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  • How to create a website from scratch in 11 steps (for beginners)

    Turn your ideas into a website you love with Wix →   No matter what type of site you want to make, your website should represent you or your business in the best light possible. This is often easier said than done; it’s not uncommon to get burnt out when building a website from scratch or using a website builder . Fortunately, this guide will show you how to build a website from scratch while maintaining your sanity. Keep reading for expert tips on getting started, or check out our website launch checklist for additional steps on getting your site publish-ready. Learn more: What is a Wix website? Looking to create a website fast? If you're looking to create a stunning website, fast—there are several ways you can go about it. A website builder, like Wix is a great place to start, you can choose from over 2,000 pre-designed, customizable website templates to easily build a website. Choose templates by website type, functionality or your business industry. You can discover more in this piece - should I use a template to make a website ? Not fast enough? Then you might want to consider creating a website with AI. An AI website builder can make a site for you in minutes. All you have to do is tell it what you want. How to make a website from scratch Define what type of website you want to make Choose your website builder Pick and register a domain name Choose a web hosting plan Pick your template Customize your template to your brand Build your site structure and architecture Add useful pages Create engaging content Test and publish Maintain and promote your website 01. Define what type of website you want to make Every great site starts with a clear website goal  and understanding your audience. Know what you're here to do—selling products, sharing knowledge or building a community. A clear website purpose keeps you on track as you build. Next, get to know your audience. Who are they and what do they need? Create personas based on their demographics, interests and challenges. Use surveys or chats to gather helpful insights. The better you understand them, the more your site will grab attention and keep visitors coming back. Want your website to stand out? Focus on what makes you different. Start by exploring other sites in your market. How do they look? How do they work? Take notes on what they’re doing well and where they fall short. Spot trends, find gaps and think about how you can offer something better. Expert tip from Ian Lawson, head of user experience at Slickplan : “Before jumping into design, take the time to understand who your audience is and how they look for information. The most successful websites are built around clear user goals. They use that insight to guide everything from site structure to navigation to content hierarchy, ensuring that visitors find what they need in as few clicks as possible.” Learn more about website mapping . Depending on your goals, there are different types of websites that you may want to consider creating and various elements worth adding to your site: Business & commerce websites : These websites are built to get things done. Selling products through an online store  on an eCommerce  platform, booking services or giving customers a clear idea of what a company offers—business websites focus on clarity and conversion. From local shops to national brands, they share pricing info, service details, testimonials and contact forms. A solid privacy policy  is a must and adding a chat feature makes staying in touch with customers quick and easy. Creative & portfolio websites : If you're a photographer, designer, writer or musician, your website should reflect your style. A strong portfolio website might include a photo gallery  to highlight your best work, a blog to share your process and social media links to grow your audience. For freelancers or creative agencies, these sites act as living resumes—personal, expressive and designed to attract the right clients. Content & media websites : These sites focus on sharing stories, insights or entertainment. A niche blog  is a classic example, often packed with how-tos, lists or essays. Content-heavy websites might also include videos, podcasts or a news section. If you’re publishing regularly and want people to keep coming back, make sure to have clean navigation, a search tool and maybe even a members area for exclusive stuff like newsletters. Educational websites : School homepages, online courses and resource hubs make learning easier for everyone. These sites include lessons, PDFs , video lectures or even certification programs. A clear layout and simple navigation keep things user-friendly, while member log-ins can track progress. Many also include blogs or FAQ sections to answer questions and explore topics in more detail. Personal & lifestyle websites : From fitness journeys to recipes or travel stories, personal websites come in all styles. A couple planning their wedding might create an event website  or a wedding website  to share info and collect RSVPs. Some people prefer a one page website —simple and streamlined—perfect for a resume, bio or link-in-bio page. You can add a photo gallery, a blog or just a few social media links to keep it personal and relatable. Institutional & public service websites : Built for trust and accessibility, these sites are for schools, governments, charities and community groups. A nonprofit website  might include donation forms, mission statements and volunteer sign-ups. A church website  could share service times, livestreams and upcoming events. Utility & niche websites : Some websites have one job—and nail it. From comparing insurance plans to calculating a mortgage, utility websites focus on function. These can be custom tools, SaaS platforms, directories, or crowdfunding sites. With the right strategy, you can also monetize your website  by offering premium features, ads or partnerships. Some sites serve more than one purpose, so it’s important to focus on your main goal. For example, Cleverchefs uses its site to tell its brand story. While it attracts new bookings, the main focus is helping prospects understand what makes Cleverchefs unique. Their site reflects their company’s ethos, making it a powerful tool to connect with clients who share their values Expert tip from business owner Nick Collins, founder of Cleverchefs : "When I ask my clients why they chose us over our competitors, they usually say it's because of our website. I think they can really feel our passion through the way we connect with them and stand out as a creative catering company." 02. Choose your website builder A website builder is a popular and affordable solution that enables you to set up, design, personalize, publish and manage a website without having to use code. The best platforms help you get a site set up and launched quicker and without fuss—while also offering 24/7 support and built-in features that make scaling easier. Learn more about what a website builder is . Expert tip from Esin D. Habif, product marketing lead (outbound) at Wix.com: "What often gets forgotten when talking about choosing a website builder is the capabilities of the infrastructure that’s promised to you—the reliability of the hosting, the level of security that’s in order to protect your visitor’s data, and of course your site's speed. Even if infrastructure is not the first thought that comes to mind when it comes to making a website, if it’s not robust enough, it can cause large headaches for website owners when trying to scale a website later on." When you choose the right website builder, you won’t have to deal with the mountains of minutia that other DIY site owners may face (e.g., installing security features by hand, fixing bugs on your own, etc.). Low-code-no-code software takes care of web development for you, so you don't need to know how to code to customize your site's design. Modern-day website builders will also include AI-powered capabilities, allowing you to work faster and smarter than ever. Learn more: Website builder vs. CMS Website builder vs web developer Wix vs. GoDaddy That said, while there are several solid players in this website-building industry, you’ll want to make sure that you do your due diligence before investing in the right one. Making the wrong choice could leave you with serious regrets down the road. Learn more about why you should use a website builder . Sign up for Wix today. Here are some key factors to consider so that you end up with a website builder you love: Customizability: A good website builder should offer the customization you need to start and design your website according to your unique brand and vision. For example, do you envision creating a static website or a dynamic one? Look for builders that offer a range of layout options, as well as the flexibility to tweak the design and functionality to your liking. Wix, for instance, offers hundreds of designer-made templates in addition to AI-powered site creation that can be easily modified for your brand. Furthermore, its WYSIWYG (what you see is what you get) editor lets you preview your changes in real time as you go. Back-office tools/business capabilities: Beyond just website design, when it comes to starting a website, a website builder should provide the back-office tools that you need. This might include features like eCommerce functionality if you need to create your own eCommerce website , inventory management, appointment scheduling and customer relationship management (CRM) tools. Create your list of must-haves and the tasks that need automating as you evaluate your options. AI capabilities: AI is all the rage these days—and for good reason. When you’ve got a full-time job or business to run, AI tools can simplify the process of creating and maintaining your website. For example, Wix’s AI site builder can help you produce a fully functional website in minutes. It makes sophisticated decisions on your behalf regarding your web design, site copy and user experience, while setting you up with the right business apps; you can always edit your site as desired, but can save yourself hours of setup time. Learn more: How to make a website fast Third-party integrations: Chances are, you already have a favorite platform for emails, advertising or other functions—or perhaps you’re a retailer who wants to expand to new sales channels like Amazon. Seek website builders that integrate with your favorite tools and channels, or that offer sufficient alternatives. Explore your options in marketplaces like Wix’s App Market . (Note that you can also use Wix Headless to access Wix tools from any application.) Security: Website security is paramount to protect your site and user data. A reliable website builder should offer security features like SSL certificates, regular backups and security monitoring to safeguard against cyber threats and data breaches. Speed: Website loading speed significantly impacts user experience and SEO rankings. As page load time goes from one second to five seconds, the probability of a visitor bouncing increases by 90% . Choose a website builder known for fast-loading websites. Look for built-in capabilities like content delivery networks (CDNs) , which speed up content delivery; streamlined code; and tools like an image compressor to optimize visuals for faster load times. Reliability: A reliable website builder should provide consistent uptime and minimal downtime. Read reviews and check the builder's uptime statistics to give yourself peace of mind knowing that your website and online presence will be accessible to visitors around the clock. Support: Most of us don’t realize how important support is until it’s dire. As you evaluate your options, you’ll want to check that customer care is accessible in your time zone and that you can resolve issues before they snowball. Look for website builders that offer various support channels, including a knowledge base and self-help resources. For example, Wix has a 24/7 support team as well as a robust library of how-to articles, YouTube videos and communities to help you find whatever answers you’re looking for. Expert tip from Esin D. Habif, product marketing lead (outbound) at Wix.com: "As a creator or entrepreneur, you're often wearing multiple hats. You're designing the website, you're optimizing for SEO. This means you need a website builder that makes it easy and very learnable for you to do all of those things, on the same platform and still deliver as if working with experts in those fields." Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. We’re all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. 03. Pick and register a domain name Now comes one of the most exciting parts of making a website—picking a  domain name . How domain names work Your website’s address  (or website URL ) is the path people use to find you on the web. When someone types it into their browser, a web server  gets to work. It locates your site’s IP address —like finding coordinates on a map—and loads your site for the visitor. This all happens thanks to the Domain Name System , or DNS, a global network that turns easy-to-remember names into the numbers computers understand. Why your domain name deserves extra thought With over 368 million domain names  already registered and more added every day, standing out takes some creativity. A great name tells your story, reflects your values and resonates with your audience. That’s why finding a unique, memorable name matters more than ever. Choosing a domain name  doesn’t have to feel overwhelming. Pick something unique and easy to remember. Most top-level domains  and subdomains  combine your business or website name with an extension like .com or .org , making it easier for people to find you. Need fresh ideas? Use a website name generator  to get the creative juices flowing and discover names that are catchy, unique and available. Claim your domain: Here’s how it works All domain names must be registered with a domain name registrar or registry, where the owners of any domain name can be searched and found. This process ensures your domain is unique and officially recognized online. By registering a domain, you’re essentially leasing it for a specific period (usually a year or more). That’s why you can’t just “create” a domain on your own—it needs to be registered to exist on the web. You might wonder why domains come with a cost. This fee helps maintain the DNS infrastructure and covers the services provided by registrars. You'll also need to consider what domain extension you want to use: .de domain .xyz domain .co domain .ch domain .be domain .store domain .info domain .tv domain .company domain .digital domain .ca domain .fr domain Website builders often throw in a free custom domain name when you sign up for a paid website building plan . Instead of a generic web address, you get your very own unique URL (like yourbusiness.com). It looks more polished, builds trust with visitors, and helps boost your site on search engines so more people can find you. Learn more:   Website name ideas 04. Choose a web hosting plan Web hosting stores your site's files and images on a server managed by the hosting provider. When a user enters your URL in a browser, a request is sent to the server and your site is then served. Many hosting providers are out there, but the simplest, most secure option is choosing a website builder with built-in hosting. For example, Wix offers free web hosting  with every site. This means no digging through hosting plans or making extra decisions—you can focus entirely on building your site. From shared hosting to cloud hosting, there are several different  hosted services  to choose from. Wix sites all include reliable and secure hosting, meaning high   uptime  for all user sites. This is an important consideration when picking a hosting provider both as a small business owner or enterprise site. 05. Pick your template The visual layout of your website is its most important element. You’ll want to take your time exploring your options before settling on the visual imagery and design. To get started, take a look at professional website templates to see which one fits your vision best. Learn more: What is a template Looking for portfolio templates , model portfolio examples  or templates for an online store ? Explore dozens of customizable options that fit your style. From simple website templates  to more advanced designs, there's something for every idea and every vision. Find design inspiration As you plan out your site, note what your competitor sites look like and check out other visual platforms, like Pinterest and Instagram. All of these examples will provide insight into what fonts, colors and web design styles and trends your audience gravitates towards. However, avoid copying what’s already been done. Rather, gain an understanding of the visual language you want to pursue and check that it resonates with your intended audience. Expert tip from Anna Suntsov, blog and social team lead at Wix.com: "The most important thing before building a website is good research. Know what you want to do and collect strong inspirations that will contribute to your design." Alternatively, build your website with AI If the process of choosing and customizing a template feels daunting, or you simply don’t have the time, Wix’s AI website builder can simplify your work even further. Just answer a few simple questions about your goals and Wix will create a custom-made, fully functioning site for you in minutes. The AI site builder combines our decades' worth of experience in web design with the best tech that AI has to offer. The result: a builder that not only creates a site that's appealing to your customers but also equips you with all the web pages and widgets you need to run your business. Try our AI website builder  for free. 06. Customize your template to your brand Your website is often the first thing people notice about your brand, and 75% of users judge credibility based on design . From layout to load speed every detail matters. A generic site blends in but a branded design shows confidence, professionalism and value. Your template is a flexible tool you can shape to fit your brand. Adjust it to create the tone that feels just right. When your design reflects your brand's personality visitors will instantly feel at home. Build your site with meaning, not just style Before choosing colors or fonts take a moment to focus on what your brand truly represents. What feelings or ideas do you want people to associate with it? Is it professionalism, joy, rebellion or fun? Write these down and start linking them to visual styles. For example, "calm" might mean soft muted colors and lots of white space. "Confident" could mean bold fonts and strong contrasts. Create a quick visual map with your website type in the center. Surround it with moods, keywords and themes. This helps shape a design direction that feels purposeful and meaningful. Once you have a solid foundation everything starts to click—your logo placement, photo style, copy tone and call-to-action buttons all work together seamlessly.. Craft a website color theme The use of color is not only for making your site look nice. Your color palette should align with your brand identity. Color psychology is important to take into consideration, as colors have the power to affect and evoke specific emotions and behaviors. For example, blue has become a common color used in branding corporations and businesses, particularly in the tech field—most likely because blue is associated with stability and reliability. However, blue can also reflect sadness, hence the term “feeling blue.” Orange, for example, is generally paired with feelings of freshness and vitality. Keep in mind that the feeling correlated with a color also depends on the shade and what other colors it’s paired with. These are both important points to consider when choosing your website color scheme . To get started, consider your website goals. Think about the vibe you want to create and the emotions you want to convey, especially if you’re starting a business . The more aligned your web design is with your overall branding, the more people are going to connect with your company and your website. And the stronger the personal connection, the more time they’ll spend on your business website. This will have enormous effects on conversion rates and overall interest and engagement with your brand. Keep in mind that choosing your color theme doesn’t mean you’re stuck with that palette forever, so try out different options and see what speaks to you. With Wix, for example, you can adjust your site’s colors at any point by clicking on the Site Design icon on the left side of your editing screen. From there, you can choose your base colors, accent colors, text colors and more. Pick the right web fonts Just like colors, typography can also play a key role in evoking feelings. When choosing the best fonts for your website, there are a number of things to consider. First, like all other elements on your site, your font choice should match your branding. Browse different typefaces to find one that reflects your unique personality, whether you’re youthful and contemporary or have a more traditional approach. The three primary types of fonts include: Serif: Fonts with a small line attached to the ends of each letter. Sans serif: More standard, block-like typography without small lines at the ends of each character. Script: Has a more elegant feel, with each letter connecting fluidly from one to the next. You can also check out our article on the best fonts for websites for more details on how to choose the best one for your site. Whatever you go for, make sure that your font is readable on both desktop and mobile devices. Remember to keep in mind Google safe fonts. Pro tip: When it comes to fonts, remember to stay consistent throughout your website. On Wix, you can easily accomplish this by going to the Site Design icon on your side panel and managing text through the Text Theme tab. That way, your content will appear uniformly across the site. Add other branding elements When it comes to creating a professional site that wows, the magic is often in the details. As you look to strengthen the branding on your site, don’t overlook these elements: Logo: Place your logo prominently in your header and as needed across your site. Wix's logo maker simplifies the logo design process, allowing you to create a logo that represents your brand and perfectly matches the aesthetic of your site. Favicon: A favicon is a small icon that appears in the browser tab to the left of your URL when someone visits your site.​​ Adding a favicon to your Wix website is a simple process that adds another layer of professionalism to your user experience. Just go to your site editor, click on “Settings” in the top left of your screen and scroll down to “Favicon.” Here, you can upload, adjust and save your favicon image. Then, just publish your site and behold—your brand new favicon. More tips: Learn the ins and outs of building a website using the Wix Editor with this online course. 07. Build your site structure and architecture A pretty site means nothing if it’s clunky and difficult to navigate. Before releasing your site to the world, check that your site makes it easy for visitors to find the exact pages that they’re looking for. There are several main components to bear in mind when you're planning and optimizing your site architecture, as listed below. Create your sitemap Your sitemap is the blueprint of your site’s architecture. It includes all the pages and content you plan to create, so web crawlers like Google can better find and understand your pages. Break your site into logical sections and categories that align with your goals and audience's needs. Whether you’re running an eCommerce store, a portfolio or a blog, a clear sitemap ensures every page has a distinct purpose within your overall structure. A sitemap typically needs updating whenever you add pages or move pages around, but systems like Wix automatically create and update your sitemap for you. Optimize your navigation menu Your navigation menu guides your human visitors to the right pages on your site. It’s usually displayed as a horizontal or vertical bar on your site with links to several different pages. As a general rule of thumb, your site should be organized in a way that enables a visitor to move from one page to another in three clicks or less. But your main menu does not—and should not have to—include all of your site pages. Link to the most important or popular pages from here, and provide an easy way for visitors to get back to where they started. (One of the best ways of achieving this is by adding a clickable logo at the top of your page that leads visitors back to the homepage.) To create an effective menu: Prioritize key pages like your homepage, product or service pages, and contact information. Stick to three clicks or less to reach any page. Users shouldn’t have to dig to find the content they want. Use logical categories and subcategories to group pages together cohesively. For instance, a photographer might place wedding and portrait galleries within a larger “Portfolio” menu item. Check how your favorite sites design their navigation menus for inspiration. You may, for instance, want to include a mega menu that’s more visual in nature and allows users to hover over a main menu category to see subcategories of links. Alternatively, if you’re creating a simple website with fewer pages, you can have a simple anchor menu at the top of your page that links to specific pages or specific sections on a page. A mega menu with visuals and subcategories could suit larger ones. You’ll also want to spend time optimizing a mobile version of your menu to make sure everything translates clearly to phones and tablets. To set up a menu in the Wix editor, just head to your side panel on the left side of the editor and click on “+” at the top of the panel to add an element. Then, select "Menu & Anchor" from the drop-down and choose your desired style. Expert tip from Adi Huri, product manager at WOW for Wix.com: "Keep in mind that the menu is the map of your website. By adding the right pages to your menu, in the right order, it can be the heart of your website’s success." Prioritize key content Make sure the most important content on your site is easy to find–it’s crucial for delivering a great user experience and meeting your goals. Highlight the information your audience is looking for, like your services, contact details or pricing, and place it front and center on your homepage or navigation menu. Don’t forget to include clear call-to-actions (CTAs) on essential pages to guide visitors towards actions like making a purchase, signing up or reaching out. Regularly check your site’s analytics to see how users are interacting with your content and make adjustments as needed to keep things running smoothly. Don’t ignore your footer While your navigation menu is the primary navigation tool visitors will use to traverse your site, you can use your footer strategically to provide additional links and information. Your footer offers prime real estate to reinforce important content or show other areas of your site that your main menu doesn’t cover (think: contact information and direct links to your social media profiles). In the Wix editor, you can easily drag and drop widgets and other elements directly into the footer. You can also easily adjust its size by dragging the border up or down. Design with scalability in mind As your business grows, so will your website. You'll need to accommodate new pages, features or increased traffic without compromising performance. That’s why it’s smart to plan a site structure that’s ready to grow with you. Choose a flexible layout that makes it easy to add new sections without messing up your current setup. If you’re adding more content, think about expanding your categories and updating your navigation so everything stays clean and organized. It’s also a good idea to check in on your site structure regularly. Adjust as needed to match your evolving content or business goals. By designing with scalability in mind, you can save yourself a lot of hassle down the line. Plus, it ensures your site grows with your business while delivering a smooth user experience. Here are a few reasons why site structure matters: Better user experience: A well-organized site makes it easy for visitors to find what they’re looking for, fast. This can lower bounce rates and leave a great impression on your users. Stronger SEO performance: Search engines love a clear site hierarchy. It helps them crawl and index your pages better, which can increase your visibility in search results. Higher engagement: When visitors can navigate your site effortlessly, they’re more likely to stick around, interact with your content and take the actions that matter most to your business ( like purchases, sign-ups or inquiries). 