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Turn your ideas into income with Wix. Start selling with print on demand In the ever-expanding world of eCommerce and creative entrepreneurship, print on demand (POD) has emerged as a lucrative opportunity for individuals seeking to turn their artistic talents into a profitable venture. Entrepreneurs are drawn to print on demand for its potential to blend creativity with business acumen, allowing them to showcase unique designs on various products and generate income. Whether you're looking to supplement your income, establish your POD business or pursue a full-time career in the eCommerce space, understanding how to make money online with print on demand is the first step toward transforming your passion for design into a thriving business. Secure your brand’s domain and start earning online. With Wix, you can grab it fast and set up email, hosting, SSL and privacy all in one place. It’s simple, beginner-friendly and backed by 24/7 support. How to make money with print on demand Thriving in the print on demand business  isn’t just about great designs—it’s about smart marketing, staying on top of trends and managing your time like a pro. Quality and creativity are a key because standout products keep customers coming back. A strong online portfolio  can showcase your work and help you stand out in a competitive market. Looking to level up? Build a dedicated website or use popular POD platforms (like Printful ) to drive traffic and grow your brand. Focusing on a niche can boost visibility and attract loyal customers who value unique, high-quality products. If you have a print on demand business idea  or want to start making money as a freelancer  in the digital printing world, turning your passion into profit is all about aligning it with market demand. Before starting to sell, make sure that your business plan is safe from intellectual property infringement. 12 ways to make money with print on demand T-shirt design Hoodie and sweatshirt design Mug and drinkware design Phone case design Home decor and art prints Customized stationery Apparel for pets Face masks and accessories Customized bags and totes Tech accessories Sticker and decal design Special occasion merchandise 01. T-shirt design Dive into the world of T-shirt design by crafting unique and eye-catching designs tailored for various audiences and occasions. Utilize your artistic flair to create visually stunning and engaging T-shirts that resonate with different tastes and preferences. Whether it's witty slogans, intricate illustrations or bold statements, infuse your designs with creativity to capture the attention of diverse customers. Explore this T-shirt design website  for inspiration on this print on demand product . Learn more: How to start a T-shirt business T-shirt dropshipping 02. Hoodie and sweatshirt design Explore the realm of comfort and style with hoodie and sweatshirt design. Develop cozy and stylish designs that offer a perfect blend of warmth and fashion. Consider seasonal trends and consumer preferences to create designs that not only keep wearers snug but also make a fashion statement. This can also be a great way to make money online. Learn more: How to start a clothing business 03. Mug and drinkware design Embark on a journey of personalized and themed drinkware design. From mugs to water bottles, unleash your creativity to design items that add a personal touch to people's daily routines. Think about themes that resonate with individuals, creating a connection between your designs and the users' preferences. 04. Phone case design Combine aesthetics with functionality by creating visually appealing and protective designs for phone cases. Consider the latest trends, materials and consumer needs to craft designs that not only enhance the look of mobile devices but also provide the necessary protection. Strive to create designs that users would proudly showcase. Be inspired by our guide to print design . 05. Home decor and art prints Transform living spaces with your artistic touch by designing art prints, posters and home decor items. Explore a variety of themes, from contemporary to classic, and create pieces that resonate with different interior design styles. Your designs can become a focal point in people's homes, expressing their unique taste and personality. Explore Shira Barzilay’s website, Koketit , to give you inspiration on how to springboard your career.  06. Customized stationery Merge functionality and creativity in customized stationery design. Create craft notebooks, planners and notepads that stand out with personalized touches. Consider incorporating unique patterns, illustrations or even customizable features that allow users to express their individuality through your stationery designs. 07. Apparel for pets Capture the hearts of pet owners by designing clothing and accessories for pets with unique and playful designs. Consider the comfort of the animals while infusing your designs with elements that reflect the joy and personality of pets. Your creations can become a delightful extension of the bond between pets and their owners. Learn more: Pet dropshipping 08. Face masks and accessories Address the contemporary need for stylish and comfortable face masks by designing unique patterns and accessories. Blend fashion with functionality to create face masks that make a statement while providing the necessary protection. Consider complementary accessories that enhance the overall experience of wearing face masks. 09. Customized bags and totes Explore the world of bag and tote design with fashionable and functional designs that cater to the diverse needs of individuals. Consider trends in sustainable fashion and design products that align with eco-friendly preferences while offering practical solutions for daily activities. 10. Tech accessories Enhance the digital experience by designing skins and accessories for laptops, tablets and other tech devices. Explore innovative designs that not only protect devices but also add a touch of individuality. Consider collaborating with tech enthusiasts to create designs that resonate with their passion for gadgets. 11. Sticker and decal design Bring joy and self-expression to everyday items with fun and expressive sticker and decal designs. Explore a variety of themes and styles that cater to different age groups and interests. Consider creating themed collections or collaborating with artists to expand your range of designs. Learn more: Sticker dropshipping 12. Special occasion merchandise Contribute to memorable events by designing custom merchandise for special occasions like weddings, birthdays and anniversaries. Capture the essence of these moments with personalized designs and custom merch that become cherished keepsakes. Consider collaborating with event planners or individuals to create unique and meaningful designs for their special celebrations. Explore the LemonMerch website featuring a wide range of print on demand merchandise, from hoodies and t-shirts to bento boxes and mugs. Creative print on demand examples Subscription box merchandise : Exclusive printed items like themed T-shirts, mugs and posters designed for niche subscription boxes, adding value for collectors and fans. Learn more: brochure ideas. Personalized board games and puzzles : Custom jigsaw puzzles, playing cards and board game sets featuring unique artwork, family portraits or branding for small businesses. Reversible bucket hats : Trendy double-sided designs that let customers switch up their style with different patterns, colors or brand logos on each side. Car sunshades and accessories : Fun windshield covers with eye-catching designs, personalized license plate frames and standout car decals. Printed yoga mats : Custom mats with motivational quotes, bold patterns or eco-friendly messaging, perfect for fitness enthusiasts and wellness brands. Custom sneakers and slides : Unique footwear with bold patterns, pop culture references or personal touches, great for sneakerheads and streetwear fans. Personalized journals and planners : Custom covers and inserts with artistic designs, business branding or goal-tracking templates for students, entrepreneurs and professionals. Embroidered patches and pins : Cool collectible designs for fandoms, streetwear brands or businesses looking to stand out with unique branded accessories. Travel accessories : Printed passport covers, luggage tags and travel pouches with maps, travel quotes or monograms for globetrotters and travel influencers. Gaming mousepads and desk mats : High-quality prints with gaming artwork, sci-fi themes or custom designs for gamers and office setups. Custom aprons and kitchenware : Printed chef aprons, oven mitts, cutting boards and recipe journals for home cooks, restaurants and food influencers. Outdoor gear : Printed camping mugs, waterproof stickers, picnic blankets and foldable chairs with nature-inspired designs or adventure branding. Wedding and event merchandise : Personalized wedding favors, bachelorette party T-shirts, banners and welcome signs designed for special occasions. Limited edition collector’s prints : Numbered exclusive pieces featuring original illustrations, digital artwork or photography, perfect for collectors and fans. Print on demand trends Personalized and trend-driven designs are dominating print on demand as customers look for unique, made-for-them products. AI-generated art is making it easier to create bold, eye-catching designs while eco-friendly options like organic cotton tees and biodegradable phone cases are growing in demand. Niche branding is on the rise too, with print on demand companies leaning into viral aesthetics, pop culture references and social movements to build loyal communities. Social media is a major driver of print on demand success, turning viral moments into best-selling products almost overnight. Platforms like TikTok and Instagram make it simple for creators to showcase merch, and AR tools let customers preview designs before buying. Subscription-based POD is also expanding, offering fresh designs monthly in categories like apparel, home decor and accessories. How to get started making money with print on demand Begin by honing your design skills and identifying your preferred niche within the print on demand market. Make sure to stay informed about design trends and continuously improve your skills. Next, think about how to make a website  or a portfolio showcasing your best designs and product offerings. Utilize social media platforms and POD marketplaces to reach a wider audience and attract potential customers. Learn more: How to make money on Instagram How to make money on TikTok How to make money on Youtube Set up a professional profile on POD platforms and eCommerce websites to connect with potential clients, collaborators and industry professionals. Understand the basics of how to start a business , including setting competitive pricing, optimizing product listings and managing customer orders. How to make money with print on demand FAQ How do I find customers for my print on demand products? Use social media marketing by creating targeted advertising campaigns and leverage the reach of popular POD platforms like Printful , Printify and Redbubble. Engaging with your audience through content creation and collaborations can also help attract customers. What should I charge for my print on demand designs? Research industry standards and consider factors such as your design expertise, the complexity of the design and the cost of production when determining your pricing strategy. How do I identify profitable print on demand niches? Focus on niches that match your design skills, market demand and personal interests. Specializing in areas like eco-friendly designs or pet-themed merchandise can open doors to better opportunities, especially if you build a reputation as an expert in that space. Do you need an LLC for print on demand? You don’t need an LLC to start a print on demand business, but it can offer legal protection and tax benefits. A lot of sellers begin as sole proprietors and set up an LLC later when their business grows or they want liability protection. Can you live off of print on demand? Yes, but it takes time, strategy and consistency. Successful sellers focus on niche products, strong branding and effective marketing to build steady income. Diversifying sales channels and optimizing designs for trending markets can help turn POD into a full-time business. Do you need a license for print on demand? Most print on demand businesses don't need a special license but might require a general business license depending on your state or country. If you're using copyrighted images or brands, make sure you have permission or a licensing agreement to steer clear of legal trouble. Do I need an EIN for print on demand? You don’t need an EIN as a sole proprietor unless you hire employees, but it can make things easier for taxes and opening a business bank account. If you start an LLC, an EIN is usually needed for filing taxes and handling finances. Is print on demand a good source of passive income? Print on demand is a great way to earn passive income, but it does take some effort upfront. You’ll need to create designs, set up a store and focus on marketing. Once your store is running, the platform takes care of fulfillment so you can earn money with less ongoing work.

Start selling with Wix print on demand today Choosing the right business name  when starting a print on demand business  is a crucial step in establishing a strong presence in the printing industry. The name serves as the initial point of contact for potential customers, significantly influencing their decision to engage with your print-on-demand services. A successful print-on-demand business name should possess certain key qualities. It should be memorable, easy to pronounce and relevant to the print-on-demand services you provide. A catchy and distinctive name can help your print on demand business stand out in a competitive market. Naming your POD business just got a whole lot easier . The Wix Business Name Generator gives you custom, on-brand ideas fast—along with the tools to bring your idea to life. 80 print on demand business names to get you started, by categories:  Unique print on demand business names Catchy print on demand business names Professional print on demand business names Location-based print on demand business names Modern print on demand business name ideas Timeless print on demand business names Clever print on demand business names Funny print on demand business name ideas Unique print on demand business names 1. Print Odyssey 2. Artful Impressions 3. Digital Designs Hub 4. Print Fusion Creations 5. Creative Canvas Prints 6. Aesthetic Assemblies 7. Design Synthesis Studio 8. Print Chronicle 9. Modern Mosaics Printing 10. Innovative Impressions Hub Catchy print on demand business names 11. PrintCraft Express 12. Art Bliss Prints 13. Digital Delights Studio 14. Print Carousel Creations 15. Sleek Printing Solutions 16. Visionary Visuals 17. Print Bonanza Studio 18. Trendy Textile Prints 19. Design Dynamics Printing 20. Epic Expression Creations Professional print on demand business names 21. Elite Prints Studio 22. Craftsmen Impressions 23. Print Excellence Hub 24. Precision Print Architects 25. Visionary Vanguard Designs 26. Artistry Impressions 27. Print Connoisseur Studio 28. ProPrint Professionals 29. Design Creators Printing 30. Executive Impressions Location-based print on demand business names 31. [City/Neighborhood] Print Dynamics 32. [City/Region] Elegance Impressions 33. [City] Digital Designs 34. [City/State] Styles & Prints 35. [City/Neighborhood] Canvas Bites 36. [City] Pixel Print Studios 37. [City/Region] Formidable Fabric Prints 38. [City/State] Digital Engagements 39. [City/Neighborhood] Textile Splendors 40. [City] Printing Connections Modern print on demand business name ideas 41. Digital Designs Experience 42. Chic Printing Studio 43. TechTrend Prints 44. Trendy Textile Quests 45. Digital Delightful Designs 46. Edgy Expression Events 47. Modern Masterpieces Studio 48. Print Innovation Co. 49. CyberSpace Prints 50. Design Follows Fabric Studio Timeless print on demand business names 51. Classic Prints Studio 52. Time-Honored Impressions 53. Heritage Print Creations 54. Printing Classics Collective 55. Vintage Visuals 56. Nostalgic Notions 57. Traditional Textile Trends 58. Print Legacy Studio 59. Evergreen Impressions 60. Ageless Assemblies Clever print on demand business names 61. Print Dynamics 62. Artistry Impressions 63. Fabric Brainwaves 64. Canvas Enigma 65. Savvy Print Solutions 66. Witty Design Networks 67. Crafty Creations Studio 68. Fabric Twist Architects 69. Brainy Textile Prints 70. Print Enchantment Funny print on demand business name ideas 71. Print Comedy 72. Laughable Layouts 73. Fabric Chuckles 74. Chuckle Craft 75. Hilarious Habitat Hub 76. Funny Fabric Fables 77. Laugh Lines Prints 78. Whimsical Works 79. Grin and Grid 80. Fabric Buffoonery Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. 3 examples of real print on demand business names Jo Show Promotions We love the creative nature of this print on demand business name and how it cleverly conveys the joy of printing with custom items. Bottles & Print This container and deco printing solutions business effectively conveys the nature of its services through a clear and memorable name. Pele Prints This printing business uses an original and catchy name that utilizes alliteration and is easy to remember. How to choose the right print on demand business name Follow these important tips to make an innovative but professional decision that reflects your brand and print-on-demand business. 01. Consider your target audience Understand your target customers and tailor your name to appeal to their tastes and preferences. Consider what your print-on-demand business specializes in and align the name with the expectations of your target clientele. All of this should be included in your print-on-demand business plan .  Learn more: What is a print on demand store? How to sell print-on-demand t-shirts 02. Consider your brand identity Reflect your desired brand image in your print-on-demand business name, whether it's high-end, casual, or a unique niche. For example, if your print-on-demand business specializes in clothing, incorporating this or something associated with clothing in your name, could be a smart choice for branding purposes.  03. Be creative Embrace creativity to make your print-on-demand business name stand out and be memorable. This might mean a lot of brainstorming, combining words and working with a business name generator  to further inspire your small business name idea . 04. Test your name ideas Gather feedback from friends, colleagues and potential customers to refine and select the best name for your print-on-demand business. Consider what appeals to them, what doesn’t and what does this leave you to work with in terms of coming up with your print-on-demand business name when starting your business .  Remember these additional tips: Avoid generic names. Keep the name easy to pronounce and remember. Check name availability for trademarks and domain registration . Looking for more business name ideas? Graphic design business names Service business names Art business name ideas Freelance business name ideas Wedding business name ideas Hotel name ideas Creative portfolio names Architecture business name ideas Catering business name ideas Online store names Print on demand business names FAQ Why is choosing the right name so important for my print-on-demand business? Choosing the right name for your print-on-demand business is crucial because it serves as the first impression for potential customers. A well-crafted name sets the tone for your brand, aids in marketing efforts and significantly influences how customers perceive your print-on-demand services. A memorable and relevant name can contribute to the success and growth of your print-on-demand business. Should I think about further expansion and scale when choosing my business name? Yes, it's advisable to consider future expansion and scalability when choosing your print-on-demand business name. Select a name that can accommodate potential growth and diversification of services. Avoid overly restrictive or niche-specific names that may limit your business's adaptability as it evolves. Can I change my print-on-demand business name in the future? While it's possible to change your print-on-demand business name in the future, it's generally better to choose a name you can commit to for the long term. Changing a business name can be logistically challenging and may result in confusion among customers. If a name change is necessary, plan it carefully, communicate it effectively and update all relevant materials and platforms. Can I use my name for my print-on-demand business? Using your name for your print-on-demand business is a personal choice. Some entrepreneurs opt for a personal touch, especially if their reputation is a significant selling point. However, consider the scalability and branding implications of using your name. If you plan to grow beyond a personal brand, a more versatile and descriptive name may be beneficial.

Turn your ideas into sales and start selling with Wix print on demand→ Wondering how to create merch that actually sells? You’re in the right place. The global print-on-demand market is booming, projected to hit USD 12.96 billion  in 2025, growing over 25% annually. That means there’s never been a better time to turn your ideas into custom merch  that connects with fans, followers or customers. With a flexible website builder like Wix, and its native Printful integration , launching your store has never been easier. From brainstorming designs to setting up a fully functional online shop, the right online store creator gives you the tools to make your merch look professional and sell from day one. This guide will walk you through the entire process: ideation, design tips from our friends at Printful, file prep, print best practices (resolution, placement, formats) and platform-specific tricks. You’ll also get trend insights for 2025, strategies for staying on-brand and real examples from creators and small businesses who’ve launched best-selling merch. Click through to learn what is a print on demand store and how to start a print on demand business  to launch your first merch drop today. Wix lets you build a professional online store, integrate Printful seamlessly and turn your designs into products that sell. Wix gives you AI tools, customization options and marketing features to reach more customers—all from one dashboard. Start your print on demand journey today. TL;DR: how to create merch Here’s a quick reference you can return to while creating your own merch, whether you’re exploring how to start a print on demand store  or aiming to create some of the best print on demand products : Takeaway Why it matters Good design=better sales Designs that feel authentic and polished are far more likely to convert Know your audience & niche Focus your merch on people who already resonate with your brand Use Wix + Printful integration Save time and maintain consistency through a unified system Keep designs simple, legible, scalable Complex artwork can fail in production or at different sizes Prioritize print quality & order samples Actual output often reveals flaws the screen doesn’t Leverage 2025 trends smartly Trend-aware merch can amplify appeal without becoming dated As you read on, you’ll get full context and step-by-step guidance behind each principle. What is merch and why do people buy it? Merchandise or “merch” refers to branded products like t-shirts, hoodies, mugs, totes or posters, among many others. Often merch is designed for fans, customers or communities who purchase these special products to express alignment or belonging. It goes beyond a simple purchase: merch becomes a physical extension of identity. P eople buy merchandise for emotional reasons: to support creators, to display affiliation or to have something tangible that represents ideas or aesthetics they care about. Did you know that 95% of buying decisions  are driven by emotions? That shows just how much feelings influence what people choose to spend their money on. That psychological pull means merchandise isn’t just a revenue stream; it’s a bridge between creator and community. For creators looking to sell online , thoughtful design and quality execution are key. By focusing on print on demand products  and exploring print on demand business ideas , creators can build an eCommerce website  that reflects their brand while offering fans meaningful, high-quality merch. Because of that, design matters more today than ever. As more creators enter the space, only those with thoughtful, cohesive visual identity and quality execution will stand out. Learn how to sell print on demand t-shirts with Wix Design tips for how to create merch that sells with Wix and Printful When you combine Wix’s storefront capabilities with Printful’s mockup tools and fulfillment, you unlock a streamlined path from idea to sale. As you go through your creative process, you can leverage features like Printful’s merch maker , sync products automatically to Wix stores and maintain brand consistency across site and products. Later in this guide, you will learn practical design steps and platform-specific tips to create best-selling merchandising for your online store.  Know your audience and define your brand identity Find inspiration: trends, niche research Set clear design goals and value propositions Sketch and plan your ideas Generate mockups in Wix and sync with Printful Choose products and consider print method constraints Optimize resolution, DPI, file format Placement strategy 01. Know your audience and define your brand identity Before you sketch anything, define who you’re designing for. What do those people care about visually? What aesthetics do they gravitate toward? Your design should feel like a natural extension of your brand voice, not a random side project. If your brand uses organic textures, hand-drawn elements or minimal geometry, let your merch reflect that. “The biggest difference between designs that sell and designs that don’t is emotional connection. Your design should make someone stop scrolling and think, ‘That’s so me.’ Emotion drives the purchase decision,” says Agnese Bite, head of product design at Printful Begin with customer personas: age, style preferences, purchase behavior and what “merch” means to them. Use polls, social media DMs or surveys to ask your existing audience: would they wear your merch? What designs feel overdone? What gaps do they see in your brand’s expression? Want to turn your designs into income? Learn how to make money with print on demand  and start building a merch line that truly represents your brand. 02. Find inspiration: trends, niche research Look beyond merch for inspiration. Visual trends in streetwear, indie publishing covers, capsule collections, even album art can shift your sensibilities. Research your niche (for instance, “how to make merch” communities, fandoms, or microcultures) and note visual devices they respond to. Expert tip: Use tools like Pinterest and design aggregators to gather references, just avoid copying wholesale. Learn more about how to sell clothes online. 03. Set clear design goals and value propositions Each piece in your merch line  should serve a purpose. Will it be a conversation starter? A subtle brand statement? A limited edition collectible? When you articulate a value (e.g. “this hat signals membership in my inner circle,” or “this tote is an every-day carry for fans”), it becomes easier to design with intention and avoid off-brand missteps. 04. Sketch and plan your ideas Don’t start in digital immediately. Use thumbnails, mood boards or raw sketches to explore composition, negative space, typography and hierarchy. Select a handful of strongest ideas and refine them before moving to production. 05. Generate mockups in Wix and synch with Printful Use Printful’s integration to choose pre-designed mockups  directly from your Wix dashboard to see how your design looks on different products. Wix lets you preview how those items appear in your store context such as product pages and gallery layouts. This step helps you catch alignment issues or disproportionate elements before ordering merch samples. Learn how to start a print on demand store with Wix  and use the Printful integration to create, preview and sell your custom products, all from one platform. "The native Wix + Printful integration makes it incredibly easy for any Wix user to create and launch their own custom product line—no tech headaches, just instant access to Printful’s catalog, instant mockups and seamless store setup, all within the Wix dashboard.” - Chris Victory, head of partnerships at Printful 06. Choose products and consider print method constraints Some designs work better on certain formats because each print method behaves differently on fabric. Direct-to-garment (DTG)  sprays water-based inks directly into the fibers, so you’ll get photo-quality detail and near-unlimited colors on high-cotton T-shirts and hoodies. It needs fabric pre-treatment and heat-setting and dark garments use a white underbase to keep colors true. DTG shines for one-offs or small batches where you want complex art without setup costs, but it performs poorly on synthetics and very stretchy blends.  Direct-to-film (DTF)  prints your art onto PET film, dusts it with adhesive, then heat-presses it to the garment, which makes it more versatile across cotton, blends, polyester, fleece and even nylon. DTF preserves fine detail and multi-color work, resists cracking and is well suited to larger runs once you’ve dialed in your workflow. Screen printing  pushes ink through a prepared mesh stencil for vivid, durable solids at scale. Because every color needs its own screen, it rewards designs with limited spot colors and bold shapes rather than gradients or photo realism. It’s cost-effective for bulk orders of team shirts, corporate uniforms or event merch and it holds up wash after wash on cotton and cotton-rich blends.  Sublimation  is a heat-transfer process that turns dye into gas and fuses it into polyester, producing lightweight prints that feel like part of the fabric. It excels at edge-to-edge patterns and all-over graphics on performance T-shirts and cut-and-sew pieces, but it requires 100% polyester to achieve accurate color and durability. Use it when you want seamless coverage, tonal textures or repeating motifs without added weight or hand.  Embroidery  decorates products with stitched thread rather than printed ink, creating a premium, tactile finish that outlasts most print methods. Your design is first “digitized,” which converts artwork into stitch instructions. Embroidery resists fading and cracking over time, which makes it a go-to for merch that needs to feel substantial and hold up to frequent wear. In practice, map your artwork to the method: photo-heavy or gradient-rich designs to DTG on cotton, versatile multi-color graphics or stretch fabrics to DTF, bold spot-color logos to screen printing, full-bleed patterns to sublimation and embroidery for crisp edges, raised texture and a polished look that reads premium on hats, polos, jackets and sturdy hoodies. 07. Optimize resolution, DPI, file format Set art files to at least 300 DPI at full print size, working in RGB or the color mode Printful recommends. Use transparent PNGs for logos or elements you want floating. For vector-based elements (like logos or crisp text), use SVG or high-resolution PNGs. Always keep backup source files (e.g. PSDs or AI) so you can iterate. Learn more: Logo maker How to design a logo 08. Placement strategy Consider safe zones: no critical detail should sit too close to seams, stitching or edges. On apparel, designs should align centrally but also consider how they work when worn. Mockups help simulate how garments drape. For items like mugs or throw pillows, adjust for wrap or edge bleed. Once your mockups and art files are ready, order test samples. Wear them, wash them, photograph them and compare to your on-screen expectations. “Samples aren’t just for quality control—they’re your first marketing asset. Use them to build trust, create excitement around your brand and show customers exactly what they’re getting.” - Chava Katz, PMM @ Wix pages at Wix How to create a merch store with Wix and Printful A beautifully designed product needs an equally polished storefront, and this is where Wix + Printful simplifies your entire POD setup. Follow these steps to set up your merch store with Wix and Printful: From your Wix dashboard, open Catalog then dropshipping products to browse Printful’s catalog without leaving your site.  Add your designs and create custom merchandising products. Sign up to Printful to add the Printful App to your Wix account. Once you’re live, every order routes to Printful automatically for printing and shipping, so there are no manual uploads or handoffs to juggle.  With on-demand fulfillment through Printful, you can offer merchandise without holding inventory, reducing risk while opening up new revenue streams. The result is a streamlined workflow that frees you to focus on brand, content and growth instead of operational busywork. Keep your storefront aligned with your brand identity so the experience feels seamless from homepage to product page. Use consistent fonts, imagery, colors and voice, then enrich product pages with lifestyle shots, detailed close-ups, accurate sizing charts, and short stories behind each design to build trust.  