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Get started by: Creating a website →  | Getting a domain → Learning how to create a website  is more accessible now than ever. User-friendly website builders  make it possible to get a site up and running in a flash - but can that website make you money? Monetizing a website  can provide you with a flexible, scalable and even passive income stream. But for many people, figuring out how to earn money from their site feels like an elusive goal. The good news is that monetization is achievable with patience, strong website promotion  and the right tools. In this blog, we'll guide you through how to make money from a website using proven strategies. We'll also break down best practices on how to implement each strategy effectively.  Getting started with your online journey? Take a look at our website launch checklist , as well as Wix’s what is a website  guide.  TL;DR: How to make money from a website You can make money from a website in lots of ways — like affiliate marketing, sponsored posts, selling products or services, display ads, premium content for members, courses and webinars, launching a podcast, SEO optimization, email marketing, dropshipping, flipping your site, accepting donations or offering freelance services. Pick what fits your goals and start small, then grow over time. How to make money from a website: Learn how to sell products online, offer services, build memberships and subscriptions, use display ads, try affiliate marketing, partner with brands, host online events and generate leads for clients. What is website monetization? Website monetization is a blanket term for various strategies of turning your website traffic , content or services into revenue. There are several ways to monetize a webpage . The best methods of monetization for your website will depend on your specific niche, audience and goals.  If you’re building a website from scratch keep in mind that some methods of website monetization rely on built-in features (like banner ads and blogs), that will impact your website design . This means you’ll want to keep future monetization strategies in mind as you consider which website builder to use and which website templates   include the features that you want.  How to make money from a website: 18 best practices Develop marketing strategies Create sponsored posts Affiliate marketing PPC advertising and promotion Build email lists Sell products or services Implement banner ads Coupons with affiliate links Launch a podcast Create premium content for members only Generate courses and webinars Start a blog Optimize for SEO Dropshipping Sell ad space on your website Flip your website Accept donations Offer freelance services 01. Develop marketing strategies Making money from a website is a business. And whether you’re starting a business  from scratch, or working to improve an existing brand you’ll need to identify the marketing strategies  that will offer you the highest ROI and best help you reach your goals. Get started by identifying your niche, target audience and unique value proposition. Analytics tools like Wix Analytics  can help understand your current baseline. Including important metrics like how many site visitors you are getting, where they are coming from and what parts of your website visitors are interacting with the most. With this information, you can set specific goals for growth and then decide which monetization methods you want to include as a part of your overall marketing strategy. 02. Create sponsored posts Sponsored posts can be a lucrative way to make money from your website. To create sponsored posts, you partner with a brand or business to promote their products or services. Sponsored posts on a website can take the form of product reviews, sales announcements, product launches or special offers. Sponsored posts can be a win for everyone involved: you get paid to promote brands you’re passionate about, your audience gets insider tips from you—a trusted source and your sponsor gets an inroad to your website's targeted audience. If sponsored posts are not done with tact and transparency however, you risk losing credibility. Be selective in partnering with brands whose values closely align with your own. You’ll also want to make sure and strike a balance between sponsored and organic content so you don’t oversaturate your audience.  03. Affiliate marketing Affiliate marketing can enable you to generate passive income from your website. Once affiliate links are set on your site there is little upkeep required, and you earn a commission for each sale or lead generated through your unique link. Affiliate marketing can be direct, where you actively promote a product through a product review, blog or post. It can also be indirect, where you more subtly integrate your affiliate link into your content or on banners on your site. The key to successful affiliate marketing is partnering with the right companies and choosing products to promote that are attractive to your audience.  Learn more about how to make an affiliate marketing website . 04. PPC advertising and promotion PPC (Pay-Per-Click) ads and paid promotions can help you make money from your website by leveraging the power of targeted advertising. Platforms like Google AdSense make it easy to get started with PPC ads, automatically placing ads on your site that match your site's content and audience. PPC ads offer you a commission per a certain number of clicks. By strategically incorporating PPC ads and paid promotions into your website monetization plan, you can generate a reliable stream of passive income that provides value to your audience and advertisers alike. 05. Build email lists Email marketing  remains one of the most cost-efficient forms of online marketing, and can help you make money from your site in many ways. With a strong email list you can directly engage customers and boost sales. Further, you can use email to send coupons, affiliate links and sponsored content. Setting up email automations, such as abandoned cart and back-in-stock notifications can also help you generate revenue by saving sales that might otherwise have been lost. Once you have a robust email list, third party companies may pay you for access to the list. So—start early. You can collect emails through newsletter sign-ups, membership forms, your blog and via link through any kind of messaging you send to your site visitors.  06. Sell products or services Selling products or services can be a great way to make money from your site—and may be simpler than you think. Even if eCommerce  isn’t your primary focus, incorporating an online store  to your site can create a revenue stream, increase your brand presence and even help with SEO. If you’re interested in selling physical products, print-on-demand and dropshipping can eliminate the hassle and costs behind inventory and shipping. Selling digital products like instructional videos, PDFs or consulting services are also a strong strategy for website monetization. Also, learning how to make an online course can expand your offerings and attract a wider audience. Website builders  like Wix offer a suite of comprehensive eCommerce features  that can help sell online with a low-cost investment upfront. Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. 07. Implement banner ads By strategically placing banner ads on your site, you can capture your audience's attention and encourage them to click through to the advertiser's website. To maximize your earning potential, consider partnering with ad networks or directly with advertisers who offer products or services that align with your website's audience. Experiment with different banner ad sizes, formats and placements to find the combination that drives the highest click-through rates without compromising your user experience.  Read also: CRO tests that have made the biggest impact on the Wix website 08. Coupons with affiliate links Coupons with affiliate links allow you offer your audience exclusive discounts to brands that you’ve partnered with. Affiliate link discounts offer you two-fold value; you earn commission from any purchases made through your link, and you’re strengthening the stickiness of your brand by offering additional value to customers. Credit card companies often employ a similar strategy; by owning a specific credit card customers often gain access to special deals on travel, hotels and restaurants, which ultimately increases customer loyalty to the credit card. To maximize the effectiveness of this strategy, choose affiliate programs that align with your niche, and make sure your marketing content showcases the value of the discounts you’re offering. You can promote your affiliate coupons through blog posts, email newsletters and social media to help you drive sales and gain revenue for your site.  09. Launch a podcast Tapping into the growing popularity of audio content can be an effective way to make money from  your site. By creating engaging and informative episodes you can attract a dedicated audience. As your podcast gains traction, you can use it as a vehicle for various monetization strategies, such as sponsorships, affiliate marketing or as a part of premium content for subscribers. By consistently delivering high-quality content and building a loyal audience, your podcast can become a significant driver of traffic and revenue for your website. 10. Create premium content for members only Offering members-only content can help you increase customer loyalty and can create a predictable, recurrent revenue stream for your site. Keeping premium content behind a paywall can increase its perceived value. Premium content can take many forms depending on what your website offers. For an eCommerce store, members might gain early access to product drops, promotions or exclusive offers. If you're running a blog, you may restrict your most in-demand or freshest content for members.  Note: This strategy also helps to create a network effect , or specifically, a 'compulsion loop.' "Why do we compulsively check our phones and 'doomscroll' through TikTok every day? It’s because we never know what we’re going to see next, and each little surprise hits our brain with a dopamine rush," says Oren Inditzky, VP and GM of Wix Stores. "When it comes to your website, visitors are much more likely to come back if you give them something new to look forward to." 11. Generate courses and webinars The internet has leveled the playing field for people who want to learn, and offering paid courses or webinars can be a flexible and scalable way to make money from your website . Offering webinars can help establish you as a credible authority and  provide an engaging, interactive platform for you to share your expertise with a global audience.  By creating content that addresses your audience's pain points and offers actionable solutions, you can attract customers who are willing to invest in their education. You can host live sessions that allow for real-time interaction and Q&A, or create pre-recorded webinars that can be accessed on-demand. Additionally, webinars can serve as a powerful lead generation tool, helping you to build an email list of engaged prospects.  Learn more: Can I create an online course on Wix? 12. Start a blog Starting a blog  can be a powerful way to make money from your website. By creating consistent, high-quality content that resonates with your target audience you can attract a following of readers who trust your opinions and recommendations. This trust is the foundation of successful blog monetization, as it allows you to promote products, services or affiliate offers that genuinely benefit your audience. A successful blog also opens the door to opportunities for sponsored content and partnerships.  13. Optimize for SEO Investing in SEO , or Search Engine Optimization,  can help you to improve your site's visibility, organic traffic and ultimately revenue potential. By optimizing your website and content for relevant keywords and phrases, you can attract targeted visitors who are actively searching for what you offer. This increased traffic leads to higher-quality leads, enhanced credibility and more opportunities for conversion. SEO is a cost-effective, long-term strategy that complements other monetization methods, such as affiliate marketing or sponsored content. To leverage SEO for monetization, focus on creating high-quality content that targets relevant keywords, optimize your site's structure and web indexing  and build high-quality backlinks.  14. Dropshipping Dropshipping can help you make money for your website by enabling you to sell products without the need for inventory. By partnering with a dropshipping supplier, you can sell products directly to your audience, while the supplier handles the storage, packaging and shipping of the items. When a customer makes a purchase through your website, you simply forward the order details to your supplier, who then ships the product directly to the customer. You earn a profit on the difference between the retail price you set and the wholesale price charged by the supplier. Dropshipping allows you to offer a wide range of products to your audience without the risk and overhead of traditional inventory management, making it an attractive option if you’re looking to get started with e-commerce or expand how you make money with your website. 15. Sell ad space on your website Selling ad space on your website can be a lucrative way to make money from  your online presence and generate a steady stream of income. By offering advertisers the opportunity to reach your targeted audience, you can create a mutually beneficial partnership that provides value for both parties. Start by identifying the ad formats that best suit your website's layout and user experience, such as banner ads, native ads, or sponsored content. Set competitive pricing for your ad space based on factors like your website's traffic and  audience demographics. Reach out to potential advertisers who align with your brand values and whose products or services would be of interest to your audience. As you build relationships with advertisers and demonstrate the effectiveness of your ad placements, you can expand your inventory and increase your revenue potential. 16. Flip your website A successful website is a valuable asset. Domain flipping  is the practice of fixing up websites, then selling them off for a profit. Building a website from the ground up is one way to get your start domain flipping, but with practice you can also learn to strategically acquire underperforming websites and then use your skills to revamp and optimize them for success. This may include fixes to the website user interface , website layout  and SEO. This might also include incorporating monetization methods we covered in this article, like adding a blog, premium content and ads. To maximize your earnings, focus on building a portfolio of successfully flipped websites that demonstrate your ability to create value. As you gain experience and refine your process, you can scale your website flipping business and establish yourself as a sought-after expert in the industry.  17. Accept donations Support from your audience can go a long way. Add a donation option to your site to allow visitors to contribute directly. This works well for creators, educators or nonprofit organizations looking to monetize their efforts while staying true to their mission. Be transparent about how the contributions are used—it helps build trust and encourages more people to give back. Highlight specific projects or goals that donations will support to make the impact clear. Share success stories or milestones achieved with the help of contributions to keep donors engaged. Regularly thank your audience for their support to show appreciation and foster a sense of community. 18. Offer freelance services Leverage your skills to generate income by selling services like writing, graphic design, marketing, data entry or virtual assistance. Your site can double as a portfolio to showcase your skills and attract new clients. Regularly update it with your best work and include testimonials from satisfied clients to build credibility. By networking and consistently providing high-quality services, you can stand out and grow your freelance business directly through your website. Interested in learning more about how  to plan a website ? Check out these comprehensive guides on the Wix blog: How long does it take to build a website  and how much does a website cost .  Ways to make money from a website FAQ Which type of websites are the best for making money? The best types of websites for making money include e-commerce sites, affiliate marketing websites and content-driven platforms. Why? E-commerce sites sell products or services directly, generating revenue through sales. By their very nature they're designed to make money this way. Affiliate marketing websites earn commissions by promoting other companies' products and driving sales or leads. If you have a site with a lot of traffic and engaged readers who click through, you can make a lot of money this way. Content-driven platforms, like blogs or niche websites, can generate income through ads, sponsored content and membership subscriptions. They can also offer online courses or digital products, all of which can be profitable. However success depends on targeting the right audience, quality content and effective monetization strategies. How much money can be actually made from a website? How much can be earned from a website will vary widely, from a few dollars a month to thousands or more. Its dependent on factors such as traffic, niche, monetization methods,= and audience engagement. Small blogs might make $100-$500 monthly, while successful e-commerce sites or affiliate websites can generate thousands. High-traffic sites with strong ad revenue or premium content can earn six figures annually. But nothing is given, it takes a lot of time investment and effective marketing as well. What’s the fastest way to make money from a website? It depends but you can use Google AdSense for quick ad revenue or start affiliate marketing with relevant products or sell digital downloads as some of the fastest ways to make money from your site. What skills do I need to monetize a website? Basic skills include SEO, content creation, affiliate marketing and understanding the user experience. Advanced skills like email marketing, sales funnel design, and analytics can significantly boost your earnings. Do I need a niche to make money? A niche increases your chances of success as you attract a targeted audience with higher intent. It’s easier to monetize with products, services or ads tailored to specific interests or problem

Influencer marketing is a collaboration between yourself and someone your audience follows on social media and respects their opinion. There’s actually much more to it than that, but we’re going to get you started with the basics and how to tackle this popular form of marketing below. What is influencer marketing? Influencer marketing is a collaborative social media marketing campaign between an influencer and a brand. The influencer uses their reach to boost awareness about a brand or product to their following, which overlaps with the target audience of the sponsoring business. It’s great for audience building, lead generation, growing sales, engagement, and customer loyalty. It works as part of both local marketing and global marketing efforts. All in all, influencer marketing can help get the word out about your brand or product, with the help of a knowledgeable figure that has sway in your market. Just like any other important tool for your business, influencer marketing is another way to speak to your target audience. Also, it is one fastest growing marketing trends . Influencer marketing taps directly into the concept of social influence. This is a process by which individuals or communities change their behavior to meet the demands of a social environment. In this example the environment is social media, where many of the factors of social influence exist - peer pressure, socialization, conformity and persuasion. Influencer marketing statistics If you’re still on the fence as to whether you should give influencer marketing a chance, try these stats on for size. Less is sometimes more : A study from Markedly shows that micro-influencers tend to get more engagement than celebrities. The industry isn’t losing steam : Mediakix estimates the influencer marketing industry to reach $5-$10 billion dollars by the year 2020. Making money as an influencer is a growing trend and for good reasons. It’s marketer approved : Mediakix reports that 89% of marketers say that influencer marketing ROI is at least as good or better than other methods. But finding the right fit is hard : According to Mediakix , 61% of marketers say that their number one challenge with influencer marketing is finding the best influencer for campaigns. Why influencer marketing? One of the toughest things a small business can do is to get in front of the right audience without being immediately dismissed. The way people respond to ads and other promotional material is much different than it once was, making it harder for people to figure out which marketing strategies will help them achieve success. This is due to several factors: the number of ads shown, the now-expected marketing tricks, lacking in any sort of originality. Due to the number of ads shown and over-familiarity with marketing tricks, it's getting harder to catch consumers' attention - making it especially difficult for those just getting started in business. Well, if you’re struggling to get to your audience effectively or if you’re just trying to stay ahead of the curve, you may want to look into influencer marketing. First, what (or who) is a marketing influencer? A marketing influencer is a person who can effectively sway an individual’s purchasing decisions. Influencers are generally very knowledgeable and credible within a niche market and very actively engage with its members. Take makeup artist, Nikkie De Jager ( @NIKKIETUTORIALS ) for example. She shares valuable techniques and impressive works of her craft, garnering her the massive 12.4 million Instagram followers she has. What makes these social media stars effective is that they have essentially built themselves into their own independent brand - one that feels genuine and relatable to their followers. So when they promote other brands, their followers are likely to trust their recommendations. They’ve also put in the effort to learn and become an authority on a particular subject. It's that kind of expertise that launches them beyond just another traditional advertisement. Instead, they have built themselves into independent, identifiable brands of their own. They then use that platform to promote other brands that align with their values and outlook. How do influencers make money? There are several main ways in which influencers make money as the stars of influencer marketing. - Sponsored content. Brands pay influencers to create content around them using a product or service. - Affiliate marketing. Influencers earn a commission when their followers purchase products or services thr ough their unique affiliate links (learn more about h ow to make an affiliate marketing website ) - Product placement . Influencers are paid or receive products for free if they use them in their photos and videos. - Product endorsement . Influencers endorse a product or service through their social media platforms and fees. - Influencer events. Influencers are paid to attend brand events and to promote products at it. Learn more about how to edit photos: How to edit AI generated images How to edit stock photography How to edit images for social media Types of influencers Much like there are different markets to advertise to, there are different types of influencers to partner with, each with their own specialty and market. Influencers can be celebrities, journalists and reporters, bloggers and vloggers and other types of content creators. Each type has their own audience and expertise, and the size and nature of each should be considered when finding an influencer to work with on a campaign. If you’re just getting started with influencer marketing or are trying to get into a hyper-specific niche, you can look into micro-influencers. Unlike typical influencers, “micros” tend to be regular people that are knowledgeable about a topic that isn’t incredibly popular, but has its own dedicated following. They can be seen as more relatable than higher-profile influencers. The number of followers needed to be categorized as a micro-influencer is wildly debatable. Some say less than 2,000 followers, some say a minimum of over 3,000, and others claim anywhere from 1,000-10,000 to 1,000-100,000 followers. Feel free to do a Google search. We’ll wait. Jokes aside, micro-influencers prove that you don’t need to hire a millionaire to effectively reach your audience. Just know that when you go lower on the influencer spectrum, you’re aiming for a “regular person” speaking to “regular people” vibe for your campaign. When going higher up the pole, you’re more likely to work with industry experts, CEOs, and celebrities. Looking for an influencer? Check out our list of up and coming influencers who are making waves in their respective industries. How to find influencers With the last stat above in mind, it’s important that you take your time trying to find the right influencer for your campaign. You want to make sure your goals, audience, and expectations are aligned from beginning to end - but that’s for when you find the best influencer. How do you find an excellent partner in the first place? Try these sources: Blogs and other online publications If you’re looking for an expert on a subject, finding a writer or reporter within your industry is a good place to start. If you have someone in mind, be sure to do more research by reading content they’ve published. Social media This should be a relatively obvious one. Even if you’re not specifically seeking a social media influencer , there’s still a large chance that your candidate has a social media following to some extent. This can allow you to see how they interact with their followers. A great resource for finding an influencer on social media is your own audience. Keep tabs on accounts that are continually mentioned and tagged in posts or have their posts shared often. Still searching for an influencer on social media? Well, did you use the search? It’s your friend and you should find both relevant content and people by searching for your industry keywords and hashtags. Search engines Speaking of search, did you try Google? It may sound silly, but doing a search for an influencer, especially with your market in the search box ( e.g. ‘your business industry’ + ‘influencer’ ) could yield some favorable results. Even if it leads you to one of the other tools to help find an influencer, it’s hard to go wrong with the world’s most popular search engine. Of course, you’ll also need to do additional research on your influencer if you get a hit to make sure they’re aligned with your values and are a good overall fit. Online influencer software With the growth of influencer marketing steadily rising, it’s not surprising to find there are specialized services for finding influencers. One of the most popular sites around for this is BuzzSumo. It allows you to find influencers by topic or location, and then analyze them by reach authority, influence, and engagement. Influencer marketing firms If you have the budget and don’t have the time, hiring an agency is another route you can take. While you may not learn as much about the process as you would if you did it yourself, agencies like Obviously can help you meet your goals. From identifying influencers to managing your networks and devising a complete social strategy, you’ll be taken care of. Influencer marketing examples H&M H&M is one of the most well-known fashion brands in the world. Its global reach also helps explain its massive reach on social networks, like its over 31 million followers on Instagram. There’s a reason why: A quick look at the official @hm account will also show you a very well put together Instagram marketing strategy. The brand is also very familiar with influencer marketing. Campaigns have included @laura_tobon , @sincerelyjules , and @elavelden Wix Here at Wix, we’ve been lucky to partner up with several amazing people. From Karlie Kloss to Rhett and Link from Good Mythical Morning, we’re more than a little proud. Lyft Lyft, a popular ride-sharing service, has partnered with several celebrities in a series of YouTube videos called “Undercover Lyft.” The premise of the series is simple: A celebrity disguises themselves as a Lyft driver and reveal themselves at the end of the ride. There’s a decent assortment of videos that have been produced, including ones featuring Shaq, Olivia Wilde, Jason Sudeikis, and Danica Patrick, just to name a few. Influencer marketing drawbacks While there are many benefits to influencer marketing, there are also several drawbacks brands and marketers should be aware of when formulating a strategy for social media. These include: - Cost: Depending on the influencer you use, influencer marketing can prove to be expensive, especially if the ROI is low. This is why micro influencers have grown in popularity over the last few years, as often they charge lower fees but can still have considerable impact for a brand and their promotional tactics. - Content control and quality: Some influencers have iron-clad contracts limiting the type of content they can create. Make sure at the same time the content they create aligns with your brand values and ethics. - Time and effort: Influencer marketing often takes considerable time and effort to make it successful over the long term. The whole life-cyle from choosing an influencer, to agreeing on content creation terms and schedule, to publishing and promoting, can be drawn out.

