The color orchid gained popularity during the Victorian-era, when shades of synthetic purple dye were first manufactured and used for clothing. Though purple dyes made the color more accessible to the public, orchid retains its luxury status thanks to the rare, exotic flowers that inspired its name. In addition to its high-end appeal, orchid's vibrancy sparks feelings of creativity, while its pink undertones evoke charm and romance. Modern designers, especially in fashion, cosmetics, and luxury branding, frequently use the color orchid when they need to strike the perfect balance between grace and creative energy.
The hex code #DA70D6 defines orchid as a delicate fusion of purple and pink. In digital displays, this shade uses RBG values R:218, G:112, B:214, where nearly equal parts red and blue, combined with a lower green value create the color's characteristic vibrancy. For print production, designers use CMYK values of C:15%, M:58%, Y:0%, K:0%, where heavy magenta and a subtle touch of cyan create the standard shade of orchid.