08. Add useful pages Once you’ve mapped out what pages you want on your site, it’s time to create them. Here’s a quick step-by-step of how to build useful and engaging pages and how to do it in the Wix editor. Open Page Manager: Click the "Pages & Menu" icon in the left side panel to access the Page Manager. Add page: Click the blue "+ Add Page" button to create a new page and click on whatever template suits your needs. Name your page: Once the page is added to your site, the page name will be highlighted in the left side panel for you to edit. Customize: Customize and build the newly created page by adding your content, adjusting the layout and refining the design. Manage pages: Drag and drop pages in the side panel to rearrange them or click on the ellipsis icon to the right of each page title to duplicate, delete, rename, hide and more. Subpages: Create dropdown menus by adding subpages to your main pages, enhancing site navigation. Save and publish: Save your work regularly and, when ready, hit the "Publish" button to make your changes live on your website. When designing web pages for your professional website , consider adding these pages: An inviting homepage . This is the face of your website, which means that you have to make it beautiful, yet informational. You should strive to present all the crucial elements right from the get-go. This way, clients will instantly understand who you are and what you do. A shop or gallery. This is the center of your site where visitors can browse through your products or services. Create product listings, manage inventory and process transactions all from one centralized dashboard. Dedicate time to write product descriptions that will grab potential customers’ attention. The same goes for your product photography to ensure that your items are displayed in their very best light. A personable About page. Use this page as your online business card . It’s the spot where you can present who you are, what you stand for, your strengths, values and any other crucial information you think your visitors should know about your team and your business. An easy-to-find contact section. Don’t leave your site visitors astray by making them search for your contact information. Dedicate a page to list contact numbers, email, social links and any other way users can get in touch with you. In addition, it’s a good practice to add your essential contact details on your website footer. An engaging blog. By starting a blog , you’ll be able to continuously add regular and fresh content to your website. You’ll have the chance to establish yourself as an expert in your field while giving your SEO efforts a well-deserved boost. Give our blog maker a go , when you're ready to start. Expert tip from Allison Lee, editor-in-chief at Wix.com: "Blogs don’t get enough credit for their long-term advantages. In the long run, a blog can serve as a huge traffic driver and a way to connect with future customers (case in point: our Wix Blog is the first touchpoint for millions of people who may have never stumbled onto our site otherwise). That said, a blog is a long-term commitment—it requires a well thought-out strategy and consistent maintenance." An interactive membership area. Creating a membership area on your website serves the dual purpose of monetization and user engagement. Various membership models, like drip-feed, all-in and fixed-term, can be employed to monetize your content. You can also offer premium content, online services or downloadable materials as incentives for users to subscribe. Easy-to-access online courses. The growing popularity of virtual classes presents an opportunity to generate income by launching a paid online course. This approach allows you to monetize your existing website traffic. Design courses that align with your expertise and cater to your audience's needs. Ensure the content is relevant and unique. An informative FAQ page. Save yourself and your clients some time (and frustration) by including an FAQ page to provide answers to questions that may naturally come up as visitors browse your site. An online booking system . Allow customers to schedule and pay for appointments or classes directly from your site. This way, you can spend less time playing phone tag and more time growing your empire. A testimonials page. This provides you with the perfect place in which previous, satisfied customers can sing your praises. Nothing is more impressive to a potential client or buyer than positive, unbiased reviews. A custom 404 page. When visitors land on a broken or unavailable link, a well-designed 404 page can make all the difference. Add a friendly message, clear navigation options or a search bar to guide users back to valuable content. Stay in the know— subscribe to the Wix blog  for a weekly dose of web design tips, trends and updates. 09. Create engaging content As people interact with your website, you'll want to make sure you're grabbing their attention and keeping it. The best way to do this is by optimizing and diversifying how you relay information. And it matters — websites with video content can increase user dwell time by up to 88% . That’s why thinking beyond just text is key to keeping visitors engaged. Start by thinking about the various types of content you can host on your website. There's text, photography, videos, animation and so much more. Once you have a grasp on all of your options, it’s time to decide how to organize it. Consider your content hierarchy For your visitors to feel comfortable and at home while browsing, it’s important to keep your site as organized as possible. Think about hierarchy here: you’ll want your most eye-catching and important content to be placed above the fold (in other words, the area that’s visible on your website without visitors having to scroll). Expert top tip from Amanda Weiner, CRO expert at Wix.com: "Site hierarchy and the information you provide your visitors with is more than just how your site looks. This will also directly impact how many visitors ultimately buy your products. You’ll want to be clear about your offerings through your content, your visuals and your buttons right from the get go to ensure visitors recognize your value right away." Furthermore, take note that some of your readers are only skimming your content. To make their lives easier and to make your content stand out, consider how you can optimize your design so your audience can get the most out of your content. To do so, consider which written information can be made more digestible and visual with the use of media features (videos, images and animations, infographics for example). Make certain headers and other important bits of information stand out more than others by opting for a larger font or a bright color that contrasts with the background. Looking to create content for your website? Consider using AI tools to speed up the process for you. Read all about Wix's next steps on AI text generation for websites and AI website creation. Or, get started by understanding more about how to build a website with AI . Consider SEO Search engine optimization, or SEO, is the practice of optimizing your site so your pages can rank higher on search engine result pages. When launching a new website from scratch, it’s vital to set your site up for success so it can be found by Google. The more exposure you get, the more likely it is for prospective clients to find your site and book your services, buy your products or read your blog. Enhancing your website's visibility on search engines like Google is essential for driving organic traffic to your pages. Fortunately, every Wix site starts out with a solid infrastructure that already exceeds the needs of search engines, giving you a strong SEO foundation in organic search. From there, Wix SEO tools make it easy for you to optimize your reach even further. Capabilities include: SEO Assistant: Every Wix site comes with an SEO Assistant. Just put in your focus keywords for the page you’re working on, and your SEO Assistant will tell you if there’s anything you can do to further optimize it. Keyword research: Wix provides keyword research tools to help you discover relevant keywords for your content. On-page SEO: Easily optimize your meta titles, descriptions and headers to improve your on-page SEO. Image SEO: Optimize your images with alt tags and compress them to improve page loading times. AI meta tag creation: Use AI to generate optimized title tags and meta descriptions for each of your pages. Sitemap generation: Wix generates XML sitemaps to help search engines crawl and index your site effectively. Mobile optimization: Ensure your website is mobile-friendly for better search rankings. You might also want to consider creating a responsive website. Local SEO: If you have a local business, use Wix's local SEO tools to improve your visibility in local searches. SEO analytics: Monitor your website's SEO performance with built-in analytics and reports. Rich results: Implement rich snippets and schema markup to make your search results stand out. Backlink tracking: Keep an eye on your backlink profile to improve your site's authority. You’ll also have the ability to utilize additional SEO tools like Ahrefs and Semrush . Consider the mobile experience As you build your site, keep in mind that a significant amount of consumers will be visiting your site from their smartphones. According to current trends, by 2025, a significant majority of internet traffic, nearly 70% , is expected to come from phones and tablets, with most of that share attributed to smartphones alone. It’s because of this that Google established mobile-first indexing , a system in which the search engine predominantly determines website ranking based on mobile websites, not desktop. As mobile web surfing becomes even more entrenched in our culture, it’s essential to invest time in mobile features as well as design to provide a smooth, intuitive user experience for those smaller screens. Whatever website creation platform you choose, make sure it has a mobile editor and the ability to adjust elements for mobile without it affecting the desktop version. You’ll also want a website builder that prioritizes performance and site speed. For example, Wix deploys performance-friendly website infrastructure, such as cache and lazy loading , to ensure faster sites. Once you're done with your site and happy with it, you may want to consider making your website an app as well . Learn more: How to make a website mobile-friendly 10. Test and publish Building a website from scratch can be an exciting journey, but rushing through the process is a common pitfall. In an eagerness to go live, many often overlook critical elements, potentially harming their website's performance and user experience. To avoid this situation, make sure to dot your Is and cross your Ts before publishing. Here are some key tips to help you out: Take advantage of features like Wix’s “Site Preview” mode, which allows you to view and navigate your site as a user. This enables you to experience the user journey of navigating your site and flag issues a user might encounter. Also, you can proofread your site's content and check for spelling and grammar mistakes. Clear, flawless text boosts professionalism and credibility, leaving a great impression. Ensure functionality across your site by testing all pages, links and embedded media on both desktop and mobile views to ensure your site is mobile-friendly. Also, check all internal and external links to ensure they lead to the correct pages. Avoid broken links to provide a positive user experience. Test your site across multiple browsers. This means making sure you test your website on various browsers like Chrome, Firefox and Safari. This guarantees your site looks right and works perfectly for everyone, no matter their browser choice. Ask a friend or colleague to take a look at your website and give you notes on their initial impressions, the user experience, clarity of content and effectiveness of your design. This step is imperative as someone less familiar with your content will be a much better barometer for how a new visitor would navigate your website than you can be. Allow one to two weeks for final tweaks to make sure everything works as it should. 11. Maintain and promote your website Much like a work of art, a website is never truly "finished." It's an ever-evolving entity that demands regular attention to maintain its performance. One of the primary advantages of using a website builder to create your site is that you can easily make additions and changes as needed in real time. By following these best practices, you can maintain a site that helps your business thrive online. Your website can quickly become outdated over time, from its design to your keyword targeting and overall SEO strategy. Often, website designers find that they need to provide easier navigation with better bounce rates and other important site metrics. This is particularly important if you have found that sales on your online store are decreasing. Update your website  as part of your website management strategy by adding new content regularly and making sure that your existing content is up-to-date. Every published Wix website has   Wix Analytics  included in the Dashboard, which gives you actionable information and metrics about your website traffic . Learn which content is working best and how your visitors behave, then use these insights to fuel your marketing efforts.  A great website doesn’t just meet user needs—it grows with them. Start by listening to your visitors. Use surveys, on-site forms or direct conversations to learn what they value most and pinpoint areas to improve. Combine this feedback with analytics to spot trends, like high exit rates or navigation challenges. Turn these insights into action. Simplify navigation if users can’t find what they need or create content that addresses popular searches and emerging trends. Stay one step ahead by keeping an eye on competitors and industry changes. Regular updates to your design, content and features keep your website fresh, user-friendly and competitive. It's also important to keep your website secure from hackers and malware. You can do this by installing security software and by keeping your website's software up to date. It's also crucial to use a platform that thoroughly incorporates  website security  such as Wix, which provides a safe foundation for your website and gathers real-time insights to detect any threats. Backing up your website regularly is a smart way to protect it from unexpected data loss. Whether it’s caused by technical issues, cyberattacks or accidental changes, having backups ensures you can quickly restore your site and keep everything running smoothly . Wix has a feature called Site History , which automatically creates site revisions every time you save or publish. This means that you can go back to a previous version of your site any time you want. You can also duplicate your site  at any time to create a manual backup in your Wix account. Be aware that the duplicated site is not automatically updated when you update your original site. You also need to let people know about your site. You can promote your website through social media, email marketing, guest blogging or outreach marketing. Effective promotion ensures that your website reaches the right people and delivers the desired outcomes—whether you’re aiming to increase traffic, engagement or sales. Expert tip from Lilach Goldis, social media marketing manager at Wix.com: "Identify the social media platforms your audience is active on the most and get an in-depth understanding of what it takes to rank in them. For example, converting your Instagram carousel posts into a Reel can capture attention more effectively and boost your content's impact, ultimately leading people to visit your site." Here are some ways Wix can help you get your site out there: SEO: In case we haven’t said it enough, SEO is imperative. For those less familiar with SEO, SEO is basically the practice of optimizing your site to help it rank better on Google and other search engines, which, in turn, bring you more web traffic. This is a crucial step in ensuring your site's success once it’s published. Although SEO is very technical and nuanced, using the right website builder can streamline the entire process. You can get an automatically optimized site with a solid infrastructure that exceeds search engine standards, alongside a suite of SEO tools. For example, Wix’s SEO Assistant gives you a personalized SEO setup plan for your site. It can make suggestions on how to tweak your content and provide explanations as to how these changes may help your rankings. For the more advanced user, Wix offers other SEO tools including a robots.txt editor, dynamic XML sitemaps and customizable canonical tags (among others). Keep in mind, however, that it takes time (and regular investment) to see the results of SEO, and your site may not rank well immediately. Email marketing: Whether you're an eCommerce business, a blogger or an entrepreneur, it’s essential to build and maintain strong customer relationships. Email marketing tools enable you to create and send professional email campaigns to your subscribers and drive traffic to your site. Send newsletters, promote new products, create trigger emails and share exciting updates with your audience. Blogs: Blogging is a powerful content marketing strategy. With SEO-rich blogging capabilities, you can create and publish engaging blog posts that not only captivate your audience but also rank well in search engine results. When selecting your website builder, look for built-in SEO features to ensure your blogs are optimized for maximum visibility. Advertising: Unlike SEO which takes time to yield results, ads can help drive immediate attention to your site. It’s worth experimenting with Google Ads, Facebook Ads and others—but avoid spreading yourself too thin. Use the tools at your disposal in your website builder, and test different targeting and campaign types. For example, you could use Instagram ads to retarget website visitors, in addition to Google search ads to engage new visitors who are searching for sites like yours. How to make a website with AI Making or designing a website with AI involves using artificial intelligence tools and services to enhance different aspects of your site, such as design, content creation or user interaction. Take Wix ADI , for example. Launched back in 2016, it gives every Wix user the option of creating a website in mere minutes by simply providing some upfront information about what your site should include. "Wix ADI offers smarter AI tools deeper down in the journey, like personal recommendations and business growth tools,” says Marine Levy Belder, a product marketing manager at Wix. Wix ADI serves as the foundation for Wix's AI website builder— an even more powerful way to create a site that’s tailor-made for you. Learn more about Wix's ever-evolving AI capabilities in this letter from our CEO, Avishai Abrahami . Be inspired by these websites made with AI via Wix ADI: Curtinsmith Guitars Bowden Scott Barnhart How much does it cost to build a website from scratch? The cost of building a website from scratch is influenced by several key factors: Design: Custom designs require more time and expertise, raising costs compared to using pre-made templates. The same is true if you choose to use a web designer to plan and design your site, rather than going for a DIY approach. Functionality : sometimes features like eCommerce capabilities, custom forms, databases and interactive elements increase costs. This is not true for all features, or website builders, so it's worth doing your research. Website builder: Costs vary between DIY platforms, like Wix and more custom-built websites, like Wix Studio . Content creation : Both on-page copy, images and video can cost you if you outsource them to professionals rather than creating your selves. Hosting and domain: Robust hosting services and domain registration can vary in price based on performance and security needs. With a Wix site, hosting is included; domain names are available with a paid plan. Marketing: Investing in marketing services to drive traffic and improve visibility can significantly affect your website building budget. How much does it cost to create a website with Wix? With Wix, you can create a website for free (learn more about, is Wix free ?) or opt for a paid plan that can cost from $17 a month, depending on the type and exact features. This plan will include a custom domain , 24/7 customer support and hosting services. Plans Monthly price (USD) Ideal for Features Free $0 Individuals just starting out Wix branding, limited storage, subdomain Light $17 Personal websites or small projects needing a custom domain Free domain for 1 year, 2GB storage, multi-cloud hosting, light marketing suite, 2 site collaborators Core $29 Small businesses or freelancers needing basic features Free domain for 1 year, 50GB storage, multi-cloud hosting, basic marketing suite, accept payments, basic eCommerce, 5 site collaborators Business $36 Best for eCommerce sites Free domain for 1 year, 100GB storage, multi-cloud hosting, standard marketing suite, accept payments, standard eCommerce, 10 site collaborators Business Elite $159 Large-scale eCommerce sites or high-traffic businesses Free domain for 1 year, unlimited storage, multi-cloud hosting, advanced marketing suite, accept payments, advanced eCommerce, advanced developer platform, 100 site collaborators Enterprise Custom pricing Large enterprises or businesses needing custom solutions Custom solution tailored to your business needs (All pricing in the table is based on annual billing) What are some common mistakes to avoid when creating a website from scratch? While creating a website by yourself can be very manageable, even if you don't have design or coding experience and especially if you use a website builder - it's worth taking into account some common pitfalls associated with building a website. These include: Neglecting your user experience (UX) design Focusing on design and how it looks, over functionality Ignoring accessibility guidelines and design Not optimizing for SEO from the start Failing to preview and test every part of your site before going live How to learn to create a website When it comes to learning web development and creating a website from scratch, you have a few main options to explore. Bootcamps Bootcamps offer intensive, short-term programs focused on teaching practical skills relevant to web development. They typically cover HTML, CSS, JavaScript and frameworks like React or Angular. Computer science or software engineering degrees Pursuing a degree in CS or software engineering from a university provides a comprehensive understanding of computer science principles, including web development. These programs cover a wide range of topics beyond web development, such as algorithms, data structures and software engineering principles. Independent learning options There are also ways for you to learn on your own. Some of these include online courses and tutorials, books, coding bootcamp prep programs and opportunities to contribute to open-source projects. Streamline the process of creating your website with Wix's website builder . Create a website from scratch FAQ Can anyone create a website from scratch? If you choose a website builder that essentially provides the infrastructure of your site, yes. You don't have to know coding to make a website, you just have to use the right website platform. With Wix, your entire site infrastructure is taken care of, including advanced levels of security, including public key certification via TLS, so you can focus on what matters: your design and content. Why is it important for my business to have a website? A website is an essential part of any business's marketing strategy. It provides a way for potential customers to learn more about your business, your products or services, and how to contact you. You can also use a website to manage and run your business, from attracting clients to using your site to manage bookings or to sell products and services and accept payments. How can I keep my website up to date? There are a few things you can do to keep your website up to date: Update your content regularly. This includes adding new blog posts, articles and other content to your website. Fix any errors or bugs. If you find any errors or bugs on your website, fix them as soon as possible. Make sure your website is mobile-friendly. More and more people are using their mobile devices to access the internet, so it is important to make sure your website is mobile-friendly. Promote your website. Let people know about your website by promoting it on social media, in your email newsletter and in other ways. How can I create a website for free? With a website builder, such as Wix, you can choose to create a website for free. This will include access to templates, hosting and advanced security features. You can also upgrade to a premium plan to register a domain name and benefit from 24/7 customer support. How long does it take to make a website? In general, anywhere from one to six months depending on the type of website you make and how you choose to create it. If you do it yourself, with a website builder you can set your own time frame and work reasonably fast. If you choose to work with a web designer and/or developer, it often takes longer. Learn more about how long it takes to build a website. Do I need technical or coding knowledge to build a website? If you use a website builder, like Wix, so no. You can choose from several customizable templates for every type of website, and use its intuitive drag-and-drop features and editor to make a website from scratch. What are the most effective ways to monetize a website? Popular ways to monetize a website include affiliate marketing, display ads with Google Adsense, sponsored content or subscription content. The strategy you choose to make money from your website will depend very much on your target audience. It's also best practice to test different strategies and diversify how you monetize your site. How to make a website for your business? When it comes to making a business website, choosing the right website builder is crucial. Whether you want to make your own website with a drag-and-drop builder from templates, or have your site built by a web developer and designer, choose a website builder, like Wix. Enterprise-grade hosting and security make it a good choice for any type or size of business website. How to start a website? Starting a website begins with choosing what type of website you want to setup and why. Then you'll need to decide on the best website builder for your needs. Choose the right one and setting up a website, including its hosting, domain name and security, is taken care of for you. What are some top tips for building a website? Start with a clear purpose for your website Choose a customizable template Opt for a clean website design with clear navigation Use good images and optimized content in general Make sure your site is mobile friendly Include essential pages, such as a homepage, Contact Us Optimize for SEO and test it before publishing What are some good website builders for beginners? Wix is a popular choice for beginners due to their user-friendly drag-and-drop interfaces, extensive templates and built-in features like e-commerce and SEO tools How to make sure that my website is secure from the start? Choose a reputable hosting provider, or website builder with robust security measures. Use strong passwords and enable two-factor authentication. Check your site comes with an SSL certificate to encrypt data. Regularly update software and plugins to patch vulnerabilities. How do I get people to visit my website? Here are some popular ways drive traffic to your website: Search Engine Optimization (SEO: Optimize your website content with relevant keywords to rank higher in search results. With Wix yiu can use the in-built SEO assistant to help you do this. Social media marketing : Share your website's content on social media platforms to reach a wider audience. You might need to repurpose it in order to fit out social media users consumer content. Create a blog: Create valuable and engaging content that people will want to share and link to. Paid advertising : Invest in targeted ads on platforms like Google or social media.

