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- I have a domain name, now what: 8 steps to unlock your domain potential
The perfect domain is just a click away: claim your domain → Getting a domain name is an exciting step towards establishing an online presence, whether you're starting a business , making an eCommerce website or want to create a blog. However, once the initial thrill of purchasing a domain subsides, many are left wondering about the next steps required to turn a domain into a functional website. In this article, we'll guide you through the essential steps you need to make the most of your domain investment. We'll outline everything from selecting the right hosting platform to protecting and maintaining your domain name. Use a domain name generator if you need help coming up with an idea. Already have an idea? Check the availability with a domain name search tool. 8 steps to take after buying a domain name Sync your domain and hosting Use your domain for a custom email address Create a website that’s attached to your domain Match your social media account names to your domain Register and trademark your domain Maintain and protect your domain Optimize for search engines (SEO) Sell your domain name (optional) 01. Sync your domain and hosting The first step after securing your domain is to sync it with your hosting provider. A domain name is your website's URL , but you need hosting to have a place where your website's files live. Think of hosting as renting space on the internet. Without hosting, your domain is just an empty lot. When you register a domain name with Wix, it's already connected to secure web hosting once you build a website. Otherwise, you'll need to sync your domain with your hosting and update your domain's Domain Name System (DNS) settings. This involves pointing your domain name to your hosting server using nameservers provided by your host. Most of the best domain registrars and hosting providers offer clear instructions or even tools to streamline this process. Once the DNS settings are configured, it may take a few hours for the changes to propagate across the web. Selecting a reliable hosting website is crucial for the performance and stability of your website. A good hosting provider ensures that your website runs smoothly and remains accessible to customers at all times. When choosing a hosting platform, consider the following factors: Uptime guarantee : Look for a provider that offers a high uptime percentage, ideally 99.9%. This ensures your website is available when customers need it. Scalability : Choose a hosting plan that can grow with your business. As your customer base expands, you may need additional resources, so consider platforms that offer easy upgrades. Speed and performance : Fast loading times are essential for a positive user experience. Research the hosting service's speed performance and read up on reviews from other users. Customer support : Having reliable support can make a significant difference when facing technical issues. Opt for a hosting provider that offers 24/7 customer support via multiple channels, such as live chat, phone or business email. Security features : Ensure the hosting provider offers robust website security measures, including SSL certificates, malware protection and regular backups to keep your data safe and maintain customer trust. Learn more about how to secure your domain name . Cost and value : While it's important to stay within budget, make sure to evaluate the overall value offered by the hosting service, including features, support and site reliability . Tip : When you choose a domain name and make a website with Wix, free website hosting is included. New to domain names? Learn more about what is a domain and how to choose a domain name . 02. Use your domain for a custom email address Learn how to create a business email with your domain name (e.g., info@yourdomain.com) to look professional and build trust with your audience. For small business owners and entrepreneurs, it's key to establishing credibility right from the start. Plus, it helps keep business and personal emails separate. You can often set up a custom business email through your hosting provider, and many hosting plans include email services. Once it's set up, integrate it with your platforms and devices for seamless communication. 03. Create a website that’s attached to your domain Your domain is the gateway to everything online, and understanding how to create a website is the next critical step. A website showcases your products, services or ideas to the world. Decide whether you want a simple website, a blog or an eCommerce store, depending on your goals and audience. Each type serves a unique purpose, so choose the one that aligns with your vision. For new website owners, this may seem challenging, but with the right tools and guidance, it's completely achievable. Choose a website builder that’s easy to use and provides all the tools you need to create a professional-looking site. Wix offers user-friendly interfaces and customizable website templates , making it easier for beginners to create professional-looking sites. Design your website with your audience in mind. Make it visually appealing, easy to navigate and mobile-friendly. Content is king, so focus on creating engaging and informative material that aligns with your goals. Include essential sections like 'About Us,' 'Contact' and 'Services' or 'Products.' Once your website is ready, connect it to your domain, making your vision a reality. 04. Match your social media account names to your domain Consistency is key when building a brand online. Matching your social media account names to your domain name helps create a unified brand identity across platforms. It makes it easier for your audience to find you and enhances brand recognition. Start by checking availability on major social media platforms like Facebook, Instagram, Twitter and LinkedIn. Aim to secure handles that closely match your domain name. If your exact domain name isn't available, consider variations that still reflect your brand. Once your accounts are set up, ensure they are linked to your website. Use your domain name in your bio or profile description, and include links to your website in your posts or updates. This not only drives traffic to your site but also enhances your credibility and authority in your field. 05. Register and trademark your domain Securing your domain is just the beginning. To protect your brand, consider registering and trademarking your domain name. This legal protection prevents others from using your domain name or a similar one, helping to safeguard your brand's identity and reputation. To register your trademark, conduct a search to ensure that your domain name isn't already in use. Then, file a trademark application with the relevant governmental authority. In the U.S., this would be the United States Patent and Trademark Office (USPTO) . The process can be intricate, so consulting with a legal expert in trademark law might be beneficial. You can read our in-depth guide on how to trademark a domain for more information. While registration and trademarking come with costs, they offer long-term benefits by reducing risks of legal disputes and protecting your brand's value. It's a critical step for entrepreneurs and small business owners aiming for growth and recognition in the marketplace. Learn more about how to register a domain name . Find the domain owner and registration details for a website with a Whois domain lookup . 06. Maintain and protect your domain Owning a domain is not a one-time event; it requires ongoing domain management , maintenance and protection. Regularly renew your domain registration to avoid losing it. Set up automatic renewals with your registrar to prevent lapse and ensure uninterrupted online presence. Protect your domain from cyber threats by implementing security measures. Enable domain privacy protection to shield your personal information from public WHOIS databases. Consider adding SSL certificates to encrypt data transferred between your website and users, enhancing trust and potentially boosting search engine rankings. All Wix sites come with an SSL certificate, providing added security and peace of mind. Monitor your domain's performance and reputation. Use tools to track uptime, site speed and SEO metrics. Staying proactive about maintenance ensures your website remains accessible, secure and effective in reaching your goals. 07. Optimize for search engines (SEO) SEO helps your website get noticed in search results and attracts organic traffic. Start with keyword research to understand what your audience is searching for, and naturally include those terms in your content. Optimize your pages by using these keywords in headings, subheadings and even your URLs. Keep your content structured, clear and easy to navigate. Add meta tags, like title tags and meta descriptions, to give search engines and users a quick overview of your page. Make sure your site is mobile-friendly—search engines prioritize mobile-first indexing. Link building is another key step. Gain credibility by earning backlinks from trusted sources, and improve navigation with internal links. Don’t forget about speed—optimize your images and reduce unnecessary scripts to make your site load faster. Keep your content fresh and engaging. Regular updates, like blog posts or resources, help your site stay relevant and target a wider range of keywords over time. By leveraging these SEO features and strategies, you’ll build a solid SEO foundation that boosts your visibility and helps your audience easily find the information they need. 08. Sell your domain name (optional) While not everyone intends to sell their domain name, domain flipping it's a viable option if you're looking to pivot or monetize your investment. Some domain names hold significant value due to their keywords, length or industry relevance. Research the market to determine your domain's worth. Ensure a smooth transfer process by working with your registrar or a domain broker . Selling your domain can be a strategic move, providing financial returns and opening opportunities for new ventures. Learn more: How to transfer a domain name , Most common industry domain names I have a domain name, now what? FAQ How long after purchasing a domain can you use it? After purchasing a domain, you can typically use it immediately. However, it may take up to 48 hours for the domain to fully propagate and be visible on the internet. During this time, you may experience some temporary issues with accessing your website or emails associated with the domain. If issues persist after 48 hours, contact your hosting provider for assistance. Do I need a website if I have a domain name? While having a website is highly recommended for businesses and individuals looking to establish an online presence, it’s not necessary to have one just because you have a domain name. Some people purchase domains solely for email purposes or to secure their brand identity online without having an active website, often resulting in a parked domain . When you buy a domain name, do you own it? Yes, when you purchase a domain name, you own the rights to that specific domain for the registration period. However, it’s important to note that you do not own the internet itself or have exclusive rights to use certain words or phrases in other contexts. Additionally, if you fail to renew your domain registration, you may lose ownership of the domain. It's crucial to regularly maintain and protect your domain to ensure its continued ownership. So make sure you keep an eye on your domain expiration dates and set up automatic renewals with your registrar. Can I change my domain name after purchasing it? Yes, it is possible to change a domain name after purchasing it. However, this process can be complex and may involve transferring the registration to a different registrar or purchasing a new domain altogether. It's essential to carefully consider your options and consult with an expert before making any changes to your domain name. Can I permanently own my own domain name? You can’t permanently own a domain name, but you can make managing it simple. Domains are registered for specific periods and need to be renewed to keep your ownership active. If you don’t renew, the domain could become available for someone else to claim. By setting up automatic renewals, you can ensure you never lose your domain—making it easy to keep it for as long as you need. What should I do with my domain name? Your domain can serve various purposes. Use it to launch a personal blog, create a professional business website or set up branded email addresses. If you’re not ready to launch a website, you can park the domain or redirect it to an existing site. Be sure to secure your domain with privacy protection and keep it active with auto-renewal. What are top-level domains? Top-level domain extensions are one of the highest levels in the web’s hierarchical Domain Name System (DNS) . The most popular example of a TLD is .com , which is intended for commercial entities in the United States (hence .com). Other popular TLDs include .info , .org , . co , .net , .edu, .biz .gov, .tv and country-specific extensions such as .mx , .ch, .de , .be , .nl . or . co.uk . I have a domain name, now how do I create a website? If you have a registered domain name, or just a name that needs registering, the most efficient and effective way to create a website is with a website builder, like Wix. They offer secure and reliable hosting plus domain name search and registration for a seamless website creation process. Does your domain name matter? Yes, your domain name matters significantly. It’s often the first impression of your brand, influencing credibility, memorability and trust with your audience. A strong domain name that’s short, relevant and easy to spell can boost brand recognition and make it easier for customers to find you online. Additionally, a well-chosen domain can improve SEO, helping your website rank higher in search results.
- What are new top-level domains?
The perfect domain is just a click away: claim your domain → When you're building your business website , choosing a domain name is one of the first things you need to prioritize. Top-level domains (TLDs) and choosing the right one, are a critical part of this process. What are top-level domains? They're the letters that come after the dot in a web address . These have traditionally been .com, .org, or .net . As more websites launch and competition for domain names increases — with 368.4 million domain name registrations across all TLDs as of the first quarter of 2025 — new top-level domains have been introduced to give businesses more options . New top-level domains offer more personalized and industry-specific options that can help your business stand out in a crowded online world. For example, a tech company might opt for a .tech domain , while a photographer might choose .photography . So why should you care about new domain extensions ? Moving beyond the trends—they can play a pivotal role in establishing and reinforcing your brand's identity online. With new TLDs , you have the opportunity to learn how to register a domain name that tells customers exactly what you or your business does, with just a glance. Learn more:ne What is a domain name? What is a domain name registrar? Should you choose a niche-focused domain? TL;DR: New top-level domains (nTLDs) Looking for a domain name that’s more unique or on-brand than a standard .com? New top-level domains (nTLDs) give you creative freedom while helping your website stand out. In this guide, you’ll learn what nTLDs are, how they differ from legacy extensions and when it makes sense to use one. You’ll also get tips for choosing the right extension based on your industry, audience and goals. New top-level domains and who it's for New top-level domain (TLD) Who it’s for .dad Family and fathers .phd Academic researchers and scholars .prof Professors and professionals .esq Legal professionals .foo Tech and developer communities .zip Tech users and file sharing .mov Media creators and video content .nexus Networks and connection hubs .watches Watch retailers and enthusiasts .forum Online discussion communities The evolution of new top-level domains The story of top-level domains began in the 1980s, with the goal of creating a structured naming system for the internet. Initially, there were only a handful of TLDs and each had a specific purpose. For instance, when it comes to what .com is , it was intended for commercial entities, while .org was designated for organizations. Over time, the landscape of TLDs has expanded significantly. This change has been driven by the need to accommodate increasing numbers of websites and demands for more personalized domain names. As businesses and individuals sought domain names that were both unique and meaningful, the industry responded with a wider variety of TLD options. How new TLDs are coordinated and regulated is an intricate process involving several key players. The Internet Corporation for Assigned Names and Numbers (ICANN) , for example, is a leading regulatory body that plays a crucial role in this ecosystem. ICANN oversees the introduction and management of TLDs to maintain fairness in domain name registration. Types of top-level domains Generic top-level domains Generic top-level domains (gTLDs) are a category of TLDs that are not tied to any specific country or territory. They include familiar extensions like .com and .info , as well as newer additions like .app and .blog . Country code top-level domains (ccTLDs) In contrast to gTLDs, Country Code Top-Level Domains (ccTLDs) are specific to individual countries or territories—like .de for Germany, .nl for the Netherlands or .ca for Canada. These domains are particularly significant for local businesses aiming to connect with customers in a specific geo. They signal to users that a website is more relevant to their region, which can be beneficial for companies targeting a local market. Why new top-level domains matter: key benefits Your website is often the first connection between your business and potential customers. It’s where impressions are formed and your brand identity starts to shine. New TLDs aren’t just about getting a web address. They’re a powerful tool to boost your brand and create meaningful connections with your audience. Build a stronger brand identity Think of a yoga studio with a .yoga domain or a tech community using .dev. The right TLD sends a message about who you are and what you do in an instant, making it easier for customers to remember and recognize you. It’s a simple way to craft a unique online presence that leaves a lasting impression. Cater to specific audiences with niche targeting New TLDs also help you tailor your domain to fit your industry or audience. A bakery with .bakery or an eco-friendly brand using .earth tells customers exactly what you’re about the moment they see your URL. This kind of focused targeting helps you connect quickly with the right crowd. Boost trust and credibility The right domain doesn’t just represent your business. It can also build trust. Extensions like .expert or .pro naturally communicate authority and professionalism, giving visitors confidence in your expertise. A thoughtful choice here can go a long way in building credibility. Expand your global reach Many new TLDs are even available in languages and scripts beyond English. This opens up opportunities to connect with audiences around the world. Whether you’re growing your business locally in a new country or reaching international communities, these domains make it easier to speak directly to your diverse customers. Lower your cost New TLDs make it easier to stick to your budget. Compared to traditional options like .com, many new TLDs come at a lower price, giving you the perfect chance to secure a professional domain without stretching your budget. With a variety of price options, you’ll find something that works for you—whether it’s a premium choice or a more affordable option. You can even get a free domain name , helping you save more. By choosing cheap domain names , you can focus on growing your business without overspending. Learn more: How to get a free domain name Choosing a niche-specific TLD isn't just about standing out—it's also about protection. By securing domains that are closely aligned with your brand, you prevent others from registering similar names that could confuse customers or dilute your brand's strength. I want to buy a domain, how do I go about doing it? The most popular top-level domains When it comes to top-level domains, some are more popular than others. And despite the increase in available new top-level domains, the original ones are still some of the most popular choices. Their popularity also stems from the level of trust they've built; when users see these domains, they associate them with established and legitimate entities. .com: The gold standard of TLDs, .com stands as the most recognized and widely used domain extension. Originally intended for commercial entities, it's now the go-to choice for all types of businesses seeking a global presence (currently 157.2 million registrations) . .net: What is .net? Initially designated for network services such as internet providers, .net is now a popular alternative to .com for businesses of all kinds (currently 12.6 million registrations) . .org: Often associated with non-profits, charities and educational platforms, .org conveys trust and credibility (currently 11.1 million registrations . .xyz : Known for its modern and edgy appeal, .xyz has gained popularity among innovative startups, tech enthusiasts and creators who want a versatile and fresh domain (currently 4.2 million registrations). .info : As the name suggests, .info is typically used for informational sites. It's an open domain which means it can be registered by anyone, making it a versatile option for various purposes (currently 3.8 million registrations) . Source: Domain Name Industry Brief, Q1 2025 . Expert tip from Einat Shafir, product manager at Wix: ".com is the most popular and widely recognized domain extension, making it the best choice for businesses. However, other extensions like .net, .org and country-specific ones can also be effective, depending on your business." Ready to get started? Learn how to build a website with a free website builder . New top-level domains in 2023 In 2023, Google announced 8 new top-level domains . They were: .dad .phd .prof .esq .foo .zip .mov .nexus Other new top-level domains introduced in the same year included: .watches .forum .it .case .meme .ing .music New top-level domains in 2024 and 2025 The domain name system continues to expand, giving businesses and creators more opportunities to find unique, memorable web addresses. These are some of the new top-level domains in 2025 that have been added to the domain name system : .vana .living .lifestyle .food .DIY .deal .locker .now .sr .co.jp .sv Looking ahead, several exciting TLDs are set to launch in late 2025 and beyond: .fast – Perfect for time-sensitive businesses like delivery services and ISPs. The sunrise period begins in August 2025. .talk – Ideal for podcasts, communication platforms and discussion-based services. Available starting August 2025. .you – Designed for personal branding or customer-focused marketing efforts. Sunrise period also begins in August 2025. ICANN, the organization that oversees the domain system, is planning the next round of its new gTLD program , with the application window expected to open in April 2026. This means even more opportunities for creative, purpose-driven and highly memorable domain names in the near future. Other new top-level domain extensions to choose from .biz (introduced 2001) .agency (introduced 2014) .digital (introduced 2014) .party (introduced 2014) .top (introduced 2014): 2,066,084 registered domains as of January 2023 .me (introduced 2008) .studio (introduced 2014) .store (introduced 2016) .ai (introduced as ccTLD, now widely used by AI startups and innovators) Explore more: What is .ai domain and why its trending How to choose a new top level domain name Selecting the right top-level domain (TLD) for your website is a decision that can have lasting implications on your brand's online identity and success. Learn more: What's the best domain extension for a personal website With a range of new options available, it's important to choose one that aligns with your business objectives. You’ll need to consider the following: Relevance : Choose a TLD, new or traditional, that reflects your business type or industry. This can help customers understand what you offer at a glance. Memorability : A unique and easy-to-remember TLD can make it easier for customers to return to your site and recommend it to others. Running a media site? Opting for something like .media , makes it very clear what you offer. Branding : Consider how the TLD will fit into your overall brand strategy and whether it adds value to your brand name. As Ben Seidel, the CEO and founder of Igniting Business shares: "Selecting a domain name can be an intimidating process, especially for small businesses. We advise our clients to choose a domain name that directly represents their brand as closely as possible while keeping it simple to type. More importantly, it's crucial to find a balance where the domain should clearly reflect the brand without limiting potential future growth." Remember your goals : Are you aiming for local recognition or global presence? Choose a ccTLD or gTLD accordingly. Consider future growth: Pick a domain that allows room for expansion and won't limit you as your business evolves. Some new top-level domains can be very specific and picking the wrong one when you start your business could restrict later scaling needs. Check availability : Ensure that the domain name you want is available with the desired TLD and consider registering multiple variations to protect your brand. You’ll need to use a domain name search tool to do this. If your first choice isn’t available, pop it into a domain name generator , which can help you find a similar domain name. You can also find the domain owner and registration details for a website with a Whois domain lookup . Pro tip: Explore the best domain registrars to get started. With Wix , for example, you can easily find and register a domain name for your site and business. How ICANN approves new TLDs Have you wondered where new domain extensions come from? It’s all managed by ICANN, the Internet Corporation for Assigned Names and Numbers. ICANN oversees the global Domain Name System (DNS), which acts as the internet’s address book, linking human-friendly domain names to machine-readable IP addresses. Their new gTLD program was created to increase domain options, boosting competition, choice and innovation online. How new TLDs are created The upcoming application round is projected to open in April 2026, following the completion of the Applicant Guidebook (AGB) in May 2025 . Here’s how ICANN brings new TLDs into existence: Submit your application: Want your own TLD? It all starts with submitting a detailed proposal. Applicants need to explain what the TLD is for, how they’ll manage it and what measures they’ll take to ensure top-notch security and reliability. Evaluation phase: ICANN gives each application a thorough review. They dig into the technical, operational and financial details to make sure the applicant has what it takes to run a trustworthy domain registry. Public objection period: This stage opens the floor to governments, businesses and the public. If anyone has concerns—for example, a TLD might confuse people or infringe on rights—they can voice them here. Resolve string contention: Sometimes multiple parties want the same TLD, like .blog. When that happens, ICANN steps in to resolve who gets it through auctions, negotiations or community evaluations depending on the situation. Delegation step: Once everything is approved and finalized, the new TLD goes live. ICANN updates the Domain Name System (DNS), and just like that, the TLD is out there for everyone to use. Learn more: What's the easiest way to get a domain? Why trust Wix’s experts? This article was written by Wix’s in-house domain experts, who have years of experience helping people choose, register and manage top-level domains that strengthen their online presence. The tips and insights shared here come directly from real Wix projects, so you can be confident they’ll help you find a domain that fits your brand and long-term goals. At Wix, we’ve helped millions of entrepreneurs, creators and small business owners establish their online identity. Our team stays up to date on the latest trends in domain extensions, security and branding to make sure the advice you get is relevant and results-driven. Think of this guide as your trusted resource for everything related to top-level domains—from understanding what they mean to choosing the right one for your business. What are new top-level domains FAQ Can I change the domain name of my existing website? Yes, you can change the domain name of your existing website. However, when considering how to change a domain name , it is essential to consider the implications on SEO and existing marketing materials. Redirects will need to be put in place to ensure that visitors trying to access your site through the old domain are automatically redirected to the new one. What is SLD vs TLD? An SLD (Second-Level Domain) is the part of a domain name before the TLD, like "example" in " example.com ." A TLD (Top-Level Domain) is the suffix such as .com or .org, showing the domain's category. What is the most common TLD? The .com TLD is the most common, favored for its global recognition and used widely by businesses and individuals. Why are some TLDs closed or otherwise restricted? Some TLDs are closed or restricted to preserve their intended purpose or maintain security. For instance, TLDs like ".gov" or ".edu" are only available to verified government or educational institutions. Restrictions ensure that these domains are used in alignment with their defined roles, fostering trust and credibility for entities using them. What are the new TLDs? New TLDs include industry-specific, brand-centric and creative extensions that go beyond traditional domains like ".com" or ".net." Examples include ".tech," ".store," ".eco" and many others tailored for niches. These options give businesses and individuals more flexibility to align their domain with their purpose or identity. Can I create a new top-level domain? Yes, you can create a new TLD, but the process is extensive and regulated by ICANN (Internet Corporation for Assigned Names and Numbers). You’ll need to apply during designated application periods, submit detailed plans demonstrating technical and operational compliance and pay significant fees. This process is typically pursued by large organizations or entities with specific branding needs. Are there any 4-letter .com domains left? Four-letter .com domains are extremely rare due to high demand and years of registrations. However, some may still be available on secondary markets or through domain resellers, though they often come with a premium price tag. For businesses, exploring alternative extensions can be a practical option. How many TLDs are there in 2025? This year, there are 1,591 top-level domains (TLDs) available on the internet . This includes 1,249 generic TLDs (gTLDs) like .com and .net, 316 country-code TLDs (ccTLDs) such as .uk and .de, 10 test domains and 1 infrastructure domain (.arpa) used for technical purposes. What are the SEO implications of using a .xyz domain? While .xyz domains are SEO-compatible, achieving good rankings requires the same best practices as with .com domains, such as quality content, backlinks and technical optimization. The TLD itself doesn’t significantly affect ranking but could influence user trust. Are new TLDs as secure as .com domains? Yes, new TLDs offer the same level of technical security as .com domains, provided website operators implement HTTPS and other standard security measures. Security primarily depends on the site administrator, not the TLD. Do new TLDs affect user trust? Some users might initially perceive newer TLDs as less familiar compared to .com or .org. However, this is changing as more brands and organizations adopt them. Good branding and consistent user experience can quickly build trust, regardless of the TLD.
