit a domain registrar or website builder: Go to your chosen platform to search for your desired domain name. Search for your domain: Enter your desired name in a registrar or website builder to check availability and pricing. Check renewal prices: Look at the annual renewal cost to plan your budget for the future. Consider bundles: Some website plans include a free domain for the first year, which can save money and simplify setup. Compare options: Review different extensions and registration lengths to find the best fit for your website and budget. Hidden fees when buying a domain Don't get tricked by a low price tag. The initial cost of a domain is often just the beginning. Other fees can pop up later at checkout, renewal time or if you hit a snag. Knowing about these costs upfront will help you budget better and avoid any surprise bills. Domain renewal fees Many domains are offered at a lower price for the first year, but the cost goes up when it's time to renew. This increase can vary, sometimes even doubling the initial price. Registrars might also raise their prices over time, especially for popular extensions like .com. Before you buy, always look for the renewal rate not just the promotional price. If you’re planning on holding onto your domain for a while, the long-term cost is what really counts. Domain transfer fees Thinking of moving your domain to a new provider? You might have to pay a transfer fee. Often this fee includes a one-year renewal, but every registrar has different policies. Keep in mind you can’t transfer a domain within the first 60 days of registering it or right after an ownership change. Some registrars make it tricky to leave by adding extra steps or delays so it's a good idea to check their transfer policy before you commit. Domain privacy protection When you register a domain, your contact info is usually listed in a public database. Privacy protection keeps this information private to reduce spam and protect your identity. Some providers offer this for free while others charge a yearly fee. Also, some domain extensions don’t support full privacy due to registry rules so your information might still be partly visible. Redemption and recovery fees If your domain expires and you forget to renew it, it won’t vanish right away. It typically goes into a grace period and then a redemption phase. If you want to get your domain back during the redemption phase, it can cost a lot more than a regular renewal—think $80–$150 or more. If you miss that chance, the domain could be auctioned off or released to the public. Then you might lose it or have to buy it back for a much higher price. Add-ons and upsells When you're checking out, many registrars will offer extra services like a business email, security features or website builders. These can drive up your total cost fast, especially if they're already checked for you. Some add-ons are helpful but many are optional or can be found cheaper somewhere else. Taxes and regional charges The price you see might not be the price you pay. Depending on where you live, VAT, local taxes or currency conversion fees can be added at checkout. Some registrars show prices before tax, which can lead to a surprise when you see the final bill. If you're buying from another country or paying in a different currency, exchange rates can also change the cost. With Wix, domain pricing is transparent. Costs typically include: Annual registration fee Free SSL certificate Free domain privacy (WHOIS protection) No hidden setup fees Additional services like Premium DNS are optional. Renewal prices are clearly stated too. Always review all terms before purchasing a domain to avoid surprises. Domain pricing trends The domain name market is experiencing noticeable changes in both pricing and regulation. Staying informed about these trends can help you make smarter, more cost-effective decisions. Here's what you need to know: Continued growth in domain registrations: The total number of domain name registrations across all top‑level domains reached 386.9 million by the end of the fourth quarter of 2025, up 8.4 million (about 2.2 %) from the previous quarter and 22.7 million (6.2 %) year‑over‑year. .com price increases and regulatory concerns: Since 2018, VeriSign, the company that exclusively operates the .com TLD, has increased prices by 30%. This has raised concerns among U.S. lawmakers, who are pushing for investigations into potential antitrust violations. They argue that VeriSign may be using its monopoly to overcharge customers without providing better services. If you're managing .com domains, keep an eye on these developments—they could impact your costs moving forward. The rise of alternative TLDs: While .com is still the top choice, with over 157 million registrations, other TLDs are becoming popular alternatives. For example: de (Germany) has approximately 17.6 million registrations, .net has 12.6 million and .org has 11.1 million. Growing demand for .ai domains: The .ai extension, originally designated for Anguilla, is gaining momentum as startups and tech companies adopt it to signal innovation and alignment with artificial intelligence. As demand rises, so do prices: .ai domains now cost significantly more than standard options, often starting at $70–100 per year. Renewals can also be higher than average. With over 20,000 new registrations each month—a trend likely to accelerate—it’s worth considering whether the branding value justifies the long-term investment. How to save on a domain name without hurting your business Paying less for a domain can be a smart move, but it’s key to know when saving makes sense and when investing a bit more could save you headaches later. For new projects, side ventures or personal sites, going with a standard domain and a common TLD like .com, .net or .org is usually a safe bet. These domains are affordable, widely recognized and often come with essential features like privacy protection if you choose a reputable registrar. Less popular extensions like .xyz, .online, .site or the .icu domain can also help keep costs low while still giving you a professional online presence. When to save on a domain name Budget-friendly domains are a great choice when you don’t need specific keywords, your project is short-term or your brand is just starting out. This is especially true if you’re playing around with a website or testing a business idea, you can always upgrade later if things take off. Saving money here means you can put more of your budget into other parts of your site like hosting, design or marketing. A mid-range domain often hits the sweet spot. Jessica Henderson, founder of Sell My House Fast Houston TX, found hers by trial and error: "I started with a basic $12 