Partner websites overview: control for you, flexibility for every partner
Updated: 6 days ago
Every franchisee, dealer, agent and affiliate needs a website that wins local customers, and every one of those sites represents your brand. When partners hire their own agencies or rebuild content themselves, customers see a different brand at every location, and corporate has little view into what's live.
The partner websites overview shows how Wix Enterprise works as a franchise website platform for dealer, franchise and agent networks. You set the foundation once, and partners launch and manage their own local content on top of it. This post walks through it, and the full two-page overview is below.
Table of contents
What gets harder as the network grows
Inconsistent customer experiences. Partners hire agencies, use different builders or rebuild content on their own, so customers see a different brand at every location.
Limited network visibility. You own the brand but have little view into how partners represent it online or which sites have gone stale.
Support that doesn't scale. Every new partner adds website requests to your team's queue, while partners just want to market locally without technical help.
How Wix Enterprise works for partner networks
Corporate sets the templates, brand kits and permissions. Partners launch and manage their own partner websites inside them.
Roll out sites at scale
Launch fully branded partner sites from approved templates instead of starting from scratch, so new partners go live faster. The Build capability page covers templates and site creation.
Network-wide updates
Multisite networks push design, structure and code updates from one master template to every connected site, while each partner keeps its local content. The multisite networks deep dive shows how a single update reaches the whole network.
Local autonomy within guardrails
Partners manage their own content, promotions, events and bookings without code, inside the templates and permissions you set. They keep control of what makes their business local.
Shared content and brand
Shared CMS collections and brand kits keep product catalogs, partner lists, colors and typography current on every partner site. See the shared CMS collections and brand kits deep dives.
Network visibility
Track activity and performance across the network from one dashboard with enterprise analytics, and manage domains, templates and media in one place. The Manage capability page has the details.
Proof from a dealer network
Itsumi Iwamochi, Lead Designer at Sojitz Automobile Division, describes the impact: "Wix Enterprise has reduced our production time by more than half. What used to take two months now takes about three weeks."
Dedicated support
Qualifying accounts get a named Customer Success Manager plus 24/7 priority access to solution engineers. Escalations go to senior agents, response times are faster and specific SLAs are defined in the contract.
Preview the full overview
The Partner Websites platform overview covers the challenges, capabilities and proof on two pages. More on running the program itself is in the Partner Website Blueprint.
Key takeaway
Every partner website represents both the local business and your brand. A franchise website platform gives you control over the foundation and gives every partner the flexibility to win locally.
About Wix Enterprise
Wix Enterprise is the enterprise web platform for organizations that want to move fast. Book a demo to see how your partner network would run on it. The company websites overview and customer websites overview cover the other two ways organizations use it.
FAQ
What is a franchise website platform?
A franchise website platform gives every location, dealer or agent a branded website from approved templates, with the brand, structure and permissions managed centrally and local content managed by each partner.
Can partners customize their own sites?
Yes. Partners manage their own content, promotions, events and bookings without code, inside the templates and permissions corporate sets.
How do updates reach every partner site?
Multisite networks push design, structure and code updates from one master template to every connected site, while each partner keeps its local content.
Does every Enterprise account get a dedicated Customer Success Manager?
Qualifying accounts get a named Customer Success Manager plus 24/7 priority access to solution engineers. Specific SLAs are defined in the contract.
