top of page

The SERP’S Up SEO Podcast

A healthy dose of weekly SEO insights with a tinge of fun and something for everyone.

Episode 104

October 2,2024 | 56 MIN

How to tell if Google loves you
00:00 / 56:37

Episodes

SERP's Up Podcast: How to tell if Google loves you

Episode 104

How to tell if Google loves you

What are the signs to look for when trying to see if Google is fond of your site? Find out.

October 2,2024 | 56 MIN

SERP's Up Podcast:  The SERP according to users, not just SEOs with Giulia Panozzo

Episode 103

The SERP according to users, not just SEOs

How do actual users look at the SERP in ways that SEOs might not and what does that mean for optimization?

September 24, 2024 | 46 MIN

SERP's Up Podcast:  Making bot log SEO data easy (easier?) with Roxana Stingu

Episode 102

Making bot log SEO data easy (easier?)

What can bot logs do for your SEO and marketing and how can you make them accessible?

September 18, 2024 | 39 MIN

SERP's Up Podcast: Are digital marketing conferences worth it? with Amanda Natividad & Kelvin Newman

Episode 101

Are digital marketing conferences worth it?

Is attending a digital marketing conference worth the time and money? Find out.

September 11, 2024 | 57 MIN

SERP's Up Podcast: 100th Episode Special with Lidia Infante, Chima Mmege, Darren Shaw, Joy Hawkins, Kevin Indig, Eli Schwartz & Barry Schwartz

Episode 100

100th Episode Special

Is SEO still a powerhouse? New local ranking factors? Where will AI take us? Our 100th episode has it all.

September 4, 2024 | 63 MIN

SERP's Up Podcast: 
 Everything (mostly) that a marketer could want to know about podcasting with Paul Andre De Vera & Andi Jarvis

Episode 99

Everything (mostly) that a marketer could want to know about podcasting

Get podcasting advice for marketers directly from marketers who podcast.

August 7, 2024 | 63 MIN

About the show

Dive into SEO with your hosts Mordy Oberstein (Head of SEO Branding) and Crystal Carter (Head of SEO Communications) all while having a bit of fun along the way.

Each week we offer an in-depth and unconventional take on SEO from hot topics to the latest industry developments. Get quick and dirty tips along with pearls of wisdom from a wide range of SEO guest experts. It’s a 360° twist of SEO learning for all.Produced by EDGE Media Studios.

FAQ

When does the SERP’s Up SEO podcast get released?

The SERP’s Up SEO Podcast is released weekly each Wednesday. To get the latest podcast delivered to your inbox, subscribe to the mailing list.

Who are the podcast’s hosts? 

SERP’s Up is hosted by Wix’s Head of SEO Communications, Crystal Carter and by Wix’s Head of SEO Branding, Mordy Oberstein.

Are there guest interviews on the show? 

Each podcast episode includes a guest contribution from a top SEO expert who shares their take on the episode’s topic. Questions are tailored to highlight the guest’s unique area of expertise so as to provide maximum value to our audience. Past guests have included SEO thought leaders like Barry SchwartzCindy KrumKevin IndigBarry AdamsLily RayMarcus ToberClaire Carlile, and many more.

What topics does the podcast cover?

The SERP’s Up SEO Podcast deals with any topic related to SEO, from keyword research and technical SEO to emerging trends and issues facing the SEO industry. Beyond helping you learn more about SEO as a skill and strategy, the podcast also focuses on SEO soft skills. These include building an SEO team and managing SEO clients, as well as other topics that can help you become a more well-rounded search marketing professional. The podcast also covers the most pressing SEO news facing the industry each week.

Is the podcast meant for SEO beginners or SEO pros?

We’ve carefully designed the podcast to suit anyone who wants to learn more about SEO. Whether you’re an SEO beginner or a seasoned veteran, the podcast has something for all levels. This is done by carefully scaffolding the content so as to bring anyone new to SEO up to speed in a quick and natural way. We carefully introduce and explain both SEO concepts and terminology so that someone new to SEO will have the appropriate context.

At the same time, we deep dive into SEO concepts and strategy while offering tips based on first-hand experience, making the podcast a great resource for SEO pros as well.

Lastly, we cover a diverse set of topics so that in-house SEOs, SEOs working agency-side, local SEOs, enterprise SEOs, and everyone in between can take something away from the podcast.

What is the purpose of the podcast?

Our goal is to deliver high-quality SEO insights in an easy-to-digest way for anyone who’s interested in learning more about SEO. Podcasts are a fantastic medium to learn about SEO, as their conversational format lends itself to sharing personal insights and profound expertise. Of course, we also want to have a little fun along the way, which is why we aimed to build a podcast that is not just insightful but entertaining as well—because we all learn more when we’re having a good time doing it.

How do I subscribe to the podcast?

You can subscribe to the SERP’s Up SEO Podcast by clicking the Subscribe button on this page. You can also subscribe to the show wherever you get your podcasts, including Spotify, Apple PodcastsAmazon PodcastsGoogle Podcasts, and more. 

Get more SEO insights right to your inbox

* By submitting this form, you agree to the Wix Terms of Use and acknowledge that Wix will treat your data in accordance with Wix's Privacy Policy

bottom of page