Examples of merch stores built on Wix Seeing how creators turn designs into shoppable experiences can spark print on demand business ideas  for your own launch. The best merch stores feel like an extension of the brand, not an afterthought. They use consistent visuals, clear navigation and product storytelling to help fans find, love and buy. Below are the best websites that show how thoughtful design and a tight product mix translate into real-world sales. “Seeing how others do it is the fastest way to learn what works. Looking at website examples lets you peek behind the curtain and see design, layout and messaging strategies that actually convert in real businesses.” - Yarin Singolda, PMM at Wix 01. OwlKitty What began as a playful side project has grown into a fan-fueled brand with global appeal OwlKitty —starring Lizzy, the Portland-based floof who “appears” in remakes of classics from Star Wars to Titanic—channels internet humor into a cohesive product line fans recognize instantly. The site introduces the character’s persona with wit, then translates that charm into wearable and collectible pieces. From T-shirts and sweatshirts to totes, posters and stickers, every item feels like part of the same story. Using Wix and Printful, the team turned a viral concept into a streamlined storefront that’s easy to manage and scale. They design, mock up and sync products from the Wix dashboard, then rely on Printful’s on-demand fulfillment so each order is produced and shipped automatically. That workflow keeps the catalog fresh without the overhead of inventory, while consistent typography, color accents and clean photography maintain brand polish across product pages. Shoppers can move from a video cameo to a cart-ready item in a few clicks, with clear variants, sizing and pricing. Today, OwlKitty reaches fans around the world and keeps momentum with curated drops that balance evergreen favorites and timely designs. Check out the Wix template they used to build their print on demand store and get started on your own: Template name: Poster store website template 02. Lionel's Place What started as a family legacy has grown into a mission-led brand that celebrates individuality. Lionel’s Place  honors the lessons of Lionel, a father who taught his children to value differences, by turning illustration, design and storytelling into tools for confidence. Founded by his daughter, Karen Sanders and granddaughter, Hannah Howerton, the brand champions kids who stand out and invites families to see “different” as beautiful. That ethos carries through a playful, cohesive catalog—books that spark conversations, apparel that wears the message and art that brightens bedrooms and classrooms. Using Wix and Printful, the team translates the purpose into a polished store that’s easy to manage and scale. They design, mock up and sync products directly from the Wix dashboard, then lean on Printful’s on-demand fulfillment so every order is produced and shipped automatically. The result is a streamlined workflow with no inventory overhead, consistent product photography and typography and clear sizing and pricing on product pages. Visitors can move from discovering the story to choosing a T-shirt, pin or print in a few clicks, keeping the experience focused on the message rather than the mechanics. Today, Lionel’s Place reaches families across the country with collections that blend heart and humor—Choose Weird, California, Sacramento and Wordspirations—alongside categories like books, apparel, stickers, wall prints, pillows and home. Community is central: the brand’s mantra helps bully-proof kids one at a time by encouraging them to own their quirks and, in turn, embrace them in others. Check out the Wix template they used to build their print on demand store and get started on your own: Template name: Kids clothing store website template Learn more: Print on demand business names Print on demand companies 03. theSD.store What started as a personal mission has grown into a purpose-driven brand that puts neurodivergent voices at the center . theSD.store , fou nded by Dr. Shelby Dorse—an autistic, queer behavior analyst with ADHD from rural West Texas—uses bold design and clear messaging to reframe how people think about applied behavior analysis (ABA). Each piece blends art, color and typography to advocate for compassionate, assent-based practices while challenging outdated perceptions. The result is merch that doubles as advocacy: workwear and everyday pieces that speak to educators, behavior analysts, technicians, psychologists and anyone who believes different perspectives make care better. Using Wix and Printful, theSD.store turns that advocacy into an efficient, scalable storefront. Designs are mocked up and synced directly from the Wix dashboard, then produced and shipped on demand through Printful, no inventory to manage, no manual handoffs. This setup keeps the catalog fresh while maintaining consistent photography, sizing and pricing across product pages. Visitors can move from learning about the mission to choosing a T-shirt, hoodie or mug in a few clicks, keeping the focus on message, fit and quality. Today, theSD.store reaches a growing community with category staples, anchored by slogans that reinforce safe, compassionate, assent-based care. Dr. Dorsey’s work in clinical services and private practice informs each collection, ensuring the language resonates in classrooms, clinics and conferences alike. With Wix’s storefront controls and SEO features , the team can spotlight new drops and surface mission-aligned products for professionals searching for meaningful workwear. And with Printful’s reliable fulfillment, customers receive durable, comfortable pieces that carry the message forward, one conversation, one outfit and one setting at a time. Check out the Wix template they used to build their print on demand store and get started on your own: Template name: Clothing store website template Want to create your own online store? Start with Wix’s customizable eCommerce website templates  and bring your print on demand store ideas to life. 2026 merch trends worth embracing Design in 2025 balances high-tech experimentation with human touch. AI aesthetics are moving from novelty to mainstream, with glitch accents, generative patterns and surreal textures adding depth without overpowering your brand. Use them as secondary layers behind logos or as tonal overlays to keep readability high on T-shirts and hoodies—exploring these trends can spark business ideas . Hand-drawn illustrations push in the opposite direction and feel intentionally imperfect, which helps your line read personal and crafted. Sketchy linework, marker fills and pencil textures translate well to DTG and DTF while keeping stitch-friendly options open for embroidery. Expert tip: Test both looks so you can compare contrast, legibility and wash resilience before you go live. If you’re thinking about how to make a business website  to sell these designs, Wix makes it easy to bring your vision to life. Nostalgia continues to sell, but the winners are selective rather than copy-paste retro. Think 90s display fonts, Y2K icons and color-blocked palettes used sparingly to nod at an era without turning your product into a costume. Pair one nostalgic element with modern type or negative space to keep the piece current. Mood-led messaging is also surging as shoppers seek pieces that signal values at a glance. Calm, anti-hustle lines and radically optimistic slogans perform when the typography is clear. Build short, memorable statements first, then audition them across caps, totes and crewnecks to see where they hit hardest. Earth tones and natural textures keep sustainability top of mind while staying versatile across seasons. Muted greens, clay, sand and charcoal ground louder artwork and give you a dependable base for color variations. They also photograph consistently, which helps your product grid look cohesive on a Wix storefront. Modular logos round out the toolkit: design simple shapes that stack, wrap or lock up in multiple configurations so they scale from chest hits to back prints to tiny label tags. Create a primary mark, a monogram and a badge variant, then map each to the print or embroidery method that suits it best. With Wix + Printful, you can spin these variations into product families fast, A/B test thumbnails and retire what underperforms while doubling down on what your audience actually wears. So, whether you’re exploring web design , planning your first online business ideas or taking the leap into business ownership , these tools make it easier than ever to launch a polished, scalable merch store. Trend Description How to apply AI aesthetics Glitch accents, generative patterns, surreal textures Use as secondary layers behind logos or tonal overlays; maintain readability on tees and hoodies Hand-drawn illustrations Sketchy, imperfect, personal Ideal for DTG and DTF printing; test embroidery options for stitch-friendly designs Selective Nostalgia 90s fonts, Y2K icons, color-blocked palettes Pair one nostalgic element with modern type or negative space; avoid overdoing retro Mood-led messaging Calm, anti-hustle or optimistic slogans Create short, memorable statements; test across caps, crewnecks and totes Earth tones & natural textures Muted greens, clay, sand, charcoal Ground artwork, ensure cohesive product photography, versatile across seasons Modular logos Flexible shapes for multiple uses Create primary mark, monogram, and badge; map to print/embroidery methods for scalability Rapid testing & iteration A/B testing of products and thumbnails Spin variations into product families, retire underperforming items, double down on hits Want to learn how to make a website from scratch  to showcase your merch? Start with a template and focus on strong product storytelling. How to create merch FAQ Does it cost money to create merch? You can create and list products for free using Wix and Printful, so there’s no upfront cost to get started. You’ll only pay for fulfillment once a customer places an order, making it a low-risk way to launch your merch line. This makes it accessible for creators or small brands who want to test different business ideas without investing heavily in inventory. Do I need to copyright my merch? Not necessarily, but it’s a good idea to trademark your brand name, logo or any unique design elements if you plan to grow your business. Protecting your intellectual property helps prevent others from copying your products or profiting from your brand assets. For digital products, consider also registering your content online or including a watermark to safeguard your designs. What is the most bought merch? T-shirts, hoodies and tote bags remain the best-selling items for creators and small brands because they’re versatile, customizable and appeal to a wide audience. Other popular items include mugs, stickers and phone cases. Starting with these staples allows you to test your designs and build your first collection without overwhelming inventory management. Do I need followers to start selling merch? No, you don’t need a large following to begin selling. Start small by offering your products to friends, family or your local network. Over time, you can leverage social media, email campaigns and collaborations to grow your audience. Many successful stores began with a handful of sales and gradually expanded through online business ideas and organic reach. How do I start my own merch line? Begin by identifying your niche and designing with your target audience in mind. Then use Wix and Printful to create, list and sell your products online with minimal setup time. Make sure to choose a clear domain name  that reflects your brand and consider using a domain name generator  if you need inspiration. Pair your merch store with a simple marketing plan to attract your first customers. How do creators make merch? Most creators use print-on-demand platforms like Printful that handle production, shipping and returns. This setup allows you to focus on creativity, marketing strategies (like email marketing ) and building your brand identity rather than logistics. You can also use built-in tools for mockups and product variants, making it easy to experiment with designs and track what resonates most with your audience. Is there money in merch? Yes, when done thoughtfully, merch can be a reliable source of income. By designing products that genuinely connect with your audience and maintaining high-quality production, you can turn your creative passion into long-term revenue. Many creators also combine merch sales with how to design a website  that showcases their story and encourages repeat purchases. Can I make a mech store with no website experience? Absolutely. Platforms like Wix provide intuitive editors and website templates , so you can launch a store even if you don’t know how to make a website from scratch. You can also leverage a free AI website generator  to create a professional-looking site quickly, add your merch and start selling within hours. Do I need a domain or web hosting for my merch store? Yes, securing a domain name and reliable web hosting  is important for building credibility and making your store easy to find online. Wix offers seamless integration for free domain names or you can learn how to register a domain  through various online providers. For new creators, many platforms also include free website hosting , including eCommerce hosting , making setup simple and cost-effective. How do I choose products for my merch line? Start by analyzing your audience’s interests and preferences. Consider factors like usability, price point and customization options. T-shirts and hoodies are safe starting points, but niche items, like notebooks, enamel pins or tote bags, can differentiate your store. Test different products, track performance and use analytics to focus on the designs and items that resonate most with your buyers.

Turn your ideas into sales and start selling with Wix print on demand→ Wix success stories show that your passion project can become a profitable brand, without ever touching a warehouse or worrying about shipping boxes. Thanks to Wix, the all-in-one website builder , and its seamless integration with Printful, thousands of creators are building a thriving eCommerce website . With the print-on-demand industry projected to reach   $103 billion by 2034 , there’s never been a better time for entrepreneurs to start creating, selling and scaling their own custom products. If you’ve been curious how to start a print on demand business , now is the perfect time to explore. It’s also easy to learn how to start a print on demand store with Wix  and bring your custom designs to life. From custom merch  to smart marketing and scalable product lines, these entrepreneurs are turning ideas into products and sales, and these Wix success stories show exactly how the Wix and Printful integration can make it happen for you too. Ready to start your own store? With Wix's powerful AI website builder, you can launch your print-on-demand business faster than ever. With Wix, you can integrate Printful right from your dashboard, turn your designs into products and sell online with zero hassle. Build a professional, customizable store, let Printful handle fulfillment and use built-in SEO features , Wix AI tools and marketing strategies to grow your business. Start your print-on-demand journey with Wix and Printful today. TL;DR: Wix success stories Wix and Printful’s seamless print-on-demand integration are helping creators launch thriving eCommerce business websites without ever managing inventory. From nonprofits to sportswear brands, entrepreneurs are transforming passion projects into global businesses using automation, design freedom, website templates and smart niche targeting. By offering a variety of print on demand products  and learning how to make money with print on demand , these creators are turning their ideas into profitable, scalable ventures. Key takeaways Wix and Printful integration : Automates product syncing, fulfillment and shipping. No inventory risk : Every item is made to order, keeping costs low and flexible. Creative control : Wix’s design tools + templates let you build a polished storefront. Scalable growth : Start small, test and expand based on what sells. Proven success : Real entrepreneurs doubled revenue streams, reached global audiences and built sustainable brands. Wix + Printful at a glance Feature What Wix Provides What Printful Provides Benefit for Entrepreneurs Website setup Intuitive AI website builder + templates N/A Build a branded online store quickly Product catalog Storefront design + marketing tools 300+ customizable products (apparel, décor) Wide product variety with professional mockups Order fulfillment Real-time store management + analytics Printing, packing, global shipping automation Hands-free operations and faster order turnaround Scalability SEO, email campaigns, sales features No minimums, on-demand production Grow globally without inventory or upfront costs Profitability Pricing controls + payment processing Transparent base costs Easy to set healthy margins (30–40% typical) "The native Wix + Printful integration makes it incredibly easy for any Wix user to create and launch their own custom product line with no tech headaches, just instant access to Printful’s catalog, instant mockups and seamless store setup, all within the Wix dashboard.” - Chris Victory, head of partnerships at Printful Why Wix and Printful make print on demand simple Before we dive into Wix success stories, it’s worth highlighting why Wix and Printful are such a powerful combination for entrepreneurs exploring how to start a business . Their seamless integration provides a solid foundation for launching and scaling a print on demand business, with two standout advantages: Seamless integration Together, Wix and Printful provide a fully automated system for running a print on demand store, removing the usual headaches of inventory management and shipping logistics. Thanks to a native integration, entrepreneurs can design and customize Printful products directly within the Wix dashboard, without needing extra apps or manual uploads. This setup is ideal for those exploring print on demand companies , brainstorming print on demand business names or seeking creative print on demand business ideas . Printful’s extensive catalog (from apparel and accessories to home decor and eco-friendly products) is accessible right inside Wix. Each new item syncs instantly to the store, complete with professional mockups and detailed descriptions that make the storefront look polished from the start. Once a customer places an order, Printful automatically manages the printing, packing and shipping, while both the seller and buyer receive real-time tracking updates.  This workflow lets owners focus on design, brand growth and customer engagement. Combined with Wix’s intuitive website builder and built-in marketing tools, Printful makes it possible to scale an online store globally without ever holding a single box of inventory. Learning how to sell online ? Explore the best print on demand products  to build a store that scales effortlessly with Wix and Printful. Low-risk print on demand with zero inventory Printful’s print on demand approach means every product is made to order. You don’t need to buy or hold any inventory upfront, which eliminates financial risk and storage costs. It’s a flexible model that’s perfect for testing business ideas without heavy investment. Whether you launch one design or ten, you can scale fast, or even pivot, without leftover stock which makes it ideal for creators who want to experiment and grow quickly. “Wix and Printful take the heavy lifting out of launching a print on demand business. You can go from idea to online in a matter of hours using built-in tools for design, fulfillment, marketing and growth. It’s a full solution for anyone serious about turning their creativity into a real business.” - Chava Katz, PMM at Wix pages Ready to launch your brand? Use Wix’s powerful  online store creator to start selling your custom merch today. Wix and Printful success stories: from users to thriving brands Let’s look at how real Wix entrepreneurs are leveraging these benefits into growing brands. Each story below highlights a unique niche, the strategies the founders used and the results they achieved using Wix and Printful’s on-demand power. “The beauty of POD is time-to-market and flexibility. That advantage lines up perfectly with holidays and seasonal trends that bulk manufacturing simply can’t serve. Quality and assortment have matured so much that it’s increasingly a question of when, not if, POD captures most of the market’s growth.” - Emīls Potāpovs, senior merchant success manager at Printful Mama Dragons Unify Gamewear Ballet Papier Great Awakening Map Gifted Images LLC Lion & Lamb Kyle Sorensen 01. Mama Dragons: empowering mothers, uplifting LGBTQ+ youth Founded in Salt Lake City, Mama Dragons  is a nonprofit dedicated to supporting, educating and empowering mothers of LGBTQ+ children. What began as a grassroots support network has evolved into a vibrant community that extends its mission through advocacy, education and an online store filled with meaningful products. Launched in 2023 on Wix and powered by Printful, the Mama Dragons shop offers apparel, mugs, stickers, blankets, pet products and more, all designed to help raise awareness and fund their mission. “We wanted to stop warehousing products and focus our volunteer resources where they matter most,” explains marketing director Wendy VonSosen. Printful’s on-demand model solved that challenge, providing high-quality products at fair prices without the burden of inventory. The integration was straightforward, and today, Printful handles their fulfillment, customer service and logistics, while Wix provides a user-friendly platform already connected to the organization’s other tools. The result? Faster order turnaround, a doubled revenue stream and the ability to scale offerings without straining volunteers. Lesson:  By combining Wix’s ease of use with Printful’s fulfillment speed and product variety, Mama Dragons turned a nonprofit’s small merchandise shop into a sustainable revenue stream that fuels its mission. The store shows how on-demand eCommerce can empower community-driven organizations to scale impact without sacrificing resources. Ready to share your own mission online? Learn how to make a website from scratch  and discover how to design a website  that supports your goals with Wix and Printful. 02. Unify Gamewear: custom sports uniforms without the minimums Founded in Las Vegas by Stephen Campbell, Unify Gamewear  is a sportswear brand built on creativity and a lifelong love for athletics. Since 2018, the company has specialized in custom uniforms, apparel and accessories for teams and organizations of all sizes. When Stephen launched his Wix store, his goal was to simplify the process of ordering sports gear. He chose Wix for its strong reputation and intuitive design tools, which allowed him to quickly build a professional storefront. Printful became the perfect partner thanks to its no-minimum ordering policy, a game-changer for small teams and the ability to personalize every product with player names and numbers. “Offering no minimums to teams was huge. Being able to customize a player’s number on every t-shirt was a great option I couldn’t refuse,” Stephen explains. The Printful integration was seamless, giving Unify Gamewear access to fast fulfillment and advanced branding options. This allowed Stephen to focus on what matters most: building strong relationships with teams and programs while offering professional-grade gear without the overhead of traditional manufacturing. Today, Unify Gamewear continues to grow by leveraging social media and word-of-mouth, helping more teams look unified on and off the field. The brand stands out for its flexibility, whether outfitting a full roster or just one player, every order gets the same professional quality. Lesson:  Unify Gamewear proves that in the competitive world of sportswear, customization and flexibility are winning advantages. With Wix powering a user-friendly storefront and Printful enabling no-minimum, on-demand production, even a small brand can deliver professional-quality uniforms to athletes everywhere. Kick off your own brand journey by securing the right domain name . Use Wix’s built-in domain name search  and domain name generator  to find a memorable web address that sets your store apart from the competition. 03. Ballet Papier: a global ballet brand powered by creativity and community Ballet Papier  began as a mother-daughter project in Barcelona and has since grown into a worldwide brand where ballet meets fashion, art and storytelling. Founded by Ámbar Gavilano and Maria Berenice La Placa, the store offers original, hand-drawn designs on apparel and accessories that inspire dancers across the globe. When wholesale orders dropped during the pandemic, the duo pivoted to direct-to-consumer sales with Wix and integrated Printful to keep their collections alive. “Wix gave us the flexibility to customize our store’s aesthetic to match our artistic brand,” Ámbar explains. “Printful helped us continue offering high-quality apparel sustainably without managing inventory.” That shift allowed them to expand their collections, grow their ambassador program and reach thousands of customers worldwide. Their designs have been worn by top dancers including Marianela Nuñez, Maria Khoreva and James B. Whiteside and were featured in international magazines and ballet institutions. Beyond sales, Ballet Papier has united a global community supporting causes like Dance for Peace and connecting ambassadors across borders. Now celebrating more than a decade online, Ámbar defines success as freedom: “the freedom to do what you love and make it meaningful.” Lesson:  By combining Wix’s design flexibility with Printful’s on-demand logistics, Ballet Papier transformed a small artistic vision into a global customer base, scaling without stock risks and staying true to their creative roots. Launch your own creative brand with Wix’s reliable website hosting  and Printful’s seamless fulfillment. 04. Great Awakening Map: from viral poster to global store When artist Champ Parinya shared his visionary Great Awakening Map  online, it quickly went viral. Fans wanted more than a digital image, they wanted posters, apparel and even yoga mats. In 2018, Champ launched the Awakening 5D Shop on Wix, using Printful to make his designs available worldwide. Before switching to Wix, his store on another platform was taken down due to “policy violations.” The move to Wix gave him the creative freedom to run his business without censorship, while Printful provided automation and global reach. “Printful gave me the freedom to live as a digital nomad,” he says. “Orders come in, Printful handles the rest and I can focus on creativity and consciousness.” The results speak for themselves: over 18,000 customers, $170,000+ in revenue (as of 2024), and recognition across documentaries, podcasts and social media. Instagram and TikTok fueled his early momentum, while Wix’s built-in email tools helped him nurture a loyal community. For Champ, success means freedom: the ability to travel, create and inspire others to “escape the matrix.” His journey shows how a single hit product, backed by Wix’s stability and Printful’s automation, can evolve into a global movement. Lesson: A single hit product can launch a global brand when backed by on-demand fulfillment. Wix gave Champ an online storefront with no more control over the storefront and branding and Printful’s automation meant he scaled up without a traditional job’s constraints, truly living on his own terms. 05. Gifted Images LLC: from side-hustle to thriving niche apparel business New Orleans-based graphic designer Gregory DeCuir Jr. started Gifted Images LLC  as a side project, creating bold apparel for niche audiences like college Greek organizations and local alumni groups. After integrating Printful with his Wix store in 2019, his business scaled quickly processing over 3,000 orders and generating $240,000 in revenue without ever holding inventory. By leaning into passionate niche markets, Gregory grew organically while Printful handled production and shipping. He credits Wix’s built-in tools, like email marketing and social media integrations, for helping him expand his reach. “Don’t be afraid to make mistakes,” he advises. “Push your creativity, offer discounts and use every tool Wix gives you. The email and social marketing features will become your best friends.” His journey shows how a one-person operation can grow into a thriving online business with the right niche and the right tools. Lesson:  Find a community you understand and don’t be afraid to experiment. With Wix’s marketing features and Printful’s easy design-on-demand, even a one-person side hustle can grow into a serious online business. 06. Lion & Lamb Store: faith-inspired streetwear with a bold aesthetic Founded by creative entrepreneurs with a vision, Lion & Lamb  is a Christian streetwear brand that fuses faith with fashion through striking hoodies, tees and jackets. Built on Wix and powered by print on demand, Lion & Lamb focuses on a strong niche (young, faith-driven shoppers) and a cohesive design aesthetic that sets it apart. Lion & Lamb’s Wix storefront exudes a bold, urban vibe reflecting the brand’s fusion of streetwear fashion and faith, fulfilled via Printful. Their website features high-quality visuals and a curated product line, making the online store feel like a premium boutique for believers. A focused catalog and bold graphics help Lion & Lamb connect with customers. Printful handles production of each item as orders come in, so the founders never have to worry about printing scriptures on a shirt themselves or storing inventory.  Lesson:  A clear brand mission and look (in this case, blending streetwear style with Christian themes) can help you stand out. Wix enables custom brand presentation, while Printful ensures even a small team can deliver professional merchandise without upfront costs. Lion & Lamb proves that if you know your audience, you can build a polished, niche brand that competes with much larger retailers. 07. Kyle Sorensen Fine Art: expanding an artist’s reach with on‑demand merchandise Kyle Sorensen  is a Canadian artist known for his vibrant original paintings. With Wix, he created a beautiful portfolio-style website to exhibit his artwork and with Printful, he expanded that site into an eCommerce platform for art prints and wearable art. Kyle uses print on demand to sell high-quality giclée prints of his paintings, as well as apparel featuring his designs. This way, fans and collectors can own a piece of his art in various forms, beyond just the original canvas. Importantly, Printful’s quality products (archival art prints, fabric printing, etc.) ensure he doesn’t have to compromise on fidelity or brand integrity when offering merchandise. Wix powers seamless browsing and buying experience so visitors can learn about Kyle’s background, view galleries of his work and then purchase a print or t-shirt in just a few clicks. Kyle never has to worry about printing, packaging or shipping; Printful handles each order under his branding.  Lesson:  If you’re a creator (artist, photographer, designer), print on demand can diversify your income without diluting your art. Wix gives you a professional portfolio site and storefront in one and Printful enables you to monetize your creativity widely by selling prints or products to fans around the world, all while maintaining the quality your art deserves. “Together, Wix and Printful are providing our users a unique and seamless solution that embraces creativity and brand identity while eliminating fulfillment hassles and overhead costs. This empowers users to focus on the growth of their business and maximize their brand footprint all from the Wix platform." - Jill Sherman, head of suppliers hub at Wix Key insights from Wix print on demand entrepreneurs Each of these Wix entrepreneur success stories is unique, but they share some common themes. Here are five key insights for anyone looking to follow in their footsteps: Niche focus pays off. Rather than trying to appeal to everyone, each of these creators zeroed in on a specific audience and it made all the difference. From ballet dancers to spiritually minded shoppers, fraternity alumni to faith-based streetwear fans, a defined niche helped them build loyal communities. While Gregory targeted Greek organizations, Lion & Lamb honed in on young Christian fashion lovers. This focus means marketing is easier (you know exactly who you’re speaking to) and customers feel understood. The takeaway, carve out your own niche where you can be the go-to brand. Design freedom meets fulfillment ease. A recurring theme is how Wix’s creative control and Printful’s automation work hand-in-hand. Wix allows you to fully customize your site’s look to tell your brand story, while Printful takes care of producing and delivering the goods. As Wix’s Jill Sherman, head of suppliers hub at Wix puts it, together, Wix and Printful provide a “solution that embraces creativity and brand identity while eliminating fulfillment hassles and overhead costs,” empowering business owners to focus on growth. In practice, that means you can design a beautiful storefront and fill it with products without worrying about printing, packing or shipping. Your brand stays front and center, and Printful works behind the scenes. Automation frees creative energy.  Successful entrepreneurs know their time is best spent on high-value activities, such as creating products, engaging with customers and marketing, not stuck in logistics and admin. Printful’s integration gave all these store owners more time to create. Similarly, Wix’s platform automates store management, online payments , customer engagement , marketing tasks and emails, among many others, freeing you up to innovate. The key insight: automation isn’t just a tech perk, it’s a creative enabler. When you don’t have to deal with printing t-shirts or shipping boxes, you can design new collections, make videos, interact with your community and ultimately grow faster. Strategic pricing drives profitability.  