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Microsite
What is a microsite? A microsite is a branded content site that promotes a company’s product, service, campaign or event. Microsites...
Kylie Goldstein
Oct 3, 20234 min read


Vanity URL
The perfect domain is just a click away: claim your domain → What is a vanity URL? A vanity URL is a customized, descriptive and more memorable URL than .org or .com domain extensions . Brands use these catchy, attractive URLs to direct users to a lengthy, trackable one. Often, vanity URLs are referred to as branded links or custom URLs. After you figured out how to make a Wix website you can create your own branded vanity URLs and in social posts, emails, press releases
Cecilia Lazzaro Blasbalg
Oct 1, 20233 min read
CSS (Cascading Style Sheets)
What is CSS? Cascading Style Sheets (CSS) is a programming design language that includes all relevant information relating to the display...
Eden Spivak
Aug 21, 20235 min read
Cache
What is a cache? In the field of computing, a cache is a storage strategy that reduces page loading time for users - this is an important...
Eden Spivak
Aug 16, 20234 min read
Business Ownership
What is business ownership? Business ownership refers to the legal and financial control over a business entity. It encompasses the...
Rebecca Tomasis
Jul 27, 20235 min read
Balance Sheet
What is a balance sheet? A balance sheet is a financial statement that provides a snapshot of a company's financial position at a...
Rebecca Tomasis
Jul 25, 20236 min read
Dividend
What is a dividend? A dividend is a distribution of profits or earnings made by a company to its shareholders as a 'reward' for their...
Rebecca Tomasis
Jul 23, 20232 min read
Cost Accounting
What is cost accounting? Cost accounting is a branch of accounting, or bookkeeping, that focuses on calculating and analyzing the costs...
Rebecca Tomasis
Jul 23, 20234 min read
Line of Credit
What is a line of credit? A line of credit is a flexible financial arrangement that allows individuals or businesses to borrow money up...
Rebecca Tomasis
Jul 23, 20234 min read
Corporate Tax
What is corporate tax? Corporate tax refers to the levy imposed by a government on the profits earned by corporations or businesses. It's...
Rebecca Tomasis
Jul 23, 20233 min read
Global Marketing
What is global marketing? Global marketing is process of promoting and selling products or services on a global scale, taking into...
Rebecca Tomasis
Jul 20, 20233 min read
Social Media Platforms
What are social media platforms? Social media platforms refer to online platforms and tools that allow people to create, share, and...
Rebecca Tomasis
Jul 20, 20234 min read
Competitor Analysis
What is competitor analysis? Competitor analysis is the process of researching and analyzing your business rivals in order to understand...
Rebecca Tomasis
Jul 12, 20233 min read
Cross-cultural Marketing
What is cross-cultural marketing? Cross-cultural marketing is the promoting and selling products or services to consumers from different...
Judit Ruiz Ricart
Jul 11, 20232 min read
Content Mapping
What is content mapping? Content mapping is the process of aligning your content with your target audience's needs and interests...
Rebecca Tomasis
Jul 11, 20233 min read
Content Calendar
What is a content calendar? A content calendar is a tool that helps plan and organize the creation and publishing of marketing content...
Judit Ruiz Ricart
Jul 11, 20234 min read
Market Positioning
What is market positioning? Market positioning refers to the process of establishing a unique identity and image for a product or brand...
Jenna Romano
Jul 9, 20233 min read
Advocacy Marketing
What is advocacy marketing? Advocacy marketing is a marketing strategy that leverages satisfied customers or brand advocates to promote a...
Judit Ruiz Ricart
Jul 9, 20233 min read
Logistics
What is logistics? Logistics refers to the process of planning, implementing, and controlling the movement of goods or services from the...
Rebecca Tomasis
Jul 9, 20233 min read
Display Advertising
What is display advertising? Display advertising as a type of advertising refers to the use of visual ads such as banners , images, and...
Rebecca Tomasis
Jul 9, 20233 min read
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