When starting a brand or business, one of the most important factors to consider is how you will muster interest among potential customers and gain a loyal audience. Word of mouth is one of the most effective marketing strategies , simply because the customers who arrive through word of mouth have been referred to your brand by someone they actually know and trust. But your customers won’t always feel motivated to send new customers your way—in fact, even though 83% of customers are willing to refer others to products and services they’re happy with, only 29% actually do, a marketing survey by Texas Tech found. A referral marketing program, as a marketing idea and approach, aims to buck this trend by rewarding customers for promoting your brand. In the following guide, we’ll look at what referral marketing is, how it works and different strategies that your business can use to increase sales and drive traffic when you create a website . What is referral marketing? Referral marketing is a type of marketing in which companies turn their existing customer base into brand advocates. This can be done through a variety of tactics, though the goal is always the same: to incentivize customers to tell other people about you. Referral marketing can refer to when individuals organically refer your brand to others using word of mouth, but creating a deliberate referral marketing program enables this outreach marketing tactic to be strategic and systemized for your brand. Discover other types of marketing: Affiliate marketing , Brand marketing How do referral programs work? The basic formula for a referral program is as follows: Make a referral —> Get something for free! Customers should be able to join your program for free. Once joining, they should receive a unique code or custom URL. Then, if a purchase is made through that link or code, your customer should receive the promised reward. Why referral marketing works Aside from being relatively simple and cheap to set up, a referral marketing program can offer three long-term benefits. 01. Referrals build trust Referral marketing is often effective because of who is actually handling the advertising. With customers serving as the advocates, recommendations appear more genuine and trustworthy. MarketingCharts.com published the following findings from Kantar Media on the correlation between referral source and trust. It’s clear that consumers follow the recommendations of friends and family more than any other source: 78% of consumers say they trust the information provided to them by people they know, versus only 54% trust the information that a brand provides on their own website. So, your satisfied customers really can be a great advocate for getting over that trust hurdle. 02. Trust builds loyalty As you’ll see, there are significant differences in how consumers engage with brands when there’s a long-standing trust. As evidenced by Edelman’s 2019 Trust Barometer Special Report , not only do customers buy more from these brands, but they also: Buy local (here is where local marketing comes in very handy) Advocate on their behalf Defend them If you can plant the seeds of trust with a referral marketing program, you could exponentially increase your brand’s sales, customer loyalty and advocacy. 03. Loyalty improves your CLV Most businesses offer products or services that can be sold over and over again—or, at the very least, ones that can be upsold or cross-sold. The goal is to become the go-to provider for your customers and to capture as much of that revenue over their lifetime as possible. In order to increase the customer lifetime value (CLV) of your brand, trust and loyalty have to be earned as early as possible. One of the best ways to do that is when they grow to know and trust your brand—based on others who know and trust it—is the best way to do that. Imagine what happens when all the customers you earn through referrals decide that they want to ‘pay it forward’ and start referring their own friends, family and colleagues. This is exactly how you go about lifting your customer lifetime value. Referral program examples by industry There are a variety of referral marketing strategies you can use. How you decide to structure your own depends on the type of business you run, the KPIs that you wish to implement and the types of incentives that get your customers excited. To help you choose the right strategy, here are some referral marketing ideas that have worked for companies in various industries. Financial services: free money for every referral DiversyFund is a financial services company that enables consumers to invest in real estate. Customers can find information on the company’s referral program directly from their DiversyFund dashboard. The user only has to click the “Copy” button in order to get their personalized referral code to share with others. If any of the referrals end up signing up and investing $500, both the user and referred user get a $100 Amazon gift card. For a company that deals in investing and growing one’s net worth, a free cash payout is a smart incentive strategy. Retail: a coupon for future purchases Retailers and eCommerce companies of all sizes can incentivize registered shoppers just as Stitch Frame does here. You can display a referral offer on the homepage, in a pop-up or using the chat widget as Stitch Frame has done. You can also include a reminder about the coupon code offer from your customers’ dashboard once they’re registered. Health and wellness: free perks for both parties It’s always easier to work out or to book a luxurious spa day when you have someone to enjoy it with. That’s why this unique referral offer from Planet Fitness is such a good idea. What better way to motivate customers to hit the gym than by giving them a way to entice workout buddies to join them? In this case, friends get to skip the upfront fee when they sign up through a referral link. Professional services: extra cash to spend on your business Professional service providers are no strangers to clients asking for discounts. But rather than devalue your services, you can offer clients a referral bonus the way First Page Media has. The client gets $50 to spend on their business for every referral that signs up. The referral program is able to find a trusted professional services provider without having to do the research themselves. At the same time, the provider gets to work with more clients like the one that referred the business to them. Personal services: free service Personal services providers need to have a steady stream of business coming in if they’re going to make a decent profit. It’s just the nature of the industry. A doggy daycare service provider like Camp Bow Wow offers a tempting reward to motivate its customers to make more referrals: a free day of camp. Printable or digital coupons are a great option for this type of business as you can hand out shareable coupons or you customers can discover the offer themselves on the website when they go to make a reservation. Residential services: cash to put towards rent Residential services are a lot like SaaS subscriptions. You want your customers to be so pleased with their new homes that they never leave (or at least not for the next couple of years). When you have renters that are happy, you can encourage them to help their friends or family move into the same property. Wheelhouse Apartments has a refer-a-friend program set up for this purpose. In return, renters get a $200 credit for every referral that moves in. Hospitality services: bonus points From hotels to restaurants and everything in between, a loyalty and rewards program is a great tool for building long-term and mutually beneficial relationships with customers. In addition to offering rewards for visits and purchases, you can also reward your customers for referrals as Marriott does. Tips for running a successful referral marketing program 01. Create a website with an attractive offering Consumers aren’t going to put their reputation on the line by referring someone to a company or solution they don’t know or trust. So, in order for referral marketing to work, you need to have a rock-solid business idea, offering and customer service strategy. As a first step, consider the four Ps of marketing to fine tune your digital marketing and small business marketing efforts from the get-go. Once you’ve defined how your business can best reach customers, you’ll start to build an online presence by marketing yourself. One of the best ways to establish this is to build a small business website that’s easy to use, clear about your offerings and represents your brand. Next, work on your growth plans and consider how to boost your brand’s visibility. Learn more: How to make an affiliate marketing website 02. Encourage people to leave reviews or testimonials While referral marketing is a way to get social proof, it’s helpful to showcase existing customer reviews on your site. Not only does this help to inspire more reviews, but it also helps to convince newly-referred visitors to give your brand a shot. In Wix, you can add a testimonial strip to your webpage to highlight existing reviews. Alternatively, use a review app from the Wix App Market to dynamically collect, showcase and/or embed testimonials from third-party sites onto your webpage. 03. Make your ask clear, easy and worthwhile When asking customers for referrals, think about how you’ll communicate this to customers. Why should they tell friends to use your services? What sort of incentives will your clients expect in return? Consider a pitch that is: Clear: “Refer X number of friends and get X% off.” Easy: “Click to copy your referral link.” Worthwhile: “New customers get $X off their first month.” 04. Spread the word about your referral program Drive attention to your referral program using various internet marketing strategies. At minimum, ask for referrals on your website. You can publish details of your referral program on your homepage, in a pop-up or on a dedicated program page. Another great place to promote referrals is through your social media marketing channels. You can use your social media pages and newsletter to encourage referrals to your business and invite customers to join your program. 05. Automate tasks using marketing software It may be easy to manage a referral program by hand when you’re just asking a small group of clients or customers for referrals. But the more participants and referrals you get, the less manageable it becomes. The best way to effectively manage and scale your referral marketing promotions and payouts is to automate it with referral business software. Referral marketing software will enable you to create basic offers for your site and email marketing efforts. Data analysis is an important part of any marketing strategy, so keeping track of your referrals is important. Otherwise, it’s all just a guess as to how effective your campaign really is. In order to properly track referrals, you’ll need software that’ll help you create unique referral codes and links. This will allow you to gauge which of your promotional methods are the most effective, what segment of your audience is the most engaged with the referral program, which benefits are the best at incentivizing referrals and more.