Even when you don’t hold inventory, running a POD business is still running a business and smart pricing is vital. The top Wix stores treat their pricing strategically to ensure healthy profit margins (often around 30 - 40%). They factor in Printful’s base costs, shipping, Wix transaction fees and their desired profit on each item. Many aim for a roughly 2x markup on the product cost, which aligns with industry averages. Additionally, they add value that justifies their prices: limited-edition designs, high quality materials or a strong brand story. The bottom line is to set prices that sustain your business. As a new seller, it can be tempting to underprice; instead, follow the lead of these entrepreneurs by calculating your costs and pricing for profit from the start. That way, every sale helps fuel your growth. Use sales strategies that work. Finally, these success stories show the power of savvy marketing and sales tactics. Limited-time offers and product drops create urgency. Discounts and promos can jumpstart a fledgling store: Gregory built his customer base in part by not being afraid to offer discounts and deals on social media. Many also harness storytelling and social marketing: Champ’s viral map spread via Instagram and TikTok, Ballet Papier engages its ambassadors and dance community, Lion & Lamb builds a lifestyle vibe around its message. The common thread is to actively promote and differentiate your brand. Don’t just list products and wait; emulate these entrepreneurs by planning seasonal campaigns, bundling items (e.g. matching hoodie + hat), collaborating with influencers in your niche or creating an ambassador program. Wix provides built-in marketing tools (email campaigns, coupon codes, SEO features) to execute these tactics and the stores above show that when used creatively, they can significantly boost traffic and sales. Actionable tips for you to become a Wix success story Inspired to launch your own Wix and Printful venture? Here are some actionable tips to help you get started on the right foot: Start with a focused niche and brand Identify the specific audience or passion that your store will serve and build your brand around that. Remember, always try to get specific, broad stores struggle to grow loyal audiences. Whether it’s dog lovers, gamers, yoga enthusiasts or any micro-community, a clear niche will guide your designs and marketing, and attract dedicated customers. “Your products need an audience. If you already have a community or platform, start there. If not, go where the buyers are, marketplaces are a great place to begin.” - Mariss Liepa, senior conversion rate optimization manager at Printful Use Wix templates and design tools to craft a polished storefront First impressions matter, so take advantage of Wix’s design features to create a professional, on-brand website. You can choose from hundreds of beautiful eCommerce website templates and then easily customize with the drag-and-drop website builder . Add your logo, tweak colors and fonts and make sure your site reflects the vibe of your products. A well-designed storefront builds trust and encourages visitors to buy. Launch smart Start with a few hero products and test quality. You don’t need 100 products on day one. In fact, many successful POD entrepreneurs launch with just three to five key products that represent their brand’s best ideas. Pick a handful of items (e.g. a t-shirt, hoodie or mug) featuring your strongest designs to start. Always order samples before you launch, this is crucial to ensure the print quality, fabric and colors meet your expectations. Samples also let you take your own product photos and create promotional content. It’s better to debut a small, high-quality collection and add more items once you’ve tested the waters. Price for profit (and value) Crunch the numbers on each product so you’re not caught off guard by thin margins. Calculate Printful’s base price + shipping + Wix fees, then set a price that leaves you a healthy profit (most sellers aim for about a 30–50% margin on top of costs). Don’t undervalue your work, factor in the unique design and brand value you’re providing. Also consider offering free shipping above a certain order amount or bundling products, which can encourage customers to spend more while still protecting your margins. Market strategically “Build it and they will come” only goes so far—you also need to proactively drive traffic to your new store. Wix has built-in marketing tools to help: you can send automated email campaigns, announce new drops on social media, run Google/Facebook ads and more. Plan a launch promotion like an early-bird discount or a limited-time offer to create urgency with discount pricing . Engage with communities related to your niche (forums, Facebook groups, TikTok) to get the word out authentically. Over time, build an email list of customers and followers so you can re-market your new designs or holiday sales directly to your most interested audience. Iterate and expand based on feedback One of the greatest advantages of print on demand is how easily you can adapt. Pay attention to what’s selling well (and what’s not). Use Wix’s analytics to see your top pages and products and listen to customer feedback. If a certain t-shirt design is a hit, consider expanding it into a hoodie or adding new colors. If another design flops, you can replace it with a new idea without any sunk inventory cost. In other words, treat your store as a learning process. Launch, test, gather data and then double down on what works. Over time you’ll refine your catalog to perfectly suit your audience’s tastes. This iterative mindset is how all the entrepreneurs above evolved their offerings and kept customers coming back for more. Tip What to do Why it matters Start with a focused niche and brand Identify a specific audience or passion and build your brand around it Broad stores struggle; niche focus attracts loyal customers and simplifies marketing Use Wix templates and design tools Customize Wix’s eCommerce templates with your logo, colors and fonts A polished, professional storefront builds trust and encourages purchases Launch smart Begin with 3–5 hero products, order samples and test quality Ensures strong first impressions, high-quality products and better promo content Price for profit (and value) Calculate costs (Printful + shipping + Wix fees) and set margins of 30–50% Strategic pricing sustains growth while showing the value of your designs Market strategically Use Wix marketing tools, social media and promotions to drive traffic Creates urgency, attracts your niche audience and builds a customer email list Iterate and expand with feedback Track analytics, listen to customers, expand bestsellers, drop underperformers Adapts your store to real demand, keeps catalog fresh and boosts long-term growth Final thoughts The stories of Mama Dragons, Unify Gamewear, Ballet Papier, Champ’s Awakening 5D, Gifted Images, Lion & Lamb and Kyle Sorensen all prove that combining Wix and Printful gives creators a practical way to launch and scale without inventory. With Wix’s robust website builder and business tools, anyone can design a professional online store that conveys their brand’s unique story. And with Printful handling on-demand production and shipping, you can scale that store to thousands of orders without ever stocking a warehouse or stressing over logistics. This partnership empowers entrepreneurs to focus on what they do best, designing products and building a brand, while leaving the heavy lifting to the integrated tech. A first version can go live quickly once products and policies are set and the ability to grow that business globally with minimal risk. As you’ve seen, all it takes is an idea and the willingness to start. The dance illustrators, spiritual cartographers, designers and artists featured here were once where you are now, wondering if their passion could become a viable business. Thanks to Wix and print on demand, they discovered the answer was a resounding yes. Your story could be next. Imagine your own brand reaching customers around the world, without investing in inventory or quitting your day job to pack boxes. If you feel that entrepreneurial spark, take that first step: build your vision on Wix, connect Printful, and launch your first product. Learn, adapt and keep going, your success story is waiting to be written. Start building your story today with Wix and Printful —design your niche, launch smarter and create a brand that lasts. Wix success stories FAQ What is print on demand (POD) and how does it work with Wix and Printful? Print on demand is a business model where products are created only after a customer places an order. With Wix + Printful, you design products inside Wix and when an order comes in, Printful prints, packs and ships it directly to your customer. You never have to hold inventory or manage logistics. Do I need upfront investment to start a POD business? No. Unlike traditional retail, you don’t need to purchase bulk inventory. With Printful, each product is made to order, so you only pay production costs after a customer buys. This makes it a low-risk way to test and grow your business. Can I customize my Wix store to match my brand? Yes. Wix’s drag-and-drop website builder lets you fully customize your store’s look and feel—colors, fonts, layouts and more—so your brand identity shines through. You can create a professional storefront that feels unique from day one. What kinds of products can I sell with Wix and Printful? Printful offers a wide catalog including apparel, accessories, home décor, eco-friendly products, art prints and more. Many entrepreneurs featured in this article sell everything from t-shirts and hoodies to mugs, blankets, posters and even yoga mats. How do I set prices and make a profit? Successful Wix entrepreneurs typically aim for 30–50% profit margins. Factor in Printful’s base cost, shipping and Wix transaction fees, then add your desired markup. Offering bundles, limited-edition designs or free shipping thresholds can also help boost profitability. How do Wix and Printful handle shipping and customer service? Once an order is placed, Printful takes care of production, packaging and shipping worldwide. Customers and sellers both receive tracking updates automatically. You focus on design and marketing, while Printful handles fulfillment. How do I market my store and attract customers? Wix includes built-in marketing tools such as email campaigns, SEO features, discount codes and social media integrations. Many successful sellers also leverage TikTok, Instagram and community-based marketing (like ambassador programs or niche groups) to grow visibility and sales. Can a small store really compete with big brands? Absolutely. The stories in this article show that with a clear niche, strong branding and strategic marketing, even one-person businesses can thrive. Printful levels the playing field by offering professional-quality products and fulfillment that scale with you. What’s the first step to starting my own POD store? Begin by defining your niche and designing a small set of hero products (3–5 items). Use Wix’s templates to build your storefront, connect Printful and order samples to ensure quality. From there, launch with a simple marketing campaign and start learning from customer feedback.

Turn your ideas into sales and start selling with Wix print on demand → What if you could turn your creativity into a real business, no inventory, no shipping, just designs people love? With Wix's new Printful native integration, creating custom merch   and building a successful online store has never been easier. Whether you’re figuring out how to make a website  for the first time or looking for a flexible website builder  to power your next idea, Wix gives you the tools you need to succeed. The print on demand (POD) model has taken center stage for creators, entrepreneurs and small businesses, with projections reaching a staggering USD 102.99 billion by 2034, growing at a 26% CAGR, according to Precedence Research . If you’ve been dreaming about how to start a print on demand business , now’s the time to join the wave.  In this guide, we’ll show you exactly how to launch your POD store with Wix, from setting up your storefront to designing products and marketing your brand.  Let’s get started. Start building your free eCommerce website  today with Wix—the ultimate online store creator  to bring your print on demand ideas to life. Ready to start your eCommerce journey? Now’s the perfect time to bring your vision to life. With Wix eCommerce, you have the tools to build a professional online store and create a website that captivates your audience, drives traffic and boosts sales. From endless customization options and built-in SEO to powerful marketing tools, everything you need to grow your brand and reach more customers is right at your fingertips. Take the first step and explore Wix eCommerce today.   TL;DR: how to start a print on demand store with Wix Short on time? Here’s your eight-step game plan for getting your POD business off the ground with Wix’s Printful integration : Step Your goal What to prioritize Define your niche Build a brand that resonates Get specific—broad stores struggle to grow loyal audiences Choose the right products straight from your Wix dashboard Match your audience's interests Browse and select Printful products directly from the Wix dashboard Create your designs (in Wix) Stand out with visuals that sell Design your Printful products within Wix—stay on-brand, niche-focused and print-ready Set pricing and margins Stay profitable and sustainable Calculate your costs, be transparent and aim 30-50% margin Sync products to your store Streamline setup and fulfillment Wix automatically creates your Printful account and syncs your designs in the background Order samples and test quality Build trust before you launch Use samples for content, quality checks and launch teasers Design your storefront Make your brand look professional Use a strong template, add brand visuals and optimize for mobile Launch and market your store Get traffic and sales from day one Use emails, social and Wix's built-in marketing tools to drive conversions "The native Wix + Printful integration makes it incredibly easy for any Wix user to create and launch their own custom product line—no tech headaches, just instant access to Printful’s catalog, instant mockups and seamless store setup, all within the Wix dashboard.” - Chris Victory, head of partnerships at Printful Want full breakdowns, real examples and expert tips? Keep reading. What is print on demand? Print on demand is a fulfillment model that lets you sell custom products like t-shirts, mugs, tote bags or wall art, without ever managing inventory or shipping yourself. When a customer places an order, your POD partner , like Printful, prints the product and ships the item straight to them, under your brand. It’s one of the easiest ways to start selling print on demand products  and build a business around your designs. Print on demand vs. traditional eCommerce Traditional eCommerce business models often require buying inventory in bulk, managing storage and packaging orders yourself. The setup comes with financial risk and operational stress. With POD, every product is made to order, so there’s no need to worry about overstock or upfront costs. It’s a flexible, low-risk model that’s perfect for testing our print on demand business ideas  without heavy investment.  Learn more about eCommerce: What is a print on demand store? What is eCommerce? Ecommerce advantages and disadvantages Types of eCommerce How product, fulfillment and shipping work You create your designs, upload them and ch oose which print on demand products to sell on your Wix site through Printful. It’s a quick, beginner-friendly way to learn how to start an online store  without dealing with the usual logistics. Everything syncs automatically. Once a customer places an order, Printful prints, packages and ships the item under your brand. Orders sync automatically from your Wix dashboard, making fulfillment hands-free. Why POD is perfect for creators and small businesses Whether you’re an artist, influencer or niche brand, POD makes it easier than ever to get started. You can test seasonal designs, run limited drops or launch a full collection without any upfront commitment. It’s also a powerful way to diversify your income and learn how to make money with print on demand , on your terms.  Pro tip: POD is ideal for running low-risk experiments. Want to test a design idea? Launch it, promote it and see how it performs, then double down on what sells. How to start a print on demand store with Wix and Printful Ready to learn how to sell on Wix ? Below, we’ll walk you through how to start a business  by launching your own print on demand store, from niche to start day. Whether your goal is to come up with perfect eCommerce business ideas  or just looking for a low-risk way to break into eCommerce, this step-by-step plan will help you get up and running with Wix and Printful.  Define your niche and audience Choose winning products for your audience Create your designs and prep them for launch Wix + Printful: your POD setup, simplified Set pricing and margins Order samples, quality check Design your Wix storefront Go live and start marketing your store 01. Define your niche and audience The most success ful print on demand companies  don’t try to sell to everyone, they own a niche. Whether it’s for dog lovers, retro gamers or cottage core fans, choosing a focused audience makes your brand more memorable and helps turn one-time shoppers into loyal customers.  Need inspiration? Browse eCommerce website examples , social platforms, forums or Etsy to see what’s trending. You can even explore domain name  options as a creative exercise, some of the best print on demand business names  are rooted in niche culture. 02. Choose winning products for your audience Finding the right products can make or break your POD business. If you're learning how to make a business website , especially for print on demand, your product lineup plays a key role in standing out from the competition. Start by researching what your target audience actually wants—check social media trends, read customer reviews on similar stores and explore marketplaces for inspiration. Look for products that people buy repeatedly or that complement your niche. Test your ideas with small collections or limited runs to gauge interest before expanding. Pay attention to production costs, too, and pick items that keep your profit margins healthy while delivering quality your customers will love. Many of the best websites  for POD succeed because they balance originality with products people genuinely want. Look for products that are: Reordered often (e.g. tees, mugs, tote bags) Well-aligned with your niche High enough quality to build brand trust Cost-effective enough to maintain a solid margin Pro tip: Use tools like Google Trends and TikTok Creative Center to stay ahead of style shifts. You can even use AI tools for business  to generate product ideas or optimize designs based on your niche. We’ve always been committed to helping anyone, anywhere create, design and deliver high-quality, unique products that resonate with their audience. By integrating seamlessly with Wix, we’re making it even easier for entrepreneurs to provide delightful experiences for their customers, directly within the platform where they already create and drive their brand experiences. We’re excited to see the amazing designs and products that the Wix community of sellers will create next.” - Chris Victory, head of partnerships at Printful Learn more: How to sell print-on-demand t-shirts 03. Create your designs and prep them for launch You don’t need to be a professional designer to create exceptional products. Use free tools like or hire a freelancer to help bring your vision to life. Just make sure your artwork files meet Printful’s print specs for crisp results. Bold, simple and niche-specific designs tend to perform best. Think slogans, illustrations or graphics that instantly resonate with your target customer. “Think in terms of collections. A strong brand story isn’t just one design, it’s a cohesive set of products people want to keep coming back to.” - Chava Katz, PMM at Wix pages at Wix.com   04. Wix + Printful: your POD setup, simplified This is where things get really simple. To start selling with Printful on Wix takes minutes. The new seamless connection powers your entire online store, from product sync to order fulfillment. Here’s how: Head to the Wix dashboard, click on “Catalog” and “Dropshipping products” Browse Printful's Catalog products from Wix's dashboard Add your designs and create products Sign up to Printful to add the Printful App to your Wix account Once live, orders automatically route to Printful for printing and shipping No manual uploads. No fulfillment headaches. Just more time to focus on business growth . “Together, we’re providing our users a unique and seamless solution that embraces creativity and brand identity while eliminating fulfillment hassles and overhead costs. This empowers users to focus on the growth of their business and maximize their brand footprint all from the Wix platform." - Jill Sherman, head of suppliers hub at Wix 05. Set pricing and margins Most POD sellers aim for 30–50% profit margins , but pricing isn’t just about math—it’s about brand positioning . Consider the quality of your product, the perceived value and what your audience is used to paying. Always factor in base costs, shipping and platform fees. Be sure to account for: Base cost from Printful Shipping and taxes Transaction fees Your desired profit Pro tip: Transparency is also part of the brand experience. Be clear about delivery times and return policies to build trust and reduce friction. 06. Order samples, quality check Always order samples before you launch. Use this opportunity to: Verify the print quality, fit and material Take original product photos or lifestyle shots Share sneak peeks with your email list or social followers Build excitement before launch “Samples aren’t just for quality control—they’re your first marketing asset.  Use them to build trust, create excitement around your brand and show customers exactly what they’re getting.” - Chava Katz, PMM at Wix pages at Wix.com   07. Design your Wix storefront This is where your brand comes to life. Use Wix’s drag-and-drop website builder  to create a storefront that matches your style and tells your story.  Choose from thousands of website templates  including eCommerce website templates Use a logo maker to create perfect branding  Write clear and compelling product descriptions and add FAQs Optimize for mobile Set up  free website hosting  Accept payments Pro tip: Wix SEO helps your store get discovered on Google, while integrated payment and shipping options make checkout smooth for your customers. 08. Go live and start marketing your store Once your site is live, it’s time to let the world know. Wix’s marketing strategies   make it easy to reach your audience and build momentum. Use Wix’s built-in marketing tools to: Create automated email marketing campaigns Offer early bird discounts, seasonal sales and limited-time drops Run ads on Google and social platforms This is where scalability  comes into play: Wix gives you the tools to automate, optimize and expand your reach as your business grows. “Wix and Printful take the heavy lifting out of launching a print on demand business. You can go from idea to online in a matter of hours using built-in tools for design, fulfillment, marketing and growth. It’s a full solution for anyone serious about turning their creativity into a real business.” - Chava Katz, PMM at Wix pages at Wix.com   Why choose Wix + Printful? Pairing Wix with Printful gives you a fully automated way to run your print on demand store without the usual headaches of managing stock or shipping logistics. With Wix and Printful native integration, you can start designing and customizing Printful products directly on Wix. Without leaving Wix's dashboard, you can explore Printful’s extensive Catalog—everything from apparel and accessories to home decor and eco-friendly items.  Each new product syncs directly to your Wix store helping you manage your print on demand store effortlessly. And it also completes with high-quality mockups and detailed descriptions, so your storefront looks polished from the start. When a customer places an order, Printful automatically takes care of printing, packing and shipping, keeping you updated with real-time tracking.  “This integration gives our users a new opportunity to create high-quality products and merchandise customized to their brand, whether they are a yoga studio owner, a chef or a dog trainer.” - Jill Sherman, head of suppliers hub at Wix This seamless workflow means you can focus more on designing products and growing your brand, rather than handling operational tasks. Combined with Wix’s intuitive website builder and powerful marketing tools, Printful makes it easy to scale your store and reach customers around the world without ever holding a single box of inventory yourself. “Partnering with Wix is a natural fit for us, as we’re both dedicated to supporting eCommerce business owners and brand builders who are crafting exceptional shopping experiences.” - Chris Victory, head of partnerships at Printful Examples of print on demand stores created with Wix and Printful Curious how the Wix and Printful integration works in the real world? Below are examples of print on demand stores built using Wix’s website builder and Printful’s fulfillment services. These creators have turned their ideas into sellable products—no inventory or shipping stress required. If you're wondering how to start an online store  like this, these examples are a great place to get inspired. 01. Ballet Papier: a global ballet brand powered by creativity and community What started as a mother-daughter passion project in Barcelona has blossomed into a beloved international brand. Ballet Papier  celebrates the art of dance through original apparel and accessories, featuring hand-drawn illustrations that inspire dancers worldwide. Using Wix and Printful, founders Ámbar Gavilano and Maria Berenice La Placa transformed their creative vision into a thriving eCommerce store. They first launched their site on Wix in 2014 and embraced print on demand in 2020 to adapt to changing market demands. “Wix gave us the flexibility to customize our store’s aesthetic to match our artistic brand,” says Ámbar. “And Printful helped us continue offering high-quality apparel sustainably—without managing inventory.” Ballet Papier now reaches thousands of customers across the globe. The team has expanded their ambassador program, celebrated a 10-year anniversary and built an active community of dancers who connect online and meet at global events. With Wix’s intuitive tools and Printful’s reliable fulfillment, they’ve created more than a store—they’ve built a movement that blends fashion, art and heart. 02. Great Awakening Map: from viral poster to global store Champ Parinya, the creator behind the Great Awakening Map , turned a single visionary infographic into a worldwide phenomenon. After facing censorship challenges with previous platforms, he found a reliable home with Wix and Printful. His store, Awakening 5D Shop, sells everything from his bestselling spiritual map posters to apparel, coasters and yoga mats. “Printful gave me the freedom to live as a digital nomad,” Champ explains. “Everything is automated—orders come in, Printful handles the rest and I can focus on creativity and consciousness.” Since launching with Wix, Champ has reached over 18,000 customers and generated more than $170,000 in revenue. His map has been featured in documentaries and global media and he credits social media, especially Instagram and TikTok, for his store’s viral success. “Print on demand changed my life,” he says. “With Wix and Printful, I’ve escaped the 9-to-5—and helped others do the same.” Maximizing profits with Wix print on demand Running a successful print on demand business goes beyond uploading great designs. To grow sustainably and keep profits healthy, it’s important to be intentional about pricing, shipping strategies and smart ways to scale your store. Here’s how to make the most of your Wix and Printful setup. Smart pricing strategy Set your prices to cover production costs while leaving room for healthy profit margins. Most sellers aim for 30–50% above base cost. Consider creating product bundles or offering limited-edition collections to encourage customers to spend more per order. Seasonal drops or collaborations can add excitement and justify premium pricing. To increase order value and maintain strong margins, consider:  Tactic Why it works Bundles Increase average order value by selling related items together (e.g., t-shirt and tote bag) Limited drops Create urgency and exclusivity—perfect for seasonal or trending designs Collaborations Partner with creators or influencers to tap into new audiences and justify premium pricing Tiered pricing Offer volume discounts to encourage bulk purchases Cutting shipping costs without hurting your margins Shipping can eat into your profits if you’re not careful. Many successful stores offer free shipping once a customer’s cart reaches a certain amount, encouraging larger purchases.  With Printful’s network of fulfillment centers around the world, you can keep delivery times short and costs manageable, which helps build trust and reduces abandoned carts. On the Wix side, you can configure shipping rules and automations that encourage larger purchases. Strategy How it helps Free shipping threshold Offer free shipping above a certain cart value to increase average spend Flat-rate shipping Keeps costs predictable and transparent for shoppers Product bundling Combine multiple items in one shipment to lower fulfillment costs Clear delivery expectations Reduces cart abandonment and builds trust—Wix allows you to display estimated delivery windows during checkout Scaling tips: bundles, upsells and seasonal drops Once your store is live and orders are coming in, focus on sustainable ways to grow. Instead of constantly chasing new customers, increase revenue from existing ones through thoughtful merchandising and marketing. Bundle complementary products  (e.g. matching phone case + hoodie) Offer upsells at checkout  using Wix’s eCommerce features Plan ahead for seasonal moments —holidays, events, trends Test pre-orders  to gauge demand for new ideas before investing Use Wix’s built-in AI tools for business  to automate marketing emails, optimize pricing and personalize recommendations Launching your first print on demand product store checklist Ready to turn your ideas into a fully operating print on demand store? Use this quick checklist to stay organized and make sure you cover every important step before going live. Define your niche Browse Printful's Catalog from Wix's dashboard Choose and design your products Set pricing and test with samples Design and brand your storefront using eCommerce website templates  Launch, start selling and grow Find the perfect name for your brand with our domain name generator  and domain name search  tools. How to start a print on demand store FAQ What is the best way to use print on demand? The best way to use print on demand is to choose a clear niche, design unique products your audience will love and automate fulfillment with a trusted partner like Printful. Combine this with a strong brand and smart marketing to build a loyal customer base. How much money can you make with print on demand? Your earnings depend on your product prices, profit margins and how well you market your store. Many sellers earn a few hundred to several thousand dollars per month. Some scale into full-time income as they grow their audience and product range. Can I do print on demand for free? You can start with low upfront costs since there’s no inventory to buy in advance. However, you’ll need to cover basic expenses like a domain name and marketing. Some tools also have free tiers to help you get started. How do you price print on demand products? Calculate the base cost from your supplier, then add a markup that covers your expenses and leaves you with healthy profit—most aim for 30–50% margins. Also research what similar products sell for to stay competitive. How to start a print on demand business? Pick a niche and audience, create or source your designs, connect your online store to a POD partner like Printful, set up your product catalog and store pages, order samples to check quality and launch with a solid marketing plan. Is a print on demand business profitable? Yes, print on demand can be profitable when you price correctly and market well. Because you don’t buy inventory upfront, the risk is lower compared to traditional retail, making it ideal for testing new ideas. Does anyone make money with print on demand? Thousands of creators and small businesses earn income with print on demand. Success depends on finding the right audience, offering quality products and promoting your store consistently. Does print on demand pay well? Print on demand can provide side income or even grow into a full-time business. Profit margins vary by product type and pricing strategy. Many sellers boost earnings by upselling, bundling products and running promotions. Can I do print on demand with Wix? Absolutely. Wix and Printful native integration make it very easy for you to run a print on demand store directly from your Wix website, with automatic order syncing and fulfillment. Can I sell Printify on Wix? Yes, there are two ways to sell Printify products on Wix.  The first option is to log in to your Printify account a nd integrate it with Wix for streamlined listing and order management.  The second way is to install the Printify app  in the W ix app store. This will let you design Printify products and post them to your online store without ever leaving Wix.  How do I connect a Printful store to Wix? Log in to your Wix dashboard, go to “Catalog” and “Dropshipping products” and start designing your products from Printful's Catalog. Your Printful account will be created automatically and connected to your Wix's store.