  • How to use Wix (as a website builder and beyond)

    Wix is a powerful, versatile website builder that lets you create professional websites without coding or technical knowledge. Over the years, Wix has also evolved into a comprehensive business platform offering everything from an easy to use drag-and-drop editor , to eCommerce features, to advanced development tools with Wix Studio . Here's both a very quick and a more thorough guide on how to use Wix. How to use Wix - the short version Here's the quickest and easiest way to use Wix. Create a free account : Sign up for a Wix account to start building your website. You can create multiple sites under one account. Choose a website template : Select from over 2,000 customizable templates or start from a blank canvas to design your site. Use the Wix Editor : Access the Wix Editor to add and customize elements like text, images and apps. Use the left menu to manage pages and design settings. Optimize for mobile : Switch to the mobile editor to ensure your site looks good on mobile devices. Publish your site : Save your changes and click 'Publish' when you're ready to go live. Manage your business : Use Wix tools to manage your contacts, sales and marketing. Learn more: What is a Wix website? How to use Wix—a more detailed guide 1. Choose a Wix editor 2. Use Wix website templates to make your site 3. Design and customize your website with Wix 4. Add and organize your website pages 5. Run your business with Wix 6. Use Wix to choose and buy a domain name 01. Choose a Wix editor Begin by creating a Wix account . After signup, you'll face your first choice of how to use Wix. Wix Editor This is the classic drag-and-drop interface with complete design freedom. You can create a website by choosing from over 2,000 website templates to form the basis of your site and then customize them with a vast library of design elements including images, videos, shapes and buttons. Business website templates Restaurant website templates eCommerce website templates Portfolio website templates The Editor integrates seamlessly with Wix Apps to widen the functionality of your site. It balances creative freedom with ease of use, making professional web design accessible to everyone regardless of technical expertise. These website examples show more of what's possible when you use Wix. Risograph printing studio Dopple Press  really takes the cake. The site’s visually attractive and easy to read, thanks to a clean and spacious layout paired with a bright color scheme and palette for optimum aesthetics. Designer Liv White also worked with  Velo  to implement creative animations on every page, encouraging visitors to interact with her content- such a great example of interactive design at work. Unlike many restaurant websites , Yantra 's focuses on the atmosphere and eliciting emotion instead of its food. The homepage features a full-bleed gallery of stunning images of the restaurant's interior, which promises a new feast for the eyes around every corner. We love that the online menu features a tab for each section of the menu (since scrolling through the extensive menu would've otherwise been quite overwhelming) and how human-centered design wins the day. Wix AI website builder The Wix AI website builder transforms site creation by using artificial intelligence to design professional websites in minutes. Answer a few questions about your business, preferences, and goals and the AI generates a website for you. The system intelligently selects appropriate layouts, color schemes, fonts and content based on industry best practices related to the type of website you want to create. As part of this it can create compelling text, suggest relevant images and organize information logically. Once you've created an AI website with Wix, you can also customize it as you would with a site created with the Wix Editor. These AI website examples show more of what's possible when you use Wix. Interior styling business Ares Design Studio  uses rich photographs to show the quality of their work. The homepage features vibrant, impactful images that reflect the overall aesthetic of Ares’ work. Each photo is clickable and brought to life with a subtle hover effect. Like crown molding on a wall, the site menu lines the top of the homepage and informs visitors of Ares’ offerings, including an online boutique where visitors can buy pre-designed room kits and styling packages.  UK-based catering business My Party Chef  harnessed AI to dish up an excellent website for anyone looking to elevate their event with delicious eats. The adage that ‘people eat with their eyes’ is proven true—My Party Chef’s website showcases the company’s beautiful work with a dedicated photo gallery page filled with elegant food photography.  You can also use Wix to start a business , with its AI-powered business launcher that can help you generate a business idea, a business name and create a business website . Wix Studio Wix Studio is an advanced website creation platform designed specifically for professional designers, agencies and freelancers. Released in 2023 it combines powerful visual design capabilities with robust development tools. Key features include a sophisticated drag-and-drop editor, custom breakpoints for perfect responsive design, Figma integration for seamless design workflows and a full-stack development environment with a built-in IDE. How to use Wix, our expert, Marina Tamir tech SEO at Wix, weighs in: “With Wix Studio templates , you’re never staring at a blank page. We’re here to give web creators a solid starting point, so whether you’ve got a full brief or just a rough idea, you can jump in and start designing without overthinking that first move.” Learn more: How to make a responsive website (with Wix) Studio offers advanced SEO capabilities including SEMRush integration and custom schema markup. It empowers professionals, agencies and developers to create highly customized, performance-optimized websites at scale while maintaining brand consistency across multiple client projects. Here is an example of how an agency used Wix Studio to create their site. The Boathouse Agency 's website exudes coolness and creativity, with meticulous attention to detail. The website glides gracefully when scrolling. The combination of videos, animations and unique scroll behaviors creates a non-traditional experience—a perfect complement to a portfolio that showcases innovative design projects and celeb collaborations. Notice how the logo plays well on all sections because it changes based on what’s behind it, keeping the agency’s  branding neutral and letting their work do the talking. 02. Use Wix website templates to create your site With over 2,000 professionally designed site templates to choose from, you can use Wix to create any type of website you need. Here are a few ways you can use Wix templates to make a website for your business. Looking to use Wix to create a blog website? Use these blog templates Looking to use Wix to create a beauty website ? Use these beauty website templates Looking to use Wix to create a photography website ? Use these photography website templates Looking to use Wix to create a music website ? Use these music website templates Looking to use Wix to create a service website ? Use these service website templates 03. Design and customize your website with Wix Once you've selected a template, the real creativity begins. Here's what you'll want to focus on when making your Wix website . Layout : Drag and drop elements like text boxes, images, and buttons anywhere Design : Customize colors and fonts to match your brand Mobile-friendly design : Check your site looks great on all devices with mobile editing tools Custom breakpoints : In Wix Studio you can define exactly how your site behaves on different screen sizes How to use Wix, our expert, Dafna Rabin, Wix Templates design team lead at Wix, weighs in: "Once you pick the right layout or template for you, it's really important to take the time to customize all the content. Many people overlook this step. Make sure you remove any unrelated images or paragraphs, and focus on creating a clear flow for the content that tells the story you want to share with your audience." 04. Add and organize your website pages Your site structure matters and because of this you'll need to create a logical hierarchy of pages. Here are a few of the main ones to include on your Wix site: Homepage: this is the main page of your site, both the first one users see and the one most visitors see. It represents your entire brand and business and so is the one you want to spend most time on. About: Your story and mission can go here. Products/services : If you plan to use Wix to sell with an eCommerce website or online store, you'll need to create and configure your product pages. If you plan to offer services, such as bookings via your site, you'll need to work on your scheduling page. Contact : How to reach you. You can also use Wix to add a chatbot to your site which means you can help site visitors 24/7. Blog : Starting a blog with Wix is easy, both as a standalone website or as a part of your business site. You can use Wix to build a community around your brand or services. How to use Wix, our expert, Nitzan Eiges, tech SEO team lead at Wix, weighs in: "When it comes to making a website, it's worth considering building a plan for all your website pages from the start of the process. This means creating a clear website plan that includes your planned and potential future pages. This allows you to build a URL structure for your site that is clean and consistent. In turn, this can also help you avoid making fixes to your URL structure later, such as adding redirects and manually updating or changing your internal linking." 05. Run your business with Wix Once you've created your website you can use Wix to manage and run your business. From the Wix app market you can choose from thousands of apps related to running a business. Some of the most popular include: Contact forms and live chat Booking systems Social media integration Marketing tools SEO helpers Many apps have free tiers, with premium features available with a Wix paid plan . How to use Wix, our expert, Esin D. Habif, product marketing lead (outbound) at Wix, weighs in: "The most important consideration is to choose a website builder that grows and scales with you and your business." You can also use Wix for specialized business solutions relevant to the type of business you plan to use your website to manage or market. Wix eCommerce : For selling products with integrated payment processing, inventory management and shipping options Wix Bookings and scheduling software : For service-based businesses that need appointment scheduling Wix Events : For hosting and managing events with RSVPs, ticketing and event pages Wix Restaurants: For food businesses with online ordering, reservations and menus There are also a number of in-built marketing and SEO tools available to anyone who uses Wix to make a website. Use Wix's SEO tool for step-by-step guidance on optimizing your on-page SEO including meta titles and descriptions for all pages (using the tool's AI assistant) You can connect Google Analytics and Google Search Console to your site to track website visitors and their behavior Use Wix to set up integrated email marketing campaigns, learn more with our guide, Does Wix have email marketing? 06. Use Wix to buy a domain name You can buy and register a domain name with Wix, to give your website a customized and professional domain name of its own. If you had a paid plan, a customized domain name is free. Wix functions as a domain registrar, registered with ICANN. If you create a free website you'll get a standard free Wix subdomain, for example, (username.wixsite.com/sitename). How to use Wix, our expert, Keren Friedlander, product marketing manager at Wix, weighs in: "There’s a positive correlation between clear and relevant domain name, and strong online visibility. I can say that a thoughtfully chosen domain name impacts the brand’s exposure." How to use Wix: top tips for a successful website Plan your website: Start with a clear vision of what you want to achieve with your site. Your website planning is everything. Use consistent branding: This should apply across all your pages for a professional look. It means being consistent with your fonts, colors and layout. Don't overcomplicate your design: Clean and simple often works best especially if your site is designed for visitors to take an action, such as make a booking or buy something. Prioritize mobile optimization: Most visitors will use smartphones to access your site. Take advantage of Wix's learning resources including video tutorials and help center. Consider SEO from the start : This means thinking of optimizing your site and content for SEO before it goes and rather than as an afterthought Explore Wix Studio: Especially if you need advanced customization options or if you want to use Wix to create and manage multiple websites.