- How to change a domain name and keep your rankings
The perfect domain is just a click away: claim your domain → Changing your domain name can be a big step for your brand. Whether it’s about growth, rebranding or a new direction, especially when considering how to make a website that stands out, this decision carries weight . Your domain name is your online identity, and transitioning to a new one can feel overwhelming. It’s not just about making the switch; it’s also about protecting the SEO value you’ve worked hard to build. Keeping your SEO rankings intact during and after a domain change is crucial to avoid drops in traffic, engagement or trust from your audience. That’s why we’ve put together this guide to help you manage the transition like a pro. From careful planning to smooth execution and post-launch checks, we’ll walk you through everything you need to keep your website thriving. With domain name registrations increasing by 6.1 million year over year , more brands are taking this step to shape their online identity. And you can do it too. If you're just stepping into the domain world or looking to refresh your knowledge, begin with our domain definition . TL;DR: How to change a domain name Switching your domain name doesn’t mean starting from scratch. If you handle the transition strategically, you can preserve your hard-earned SEO rankings and maintain visibility in search. This guide walks you through every step—from choosing a new domain and redirecting pages, to communicating the change and monitoring performance after the move. Whether you're rebranding or just found a better name, this post helps you navigate the process confidently, minimizing traffic drops and making sure search engines stay in the loop. Domain name change checklist Step What to do ✓ Choose a new domain name Pick a short, memorable name that fits your brand and is available. ✓ Back up your website content Save all your site files, images and databases to ensure nothing gets lost. ✓ Research your domain host’s features Check for redirect tools, DNS access and any transfer rules. ✓ Start the migration Register your new domain and copy your website content to it. ✓ Update DNS settings Point your new domain to your hosting server to make it live. ✓ Redirect your old website Set up 301 redirects to send visitors from old URLs to your new domain. ✓ Update your website content Replace old domain links and mentions throughout your site. ✓ Inform search engines Use Google Search Console’s Change of Address tool and resubmit your sitemap. Can you change a domain name? Yes, changing your domain name is possible. Once a domain name is registered it cannot be changed. After purchase, it's stored in Domain Name System (DNS) databases and can no longer be modified. Existing domain names can only be transferred between different owners. To change a domain name, you will need to purchase a new one and link it to your website. Learn more about how to transfer a domain name . How to change a domain name Choose a new domain name Back up your website content Research your domain host’s features Start the migration from one domain to the other Update DNS settings Redirect your old website to your new domain name Update your website content Inform Google and other search engines about your domain name change 01. Choose a new domain name When choosing a domain name , it's essential to consider your brand identity, business goals and SEO impact. Ideally, you want the new domain name to be as close to your old one as possible so that users can easily find and recognize your site. However, if you are rebranding or changing direction significantly, consider exploring various types of domains to find one that aligns with your new path.. Some tips for choosing a new domain name: Keep it short, simple and easy to remember Use keywords related to your business or industry Avoid using numbers or special characters Check for availability on social media platforms Use a relevant domain extension. 44.4% of global websites use a .com TLD, making it the most popular . As Borets Stamenov, the Co-Founder & CEO of SeekFast shares: "Pick something you can say out loud once and people instantly remember it—no weird spellings, no dashes, nothing you have to clarify or repeat. Every extra explanation costs you traffic later." Use a domain name generator if you need help coming up with an idea. Already have an idea? Check the availability with a domain name search tool. 02. Back up your website content Before making any changes back up your website content and download it to your computer. This ensures that if anything goes wrong during the domain change process, you can easily revert to a previous version of your site. Backing up your website content ensures you can restore it if anything goes wrong during the migration process. This step is critical for safeguarding your site and avoiding potential downtime. Choosing the right approach for backing up your website content depends on several key factors: your preferred website platform, whether your site is self-hosted or managed and who your domain provider is. Take your time to understand the process—it's crucial for safeguarding your content. 03. Research your domain host’s features Before proceeding, check whether your current website builder or hosting website offers the flexibility to change your domain name. If this option isn't available, you can acquire a new domain name elsewhere and transition your website's content to your new domain. Is Wix a domain registrar? We explain. If you’re considering transferring your domain to a new registrar, check your current provider’s transfer process and ensure your domain is unlocked and ready for migration. Learn more about how to register a domain name and the top domain registrars . Find the domain owner and registration details for a website with a Whois domain lookup . 04. Start the migration from one domain to the other Depending on your website platform and hosting provider, the process of migrating from one domain to another may vary. Look into the knowledge base articles of your hosting platform to learn more about the process of migrating. Additionally, some hosting providers offer tutorials or support for this specific task. Some platforms have a built-in option to easily switch domains, while others may require manual steps such as updating file names or database information. Keep both domains and hosting paid up for the entire time you are migrating. Some migrations can take a few hours, but sometimes it can take up to five days depending on your hosting provider. 05. Update DNS settings Make sure to modify your DNS records to point it to your new domain. This step ensures your website is accessible to visitors without any issues. Depending on your domain registrar, you may need to update A records (linking your domain to an IP address), CNAME records (connecting subdomains to your main domain) or other settings like MX records for email. Follow the specific instructions from your domain registrar or hosting provider as the process can vary. Keep in mind DNS changes can take some time to fully update, so your site might not be instantly available on the new domain. Take a moment to double-check everything to ensure a smooth transition. Don’t forget about your SSL certificate either. SSL (Secure Sockets Layer) is crucial for encrypting data between your website and its visitors, boosting security and trust in your site. If your old domain included an SSL certificate, you’ll need to get a new one for the new domain, as SSL certificates are tied to specific domain names. The good news? Wix provides free SSL certificates for all domains hosted on their platform, so you can ensure your new domain is secure without any extra hassle. This not only safeguards your visitors’ data but also helps eliminate browser security warnings and presents a professional, trustworthy online experience. 06. Redirect your old website to your new domain name Once your new domain is up and running, it's important to redirect your old website traffic to your new domain. This ensures that users who may have bookmarked or saved links to your old domain will still be able to reach your site with minimal disruption. This step also helps search engines understand the change in domain name and update their index accordingly. A 301 permanent redirect in your hosting settings is the best way to announce your site’s move . It tells search engines the change is permanent, preserves the SEO strength of your old pages and transfers it to the new ones. Plus, it helps you avoid “404 page not found” errors and ensures a smooth experience for your visitors. Most host providers offer detailed instructions on how to implement a 301 redirect from your old domain to your new one. You'll typically find these instructions in the help section of your host provider's website or by contacting their support team. Learn more about how to redirect a domain . 07. Update your website content Once your new domain is live, it’s crucial to ensure all website content reflects the change to avoid confusion and maintain a professional appearance. Start by updating all internal links, headers, navigation menus and any other references to the old domain, ensuring they now direct to the new domain name. Don’t forget to check less obvious areas like footer links, metadata and embedded scripts or forms that might still reference the old domain. This step is essential to prevent broken links, maintain a seamless experience for your users and avoid losing valuable traffic. Next, update your new domain across external platforms like social media profiles, email signatures and directory listings. This not only strengthens your brand identity but also helps search engines recognize and prioritize your new domain. 08. Inform Google and other search engines about your domain name change To ensure that your SEO rankings are preserved during and after the domain change, it's essential to inform Google and other search engines about your new domain. This will prompt them to update their index with your new domain name and avoid any significant drops in traffic or rankings. Changing your domain name can lead to a temporary loss of Google rankings, typically lasting at least three months, with recovery potentially taking up to six months or more . Monitor your website traffic and search engine performance closely after the change to ensure everything is functioning as expected. Use tools like Google Analytics and Search Console to track any fluctuations. Regardless of the website platform you’re using, submit a change of address request through Google Search Console to officially notify Google about the switch. Submit a new sitemap in Search Console to help search engines crawl and index your new domain more efficiently. The process is simple and ensures your site gets re-indexed quickly. Read the full step-by-step instructions for doing this on the Google Search Console Help page . Additionally, you should also update your new domain name in other online directories or listings, such as social media profiles, business listings and online review sites. Learn more about smart domain name management strategies to keep your online presence strong. Tips to keep your SEO rankings during a domain change Changing your domain name is a significant move that requires careful planning and execution to ensure a seamless transition. Strong SEO rankings are more important than ever, as the top organic search result receives 19 times more clicks than the top paid search result . By maintaining your rankings, you can maximize traffic and visibility during your domain change. Here's how to navigate this process smoothly, ensuring your audience stays informed and your website continues to perform well. Tell customers about the new domain Be sure to inform your customers and followers about the upcoming domain change. This can be through social media, email newsletters or a blog post on your website. The more you communicate with your audience about the change, the less likely they are to be caught off guard and potentially lose trust in your brand. Monitor traffic and rankings Seeing a slight dip in traffic at first is normal; however, if you see a significant decrease in traffic or rankings, it is likely an indication that something is wrong. Keep an eye on your website traffic and search engine rankings before, during and after the domain change. This will allow you to quickly identify any issues that may arise and address them promptly. Wix websites come with Wix Analytics or you can use tools like Google Analytics and Google Search Console to track your website's performance. Update internal links Make sure to update all internal links on your website to reflect the new domain name. This includes links within your content, navigation menus and footers. Don’t forget less visible areas like metadata, canonical tags, embedded forms, images and downloadable files (like PDFs). To make the process easier, use a site crawler or link checker to catch any missed links. Keeping everything consistent not only prevents broken paths but also helps preserve your SEO rankings and creates a smooth experience for your visitors. Do an audit for backlinks Backlinks are an essential factor in SEO rankings and they can be negatively affected during a domain change if not handled correctly. Use a backlink checker tool to identify all the websites linking to your old domain and reach out to them to update the links with your new domain name. This will help preserve the value of those backlinks for your website. Forward emails to your new domain If you use a custom business email address with your old domain (like yourname@olddomain.com) , set up new email addresses under your new domain and forward messages from the old ones. This keeps communication seamless and makes sure you don’t miss anything important during the transition. Reasons to change a domain name Choosing to change the domain name could be a tough decision but here are some benefits of having a relevant and catchy domain name. Rebranding efforts One of the most common reasons for changing your domain name is to align with a rebranding effort. A new and improved brand image can bring in more business and a catchy domain name that reflects your brand's values and personality can be a valuable asset. For instance, consider a boutique coffee shop known as "BeanThereCoffee" deciding to broaden its appeal beyond coffee to include a wider range of beverages and baked goods. The owners decided to rebrand to "BeanThereCafe" to reflect the expanded focus. This strategic move not only aligns the domain name with the business's current operations but also sets the stage for future growth. Business relocation or expansion If your business is changing to a new location, it may be beneficial to change your domain name to reflect that expansion. This can make it easier for potential customers in those areas to find and remember your website. With a variety of country code top-level domains (ccTLDs) available, consider selecting the right one when moving abroad or expanding your business internationally. This choice can significantly enhance your online identity and connect more effectively with local audiences. It's a smart move for any website owner looking to make a mark in a new market. For instance, imagine a UK-based e-commerce brand that has successfully captured the local market and is now looking to expand its reach into Mexico. Initially operating under a . co.uk domain, they decided to adopt a .mx domain for their Mexican audience. Learn more: Is Wix a domain registrar? The business has evolved As your business grows, you may find that your current domain name no longer accurately represents what your brand has become. Changing to a more relevant and suitable domain name can help attract the right audience and better reflect your company's values and offerings. Consider the scenario where a tech startup originally branded itself around its flagship product, a smart home device with a .net domain . As the company evolves, it shifts towards offering a wider array of smart technology products and solutions, not just home devices. To reflect this broader vision and appeal to a more global audience, the company decides to transition to a more inclusive and universal .tech domain. This Top-Level Domain (TLD) change from ".net" to ".tech" not only signifies the company's expansion beyond home gadgets but also aligns its online presence with the tech industry at large. This strategic move can enhance brand perception, making it more relevant and attractive to potential customers and partners interested in the latest technology solutions. Explore more domain extensions : .com , .info , .org , . co , .ai and country-specific extensions such as .mx , .ch, .de , .be , .nl . or . co.uk . Legal issues or conflicts with existing domain name In some cases, businesses may be forced to change their domain name due to legal issues or conflicts with an existing domain name. This may be due to trademark infringement, copyright violations or a similar domain name being used by a competitor. In such cases, it's essential to take prompt action and change to a new domain name to avoid potential legal complications. An ideal domain name is available If you come across an ideal domain name that wasn't available when you first started building your website, it may be worth changing to it. A shorter, more memorable and relevant domain name can have a significant impact on your website's success. As Jessica Henderson, founder of Sell My House Fast Houston TX shares: “I started with a basic $12 domain name but quickly realized I needed something more memorable for our Houston market, so I now pay about $85 annually. After switching, we've seen better organic search results and clients mention finding us more easily through Google. Though I considered fancier domains costing $200 or more, I've found our current mid-range domain strikes the perfect balance between professionalism and cost-effectiveness for our local business.” Risks to change a domain name While changing your domain name can have many benefits, there are also some risks involved. It's essential to weigh these potential risks before making a decision. Loss of traffic and rankings Even with proper preparation and implementation, it may take some time for search engines to recognize and index your new domain, affecting your domain history . This can result in a temporary drop in rankings and traffic, which can have a direct impact on your business's bottom line. Confusion for customers and partners Changing your domain name can also cause confusion for existing customers and partners who are familiar with your previous domain. They may accidentally access the old website or be unsure if they have reached the correct site. This can lead to frustration and potentially harm your brand's credibility. Technical issues During the transition process, technical issues may arise, such as broken links or missing pages. These can negatively impact user experience and can also affect search engine rankings. It's crucial to have a thorough plan in place for redirecting old URLs to their corresponding new ones and monitoring for any technical issues. Potential costs Changing your domain name may also incur additional domain name costs , such as purchasing the new domain and updating branding materials like business cards, marketing collateral and packaging. Consider these expenses before making a decision to change your domain name. Learn more: How much does a domain name cost? Drop in brand awareness and recognition Your domain name is more than just a URL ; it's a crucial part of your brand's identity. Changing it might lead to a temporary dip in brand recognition and awareness. This could be seen by customers as though you are starting a business anew. However, if a domain change is a must, you can maintain your business's trust and reputation by launching a powerful awareness campaign. This approach ensures your audience adjusts smoothly to the new name, keeping your brand's essence alive and well. What happens to your old domain? When you switch to a new domain, don’t abandon your old one. Keeping it registered and active makes sure any visitors who still access the old address are automatically redirected to your new domain. Set up 301 permanent redirects from every page on your old domain to the matching page on your new domain. This preserves your SEO value, maintains traffic and prevents broken links that could frustrate users. Most hosting providers offer tools or guides to set up these redirects, or you can configure them manually through your server settings. It’s best to keep your old domain active for at least a year after the switch. This gives search engines time to recognize the change and transfer your SEO authority while letting customers, partners and bookmarks adjust to your new web address. Get a free domain name from Wix when you sign up for a premium plan. How to change a domain name FAQ How do I get a domain name? You can get a domain name through a registrar, which is an organization accredited by the Internet Corporation for Assigned Names and Numbers (ICANN) to sell domain names. With Wix, for example, you can search and purchase a domain name through the platform as part of their website building services. Do I need to update my branding materials after changing my domain name? Yes, you will need to update any branding materials that include your domain name, such as business cards, marketing collateral and packaging. This ensures consistency and helps avoid confusion for customers. What is the difference between a migration and a 301 redirect? A migration is the process of moving your website from one domain to another. A 301 redirect is a permanent redirect that tells search engines and browsers that your site has moved to a new location. When properly implemented, a 301 redirect ensures that visitors are automatically directed to your new domain. How long is the process to change a domain name? The process can vary depending on the size of your website and how complex it is. Generally, it can take a few weeks to fully transition to a new domain name. It's essential to have a detailed plan in place and allow enough time for any potential technical issues to be resolved. How much will it cost to change a domain name? The cost can vary depending on the registrar you choose and the availability of your desired domain name. It may also include additional expenses, such as updating branding materials. Be sure to research and budget accordingly before making a decision to change your domain name. Can I keep the same URL structure and change my domain name? Yes, it is possible to keep the same URL structure when changing your domain name. This can help minimize any potential impact on search engine rankings and user experience. However, it's essential to implement 301 redirects properly to ensure a smooth transition. Will changing my domain name affect my social media presence? Yes, changing your domain name will affect your social media presence. You will need to update the URL on all of your social media profiles and may also need to change the handle if it includes your old domain name. It's essential to communicate this change to your followers and provide them with the new web address . Can I go back to my old domain name after changing it? In most cases, you can revert to your old domain name if necessary. However, this may have a negative impact on search engine rankings and user trust. It's best to thoroughly consider the decision before changing your domain name. Is it possible to get a domain name for free? Yes, it’s possible to get a free domain name, but there are often certain conditions attached. Many web hosting and website builder services offer free domain names as part of their packages, especially for the first year. However, these are usually tied to the hosting service, meaning you may not have full ownership or control over the domain as you would if you purchased it outright. It's important to read the terms and conditions carefully to understand what “free” really means and to determine if there might be any long-term costs involved. Learn more: How to get a free domain Is it a good idea to change a domain name? Changing a domain name can be a good idea if your current domain no longer aligns with your brand, is difficult to remember or doesn't reflect your business's offerings. However, it can also have drawbacks, such as potential loss of search engine rankings and customer confusion. To mitigate these risks, ensure a smooth transition by redirecting the old domain to the new one and updating all marketing materials.