Set up your POD store and start selling → As customers crave more personalized products, smart sellers across all types of businesses  are turning to print on demand. It’s a risk-free way to offer custom products without upfront inventory or the stress of unsold stock—making personalization simple and profitable for anyone. So, how can you get your start with print on demand? What print on demand products should you consider selling? What print on demand business ideas  could you lead with? TL;DR: print on demand products Some of the most popular print on demand items are t-shirts, hoodies, mugs, tote bags, phone cases and even sneakers. To succeed in the POD business you'll want to target a niche audience, offer personalization options, experiment with designs and create limited-edition drops. POD also helps with storage and supply chain headaches and improves cash flow since products are only printed when ordered. Platforms like Printful or Printify integrate with Wix eCommerce to make design, fulfillment and marketing a breeze. Just make sure to use original or licensed designs and choose products with both visual and practical appeal. Ready to launch your print on demand business? With Wix eCommerce, you can connect Printful in minutes, turn your designs into products and start selling—all from one dashboard. Build your store, customize your brand and let Printful handle fulfillment. With built-in SEO, AI tools and marketing features, Wix gives you everything you need to grow your print on demand business. What is print on demand? Print on demand—POD for short—is a fast-growing dropshipping  model that turns over billions of dollars worldwide. Under this model, you don’t have to worry about carrying any physical goods. Rather, you work with a print on demand service, which connects you with third-party suppliers. All you have to do is pick blank merchandise, create a custom design and forward any future orders to your POD supplier. Your supplier will then print and ship orders on your behalf—some will even allow you to white-label their products. Read Also: How to start a business , How to start a print on demand business 8 products to start your print on demand journey The best POD products tend to be trendy, fashionable and (for practical purposes) lightweight. That said, there are various print on demand niches  that you can explore, spanning everything from pet goods to astrology. Here are some of the most popular print on demand items, based on data by Printify. Mugs T-shirts Tote bags Pillowcases Phone cases Paper lunch bags All-over print clothing Sneakers 01. Mugs Mugs might seem simple, but they’re one of the most strategic print on demand products you can sell. They combine low production costs with strong emotional appeal. People don’t just buy mugs; they buy a message, a mood or a memory. That makes them perfect for niche branding, storytelling and connecting with specific audiences. Mugs are incredibly versatile as a print on demand product. One base product can become dozens of profitable variations just by changing the design or theme. You can target niches like book lovers, gamers, remote workers or travelers without adding new inventory. Mugs also sell well in bundles—pair them with other print on demand items like tote bags or t-shirts for higher order values. Tips for selling print on demand mugs: Make themed collections (morning motivation sarcastic quotes minimalist art) to build brand identity and encourage repeat purchases. Focus on typography and design clarity. Most buyers view product images on mobile so text and visuals must be readable at small sizes. Test your best-selling print on demand designs on other mug styles like enamel or color-changing versions to expand your catalog without new artwork. Use lifestyle photos or short videos showing the mug in use. It helps buyers imagine it in their own routine. Consider offering personalization (names dates inside jokes) to add emotional value and justify higher prices. Research from Heinz Cup  found that 60% of us have an unnaturally close relationship to our mugs with almost four in 10 people saying they wouldn't want anyone else sharing it. It's easy to see how selling the right customizable mug can translate into big sales. LemonMerch  has a seemingly endless library of merchandise, spanning everything from hoodies to bento boxes. Drinkware is a natural fit. The brand collaborated with TikTok influencer AnnaRileyOk to design the mug featured above, which is offered in various colors. Be inspired by our guide to print design . 02. T-shirts Few POD products offer as much opportunity for originality (and sales) as the classic T-shirt. The global custom T-shirt market alone is expected to cross $10 billion in the next three years. T-shirts are one of the most versatile print on demand products because they combine creativity with practicality. You can go beyond simple graphics by designing shirts that tell a story, reflect lifestyles or connect with specific communities. For example, a cat-themed collection could feature unique illustrations of different breeds paired with clever phrases while a dog-lover series could highlight playful silhouettes alongside witty sayings. Other ideas include illustrated coffee cups for café enthusiasts, plant patterns for gardening fans or book-inspired typography for readers. Creative T-shirt design strategies Experimenting with design placement and style can make a t-shirt feel premium and unique. Sleeve prints, pocket graphics, small chest logos or all-over patterns create visual interest and stand out from standard front-back designs. Limited-edition releases for holidays, special events or fandom anniversaries encourage urgency and drive repeat sales. You can also create small collectible series—sets of shirts that connect visually or thematically—so customers are motivated to collect multiple designs. Personalization and presentation Want to add another layer of appeal? Offer options to add names initials or custom illustrations. This makes t-shirts perfect as gifts or one-of-a-kind items. High-quality mockups and lifestyle photos showing people wearing the shirts in everyday situations help buyers imagine how the design fits into their lives. Note:  Always ensure your designs are original or properly licensed. Using someone else’s artwork or logos without permission can cause intellectual property issues. Read Also:  How to start a T-shirt business , Print on demand companies   03. Tote bags The real potential of tote bags lies in targeting niches and creating products that feel personal. You can design for book lovers with literary quotes, for creatives with artsy prints or for hobbyists like gardeners or travelers. Urban commuters might prefer sleek minimalist styles while festival-goers might go for bold colorful patterns. Limited editions, seasonal collections or bundles with complementary products like mugs or notebooks can also boost sales. Consider how your tote designs fit into people’s daily routines. A tote used for a coffee run, grocery shopping or carrying work essentials can be both practical and stylish. Showcasing these real-life uses in mockups or social media posts helps customers see the bag as part of their lifestyle, not just a product. Ideas to maximize tote bag sales Niche it down:  Create collections for specific hobbies, professions or lifestyles (think plant lovers, remote workers or book clubs). Get personal:  Offer customization options like names, monograms or inside jokes for truly unique gifts. Bundle up:  Pair totes with other POD products like mugs, notebooks or t-shirts. Limited drops:  Release seasonal or limited-edition designs to create buzz and exclusivity. Show, don't just tell:  Highlight real-life usage in your photos and videos—shopping, commuting, traveling or attending events. Team up:  Collaborate with influencers or micro-communities to showcase your designs authentically. Experiment:  Play with different materials, sizes and colors to attract diverse audiences. 04. Pillowcases Pillowcases are a surprisingly powerful print on demand product because they combine everyday practicality with personal expression. Unlike items people carry or wear, pillowcases live in personal spaces—bedrooms, guest rooms or even living areas—so they give your designs a more intimate connection with customers. People buy POD pillowcases not just to protect their pillows but to reflect style, humor or personality. A quirky quote, a favorite color palette or a custom illustration can turn a simple pillowcase into a statement piece. Repeat purchases and seasonal pillowcase collections Pillowcases wear out over time and many people like to switch designs with the seasons or trends. This opens up opportunities for seasonal collections limited-edition designs or matching sets with blankets sheets or other bedding items. Customization adds even more value—customers love adding names initials or personalized messages especially when gifting. Niche audiences for personalized pillowcases Pillowcases perform well in niche markets. Kids’ bedrooms, pet lovers, gamers and pop culture fans all respond to designs that feel tailored to their interests. You can create collections for hobbies, favorite shows or aesthetic styles like minimalism, retro patterns or boho décor. Lifestyle-focused product images help too—show the pillowcases in cozy reading corners, stacked on beds with matching décor or as part of a travel pillow setup to make the design feel part of daily life. Bundles and themed sets Bundles work best when they feel cohesive and useful. Pair pillowcases with other print on demand home products like blankets duvet covers or wall art in matching colors or designs. Selling themed bedroom sets—like minimalist neutrals floral prints or gamer-inspired styles—encourages higher spending and positions your brand as a one-stop decor shop. Gift bundles are another effective option. Combine pillowcases with mugs tote bags or sleep masks under a theme like “self-care night” or “cozy reading set.” These are ideal for seasonal campaigns holidays or influencer promotions. Upsells and personalization You can automate upsells in your store. When someone adds one pillowcase to their cart suggest the matching set or a complementary design. Personalized upsells also perform well. Offering name customization or date embroidery can increase perceived value without extra production costs. You can even use pillowcases as entry products for higher-end bundles. A customer might start with one design and later upgrade to a full bedding collection once they trust your quality and style. NoSmallDreamsShop  specifically appeals to Hmong and k-pop lovers. Its BTS-inspired pillow features an illustration of Jungkook, the youngest member of the South Korean band that has become a global sensation. 05. Phone cases Phone cases are a top print on demand product because everyone uses them and people like to switch designs often. They’re small, cheap to make and easy to ship, making them perfect for testing designs and building repeat customers. Personalized phone case designs and niche ideas Think about designing for specific audiences: fun quotes for students, sleek minimalist patterns for professionals, adorable illustrations for pet lovers or cool pop culture references for fans. And if you really want to boost their appeal as gifts, let customers add names initials or custom graphics. Phone case styles and protection options Different types of cases attract different buyers. Slim glossy cases are stylish and lightweight while rugged or wallet-style cases are practical and protective. Offering clear cases for people who want their phone visible or eco-friendly biodegradable options gives customers choice and increases your chances of a sale. Phone case bundles and marketing strategies Consider bundling phone cases with other tech accessories like laptop sleeves, AirPods covers or charging cords. Seasonal designs—think holiday patterns, summer colors or back-to-school themes—are great for boosting sales. Don't forget to use lifestyle photos or short videos. Show the case in action—a phone slipping into a bag, sitting on a desk or showing off a cool design. 06. Paper lunch bags Paper lunch bags are a simple yet underused print on demand product with a lot of potential. They’re affordable lightweight and perfect for small businesses schools events or eco-conscious brands. Unlike other POD items paper lunch bags are disposable. This encourages repeat purchases and allows you to experiment with seasonal or themed designs without worrying about unsold inventory. Custom paper lunch bag designs for niches Target different audiences with creative designs. For kids use cartoon characters fun patterns or educational prints. For businesses offer branded lunch bags with logos for offices cafes or food delivery. Holiday-themed designs—like Halloween Valentine's Day or Christmas—also perform well and encourage bulk orders. Marketing and bundling ideas Bundle paper lunch bags with other POD products like stickers reusable utensils or eco-friendly snack containers to create themed sets. Show lifestyle use in your photos—a lunch bag on a school desk picnic setup or café table—to help buyers imagine using the product. Offer bulk discounts for parties events or corporate orders to drive larger sales. Learn more: How to sell books online 07. All-over print clothing   POD opens the door to more vibrant, all-over clothing. Rather than having one simple print on the front or back of a hoodie, you can explore an all-encompassing print. Granted, because these types of prints require more color and (often) more intricate designs, the cost per unit will be higher than your average graphic tee. Nevertheless, this trend could win you some fans. And if you’re an artist at heart, print on demand can be your ticket to making money as an artist  online. Creative all-over print clothing ideas Niche patterns:  Focus on hobbies, fandoms or interests. For example, create hoodies covered in tiny musical instruments for musicians or a pattern of illustrated houseplants for indoor gardening enthusiasts. Seasonal collections:  Design prints tied to holidays or events. Think autumn leaves for fall, festive snowflakes for winter or vibrant tie-dye patterns for summer festivals. Limited editions can drive urgency and repeat purchases. Lifestyle and aesthetic graphics:  Use abstract or illustrative designs that reflect a lifestyle. Cityscape prints for urban commuters, celestial patterns for astrology fans or motivational typography repeated across the garment can give a sense of identity. Collaborations and exclusive designs:  Team up with artists, illustrators or micro-influencers for unique designs that really connect with their followers. Imagine a limited-edition hoodie by a cool local artist – that's a premium seller right there. Custom touches:  Let customers add their own flair. Think names, initials or other personalized elements right into the print. Picture a subtle, repeating pattern of their name woven into a cool floral or geometric design. Matching outfits and sets:  Pair hoodies with joggers or leggings in the same print for cohesive sets. A tropical-themed hoodie with matching shorts or leggings appeals to vacationers or festival goers. Case in point: artist, entrepreneur, author and motivational speaker— Melissa A. Mitchell —spreads cheer through her bold, lively POD apparel. Her clothing mirrors her love for abstract art, which has earned her quite the following since she first ventured into the art world. 08. Sneakers Print on demand sneakers are a great way to engage customers if you combine unique designs with smart pricing. They’re a premium product that appeals to collectors and everyday wearers alike, so focus on style quality and exclusivity to make them stand out. Design ideas for POD sneakers Full-cover prints, abstract patterns or hand-drawn illustrations can turn sneakers into wearable art. Niche designs perform well: think celestial motifs for astrology fans, tiny pet portraits for animal lovers, music-inspired prints for festival-goers or retro gaming graphics for gamers. Even small details like patterned soles, colored laces or stitched accents can make a design feel premium. Pricing, margins and sizes Sneakers are a higher-cost POD item so your pricing strategy is crucial. Base costs are higher than t-shirts or mugs which means you need to calculate margins carefully. Many sellers mark up 2–3x the production cost depending on customization and exclusivity. Offering multiple sizes is essential—most brands cover the full range from youth to adult and unisex sizing is popular. Highlighting the quality, comfort and durability in your product descriptions helps justify higher prices. Customer appeal and limited editions Limited runs and seasonal designs boost demand. Collaborations with artists or influencers or exclusive colorways for holidays create urgency and make sneakers more collectible. Personalization options like initials, custom colors or small embroidered icons add value without significantly increasing production costs. How to find products to sell online : To find your next best-seller, check out marketplaces to see which POD products are popular. Pay attention to gaps in the market and products that can be personalized or tailored to specific audiences. Explore social media groups forums and communities to see what people are excited about. You can then validate your ideas with mockups pre-orders or small test runs before fully committing. Selling print on demand products offers a number of benefits Avoid physical stock. Eliminate storage costs, labor fees and the headache of managing a larger set of inventory. Adapt to fluctuating demand. Minimize the risk of having too much or too little inventory and only produce items when the demand actually exists. Dodge supply chain nightmares . Global supply chains have experienced massive disruption in recent years. POD limits your exposure to these problems by providing access to multiple suppliers in various regions. If one supplier is unable to fulfill orders, another might be able to. Reduce stock damage and theft. By reducing the amount of inventory on hand, you don’t have to personally monitor for damaged, spoiled or even stolen products. Reduce packaging costs. Working with a platform like Printify means you can offer lower packaging and postage costs than if you were to manage everything yourself. This will make your product more competitive. Improve cash flow. Manufacturing customized products on your own can be a costly venture, requiring lots of time, money and number crunching. But with POD, everything is already set up—requiring minimal upfront capital to get started. Get started right away. POD platforms like Printify make it easy to create your first products . Simply choose from a catalog of existing POD products, build your design and start selling through your Wix eCommerce site (see our guide on what is eCommerce ). Learn more: brochure ideas. While many industries are struggling right now, print on demand continues to grow  year over year. The reason for this continued growth says much about the times we live in. Customers spend much more time online and less time physically in stores. The business world is changing too, with more sales being transacted online and greater opportunities for individuals to create successful eCommerce enterprises . Get your start in print on demand today with the help of Printify’s integration  with Wix eCommerce . Print on demand products to sell online FAQ What is the most profitable print on demand product? Apparel like t-shirts, hoodies and all-over print clothing is the most profitable POD category due to high demand, repeat purchase potential and space for creative niche-focused designs. Sneakers and premium items like custom bags or home décor can also deliver higher margins thanks to their perceived value. What products can be print on demand? Pretty much anything you can print, embroider or sublimate can be a POD product. Think t-shirts, hoodies, leggings, sneakers, tote bags, mugs, pillows, phone cases and stationery. Home decor items like blankets, wall art and pillowcases are super popular, as are small lifestyle products such as stickers, notebooks and lunch bags. Learn more: How to sell print-on-demand t-shirts Do I need to hold inventory for POD products? No. That's the main perk of POD. Products only get printed and shipped once a customer orders them. This eliminates upfront costs and storage headaches. Plus, you can test as many designs or products as you like without any financial risk. How do I choose the right POD products? Start by figuring out what your target audience loves. What products fit their lifestyle or interests? Then, look for items they'll buy again, ones with personalization options and a strong visual impact, like apparel, home décor or accessories. Research current trends, explore niche communities and check out what competitors offer. Are there restrictions on POD designs? Yes, you can't use copyrighted or trademarked material without permission, including logos characters or celebrity images. Designs must also follow the POD platform’s content guidelines, avoiding offensive illegal or prohibited imagery. Creating original artwork or licensed collaborations keeps your store safe and professional.

Turn your ideas into sales and start selling with Wix print on demand→ Ever had a design idea you wish you could turn into a product, without worrying about buying in bulk or managing shipping? That’s exactly what print on demand (POD) makes possible. I t’s become more than just a trend, it’s a billion-dollar opportunity for anyone exploring  how to start a print on demand business  or sell  custom merch online. Pair that with Wix’s powerful website builder  and Printful’s automated fulfillment, and you’ve got a streamlined setup for success. Whether you’re launching your first online store or expanding your brand, Wix’s native Printful integration  lets you go from idea to first sale in record time. Wix lets you build a professional online store, integrate Printful seamlessly and turn your designs into products that sell. Wix gives you AI tools, customization options and marketing features to reach more customers—all from one dashboard. Start your print on demand journey today. TL;DR: best print on demand products In this guide, you’ll learn: Which products top the sales charts—and which emerging niches to try. Current market and margin benchmarks. How real Wix merchants use POD to grow. A step‑by‑step launch checklist, including how to make a website  that’s optimized for selling online. Search trends,  profit margins  and consumer demand all point to these as the best print on demand products to watch—perfect whether you're exploring how to start a business , launching your first store or scaling an existing one. We’ve broken down the top options by why they sell, typical profit margins and what’s trending. They’re ideal for creators, side hustlers and small businesses looking for products with high demand, solid margins and strong niche potential. Product category Why it sells Typical margin Trend watch Eco‑friendly apparel (tees & hoodies) Evergreen demand plus sustainable fabrics 20–40% Natural dyes, recycled blends Personalized drinkware (tumblers, mugs) Viral on TikTok & workplace return 25–50% Stanley‑style stainless steel, color‑changing prints Engraved jewelry High perceived value, low shipping cost 30–60% Minimalist bar necklaces, birth‑flower motifs Tech accessories (phone/AirPods cases) Quick design turnover, impulse price 20–35% MagSafe compatibility, holographic finishes Pet accessories (bowls, beds, bandanas) Pet‑parent spending keeps rising 25–45% Breed‑specific art, matching human‑pet sets What are print on demand products? Print on demand products are manufactured only after customers place an order. Instead of pre-stocking inventory, creators upload their designs to items like apparel or mugs, which are then printed and shipped by a third-party partner like Printful. Print on demand vs. traditional eCommerce Factor Print on demand Traditional eCommerce Inventory needed No Yes (bulk) Upfront inventory cost $0 High (bulk orders) Storage/warehousing None Required Fulfillment Automated by a partner Manual or 3PL Risk of unsold stock Minimal High Testing speed Hours Weeks–months Order production Made-to-order Pre-produced Startup costs Low High Logistics Simplified (no shipping/packaging) Complex (warehouse/shipping needed) Flexibility to test ideas High (launch instantly, no financial risk) Low (requires inventory and risk) Traditional online stores often come with a steep learning curve. Between purchasing inventory upfront, storing stock and managing packaging and shipping, creators can quickly get overwhelmed and budgets can stretch thin. Print on demand changes the game. Products are only made when someone places an order, meaning no bulk orders, no wasted inventory and virtually no startup costs. By producing items only after they’re ordered, POD models eliminate inventory risk and greatly reduce unsold stock, unlike traditional approaches where, according to Printful research, up to 30% of apparel never sells and may go to waste. That flexibility makes POD one of the most profitable business  models for beginners and creators alike. It's ideal for anyone exploring how to start an online business , testing side hustle ideas  or launching low-risk business ideas around trending designs, niche audiences or seasonal products. It’s also one of the more accessible passive income ideas , especially if you’re building a store that runs in the background while you grow your brand. Learn more: What is a print on demand store? Why POD is great for creators and small businesses No upfront investment. Unlimited creative flexibility. Easy to scale and iterate. Automated logistics with global reach. How fulfillment and shipping work A customer orders from your Wix store. Wix auto-routes the order to Printful. Printful prints, packages, and ships the item to your customer. You earn the margin between retail and base cost. 5 best print on demand products to sell Eco-friendly t-shirts and hoodies Personalized drinkware Engraved Jewelry Tech accessories Pet accessories 01. Eco-friendly t-shirts and hoodies With sustainability becoming a consumer priority, organic cotton and recycled blends are now in demand. Apparel accou nts for 39% of POD revenue and remains the top category, especially for those exploring how to start a t-shirt business or experiment with  t-shirt dropshipping . Why it sells:  Everyday utility, high personalization value. Product Tip:  Offer earthy tones, minimalist designs, or AI-generated pattern repeats. Cost & Margin:  Organic tee base: ~$9 | Retail: $25+ | Margin: 28–40%. How to source: Use Printful’s Eco line—look for organic cotton, recycled polyester or Bella+Canvas options in the catalog. Saturation : ~1,000+ listings on Etsy for “organic cotton graphic t-shirts” and 5,000+ for “organic hoodie” POD products. Pro tip : “Organic” is an overused keyword—pair it with hyper-niche art angles (e.g., “organic mushroom forager shirt”) to find less crowded keywords and beat the eco-fatigue. Explore top marketing strategies  to promote your t-shirt collection. Learn more: How to sell print-on-demand t-shirts 02. Personalized drinkware From mugs to tumblers, drinkware has become a fast-growth POD category, buoyed by TikTok trends and the return to office life. Why it sells:  Perfect for gifts, reusable and visually shareable. Trend Idea:  Stanley-style insulated tumblers, color-changing designs. Cost & Margin:  Stainless steel tumbler: ~$13 | Retail: $32 | Margin: 35–45%. How to market:  Use TikTok marketing  strategies or Instagram Reels showing the mug/tumbler changing colors with heat or light, perfect for going viral. Saturation : 5,000+ Etsy listings each for “custom tumblers” and “personalized mugs”. Pro tip : Saturation is high across the board—lean into visual differentiation (e.g., glitter tumblers or wraparound prints) and use personalization to escape price-based competition. 03. Engraved jewelry Jewelry offers unmatched emotional and gifting value. Laser engraving enables customization with initials, coordinates, or inspirational quotes. Why it sells:  Lightweight, high-perceived value, emotional connection. Top Pick:  Minimalist bar necklaces or birth-flower pendant charms. Cost & Margin:  Necklace: ~$12 | Retail: $35–50 | Margin: 40–60% How to position: Highlight gifting occasions like anniversaries or birthdays; offer personalization like initials or coordinates. Saturation : Over 5,000 Etsy listings for “engraved bar necklace”. Pro tip : Demand is strong but so is saturation; explore low-competition angles like birth flower charms, pet silhouette jewelry engravings or location coordinates to differentiate. Discover more: How to start a jewelry business Jewelry business name ideas Jewelry dropshipping Jewelry marketing 04. Tech accessories With over 90% of adults using smartphones, custom phone and AirPods cases are always relevant. Why it sells:  Stylish, low-cost entry points, recurring upgrades. Hot Trends:  MagSafe-compatible designs, holographic or biodegradable cases. Cost & Margin:  Phone case: ~$8 | Retail: $22 | Margin: 25–35%. How to sell:  Use impulse-buy strategies. Run limited drops tied to pop culture events or meme trends for fast turnarounds. Saturation : Over 5,000 listings on Etsy for “MagSafe phone case” with print on demand features. Pro tip : Styles get stale fast—trend-reactive designs (e.g., seasonal motifs, memes) and updating listings frequently can boost visibility in crowded results. Discover more: How to start a tech business Tech business ideas Tech business name ideas How to make a tech logo 05. Pet accessories The pet economy has proven recession-resistant. From dog bandanas to custom bowls, owners love pampering their pets. Why it sells:  Deep emotional tie, high repeat purchase rate. Trend Ideas:  Breed-specific art, matching human-pet apparel sets. Cost & Margin:  Pet bowl: ~$14 | Retail: $35 | Margin: 30–45%. How to scale:  Niche down by breed (e.g., French bulldog lovers) and launch matching sets for owners and pets. Saturation : ~5,000+ listings for “dog bandanas” and “custom pet bowls” on Etsy. Pro tip : While many are sewing patterns, breed-specific art and owner-pet matching sets using long-tail terms (e.g., “Golden Retriever hiking bandana”) can help carve out <500-listing niches. Discover more:  Pet business name ideas Pet dropshipping Emerging POD niches to watch Beyond the bestsellers, several fast-rising niches are gaining traction thanks to cultural shifts, viral content and lifestyle trends: Pet lifestyle gear for humans: Think matching pet-owner apparel, pet-themed planners or accessories like tote bags with breed-specific illustrations. TikTok-fueled trends around “pet parents” are driving demand here. The pet apparel market is projected to grow from $2.09B in 2023 to $2.75B by 2030, driven by personalization and consumer sentiment toward pets as family. Try designing for specific breeds or pet-lover hobbies to stand out in this emotionally driven market. Spiritual and wellness wearables:  Astrology signs, crystal energy themes, affirmations and aura colors are showing up in everything from tees to mugs. With self-care on the rise, this niche blends personalization and purpose. Spiritual and “esoteric” designs are listed among Printful’s top t-shirt trends for 2025, reflecting surging demand in wellness-related customization. Lean into themes like intention-setting and astrology to connect with mindful shoppers. Nostalgia-core products: Y2K, 90s cartoons and vintage fonts are back. Consumers love retro designs on everyday goods like tumblers, hoodies and phone cases, especially when bundled as “limited drop” collections. Y2K fashion and media are seeing a strong comeback, with brands reviving early-2000s design tropes to meet consumer demand. Test retro drops tied to pop culture anniversaries or niche fandoms for viral traction. Eco-conscious lifestyle bundles: Recycled-fiber totes paired with reusable drinkware, personalized lunch bags and matching apparel are gaining popularity. These sets perform well for giftable occasions and sustainable brands. According to Average Order Value’s Sustainable Fashion Statistics, 47% of global shoppers are willing to pay extra for sustainable goods; the eco-friendly fashion market is expected to reach $9.81B by 2025. Bundle functional and feel-good items to tap into both utility and ethical values. Micro-career merch: A surge in creators and freelancers means niche job-themed designs (for teachers, coders, stylists, etc.) are gaining popularity on drinkware, laptop sleeves and t-shirts. People want to rep what they do. Printify and other platforms highlight career-specific merch  (e.g., teacher mugs, coder tees) as high-converting POD niches in 2025. ​​Focus on pride-based messaging, these customers want to celebrate their hustle. Pro tip:  Tools like Etsy’s search bar and Google Trends can help validate demand before committing. Look for fast-moving micro-trends that pair well with your brand identity or audience niche. Fast facts: If you're exp loring how to make money with print on demand , knowing what sells can give you a major head start. Here are some of the most promising  print on demand products  to consider: Most profitable picks:  Jewelry and mugs offer the best return due to low production costs and strong gifting value. Most versatile:  T-shirts and hoodies remain the top sellers, and appeal to nearly any audience and are a staple in most print on demand business ideas . Trend-aware favorites: Tumblers and tech cases adapt well to fast-moving design trends on TikTok and Instagram. Best for niche targeting:  Pet gear and personalized products let you cater to highly engaged micro-communities. Did you know?  