  • 45 things to sell to make money

    Start generating business ideas with the Wix Business Launcher →  You want to make money—but what should you sell? Not everyone kicks things off with a great business idea  or a big budget. Maybe you’ve got a hobby, a skill or a few items collecting dust. Here’s the good news: you don’t need a lot to get started. From testing a side hustle  to building a home business  or exploring hobbies that make money , there are plenty of budget-friendly ways to start selling and see what works for you. This guide is packed with practical ideas and profitable products to sell, complete with real examples of what works and why. You'll find suggestions for every goal—making quick cash, building a steady income or even starting a business  from scratch. From selling digital downloads to turning upcycled items into profit, these options aren’t just interesting—they’re proven ways to start earning. Ready to start selling and making money? Create a website  now. Make sure your business idea is as strong as the name you choose. Use the Wix Business Launcher to explore various opportunities based on your skills and experience. Simply chat with AI to receive personalized business ideas. Then, get set up with a full market analysis, earning strategies and launch kit for each idea, so you can get started with confidence.  Things you can sell to make money Figuring out what to sell is a big part of the journey—and the options might surprise you. From items you can make or upcycle to digital products that don’t need inventory, there’s a whole world of opportunities out there. In this guide, we’ll cover products with real earning potential, like homemade treats, handmade crafts, resellable treasures, and digital downloads. Handmade & DIY products Candles Body scrubs and handmade soaps Bath bombs and milk baths Fragrance and essential oil blends Lip balm Natural cosmetics Headbands and hair accessories Jewelry Magnets and pins Keychains and phone charms Pacifier clips Art and prints 3D printed products Traditional handcrafted goods Subscription boxes Gift baskets and boxes Home decor Wood cutting boards DIY kits and mason jar crafts Holiday ornaments Pet supplies and accessories 01. Candles Candles are a popular and timeless item that people love to buy and use in their homes, especially with the growing interest in self-care. To get started, simply purchase bulk wax and scented oils. Online DIY tutorials teach beginners an easy way to start making candles with basic melt and pour methods that require no prior craft skills. Enhance your candles with essential oils for aromatherapy benefits that target market  niches seeking therapeutic qualities. Learn more: How to start a candle business . Tips: Focus on packaging : Design attractive packaging and a logo that reflects the qualities of your candles. Use recyclable materials for an added value proposition. Well-designed labels and high-quality photos will help your products stand out online. Safety first : Remind customers of safe candle usage with each purchase. Include warning labels and safety instructions to ensure proper use and to minimize liability. Market seasonally : Tailor your scents and marketing to seasonal trends; warm spice scents in the fall and fresh floral aromas in the spring. Limited edition holiday-themed candles often see a spike in sales. Learn  how to make your own logo  with the Wix logo maker . Be inspired by the beauty and wellness website templates . 02. Body scrubs and handmade soaps Spas and beauty enthusiasts often look for natural, organic and chemical-free products. Explore various recipes that use ingredients like sugar, salt, coffee grounds, honey and essential oils to make products that customers can use in the shower or bath for a pampering session. Get creative with scents and dyes to create personalized DIY products for specific markets. Tips: Choose high-quality Ingredients : Invest in high-quality ingredients that are safe for the skin and provide added benefits, such as anti-aging or moisturizing properties. Create eye-catching packaging : Use eco-friendly materials  like glass jars or paper wrapping to add value to your products. Wix examples to be inspired from: The Tattered Goat 03. Bath bombs and milk baths Bath bombs and milk baths are popular bath items that provide a luxurious and relaxing experience. These niche products  can be created with simple ingredients like citric acid, baking soda, cornstarch, essential oils and dried flowers or herbs for added visual appeal. Present customers with a range of scents and colors to choose from, allowing them to create custom orders for special occasions such as bridal showers or baby showers. Tips: Include instructions : Make sure to include instructions for use with each bath bomb or milk bath. This will help customers have the best experience and prevent any accidents. Maintain a lean inventory : Fresher bath bombs fizz more and keep an eye on the expiration of natural ingredients in milk baths. Wix examples to be inspired from: Butter Barn Farm , The Bombi Studio 04. Fragrance and essential oil blends Perfume usually appeals to everyone, regardless of gender or age. Create customized scents or personalized blends for customers to choose from. Provide a range of sizes and packaging options like roll-on bottles, sprays or diffusers. You might even try infusing CDB into your natural blends or products, you can learn how to sell cbd online to make sure you get it right. Collaborate with local businesses such as spas or boutiques to feature and sell your blends. Tips: Use high-quality oils : Invest in high-quality fragrance and essential oils that will create long-lasting scents for your customers. Educate customers on benefits : Essential oils have various therapeutic benefits, educate your customers on the uses and benefits of each oil to help them pick the right blend for their needs. Expand your line : Team up with a private label  manufacturer to expand your range to include creams, soaps and other body care products. Wix examples to be inspired from: Peachy Keen Perfume 05. Lip balm Lip balm is a small and easy product to make with endless flavor options. Lip balms only require beeswax, coconut oil, vitamin E and a microwave. Market them as a natural alternative to commercial lip balms that often contain chemicals or artificial flavors. Add trendy and unusual flavors like pumpkin spice, matcha green tea or strawberry cheesecake to appeal to different customer demographics. Tips: Offer variety packs :  Package variety packs of different lip balm flavors and them in cute gift sets. This can be a great option for customers looking for gifts or wanting to try out multiple flavors. Partner with beauty influencers : Collaborate with beauty influencers on social media to showcase your lip balm products and reach a larger audience. Wix examples to be inspired from: ToriTLips , CocoLuxé Lip Care 06. Natural cosmetics Natural cosmetics are increasingly popular as customers become more conscious of the ingredients they put on their skin with the clean beauty movement. Create a line of natural makeup products using quality ingredients like mineral powders, plant-based oils and natural coloring agents. Offer customizable options for foundations, eyeshadows and lip shades to cater to individual skin tones and preferences. Collaborate with local beauty bloggers or influencers to showcase your products and reach a wider audience. Explore more beauty business ideas . Tips: Offer refillable packaging : Refillable packaging options promote sustainability and reduce waste. Highlight ethical practices : With natural cosmetics, ethical practices are important. Highlight any fair-trade or cruelty-free practices in your marketing to appeal to conscious consumers. Avoid spoilage : Beauty products, including natural cosmetics, have a limited shelf life. Essential oils and organic ingredients can degrade over time, from exposure to light and heat. 07. Headbands and hair accessories Headbands and hair accessories are versatile fashion items that can enhance any outfit or hairstyle. You'll find many tutorials online and some don't even require sewing. Create custom designs using materials like ribbons, lace, beads or feathers to make eye-catching pieces. Partner with hairstylists or salons to showcase your creations and offer them as accessories for their clients. Tips: Stay on top of seasonal trends : Create designs that align with seasonal trends, such as floral headbands for spring or sparkly hair clips for the holiday season. Offer Bridal Packages : Partner with wedding planners or offer bridal packages that include matching headbands and hair accessories for the bride, bridesmaids and flower girls. Wix examples to be inspired from: Holy Headbands , Rae's Headband Co. 08. Jewelry Jewelry is a classic fashion accessory that can come in various forms, from simple beaded necklaces to intricate silversmithing. The key to success lies in building a strong brand and showcasing excellent craftsmanship. Explore materials like beads, wire, metal or resin to create a diverse range of jewelry pieces such as necklaces, bracelets and earrings. Utilize clear resin to craft photo-based jewelry, allowing customers to transform their favorite images into cherished pieces. Collaborate with local boutiques or showcase your creations at craft fairs and markets. Learn more: How to start a jewelry business . Tips: Source quality materials : Invest in quality materials to ensure the durability and longevity of your jewelry pieces, creating a loyal customer base. Offer customization options : Allow customers to customize their jewelry pieces, such as choosing specific gemstones or adding initials, to meet their preferences. Be inspired by the jewelry and accessories website templates . 09. Magnets and pins Magnets and pins are versatile products that can be crafted from materials like clay, resin, wood or enamel.  The accessory trend continues with teens styling their clothes and backpacks with pins, while adults use them to commemorate special moments. Magnets are an easy way to bring charm to a kitchen and keep reminders of important events handy. Tips: Offer personalization options : Allow customers to personalize for special occasions like weddings or birthdays, where they can add personal messages or names to the products. Research manufacturers:  When making enamel pins, you typically collaborate with a manufacturer, leaving the creative aspect to you. 10. Keychains and phone charms Keychains and phone charms are small yet effective ways to add a personal touch to daily items. Create designs using materials like polymer clay, acrylic paint or resin to make playful and eye-catching pieces that can be sold as gifts or souvenirs. Design products that cater to different interests such as animals, food or pop culture to appeal to a wider audience. Tips: Offer personalization options : Allow customers to personalize their items by adding names or initials. This can be a great option for gifts or special occasions. Explore seasonal themes : Create designs that align with seasonal themes, such as holiday-themed keychains or summer-inspired phone charms, to stay relevant and attract shoppers year-round.  Wix examples to be inspired from: Self Defense Keychain | Mak Safety , School Keychains 11. Pacifier clips Pacifier clips are a trendy accessory for parents with little ones that can be both practical and stylish. Use materials like fabric, beads or wooden shapes to create special designs that appeal to both babies and parents alike. Create designs that can also double as teething toys or sensory items for babies. Offer customized pacifier clips with the baby's name or initials, creating a thoughtful gift option for parents.  Tips: Ensure safety : When creating pacifier clips, it is crucial to ensure they are safe for babies and meet safety standards. Use materials that are non-toxic and secure the clip tightly to prevent any accidents. Offer neutral designs : Gender-neutral designs cater to parents who prefer not to conform to traditional gender roles or are awaiting their baby's gender reveal. Wix example to be inspired from: MY LIL KEEPERS 12. Art and prints Artists now have more opportunities to sell their work with the growth of online marketplaces  and social media. Whether it's paintings, digital printables, photography prints, sculpture or textile art, all can be sold online. Create an online portfolio  to showcase your art and attract potential buyers. Collaborate with local printing companies for quality reproductions or learn to print at home. Get inspiration from these portfolio websites  and explore more art business ideas  to monetize your art. Tips: Host virtual art shows : Host a virtual art show to showcase your work and interact with viewers from the comfort of your own home. Create limited editions : These create a sense of exclusivity and encourage customers to purchase before they're gone. Reproduce your art : Formats like prints, cards, t-shirts and mugs can be made with a print on demand service or license your work to other eCommerce brands. Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix. Be inspired by the arts and crafts website templates . 13. 3D printed products If you have access to a 3D printer, you can create and sell unique products that shoppers won't find anywhere else. These can range from small trinkets and home decor to custom-made jewelry and tech accessories. Experiment with different materials and designs to stand out in the market. Offer customization options to create distinctive items. Wix examples to be inspired from: 3DREW , 3D Printz 14. Traditional handcrafted goods Handmade and artisanal goods are gaining popularity as people seek unique and authentic craftsmanship instead of mass produced products.  With a resurgence of interest in traditional crafts like pottery, woodworking and weaving, individuals with these skills have a great opportunity to showcase their creations online. By providing customization options and offering limited edition pieces, artisans can not only attract a higher price point but also create a more exclusive and personalized experience for their consumers.  Tips: Collaborate with interior designers : Collaborate with interior designers to have your handcrafted goods featured in their projects. Partner with ethical companies : Partner with ethical companies that value sustainability and fair trade to sell your handcrafted goods, aligning with their values and reaching a more conscious shopper base. Be inspired by the arts and crafts website templates . 15. Subscription boxes Subscription boxes have become a popular trend when it comes to things to make and sell, offering customers a curated selection of products delivered to their doorstep on a regular basis. By selling subscriptions , you can tap into this market and provide shoppers with an exciting and convenient way to discover new products. Since subscription boxes are usually packed all at once each month, the shipping process is simple.  Learn more: How to start a subscription box business. Tips: Offer themed boxes : Offer subscription boxes with a different theme each month, catering to various interests and seasons. Include exclusive items : Include exclusive items in your subscription boxes that can only be found through your service, creating a sense of exclusivity and value for purchasers. 16. Gift baskets and boxes Gift baskets are a classic and versatile gift option that can be tailored to any occasion or recipient. Assemble your own curated gift baskets using products from various brands or create handmade items to include. Offer customization options for customers to add a personal touch, such as including a handwritten note or choosing specific items for the basket.  Tips: Curate themed baskets : Create themed gift baskets for different occasions, such as holidays, birthdays or weddings. Partner with corporate clients : Partner with corporate clients to offer customized gift basket options for their employees or clients, providing a unique and thoughtful gifting solution. Wix examples to be inspired from: Gallo Goodie Baskets 17. Home decor With the rise in popularity of home renovation and interior design shows, there's a growing interest in stylized home decor. There are many types of home decor like pillows, blankets, picture frames, artificial plants, planters, coasters and towels. Find a niche that you are interested in and specialize in that type of decor. Offer customization for a personal touch and let shoppers choose colors or materials for a personalized experience. Tips: Collaborate with home influencers : Collaborate with home influencers on social media to showcase your products in real-life settings. Create tutorials : Create tutorials or DIY projects using your home decor items to provide customers with ideas and inspire them to make a purchase. Wix examples to be inspired from: Kessymee Home & Decor , My Home Decor 18. Wood cutting boards Wood cutting boards are not only functional but can also be a beautiful addition to any kitchen. With the rise of interest in cheese boards and charcuterie boards, there's an opportunity for individuals with woodworking skills to create and sell customized wood cutting boards. Offer different wood types, designs and personalization options to cater to various preferences.  Tips: Partner with gourmet food companies : Partner with gourmet food companies or local farmers' markets to have your cutting boards featured alongside their products, providing a curated and complementary pairing. Collaborate with chefs or cooking influencers : Collaborate with chefs or cooking influencers to showcase your cutting boards in use and reach a wider audience interested in food and kitchen products. Wix examples to be inspired from: 1927 Wood Studio , Artisan Woodworking 19. DIY kits and mason jar crafts DIY kits have become a popular activity for both adults and children, offering the satisfaction of creating something from scratch. As an artisan, you can create your own DIY kits using your handcrafted goods or materials. This not only provides a fun experience but also promotes your products in a creative way. Offer different levels of difficulty for various skill levels and include instructions or tutorial videos to guide buyers through the process. Tips: Create seasonal crafts : Create seasonal mason jar crafts for different holidays or seasons, providing a timely and relevant option. Partner with event planners : Partner with event planners for weddings, parties or corporate events to provide customized mason jar crafts as favors or decorations. Check out other wedding business ideas  that might be relevant.  Host workshops : Host workshops or events where buyers can purchase and create your DIY kits in a group setting, providing a social and fun experience while promoting your products.  Wix examples to be inspired from: 3d circuitry 20. Holiday ornaments Holiday ornaments make a thoughtful gift, especially during the festive season. Many families enjoy the tradition of getting new decor each year. Hand-crafted items show care and can be reused annually.  You can craft unique ornaments using wood, metal or glass. Offer customization like names or special dates for creating a one-of-a-kind keepsake for them to treasure. Collaborate with businesses or local shops to feature and sell your ornaments for the holidays. Tips: Create limited edition ornaments : Create limited edition holiday ornaments each year or for special occasions, creating a sense of exclusivity and urgency. Offer gift wrapping services : Offer gift wrapping services for your ornaments, providing convenience for customers and an added touch of professionalism.  Wix examples to be inspired from: Sues Holiday Creations , Ornaments Personalized 21. Pet supplies and accessories Pet owners are always looking for distinctive and high-quality products for their beloved furry friends. Create handmade pet supplies and accessories such as beds, toys, collars, leashes, clothing, travel bags and treats. Offer customization options like monograms or personalized embroidery to cater to different personalities. Partner with local pet stores or dog groomers to feature and sell your products or collaborate with pet influencers on social media to showcase your items. Tips: Ensure product safety:  If you’re making and selling dog treats or toys—basically, anything that can be ingested—be sure to do your research that the ingredients are safe for pets. Create seasonal collections : Create seasonal collections for pets, such as holiday-themed clothing or accessories, to cater to pet owners' demand for festive items.  Host pet-friendly events : Host events that are pet-friendly, such as a dog fashion show or a puppy playdate, where pet-owners can purchase and showcase your products in action. Be inspired by the pets and animals website templates . Personalized & custom items Tote bags Printed merchandise Clothing Stickers and decals Phone cases Notebooks or journals 23. Tote bags As plastic bag use declines, tote bags are stepping up as a popular eco-friendly alternative with endless creative potential. You can design them in so many ways—upload your artwork to a dropshipping platform or handcraft your own using screen printing, embroidery or iron-on transfers. If you know your way around a sewing machine, you can take it up a notch by making totes from scratch with materials like denim, canvas or reclaimed fabrics. It’s a great way to create something unique and add extra value. Learn more about what is dropshipping  and how to start a dropshipping business . Then explore these dropshipping business ideas . Tips: Use sustainable materials : Use eco-friendly products  such as organic cotton or recycled fabric for your tote bags to appeal to environmentally-conscious consumers. Offer art reproductions : Totes are perfect canvases for art. If your original art is too expensive for most of your fans, selling totes provides an affordable way for them to own a wearable reproduction of your work. Be inspired by the jewelry and accessories website templates . 24. Printed merchandise Create attractive designs for a specific niche and find a supplier to produce them. Partner with on demand printing  companies or eCommerce dropshipping  platforms to avoid the hassle of inventory management and shipping. Allow purchasers to customize their merchandise with their name or initials, making it more personal and appealing. Want a more personalized touch? Learn screen printing to craft your designs at home or in a studio. Learn more: How to make money from home , best ecommerce platforms Tips: Supplement an existing brand : T-shirts and printed merch can supplement an existing business with additional revenue streams. Create limited editions : Offer limited edition prints or designs to create a sense of exclusivity and encourage customers to purchase before they're gone. 25. Clothing Socks, mittens, hats and scarves aren’t just practical—they’re a way to express personality. Adding embroidered initials, custom colors or themed sets like couples or seasonal bundles makes these pieces extra special and perfect for gifts. Hand-knit, crocheted, felted or embroidered to order, they become one-of-a-kind creations customers can’t find anywhere else. Matching sets and thoughtful details give your accessories a polished, high-quality feel that shoppers are happy to pay a little extra for. Explore more clothing business ideas  and kidswear business ideas . Next, learn how to start a clothing line . Tips: Create seasonal collections : Offer seasonal designs for winter accessories such as Christmas-themed socks or Valentine's Day hats to stay relevant and attract buyers during peak seasons. Offer children's sizes : Smaller sizes for children cater to a wider audience and provide options for parents looking for specialized accessories for their kids. Use sustainable materials : Use sustainable materials like bamboo yarn, organic cotton or recycled fabric to appeal to environmentally-conscious consumers. This can also be a unique selling point for your brand. 26. Stickers and decals Stickers and decals are trending products  for personalizing items such as laptops, water bottles, cars and phone cases. Create your own unique stickers and decals using different mediums such as digital illustrations, hand-drawn designs or calligraphy. Offer a wide range of designs to cater to various interests and styles. Partner with lifestyle or stationary stores to feature and sell your stickers or collaborate with influencers on social media to showcase your designs. Tips: Utilize popular trends : Keep up-to-date with current trends and create sticker designs that are relevant and in-demand. Collaborate with subscription boxes : Collaborate with subscription boxes focused on stationery or lifestyle products to have your stickers included in their monthly packages, reaching a wider audience. Wix examples to be inspired from: Dory's D 27. Phone cases Phone cases are a fun, creative way for people to show off their style—which makes them perfect for personalized selling. Add a custom touch with names, initials, zodiac signs or favorite quotes. Want to offer something extra special? Try hand-painted cases, unique collages or textures like glitter resin, leather or pressed flowers. Print-on-demand services let you sell your designs without keeping inventory while handmade cases can command higher prices as one-of-a-kind pieces. The demand is always there and personalized cases turn a practical item into a favorite gift or daily must-have. 28. Notebooks or journals Offer personalized covers featuring names, quotes or unique artwork with vinyl decals, foil stamping or laser engraving. For a handmade touch, bind journals with materials like fabric, leather or recycled paper to make them truly special. Inside, design layouts tailored to specific interests—think daily planners, gratitude journals, recipe logs or fitness trackers. Create digital versions as printable PDFs or interactive GoodNotes files to reach more customers. Pair journals with matching pens, stickers or bookmarks to boost sales, or offer refillable covers to keep customers coming back. Digital products to sell online Digital products to sell online are one of the best passive income ideas , as it’s a business to start with little money  and there is no need for physical inventory. They can be sold countless times in any quantity and can become one of the types of businesses that run themselves . Printables DIY tutorials and online courses Software programs and applications Stock photos eBooks and audiobooks Music and sound effects AI-generated products 29. Printables With zero inventory and low startup costs, printables are perfect for creatives, organizers or anyone with a helpful idea. Here are some of the most profitable types to make and sell: Planners and productivity tools    You can create daily or weekly planners, budget trackers, habit logs, meal planners or wellness templates. Customize them with unique themes or aesthetics and bundle a few together to offer even more value. Home and wall décor Great for quick room updates or meaningful gifts. If you're into design, try creating minimalist quotes, botanical pieces, nursery prints or seasonal decorations. Once you've made a few, you can easily tweak the same designs with new colors or sizes to keep them fresh. Educational printables for kids Try creating tracing sheets, math games, phonics flashcards, coloring pages or reward charts. They're easy to make using bold fonts and fun clipart and you can bundle them into themed activity sets for added value. Event and celebration templates Perfect for birthdays, weddings, baby showers and more, they make life easier. Create invitations, games, seating charts, signs or thank-you cards with popular themes and trends in mind. Adding editable files is always a win. Small business tools Printables like order forms, thank-you cards, product tags, content calendars or pop-up checklists are super handy. They’re perfect for Etsy sellers, market vendors and anyone running a small shop. Tips: Give freebies : Attract consumers by offering free digital products as a sample of your work, with the option to purchase full versions for more options and features. Offer bundles : Bundle multiple digital products together to increase the value for buyers and encourage them to purchase more items at once. 30. DIY tutorials and online courses Share your expertise by creating DIY tutorials or online courses. Selling online courses doesn't require a big upfront investment, just your time. Cover topics from crafting and cooking to business and marketing strategies . These can range from short tutorials and how-to guides to comprehensive courses with video lectures, assignments and quizzes. The more detailed your course, the more you can charge. Offer different levels of access, such as free introductory courses and paid advanced courses with more in-depth information. Tips: Offer group discounts : Offer group discounts for families, friends or teams looking to learn together. This can also lead to more word-of-mouth marketing and potential future customers. Create bite sized clips:  Posting on platforms like TikTok help you build authority and grow an audience before you start selling content. Wix examples to be inspired from: WireArtists 31. Software programs and applications If you have coding skills, you might want to explore the option of developing and marketing software programs or applications. The software you create could cover a wide spectrum, including productivity tools, entertainment games, graphic design software or innovative mobile applications. Provide free trials or limited versions to enable prospective buyers to experience your product before committing to a purchase. Tips: Provide free updates : Provide regular updates for your software to fix bugs and add new features, keeping customers satisfied and potentially attracting new ones. Offer customization options : Allow buyers to customize their user experience with options such as colors, layouts or features for a more personalized product. 32. Stock photos With the increasing demand for visual content in social media, websites and marketing materials, there is a constant need for new and specific images. Whether you are a seasoned professional photographer or an amateur enthusiast armed with just a smartphone, you can monetize your photography online. Offer prints of your work or license your images on stock photo sites like Shutterstock , Getty Images  or Unsplash . Tips: Offer different license options : Offer different levels of licensing for your stock photos, such as personal use, commercial use or exclusive rights for a higher fee. Create themed collections : Create themed collections of your stock photos to cater to specific industries or niches, making it easier for businesses to find the perfect images for their needs. 33. eBooks and audiobooks If you have a talent for writing, create digital books that can be sold online. These are great things to make and sell for writers, both professional and just starting out alike. You can write about any topic or genre, from fiction and non-fiction to self-help and instructional guides. Add value by offering audiobook versions for those who prefer listening over reading. Tips: Offer exclusive content : Offer exclusive content, such as bonus chapters or behind-the-scenes insights, for customers who purchase your eBooks or audiobooks. Collaborate with narrators : Collaborate with professional narrators to bring your books to life in the form of audiobooks. This can attract a wider audience and boost sales. Host virtual book clubs : Host virtual book clubs where readers can discuss and interact with you as the author, creating a sense of community and loyalty. 34. Music and sound effects If you have a passion for music or sound design, you can create and sell digital music tracks or sound effects. These are highly sought after by content creators, video producers and game developers. Offer a variety of genres and moods to cater to different needs. You can sell singles if you don’t have enough material to compile a whole album. Tips: Collaborate with content creators : Collaborate with content creators and offer custom-made music or sound effects tailored to their specific projects. This can lead to ongoing partnerships and recurring income. Create sample packs : Create sample packs of your music or sound effects for shoppers to preview before making a purchase. 35. AI-generated products One of the fastest-growing ways to make money with AI is by turning AI-generated content into digital products. With the right tools, you can create art, writing, audio and branded content in minutes—then sell it as ready-to-use downloads, templates or custom files. AI-powered art and design:  Create wall prints, stickers, character designs or coloring pages with AI tools. Perfect for selling on Etsy, POD platforms or as custom orders. Writing prompts and tools:  Use AI to craft journaling prompts, story starters or content ideas for social media. Bundle them by themes like self-care, creativity or specific audiences. Audiobooks and voiceovers:  Turn your writing into audio with AI voice tools. Sell meditations, affirmations, podcast intros or audiobook versions of your content. Social media content packs:  Create ready-to-use caption templates, ad copy and content calendars for creators and small businesses. AI makes it easy to scale while keeping the tone consistent. Startup branding kits:  Offer AI-generated logos, business names, slogans or basic website copy to help entrepreneurs get started. Custom avatars and profile art:  Use AI to generate stylized avatars and unique profile pictures. Ideal for gamers, influencers or anyone building a personal brand. Homemade food Sweets and sauces Breads and baked goods Pickled or fermented goods Snacks and finger foods   Frozen meals or comfort food   Cultural or regional specialties 36. Sweets and sauces For food enthusiasts, nothing beats homemade food products. Offer customizable options such as hot sauce with varying spice levels or personalized labels for special occasions. Collaborate with local businesses like coffee shops or gift stores to present and sell your goods. Keep in mind that some products may require refrigeration or have a limited shelf life, potentially affecting your shipping capabilities. Explore more food business ideas . Tips: Ensure legal compliance :   Make sure to secure the necessary permits and licenses, and comply with food safety regulations including proper training and certification. Incorporate local ingredients : Use locally-sourced ingredients to appeal to consumers looking for custom and authentic products. Create variety packs : Offer variety packs for those who have a hard time choosing just one flavor. This also allows them to try different flavors without having to commit to a larger quantity of one kind. Offer seasonal flavors : Change up your flavors with the seasons, such as pumpkin spice in the fall or peppermint in the winter, to stay relevant and attract shoppers looking for seasonal treats. 37. Breads and baked goods   Sourdough, focaccia and soft pretzels are crowd favorites at farmers markets, pop-ups or through local delivery. Take it up a notch by offering herb toppings, cheese-stuffed options or gluten-free versions. Clear ingredient labels and serving ideas make it easy for customers to trust your quality and get inspired. Savory bakes like scones, muffins and garlic knots are versatile options that work for breakfast boxes, catering requests or midday snacks. They’re simple to make in small batches and freeze well to reduce waste. 38. Pickled or fermented goods Fermented and pickled foods are booming, loved for their bold flavors and gut-friendly perks. Think pickled onions, carrots or green beans infused with herbs, garlic or chili for a flavorful twist. Classics like kimchi and sauerkraut are great for customers looking for something fresh and health-focused beyond grocery store options. These products last longer, making them perfect for batch production or thoughtful gifts. Eye-catching jars and labels can grab attention especially when highlighting their handmade probiotic goodness. Try offering mini sample jars or flavor bundles to tempt shoppers and boost their cart size. 39. Snacks and finger foods  Homemade snacks like seasoned popcorn, roasted chickpeas or mixed nuts are affordable to make and offer high profit margins. You can easily mix things up with flavors like maple cinnamon, rosemary sea salt or spicy chili lime to appeal to a variety of tastes. Pack them in resealable bags and sell them as bundles or sample packs at events and markets. These snacks are perfect for impulse buys and give you plenty of room to get creative with branding. Highlight features like “clean ingredients,” “plant-based” or “high-protein” if they fit. They’re also simple to scale—start with a few basic recipes and tweak them to create a whole lineup of unique options. 40. Frozen meals or comfort food  Homemade frozen meals bring convenience and comfort to busy households, especially in tight-knit communities looking for ready-to-heat homemade dinners. Batch-cook crowd-pleasers like lasagna, soups, dumplings or empanadas and package them in freezer-friendly containers with simple reheating instructions. These meals work perfectly for weekly deliveries, local meal prep services or family-style preorders. Comfort foods are a hit during colder months and holidays when people crave hearty familiar dishes but don’t have the time to cook. Sell through neighborhood groups or social platforms to keep it simple if you're just starting out. Stick to fresh ingredients and bold comforting flavors—think dishes people love but rarely have time to make themselves. 41. Cultural or regional specialties  Cultural foods have a special appeal because they’re packed with meaning, nostalgia and unique flavors. Think tamales, pierogi, flatbreads or stuffed grape leaves—homemade versions always feel more authentic and satisfying than anything store-bought. These dishes are a hit with customers craving something handmade with care and full of tradition. Highlighting these as family-inspired recipes or regional specialties can connect with your audience in a way that feels personal. You can stand out even more with combo packs or holiday menus like Passover or Eid meals, celebrating culture through food. Just remember to follow local food safety guidelines, especially for meals with meat or dairy. Things to resell or upcycle Secondhand upcycling Car parts Old electronics Books and printed media 42. Secondhand upcycling Upcycling is a creative and sustainable way to repurpose secondhand items. Source pre-loved or vintage items such as clothing, furniture, home decor or accessories from thrift shops, garage sales or online marketplaces. Use your creativity and skills to transform these items into new and improved versions that customers will love. Learn more: How to sell vintage clothing online , How to sell furniture online Tips: Find unusual items : Look for unconventional items that can be upcycled into something new, such as old t-shirts into tote bags or a dresser into a bench. Market sustainability : Highlight the environmental benefits of purchasing secondhand and upcycled products in your marketing efforts to appeal to eco-conscious consumers.   43. Car parts Car enthusiasts are always looking for rare and customized parts and accessories to elevate their rides. Create handmade car accessories such as steering wheel covers, seat cushions, car organizers or keychains using different materials like leather, fabric or wood. Offer customization options like monograms or logos to cater to individual preferences. Collaborate with local car shows or dealerships to feature and sell your products or work with car influencers on social media to showcase your items. Read more on how to sell cart parts online . Tips: Research market trends : Research and keep up-to-date with the latest car styles and accessories to create products that are in demand. Utilize influencer marketing : Partner with popular car enthusiasts on social media to promote your products and reach a wider audience.  44. Old electronics Old electronics, such as vintage record players or cameras—or even old gaming consoles, hold sentimental value for many people. Use your technical skills and creativity to restore these items and give them a new life. Source old or broken electronic items from thrift shops, garage sales or online marketplaces and refurbish them into fully functional pieces. Collaborate with local antique stores or attend flea markets to showcase and sell your restored items. Tips: Focus on niche markets : Target specific niches, such as vintage camera collectors or music enthusiasts, to find a dedicated customer base for your restored electronics. Offer customization : Allow customers to customize their restoration orders by choosing different materials, colors or features to make each piece individual.    45. Books and printed media Used books, magazines and vintage printed materials are hidden gems at garage sales and thrift stores, often overlooked but full of resale potential. First editions, out-of-print titles, cookbooks, textbooks and hobby books like woodworking or knitting can sell for impressive prices on platforms like eBay or Amazon. Damaged or unsellable books? No problem. Turn them into unique creations like journals made from old covers, framed vintage illustrations or literary-themed crafts. For an extra touch, bundle books by theme—think "cozy mysteries," "plant guides" or "kids’ adventure sets"—to appeal to gift buyers and stand out. Where to sell your items After browsing these eCommerce business ideas , you’ll need to decide where to sell your product. Aside from collaborating with other businesses or influencers, there are also many platforms and avenues available to sell your handmade items. Here are a few options to think about: Create an online store With the rise of eCommerce, creating an online store  has become a popular and accessible way to sell products and make money online . Platforms like Wix offer various features and tools to set up and manage your online business easily. You can also customize your store to reflect your brand's aesthetic and have full control over pricing, shipping and your inventory management process . Learn how to start an online store  and then go build a website with AI . List with an online marketplace Online markets provide a platform for artisans to sell their handmade items. They have an established customer base and offer features like marketing tools and analytics to help promote your products. However, these platforms may charge fees for listing and selling. Check out these platforms to start selling: Etsy Bonanza Amazon Handmade iCraft Gifts Ebay Local markets and crafts fairs Participating in local markets and crafts fairs is an excellent way to showcase your handmade items and interact with customers face-to-face. You can also network with other artisans and potentially collaborate or cross-promote each other's products.   Be sure to research the event beforehand to ensure it aligns with your target audience  and brand aesthetic. You may also need permits or licenses to sell at these events.  Local stores and boutiques Visit stores that align with your brand's aesthetic and target market and inquire about their consignment policies. This allows you to showcase your products in a physical store without having to manage an entire inventory yourself. However, keep in mind that the store may take a percentage of the sales as commission. Things to sell to make money FAQ What is the most profitable thing to sell? The most profitable products are often digital ones. They’re cost-effective with no inventory or extra expenses, meaning you can sell them again and again. Physical products can also bring in profit, but they come with higher costs for materials, storage and shipping, which can eat into your earnings. What sells fast second hand? Secondhand items that sell quickly are usually in high demand—think electronics, branded clothing or furniture. Clean, well-maintained and fairly priced items tend to move faster. Small, easy-to-ship products or popular gadgets often catch buyers’ attention more quickly than bulky or more specialized items. What is the fastest thing to sell? The quickest items to sell are everyday essentials and popular electronics like smartphones, headphones or brand-name clothing. Products in great condition, priced fairly and easy to ship usually grab attention fast. Small, in-demand items often sell within hours or days when listed on the right platforms. How to learn to make things that sell? To learn how to make things that sell, you can take classes or workshops, watch tutorials online, experiment with different materials and techniques and seek advice from experienced artisans. It's also important to continuously gather feedback and adapt your products to meet market demand. Remember, practice makes perfect, so don't be afraid to try new things and learn from mistakes. Being creative and open-minded can also lead to unique business ideas  that stand out in the market. How do I price crafts and handmade goods to make a profit? When determining your pricing strategy , consider the cost of materials, production time and overhead expenses. Research your product ideas  in the market and price accordingly to stay competitive while still making a profit. It's also essential to regularly review and adjust prices as needed to reflect changes in material costs or competitor prices.  How do I find popular things to make and sell? When thinking about how to come up with a business idea , conduct market research  by analyzing current trends and browsing online marketplaces or local stores for inspiration. Stay updated on social media platforms and attend craft fairs or events to see what is currently in-demand. It's important to balance creating products that are trendy with your own unique creative style to stand out in the market.  How do I handle shipping for my handmade products? It's important to consider shipping options and costs when thinking through DIY business ideas . You can offer free shipping, include shipping costs in your product price or charge customers separately for shipping. Research various shipping carriers and choose the one that best fits your needs in terms of pricing, delivery speed and handling fragile items. Include shipping policies on your website, such as estimated delivery times and any additional fees for international orders. Communicate clearly with shoppers about shipping expectations to avoid any potential issues or misunderstandings. What are the benefits of building a website to sell my products? Building a website  to sell your products offers numerous benefits. Firstly, it allows you to have a permanent online presence where shoppers can browse and purchase your items at any time. This eliminates the limitations of traditional store hours and allows for global reach. Additionally, when you create a website , you have full control over the design and branding of your shop, creating a cohesive aesthetic that reflects your brand. You can also use marketing tools and analytics to track consumer behavior and drive sales. Wix paid plans include free web hosting  and domain names, offering long-term potential for growth and success.  How can I build a website to sell my DIY products if I have no prior experience? Making a website may seem intimidating if you have no prior experience. With a drop and drop website builder  like Wix, it is easy for anyone to learn how to make a business website . With customizable online store templates , you can design a professional-looking business website  without any coding knowledge. You can also take advantage of Wix's eCommerce tools and features, such as inventory management and online payment  options, to simplify the selling process.With a little patience and creativity, anyone can build an eCommerce site  to sell their DIY products. What's the easiest thing to make and sell? This really depends on your own experience and skillset. For a talented writer, an eBook is one of the easiest things to create but for a non writer, not so much. In general, some of the most widely recognized easiest things to make and sell include, handmade crafts, print on demand products (a third party takes care of the actual printing and creating) and digital products. What are the best handmade products to sell? Jewelry: Custom earrings, necklaces, and bracelets. Candles: Scented, decorative, and personalized varieties. Soap and skincare: Organic soaps and bath bombs. Knitted items: Scarves, hats, and blankets. Home decor : Wall art and decorative pillows. Stationery: Greeting cards and notebooks. Pet accessories: Beds and toys. Hand-painted apparel: Custom T-shirts and tote bags. How can I make my handmade products stand out? To make your handmade products stand out: 1. Develop a unique style 2. Use high-quality materials 3. Offer customization where you can 4. Create eye-catching packaging 5. Tell your brand story on your website 6. Provide excellent customer service 7. Showcase your craftsmanship details in what you make 8. Offer limited editions or seasonal variations 9. Use professional photography What legal requirements do I need to consider when selling handmade items? Here's a rundown of some of the broad legal considerations to consider when selling handmade items: 1. Business registration 2. Tax ID/EIN 3. Sales tax collection 4. Product liability insurance 5. Copyright/trademark compliance 6. Safety regulations 7. Labeling requirements 8. Home business zoning laws 9. Platform-specific policies 10. Consumer protection laws How do I create a brand for my products? To create a brand for handmade products you should define your unique value proposition, choose a memorable name, design a logo, develop a consistent visual style, craft your brand story, identify clearly your target audience, create cohesive packaging that matches your style, establish a brand voice and maintain the highest standards of goods. What are the best platforms for selling handmade items online? Some of the best platforms for selling handmade items online are: 1. Etsy 2. Wix (create your own e-commerce site) 3. Amazon Handmade 5. Instagram Shopping 6. Facebook Marketplace 7. eBay 8. Artfire 9. Aftcra 10. Handmade at Amazon

