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Mass Marketing
Mass marketing is a type of marketing aimed at reaching large populations by using mass media outlets.
Rebecca Tomasis
Nov 6, 20235 min read
Joint Stock Company
What is a Joint Stock Company? A joint stock company is a type of business organization where ownership is divided into shares that can...
Judit Ruiz Ricart
Nov 6, 20234 min read


What is a .website domain?
The perfect domain is just a click away: claim your domain → The .website domain extension is a generic top-level domain (gTLD). The...
Ophyr Hanan
Nov 5, 20233 min read
Business Banking
What is business banking? Business banking refers to financial services and products designed specifically for small to large businesses,...
Rebecca Tomasis
Oct 18, 20233 min read
Email Analytics
What are email analytics? Email analytics refers to the collection and analysis of data related to email marketing campaigns, such as...
Judit Ruiz Ricart
Oct 17, 20235 min read
Localization
What is localization? Localization is the concept of adapting content or products to a specific market or locale. The aim of this process...
Jenna Romano
Oct 17, 20233 min read
Hard Bounce
What is a hard bounce? A hard bounce is a term used in email marketing to describe an email that was returned to the sender. Hard bounces...
Rebecca Tomasis
Oct 17, 20232 min read


Hypertext Transfer Protocol Secure (HTTPS)
The perfect domain is just a click away: claim your domain → What is HTTPS? HTTPS stands for hypertext transfer protocol secure and is...
Judit Ruiz Ricart
Oct 17, 20233 min read
Podcast Analytics
What are podcast analytics? Podcast analytics refers to the collection and analysis of data related to podcast listening behavior, such...
Rebecca Tomasis
Oct 17, 20232 min read
Kerning
What is kerning? In web typography, kerning is the process of adjusting the space between individual characters of a font. The term...
Jenna Romano
Oct 17, 20233 min read
Concept Statement
What is a concept statement? A concept statement is a brief summary of the contents of a company’s business plan. It lays the groundwork...
Cecilia Lazzaro Blasbalg
Oct 14, 20235 min read
Content Optimization
What is content optimization? Content optimization involves improving the quality and relevance of online content to achieve better...
Rebecca Tomasis
Oct 11, 20233 min read
Content Syndication
What is content syndication? Content syndication is the process of publishing and distributing your content, such as blog posts,...
Rebecca Tomasis
Oct 11, 20234 min read
Content Analytics
Content analytics is used to measure a brand’s content performance in order to make decisions about how to optimize and improve it.
Rebecca Tomasis
Oct 11, 20236 min read
Squeeze Page
What is a squeeze page? A squeeze page is a type of landing page used by marketers to capture leads and grow their email lists. It’s a...
Rebecca Tomasis
Oct 4, 20234 min read
Pogo Sticking
Create a website for your business or personal project as the first step in launching your online presence. Your next focus is ranking on...
Kylie Goldstein
Oct 4, 20233 min read
Ad Placements
What are ad placements? Ad placements refer to the specific locations where advertisements are displayed—including advertisements placed...
Rebecca Tomasis
Oct 3, 20233 min read
Cloud Communications
What are cloud communications? Cloud communications refer to the delivery of communication services, such as voice, messaging, and...
Rebecca Tomasis
Oct 3, 20233 min read
Bootstrapping
What is bootstrapping? Bootstrapping refers to the practice of starting and growing a business without external funding or investment,...
Rebecca Tomasis
Oct 3, 20235 min read
Landing Page Metrics
What are landing page metrics? Landing page metrics are key performance indicators (KPIs) used to monitor and measure the performance of...
Rebecca Tomasis
Oct 3, 20234 min read
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