Wix now offers a direct Printful integration so you can add products, automate fulfillment and track orders without ever leaving your Wix dashboard. “Wix and Printful take the heavy lifting out of launching a print on demand business. You can go from idea to online in a matter of hours using built-in tools for design, fulfillment, marketing and growth. It’s a full solution for anyone serious about turning their creativity into a real business.” - Chava Katz, PMM @ Wix pages at Wix Ready to launch your brand? Use Wix’s free eCommerce website  tools and powerful  online store creator to start selling your custom merch today. Print on demand stats and trends: what’s fueling POD growth right now? You already know the print on demand market is projected to reach over $100 billion by 2034. But what’s truly exciting is how people are using it. POD isn’t just about launching a product, it’s about launching it smarter, faster and more sustainably. Thanks to growing consumer demand, new tools and cross-platform flexibility, POD is transforming how creators and small businesses bring ideas to market. Print on demand market size and forecast Specialized fulfillment methods are on the rise. Direct to garment (DTG) printing is growing at approximately 4.4% CAGR, as sellers seek high-resolution, full-color designs on cotton tees and hoodies. Embroidery is carving out premium niches. The global embroidery-decorated apparel market is projected to grow from $1.6 billion in 2018 to $2.2 billion by 2028 (around 3.3% CAGR). Its tactile, high-end feel is perfect for hats, caps and corporate merch. Decoration diversity fuels cross-sell potential. Alongside DTG and embroidery, sellers are exploring DTF, sublimation and cut-and-sew, enabling everything from full-coverage apparel to custom packaging, a signal that POD is no longer one-size-fits-all. North America currently dominates the space, with around 75% of top-performing POD stores headquartered there. Print on demand is especially attractive for creators due to strong business margins. While the average POD profit margin hovers around 20%, some designers reach up to 60%, particularly in high-value categories like jewelry, home decor and accessories. Pro tip: Check out the latest  small business website statistics and eCommerce statistics  to see what drives traffic, sales and customer trust in today’s online market. Growth trends Print on demand (POD) has moved from a niche side hustle to a booming business model. According to Precedence Research , global revenue is on track to leap from USD 10 billion in 2024 to USD 103 billion by 2034, an impressive 26% CAGR. Shoppers crave personalization, sustainability and faster delivery, and POD checks all three boxes. Global interest in print on demand continues to surge, with monthly searches for the term averaging over 130,000 according to tools like Semrush and Ahrefs. Google Trends data also shows strong year-over-year growth in search volume since 2020. Creators are leveraging POD to react fast: viral trends, seasonal moments and cultural events can be turned into sellable products in under 24 hours. Tools like Wix’s Printful integration  simplify fulfillment, enabling creators to manage products, pricing and logistics from a single dashboard. “Together, we’re providing our users a unique and seamless solution that embraces creativity and brand identity while eliminating fulfillment hassles and overhead costs. This empowers users to focus on the growth of their business and maximize their brand footprint all from the Wix platform." - Jill Sherman, head of suppliers hub at Wix Consumer demand Sustainability continues to influence buying behavior, with 80% of consumers saying they’re willing to pay more for eco-friendly products. Printful reports that shoppers are typically comfortable paying a 10% premium for sustainable options. Personalization remains a powerful driver of sales, as 81% of consumers prefer to buy from brands that offer tailored experiences, whether it’s a name, date or even a zodiac sign printed on the product. Unlike traditional eCommerce, print on demand gives sellers the flexibility to offer just one item at a time, making it ideal for personalized gifts, small-batch product drops or testing new ideas before scaling. Shoppers increasingly expect both fast production and customization. According to the Hollywood Gazette, 36% want personalized products, while 48% say they’re okay with slower delivery if it means getting something custom. Automation is another key benefit driving demand. Thanks to native integrations like Wix + Printful, creators can seamlessly sync products, manage orders and automate fulfillment workflows without writing a single line of code. In short, POD is now less about printing t-shirts and more about giving anyone the tools to launch timely, relevant and personalized products into the world, fast. Pro tip: Wondering  how to start a print on demand store ? Using a website builder like Wix makes launching easier. With Wix’s native Printful integration , you can sync products, automate fulfillment and sell globally, without juggling apps or spreadsheets. "The native Wix + Printful integration makes it incredibly easy for any Wix user to create and launch their own custom product line—no tech headaches, just instant access to Printful’s catalog, instant mockups and seamless store setup, all within the Wix dashboard.” - Chris Victory, head of partnerships at Printful How to choose the right POD products for your business? Match products to your niche Understanding your niche is the foundation of a successful POD store. Start by imagining your ideal customer, what are their interests, values and buying habits? If you’re just starting out, look at your own passions and experiences or explore  dropshipping niches to gather ideas. For example, if you're into hiking and nature, products like eco-friendly apparel or outdoor accessories could be a natural fit.  Pro tip:  Niche = identity + product context. "Skater dog lovers" is more powerful than just "dog lovers." Printful recommends exploring gaps in the market and finding  niche products , for instance, underrepresented subcultures or hyper-specific hobbies. Use data to identify winning products Back up your ideas with data. Use Go ogle Trends and small business trends  to validate long-term interest and Printful’s product catalog or bestseller section to identify rising stars. Track competitors on platforms like Etsy or Redbubble to see which designs and products resonate most. If a certain product shows lots of positive reviews or repeat sales, there’s demand. Pro tip:  Look for products that combine a core function with a trending aesthetic—e.g. tie-dye loungewear or retro typography mugs. Learn more: How to find a product to sell online How to sell on Etsy Cost to sell on Etsy Consider profit margins and shipping costs Don’t just chase aesthetics, calculate profitability. Printful emphasizes that your pricing should reflect both product cost and your brand’s value. Aim for a minimum 20% profit margin after base cost, shipping and platform fees. Heavier items like mugs and blankets can rack up shipping costs quickly, while smaller products (e.g., stickers, jewelry) tend to offer better margins at scale. Watch for:  Size, fragility and destination, all affect final shipping rates and may eat into your margin. Strategy How it helps Free shipping threshold Offer free shipping above a certain cart value to increase average spend Flat-rate shipping Keeps costs predictable and transparent for shoppers Product bundling Combine multiple items in one shipment to lower fulfillment costs Clear delivery expectations Reduces cart abandonment and builds trust—Wix allows you to display estimated delivery windows during checkout Test before scaling According to Printful, beginners often feel pressure to launch with too many products, which can overwhelm both you and your customers. Instead, choose three to five hero products in complementary categories and gather feedback. Monitor analytics like conversion rates and cart abandonment to understand what’s working. Bonus:  Testing also includes fulfillment methods. Try DTG for bold apparel prints, embroidery for premium accessories or sublimation for all-over-print pieces to see which process fits your brand best. Launching your first print on demand product checklist with Wix and Printful Wix users are in a great position to get their first product online quickly, thanks to a seamless native integration with Printful . You don’t need to code or juggle third-party platforms—everything from design and fulfillment to product syncing and real-time shipping updates happens inside your Wix dashboard. Here’s how to go from idea to store launch without inventory, logistics headaches or delay: Define your niche and hero product: Focus your brand on a specific audience, whether it’s dog lovers, plant parents or retro gamers. Choose a core product—like a t-shirt or mug—that resonates strongly with that niche. Before you start building your store, run a domain name search  to find a memorable brand name that fits your niche. Create your designs using tools like Printful’s Design Maker or Canva: You don’t have to be a designer. Use drag-and-drop website builder to create artwork that’s simple, bold and speaks to your target buyer. Consider designing in collections to strengthen your brand identity. If you’re stuck on branding ideas, try a domain name generator  to spark creative store name options. Browse and add Printful products directly from Wix: In the Wix dashboard, go to “Catalog”>“Dropshipping products” to access Printful’s entire catalog. No need to upload products manually—mockups, descriptions, and variants sync automatically. Customize pricing, details and variants: Adjust product names, descriptions, colors, sizes and pricing. Aim for a 30–50% margin after accounting for base costs, taxes, and platform fees. Order samples to check quality and create marketing assets: Before launching, order samples to test quality and take your own lifestyle photos. Use these for social posts, email teasers and to build trus t with buyers. Design your storefront using Wix templates: Choose a mobile-optimized website template , specifically eCommerce website templates , then upload brand visuals, write compelling copy and add a clear FAQ page . Wix’s drag-and-drop builder makes it easy to craft a professional-looking site. Set up payments, tax and shipping options: Enable global payments, configure shipping rules (e.g., free shipping thresholds), and set tax collection per your region. Wix handles checkout flows smoothly. Launch and promote your store using built-in marketing tools: Use Wix’s automated email campaigns , run Google and social ads, and offer launch promos like early bird discounts. Start driving traffic from day one. “Samples aren’t just for quality control—they’re your first marketing asset.  Use them to build trust, create excitement around your brand and show customers exactly what they’re getting.” - Chava Katz, PMM @ Wix pages at Wix Pro tip:  Secure your domain name  early to ensure it’s consistent across your store, marketing channels and packaging. With Wix and Printful, you only need to set up your store once—after that, every new product can be launched in minutes. If you’re just starting out, you can take advantage of  free website hosting  on Wix to launch your store with minimal upfront cost. Examples of print on demand websites selling on Wix Looking for proof that POD works? These real businesses built on Wix show how diverse creators, from graphic designers to fashion founders to fine artists, are using print on demand to turn their ideas into income. Each one has leveraged Wix to build a stunning storefront and Printful to handle everything from production to fulfillment. Whether or not they started with Wix’s native Printful integration, many of today’s Wix sellers are now streamlining their operations thanks to this built-in connection. It’s easier than ever to design, launch and manage a POD store from a single dashboard.  Try it now  and see how easy it is to launch your store with Wix and Printful. 01. Gifted Images LLC New Orleans-based graphic designer Gregory DeCuir Jr. launched Gifted Images  to sell fashion, Greek and athletic apparel. He began using Printful with Wix in 2019 and has since processed over 3,000 orders and earned $240,000 in revenue. By tapping into niche audiences—from Greek organizations to local alumni groups—Gregory grew his business without needing to hold inventory. Gregory advises, "Don’t be afraid to make mistakes, because you will make mistakes. Take some chances. The tools from Printful make it easy to design, so push your creativity. Don’t be afraid to offer discounts—that’s how you build a customer base. The email and social media marketing tools will become your best friends. Wix has everything you need to reach your milestones. Use all of it.” 02. Lion & Lamb Store This Christian streetwear brand fuses faith with fashion through bold hoodies, tees and jackets. Built with Wix and powered by print on demand, Lion & Lamb embraces a strong niche and a cohesive design aesthetic that resonates with young, faith-driven shoppers. High-quality visuals and a focused product line make their store feel like a premium boutique. 03. Slater Vintage Formerly branded as Salt & Stone Goods, Slater Vintage  sells graphic apparel and accessories with a retro, bold vibe. They frequently launch seasonal drops—like their “American Spirit” collection—and organize products by lifestyle themes such as motherhood and country music. Print on demand allows them to experiment with trends and offer frequent limited-edition designs without the overhead. 04. Kyle Sorensen Fine Art A Canadian artist known for his original paintings, Kyle  uses POD to sell giclée prints and wearable art. Wix powers his portfolio-style site, while POD enables him to offer high-quality prints and apparel on demand. His story shows how creators can expand their art business without sacrificing quality or brand integrity. Final thoughts POD continues to thrive thanks to shifting consumer habits, creator empowerment and platforms like Wix and Printful making setup nearly effortless. Whether you're a graphic designer, artist, influencer or just getting started, this is the ideal year to launch your print on demand store. Pick your product, design your first item and start your entrepreneurial journey today. Best print on demand products FAQ Is a print on demand business profitable? Yes, print on demand can absolutely be profitable when done strategically. Most sellers aim for profit margins between 20–50%, depending on the product and pricing strategy. Accessories like jewelry, home decor and personalized items often allow for higher markups. Your profitability will also depend on smart product selection, branding and marketing. What is trending in POD? Some of the hottest print on demand products are eco-friendly apparel, engraved jewelry, personalized tumblers, tech accessories (like custom phone cases or laptop sleeves) and pet products. These categories are growing quickly because they combine personalization with practicality—two things buyers love. What are good products to sell via dropshipping? Outside of POD, dropshipping categories that continue to perform well include beauty tools, home gadgets, fitness gear and phone accessories. However, POD has a big advantage: every item can be uniquely branded, making your products harder to copy and giving your store a stronger identity. Where to sell POD products? The best place to start is with your own branded Wix store, where you have complete control over your design, pricing and customer experience. From there, you can expand your reach by also selling on Etsy, Amazon or TikTok Shop, which helps you tap into larger audiences while still building your brand presence. What is the highest quality print on demand platform? Printful  is consistently ranked among the top POD companies for its wide product variety, fast and reliable fulfillment, white-label branding and global shipping network. For Wix users, Printful’s direct integration makes it especially seamless to manage products, orders and branding all from the Wix dashboard. What is the category for print on demand? Apparel is still the leading category in terms of sales volume—it’s versatile, easy to design for and always in demand. Drinkware (like mugs and tumblers) and accessories (such as bags and hats) are also strong performers. That said, the “best” category really depends on your niche and target audience. What is the most printed product? No surprise here: T-shirts  remain the single most popular POD product. They’re affordable to produce, appeal to nearly every demographic and provide a perfect canvas for creative designs. Many sellers start with T-shirts before expanding into other categories.

Get started by:  Creating a POD store → So, what exactly does starting a print on demand business  look like? Print on demand is a flexible way to sell custom products without buying inventory upfront. Using digital printing orders are made only when customers buy so you can sell anything from t-shirts to tote bags with minimal risk. The best part is, this business model is consistently in high demand, making it a good recession-proof business idea . If you're looking for a way to sell online , print on demand could be the idea for you. Ready to launch your print on demand business?  With Wix on demand printing , you can connect Printful in minutes, turn your designs into products and start selling—all from one dashboard. Build your store, customize your brand and let Printful handle fulfillment. With built-in SEO, AI tools and marketing features, Wix gives you everything you need to grow your print on demand business. TL;DR: print on demand business ideas This article highlighted 11 business ideas, covering everything from t-shirts and mugs to phone cases, stationery, home décor, pet accessories, wall art, laptop sleeves, jewelry, bags and sports merchandise. To truly succeed, focus on picking the right niche, adding personalization, pricing smartly and promoting your products effectively. Platforms like Wix and Printful make setup, fulfillment and sales super easy, letting you concentrate on design, branding and growing your POD business. 11 print-on-demand business ideas Starting a business  in the print on demand industry can be daunting. Here are eleven print on demand business ideas  to help you choose the right niche for you.  Custom T-shirt printing Personalized mug printing Customized phone case printing Bespoke stationery printing Printed home decor Customized pet accessories Unique wall art prints Customized laptop sleeves Personalized jewelry printing Customized bags and totes Specialized sports merchandise printing 01. Custom T-shirt printing Offer personalized T-shirt printing services, allowing customers to create custom designs or choose from a selection of pre-designed templates. Tailored for various occasions, such as events, group activities or personal branding efforts, custom T-shirt printing is an excellent choice for entrepreneurs seeking to tap into the growing market of personalized apparel. To thrive in custom T-shirt printing, entrepreneurs should focus on providing a seamless and user-friendly design platform, ensuring that customers can easily bring their visions to life. By staying attuned to design trends and customer preferences, businesses in this niche can continually evolve their offerings to cater to an ever-changing market.  Ready to build your website?  Sign up for Wix for free 02. Personalized mug printing Specialize in printing customized mugs with unique designs, messages or even photos. Mugs are popular as gifts, promotional items or for personal use. As the demand for unique and sentimental gifts continues to rise, personalized mug printing is a business idea with a clear potential for growth. The flexibility of personalized mug printing allows for a wide range of design options, catering to various tastes and preferences. This business idea aligns with the growing trend of seeking unique and sentimental gifts, providing an avenue for entrepreneurs to contribute to the creation of lasting memories. As the demand for personalized and thoughtful presents continues to rise, those entering the personalized mug printing market have the chance to not only meet a current need but also create a business that leaves a lasting impression in the hearts of its customers. 03. Customized phone case printing Provide print on demand services for personalized phone cases, allowing customers to add their preferred images, patterns or text to create a one-of-a-kind accessory. The versatility of this business idea opens doors to a diverse customer base. From fashion-forward individuals seeking to align their phone cases with their evolving style to businesses aiming for distinctive corporate branding solutions, entrepreneurs in customized phone case printing have the opportunity to serve a broad spectrum of needs.  04. Bespoke stationery printing Offer customized stationery printing, including personalized notebooks, planners and notepads. By allowing customers to add their distinct touch to everyday items, such as notebooks for journaling or planners for organizing, entrepreneurs can tap into a market that seeks to elevate the mundane into a personalized and enjoyable experience. Whether it's for personal use, gifting or corporate branding, bespoke stationery printing stands at the intersection of functionality and personal expression. Aspiring entrepreneurs in the bespoke stationery printing niche can curate a selection of high-quality materials and design options to ensure a premium and customizable experience for their customers. By offering a platform where creativity leads, individuals can transform their stationery into an extension of their personality. As the demand for bespoke and personalized goods continues to grow, a stationery printing business that prioritizes quality, innovation and individual expression has the potential to carve out a solid space in the industry. Learn more: brochure ideas . 05. Printed home decor Step into the world of printed home decor, a print on demand business that revolves around infusing personal style into living spaces. Entrepreneurs in this niche have the opportunity to focus on personalized home decor items, including throw pillows, blankets and wall art. This business idea allows customers to go beyond conventional home decor by adding their favorite designs to items that enhance the aesthetics of their living spaces. Whether it's creating a cozy corner with personalized throw pillows, adding warmth with custom blankets or turning walls into a gallery with unique wall art, the possibilities are limitless. A successful venture in printed home decor requires a keen understanding of design trends, materials and the ability to translate customer preferences into tangible, personalized products. Entrepreneurs can curate a diverse range of design options to cater to various tastes and home styles, ensuring that customers can find the perfect match for their vision. Explore Shira Barzilay’s website, Koketit , to give you inspiration to help you springboard your printed home decor business. 06. Customized pet accessories The beauty of this business idea lies in its ability to tap into the deep emotional bond between pet owners and their furry companions. You can help people celebrate their pets by offering print on demand services for customized pet products including pet bowls, beds and clothing. By offering a platform where pet owners can add their personal touch to essential items, you not only cater to practical needs but also provide an avenue for self-expression and celebration of the unique personalities of pets. Successful ventures in customized pet accessories require a keen understanding of pet trends, materials suitable for pets and an eye for designs that resonate with pet owners. You can curate a diverse range of options, from playful patterns to sophisticated designs, ensuring that the personalized products reflect the individuality of each pet. Moreover, this niche presents opportunities to collaborate with pet influencers or partner with local pet shelters, fostering a sense of community and goodwill. As the demand for personalized and unique pet products continues to rise, those entering the customized pet accessories market have the chance to create a business that not only meets practical needs but also celebrates the joy that pets bring to our lives. 07. Unique wall art prints Specialize in printing personalized wall art, including canvas prints, posters and framed artwork. This niche is ideal for individuals looking to adorn their homes with custom-designed pieces. To thrive in the unique wall art prints niche, you should focus on creating a diverse portfolio of designs that cater to various tastes and aesthetics. Whether customers are seeking bold and vibrant canvas prints or subtle and sophisticated framed artwork, a well-curated selection can ensure broad appeal. Furthermore, engaging with local artists or providing a platform for customers to submit their designs can enhance the uniqueness of the offerings. As consumers increasingly seek ways to personalize their living spaces, a business in unique wall art prints has the potential to not only provide decorative solutions but also become a vehicle for self-expression and storytelling within the home. Learn more: How to sell crafts online , What is a print on demand store , How to sell print-on-demand t-shirts 08. Customized laptop sleeves Provide print on demand laptop sleeve services, allowing customers to protect their devices with personalized designs. This niche caters to individuals who want functional yet stylish tech accessories. By allowing customers to imprint their preferred designs, patterns or even meaningful messages onto their laptop sleeves, entrepreneurs can tap into the demand for tech accessories that go beyond mere utility, creating a space where individuals can express their personalities through their devices. To succeed in this niche, try focusing on sourcing high-quality materials that ensure both protection and durability for laptops. A diverse range of design options, from minimalist to bold, can cater to varying tastes and preferences. Additionally, considering the growing trend of remote work and increased reliance on laptops, customized laptop sleeves present an opportunity to serve a broad customer base.  09. Personalized jewelry printing Create a niche in the print on demand industry by offering customized jewelry printing. This can include personalized necklaces, bracelets and earrings with unique designs or messages. This business idea is perfect for those who want to create wearable art that holds personal significance. To thrive in personalized jewelry printing, explore a variety of materials and design options to cater to diverse tastes and styles. This includes incorporating customizable elements such as birthstones, initials, textiles or symbols that hold special meaning for the customers.  10. Customized bags and totes Target eco-conscious consumers by providing print on demand services for personalized bags and totes. Customers can choose designs or add personal touches to create sustainable and unique accessories. To succeed in the customized bags and totes niche, entrepreneurs should prioritize environmentally friendly materials and production processes. Offering a range of designs, from nature-inspired patterns to customizable graphics, ensures a broad appeal to different tastes. Collaborating with local artists or supporting eco-friendly initiatives can further enhance the appeal of the products. As the demand for sustainable fashion continues to rise, this business idea not only aligns with current consumer trends but also positions entrepreneurs as contributors to a more eco-friendly and personalized approach to accessorizing.  11. Specialized sports merchandise printing Tap into the sports market by offering print on demand services for customized sports merchandise. This can include personalized jerseys, water bottles and accessories for fans and athletes. The appeal of this niche lies in its ability to cater to the fervent fanbase that seeks not just standard sports gear but personalized items that celebrate their allegiance to a particular team or player. With this type of print on demand business, you can provide fans with the opportunity to personalize merchandise, fostering a stronger connection between sports enthusiasts and their favorite teams or athletes. To flourish in specialized sports merchandise printing, stay on top of sports trends, team affiliations and fan preferences. Collaborations with sports teams or partnerships with influencers in the sports community can help enhance the authenticity and appeal of the merchandise. Additionally, offering a range of customization options, from player names to team colors, will help make this a scalable business idea .  How to get started with your print on demand business idea Apply your industry knowledge and creativity To make money with print on demand , leverage your understanding of design trends, printing techniques and consumer preferences. Use your creativity to create unique and appealing designs that resonate with your target audience. Choose your niche or specialization Consider specializing in a specific niche within the print on demand industry to stand out and attract a dedicated customer base. Whether it's personalized apparel, home decor or accessories, find a niche that aligns with your interests and market demand. Choose a legal structure for your business Decide on the legal structure of your business, such as a sole proprietorship ,  LLC  or corporation . Build a professional online presence Decide how to create a website  to showcase your print on demand products on your Wix site . Invest in high-quality images of your merchandise and implement an easy-to-use ordering system. Consider integrating eCommerce platforms or partnering with established print on demand services to streamline your business operations. Invest in quality printing equipment and materials Ensure that your print on demand business uses high-quality printing equipment and materials to deliver excellent results. Research and invest in digital printing technology that allows for vibrant and durable prints. Quality is crucial for customer satisfaction and repeat business. Set up an efficient order fulfillment process Develop a streamlined order fulfillment process to handle incoming orders efficiently. Work with reliable printing partners or invest in equipment that can produce high-quality prints on demand. Consider implementing an inventory management system to track and manage orders seamlessly. Determine your pricing strategies Establish competitive pricing strategies based on factors such as production costs, market rates and the perceived value of your print on demand products. Consider offering bundle deals, discounts for bulk orders or promotional pricing to attract customers. Be sure to lay all of this out in your business plan . Create a marketing plan Develop a comprehensive marketing plan to promote your print on demand business. Utilize social media platforms, online advertising and content marketing to reach your target audience. Collaborate with influencers or bloggers in your niche to increase brand visibility. Lilach Goldis, Social Media Manager at Wix, suggests that you “identify the social media platforms your audience is active on the most and get an in-depth understanding of what it takes to rank on them. For example, converting your Instagram carousel posts into a Reel can capture attention more effectively and boost your content's impact, ultimately leading people to visit your site.” Ensure customer satisfaction Prioritize customer satisfaction by delivering quality products, providing excellent customer service and addressing any issues promptly. Encourage customer reviews and testimonials to build trust and credibility for your print on demand business. Print on demand business examples built on Wix LemonMerch LemonMerch boasts an extensive array of print on demand merchandise, including everything from hoodies and T-shirts to bento boxes and mugs.  Fur face & co This retailer provides personalized apparel and accessories tailored for pet lovers. They present unisex tees in a variety of colors and designs, allowing shoppers to choose the specific cat or dog breed they wish to showcase on their shirts. Also read: How to start a T-shirt business ,  Print on demand companies   What print-on-demand product sells the most? Apparel print on demand : Best-selling print-on-demand products blend practicality with personalization, and apparel is a clear standout. T-shirts, hoodies and sweatshirts stay popular because they’re versatile and great for targeting niche markets with creative designs, slogans or trends. People love wearing items that reflect their interests, humor or identity, making apparel a go-to option for boosting sales. Seasonal designs, like holiday-themed or event-specific apparel, can also keep demand strong year-round. Home and lifestyle printed items : Home and lifestyle products like mugs, tote bags and wall art are also top performers. Mugs are practical and easy to gift, especially with funny quotes or custom designs. Tote bags, popular for their eco-friendly appeal, sell well with trendy patterns or slogans. Wall art, whether posters or canvas prints, remains a favorite for people looking to decorate their spaces with something unique. These products work great for gifting occasions or personal expression. Top-selling trendy items : Smaller trendy items like phone cases, stickers and custom socks are always in demand thanks to their affordability and wide appeal. Stickers are a hit with younger audiences who love decorating laptops, water bottles or notebooks. Phone cases sell well when designed with bold graphics or themes that match specific interests. Custom socks with fun patterns, animals or quirky messages are both practical and perfect for gifting. How to find products to sell online : To find your next best-seller, check out marketplaces to see which POD products are popular. Pay attention to gaps in the market and products that can be personalized or tailored to specific audiences. Explore social media groups forums and communities to see what people are excited about. You can then validate your ideas with mockups pre-orders or small test runs before fully committing. Print on demand business ideas FAQ What types of products can I offer in my print on demand business? The print on demand business allows you to offer a variety of customized products, including T-shirts, mugs, phone cases, stationery, home decor items, pet accessories, wall art, laptop sleeves, jewelry, bags and sports merchandise. Choose products that align with your interests and cater to your target audience. How can I attract customers to my print on demand business? Use digital marketing strategies such as creating a business website , social media marketing, online advertising and content marketing to reach and engage your target audience. Showcase your unique designs, collaborate with influencers or bloggers and offer promotions or discounts to attract customers. Ensure that your online presence, including your website and social media profiles, is visually appealing and user-friendly. What printing equipment do I need for my print on demand business? The specific printing equipment you need will depend on the products you offer. In general, you may need digital printers capable of producing high-quality prints on various surfaces. Research and invest in printing equipment that aligns with your business requirements. Consider partnering with professional printing services to handle certain products if necessary. How do I set up an efficient order fulfillment process for my print on demand business? To set up an efficient order fulfillment process, make sure you partner with reliable printing partners and/or invest in high-quality printing equipment. Ensure that your chosen method can handle the volume of orders and produce consistent, quality results. Implement an inventory management system to track and manage orders seamlessly, from production to shipping. What pricing strategies should I consider for my print on demand business? Determine your pricing strategies based on factors such as production costs, market rates and the perceived value of your products. Offer competitive prices, bundle deals, discounts for bulk orders or promotional pricing to attract customers. Ensure that your pricing allows for profitability while remaining competitive in the market. How can I ensure the quality of my print on demand products? The best ways to ensure quality are investing in top-of-the-line printing equipment and materials as well as thoroughly vetting printing partners or services. Conduct thorough quality checks on your products before shipping and address any issues promptly to maintain customer satisfaction. Encourage customer feedback and reviews to continually improve your products and services. Other business ideas to consider Service business ideas Businesses to start with little money Unique business ideas Online business ideas Low-cost business ideas Side business ideas Outdoor business ideas Home-based businesses Mobile business ideas Consulting business ideas Freelance business ideas Reselling business ideas Business ideas for couples Rental business ideas Small town business ideas Travel business ideas Wedding business ideas Music business ideas Finance business ideas Cleaning business ideas Marketing business ideas Art business ideas Tech business ideas Restaurant business ideas Fitness business ideas Dropshipping business ideas