domain name but quickly realized I needed something more memorable for our Houston market, so I now pay about $85 annually." After switching to a clearer, more memorable domain, she reports better organic search results and clients who mention finding her more easily through Google, which she considers the right balance of professionalism and cost for a local business. When it pays to spend more on a domain On the other hand, sometimes spending a little extra upfront can really pay off. If your domain is a big part of your brand identity, a short, memorable and easy-to-pronounce name is worth the higher price. Premium domains with good keywords or strong branding potential can boost your SEO, build trust and make your site easier for people to remember. If you’re in it for the long haul, getting the right domain now saves you from expensive rebranding or domain changes later. Cyrus Partow, CEO of ShipTheDeal, made that call deliberately: "I found that investing $250 a year in ShipTheDeal.com was worth every penny since it perfectly matches our brand and instantly tells visitors what we do. After trying cheaper alternatives with hyphens and longer names that confused customers, I realized a clean, memorable domain actually saves money in marketing and builds more trust with shoppers." Buying a domain from its current owner might feel like a big spend but think of it as a smart investment if it’s the perfect fit for your brand. Smart saving strategies The goal is to find the right balance between cost and value. Cheap domains can work well for small projects but investing in the right domain for a growing business can boost branding, trust and long-term growth. Compare registrars: Check registration and renewal fees to find the best overall value. Look for bundled plans: Some website builders or hosting services include a free domain for the first year. Consider multi-year registration: Locking in a domain for multiple years can save money and prevent annual price hikes. Pick a less popular TLD: If your project allows it, non-.com extensions can be more affordable. Skip unnecessary extras: Avoid paying for additional services like multiple subdomains or email addresses if your plan covers them. Use a domain generator: If your first-choice name is too expensive, generators can suggest alternatives that fit your budget. How to negotiate a lower price for your domain The most valuable domain names are claimed fast. Securing the perfect domain name might seem challenging, but negotiating the price doesn’t have to be. Start by researching domain prices across registrars and resellers. Understanding the typical price range for your desired domain, or similar ones, gives you a solid foundation. Check if the domain is listed in auctions or with brokers to explore pricing flexibility. When it’s time to negotiate, approach the seller with confidence and professionalism. Share your interest and make a counteroffer based on your research. If the seller isn’t willing to budge, don’t hesitate to walk away, this can sometimes encourage a change in their stance. Ask about potential savings, like discounts for multiyear purchases, to get more value in the long term. Stay patient, focused and committed to finding a deal that works for your budget and goals. Domain name cost FAQ Why do some domain names cost more than others? Domain name costs vary depending on factors like the popularity of the extension (e.g., .com typically costs more), the length and simplicity of the name, keyword value for SEO and the brandability of the domain. Additional elements such as existing traffic, backlinks, the age of the domain and demand within specific industries can also influence pricing. Premium domains with higher market demand will usually cost more. Do I need more than one domain? Having more than one domain helps protect your brand by securing variations and preventing misuse. It’s great for targeting specific markets through region-based domains or audience-focused URLs. Strategically used, multiple domains can also support SEO by highlighting key areas of your site. How often do I need to pay for my domain? Domain payments are typically annual. Wix offers a minimum 1-year registration, with renewals occurring yearly. You can opt for auto-renewal or multi-year registrations (up to 5 years). Wix also sends renewal reminders and offers a grace period after expiration, usually 30 days. Wix Premium plans include a free domain for the first year. What's the difference in cost between different domain extensions? The cost of a domain extension on Wix varies depending on the extension itself. For example, a .com domain costs $7.90 per year, .org starts at $6.90 per year and .net at $11.90 per year. Country-specific extensions like .co.uk are often more affordable, while newer extensions like .xyz or .site are typically cheaper. Premium domains can be significantly more expensive, depending on the demand and their commercial potential. Are there any additional costs for domain privacy? With Wix, domain privacy is included at no additional cost with free WHOIS protection, automatically applied to eligible domains. This helps shield any personal information from public view, in term preventing spam and identity theft. There no hidden fees involved and is available for most domain extensions. Does Wix offer competitive pricing for domain names? Yes, Wix offers competitive pricing compared to other major registrars. They provide first-year discounts, a free domain with annual premium plans and no hidden fees. Additional perks include a free SSL certificate, free domain privacy via WHOIS and transparent renewal costs. Wix also runs regular promotions and offers easy domain management within its platform. Can domain name prices vary over time? Yes, domain name prices can fluctuate. Factors like popularity, age and market demand influence pricing. Popular extensions like .com and .net are generally more expensive. What are the costs of an expired domain name? Expired domain names go through an auction process. The cost depends on factors like age, popularity and competition. Some can sell for significant amounts, especially if they have a strong online history. How do you buy a domain name that’s not listed? If a desired domain is unavailable, consider looking for similar options, contacting the owner, using a domain broker or waiting for it to expire. Is a good domain name worth the money? A good domain name can enhance brand recognition, improve SEO and make your website more memorable. While premium domains can be costly, a well-chosen and affordable one can be effective. Ultimately, the decision depends on your specific needs and budget.

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