The popular saying that a company or business is only as good as its people is now truer than ever. These challenging times brought about by the novel coronavirus are affecting the very foundation of the workforce and changing the landscape of work as we know it. As many businesses shift the majority of their efforts online, individuals and companies alike are coming up with resourceful solutions to meet emerging market needs. To help you through these changing times, we’ve put together a comprehensive toolkit for the digital world. Whether you're starting a business , taking your business online for the first time or looking to reinforce your existing online presence using business software (as well as AI tools for business ), this comprehensive guide will help you manage and grow your brand - even from within your home. Here’s what this toolkit includes: Taking your business online Managing your online business Promoting your online business Empowering your online community Creating and sharing your content Working remotely Staying productive Finding inspiration Taking your business online How to build a website from scratch A huge part of any small business owner’s success is having a strong web presence. This step-by-step guide for building your website from scratch will help you transition smoothly into the online world. A selection of professional templates As a first step in taking your business online, we recommend creating an eCommerce website . Start crafting your online presence by picking a designer-made website template from this vast collection. Whether you’re creating an online store or B2B eCommerce business , personal website or design portfolio, you’ll be able to fully customize your chosen template to make it your own. How to create a professional website This step-by-step guide will take you through the stages of creating a website. It covers the technicalities and details of building a site, as well as recommended branding and marketing strategies to ensure a strong online presence. Learn the basics of website design , visitor engagement tactics and more. You can also hone your content with this guide to business writing. Homepage design inspiration Your website’s homepage is normally the first page that visitors will see on your site. Whether you’re trying to attract new clients or build brand awareness, making a good first impression is crucial. These 25 examples of spot-on homepage design will provide you with inspiration for crafting your own successful homepage. Creating your own brand identity Having a clearly defined brand identity is a fundamental part of a business’s path to success. It encapsulates the brand’s goals, vision and values. Learn about the importance of a solid brand identity and how to create your own, from the initial steps of defining who you are, to transforming theory into practice and creating a distinct language for your brand. Website color schemes Not only does color have a huge part to play in your website's aesthetics, but color psychology also shows us how different hues and shades can be used to evoke certain emotions. For your inspiration, here are 50 websites with eye-catching color schemes. Logo design tips Your business’s logo appears on almost all your marketing materials, playing a central role in your brand identity. However, creating a logo that accurately depicts the essence of your company isn’t always easy. These tips will help take your branding efforts to the next level, covering everything from the initial soul-searching phase to the finishing touches of creating your logo. Tutorials for your Wix website There’s a lot more to your online presence than just hitting the ‘Publish’ button on your website. This collection of 20 tutorials will walk you through Wix’s most essential tools, covering everything about using the Wix Editor, optimizing your site for SEO, crafting a multilingual site, setting up online payments, and more. Create virtual events With guests currently unable to attend large gatherings, this is the ideal time to take your events online . This will allow you to sell tickets and keep your business running strong, while providing your fans with engaging and innovative experiences. Here’s everything you need to know to set up a successful virtual event, from which platforms to use, to how to promote your event and more. Managing your online business Update your website Keeping your professional website fresh and up-to-date can make the difference between an irrelevant brand and a desirable one. Whether you make little tweaks or large-scale adjustments, you can ensure that your content and design are consistently at the top of their game. Remember to inform site visitors of any changes to your business that they should be aware of, such as new services or different shipping schedules. Live chat for your business Proactive communication with your clients can help foster feelings of trust and reliability. Reaching out to customers through live chat allows you to build relationships with customers with the help of automated greetings, lead capture, and saved replies. Businesses in light of coronavirus Many businesses continue to provide valuable services to their customers while adapting to a changing landscape and market. Whether you host events, run a store, or own a restaurant, here are the guidelines and precautionary measures you can take to protect your business and client base, both online and off. Best practices for event businesses Businesses that host events are some of the most affected by the current situation. Events that can no longer take place now need to be moved online, postponed, or canceled and refunded. Here’s how to navigate these different options while keeping your guests informed. A guide for online stores Online stores face unique challenges during these times. If you run an eCommerce website, you need to address everything from gaining customers’ trust to finding solutions for changes in inventory stock, canceled orders, and more. This article will guide you through the best practices for managing your eCommerce business . Managing a bookings business These days, many services cannot take place as planned. If your business operates on a bookings or appointment model, you’ll need to take online whichever services are possible. All other services will need to be canceled, rescheduled, or refunded. This guide will help you to take the appropriate steps while communicating clearly with clients. Best practices for managing refunds and chargebacks As many businesses have been impacted by event or service cancelations, this can lead to a growing number of refund requests. Learn about best practices for managing refunds and chargebacks, and avoid a negative account balance. Promoting your online business Powerful marketing tools to grow your business The field of marketing changes rapidly with each passing year, becoming increasingly multifaceted and complex. In light of current events, having a strong online marketing strategy to support your brand is key. In this article, we’ve gathered a collection of powerful tools you can use to power up your promotion efforts. Promote your website - for free If anyone’s told you nothing in life comes free, it’s because they don’t yet know about these 10 free ways to promote your website. Do you want to spread the word on social media? Free. Create your own blog for free . Take a look at these affordable, actionable strategies for building your online presence. What is a marketing funnel? Every touchpoint with your customers is rooted in the buyer decision process. Learn how to fine tune your marketing strategy based on the customer journey through the marketing funnel (see business strategy examples for even more strategies). How to create a free landing page Landing pages are essential for any online business, since they drive users toward subscribing to your mailing list, downloading your eBook, or buying from your online store. While the process of creating one might seem daunting, these tips and templates will make the process simple for you. Social media marketing 101 Our social media feeds have become more relevant than ever, helping people all over the world stay connected. Make sure your brand is part of the conversation by creating engaging posts on Facebook, Twitter, and more. This resource will provide you with comprehensive information about a range of social media promotion strategies. Get easily found on Google When people search for businesses online, it’s important they’re able to find you straight away. Improving your website’s position on Google search results isn’t easy, but there are plenty of tools to help you achieve just that. This step-by-step guide will help you boost your website’s ranking, teaching you everything from choosing the right keywords to optimizing your site for mobile. Designing the perfect email newsletter Email marketing is a powerful tool for directly reaching out to your client base, but how can you ensure it’s relevant and engaging for your audience? In addition to writing a compelling subject line and body, a beautiful, eye-catching design can go a long way. As you get ready to launch your newsletter, take a look at these design tips - as well as these stunning real-life newsletter examples - to help guide you. Empowering your online community How to write a blog post Creating a blog allows you to connect with readers worldwide by sharing insightful content with your audience. All you need is an idea and this step-by-step guide on how to write a blog post, which also includes several blog post examples for different types of topics. Beautiful blog design examples This curated selection of beautiful blog design examples will inspire you in sharing your story, experiences and knowledge with the world. How to create a forum Online forums bring like-minded individuals together, allowing them to share their expertise and support each other’s growth. Learn how to create your own online community with Wix Forum and start engaging with your audience today. Best practices for a successful forum The secret to a successful forum is the people behind it (and utilizing technology like AI customer service tools). In order to ensure your online forum flourishes, you’ll need to focus on the needs of the users you’re talking to. From the look and feel of your site to daily communication with visitors, these best practices will help you nurture your project and build a vibrant online community. How to live stream Live streaming is an effective way to engage your online community even while remaining indoors. This step-by-step guide for live streaming on YouTube, Facebook, and more will help you get started. Tips for growing an online community Online communities are essential to today's business. They can drive sales, improve customer retention and even foster brand loyalty. Discover how you can start building and nurturing an engaged community around your business. Creating and sharing your content Dive into content marketing Content marketing is the practice of creating valuable, engaging content that gently draws customers toward your brand. Here’s the complete guide for building and strengthening your content marketing strategy. Start a podcast Podcasting is a great way to engage with your audience from afar, and all you need to get started is a good microphone and audio equipment. Creating a podcast will allow you to inform and entertain listeners while forming a tight-knit community around your brand. Create a webinar Share your knowledge by creating a webinar, whether pre-recorded or live-streamed, paid or free. A webinar allows you to teach your audience about topics that you’re passionate about and that can benefit them, as well position you as an expert in your field. Create an online course Sharing your knowledge on the web will help you engage your audience while positioning your brand as an authority in your field. This guide will walk you through the steps for creating an online course, from choosing the right topic to selling your material. Come up with new blog ideas Writing about your industry know-how and sharing valuable advice with your readers is an effective marketing practice. These various blog post ideas, from the inspirational to the informational, are sure to fit any type of business. Explore different website ideas If you’re still not sure what type of website best fits your line of work, or if you’re looking to try something new, this comprehensive list will help you find the perfect idea to get started. Keep producing quality content Keep your audience engaged and excited about your brand by spicing up your content strategy. Incorporate different and unexpected angles into your website, blog and more - from sharing your customers’ own stories to using hashtags creatively. Working remotely Productivity tips for working from home As working from home becomes increasingly common, many of us struggle to get back into the workflow and stay productive. The line between our personal and professional lives becomes easily blurred, with daily chores interrupting work and work cutting into our leisure time. These top tips will help you get back on track so that you can stay focused during working hours - with plenty of time to relax later. How to manage remote employees Working remotely isn’t easy for managers and team leaders, but these easy-to-implement strategies can help make the process smoother. Be sure to clarify your expectations and goals for the team, as well as utilize communication channels like team chats, video conferencing, and more. Work-life balance tips The line between our personal and professional lives is easily blurred, with daily chores interrupting work and work cutting into our leisure time. These tips will help you maintain a healthy work-life balance so that you can achieve both productivity and relaxation. Staying productive Tips to manage your time One of the biggest challenges of working from home is making sure that your time is spent wisely. Without the structured comfort of your regular job setting, it’s easy to get distracted or lose track of time. These 20 tips will help you take control of your day through organized schedules, attainable goals, and healthy choices. Or, check out these small business automation tips that can minimize your efforts and maximize your output. Daily habits of successful people Hectic times may feel overwhelming and add a significant amount of stress to your daily life. In moments like these, there are certain habits that can positively impact your mood, health, and even your ability to succeed. Take a look at the most common habits of successful people, and start incorporating them into your routine. Time management apps From working remotely to communicating with our loved ones, technology plays a huge role in every aspect of our lives. And so it only makes sense for us to turn to it as we struggle to get a hold of our schedules. These 20 apps will allow you to maximize your time and focus by helping you boost your productivity and keep your stress levels at bay. Finding inspiration Motivational podcasts Staying motivated isn’t always easy. Sometimes, all we need is a bit of encouragement. Whether you’re looking to nail a work assignment, make a career change or build your confidence, these motivational podcasts could give you that much-needed boost. Offering practical advice, new perspectives and more, they might be just what you need to feel better and move forward. Music for productivity Music can profoundly improve our ability to focus. These productivity playlists will help you channel your concentration and stay on task. Motivational quotes Empower yourself with this selection of 100 motivational quotes. With wise words from the likes of Maya Angelou, Nelson Mandela, Vivienne Westwood and other inspirational figures, these quotes are here to give you an extra push and help you in achieving your goals.

Turn your ideas into a website you love with Wix →   Creating a music portfolio website  that rocks as much as you do will open doors, enabling you to build your success and manage your career. In this article, we’ll show you how to create a music website of your own. As an extra bonus, we’ll go through a list of customizable music website templates  created by Wix to jumpstart your own creation. “The true beauty of music is that it connects people. It carries a message, and we, the musicians, are the messengers,” said Roy Ayers, a prominent funk, soul and jazz composer. Finishing a musical masterpiece is just the start of your role as a musician. Music has the power to move and shake its listeners, so when the creative process of composing a song or making an album is complete, it's time to share your finished product with the world. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. TL;DR: How to create a music website Whether you’re an artist, band, producer or music entrepreneur, having a dedicated website is key to sharing your sound and connecting with fans. This post guides you step-by-step through creating a music website that showcases your work, promotes your brand and grows your audience. Along the way, you’ll find tips on essential features and design ideas, plus a selection of customizable templates to get you started quickly. A great music website isn’t just about looks—it’s about making it easy for visitors to listen, buy, book and stay engaged. From embedding audio players and selling merch to announcing events and building an email list, the right features help turn casual listeners into loyal fans. Top features of a great music website Feature Why it matters Audio player Let visitors listen to your tracks directly on your site Tour dates & events Keep fans informed and excited about upcoming shows Online store Sell merchandise, albums or tickets without extra platforms Mailing list signup Build a direct connection with your audience for updates and promotions Social media integration Make it easy to share your music and grow your community Professional branding Create a cohesive look that reflects your unique style and identity What is a music website? Music websites act as an online resume for most professional musicians and bands - but it has the potential to be so much more. It’s a central hub where audiences from all over the world can listen to your music, learn about upcoming performances and get to know the personality behind your work. Each music website is unique, and will reflect your musical personality by including unique design features that represent it. Depending on the stage of your career, it can embrace elements that will promote your music, sell tracks, grow your audiences and interact with your fans. If only Mozart were alive to see this. How to make a music website in 10 steps Select a domain name and web host Pick a website builder and template Design your music website Add an album, single or playlist Choose to stream, download or sell Add your band info Sell your merch with an online store (optional) Optimize for local SEO Review and publish your site Promote your music website 01. Select a domain name and web host Your domain name is how fans find you online, so make it count. Use your artist or band name if it’s available—it keeps things consistent and easy to remember. Avoid complicated spellings or special characters that could trip people up. The simpler and more direct your domain, the easier it is for fans to reach your music. Once you’ve landed on a domain, you’ll need a reliable home for your site. Look for a web hosting  solution that keeps your website up and running with fast load times and solid security. It should be built to scale with you as your fanbase grows. Wix lets you register your domain and host your site in one place, streamlining setup so you can focus on building your brand. Pro tip:  In some cases, the domain name you want is already taken. To check the status of your domain, use a tool like domain name search  or a domain name generator  for alternative ideas.  Learn more: How to register a domain name 02. Pick a website builder and template Choose a website builder that gives you full control over your site without needing to code. Look for one with a visual editor that makes it easy to move elements around, update your content and customize the layout to match your sound. The right builder lets you focus on your music while still giving you a polished, professional web presence. Once you’re in, start with website templates that fit your vibe. Whether you're releasing experimental beats or acoustic sets, there’s a design that works for you. Templates built for musicians often include features like built-in music players, tour listings and merch pages, making it easier to bring your site to life fast. From there, make it your own. Change the colors, fonts and images to match your brand. Add your logo or artist name front and center. A strong visual identity not only shows who you are but helps fans connect with your music before they hear a single note. Explore music website templates : Musician website template Music school website template Band website template 03. Design your music website The web design of your site sets the stage for your sound. It’s often the first impression people get of your brand, so make it count. Use your own color palette, fonts and layout to create a space that feels like your music. The more cohesive your design, the more your site helps tell your story. Bring your visuals into the mix. Add high-quality images, whether it’s album covers, press photos or behind-the-scenes shots. These details help fans connect with your world and make your site more engaging from the first scroll. Make sure your layout supports your goals. Feature your latest release or tour date prominently. Use intuitive navigation so visitors can find music, merch and updates quickly. A strong design keeps your audience focused on what matters most—your music. 04. Add an album, single or playlist Uploading your music is where your site starts to sound like you. Organize your tracks in a way that makes sense—group singles, albums or playlists by release date, theme or project. Add album art, song titles and short descriptions to give fans more context as they listen. On Wix, it’s easy to get started. Click on the Wix Music player, or go to Add > Music > Wix Music in the editor. Then select Manage Your Music to create an album, single or playlist. Use the built-in player to let visitors stream music directly from your site. You can also embed tracks from platforms like Spotify, Apple Music or SoundCloud. Test the player across devices to make sure it works seamlessly. Go beyond just uploading tracks. Include lyrics, stories behind the songs or links to exclusive content to bring fans closer to your process. These extras create a deeper connection and encourage visitors to stay longer on your site. 05. Choose to stream, download or sell Decide how you want fans to experience your music. Streaming is one of the easiest ways to share your sound. Embed players from Spotify, Apple Music or YouTube Music so visitors can listen without leaving your site. On Wix, you can offer music streaming commission-free with the Wix Music player. Just upload your tracks and let fans hit play. Want to offer downloads? Set up digital files for purchase or free download. It’s a great way to give fans ownership of your work while supporting your music. Make sure the process is simple, secure and works across devices. You can also sell your music directly through your site, whether that’s digital albums or physical copies like vinyl or CDs. Include clear pricing, shipping details and return policies to create a smooth, trustworthy buying experience. 06. Add your band info Your About section is where you tell your story and help fans get to know the person—or people—behind the music. Share how your journey began, what inspires your sound and what you've achieved so far. Whether you're a solo artist or part of a group, a well-written bio helps visitors feel more connected to your work. Make this section dynamic by adding images and videos. Include professional photos, behind-the-scenes clips or links to press features. These elements give your site a polished feel while offering a more personal look at your creative process. Keep things organized so your content is easy to explore. You can use galleries for photos, dedicated sections for each band member or embedded playlists for music videos. When your story is clear and visually engaging, fans are more likely to stick around and keep listening. 07. Sell your merch with an online store (optional) Merchandise is a great way to support your music and connect with fans. Start by deciding what to sell—T-shirts, posters, hats and vinyl records are popular options. Make sure your merch reflects your style and resonates with your fan base. Add an online store to your website to make shopping easy. Organize your products into clear categories and include detailed descriptions, pricing and sizing information. High-quality product photos are a must to help fans see exactly what they’re buying. A smooth checkout process is key to successful sales. Integrate a secure payment system and offer shipping options that cater to both local and international customers. Don’t forget to clearly outline your return and exchange policies for added transparency. 08. Optimize for local SEO Search engine optimization helps your website get found online. Start by focusing on keyword research. Figure out what terms your audience searches for, like "live local music," "learn guitar online" or "indie artist tracks." Use these keywords naturally throughout your content to make your site more discoverable. To reach local fans, include location-based keywords like “Los Angeles indie band” or “Austin folk artist” in your title tags , meta descriptions and content. These details improve your chances of showing up in local search results. Make sure to add alt text to every image on your site. This not only strengthens your SEO but also makes your site accessible to all visitors, including those with visual impairments. Keep your pages loading quickly by compressing images and avoiding plugins that can slow things down. Create engaging content like playlists, interviews or blog posts to improve your rankings while giving value to your fans. Don’t forget about mobile users. Many fans will visit your site on their phones, so test how your site looks and performs on smaller screens. A responsive design delivers a smooth experience no matter the device your fans use. 09. Review and publish your site Before you go live, take time to carefully check every page. Look for typos, broken links and any formatting issues. Make sure interactive features like music players, contact forms and shopping carts work smoothly. Use a  website launch checklist  to catch anything that might need tweaking.  Preview your site on both desktop and mobile devices to see how it performs. Focus on easy navigation and fast load times so fans can explore without frustration. Make any last adjustments to create a polished, seamless experience. When you’re confident everything looks great, hit the “publish” button. Your music website is now live and ready to connect with your audience. It’s a big step — now it’s time to share your sound with the world. 