Get started by:  Creating a POD store → It’s hard to believe that you can launch an eCommerce business with minimal up-front investment, zero on-hand inventory or a place to store your items. But, that’s the beauty of print-on-demand business ideas  (aka “POD”). Whether you’re a designer looking to sell your art on T-shirts, or a musician looking to sell custom merch—POD offers a low-risk way to get started. TL;DR: how to start a print-on-demand business Starting a print-on-demand business can be simple and low-risk. In this guide, you'll learn how to pick a niche, design products your audience will love and choose the right print-on-demand service. We'll walk you through selling on Wix or marketplaces, managing printing and shipping with Printful, planning smart pricing strategies, marketing your products and understanding startup costs while keeping your profit margins flexible. Ready to launch your print on demand business? With Wix on demand printing , you can connect Printful in minutes, turn your designs into products and start selling—all from one dashboard. Build your store, customize your brand and let Printful handle fulfillment. With built-in SEO, AI tools and marketing features, Wix gives you everything you need to grow your print on demand business. What is print on demand? Print on demand (POD) is a business model that lets you sell custom products like t-shirts, mugs or phone cases without holding any stock. You come up with the designs, and a POD service handles the printing, packaging and shipping for you. When someone buys your product, the POD service prints your design on the item, packs it up and sends it directly to the customer. You don’t have to deal with storing inventory or managing shipping, making it a super easy and hands-off way to run an eCommerce business. It’s a low-cost, low-risk business model that works a lot like dropshipping . POD is useful for types of businesses  of all stages, ranging from those that are just learning how to start a business  and those with existing stores that are looking to test new ideas. Be inspired by our guide to print design . Heads up: Creating and selling custom products has never been easier. With Wix’s print-on-demand products widget , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more. No extra tools or complex setup needed. Just pick a product, upload your design and start selling—all from your Wix dashboard. With Wix's Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. How to start a print-on-demand business in 7 steps Choose your niche   Decide what to sell  Create your design   Choose the right print-on-demand service   Build your online store   Set the right pricing strategies Develop a marketing plan Where to sell your POD products 01. Choose your niche Your print-on-demand business can’t be all things to all people. That’s why the first step is choosing the right niche for your business. A niche may include people in a certain profession (like nurses or teachers), folks who share a particular passion (like foodies or yoga enthusiasts) or people who participate in shared activities (like cyclists or pet owners). You’ll want to be as specific as possible about your niche, while still reaching an audience that’s wide enough to let you earn profits. For example, you may want to sell to wine enthusiasts. But rather than targeting everyone over the age of 21 in the U.S., you may hone in on millennial moms who enjoy wine. This will help you to better define products, styles and campaigns that speak directly to your buyers. You may already have an ideal niche in mind. If not, here are several good places to start your research: Scroll through your social media feeds : See what’s trending on TikTok or Twitter. Or, participate in Facebook Groups or Reddit forums to immerse yourself in conversations among potential buyers. Ask the internet: Leverage free tools like Google Trends  to gauge interest in particular topics. Keep an eye out for trends that show steady growth over a multi-year period, versus those that are short-lived fads. Do keyword research : SEO software like Moz  or Semrush  can help you measure the amount of search traffic that shopping-related queries attract. Similarly, a solution like JungleScout  can help you gauge interest and sales for items based on data from online marketplaces like Amazon. Do a product search on popular marketplaces: Read product descriptions and reviews on Etsy, eBay or Amazon and get intel into who’s buying what on each platform. Follow your competitors : Visit competitors’ websites and catalogs. See who they’re targeting with their products and use that as a way to shape your own messaging or to identify a niche that’s not currently being served. 02. Decide what to sell There’s a chance that you landed on this blog with a certain product, like T-shirts, in mind. But POD platforms will give you access to a plethora of other items: hoodies, leggings, caps, water bottles or smartphone cases (just to name a few). For more inspiration, here’s a list of the top print-on-demand products  to consider selling. It goes without saying that the products you choose should be tightly aligned with your niche. If you’re targeting people who enjoy yoga and meditation, your product line may include full-print yoga pants, mats and towels. If you’re creating products that appeal to beach lovers, you may choose to put your designs on beach chairs, blankets and swimwear. Another option: Offer sustainable products. Eco-friendly and ethically sourced items are especially appealing to today’s Gen Z consumers. Several print-on-demand suppliers offer a range of eco-friendly printed products, from apparel to lunch totes to pillowcases. Learn more: brochure ideas. How to find products to sell online : To find your next best-seller, check out marketplaces to see which POD products are popular. Pay attention to gaps in the market and products that can be personalized or tailored to specific audiences. Explore social media groups forums and communities to see what people are excited about. You can then validate your ideas with mockups pre-orders or small test runs before fully committing. 03. Create your design This step can either be the most exhilarating or intimidating part of your journey, depending on your comfort level with design. If you were born with a gift for design, then starting a POD business can help you share your passion and give you an avenue to make money as an artist . If you’re not an artist or graphic designer, there are other ways that you can close the “design gap.” You could, for example, choose from premade designs, images, and fonts within your POD platform. Or, use a design tool like DesignWizard  or Piktochart to spark your creative juices. Alternatively, you could hire a designer from the Wix Marketplace  to help you out. If you’re struggling to find some artistic inspiration, look at popular designs that are already selling well on marketplaces or other sites. But be careful not to copy them. Avoid trademark infringement and other thorny legal issues by studying intellectual property for print on demand. Whether you choose to create your own designs or work with another professional, carve out time to validate your ideas. Share your vision or early mockups with a trusted group of individuals or via channels like social media where you can gather honest feedback. 04. Choose the right print-on-demand service When it comes to picking the right printer for your designs, make sure to consider the following questions: What type of products does the platform offer? What kind of equipment, materials, and printing techniques do they use? What are their average turnaround times? Where do they ship your products from, and how are shipping rates calculated? What type of packaging will be used? Do they charge a monthly fee and/or a percentage of each sale? How are returns, cancellations, and refunds handled? Does the platform integrate with your eCommerce platform? Check out online reviews to see what other online merchants are saying about their services. Also, order a sample of your products so that you can evaluate product quality. Check that the colors, materials and texture meet your expectations. It’s possible for some designs to look better on a computer screen than in person. This step is therefore crucial for making sure that your design actually looks good when paired with the fabrics, ink and printer that you choose. There are several well-known print-on-demand companies  that you can choose from: Printful:  Printful offers a wide range of customizable products, from clothing and accessories to home decor. Known for its high-quality printing and fast shipping, it handles everything from production to shipping, allowing business owners to focus on marketing and customer service. Printful also integrates directly with Wix, where you can explore, design and start selling custom products right away. Printify: Printify enables entrepreneurs to create custom products like T-shirts, mugs and posters. It connects with a network of print providers across the globe to offer a wide variety of items for customization. Printify integrates with major eCommerce platforms to handle printing and shipping, making it easy to scale a business. Gooten: Gooten specializes in creating and fulfilling custom products such as apparel, home goods and accessories. With a global network of printing partners, Gooten offers high-quality printing and fast fulfillment. Learn more: How to sell print-on-demand t-shirts What is a print on demand store? 05. Build your online store Start selling your products in one of two popular ways: Sell on a marketplace like Amazon, Etsy or eBay: Marketplaces offer large, established audiences that are already eager to buy. That said, marketplaces may charge subscription fees, listing fees and/or transaction fees. They each have their own rules regarding branding, pricing and listing products too, so you’ll need to familiarize yourself with these to avoid any hiccups. Learn how to build a website using a platform like Wix eCommerce : This approach offers you the most freedom; you can design your store exactly how you want and stay in control of the entire buyer experience. The challenge here is that you’ll have to invest in marketing so that your products get seen, but platforms like Wix eCommerce offer built-in marketing tools, as well as automations to help you grow your business faster. You don’t necessarily have to pick one or the other. In fact, a multichannel selling  strategy has proven to increase sales. (Merchants who connect their stores to a sales channel like Amazon or Wish can increase sales up to 12%, according to Wix proprietary data.) However, starting with a website can help you to build the right foundation for your brand. Aside from giving you total control over the user experience, a website allows you to test various prices and offers without limitation. It further gives you direct visibility into user behaviors, so you can better track what’s helping or hurting sales. Wix eCommerce additionally integrates with marketplaces. So, if you decide to expand into marketplaces in the future, you can easily sync your products, inventory and prices without having to log into each marketplace individually. There are other perks, too. For example, if you sign up for eBay through Wix, you’ll automatically receive a higher limit of zero insertion fee (read: free) listings. Learn more:  Is Wix good for small businesses? 06. Set the right pricing strategies Finding the sweet spot in terms of pricing can be a challenge. But here are a few questions that you can ask yourself to get to the right answer: What are my startup costs? Make sure that your pricing accounts for all of your expenses, including your marketing, labor, fees and other costs. What are other businesses charging for their products?  It goes without saying that you’ll want to price competitively or have a strategy for justifying higher price points. How unique are my products?  As noted above, you may be able to charge more for your products if they're one-of-a-kind. Will I offer free shipping to my customers? More than half (58%)  of shoppers abandon their carts due to higher-than-expected shipping costs, so offering free shipping may be a good idea—given that it doesn’t kill your margins. There are various ways to offer fast and free shipping, whether that means folding it into the product price or offering free shipping at certain price points. What will my profit margin be at this price?  When all is said and done, you, of course, will want to make sure that you’re making money from every sale. Make sure that you calculate your profit margins accurately, taking into account all expenses and “hidden” costs (think: returns, taxes, transaction fees, etc.). 07. Develop a marketing plan Your work doesn’t end once your online store goes live. To build a successful print-on-demand business, you’ll need to proactively drive attention to your products. Here are five great ways to start building an audience and creating positive buzz around your business: Tell your friends and family members: All about your business and encourage them to share your products with their networks. Engage with buyers on social media: Invest in learning the ins and outs of channels that are most strategic for your brand. Join in on relevant conversations and express your brand’s personality online. Learn how to make a blog : Publish articles that showcase various ways to use your product and/or simply addresses questions people might have when searching for a brand like yours. A blog can help you to expand your SEO strategy and reach consumers organically. Partner with influencers: Collaborate with influencers or other brands that target similar audiences as you. Be sure to offer something in return and to lean on their areas of expertise. Create an email strategy: Plot out the emails you’d like to send, whether you’re looking to re-engage shoppers, reduce abandoned carts or generate buzz around upcoming sales. Check out these 14 eCommerce marketing  ideas for more inspiration (see our guide on what is eCommerce ). 08. Where to sell your POD products Choosing where to sell your print-on-demand products depends on how you want to grow your business. Some sellers focus on quick sales and exposure while others aim to build a brand they can fully control. Think about how much time and effort you want to spend on marketing, customer service and running your store. If you want a more hands-off approach, one option might suit you better.  Your long-term goals matter too. Selling on marketplaces can bring quick sales but limits your control and branding. Running your own store gives you more freedom but requires a solid plan to attract customers. A smart strategy is to test products on marketplaces, see what works and then move your top sellers to your own store. This way, you get the best of both worlds and can grow your business over time. Marketplaces vs. your own eCommerce store Selling on marketplaces (Etsy, Amazon, Redbubble, etc.):  Marketplaces give you access to millions of potential customers right away so you don’t have to worry about driving traffic. They also handle payments and bring built-in buyer trust. But competition is tough, fees can eat into profits and you don’t have much control over branding or customer relationships. There’s also a chance of being suspended or banned which could put your business at risk. Running your own store:  Having your own eCommerce store gives you full control over branding, pricing and the customer experience. You can build a loyal audience, run targeted marketing and avoid marketplace fees. The downside? You’ll need to drive traffic yourself which means investing in SEO, social media or ads. Growth takes longer but you’re building a brand you own without depending on marketplace rules.  Hybrid approach:  Many successful POD businesses start by using marketplaces to gain traction while building their own store. This lets you benefit from marketplace exposure while gradually shifting customers to your website. Offering exclusive products or discounts on your site is a smart way to encourage repeat buyers to shop directly with you. How much does it cost to start a print on demand business? Starting a print-on-demand (POD) business is generally low-cost compared to traditional retail models, as it eliminates the need for inventory and large upfront investments. Here's a breakdown of potential costs. Ecommerce website builder fees If you're setting up an online store, website builders like Wix, have monthly fees ranging from $0 to $149 depending on the plan and features you choose. Domain name A custom domain enhances your brand's professionalism and costs anywhere from free up to hundreds of dollars a year. Create an eCommerce website with Wix and a domain name is free with a paid plan. Graphic assets Investing in high-quality design assets or hiring freelance designers can cost anywhere from $5 to hundreds of dollars per design, depending on complexity and licensing. Sample products Ordering samples to check quality before selling is crucial. This varies based on the products but expect to spend $20 to $100. Marketing and advertising This varies widely with strategy and scale. Initial budgets for ads might start around $50 to $500 to gain traction. Organic marketing through social media can be low-cost but demands time. Business registration and licenses The cost to register a business varies by state and country, usually around $50 to $800. However, some POD platforms don’t require formal business registration initially. A rough estimate for starting a small-scale POD business might range from $100 to $1,000 or more. However, costs can be kept low by using free trials, open-source software and organic marketing strategies initially. The primary investment is time and creativity to create appealing designs and a strong brand. Ongoing success in POD also requires reinvestment in marketing and new designs to stay competitive and keep capturing customer interest. Pros of starting a print-on-demand business Fast and easy to get started: Once you pick a service and a design, you can start selling in minutes. Avoid buying in bulk : Only pay for what gets sold, whether you sell a single unit of an item or thousands. This reduces your initial inventory costs and the risk involved. Instant access to a variety of products : Most POD platforms connect you with a wide range of products and brands to choose from. Don’t worry about shipping or storage : Your print-on-demand partner handles the logistics for you. Pro tip: Kevin D'Souza, director of Product Experience at Vista Corporate Solutions shares, "Custom merchandise is not just a revenue channel; it's a conversation starter that deepens your audience's connection to your brand." "Partnering with a reputed print-on-demand service unlocks the potential for unmatched quality and an eclectic mix of products, empowering you to venture beyond the conventional. Envision creating unique, memorable pieces—think water bottles, lunchboxes or tote bags—that not only stand out but become integral to your customers’ daily lives." Check out some more pro tips from VistaPrint about branded merch and how to leverage it. Cons of starting a POD business You can’t customize everything : While you can personalize your design, you can’t necessarily select any material you’d like or manufacture products in non-standard sizes. Quality control is trickier : You must vet and monitor vendors carefully to ensure that product quality, shipping, and the overall buyer experience consistently meet expectations. Lower margins: You’re likely to pay higher per-unit costs in exchange for outsourced logistics and the ability to manufacture in small batches. How to create designs for print on demand Creating designs for print on demand (POD) without a background in design can be accomplished with the following steps: Leverage graphic elements: Make use of existing graphic elements and templates provided by design tools. These elements can be customized to create unique designs without starting from scratch. Look for graphics, icons and fonts that align with your vision. Simple and impactful designs: Embrace simplicity. Clean and straightforward designs can often be more effective. Focus on conveying a clear message or aesthetic rather than overcomplicating the design. Typography and color palette: Experiment with typography. Play with different fonts, sizes, and arrangements to create visually appealing text-based designs. Ensure that the text is easy to read and complements the overall design. Additionally, choose a cohesive color palette. Consistent and well-chosen colors can enhance the visual appeal of your designs. Incorporate personal photography: If relevant, incorporate personal photographs or images. Authenticity can resonate with customers, and personal images can add a unique touch to your designs. Outsource: If you find design overwhelming, consider outsourcing. Connect with freelance designers who can bring your ideas to life at an affordable cost. How to start a print-on-demand business FAQ How to setup a print-on-demand business Print-on-demand business setup starts with choosing the right products and target audience. Use a POD service to handle printing and shipping while you set up an online store to list your items. Focus on pricing, marketing and testing to keep startup costs low and profit margins flexible. Is print on demand a profitable business? Print on demand can be a profitable business model for some entrepreneurs, but its success depends on various factors. It depends however on the following—the product niche you choose and how successful it is, how unique your designs are, the effectiveness of marketing and promoting your business, the quality of your products, profit margins, how good your customer service is, the platform you use to sell your goods and its integrations, seasonal trends, as well as how much competition you have. Is it possible to make a living from a print-on-demand business? Yes, it's possible to make a living from print on demand (POD) if the business is well-planned, executed effectively and meets market demand. Many entrepreneurs and artists have built successful and profitable print on demand businesses. However, it's important to recognize that the level of income you can achieve through POD dependent on how successful your business might be. Is print on demand easy? Print on demand (POD) can be relatively easy to start, especially for individuals with minimal upfront investment and without the need for inventory management. POD services handle printing, production and order fulfillment, allowing entrepreneurs to focus on designing and marketing their products. However, success in POD still requires strategic planning, creativity in design and effective marketing to stand out in a competitive market. Can I start print on demand with no money? Yes, you can start print on demand without any money upfront using free platforms like Printful, Printify and others. Printful integrates directly with Wix, making it one of the easiest ways to get started. That being said, if you're wary of costs, remember that you may have to pay listing and transaction fees to sell on certain marketplaces. You'll also need some budget if you want to advertise or use more advanced selling tools. What are the startup costs for a print-on-demand business? Startup costs for a print-on-demand business using Wix: Wix website plan : $14-$39/month Domain name : $10-$20/year Logo design : $0-$300 (DIY or professional) Product designs : $0-$500 (DIY or outsourced) Wix app integrations: $0-$50/month Marketing: $0-$500 initial budget Business licenses : Varies by location Sample products: $50-$200 Total estimated startup cost : $100-$1500 How do I price my print-on-demand products? To price print-on-demand products calculate base cost (production + shipping) first. Then research competitor pricing and your target market. Add your desired profit margin (typically 30-50%), factor in any platform fees, bulk discounts. It's good to psychologically (e.g., $19.99 instead of $20) and test different price points. What are the profit margins in print-on-demand? Profit margins in print on demand vary but typically range from 20-30% on average. They might be higher at (40-50%) for unique designs or niche markets. Generally lower-cost items (e.g., stickers) may have higher margins, complex products (e.g., all-over print shirts) often have lower margins. Factors impacting profit margins include competition, pricing strategy and volume. How do I build a brand with print on demand? To build a brand with print on demand define your niche and target audience. From there start creating a unique logo and visual identity, with a consistent design style that's unique to you. Come up with a compelling brand story as part of this. To get your brand out there you'll want to build a following on social media, backed up by great customer service. Can I integrate print on demand with existing e-commerce platforms? Yes, you can integrate print on demand with Wix via the following steps: 1. From your Wix account, navigate to your store catalog. 2. Click "+ New Product" and choose "Print on demand" from the dropdown. 3. Create and sync products to your Wix store 4. Automate order fulfillment 5. Customize product pages within Wix 6. Use Wix's built-in eCommerce tools 7. Manage inventory through the POD integration 8. Seamless checkout process for customers 9. Track orders via Wix dashboard 10. Maintain brand consistency across platforms Got another business idea in mind? How to start an online business How to start a consulting business How to start a fitness business How to start a makeup line How to start a candle business How to start a clothing business How to start an online boutique How to start a T-shirt business How to start a jewelry business How to start a subscription box business How to start a beauty business How to start a courier business   How to start a flower business   How to start a gym business   How to start a pool cleaning business   How to start a rental property business How to start a tutoring business How to start a medical supply business   How to start a food prep business    How to start a babysitting business   How to start a plumbing business   How to start a frozen food business   How to start a vending machine business How to start an eCommerce business   How to start a dropshipping business   How to start a farming business

