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Keyword difficulty assessment matrix

Complete this matrix to get a fully-reasoned breakdown of how hard it will be to rank for your chosen keywords in the SERPs.

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Use this toolkit to: 

  • Assess the true competition of the SERPs

  • Analyze and track the SERPs landscape

  • Understand keyword difficulty in clear language

Abby Gleason

SEO Product Manager

Abby Gleason is a content-focused SEO with 7+ years experience leading successful organic search strategies for SaaS and eCommerce brands. She loves to share her learnings and has been published on Moz, Semrush, Search Engine Land and more.

More about this topic

Read this article about keyword difficulty on the Wix SEO Hub blog for more information.

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