  • What is a Wix website?

    A Wix website is a site built with Wix's website builder . A Wix website represents the democratization of web design , allowing individuals and businesses with no coding knowledge to create professional, fully-functional websites with a drag and drop editor and website templates . According to Wix expert, Danae Salinas Islas, Spanish Marketing Blog Lead: A Wix website is a really powerful way to reach people that you wouldn't usually be able to connect too — not only your friends and family, but an entire community. I often hear amazing ideas, products, or knowledge that never reach their full potential, simply because the right people don't know it exist or don't have access to it. A website fixes that. It puts you on the map and makes sure your business, your skills, or whatever you have to offer can be found by the people who need it. What is a Wix website? The infrastructure behind it Behind every Wix website is advanced web infrastructure that manages its web hosting, web security and technical maintenance automatically. Wix websites operate on a proprietary HTML5 and JavaScript framework, with sites hosted on globally distributed cloud servers to ensure speed and reliability. This infrastructure handles millions of websites simultaneously, with built-in redundancies to prevent downtime. Wix's current uptime is 99.99%. What is a Wix website? 3 ways to build Wix Editor The Wix Editor is a user-friendly, drag-and-drop platform for building websites. It offers hundreds of customizable elements, including text, images, and shapes, allowing for deep personalization of your site. You can start with one of over 200 templates or from scratch. The editor also provides tools for mobile optimization, e-commerce and blogging. AI website builder The Wix AI website builder makes web design even easier with artificial intelligence. You start by answering a few simple questions about your site's purpose, name and desired features. The AI then instantly generates a complete, tailored website with custom text, images and a professional layout. This provides a unique and functional starting point, which you can then further customize. It's the fastest way to get a personalized, professional website online with minimal effort. Wix Studio Wix Studio is a web creation and management platform designed for agencies and freelancers. It offers advanced design capabilities, including custom CSS and no-code animations, allowing for the creation of complex and unique websites. The platform features a centralized workspace for managing multiple projects, clients and team collaboration. Wix Studio also includes responsive AI tools for adapting designs to different screen sizes and provides a full-stack development environment for custom functionalities and APIs. Want to know more about what is a Wix website build on Wix Studio - these Wix Studio examples should help. What is a Wix website? Design customization A hallmark of Wix websites is their design flexibility. Unlike template-restricted platforms, Wix embraces a "what you see is what you get" (WYSIWYG) approach through its drag-and-drop editor. This allows elements to be positioned with pixel-perfect precision anywhere on the page. What is a Wix website? Wix expert and Tech SEO Yossi Fest weighs in, A Wix website means flexibility. I can quickly build, iterate and go live without depending on dev or design for each change. While Wix offers hundreds of professionally designed website templates as starting points, users maintain complete freedom to customize every aspect of their site's appearance. These include its layout, typography, color schemes and imagery. Millions of Wix websites start life as a template. Wix websites can be built from its extensive range of templates: Business website templates eCommerce website templates Beauty website templates Blog website templates Portfolio website templates Photography website templates What is a Wix website? Business functionality A Wix website can be used to run and manage many different types of businesses. You can add functional and interactive features like contact forms, booking systems and galleries. Wix's Content Management System (CMS) allows you to create dynamic pages and then update and organize text, images and other types of content. A Wix website can also include eCommerce functionality for selling online, memberships areas and other apps and systems for running a business online. It also includes built-in tools to market your website and understand better its visitors, from SEO tools to Wix Analytics . What is a Wix website? Wix Expert and Lead of Distribution Sharon Greenfeld says, A Wix website is built with a clear page hierarchy, optimized internal linking, descriptive meta titles and descriptions, and SEO-friendly visuals like infographics and images, all designed to help boost search visibility (SERPs & LLMs) and user engagement. What are the different types of Wix websites? Almost any type of website can be built with Wix. These Wix website examples are just a few of them. Business websites A Wix website can be almost any type of business website. We've put together these business website design examples to show what a Wix business website can be and do. Learn more: How to make business website , Best business websites Cinera  sells its unique cinematic experience with headphones that bring nightly-Netflix binging to the next level. With a main photograph featuring a user wearing the innovative headpiece, Cinera tells visitors a story about fashion and technology and invites them to invest in the vision via a crowdfunding  CTA. Online stores and eCommerce websites A Wix website can be used to sell almost anything online with complete inventory management and payment processing. You can also start both print on demand and dropshipping easily with a Wix website. We've put together these ecommerce website examples to show what selling with a Wix website can look like. Belgian family business Papier Patate  offers an adorable assortment of customizable, kid-friendly cards and stickers—all made from recycled paper. With a focus on simplicity and sustainability, their eCommerce website design perfectly suits their initiative, featuring a simple yet refined pastel color palette, flat design , organic shapes and straightforward navigation. The brand even features a "Spotlight" page to showcase photos of customers using their stickers and other goodies. Portfolio websites A Wix portfolio can help you showcase your work, projects and talents regardless of which creative industry you're involved in. Architecture portfolio examples Interior design portfolios Model portfolio examples Fashion portfolios UX portfolio examples Web design portfolios What is a Wix portfolio website? According to Wix expert Hani Safe, product lead (Showcase): "An outstanding portfolio is all about storytelling. It’s not just a showcase of work but a narrative that weaves together a professional’s skills, creativity and personality. " Here are some best portfolio website examples to show you just what a Wix portfolio website can be. Illustrator and animator Alina Fomin  uses her portfolio to deliver an immersive experience. Right from the first page, you can see her ingenuity; Alina uses elegant animations and well-placed text to guide you through her work.   Learn more: How to create a portfolio website Blog websites Blogs are an example of a Wix website that can be used as a marketing tool, for community building and as a way to build authority in your industry. Starting a blog is easy with a Wix website. You can also use a blog to make money. Here are some great blog examples showing just what a Wix blog website can be. The Zion Adventure Photog raphy  blog establishes owner Arika as an expert of both photography and Zion National Park. The blog’s rugged, playful color scheme of brown and gold evokes nature and sunshine. Its homepage features visual testimonials of happy clients enjoying their adventures. Service websites A Wix website can be used to help run a service business. From taking bookings, to showcasing your services, to marketing what you do, a Wix website can help you do it all. Booking website examples Plumbing website examples Handyman website examples Landscaping website examples Construction website examples Here's an example of a Wix website used to run a service business. Full Circle Lawn Care  has one of the best landscaping websites thanks to its modern design and thoughtful website content. From its unique landscape logo  to the strategic use of web design elements like animation, images and parallax scrolling, the site offers a visually appealing experience while providing ample information for visitors.  Learn more: How to create a service website Event websites From RSVP, ticketing and scheduling capabilities, a Wix website can help you setup and manage almost any event. These event website examples showcase how a Wix website can do just that. The event website of this traveling theme park contains a large spiral image consisting of contrasting oranges, yellows, reds and purples that grab visitors’ attention right away. Next to this design is an outline of a picture of a red ticket stub with the event details and a Book Now  button, acting as the site’s call to action (CTA). Restaurant websites A Wix website can be the perfect way to showcase your restaurant's ambience and menu, it can also be used for food trucks, catering companies and almost any kind of food business. Food truck website examples Bakery website examples We've compiled these restaurant website examples to show what a Wix website can be for a food business. With a full-width photograph of enticing dishes surrounding an elegant logo , Red Bamboo homepage design is engaging and communicative. It features several call-to-action buttons throughout to prompt visitors to “Order Now” and “Order Pickup.” Learn more: How to make a restaurant website Membership websites A Wix website can be used to create a membership website and bring together communities around a topic or service. We've put together these membership website examples to show exactly how a Wix website can be used this way. Heroines  is an organization that brings women together to build a community and develop life skills. The website’s design leans heavily on the imagery of women to underscore that the members are its ultimate focus. The membership page shares the group’s mission and lists out benefits, like discounts to events and access to virtual challenges, and has a clear call to action.  What is a Wix website? Mobile-friendly design and responsiveness A Wix website can be automatically optimized for mobile-friendly design. A Wix Studio website can be made fully responsive with custom breakpoints. What is a Wix website? Development freedom While a Wix website is for the most part defined by its code-free creation, it also accommodates technical users through Velo by Wix, a development platform allowing custom JavaScript, API connections, and database manipulations for highly specialized functionality.