- How to buy a domain from Wix
Get started by: Creating a website → | Getting a domain → Buying a domain from Wix is a straightforward process that you can do entirely online, allowing you to create a website without hassle. Whether you’re looking to purchase your first domain or switch from another platform, Wix offers tools and features designed to simplify the process. Wix as a domain registrar (for .com and .net extensions) and as a reseller for all the rest, provides an integrated platform to register and manage your domain seamlessly. Here’s everything you need to know about how to register a domain name through Wix. New to domains? Learn about what is a domain and what’s the easiest way to get a domain . Your domain is more than just a web address; it’s the first impression of your online brand. With Wix, finding the perfect domain name is easy. Wix helps you secure the name for your business, blog, portfolio or any online presence, so you can focus on bringing your project to life. Ready to claim yours? TL;DR: How to buy a domain from Wix Here’s what you need to know about how to buy a domain name from Wix, plus how it helps you get started online with confidence. Step / Feature What to expect Search for availability Find the perfect name using Wix’s search tool Choose your domain Pick a name that represents your brand or project Complete your purchase Register your domain, pick your term and pay securely Connect automatically Domain connects to your Wix site without extra setup Privacy protection Option to keep your contact info private (WHOIS privacy) Easy renewal Manage or auto-renew domains right from your Wix dashboard Support 24/7 help available if you have questions along the way Why buy a domain from Wix? Purchasing a domain through Wix seamlessly integrates with your website, giving you everything you need in one place. Wix Domains provides private registration for enhanced security, helping protect your personal information. When you buy a domain directly from Wix, you also get easy domain management tools to update records or renew your domain. Wix simplifies the process if you are learning how to make a website for the first time, offering an all-in-one website builder without the need to juggle multiple platforms. Plus, Wix ensures a smooth and user-friendly experience for managing your website and domain in one centralized location. Expert tip from Ofir Gvili, domains PMM at Wix: “When you buy your domain through Wix, you’re not just getting a name, you’re getting peace of mind. It comes with security, reliability and smooth integration, so your brand can shine without extra work.” How to buy a domain from Wix in 3 steps Check for domain availability Choose the right domain Complete your purchase 01. Check for domain availability The first step to buying a domain from Wix is making sure your desired name is available. To do this, log into your Wix account , go to the Domains page and use the domain name search bar to type in the name you want. Wix will process your input and show you whether the domain is available. If your preferred name is taken, don’t worry—Wix provides alternative domain suggestions to help you find the perfect match. Try our domain name generator to find the perfect name for your website. 02. Choose the right domain Once you find an available domain, you can choose one that best fits your brand or project. When choosing a domain name , consider the following tips for an impactful and memorable name: Keep it short and simple—long or overly complex domains are harder to remember. Use relevant keywords to clarify your niche or business type. For example, if you’re a photographer, you might incorporate the word “studio” or “photo” in your domain. Avoid numbers, hyphens or uncommon spellings, as they can cause confusion. First time choosing a domain? Check out our guide to domain extensions for tips or see what 23 business owners consider their worst domain naming mistakes . 03. Complete your purchase Once you’ve selected a domain, Wix will guide you through the checkout process. You’ll need to choose the registration period (typically one to ten years) and whether to add features such as private registration (more on this below). After configuring these options, proceed to payment and your domain will be officially registered. Wix accepts multiple payment methods, making it easy to finalize your purchase. And here’s a bonus—if you’re on an eligible Wix premium plan , you might get your first year of domain registration for free. Discover how Wix offers free domains , and start building your website today. Setting up your new Wix domain Connecting your domain to your site Once your domain is registered, it’s time to connect it to your Wix website. The process is automatic if you purchased the domain through Wix. Your domain will be synced with your site, removing the need to manually update DNS settings. If you need to connect a Wix domain to another website or service, you can update your DNS records via the Domains page in your Wix account. Expert tip from Ofir Gvili, domains PMM at Wix: “With Wix, securing your custom domain is simple and seamless. In just a few clicks, you’ll have a professional address that makes your brand look established from day one.” Activating privacy protection Privacy protection is a crucial consideration when buying a domain. When you register a domain, your personal details (like your name, email and phone number) are publicly available through the WHOIS database. Wix Domains allows you to activate private registration as an additional layer of website security . Read more: What is domain privacy ? To enable this feature, you can select it during your domain purchase or add it later through your Domains page. This simple step keeps your personal details private, while reducing spam and unwanted contact. Renewing your domain Your registration comes with a domain expiration date, typically set one to three years from the purchase date, depending on your chosen term. Wix Domains makes it easy to renew your domain, either manually or through auto-renewal. Enabling auto-renewal ensures you won’t accidentally lose your domain because of an expired registration. You can manage your renewal settings from your Wix account, where you’ll also find reminders and renewal updates. Wix domain pricing Buying a domain on Wix is designed to be flexible, so you can choose what works best for your project and budget. Domain pricing depends on your chosen extension (like .com , .net , .org or specialty TLDs ) and the registration period, which usually ranges from one to three years. Most standard domain extensions start at around $14.95 to $24.85 per year, but prices can vary if you select less common or premium domain names. Many creators appreciate the annual renewal option, but you can also purchase multiple years in advance for added convenience. If you sign up for a Wix plan, you will get a free domain for the first year. Learn more: How to get a free domain name How much does a domain name cost? What is Wix domains ? If you want extra features like privat e registration (to keep your information off public records), look for that add-on during checkout for a small additional cost. You’ll see all prices and options clearly before you make your purchase, so there are no surprises. *Editor's note: Plans and pricing are current at the time of this writing. They are subject to change at any time. Exploring Wix domain features One platform for all your needs With Wix, your domain integrates with your website seamlessly, but there’s more to it. You can also create branded business email addresses using Google Suite, like info@yourdomain.com , to establish strong brand identity and give your business a polished look. Additionally, all domain settings—like DNS record management—are easy to control directly from your Wix dashboard, where Wix simplifies domain name management for users. Scalability and support Wix domains are scaled for businesses and creators of all sizes. Whether you’re starting a blog or expanding an online store , the process is simple enough for beginners, yet robust enough for seasoned entrepreneurs. And if you encounter any bumps along the way, Wix provides 24/7 customer support to help you out. Why trust Wix’s experts? This article was created by Wix’s in-house domain experts, with years of experience helping people choose, register and secure the perfect domains for their businesses and online projects. The guidance, tips and best practices shared here come directly from real Wix projects, so you can be confident they’ll help you find a domain that represents your brand, stays secure and supports your long-term goals. At Wix, we’ve guided millions of entrepreneurs, creators and small business owners in establishing a strong online presence. Our team keeps up with the latest in domain management, security and branding, making sure the advice you get is practical and backed by proven results. Think of this article as your trusted resource for every stage of domain ownership, from finding your first custom domain to protecting and growing your online identity. Ready to get a website domain name ? Get started with Wix today. How to buy a domain name from Wix FAQ Do I need a Wix Premium Plan to buy a Wix domain? No, you can purchase a Wix domain without a Premium Plan. However, a Premium Plan is required to connect the domain to your Wix website. Can I buy a domain from Wix and connect it to a site on another platform? Yes, it’s possible. You’ll need to manually configure your domain’s DNS settings in your Wix account to point it to the external site. What happens if my Wix domain registration expires? If your domain registration expires, Wix provides a grace period where you can renew it before it becomes available to others. Be sure to check your renewal notifications or enable auto-renewal to avoid losing your domain. Does Wix offer refunds for domain purchases? Wix doesn’t typically provide refunds for domain registrations, as they are processed immediately. Make sure you’re sure about your domain choice before completing the purchase.
- Domain vs website: Understanding the differences and why it matters
The perfect domain is just a click away: claim your domain → When it comes to learning how to make a website , understanding the differences between a domain and a website is important in helping you choose the right domain name for your business or brand. A domain name is basically your address on the internet. It is what users type into their browser's address bar to reach your site. A website, on the other hand, is a collection of web pages that are accessible through the internet. It includes all the content, images and functionalities that users interact with when they enter the domain name or URL for that site. Buy a domain name with Wix. What is a domain? A domain is a fundamental component of your online branding and website. It serves as the unique address where users can find your website online. A domain name consists of several parts, including the top-level domain (TLD) and the second-level domain (SLD). The TLD is the suffix at the end of a domain name, such as . com, .org, or .net. The SLD is the part that comes before the TLD and usually represents your brand or business name. Learn more: TLD list What is a domain name? For instance, if you own a business called Waggles Doggy Daycare, you might register a domain like www.wagglesdoggydaycare.com through GoDaddy or similar providers. This becomes your unique web address, allowing customers to easily find you online. When choosing a domain, prioritize one that aligns with your brand and is easy for customers to remember. A domain should reflect your business and make it simple for people to find you online. Einat Shafir, Product Manager at Wix.com Within this, the Domain Name System (DNS) plays a critical role in managing domains. It translates human-friendly domain names into IP addresses that computers use to identify each other on the network. This system ensures that when someone types your domain name into their browser, they are directed to your website. Buy a .com domain What is a website? A website is a collection of interconnected web pages that are accessible via the internet, providing information and services to users. Learn more: What is a website? Websites are made up of various elements, including web pages, images, videos and interactive features. Each web page is a document that can contain text, graphics and links to other pages or sites. When users enter your domain name into their browser, the browser requests the web pages from your website's server. The server then sends the requested pages back to the browser, which displays them for users to view and interact with. A website can range from a simple one-page site to complex platforms with multiple sections and functionalities. For example, an e-commerce site might include product listings, shopping carts and payment gateways. Each component works together to provide a seamless user experience. Build your site quickly with ready-made web templates or get a polished, custom look with a website designer . Domain vs website: what are the key differences? So just what are the differences between a domain and website? A domain is like the address of your house, while a website is the house itself. The domain directs users to your website, where they can access content and services. Without a domain, users would not have an easy way to find your website. A URL (Uniform Resource Locator) is the complete web address used to access a specific page on your website. It includes the domain name along with additional path information that directs users to particular content within your site. For example, in the URL " https://www.example.com/about ," "example.com" is the domain, while "/about" specifies a particular page on your site. Learn more: Domain vs URL Third Level Domains, often known as subdomains , are prefixes added to your main domain name. They help organize different sections of your site or create separate sites under one main domain. For instance, "blog.example.com" could be a subdomain dedicated to blog content. Do I need a domain if I have a website? Yes, you need a domain to make your website accessible on the internet. Without a domain, users would not have an easy way to find or access your site. If you create a website with a website builder like Wix, you can get a customized domain name free with a paid plan. Create a free website and you get an un-customized domain. Domain vs website FAQ: Do I need a domain to have a website? Not always. You can create a website using a free subdomain provided by a website builder, but having your own domain makes your site look professional and easier to remember. Does buying a domain mean you have a website? No. Buying a domain only gives you the web address. You still need to build and host a website to display content on that domain. What is the difference between a website URL and a domain? A domain is the main address of your site, like example.com . A URL is the full web address that includes the domain plus any specific pages, like example.com/about . Who actually owns a domain? The person or organization who registers the domain owns it, but ownership is tied to registration fees and renewal. If you stop paying, the domain can be claimed by someone else. Are domain name and website name the same? Not necessarily. A domain name is your site’s address online, while a website name is the title or brand of your site. Sometimes they match, but they can be different.
- How to register a domain name for your website
The perfect domain is just a click away: claim your domain → Your website starts with a name and a good one makes all the difference. Choosing and registering a domain name can feel tricky—names get snapped up fast, extensions can be confusing and tech details can be overwhelming. But it doesn’t have to slow you down. This guide walks you through the process step by step so you can claim a domain that fits your brand, works for your audience and gets your website online. TL;DR: How to register a domain name Registering your domain starts with picking a registrar you trust and a name that perfectly fits your brand. After you make sure it's available and choose the right domain extension just enter your details and complete the registration. Next you’ll connect it to your website or email manage your DNS settings and set up privacy protection. Don't forget to keep an eye on renewals to stay in control. While you can also transfer domains or buy pre-owned ones staying on top of management and security is what makes it work for your business. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place—business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. You’ll learn: How to pick a memorable, brand-ready domain name How to check availability and what to do if your preferred domain is taken Free vs paid domains and understanding long-term costs How to choose the right domain extension How to transfer a domain without downtime Common security risks and how to protect your domain What happens after registration, including DNS setup, renewals and ownership Legal considerations, including trademarks, copyrights and compliance What is a domain name? What is a domain name , exactly? This term describes the address that you type into a browser to arrive at a website. It is essentially a website’s home, so every domain is unique. An example is www.wix.com. Domain names were created so people could more easily access a website’s Internet Protocol (IP ), a string of numbers representing individual websites. Every URL has an IP address, and unless you are a computer, a domain is much simpler to remember than a string of numbers. For example, take the IP address 185.230.63.164: to most, this is just a complicated string of numbers. Its domain name, wix.com , is not only easy to remember, but it also conveys a distinct brand that numbers cannot. How to register a domain name Select a domain registrar Choose the best domain name Check the availability of your domain name Select your domain extension Enter your details Purchase your domain To register a domain, choose a trusted registrar, pick an available name and extension, enter your contact and payment details and complete the purchase. Connect it to your website or email and enable privacy and auto-renew to keep it secure. 01. Select a domain registrar Before you can start choosing a domain name, you need to first know where and how to buy a domain name . A domain registrar is a company that reserves and manages domain names. While the Internet Corporation for Assigned Names and Numbers ( ICANN ) manages all domains worldwide, a registrar deals with ICANN on your behalf. When picking a domain registrar , choose a company with a good reputation reliable customer support and strong security. Check out their domain extensions renewal policies and transfer rules. See if they offer extras like email hosting or SSL certificates. Make sure they’re ICANN-accredited and offer privacy protection to keep your personal info safe. When choosing among the best domain registrars , keep in mind: Customer support: Check if the registrar offers 24/7 support, accessible via phone, live chat or email. Reliable customer support can be crucial if you encounter technical issues or need help managing your domain. Range of domain extensions: Consider the variety of domain extensions (TLDs) available, especially if you're interested in less common or niche extensions, such as .tech, .ai or country-specific domains. Additional offerings: Look for value-added services such as web hosting, email hosting, SSL certificates and a free website builder , which can simplify managing your online presence in one. Reputation: Research the registrar’s reputation by reading customer reviews and checking industry ratings. A trustworthy registrar with a good track record is less likely to experience outages or take unexpected actions like domain locking or price hikes. Security: Consider the infrastructure the registrar has in place to ensure your domain is secure. Attacks specifically targeting domains include domain hijacking, DNS spoofing , DDoS attacks , typosquatting, domain squatting and malware distribution, so make sure you understand how to secure your domain. Privacy: Look for a registrar that offers domain privacy protection to keep your personal information safe from public Whois searches. With Wix you can opt for domain privacy for no extra fee, when you register your domain. ICANN accreditation: Choose a registrar accredited by ICANN to ensure they follow industry standards and operate legitimately. Renewal fees: Pay attention to the renewal costs of your domain. While initial prices are often low, you’ll need to renew periodically, so understanding ongoing fees is important to avoid surprises. Learn more: how much does an SSL certificate cost? Tip: With Wix, you can get a unique domain and create your site all in one place. When you upgrade to a premium plan , you’ll even get a voucher for a free domain name for your first year. All Wix sites come with SSL and TLS protocols for added security plus you can set up a custom business email to help you build your brand. Register your domain → 02. Choose the best domain name You must consider many factors when choosing a domain name for your site. First, select a name that reflects your brand’s tone and messaging. Stick to a name that is short and catchy, so that people can easily remember it, such as nbc.com. To improve your SEO efforts, you can incorporate an associated keyword into your brand’s domain name, too. Basic rules for a valid domain name When selecting a domain name, it’s important to follow these basic rules to ensure it’s functional, professional and compliant with domain standards: No spaces : Keep your domain as one continuous string of characters. Stick to letters, numbers and hyphens : Special characters like @ or % aren’t allowed. Use hyphens wisely : Avoid placing them at the beginning or end and don’t use multiple hyphens in a row. Stay within the character limit : Each section of your domain can be 3–63 characters with a total length of up to 253 characters. Case doesn’t matter : Your domain works the same in uppercase or lowercase. Tips for a memorable and brand-friendly domain Keep it short and simple : Choose a name under 20 characters so it’s easy to remember and type. Align it with your brand : Your domain should reflect your business name or purpose to strengthen your identity. Avoid tricky combinations : Watch how words flow together to prevent accidental or confusing meanings. Stick to standard spellings : Creative spellings can be fun but might make it harder for people to find you. Try not to overcomplicate things either, as Lindsay Sutula, founder and CEO of Top Fox Marketing, says as she prioritized three key factors: simplicity, memorability and alignment with their brand identity. According to Lindsay: "I wanted a name that was easy to spell and remember, especially in an age where a strong online presence is critical. The domain had to resonate with our audience and reflect the essence of what we do-helping businesses navigate the complexities of digital marketing with clarity and strategy." Tip : Try using a website name generator to brainstorm ideas to include in your domain name. Also, consider these tips for future-proofing your domain or the best .com alternatives (according to other business owners). 03. Check the availability of your domain name Existing companies may already own your preferred domain names which is why it's important to check for availability. Try out an unlimited number of options for free on a domain name search platform. If your desired name is unavailable, the tool will come up with additional ideas. You can also play around with alternatives with a domain name generator until you find the perfect one. Once you've chosen your name and completed the process of registering it, your details including your name, email and phone number, will be submitted to the WHOIS database. This is a global resource which is publicly accessible and can be queried through the WHOIS protocol (this just means sending a request to the WHOIS server to deliver all of the stored information for a specific domain name) or through an online tool which can send the query. This information can be useful when pursuing intellectual property rights, and cybersecurity threats arising from domain name abuse or hacking. In order to run a WHOIS search, simply use Wix's Whois Lookup tool. You can block access to your information being public accessible via the WHOIS privacy protocol. This involves paying an extra fee to replace your contact information as the domain owner with a third party service. This service will then handle any messages or requests made to you via WHOIS. However this is generally not recommended for public service websites or businesses required to provide contact information. Claim a premium domain to boost your brand authority and make marketing easier from day one. 04. Select your domain extension According to Nick Drewe, the Founder & CEO of Wethrift, Consider the extension. While .com is the go-to, don't shy away from specific ones like .store or .tech if they fit your niche. Lastly, avoid numbers and hyphens. They often confuse people—"Is that 'five' or '5'?" Plus, they just don't look as clean or professional. Understanding domain extensions and TLDs Also known as top-level domains (TLD), domain extensions quickly identify certain website elements such as purpose, owner or geographic location. There are five official types of TLDs, with generic top-level domains (gTLD) accounting for the majority of the 366 million registered domains worldwide. The most popular gTLD choices are .org, .com and .net , making them the easiest to recall. Other specific and significant domain types besides the classic .com , .co , or .net are some of the most popular domain extensions. Other specific and significant domain types besides the classic .com, .co or .net are also gaining traction. For example, .ai , originally a country code TLD for Anguilla, is now widely adopted by artificial intelligence startups and tech-forward companies due to its relevance and memorability. With over 20,000 new registrations each month, this extension continues to grow in popularity as AI-driven businesses look for names that reflect their niche. Other options include .edu and .gov. Country domain extensions, also often known as country code top level domains ( ccTLD s), are a popular choice as well, such as . co.uk (United Kingdom) or .de (Germany). You can check out ICANN’s complete list of domain extensions here . Second-level domains Generally the name you place before your extension, is referred to as the second level domain. So for example, in www.wix.com the second-level domain is "wix." Our domain name "wix.com" is registered with the ".com" top-level domain extension, which is managed by the Internet Assigned Numbers Authority (IANA) and is one of the most commonly used top-level domain extensions for commercial websites. If your domain name is already taken, try it out with a different extension—you may find an available option. However, keep in mind that an extension like .org is better used for nonprofit organizations, while .com usually represents for-profit companies. Learn more with our guide to domain extensions , what .com is and what .net is . 05. Enter your details Once you’ve selected a domain name for your site, claim it before someone else does. Start by entering accurate contact details—your name, address, email and phone number. This information is essential for managing your domain and staying compliant with ICANN regulations. Double-check everything to avoid issues with renewals or updates later. Next, add your billing details to complete the registration. Make sure your payment info is current to avoid any delays. Many registrars offer an auto-renewal option, which is a great way to ensure your domain stays active without interruptions. With your details submitted, you’re ready to finalize your purchase and officially own your domain. 