Get started with Wix print on demand Want to start your own business , build your brand and create a passive income? Print on demand  (POD) makes your first steps in eCommerce a lot simpler. But finding the right print on demand partner is paramount. Aside from carrying the right products, your print on demand partner must be relatable, adaptable and compatible with your way of running business. Whether you prioritize a fast turnaround or stellar customer service, your print on demand partner must match these goals. To help you out, we've gathered a list of the top print on demand solutions on the market, as well as tips for selecting the right one. What are print-on-demand companies? Print-on-demand (POD) companies are businesses that facilitate the printing and shipping of custom products without requiring businesses to hold any inventory. They provide a convenient and cost-effective solution for individuals and businesses to create and sell personalized products without the upfront costs of printing and storage. Learn more: what is a print on demand store? 13 of the best print-on-demand companies Modalyst   Printful   Printify   Gelato Podbase Artelo Gooten   CustomCat Redbubble   JetPrint Society6   Zazzle   Printy6   01. Modalyst Rated the top dropshipping software by Fast Company, Forbes and others, Modalyst  is a longstanding leader with newly minted print-on-demand capabilities. Its POD capabilities, powered by Kornit , are dedicated to supporting sustainable practices and still ensuring high-quality, on-demand prints. It flaunts a wide range of products and suppliers, including brand names, and can accommodate fast domestic shipping across the U.S. and Europe. Today, Modalyst serves more than 350,000 eCommerce stores. It was acquired by Wix in 2021 and integrates directly with any Wix eCommerce store. Product selection: Modalyst offers an impressive selection of print on demand business ideas  and products, including home accessories, clothes, pet toys, accessories, jewelry, makeup and purses. Get access to high-quality (and highly vetted) suppliers that can ship orders to your customers quickly and reliably. Learn more: Clothing dropshipping Pet dropshipping Beauty dropshipping Jewelry dropshipping Pricing: Modalyst’s free plan includes unlimited orders and access to all of its core platform features. However, you will be limited to non-premium suppliers and 25 products. A Start Up plan at $35/month raises the product limit to 250. The Pro plan at $90/month will let you work with premium suppliers and benefit from shorter shipping times with no product limits. Production and fulfillment: Because Modalyst has so many products already in stock, it can fulfill most orders in one to two business days. Modalyst also works with a multitude of U.S. and E.U. suppliers that can also fulfill POD orders quickly. Special features: Supplier management tools, digital purchase orders, formatted product lists, branded invoices, seamless integration with Wix eCommerce Pros Access to both “ready to sell” and POD products on the same platform High-quality products from well-known, highly rated manufacturers One-click integration with many online stores, including Wix eCommerce Free plan available Cons Monthly plan required to take advantage of premium benefits 02. Printful Another incumbent POD software, Printful  prints its products in-house and prides itself on quality workmanship. With Printful, you get your own storefront. Printful additionally enables easy integration with platforms like Wix eCommerce and marketplaces like Etsy and eBay. You can choose from a wide variety of designs or make your own, using its graphic design, photography, or video-making services as needed for self-publishing capabilities. Established businesses often prefer to have their own branding on products. Being geared toward entrepreneurs and businesses, Printful provides high-quality white label products with customization options for labeling and packaging. Product selection: Choose from hundreds of premium products across various categories, including apparel, phone cases, homeware, and jewelry. Printful print on demand offers a line of eco-friendly products for consumers and merchants interested in sustainability and the environmental issues involved in retail businesses. Pricing: Printful is a free-to-use platform with no minimums. Products are priced per item, so you only pay for what you sell. You can use Printful’s helpful pricing calculator  to decide which prices—and margins—will work best for your type of business . You can alternatively buy from Printful in bulk, should you prefer. Production and fulfillment: Printful offers warehousing services in addition to its POD/ dropshipping services. POD products are shipped as quickly as two days for efficient logistics management. Meanwhile, its global network of in-house and partner facilities unlocks worldwide shipping at competitive rates. Special features: Creative services, white labeling, custom packaging, branded pack-ins, local fulfillment, product personalization tool Pros Bulk order and monthly volume discounts Eco-friendly products for niche markets In-house printing and high quality assurance Ready-made integration with Wix eCommerce and other online stores Pre-made designs and a mockup generator Cons Higher production fees than some other print-on-demand companies Narrower product line compared to some other print-on-demand services Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. 03. Printify Printify print on demand is another veteran in the game. They provide a large variety of custom-designed apparel, homeware and accessories, covering all classic print on demand products. You can also design your own products, maintaining ownership of your designs. Though Printify doesn’t offer you a storefront of your own on their site, it does integrate and automatically sync with online store platforms and marketplaces, including Wix eCommerce. As a platform that caters to business-minded designers and artists, Printify allows you to order samples of your custom products. This way, you can ensure you’re satisfied with the quality of both the products and printing before you dive in and start selling. Product selection: Printify offers more than 600 products, including a large variety of custom-designed apparel, homeware, and accessories. Pricing: Printify’s free plan allows up to five online stores per account with unlimited designs and no minimums. Premium accounts go for $24.99/month and allow up to 10 stores with unlimited product designs and a 20% discount on all products. Enterprise accounts are reserved for merchants who receive more than 10,000 orders per day. Pricing is customized. At every tier, Printify gives you fixed prices for products and shipping, so you’ll always know your expenses and can price accordingly. Production and fulfillment: Printify lets you choose from multiple print providers worldwide, so you have more control over your margins and can reduce your risk of out-of-stocks. By choosing a printer that's located nearby your customers, you can benefit from fast shipping times. Printify additionally offers warehousing for any of your store's products, be it items manufactured by other POD platforms or local manufacturers. Special features: Global print network, Experts Program Pros Some of the lowest prices in the industry Bulk order discounts Easy integration with Wix eCommerce and other online stores Free design tools and mockup generator Cons Fewer branding options compared to some other POD companies Quality may vary depending on printer chosen Monthly subscription required if you have more than five online stores 04. Gelato Gelato  is a fast-growing print-on-demand company that’s designed to give eCommerce businesses a competitive differentiator: speed. It promises to deliver most orders within 72 hours, allowing businesses to compete with the likes of Amazon. A fully integrated solution for customized print products, Gelato is great for entrepreneurs, creators, and even enterprises. Gelato fully integrates with multiple online stores, including Wix eCommerce, and third-party marketplaces. Because it prides itself on its ability to facilitate local delivery, Gelato offers a more sustainable solution for artists and creators who are interested in reducing their overall carbon footprint. Product selection: Gelato offers more than 90 popular product types, including apparel, wall art, mugs, photo books, and stationery. Pricing: Signup is free with no minimum purchase. You only pay for what you produce. However, Gelato’s product prices do not include shipping. On the other hand, Gelato’s subscription-based plans offer shipping discounts. For example, Gelato+ ($14.99.month) offers 30% off all standard shipping and 50% off shipping once you hit 50 orders a month. Gelato+ Gold ($999/year) offers three months of free global shipping, 30% off shipping for the first 49 orders/month, and 50% off shipping for each order above 50/month. Production and fulfillment: Gelato offers local production with more than 100 print partners in 33 countries. Special features: Sandbox environment, 24/7 customer support, sustainable source materials, next-day production, 100% quality guarantee, prepaid wallets, white label payment solution, local currencies Pros Products produced locally and delivered within 72 hours Fully integrates with online stores and third-party marketplaces Intuitive design editor Cons Product prices don’t include shipping Need premium subscription to access special fonts and additional graphics or stock images 05. Podbase Podbase  is a modern print-on-demand platform built for entrepreneurs who value speed, quality and control. Unlike many competitors that outsource fulfillment, Podbase manufactures every product in-house, ensuring consistent print quality and reliable delivery. With most orders shipped within 24 hours and a catalog focused on high-margin tech and lifestyle products, it’s quickly becoming a top choice for eCommerce brands. Podbase’s intuitive dashboard, live order tracking and Shopify integration make it easy to launch and scale your POD business without complex setups or hidden costs. Whether you’re selling custom phone cases, wall art or mugs, Podbase helps creators deliver premium products that stand out. Product selection: Podbase specializes in customizable tech accessories and giftable products, giving creators a fresh way to sell personalized everyday items through print on demand. Production and fulfillment: Podbase handles in-house production and fast global fulfillment, with integrations and automated workflows that make selling seamless from order to delivery. Special features: Podbase enhances your storefront with automated workflows, real-time tracking and custom branding options that help your products feel premium from purchase to delivery. Pros: Industry-leading 24-hour turnaround Consistent product quality and color accuracy Easy-to-use interface, ideal for new sellers Competitive margins (up to 100%) Excellent merchant support via live chat Cons: Smaller product catalog than all-purpose POD platforms Limited to tech accessories and lifestyle items 06. Artelo Artelo  is a print-on-demand provider specializing in wall art. Unlike somePOD platforms that rely on third-party suppliers, Artelo works directly with artists as both the printer and software provider. This direct model can offer greater transparency and printing consistency, often leading to better pricing since no middlemen are involved.  Artelo specializes in high-quality fine art printing, archival prints, and custom framing, making it ideal for artists and photographers looking to sell museum-grade wall art. Artelo’s software platform is easy to use and integrates with various e-commerce channels, including Wix. With functionalities such as bulk listing creation, templates and in-app smart-object mockups, Artelo makes it easy to scale your listings.  Product selection: Artelo offers dozens of paper and framing options for artists to create a broad range of art prints, posters, gallery art, and wall art sets Production and fulfillment: Artelo’s production is in-house and made in the USA. Orders are typically processed within 1-2 business days and shipped directly to customers. Artelo ships internationally, but some regions like Asia and Australia have longer lead times.  Special features: Artelo doubles as a wholesale platform where artists can fulfill bulk orders and stock up physical locations with retail-ready products. Artelo uniquely offers various gallery and wall art set configurations, allowing artists to broaden their art catalog. Pros Extensive wall art catalog with paper, framing, and branding options. Premium materials options like fine art and giclée printing, glass covers and oak frames. Consistent color reproduction and affordable pricing. On-location customer support with account setup and migration support. Wholesale pricing and retail-ready packaging options. Cons Limited to wall art (no apparel or other categories) Slow shipping times to some countries and regions 07. Gooten Gooten  bills itself as the perfect print-on-demand company for eCommerce brands that want to scale. On Gooten, you can sell your own designs or sell another artist's designs with his or her permission. It's possible to integrate Gooten with online stores. However, you may need a developer’s help to integrate using the Gooten API. With a simple user interface and automated order tracking solutions, Gooten is becoming a popular option among many merchants. It offers efficient production and shipping times, and it’s gaining a reputation for quality packaging for fragile items like mugs, ceramics, and glassware. Product selection: Gooten offers more than 150 product lines, including apparel, wall art, drinkware, homeware, stationery, and products geared toward babies and pets. Pricing:  Signup is free with zero membership, monthly, or setup fees. You only pay when a customer places an order. Gooten does offer paid partnerships under its VIM (Very Important Merchant) loyalty program. These are paid programs with customized pricing, so you must talk to a sales representative at Gooten to activate them. Production and fulfillment: Gooten boasts more than 70 global routing locations, with an average of 1.7 production days and 3.8 shipping days. A majority of its products are printed in the U.S., although Gooten does offer international fulfillment options as well. Special features: Automated delivery system, global routing locations, VIM loyalty program (with access to solution consultants, reports, and more) Pros Integrates with most major platforms Faster production and shipping times than some other print-on-demand companies Highly rated customer support Less than 2% error rate and 95% ship-on-time rate (source: Gooten About Us ) Cons May need a developer to assist with integration to your online store Must contact sales to unlock premium features and packages 08. CustomCat CustomCat stands out in the print-on-demand market with its fast service and extensive product catalog. It caters to eCommerce professionals who wish to offer a diverse range of custom products to their clients, including apparel, home decor and accessories. CustomCat is known for its quick turnaround times, often fulfilling orders within two to three business days. This speed can be an advantage for retailers needing timely delivery. Moreover, CustomCat employs advanced printing techniques that ensure high-quality details in every item. Product selection:  CustomCat offers a comprehensive catalog with over 550 unique products, including t-shirts, mugs, hats and other personalized goods. Pricing:  The CustomCat Lite plan is free with small base pricing, while the CustomCat Pro plan incurs a monthly fee for discounted product access. Production and fulfillment:  CustomCat operates out of its extensive facility in Detroit, ensuring rapid production and shipping. They adhere to a delivery timeline of three to five days within the U.S., making it one of the fastest options in the industry. Special features:  Wholesale pricing options, built-in design tools, automated order processing, and bulk order discounts Pros Extensive product catalog with a wide array of customization options Rapid fulfillment times, especially within the U.S. High-quality printing technologies ensuring detailed graphics Cons Additional fee required for access to discounted product prices Heavy focus on U.S. market might limit international reach 09. Redbubble Redbubble self-declares itself as the world's largest on-demand marketplace for independent artists. It offers its own marketplace and doesn’t integrate with other online stores or marketplaces. This may make Redbubble less appealing to those who already operate a store online or aspire to sell on multiple sales channels. However, if you’re an artist looking to sell custom merchandise, this platform may be perfectly suited for you. Redbubble provides you with your own storefront on the site, which you can customize to fit your brand. As a marketplace, Redbubble may help you get found by your first customers. You can upload your artwork and choose from a number of products. Once someone buys a product with your design, you get paid. You also maintain 100% ownership of your design. Note that Redbubble excludes some of the useful extras provided by other POD websites, such as graphic design services or a mockup generator. Product selection: Redbubble’s product catalog includes the most popular categories, including clothing, accessories, homeware, and gifts. It is uniquely tailored towards those looking to make money as an artist . Pricing: Redbubble is free to join and lets you determine your own profit margins on top of a base price, which is set for each product. You get paid once a month as long as you’ve earned the minimum of $20. If you haven’t, your payment will carry over to the next month. Payments can be made to your bank account if you live in the U.S., UK, or Australia—or via PayPal if your business is located elsewhere. Production and fulfillment: Redbubble ships worldwide and accepts free returns from its shoppers, akin to how other third-party marketplaces operate. Special features: Worldwide shipping, local 24/7 support and free shipping for Redbubble shoppers, marketplace that attracts more than 5.3 million unique shoppers   Pros Well-liked by independent artists looking to sell custom merchandise Marketplace setup may make it easier to find customers You can determine your own profit margin Anti-piracy and watermark features to prevent stealing of designs Cons No integration with other online stores or marketplaces Does not include tools like graphic design services or mockup generators 10. JetPrint JetPrint has made a name for itself in the print-on-demand industry through its specialization in high-quality timepiece designs and diverse accessories. It's favored by eCommerce business owners looking to expand their product offerings with unique and customizable watches. Known for its efficiency, JetPrint offers competitive fulfillment times, often completing orders within three to five business days. This ensures that businesses can maintain prompt delivery schedules. The company employs precise printing techniques, ensuring vibrant and durable prints that satisfy customer expectations. Product selection:  JetPrint offers a wide selection of timepieces with customizable designs, along with other accessories like bracelets and necklaces. Pricing:  JetPrint provides a free app with no upfront costs, allowing merchants to begin selling without a financial commitment. Production and fulfillment:  JetPrint manages fulfillment from its production facilities in China. The average production time is around three to five days, with shipping times ranging from seven to fifteen days, depending on the destination. Special features:  Automatic order synchronization, extensive design templates, customizable labels and private branding options Pros Unique focus on custom timepieces and accessories Quick fulfillment times with competitive pricing Cons Product range is primarily focused on timepieces and accessories International shipping times can vary, potentially affecting delivery speed 11. Society6 Society6 differentiates itself from other print on demand sites by being all about the art and the artist. In addition to offering classic products that can be found on other POD services, they offer a wider range of printed art options, including frames and stretched canvases. The site also houses a vibrant community of artists, so you can engage and receive feedback from both creative peers and customers. Society6 operates as its own marketplace, without providing an integration with other online stores or marketplaces. When you sign up, you get your own shop on the site. You can customize your stores and upload your own designs. Though Society6 may use your artwork to promote their brand, you maintain ownership of it. Product selection: On Society6, you can sell wall art, home decor, apparel, tech, and more. Marketplaces buyers can choose from a variety of canvas types and frames when buying printed artwork. Pricing: Society6 is free to use. However, you have less control over pricing than with some other print-on-demand companies. Society6 sets the retail price, and you get 10% of that price when your products sell. This excludes printed art, for which you can set your own profit margin. Artists get paid via PayPal on the first of each month, with a 30-day clearance period, so you’ll receive your payment one to two months after you make a sale. Production and fulfillment: Society6 lists its U.S. shipping times as five to 10 business days (standard), two to three business days (expedited), or one to two business days (rush). This is in addition to a standard production time of three to four business days for most items. Special features: Community of more than 350,000 independent artists, brand collaboration network Pros Great for emerging new artists Gives your artwork visibility to other shoppers on the marketplace. Offers networking opportunities available through online community of artists Cons No integration with other online stores or marketplaces Less control over profits due to fixed commission rate 12. Zazzle Zazzle differentiates itself by offering greater personalization options compared to other platforms. For example, once selecting your design, shoppers themselves can decide on the product's color, material, and style prior to purchasing. Like others mentioned above, Zazzle is a print-on-demand marketplace. That means it doesn’t integrate with third-party marketplaces and online stores. Upon signing up for the marketplace, you’ll be asked whether you’re one of the following roles: Designer  - You plan on uploading your designs and dropshipping them via the platform. Maker (by invitation only) - You plan on selling your own manufactured goods that can be customized and purchased through Zazzle. You handle production and shipping. Both designers and makers retain ownership of their designs. Zazzle additionally offers an associates program, where you can earn a percentage of sales when you promote Zazzle products on your blog or other channel. Product selection: Zazzle offers a variety of personalized gifts, custom products, and digital design options. It’s a good outlet for eCommerce business owners who sell products geared toward corporate fundraisers, weddings, or birthday parties. Pricing: Signup is free. Designers can set their prices at 5% to 99% above Zazzle’s base price. Associates receive a 15% commission on sales made through their affiliate marketing efforts. Payouts are issued on the first of every month with a 30-day clearance period. Production and fulfillment: Zazzle promises four to seven business days for standard shipping, and two to three business days for premium shipping. Special features: Associates program, lots of personalization options for Zazzle customers, marketplace that attracts 30 million customers Pros High levels of personalization for the end buyer Unique products geared toward specific audiences Officially licensed products from large brands like Disney Cons No integration with third-party marketplaces or online stores Subscribe to the Wix blog  for a weekly dose of tips and marketing trends to help you sell online. 13. Printy6 When it comes to print-on-demand companies, you could say that Printy6 puts its best foot forward. While it’s well known for its apparel products, it’s most popular among eCommerce merchants who want to sell custom sneakers, boots, and other footwear. Printy6 integrates with many online stores, including Wix eCommerce stores, through a free app. It’s known for offering competitive pricing, with many products priced cheaper than you’d find on other print-on-demand sites. It uses high-quality fabrics and an environmentally friendly printing process, plus offers a money-back guarantee if you run into quality issues. More than 300,000 merchants partner with Printy6. Product selection: Printy6 offers a wide range of apparel products, from shirts and hoodies to shoes and leggings. Pricing: The Printy6 app is free to use, with no minimums required. Production and fulfillment: Printy6 ships internationally to more than 230 countries. Most of their products are shipped from Eastern Asia, which may create longer fulfillment times compared with other print-on-demand companies. However, according to the Printy6 website, the company is building warehouses in Europe and the U.S. Average production time takes between two to five days, while delivery time ranges from 10 to 20 days. Special features: Real-time transaction monitoring, forecasting tools, bulk purchase discounts, money-back guarantee for quality issues Pros Easy online store integration via a free app Cheaper product prices compared to other print-on-demand companies Customizable brand packaging Cons Product selection is more limited than other print-on-demand sites Longer fulfillment times compared to other print-on-demand companies How to pick the right print-on-demand company Choosing a print-on-demand partner is one of the most important decisions you’ll make when starting an eCommerce business . Be sure to give yourself the time you need to conduct thorough enough research. Some questions to consider as you weigh the best print-on-demand companies include: How good is the print quality? Can I sell my POD products via my online store and all my preferred channels? Do they offer a variety of products? For example, do they offer products such as apparel, home decor, wall art and stationary? How much do they charge for shipping? Will they ship internationally? Where are fulfillment centers located? How much are shipping and production costs? How fast can they produce products? How fast can they ship products? Do they charge a subscription fee? How will that fee impact my profit margins? How long will it take for me to get paid? Do they have a tool that lets me easily design products? Can I customize my products the way I want? Do they offer eco-friendly products? Do they use sustainable or organic printing practices? Do they charge order minimums? Do their products match what my target market is looking for? What about content infringement issues with print on demand? Do they control the copyright and handle royalty payments? Is upselling an option with print on demand? Can they manage private label print on demand items? Are pre-orders an option? How printing on demand works Print-on-demand sites let you customize white label products with your own designs. Popular print on demand business ideas include starting a t-shirt business , selling bags, mugs, books and other popular POD products . Simply upload your designs, connect your POD service of choice with your eCommerce website template and you’re ready to start selling - and remember, you still control the point of sale. One of the great things with many print-on-demand services is that they also operate as dropshipping  platforms. That means you can sell your custom merchandise on a per-order basis, without needing to invest huge amounts. To make things even more convenient, these services often also handle order fulfillment and shipping for you, making the entire process as hands-off as possible. Most on-demand printing websites are free to join. You only pay when you generate an order. However, some POD companies have started to introduce premium tiers with monthly subscription fees that give you added benefits, such as shipping discounts or added graphic design capabilities. There are two main types of print-on-demand companies: Print-on-demand marketplaces Sites like Redbubble, Zazzle and Society6 that will add your customized products to their websites. You then earn a commission on each sale, often between 10% to 15%. A print-on-demand marketplace is a good choice if you don’t want to build your own online store. However, selling on a marketplace also means you’re selling your goods alongside those from multiple other vendors, increasing the competition level you’ll face. Print-on-demand services This includes names like Modalyst, Printful and Printify, which allow you to sell your products on your own online store and/or third-party marketplaces. In this model, you pay the print-on-demand service for the costs of creating and shipping your product. You then keep the profits from the sale, minus whatever platform and marketplace fees you may owe. A print-on-demand service is a wise choice for eCommerce business owners who already have an online store and want to expand their product offerings. Ready to get started? Kick your print-on-demand business into high gear with Wix's print-on-demand solution . How to choose a print-on-demand company There are many print-on-demand (POD) companies available, so it can be difficult to choose the best one for your needs. Here are some factors to consider when making your decision: Products:  What products do you want to sell? Not all POD companies offer the same products, so it's important to find one that has the products you think you can sell. Prices:  POD companies charge different prices for their products and services. It's important to compare prices before making a decision. Ease of use:  How easy is it to use the company's platform? Do you need any technical skills? If you're not tech-savvy, you'll want to choose a company with a user-friendly platform. Quality:  The quality of the products is also important. Make sure to read reviews to see what other people have said about the quality of the products from each company. Custom branding: Custom branding options can greatly enhance your brand identity. Check if the POD company offers customizable packaging, labels and branding. This personal touch can improve customer experience and boost brand loyalty and recognition. Shipping:  How long does it take for the company to ship products? What are the shipping costs? It's important to factor in shipping time and costs when making your decision. Customer service:  How good is the customer service? If you have any problems, you want to be able to get help quickly and easily. Print on demand sites vs. print on demand companies Print on demand sites and print on demand companies are terms often used interchangeably, but they refer to different aspects of the print-on-demand (POD) business model. Let's clarify between the two: Print on demand companies Definition:  These are businesses or service providers that offer print-on-demand services. They handle the printing, manufacturing, and shipping processes for custom products based on customer orders. Role:  Print on demand companies serve as the production and fulfillment partners for individuals or businesses that want to sell custom-designed products without managing inventory. Print on demand sites Definition:  These refer to the online platforms or websites where customers can create and design custom products using the services of print-on-demand companies. Role:  Print on demand sites act as the storefronts where customers can choose products, customize designs, and place orders. These sites facilitate the integration between customers and the production capabilities of print-on-demand companies. Is print on demand profitable - can I make money from it? As a business idea print on demand definitely has the potential to be profitable but it's not a guaranteed money-maker. It can be profitable because of its: Low startup costs: There's no need to buy inventory upfront, which is a huge advantage when it comes to the funds needed to get a business up and running. Often the funds needed to stock inventory are off putting. Scalability: You can easily scale your business as demand grows by selling more, or different items. Flexibility: It's possible to sell a wide range of products, designs and niches to appeal to different customers. However as with any business, profit is not always a given. When working with print on demand make sure to keep in mind your: Profit margins: Margins can be thin, especially if you're selling highly competitive items or using certain print providers. Marketing and promotion: You'll need to invest in marketing and advertising to get customers. This can take both time and money - from creating a website , to running ads. Competition: The print-on-demand market is becoming more saturated, so standing out is crucial. This can be on quality of your products, price or your customer service. As with any business, with print on demand it's important to hone in on a specific market or product category you're passionate about. It should be a priority to create unique and attractive designs that resonate with your target audience and encourage repeat customers, as well as word of mouth reviews. Don't neglect your pricing strategy as you'll need to balance being competitive with making a profit. Market, market and market your business. Print on demand companies FAQ What are some pitfalls to avoid when choosing a print on demand company? Beware of hidden fees, opaque pricing structures, poor customer service, slow turnaround times, subpar print quality, limited product selection and lack of transparency in production and shipping processes. Research carefully and choose a reputable company with clear policies and a strong track record. How to make sure my print on demand company provides quality products? You should request samples before committing to bulk orders, read customer reviews and testimonials, ask about quality control measures, inquire about printing processes and materials used and consider ordering a few test products to assess quality firsthand. Don't hesitate to ask questions of the company and its current customers and ensure you're confident in the company's ability to deliver on its promises. Can I use copyrighted designs on POD products? No, you cannot use copyrighted designs on POD products without permission. Doing so is illegal and can result in: 1. Legal action from copyright owners 2. Account suspension by POD platforms 3. Financial penalties 4. Damage to your business reputation Always use original designs or properly licensed artwork for your POD products. Can I brand my POD products with my own logo? Yes, most POD companies allow branding products with your own logo. This typically includes: 1. Adding your logo to the product design 2. Customizing packaging materials 3. Using branded packing slips Some may offer white-label services for a more seamless brand experience. However, options can vary between providers, so check specific company policies. Do POD companies integrate with eCommerce platforms? Yes, many POD companies integrate with e-commerce platforms, including Wix. Wix offers built-in integration with Printful, a popular POD service. This allows Wix users to easily: 1. Connect their Wix store to Printful 2. Add POD products to their Wix site 3. Automate order fulfillment 4. Sync inventory and pricing What is white-label print-on-demand? White-label print-on-demand is a business model where companies sell custom-designed products like clothing and home decor without managing inventory or shipping. They partner with a print-on-demand provider who handles production and fulfillment, delivering the items under the company's brand. Do you need a license for print-on-demand? Most businesses, including print-on-demand, generally require a basic business license. If you’re selling online, you might also need a sales tax permit. Requirements vary by region, so check local regulations or consult a legal professional. States like California usually require a general business license, while states like Montana don’t at the state level, though local jurisdictions may have their own rules. Business regulations can vary widely, so always confirm with local authorities or a legal expert to stay compliant. Which print-on-demand item is the most profitable? Profitability depends on trends, niche and marketing, but some top-performing print-on-demand products include t-shirts, hoodies, mugs, tote bags, posters and home decor like throw pillows. To succeed, focus on creating unique designs, targeting the right audience and staying on top of trends. Research what’s working for others and refine your strategy to find the best opportunities for your business.