  • What is a website? Definition + examples

    Get started by: Creating a website →  | Getting a domain → Before the internet age fundamentally changed global communication, businesses relied on things like newspaper ads, flyers and word-of-mouth to reach customers. But in today's digital world, an online presence is essential, including a website . With 73% of small businesses  owning websites, a strong online presence is a prerequisite for brand recognition, lead generation and operating a successful venture, both on and offline.  With drag and drop tools and AI website builders , website creation has evolved and changed the way in which people carve out their digital presence. Before diving into how to create a website , it’s necessary to understand the basics—like what is a website and why do you need one? This article will cover website definitions, the characteristics of the various types of sites and why it's important to build a website. What is a website? A website is a place on the internet where you can easily post information about yourself, your business or topics you're passionate about. It's like having your own corner of the web to showcase your ideas and connect with others. Whether you're looking to share knowledge, sell online, communicate with others, learn something new or simply have fun—websites serve a variety of purposes. To access a website, users simply need a device with a web browser—like laptops, smartphones or tablets—along with an Internet connection. Learn more: What is a Wix website? What are websites used for? From personal blogs to e-commerce stores, websites have become a crucial part of our routines, offering convenience and accessibility. Whether it's for entertainment, education, or business, websites are digital platforms that enable communication, information sharing, and online transactions.  Learn more: What is an ecommerce website? , Website vs online store Websites can be used for personal purposes, such as blogging or sharing information about hobbies and interests. For businesses, a website serves as an online storefront where customers can view products or services, make purchases and reach out for customer support. The purpose of a website can vary from type to type. They are also commonly used for education purposes, with many schools and universities having their own websites to share information and resources with students. Additionally, organizations and nonprofits use websites to raise awareness about their causes and connect with potential donors. Learn more: What is a wedding website? How does a website work? The first thing to understand is the internet and the web that provide a ground for websites. The internet is the technology or infrastructure connecting computers and facilitating information sharing. The web is the system that enables information sharing using the internet. It encompasses digital documents, websites, webpages, media and more. To view web content, we use web browsers like Google Chrome, Internet Explorer, Microsoft Edge, Mozilla Firefox or Safari. When you enter a web address or domain name into your browser, your computer sends a request to the hosting server. This request passes through the Domain Name System (DNS)  to look up the server's internet protocol (IP) address . The web service uses protocols like Hypertext Transfer Protocol (HTTP), Hypertext Transfer Protocol Secure (HTTPS)  and File Transfer Protocol (FTP) to transmit information and files over the web. Once the server receives the request, it sends back the requested webpage , along with images and other files, to your computer. The browser then displays the webpage using technologies like HyperText Markup Language (HTML)  and Cascading Style Sheets (CSS) . These technologies structure and present the information on the screen. Website loading time depends on a range of factors like server speed, internet connection quality and website size and complexity. Difference between website, webpage and web server  Understanding the distinctions between a website, webpage and web server is key for effective navigation in the digital landscape. Let's use a simple analogy—imagine a bustling marketplace. The website is like the marketplace itself, and each webpage is a unique stall or shop within it. Similar to a marketplace, each webpage offers different products—information, images and services —just like the goods in a shop. Now, picture the internet as the city where the marketplace is located, a vast network connecting countless marketplaces (websites). It's like exploring a city full of interconnected markets, each with its own offerings. Webpage A webpage is a single document or page within a website. Websites can have multiple webpages, all linked together by hyperlinks, to display a cohesive website. The page you're currently on is a webpage. When you go to the home page, you're on a separate webpage, but still within the same website.  Web server  A web server  is a computer that stores and delivers webpages to users when they request them. It is the physical location where all the files and data for a website are stored. When someone types in your website's URL, the server gets the necessary files and displays them to create the webpage. Website A website is a collection of webpages that are accessed with a single domain name or URL. It includes all the individual pages, multimedia details and files stored on a web server. Websites are built using languages like HTML, CSS and JavaScript  to make visually appealing layouts and functionality.  Don't confuse websites and web servers. If someone says, "My website is not responding," it means the web server isn't responding, making the website unavailable. Remember, a web server can host multiple websites, but the term "web server" doesn’t refer to a specific website. In the previous example, if someone says, "My web server is not responding," it means multiple websites on that web server are unavailable. Learn more: Website vs blog vs forums Components of a website A website is a collection of webpages hosted on a web server. In order to create a website , you need several components. Here’s what you need to get started: Domain name To reach your site, individuals type in a unique web address that typically reflects your business or brand name and ends with a domain extension like .com, .org, or .net. Registering your website name with a domain registration company, also known as a domain registrar, is necessary to secure this distinctive internet address. Tip:   When you make a website with Wix, you can opt for  domain privacy  for no extra fee, when you register your domain.  Domain extension Also known as top-level domains (TLD), d omain extensions  can quickly identify specific elements of a website like its main purpose, owner or geographic location. You can check out  ICANN’s complete list of domain extensions here , or check out these guides: .co .biz .store .me . blog .digital .info .xyz .tv .tech .net .world . company wiki .tv, . directory . today . digital .blog . shop .email Webpages Webpages, also known as individual documents within a website, present information to users. Each webpage should serve a specific purpose and contribute to the overall user experience by providing valuable material, images and interactive elements. Some websites may be concise and focused, with only a few pages, while others offer an array of information and services to cater to diverse user needs. Web host This is the service that stores your website's files and makes them accessible to users on the internet. By choosing the appropriate plan for hosting a website , you can optimize performance, enhance security and provide an exceptional usability to your visitors.  URL address The address of a website is also known as the Universal Resource Locator (URL) . When a user wants to open a website then they need to put the URL of the website into a web browser and the requested website is delivered by the web server. The URL of the Wix Blog for example, https://www.wix.com/blog is composed of three parts:  Protocol identifier: Defines the protocol used to access the webpage (usually HTTP or HTTPS) Server name: Refers to the domain name and extension where the web server is located ( wix.com ) File name: Indicates the specific page or resource on that web server (blog) Homepage The homepage  is a very common and important part of the website. It serves as the initial point of contact for viewers, setting the tone and guiding them to explore the rest of the website. Thinking through and making a homepage  not only showcases the brand's identity but also directs users to other relevant pages. Navigation structure Website navigation  is the order of pages and the collection of links that connect them. When done correctly, it creates a smooth and intuitive browsing. Typically, this structure is supported by one or more menus, strategically placed to make it easy for users to find what they need and move around the sections of the website.  Templates A website template is a pre-made design that includes the layout, color scheme, font choice and all visual elements. It's like a ready-to-use blueprint for your brand's online presence. With Wix, you'll find a wide range of templates, from striking photography website  templates to stylish blog templates . These templates can be customized to fit your brand and content needs.  Multimedia elements These include a wide range of multimedia details such as images, videos, audio files and interactive website features  like animations and adaptive content. When used correctly, these elements can make a website engaging, informative and visually appealing. Content Content is the information you put on your website to inform, guide, or influence visitors. This information can be presented with text, images, videos or audio recordings. Similar to website design , the primary responsibility of content is to keep people engaged, resulting in longer stays and repeat visits to your site. Additionally, well-optimized articles can improve your position on search engine result pages (SERPs), playing a crucial role in on-page search engine optimization (SEO). “ There are over 2 billion websites out there and we all visit many of them daily. With visual and textual content you have the opportunity to make a statement and have your site stand out. This is the place to add your brand personality. If you are more traditional, no need to go wild. Often, unique copy or a cool visual is all you need for your site to be memorable. ” Adi Huri, Product Manager at Wow for   Wix Static vs dynamic websites When it comes to creating your website, you'll face an important decision: choosing between a static vs dynamic website . This choice will affect how your webpages are stored and delivered to users in their browsers. Let's take a closer look at these website structures. Static websites A static website is a collection of pre-written webpages that are displayed as published. These sites aren't interactive, meaning the material on each page remains the same until manually updated. The information and appearance of static websites remain consistent for all viewers, regardless of their browsers, locations or devices. Often, businesses opt for static websites to establish a simple online presence, as they are cost-effective without requiring server-side processing in multiple languages. While static webpages can't take input from users, they can still contain animations and clickable elements like hyperlinks or navigation buttons. This makes them a popular choice for portfolio and catalog sites. V-labs  is an example of a static website. It displays text, images and navigation links that direct visitors to other pages. Dynamic websites Dynamic websites are more flexible and user-friendly. They can change information and appearance based on several factors, including the time of the day, visitor’s location, language preferences, past interactions with the site or device type. With these sites, the web server processes data in real-time to generate customized pages for each visitor. Dynamic websites can interact with users through forms, surveys, quizzes and other interactive factors that require server-side processing. This makes dynamic websites most suited for eCommerce business, social media, ticket booking and forums. These sites also allow individuals to set up accounts, login and access personalized information or services. Amazon.com is a popular example of a dynamic site. Its front page shows product recommendations to visitors based on their locations, purchases and search history. Learn more: Website vs social media Types of websites Websites can also be broken down into categories based on their objectives, features or target audiences. Whether you’re starting a business  or simply want to learn how to make a blog , understanding the difference between these types of websites  will help you get started. Blogs These sites are used to publish articles or posts in a chronological order, covering a wide range of topics from personal stories to news, as well as thoughtful essays, tutorials or practical advice lists. Keeping blog content up to date—as well as the feedback from users—must be constant. Many businesses start a blog to share news and information with their customers, using it as an SEO tool, attracting more organic visitors. Nowadays, professional blogging has emerged as a popular way to earn money online. As an interior stylist and digital content creator, Brit Arnesen uses her blog, britdotdesign , as a platform to provide design inspiration and expertise to her readers. Learn more: Website vs Blog Ecommerce websites An eCommerce website  is an online store that helps you sell products, services and digital goods online by enabling you to accept payments , process orders, manage logistics and shipping and offer customer help. These websites are made up of several webpages where businesses show their products and users can place orders online, complete the transaction and apply various payment methods. Adama Studio  creates modern, practical ceramic items for everyday use. Their website has an online store where customers can easily purchase and have products shipped. Portfolio websites An online portfolio  showcases a person's or business' work, skills and experience. It's used to attract prospective clients, employers or partners by sharing your previous projects. A portfolio website  can house images, videos, descriptions of the services provided as well as client testimonials. Sharon Radisch  is a multi-talented creative who works as a photographer, art director and artist. Her online portfolio highlights the various projects she has undertaken in each of these roles. Websites for professional services Professional websites aim to encourage users to purchase products or services, but without strictly serving as an eCommerce site. The main individuals who create a professional website  are users from various fields, including suppliers and service companies. Their sales process works best through a quote or an in-person appointment. Mango Marketing ’s website outlines their studio service packages for businesses looking to expand their business and enhance their online visibility. Landing page or single page sites One-page websites' popularity has grown because they are simple and easy to navigate. These websites concentrate all information on a single landing page , making them effective and cost-efficient for launching special products or services. Typically used by small businesses, they act as a digital business card , displaying contact information and advertising services. Animal Music Studios  utilizes engaging videos and a navigation menu at the top to guide users to the different sections of the one-page site. News News websites present news articles, current events and other relevant information. They often include details like videos and images to support their stories. News sites update regularly and can be categorized into different sections such as world news, politics, sports or entertainment. As more individuals consume news online, newspapers have adapted by transitioning to digital. Many magazines and newspapers now offer subscription-based news sites as they no longer rely on print editions.  New Wave Magazine  is a digital publication that also offers print editions. Readers can access articles on their website and purchase print copies through their online store. Portal Portal websites are primarily used within educational institutions like schools and institutes, as well as businesses. They make things easier by providing various functions, including a secure login process for students to view their information like grades and schedules. Employees also benefit from these websites, as they offer a convenient way to access emails, alerts and other relevant information needed for day-to-day tasks and responsibilities. Jule Dancewear , is a small business that sells dance apparel. They have a website where customers can create an account to save their profile information, view order history, save blog posts they are interested in and create wish lists of products they may want to purchase in the future. Forums Forum websites bring people with similar interests together to connect and engage with each other. You can use timelines, chats or specialized forums to interact. Social networking sites like Facebook, Instagram, Twitter, Snapchat and Reddit are great examples of forums where you can connect with others who share your interests. Brown Skin Brunchin  is a community for professional minority women. The website features a forum where members can connect by posting introductions, having discussions and sharing stories, ideas and photos. Membership websites Membership websites are built to offer exclusive content or experiences for registered users, often through a paywall. These sites usually include user accounts, dashboards and gated content organized by tier or subscription level. Depending on their purpose, members might get access to video libraries, premium articles, community forums or downloadable resources. These sites are popular with creators, educators, niche groups or professionals looking to share specialized content with a specific audience. They’re designed around consistent content delivery and engagement, often including progress tracking, exclusive newsletters or discussion boards to keep members connected. Educational websites Educational websites are designed to provide learning experiences through formal courses, casual tutorials or structured training. They often include multimedia lessons, quizzes, certification options and progress tracking to help learners follow a clear curriculum. These sites are used by institutions, tutors or independent creators. They can range from academic platforms to niche sites focused on specific skills or hobbies. Educational websites usually feature user accounts, discussion forums and resource libraries, giving learners the flexibility to move at their own pace while engaging with course materials in one place. Level5 CAD Academy  provides practical dental courses online to help dental technicians and staff become pros in Dental CAD/CAM applications. With interactive quizzes, real-time feedback and certificates, the platform ensures users build confidence, skills and expertise in their field. Booking websites Booking websites let users book appointments, reserve spaces or schedule services with ease. These sites usually include interactive calendars, service descriptions, availability updates and confirmation systems. They’re perfect for businesses like salons, hotels, healthcare providers and consultants. Visitors can check available time slots, pick from different services or packages and book appointments directly on the site. The design focuses on being clear and simple, often with account systems so users can manage bookings or check their history. Event websites Event websites are designed to promote and manage physical, virtual or hybrid events. They’re built to share details like dates, times, locations, agendas, speaker lists and registration options. Many include countdowns, ticket purchase features and galleries from past events to spark interest. These sites might support recurring or one-time events and often use branding to match the event’s theme. Some even offer interactive features like live streams, maps or downloadable schedules, giving attendees everything they need in one place. The Global Ethnic Dance Festival  website celebrates cultural diversity, unity and global traditions. It shares details about the festival's mission, performances and events, inspired by Sree Narayan Guru's vision of harmony and mutual respect. Personal websites Personal websites are a great way to share your work, achievements or personality. They often have a short bio, resume, personal projects and contact info, sometimes paired with a blog or portfolio. The design and tone give a glimpse into who you are and your style. Freelancers, students, artists and job seekers often use personal websites as a way to introduce themselves. These sites might include sections like testimonials, photo galleries or links to social media profiles. They’re a mix of professional and personal, making them perfect for networking and self-expression. Why you need a website Whether you are a small start-up or an existing company, the benefits of a website can not be understated. Increase competitiveness A website can enhance your brand identity and make you stand out among competitors.  With many businesses relying on online sales, having an engaging and well planned website can give you a competitive advantage. A business website  allows you to showcase your products or services in an attractive and informative manner, encouraging potential customers to choose your business over others. Reach a wider audience Reaching a larger audience beyond your local community is made possible by creating a website. With the internet, your business can be accessible to anyone, anywhere, at any time. This increases your customer base and opens up opportunities for growth and expansion. Cost-effective marketing 79% of online buyers  shop at least once per month. If you want to attract more people, one of the best ways is by making yourself visible on Google. You can employ search engine optimization (SEO) methods to help your website rank organically. Sell products and services online With an eCommerce website, you can sell your products and services online, reaching a wider customer base. This allows for 24/7 sales potential and removes geographical limitations. Online shopping is also becoming increasingly popular, making it essential for businesses to build an eCommerce site . How to create a website Now that you've learned about how websites work and the different types of websites, you might be considering one for your business. Let's explore what you'll need to start your own website. With this knowledge, you'll be empowered to build a website that suits your business needs. Ready to set up your website? Watch the 10 most essential Wix tutorials  to get started. Outline your website idea The first step is to have a clear idea of what you want your website to achieve. This will help you determine the type of website that best suits your needs and goals. Consider what products or services you offer, who your target audience is and how you would like to present your brand online. Learn how to plan a website  to help you in the following steps. Choose a domain name and web hosting Your domain name acts as the digital address of your site so users can easily find you online. When selecting a domain name, it's important to pick one that reflects your brand and is memorable. Avoid using hyphens and numbers and aim for a short domain name. If you're struggling to come up with ideas, try using our domain name generator  to find a suitable name.  Tip:  Use Wix’s domain name search to check if your desired domain name is available. Pick a website building platform Fortunately, creating a website has become very accessible even for people without a technical background. In fact, you can turn your website idea into a fully functional site using a drag and drop website builder and all of the functionalities that come with it.  Select a web hosting provider Once you've chosen a platform to build your website, you'll need a web host. Web hosting is the service that stores your website files and makes them available to your customers when they visit your site. Your host handles all the HTTP requests and delivers the necessary files to fulfill those requests whenever someone accesses your website. Web hosts also support you with backups, uptime and security maintenance. When selecting a hosting website , consider cost, features, security and support. Wix's free web hosting  allows you to easily scale your hosting as your online business grows. Design your website Creating a successful website involves more than just visual appeal. It's about establishing a cohesive brand identity, ensuring a user-friendly experience and utilizing effective web design  elements. Consider factors such as your logo, color schemes and typography to reflect your brand's personality. When designing a website of your own, you can use website templates  that aligns with your brand and guides and prioritizes user interface (UI)  to provide seamless browsing. Check out these examples of web design inspiration . Learn more: What makes a good website Add page content and optimize for SEO Your content is the heart of your website. Use engaging and informative material to attract and retain visitors. Your website should be easy to navigate, with a clear call-to-action on each page to encourage users to take specific actions, such as completing a purchase or signing up for a newsletter. When creating your website, keep search engine optimization (SEO) in mind. This involves optimizing your website to improve its ranking on search engines like Google. This will help increase your visibility and drive more traffic to your site. Some tips for optimizing your website include using relevant keywords, creating high-quality information and ensuring fast page loading speeds. Launch and maintain your website Once you've completed all the necessary steps, use a website checklist  when launching a new website . However, building a successful online presence does not end here. Regular maintenance is crucial for keeping your site up-to-date. This means updating pages, monitoring for any technical issues and keeping up with SEO techniques to maintain or improve your search engine ranking. Additionally, regularly checking in with your audience and collecting feedback can help you continually improve and enhance your website's performance. What is a website FAQ What is the most common website type? The most common website type is a business or eCommerce website, followed by personal websites  and blogs. However, this can vary depending on the purpose and industry of the website.  With so many website types available, there is certainly one that will suit your needs and goals. What is the role of the DNS in a website? Domain Name System , or DNS is responsible for translating domain names  into IP addresses. This allows users to easily find websites by typing in a web URL instead of having to remember the numerical IP address associated with it. DNS is crucial for the functionality and accessibility of websites.  What are website cookies? Website cookies are small text files that are placed on a user's device when they visit a website. They track and store information about a user's online activity, such as their preferences and browsing history. Cookies help websites remember users and provide more personalized contact with your website. However, websites must comply with privacy laws and inform users about the use of cookies on their site. Why do some websites look different on my phone? Websites can look different on mobile devices due to responsive design. This means that the website is able to adapt and adjust its layout based on the size of the screen it is being viewed on, providing a better user experience. Some websites also have a separate mobile version specifically designed for smaller screens. Businesses should have a responsive or mobile-friendly website to accommodate the growing number of users accessing websites on their phones. How much does it cost to build a website? The cost of building a website  can vary depending on various factors such as the platform, design considerations and hosting services. It can range from a few hundred dollars to thousands of dollars for more complex and customized websites. However, there are also options for free or low-cost website builders available. When deciding the best option for your website, you should take into account your budget and goals. What is a website title? A website title  is a concise and descriptive name given to a website. It serves as the main heading or name of the website and is typically displayed at the top of the browser window or in search engine results. The website title helps users understand the purpose or topic of the website and can also have an impact on search engine optimization (SEO) by including relevant keywords. How does a website CMS function? A content management system (CMS)  is a software platform that allows users to create, edit and publish digital content on their websites without needing advanced coding skills. It provides an intuitive interface for managing all website elements such as design, layout, text, images and more. A CMS also enables multiple users to collaborate and contribute to website content, making it a valuable tool for businesses and organizations. What's a static website? A static website is a site with fixed content, where each page is pre-built and displays the same information to every visitor. It doesn’t change unless manually updated. Static websites are fast, secure and ideal for portfolios, blogs or informational sites since they don’t rely on databases or dynamic content. What's the difference between a static and dynamic website? A static website has fixed content that doesn't change unless manually updated. A dynamic website generates content in real-time, often using databases and user interactions, allowing for personalized or frequently updated information, like social media sites or e-commerce platforms.

  • How to build a website for free in just 5 steps

    Turn your ideas into a website you love with Wix →   Ever dreamed of launching your own website without spending a penny? Good news—it’s not just possible, it’s way easier than you’d think. Whether you’re brainstorming how to make a website from scratch  or exploring the magic of tools like a website builder  or an AI website builder , you’re just a few clicks away from creating your own website. Got a side hustle to promote? A project to showcase? Or maybe your portfolio website with the world? Whatever it is, learning how to build a free website is your next move, and you’re already off to a great start. Learn more about how to use Wix  as a website builder and to manage your business. Building a website for your business, passion project or side hustle should be easy and exciting. With Wix, you can customize and launch a professional website in minutes, no coding needed. Wix is all about simplifying the process so you can focus on what matters most–bringing your ideas to life. So why wait? Let’s get started on creating the website you’ve always wanted. Why building a free website is the smartest move for you Free websites aren’t just for beginners. Using free website builders  is a fantastic way to get your idea online without any upfront costs. Plus, with the right tools (more on that below), you’ll get access to features that rival the fancy setups people pay for—without spending a dime. The best part? You don’t need to be a design pro or spend hours watching tutorials to make it look amazing. If you're wondering, " Is Wix free ?" the answer is yes. With a free plan, you can start building your site today. Learn more: What is a Wix website? Ready to learn how to build a website for free ? Let’s explore how you can get started with a free website and bring your vision to life. How to make a free website in 5 steps Choose a free website builder Select the right website template Design and customize your pages Add your required functionality or integrations Review, test and publish your website 01. Choose a free website builder When it comes to choosing a website builder for your free site, you'll first want to understand which type of website you plan to create. Some websites work well as free sites, others not so much. Examples of potential free website types include — a personal blog or portfolio, a community website and a school project showcase. When choosing a free website builder consider its ease of use, it's best to opt for one like Wix, that has a drag and drop editor . You'll also need to consider the number and quality of available website templates you can use (Wix has over 800 free, customizable ones), if you can create a mobile-friendly site without a paid plan, as well as any storage or bandwidth limits. This is relevant if you plan to create a free business website because as your business grows and scales you might need more than your free website can offer. It's also important to consider the website infrastructure of the website builder you use. Creating a free site doesn't mean you have to compromise on security and reliability. With Wix, for example, all sites include enterprise-grade infrastructure including secure web hosting and security. Most free website builders include standard limitations—no custom domain, ads and some lack advanced functionality, like eCommerce and payments so it's important to consider this before starting your free website. Small business website stats from Colorlib  show that Wix leads the way when it comes to the global website builder market. As of February 2024, around 8 million live websites have been built on Wix worldwide, accounting for nearly half (45%) of the overall market share.  Learn more: Cheapest website builders What is a domain name Domain name search Domain name generator Free website hosting 02. Select the right website template If you're creating a free website, chances are you need to create something great, fast. The best way to do this is with a pre-designed template. Learn more: Should I use a template to make a website? Most website builders offer hundreds to choose from, across a wide range of industries and types. For example: eCommerce website templates Blog templates Portfolio templates Beauty website templates Fitness website templates Once you have your template, don't forget to customize it for your site and business. This includes the colors, images and of course, the text. "Once you pick the right layout or template for you, it's really important to take the time to customize all the content. Many people overlook this step. Make sure you remove any unrelated images or paragraphs and focus on creating a clear flow for the content that tells the story you want to share with your audience." -Dafna Rabin, Wix Templates design team lead Learn more: How to make a website fast 03. Design and customize your pages All websites, free or not will contain a range of pages. Generally, the most important will be your homepage, followed by your services or booking page, or if you're building a portfolio , the pages that showcase your work and projects. When creating a free website, you need to decide how many pages you'll have and their hierarchy. What's the most important page, is it your homepage? You'll also want to plan their hierarchy in your header and how you will encourage users to move between pages. Each page should then be customized with your chosen color palette, unique media (images and/or video) and your text. 04. Add your required functionality or integrations When it comes to this step with a free website, you may run into limitations with your free website builder. For example, if you want to accept payments via your site, in most cases you'll need to choose a paid plan . However, some website builders provide access to free integrations via their app markets. Wix has a number of free apps via its market including Wix Chat, Wix Forum and Wix Restaurants Menu amongst others. 05. Review, test and publish your website Regardless of the goal of your free website, it's important to review what it looks like and how it works before going live. Once live, ask for feedback from those around you on its design and functionality. A free website can be edited and modified as often as you need — and with Wix free websites don't expire, so you have as much time as you need to get it right. Also, once you've built a free website, you can always transfer to a paid plan down the road, with Wix it's easily done and includes the automatic transfer of your design and content. What does a free website include? This can vary between website builders but with Wix, for example, you get: Drag-and-drop editor 800+ website templates Mobile-optimized design Custom website design options Free stock photos Font library 500MB storage 1GB bandwidth SSL security certificate Website hosting Auto save SEO tools A blog Some marketing tools Site analytics, see Wix analytics Auto site back up Help center access What are some of the limitations of a free website? While creating a free website can be a quick and efficient way to get a website built, it's not without its cons. Some of these include: Forced ads display Platform logo/banner present Subdomain URL (yoursite.platform.com) Limited branding control Limited storage space (typically 500MB) Restricted bandwidth No custom code options No custom domain name No professional email Limited integration options No eCommerce features Basic site analytics Can I build a website for free with AI? You can build a website for free using AI . Platforms like Wix's AI website builder or 10Web AI Builder allow you to create a free site automatically and within minutes. You can then customize your free site as you would from a template, with your own colors, layout and content. Learn more: Best AI website builders . Free websites created with AI come with the same pros and cons as a website built for free with templates. How to build a website for free FAQ Which free website builder is best? Wix is one of the best free website builders, offering an intuitive drag-and-drop editor, customizable templates and built-in features to help you create a professional-looking website without coding. Is creating a website free of cost? Yes! You can create a website for free with Wix. The free plan includes a Wix subdomain (e.g., yoursite.wixsite.com) and Wix-branded ads. Upgrading to a paid plan removes these limitations. Is Wix really free? Yes, Wix has a free plan that allows you to build and publish a website at no cost. However, to use a custom domain and access premium features, you’ll need to upgrade to a paid plan. Can I create a website for free with no knowledge in web development? Yes. Platforms like Wix are designed for anyone, regardless of experience, with intuitive drag-and-drop editors and AI tools to guide you. You'll be able to design and publish a professional-looking site without needing any coding skills or technical expertise. How do I launch a website with the domain name I already purchased? To launch a website with your pre-purchased domain, connect it to your site through your website builder. On Wix, you can upgrade to a premium plan, link your domain via the platform and your site will go live quickly.