06. Purchase your domain Here’s how to register a domain name with Wix: Head over to the domain registrar. Type in your preferred domain name and click Search . If your name is available, click Get It to proceed. If not, browse the additional ideas or type another option into the search bar. Once you’ve found a domain name that suits your site’s needs, click Get It . Next, decide whether you’d like to register for one, two or three years. The longer your registration period, the more money you save each year. Once you’ve chosen, click Continue and continue to checkout. Connect the domain name to your site and share it with your desired audience, be it friends and family or an internet niche. Learn more: What is domain protection? Types of domains Top-level domains (TLDs) are the last part of a domain name and the highest level in the Domain Name System (DNS) . They include: Generic TLDs (gTLDs): Non-geographic domains for general use, like .com, .net and .org. There are over 1,500 gTLDs available. Country-code TLDs (ccTLDs): Geographic domains for specific countries, like .uk, .ca and .au. There are over 300 ccTLDs. Internationalized TLDs (IDN TLDs): Domains in non-Latin scripts, such as Arabic, Chinese or Cyrillic, to make the internet more accessible globally. Test TLDs: Used to test new domains before public release, not intended for general use. Learn more: Domain lifecycle What is a domain registrar? Answering 12 web domain-related questions you’re probably too shy to ask What happens after you register a domain Registering a domain is only the starting point. Once it's yours, it's time to put it to work by connecting it to your website or email service. This is done through DNS settings, which act like a map telling the internet where to find you. If you're using a website builder, this step is usually handled for you. If not, you can manually update your nameservers or DNS records to get everything connected. Next, lock down ownership basics. Turn on auto-renew so you don’t lose the domain by accident and enable domain privacy to keep your contact details out of public records. Many domains are lost because renewal emails went to an outdated address or payment failed. Taking five minutes to confirm renewal settings can save you from expensive recovery fees later. Lastly, take a moment to learn where to manage your domain. You should know how to update DNS, change contact info and review renewal dates. Treat your domain like a long-term asset, not a one-time purchase. Domain ownership and management Registering a domain gives you the exclusive right to use it, but only for the period you’ve paid for. Most domains are registered for one to ten years and ownership is maintained through timely renewals. If you renew on time, nothing changes. If you don’t, the domain doesn’t disappear instantly. It usually enters a short grace period, then a redemption phase where recovery gets more expensive, and finally it can be released back to the public. Active domain name management is key to keeping ownership intact. This means tracking expiration dates, enabling auto-renew and knowing exactly where your domain is registered. Many domains are lost simply because renewal emails were missed or went to an outdated inbox. Management also includes DNS control, transfers and registrar changes. You should know how to update name servers, lock your domain to prevent unauthorized transfers and move it if pricing or service isn’t working for you. Domain security and potential risks Domains are a common target for bad actors because they can unlock your website email and brand trust all at once. Your biggest risk is account security. If someone gets into your registrar account through a weak password reused credentials or a hacked email they can change your DNS settings redirect traffic or even transfer the domain away from you. Recovering your domain after a takeover is a long process. It can involve identity verification registrar disputes and working with registries. While this is happening your website and email might be offline or misused. If you didn't have the right security steps in place you may not get your domain back at all. Your registration details can also be a hidden risk. Incorrect or outdated contact info can block renewals prevent transfers and cause you to fail ownership checks. Many registrars use email verification for important actions. If that email address doesn't work you can lose control without even knowing it. Transferring a domain later You’re not stuck with one registrar forever. Domains can usually be transferred after they’ve been registered for 60 days as long as they’re unlocked and you have the authorization code. Transfers are common when people consolidate services, find better renewal pricing or move their site to a new platform. The process is simple but time-sensitive. Transfers typically take a few days and require approval from both registrars. During this time, your website and email usually stay active, but mistakes like expired domains or incorrect contact emails can cause delays. Before you transfer, check renewal dates and fees. Some registrars add a year to your registration during transfer while others don’t. Planning ahead helps you avoid downtime and unexpected costs. Buying a domain that’s already taken If your ideal domain is unavailable it doesn’t always mean it’s gone for good. Many registered domains aren’t actively used and you can get them through the aftermarket. These domains are sold by their current owners often at higher prices based on demand length or keyword value. Before buying do your research. Check how the domain was previously used confirm it hasn’t been associated with spam or penalties and understand its true market value. Prices can range from reasonable to extremely high so you need to know when to walk away. In many cases a smart alternative name or different extension can perform just as well without the risk or cost. The goal isn’t owning the “perfect” domain at any price it’s choosing one that supports your brand and growth without creating unnecessary friction. Learn more: How to check if a domain name is available How to check domain authority Free domain name registration Here are a couple of ways to get a free domain name: Register a free subdomain . A subdomain is a prefix on a domain name that connects independently functioning sites. Certain hosting platforms and site builders offer users a fully-functioning website for free with a customized subdomain. For example, if you're learning how to build a website with Wix AI website builder , you can publish it for free using a URL like this: username.wixsite.com/siteaddress . Take advantage of free web hosting . Several hosting sites offer free customized domain registration with purchase, giving you a professional online presence without the cost. How much does a domain cost? While you can get a domain for free, you may want to purchase one instead. A free domain will contain a designated prefix of the registrar, which is best if you’re establishing an online presence or only temporarily need a website. If you want your website to professionally stand out and grow with your brand, however, then invest in a domain name. With Wix, the cost of a domain name depends on several factors, including: The plan you purchase Domain extension Local currency Local VAT laws However, all Wix premium plans come with a domain for one year, which otherwise cost between $14 and $39 a month. After a year, you can renew your domain for pricing plans anywhere between $13.95 and $15.95 a year. You can read more about domain name costs in detail, to understand what’s right for you and your business. Learn more: How much does a domain name cost Domain extension Typical use Starting price for 1 year at WIx Availability .com Commercial businesses, personal brands $9.90 Highly popular, often limited .org Nonprofits, charities, open communities $14.95 Moderately available .net Tech companies, networking services $14.95 More available than .com .co Startups, entrepreneurs, modern brands $30.95 Good availability . co.uk UK-based businesses or audiences $14.95 Widely used in the UK .de Germany-based businesses or audiences $14.95 Widely used in Germany .shop eCommerce stores, retail businesses $45.95 Generally good availability .online General online presence, portfolios, blogs $36.00 Generally good availability .biz Businesses and commercial use $15.95 Alternative to .com for businesses .info Informational sites, resources $16.95 Good for informational content .tech Technology startups, projects $40.00 Trending with tech-focused businesses The information presented in this table is true as of January 19th, 2026 unless mentioned otherwise. In general, some other factors to consider that can impact the cost of a domain include auto-renew costs, privacy and protection costs and transferring domains. For example, you can also purchase a domain that already exists from another person or business. This is why having a desirable domain name can be good for your bottom line—if you ever want to sell it, you can make significant money. For example, in 2010, CarInsurance.com was sold for $49.7 million as one of the ten most expensive domain names in the world . Domain name and email hosting Domain registration and email hosting are separate services, but many providers bundle them. Email hosting lets you create addresses like info@yourdomain.com, with features such as webmail access, spam filtering, virus protection and email forwarding. Bundling domain and email hosting can simplify setup and management. When choosing a provider, it’s also important to compare domain pricing , as costs can vary depending on the registrar, extension and registration length. With a website builder like Wix you can easily connect your domain and business email for a professional business website and streamlined brand building experience. Learn more: Does Wix have email for my business? Legal considerations when registering a domain Choosing a domain comes with legal responsibilities. Domains can create conflicts with trademarks, copyrights or local regulations if you’re not careful. Understanding these rules protects your website, prevents disputes and keeps your domain fully under your control. Trademarks and intellectual property Before you register a domain, do a quick trademark check. Even if a domain is available it could still infringe on another brand or product in your industry. A good place to start is your country’s trademark database. Remember to look for similar names not just exact matches. If you use a name that clashes with someone else’s trademark you could end up in a legal battle and lose your domain. Copyright considerations Steer clear of any copyrighted names, slogans or logos. This means staying away from famous phrases found in books, movies or software. Even short phrases can be protected if they’re unique to another brand. Stick to original names for your domain to avoid legal headaches and keep your site fully under your control. Accurate registration information ICANN needs your domain registration to have the right contact info, like your name, address, email and phone number. If things are out of date or wrong, you might run into trouble renewing your site, moving it or winning a dispute. Understanding registrar policies Each registrar has its own set of rules for things like renewals, transfers and domain locks. Give these terms of service a quick read so you’re always in the loop on how your domain is handled. We recommend turning on auto-renew and privacy protection—it’s an easy way to secure your ownership and keep your personal info hidden from public WHOIS records. Domain disputes and UDRP If a company claims your domain infringes on their trademark you might face a Uniform Domain-Name Dispute-Resolution Policy (UDRP) claim. A UDRP is a process for settling trademark disputes and can force a transfer or cancellation of your domain. If this happens to you acting quickly with the right documents and understanding the process will help you keep it. Local regulations Country-specific domains (.uk, .de, .ca) often have eligibility rules. Some require proof of residency or business registration. Check local rules before registering to make sure your domain remains valid and avoid losing it unexpectedly. Avoiding cybersquatting Never register a domain just to resell it to another company. Cybersquatting is illegal and can lead to lawsuits, fines and forced domain transfer. Focus on choosing names that align with your brand, project or purpose to stay compliant and avoid legal issues. How to register a domain name FAQ Can I register a domain name for free? Some domain services provide free domain name registration. However you'll then have limited control over ownership of the name, and you may have to accept advertising and other conditions in exchange for a free name. How much does domain name registration cost? It varies between providers. Wix premium plans come with a domain for one year, which otherwise cost between $14 and $39 a month. After a year, you can renew your domain for pricing plans anywhere between $13.95 and $15.95 a year. How to register my domain name? Choose a domain registrar, the purchase and pricing plan you want, then choose your name. Can I register and own a domain name for forever? Generally, no. Registering a domain name does't constitute ownership of that name, it generally means you're renting it for an agreed period and it will need renewing every set number of years, according to the contract between you and your domain registrar or website builder. How to register a domain name for free? With Wix you can register a domain name for free with a paid plan, or use another free domain registrar. How to register a domain name online? To register a domain name online, you'll need to use an online domain registrar, like Wix and then follow the steps provided for registration. Can I permanently buy a domain name? No, it's not possible to permanently buy and own a domain name. They work on a leasing arrangement. They longest they can be registered for at a time is ten years and most are renewable every 1-2 years. ICANN sets the ten year limit to prevent individuals or businesses buying and hoarding domain names. It's common to ask can I buy a domain name permanently? We explain why that isn't an option and how to use a domain long term. How long do you own a domain name for? No one ever owns a domain name. They can be registered, aka leased. The maximum they can be leased for at one time is ten years. What makes a domain name valid? To be valid a domain name must meet naming protocols and be unregistered. For example, it can contain letters (English) and numbers but not special characters. It should include a recognized domain extension. Should I register my domain with an eCommerce hosting solution? If you’re planning to start an online store, consider registering your domain with an eCommerce hosting solution . This can streamline the setup process, ensuring compatibility with tools like inventory management and payment processing, while also offering a unified solution for your business. What's the easiest way to register a domain? The easiest way to register a domain, is to do it while you're building your website. If you're creating a site with a website builder you can do a domain name search, pick your name and domain extension and register it in minutes.
- What is a .co domain extension?
The perfect domain is just a click away: claim your domain → Ever thought you found the perfect name for your business, only to discover the .com domain is already taken? That’s where .co comes in. .co is a generic top-level domain (TLD) that stands for “company” or “corporation.” Originally launched in the early 1990s for websites connected to Colombia, it has since evolved into a global favorite for anyone seeking a short, snappy and modern domain name. The turning point came in 2009, when the Colombian government transferred control of .co to CO Internet S.A.S ., a private company. This led to an ambitious global marketing campaign that repositioned .co as a versatile domain extension perfect for businesses, entrepreneurs and creatives across the world. And it paid off. From startups to major brands like Twitter, which uses t.co for its URL shortener, .co has proven itself as a smart and credible alternative to .com. Today, the .co domain is recognized as a global TLD and is part of the Domain Name System (DNS) . It's widely used by businesses, entrepreneurs and individuals seeking a memorable and relevant online identity. Learn more: What is a domain? , What is a parked domain? TL;DR: What is a .co domain extension? Looking for a domain that’s short, sharp and startup-friendly? The .co domain extension might be your perfect match. Originally the country code for Colombia, .co has grown into a global favorite among entrepreneurs, creatives and tech-savvy brands. In this post, you'll learn what a .co domain is, who it's best for and how it compares to other popular extensions like .com. You'll also get tips on how to decide if .co is right for your business, plus how to register your own .co domain with ease. Pros and cons of .co domain Pros Cons Shorter and punchier than .com People often mistype it as .com and go elsewhere Easier to find available domain names Slightly higher renewal costs (around $20–30/year) Conveys a modern, innovative brand image Less recognized by older or non-tech-savvy audiences No geographic restrictions Initial promo prices may hide higher renewal rates Great for startups and tech businesses May lack the credibility and trust of a .com domain Stands out from the crowd of .coms Some may assume it’s tied to Colombia (its original use) .co vs .com domains and which to use A .co domain often signals a forward-thinking, innovative approach. It's particularly popular among startups, tech companies and social enterprises that wish to differentiate themselves from more traditional entities. On the other hand, the .com domain remains the most recognized and established domain extension worldwide. It conveys a sense of reliability, credibility and longevity. Businesses that choose a .com domain are often perceived as being more established and traditional. This domain is ubiquitous across industries and is often the default go-to for customers typing a web address directly into a browser. I want to buy a domain, how do I go about doing it? The choice between a .co and a .com domain can affect public perception and brand positioning. Businesses must consider their target audience, industry norms and overall branding strategy when deciding between these domain extensions. When to choose .co The .co domain is a great choice for brands looking to project an innovative image. For startups aiming to align with the new economy, .co can help you stand out. It’s also a practical alternative if your ideal .com domain is already taken—allowing you to keep your branding short, clean and memorable without resorting to long or complicated URLs. Consider choosing a .co domain if: You're a tech startup breaking into a competitive industry. You're a creator or building a personal brand with a focus on a fresh and forward-thinking identity. Your brand is appealing to younger, digitally conscious audiences who associate .co with innovation and contemporary trends. When to choose .com A .com domain is ideal for businesses focused on trust and credibility. It’s familiar, professional and easy to remember—perfect for reaching broad audiences. Most people think of .com when typing a web address, making it a smart choice for businesses prioritizing recognition and reliability. Industries like finance, healthcare, retail and real estate benefit from .com, as it signals stability and professionalism. It’s also great for boosting SEO and organic traffic, as users often type .com first. Consider choosing a .com domain if: You’re building a long-term, established business with plans for growth over decades. You want to serve a wide demographic where trust and recognition are key to gaining customers. You're involved in B2B or consulting services where a polished, traditional presence matters. .co vs .com domains and how to know which to choose Feature .com domain .co domain Origin Originally for commercial use (1985) Started as Colombia's country code, now global Popularity Widely recognized and trusted Increasingly popular, especially with startups Perception Seen as professional and reliable Viewed as modern and forward-thinking Availability Many names already taken More options for short, memorable domains Best for Established companies, global audiences Startups, tech brands, personal projects Who uses .co domains? .co domains have made a name for themselves as the go-to choice for startups, tech innovators and entrepreneurs. They’re snappy, memorable and instantly recognizable, which is perfect for anyone wanting to make their mark. But what makes .co even more exciting is its global appeal - because Google recognizes it as a generic domain instead of one tied to a specific location. It works alongside .com domains for businesses with multiple global web addresses. Learn more: What's the best domain extension for a personal website Key benefits of a .co domain Some of the main reasons for using a .co domain include: Availability: because .co is newer and less crowded than .com, it’s often easier to secure a short, memorable domain name that truly fits your brand. Branding : it's trusted and associated with reputable organizations and large businesses. Major players like Twitter (using t.co for link shortening) and Google (g.co for its product redirects) have reinforced .co’s credibility on a global scale. If leading brands trust .co, it’s a testament to its reliability and professionalism. Global recognition: it's versatile when used internationally and is instantly recognizable as a business related domain associated from anywhere, making it a good choice for businesses that market internationally. Easy to remember : it's short, simple and easy to remember, the number one rule for choosing a domain name because it can help customers recall your business name. Alternative to .com: it can present a viable, sometimes cost-effective, alternative option while still maintaining a level of authority if the .com domain you want is already taken. Edgy: it isn't .com, so if you use it you can potentially make a slight statement that you're choosing to do things a little differently with your business. For some brands, this is important. Check out the new domain extensions available on Wix and grab one that fits your idea. In 2023 several .co domains were amongst the highest value domains sold. With payments.co selling for $48,600 making it 14th on the list and regeneration.co selling for $47,350 and coming 15th on the top 100 domain sales chart for the year. Well-known, large brands using .co domain extensions include: Hinge (uses hinge.co as its main domain) Vine (used vine.co as its official website) Ello (used ello.co as its community platform) Twitter (uses t.co for its URL shortener) Google (uses g.co for product redirects) AngelList (uses angel.co as its startup platform) 500 Startups (uses 500.co as its venture capital hub) Why not use a .co domain? A .co domain can appeal to some businesses looking for a short and modern web address. For brands with a distinct vision or an audience that already knows to look for their .co address, it might just work. But before making a decision, it’s important to weigh the possible challenges alongside the benefits. One common concern is that many people are so familiar with .com that they might instinctively type it instead of .co. If the .com version of your desired name is taken, your potential visitors could end up on someone else’s website by accident. This kind of mix-up could mean lost opportunities or confusion for your audience. Another factor is perception. In some traditional industries, .com is still seen as the more established and prestigious option, so a .co might not carry the same weight. Cost can also be a consideration—.co domains sometimes have higher registration and renewal fees compared to other extensions. That said, if you’re set on a .co domain, consider pairing it with a strong branding strategy to avoid misunderstandings. For instance, using clear messaging across your channels can help guide visitors to the right place. At the end of the day, the best domain is one that’s memorable, simple and makes it easy for customers to connect with your business. Website examples using .co domains Looking for inspiration? Here are some standout examples of businesses using .co domains to make their mark online. The Mighty Spice Company This company brings the vibrant flavors of authentic Indian cuisine to your kitchen with its range of curry pastes, including the flagship Mighty Spice line and the Vegan Sadhu collection for plant-based cooking. Perfect for food enthusiasts and home chefs alike, these pastes deliver complex, traditional flavors with ease. Choosing a .co domain reflects the brand’s contemporary, accessible approach, making it an inviting choice for a global audience craving bold and authentic dishes. Mastery Mastery LLC is a brand and web consultancy that helps businesses grow more efficiently by creating clarity in design, messaging and strategy. Using a .co domain underscores Mastery LLC’s cutting-edge approach, appealing to forward-thinking businesses aiming to stand out in their markets. V-Labs This tech company offers tools and enhancements for virtual meetings. Their audience primarily includes businesses looking to improve collaboration and engagement in online environments. It's use of the .co domain extension helps establish its global focus and establish trust amongst potential clients. Generation She This female founded and led podcast aims to help Gen Z female business owners unlock investment potential and grow their businesses. With its lively and empowering tone, the platform inspires and equips young women to excel in business. Opting for a .co domain reflects the brand's energetic, bold personality, emphasizing a modern approach that aligns perfectly with its youthful, ambitious audience. Nuhom This real estate company uses its sleek and professional .co domain to reflect its expertise and drive in helping buyers and sellers navigate the property market. Targeting modern, tech-savvy clients, Nuhom simplifies what’s often a complex process with its user-friendly tools and streamlined services. Choosing a .co domain reinforces its approachable, forward-thinking image in an industry steeped in traditional practices. Create a website with the AI website builder . Are .co domains legitimate and safe? The .co domain is a legitimate, widely recognized extension used by businesses worldwide. Like .com, it’s registered through accredited registrars, making both safe and trustworthy choices. Learn more: Best domain registrars .co domains are also subject to standard domain registration and renewal practices. Ensure that you renew your .co domain on time to maintain ownership and keep your registration information up to date. Many well-known brands and organizations use .co domains for their online presence. This further establishes the legitimacy and acceptance of .co as a valid domain extension. Making sure that your domain is safe means also ensuring your website security offers robust and advanced security capabilities. From 24/7 monitoring, to bug bounty programs, to HTTPS and SSL/TLS. .co and third-level domain extensions Third-level domain extensions are the parts of the domain name that come after the second-level domain. For example, in "blog.org.co," the third-level domain extension is "co." It's important to note that the term "extension" is often used interchangeably with "top-level domain" (TLD). In the example, ".co" is both the TLD and the third-level domain extension. Potential options with .co for a third-level domain extension include : co.co org.co info.co edu.co gov.co While .co as a TLD is used to represent global brands and websites, as a third-level domain extension it's more commonly used by local entities and organizations. How do I register and buy a .co domain? Registering a .co domain is a straightforward process and can typically be done through domain registrars , domain hosting companies or accredited registrars authorized to sell .co domains. If you’re learning how to make a website , Wix simplifies the process—choose a premium plan, and you can register your domain and extension at the same time. Find the domain owner and registration details for a website with a Whois domain lookup . 01. Choose a domain registrar Select a reputable domain registrar that offers .co domain registration services. Or opt for a website builder that allows you to choose your domain, or extension and then register it. As Heather Vesely, Social Media Specialist for My Supplement Store says: "For someone just starting the domain registration process, begin by brainstorming a list of potential names and check their availability using a domain registrar. It's smart to also check social media handles to ensure consistency across platforms. If your ideal name isn't available as a .com, consider alternatives like .co. Most importantly, register your domain as soon as possible — good names go quickly, and early registration helps protect your brand identity." Learn more: How to register a domain 02. Check domain name availability Use the registrar's search tool to check the availability of your desired .co domain. If the domain is available, you can proceed to the next step. If not you'll need to rethink your domain name or domain extension. Check its availability with a domain name search with Wix. If your first choice isn’t available, pop it into a domain name generator , which can help you find a similar domain name. Learn more: How to choose a domain name 03. Provide all necessary contact and payment information Then follow the registrar's instructions for completing the registration process. This typically involves providing your contact information, payment details and agreeing to the terms and conditions. 04. Configure DNS settings (if relevant) After registration, you may need to configure the domain's DNS (Domain Name System) settings. You can either use the registrar's default DNS or set custom DNS records for your hosting or website. With Wix , this step is automatically done for you. It's important to note that .co domains are typically available for registration by anyone globally and they’re not restricted to Colombian-based entities. However, it's advisable to check with your chosen registrar for specific registration requirements or any restrictions that may apply. Learn more: .org vs. com vs .net domain extensions .co and ICANN ICANN, or the Internet Corporation for Assigned Names and Numbers , is a non-profit organization which manages and oversees the global Internet's Domain Name System (DNS) and IP address allocation. When it comes to domain extensions like .co, ICANN plays a crucial role in overseeing the management and distribution of these top-level domains (TLDs) to ensure consistency across the whole World Wide Web/Internet. ICANN ensures that .co follows the guidelines and standards set for all TLDs. It manages the registration process, ensuring that domain names are unique and that the associated WHOIS information is accurate. WHOIS is a protocol used to query databases and obtain information about registered domain names, including details about the domain owner, registrar, and registration dates. A URL (Uniform Resource Locator) is the address used to access resources on the World Wide Web. It consists of the protocol (like HTTP or HTTPS ), the domain name (which includes the TLD like ".company"), and the specific path to the resource on the web server . ICANN ensures that URLs are properly structured and that the associated domain extensions ad here to established standards. .co domain extension FAQ Who can register a .co domain? .co domains are open for registration to entities and individuals worldwide. They’re not restricted to Colombian entities. Are there any restrictions on registering a .co domain extension? There are no specific restrictions on .co domains. They’re generally available for a wide range of uses. What's the cost of a .co domain extension? The cost of a .co domain can vary depending on the domain registrar and any additional services or features you select. How long is the registration period for a .co domain? The standard registration period for a .co domain is typically one year. However, you can often choose to register the domain for multiple years at once. Can I transfer my .co domain extension to a different registrar? Yes, you can transfer your .co domain to a different registrar if you wish. The process involves unlocking the domain, obtaining an authorization code from your current registrar and initiating the transfer with the new registrar. Can I renew my .co domain after it expires? Yes, you can typically renew your .co domain after it expires. However, there may be a grace period during which you can renew without losing ownership. After the grace period, the domain may become available for others to register. Are .co domain extensions more expensive than others? Generally, no. Prices for a domain can vary between registrars but .co domains are not necessarily more expensive. What are top-level domains? Top-level domain extensions are one of the highest levels in the web’s hierarchical Domain Name System (DNS) . The most popular example of a TLD is .com , which is intended for commercial entities in the United States (hence .com). Other popular TLDs include .info , .org , . co , .net , .edu, .biz .gov, .tv and country-specific extensions such as .mx , .ch, .de , .be , .nl . or . co.uk . Can I use a .co domain for business emails? Absolutely. A .co domain is an excellent choice if you're exploring how to create a business email that looks professional and aligns with your brand. Whether it’s using formats like info@yourbusiness.co or firstname@yourbusiness.co, this domain extension ensures your email stands out while reinforcing your company’s identity. You can also explore email name ideas that convey creativity or reflect specific roles within your team, enhancing communication and branding. What is the difference between .com and .co domain? .com is the most commonly recognized domain extension, originally created for commercial businesses, making it the default choice for most websites. Meanwhile, .co is a newer option that was initially designated for Colombia but is now marketed as a global alternative for companies or creative branding. While .co can feel modern and unique, it’s often mistaken for .com, which can lead to confusion for visitors trying to reach your website. Please note that specific policies and procedures may vary between registrars, so it's essential to check with your chosen registrar for precise details regarding .co domain registration and management.