10. Promote your music website A live website is only the beginning—now it’s time to drive traffic to it with different marketing strategies . Share your website link across social media, add it to your email newsletters and mention it at shows. The more places you promote it, the more fans will find you. Keep your site fresh by adding a blog or posting regular updates. Share stories about your music, behind-the-scenes moments or news about upcoming projects. New content keeps fans engaged and helps your site rank better in search results. Look for opportunities to collaborate with other artists, blogs or local businesses. These partnerships can help you reach new audiences. The more you promote your site, the stronger it becomes as the go-to place for your music. Benefits of creating a music website Whether you’re a solo artist or part of a band, creating a music website will be a process that garners rewards. Similar to starting a business , having a website to promote your tunes will help you build your fanbase, land new gigs and boost your reputation. Before you get started on building your site, think about the potential benefits you can acquire with it. Good PR Landing gigs, contracts and press attention is the most challenging part of being in the music industry. It’s also crucial if you want to build your career. A music website will help you generate more leads, receive quicker responses and prove that you’re a professional who means business. Providing visitors with plenty of information about yourself and your music is the perfect way for booking agents to check out if you’re a good fit to work with them, or to give the press a comprehensive package of details. Strengthen your fan base Say hello to your growing fan club. A music website is a magnet for fans. By posting updates, tour schedules and samples of new music, you can keep your followers in the know. By doing this, you’ll increase engagement and harness loyalty within your fan base. Not to mention, the quick-to-share social media society we live in means you can rely on these fans to share your website’s domain name  with friends. This digital word-of-mouth resource can increase sales of your music online and boost attendance at shows. Sell your music Of course, making money is not your only drive for making music - but many musicians dream of selling their tunes. By uploading tracks onto your music website, you can sell tracks directly to your fans online. If your music is already on a third party app, adding a Spotify playlist  or tracks from your iTunes account is another way to share your music with fans. What to include in a music website Good vibes are a must, but besides that - how do you create a music website that will be as powerful as your music? Take into consideration the following design elements when you plan your website  and build your site and include the features that will help you reach your goals online. Music tracks Many visitors will come to your music website with one thing in mind: to listen. Thankfully, there are plenty of ways to let visitors tune in online. With Wix Music , fans can listen, download and purchase singles or albums directly from your website (huge plus: although it requires a premium subscription, there’s no commission). If you're creating a DJ website , for example, you can also upload playlists or add links to third party applications, such as Spotify, iTunes or SoundCloud. Pro tip: Add free samples to your website so new visitors can get a taste of your sweet-sounding style. If they love what they hear, it will probably lead them to join your fan club and purchase your music. A compelling About Us page An About Us page  is a strong element to include in any website, and it's all about making a good first impression. Here, you’ll tell visitors your story, using your own brand voice to communicate who you are, what type of music you create, and what inspires you the most. Your About Us page should include at least one high-quality photo of yourself or your entire band. If your band includes multiple members, this is the perfect place to include professional bios for each. EPK EPK stands for Electronic Press Kit  - a dedicated spot for you to show off the professional highlights of your career. While you’re actively seeking out new gigs and publicity, an EPK page will give agents, venue managers or the press access to key information by showcasing your professional bio, music samples, press photos and reviews. While you can always send these assets in an email format, a press kit appears more professional and makes it easy for interested parties to obtain them. Plus, they’ll appreciate seeing everything they need in a well-designed, organized location. Event calendar Whether you're live streaming a concert or performing in person, adding a calendar of events  will help keep fans informed whenever you have a show. Posting these events in advance will upgrade your promotional efforts by building anticipation, especially when users have the option to sync your events with their own digital calendar. This way, they’ll get reminders when it comes time for your performances. Contact form The best music websites  will make sure that you never miss out on the chance to connect with potential fans. Adding a contact form to your website is an effective way to collect contact information from visitors to your site who are interested in your music. There are many ways to design a contact form that is noticeable, agreeable with the style of your site, and grabs all the information you need. Once you have a list of contacts, try implementing email marketing strategies that will heighten the relationship you have with your following. You can send out a bi-monthly newsletter with updates, or treat your list of contacts like VIPs by sending them early samples of music or discounts to upcoming concerts.   Attractive visual elements The design of your music website is an extension of your musical identity, so you’ll want to choose unique visual elements that reflect this. Ways to achieve this include generating a color palette, using a font style and adding imagery that represents and emphasize the mood of your music. Don't forget to integrate your band logo  into your visual design, including your favicon and other details - use the Band Logo Maker , Music Logo Maker  or DJ Logo Maker  to get you started. There are so many directions to consider, and fantastic web design trends you’ll want to include when making your music website - so whatever decisions you make along the way, try to keep in mind these basic web design tips  when you envision your final product. Helpful rules such as maintaining visual hierarchy or including high quality images and videos will ensure a professional look throughout your website. 7 inspiring templates by Wix Ready to rock a music website of your own? Check out this selection of Wix music website templates to learn about all the elements you can include. You can customize these websites yourself, or simply use them for inspiration when you start from scratch. 01. Techno Music Template What makes this music website template so appealing is the fact that it's equally as trendy as it is functional. A stylish hamburger menu on the website header adds a touch of flair, making it easy for visitors to navigate to the different sections of your site. Here, they include pages dedicated to albums, singles, interviews and contact details. Parallax scrolling is applied consistently throughout the template, which creates a stunning transition as you scroll down to view more content. The dynamic experience of it all is amplified by a hover effect applied to the text headers. Hover effects will change the color of selected content as users scroll over it - a detail that detail makes clicking through more enticing. 02. Soul Artist This template is perfect for musicians who want their music website to embody a minimalist style while showcasing your talent. Ample homepage real estate is dedicated towards putting the musicians themselves in the spotlight, with space to add a high-quality image of yourself or your band, along with a text box for a short bio so you can immediately introduce yourself to visitors. Fans don’t have to browse for long until they find your tunes and share them with your friends, since you can add your latest latest album to the homepage. Here, the playlist design perfectly matches the simple nature of the template. Wix Music gives you to the option to customize your playlist’s appearance by letting you change the design of your music player  - your can switch up the colors and modify the font, too. Of course, adding an image of your album cover is a great way to make it official. 03. Rock One Pager Videos have become an increasingly popular element to include in the design of music sites. Not only used for conveying information, adding videos to your website will improve its aesthetic appeal. In the case of this template, the video background generates an artistic effect that continues throughout the page. While using Wix Music is an easy way to facilitate sales, you can post your music on platforms like Spotify or Apple Music as well. Adding a social bar to the side of your site’s homepage, like we see here, will make it easy for users to find you on these platforms. Another notable aspect of this template’s design is the rocking contrast between the colorful highlights used against the rest of the black and white theme. 04. Jazz Musician Artists can show off their skills and accomplishments with a touch of class using this music website template. The elegant color scheme sets the tone for the site, and a full page background image makes it even more intriguing. Multiple text boxes give this homepage an original layout while leaving space to include important updates for fans and visitors to the site. Parallax scrolling puts this text in the forefront, but allows us to keep our eyes on the gorgeous background image as we read. Overall, this template provides a great example of how different visual elements color can complement each other, resulting in a cohesive website design. 05. Electro Pop Singer   A picture’s worth a thousand words, so when you have an impressive image to show off - let it do the talking. With this template, the visual emphasis is on the background image of the homepage, providing a great opportunity to display a high quality press photo. On top of that, a simple navigation menu seamlessly directs visitors to the rest of the site’s content. Artists who want to share more than music with their listeners should consider adding a blog  to their music website. Including an attractive blog section, this template will allow you to give special content to your beloved fans. It’s a great opportunity to write about your musical technique, inspiration and upcoming projects - keeping your community involved in your work and connected to your process. Another star element of this template is its contact page, which includes space for the musician’s own details while including an effective contact form design for visitors to sign up for a mailing list. 06. The Band This template just screams cool, thanks to its retro colors and imagery. In fact, it’s a good reminder that your musical style can always manifest itself visually when creating a music website. Adding a frame to the background image, like we see here, can add even more character to the site, emphasizing the personality of your band. Without getting distracted by the chic design elements, let’s remember what’s really important: sharing your music. As users scroll down the homepage, a large call-to-action button reads “Listen to our music.” That’s one savvy way to entice website viewers to navigate on over to the music page of your site. 07. Press Kit Dedicated entirely to promoting your music online , this one-page website template is perfect for showcasing your music career highlights and EPK deck. As visitors scroll through the sleek design of your website, new elements - such as your bio, music samples, event schedule and press release - will be revealed to them. Notice how the images of the photo gallery can be downloaded by visitors. This is great for press who want to share images of your band online and can be implemented by adding a document button  to this section. Last but not least, the template’s website footer leaves space for including essential contact details for getting in touch, as well as a sign up form for press, agents and fans who want to reach out after being impressed by the details included in your amazing music website. Learn more: Best AI website builder  Best website builder for small business Best one-page website builders Personal website builders  Free website builders  Cheap website builder  Best membership websites Best mobile website builders   Best sports website builders Website footer examples How to create a music website with Wix: Here’s how you can create your own music website:   Log in to your account or sign up for free .   Choose a music template to edit.   Edit text and add your name.   Click on the Wix Music  player or go to Add > Music > Wix Music to add one.   Select Manage Your Music to create an album, single or playlist.   Upload multiple tracks in MP3, WAV, FLAC or ALAC.   Choose to stream, download or sell - commission free.   Customize your Wix Music player.   Add your band info, upload images, videos and more.   Publish your site and connect to your own domain name . Learn more: How much does a website cost How to create a music website FAQ Do musicians need a website? Yes, especially in today's digital age. A website is your online home base , showcasing your music, connecting with fans and even selling directly.  How to sell your music on your website? Build an online store: Wix integrates seamlessly with your website, making it easy to sell music and merch. Offer different formats: Provide digital downloads, CDs and even vinyl if your audience demands it. Bundle deals and exclusive content: Encourage purchases with bundle offers and bonus tracks for website buyers. Highlight reviews and testimonials: Showcase positive feedback from fans and critics to build trust. What should a musician website look like? Keep it visually appealing: Use high-quality photos and videos that reflect your music and brand. Easy navigation: Make it easy for fans to find your music, bio, tour dates and contact information. Mobile-friendly: Ensure your website adapts seamlessly to different screen sizes for on-the-go fans. Embed your music: Let fans listen to samples or full tracks directly on your website. Integrate social media: Share your website on social platforms and encourage social sharing from your website. How much does it cost to build a music website? The cost of building a music website can vary depending on your budget and needs. If you use a DIY website builder, you can expect to pay anywhere from $10 to $50 per month for hosting, domain registration and premium features like music players or online stores. Hiring a professional designer may start at a few hundred dollars and go up depending on customization and functionality. Be sure to account for additional costs like licensing music or integrating eCommerce tools if you sell tracks or merchandise. Should I make a website for my music? Yes, creating a website for your music is a smart way to showcase your work, build your brand and connect with your audience. A dedicated site gives you full control over how your music, videos and events are presented while offering a platform for selling merchandise or tickets. Can you play music on a website legally? You can play music on your website legally, but it requires securing proper permissions or licenses. If the music is copyrighted, you need to obtain a license from organizations like ASCAP, BMI or similar performance rights groups. Alternatively, using royalty-free music or your original tracks eliminates the need for licenses. Always verify usage rights to avoid potential legal issues or takedowns.

Mad Men ’s Don Draper tells us that “advertising is based on one thing— happiness.” Since everyone is focused on the pursuit of happiness, it’s no wonder that businesses seek persuasive copy that promises to meet their customers’ needs. The written word has the power to transform people’s minds about a product or service, to convince them to think differently about something, to propel them to perform a certain action and so much more. Companies harness the power of the written word across their various marketing assets. Indeed, strong copy forms the backbone of nearly all branding efforts, from deciding to create a website to advertising online. For that reason, professionals in all industries should familiarize themselves with copywriting basics as part of growing their business. Here’s the complete beginner’s guide on how to write effective copy. What is copywriting? Copywriting is the activity of writing texts for advertisements or other promotional material. A key component of content marketing , copywriting combines the art of the written word with the science of advertising. Think about copywriting as a call-to-action but on a larger scale. The goal of copywriting is to evoke emotions in potential customers that compel them to buy or learn about your product or service. Copywriting appears across a wide range of marketing and branding assets. This includes online ads (think website banners, pop-ups and social media ads), website content , email newsletters, print ads, physical advertising spaces and landing pages. It’s also the backbone of scripted, auditory marketing materials, such as promotional content on radio, TV and podcasts. A good copywriter demonstrates a deep understanding of a business’s target audience, delving into their psychology and learning how to persuade them with the written word. Copywriters can either be part of a marketing department within an organization, work for an advertising agency, operate independently as a freelancer. Learn more about how to build a copywriting portfolio  of your own. 10 tips for writing copy that sells Given the crucial role copywriting plays in marketing and advertising, every business professional should have an understanding of the most important copywriting principles. These 10 proven methods that will help you write original, persuasive copy for your product or service. Craft a compelling headline Write from a fresh perspective Know your target audience Respect the customer Emphasize your value proposition Be clear and concise Prioritize benefits over features Use the AIDA model Overcome customer objections Delve into your audience’s psychology 01. Craft a compelling headline Your first order of business is to craft a headline that will grab your audience’s interest. Arguably, your headline is the most important part of your copy. Statistics have shown that about 80% of people read headline copy, but only 20% will read the rest. To create the best possible headline, start with the four U’s: Useful: Lead with a benefit that your audience won’t be able to ignore. Urgent: Show your audience why they need to take advantage of your offer right away. Unique: Tickle your reader’s curiosity by explaining why your solution is one-of-a-kind. Ultra-specific: Use numbers in your title, as they build credibility and are proven to boost conversions. This case study by ContentVerve shows just how critical headlines really are. A simple tweak to the landing page headline of a local Scandinavian gym led to a 38.46% increase in memberships. For more inspiration, try out this blog title generator to help spark new ideas. 02. Write from a fresh perspective With so many marketing messages coming at us from every possible direction, consumers are accustomed to blocking them out. That’s why brilliant copy has to surprise the reader by using different approaches and angles that they didn’t see coming. Readers tend to predominantly focus on the first two paragraphs they see and read in a horizontal movement—what is termed as an F-shaped pattern . For that reason, effective copy should include the most important points at the very beginning. Use the first few lines of your copy to jolt your audience with a fresh perspective, and infuse your content with emotion to show them why they should care. 03. Know your target audience According to the legendary British advertising executive, David Oglivy, “advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals." A copywriter can’t simply trust their gut instinct. They have to employ a data-oriented approach and have a thorough understanding of who their customer is and how the product solves their problems. When dreaming up website content ideas, try to get into your customers’ minds and see from their perspective. One helpful way to do this is by creating buyer personas, or fictional representations of your ideal customers. Your buyer personas should include details such as demographic information, geographic location and career. This will give you a better understanding of the kinds of people you’re targeting with your product, also known as your target audience. Once you form a deep understanding of your audience, you’ll be better equipped to tap into their wants, passions and dreams. That way, you’ll be able to create copy that directly speaks to their needs. This not only includes offering them solutions relevant to their interests and lifestyles, but also using language and cultural references that are familiar to them. 04. Respect the customer To quote Oglivy once more, “the consumer isn’t a moron; she is your wife.” As such, your copy should show them consideration and respect. While you should be direct, beware of coming across as pushy or aggressive. Well-crafted copy speaks to consumers as friends, which in turn makes the brand likable and builds trust in the company. Furthermore, good copywriting is strong enough on its own. It should be truthful rather than mislead customers. With that in mind, avoid over-exaggerating product benefits, using false or misleading testimonials, or talking down to your readers. If you wouldn’t send your copy to your loved ones, it shouldn’t be sent to strangers either. 05. Emphasize your value proposition A value proposition is a sentence that tells your visitors why they should buy a product or service from you, rather than from your competitors. Note that this is different from your slogan. Essentially, it’s a unique identifier that shows why your offering stands out. Getting this message across is critical to writing copy that converts. In fact, value propositions are so crucial to an ad’s success that in a test conducted by QuickSprout, they found that they can help boost conversion rates by over 10%. Don’t over complicate matters - keep your value proposition short, clear and direct. Examples of great value propositions include: Slack : Be more productive at work with less effort. Evernote : Keep your notes organized and effortless. Zoom : Flawless video, clear audio, and instant sharing. All your marketing materials should include your value proposition, as this helps persuade customers and is also a good practice for establishing your brand identity. The process wording of this proposition can vary, but you should include some form of it on crucial assets such as online and print ads, landing pages, and the homepage of your website. 06. Be clear and concise “Murder your darlings” is a phrase coined by English writer Sir Arthur Quiller-Couch in his 1916 book On the Art of Writing . It serves as a metaphor for how you should approach the editing process. One of the most important principles of good writing, the idea is to edit your work objectively and without sentiment, keeping it simple and direct. Clarity and concision are the building blocks of powerful copy. Be ruthless with your edits: Avoid using industry terminology that your audience won’t necessarily understand or relate to, and rid your copy of excess descriptors, adverbs and fluff. 07. Prioritize benefits over features A big mistake people make when selling a product is focusing on the product’s features rather than its benefits. Don’t simply describe the product in your copy. Instead, explain what your product can do for customers and how it can better their lives. Then, connect that to the experience of using the product. Contextualize your product’s features by directly tying them to the benefits. 08. Use the AIDA model Developed in the late 19th century, the AIDA model is used to describe the steps a customer goes through when purchasing a product. This is a useful formula to consider when you’re trying to get past writer’s block as you create your copy. The acronym AIDA stands for: Awareness: Begin each piece of copy by grabbing customers’ attention with an eye-catching headline or opening sentence. Explain what your product does, and make your value proposition clear from the beginning. Interest: Then, pique your prospect’s interest in the product or service that you’re selling so that they keep reading. For example, you might provide a compelling statistic. Desire: Next, build their desire to purchase your offering. Show your audience how badly they need your product or service, and how it will change their lives for the better. A great way to do this is by providing a clear list of the product’s benefits. Action: At this point, make it easy for customers to close to the sale or otherwise convert. For example, you might have a CTA that takes them directly to a product page or signup form. Follow these steps with all your copy, and you'll be creating evergreen content for your audience to enjoy for years to come. 09. Overcome customer objections Let’s say a potential customer sees your copy and understands your value proposition. Still, they might have concerns: Can they trust your brand? Will your product really be all that it claims to be? Will it arrive on time or at all? At this point, it’s crucial that you acknowledge and empathize with your reader rather than ignore their gnawing objections. You need to build mutual trust between you and your audience. One way to do this is by adding a guarantee that will prove to your reader that they can only gain from this deal and have nothing to lose. You can offer free trials, for example, to help seal the deal. Testimonials from happy customers are another effective way to respond to people’s hesitation and assuage their concerns. 10. Delve into your audience’s psychology The way you craft your copy can increase the perceived value of the product you’re selling. For example, companies that add a payment in installment section to their copy (and make it more prominent than the full price) make the product appear cheaper. With short-form content such as emails, ads and landing pages, create cliff-hangers that speak to your audience’s desire for story. For example, you might conclude an email with an important question - and then delay the answer to keep your readers riveted and engaged. To paraphrase Margaret Atwood, don’t wait for perfection because you won’t end up writing anything. Copywriting is all about being original and inventive - and that involves taking bold risks and learning from your mistakes. Use these tips as guidelines for your own experimentation and creativity.

