1. It all starts with a mailing list
Import your contacts’ email addresses from your Gmail account or saved CSV files. You can also add individual contacts to Wix Contacts. If you already have Wix Contacts, they’ll automatically show up on your mailing list. Make sure to only include people who have agreed to receive emails.
Tips for growing your list:
Use a "Get Subscribers" form on your website and turn your visitors into subscribers.
Add a sign-up form to every email
Share your sign-up form on social and blog posts
Encourage your audience to subscribe to your mailing list with a lightbox and by offering a coupon or an ebook
Import your contacts’ email addresses from your Gmail account or saved CSV files. You can also add individual contacts to Wix Contacts. If you already have Wix Contacts, they’ll automatically show up on your mailing list. Make sure to only include people who have agreed to receive emails.
Tips for growing your list:
Use a "Get Subscribers" form on your website and turn your visitors into subscribers.
Add a sign-up form to every email
Share your sign-up form on social and blog posts
Encourage your audience to subscribe to your mailing list with a lightbox and by offering a coupon or an ebook
2. Send email blasts
Promote your site, a special offer, webinar or new product with email blasts. These are one-time emails that are sent to a group of people with a specific purpose or intent. Create and send your first email blast to help you drive repeat traffic to your site.
Read more about email blasts and how to do it right.
Promote your site, a special offer, webinar or new product with email blasts. These are one-time emails that are sent to a group of people with a specific purpose or intent. Create and send your first email blast to help you drive repeat traffic to your site.
Read more about email blasts and how to do it right.
3. Create newsletters
Send newsletters to your subscribers regularly to inform them of updates about your products, share new blog posts and to drive repeat traffic to your site.
Read this guide to get all in the info you need on how to create a newsletter.
Send newsletters to your subscribers regularly to inform them of updates about your products, share new blog posts and to drive repeat traffic to your site.
Read this guide to get all in the info you need on how to create a newsletter.
4. Start drip campaigns
Build and send a series of promotional emails scheduled over several days. Drip campaigns drive repeat traffic to your site and usually bring higher levels of conversions. You can create welcome emails, lead nurturing campaigns, user engagement campaigns, renewal emails and more.
Learn more about what is a drip campaign and how to create your own.
Build and send a series of promotional emails scheduled over several days. Drip campaigns drive repeat traffic to your site and usually bring higher levels of conversions. You can create welcome emails, lead nurturing campaigns, user engagement campaigns, renewal emails and more.
Learn more about what is a drip campaign and how to create your own.
5. Best practices for email marketing
Email marketing is a great tool to increase your connection with your audience and keep them updated about what's going on with your business. Here are some tips to help you increase the efficiency of this tool:
Send emails regularly, but don't spam your audience.
Only send promotional emails to people that subscribed to your mailing list.
Write engaging subject lines. This will impact the open rate. Aim for 30 characters, max.
Identify yourself and your business.
Create interesting and relevant content. Avoid writing too much or sending emails only with an image.
Use short and compelling CTAs.
Send personalized email campaigns with targeted messages for a specific group of people. For example, you can send a coupon for your users one year after they first subscribed to your mailing list.
Take advantage of analytics by checking your email open rate, CTA click rate, bounce rate and spam complaints.
Read more about email marketing best practices, email marketing metrics and about how to view your stats on Wix.
Email marketing is a great tool to increase your connection with your audience and keep them updated about what's going on with your business. Here are some tips to help you increase the efficiency of this tool:
Send emails regularly, but don't spam your audience.
Only send promotional emails to people that subscribed to your mailing list.
Write engaging subject lines. This will impact the open rate. Aim for 30 characters, max.
Identify yourself and your business.
Create interesting and relevant content. Avoid writing too much or sending emails only with an image.
Use short and compelling CTAs.
Send personalized email campaigns with targeted messages for a specific group of people. For example, you can send a coupon for your users one year after they first subscribed to your mailing list.
Take advantage of analytics by checking your email open rate, CTA click rate, bounce rate and spam complaints.
Read more about email marketing best practices, email marketing metrics and about how to view your stats on Wix.