- What is a domain name and why it matters
The perfect domain is just a click away: claim your domain → What exactly is a domain name and why is it so important? Let’s break it down in simple terms. A domain name is your unique web address that makes it easy for people to find and visit your website. Think of it like your home address but for the internet. It’s made up of a name and a top-level domain (TLD), like "example.com." Without domain names, we’d have to remember a bunch of random numbers ( IP address ) just to visit websites – and let’s be honest, that would be a complete hassle, especially considering that there are over 169 million .com and .net domain names registered. Get your domain name now and then learn how to make a website to go with it. So, if you’re planning on building any sort of online presence—whether it’s to open an online store or to display your online portfolio for potential employees to hire you—then you must get familiar with the ins and outs of domain names. At Wix, we went for the simple yet impactful choice of using our brand name as our domain name. It’s easy to remember, aligns with our identity and portrays credibility right from the start. Your domain name isn’t just how people find your website–it’s also their first impression of your brand. Choose wisely, because as they say, you only get one chance to make a first impression. TL;DR: what is a domain name and why it matters To help you get started, we’ve put together a detailed guide on all things domain names. You’ll learn what a domain name is, how it works and the best practices for picking and registering one that fits your goals. Here’s what you’ll find in this guide (you can skip ahead to any of the sections below): What is a domain name? How do domains work? The difference between domain and hosting Different types of domains How to choose a domain name Why do domains matter? Domain examples How to buy a domain name What is a domain name registrar? Can you buy a domain name forever? What is a domain name? A domain name is the web address people type into a browser to visit a site. Like a fingerprint, each domain is unique. Domains make it easier to access websites without remembering IP addresses. For example, typing "google.com" is much simpler than entering a string of numbers. Domain names are structured with labels separated by dots, making them easy to read and share. IP addresses are just four numbers between 0 and 255, separated by periods. While computers work well with these numbers, humans prefer words we can remember. That’s where domain names come in—they’re an easy shortcut to access sites like "google.com" instead of a series of numbers. Behind the scenes, the domain name system (DNS) acts like the internet’s phone book, translating these names into numeric IP addresses. This process, called a DNS lookup, ensures your request is sent to the correct website quickly. Difference between a domain name and a URL A lot of people use the terms domain name and Universal Resource Locator ( URL ) interchangeably but there’s actually a bit of a difference. A domain name is just one part of a URL. Think of it as the main part of the web address that includes two main elements: the name itself and the extension. For example, in “google.com,” “Google” is the name and “ .com ” is the top-level domain. But when you look at your browser’s address bar, you’ll see more than just that–it’s made up of several parts of a URL working together to form the full URL. Learn more: What is a parked domain? URI vs URL Parts of a domain How do domains work? The internet is a global network of computers connected by submarine cables, with each computer having an IP address to send and retrieve data. Domain names are easier-to-remember versions of these IP addresses, like saving a friend’s number under their name in your phone. The domain name system (DNS) acts as the internet’s phone book, translating domain names into numeric IP addresses. When you type a domain name in your browser, DNS servers find the matching IP address and send your request to the “name servers,” managed by your web hosting provider . The name servers connect to the web server hosting the site, and the data is sent back to your browser—all in seconds. In fact, approximately 16.4 billion searches are made daily on Google alone , relying on the DNS to connect users to the correct websites quickly and efficiently. Learn more: Domain vs. website The history of domains Domain names revolutionized the early days of the internet. Before they existed, users had to input long numeric IP addresses to access websites—a frustrating and complicated process. In 1983, Paul Mockapetris and Jon Postel introduced the Domain Name System (DNS), pairing human-readable names (like “example.com”) with IP addresses. This breakthrough made navigating the web simple and accessible, laying the foundation for the internet we know today. Initially, domain names came with just a few extensions. The first top-level domains (TLDs) launched in 1985—.com for businesses, .org for organizations, .net for networks and a few others. While these TLDs started with specific purposes, their use quickly expanded as the internet grew. The difference between domain and hosting To create a website , you need a domain name and web hosting. These two are often provided by the same company, which can make their roles confusing. Together, they form the foundation of your website’s infrastructure . Think of your website as an apartment complex. Web hosting is the land where your building (the website) stands, storing all its files on web servers. The domain name is like the building’s address, making it easy for visitors to find you—just as a physical address does. Adding a path, such as “/blog,” directs visitors to a specific page, much like an apartment number guides someone to a particular unit. The internet itself acts as the street that connects visitors to your virtual building. Learn more: Web host vs. domain registrar Different types of domains The DNS uses a unique tree-like structure to keep its huge database organized. At the top is the root domain, represented by a dot. Everything below that dot forms the domain name space, broken into different levels based on how fast down they fall from the root. This results in different types of domains , all of which serve a different purpose: Top-level domains (TLD), including new top-level domains Second-level domains (SLD) Third-level domains Top-level domains (TLD) A top-level domain , generally referred to as TLD or domain extension, is the right-most segment of a domain name located after the last dot. It serves to recognize certain characteristics of a website address, such as location and purpose. In August 2022, there were 1,487 TLDs available for registration , the majority of which were added in the last decade. If you’re picking a TLD, choose one that matches your website’s vibe and audience. The options are endless, so you’re sure to find one that makes your site unique. Learn more about how to find the owner of a domain or domain name trends . Let’s take a look at the most popular categorizations: Generic top-level domains (gTLD): Commonly known simply as gTLDs, generic top-level domains are made of three or more characters and are open for registration by anyone. gTLDs account for the vast majority of domain extension options, with more than a thousand added in recent years through ICANN’s new gTLDs program . Available options range from the traditional .org vs. .com and .net to newer options such as .biz , .llc , .tips , .store , .co , .photos , .love , .work , .space , .digital , .club , .tv , .blog , .info , .site , .land , .company , .solutions , .website , .tech , .training , .coach , .world , .party , .yoga , .wiki , .ninja , .directory , .guru , .live , .fit , .studio , .today , .design , .pictures , .expert , .technology , .top , . co.uk , .london , .tokyo , .email and .xyz . Sponsored top-level domains (sTLD): These are more niche and managed by specific organizations. To register an sTLDA, you usually need to meet certain criteria related to a community or theme. If your website caters to a specific group, an sTLD can help establish credibility and trust right away. Country code top-level domains (ccTLD): There are 308 country code top-level domains , each of which is identified by a unique, two-letter string. While country code top-level domains were originally intended for business and individuals operating in specific geographical areas, there is also a significant number of website owners who register ccTLDs for branding purposes or to take advantage of certain benefits. This is the case with extensions such as .ai (Anguilla), which is particularly popular within companies in the artificial intelligence industry, and .gg (Bailiwick of Guernsey), which has seen a significant popularity rise in the gaming sphere. Other ccTLD include: .de (Germany), .nl (Netherlands), .at (Austria), .mx (Mexico), .me (Montenegro), .ch (Switzerland), .br (Brazil), .be (Belgium), .fr (France), .in (India) and .ca (Canada). Claim a premium domain to boost your brand authority and make marketing easier from day one. Second-level domains (SLDs) The second-level domain (SLD) is the part of a domain name that comes before the TLD. It’s typically where you’ll find your brand name, like "wix" is the SLD in "www.wix.com." In some cases, the SLD can also show the type of website in a region. For example, commercial websites in Spain may be registered with the domain extension .com.es whereas in the UK they appear as .co.uk. Likewise, in these same countries academic institutions may be registered under .edu.es and .ac.uk respectively. Third-level domains A third-level domain (or subdomain ) adds a prefix to a main domain and creates a separate section of your site. It’s perfect for things like blogs, online stores or resource pages without needing to buy a whole new domain. For example, when creating a free Wix website, your URL might look like username.wixsite.com/siteaddress. But once you buy your own domain, you can add custom subdomains like shop.yourwebsite.com or blog.yourwebsite.com. Third-level domains can get longer if you start adding more nodes. You might come across four-level domains like news.bbc.co.uk or even five-level ones like www.village.fairport.ny.us. While it’s rare to see a domain with more than four levels, it’s possible. For more in-depth examples, check out the most popular domain extensions . How to choose a domain name With over 349.9 million domains registered and thousands added daily, finding the perfect domain requires creativity, SEO knowledge and foresight. This guide to how to choose a domain name will help you cover your bases. Here are the most important steps to get you started: Make it easy to type and pronounce: Avoid tricky words, abbreviations or alternate spellings. Test ideas with friends to ensure they’re simple and memorable. Stay on brand: Your domain should reflect your brand name. If it’s taken, add a keyword or use a domain name generator to find alternatives. Register your domain as soon as you choose your business name. Choose the right extension: According to a study by GrowthBadger , ".com" is the most memorable and most trusted TLD of them all, but weigh options before settling on one. Keep it memorable and relatable: Short, catchy names stick. For example, Bhavik Sarkhedi, founder and creative director of Ohh My Brand , shares, "A great domain name has to stick. My current company, OhhMyBrand, plays off the phrase "Ohh my God," which makes it relatable and fun. My first business was called Write Right-straight to the point and easy to recall... All short, all catchy, all under 12 characters." As Bhavik continues to experience: "The funny thing is, even though I've sold those companies, people still ping me because they remember the names. That's the magic of keeping it simple, relatable and memorable. If your name has recall value, especially in your industry, it's a game-changer. Short and sharp-that's the rule I swear by." Learn more: Domain lifecycle Best .com alternatives according to 33 business owners .org domain How much a domain name costs Starting a business Business name generator Why do domains matter? A strong domain name helps your website and brand in several ways: Branding: Establishes your brand’s identity online and makes your site look professional. Memorability and accessibility: Makes it easier for visitors to find, remember and return to your website. Trust and credibility: Shows users your site is reliable and builds confidence in your brand. Studies show that 75% of users admit they judge a company’s credibility based on its website design, including its domain name . Connectivity: The Domain Name System (DNS) ensures users can reach your site seamlessly. Promotion: Works well on social media, business cards and custom email addresses. Learn more about how to create an email with your domain. Take the case of Nissan Motors v. Nissan Computer . N issan Motors had to use “nissanusa.com” after another company had already registered “nissan.com,” showing how important a domain is for branding, trust and user recognition. Learn more: What is a custom domain? I have a domain name, now what? The worst domain name advice you should definitely avoid Why do you need a domain name? What is a domain name example? We've put together some of the world's most well-known domain examples, categorized by niche and as proof that the right domain name is essential to the branding of your business and website. Here are some examples of popular domain names: harvard.edumit.edu amazon.com wix.com spotify.com airbnb.com How to get a domain name Once you’ve chosen the perfect domain name for your site, it’s time to make it yours and purchase it. There are a few things to keep in mind when figuring out how to register a domain name , including: Checking if your domain name is available Choosing the right registrar for your needs Planning for the long term so your domain stays secure Let’s take a closer look at how to handle each step. Search for your domain name First things first, make sure no one else is using the domain name you want. While you could check manually, it can be a hassle if your top choice is already taken. A domain name search tool saves time and effort by showing you whether your domain is available and suggesting similar options (you can also explore the best domain name generators to help you come up with similar domain names). These tools also give you domain pricing details so you can compare your choices and pick the best one for your site. Pick a domain registrar Once you’ve found the perfect domain name, it’s time to decide where to buy a domain name . Not all domain registrars are created equal–pricing, customer support and extra features like privacy protection and domain management can vary. Keep these points in mind: Pricing Watch out for registrars offering low first-year fees but charging sky-high renewals later. Instead, look for transparent pricing or deals or registrars that provide free domain names . Tip: Sign up for a Wix Premium plan , and learn how to get a free domain name with a one-year domain name voucher. Private domain registration ICANN requires everyone who purchases a domain to provide personal information (including full name, email, address and phone number) that is then made publicly available on a database known as WHOIS . If you’re concerned about privacy or want to minimize the chances of spam and identity theft, you can hide this information using WHOIS privacy protection. Some domain registrars include WHOIS privacy protection as part of their offering, immediately protecting your personal data when you learn how to buy a domain name , while others offer it as a paid add-on. Learn more: What is domain privacy ? Web hosting pairing Pairing your domain with hosting from the same provider keeps things simple and can save you money. It allows you to manage all site assets within a single platform, thus minimizing the overall cost and headache. Tip: When you host a site on Wix, you’ll have advanced security monitoring, automatic set-up and enterprise-grade reliability of 99.9% uptime. This helps protect against domain squatting and domain spoofing amongst other cyber threats. Customer support The availability of customer support is one of the most overlooked aspects when it comes to finding a domain registrar. If you ever have any issues at 3 am and can’t get a hold of anyone, you’ll kick your past self for not choosing a registrar that offers live customer support 24/7. Domain age Domain age refers to the amount of time that a domain name has existed, or, as it sounds, how old it is. You’ll want to know your domain age for the following reasons: If you take a domain that previously belonged to a different business, it can indicate the business’s age. This can affect brand trust—both good or bad—if the domain has built an associated reputation over time. This also can make it necessary to check domain history. Older domains may have some SEO benefits since they have had time to build traffic. You can verify domain trademark claims based on domain age and the date it was originally registered. Domain email Some domain registrars’ offerings extend beyond website-focused features. Keep an eye out for additional products and tools that may interest you, as it will make it much easier to connect and manage them through your website. For example, if you want a business email address that uses your domain name instead of that of a generic mail provider, you should look for a registrar that also offers personalized email addresses. Bulk purchasing If you’re planning to expand or launch new brands, buying multiple domains now could save you time and money later. This is especially relevant if you plan to expand your operations to other geographic locations or have a certain product you’d like to promote as a stand-alone brand. How to keep a domain name secure Protecting your domain name is important to keep your website safe. Here are some simple tips to help you secure your domain: Choose a reputable domain registrar : Pick a domain registrar known for solid domain security and great customer service. As Daniel Yeromka, CEO of HostZealot, notes: "A domain seems like a simple thing that you buy and forget. I didn't know that domain registrars might get acquired, or that there might be regulatory changes around domain ownership and enforcement...[If I could do things over now,] I would look at the registrar's stability, their registry policies and any trademark overlaps." (Read Daniel’s advice in our blog on 12 web domain-related questions you're too shy to ask .) Use a strong password: Create a password that’s at least 12 characters long with a mix of upper and lowercase letters, numbers and symbols. Enable two-factor authentication (2FA): Adding 2FA means you’ll need to enter a code from your phone when logging in, giving you an extra layer of protection. Keep your contact information updated: Make sure your contact information with your domain registrar is up to date. This will help them to contact you if there is any suspicious activity on your account. Watch out for phishing emails: Phishing emails are designed to trick you into revealing your personal information, such as your domain registrar account password. Be careful about clicking on links in emails, even if they appear to be from legitimate sources. Keep your domain registration information private: Domain privacy is critical. Don't share your domain registration information with anyone you don't trust. This includes your domain registrar account password, your domain name and your contact information. Read also: Tips for future-proofing your domain , Most common industry domain name Domain vs. URL vs. IP address It’s easy to mix up a domain name, a URL and an IP address, but each serves a distinct purpose on the internet. Understanding the difference helps you navigate the web more confidently and explains how websites are found and accessed. Domain name URL (uniform resource locator) IP address (internet protocol) Example wix.com https://www.wix.com/about/ 192.0.2.2 (IPv4) Function A human-friendly address that points to a specific website. The full web address that points to a specific page or file on a website. A unique numerical identifier for a device on the internet that allows computers to communicate. Relationship The core part of a URL. Includes the domain name, the protocol (https://) and the specific path (/about/). The actual address that the domain name is mapped to by the DNS. The domain name is the readable address you type in your browser. The URL is the complete path to a specific page and the IP address is the number your computer uses to find the website behind the scenes. Together they make it possible to navigate the web smoothly. Plan ahead by purchasing your domain name If you’re looking to buy a domain or just curious, you’ve likely realized how important domain names are. The US domain name industry is an 8.1 billion-dollar market that’s still growing, including the lucrative business of domain trading. Once you register a domain, it’s yours—so long as you renew it annually or within your registrar’s time frame. This makes it crucial to secure the domain name for any business you start. It can be simple, like your name, or highly marketable, like business.com, which sold for $345 million . This practice, known as domain parking , often aims at domain flipping , and it’s more common than you might think. Consider purchasing additional TLDs you might want in the future to prevent others from taking them—otherwise, you could find yourself paying in the domain name trade. Learn more: What's the easiest way to get a domain? What is a domain name FAQ What is ICANN? The Internet Corporation for Assigned Names and Numbers ( ICANN ) oversees all domain registrations, allocates and assigns IP addresses, runs accreditation systems for domain registrars and keeps a centralized database of all domain names and their IPs. The ICANN also has the authority to approve new domain extensions (also known as TLDs), manage them and shut them down if they don’t follow the determined rules. They can also approve domain registrars to manage domain extensions and domain registration. How do I find my domain name? Your domain name is the unique web address people use to find your website (e.g., www.yourbusiness.com ). If you already own one, you can find it through the domain registrar where you purchased it. Log in to your account there, and you’ll see your domain listed. If you're starting fresh, you can easily choose and purchase a domain through a website builder or domain registrar. Do I need a domain for a website? Yes, having a domain is essential if you want people to find your website on the internet. A domain acts as your website’s address, making it easy for visitors to reach you. Some platforms offer free website options with subdomains (e.g., yourbusiness.wix.com ), but a custom domain looks more professional and builds trust with your audience. What is the difference between a website name and a domain name? A website name is what you call or brand your site—it's how you refer to it publicly, like "Your Business" or "John's Blog." A domain name, on the other hand, is its web address (e.g., www.johnsblog.com ). Think of the website name as your site’s identity, while the domain name is the way people access it online. What is a domain name in computing? A domain name in computing is a web address used to access websites, making it easier to locate online resources without relying on numerical IP addresses. Beyond websites, the term “domain” can also refer to organizational functions in networking, where it manages grouped resources like user accounts and servers, or in software development, where it defines specific areas of focus such as healthcare app components or database management with domain-specific languages like SQL (structured query language). What is a domain registry? A domain registry is the organization that oversees domain name databases and manages all the information related to domain owners. They keep things organized based on different TLDs like .com, .net. or . co.uk . For example, Nominet handles . co.uk extensions in the UK. Registries set the rules for how domain names can be registered and used, making sure everything runs smoothly. They also provide access to domain registrars, like Wix, allowing users to see and register available domain names. What is a domain in email? A domain in email is what comes after the "@" symbol in an email address, like "yourbusiness.com" in "info@yourbusiness.com." With Wix, you can create a personalized email address that matches your custom domain, helping your business look professional and trustworthy. This domain not only routes emails to the right servers but also reinforces your brand's identity every time you send a message. How do I create a domain name? Start by brainstorming names that are short, memorable and relevant to your brand or niche. Use a domain registrar like Wix, GoDaddy or Namecheap to check availability and register your chosen name. Make sure it’s easy to spell and pronounce so it sticks with visitors. Do I need an LLC for a domain? No, you don't need an LLC to register a domain. You can buy a domain as an individual, but forming an LLC offers legal protection and credibility if you're running a business. It really comes down to your business setup not your domain ownership. Can I get a domain for free? Yes, some platforms offer free domains, usually as a subdomain (like yoursite.wixsite.com). For a professional look and more control, buying a custom domain is recommended—it’s affordable and avoids the limitations of free subdomains. Who actually owns a domain name? The person or entity that registers the domain through a registrar owns it for the period of registration. Ownership is maintained as long as you keep renewing it and follow the registrar's rules. Can I run my website without a domain? Technically you can use a platform’s free subdomain to run your website. But, a custom domain adds credibility and trust and makes it much easier for people to find and remember your site. What to avoid in a domain name? Avoid long, complicated or hard-to-spell names, numbers and hyphens that confuse visitors. Steer clear of trademarks or names that could infringe on other brands to prevent legal issues. Keep it simple, catchy and relevant to your business.