Turn your ideas into a website you love with Wix →   Over the past twenty years, I’ve learned some of my most important website building lessons the hard way. When I built my first site, I had no idea what I was doing, and that turned out to be a gift. It forced me to understand what truly matters online: not perfection or complexity, but clarity. I’m a physician by trade, not a developer. But between medical school, clinical work and late nights exploring technology, I’ve built more than a dozen websites, some for fun, others for businesses and a few just to test ideas. Through it all, one lesson has stayed constant: simplicity wins. If you’re ready to experience that for yourself, try a free website builder  and see how far clarity can take you. Whether you’re looking to launch a business website or testing an idea, you can learn how to make a website from scratch . Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can design, customize and launch a professional website in minutes. Everything about Wix is built to simplify the process so you can focus on what really matters: bringing your ideas to life. Ready to make it happen? Start creating the website you’ve always envisioned today. TL;DR: website building lessons After two decades and dozens of websites built from the ground up, Dr. Pouyan Golshani has learned one enduring truth: simplicity wins online. In this post, he shares seven hard-earned lessons, from defining a clear purpose to using the best website builders , like Wix, to move fast, stay authentic and keep your site evolving. 7 website building lessons Start with a clear purpose Choose tools that let you focus on content, not code Don't chase design trends, chase authenticity Build for mobile first, not late Let AI help, but keep your voice Update often, even if it's small Measure feelings, not just clicks 01. Start with one clear purpose Whether you’re a restaurant owner, therapist or designer, your website should answer one question in five seconds: what do you do, and how can I reach you? Most small business owners overload their homepage with every service they’ve ever offered. They forget that a visitor’s attention span online is shorter than a text message. If someone can’t figure out your purpose immediately, they leave. When I built my medical directory site, I made the mistake of listing every possible specialty, pricing model and technology stack. It looked impressive but confused everyone. Once I simplified it into a single headline: “Find and connect with trusted physicians in seconds,” engagement tripled. Your website isn’t a resume. It’s a welcome mat. Learn more: What is the purpose of a website How to build a homepage Best homepages 02. Choose tools that let you focus on content, not code For non-technical owners, platforms like Wix  are game-changers. You don’t need to hire an expensive developer or learn HTML to create something beautiful. What matters is choosing a tool that gets out of your way so you can tell your story. When people ask me where to start, I tell them: start where you can move fast. Even simple WordPress hosting or an all-in-one builder like Wix can take you 90% of the way. The rest is iteration. You don’t get points for complexity, you get results from momentum. Did you know?   Nearly three‑quarters (74 %) of people who’ve built a website in the last year used a website‑builder service rather than coding from scratch. 03. Don’t chase design trends, chase authenticity In medicine and business alike, people can feel when something’s real. The same applies online. Clean, honest design builds trust far faster than flashy animations or endless stock images. Pick colors that reflect your brand’s tone. Use real photos of your space, your team or your work. A visitor doesn’t want to be impressed, they want to feel connected. When I launched my consulting platform, I hired a designer who showed me ten sleek layouts. The one I chose had the least polish but the most sincerity. It felt human, not corporate. Visitors stayed longer and conversions improved. "If you have a brand, make sure your website aligns with it. This includes matching your brand colors, properly positioning your logo and making sure your business name is clear and easy to understand. People should immediately recognize your brand and know where they’ve landed when visiting your site." - Dafna Rabin, Wix Templates design team lead Create one of the best websites  for your business by learning how to design a website  that feels authentic, reflects your brand and truly connects with your audience. 04. Build for mobile first, not last Mobile devices accounted for over 60% of global website traffic . If your website isn’t easy to scroll, tap or load in under three seconds, you’re invisible. I learned this after realizing most of my real-estate investor traffic came during lunch breaks or commutes. Once I simplified layouts and increased my mobile website speed, my leads doubled without a single ad. This is a perfect opportunity to explore how to make a website mobile friendly and ensure it works seamlessly across devices. If your font looks too small or your call-to-action button is hard to tap, fix that before you worry about SEO. User comfort is SEO. Learn more: What is a mobile website? Best mobile website builders Best website builders for SEO Best mobile websites Mobile templates 05. Let AI help, but keep your voice AI tools , from ChatGPT to Wix’s own text and image generators, can save enormous time. Use them to brainstorm copy, create a logo or polish headlines. But always reread what they produce and inject your tone back in. I use AI as an assistant, not a ghostwriter. It’s great for speed, but connection comes from your humanity. Tell small stories: the moment you started your business, a mistake you learned from, a happy client. Those details make people stay. 06. Update often, even if it’s small Websites age quickly, like unwatered plants. A monthly website update refresh—new photo, new blog, updated hours—keeps search engines and visitors engaged. You don’t have to redesign. Just keep breathing life into it. Google notices. So do people. “Even small updates make a big difference. Fresh content shows visitors and search engines that your site is alive, and that your business is active and reliable.” - Sharon Hafuta, SEO blog editor at Wix 07. Measure feelings, not just clicks Website analytics are useful, but they don’t tell the whole story. The real metric of success is whether your website makes people feel they’ve found someone who understands them. I’ve built data dashboards and SEO experiments: they’re important. But the most powerful response I ever got came from a single line on my medical site, “You’re not just a number here.” That one sentence turned visitors into patients. Keep learning: your website grows as you do The best website building lessons don’t end once your site goes live. Every update, every new page, every user comment teaches you something about what works (and what doesn’t). The key is to treat your website as a living project, one that evolves with your business, your audience and your goals. Revisit your analytics regularly, test new layouts, refresh old copy and keep experimenting with tools like Wix's free AI website builder . The more you explore, the more confident and creative you’ll become. What to review Why it's important How often Quick win Website analytics Understand what pages perform best and where visitors drop off. Monthly Use heatmaps or Wix Analytics to spot improvement areas. Design layout Keeps your site modern and easy to navigate. Quarterly Test one new layout or section per quarter. Content & copy Ensures your message stays relevant and aligned with your goals. Monthly Update headlines or add a new blog post. SEO performance Helps your site stay visible and competitive in search results. Monthly Refresh meta titles and add trending keywords. Meet the author Pouyan Golshani, MD  | Interventional Radiologist & Founder, GigHz and Guide.MD Pouyan combines over two decades of experience in medicine, materials and markets with a passion for clear, human-centered technology. He’s built and tested dozens of websites, from medical directories to tech startups, and continues to share practical, real-world lessons to help others create websites that communicate with clarity and purpose. Website building lessons FAQ What are the most important website building lessons for beginners? The top lessons include defining a clear purpose, choosing tools that prioritize content over code, building for mobile first and keeping your website authentic and updated. These foundations ensure your site grows with your goals. How do I start learning website building lessons without coding? Use an AI website builder or no-code website builder like Wix, which lets you design, publish and customize without technical skills. You’ll focus on storytelling, visuals and structure, the real building blocks of a great site. How often should I update my website? Because over 60% of all web traffic now comes from mobile devices. A mobile-friendly site improves user experience, boosts SEO features and keeps visitors engaged longer. What’s the biggest website building lesson after 20 years of experience? Simplicity wins. The most effective websites communicate clearly, use authentic visuals and evolve continuously with your business.

Your name idea deserves a home. Secure your domain now → Choosing the right name for your pet business gives pet owners a feel for how you treat their furry (or feathery) family members. A name that hints at trust fun or adventure can make people stop scrolling and pick up the phone. When you pick a pet business name, think about how it will look on leashes collars or paw-printed business cards—and make sure your business website and domain match, so clients can find you easily. Naming your pet business just got a whole lot easier . The Wix Business Name Generator gives you custom, on-brand ideas fast—along with the tools to bring your idea to life. When naming a pet sitting business , aim for something fun and memorable that shows you care. Think cozy and friendly like 'Cozy Paws Collective' or adventurous like 'WanderPaws.' Playful twists work too, like 'Sit Happens' or 'TailTime Co.' Keep it simple, catchy, and full of personality. 80+ pet business name ideas to get you started Unique pet business names Catchy pet business name ideas Professional pet business names Location-based pet business names Modern pet business name ideas Timeless pet business ideas Clever pet business names Funny pet business name ideas Unique pet business names 1. Pawsome Adventures 2. Furry Friend Hotel 3. Pet Paradise Playhouse 4. Whisker Wonderland 5. Bark Bistro 6. Meowland 7. Tail Wag Tales 8. Feathered Fantasia 9. Finned Fiesta 10. Pawprint Pizzazz Read also: How to make a veterinary website Catchy pet business names 1. PetPulse 2. Waggle Wonders 3. Purrfection Pet Parties 4. Creature Comfort Catering 5. Snuggle Snacks 6. Fins 'n Feathers  7. Tail Spin Treats 8. BarkBlitz 9. Whisker Whirlwind 10. Hoof and Howl Happenings Found the perfect name for your business? Lock in your domain  before someone else does. Your dog business name needs to capture all the joy of walks treats and wagging tails. Think paws tails or fetch – then twist them into something unforgettable. Go playful, like 'BarkHaus.' Or maybe something fancy yet fun, like 'Velvet Paw Society.' Professional pet business names 1. Elite Pet Elegance 2. Creature Craftsmen 3. Pet Prodigy 4. Posh Paws Professionals 5. Precision Pet Palates 6. Royal Reptile Services 7. Creature Connoisseur 8. Pro Pet Provisions 9. Exotic Edibles Events 10. Executive Exotics Location-based pet business names 1. [City/Neighborhood] Pet Pampering 2. [City/Region] Pet Elegance Events 3. [City] Pawsome Gatherings 4. [City/State] Tails & Traditions 5. [City/Neighborhood] Feathery Festivities 6. [City] Pet Oasis 7. [City/Region] Finned Fiestas 8. [City/State] Exotic Engagements 9. [City/Neighborhood] Pawfect Pleasures 10. [City] Pet Connections When naming your pet shop , focus on words that capture the variety and personality of your animals. Use fun, curious or nature-inspired themes like 'Whisker World' or 'Bark & Berry' to make your shop feel inviting. Combining familiar pet terms with unexpected twists can make your name stand out and spark interest from pet owners. Modern pet business name ideas 1. Urban Pet Play Experience 2. Posh Pet Parties 3. TechTails Pet Services 4. Trendy Tail Treats 5. Digital Den Delights 6. Edgy Exotic Events 7. Modern Menagerie Moments 8. Pet Innovation Co. 9. CyberSnuggle Services 10. Purrfectly Geeky Gatherings Timeless pet business names 1. Classic Creature Comforts 2. Time-Honored Tails 3. Heritage Pet Hospitality 4. Creature Classics Collective 5. Vintage Vibe Veterinary 6. Nostalgic Nuzzles 7. Traditional Tail Treats 8. Pet Legacy Services 9. Evergreen Exotics 10. Ageless Animal Affairs When naming your pet grooming business , first define the vibe you want: luxury, playful or approachable. Then pick words that capture that mood. For example, 'Velvet Coat Studio' suggests high-end, while 'Shear Magic' is fun. Mix descriptive terms with creativity. Clever pet business names 1. Pawty Perfection 2. Creature Charades 3. Snuggle Brainwaves 4. Pet Puzzle 5. Savvy Snack Solutions 6. Witty Whisker Networks 7. PetCrafty Creations 8. Tail Twist Treats 9. Snuggle Brainstorms 10. Creature Conundrum Funny pet business name ideas 1. PetComedy Central 2. Laughable Leashes 3. Paw-ty Chuckles 4. Chuckle Creature Cuisine 5. Hilarious Howls Happenings 6. Funny Fins Fiesta 7. Laugh Lines Pet Services 8. Whimsical Whisker Affairs 9. Grin and Grub (for small animals) 10. Paw-ty Buffoonery Found your perfect pet business name?  Claim your domain with Wix in minutes, set up a custom website and business email and enjoy secure hosting, full privacy and 24/7 support—all in one place. Examples of pet business names Ruff Dayz Pet Care This dog walking business cleverly combines a fun play on words to convey its focus on caring for and walking your dog. Rocky’s Rescue Treats LLC. This all-natural dog treat business uses alliteration to make their business name catchy and memorable  Learn how to make a pet website For a pet photography name , consider the feeling your photos create and the pets you capture. Use words that hint at emotion, personality or storytelling—like 'TailStory' for playful portraits or 'SoulPaw Studios' for intimate artistic shots. How to choose the right pet business name in 4 steps Choosing the perfect name for your pet business takes thoughtful consideration. Follow these tips to make an innovative but professional decision that reflects your brand and business. 01. Consider your target audience Understand your target clientele and tailor your name to appeal to their pet preferences. For example, if you're targeting pet owners of exotic animals, consider a name that reflects that niche. All of this should be included in your pet business plan .  02. Consider your brand identity The essence of your business’s philosophy and purpose should be conveyed in the name of your pet business. For example, are you a high-end luxury pet spa in a city or a more rustic doggy daycare on a farm? Additionally, incorporating your niche in your name would be a smart choice for branding purposes.  03. Be creative Embrace creativity to make your pet business name stand out. This might mean a lot of brainstorming, combining words and working with a business name generator to further inspire your small business name idea .  04. Test your name ideas Gather feedback from friends, colleagues and pet owners to refine and select the best name for your pet business. Consider what name appeals to them, what name doesn't and what options it leaves you to work with in terms of coming up with your name when starting your business . Remember these additional tips: Avoid generic names. Keep the name easy to pronounce and memorable Check name availability for trademarks and domain registration . Looking for more business name ideas? Coaching business name ideas Cleaning business name ideas Hotel name ideas Creative portfolio names Architecture business name ideas Catering business name ideas Sports business name ideas Finance business name ideas Print on demand business names Pet business names FAQ Why is choosing the right name so important for my pet business? Choosing the right name for your pet business is crucial because it serves as the first impression for potential clients. A well-crafted name sets the tone for your brand, aids in marketing efforts and significantly influences how customers perceive your pet services. A memorable and relevant name can contribute to the success and growth of your pet business. Should I think about further expansion and scale when choosing my business name? Yes, it's advisable to consider future expansion and scalability when choosing your pet business name. Select a name that can accommodate potential growth and diversification of services. Avoid overly restrictive or niche-specific names that may limit your business's adaptability as it evolves. Can I change my pet business name in the future? While it's possible to change your pet business name in the future, it's generally better to choose a name you can commit to for the long term. Changing a business name can be logistically challenging and may result in client confusion. If a name change is necessary, plan it carefully, communicate it effectively and update all relevant materials and platforms. Can I use my own name for my pet business? Using your own name for your pet business is a personal choice. Some pet service providers opt for a personal touch, especially if their reputation is a significant selling point. However, consider the scalability and branding implications of using your name. If you plan to grow beyond a personal brand, a more versatile and descriptive name may be beneficial. What are some good names for a pet shop? 1. Paws & Whiskers 2. Furry Friends Pet Shop 3. Happy Tails Pet Store 4. Pet Paradise 5. Critter Corner 6. Wet Noses & Wags 7. Animal Antics 8. Purr-fect Pets 9. The Pet Emporium 10. Best in Show Pet Store 11. Wagging Wonders 12. Pet Haven 13. Critter Craze 14. Fluffy Friends 15. All Creatures Great & Small What are some good names for a dog walking business? Wagging Walkers Paws in Motion Happy Hounds Walkers Leash Leaders Tails on Trails Pawsitive Strides Bark & Stroll Doggie Steps Fur-Ever Walks Wag & Wander Rover's Rambles Puppy Parade Tails & Trails Happy Feet Walkers Best Paw Forward

A combination of eCommerce growth and changing attitudes has opened the door for entrepreneurs that want to sell vintage, but don’t have the budget for brick-and-mortar business ideas . With an eCommerce website, vintage sellers can launch and grow an online business quickly and on a relatively lean budget. For those who already sell vintage in a physical store, an online presence opens up a whole new world of customers. While some shoppers buy vintage as a style statement, others have turned to vintage one of the best eCommerce business ideas , as an alternative to fast fashion, and an easy way to reduce their carbon footprint. According to an industry report from thredUP , an online marketplace for secondhand clothing, the resale economy is estimated to grow 11 times faster than the broader retail clothing industry by 2025. This radical change in shopper behavior is making waves in the fashion industry, causing manufacturers and retailers to rethink their outdated practices. Whether you’re starting a business  from scratch, or you already have a brick-and-mortar store, this complete guide will show you how to sell vintage clothing online, how to make money as a reseller  and how to make the website  to bring it to life. How to sell vintage clothing online Research vintage clothing business ideas   Choose your business niche   Build your brand   Fund your vintage clothing business   Source your vintage clothing   Store and manage your inventory   Set your pricing   Photograph your vintage stock   Build your vintage online store   Set up your shipping and packaging Market your vintage store   01. Research vintage clothing business ideas Before beginning your eCommerce journey and exploring  how to start a clothing business , take some time to research vintage clothing, brainstorm clothing business ideas and clarify your vision for your ideal online vintage store. Decide what you’re going to sell, why you want to sell it, and create a plan for your vintage business. What is vintage? The words “vintage,” “antique” and “retro” are often used interchangeably, but there is a distinct difference. Let’s get some definitions out of the way: What is “vintage” clothing? Vintage” clothing is any garment between 20 and 100 years old. What is “antique” clothing? “Antique” clothing is any garment over 100 years old. These pieces are usually quite rare, delicate and may need specialist care and attention. What is “retro” clothing? Retro clothing is clothing produced today, or in the past 20 years, that consciously imitates vintage style. Why do people buy vintage? In this world of fast fashion, ubiquitous clothing trends and social media channels saturated with identikit shopping hauls, an increasing number of people are searching for ways to stand out from the crowd. Clothing is the ultimate way to express your personality without saying a word and, while it’s fun to experiment with fashion and embrace trends, many strive to be different. Vintage clothing is just that. It’s original, unique, and more often than not, it’s high quality and was made to last. Some pieces are in high demand because they represent a pivotal time in history: the mod miniskirts of the swinging ‘60s, the suede fringed jackets and psychedelic maxi dresses of the free-loving ‘70s, the flannel shirts and band tees of the ‘90s grunge era. There’s also an element of romance and intrigue in buying a vintage piece of clothing. It has a past and a story. Who was the person who originally wore the garment, and what was their life like? Aside from looking good, vintage appeals to shoppers who are looking to make more sustainable choices. We’ve come to understand the environmental impact of the fashion industry and are beginning to embrace sustainable alternatives, just as we’ve done with renewable energy, electric cars, and reusable coffee cups. Wearing vintage saves old clothing from the landfill, where many garments—particularly man-made fabrics—don’t break down. Learn more: eCommerce website examples 02. Choose your business niche You don’t need to choose a highly defined niche to be successful at selling vintage. You can sell a mix of styles from a range of decades and find a wide audience However, if you’re particularly