Turn your ideas into sales and start selling with Wix print on demand If you’re looking to start a print on demand business  or grow your existing one, understanding the latest print on demand statistics and trends can give you a serious edge. The numbers reveal what shoppers are buying, which print on demand products  are trending and how eCommerce sellers are scaling faster than ever. From custom merch  to sustainable fashion and home decor, print on demand has become one of the easiest ways to sell online  without managing inventory or taking on risk. And with tools like Wix's free website builder and its built-in Printful integration , you can create a professional online store, design custom products and start selling them in just a few clicks. Let's explore the latest data shaping the print on demand (POD) industry, and show you how to use these insights to build, brand and grow your business. Ready to start selling? Build your  eCommerce website  with Wix. Wix eCommerce enables you to start a print on demand business. The Printful integration automates merch fulfillment. You can design and sell custom products online, all from one dashboard. TL;DR: print on demand statistics Getting started with print on demand is easier than ever, but understanding the market and planning strategically makes all the difference. From profit margins to product trends, there’s plenty of opportunity for new sellers to carve out a niche. Quick highlights: Learn how to start a print on demand store with low upfront costs and no inventory. Choose memorable print on demand business names  to stand out in a crowded market. Leverage eCommerce statistics : 17% of global retail sales happened online in 2024, the DTG market is growing 184% by 2035 and 80% of consumers are willing to pay more for sustainable products. Focus on niches, quality designs and consistent product updates to engage customers. Global print on demand market trends and insights Driver (~) % Impact on CAGR forecast Geographic relevance Impact timeline Surge in eCommerce SMEs needing zero-inventory fulfillment +4.2% Global, with concentration in North America and Europe Medium term (2-4 years) Rising consumer demand for personalized fashion and gifts +3.8% Global, led by North America and Asia-Pacific Long term (≥ 4 years) Advances in DTG/DTF printing lowering per-unit cost +3.5% Global, with early adoption in Asia-Pacific manufacturing hubs Short term (≤ 2 years) Marketplace integrations accelerating adoption +3.1% Global, concentrated in developed eCommerce markets Medium term (2-4 years) Generative-AI design tools reducing artwork cost and time +2.9% Global, with faster adoption in tech-forward regions Short term (≤ 2 years) Regulatory push for lower inventory waste and carbon footprints +2.3% Europe and North America leading, expanding to Asia-Pacific Long term (≥ 4 years) Source: Mordor Intelligence 13 print on demand statistics Market size and growth outlook Print on demand market share Custom products are taking the spotlight in the POD world Sustainability is turning shoppers into spenders Profit margins for print on demand products Why print on demand is booming Understanding print on demand success rates Promotional products are a huge market Consistently adding new products drives POD sales Direct-to-garment printing market growth 2025–2035 Online retail keeps growing Top-performing apparel POD store pricing How a POD store's age impacts website ranking 01. Market size and growth outlook Print on demand market size, compound annual growth rate (CAGR) in the past and the forecast until 2034. Source: Precedence Research The global print on demand market was valued at approximately USD 13  billion in 2025 and is projected to reach about USD 103  billion by 2034 , representing a CAGR of ~26% from 2025 to 2034. That’s massive growth, signaling that the best print on demand products  aren’t just a passing trend, they’re becoming a well-established segment of eCommerce. This growth trajectory shows that now is a strong time to enter the market. 02. Print on demand market share by product Global print on demand market share by product (2025). Source: Market US Scoop The print on demand industry is diverse, with different digital products to sell , capturing varying shares of the market. According to Market US Scoop , apparel leads the way, accounting for 37% of the market, making t-shirts, hoodies and leggings some of the most popular trending products  among POD sellers. Home decor comes in next with 27%, reflecting the rising trend of personalized interior design and custom items for living spaces. Drinkware, including customized mugs, glasses and tumblers, holds about 19% of the market, while accessories, like custom phone cases, bags and hats, represent roughly 12%. The remaining 5% consists of a variety of other niche products, highlighting how sellers can diversify and reach different audiences. Worth noting: For anyone wondering how to create merch  or how to make money with print on demand , this breakdown shows that multiple categories are ripe for experimentation. By understanding which trending products perform best and learning How to sell products online effectively, sellers can tailor their offerings and capture the growing demand for personalized and custom items. Learn how to sell in these niches: How to sell shoes online How to sell toys online How to sell party supplies online How to sell vintage clothing How to sell crafts online Sell car parts online 03. Custom products are taking the spotlight in the POD world These days, personalization isn’t just for fancy luxury brands, it’s what shoppers expect. In fact, 81% of consumers say they’re more likely to buy from companies that offer personalized experiences . 70% of consumers say it's important that a business recognizes them. It’s important that a business recognizes them, including their past purchases, buying patterns, support history and more. Customers also want that personalization to extend across the platforms they use to shop. That’s huge, and it explains why print on demand business ideas  that focus on custom designs are booming. The beauty of POD is that yo u don’t need huge inventory or minimum orders. You can sell a single custom T-shirt, mug or poster and still make a profit. This flexibility makes it one of the smartest ways to tap into types of eCommerce  that thrive on individuality. For anyone wondering what is eCommerce  and how to start your own, POD is a low-risk way to experiment. You can easily test new designs, niche products or unique concepts without upfront costs. And if you’re thinking about how to make a business website , platforms like Wix make it simple to launch an eCommerce business  that showcases your personalized products in style. Companies that apply the pillars of customization not only manage to sell more on their business website, but also increase profits, turn customers into fans and, as a result, make their operations much more profitable. – André Damasceno, Marketing Consultant. - André Damasceno, marketing consultant 04. Sustainability is turning shoppers into spenders Eco-friendly products aren’t just a trend; they’re influencing what people are willing to buy. The sustainable clothing segment alone is projected to reach $53.3B in global annual sales by 2032 , showing just how big this opportunity is. A recent study by PWC shows: 85% of consumers report being affected by the impacts of climate change. 46% are buying more sustainable products to reduce their environmental footprint. 80% are willing to pay more for sustainably produced or sourced goods. On average, that premium is 9.7%. Consumers evaluate sustainability through tangible actions and product attributes, including: Production methods and recycling: 40% Eco-friendly packaging: 38% Positive impact on nature and water conservation: 34% Other personal sustainability actions include making more considered purchases (43%), changing diets (32% eat differently, 22% reduce red meat), travelling differently (31%) and even buying or planning to buy electric vehicles (24%). This is a huge opportunity for print on demand companies looking to tap into this conscious-shopping mindset. Products are made to order, reducing waste and sustainable packaging  can enhance your brand appeal. Using the right eCommerce tools  makes it easy to manage orders and highlights your eco-friendly practices, giving customers a reason to spend a little extra while supporting a greener business. 05. Profit margins for print on demand products Most print on demand products have an average 20% profit margin . This means many online sellers are able to run a business, price products reasonably, and even offer occasional discounts without cutting into profits. Tracking this number is an important part of keeping an eye on your eCommerce metrics and eCommerce KPIs . Of course, margins can vary widely depending on your niche or product. Some sellers report profit margins as high as 60%, especially for unique or highly personalized items. Expert insight: If you’re thinking about how to start an online store , understanding these margins upfront can help you price products strategically, forecast revenue and make smarter decisions as you scale. 06. Why print on demand is booming There are roughly 228,000 POD stores  currently active worldwide, and about 5% of all online retail stores rely at least partially on print on demand. These numbers highlight just how attractive this business model has become. With low startup costs, no need to hold inventory and the ability to target niche markets, it’s easy to see why entrepreneurs are jumping in. Chances are, there’s something in your home right now that was made using POD. Fact check: Looking for inspiration? Check out these Wix success stories  to see how other entrepreneurs are successfully using POD to sell online  and grow their businesses. 07. Understanding print on demand success rates Print on demand can feel like a rollercoaster: highs, lows and plenty of in-between moments where you’re not quite sure which way you’re heading. Here’s the key fact: only about 24% of POD stores  are still active after three years. That might sound intimidating, but it’s a useful reminder that long-term success requires persistence, adaptation and continuous learning. The low barrier to entry is both a blessing and a challenge. Anyone can start a POD store, which draws in newbies and pros alike, but it also means the space is crowded. The stores that thrive are the ones that: Find unique niche markets Design standout products Promote their items effectively 08. Promotional products are a huge market Promotional products, aka swag, are a huge niche in the print on demand world. Last year, the industry generated $26.78 billion in sales , up from $26.09 billion in 2023. The clothing category, including T-shirts and hoodies, leads the pack with 26.6% of sales. Not into clothing? Other popular categories include: Drinkware: 10.2% of sales Hats: 7.9% Bags and travel accessories: 7% “The promo industry grew 2.63% in 2024, despite economic pressures and ongoing tariff uncertainty,” says Alok Bhat , market economist and research lead for PPAI. “Distributors are adapting through digital expansion, sustainability and diversified sourcing. While challenges remain, 65% expect sales growth in 2025, signaling strong industry resilience.” Year Industry performance ($) 2015 20,808,170,722 2016 21,304,931,457 2017 23,285,980,409 2018 24,746,578,839 2019 24,223,484,868 2020 19,617,112,147 2021 22,077,935,415 2022 25,522,419,472 2023 26,094,912,163 2024 + 26,780,831,357 09. Consistently adding new products drives POD sales Average number of new products added by the top 1% of print on demand stores over 30, 90 and 365 days, showing the impact of consistent product updates on POD success, according to Dropshipping.com Here’s an eye-opening stat: the top 1% of print on demand stores adds an average of 7 new products every day . Over a month, that’s 76 products; in 90 days, 1,823; and over a full year, 2,550. While most sellers won’t hit those numbers, the principle is clear: consistently offering fresh, relevant products keeps customers engaged and attracts new buyers. For many POD entrepreneurs, a good target is to add around 7 new products per month. To avoid overcrowded catalogs and decision fatigue, regularly review your offerings: Identify products that aren’t selling well Test clearance or discount sales before removing items Replace underperforming products with new, tested designs 10. Direct-to-garment printing market growth 2025-2035 Direct-to-garment printing market growth 2025–2035—forecasted to expand at an 11% CAGR, reaching USD 9.1B by 2035. Source: FMI Packaging Sustainability Index The direct-to-garment (DTG) printing market is booming. According to FMI’s Packaging Sustainability Index , the global DTG market is expected to grow from USD 3.2 billion in 2025 to around USD 9.1 billion by 2035—an impressive 184% increase over the next decade. This steady climb is driven by the growing demand for customized apparel, on-demand printing solutions and short-run production capabilities that cater to fast fashion and personalized merchandise trends. Here’s a quick snapshot: Market value (2025): USD 3.2B Forecast value (2035): USD 9.1B Forecast CAGR: 11% Top product category: Digital textile printers (58%) Leading regions: North America, Europe, Asia Pacific While DTG remains the most widely used print on demand technique, sublimation printing is quickly catching up, growing at 10.44% CAGR. Both methods are key drivers behind the expansion of the print on demand ecosystem and offer sellers more ways to diversify their catalogs. 11. Online retail keeps growing Online shopping isn’t just a trend; it’s how the world shops now. In 2024, over 17% of all global retail sales took place online , and that share is projected to hit 21% by 2029. In numbers, that’s a $7 trillion global eCommerce market, and it’s still expanding as mobile technology, social commerce and seamless checkout experiences continue to shape consumer behavior. For print on demand merchants, this growth means massive opportunity. As more shoppers look for unique and personalized products, there’s plenty of room to carve out your niche and build a thriving store that meets customers where they already are, online. 12. Top-performing apparel POD store pricing Average order value range for top-performing apparel print on demand stores: $50–$100. Source: DoDropshipping If you’re selling apparel through print on demand, you don’t need to race to the bottom on pricing. Data shows that the most successful POD apparel stores typically price products between $50 and $100 , and customers are happy to pay it. What this stat tells us: people are willing to spend more when they see unique, high-quality designs that feel personal or limited-edition. So instead of focusing on undercutting competitors, invest in standout branding, premium mockups and a polished online store experience that reinforces the value of your product. Editor's note: Building trust starts with presentation. Explore how to make a website from scratch and discover the best website designs for fashion and apparel brands. 13. How a POD store's age impacts website ranking Here’s an interesting insight: the longer a print on demand store has been around, the better its website tends to rank . The graph below shows the average website ranking of POD stores based on their year of creation. The y-axis represents the top X% of website rankings, where 0% is the best ranking and 100% is the worst. The takeaway? Stores that stick around are likely doing a lot of things right—think SEO optimizations, quality backlinks, engaging content and excellent customer reviews. Average website ranking of POD stores by year of creation, showing that older stores generally rank higher. Source: DoDropshipping If you’re just starting out, don’t stress. Every long-standing POD store started from scratch, just like you. With consistent effort, you can climb the ranks over time. Tips to get started and grow your store: Use a free AI website builder  to quickly create a polished online presence Focus on strong web design  and user experience Learn how to design a website  and craft a standout logo using a logo maker Understand what is a domain  and pick the right domain name Take advantage of free eCommerce website hosting  to test and grow your store “Your domain name is your online home address, and just like in real life, location matters. Pick something short, easy to say out loud and easy to remember. If someone can recall it after hearing it once, you’re on the right track.” - Ofir Gvili, domains PMM at Wix 2026 print on demand trends worth embracing Design in 2026 balances high-tech experimentation with a human touch. AI aesthetics are moving from novelty to mainstream, with glitch accents, generative patterns and surreal textures adding depth without overpowering your brand. Use them as secondary layers behind logos or tonal overlays to keep T-shirts and hoodies readable, exploring these trends can spark new business ideas. On the flip side, hand-drawn illustrations feel intentionally imperfect, giving your line a personal, crafted vibe. Sketchy linework, marker fills and pencil textures translate well to DTG and DTF printing while keeping embroidery options open. Expert tip:  Test both styles to compare contrast, legibility and wash resilience. Wix AI makes it simple to bring your vision to life with an online store, perfect for exploring AI business ideas  while selling these designs. Nostalgia continues to sell, but selectively. Think 90s display fonts, Y2K icons and color-blocked palettes used sparingly. Pair one nostalgic element with modern type or negative space to keep designs current. Mood-led messaging is also on the rise. Calm, anti-hustle lines and optimistic slogans work best with clear typography. Start with short, memorable statements and test them across caps, totes and crewnecks to see where they resonate. Earth tones and natural textures keep sustainability in mind while staying versatile across seasons. Muted greens, clay, sand and charcoal ground bolder artwork and create a cohesive product grid for your Wix storefront. Modular logos complete the toolkit: design simple shapes that stack, wrap or lock up in multiple configurations. Create a primary mark, a monogram and a badge variant, then map each to the print or embroidery method that suits it best. Pro tip: With Wix + Printful, you can spin these variations into product families quickly, A/B test thumbnails, retire underperforming items and double down on what your audience loves. Trend Description How to apply AI aesthetics Glitch accents, generative patterns, surreal textures Use as secondary layers behind logos or tonal overlays; maintain readability on tees and hoodies Hand-drawn illustrations Sketchy, imperfect, personal Ideal for DTG and DTF printing; test embroidery options for stitch-friendly designs Selective Nostalgia 90s fonts, Y2K icons, color-blocked palettes Pair one nostalgic element with modern type or negative space; avoid overdoing retro Mood-led messaging Calm, anti-hustle or optimistic slogans Create short, memorable statements; test across caps, crewnecks and totes Earth tones & natural textures Muted greens, clay, sand, charcoal Ground artwork, ensure cohesive product photography, versatile across seasons Modular logos Flexible shapes for multiple uses Create primary mark, monogram, and badge; map to print/embroidery methods for scalability Rapid testing & iteration A/B testing of products and thumbnails Spin variations into product families, retire underperforming items, double down on hits Learn more about AI: AI in eCommerce How to use AI to make money AI tools for business AI for sales How to create a print on demand store with Wix + Printful A standout product deserves an equally polished online storefront, and with Printful's Wix integration , setting up your POD store couldn’t be easier. Here’s how to get started: From your Wix dashboard, go to Catalog > Dropshipping Products to explore Printful’s product catalog without leaving your site. Add your designs and create custom merch items that reflect your brand. Sign up for Printful and connect the Printful App to your Wix account. Once your store is live, every order automatically routes to Printful for printing and shipping, no manual uploads or handoffs required. With on-demand fulfillment through Printful, you can sell merchandise without holding inventory, lowering risk while opening new revenue streams. This streamlined workflow lets you focus on your brand, content and growth instead of operational busywork, an essential first step if you’re learning how to start a print on demand store with Wix . With on-demand fulfillment, customizable designs and Wix’s easy-to-use platform, there’s never been a better time to create an online store  and start selling your products to the world. Why trust Wix's experts? We get it, starting a print on demand business can feel overwhelming. That's why Wix provides tools to help entrepreneurs and creators launch professional online stores easily. It connects your store to POD integrations like Printful, so products are designed, fulfilled and sold without extra hassle. Wix offers guidance through tips, website templates and best practices, helping sellers create stores that look great, run smoothly and reach the right customers. Our team shares expertise to support print on demand sellers with actionable advice for designing, marketing strategies and growing online stores. This article was created by Wix experts to help you succeed in the print on demand world, pointing you toward the platform’s tools and features so you can focus on selling products, reaching customers and growing your business. Print on demand statistics FAQ What percentage of retail sales happen online? About 17% of all global retail sales occur online, and this number is expected to rise to 21% by 2029. This growth reflects how shoppers increasingly prefer the convenience of browsing, buying and receiving products from home. For print on demand sellers, this means there’s a massive and expanding audience looking for unique and personalized products. How many print on demand stores are active worldwide? There are roughly 228,000 active POD stores globally. This large number highlights both the popularity and accessibility of the print on demand model. With low startup costs, no inventory requirements and the ability to target niche markets, entrepreneurs everywhere are testing ideas and building businesses without the usual overhead. What is the average profit margin for print on demand products? Most POD products have an average profit margin of around 20%, which is enough for sellers to cover costs, reinvest in marketing and run occasional promotions. Depending on your niche, product type and pricing strategy, some stores report margins as high as 60%. Understanding your ecommerce metrics and KPIs can help you identify which products are the most profitable. How long do POD stores typically last? About 24% of POD stores remain active after three years, according to research. While this might seem low, it’s actually a reflection of how competitive the market can be. Long-term success usually comes to those who continuously improve their product offerings, focus on niche audiences and use marketing strategies that drive repeat purchases and brand loyalty. What types of products sell best in print on demand? Apparel is the top-selling category, with T-shirts, hoodies and hats leading the way. Other popular items include drinkware, bags and travel accessories. Products that incorporate personalization, sustainable materials or trendy designs often outperform generic options. Keeping an eye on market trends and consumer preferences can help you choose items that resonate with buyers and maximize your sales potential.

Turn your ideas into sales and start selling with Wix print on demand What is a print on demand (POD) store? Simply put, it’s a way to sell custom merch  online without ever touching inventory.  When someone buys from your store, a third-party supplier prints your design and ships it straight to their door. That means you can focus on creating a website , designing products customers love and growing your business, without worrying about stock or shipping. Print on demand is a fantastic and low risk way for creators, artists and entrepreneurs to bring their ideas to life and sell them globally. In this article, you'll learn everything you need to know about what a print on demand store is, the common benefits and challenges of print on demand, along with a step-by-step guide on how to make a website  and set up an online store . Keep reading to see if print on demand is the right eCommerce model for your creative business. Ready to launch your eCommerce business? With Wix eCommerce, you can build a professional online store that attracts customers, drives sales and grows your brand. Enjoy full customization, built-in SEO and powerful marketing tools, all in one platform. Start today and turn your vision into success. TL;DR: what is a print on demand store? Here’s a quick overview of what you'll find in this article.  A print on demand store lets you sell custom products online without managing inventory or shipping. You create the designs, and a third-party partner prints and ships the items directly to your customers as orders come in. Aspect Description Business model Sell custom-designed products without holding inventory. Process You create designs and a third-party prints and ships orders. Key benefit Low initial investment and minimal risk. Popular products T-shirts, mugs, phone cases, posters, tote bags and more. Best for Artists, designers, influencers and entrepreneurs. What is print on demand? Print on demand is an eCommerce model and order fulfillment process, similar to dropshipping, where you partner with a supplier to customize white-label products with your own designs on a per-order basis.  With print on demand, you don't pay for the product until after you’ve actually sold it, so there’s no need to buy in bulk or manage any inventory yourself. Here’s how a print on demand store generally works: Customer makes a purchase:  Customer finds a product with your design on your online store and buys it. Order is sent automatically:  Purchase details are instantly sent to your print on demand partner. Partner handles production:  POD partner prints your design onto the product and packages it. Product is shipped directly:  Item is shipped straight to your customer by the partner. Some print on demand companies  can also include branding elements like a custom packing slip or packing tape, making it look like it came straight from you.  This hands-off approach frees you from the logistics of fulfillment, letting you focus more on the creative sides of your business. See more: What is eCommerce? What is dropshipping? How to start an online store 5 benefits of print on demand When it comes to print on demand statistics , the global POD market is growing fast and is expected to hit $57.49 billion by 2033 . Launching a print on demand store offers some great advantages, especially for newcomers to eCommerce. Low startup costs:  Since you don't buy products until a customer places an order, you don't need a large upfront investment. There's no need to spend money on bulk inventory that might not sell, which significantly lowers your financial risk. No inventory management:  Your POD partner handles all the storage, packing and shipping. This frees up your time and resources to concentrate on designing and marketing. Easy to experiment:  Want to test a new design or product? With POD, you can add new items to your store in minutes without any financial commitment. If a design doesn't sell, you can simply remove it without taking a loss. This flexibility is perfect for discovering new trending products  that resonate with your audience. “Samples aren’t just for quality control—they’re your first marketing asset. Use them to build trust, create excitement around your brand and show customers exactly what they’re getting.” - Chava Katz, PMM for Wix Pages at Wix.  Wide product variety:  Most POD services offer a huge catalog of products you can customize, from apparel and accessories to home decor and stationery. This allows you to offer a diverse range of items to your customers without managing multiple suppliers. Work from anywhere:  A print on demand store is 100% online. As long as you have an internet connection, you can manage your print on demand store, create new designs and connect with customers from anywhere in the world. 5 common challenges of print on demand While the POD model is attractive, it's important to be aware of the potential hurdles you might face. Lower profit margins:  The convenience of print on demand can come at a cost. Because you're paying a third party for the product and fulfillment on a per-order basis, your profit margins per item sold will be lower compared to buying in bulk. You'll need to price your products carefully to ensure your business is profitable while still being attractive to customers. See more: dropshipping pricing strategy→ Dependence on your supplier:  As a print on demand seller, you’re placing a lot of trust in your printing partner. Product quality, printing accuracy and shipping times directly impact your brand's reputation. Delayed shipments or poor-quality prints can lead to unhappy customers, even if it's not your fault. Pro tip: Order samples in advance, and occasionally, so you can check quality control and ensure your products meet your standards. Order fulfillment time:  The fulfillment process takes longer with POD. First, the product has to be printed, which can take a few days, and only then is it shipped. This means customers wait longer to receive their orders compared to buying from a store with ready-made inventory. Managing returns:  Handling returns can be tricky. Each POD service has its own policies. Generally, returns or reprints are only offered for damaged goods or printing errors. If a customer orders the wrong size, you might have to cover the cost yourself. Fierce competition:  The minimal investments and low risks associated with print on demand means the market is crowded. To be successful, you need to find a specific niche and create unique, high-quality designs that capture attention and build a loyal customer base. How to get started with your own print on demand store Ready to learn how to start a print on demand business  and launch your own store? Here’s a simple, six-step guide to get you going. Find your niche  Create your designs Set up your online store Choose a print on demand partner Add products to your store Market your store See more: how to start a print on demand store with Wix→ 01. Find your niche   You can’t appeal to everyone, so focus on a specific audience that aligns with your passions and interests . Think about what excites you. Are you into yoga, gaming, classic cars or maybe something else entirely?  A well-defined niche not only helps you create designs that truly resonate but also makes it easier to connect with your audience. When you know who you’re speaking to, your marketing efforts become more targeted and effective. See more: print on demand business ideas→ 02. Create your designs   This is the fun part. You can create your own designs using tools like Wixel . If you're not a designer, you can hire a freelance graphic designer  to bring your ideas to life. The key to a good design is focusing on originality and quality, since designs that stand out are more likely to grab attention and drive sales. See more: how to create merch→ 03. Set up your online store   An online store is the foundation of any eCommerce business. A lot of DIY website builders and eCommerce platforms let you build a professional-looking website without any coding.  Wix offers an all-in-one online store builder and eCommerce platform with fully customizable storefronts. Just choose from 2,000 professionally designed and free website templates , including hundreds of eCommerce website templates, and use the drag and drop website builder to customize it and match it with your brand. For an even less complicated approach, Wix offers an AI website generator  that creates a unique, business-ready site in no time.  See more: print on demand business names→ 04. Choose a print on demand partner   A reliable print on demand partner is essential for handling your printing and shipping needs. Print on demand services  lik e Printful make the setup process straightforward. Wix’s Printful integration works directly with Wix eCommerce, making it easy to connect your store to a print on demand service. With Printful, you can add your designs to hundreds of products, from t-shirts and mugs to tote bags and hats. Orders placed through your site are sent straight to Printful for printing and delivery, so you don’t have to worry about inventory or shipping. Take your time to research different providers, compare their product catalogs, pricing and shipping times to find the one that best fits your business. The right partner ensures your customers receive high-quality products on time. “Wix and Printful take the heavy lifting out of launching a print on demand business. You can go from idea to online in a matter of hours using built-in tools for design, fulfillment, marketing and growth. It’s a full solution for anyone serious about turning their creativity into a real business.” - Chava Katz, PMM for Wix Pages at Wix.  Take a look at these Wix success stories  to see how Printful transformed these seller’s passions into profitable brands. 05. Add products to your store Now that your print on demand store is connected to a POD partner, it’s time to start adding products. Upload your designs to the items you want to sell, and make sure each product has a compelling description that highlights its features and benefits. Some of the best print on demand products  include shirts and apparel, cups and mugs, water bottles, stickers and posters.  Set competitive prices that reflect the value of your designs while keeping your target audience in mind. A well-curated product lineup can make all the difference. Wix makes it easy to design, sell and dropship print on demand products , letting you accept payments and connect with POD providers from all over the world.  See more:  How to sell print on demand t-shirts How to find products to sell online Best dropshipping products 06. Market your store Now that your store is live, it’s time to spread the word. Social media platforms are great for showcasing your products and engaging with your audience. Email campaigns help keep customers informed about new arrivals or special promotions.  If you have the budget, consider running paid ads to drive traffic to your site. The more you connect with your audience and promote your brand, the more sales you’ll generate. Wix boosts brand visibility with a business website builder that includes SEO features and email marketing tools , helping you to attract more customers to your online store. See more: how to make money with print on demand→ Examples of print on demand stores built with Wix 01. Mama Dragons Mama Dragons   uses their homepage to showcase their mission of supporting parents of LGBTQ youth, creating an emotional connection with their audience while making it easy for visitors to start shopping. Like what you see? Build your own print on demand store using this same template. Template name:  Women empowerment NGO website template 02. Unify Game Wear Unify Game Wear  really nails their niche—they serve youth sports leagues by offering custom team gear that’s all about spirit, identity and teamwork. Their focus on a clear audience helps every marketing move feel personal and effective. Like what you see? Build your own print on demand store using this same template. Template name:  Sportswear store website template 03. TAOT Studio TOAT Studio  markets their eye-catching collections by embracing print-on-demand to reduce waste and support more sustainable shopping. When you tell a story your audience cares about, you're one step closer to building a loyal following. Like what you see? Build your own print on demand store using this same template. Template name:  Sport merchandise store website template What is a print on demand store FAQ What are the best products to sell with print on demand? The best products often depend on your niche, but some items are consistently popular across the board.  Apparel like t-shirts, hoodies and sweatshirts are always top sellers. Accessories such as tote bags, phone cases and hats also do very well. For home goods, mugs, posters and throw pillows are great choices. The key is to pick products that fit your brand and appeal to your target audience. Do I need to be a designer to start a print on demand business? Not at all. While design skills are great to have, they aren't a requirement.  Many successful store owners hire freelance designers to create their artwork. You can also purchase pre-made designs with commercial licenses. The most important thing is having a strong vision for your brand and knowing what your audience wants. How do I price my print on demand products? Pricing is a balancing act. You need to cover the POD provider's base cost for the product and printing, account for any platform fees and then add your profit margin.  A good starting point is to aim for a profit margin of at least 30%. Look at what your competitors are charging for similar items, but don't be afraid to price higher if your designs are unique and your brand quality justifies it.