- .ORG vs .COM vs .NET: What do they mean and which is better?
The perfect domain is just a click away: claim your domain → A website address has two main parts: the domain name , which represents your brand or business, and the domain extension, also called a top-level domain (TLD). The extension appears after the dot—like .org, .com or .net—and signals the type, purpose or credibility of your website. While .com remains the most popular and widely recognized option, .org and .net each serve specific audiences and goals. Understanding the difference between these domain extensions helps you choose one that fits your website’s purpose, builds trust with visitors and strengthens your online presence. In this guide, we’ll compare .org vs .com vs .net, explain what each extension means, who it’s best for and how to decide which one aligns with your brand. Secure your perfect domain in just a few clicks with Wix. Get everything you need in one place—custom website, business email, reliable hosting, SSL protection and full privacy. With 24/7 support and no hidden fees, getting your site live is simple and worry-free. TL;DR: .org vs .com vs .net Your domain extension says a lot about your brand. This guide breaks down the differences between .org, .com and .net—from what each one stands for to when it makes the most sense to use them. You’ll learn how each option affects your credibility, audience perception and SEO potential, so you can choose the right extension to support your business goals and online presence. Whether you're launching a nonprofit, building a service-based business or scaling a tech brand, this guide will help you make a strategic, informed decision. Feature .com .org .net Meaning Commercial Organization Network Intended use Businesses, personal blogs, general websites Non-profits, charities, open-source projects Tech services like ISPs and hosting Popularity Most popular globally Popular with non-profits and communities Recognized but less common Trust factor High — often seen as credible and trusted High — associated with transparency and community efforts Moderate — strong fit for tech industries Availability Highly competitive (many names taken) Easier to find than .com Easier to find than .com SEO impact No technical SEO advantage, but strong branding value No direct impact, trusted for non-profits and education No direct impact, solid for tech brands Cost on Wix Starts at $9.90 Starts at $14.95 Starts at $14.95 Best for Businesses, eCommerce, personal blogs Non-profits, advocacy groups, communities Tech companies, startups, hosting services Editor's note: Pricing information is accurate as of January 19th, 2026. Learn more: What is a domain name How to get .org domain .co vs .com domain What does .com mean? The .com top-level domain is, by far, the most popular extension, and thus the one with the highest value for professional websites. While it was originally conceived to host commercial websites, nowadays its use has extended to any type of site, despite the long list of alternatives devised for other purposes. Ever since the phrase “dot-com” was used to describe the rise and subsequent fall of online start-ups in the ‘90s, this domain extension has become synonymous with the internet. As of today, 48% of global websites use a .com TLD and consumers perceive it as the de facto default extension for web addresses. This means that not only is .com much easier for your audience to remember, but also that they might actually type in the wrong URL if you’re using a different extension. The sheer reputation of the .com TLD means that its availability is quite limited and can significantly complicate the process of choosing a domain name . With this in mind, it’s important to check your domain’s feasibility in the first stages of starting a business and, ideally, take it into account when coming up with your business name . That being said, not using .com is far from the end of the world and in some cases, you might even want to actively choose a different domain extension. Found the perfect name for your business? Lock in your domain before someone else does. What does .org mean? The .org top-level domain stands for “organization” and is primarily used for nonprofit websites such as NGOs, open source projects, charitable organizations and educational platforms. This extension was one of the original domains established in 1985, and is therefore perceived as stronger and more credible than newer alternatives. This domain extension was originally created for organizations that didn’t match the intent of any other domains available at the time: not commercial, not in networking, not a university, not government and not military. Over time, .org became exclusively for nonprofits, however, this restriction was removed in August 2019 after the domain name registry was sold to an investment firm. But while for-profit businesses are now legally allowed to purchase and use .org domains, the public opinion is still very much set on its old ways and experience. .Org signals a focus on social good. Any business using a .org domain is inherently perceived as a nonprofit organization or a fundraising website for a nonprofit, and the failure to clearly disclose the for-profit nature of your company could result in serious backlash. .org vs .com differences As you compare what .com is vs .org, you’ll notice that the distinction between the two appears to be fairly simple: one is for nonprofit uses while the other is used by commercial organizations. If you want to create a nonprofit website, use a .org domain. If your goal is to build an online business , go for .com instead. But, of course, nothing is ever black and white. As the availability of .com domains drops, businesses are opting for alternative TLDs in order to be able to use their intended domain names. With only around 10 million .org domains registered , accounting for less than 5% of the global total, the .org has risen as one of the preferred alternatives to the .com extension. .com vs .org: .com is often used for businesses, signals commercial intent, is faster to type on mobile and allows more flexibility over time. On the other hand, .org is typically used by nonprofits and community projects, suggests a mission-driven focus, often has better name availability and works best for long-term noncommercial use. User experience and SEO considerations From a user experience standpoint, .com holds a subtle but notable advantage: many mobile keyboards include a built-in “.com” shortcut for faster typing, while no such shortcut exists for .org. This may not be a deal-breaker, but it’s a small factor worth considering, especially for mobile-first audiences. When it comes to SEO, neither .com nor .org offers any inherent advantage. Search engines rank websites based on content quality, relevance, site performance and user experience—not domain extensions. So whether you choose .com or .org, your site’s SEO success will depend on how well it’s built and maintained. Pricing, perception and when to use .org Historically, .org domains had capped pricing, making them a more affordable option for nonprofits and charities. However, those price controls were lifted in 2019 , and now domain costs can vary depending on the registry. In general, both .com and .org domains are widely available to the public and typically cost about the same at registration. Technically, any type of business or organization can use a .org domain as long as they back it with the right marketing strategy that will avoid potential misunderstandings among those who still connect this domain extension with nonprofits. However, the notion that .org domains belong to charities, NGOs and educational platforms is so ingrained in the collective mindset that you might want to keep this TLD as a last resource only. Additional .org vs .com considerations Trust and expectations: People often connect .org domains with nonprofits advocacy groups or educational projects. This can build trust for mission-driven sites but might confuse people if your site is for business. Email perception: Email addresses ending in .com usually feel more familiar for sales, partnerships and customer support. .org emails are legitimate but may be seen as informational or donation-focused. Brand protection: Many organizations register both .com and .org versions of their domain to prevent impersonation and reduce brand confusion even if they only actively use one. Long-term flexibility: A .org domain can limit future shifts toward paid products or commercial services. .com offers more flexibility if your goals change over time. If you’re in need of a strong .com domain alternative for your business or online portfolio , you should take a look at what .net is instead. What does .net mean? The .net domain is the second most popular extension. It’s often presented as the recommended alternative to .com when you try to buy a domain name that is already in use. It’s estimated that around 4% of all global registered domains use this extension. The .net domain name extension stands for “network” and was originally meant to be used by umbrella websites acting as a portal for smaller sites. It's now particularly common in tech companies. You should use a .net extension for businesses that provides services like internet, website hosting , databases or collaboration tools. Another reason to use .net is when .com is not available. In this case, you’ll need to make sure that the business with your same domain name with a .com extension is not in the same industry, otherwise your audience might end up becoming their clients. Whatever the reason is for you to use a .net domain extension, you’ll need to ensure that potential visitors remember it and don’t end up on the wrong site. An effective way to achieve this is by integrating your site’s TLD within your branding efforts, as your audience will end up naturally connecting your business name with .net. For example, a marketing consultant firm called Upstream may refer to themselves as Upstream.net to get their audience familiar with their correct domain extension. .com vs .net differences Choosing between .com and .net usually comes down to what you’re building. Originally, .com was the home for "commercial" sites, which is why it’s still the top pick for businesses, blogs and eCommerce website platforms. On the other hand, .net was made for "network" sites like internet service providers, tech platforms and online communities . If you’re launching a forum, a cloud service or an internet-focused platform, a .net domain might be your perfect match. Popularity and availability Nearly half of all registered domains are .coms so finding an available one can be tricky. This makes .net a popular alternative when your ideal .com is taken. You can also explore expired or auctioned .com domains which sometimes allows you to claim your preferred name. Over time the original distinction between .com and .net has blurred and many people now choose based on availability branding and memorability rather than strict purpose. User experience and mobile impact One small thing to keep in mind is the mobile experience. Most mobile keyboards have a handy “.com” shortcut, which makes it a breeze for your visitors to type. Since .net doesn’t have its own button, your users might need a couple of extra taps to find you—something to think about if your crowd mostly browses on their phones. .com vs .net: Choosing a .com is a smart move for businesses, blogs and online stores because it’s the name everyone knows and finds easy to type on the go. On the other hand, .net is a great fit for tech or community sites and is a solid backup if your dream .com name is already off the table. Branding and perception .com is the most recognized and trusted extension globally, instantly signaling a commercial or professional presence. .net can suggest tech-savvy, network-oriented or community-driven projects but doesn’t carry the same universal recognition as .com. This perception matters if your goal is brand authority, trust or global reach. SEO and technical considerations When it comes to SEO, search engines don’t play favorites with .com and .net. Your ranking really comes down to creating great content, having a high-performing site, making sure your site looks good on mobile and getting quality backlinks. The extension itself won't give you a boost. Pricing and long-term strategy Both .com and .net domains are similarly priced at registration, though premium .coms can be much more expensive. If your project might grow or change direction, .com is usually more versatile for any type of business or online venture. .net is a great fit for tech-focused or network-based platforms but can also work creatively if the .com isn’t available. Learn more about domain expiration and how to purchase an expired domain in this guide. .org vs .com vs .net differences When choosing between .org, .com and .net for your domain, it’s important to consider the purpose and audience of your site: .com (short for "commercial") is the most widely recognized and trusted TLD, often associated with commercial businesses, eCommerce and general websites. Its familiarity can boost credibility and reach, but the popularity means many names may already be taken. .org (short for "organization") is traditionally used by non-profits, charities and organizations focused on education or advocacy. It conveys trustworthiness and purpose, making it ideal for mission-driven websites, though it’s less common for businesses. .net (short for "network") was originally intended for network-related businesses, like internet providers or tech companies, but it’s now used more broadly. While less recognized than .com, it can be a strong alternative if .com isn’t available. Ultimately, .com is often the first choice due to recognition, but .org and .net are valuable for specific industries or when aligning with your site’s mission. Expert tip from Einat Shafir, product manager at Wix: ".com is the most popular and widely recognized domain extension, making it the best choice for businesses. However, other extensions like .net, .org and country-specific ones can also be effective, depending on your business." Domain choice and SEO While choosing a .net or .com extension doesn't impact your site's SEO capabilities or ability to show up in search engine results, mobile browsers’ UI design can negatively affect sites with a .net domain. Most smartphone keyboards have a button dedicated to domain extensions, but as you’ve probably noticed its default option is always .com. As a result, searching for .net domains is more time-consuming and less user-friendly. With mobile accounting for more than half of all online traffic , this small detail can have a significant impact on the success of your site. In order to maximize your online presence and web traffic , it’s recommended to purchase both .net and .com extensions. With a domain name cost ranging between $8-$20 per year, the purchase of a second TLD will most likely result in a high return on investment as it will allow you to ensure visitors don’t accidentally reach a competitor’s site. All you need to do is redirect the additional extension to your main domain name. Ultimately, the decision of which domain to choose shouldn’t be heavily influenced by what is perceived to be best for SEO. Google’s John Mueller has confirmed over and over again that domain choice has no real impact on a site’s SEO. Mueller said , “The newer top-level domains (TLDs) are equivalent to other generic top-level domains like .com when it comes to SEO. Pick something you like, there are lots of options out there now.” Learn more: How much does a domain name cost? So while there are many different reasons as to why you might opt for a specific type of domain, its impact on your SEO shouldn’t be a deciding factor. Choosing your domain The three letters at the end of your website address are as important as everything that comes before them. Not only will they affect your chances of being found online, but also have a significant impact on your audience’s perception of your brand. Once you've chosen your website builder and covered the essentials of how to create a website , it's important to prioritize your domain name and extension. Also known as top-level domains (TLDs), domain extensions are used to categorize websites by type, location or business model. They're also used to communicate with the Domain Name System to deliver web content to web pages through their IP address and a web server . Out of the thousands of domain extensions available on the web, the most common ones are .org, .com and .net. With this in mind, the process of choosing between them should take place as soon as you start building your brand. Doing so will allow you to put together a cohesive online presence and strengthen your website's infrastructure from the beginning. Found the perfect name for your business? Lock in your domain before someone else does. Check out this guide for more information on subdomains , as well as this list of best domain registrars . Expert tip from Keren Friedlander, product manager at Wix: "If your desired domain is already taken, consider using alternative extensions. These can still effectively represent your business. Another strategy is to add relevant keywords to your domain name like industry or location. This way, you can create a memorable and relevant domain for your business." The future of domain extensions .org, .com and .net are still among the most popular types of domains used today. The top 5 domain extensions in 2024 were: 01. .com 02. .org 03. .de 04. .ru 05. .br Other popular domain extensions include: .net , .uk, .jp, .it , and .fr. These trends are not likely to change soon. However, as competition for domain names grows, businesses are exploring less common extensions. Country-specific domains like .ru, .uk, and .de have gained significant traction, ranking among the top ten global extensions in 2024. While .org, .com, and .net are still the most popular, this could change in the future. New domain extensions are also on the rise. .xyz is one of the most popular new domain extensions, with about 1.1 million new .xyz registrations in October 2025, making it the second most registered TLD for that month after .com. It accounted for roughly 14.1% of all newly registered domains, followed by .top (6.4%) and .online (2.3%) among active extensions. Domain variety is expected to grow further, driven by increasing website creation and the upcoming ICANN second new gTLD program in 2026 . This initiative will introduce even more options, including non-Latin script TLDs, making the internet more inclusive. Technological trends are also reshaping the domain landscape. The .ai extension , originally for Anguilla, has surged in popularity due to the rise of artificial intelligence. Recognized by Google as a generic top-level domain, .ai now sees over 20,000 new registrations monthly, a trend likely to accelerate. The growth of websites has driven demand for diverse domains. Many brands use industry-specific extensions like .shop, .design, and .health to create memorable, purpose-driven identities. Startups and niche businesses stand out with extensions that highlight their expertise. Creators and influencers are also embracing extensions like .me, .bio, and .fans to build personal, approachable brands that connect with their audiences. Other domain extension options include: . studio .wiki .finance .nl (Netherlands) .yoga .center .space .top .fun .ch (Switzerland) .me .co .live .biz . blog Learn more: How to start a blog What's going on with .org now? Over time, the management of .org has changed significantly. Initially managed by the Internet Assigned Numbers Authority (IANA), it moved to the Public Interest Registry (PIR) in 2003. The nonprofit PIR ensures .org stays a reliable space for public interest projects. However, in 2019, a proposed sale of PIR to a private equity firm sparked concern among stakeholders, worried about the potential commercialization of a space traditionally reserved for the public good. This controversy highlighted the need for vigilance in preserving the .org domain's core values. You may also be interested in: How to create an email with your domain How to get a .org domain Is .shop a good domain? What is .ai domain? .co vs .com Key tips for choosing the right domain extension According to Michael Yerardi, Property Specialist, Turning Point Home Buyers: "Consider purchasing different variations of your chosen domain name (such as .com, .net, .org) to protect your brand and prevent others from using similar names for their own websites." Here are some tips to help you decide which domain extension to choose: Build trust: A ".com" domain is often seen as the most professional and reliable option. It’s the default choice for many and helps establish credibility with your audience. Match your purpose: Choose an extension that fits your organization. For example, businesses often go with ".com" for its association with commercial activity while non-profits lean toward ".org" for its connection to community-driven initiatives. Explore alternatives: If your ideal ".com" domain isn’t available, don’t worry—there are plenty of great options. Extensions like ".net" or ".org" can work well depending on your goals, while newer options like " .info " or " .co " offer creative ways to stand out. Think locally: If your business operates in a specific country, consider using a country code domain like ".uk" or " .ca " to better connect with local audiences. Keep it simple: Avoid overly long or complicated extensions. Short, memorable domains are easier for users to remember and type, enhancing your site’s accessibility. Plan for the future: If you’re thinking about growing your business or taking it in a more commercial direction down the road, choosing a .com could be a smarter long-term choice. Why trust Wix’s experts? This article was created by Wix’s in-house domain experts, with years of experience helping people choose, register and secure the perfect domains for their businesses and online projects. The guidance, tips and best practices shared here come directly from real Wix projects, so you can be confident they’ll help you find a domain that represents your brand, stays secure and supports your long-term goals. At Wix, we’ve guided millions of entrepreneurs, creators and small business owners in establishing a strong online presence. Our team keeps up with the latest in domain management, security and branding, making sure the advice you get is practical and backed by proven results. Think of this article as your trusted resource for every stage of domain ownership, from finding your first custom domain to protecting and growing your online identity. .org, .com, .net domain extensions FAQ What does .org mean on a website? The .org domain extension in a website URL stands for "organization." Originally intended for non-profit organizations, .org has since been expanded to include various types of entities, including for-profit organizations, educational institutions, community groups, and individuals. What does .com mean on a website? The .com domain extension in a URL stands for "commercial." It's the most widely recognized and commonly used top-level domain (TLD). The .com domain is often used by companies, e-Commerce websites and businesses of various sizes and types. It is widely understood and trusted by online users. What does .net mean on a website? The .net domain extension in a URL stands for "network." It was originally intended for organizations involved in networking technologies and services. However, like other domain extensions, the use of .net has expanded beyond its initial scope. Now it's commonly used by a variety of entities, including businesses, individuals, non-profit organizations, internet service providers (ISPs), and technology-related websites. It's often associated with websites that provide networking services, technology solutions, software development, or online platforms. Do people trust .com or .org more? Generally, people tend to trust .com domains more because they are widely recognized as commercial websites. .org domains, on the other hand, are typically associated with non-profit organizations and may be perceived differently depending on the context. Should I use .org if .com is taken? If the .com domain for your desired name is already taken, using the .org domain can be a viable alternative, especially if your website serves a non-profit or organizational purpose. However, consider whether using a different domain extension could potentially confuse or mislead your audience, and ensure that the .org domain accurately represents your website's content and purpose. Can I use .org for my business? While .org domains are traditionally associated with non-profit organizations, there are no strict rules prohibiting businesses from using them. However, using a .org domain for a commercial business may create confusion among users who expect .org websites to be non-profit in nature. It's important to consider the perception and expectations of your target audience before choosing a domain extension for your business. If possible, securing both the .com and .org domains for your business name can help prevent confusion and ensure consistency in branding. Is .net only for network-related sites? No, .net is not exclusively for network-related sites. Originally intended for network providers, it's now open for general use. While still popular among tech companies, .net can be used by any business or individual. It's often chosen as an alternative when the desired .com domain is unavailable. Are there country-specific versions of these extensions? Yes, there are country-specific versions of these extensions, known as country code Top-Level Domains (ccTLDs). Examples include: .org.uk (United Kingdom) .com.au (Australia) .net.nz (New Zealand) These combine the generic extensions with country codes. They're often used to target specific geographic markets or comply with local regulations. Availability and registration rules vary by country. Can I own multiple extensions for the same domain name? Yes, you can own multiple extensions for the same domain name. This practice is common and has several benefits: Brand protection Preventing competitor acquisition Capturing typos Targeting different markets or purposes For example, you could own example.com, example.org and example.net. Each can be used separately or redirected to a primary domain. Do .org, .com and .net have different pricing? On Wix, .org, .com, and .net domains have the same pricing: 1. .com: $14.95/year 2. .org: $14.95/year 3. .net: $14.95/year While these three popular extensions are priced the same on Wix, it's worth noting that prices can vary on other platforms. Additionally, Wix often runs promotions that may affect these prices temporarily. Premium domains (highly desirable names) in these extensions may cost significantly more even on Wix. Always check the current pricing on Wix's domain registration page for the most up-to-date information. How to know if a domain name is available? Another business may have already taken your desired domain name, so the first step is to do a domain name search . If your first choice isn’t available, pop it into a domain name generator , which can help you find a similar domain name. You can also f ind the domain owner and registration details for a website with a Whois domain lookup .