passionate about a specific clothing style or era, consider taking a more focused approach with the following niches: A specific decade: If you have a passion and interest for a particular decade—the over-the-top glamour of the 1980s or the relaxed boho styles of the 1970s, for example—why not refine your focus. Use your knowledge to source great pieces and position yourself as a go-to online store for decade-specific clothing. Party dresses and occasion wear:  If you’re drawn toward sequins, velvet or great tailoring, and you have little interest in casual clothing, consider specializing in the more glamorous side of vintage wear. You could even offer personalized online styling services for shoppers looking for style guidance ahead of a big event. Designer vintage with clothing rental options: Designer vintage clothing can often rise in value as it ages, making it a particularly lucrative business, providing you can source a regular supply of pieces. Your target audience will have a bigger budget, but you’ll also need to invest a lot of money to build up your inventory. Get more return on your investment by offering a clothing rental service, making designer vintage more accessible to all. Trend-led vintage: Fashion designs on today’s catwalks are frequently based on designs from decades gone by. Pay attention to the trends popping up at fashion shows, in the streets, and on social media, and source to meet that demand. Reworked and up cycled vintage clothing: Sellers in this niche frequently save vintage clothing and scraps from landfill. If you’re handy with a sewing machine and have creative ideas that’ll give tired vintage clothing a new lease on life, then this niche is for you. Casual and sportswear: The demand for casual clothing and sportswear is a trend that will endure, with many millennials now choosing vintage options over contemporary brands. Meet that need by sourcing fleeces, branded sweaters, t-shirts and jeans from vintage wholesalers around the world. Vintage by the kilo: Appeal to budget conscious shoppers by selling vintage clothing by weight rather than individual pricing. This way you’ll turn over low-cost stock quickly and your shoppers will get a bargain. Vintage bridal wear: Brides looking for a unique alternative to traditional wedding dresses will often seek out vintage styles. If you can handle the pressure of working in the wedding industry, then this might be the avenue for you. Being an excellent seamstress—or working with one—will give you an edge in this niche. Vintage jewelry and accessories: Selling accessories alongside clothing can be a great additional income stream for any vintage seller. Some sellers decide to focus solely on accessories, sourcing anything from handbags and shoes to Rolex watches and fine jewelry. Whichever accessories niche you choose, having in-depth knowledge within the field can give you a competitive edge. Dead stock vintage: On your sourcing journey, you might come across vintage garments—sometimes in bulk—that have never been worn and still have their original tags. Commonly known as dead stock, this is an appealing option for shoppers who want sustainable fashion options that haven’t been pre-worn. By the Moon Vintage , a Wix merchant, found its niche selling “premium romantic vintage.” Shoppers instantly get a feel for the store’s aesthetic from the font, the soft color palette of the home page, and of course the images—there are lots of natural fabrics, frills, lace and broderie anglaise shot in a beautiful warm light. In the blink of an eye, small details like these communicate exactly what we can expect from this store.   03. Build your clothing brand Once you’ve figured out the type of vintage you’re going to sell, you’ll need to find your target audience. Are they on Facebook, Instagram or TikTok? Start building your social presence and dedicate time to engage with a local and international community of vintage sellers and buyers. You could position yourself as a vintage expert, you could share insights into your personal collection, or share old-fashioned images that fit your vintage aesthetic. Once you’ve built up a following, use polls or Q&As to do some market research, offering a store gift voucher or discount for those who participate. Take some time to develop a brand ethos, clothing brand name  and mission statement while starting your business . This can help guide your business in so many ways, from how you source stock to how you communicate with your customers. Why are you selling vintage clothing or accessories? Do you simply love the styles of a particular period? Do you hope to inspire others to embrace secondhand clothing? Or maybe you’re doing it purely for sustainability reasons. Why should shoppers choose your store? Think about your position in the market and what you want shoppers to gain from visiting your site and shopping with you. Example: “My mission is to stop clothing going into landfill, so I upcycle vintage clothing, and transform them into cool and wearable pieces using sustainable dyes and creative sewing skills.” “My mission is to bring you the best of vintage fashion from the 1980s— a time when no shoulder pad was too big, no color too bright, nor pattern too outrageous.” Henny Penny Vintage  doesn’t shy away when it comes to its brand ethos, proudly declaring, “We're giving fast fashion the middle finger!” on its homepage. This stance, combined with great product images shot in nature, cements its purpose as a store promoting sustainable fashion choices that are kinder to the environment. 04. Fund your vintage clothing business It’s entirely possible to start selling vintage on a very small budget. You can start by selling vintage clothing from your own wardrobe or someone else’s, reselling thrifted garments, or selling goods from a wholesale supplier with a low minimum order quantity. Having ready access to cash is preferable, so you’ll be able to source stock in bulk or buy a vintage bargain if one suddenly crosses your path. You’ll also need to set aside money for eCommerce business basics, like your online store, domain name, packaging, and any business licenses needed in your region. You can always bootstrap your business as it grows, reinvesting your money where it's needed as you make more sales, like buying more stock or renting a bigger studio space. If your savings aren’t enough for your business ambitions, look into getting a small business loan or acquiring an investor as a way to raise money for your business.   Looking for a low cost investment clothing business option? Consider clothing dropshipping. 05. Source vintage clothing Sourcing vintage clothing is often shrouded in secrecy and something that successful vintage sellers keep firmly to themselves. Many sellers build relationships with suppliers in the hopes of getting first dibs when it comes to choosing stock. This tight-lipped tactic is understandable given the rapid growth in eCommerce, online marketplaces and resale shopping apps, and the fact we’re all so interconnected. Vintage sellers from around the world are also potentially your competition. While we can’t tell you exactly where to find the best vintage clothing in the world, we can give you a few pointers for sourcing it. Experiment with different sourcing methods and find out what’s best for your business. Here are some of the paths you can take: Thrift stores Thrifting is a practice that requires tons of patience. It also helps to have a good eye for vintage materials, styles, and labels, especially when searching through large volumes of clothing. While sourcing this way can be time-consuming, thrifting has plenty of benefits too: Low cost sourcing method Fast and easy way to build your inventory Hands-on approach (you can touch materials and check for damage) Finding items with high resale value Top tip:  Do your research. Study vintage fashion trends and familiarize yourself with vintage brands and styles, so you’ll be able to distinguish vintage brands from contemporary or retro ones. Use online marketplaces like eBay, Wix eCommerce happens to have a native integration , or Etsy to familiarize yourself with vintage brand names. In the absence of a clearly identifiable vintage label, the material and cut can tell you so much. There are plenty of vintage fashion resources and forums online, too, if you need to delve a little deeper. Vintage wholesalers Many vintage sellers turn to wholesalers as a reliable way to source inventory, especially in large quantities. Vintage wholesalers have warehouses of vintage stock that have been processed, sorted and quality checked, so they’re ready for picking, packing and shipping. Here are some of the benefits of using a wholesale supplier: Access to wholesale pricing Access to a wide range of high quality vintage Source a large amount of stock quickly Great for businesses with a high stock turnover Opportunity to build beneficial business relationships A quick Google search for “vintage wholesalers” brings up almost 8 million search results. While it’s tempting to click on the first result on the first page and consider it a job well done, it’s best to dedicate some time to researching exactly what’s out there. What to look for in a vintage wholesaler: Positive reviews.  What are other sellers saying about them? The option to buy in-person or via video handpick.  Some wholesalers only sell bulk bales or choose garments on your behalf. A-grade stock. Do they sell other grades that may show signs of wear and damage? Premium branded clothing . Do they sell labels? Low minimum order quantity (MOQ).  What’s the minimum threshold you’re required to spend? Product categories.  Are you required to purchase from multiple categories? Location.  How long will the shipment take, and will you have to incur customs charges importing stock? To retain full control over the quality and standard of your inventory, you’ll want to choose a vintage wholesaler with quality, A-grade stock that allows you to handpick garments—in person or over video call— to fit your store’s aesthetic. Buying bulk bales is more suited to stores selling by the pound or if you’re upcycling vintage garments in need of repair. Before booking a buying appointment, ask for their MOQ and see if it’s in line with your budget. Wholesalers have to ensure that their time spent with you isn’t time wasted, but many are happy to offer low MOQs to help startups get up and running. Be sure to check out their Ts and C’s too. Some wholesalers require you to commit to purchasing from multiple product categories, which might not suit your business model, for example, if you only specialize in party wear. Finally, it’s easy to overspend, especially if you visit a warehouse or buy through a video call and you keep finding garments you love, so set a budget and don’t get carried away. These are just some key considerations you’ll need to take into account, but ultimately your business model or niche will guide your choice of wholesaler. Top tip:  Be aware of additional costs if your chosen wholesaler is overseas. Shipments crossing international borders can incur customs charges and taxes, which can vastly increase the cost of your shipment and impact your bottom line. eBay Sourcing via eBay is similar to thrifting—only virtually and potentially much more expensive. It requires time and patience, but once you understand how to use eBay well, you can make some amazing finds. Here are some reasons why eBay is a great place to find vintage. You can: Search and source very specific items Create alerts for specific items or brands Find vintage bargains Find rare or designer pieces Make offers or choose to bid via auction Reach out to the seller for more information or background story Once you’ve created an eBay account you can save items, make bids and create email alerts for product searches. eBay is a great resource for vintage sellers with a niche offering as you can use filters and keywords to narrow down your search by clothing style, decade or designer. Be prepared to scroll—a lot. Some people are unaware of the demand for the items they’re selling and might not include a brand name or era, so you’ll often need to scroll through product listings with a (metaphorical) fine toothed comb. But, you’ll be rewarded with vintage bargains. Top tip:  If an auction is due to end late at night when you’re tucked up in bed, you have two options: 1. Set an alarm and get up to outbid the competition or 2. If you’re currently the winning bidder, add another bid entering the maximum you’re prepared to bid. That way, if bidding continues as you sleep, other bidders will be automatically outbid until it reaches your maximum bid. Additional ways to source vintage clothing: Estate sales In the U.S., estate sales are a popular way to source vintage clothing, jewelry or accessories. Some estates can be a veritable goldmine of vintage and draw visitors from far and wide. Be prepared to haggle if there’s something you really love. To learn about forthcoming estate sales in your areas, find estate sale auction houses that allow you to subscribe to their website for notifications. Auctions Auctions can be a great place to source rare or designer vintage items. Search online for auction houses running vintage clothing auctions and sign up for alerts. It’s worth noting that on top of your winning bid price you‘ll also have to pay a buyer’s fee and VAT so be sure to factor that into your budget. Flea markets Flea markets are an exciting place for vintage and antique fans and a prime place to source a vintage bargain. Some markets are famously large, with thousands of vendors. Vintage sellers with bigger budgets will often travel cross county and even overseas to visit these famous fleas. If this treasure hunt-like approach appeals to you, do the math to see if you can still make a profit once you factor in the cost of your buying trip. Collectors or family members Once you’ve built up a reputation as a vintage seller, you’ll find that people will approach you if they have vintage items to sell. They could be private collectors, someone in charge of handling an estate, or friends and family clearing out their wardrobes. Some sellers advertise that they buy or consign vintage items from the public. You could buy an item upfront and resell at a higher price point or consign an item, so that you only pay the item’s owner if the product sells. 06. Store and manage your inventory Vintage clothing needs to be handled with care. While some vintage items are delicate by their very nature, others become more delicate with age. To sell vintage clothes at their best, you should endeavor to clean and repair each item, so it’s free from smells, stains, visible damage and ready to wear. Here are some tips for cleaning vintage clothing: Check the care label.  This should give you guidance on the best way to launder your clothes. If in doubt, take the fabric type into consideration and make an educated guess. Obey the rules.  If something says dry-clean only or hand wash only, it’s best to do just that. Many vintage sellers have rendered something unsellable by trying to cut corners. Handwashing is your friend . Use soap flakes or a gentle detergent to wash the garment and rinse well. Research fabrics and cleaning methods.  YouTube and Google are great resources if you’re prepared to tackle stains or age-related discoloration yourself. Use your bath.  Baths are a great way to soak a large stained garment and give it the space it needs. Don’t be alarmed if the bathwater turns gray or black with dirt. It happens. Invest in a steamer.  Steamers are a quick and easy wash to freshen up a delicate garment and remove wrinkles. Inspect each item thoroughly.  Hold it up to the light and look for rips or moth holes—anything that might diminish its value. Check seams, zips, hemlines and buttons to find anything in need of repair. Use a specialist service.  If the garment is particularly delicate or antique, consider getting it specially dry-cleaned. If it requires repairs, find a good tailor who you can work with regularly. Remember to incorporate these costs into the item’s retail price. Practice your sewing skills.  Ideally, you don’t want to outsource every small repair. Buy a sewing kit or sewing machine and learn to master the basics. Tips for inventory management and clothing storage As you build your inventory, your house, garage, or studio space can quickly start to feel chaotic. Managing inventory is vital to staying organized as your vintage business grows. Use a spreadsheet to keep track of your stock and unit costs Record and label the size, material, brand name and measurements for each garment Manage inventory using your website’s dashboard tool Sort products on your website by categories and collections Make space for your stock and invest in storage if needed Store garments in a temperature controlled environment, away from direct sunlight, to protect clothes from damage Separate clothing by category and arrange by size or color for easy identification Hang garments using padded hangers to avoid damage, rusting or tears Use well labelled shelving or clear damp-proof containers for foldable items Use acid free tissue paper to protect delicate garments like beaded or sequined clothing 07. Set your pricing In a traditional retail model you would carry out a break even analysis taking all of your costs into account and use it to price your products. But when it comes to vintage many factors can influence the final cost. Before you set your prices, think of your target audience, their demographics, and what they’re willing to pay. Other factors to take into account include the garment’s rarity, age, brand name and current market value. Some vintage items are incredibly sought after, so it pays to use Google and other online marketplaces to research the going rate for pieces like yours. Whether your online store appeals to budget-conscious millennials or affluent forty somethings, you’ll build up a loyal following of regular shoppers if you can keep your garments within a consistent price range. 08. Photograph your vintage stock Regular online shoppers know that product photography can make or break their purchase decision. We need closeups, we want to know how something moves, and when it comes to clothing, ideally we want to see what it looks like on a real human being. Even if you only shoot flatlays or on a mannequin, you’ll win a browser’s trust by sharing detailed images so they know exactly what to expect from that old and preworn garment. Great photography can set you apart as a vintage seller, especially on social media where it’s all about aesthetics. You can take a creative approach, experimenting with colorful backgrounds and interesting locations or keep it clean and simple. Do what fits your store’s ethos. Photography can often be one of the most time-consuming parts of being a vintage seller—you need to style clothing, take garments on and off, find good lighting, nail the right poses, get multiple shots of different angles, edit and resize—so you have to embrace the process or hire someone who’ll do it for you. What you need to get started: Smartphone with high-resolution camera Or a DSLR camera Tripod Bluetooth remote control camera shutter Simple lighting kit Seamless photo studio backdrop Photo-editing app Top tips for photographing vintage clothing Decide on your photography’s look and feel: Are you going to shoot on a model, a mannequin or on a hanger? Will you use a plain backdrop, your back garden or a special location like a busy street or vibrant mural. Do you want serious fashion imagery that emulates brands like Zara or H&M, or do you want to use fun and quirky photography? Great photography doesn’t have to be complicated. It’s all about the product. Plan your photoshoots: Pick the items you want to shoot and set aside the clothes and accessories you’ll need to complete each look. If shooting on location, you’ll have to be more prepared than if shooting at home or in your studio. It’s always best to shoot in batches—that way you can get a large amount of inventory done at once. Ahead of shoot day, ensure your items are clean, steamed and ready to go. If using a model or outsourcing photography, you’ll need to be comfortable creating briefs and giving directions, so everyone else has a clear picture of what you want. No budget, no problem: You can still take great photos—and film quality videos—as long as you have a smartphone that shoots in high resolution. If you’re shooting alone, selfie mode and a self-timer will be your best friend. If you can’t afford a tripod, get creative and find things to balance your phone on. (Masking tape it to the wall if you must.) And if you don’t have a lighting kit, shoot outside in daylight and use nature as your backdrop. Set up your studio: Whether you’re shooting in a large studio or a small corner of your bedroom, set up a space for your photoshoot. Position your tripod, use studio lighting if natural lighting isn’t available, get your background on point and line up the items to be photographed. Use apps and gadgets: If shooting on a DSLR camera, you can probably install an app that connects your phone to your camera. This is a great way to control the camera shutter if shooting alone. You can also use these apps to view images without having to look at the camera and instantly sync the ones you like to your phone memory. Use editing apps to crop and filter images, but, go easy. As tempting as it can be to turn up that warmth or highlight filter, you still want to accurately represent the product for sale. If you plan to shoot solo, use a remote-controlled camera shutter to make the process easier. This handy gadget syncs to your phone or camera shutter via Bluetooth and fits nicely in the palm of your hand, so it won’t ruin your shots. Use video to show movement: Is that leather jacket shiny or matte? Does that skirt swish or stay rigid? Your photography might grab a browser’s attention, but showing how a garment moves on a real person, can help seal the deal. Get those angles: What does the front, back, arm and collar of that jacket look like? Shoppers want to see every angle, so they can envision how it’ll be on them. Show the flaws: The majority of people buying vintage expect to see signs of wear. In order to become a trusted seller, be open about these imperfections. If there’s a stain that just won’t come out, a broken button, or a small pull in a wool jumper, take a photo so buyers know what to expect. Shoot the label: Vintage shoppers love a good label with the brand's logo and place of manufacture on it. It might even seal the deal on that sale. Sharing labels can also help when it comes to knowledge sharing in the vintage community. 