  • 17 outstanding Wix website examples that will inspire you

    Bring your inspiration to life with a Wix website →   When we got into the web design game, we started small, making our mark with a few classic website templates. As time went by, we began to understand that people needed a site for all kinds of reasons.  Some needed it for their restaurant. Some needed it for their bed and breakfast. Others needed it for their dog walking service, jewelry shop, freelance gig—the list went on and on.  Our user community grew beyond our imagination. And today, Wix offers 900+ website templates , powerful built-in business solutions and another fan favorite: an AI website builder  that lets you create a new website with a simple chat.  Our favorite part is seeing how people embrace our tools to  create a website  or  start a business  that they’ve been dreaming of. So, we thought we’d shout out some of our users’ greatest creations. Check them out. Learn more about how to use Wix  as a website builder and to manage your business. Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder  tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website. 17 best Wix website examples Explore the website examples  below to see the kind of professional results you can achieve when learning how to make a website  with Wix: Wit180 Animal Music Izzy Wheels Mane Keta Tov Isshī Kunstrukt Sonja van Duelmen Sharon Radisch Dopple Press Rafael Varona Mariela Mezquita Evolve Clothing Roee Ben Yehuda Hila Rawet Karni Barton Artistry Ice Cream Dream 01. Wit180 Wit180 is one-of-a-kind graphic design website , created by a designer named Tim. The first thing you see when you land on this site is an upside-down cardboard box with animated flaps and "handwritten" labels. Why the box? " There tends to be an element of surprise and excitement in the anticipation associated with receiving packages in the mail, and hopefully it's the same experience for my clients with my designs," writes Tim. The site alone is a testament to his wit and ingenuity. Learn more: What is a Wix website? 02. Animal Music Straightforward and to the point, Animal Music ’s  web design  instantly shows you what the studio is capable of. Browse their video clips and you’ll quickly find that their music and services are top-notch, plus trusted by brand giants like Pepsi, Kia and Netflix. Learn more: Why use Wix? 03. Izzy Wheels This vibrant website embodies the spirit and mission behind the Izzy Wheels  brand. True to its slogan “If you can’t stand up, stand out!,” Izzy Wheels presents its stylish wheel covers for wheelchairs on an equally stylish site. Visitors can shop for wheel covers directly on the site, or learn more about the brand’s story, collaborations and community of spokespeople.  04. Mane If you run a service-based business, a website can save you the back-and-forth of fielding questions about your pricing, treatments and qualifications. Mane ’s website is a great example of this. Created by an ethical hairdressing salon, the Mane site welcomes online bookings, while describing all the treatments and products they use in great detail. Customers aren’t left guessing what a “balayage” service entails; from the site, they can see that it includes a complimentary consultation, hair treatment, styling and toning.  05. Keta Tov Roni Sagi, runner-up of America’s Got Talent Season 19, has made her Wix website a pillar of her business, Keta Tov . From the first click, you're greeted by a picture of Roni and her best mate, Rhythm. The site invites you to learn more about her online courses for teaching your dog how to dance. True to her art, Roni's website incorporates subtle movements—from elegant hover effects to video loops. Learn more about Roni Sagi's journey from AGT to building a brand online . 06. Isshī Isshī’s  website (purposefully) breaks all the rules. As we learned in our interview with Isshī’ founder Rolly Robínson, the site is built to look like “you dumped a toy box on the floor.” There’s no traditional structure or uniformity in the design, which is reflective of Rolly’s vision as a jewelry artist—that every piece is true to Rolly’s sense of self and goes against the grain.  07. Kunstrukt This creative duo lets their work do all the talking by using a large, centered image gallery to offer a preview of their projects. This visual element is paired with just a handful of words describing Kunstrukt ’s raison d'être. In order to emphasize the pictures displayed, all other elements on the site honor a simple monochromatic palette. The line work used to highlight certain items in the menu gives this a  brutalist website  feel. 08. Sonja van Duelmen The striking colors and typeface choices, paired with an extraordinary body of work, make Sonja van Duelmen ’s portfolio one of the best   website design examples  you can find. In addition to showcasing examples of her best work in the various disciplines she specializes in, Sonja decided to learn how to make a blog  to share her passion for fashion, modern design, photography and art. Be inspired: Luxury website examples 09. Sharon Radisch A mix of captivating, magazine-like images sets a trendy tone for Sharon Radisch ’s photography website. The site cleverly places a hamburger menu within the homepage title, emphasizing Sharon’s artistic eye. The majority of Sharon’s site features a minimalistic black-and-white  color scheme , allowing her to guide the eye with strategically placed visual accents and colors.  View other minimalist websites  for inspiration. 10. Dopple Press Risograph printing studio Dopple Press 's website is appropriately colorful and full of texture. Every animation, illustration and button is thoughtfully designed to hold your attention and keep your eyes engaged. You'll find yourself clicking around and exploring all the content that this delightful website has to offer. 11. Rafael Varona One simply cannot talk about animation without mentioning Rafael Varona ’s jaw-dropping Wix website. This illustrator, animator and art director has created a vibrant site that combines dynamic and static projects to maintain visitors’ interest without overwhelming them.  Looking to create your own art portfolio or site? Check out these other  artist websites  for inspiration. 12. Mariela Mezquita On her  online portfolio website , Mariela Mezquita  plays with shapes, vibrant colors and scrolling effects to bring her unique take on the latest web design trends to life. This allows her to leave a lasting impression on visitors while showing her creativity and skills across several different forms of expression. 13. Evolve Clothing Online retail is growing at an unprecedented rate, which means brands need to ensure their online presence is as unique and personal as their products. Evolve Clothing  has managed to do so by creating a site that perfectly balances the boldness and refinement of the different collections they sell. The site also features live chat, emulating the personalized attention that customers would ordinarily get at one of their brick-and-mortar stores. 14. Roee Ben Yehuda Whoever came up with "jack of all trades, master of none" simply hadn’t met someone like Roee Ben Yehuda . This talented designer’s portfolio showcases all types of creative projects, ranging from product design to branding. To ensure all of them live in harmony under the same  homepage , Roee uses a combination of full-width stripes and asymmetrical columns, connected through smooth scrolling effects. When  building a homepage , this is a great way to display everything clearly in one place. 15. Hila Rawet Karni Hila’s original industrial jewelry  is made from unconventional materials and aims to help women celebrate their individuality and manifest their uniqueness. This powerful statement is embodied within its eCommerce site through parallax scrolling effects, professional product photography and subtle animation. Hila additionally appeals to shoppers from all over the world, offering currency conversion directly on the site.  Pro tip:  If you're opening a store, explore these  eCommerce website inspiration  examples. 16. Barton Artistry A product of the Wix AI website builder, the Barton Artistry  website elegantly shows off the work of makeup artist Tera Barton. Tera’s warmth can be felt throughout the site, where photographs of her latest weddings and photoshoots are sprinkled among cheerful messaging. Visitors can read testimonials at their leisure and submit a request when they’re ready.   17. Ice Cream Dream Nonprofit organizations have the tricky job of getting people to support—let alone care about—causes that may not be a part of their everyday lives. The Ice Cream Dream Foundation  uses a mix of whimsical and realistic imagery, alongside thought-provoking copy, to grab attention. The foundation uses its site to illustrate the power of ice cream in underprivileged communities and to collect donations, right when people are paying attention. Subscribe to the Wix blog  for a weekly dose of fresh web design content and updates. Wix website templates to get you started Looking to get started with your own site? Below are a few popular picks from Wix's template collection. Fashion photographer Photography is an art that requires a special stage. That’s why this specific fashion photographer template  was built to showcase pictures in their highest quality—and it does so with a beautiful full-width gallery that displays the most significant pieces of any photographer's portfolio. Of course, there’s more to it than that. This template includes an About Us page, making it easy to learn more about your work, peek at behind-the-scenes content, get in touch and visit your social profiles. Cocktail delivery service Designed to get you in a party mood, this cocktail delivery service template  is perfect for any type of food service that offers online deliveries. You’ll be able to create a professional delivery service or  restaurant website  where your location and hours are clearly visible. Customers should be able to easily find your menu and place orders from your site too. Gym As gyms and studios take to the online world, having a specialized  fitness website  has become an absolute must. In addition to allowing you to build a solid virtual presence and strengthen your brand, this fitness studio template  will enable you to provide a better service for your clients. This website template helps facilitate that growth by not only sharing images and videos of your services, but also allowing clients to sign up for classes via the  Wix Bookings  feature—plus purchase memberships. Shoe store This delicate   template for shoe stores  is built to increase sales. Its  website features  have been carefully placed in order to optimize your visitors’ experiences and turn potential buyers into customers. Visitors can choose to browse your entire catalog or view highlighted items, such as new collections, items on sale and best sellers. Furthermore, the live chat feature brings the brick-and-mortar feeling to the online world, allowing customers to ask questions to your team. Need a better eCommerce solution? Check out Wix’s eCommerce website builder . Fashion blog In recent years, blogs have taken the internet by storm. That initial spark was further fueled by the increasing number of opportunities to make money blogging, including anything from membership plans and virtual summits to affiliate content and ads. This fashion blog template  lets you capitalize on this opportunity, whether you’re looking to make your blog a focal point or an extension of your business.  Or, want to go the AI route? If you’re looking for a bespoke website design, we invite you to see Wix’s AI website builder up close. Simply chat with AI to get a custom site, complete with all the content, business apps and pages that you need. Wix’s full suite of AI tools includes solutions for: Start-to-finish website design Image generation and editing Text generation and editing  Portfolio creator   SEO metatag creator  AI product descriptions and recommendations   Blogging  Google Ads Social captions  Email marketing And more…  Create a Wix account for free today.

  • How to make a Wix website

    Turn your ideas into a website you love with Wix →   So, you want to create a website? Good news: making a website has never been easier. These days, there are a number of website builders that make designing a site as simple as following a recipe. A mature website builder like Wix can also make running your business online significantly easier.  Wix gives you a range of high-quality features: a drag-and-drop website editor, templates, AI, marketing tools and native business solutions. Keep reading to learn how to make a Wix website by bringing all of your favorite elements together.  Learn more about how to use Wix  as a website builder and to manage your business. How to make a website with Wix Define your goals Pick a website builder Map out and create your pages Design your site Create your content Choose a domain name Select web hosting Promote and track your website 01. Define your goals Creating a website starts with considering the goal of your website. Do you want to monetize your website , or simply share your favorite recipes? Whatever your aim is, be clear about your definition of success. This will help you determine the best platform, design and timeline for your project. Related reading: How long does it take to build a website? I built a Wix website for my mom: here's how it went What is a Wix website? If you're still unsure about the kind of website that suits you, take some time to explore the different types of websites  available or explore these website ideas  for inspiration. Your website could serve as: An online store where you sell custom merchandise, handmade items, branded products or even dropshipped items. (See our guides specifically on  how to start an online store  or how to make an eCommerce website .) A blog where you share your own insights, interview experts or engage a community of people who share a common interest. (Learn  how to start a blog .) An online portfolio , which exists as a type of  static website  that shows off your experience to potential employers or clients. (Learn  how to make an online portfolio .) Note: One website can serve multiple purposes. You can  create an online store  that also has a blog. Or, you can  create a blog  that sells merchandise.  “Just as us humans, every website has its own needs. Try to define what those are and what goals you’d like to achieve in order to create a successful website that is truly original.” - Adi Huri, product marketing lead for the Wix Brand 02. Pick a website builder Your website builder sets the foundation of your website. Pick a platform that doesn’t just accommodate your current needs but can scale with your business and keep all of your data and assets safe.   To this end, Wix guarantees enterprise-grade security with every site, in addition to 99.99% uptime and a scalable infrastructure. On top of this, you’ve got built-in tools for marketing and business management—saving you the headache (and cost) of finding third-party integrations to perform fundamental business tasks.  If you’re not sure where to start, jot down a list of needs and wants. Sign up for a free trial or free account. Spend time exploring the benefits and limitations of each platform, and look at reviews online.   Learn more:  Wix vs. Squarespace  or Wix vs. Shopify When it comes to Wix, you’ve got several options to choose from. Wix AI website builder An evolution of our Wix ADI  technology (which we launched back in 2016), the AI website builder lets you create a fully functional website—simply by chatting with AI. Just answer a few questions about your business and website goals. The builder will then whip up a bespoke site with all the core pages, business apps and content (including images and text) based on your preferences.  Try out the  AI website builder  for free today.  Wix Editor The  Wix Editor  is a drag-and-drop HTML editor  with flexible customization options. You can choose from more than 900 website templates  or start from scratch. The Editor allows you to create a professional website  that still embodies your unique brand; customize the look and feel of your site for both your mobile and desktop. Enjoy various AI-powered tools, including our AI text creator, image creator, layouts tool and more. See these  Wix websites  for inspiration or see the Wix Editor up close with  this online course . For more advanced website development  needs: The Wix Editor offers access to Velo  by Wix. Velo supports markup languages like  HTML ,  CSS  and  Javascript  for custom-coding elements of your site. For example, you can connect custom  databases  and build  dynamic content , or use JavaScript to add more interactive behaviors. As another option, you can use Velo APIs to install a  Wix website app  to an existing site. (Learn more about Wix  Wix Headless .)  Wix Studio If you're figuring out how to build a website for clients as part of your agency work, or managing an enterprise with complex design needs, Wix Studio is probably your best bet. Wix Studio offers a collaborative platform and unparalleled customization options. Enjoy precise control over your design and easily create highly responsive, intricate animations (among other things). You can even export a design from Fig ma into the Wix Studio Editor, where you can bring your vision to life.  Discover more about  Wix Studio . 03. Map out and create your pages Before jumping into your design, take some time to map out your essential web pages .  Start with the basics: a homepage , an about page and a contact page. Then, think about what else you need based on your site's purpose. You may end up needing:  Category pages: Category pages are helpful for organizing content, especially on an eCommerce site or blog. A category page can act as a navigational element, guiding visitors to the content that they’re looking for in a friendly, familiar way.    Product pages: Product pages should highlight key features and benefits of your product, giving enough space for images, videos and dynamic sections (such as “recommended products”). You may even want to include a reviews section, or an area showcasing user-submitted photos. Services page: Here you can list the services you offer. For example, if you’re a freelance writer, you can talk about the types of projects you take on or the types of packages you offer. Support page: A support page can include information on how to get in touch with your team, or how to handle situations like a return or issues with shipping. Checkout page: Whether you run an eCommerce or service-based business, a checkout page can simplify (and speed up) the sales process. Make sure to offer multiple ways of paying and keep your form clear and to the point.    FAQ: Address common questions and concerns upfront to build trust and set the right expectations. Regularly update this page as new questions arise. Testimonials/review page:  A review page can consist of video testimonials, star ratings and/or written reviews. Privacy policy page: A privacy policy page can demonstrate that you take your customers’ privacy seriously. It may also be a legal requirement if you do business in certain countries or states. Read also:  How to build a homepage   04. Design your site At this point, you’re probably itching to get started on your design. Considering how 48% of website visitors  judge a site’s credibility by its design, you’ll want to be very intentional about each component of your site. Dig a little deeper into the main components. Colors Colors are one of the first things that catch your visitors’ eyes. They have the power to evoke certain emotions or draw attention to certain parts of your website.  Use complementary colors  to help your site look uniform while reserving certain hues for attention-grabbing text and buttons. Choose colors that fit your brand, sticking to one main color and a few secondary ones to avoid overwhelming visitors.  Your color choices shape your site's feel—bright colors like yellow can create an energetic and cheerful vibe, while darker tones like brown can convey a sense of reliability and warmth. For example, Simply Ollie  uses muted earth tones, making its site feel cozy and traditional. This works in harmony with the brand’s nostalgic products (paper diaries and planners) as well as its emphasis on nature and sustainability. Subscribe to the Wix blog  for a weekly dose of fresh web design tips and trends. Menus As the central navigation point of your website, your site menu lets visitors search your pages. It’s one of the first places they’ll likely look to find the information that they want. Therefore, it is of utmost importance that you carefully consider what to include in your menu. Your menu should reflect your site goals, in addition to clearly organizing your pages. For instance, if you run a travel blog and your aim is to share itineraries and travel tips, consider a menu that categorizes content by destination or type of vacation (e.g., city- vs. nature-oriented trips). In this case, having a "Travel Tips" section at the top would be more relevant than a "Contact Us" page. “Keep in mind that the menu is the map of your website. By adding the right pages to your menu, in the right order, it can be the heart of your website’s success.” - Adi Huri, product marketing lead for the Wix brand Buttons Small but mighty, buttons guide your visitors to the next step. Be it to complete a purchase, subscribe to your blog or sign up for your service, buttons can also help you track engagement. Put simply: if people are clicking your buttons, then they’re likely interested in what you have to offer and/or curious enough to stick around on your site.  But for buttons to work, they need to be clear and noticeable. Visitors should know exactly where a button leads—and not feel duped or confused after clicking it.  Note that both text and graphics can be helpful here; by now, most people can recognize social media symbols like Facebook and Instagram, or the classic “download” symbol. Moreover, bright colors, button size and strategic placement can help your buttons get the attention they deserve. Visual elements While all of  web design  is visual, certain elements truly enhance the user experience of your site. Things like images, shapes and scrolling effects can catch users’ eyes. At the same time, you want to avoid overwhelming your visitors.  Prioritize simplicity by using a clean, straightforward layout and giving each element enough space to breathe. Balance visuals and content so that images, videos and effects highlight key information rather than distract from it. Always use high-quality media; select high-resolution images and videos that are relevant, plus add value to the page.  When you’re building a site on Wix, you can take advantage of stock photos or the AI image creator to jazz up your site. You can experiment with different shapes, layouts and backgrounds (among other things). Or, use one of Wix’s branding tools—like the Wix logo maker —to develop your brand identity if you’re just starting a business.   Read up on more image optimization  techniques. Mobile web design A whopping 96% of the global digital population  now uses a mobile device to connect to the internet. It goes without saying that you’ll want to give some TLC to your site’s mobile experience and consider the case for making a  responsive vs. adaptive website . Since phone screens are much smaller than computer screens, the layout and design need to be different. Prioritize what elements to show first (above the fold) and decide what can be found elsewhere. Some elements might need to be removed entirely for the best mobile experience. Make it easy for users to navigate by placing key links at the top. Many mobile sites use a hamburger menu (three lines) to organize and condense links.  Remember to focus on your website's performance  and speed. Use Google PageSpeed Insights  or the Site Speed Dashboard in your Wix account to check your scores and Core Web Vitals. Faster sites provide a better user experience.  If you're using Wix, your site is already optimized for great performance with globally located servers, auto cache  and auto image WebP optimization. In addition to this, you can easily preview and adjust your mobile site from the Editor—or turn your website into an app  with our AI-powered Branded App  tool.  05. Create your content  There are many aspects of a site’s success, however on a basic level, content is king. The type of content that gets added to your site will define how visitors interact with it and your business.  Take the time to plan what you want to say and consider whether your message is best conveyed via text or visuals. For example, if you want visitors to take a specific action, make it clear in your copy. Alternatively, if your goal is to introduce a new product, perhaps a video is the way to go.  Regularly update your content to keep it relevant and fresh. Pay attention to SEO best practices as well, including: Incorporate relevant keywords into your copy Write unique meta descriptions and title tags for each page, using Wix’s AI meta tag creator if needed Use header tags (H1, H2, H3) to structure your content and make it easier for both search engines and people to understand the main points Include links to other relevant pages on your website to guide visitors and keep them engaged Create content that satisfies searchers’ intent when they land on your page Website builders like Wix combine their content management software  with their editors, helping you manage content effectively and experiment with static vs. dynamic website  content.  Did you know? Wix offers AI tools for text generation, image editing, image creation, product descriptions and more.   Test drive our tools for free by creating a Wix account . “There are over 2 billion websites out there and we all visit many of them daily. With visual and textual content you have the opportunity to make a statement and have your site stand out. This is the place to add your brand personality. If you are more traditional, no need to go wild. Often, unique copy or a cool visual is all you need for your site to be memorable.”  - Adi Huri, product marketing lead for the Wix brand 06. Choose a domain name Your domain name is your site's title, which makes it easily identifiable and accessible. A custom domain name also adds a professional touch. For this reason, domain names often match their brand names, like Wix and wix.com . To choose a domain name , start by understanding what a domain is . Then, pick an appropriate domain extension  (.com, .net, etc.) and consider relevant  subdomains . Once you've decided,  purchase your domain name  through an official registrar like Wix. Note: If you publish your site under a free account, Wix provides a default domain name. However, you can always purchase a custom domain and choose what will become your  top-level domain . Or, if you upgrade to any of Wix’s paid plans, you get a private domain free for the first year. Learn more about how to build your website for free. Need help finding the perfect domain name? Try using a  website name generator  for inspiration or check out our list of website name ideas . Examples of available domain extensions:  .de domain .xyz domain .co domain .ch domain .be domain .store domain .info domain .tv domain .company domain .digital domain .ca domain .fr domain 07. Select web hosting At this point, you might be wondering how to make sure that your website actually goes live and can be found online. This is where web hosting comes into play. Web hosting is like a storage house for your website, ensuring it’s accessible on the internet. There are different types, like VPS, shared hosting, managed hosting  and cloud hosting . Read more: What is web hosting? With Wix, you automatically get free web hosting  when you publish your site, so you don’t need an external host or your own web server . The platform utilizes multiple  content delivery networks  around to maintain a 99.99% uptime.  Security is covered, too. Wix provides 24/7 monitoring, auto backups, enterprise-grade website security , TLS  and public key certification for every site. You can further secure your site with measures like multi-factor authentication .  08. Promote your website The work doesn’t end after you’ve published your site. Once your site is live, you’ll want to proactively draw visitors to your pages using strategies like the ones below.  Social media marketing Using social media to promote your new website involves a strategic blend of content creation, audience engagement and targeted advertising.  The most important tip here: avoid spreading yourself too thin and focus on the platform(s) where your target audience is most active. Utilize Wix’s social media schedule tools, in addition to our AI caption creator and social ads features to keep everything in one place.  Invite two-way conversation. Make sure you’re not simply talking at your followers and bombarding them with content they don’t care about. Pay attention to what they post. Respond to their comments.  Consider collaborating with influencers and industry leaders who can endorse your website and attract their followers to your platform. SEO SEO remains a large part of any website’s success. SEO can be complex, involving various steps like optimizing your site's content and design.  Fortunately, Wix’s SEO  features provide a solid infrastructure to meet search engine requirements. You’ve got AI-powered text writers, assistants and checklists to provide suggestions on how to improve your content for ranking. For advanced users, Wix offers tools like a robots.txt editor, dynamic XML sitemaps and customizable canonical tags to further optimize your site. Keep in mind that it takes time to see the results of SEO, and your site may not rank well immediately. But the effort you put in now will pay off in the long run. Google My Business A Google My Business (GMB) profile is especially handy if you have a physical storefront. For many business owners, GMB is important for local discoverability—it serves as a listing on Google Search and Google Maps.  You can set up a GMB profile directly inside Wix. Once it’s set up, your GMB profile will provide a snapshot of your business location, hours, contact info, reviews and website. Make sure to fill out your profile as fully as possible. Add helpful visuals. Explore GMB’s extended capabilities. And carefully choose your category (a generic category like “restaurant” will be swarming with competition, whereas a category like “Italian restaurant” will be less competitive). Web analytics Web analytics tools  are like your eyes and ears online. They show you how people interact with your site, helping you identify issues and improve your website management  in the long run.   Analytics like visitor counts, click paths, purchase rates and most engaged regions can guide how you tailor your content or offers. Most importantly, web analytics can help you dissect user behavior. For instance, if many users leave before reaching the checkout button, you may need to rethink your button placement or webpage design.  In a similar vein, data like this may point to the best ways to promote or monetize your site.  Use  Wix Analytics  to your advantage. Wix Analytics will provide you with essential data (e.g., the total number of site visitors, time spent on pages, number of sales and much more). You can additionally integrate Google Analytics for comprehensive insights.  How to make a website FAQ How much does it cost to make a website? A website can be built for free, with a website builder like Wix. Or you can opt for a premium plan where prices range from tens to hundreds of dollars, depending on the website builder you choose. If you hire a developer or technical designer to make a website it could cost in the thousands. How long does it take to build a website? The time it takes to build a website can vary significantly depending on various factors, including the complexity and functionality of the website, the design requirements, the size of the project team, and the availability of resources. A simple website could take a day, a more complex one several months. Do I need a technical designer to create a website? Not if you use a website builder, like Wix. The editor is easy to use and customize. Do I need a web developer to build a website? It will depend on the functionality on your site, but to build a website from scratch or even a professional website for your business, if you use a website builder, a developer isn't necessary. How do I create a business website? Choose a website builder that can help you create a business website that will scale with your business, and allow for added functionality - like an online store. How do I build a website from scratch? Start by choosing the right website builder for your needs, then plan out your webpages, design and content. Every website starts with a great idea or brand so lead with this. How do I make a professional website? First decide what type of professional website you want, including if you want your professional site to be a portfolio site or not. Then choose your website builder, plan out your pages and functionality, work on the design and then promote your website with SEO and other marketing strategies.