- What is a website? Definition + examples
Turn your ideas into a website you love with Wix → What is a website? A website is a collection of web pages that allows individuals, businesses and organizations to share information, showcase services and connect with audiences online. Whether you’re using a website builder or leveraging an AI website builder , having a clear grasp of the basics will help you create a site that meets your goals. Websites come in many forms, from personal portfolios and blogs to an eCommerce website and company hubs, each designed to serve a specific purpose and audience. They typically include pages, navigation menus, multimedia elements and interactive features that make online engagement possible. Before diving into how to create a website , it’s necessary to understand the basics, like what is a website and why do you need one? This article will cover website definitions, the characteristics of the various types of sites and why it's important to build a website. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can design, customize and launch a professional website in minutes. Everything about Wix is built to simplify the process so you can focus on what really matters: bringing your ideas to life. Ready to make it happen? Start creating the website you’ve always envisioned today. What is a website? A website is a place on the internet where you can easily post information about yourself, your business or topics you're passionate about. It's like having your own corner of the web to showcase your ideas and connect with others. Whether you're looking to share knowledge, sell online, communicate with others, learn something new or simply have fun—websites serve a variety of purposes. To access a website, users simply need a device with a web browser—like laptops, smartphones or tablets—along with an Internet connection. Learn more: What is a Wix website? Key characteristics of a website Every website has a few core elements that make it work, feel professional and connect with your audience. Knowing these will help you build a site that’s easy to navigate, engaging and effective. Feature What it is Why it matters Domain name Your website’s unique address (like www.example.com). Helps people find your site and makes it easy to remember. Web pages The individual pages that make up your website usually built with HTML. Share content—text, images, videos—and guide visitors through your site. Navigation Menus and links connecting your pages and sections. Makes it simple for visitors to explore your site and find what they need. Hosting The servers where your website lives online. Keeps your website accessible 24/7 so anyone can visit anytime. Purpose The reason your website exists—sharing information, selling products or connecting with a community. Guides your design and content so your site meets your goals and serves your audience. What are websites used for? Websites are a key part of everyday life, helping people stay informed, shop online, share ideas and connect with others. They serve as digital spaces for communication, learning, entertainment and business. Learn more: What is an eCommerce website? , Website vs online store Depending on who’s creating them, the purpose of a website can vary : Sharing information: Many websites exist simply to provide people with information. Think about your local library, city government or school—they all use their websites to keep you in the loop. These sites are all about making important details accessible to the public. Business and online sales: Companies rely on websites to present their products or services, handle transactions and offer customer support. Ecommerce features like shopping carts and secure payments make it easy for customers to shop online. Personal expression and blogging: Got a story to tell, a hobby you're passionate about or a portfolio of work you're proud of? A personal website or blog is the perfect place to share it. This is your corner of the internet where you can express yourself freely and put your creative work on display. Entertainment and media: Websites provide access to videos, music, games and news. Platforms for streaming or reading online content make entertainment easy to enjoy anytime, anywhere. Community and social connection: Online forums, social networks and groups let people meet others with shared interests, discuss topics and build communities online. Together, all publicly available websites form the World Wide Web, a global network that connects people, ideas and information across the world. Learn more: What is a wedding website? How does a website work? The first thing to understand is the internet and the web that provide a ground for websites. The internet is the technology or infrastructure connecting computers and facilitating information sharing. The web is the system that enables information sharing using the internet. It encompasses digital documents, websites, webpages, media and more. To view web content, we use web browsers like Google Chrome, Internet Explorer, Microsoft Edge, Mozilla Firefox or Safari. When you enter a web address or domain name into your browser, your computer sends a request to the hosting server. This request passes through the Domain Name System (DNS) to look up the server's internet protocol (IP) address . The web service uses protocols like Hypertext Transfer Protocol (HTTP), Hypertext Transfer Protocol Secure (HTTPS) and File Transfer Protocol (FTP) to transmit information and files over the web. Once the server receives the request, it sends back the requested webpage , along with images and other files, to your computer. The browser then displays the webpage using technologies like HyperText Markup Language (HTML) and Cascading Style Sheets (CSS) . These technologies structure and present the information on the screen. Website loading time depends on a range of factors like server speed, internet connection quality and website size and complexity. Difference between website, webpage and web server Understanding the distinctions between a website, webpage and web server is key for effective navigation in the digital landscape. Let's use a simple analogy—imagine a bustling marketplace. The website is like the marketplace itself, and each webpage is a unique stall or shop within it. Similar to a marketplace, each webpage offers different products—information, images and services —just like the goods in a shop. Now, picture the internet as the city where the marketplace is located, a vast network connecting countless marketplaces (websites). It's like exploring a city full of interconnected markets, each with its own offerings. Webpage A webpage is a single document or page within a website. Websites can have multiple webpages, all linked together by hyperlinks, to display a cohesive website. The page you're currently on is a webpage. When you go to the home page, you're on a separate webpage, but still within the same website. Web server A web server is a computer that stores and delivers webpages to users when they request them. It is the physical location where all the files and data for a website are stored. When someone types in your website's URL, the server gets the necessary files and displays them to create the webpage. Website A website is a collection of webpages that are accessed with a single domain name or URL. It includes all the individual pages, multimedia details and files stored on a web server. Websites are built using languages like HTML, CSS and JavaScript to make visually appealing layouts and functionality. Don't confuse websites and web servers. If someone says, "My website is not responding," it means the web server isn't responding, making the website unavailable. Remember, a web server can host multiple websites, but the term "web server" doesn’t refer to a specific website. In the previous example, if someone says, "My web server is not responding," it means multiple websites on that web server are unavailable. Learn more: Website vs blog vs forums Components of a website A website is a collection of webpages hosted on a web server. In order to create a website , you need several components. Here’s what you need to get started: Domain name To reach your site, individuals type in a unique web address that typically reflects your business or brand name and ends with a domain extension like .com, .org, or .net. Registering your website name with a domain registration company, also known as a domain registrar, is necessary to secure this distinctive internet address. Tip: When you make a website with Wix, you can opt for domain privacy for no extra fee, when you register your domain. Domain extension Also known as top-level domains (TLD), domain extensions can quickly identify specific elements of a website like its main purpose, owner or geographic location. You can check out ICANN’s complete list of domain extensions here . Webpages Webpages, also known as individual documents within a website, present information to users. Each webpage should serve a specific purpose and contribute to the overall user experience by providing valuable material, images and interactive elements. Some websites may be concise and focused, with only a few pages, while others offer an array of information and services to cater to diverse user needs. Web host This is the service that stores your website's files and makes them accessible to users on the internet. By choosing the appropriate plan for hosting a website , you can optimize performance, enhance security and provide an exceptional usability to your visitors. URL address The address of a website is also known as the Universal Resource Locator (URL) . When a user wants to open a website then they need to put the URL of the website into a web browser and the requested website is delivered by the web server. The URL of the Wix Blog for example, https://www.wix.com/blog is composed of three parts: Protocol identifier: Defines the protocol used to access the webpage (usually HTTP or HTTPS) Server name: Refers to the domain name and extension where the web server is located (wix.com) File name: Indicates the specific page or resource on that web server (blog) Homepage The homepage is a very common and important part of the website. It serves as the initial point of contact for viewers, setting the tone and guiding them to explore the rest of the website. Thinking through and making a homepage not only showcases the brand's identity but also directs users to other relevant pages. Navigation structure Website navigation is the order of pages and the collection of links that connect them. When done correctly, it creates a smooth and intuitive browsing. Typically, this structure is supported by one or more menus, strategically placed to make it easy for users to find what they need and move around the sections of the website. Templates A website template is a pre-made design that includes the layout, color scheme, font choice and all visual elements. It's like a ready-to-use blueprint for your brand's online presence. With Wix, you'll find a wide range of templates, from striking photography website templates to stylish blog templates . These templates can be customized to fit your brand and content needs. Multimedia elements These include a wide range of multimedia details such as images, videos, audio files and interactive website features like animations and adaptive content. When used correctly, these elements can make a website engaging, informative and visually appealing. Content Content is the information you put on your website to inform, guide, or influence visitors. This information can be presented with text, images, videos or audio recordings. Similar to website design , the primary responsibility of content is to keep people engaged, resulting in longer stays and repeat visits to your site. Additionally, well-optimized articles can improve your position on search engine result pages (SERPs), playing a crucial role in on-page search engine optimization (SEO). “ There are over 2 billion websites out there and we all visit many of them daily. With visual and textual content you have the opportunity to make a statement and have your site stand out. This is the place to add your brand personality. If you are more traditional, no need to go wild. Often, unique copy or a cool visual is all you need for your site to be memorable. ” Adi Huri, Product Manager at Wow for Wix Static vs dynamic websites When it comes to creating your website, you'll face an important decision: choosing between a static vs dynamic website . This choice will affect how your webpages are stored and delivered to users in their browsers. Let's take a closer look at these website structures. Static websites A static website is a collection of pre-written webpages that are displayed as published. These sites aren't interactive, meaning the material on each page remains the same until manually updated. The information and appearance of static websites remain consistent for all viewers, regardless of their browsers, locations or devices. Often, businesses opt for static websites to establish a simple online presence, as they are cost-effective without requiring server-side processing in multiple languages. While static webpages can't take input from users, they can still contain animations and clickable elements like hyperlinks or navigation buttons. This makes them a popular choice for portfolio and catalog sites. V-labs is an example of a static website. It displays text, images and navigation links that direct visitors to other pages. Dynamic websites Dynamic websites are more flexible and user-friendly. They can change information and appearance based on several factors, including the time of the day, visitor’s location, language preferences, past interactions with the site or device type. With these sites, the web server processes data in real-time to generate customized pages for each visitor. Dynamic websites can interact with users through forms, surveys, quizzes and other interactive factors that require server-side processing. This makes dynamic websites most suited for eCommerce business, social media, ticket booking and forums. These sites also allow individuals to set up accounts, login and access personalized information or services. Amazon.com is a popular example of a dynamic site. Its front page shows product recommendations to visitors based on their locations, purchases and search history. Learn more: Website vs social media Types of websites Websites can also be broken down into categories based on their objectives, features or target audiences. Whether you’re starting a business or simply want to learn how to make a blog , understanding the difference between these types of websites will help you get started. Blogs These sites are used to publish articles or posts in a chronological order, covering a wide range of topics from personal stories to news, as well as thoughtful essays, tutorials or practical advice lists. Keeping blog content up to date—as well as the feedback from users—must be constant. Many businesses start a blog to share news and information with their customers, using it as an SEO tool, attracting more organic visitors. Nowadays, professional blogging has emerged as a popular way to earn money online. As an interior stylist and digital content creator, Brit Arnesen uses her blog, britdotdesign , as a platform to provide web design inspiration and expertise to her readers. Learn more: Website vs Blog Ecommerce websites An eCommerce website is an online store that helps you sell products, services and digital goods online by enabling you to accept payments , process orders, manage logistics and shipping and offer customer help. These websites are made up of several webpages where businesses show their products and users can place orders online, complete the transaction and apply various payment methods. Adama Studio creates modern, practical ceramic items for everyday use. Their website has an online store where customers can easily purchase and have products shipped. Portfolio websites An online portfolio showcases a person's or business' work, skills and experience. It's used to attract prospective clients, employers or partners by sharing your previous projects. A portfolio website can house images, videos, descriptions of the services provided as well as client testimonials. Sharon Radisch is a multi-talented creative who works as a photographer, art director and artist. Her online portfolio highlights the various projects she has undertaken in each of these roles. Get inspired by these best portfolio websites . Websites for professional services Professional websites aim to encourage users to purchase products or services, but without strictly serving as an eCommerce site. The main individuals who are learning how to create a professional website come from various fields, including suppliers and service companies. Their sales process works best through a quote or an in-person appointment. Mango Marketing ’s website outlines their studio service packages for businesses looking to expand their business and enhance their online visibility. Landing page or single page sites One-page websites' popularity has grown because they are simple and easy to navigate. These websites concentrate all information on a single landing page , making them effective and cost-efficient for launching special products or services. Typically used by small businesses, they act as a digital business card , displaying contact information and advertising services. Animal Music Studios utilizes engaging videos and a navigation menu at the top to guide users to the different sections of the one-page site. News News websites present news articles, current events and other relevant information. They often include details like videos and images to support their stories. News sites update regularly and can be categorized into different sections such as world news, politics, sports or entertainment. As more individuals consume news online, newspapers have adapted by transitioning to digital. Many magazines and newspapers now offer subscription-based news sites as they no longer rely on print editions. New Wave Magazine is a digital publication that also offers print editions. Readers can access articles on their website and purchase print copies through their online store. Portal Portal websites are primarily used within educational institutions like schools and institutes, as well as businesses. They make things easier by providing various functions, including a secure login process for students to view their information like grades and schedules. Employees also benefit from these websites, as they offer a convenient way to access emails, alerts and other relevant information needed for day-to-day tasks and responsibilities. Jule Dancewear , is a small business that sells dance apparel. They have a website where customers can create an account to save their profile information, view order history, save blog posts they are interested in and create wish lists of products they may want to purchase in the future. Forums Forum websites bring people with similar interests together to connect and engage with each other. You can use timelines, chats or specialized forums to interact. Social networking sites like Facebook, Instagram, Twitter, Snapchat and Reddit are great examples of forums where you can connect with others who share your interests. Brown Skin Brunchin is a community for professional minority women. The website features a forum where members can connect by posting introductions, having discussions and sharing stories, ideas and photos. Membership websites Membership websites are built to offer exclusive content or experiences for registered users, often through a paywall. These sites usually include user accounts, dashboards and gated content organized by tier or subscription level. Depending on their purpose, members might get access to video libraries, premium articles, community forums or downloadable resources. These sites are popular with creators, educators, niche groups or professionals looking to share specialized content with a specific audience. They’re designed around consistent content delivery and engagement, often including progress tracking, exclusive newsletters or discussion boards to keep members connected. Educational websites Educational websites are designed to provide learning experiences through formal courses, casual tutorials or structured training. They often include multimedia lessons, quizzes, certification options and progress tracking to help learners follow a clear curriculum. These sites are used by institutions, tutors or independent creators. They can range from academic platforms to niche sites focused on specific skills or hobbies. Educational websites usually feature user accounts, discussion forums and resource libraries, giving learners the flexibility to move at their own pace while engaging with course materials in one place. Level5 CAD Academy provides practical dental courses online to help dental technicians and staff become pros in Dental CAD/CAM applications. With interactive quizzes, real-time feedback and certificates, the platform ensures users build confidence, skills and expertise in their field. Booking websites Booking websites let users book appointments, reserve spaces or schedule services with ease. These sites usually include interactive calendars, service descriptions, availability updates and confirmation systems. They’re perfect for businesses like salons, hotels, healthcare providers and consultants. Visitors can check available time slots, pick from different services or packages and book appointments directly on the site. The design focuses on being clear and simple, often with account systems so users can manage bookings or check their history. Event websites Event websites are designed to promote and manage physical, virtual or hybrid events. They’re built to share details like dates, times, locations, agendas, speaker lists and registration options. Many include countdowns, ticket purchase features and galleries from past events to spark interest. These sites might support recurring or one-time events and often use branding to match the event’s theme. Some even offer interactive features like live streams, maps or downloadable schedules, giving attendees everything they need in one place. The Global Ethnic Dance Festival website celebrates cultural diversity, unity and global traditions. It shares details about the festival's mission, performances and events, inspired by Sree Narayan Guru's vision of harmony and mutual respect. Personal websites Personal websites are a great way to share your work, achievements or personality. They often have a short bio, resume, personal projects and contact info, sometimes paired with a blog or portfolio. The design and tone give a glimpse into who you are and your style. Freelancers, students, artists and job seekers often use personal websites as a way to introduce themselves. These sites might include sections like testimonials, photo galleries or links to social media profiles. They’re a mix of professional and personal, making them perfect for networking and self-expression. Why you need a website Whether you are a small start-up or an existing company, the benefits of a website can not be understated. Increase competitiveness A website can enhance your brand identity and make you stand out among competitors. With many businesses relying on online sales, having an engaging and well planned website can give you a competitive advantage. A business website allows you to showcase your products or services in an attractive and informative manner, encouraging potential customers to choose your business over others. Reach a wider audience Reaching a larger audience beyond your local community is made possible by creating a website. With the internet, your business can be accessible to anyone, anywhere, at any time. This increases your customer base and opens up opportunities for growth and expansion. Cost-effective marketing 79% of online buyers shop at least once per month. If you want to attract more people, one of the best ways is by making yourself visible on Google. You can employ search engine optimization (SEO) methods to help your website rank organically. Sell products and services online With an eCommerce website, you can sell your products and services online, reaching a wider customer base. This allows for 24/7 sales potential and removes geographical limitations. Online shopping is also becoming increasingly popular, making it essential for businesses to build an eCommerce site . How to create a website Now that you've learned about how websites work and the different types of websites, you might be considering one for your business. Let's explore what you'll need to start your own website. With this knowledge, you'll be empowered to build a website that suits your business needs. Ready to set up your website? Watch the 10 most essential Wix tutorials to get started. Outline your website idea The first step is to have a clear idea of what you want your website to achieve. This will help you determine the type of website that best suits your needs and goals. Consider what products or services you offer, who your target audience is and how you would like to present your brand online. Learn how to plan a website to help you in the following steps. Choose a domain name and web hosting Your domain name acts as the digital address of your site so users can easily find you online. When selecting a domain name, it's important to pick one that reflects your brand and is memorable. Avoid using hyphens and numbers and aim for a short domain name. If you're struggling to come up with ideas, try using our domain name generator to find a suitable name. Tip: Use Wix’s domain name search to check if your desired domain name is available. Pick a website building platform Fortunately, creating a website has become very accessible even for people without a technical background. In fact, you can turn your website idea into a fully functional site using a drag and drop website builder and all of the functionalities that come with it. Select a web hosting provider Once you've chosen a platform to build your website, you'll need a web host. Web hosting is the service that stores your website files and makes them available to your customers when they visit your site. Your host handles all the HTTP requests and delivers the necessary files to fulfill those requests whenever someone accesses your website. Web hosts also support you with backups, uptime and security maintenance. When selecting a hosting website , consider cost, features, security and support. Wix's free web hosting allows you to easily scale your hosting as your online business grows. Design your website Creating a successful website involves more than just visual appeal. It's about establishing a cohesive brand identity, ensuring a user-friendly experience and utilizing effective web design elements. Consider factors such as your logo, color schemes and typography to reflect your brand's personality. When designing a website of your own, you can use website templates that aligns with your brand and guides and prioritizes user interface (UI) to provide seamless browsing. Check out these examples of web design inspiration. Learn more: What is web design? Add page content and optimize for SEO Your content is the heart of your website. Use engaging and informative material to attract and retain visitors. Your website should be easy to navigate, with a clear call-to-action on each page to encourage users to take specific actions, such as completing a purchase or signing up for a newsletter. When creating your website, keep search engine optimization (SEO) in mind. This involves optimizing your website to improve its ranking on search engines like Google. This will help increase your visibility and drive more traffic to your site. Some tips for optimizing your website include using relevant keywords, creating high-quality information and ensuring fast page loading speeds. Learn more: What makes a good website Launch and maintain your website Once you've completed all the necessary steps, use a website checklist when launching a new website . However, building a successful online presence does not end here. Regular maintenance is crucial for keeping your site up-to-date. This means updating pages, monitoring for any technical issues and keeping up with SEO techniques to maintain or improve your search engine ranking. Additionally, regularly checking in with your audience and collecting feedback can help you continually improve and enhance your website's performance. What is a website FAQ What is the most common website type? The most common website type is a business or eCommerce website, followed by personal websites and blogs. However, this can vary depending on the purpose and industry of the website. With so many website types available, there is certainly one that will suit your needs and goals. What is the role of the DNS in a website? Domain Name System , or DNS is responsible for translating domain names into IP addresses. This allows users to easily find websites by typing in a web URL instead of having to remember the numerical IP address associated with it. DNS is crucial for the functionality and accessibility of websites. What are website cookies? Website cookies are small text files that are placed on a user's device when they visit a website. They track and store information about a user's online activity, such as their preferences and browsing history. Cookies help websites remember users and provide more personalized contact with your website. However, websites must comply with privacy laws and inform users about the use of cookies on their site. Why do some websites look different on my phone? Websites can look different on mobile devices due to responsive design. This means that the website is able to adapt and adjust its layout based on the size of the screen it is being viewed on, providing a better user experience. Some websites also have a separate mobile version specifically designed for smaller screens. Businesses should have a responsive or mobile-friendly website to accommodate the growing number of users accessing websites on their phones. How much does it cost to build a website? The cost of building a website can vary depending on various factors such as the platform, design considerations and hosting services. It can range from a few hundred dollars to thousands of dollars for more complex and customized websites. However, there are also options for free or low-cost website builders available. When deciding the best option for your website, you should take into account your budget and goals. What is a website title? A website title is a concise and descriptive name given to a website. It serves as the main heading or name of the website and is typically displayed at the top of the browser window or in search engine results. The website title helps users understand the purpose or topic of the website and can also have an impact on search engine optimization (SEO) by including relevant keywords. How does a website CMS function? A content management system (CMS) is a software platform that allows users to create, edit and publish digital content on their websites without needing advanced coding skills. It provides an intuitive interface for managing all website elements such as design, layout, text, images and more. A CMS also enables multiple users to collaborate and contribute to website content, making it a valuable tool for businesses and organizations. What's a static website? A static website is a site with fixed content, where each page is pre-built and displays the same information to every visitor. It doesn’t change unless manually updated. Static websites are fast, secure and ideal for portfolios, blogs or informational sites since they don’t rely on databases or dynamic content. What's the difference between a static and dynamic website? A static website has fixed content that doesn't change unless manually updated. A dynamic website generates content in real-time, often using databases and user interactions, allowing for personalized or frequently updated information, like social media sites or e-commerce platforms.