09. Build your vintage online store Here comes the fun part: building an online store that represents the vintage vibe you want to portray. To make life easier, choose an all-in-one platform like Wix eCommerce that comes equipped with all the tools and features you need to start, run and grow a successful business. Design your storefront Just as you’d choose a style to set the tone when decorating a brick-and-mortar store, you should do the same with your online store. Consider your target audience and what they’ll want to see and experience as they shop. Will they enjoy colorful pages and quirky fonts, or calming neutral tones and clean lines? What will best showcase your store’s personality and products, and give users the best browsing experience? Choose a designer-made fashion and clothing template  to suit your style, customize it to make it your own and optimize for mobile shoppers. Feeling creative? Build your own store from scratch without a template. Or if you’d rather leave things to a professional, hire a designer to build one for you. Use a resource like Wix Marketplace  to connect you with a Partner. You can even use a logo maker  to build a logo in minutes. Even better, use an industry-specific one—in this case, a clothing logo maker —to give you inspiration and create the logo that represents your brand. Choose a business name Naming your business is a big deal. This is the name you’ll see everywhere—on your logo, packaging, website domain, social. It’s the name you’ll say and hear people say time and time again, so ideally you’ll want to choose a name you’re proud of. Some people have a name for their business before they've even formed a solid idea, but if that's not you there are plenty of ways to find a great name. Research people, song lyrics and pop culture from decades gone by to inspire you, have a brainstorming session with friends and family, or use the Wix business name generator . Before making the final decision, check if the domain name is available—Wix allows you to  register a domain name  with a Premium plan—and search on Google and social media to assess the uniqueness of your chosen name. Build your inventory Use your site editor to create product pages for each clothing category and add filter options, so shoppers can easily narrow down their search. Add products to your online store via your dashboard. You can do this one by one or use a Wix CSV template to import multiple products at once. Use detailed descriptions and at least 3-5 clear images, organize products by collection, and track your inventory as it’s likely you’ll only have one of each product. You can use the Wix Owner  app to quickly upload product images from your phone or import photos via Google, Facebook, Instagram, and many more options. Tell your story Build a connection with your followers with an “About Me” or “About Us” page that tells the story of your business and how it came to be. Share information on the styles you sell and why you’re so passionate about vintage. Write product descriptions You don’t need to channel Shakespeare to write a great product description. While a bit of personality is good, the main thing is to provide as much detail as possible to reduce the chance of returns or unnecessary customer queries: Describe the garment in terms of color, style, decade, and material Include measurements and sizing details (vintage sizing is smaller than modern sizing, so adding bust, waist and hip measurements in centimeters or inches will give online buyers a more accurate size guide) Research the brand or label and mention why it’s desirable Consider rating the quality and condition of your garment Add care details and instructions Mention any damage or age related flaws Consider SEO keywords that will boost organic traffic Create an FAQ page Preempt customer queries by adding an FAQ page to your online store. Provide answers to common questions people have when buying vintage and secondhand clothing. Due to the sizing differences between vintage and modern clothing, you might also want to provide a sizing guide to help shoppers take their measurements.   Create your shipping and return policy Will you accept returns and if so, what are the criteria? How will you deal with unhappy customers? Will you ship overseas? Look at other similar vintage sellers to see how they operate and weigh up what’s best for your business. Shoppers can be put off by stores who don't accept returns. However, if you decide to have one, you need to ensure it won’t have a negative impact on your profits, especially when starting out. Learn how to write your eCommerce return policy for your online store. Create a member’s area Build up your customer base and reward loyalty using an app like Wix Members Area . Make it enticing to become a store member by offering exclusive access to new collections and special discounts. Connect to a payment provider Start getting paid for all your hard work. Accept multiple payment methods from leading debit/credit card brands and online payment providers. If you’re selling high value items, add buy now pay later  options to help shoppers spread the cost and make affordable payments over time. Go global The world is your oyster. If you plan to ship internationally, translate your store into other languages using an app like Wix Multilingual  and add and set up a currency converter so that your customers around the world can view prices in their local currencies. Research international shipping costs and provide various options for overseas shoppers. Add an additional sales channel Boost your sales by up to 21 percent by adding another marketplace that’s popular among vintage shoppers, like Etsy or eBay. Additional marketplace sales helps you reach a wider audience of shoppers who might not have found you organically. Learn more: How to sell on eBay Go live Is it time for the big reveal? Create excitement with a “Coming Soon” landing page and tease followers on social with glimpses of your stock and new online store. Once you go live and start selling, be consistent with adding new stock—be it daily, weekly or monthly, so loyal shoppers will always have a reason to come back to your store. 10. Set up your shipping and packaging Once you sell a garment, you’ll need to package and ship it to your customer. Vintage shoppers, especially those who’ve chosen vintage for sustainable reasons, will be conscious of packaging waste, so keep packaging minimal and look for compostable or recyclable options. Why not go the extra mile and offer carbon offsets on each purchase?   Shipping costs can often be a barrier to closing a sale. Offering free shipping is a great way to encourage sales. It can also increase your average order value (AOV) as shoppers are likely to spend more to reach a free shipping quota. In fact, Wix stores that offer free shipping have an 18% higher AOV. Understandably, free shipping isn't always an option for startup businesses on tight budgets. You can get around this by incorporating your shipping costs into your final product price, offering local pick up, or finding the best shipping provider to keep costs as low as possible. 11. Market your vintage store Once your online store is live, you just need shoppers to find it. Use the following tools to tell the world about your vintage business: SEO: Boost your store’s organic traffic and improve your search engine ranking by optimizing your website for SEO. Think of the keywords and search terms potential shoppers will be looking for and build your content around that. Social media: Connect your online store to your social media channels and post regularly. Devote your time and effort to the channels used by your audience. Try out each channel's various features, like Reels, IGTV and don’t be afraid to jump on a TikTok video trend. If you create something that’s a hit, you could reach hundreds of thousands of potential shoppers in a matter of minutes. Seek out potential influencers or vintage wearers you could collaborate with. If you have a Facebook Business Page you can add your store catalog and, once you get approved for shopping, sell products directly through your Facebook and Instagram. Email marketing: Use your online store’s integrated email marketing tools to boost traffic and increase sales. With the right email marketing  tools, you'll be able to send out regular marketing campaigns and set up automations to thank customers or give them a nudge if they abandon their cart. Follow up with customers post purchase to see if they have any feedback. Live chat: Convert more sales by installing a live chat feature that helps you instantly respond to customer queries. Wix stores that offer live chat have 8-12 times higher revenue. Reward customer loyalty: Reward loyal shoppers and keep them coming back by sending discount codes to subscribers, running limited time flash sales and integrating with third party customer loyalty apps like Smile that allow members to accrue points. Learn more: How to sell furniture online Now that you know how to start an online store  that sells vintage garments, build an online store  with a fashion-focused template.

Turn your ideas into sales and start selling with Wix eCommerce →   If you’re like most merchants who start an online store , you’re probably not questioning the security of your eCommerce website—until it actually becomes a problem. But the truth is, every business big and small is vulnerable to security threats. Small online businesses are especially attractive targets to cybercriminals because they often lack the infrastructure to combat attacks. To help you avoid becoming another statistic, we’ll discuss top ways to protect your eCommerce website from attackers who lurk in the darkest corners of the internet. Ready to start your eCommerce journey? Now’s the perfect time to bring your vision to life. With Wix eCommerce, you have the tools to build a professional online store and create a website that captivates your audience, drives traffic and boosts sales. From endless customization options and built-in SEO to powerful marketing tools, everything you need to grow your brand and reach more customers is right at your fingertips. Take the first step and explore Wix eCommerce today. Make your mark online and turn your ideas into success. What is eCommerce website security? Ecommerce website security  involves shielding your site from cybercriminals who may try to steal your website content, data, or your customers’ personal data for their own use. Cyber attacks can take on various forms and are becoming increasingly sophisticated. It's common for people to build an eCommerce website  without taking that into account. That’s why it’s paramount to use the right website builder and follow the right security measures from the get-go. The disastrous effects of poor eCommerce site security The average cost of a data breach is  $4.2 million , according to IBM, with the global cost of cybercrime peaking at $6 trillion last year alone. This takes into account lost sales, customer turnover, and website downtime caused by data breaches. It’s worth noting that a cyberattack can also have a detrimental effect on your SEO performance by changing the content that search engines see. For example, hackers can stuff your website with irrelevant keywords and load your site with links. Hacked pages that have been injected with HTML , PHP and Javascript redirects can potentially get you blacklisted on Google—severely stunting your organic growth. Customers who are exposed to any security issues may additionally air their grievances on review sites, damaging your brand’s reputation. Needless to say that it’s essential to have a clear grasp on your site’s vulnerabilities. Hackers may hone in on your eCommerce site for a variety of reasons: To redirect your website visitors to another commercial site To hurt and take over your organic rankings (i.e., SEO spam) To steal your customers' information such as credit card details To install malware on your visitors' devices To hurt your brand’s reputation by vandalizing your website with offensive, political, or other content that serves the hacker's agenda To hijack cookies and Session IDs to gain access to restricted areas To insert malicious code that allows the attacker to control your website remotely (e.g., backdoors) To use your website to send spam emails To launch a distributed denial of service (DDoS) attack Is my Wix website secure? Yes and we explain how. Top security threats to your eCommerce website Let’s take a deeper look at the cybersecurity risk that eCommerce sites face. Search query language (SQL) injections One of the most common attacks is known as SQL injection. This is where a hacker inserts malicious code into an input field on a webpage to gain access to the underlying database. Once inside, they can extract sensitive data including customer credit card details, passwords and other sensitive information. Distributed denial of service (DDoS) attacks A DDoS attack occurs when a hacker attempts to overload a server with traffic. The goal is to take your website offline or otherwise interrupt your website’s functionality. To do this, a bot sends large volumes of fake traffic to a website to try to overload the server and cause a site crash. This is obviously very damaging for an online store since it prevents customers from browsing, viewing or purchasing from your website. Ransomware Ransomware is a type of malware (e.g., malicious software designed to cause damage) which encrypts a website's files. Once encrypted, the initiator of the attack demands a ransom from the website owner to decrypt them. Until the ransom is paid, the website or system is unusable. Ransomware attacks can be costly and time-consuming to fix because they involve paying the hacker the “ransom” to restore your data. Cross-site scripting (XSS) Cross-site scripting involves injecting malicious javascript code into a trusted site, like your online store. When an unsuspecting customer visits your page, the attacker uses XSS to send a malicious script. This script will allow the attacker to view your customer’s cookies, credentials (with which they could steal bank information or credit card data), or rewrite an HTML page. Credential reuse When a hacker uses stolen credentials (usually from another website) to gain access to your website, it is known as credential reuse. This type of attack exploits the tendency for people to reuse the same password on multiple websites and online services. An attacker may obtain a user’s credentials in a few different ways (e.g., phishing, data breaches, credential stuffing bots, password spraying, etc.). Once hackers have the user’s login information, they can use it to log into other popular websites and thus do more damage. Ecommerce payment fraud There are several ways attackers initiate eCommerce payment fraud. In one instance, the fraudster may use illegally obtained credit card numbers to make a purchase on your site. In another instance, the fraudster may take over a customer’s account by purchasing stolen passwords, implementing phishing schemes, or using other unscrupulous means. Once in the account, the hacker may change account details and purchase products from the user's online shopping cart . To mitigate these threats, it’s important to take steps to keep your website and your customers’ data as safe as possible. Ecommerce website security checklist: 7 steps to protect your business Maintaining good website security for your eCommerce business is an ongoing process—one that involves working closely with your website builder. Here are seven steps you can take to secure your online store. 01. Choose your eCommerce platform wisely Your website builder is your number one ally when it comes to website security. Not only do the best eCommerce solutions offer a solid infrastructure but they’re also backed by dedicated security experts. For example, Wix eCommerce  offers enterprise-grade security—fully managed for you 24/7. During the development process, our team incorporates procedures like threat modelling, code review, and penetration tests all aimed at preventing cyber attacks. Any Wix app partners undergo ongoing security assessments. And Wix itself achieves the highest level of privacy and security compliance, allowing you to accept secure online payments  and maintain a highly-vetted network of vendors. Wix is equipped to squash any threats that arise ASAP. This is made possible through Wix’s Security Operations Center, machine learning, and other programs that are designed to detect vulnerabilities early on. In addition to this, Wix has a dedicated Incident Response team that’s specially trained to respond to cyber threats and ensure that your business remains up and running through any situation. Through careful selection of your eCommerce platform, you can inherit a solution that’s built with security in mind. All this and the eCommerce website cost  is affordable, too.   02. Use HTTPS Secure Sockets Layer (SSL)  is a type of encryption that helps to protect data as it's transmitted over the internet. In other words, when a user enters his or her payment information into your checkout page (as an example), an SSL-certified site will encrypt the data as it’s being passed between browsers, making it more difficult for hackers to intercept information. Websites that are SSL-certified are displayed as “https” in the URL. This signals to your buyers that the information they enter onto your website is being processed securely. All Wix sites are served over HTTPS by default, giving you and your customers peace of mind. 03. Promote strong passwords It’s not uncommon for site visitors to reuse usernames and passwords, or to simply get lazy with their passwords. If you offer loyalty programs or subscriptions that require members to create an account on your site, make sure to stress the importance of a strong password. Require customers to create complex passwords. Provide examples and specific criteria for a strong password (e.g., require a mix of letters, numbers, and symbols—and discourage easy-to-guess words like "password"). Within your own team, make sure to create unique, complex passwords for any accounts connected to your online store. This includes your hosting account, domain registrar, and payment processors. Turn on 2-step verification  from your Wix account for optimal security. 04. Do not hoard user data While it may be tempting to collect information on your users just in case  you might need it, you should only collect data that’s needed to complete a transaction. This reduces the amount of sensitive data that you have on hand in the event of a security breach. Moreover, you should never store a customer’s credit card data on your servers, with the exception of recurring payments. Storing credit card numbers is a big liability and there is a lot of red tape to be aware of, as detailed by the Payment Card Industry Data Security Standard. Note: all Wix sites are compliant with the highest PCI standards (PCI DSS Level 1) by default. 05. Closely control admin rights As your business grows, your team will inevitably grow as well. As more and more people get involved on your site, award admin rights to your account sparingly. Avoid giving admin access to team members who may not really need it lest you leave your site more vulnerable to attacks. Consider writing a security policy for site admins to follow. This should outline things like how to create a strong username, how to choose a strong password, and how to detect phishing attempts. Cybercriminals are getting more sophisticated every day, exploiting any vulnerability they can find, including human anxiety. In 2020, Microsoft reported  that cybercriminals were using COVID-19-themed phishing to trick people into giving up their personal information and credentials. Guard your team against these types of attacks via thorough, regular training. 06. Create website backups If a security breach occurs, you’ll want to make sure that your site is backed up so that you can restore all of your data and site settings in their pure, untainted forms. Many website builders like Wix eCommerce will automatically create backups of your site. If you’re not sure whether your site is backed up, check with your website builder or site developer. 07. Practice good plugin hygiene As a best practice, we recommend regularly auditing your third-party apps and plugins. Check that you’re still using them and trust them with your store’s data. Do not let plugins stack up unnecessarily, and limit the number of parties that can access your site’s and customers’ data. Learn more: eCommerce website examples Create a secure website with Wix eCommerce With eCommerce sales growing rapidly, it's no surprise that cybercriminals are increasingly targeting online stores. Be proactive and take these simple steps to secure your site. And don’t forget—once you lose your customers' trust, it can be difficult to get it back. A recent study by Economist magazine estimates that a company loses 30%  of its value when it loses customer trust. Conversely, an increase in trust leads to an increase in value. If you're looking for a platform where you can create a secure eCommerce website, look no further than Wix eCommerce . Get all the tools and security you need to start selling today. Build your site safely with a secure website template or a website designer you can trust. Ecommerce website security FAQ What are the major security threats in eCommerce? Common threats include hacking, malware and phishing attacks. Cybercriminals often target payment information, customer data and weak login systems. Staying vigilant and updating security measures regularly is key. How to know if an eCommerce site is secure? Check for HTTPS in the web address, a padlock icon in the browser and trust seals. Secure sites also have clear privacy policies and reliable payment gateways. How can I protect my eCommerce website from cyber attacks? Use strong passwords, enable two-factor authentication, keep software updated and implement SSL encryption. Regular backups and monitoring for suspicious activity also help safeguard your site. What is a firewall in eCommerce? A firewall is a security system that monitors and controls incoming and outgoing network traffic. It helps block unauthorized access, malware and other online threats to your eCommerce site. What is the symbol for a secure website? A padlock icon in the browser’s address bar shows the website uses SSL encryption and data is transmitted securely. Does HTTPS mean a website is safe? HTTPS shows that data sent between the browser and site is encrypted. It improves security but doesn’t guarantee the site is free from scams or malware. What if a website doesn't have a padlock? A missing padlock means the site isn’t using SSL encryption. Avoid entering sensitive information as data could be intercepted by hackers.

