Zoe Ashbridge is an SEO strategist and co-founder of Forank, a boutique search engine marketing (SEM) agency that helps B2B companies turn Google and AI search visibility into qualified leads through data-driven SEM strategies. Her work spans search engine optimization (SEO), including technical and on-page, content strategy, and generative engine optimization (GEO). Her work always has a clear focus on driving qualified leads and measurable business outcomes.
Zoe takes take a data-driven approach to marketing, aligning search performance with real commercial goals across both traditional and evolving AI search platforms. Her campaigns have delivered proven impact, including generating marketing-qualified leads directly from search. Zoe’s insights have been featured in Search Engine Land, HubSpot, Moz, Backlinko, MarTech, GoDaddy, Screaming Frog, and more.