- What is the Domain Name System (DNS)?
The perfect domain is just a click away: claim your domain→ DNS, which stands for Domain Name System, servers act as the address book for the internet, translating human-readable website names into computer-readable IP addresses and vice versa. This system makes it possible for people to use easy-to-remember domain names to access websites, rather than having to remember long strings of numbers. A typical IP address number looks like this: 192.158.1.38. If we had to type something like this into our browsers anytime we wanted to find a website, the way in which we use the internet would look very different. Not only would it be a much more frustrating experience to start, but it would also be much more difficult for businesses and brands to stand out. Understanding the different parts of domain management When it comes to domain management, there are several key components that you need to be aware of. Each plays a distinct role in the overall functionality and performance of your website infrastructure . Understanding these different domains of management is crucial for ensuring that your website runs smoothly and remains accessible to your audience at all times. Domain name registration This is the first step in establishing your online presence. It's the process of choosing a domain name and then understanding how to register a domain name that is unique, reflects your brand and makes it easy for customers to find you. You can use this list of best domain registrars to help you decide where to register your domain. Web hosting Once you have a domain name, web hosting is where your website's data is stored and served to visitors. It's the physical space on a web server where all your website files live. If you go about learning how to make a website with Wix, web hosting is included as part of the setup and management of your Wix site. Name servers These act as signposts that direct traffic to where your website is hosted. When someone types in your domain name, the name servers ensure they are taken to the correct server. Domain management services These services offer a centralized platform to manage all aspects of your domains, especially if you have multiple websites. They can help with renewals, transfers and configuration changes. If you plan on making a website with a website builder like Wix, all of your domain management is taken care of for you. All you have to do initially is choose your domain name and then renew it every year. Web hosting vs. domain management The terms "web hosting" and "domain management" are often used interchangeably, but they refer to different aspects of website operation. It's important for you to understand the distinction to manage your online presence effectively. Web hosting This service provides the server space where your website's files are stored. Companies like Wix offer various hosting plans to accommodate websites of all sizes. Your choice of hosting affects your website's speed, uptime and scalability. Cloud hosting, for example, is a good choice for reliability. Domain management Domain management involves overseeing the domain names associated with your business. This includes domain registration, renewal, transfer and ensuring that your domains point to the correct web host. Both web hosting and domain management are essential for a website's operation. Without a domain name, users won't have a way to find your site and without hosting, there would be no site for them to access. Why is domain management important for a business? Domain management is not just about keeping your website up and running it's a strategic business function that safeguards your brand and professional image online. Here's why domain management should be a priority for your business: Brand protection Your domain name is a valuable asset—it's how customers recognize and remember you. Effective domain management helps prevent cybersquatting, domain squatting and trademark infringement, ensuring that your brand remains uniquely yours. Professionalism A well-managed domain portfolio conveys professionalism and credibility. It shows that you are serious about your business and provides a trustworthy destination for customers. Data privacy With increasing concerns over data breaches, managing your domains with privacy protection services is more important than ever. These services help keep your personal information out of the public eye, reducing the risk of spam and potential security threats. By prioritizing domain management, you're not only protecting your assets but also reinforcing the integrity of your business online. How domain management protects your online assets Effective domain management plays a pivotal role in the protection of your online assets. Here are some ways in which domain management services do that: Preventing unauthorized transfers Domain management tools often include security features that prevent your domain from being transferred without your permission. This is crucial for avoiding domain hijacking. Domain privacy protection By masking your personal information in the public WHOIS database, domain privacy protection services help protect you from identity theft and reduce spam. Tips for effective domain management To maintain control over your website and ensure the security of your domains, consider these practical tips for effective domain management: Enable auto-renewal To prevent losing your domain name due to an overlooked expiration date, set your domains to auto-renew. This ensures continuous ownership without manual intervention each year. When you register your domain with Wix, you're notified in advance of the need to renew your domain. Two-factor authentication Add an extra layer of security to your domain management account by enabling two-factor authentication. This requires a second form of verification beyond just a password, significantly reducing the risk of unauthorized access to your site. Consolidate your domain portfolio If you own multiple domains, managing them through a single platform, like Wix, can simplify administration and reduce the chances of missing critical updates or renewals. Keep track of all domain registrations Maintain a detailed record of all your domain names, registration dates, and renewal deadlines. This will help you manage your portfolio effectively and make informed decisions about future registrations or consolidations. Register your domain name with Wix .
- How to make a forestry website that leaves an impression (+ examples)
Turn your ideas into a website you love with Wix → Creating a forestry website presents a unique opportunity to connect the natural world with an online audience in a meaningful way. Your forestry website can be so much more than just your digital business card –it can tell your story, connect you with customers and even inspire others to care about our planet. So, how do you build a forestry website that's functional and serves your business goals? This guide will walk you through the entire process of understanding how to make a website, choosing the right website maker , sharing inspiring forestry website examples and give you design tips that are easy to follow. Let's get into it. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. Why your forestry business needs a website In today's connected world, a professional website isn't just nice to have, it's a must. It helps you connect with new clients, establish your credibility and highlight your commitment to sustainability. Let's break down why your forestry business needs a website: Grow your reach: Think of your website as your 24/7 storefront, opening the doors to customers who may not have found you otherwise. Highlight your expertise: Your website is the perfect place to present your business as an established and credible business in the forestry industry. Add certifications, best-practices and anything that makes your business stand out. Connect with audiences: A website makes it easy for people searching for what you offer easy to find your business. Boost your income: Your forestry website isn't just for show –it's a powerful tool to explore new revenue streams, either through online sales or exclusive subscription. Educate and inspire: Share your story and show you're tackling challenges like deforestation while promoting a balance between growth and environmental care. A website is more than just a place for your business to live online, it's a tool that tells your story and helps your grow. Are you ready to learn how to create a forestry website that really works for you? Steps to building a forestry website Define your purpose Choose the right website builder Design and develop your website Include essential pages for forestry websites Add functional features Optimize for SEO Test and launch your website 01. Define your purpose Before you start to design your forestry website, take a step back and think about what you want to achieve. Start by learning how to plan a website and clearly define your goals. Are you focused on timber sales, promoting eco-tourism or offering forest management services? Having a clear and defined picture will guide your design choices, content and featured you'll need to include. The next step is to identity your target audience. Are they landowners, forestry professionals, researchers or the general public? to figure out the demographics of your audience, determine if your website's goals is to educate, promote services, sell products or connect with potential clients. Create content around frequently asked or searched for topics, like tree planting, forest health, timber haversting, reforestation and invasive species management. Research and gather important information, including data on local tree species, regional regulations, pricing for services and expert insights to make sure your website aligns with your business objectives. Learn more: How to make a personal website Webpage 02. Choose the right website builder The website builder you choose will make or break your site’s ease-of-use and growth potential. You’ll want a platform that’s intuitive yet powerful enough to handle your needs, like easy customization, eCommerce integration and mobile optimization. Look for a website builder that offers professional website templates made for businesses in the forestry and eco-friendly sectors. A great website builder should give you everything you need to create a site that reflects your brand and your goals, without needing to write a single line of code.Opt for a user-friendly website maker like Wix, which offers customizable templates and tools perfect for forestry businesses. It allows you to create visually stunning pages without requiring advanced technical skills, making it ideal for first-timers. Wix also provides various features such as free web hosting and SEO optimization to enhance your site's performance. It also supports eCommerce functionality for those looking to expand their business online. Wix includes support for a web server , making sure your website is smooth and reliable. Also, it offers tools to help you secure a domain name with features like domain name search to find the perfect web address for your website. You should also look at how much a website costs before you get started. Learn more: Simple website templates How to choose a website template What is a template 03. Design and develop your website Your forestry website should visually reflect the world you’re promoting. Think earthy tones, like greens, browns and blues to set the tone. Choose fonts that are clean and easy to read but also match the relaxed aesthetic of the outdoors. High-quality images of forests, timber and eco-tourism spots will help visitors understand the meaning of your mission. Keep the layout simple and intuitive–your website’s visitors should enjoy the experience, not get lost in complicated design. When designing your forestry website, focus on key elements that resonate with your audience. Start by including high-resolution images of natural environments to create an authentic and visually appealing experience. Choose clean, easy-to-read fonts that complement the visuals and maintain a professional, cohesive look. To enhance user engagement, consider adding subtle animations such as fading text or parallax scrolling, which can make the site feel more dynamic without being overwhelming. Finally, draw inspiration from existing templates that emphasize a green, natural aesthetic to capture the essence of your forestry business. Explore best AI website examples for inspiration on incorporating artificial intelligence into your site design, then use an AI website builder for a customized, visually appealing website tailored to your specific needs. This can help you significantly cut down how long it takes to build a website . Check out what web design is all about and implement what you’ve learned in your website. 04. Include essential pages for forestry websites A well-structured website with clear navigation helps visitors find what they’re looking for quickly. Here are essential website features to include: Homepage: The first thing visitors see, with a quick overview of what you do and why it matters. About us: Share your story, values and commitment to sustainability. Services or products page: List your services or products with clear descriptions and pricing details. Contant page: Make it easy for visitors to get in touch with a form, phone number and email address. Blog: Explore how to start a blog to share insights and updates about your forestry projects and initiatives. Create a blog about trends in forestry, conservation tips, or sustainable practices positions you as an expert and improves SEO. Project galleries: Include galleries showcasing your projects. Visual content is crucial for engaging visitors and demonstrating your work in forestry. Donation platforms: If applicable, integrate donation platforms to support reforestation projects or conservation initiatives. For guidance on integrating sales elements, learn how to make an eCommerce website . 05. Add functional features A website is more than just a digital brochure–it’s a tool to support your business. Depending on your business goals, consider adding: Booking tools: For eco-tourism tours or consultations. Ecommerce functionality: To sell timber, wood products or branded merchandise. Newsletter sign ups: To keep your visitors informed and engaged. Interactive maps or forest locations: So visitors can learn more about where your business is located. Including these features in your forestry website adds value for your users and simplifies your business operations. 06. Optimize for SEO You want your forestry website to be easy to find, and search engine optimization (SEO) is crucial. Start by using relevant keywords like “sustainable forestry,” “eco-tourism” and “time sales” throughout your content. Optimize images with descriptive alt text and make sure your website loads quickly, as search engines prioritize fast-loading sites. And with the rise of mobile internet usage, ensuring your forestry website is mobile-friendly is non-negotiable. Your website should look just as stunning on a smartphone as it does on a desktop. Your website won’t fulfill its potential if it doesn’t appear on search results. Make sure each page has a clear and compelling meta title and description. Strategically use internal and external links to connect content and enhance SEO. Also, optimize yourimages by adding alt text that includes relevant keywords. Lastly, regularly monitor and analyze your website traffic to understand visitor behavior, which can help refine your online strategy and improve overall performance. "Good SEO isn’t just about keywords—it’s about understanding what your readers are searching for and creating content that fulfills their needs. Following this approach builds trust and keeps your readers interested enough to come back." Sharon Hafuta, SEO blog editor at Wix 07. Test and launch your website Before hitting publish, make sure everything on your website works as it should. Thoroughly test across different devices –desktops, tablets and mobile–to make sure your forestry website functions properly. Check for broken links, slow-loading pages and any content that might need editing. Once everything looks good, launch your website with confidence. But don't stop there, keep monitoring, updating and optimizing as your business grows and evolves. Use a website launch checklist to help make sure everything is in the right place. Your next task is to start promoting your forestry website through various marketing channels like social media, email campaigns and SEO to drive traffic and attract visitors. Make sure to keep up with website management after your site is published. Maintaining your website ensures it continues to deliver an optimal experience for users. Best forestry website examples built on Wix Exploring website ideas can help you get started. Here are some of the best forestry websites built on Wix. Each of these examples showcases how to mix forestry visuals, intuitive functionality and a clear mission to create a website that works for both business and conversation goals. 01. Freelance Forestry Freelance Forestry stands out with its clean, professional design and easy-to-navigate layout. The site does a great job showcasing their consulting services, expertise in forest management and commitment to sustainable practices. With clear CTAs and detailed service pages, it’s an excellent example of how to effectively communicate your business offerings while maintaining a polished website. 02. Quality Forest Management Quality Forest Management uses a simple layout and forest-related imagery to present their mission of improving Montana’s forests. The homepage instantly draws visitors in with compelling visuals, while the services and team sections build trust and credibility. Their site emphasizes both their experience and their dedication to sustainable forestry. 03. Northwoods Forest Consultants, LLC Northwoods Forest Consultants ’ website beautifully captures the natural charm of the Adirondacks. Featuring earthy tones and nature-inspired imagery, it’s a visually cohesive platform that reflects their focus on forest consulting and management. The addition of a detailed blog also helps position them as experts while improving SEO. 04. Timberline Forestry Services Timberline Forestry Services does a great job balancing functionality and storytelling. The homepage highlights their dedication to sustainable forestry, while their “Services” page clearly explains what they offer. With an easy-to-use contact form and straightforward navigation, this site is a perfect example of how to keep things professional and approachable. Other types of websites to create How to make a winery website How to make an art portfolio How to make an auto repair website How to make a bakery website How to make a booking website How to make a car dealership website How to make a car rental website How to make a car wash website How to make a carpenter website How to make a church website How to make a coaching website How to make a construction website How to make a consulting website How to make a dog breeder website How to make a donation website How to make an electrician website How to make a fashion website How to make a finance website How to make a florist website How to make a furniture website How to make a gaming website How to make a handyman website How to make an interior design website How to make a landscaping website How to make a laundromat website How to make a locksmith website How to make a medical website How to make a pet business website How to make a forestry website FAQ How do you make money in forestry? Forestry offers different opportunities to generate income, depending on your expertise and focus within the industry. Common ways to make money include: Timber sales Eco-tourism Forest management services Non-timber products Carbon credits A professional forestry website can help you showcase these offerings and attract more clients or customers. What is the purpose of forestry? The purpose of forestry is to manage and conserve forests sustainably to meet current and future ecological, economic and social needs. It involves balancing timber production, wildlife preservation, water resource management and recreation. Modern forestry also emphasizes combating climate change through carbon sequestration and promoting biodiversity, making sure that forests remain a cornerstone for generations to come. What are some forestry companies? Several major forestry companies operate worldwide, managing timberlands and producing wood-based products. Weyerhaeuser (USA) and Rayonier (USA/New Zealand) are known for sustainable timber production. Stora Enso (Finland/Sweden) and Sappi (South Africa) focus on renewable materials and forestry innovation. Other key players include Resolute Forest Products (Canada) and Norske Skog (Norway), specializing in paper and pulp production. Why is forestry important? Forestry is essential for maintaining environmental balance, as forests absorb carbon dioxide and help combat climate change. They also support biodiversity by providing habitats for wildlife and preventing soil erosion. The forestry industry contributes to the economy through jobs in timber, paper and construction. Additionally, forests play a role in water regulation and offer recreational spaces that benefit mental and physical well-being.











