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AI Search Glossary

Whether you call it GEO, AIO or LLM-O, this AI Search glossary for marketers will help you learn the generative search terminology that matters most. And we’ll let you know when the industry agrees on a name.

A

.

AI (Artificial Intelligence)

Technology that enables machines to mimic human intelligence. It transforms how businesses operate and customers interact with brands through intelligent automation and personalized experiences.

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AI Benchmarks

Performance standards that measure how effectively AI models accomplish specific tasks compared to other models, helping marketers evaluate and compare different AI tools.

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AI Overviews

Google's AI-powered search feature that generates instant answers by summarizing information from multiple websites, fundamentally changing how users discover and consume content.

.

Astro

Astro is Wix's AI-powered business assistant that transforms website management through intelligent automation, helping users optimize their digital presence for human visitors and AI discovery.

B

.

Bot-training

Automated programs that crawl your site to build the knowledge base that allows LLMs to learn language patterns, improve their training data, and generate human-like content.

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Bot-user

Automated programs that fetch information from your site on behalf of an LLM user.

C

D

E

F

G

H

I

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

X

Y

Z

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