  • How to make a website fast (with and without AI)

    While having a website is crucial for any business, building a website can often seem like a daunting task, especially when time and resources are of the essence. And if you're trying to get a business off the ground, you know time is always in short supply. The fastest way to build a website is with AI . Using an AI website builder , like Wix, allows you to create a great looking and functional site in seconds. Looking to create without AI? You can use a website builder, to quickly create a professional website without any technical knowledge. Website builders include drag and drop editors as well as pre-designed website templates that make it easy to get started with how to create a website. Learn more: What is a Wix website? How to build a website fast: getting started When it comes to building a website quickly, understanding what makes the process fast is key, its not just about how quickly you can get a site online but also about how efficiently you can manage and update it once its live. A fast website-building process by definition involves minimal steps and it should allow you to go from concept to live site in a short amount of time without compromising on your website's quality. One of the fast way to create a website is by using a website builder. Website builders offer a number of features to help speed up the process. These include. Website templates for different industries and types of websites . Wix, for example, has over 2000+ designer made templates for free. Drag and drop editors, that make it easy to quickly customize a site without any technical skills. Built-in tools for SEO , website analytics and eCommerce are standard with website builders, which make it easier to both create and manage a website. Many website builders, can be used for free — making it easy to create a site fast even with limited resources. Learn more about some of the best free website builders to create a site fast. How to create a website quickly in just a few steps When it comes to making a website fast, planning is everything. Plan and prepare your site Choose a website builder (including an AI website builder) Design and customize your website fast 01. Plan and prepare your site Before figuring out how to design your website (and fast) , you need to plan its purpose. What is it that you want to achieve with your site? Is it selling online ? Is it for providing information, through a blog perhaps or something to help you generate leads? Do you need it to help your customers book your services? The purpose of your website will impact everything, from the template you choose to the services you add to your site. If you plan to start an online store you'll need ecommerce website templates and other features such as a shopping cart and product pages design. If you're starting a blog , you'll need blog templates , a blogging schedule and other types of content. You might also want to enable commenting on blog posts. Learn more about how to quickly create a wide range of websites: How to make a service website How to make an ecommerce website How to make a business website How to make a portfolio Next outline your key pages and content your site will need. Important pages include a home page, an about page and if relevant services or products pages. Learn more: How to plan a website 02. Choose the right website builder Choosing the right website builder is crucial for a smooth and fast website-building process. You'll want to find one that prioritizes ease of use, like Wix and require no technical skills or knowledge. To create a website with Wix , follow these steps: 1. Sign up : Create a Wix account if you don't have one. You can start building for free. 2. Choose a template : Browse through the Wix templates  and select one that fits your needs. 3. Customize your site : Use the Wix Editor  to add elements like text, images and videos. You can drag and drop elements to customize your layout. 4. Publish your site : Once you're satisfied with your design, click the publish button to make your site live. 5. Connect a domain name : If you want to register and buy a custom domain , you will need to upgrade to a paid plan. Consider using an AI website builder which can help you build even faster. To build a website using AI with Wix, follow these steps: 1. Go to the Wix AI Website Builder  and click 'Start Chat'. 2. Answer the AI's questions about your website preferences, such as design style and required features. 3. The AI will generate a personalized website based on your answers. 4. Once generated, you can customize your site further in the Wix Editor. You can also use AI tools to create text content, images and even logos for your site. Explore more about these features in this Wix AI tools roundup . 03. Design and customize your website fast Once you've chosen a builder, it's time to design and customize your site. This step involves selecting templates and tailoring them to fit your brand or business. Choose a website template that suits your website type and purpose. Business website templates Beauty website templates Restaurant website templates Health website templates Photography website templates Design website templates Once you've chosen the right website template you can quickly adjust its colors, fonts and layouts to reflect your brand identity. Building a website fast FAQ What's the fastest way to build a website? The fastest way is to use an AI website builder like Wix. You can create a website in minutes. Can I create a website in two hours? Yes, it's possible to create a basic website in as little as two hours using tools like Wix. By selecting a template and customizing it with your content, you can quickly create a site and publish it. Can I create a website fast and for free? Most website builders, including Wix, offer free plans that allow you to build a basic site at no cost. However, these plans may have limitations such as ads or limited features. Consider upgrading for more functionality.

  • Does Wix have email marketing?

    Yes, Wix does have email marketing and once you've created a website , launching an email marketing campaign is easy to do (and free.) Learn more about how to use Wix  as a website builder and to manage your business. Wix email marketing features Intuitive email editor Wix's easy-to-use editor, make it easy to create mobile-friendly emails in just a few minutes with no design degree required. You can create from scratch or choose from one of the editor's professionally designed templates to give yourself a head start. Then make it your own, tweak the fonts, play with colors, switch up the background even add a video. Whether you’re promoting a product, sending out a newsletter, or just saying hello, you’ve got everything you need, in the email editor, to make it look polished and on-brand. Email automation With Wix's automated email campaigns, you can schedule perfectly timed messages to keep your customers in the loop, whether you’re announcing an upcoming event, running a flash sale or sending a friendly nudge to revisit your store. Want to boost open rates? Add a personal touch with dynamic values that drop in your contacts’ names automatically. It’s a simple move that makes your emails feel less like mass mail and more like a conversation and that should mean more clicks, more engagement and more results. Learn more: What is email automation? Advanced data analytics Wix's in-built analytics allow you to track everything in real time, from delivery and open rates to the exact links people are clicking. Want to take it a step further? Run a split test (A/B testing) to see which version of your content resonates best. It's the easiest way to learn what’s working, what’s not and how to make every future campaign more effective. Email templates Choose from a range of professional designed templates that make it easy to create an email marketing campaign without needing to be a designer. Learn more: What is email marketing? How to create an email marketing campaign with Wix Whether you're promoting a sale, sending out updates, or sharing your latest blog, this guide is designed to help make email marketing simple but impactful. 01. Choose a template or start from scratch First head to the email marketing section in your Wix dashboard. You’ll be asked to choose how you want to start: Use a template : Wix has a range of professionally designed layouts for everything from product launches to templates for events. Create from scratch: Feeling creative? Start with a blank canvas and build your email exactly how you want. Be inspired by these email marketing examples. 02. Customize your email Now the fun part, customizing your email. With Wix's drag and drop editor you can: Add elements (images, buttons, dividers, you name it) Edit your text directly in the layout Choose a theme for fonts and colors Change the background Even switch text direction if needed Pro tip : Keep your message short and sweet, think one to three short paragraphs. Too much text, the more chance of it landing in spam folders. Also, you know your audience, so think carefully about what will resonate with them. Whether its text, images or video make sure to consider all of your options. When designing email layouts, prioritize mobile responsiveness, accessibility standards and a clean, visually appealing format that drives engagement. Balance text and visuals effectively, use proper headings and white space for easy scanning and ensure your calls-to-action are aligned with your messaging. Dor Cohen, distribution specialist at Wix.com 03. Preview and test Before hitting send, remember to review your campaign. You can do this by clicking on Preview and Test (top right of the editor). Click the mobile icon to see how it’ll look on phones Click the desktop icon for the computer version Pro tip: Send yourself a test email so you know exactly what your subscribers will see This doesn’t count against your email quota, so feel free to test away. You can also send it to friends and family to get their opinion. 04. Choose your audience Now it’s time to decide who to send your email to. You can: Pick individual contacts Use labels or segments to group people (like past buyers or newsletter subscribers) Import a list from Gmail or a CSV file if you’ve got new subscribers not in Wix yet Pro tip: Don’t send to inactive contacts, it can mess with your delivery rates and increase the chances of your email going to spam. Wix lets you filter them out easily. 05. Press send (or schedule) The last step is to give your email its final details and send it off. Here’s how to do it. Write your subject line, you can personalize it with your contact’s name or your site UR Set your "From Name" and reply-to email address Choose when to send: either now or schedule it for later Once you click send, Wix will review it to make sure everything’s compliant, and then—boom—off it goes to your audience. And you can share the email link on social too. Your email campaign is live, now what? Once your campaign is live, keep an eye on your data. You’ll be able to see metrics and data that will allow you to evaluate the success of your campaign and identify where you need to make changes to improve your: Open rates Click-throughs Engagement trends Learn more: Why use Wix? Wix Email Marketing FAQ Is Wix email marketing free? Yes and with Wix's free email marketing you get access to a user-friendly drag-and-drop editor, designer-made templates, automated emails, audience segmentations and custom reports. Upgrade your plan if you want to add to your monthly email allowance, remove Wix branding from emails, schedule emails in advance, send emails from multiple email addresses or share emails in web view with a custom domain URL. How many emails can I send a month? With a free plan you can send up to 200 emails a month with Wix.

  • Is Wix good for blogging?

    As bloggers, who blog on Wix our answer is a resounding yes. But in the interests of neutrality, we've put together some of the main reasons why we think Wix is good for blogging, so you can make up your own mind when it comes to starting your own blog . Before you start exploring the pros and cons of different blog makers , it's important to understand the type of blog you plan to start and your goals for it. These two factors might impact which blog creator you choose and if Wix is the best option for you. Our blog is a marketing asset with several goals. We have a broader mission that revolves around educating and informing but also more precise goals, such as bringing more people to Wix. For these needs, we can say Wix is great for blogging and here's how. Learn more: Why use Wix? , How to use Wix   Why Wix is good for blogging Many of Wix's blogging features make it a great for beginners and more experienced blog owners alike. We've ben running our blog a long time, more than ten years and counting but even if you're just starting out there's plenty to make running a blog easy. These features include: 01. User-friendly interface and templates Wix's drag-and-drop editor simplifies the process of designing and managing a blog, making it accessible to anyone, even those without technical or design experience. You can also choose from a variety of customizable blog templates tailored for different blogging niches, which makes it easy to setup and start regardless of your blog type. Personal blog templates Food and travel blog templates News and business blog templates Sports and wellness blog templates Fashion and beauty blog templates 02. Integrated blogging features With the Wix blog editor you can easily write, edit and publish posts on your site. You can start a blog as a standalone site, or integrate it seamlessly into your website. Some must-have blogging features include being able to schedule posts, adding categories and comment management. Other stand outs include being able to manage your blog from anywhere, via the mobile app and being able to add collaborators, editors and managers to your blog each with their own pre-set level of access. 03. SEO tools Wix offers built-in SEO tools that help improve your blog's visibility on search engines. You can customize meta tags, URLs and alt text for images, which are some good best practices that should be implemented on your blog. Our blog has a strong SEO strategy behind it, its how we generate most of our traffic and so being able to implement on-page SEO best practices easily from within the blog editor saves us a lot of time — which in turn means we can use that time saved to focus on the things that make more impact, keyword research, our content strategy, content updates to improve rankings, data tracking and analysis. 04. Mobile-friendly by default Blogs created with Wix are automatically optimized for mobile devices, ensuring that all content is accessible across devices. We know we do most of our blog reading from mobile, as do most of our audience, its another thing of our mind, knowing that our blogs are mobile-friendly from the minute they're published. If your site isn’t mobile-friendly, it’s not search-friendly. At Wix, we design with mobile performance in mind—because great SEO starts with a seamless experience on every device. Sharon Hafuta, Wix Blog Editor. Learn more: How to make a mobile-friendly website 05. AI-powered content creation Wix has AI tools that help with generating blog content. These tools can suggest topics, create draft and even generate images based on descriptions, streamlining the entire content creation process if you need it. You know everyone is using it, we know everyone is using it. There are many ways to use AI content creation to build and scale a blog and how much you rely on it, depends on the size of your blog, its goals and audience. No judgement from us, AI content creation is revolutionizing how we scale blogs. With Wix's tools you can opt in or out from using them, depending how much or often you need them. But it's good to know they're there for when you need a helping content hand. Learn more: How to use AI to write blog posts 06. Built-in analytics Wix's analytics helps you better strategize and manage your blog. You can easily see how much traffic you get and from where. You can also understand how long your readers spend on a blog post, as well as other important metrics that impact how well you blog. For us traffic is one of our main KPIs, so being able to see clearly how much traffic we get and from which segments — whether organic or paid and from which specific source, be it Google or Facebook, is what makes Wix good for blogging for us. 07. Monetization options If you're a blogger looking to eventually monetize your blog , Wix blogging provides features like integrated e-commerce capabilities , which means you can sell products or services directly from your blog. You can also run display ads on your blog, offer subscriptions and sell online courses all from your Wix site. Learn more: How to make money blogging 08. Free plan You can start a blog for free with Wix. Or upgrade to a Wix paid plan with your blog and you'll also be able to choose a custom domain and remove the Wix branding from your site. Learn more: How much does it cost to start a blog 09. Robust site infrastructure Behind every blog built on Wix is their enterprise-grade website infrastructure . What does this mean? A secure platform : Wix's world class experts and enterprise-grade security system work 24/7 so your audiences' information will always be kept safe and secure. Learn more about Wix's website security. Reliable web hosting: With free website hosting on a worldwide CDN , your site is automatically backed up and will be able to handle any situation, from traffic spikes to outages, so you’ll always be up and running. Performance first: With a performance-first culture, Wix's priority is providing the best user experience for you and your visitors, with faster loading sites that perform great on any device. Learn more about Wix's website performance . What does this really mean? You can start and run your blog without having to worry about if your site is secure, will it always be live and do readers have a positive experience on the page. All of that is a given with a Wix blog. How to get started blogging with Wix? Create a Wix account Start with your blog design (from scratch or with a website template) Choose a blog name (and opt for a custom domain if you think you need one) Write your first blog post (and then start a schedule for consistent posting) Review and publish Promote your blog Repeat Is Wix good for blogging? FAQ Can I customize my Wix blog? You can and here are just some of the ways you can do it: Layouts : Choose from various blog layouts. Design elements : Customize fonts, colors and backgrounds Post display : Decide how posts are displayed, including featured images and excerpts. Can I create a multilingual blog on Wix? With Wix multilingual, yes you can create a blog in a wide range of languages. Learn more about how to create a multilingual website. Is Wix blogging suitable for beginners? There are many features that make the Wix blog maker suitable for bloggers of all levels, including beginners. You can create a blog from templates if you're really new to designing a blog which means you don't need any design or technical knowledge or experience.

  • How to sell on Wix in 3 main ways

    If you're looking to start selling on Wix, this guide is for you. From creating an online store , or ecommerce website to dropshipping and print on demand , we'll walk you through how to sell online on Wix from scratch. Learn more about how to use Wix  as a website builder and to manage your business. How to start selling on Wix: create an eCommerce website To sell on Wix first you'll need to create a website . an ecommerce website or online store is the best type of website to sell online. To create an eCommerce website to start selling with Wix, follow these steps: 01. Choose a template Start by selecting a website template that includes Wix Stores or any other ecommerce template you prefer. Here are some of the most popular ones to sell online: Fashion store templates Jewelry store templates Arts and craft store templates Beauty store templates Food store templates Pet store templates Once you've chosen your template, you'll need to customize it. The pages you choose and your website design should enforce the purpose of your site and your brand identity. Essential pages include a home page, about us page, services and products pages and also a blog if relevant. 02. Add Wix Stores Created your site? Go to your site's dashboard, click on Apps, then App Market, search for Wix Stores and add it to your site. 03. Create and add products Add your products, including images and descriptions. You can sell physical or digital products with Wix. Create your products by tapping Store Products  or Catalog  and selecting Store Products . Tap Add a Product  to create your first product. If your product is available in various sizes, colors, materials, or other variations, it's essential to add these different product options to your store. This allows customers to select their preferred variant directly on the product page. Wix allows you to manage inventory for each variant individually, for accurate stock tracking and to prevent overstocking. Looking to add product options? Navigate to your site's dashboard and go to the Store Products  section. Choose an existing product or click + New Product  and select Physical . Scroll down to the Product Options  section and click + Add Options . Enter the option name (e.g., "Size" or "Color"). Choose how the option will appear on the product page (e.g., as a list or color swatches). Add the different choices for the option (e.g., Small, Medium, Large). Click Add  to save the options You can also manage each variant by price and inventory. In the Product Options  section, toggle on Manage Pricing and Inventory for Variants . For each variant, enter a unique SKU if desired. Toggle on Track Inventory  to enable stock tracking. Enter the stock quantity for each variant. You can also set different prices, weights, and cost of goods for each variant. Here are some Wix users using Wix to sell, we've also incuded the type of ecommerce site or store they run. Nue Modern : selling modular storage that doubles as stylish furniture. Projeto Fio : selling hand embroidered clothing from Rio de Janeiro. Nurturing Nature Cards : selling 100% plantable gift card for all occasions. 04. Set up payment methods Go to the Settings tab and set up payment providers including Wix Payments or PayPal. Go to Settings  and select Accept Payments  to connect a payment method like credit/debit cards or PayPal. In the Checkout  section, you can tailor your site's checkout experience. Customize the page by adding fields to gather extra customer information, include your store policies, enable gift card payments, and more. The Store Products and Inventory  section offers tools to manage your store efficiently. You can set a minimum order subtotal, display tax or shipping details alongside product prices, and adjust other settings to suit your store’s needs. You must also set your tax settings in compliance with your local tax laws . You can manually enter how much tax you need to collect and from customers or you can set up automated tax collection with Avalara. 05. Configure your shipping options For each location you sell in you can choose from 3 different shipping or delivery methods: Shipping: Ship products to customers. Delivery: Hand-deliver to customers who live in your area. Pickup: Allow local customers to pick up products from any of your physical locations.  06. Publish your ecommerce site and launch your store Once everything is set up, publish your site to go live. Make sure to test it fully, to check everything works as it should. In order to start selling you'll need a Wix paid plan. This will also give you a customizable domain name for your store. After your site is live you can use your analytics to track your traffic, sales and customer behavior in order to understand what's working or not with your selling. How to sell with Wix - dropshipping Looking to start a dropshipping business ? Dropshipping is a sales model in which the store owner sells products without needing to keep them in stock. Thus, the store owner acts as an intermediary, passing the orders placed in their store to the supplier, who is responsible for delivering them to the final customer. – Bruno Brito, dropshipping specialist and CEO of Empreender Create a website with Wix and then follow these steps to start selling with this popular ecommerce type. 1. Connect your Wix store  to a dropshipping app like Modalyst or Spocket. You can do this by going to the Wix App Market  and adding the desired app. 2. Choose products  you want to sell from the app. You can browse through thousands of products and select those that fit your business. Not sure which dropshipping products to sell? Sticker dropshipping Tea dropshipping Beauty dropshipping Clothing dropshipping Pet dropshipping Tshirt dropshipping 3. Set pricing and shipping rules  for your products. You can define how much you want to charge and set up shipping options in your Wix dashboard. 4. Add products to your store . Once you have customized your products, click 'Add to Store' to make them live on your site. 5. Manage orders . When a customer makes a purchase, the supplier will handle fulfillment and shipping directly to the customer. How to sell with Wix - print on demand Creating and selling custom products has never been easier. With Wix’s on demand printing , powered by Printful, you can design and launch personalized apparel, accessories, home goods and more—made to suit any style, niche or need. No extra tools, no complex setup. Just pick a product, upload your design and start selling—all from your Wix dashboard. With seamless Printful integration, you get a streamlined way to build, brand and sell—without ever leaving Wix.

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