In the realm of web design , rules are as abundant as they are crucial. Just as in architecture and other practical art forms, those rules are vital for understanding how to make a website  that’s both functional and attractive.  But Rolly Robínson, the artist behind the jewelry company Isshī , has never been one for rules. “If there’s a rule set in place, then I’m definitely breaking it,” says Rolly. On the Isshī website homepage, there isn’t a color palette. There isn’t a grid. There isn’t even any information. Design an eCommerce website  like Isshī’s with Wix today. And yet, much like other wonderlands, this website thrives on chaos and successfully subverts reality. Scroll through the homepage , and you’ll see what I mean. With the Isshī brand name turned 90 degrees and frozen dead-center, it seems to dive down the rabbit hole, passing distorted doodles, glints of golden earrings and the shimmer of pearls.   Look closely, and you’ll notice bits of scattered text that whisper invitations (“come i n s i d   e”) and mysterious greetings (“welcome to t h e    issh ī  u n i v  erse”). “The layout is like you dumped a toy box on the floor,” says Rolly.  With this organic vision, it was important for the artist to have plenty of room to play. “It was really important for me to be able to drag-and-drop, import and create a layout without needing to do any coding,” Rolly explains. “I really fell in love with Wix . It’s really easy for me to make my website look how I want.”  Look for little ways to add flair It isn’t just the artifacts on the page that create this immersive, ethereal effect—it’s also the Wix website animations  Rolly applies to them. “I was pleasantly surprised to discover animations as one of Wix’s functionalities ,” says Rolly, who has designed GIFs and animated collages from scratch in the past. “It’s nice to just pull up a still photo and change a setting to make it move around.”  The designs on her site fade in, drift, float up and spin. “I want people to feel like they're being sucked in,” Rolly explains. “I want it to feel like a video game.” Treat navigation as an experience Although Isshī’s navigation system doesn’t necessarily break any rules, it is certainly unconventional. In addition to the “shop” and “custom” page links in the homepage collage, the artist’s website  has a hamburger button that rolls out a sidebar with links to every page. “I wanted it to feel like a choose-your-own-adventure thing,” explains Rolly. “It’s like Alice in Wonderland. You never know what's around the corner.” Give your creations room to breathe Somehow, the effect of the site’s unrestrained, overflowing nature isn’t jarring or overwhelming—it’s oddly soothing. Rolly attributes this to the white website background. It makes the space around the little treasures breathe. “I just love a lot of white space because it allows the artwork to speak for itself,” Rolly explains. “[A white background] is always current and never goes out of style.” Learn more: What is web design? Prioritize user experience It helps that Rolly reins in her imagination when it comes to user experience. “I wanted the shop itself to be pretty streamlined and simple and easy,” says Rolly. This philosophy is evident in the layout of the shopping pages, which feature grids of large, rectangular frames with soft, rounded edges.  The product pages have an even more minimalistic website design , with generous white space ensuring that the focus remains solely on the product. Additional details are neatly tucked away in collapsible text boxes, preventing any unnecessary clutter on the page.  Experiment with product staging What happens inside each frame is anything but simple—on the contrary, every product photo is thoughtfully styled and shot. “When you see the product living in this space that we created for it, it just ties it all together and you get so much more of a sense of the brand ethos and it's more fun,” says Rolly. “Something as simple as crinkled paper can bring in a sense of texture and finish the look.” Build your store  with Wix today. Put mobile first Rolly knows that thinking outside of the box isn’t as much of an option when the box is as small as your hand. On mobile, functionality reigns supreme over aesthetics.  “The design doesn’t convert to mobile so you have to move it around and think more vertically,” Rolly adds. “There are some elements you can’t incorporate because they don’t translate on mobile. It got to the point where, any time I have to make adjustments to the site, I have to design it for mobile first.” Pro tip : Start with easy-to-use free web templates to build a mobile-friendly site that looks great. Extend the experience past the website Ensuring that the brand experience doesn’t end when Isshī customers check out gives them a strong incentive to return. “The whole Isshī universe is integrated, so when you purchase Isshī, you get this beautiful piece of jewelry in a gorgeous box that matches the website,” says Rolly.  This seamless blend of the online shopping experience with the physical unboxing moment makes each customer's journey with Isshī both memorable and engaging. It's this thoughtful continuity that strengthens the brand's identity and deepens the values it embodies. Provide attentive customer service The Isshī customer service experience further supports this continuity. If you reach out through the contact page  or custom page, you’ll soon find yourself talking to the artist. Rolly uses Wix’s App to keep in touch.  “I’ve grown to really like [Wix’s App] because I can do the things that I need to do on the fly on my phone when I don’t have access to my computer, especially in terms of client relations,” Rolly explains. Rolly also uses the app to create coupons and manage inventory, which keeps the site up-to-date at all times. Download the Wix App  to manage your business while you’re on the go. Trust your vision At the end of the day, what makes the digital Isshī universe function despite its lawlessness is that the artist fully made it her own. “Being an artist and being my biggest fan too, I always trust my vision because I'm doing everything myself,” says Rolly. “Again, I’m very irreverent in terms of rules, and I go against the grain when it comes to design. It has to make sense and be unique to me.” Use a free website builder to get started. Bring your vision to life. Sign up for Wix  today.

Ready to share your ideas with the world? Start your blog → Your food blog  can focus on food trends, travel and local cuisines, or your own recipes and tips. Either way, it’s a way to express your love for food and connect with others who feel the same. If you’re starting a blog  and making a website , your blog name is one of the first things to decide. A good blog name  makes your site easier to remember, helps define your style and sets you apart in the crowded blogosphere. Here’s how to pick a name that fits you—and makes readers want to stick around. Naming your food blog just got a whole lot easier . The Wix Blog Name Generator gives you custom, on-brand ideas fast—along with the tools to bring your idea to life. 80+ food blog names When you’re figuring out how to make a website , your food blog’s name matters. It sets the tone, supports your food marketing strategies  and gives people a reason to click. Here are some name ideas—some polished, some quirky, all worth exploring. Professional food blog names Quirky food blog names Funny food blog names Unique food blog names Professional food blog names 1. GourmetGazetteer 2. CulinaryChroniclesHub 3. EpicureanEssentialsBlog 4. The GastronomicGuru 5. TasteTravellerTales 6. SavorySymphony 7. EpicureElegance 8. FlavorFusionBlog 9. CulinaryCraftsman 10. GourmetGastronaut 11. Success in Savor 12. CulinaryCharmers 13. FoodieFinesseBlogger 14. ElegantEpicureans 15. PoshPalate 16. CulinaryCatalystHub 17. EpicureanExcellence 18. GourmetGleamBlogger 19. CulinaryCraftDaily 20. SavvySavorerStyle Naming your recipe blog starts with knowing what you cook and who you’re cooking for. Use words that hint at your style—cozy, bold, playful or niche-specific like plant-based or regional cooking. To make your name stand out, try combining unexpected words or adding a personal touch, like a favorite ingredient or cooking habit. For example, names like Simple Spoon , Everyday Feast , Heirloom Hearth  and One Pot Wonder  capture different styles and moods. Quirky food blog names 1. WhimsicalWokWonders 2. The QuirkyCuisineChronicles 3. FunkyFlavorFiesta 4. OddlyOliveOfferings 5. WhimsyWokWavelength 6. QuirkyQuinoaQuests 7. PeculiarPlatesParade 8. ZestyZestZara 9. QuizzicalQuirkQuests 10. OffbeatOvenOdyssey 11. WhackyWaffleWhimsy 12. BizarreBanquetBliss 13. EccentricEpicureEase 14. UnusualUmamiUtopia 15. FunkyFoodieFiesta 16. QuirkQuotientCuisine 17. CuriousCulinaryChronicles 18. WhimsicalWineWave 19. QuizzicalQuinoaQuests 20. KaleidoKaleidoscopeKitchen Funny food blog names 1. LaughterandLettuce 2. Chuckles & CheeseChow 3. GigglesGastronomyGazette 4. The SassySpiceSpoonful 5. ChuckleChopChic 6. HahaHotpotHaven 7. GuffawGourmetGlam 8. SnickerSizzleStyles 9. JestJunctionintheKitchen 10. WittyWokWhimsy 11. LaughLagoonLunches 12. HumorHarvestHavens 13. QuipQuestQuarters 14. SassySnickerSauces 15. JestfulJiveintheKitchen 16. PunnyPalatePulse 17. GrinGroveGastronomy 18. HilariousHarvestHabits 19. ChuckleChaseChef 20. ComicCrazeCulinary Naming your baking blog captures the warmth and creativity of your kitchen. Use words that evoke texture, flavor or baking rituals and try blending them in fresh ways. Adding a personal detail like a favorite tool or ingredient makes your name stand out. For example, Crumb & Keepsakes , Batch & Bloom , The Flaky Parade  and Butter & Whisk  give different vibes and invite readers in. Unique food blog names 1. BohoBiteBlissBlog 2. EtherealEdibleEdges 3. SereneSavorSequences 4. VelvetVignettesVegan 5. KaleidoKuisineKraze 6. SatoriSipsandSnacks 7. VelvetVistaVegabites 8. QuillQuestQuinoa 9. LyricalLunchLuminary 10. EmberEpicureEcho 11. ZenithZestZestfulZest 12. PonderPaletteofPalates 13. EtherealEssenceEdibles 14. VerdantVeganVirtuoso 15. EnigmaEpicureanElegance 16. WhimsyWokWavelength 17. MystiqueMingleMeals 18. CelestialCharmCuisine 19. EclipticEdibleElysium 20. NebulaNectarNosh Starting a blog should feel exciting, not overwhelming, right? With the Wix Blog Maker, you get everything you need to create, design and grow your blog from scratch–without needing a tech degree. Use Wix’s intuitive tools to share your ideas with the world.  How to choose a food blog name Naming your food blog means considering several factors to ensure that your chosen name authentically represents your brand and resonates with your target audience. These include: 01. Take into account your blog niche Start with your blog's niche , the specific area or food topic you're be focusing on with your blog. This could be vegan recipes and restaurants, gourmet and fine dining or the ever-popular budget-friendly cooking tips; Once you've clearly defined your food blog's niche, you'll be ready to think of food blog names around it and which reflect your specific niche. Naming a kids food blog is all about keeping things fun, simple and parent-friendly. Choose words that feel playful or comforting without sounding too childish. Think about how kids eat—snacks, finger foods, picky moments—and how parents cook—quick meals, healthy swaps, clever ideas. Try combining familiar words with a creative twist to keep it fresh. For example, names like Tiny Table , Snack-a-saurus , Little Bellies  and Crumbs & Capes  strike the right balance of fun and trust. 02. Understand your target audience Next clearly identify and understand your target audience as you'll want to tailor your blog name to resonate with their culinary interests. Consider whether they are home cooks, foodies, or health-conscious individuals as this will influence the name you choose. 03. Use a blog name generator A blog name generator can be a useful tool if you need inspiration for your food blog name. These online tools are able to generate a variety of names based on keywords related to your food niche and can help you choose the best name for your blog. Naming a healthy food blog is about clarity, personality and trust. Avoid buzzwords and instead focus on how you approach healthy eating—simple meals, plant-based food, gut health, clean ingredients or a balanced mindset. Use natural, grounded language and skip anything that feels overly clinical or preachy. For example, names like Root & Ladle , Glow Fuel , Sprout Ritual  and Bright Pantry  feel fresh and honest while hinting at different styles of healthy cooking. 04. Brainstorm ideas Whether you use a name generator or not, it's always a good idea to brainstorm words and concepts related to your food blog's theme. You can practice combining them and using them in different ways to come up with a unique name. 05. Don't neglect your branding and social media Check that your chosen blog name is available across various social media platforms before confirming is as you'll want to make sure your branding is consistent across all of your online assets. 06. Register your food blog name Once you've decided on the perfect name, register it to establish your online presence. Check domain availability and register your domain through a trusted domain registrar . If you create your blog with the Wix blog maker , you can secure a domain name , hosting provided is included and you can start a blog for free. Learn more: How to register a domain name A good name for your restaurant review blog should feel like a mood. Tap into what it’s like to walk into a new place, scan the menu, taste something surprising or regret the bill. Use words from everyday dining moments, not just foodie jargon. Try mixing tones—something polished with something raw, or warm with a hint of bite. For example, Table Notes , Fork First , Napkin Score  and The Place With the Lights  bring out different angles of the dining experience without sounding generic. Food blog name examples (built on Wix) Nourished by Mads The name Nourished by Mads  fits a healthy recipes blog perfectly. Nourished  suggests more than just eating well—it hints at feeling cared for, balanced and energized through food. It’s a word that feels calm and thoughtful, not restrictive. Adding by Mads  makes it personal and approachable, like you’re getting trusted recipes from a real person Simply Mamá Cooks The name Simply Mamá Cooks  feels warm, inviting and true to its roots. Simply  sets the tone—no fuss, no ego, just real food from a real kitchen. Mamá  brings in heart and culture, instantly creating a sense of comfort and family. It’s a name that reflects home cooking made with love, with room for cultural influence and creativity. Paired with vlogs, blogs and everyday stories, the name captures the spirit of a home cook who blends tradition, personality and inspiration in every dish. It’s honest, approachable and full of heart—just like the meals she shares. Ask ChatGPT LA Foodie Panda Eating Out  instantly tells you it’s about restaurant experiences, not home cooking. LA  grounds the blog in a specific city known for its diverse food scene, which adds local flavor and relevance. Foodie Panda  brings a fun, memorable twist—it’s approachable and friendly, not overly serious or polished. The name suggests curiosity, joy and a love for discovering hidden gems, making it a great fit for a blog that explores everything from dim sum to fine dining across Los Angeles. Learn more: How to make money as a food blogger Naming a drink blog comes down to capturing the mood behind what you sip—calm mornings, bold nights, wellness habits or playful experiments. Focus on the vibe you want to build—maybe it’s craft cocktails, smoothies, coffee rituals or a mix of everything. Use words that suggest texture, rhythm or feeling—not just ingredients. For example, names like Velvet Sip , Glow Drizzle , Tall Order  and Cheers, Maybe  offer different tones that still feel original and easy to remember. Food blog name ideas FAQ What makes a good food blog name? A good food blog name is clear and easy to remember. It reflects your style and what readers can expect, like quick recipes, restaurant reviews or food stories. It should feel authentic to you, stand out from others and be simple enough to spell and say. What is another name for a food blogger? A food blogger can also be called a culinary content creator, recipe developer or food writer. These terms highlight different focuses like creating recipes, sharing food stories or reviewing restaurants. What is a foodie blogger? A foodie blogger shares personal experiences around eating and exploring food culture. They often focus on tasting new dishes, restaurant visits and the joy of food beyond just cooking. Should I use my own name in my food blog title? Using your own name can make your blog feel personal and authentic, especially if you plan to build a brand around yourself. But if you want to focus more on a specific niche or style, a descriptive name might work better. What are some good food blog ideas for Instagram? Choose fun and quirky names to appeal to an Instagram audience: 1. TastyTableChronicles 2. FlavorfulJourney 3. GourmetGrazings 4. CulinaryCanvas 5. NomNomAdventures How important is the blog name for SEO? A blog name alone won’t guarantee good SEO, but having relevant keywords can help. More important is creating quality content and building authority. Choose a name that’s easy to remember and type, so visitors can find you again. Can I change my food blog name later? You can change your blog name later, but it can confuse your audience and affect branding. If you do decide to change it, plan carefully to update your website, social media and any backlinks. How do I check if a food blog name is available? Start by searching for the name on Google and social media platforms. Then check domain availability. Make sure no one else is using the same or a very similar name. How long should a food blog name be? Keep your blog name short and simple—ideally under three words. Short names are easier to remember, type and fit well on logos or social profiles. Avoid long or complicated phrases.