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Where are we at with AI Overviews?

Where do we stand with AI overviews on the SERP? What does the data show and what doesn't it show?  How are these overviews reshaping the search results by including more sources, introducing subtopics beyond the main SERP content, and why do certain sites consistently appear in these overviews while others don’t?

And let’s not forget the all-important question: How stable are those URLs in AI overviews, and what does it mean for your SEO strategy?33

Wix Studio’s dynamic duo, Mordy Oberstein and Crystal Carter, team up with Mark Traphagen from seoClarity to break down the intricacies of Google’s AI Overviews. 

Plus, Rich Singer’s eye-opening study on the overlap between organic search results and AI-Overview comes under the microscope, along with juicy details and practical tips for staying ahead. 

Plus, learn how to sift the SERP’s most recent feature and track AI Overviews! 

So join us as we summarize the AI summaries on the SERP and sum up what it all means for your SEO practices on the SERP’s Up SEO Podcast.

Episode 106

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October 16, 2024 | 39 MIN

00:00 / 39:54
Where are we at with AI Overviews?

This week’s guests

Mark Traphagen

Mark Traphagen is Vice President of Product Marketing and Training for seoClarity. His previous careers as a salesman and then a teacher were excellent preparations for what he does now. Mark's deep dive into online marketing began about 14 years ago when he was tasked with turning around a failing independent bookstore. He took the store online and developed practices of content marketing, influencer relationships, exceptional customer service, and community building that brought the store to profitability in two years. Since that time he has dedicated himself to learning what really works for online business success. He is a sought after speaker at conferences such as PubCon, State of Search, and SMX, and a featured writer for major online publications such as the Moz Blog, Search Engine Land, Marketing Land, and a VIP Columnist for Search Engine Journal.